2020 Partnership & Marketing Opportunities_DRAFT

chamberhp0284

2020

Partnership & Marketing Opportunities for

Chamber of Commerce Members

508 Central Avenue, Suite 206

Highland Park, IL 60035

847-432-0284 Fax: 847-432-2802

info@chamberhp.com


THE HIGHLAND PARK CHAMBER OF COMMERCE

For 108 years, the Highland Park Chamber of Commerce has been the premier business

organization for the Highland Park community. It is the voice advocating on behalf of business

interests – its strength coming from the voluntary membership of business owners dedicated to

improving the business climate for all. The Chamber of Commerce is also the “Front Door” for

residents, shoppers, and visitors to our vibrant community. We are here to welcome, to promote,

to educate and to be a resource for all. We are the Resource for Business Success and we are

here for all of Highland Park

OUR PARTNERSHIP PHILOSOPHY

The Chamber’s philosophy is to create win-win partnerships. Together we can build your brand

and reach your target audience to enhance your organization’s success.

WHY PARTNER WITH THE HIGHLAND PARK CHAMBER OF COMMERCE?

The Chamber of Commerce events and programs are the perfect outlet for your company to

gain the publicity and brand recognition that every business needs. Sponsoring a Chamber event

or initiative provides a great means of broadening your competitive advantage by improving

your company’s reflection, prestige and credibility in our community and to your audience.

Your sponsorship supports the Chamber’s Mission of providing services and programs that

encourage and strengthen the development of businesses in our region.

YOUR PARTNERSHIP BENEFITS YOU BY:

• Providing Access to New Business Relationships

• Creating Customer and Community Loyalty

• Increasing Visibility and Brand Recognition

• Demonstrating Civic Engagement


Building Business…Building Community Since 1911.

Table of Contents

Special Events:

55 th Annual Student Honor Night

Highland Park UNCORKED Wine Stroll (Spring)

State of Education Summit

July 4 th Kids’ Bike & Pet Parade

Sidewalk Sale Days

2020 Holiday Celebration and 109 th Annual Meeting

Business & Professional Development Programming:

Featured Member of the Month/First Wednesday Connections

Member Success Orientations

B.O.S.S (Business Owners Sharing Solutions)

Smarter Business Series

Digital and Print:

Monthly E-Newsletters; E-blasts; Exclusive E-mail Ad Blasts

Website Advertising

Community Guide…………………………………See Media Sheet for details

Unwrap Highland Park Holiday magazine…………...See Media Sheet for details

***************************************************************************************

More to come in 2020!


55 th Annual Student Honor Night

2019 Honorees

Since 1965, the Highland Park Chamber of Commerce has hosted this community- building event.

Your sponsorship is an investment in the promising business and community leaders of the future – a

win-win for everyone providing excellent visibility and recognition of your business, while also

giving back to the community.

The event recognizes exceptional young people that have been selected by Highland Park High School

for excellence in academics, sports, extra- curricular activities, etc., as well as for their outstanding

character. Our Chamber businesses sponsor and/or provide scholarships to seniors.

"I want to take the time and thank the Chamber of Commerce for the opportunity and for giving me this

scholarship. It was an honor to attend this unforgettable dinner, an experience that I will take with me to college

to remind me that everything is possible.” – Jesse Quintana, Scholarship Recipient

CHAMBER SCHOLARSHIP CONTRIBUTOR

____ Chamber Scholarship Contributor ($50, $100, or more gratefully accepted!)

Recognition in Program Book, event signage, Chamber website featured events page, and post-event

advertising.

RECEPTION SPONSOR

____ $200 (4 available)

Recognition in Program Book, event signage, Chamber website featured events page, and post-event

advertising.

PROGRAM BOOK ADVERTISING OPPORTUNITIES *Camera-ready art required by Wednesday, May 8.

____ Business card ad b/w (3.5w x 2h) $50

____ ¼ Page vertical ad b/w (3.75w x 5.25h) $100

____ ½ Page horizontal ad b/w (8w x 5h) $200

____ Full page ad b/w (8w x 10.5h) $400

____ Inside Cover - b/w Full page ad inside front or inside back (8w x 10.5h) $500

____ Back cover - color Full page ad (8w x 10.5h) $750


Spring 2020 date to be determined

The goal of this event is to bring approximately 100-200 participants into the shops and businesses of

the downtown Highland Park neighborhood, to learn more about them while enjoying tastes of wine and

delicious small bites. Take advantage of this exciting initiative to be in front of local and area-wide

residents, as we highlight the unique businesses within our community, and drive traffic directly into our

retail, service and professional businesses.

Benefits of Sponsorship

Presenting

$1250

1 – Exclusive

Premier

$600

3 Available

Supporting

$350

4 Available

Included on all printed marketing materials and promotion

(posters, postcards, onsite signage, etc.; digital media) Logo Logo Name listed

Included in event tasting guide provided to every attendee Logo Logo Name listed

Included on HPCC website and ticketing platform (with

Logo Logo Name listed

hyperlink if provided)

Included in event e-Blasts (with hyperlink if provided) Logo Logo Name listed

Inclusion of a promotional flyer or premium item in

• • •

attendee bag

Inclusion of an email ad to run in an HPCC e-Newsletter

2 ads 1 ad

during the month(s) of your choice

Inclusion of a banner ad on an interior page of the HPCC 3 mos. 1 mo.

website during the month(s) of your choice

Complimentary tickets to the stroll 5 3 2


Custom Sponsorship Opportunities

Presenting Sponsor + Wine Glass Sponsor Combined Sponsorship

Exclusive

Receive 15% discount* (Total Value $2,100)

Includes all promotional benefits.

Wine Glass Sponsor (1 available)

This sponsorship includes your logo on the event’s wine glasses, which each attendee

will use during the event and then take home at the end of the evening. Your logo will

be displayed on one side of the glass, and the Highland Park Uncorked event logo will

be on the other.

Bag Sponsor (1 available per each stroll)

This sponsorship includes 200 bags provided by you, branded with your company logo

given out to each attendee at check-in. The bag will include a wine glass, pen, and the

tasting guide, which has a map of the route, stops, and information on what’s being

served. Required: Chamber pre-approval of design and bag size maximum.

Bag Insert Sponsor (only 6 available per stroll)

Include a promotional flyer or small apropos premium item in the attendee bag. Utilize

this insertion opportunity to promote your business, an upcoming event, or your

product itself! The bag is given to each attendee and includes a wine glass, pen, and the

tasting guide, which has a map of the route, stops, and information on what’s being

served. Item due by

Wristband Sponsor (1 available per stroll)

This sponsorship includes 200 custom wristbands, branded with your business name

and your special ‘bring-back’ offer, attached on each attendee wrist at check-in.

Sponsorship contract and copy due by

Water Bottle Sponsor (1 available)

This sponsorship includes 200 custom water bottles, provided by you, branded with

your company logo to be given out in the attendee bag. In addition, your logo will be

displayed on the online event listing and on signage at the event. Sponsorship contract

due by Friday, September 14.

Pen Sponsor (1 available)

This sponsorship includes 250 branded pens, provided by you, to include in the bags

given out at check-in, and at wine stop locations. In addition, your logo will be

displayed on the online event listing and on signage at the event.

Price

Total Highland

Park Uncorked

Investment:

$1,785*

$850

$400

$250

$200

$150

$150


The quality of education and educational services are critical to the quality of life in a community,

including the business community. The Chamber is hosting a community-wide event that focuses on the

state of education in our community. With our three school district superintendents (112, 113, &

NSSED), the program will address the challenges that are being confronted, what lies ahead, and how

the community, and particularly the business community, can stay informed and pro-active.

Date: Thursday, March 12 th

Time: 8:30am Continental Breakfast & Networking

9:00 – 10:30am Program

Location: The Art Center Highland Park, 1957 Sheridan Road

Premier Sponsor $1,250

• Logo recognition on E-vite, event signage, website featured event page, E-newsletters &

agenda insert

• Name recognition on social media platforms, online postings & press release

• Recognition in remarks

• Banner ad on featured event page

• One-page collateral insert in folder provided to all attendees

• Option to provide your branded pens and note pads for attendees

Partner Sponsor $650

• Logo recognition on E-vite, event signage, website featured event page, E-newsletters &

agenda insert

• Name recognition on social media platforms, online postings & press release

• Recognition in remarks

Supporting Sponsor $350

• Name recognition on E-vite, event signage, website featured event page, social media

platforms & online postings, E-newsletters & agenda insert

• Recognition in remarks


July 4 th Kids Bike & Pet Parade

Thursday, July 4th, 2020

The Highland Park Chamber leads off the Fourth of July Parade in Highland Park with a Dixieland

Band, Kids Bike & Pet Parade, and the Chamber Chairman of the Board and the Chamber

President/CEO riding in special cars. More than 300 children dressed in patriotic colors come

downtown for this fun event, riding decorated bikes and toting pets. Highland Park Chamber

Members have the opportunity to walk and represent their business.

For additional visibility, consider the following sponsorships.

Kids Bike and Pet Parade Sponsor: Exclusive: $1,100; If shared: $600 each

• Carry your company banner (or your logo on Chamber banner) in the parade leading the

Kids Bike & Pet section

• Pass out your giveaways to the children at parade start and along route

• Walk the Parade with the Chamber

Dixieland Band Sponsor: $600

• Carry your company banner in the parade, following the Dixieland Band

• Pass out your giveaways at parade start and along route

• Walk the Parade with the Chamber


2020 Dates to be determined

Showcase your business in front of thousands of shoppers for three days. From the useful to the unique, the

shops of Highland Park offer bargains galore during the annual Sidewalk Sale Days. Merchants from throughout

Highland Park move their merchandise to the downtown for this shopping extravaganza. Admission is FREE.

Ample parking is available in the public garages at Port Clinton and Renaissance Place, as well as street parking,

parking decks and in several lots within the downtown area.

Custom Sponsorship Opportunities

Presenting Sponsor

10 x 10 booth space with tent; prominent placement for all three days of Sale.

Logo in all advertising; promotional materials/posters/flyers distributed

throughout North Shore retail and service locations. Logo in all print

advertising; event signage at Chamber booth; Chamber website, Featured Event

page; monthly E-newsletter (linked); weekly E- blasts leading up to event;

Sidewalk Sale E-blasts to consumers. Name in online postings, social media sites

and press releases. Company collateral displayed at Chamber booth. Name

announced at all Chamber events preceding event.

Teen Tent Sponsor

Sponsorship recognition of your business at young entrepreneurs’ tent in PC

Square. Logo in all promotional materials, print advertising, posters; signage at

Chamber booth. Name recognition on Chamber website Event page; monthly E-

newsletters.

Entertainment Sponsor

Sponsorship recognition of your business at single entertainment event. Logo

in all promotional materials, print advertising, posters; signage at Chamber

booth. Name recognition on Chamber website Event page; monthly E-

newsletters

Business Sponsor – Be in the Sale AND get added visibility!

10 x 10 booth space; prominent placement for all three days of Sale.

Logo in all promotional materials, print advertising, posters. Name recognition

on Chamber website Featured Event page and E-newsletters

Kids, Rigs & Heroes! Sponsor

Booth space at the day’s event (you provide own table). Logo in all promotional

materials, print advertising, posters, Chamber website Event page, E-

newsletters. Logo on signage at Chamber booth; A-frame event signage.

Sponsor a Non-Profit – Invest in the community. Donate a spot to a

non-profit of your choice and arrangement. Contact Chamber office.

10 x 10 booth space for a Chamber member NFP that wishes to be in Sidewalk

Sale. Opportunity to provide your own signage/banner at the booth (e.g. “Proudly

sponsored by…”). Booth staffed by not-for-profit for all three days of Sale. Your

company collateral displayed at booth.

Price

$2,500

$1,000

$500

$250

$500

$250


2020 date to be determined

Great opportunity for relationship-building and socializing with Highland Park Chamber of Commerce

members, civic and community leaders, colleagues and guests. Introducing the 2020 Board of

Directors, and a look-ahead. Member Awards & Recognitions. Musical entertainment provides a

festive holiday atmosphere for mingling. Featuring signature hors d’oeuvres from our member

restaurants & holiday cheer.

Benefits of Sponsorship

Gold

$1,500 -

Exclusive

Silver

$850

Bronze

Tickets to Holiday Celebration 10 4 2

Logo on Event screen signage • • •

Name recognition in press releases, local media online

• •

postings/articles; Social media platforms

Recognition in remarks • • •

Logo: HPCC website Featured Event, E-vite, E-blasts (linked) • •

Name on

website

Two (2) monthly E-newsletter Sponsor ads

$300

Custom Sponsorship Opportunities

Entertainment Sponsor

2 tickets to Holiday Celebration. Logo on Event screen signage. Recognition in remarks.

Logo on Chamber website Featured Event, E-vite and E-blasts (linked). Name

recognition in local media online postings/articles; Social media platforms.

Holiday Cheer Sponsor

2 tickets to Holiday Celebration. Name (or logo) on beverage napkins & signage. Logo

on Event screen signage, Chamber website. Featured Event, E-vite and E-blasts (linked).

Recognition in remarks.

Raffle Prize Sponsor (Exclusive: 1 available) Your business name (or logo)

printed on raffle prize materials at the Holiday Celebration – Great visibility!

2 tickets to Holiday Celebration. Logo or Name on Raffle materials at Event. Logo on

Event screen signage. Recognition in remarks.

Raffle Prize Donor Donate a Raffle Prize (Value $50+)

Name on Event screen signage. Recognition in remarks. Name on Chamber website

Featured Event.

Price

$550

$400

$500


Featured Member of the Month

The Featured Member of the Month Program offers an

expanded marketing & visibility option to our members. This is

distinctly different than the options offered via other Chamber

marketing programs.

Featured Member Sponsor $300

‣ Each month we will list the Featured Member on every email sent by the Chamber,

approx. 3,000+ emails per month. (Available months: February – November)

Example below:

Ginny A. Glasner l President & CEO

Highland Park Chamber of Commerce

p. 847-432-0284 www.chamberhp.com

*****************************************

FEATURED CHAMBER MEMBER OF THE MONTH

Member since 1958 – Celebrating 60 years in business!

‣ The Featured Member will be the 1 st Wednesday Connections Breakfast Sponsor during the

corresponding month:

• Business Logo on 1 st Wednesday Connections event page on the Chamber website

• Business Logo and name with website link in monthly Chamber E-newsletter

• Business Name on 1 st Wednesday Networking event in weekly email blast

• Business Logo and name at sign-in table

• Business Logo and name on tent cards at all breakfast dining tables

• Opportunity to place flyers or merchandise at all breakfast dining tables

• Speak in front of group for 5 minutes


Member Success Orientation

Event Description:

As a Chamber of Commerce our mission is to be the essential resource for business success in the Highland Park

area. We work to help all member businesses prosper by providing programs and services to encourage business

development through promotion, advocacy, connections and education.

But what about you? What is your work and mission?

We are starting off the new year with a ‘Member Success Orientation’. We want to know your story so that we

can keep you informed and equipped. Let’s set a plan in motion now to get the most out of your Chamber

membership. We’ll discuss your needs and the benefits the Chamber offers to help you maximize your outreach

and business success.

We will be online, so, if you can, bring a tablet, laptop, or simply a notepad and pen.

Join us to help maximize your Chamber membership!


Digital and Print Opportunities

DIGITAL

More of your customers, clients and vendors are using online avenues as their primary marketing resource. The

HPCC’s website (mobile-responsive!) is visited by more than 1500 residents, visitors and community members each

month. The HPCC’s digital platforms are a great way to attract and engage your online audience.

HPCC Website Ads (specs and pricing available)

www.chamberhp.com

Reserve a spot for a banner advertisement on our website that clicks

through to your website or business information. With over 1500

monthly visitors to our online Business Directory, customers are

looking for our Chamber member businesses. Choose an ad

placement on one of our widely-visited website pages where the

content suits your needs.

HPCC E-Newsletter Ads & Offers

(cost based on size & frequency)

With an industry-high open rate, our E-communications

engage a targeted business audience. One E-newsletter is

distributed each month; E-blasts are sent weekly. Purchase

banner ads in the HPCC

E-newsletter or weekly blast, or place a coupon offer in the

E-newsletter, and captivate and enlighten potential

customers with ads that click through to your company

website and information. We can customize a package just

right for you! Not you

PRINT

Annual Highland Park Community Guide &

Unwrap Highland Park Holiday Magazine

Put your business in front of your customers all year long!

These informative, full-color magazines are mailed to every home and

business in Highland Park, Highwood & Fort Sheridan, and bulk distributed

to surrounding communities and high-volume locations. The Community Guide, a

valuable resource guide to all things Highland Park, is the first opportunity during the

year to promote your company's products and services to a highly targeted

audience. Unwrap Highland Park is published for the holidays to promote the unique businesses,

cultural events, and local giving environment of Highland Park.

Approximately 17,000 copies will be read by up to 70,000 readers in print and online*.

* Bonus readership via the online edition at no additional cost & your ad is linked directly to your

website.

See Media Kit for information on advertising, specs, deadlines and costs.


Customizable sponsorships available

To learn more and to reserve your sponsorship, contact:

Highland Park Chamber of Commerce

847-432-0284

508 Central Avenue, Suite 206 l Highland Park, IL 60035 l P: 847-432-0284

F: 847-432-2802 l www.chamberhp.com l info@chamberhp.com

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