PAINT S/S20

VIBRANTLY
H A P P Y
WHO SAYS NATURALLY-DERIVED COLOUR CAN’T DO VIVID? LET US BRIGHTEN
UP YOUR COLOUR BAR WITH FULL SPECTRUM VIBRANTS FROM AVEDA
*From plants, non-petroleum minerals or water
THERE HAS NEVER been a more exciting,
playful and experimental time for hair
colour (thanks Instagram!), or a time when
consumers have been more concerned
with sustainability and the impact of the
choices they make.
But the perception has long been
that if a product is naturally derived, its
performance suffers. And colourists need
to know they will get the results that they
need delivered, every time. Well, salon
colour’s getting brighter.
Full Spectrum Vibrants from Aveda is
a semi-permanent treatment hair colour
palette of intense shades that can be
mixed to create a spectacular spectrum
of results, from sheer and translucent
to opaque and vivid… with no developer
needed! Because this line-up is 95 per
cent naturally derived,* Full Spectrum
Vibrants provides instant shine and
nourishing condition, thanks to its
signature blend of protective plant oils
and plant-derived ingredients.
By fusing a conditioning blend of
certified organic plant oils, including
kukui, sunflower, castor and jojoba, this
colour range helps improve the condition
of damaged hair and provides radiant
shine that will look killer under a ring light!
With a brilliant 11 shades to choose from,
you’ll know you can find the perfect shade
for your colour-loving but eco-conscious
client. This is vivid colour, naturally
derived, that delivers. The future just got a
whole lot brighter…
FULL SPECTRUM VIBRANTS – WHAT YOU NEED TO KNOW
• Smooth consistency = easy application, thanks to corn-derived solvents
• No nasty aroma as certified organic ylang ylang, petitgrain and ginger deliver a
floral, spicy fragrance
• There are no synthetic glycols, silicones, phthalates, parabens, mineral oil,
oxidative dyes or ammonia in the formula
AZALEA RASPBERRY POPPY TANGERINE DAFFODIL EMERALD LAGOON COBALT IRIS CHARCOAL CLEAR
24 | PAINT