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All for ONE - Issue#28

All for ONE THE QUARTERLY NEWSLETTER FOR MANTRAC EGYPT Issue No.28 - English Version

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Issue No.28<br />

THE QUARTERLY NEWSLETTER<br />

FOR MANTRAC EGYPT<br />

Inside this issue:<br />

Message from<br />

‘MANTRAC Group CEO’<br />

Page 2


MANTRAC:<br />

CEO Statement On Coronavirus<br />

Our business is facing an exceptionally challenging<br />

period. The rapid spread of Coronavirus (Covid-19)<br />

around the world has touched nearly every country.<br />

Combined with current record low oil prices, this<br />

has created an unprecedented dual crisis which<br />

has profound consequences <strong>for</strong> our customers<br />

and <strong>for</strong> MANTRAC. The situation is creating a<br />

sustained impact everywhere we operate and in<br />

how we do business.<br />

Ensuring our collective health and wellbeing in<br />

the Coronavirus outbreak remains our priority. We<br />

urge you to follow all necessary guidelines from<br />

your governments wherever you live. We currently<br />

do not know how long the restrictions that are<br />

such a key part of fighting the virus worldwide<br />

will continue to impact on our daily lives. If we all<br />

follow official guidance, we have a greater chance<br />

of coming safely through this global pandemic<br />

together.<br />

We are also focused on safeguarding the wellbeing<br />

of our company during this crisis. As MANTRAC<br />

employees, we all need to commit to take care<br />

of our customers and the financial health of the<br />

business in these difficult circumstances. Our<br />

2<br />

intention is to continue to operate day-to-day as<br />

closely as possible to ‘business as usual’. To help<br />

you all in achieving this goal, we have devised<br />

an action plan to manage our customer’s needs.<br />

This plan has been <strong>for</strong>mulated to prepare the<br />

business to operate as digitally and virtually as<br />

possible. This means we must all focus our ef<strong>for</strong>ts<br />

on effective and productive working wherever we<br />

are, while managing teams remotely to guarantee<br />

the necessary delivery and compliance. We realise<br />

there is no time to waste, so we are aiming to start<br />

this programme immediately.<br />

Ten essential areas of the business are currently<br />

being rapidly scaled-up and implemented as a<br />

matter of priority by a dedicated team who will<br />

ensure we remain responsive to the continuously<br />

changing situation. Many initiatives already<br />

identified as trans<strong>for</strong>mational priorities have been<br />

accelerated. These include fast-tracking MANTRAC<br />

Direct and setting up Hotlines and Live Chat across<br />

territories; creating the virtual parts counter,<br />

directing customers to electronic payments,<br />

implementing digital signatures, incentivising<br />

Parts.Cat.Com and ‘Ship to me’, connecting<br />

service teams to customers via digital technology<br />

and improving MANTRAC telecommunications<br />

to allow more people to work remotely. This has<br />

taken huge ef<strong>for</strong>ts from everyone involved and I<br />

want to say, ‘thank you’ to you all.<br />

<strong>All</strong> MANTRAC teams are focused on getting things<br />

done. Everyone is working together in a fast and<br />

efficient manner to achieve the trans<strong>for</strong>mation.<br />

Everything you need to know to do your job well<br />

and contribute will be communicated clearly to<br />

you, whatever your location and role. These are<br />

unprecedented circumstances, but we cannot stop<br />

doing what we do best and wait <strong>for</strong> this crisis to<br />

pass. Our success will depend on how quickly we<br />

all adapt to the new environment. The preservation<br />

of the business in the long-term relies on all of us<br />

playing our part.<br />

Please stay in close contact with your customers<br />

and seize every opportunity. We will all have to<br />

operate with great discipline and continue to<br />

generate revenue through timely collections and<br />

sales, while closely controlling expenses and<br />

inventory. You can be confident we are doing<br />

everything we can to give you the support and the<br />

tools to continue safe and successful operations.<br />

We are all depending on one another.<br />

We must now commit wholeheartedly to these<br />

measures with the same resilience with which we<br />

have overcome previous crises. I have no doubts<br />

that we will get through this together and then<br />

be ready to build on our success in the future. I<br />

applaud everyone’s outstanding ef<strong>for</strong>ts so far and<br />

please let’s all keep up the good work. Thank you.<br />

Loutfy Mansour<br />

MANTRAC Group CEO


OUR ACHIEVEMENTS<br />

Last year and the year ahead<br />

DEAR<br />

VALUED<br />

COLLEAGUES,<br />

We have come through a year filled with both<br />

challenges and victories and I would like to<br />

take this opportunity to thank you <strong>for</strong> all your<br />

ef<strong>for</strong>ts throughout the last year. Your hard work,<br />

commitment and invaluable contributions were at<br />

the centre of MANTRAC’s success last year.<br />

Let me share the results of your hard work in<br />

2019 with you: we reached new customers,<br />

which allowed us to expand our database and<br />

opportunities. To stay up to date with the latest<br />

market trends and technologies, we have focused<br />

on business digitalization and e-commerce. We<br />

created new digital channels <strong>for</strong> customer order<br />

placement, managed to fully achieve our goals in<br />

our large projects and acquired significant market<br />

share in different sectors.<br />

A vital part of our plan was standardizing and<br />

developing our facilities’ infrastructure and so we<br />

improved our branch capabilities by enhancing<br />

and standardizing the network that connects all<br />

branches to be an efficient network. We believe<br />

that continuous improvement is a vital part of<br />

MANTRAC Group’s strategy, so the sky is the<br />

limit when it comes to improvement plans. So,<br />

in that spirit, we are looking <strong>for</strong>ward to more<br />

improvements and updates across our different<br />

divisions in the coming year.<br />

Finally, we also believe the quality of your work<br />

reflects immediately on the quality of our service,<br />

which dictates the satisfaction level of our<br />

customers.<br />

Thank you all <strong>for</strong> your dedication and commitment<br />

to last year’s per<strong>for</strong>mance and we are looking<br />

<strong>for</strong>ward to another successful year.<br />

Eng. Ayman Ezz<br />

Egypt Business Unit Head<br />

3


“Lights” work<br />

IT hands make “lights” work<br />

As the old saying goes “Many hands make light work”.<br />

Over the past few months, our IT Teams has proven this -<br />

we have seen how committed MANTRAC IT hands makes<br />

“lights” work @office and @home<br />

Our IT teams across 3 continents and in 13 countries has been working tirelessly<br />

the past eight months to establish and roll-out innovative World Class Security,<br />

Connectivity and Collaboration solutions in every MANTRAC office across the<br />

globe. Our goal was to become more client centric and to allow us all to work<br />

from #anywhere, #anytime, using #anydevice, by #anystaff and connect with<br />

#anycustomer. In IT, this challenges us to work #bettertogether.<br />

We implemented multiple, integrated and secure<br />

collaboration solutions <strong>for</strong> teams and individuals, chatting<br />

and video conferencing capabilities, enabling screen sharing<br />

using different technologies from many leading technology<br />

partners. The best part is that through the IT Helpdesks, we<br />

empowered every MANTRAC staff member to be ready and<br />

confident <strong>for</strong> anything in the future.<br />

During the past few months, we witnessed unprecedented<br />

global events with Covid-19 and its consequences restricting<br />

many businesses and also MANTRAC staff and clients, to<br />

suddenly work from home, requiring us all to be connected<br />

<strong>for</strong> much longer to serve our clients.<br />

Since the beginning of March 2020, MANTRAC now have over<br />

some 1000 employees working from home (growing daily),<br />

creating a special and unique “virtual workplace”, connecting<br />

us all and continuing to create delightful experiences <strong>for</strong> our<br />

customers.<br />

We now need to show that we can grow our MANTRAC<br />

business using a broader digital footprint whilst relying on<br />

a much-reduced physical footprint. We need to WIN more<br />

business and clients in these difficult times using the same<br />

commitment but with new ways of working from home.<br />

The Technology Team in MANTRAC loves to serve.<br />

We are proudly MANTRAC and will continue to be there <strong>for</strong><br />

you when you need us. We are eager to maintain the highlevel<br />

service to you where you need us, at office but equally<br />

working from home.<br />

IT wishes to all. Many IT hands make “lights” work.<br />

#proudly_mantrac<br />

#fighting_<strong>for</strong>_mantrac<br />

#yes_we_can (YWC)<br />

4


5


STAY SAFE<br />

EVERY<strong>ONE</strong>!<br />

SAFETY OF OUR EMPLOYEES IS<br />

OUR MAIN OBJECTIVE<br />

By following smart and simple steps and staying<br />

calm and practical, we can keep our 1000<br />

employees in Amreya and MANTRAC House safe<br />

from Corona virus.<br />

As a solution provider in one of the most<br />

demanding industries, we face challenges such<br />

as the frequent interaction of MANTRAC’s Sales<br />

and technical teams with external parties every<br />

day. The difficulty lies in controlling cleanliness<br />

in technical jobs that involve servicing machines,<br />

assembling generators and the on-going traffic of<br />

visitors, customers and guests, especially at the<br />

Parts Counter.<br />

Egypt is a vibrant country and our employees<br />

face overcrowding on public transport during<br />

their morning commute. We are using effective<br />

measures to address this challenge, such as:<br />

Email Chain: Awareness initiative under the name<br />

“Tip of the Day”<br />

Health Awareness Session: In coordination with<br />

Bupa, a session will be conducted via MS Teams to<br />

raise awareness of how to combat infection.<br />

Hygiene: Full coverage of branches with alcoholbased<br />

rubs and detergent based handwash soap<br />

Body Temperature Measurement: Daily<br />

measurement of body temperature in search<br />

rooms/branch gates by security using medical<br />

wireless thermometers.<br />

As a giant of providing solutions, we propose<br />

effective solutions <strong>for</strong> the safety of our employees.<br />

Our key objective is to have a maximum 50% of<br />

each department’s headcount “on-premises” on<br />

any given working day, thereby reducing excessive<br />

crowds during the coming month and controlling<br />

the opportunity <strong>for</strong> COVID-19 to spread.<br />

How we will apply this?<br />

• By Dividing employees into two shifts (i.e. 50%<br />

of headcount/department in each shift)<br />

• Scheduling shifts <strong>for</strong> office-based jobs aiming<br />

at maintaining around:<br />

• 212 HC in MANTRAC Amreya’s facility<br />

• 56 HC in MANTRAC House’s facility<br />

• Introducing 2 Working From Home days within<br />

everyone’s normal working week<br />

• Rotate shifts every 2 weeks with the necessary<br />

scheduling adjustment upon shift rotation<br />

Being more organized to maintain the health of<br />

our employees, these are the measures on office<br />

behaviour, we will follow from now on:<br />

• Prohibition of inter-branch commutes – rely on<br />

Microsoft Teams<br />

• Prohibition of gatherings of any <strong>for</strong>m – rely on<br />

MS teams <strong>for</strong> meetings, trainings… etc.<br />

• Prohibition of international travel in or out of<br />

the country<br />

• Decontamination of busses every morning on<br />

daily basis<br />

• Activation of daily case reports – fed into HR<br />

from employees with symptoms<br />

• Granting cases with symptoms sick leaves<br />

without note (proof) and insist on home<br />

quarantine <strong>for</strong> any mild cases<br />

• Define critical position/department to be filled<br />

by department heads; in terms of impact on<br />

daily operations and prepare backups<br />

• High Risk List<br />

• Over-50 years old chronic medical condition<br />

• Over-50 years old in senior management<br />

positions<br />

Organising everything in this crisis<br />

would not have been possible<br />

without the dedication and ef<strong>for</strong>ts<br />

of our HR team. We want to voice<br />

our full appreciation and thanks to<br />

the Egypt HR Team!<br />

6


HEROES OF 2019<br />

MANTRAC<br />

announces the<br />

highest Per<strong>for</strong>mer<br />

list of MANTRAC<br />

teams in 2019<br />

Through their exceptional per<strong>for</strong>mance, MANTRAC Heroes have<br />

managed to lead the team to achieve great successes at all levels,<br />

which led MANTRAC to shine as one of the leading entities with<br />

great achievements in 2019.<br />

MANTRAC has announced the highest Per<strong>for</strong>mer list <strong>for</strong> 2019,<br />

which contains the names of those who managed to achieve great<br />

success while facing a lot of challenges and overcoming them.<br />

Selection <strong>for</strong> the list was based on the candidates’ exceptional<br />

per<strong>for</strong>mances, regardless of difficult competition and challenging<br />

circumstances.<br />

Product Support Dept.<br />

Construction<br />

Dept.<br />

Power Systems<br />

Dept.<br />

Eng. Wael Al-Sabbagh<br />

Eng. Mohammed Ahmed Hadid<br />

Eng. Ahmed Mohamed Ghanem<br />

Eng. Haitham Mohamed Kamal<br />

Eng. Mohamed Aboul Fotouh<br />

Eng. Amr Gohar<br />

Eng. Mohamed Farouk<br />

Eng. Mohamed Ibrahim Darwish<br />

Eng. Mohamed Hisham Mohamed<br />

Eng. Karim Yousry<br />

Eng. Mohamed Sami Abdel Azim<br />

Thank you<br />

MANTRAC team<br />

<strong>for</strong> your<br />

outstanding<br />

per<strong>for</strong>mance!<br />

MANTRAC has congratulated the highest Per<strong>for</strong>mer heroes while asserting its confidence<br />

that the entire team did its best to achieve these outstanding accomplishments.<br />

7


THE RACE<br />

OF EXCELLENCE<br />

HAS NO FINISH LINE<br />

With untraditional way,<br />

Product Support Egypt<br />

Team has decided to<br />

celebrate their 2019<br />

special achievement.<br />

Product Support Egypt has organized a big party<br />

at TIUMPH KATAMEYA Hotel.<br />

This is was the second year to celebrate big<br />

achievement exceeding Target. Lot of Managers<br />

have joined this celebration on top of them<br />

Mr. Omar El Bakary - Group COO and Mr. Ayman<br />

Ezz Egypt BU Head<br />

Lot of ef<strong>for</strong>ts and positive spirit were behind this<br />

big success.<br />

As Product Support Egypt is ranked # 1 across<br />

group; theme of the party was car racing starting<br />

from Hall entrance, ending by the cake where we<br />

found car racing Formula is standing.<br />

Innovation is part of our story…<br />

# Stay Tuned On Next Celebration<br />

Product Support Team<br />

8


A FIRST<br />

FOR MANTRAC GROUP<br />

MANTRAC Team<br />

CATERPILLAR Grants Alex Branch<br />

Four Stars Award in Retail Section<br />

MANTRAC Egypt’s Alexandria branch won<br />

the Four-Stars Award in Retail Rating from<br />

CATERPILLAR. By winning this award<br />

MANTRAC demonstrated how continuous<br />

ef<strong>for</strong>t to provide the best customer experience,<br />

leads to customer retention and growth. Within<br />

a period of 12 months the Alexandria branch<br />

managed to provide world-class service, both<br />

face-to-face and online. This has made a great<br />

impression on our customers, especially the<br />

small and medium-sized companies, targeted<br />

by the retail sector and expanded growth<br />

prospects.<br />

CATERPILLAR assesses 60 factors from the<br />

customer perspective, including the branch’s<br />

website, entrance, equipment display area and<br />

overall appearance of different areas such as<br />

the maintenance workshop. Action plans are<br />

created, discussed and approved to develop<br />

each facet of the 60 factors, according to<br />

CATERPILLAR best practice standards.<br />

This could not have been achieved without the<br />

ef<strong>for</strong>ts of the Branch Improvement Program<br />

team. This achievement raised the branch<br />

classification from two stars to four stars in<br />

only one month. The rating also included<br />

improving customer impressions.<br />

In addition, MANTRAC thanked all the team that work on this project <strong>for</strong> their<br />

important role in the success of this experiment, which is a promising environment<br />

<strong>for</strong> an advanced customer service quality in the future.<br />

9


THAT’S SEVEN IN A ROW<br />

MANTRAC Group's product support department exceeds<br />

expectations in customer loyalty rates<br />

2019 closed with %80 as the YTD Group Net Loyalty Score<br />

which is %13 above the annual target with %94 of alerts that<br />

were fixed in less than 30 days<br />

For the seventh year in a row, the MANTRAC Group<br />

Product Support department and their peers in<br />

other MANTRAC branches, were able to meet and<br />

exceed expectations by obtaining high scores <strong>for</strong><br />

customer loyalty rates.<br />

This year, MANTRAC Group exceeded annual<br />

targets, with customer survey results showing<br />

their loyalty to the Product Support department.<br />

The customer loyalty rate reached 80%, compared<br />

to 16% in 2013.<br />

MANTRAC Group emphasized that this<br />

achievement is a well-deserved reward <strong>for</strong> a long<br />

journey full of success stories over a seven-year<br />

period. MANTRAC also highlighted that each<br />

member of the team, in every branch, contributed<br />

to this achievement; from sales engineers to<br />

department managers.<br />

The Customer Loyalty Program is one of the main<br />

success factors in MANTRAC Group, as loyalty<br />

points exceeded expectations <strong>for</strong> the seventh<br />

consecutive year. MANTRAC thanked everyone<br />

who contributed to making this achievement<br />

happen by saying “We believe we can exceed the<br />

expectations of customers again in 2020, and<br />

we can achieve our new target which is reaching<br />

the fastest response rate, in addition to customer<br />

loyalty rate”<br />

10


NEW<br />

ACHIEVEMENT<br />

GREAT EFFORT<br />

MANTRAC GETS<br />

Five-star<br />

Certification from<br />

CATERPILLAR <strong>for</strong> pollution<br />

control at MANTRAC House<br />

MANTRAC is recognised <strong>for</strong> a new achievement in the field of pollution control, as MANTRAC House<br />

facilities received a five-star certificate <strong>for</strong> pollution control from CATERPILLAR.<br />

In achieving this recognition, MANTRAC is proving its vision as “The standard of measurement that<br />

should be followed by CATERPILLAR agents worldwide”. This achievement proves the efficiency of the<br />

commitment and continuous ef<strong>for</strong>ts of all work teams in the maintenance departments of MANTRAC.<br />

Pollution control is one of the most important initiatives that show confidence and reliability in<br />

maintenance. It ensures superior value and quality <strong>for</strong> MANTRAC customers. This degree of superior<br />

quality can be achieved by avoiding equipment component malfunctions, which leads to a longer life<br />

<strong>for</strong> components and equipment. It also leads to improved productivity throughout the life cycle of the<br />

equipment.<br />

Obtaining this certificate reflects a great ef<strong>for</strong>t in meeting the criteria of keeping the maintenance<br />

workshop and spare parts store in excellent condition daily. This is considered an important daily challenge<br />

<strong>for</strong> the maintenance team. The objective is to ensure continuous achievements by all MANTRAC teams<br />

that place the company in a leading position in the industry.<br />

11


MANTRAC CELEBRATES<br />

INTERNATIONAL WOMEN'S DAY!<br />

MANTRAC Egypt has always prioritized the need to create work environments that<br />

ensure the promotion of gender equality and women’s empowerment. This is achieved<br />

by recognizing and celebrating the successes of our female peers <strong>for</strong> their hard work<br />

and commitment to improving the company<br />

International Women’s Day is important to us because its purpose is to promote an<br />

environment that supports equal rights and duties. Equality is not just a women’s<br />

issue, it is something that affects everyone in society. This year MANTRAC celebrated<br />

at MANTRAC House, Alex branch and with the MANTRAC Distribution team in<br />

Mohandessin.<br />

Female employees joined the fun filled celebration that was made special by<br />

Ms. Rawya Mansour who took the time to send staff inspirational messages. The<br />

messages were filled with hope and highlighted the value of work <strong>for</strong> women during<br />

her speech. MANTRAC encourages its female employees to celebrate their social,<br />

professional and personal accomplishments. International Women’s Day is a celebration<br />

of every woman working at MANTRAC.<br />

As we continue to promote equality in the workplace,<br />

we would like to thank our female employees <strong>for</strong> their<br />

hard work.<br />

12


13


MANTRAC DISTRIBUTION<br />

Promoted the Lenovo Thinkpad<br />

models at a series of open days<br />

MANTRAC Distribution Team<br />

MANTRAC DISTRIBUTION<br />

CELEBRATES THE COMPANY’S GREAT<br />

PERFORMANCE IN 2019<br />

“We gained more competitive advantage;<br />

expanding our presence in the data storage<br />

and backup solutions sector and developing<br />

distributors into integrated service providers,”<br />

said Eng. Hossam Roshdy, the General Manager<br />

of MANTRAC Distribution.<br />

Eng. Hossam Roshdy organized an event<br />

to celebrate MANTRAC’s successes in<br />

2019. During the celebration he thanked<br />

Eng. Ayman Ezz El Din - General Manager<br />

- MANTRAC Egypt <strong>for</strong> his support,<br />

Mrs. Passant Ahmed - Strategic Planning<br />

and Marketing Manager - MANTRAC Egypt,<br />

Mrs. Hala Abu Al-Dahab - General Manager<br />

of Human and Administrative Resources -<br />

MANTRAC Group and Mrs. Rehab Anan - Sales<br />

Effectiveness Manager - MANTRAC Group<br />

and their respective teams <strong>for</strong> their effective<br />

cooperation.<br />

Eng. Hossam Roshdy emphasized that<br />

MANTRAC Distribution achieved outstanding<br />

success during 2019 at all work levels. MANTRAC<br />

has gained a greater competitive advantage on<br />

the strategic level after it became an authorized<br />

distributor <strong>for</strong> Huawei in Egypt.<br />

In addition to enhancing the brand’s presence<br />

in the data storage and backup solutions sector<br />

through its multiple professional services, where<br />

MANTRAC represents Dell EMC, Lenovo, and<br />

IBM. Meanwhile, MANTRAC Distribution focused<br />

on training and attracting new partners through<br />

various activities to develop the current clients’<br />

statuses from mere distributors to providers of<br />

integrated solutions. This increased revenue,<br />

market share and access to new sectors.<br />

The MANTRAC Distribution Lenovo team, led by<br />

Amr Mostafa, organized a promotional series of<br />

customer open days. This was done in partnership<br />

with Lenovo, with the aim to promote advanced<br />

Thinkpads and increase overall sales. A special<br />

branding corner was placed at the entrance <strong>for</strong><br />

Lenovo and the team to present attractive offers<br />

<strong>for</strong> customers.<br />

During the event, MANTRAC Distribution offered<br />

Lenovo products at discounted prices on some<br />

models. Which allowed customers to increase<br />

their profits on open days from Lenovo.<br />

The partnership between MANTRAC Distribution<br />

and Lenovo has extended from 2005, after Lenovo<br />

acquired IBM PC line. MANTRAC Distribution<br />

managed to achieve remarkable growth, and it<br />

has increased Lenovo's market share since then.<br />

Lenovo team, consisting of Amr Mostafa, Walid El<br />

Sakka, and Ahmed Raslan, is keen on developing<br />

strategic partnerships with major distributors,<br />

while the sales team headed by Hala Wahba works<br />

to open new and efficient markets <strong>for</strong> Lenovo<br />

products.<br />

The company pointed out that it considers<br />

MANTRAC their first strategic partner in the<br />

sectors of small and medium companies, and<br />

that’s due to the success that MANTRAC achieved<br />

in the past period.<br />

During the celebration, Mohamed Galal, the<br />

commercial manager of Lenovo, thanked<br />

MANTRAC Distribution sales team, especially<br />

Marwa Abdel Qader, Hassan Selim and Mahmoud<br />

Muhammad Abdo, <strong>for</strong> all their achievements in<br />

developing Lenovo's business in Egypt.<br />

MANTRAC Distribution Team<br />

14


MANTRAC DISTRIBUTION<br />

ORGANISES A WORKSHOP FOR AVAYA CUSTOMERS<br />

The MANTRAC Distribution Avaya Sales Team organized a training workshop<br />

<strong>for</strong> Avaya customers and partners to improve their technical knowledge of<br />

the company’s products.<br />

MANTRAC Distribution and AVAYA teams working with business partners<br />

The workshop was held<br />

in January 2020 at the<br />

Royal Maxim Palace<br />

Kempinski, as part<br />

of the development<br />

activities of MANTRAC<br />

Distribution’s partners.<br />

The objective was to<br />

increase sales and<br />

improve customer<br />

satisfaction. During<br />

the workshop, Eng.<br />

Hossam Roshdy,<br />

General Manager of<br />

MANTRAC Distribution,<br />

thanked Ahmed Magdy<br />

and Mohamed Fathi<br />

<strong>for</strong> their continuous<br />

ef<strong>for</strong>ts in serving the<br />

company’s customers.<br />

MANTRAC DISTRIBUTION<br />

ORGANISES A CONFERENCE FOR IBM CUSTOMERS<br />

In December 2019<br />

MANTRAC Distribution<br />

organized a conference<br />

<strong>for</strong> IBM clients in<br />

cooperation with its<br />

partner TISS, at the<br />

Ritz-Carlton Hotel in<br />

Cairo. The objective of<br />

the conference was to<br />

update customer<br />

in<strong>for</strong>mation on IBM’s<br />

latest solutions <strong>for</strong><br />

digital trans<strong>for</strong>mation<br />

and to generate new<br />

business opportunities<br />

in vital sectors. During<br />

the conference Eng.<br />

Hossam Roshdy,<br />

General Manager of<br />

MANTRAC Distribution,<br />

thanked the IBM team:<br />

MANTRAC Distribution and IBM teams working with customers<br />

Khaled Abdul Majeed and Ahmed Hassan and the solutions team:<br />

Ahmed Al-Kahkai and Karim Al-Fouly <strong>for</strong> their great ef<strong>for</strong>ts in developing<br />

the company’s business.<br />

15


DELTA SERVICE TEAM CERTIFIED<br />

“THE TECHNICIAN PROGRAM CERTIFICATION”<br />

----- SUCCESSFULLY -----<br />

Delta Service Team<br />

The Delta maintenance team successfully completed<br />

the curriculum of Perkins products with impressive<br />

success. The curriculum included 33 different<br />

courses within the accreditation program.<br />

The service team included Eng. Mohamed Metwally,<br />

Eng. Omar Shuaib, Eng. Sedik Haggag and Eng.<br />

Ahmed Nadim, who showed full commitment and<br />

responsibility to the courses.<br />

After completing this great achievement, Delta<br />

announced that it’s service Team became the<br />

authorized team <strong>for</strong> Perkins engine maintenance in<br />

Egypt.<br />

MANTRAC PARTICIPATES<br />

IN THE MECHANICAL ENGINEERING 2020 CONFERENCE<br />

MANTRAC team with with mechanical engineering students at Alexandria University<br />

MANTRAC participated in the Mechanical Engineering Conference, held at the beginning of<br />

February 2020. The conference is considered one of the most prominent student activities at<br />

Alexandria University’s Faculty of Engineering.<br />

During the conference, MANTRAC presented its journey in the Egyptian market, its business<br />

volume and the innovative solutions it offers to its clients. The conference’s objective is to change<br />

the way mechanical engineering students think about the scientific field. Students can become<br />

more familiar with the changing and evolving science of mechanical engineering, in an engaging<br />

way that motivates them to continue learning.<br />

The conference was also a great opportunity to open new doors <strong>for</strong> students to get acquainted<br />

with modern fields of science, which helped to increase the number of people interested in<br />

mechanical engineering techniques and research.<br />

16


THEORETICAL AND PRACTICAL TRAINING FOR EQUIPMENT OPERATORS<br />

AT LAFARGE CEMENT COMPANY<br />

MANTRAC organized theoretical and practical training <strong>for</strong> Lafarge<br />

Cement Equipment Operators, on the optimum use of loading (992K) and<br />

earthmoving equipment (777E). Theoretical training included the definition<br />

of occupational safety and the explanation of all warning messages <strong>for</strong><br />

this equipment. It also included explaining all control switches inside the<br />

equipment, clarifying all fault lights and translating faults in Arabic to suit<br />

the equipment manager. The theoretical training also included explaining the<br />

correct daily examination of each piece of equipment, all their components<br />

and the way each part operates. It also clarified the CATERPILLAR<br />

recommended oil and filter change schedule and the correct lubrication of<br />

equipment by hours of operation.<br />

The practical training included an explanation of how to deal with soil and<br />

how to correctly load the loader. Also, there was an explanation of the<br />

correct way to install and fix equipment and how to operate it in the field to<br />

move the soil and the consideration of the correct angles <strong>for</strong> entry during<br />

loading.<br />

Thanks to this training, equipment operator efficiency at Lafarge Cement<br />

Company has improved significantly. Lafarge is a major cement companies<br />

and one of MANTRAC’s largest clients. The objective was to reduce both<br />

the time spent during loading and the number of loads, leading to fuel<br />

consumption efficiency.<br />

MANTRAC and Lafarge Teams<br />

17


A WORKSHOP<br />

To Enhance Safety Culture <strong>for</strong> the Maintenance Team in Amreya<br />

In November 2019, MANTRAC branch in Amreya<br />

hosted a workshop to enhance safety culture <strong>for</strong><br />

MANTRAC Egypt’s maintenance team.<br />

During the workshop, Katrina Lindal,<br />

CATERPILLAR’s Chief Strategic Advisor, stated<br />

that although Egypt has a large number of<br />

confirmed injuries, but it has excelled in spreading<br />

the culture of recording the injuries transparently,<br />

and that they never hide facts like other areas<br />

would.<br />

Lindal added that the culture of injury recording<br />

is positively reflecting on the development and<br />

implementation of the safety systems. She also<br />

asserted that areas which ignore injury cases<br />

recording will never be able to develop themselves.<br />

The workshop covered the role of health and<br />

safety in controlling the waste of resources and<br />

increasing profitability, even with a consistent<br />

productivity rate. Also, the workshop covered<br />

modern management methods that rely on health<br />

and safety <strong>for</strong> maximizing profits.<br />

After a theoretical lecture, a session was held to<br />

apply the theoretical ideas in the workshop, and<br />

to do the risk assessment of the maintenance<br />

workshop in a regular working day.<br />

At the conclusion of the workshop, Katrina praised<br />

the participants’ per<strong>for</strong>mance and the maintenance<br />

team’s level of safety awareness. She also praised<br />

the safety system at MANTRAC.<br />

MANTRAC and CATERPILLAR Teams<br />

18


Internal Sales Representatives Team<br />

IT’S A FIRST<br />

THE INTERNAL SALES TEAM HAS<br />

ACHIEVED A NEW RECORD IN 2019<br />

MANTRAC’s internal sales team recorded a new achievement<br />

in 2019 that made it a historic year <strong>for</strong> the company. Telesales<br />

volumes reached a record high since the 2007 inception of the<br />

internal sales team. This is of note because it has been difficult<br />

to meet expectations regarding telesales in the Egyptian market.<br />

The team’s objective was maintaining a strong and solid<br />

relationship with existing and new MANTRAC customers, and<br />

rebuilding old relationships.<br />

However, the objective developed and expanded, making the ISR<br />

Team one of the most important sources of revenue in MANTRAC.<br />

In addition to covering large quantities of customers in small and<br />

medium companies, which provided a greater opportunity <strong>for</strong> the<br />

territory sales team focus on with Key Accounts.<br />

The outstanding per<strong>for</strong>mance of the ISR Team, which managed<br />

the end of 2019 to achieve revenue growth of 45% on an annual<br />

basis, is a remarkable achievement that reflects the per<strong>for</strong>mance<br />

of the team that showed a strong commitment and sincerity <strong>for</strong><br />

the unrivaled work. The ISR Team plans in 2020 to continue to<br />

build on this growth to have another impressive fingerprint by the<br />

end of the year.<br />

19


MANTRAC FAMILY<br />

Mahenaz Ahmed<br />

Sales Support Team Leader<br />

Product Support Dept.<br />

Effective: January 2020<br />

Location: MANTRAC Amraya<br />

Reporting: Ashraf Khairy<br />

Kseniya Degileva<br />

Group Executive Marketing Project<br />

Specialist<br />

Group Marketing Dept.<br />

Effective: January 2020<br />

Location: MANTRAC Vostok<br />

Reporting: Tristan Cousland<br />

Mofeed Bahgat<br />

Egypt Head of Administration<br />

Administration Dept.<br />

Effective: January 2020<br />

Location: MANTRAC Amraya<br />

Reporting: Hala Abou El Dahab<br />

Mohamed El Wakeel<br />

Group Business Solutions and<br />

Trans<strong>for</strong>mation Head<br />

Group In<strong>for</strong>mation Technology Dept.<br />

Effective: Feb 2020<br />

Location: MANTRAC House<br />

Reporting: Hendus Venter<br />

Ibrahim Abdel Rahman<br />

Group IT Telecommunication Head<br />

Group In<strong>for</strong>mation Technology Dept.<br />

Effective: Feb 2020<br />

Location: MANTRAC House<br />

Reporting: Hendus Venter<br />

Anthony Schoombie<br />

Group Data Governance Head<br />

Group In<strong>for</strong>mation Technology Dept.<br />

Effective: Feb 2020<br />

Location: MANTRAC Dubai<br />

Reporting: Hendus Venter<br />

Mohamed Abdel Razek<br />

Group IT Operations and Support Head<br />

Group In<strong>for</strong>mation Technology Dept.<br />

Effective: Feb 2020<br />

Location: MANTRAC House<br />

Reporting: Hendus Venter<br />

Ahmed Saad<br />

Regional Sales Manager<br />

Construction Dept.<br />

Effective: January 2020<br />

Location: MANTRAC House<br />

Reporting: G.G. Pillai<br />

Mohamed Talaat<br />

Alex & Delta Sales Manager<br />

Construction Dept.<br />

Effective: January 2020<br />

Location: MANTRAC Mansoura<br />

Reporting: G.G. Pillai<br />

20


MANTRAC FAMILY<br />

Seif ELDin Rady<br />

Pre-Sales & Construction Manager<br />

Product Support Dept.<br />

Effective: January 2020<br />

Location: MANTRAC House<br />

Reporting: Moamer Mostafa<br />

Mohamed Banhawy<br />

Counter Sales and Pricing Manager<br />

Product Support Dept.<br />

Effective: January 2020<br />

Location: MANTRAC House<br />

Reporting: Moamer Mostafa<br />

Mahmoud Gamea<br />

Mining Key Accounts Manager<br />

Service Dept.<br />

Effective: January 2020<br />

Location: Marsa Alam Mining<br />

Reporting: Mohamed Haitamy<br />

Mohamed Magdy Tawfeek<br />

Marketing and Strategic Planning<br />

Supervisor<br />

Marketing and Strategic Planning Dept.<br />

Effective: January 2020<br />

Location: MANTRAC House<br />

Reporting: Passant Ahmed<br />

Waleed Salah<br />

Sales Manager<br />

Power Systems Dept.<br />

Effective: January 2020<br />

Location: MANTRAC House<br />

Reporting: Ashraf Weteet<br />

Tamer Mekkawey<br />

Credit Control Manager (Cat and Delta)<br />

Finance Dept.<br />

Effective: January 2020<br />

Location: MANTRAC House<br />

Reporting: Yasser Fathi<br />

Bassam Salah Mahmoud<br />

Huawei Pre-Sales Engineer<br />

MANTRAC Distribution<br />

Effective: January 2020<br />

Location: MANTRAC Amraya<br />

Reporting: Ahmed Magdy Mohamed<br />

Sameh El Shenawy<br />

Sales Support Team Leader<br />

Product Support Dept.<br />

Effective: January 2020<br />

Location: MANTRAC Amraya<br />

Reporting: Ashraf Khairy<br />

Mohamed Abdel Malek<br />

After Sales Team Leader<br />

Product Support Dept.<br />

Effective: January 2020<br />

Location: MANTRAC House<br />

Reporting: Seif ELDin Rady<br />

21


MANTRAC FAMILY<br />

Ahmed Draz<br />

Multi-Brand Specialist<br />

Product Support Dept.<br />

Effective: January 2020<br />

Location: MANTRAC House<br />

Reporting: Seif ELDin Rady<br />

Hossam Abdel Hamid<br />

Sales Office Specialist<br />

Product Support Dept.<br />

Effective: January 2020<br />

Location: MANTRAC Amraya<br />

Reporting: Ashraf Khairy<br />

Ahmed Hassan Abdel Aal<br />

Sales Team Leader - MIining<br />

Product Support Dept.<br />

Effective: January 2020<br />

Location: MANTRAC Amraya<br />

Reporting: Ramy Ramadan El Halwany<br />

Amr Hany Gohar<br />

Internal Sales Team Leader<br />

ISR Dept.<br />

Effective: January 2020<br />

Location: MANTRAC Amraya<br />

Reporting: Ahmed Ali<br />

Wessam Ismail<br />

Territory Sales Rep.<br />

Power Systems Dept.<br />

Effective: January 2020<br />

Location: MANTRAC House<br />

Reporting: Khaled Otefy<br />

Omar Saleh<br />

Compensation & Benefits Specialist<br />

Human Resources Dept.<br />

Effective: January 2020<br />

Location: MANTRAC House<br />

Reporting: Tamer Bassiouny<br />

Wafik Reda Zekry<br />

Axapta Consultant<br />

Group In<strong>for</strong>mation Technology Dept<br />

Effective: January 2020<br />

Location: MANTRAC House<br />

Reporting: Marwa ElSawah<br />

Karim Abdelghany<br />

IT Helpdesk Specialist<br />

Group In<strong>for</strong>mation Technology Dept<br />

Effective: January 2020<br />

Location: MANTRAC Amraya<br />

Reporting: Amr Fouda<br />

Mahmoud Mounir<br />

Sales<strong>for</strong>ce Developer<br />

Group In<strong>for</strong>mation Technology Dept.<br />

Effective: January 2020<br />

Location: MANTRAC House<br />

Reporting: Sherif Fawzy<br />

22


MANTRAC FAMILY<br />

Congratulation!<br />

KHALED<br />

ABDEL MAGUID<br />

Abdelrahman ElKholy<br />

Human Resources Specialist<br />

Human Resources Dept.<br />

Effective: January 2020<br />

Location: MANTRAC Amraya<br />

Reporting: Ahmed Hamdy<br />

Moemen Abdelmoety<br />

Protection & Control Specialist<br />

Protection & Control Dept.<br />

Effective: January 2020<br />

Location: MANTRAC House<br />

Reporting: Hala Abou El Dahab<br />

Product Manager<br />

IBM, Lenovo Enterprise<br />

& Toshiba<br />

MANTRAC Distribution Dept.<br />

Major: MBA Degree<br />

in Marketing Management<br />

Ahmed Abdallah<br />

Parts Planner & Controller<br />

Product Support Dept.<br />

Effective: January 2020<br />

Location: Marsa Alam Mining<br />

Reporting: Ramy Ramadan El Halwany<br />

Khaled Hossam<br />

Internal Sales Representative<br />

ISR Dept.<br />

Effective: January 2020<br />

Location: MANTRAC Amaraya<br />

Reporting: Ahmed Ali<br />

Hatem Khaled<br />

Design Engineer<br />

Power Systems Dept.<br />

Effective: February 2020<br />

Location: MANTRAC Amraya<br />

Reporting: Omar Ali<br />

Shady Khaled<br />

Territory Sales Rep.<br />

Power Systems Dept.<br />

Effective: February 2020<br />

Location: MANTRAC House<br />

Reporting: Michael Farid<br />

23


THE QUARTERLY NEWSLETTER FOR MANTRAC EGYPT<br />

MANTRAC VALUES<br />

Through coming issues of “<strong>All</strong> <strong>for</strong> One” newsletter,<br />

we will highlight on MANTRAC Values, which is:<br />

COMMITMENT<br />

INNOVATION<br />

INTEGRITY<br />

CREATIVITY<br />

TEAMWORK<br />

EXCELLENCE<br />

In each issue, we will explain each value separately so<br />

that it reaches each MANTRAC team member.<br />

MANTRAC Egypt Competition:<br />

Our Target in this issue<br />

is to have<br />

“The Most attractive picture<br />

<strong>for</strong> MANTRAC’s employee<br />

working from home”<br />

“Send us now your Photo”<br />

Please send us your Photos to<br />

<strong>All</strong><strong>for</strong>one@mantracegypt.com<br />

with Subject<br />

“Competition”<br />

till end of May 2020.<br />

Best photo will win a SURPRISE<br />

GIFT & The winner photo will be<br />

published in the next issue.<br />

Wish you best of luck.<br />

Mohamed Osman 21<br />

It’s our pleasure to<br />

announce that<br />

Mohamed Osman<br />

is the winner in our<br />

competition issue No.27<br />

“Most beautiful picture of<br />

MANTRAC Engineers in<br />

the Work site”<br />

The winning photo<br />

Karim Mohamed El<br />

Sayed Shaaban<br />

20<br />

Ahmed Mahmoud<br />

Ahmed El Kersh<br />

20<br />

Mohamed Raafat Khalaf 16<br />

Ahmed Hamdy Ibrahim 8<br />

Total Votes 85<br />

Thank you all <strong>for</strong> participating and <strong>for</strong> sharing the spirit of competition<br />

Wish you best of luck in the next issues<br />

And always remember that together we can get better<br />

Waiting <strong>for</strong> your recommendations <strong>for</strong> the next issue<br />

<strong>All</strong>ForOne@mantracegypt.com<br />

24

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