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{PDF EBOOK EPUB KINDLE} Competitive Strategy: Techniques for Analyzing Industries
and Competitors [ PDF ] Ebook
{PDF EBOOK EPUB KINDLE} Competitive Strategy: Techniques for Analyzing Industries and
Competitors [ PDF ] Ebook
{PDF EBOOK EPUB
KINDLE} Competitive
Strategy: Techniques for
Analyzing Industries
and Competitors [ PDF ]
Ebook
Description
Fortune Three overarching game plans that work in one industry after another explain how thousands of
real-world competitors come out on top.The New York Times American executives are grasping for a logic
to global competition. Mr. Porter...has given them one.Choice Few books warrant the too-common
publisher's blurb 'landmark.' This one does. Highest recommendation.Strategic Management Journal
Represents a quantum leap...may well be one of the most important contributions to the discipline of
strategic management.Journal of Business Strategy Any manager who studies and uses the materials in this
book should be able to devise more successful strategies.Philip Kotler S.C. Johnson & Son, Distinguished
Professor of International Marketing, Northwestern University Porter's books on competitive strategy are the
seminal works in the field. Michael E. Porter is the C. Roland Christensen Professor of Business
Administration at the Harvard Business School. The author of fourteen books and recipient of the Wells
Prize in Economics, he lives in Brookline, Massachusetts. See all Editorial Reviews
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