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The Box: How the Shipping Container Made the World

Smaller and the World Economy Bigger - Second Edition with

a new chapter by the author

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The Box: How the Shipping Container Made the World

Smaller and the World Economy Bigger - Second Edition with

a new chapter by the author

BOOK DETAIL

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Paperback: 544 pages Publisher: Princeton University Press; 2 edition (April 5, 2016) Language: English

ISBN-10: 0691170819 ISBN-13: 978-0691170817 Product Dimensions: 5.5 x 1.5 x 8 inches Shipping

Weight: 1.1 pounds (View shipping rates and policies)

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Book Description

In April 1956, a refitted oil tanker carried fifty-eight shipping containers from Newark to

Houston. From that modest beginning, container shipping developed into a huge industry that

made the boom in global trade possible. The Box tells the dramatic story of the container's

creation, the decade of struggle before it was widely adopted, and the sweeping economic

consequences of the sharp fall in transportation costs that containerization brought about. But the

container didn't just happen. Its adoption required huge sums of money, both from private

investors and from ports that aspired to be on the leading edge of a new technology. It required

years of high-stakes bargaining with two of the titans of organized labor, Harry Bridges and

Teddy Gleason, as well as delicate negotiations on standards that made it possible for almost any

container to travel on any truck or train or ship. Ultimately, it took McLean's success in supplying

U.S. forces in Vietnam to persuade the world of the container's potential. Drawing on previously

neglected sources, economist Marc Levinson shows how the container transformed economic

geography, devastating traditional ports such as New York and London and fueling the growth of

previously obscure ones, such as Oakland. By making shipping so cheap that industry could

locate factories far from its customers, the container paved the way for Asia to become the world's

workshop and brought consumers a previously unimaginable variety of low-cost products from

around the globe. Published in hardcover on the fiftieth anniversary of the first container voyage,

this is the first comprehensive history of the shipping container. Now with a new chapter, The

Box tells the dramatic story of how the drive and imagination of an iconoclastic entrepreneur

turned containerization from an impractical idea into a phenomenon that transformed economic

geography, slashed transportation costs, and made the boom in global trade possible.


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