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Ingwalson

Project 1

Project 1

Project 1

Project 1

Project 1

Project 1

Project 1

Project 1

Project 1

Project 1


TIMES

SERIF

CENTURY

SERIF

SERIF

SERIF

SERIF

BODONI

GARAMOND

ROMAN

NEW

CASLON



BODONI

DESIGNER:

Giambattista Bodoni

ORIGIN: Italian engraved

CREATED: 1798

INFLUENCED BY: Baskerville

PRENOUNCED: Bow-down-i

USED: For many magazines and theater

posters.

LEFT:

Vogue uses

Bodoni for

their logo.

RIGHT:

Bazaar uses Bodoni

for their logo.

ABOVE:

Bodoni is used for the known typogrohy for Mamma Mia.



CENTURY

DESIGNER:

Morris Fuller Benton

(textbook publisher)

ORIGIN: American

MORRIS

FULLER

BENTON

CREATED: 1924

INFLUENCED BY: Century Roman

INSPERATION: Linn Boyd Benton (father and

also earlier century font creator)

PRENOUNCED: sen-chuh-ree skool-boo k

CREATED FOR: Textbooks

LEFT:

The monthly

magazine that

was created by

The Century

Company from

1881-1930.

ABOVE:

Illistation from a book about Century School Book.

RIGHT:

An example

of Century

School Book

beautifully

calligraohy and

has a very high

x-height.



GARAMOND

DESIGNER:

Claude Garamond

ORIGIN: French

CREATED: 1540

INFLUENCED BY: Aldus Manutius’ roman

PRENOUNCED: gar-uh-mond (french ‘r’ and a =u

sound)

CREATED: for French King Francis I

LEFT:

Garamond’s original

stamps got his

typeface.

RIGHT:

Garamond

is used in

Dr. Seuss books

because it is easy for

kids to read.

ABOVE:

The example show the different elements of the letter form.



CASLON

DESIGNER:

William Caslon I

ORIGIN: London

CREATED: 1722

INFLUENCED BY: Dutch typefaces

PRENOUNCED: kaz-luh n

LEFT:

This example

expresses the

engravings

done by

William

Caslon.

RIGHT:

Caslon is used for

the 2013 movie

Diana.

ABOVE:

Caslon is used on the map in the book, Poland: The

First Thousand Years.



TIMES

ROMAN

TYPOGRAPHER:

Stanley Morison

DESIGNER: Victor Lardent

ORIGIN: Britain

CREATED: 1932

INFLUENCED BY: Plantin

PRENOUNCED: tahymz ro-man

LEFT:

Times Roman is

used for the 1983

Star Wars: Return

of the Jedi Movie

cover.

ABOVE:

Example of the original Times Roman being used.

RIGHT:

Example

showing the

differents

between

Times Roman

and Times

New Roman.



ANS

SERIF

SERIF

HELVETICA

SANS SERIF

SERIF

SANS

SERIF

SANS

SERIF

FUTURA

FRUTIGER

GILL

MYRIAD

SANS



FRUTIGER

DESIGNER:

Adrian Frutiger

ORIGIN: German

CREATED: 1928

CLARIFICATION: Humanist

INFLUENCED BY: Nicholas Jenson’s work

PRENOUNCED: Fru-ti-ger

LEFT:

Frutiger is used in

the typography for

the Panda Express

Logo.

RIGHT:

Frutiger is used

for the Radio

Shack Logo.

ABOVE:

Frutiger is used for the train company AMTRAK.



FUTURA

DESIGNER:

Paul Renner

ORIGIN: German

CREATED: 1972

INFLUENCED BY: Bauhaus and the English

Arts and Crafts Movements

PRENOUNCED: Fu-tura

LEFT:

Futura was used

for the 2001: A

Space Odyssey;

Directed by,

Stanley Kubrick.

RIGHT:

Futura is

used for the

Domino’s

Pizza logo.

ABOVE:

Futura was the first font used on the moon.



GILL SANS

DESIGNER:

Eric Gill

ORIGIN: British

CREATED: 1928

INFLUENCED BY: Edward Johnston’s 1916 “Underground

Alphabet”

PRENOUNCED: gill-sans

LEFT:

Gill Sans is used on

the cover of the

reindition of the

1915 novel, The

Thirty-Nine Steps.

ABOVE:

Gill Sans is used in the British BBC new channel.

RIGHT:

Gill Sans was

used for the

1995 movie, Toy

Story produced

by Pixar released

by Disney.



HELVETICA

DESIGNER:

Max Miedinger

ORIGIN: SWISS

CREATED: 1928

INFLUENCED BY: Akzidenz-Grotesk

PRENOUNCED: h-eh-l-v-eh-t-ih-k-uh

LEFT:

New York has a

long history of

using helvetica

on their street and

subway signs.

ABOVE:

Helvetica is used for the international airline

Lufthansa.

RIGHT:

The Nestle

chocolate

company uses

Helvetica as

the font for

the type.



MYRIAD

DESIGNER:

Carol Twombly

ORIGIN: United States

CREATED: 1992

KNOWN: Used by apple

PRENOUNCED: mir-ee-uhd

LEFT:

Myriad is used for the

Fortescue, Australian

iron ore company,

logo.

RIGHT:

Myriad was used

for the Cardiff,

United Kingdom

Football, American

soccer, club.

ABOVE:

Myriad is used for the Kingdom of Bahrain

airline Gulf Air.











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