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Spectrum Marketing Calendar 2022

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LOCAL PUBLICATIONS DIRECT MAIL CREATIVE PRINTING SIGNAGE

2022 MARKETING CALENDAR

LOCAL PUBLICATIONS DIRECT MAIL CREATIVE PRINTING SIGNAGE


BE FRONT & CENTER

WITH A

COVER AND

COUPON

• Your message is guaranteed to mail to your target market

• Added Legitimacy and get more for your marketing dollar

• Your message remains highly visible for 30 days for a greater response

• With targeted zones, hit the areas that are most likely to respond to

your message

DECEMBER

1

2

3

4

5

6

7

8

9

10

11

12

13

14

15

16

17

18

19

20

21

22

23

24

25

26

27

28

29

30

31

FEBRUARY

1

2

3

4 5

6

7

8

9

10

11

12

13

14

15

16

17

18

19

20

27

21

28

22

23

24

25

26

JANUARY


SUNDAY

MONDAY

TUESDAY

WEDNESDAY

THURSDAY

FRIDAY

SATURDAY

1

2 3 4 5 6 7 8

WEEK 2 IN-HOMES

9

10

11

12

13

14

15

WEEK 1 • INSERT/OUTSERT/DAC

DESIGN APPROVAL DEADLINE

WEEK 1 AD DESIGN

APPROVAL DEADLINE

16 17 MARTIN LUTHER 18 19 20 21 22

KING JR. DAY

WEEK 2 • INSERT/OUTSERT/DAC

DESIGN APPROVAL DEADLINE

WEEK 2 AD DESIGN

APPROVAL DEADLINE

23

24

25

26

27

28

29

30 31

WEEK 1 IN-HOMES

95 Eddy Road, Suite 101

Manchester, NH 03102

spectrummonthly.com

Spectrum Marketing has been a tremendous partner for Lupoli Companies.

Their direct mail programs provide strong ROI and their sales team

is always responsive and strategic when helping us plan promotions.

I highly recommend them!”

Lupoli Companies, Lowell, MA

Spectrum Marketing Companies Customer for 6 years

WEEK 1 : Bedford, Manchester, Hooksett, Merrimack, Nashua, Derry, Londonderry, Hudson, Pelham, Litchfield, Windham, Concord, Hopkington, Bow

WEEK 2 : Salem-Methuen, N. Andover-Andover, Plaistow-Haverhill, Hampstead-Atkinson, Reading-Wilmington-Tewksbury


POWERFUL

LOCAL ADVERTISING

SOLUTIONS

• Easy to fit into your budget

• Hit the areas that are most likely to respond to your message

• Include as little or as much as you want with different ad sizes to choose from

• Because of the variety of ads in the publication, readers pass your ad multiple times

looking for different services, giving your message the frequency it needs to succeed

• Quantifiable return on your advertising investment

JANUARY

1

2

3

4

5

6

7

8

9

10

11

12

13

14

15

16

17

18

19

20

21

22

23

24

25

26

27

28

29

30

31

MARCH

1

2

3

4 5

6

7

8

9

10

11

12

13

14

15

16

17

18

19

20

27

21

28

22

29

23

30

24

31

25

26

FEBRUARY


SUNDAY

MONDAY

TUESDAY

WEDNESDAY

THURSDAY

FRIDAY

SATURDAY

1

LUNAR NEW YEAR

2

GROUNDHOG DAY

3

4

5

WEEK 2 IN-HOMES

6 7 8 9 10 11 12

WEEK 1 • INSERT/OUTSERT/DAC

DESIGN APPROVAL DEADLINE

WEEK 1 AD DESIGN

APPROVAL DEADLINE

13

14

VALENTINE’S DAY

15

16

17

18

19

WEEK 2 • INSERT/OUTSERT/DAC

DESIGN APPROVAL DEADLINE

WEEK 2 AD DESIGN

APPROVAL DEADLINE

20 21

PRESIDENT’S DAY

22 23 24 25 26

WEEK 1 IN-HOMES

27

28

95 Eddy Road, Suite 101

Manchester, NH 03102

spectrummonthly.com

WEEK 1 : Bedford, Manchester, Hooksett, Merrimack, Nashua, Derry, Londonderry, Hudson, Pelham, Litchfield, Windham, Concord, Hopkington, Bow

Thank you Spectrum for all you do for our company! We’ve used

other services who send out coupons in the mail and we must

say that none have ever shown the return that Spectrum coupons

produce. You really go above & beyond and that’s the reason we

keep advertising with you. We love how you change it up and keep

our ads noticeable! We always love the final product!

Stewarts Septic, Haverhill, MA

Spectrum Monthly Advertiser for 3 years

WEEK 2 : Salem-Methuen, N. Andover-Andover, Plaistow-Haverhill, Hampstead-Atkinson, Reading-Wilmington-Tewksbury


GET UNMATCHED

EXPOSURE WITH OUTSERTS

• Attached to & wrapped around the cover so your message can’t be missed

• Your business, brand and message stand out

• Your message remains highly visible for 30 days for a greater response

• Target the areas that are most likely to respond to your message

• Consumers can easily pull off and take with them ensuring higher redemptions

• Glossy stock so your products will look great

• Double-sided with lots of room for your advertising message and strongest offers

FEBRUARY

1

2

3

4 5

6

7

8

9

10

11

12

13

14

15

16

17

18

19

20

21

22

23

24

25

26

27

28

APRIL

1 2

3 4 5 6 7 8 9

10 11 12

17 18 19

24 25 26

13 14 15 16

20 21 22 23

27 28 29 30

MARCH


SUNDAY

MONDAY

TUESDAY

WEDNESDAY

THURSDAY

FRIDAY

SATURDAY

1

2

ASH WEDNESDAY

3

4

5

WEEK 2 IN-HOMES

6 7 8 9 10 11 12

13

DAYLIGHT SAVINGS

14

15

16

17

ST. PATRICK’S DAY

18

19

WEEK 1 • INSERT/OUTSERT/DAC

DESIGN APPROVAL DEADLINE

WEEK 1 AD DESIGN

APPROVAL DEADLINE

20 21 22

23

24

25 26

WEEK 2 • INSERT/OUTSERT/DAC

DESIGN APPROVAL DEADLINE

WEEK 2 AD DESIGN

APPROVAL DEADLINE

27

28

29

30

31

WEEK 1 IN-HOMES

95 Eddy Road, Suite 101

Manchester, NH 03102

spectrummonthly.com

WEEK 1 : Bedford, Manchester, Hooksett, Merrimack, Nashua, Derry, Londonderry, Hudson, Pelham, Litchfield, Windham, Concord, Hopkington, Bow

I have been utilizing Spectrum Marketing for the last seven years for so many of

my marketing needs. Linda Williams has been my main contact person for quite

a few of those years. Linda makes my life so much easier. I let her know what I

am looking for and with a few emails back and forth I will sign my proof and in a

very timely manner they are hand delivered. I have used them for signs, menus,

barriers, and gift card holders. I am always satisfied with the entire process.

Ignite & Hooked, Manchester, NH

Spectrum Marketing Customer for 7 years

WEEK 2 : Salem-Methuen, N. Andover-Andover, Plaistow-Haverhill, Hampstead-Atkinson, Reading-Wilmington-Tewksbury


INSERT YOUR BUSINESS INTO

CUSTOMER’S MAILBOXES

• With options up to 11x14, Inserts are visible outside of the publication with lots of space for your

product shots, offers and supporting elements to make your message compelling

• Your business, brand and message stand out giving you high impact

• A fraction of the cost for solo direct mail without the limitations, giving you more exposure

and increased ROI

• Target the areas that are most likely to respond to your message

• Determine what the best style is for your message with a gloss

or uncoated option

MARCH

1 2 3 4 5

6 7 8 9 10 11 12

13

20

27

14

21

28

15

22

29

16

23

30

17

24

31

18

25

19

26

MAY

1 2 3 4 5 6 7

8

15

22

29

9

16

23

30

10

17

24

31

11

18

25

12

19

26

13

20

27

14

21

28

APRIL


SUNDAY

MONDAY

TUESDAY

WEDNESDAY

THURSDAY

FRIDAY

SATURDAY

1

APRIL FOOL’S DAY

2

3

BEGINNING OF

RAMADAN

4

5

6

7

8

9

WEEK 2 IN-HOMES

10

PALM SUNDAY

11

12

13

14

15

GOOD FRIDAY,

TAX DAY

16

PASSOVER

WEEK 1 • INSERT/OUTSERT/DAC

DESIGN APPROVAL DEADLINE

WEEK 1 AD DESIGN

APPROVAL DEADLINE

17

EASTER

18

19

20

21

22

EARTH DAY

23

WEEK 2 • INSERT/OUTSERT/DAC

DESIGN APPROVAL DEADLINE

WEEK 2 AD DESIGN

APPROVAL DEADLINE

24

ORTHODOX EASTER

25

26

27

28

29 30

WEEK 1 IN-HOMES

95 Eddy Road, Suite 101

Manchester, NH 03102

spectrummonthly.com

Spectrum’s marketing helped us grow from $100,000 yearly gross to

our current $700,000 in just 5 years. We are at capacity now with 6

trucks and 6 licensed spray techs. We’re evaluating our future goals

and growth plan. Spectrum will definitely part of our expansion plans.

Golf Course Lawns, Raymond, NH

Spectrum Monthly Advertiser for 6 years

WEEK 1 : Bedford, Manchester, Hooksett, Merrimack, Nashua, Derry, Londonderry, Hudson, Pelham, Litchfield, Windham, Concord, Hopkington, Bow

WEEK 2 : Salem-Methuen, N. Andover-Andover, Plaistow-Haverhill, Hampstead-Atkinson, Reading-Wilmington-Tewksbury


THE

BEST KEPT SECRET

IN DIRECT MAIL

• Delivered in the mailbox separately so your message is seen by 100%

of your target market

• Lowest USPS postage cost available so you get more for your

marketing dollar

• Targeted to hit the areas that are most likely to respond to your message

• You can easily track, measure and assess the results

• Your campaign can be enhanced with Spectrum MailPlus and its’

7 digital technologies for increased response, dashboard tracking

and attribution – It’s direct mail PLUS digital!

APRIL

1 2

3 4 5 6 7 8 9

10 11 12

17 18 19

24 25 26

13 14 15 16

20 21 22 23

27 28 29 30

JUNE

1

2

3

4

5

6

7 8 9

10

11

12

19

26

13

20

27

14

21

28

15

22

29

16

23

30

17

24

18

25

MAY


SUNDAY

MONDAY

TUESDAY

WEDNESDAY

THURSDAY

FRIDAY

SATURDAY

1

EID-A-FIR

2

3

4

5

CINCO DE MAYO

6

7

WEEK 2 IN-HOMES

8

MOTHER’S DAY

9

10

11

12

13

14

15

16

17

18

19

20

21

ARMED FORCES DAY

WEEK 1 • INSERT/OUTSERT/DAC

DESIGN APPROVAL DEADLINE

WEEK 1 AD DESIGN

APPROVAL DEADLINE

22

23

24

25

26

27

28

WEEK 2 • INSERT/OUTSERT/DAC

DESIGN APPROVAL DEADLINE

WEEK 2 AD DESIGN

APPROVAL DEADLINE

29

30

MEMORIAL DAY

31

95 Eddy Road, Suite 101

Manchester, NH 03102

spectrummonthly.com

WEEK 1 : Bedford, Manchester, Hooksett, Merrimack, Nashua, Derry, Londonderry, Hudson, Pelham, Litchfield, Windham, Concord, Hopkington, Bow

Spectrum has really helped us increase our sales. Working closely

with our area sales rep. Sam helps us with our strategies, review

which market we would like to improve in & implementing a solid

marketing plan. Our sales have almost doubled over the previous

year. Thank you Sam and Spectrum, we look forward to continue

to work with you in the future. - Boyd, Danny and Jarret

Innovative Roofing, Derry NH

Spectrum Monthly Advertiser for 3 years

WEEK 2 : Salem-Methuen, N. Andover-Andover, Plaistow-Haverhill, Hampstead-Atkinson, Reading-Wilmington-Tewksbury


REINFORCE YOUR

COMPANY’S

BRAND

• Basic business collateral is extremely important for business image

Spectrum ensures all printing and communication materials are consistent

• Our printing and graphic design services can help create, establish & manage your brand

173 South River Road | Suite 5, Bedford, NH 03110

603-647-2278 | bedfordfamilydental.com

Creating Beautiful Smiles

DentalArts

of Bedford

MAY

1 2 3 4 5 6 7

8 9 10 11 12 13 14

15 16 17 18 19

22 23 24 25 26

29 30 31

JULY

20 21

27 28

1 2

3 4 5 6 7 8 9

10

17

24

11

18

25

12

19

26

31

13 14 15 16

20 21 22 23

27 28 29 30

Christopher Platt

Owner

chris@solidadvantage.com solidadvantage.com

JUNE

10D Manchester Road

Derry, NH 03038

ph: 603.216.6300

fax: 603.216.6308

REMODELING KITCHENS, BATHROOMS AND OTHER INTERIOR SPACES SINCE 1991

802-585-0579

elevatemovementcollective.com


SUNDAY

MONDAY

TUESDAY

WEDNESDAY

THURSDAY

FRIDAY

SATURDAY

1

2

3

4

WEEK 1 IN-HOMES

5

6

7

8

9

10

11

WEEK 2 IN-HOMES

12

13

14

FLAG DAY

15

16

17

18

WEEK 1 • INSERT/OUTSERT/DAC

DESIGN APPROVAL DEADLINE

WEEK 1 AD DESIGN

APPROVAL DEADLINE

JUNETEENTH

19 20 21 22 23 24 25

FATHER’S DAY

WEEK 2 • INSERT/OUTSERT/DAC

DESIGN APPROVAL DEADLINE

WEEK 2 AD DESIGN

APPROVAL DEADLINE

26

27

28

29

30

WEEK 1 IN-HOMES

95 Eddy Road, Suite 101

Manchester, NH 03102

spectrummonthly.com

WEEK 1 : Bedford, Manchester, Hooksett, Merrimack, Nashua, Derry, Londonderry, Hudson, Pelham, Litchfield, Windham, Concord, Hopkington, Bow

We’ve been working with Tara for nearly 10 years. She’s taken

the time to learn the ins and outs of our 60-year old family

restaurant business. Tara always brings innovative, cost-effective

solutions to help us fulfill our on-going mission to be a proactive

member of our community. -David

China Blossom, North Andover, MA

Spectrum Monthly Advertiser for 13 years

WEEK 2 : Salem-Methuen, N. Andover-Andover, Plaistow-Haverhill, Hampstead-Atkinson, Reading-Wilmington-Tewksbury


KEEP READERS COMING BACK

FOR MORE

• Keep readers & returning customers updated on changes to your business including promotions,

changes in hours, renovations or new equipment in our annual “Meet Your Merchants” issue

• Connect with readership as you tell your business success story

• Keep customers in the know that you are open and here for them

• Added legitimacy and get more for your marketing dollar

No one brings

you better offers.

Look for

Spectrum

Exclusives.

No one brings

you better offers.

Look for

Spectrum

Exclusives.

JULY, 2021 • VOL. 30 • ZONE 27 • HAVERHILL WEST • RICHARD PEASE, BRIAN MIKOL & KEVIN LASH, PUBLISHERS

5

12

19

26

7

14

21

28

6

13

20

27

1

8

15

22

29

JUNE

1 2 3

7 8 9 10

14

21

28

15

22

29

16

23

30

17

24

AUGUST

2 3 4 5

9 10

16 17

23 24

30 31

11 12

18 19

25 26

4

11

18

25

6

13

20

27

$50

GIFT CARD

P.I. Design Glass

100% Financing

JULY

Spectrum

CONSTANTLY PIZZA

NY-style slices AND

free delivery? With

offers like these, it’s

no wonder Constantly

Pizza is a NH “must”

for lunch and dinner!

Voted Best Pizza in

the Concord area by

Spectrum , Hippo,

Concord Monitor, NH

Magazine & Parenting

Magazine. Constantly

Pizza also received

The Pinnacle Award

from the Concord Chamber of Commerce

and The Champion Award from Riverbend.

Since 1990, owners John and Dave

Constant have been creating delicious

pizzas such as Thick Crust and New York

Style, and specialties like the Big John – an

enormous 24” party pizza! Their menu is

full of gourmet and specialty subs, too, like

the Chicken Cordon Bleu or the Italian

Stallion. Just one bite is never enough when

it’s from Constantly Pizza!

Constantly Pizza

39 South Main St. Concord

108 Fisherville Rd. Penacook

When you dine in or take out at Constantly

in Concord, you will find an unbelievable

HAPPY 4TH OF JULY

God Bless America!

Fully Licensed & Insured

Follow us on Facebook for specials

selection of homemade

cannolis, tiramisu,

lobster tails, and

more. Many brought

fresh from Boston’s

finest bakeries! These

desserts make a perfect

end to any meal.

In addition to John

and Dave’s two great

locations they also

feature an extensive

catering menu for

any of your special

occasions. Check out the full menu at

ConstantlyPizza.net and see their Sunday

through Wednesday Specials today!

Constantly Pizza is offering great deals on

top of their already low prices that you won’t

want to miss! Open 7 days a week, find

them at 39 S. Main Street in Concord or 108

Fisherville Road in Penacook. Give us a call

for FREE DELIVERY at 603-224-9366

(Concord) or 603-227-1117 (Penacook).

Junk

Removal

Starting

at just

$35

BUSINESS NAME: _______________________________________________________________ PAGE#: _________

Make sure to fill out

the info & mail to:

SPECIAL EDITION

MEET

ATTN: CONTEST

SPECTRUM MARKETING

COMPANIES

YOUR

MERCHANTS

95 EDDY ROAD, SUITE 101,

MANCHESTER, NH 03102

Drawing will be held

June 30, 2021.

This special issue

features stories and

photos of local

businesses.

SPECTRUMMONTHLY.COM

298 MAIN STREET, HAVERHILL, MA | 978-521-5757 | WWW.GIORB.COM

$25

ENTER TO WIN A

GIFT CARD

FROM

we work in “rain, snow, sleet, or shine”

See inside for details.

YOU POINT TO IT, WE REMOVE IT!

Sometimes we even buy your junk!

CALL US FOR

MORE DETAILS!

ENTER TO WIN A

50 FROM

$

50

Find the Flamingo Float like

this hidden in one ad,

and write down the name

of the business ad

and page # below.

www.trashcanwillys.com

$42

GIFT CERTIFICATE

______________________________________________________________________

NAME

______________________________________________________________________

ADDRESS

______________________________________________________________________

CITY STATE ZIP

______________________________________________________________________

PHONE

______________________________________________________________________

EMAIL

Winners are eligible once every 6 months. Entries must be completed in fu l to qualify. Winner must be wi ling

to have their name and photo published in Spectrum and on social media. Must be 18 years old or older to

win. Employees or families of Spectrum Marketing Companies or their affiliates not eligible for entry.

603-490-2177

42 OFF

July Clean-Up Special

OFF

Any Service of $90 or More

*With this Spectrum coupon. Cannot be combined with other offers. One coupon per home.

298 Main Street

Haverhill, MA

978-521-5757

TV’s - Furniture - Random Junk - Pianos - Hot Tubs - Sheds - You Name It We Take It

Monthly • 95 Eddy Road, Suite 101 • Manchester, NH 03102 • PH 603-627-0042 PAGE 7

Home

Home

of

of

the

the

WORLD’S

WORLD’S

LONGEST

LONGEST

Mini

Mini Golf

Golf Hole!

Hole!

F A M I L Y F U N P A R K S

9 Bailey Rd., Chichester, NH

53 Hackett Hill Rd., Hooksett, NH

Z17/18

$3 off

ANY TWO

LARGE PIZZAS

With coupon only. Cannot be combined.

Must mention when ordering. Expires 8/15/21


SUNDAY

MONDAY

TUESDAY

WEDNESDAY

THURSDAY

FRIDAY

SATURDAY

1

2

3

4

INDEPENDENCE DAY

5

6

7

8

9

WEEK 2 IN-HOMES

10

EID AL-ADHA

11

12

13

14

15

16

17

18

19

20

21

22

23

WEEK 1 • INSERT/OUTSERT/DAC

DESIGN APPROVAL DEADLINE

WEEK 1 AD DESIGN

APPROVAL DEADLINE

24

25

26

27

28

29 30

31

WEEK 2 • INSERT/OUTSERT/DAC

DESIGN APPROVAL DEADLINE

WEEK 2 AD DESIGN

APPROVAL DEADLINE

95 Eddy Road, Suite 101

Manchester, NH 03102

spectrummonthly.com

I own the largest quilt shop in NH with over 10,000 bolts of fabric in stock. I know that if it were not

for Spectrum Monthly publication with my sales rep Steve Rifkin, we would not be as successful as

we are. I would certainly recommend Spectrum Monthly (and Steve) to any business looking to be

more successful…it certainly has worked well for me. - Liz S.

Bits ‘n’ Pieces, Pelham, NH

Spectrum Monthly Advertiser for 12 years

WEEK 1 : Bedford, Manchester, Hooksett, Merrimack, Nashua, Derry, Londonderry, Hudson, Pelham, Litchfield, Windham, Concord, Hopkington, Bow

WEEK 2 : Salem-Methuen, N. Andover-Andover, Plaistow-Haverhill, Hampstead-Atkinson, Reading-Wilmington-Tewksbury


30+ YEARS

E X P E R I E N C E

LC

SUMMER SIZZLE-

THE HOTTEST READERSHIP

CONTEST AROUND!

• Engages readership with an enticing contest

• Increases foot traffic to advertisers in August because the game requires

readers to visit participating businesses

Spectrum Marketing Companies

Company Logos 2020

• Readers have the ability to win over $ 2000 worth of cash and prizes

• Business owners are entered to win $ 1000 credit when they participate

• A fun format that is proven to be successful year after year

Logos on white/light background

CONGRATS KAYLEE!!

SEPTEMBER

1 2 3

4 5 6 7 8 9 10

11 12 13

18 19 20

25 26 27

JULY

1 2

3 4 5 6 7 8 9

10

17

24

11

18

25

12

19

26

13

20

27

14

21

28

15

22

29

16

23

30

31

14 15 16 17

21 22 23 24

28 29 30

Symbol Search

Symbol Search

$

2,000

HERE’S HOW IT WORKS:

• Visit any 5 of the participating businesses listed on

the right side of this page.

• Find the symbol listed on the counter card at that

participating business location.

• On the back of the form, write the name of the

business next to the corresponding symbol.

ONE WINNER WILL RECEIVE

000

5 symbols = 1 chance to enter 10 Symbols = 2 chances to enter

20 symbols = 3 chances to enter All symbols = 5 chances to enter

IN CASH

& PRIZES

Once you find 5 symbols, fill out

the entry form to the right and

the business names/symbols

on the back and mail to:

AUGUST

ATTN: SIZZLIN’ SYMBOL CONTEST,

SPECTRUM MARKETING COMPANIES

95 EDDY ROAD, SUITE 101

MANCHESTER, NH 03102

Enter as many times as you want.

CUT HERE CUT HERE CUT HERE CUT HERE CUT HERE CUT HERE CUT HERE CUT HERE

FRA PES SUNDAES

Participating Businesses

Derry, NH Manchester, NH Derry, NH Londonderry, NH Derry, NH Hudson, NH

Pets Choice

FOODS • SUPPLIES • SPECIALTY ITEMS

Pets Plus

SERVING YOUR PET’S NEEDS SINCE 1997

Apple Hill

Farm

Make sure to fill out the back of this form AND the information below then mail to:

MOTORSPORT

TIRE & AUTO

Merrimack, NH Merrimack, NH Merrimack, NH Londonderry, NH Merrimack, NH Nashua, NH

Nashua, NH Nashua, NH Nashua, NH Manchester, NH Derry, NH Manchester, NH

Windham, NH Londonderry, NH Manchester, NH Concord, NH Concord, NH Nashua & Hudson, NH

Manchester, NH

CP SIDE 1

since 1940

WA FLE CONES

Final Visual

LOCALLY

OWNED &

OPERATED

BEKTASH

SHRINERS

BINGO

Nashua, Salem, Epping,

Bedford & Portsmouth, NH Manchester & Salem, NH Windham, NH Pelham, NH Concord, NH

More coupons

SHE WON OVER $2000

IN CASH AND PRIZES!!

& thank you to all of our readers who participated!

Sales Rep:

jhilker

JAMH

Tue. - 01/12/2021 - 11:58:24 AM 3281035395

$19 95 Oil

23 Point Inspection Includes:

• Brake Check

• Top Off Fluids

• Battery Check

• Winter Season Check

10 OFF

Change

Bits ‘n Pieces

Quilt & Fabric Shoppe

Concord, NH Derry, NH Londonderry, NH Penacook, NH Manchester, NH Manchester, NH

Advertise with Valpak of New Hampshire, (603) 965-2145 ©VPDMS, Inc. 2/2021. Open more great neighborhood deals at valpak.com! 3281035395

Includes Emissions (NH Pass or Fail)

One coupon per vehicle. O fer expires 3/31/21 at participating

Meineke locations. Not valid with any other o fers or wa ranty work.

Must present coupon a time of estimate. No cash value.

THIS IS A FINAL VISUAL OF YOUR AD. COLORS & Trim DISPLAYED HERE WILL NOT MATCH THE PRINTED AD EXACTLY.

Queen City

Cabinetry

ATTN: SIZZLIN’ SYMBOL CONTEST - SPECTRUM MARKETING COMPANIES - 95 EDDY ROAD, SUITE 101, MANCHESTER, NH 03102

This is not an opportunity to make changes. Thank you for choosing Valpak® Direct Marketing Systems, Inc. (“Valpak®”).

From Simple to Stunning

Name ____________________________________________________________________________________________________________________________

Address _______________________________________________________ City ________________________________State________Zip ______________

Phone ______________________________________________________ Email _______________________________________________________________

Entries must be completed in full to qualify. All entries must be post marked by Aug. 31st. Winner will be notified on Sept. 7th. Winners are eligible once every 6 months.

Winner must be willing to have their name and photo published in Spectrum and on social media. Must be 18 years old or older to win.

Employees or families of Spectrum Marketing Companies or their affiliates not eligible for entry.


SUNDAY

MONDAY

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FRIDAY

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95 Eddy Road, Suite 101

Manchester, NH 03102

spectrummonthly.com

Spectrum Publications has increased the volume of leads to

our business. 1 out of 10 calls came in response to our ad. Our

marketing representative Eileen Powers has been absolutely

wonderful to work with. We look forward to working with Eileen

for many years to come.

Scott’s Roofing, Derry, NH

Spectrum Monthly Advertiser for 2 years

WEEK 1 : Bedford, Manchester, Hooksett, Merrimack, Nashua, Derry, Londonderry, Hudson, Pelham, Litchfield, Windham, Concord, Hopkington, Bow

WEEK 2 : Salem-Methuen, N. Andover-Andover, Plaistow-Haverhill, Hampstead-Atkinson, Reading-Wilmington-Tewksbury


TAKE AD

B

DRIVE YOUR BUSINESS

WITH DIRECT MAIL

• Proven to be one of the most effective forms of marketing to drive immediate response

• Ensure the best response by identifying the right prospects and lists to deliver results

TAKE ADVANTAGE OF OUR:

• Award winning creative services

• Dedicated direct mail experts

• Cost-saving postal logistics

AND, OUR ADD ONS:

Spectrum Mail Plus

• 7 digital technologies integrated

into your direct mail campaign

• Detached Address Cards (DACs)

EXPIRE!

BENEFITS

AUGUST

MAIN STREET OPTICS

BUY 1 PA

THE SECON

see store for de

1

2

3

4

5

6

123 Main Street • Yourtown, ST 12345

555.125.0000

www.mainstreetoptic.com

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OCTOBER

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SEPTEMBER


SUNDAY

MONDAY

TUESDAY

WEDNESDAY

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FRIDAY

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WEEK 1 IN-HOMES

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DESIGN APPROVAL DEADLINE

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APPROVAL DEADLINE

25 26 ROSH HASHANAH 27 28 29 30

WEEK 1 IN-HOMES

95 Eddy Road, Suite 101

Manchester, NH 03102

spectrummonthly.com

WEEK 1 : Bedford, Manchester, Hooksett, Merrimack, Nashua, Derry, Londonderry, Hudson, Pelham, Litchfield, Windham, Concord, Hopkington, Bow

I have been continuously advertising with Spectrum Marketing since May 2018.

When I was first approached by my sales representative, Sam Cormier, I was

very skeptical that this type of advertising would work. I really made her work

for the account. She was very persistent, but also very respectful. Advertising

with Spectrum has dramatically increased my sales. I advertise in their monthly

publication, as well as doing an occasional cover.

Costello’s Famous Roast Beef and Seafood, Haverhill, MA

Spectrum Monthly Advertiser for 6 years

WEEK 2 : Salem-Methuen, N. Andover-Andover, Plaistow-Haverhill, Hampstead-Atkinson, Reading-Wilmington-Tewksbury


WE KNOW YOUR MARKET

AND WHAT’S WORKING

• Let prospects & current customers know of all the new services you offer

• Make it a direct mail piece and target areas that are most likely to respond to your message

• Add offers to add incentive for your customers to return or invite friends

• Take advantage of our award winning creative services to grab attention

SEPTEMBER

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NOVEMBER

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OCTOBER


SUNDAY

MONDAY

TUESDAY

WEDNESDAY

THURSDAY

FRIDAY

SATURDAY

1

2

3

4

5

YOM KIPPUR

6

7

8

WEEK 2 IN-HOMES

9

10

INDIGENOUS

PEOPLE’S DAY

11

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15

COLUMBUS DAY

16 17 18 19 20 21 22

WEEK 1 • INSERT/OUTSERT/DAC

DESIGN APPROVAL DEADLINE

WEEK 1 AD DESIGN

APPROVAL DEADLINE

23

24

DIWALI

25

26

27

28

29

WEEK 2 • INSERT/OUTSERT/DAC

DESIGN APPROVAL DEADLINE

30 HALLOWEEN 31

WEEK 2 AD DESIGN

APPROVAL DEADLINE

95 Eddy Road, Suite 101

Manchester, NH 03102

spectrummonthly.com

Since Tokyo steakhouse opened in 2018, Tara has been extremely

helpful to us growing. Marketing is not my strongest talent so I consider

her to be an important part of the Tokyo family. I appreciate the

flexibility that you provided while dealing with Covid-19, including quick

response to changes as we needed to react to a changing environment.

Thank you for being an important part of the Tokyo family!

Tokyo Steakhouse, Salem, MA

Spectrum Monthly Advertiser for 10 years

WEEK 1 : Bedford, Manchester, Hooksett, Merrimack, Nashua, Derry, Londonderry, Hudson, Pelham, Litchfield, Windham, Concord, Hopkington, Bow

WEEK 2 : Salem-Methuen, N. Andover-Andover, Plaistow-Haverhill, Hampstead-Atkinson, Reading-Wilmington-Tewksbury


HIT HOMES RIGHT BEFORE BLACK FRIDAY WITH OUR

HOLIDAY SHOPPER

• Distributed to an exclusive affluent audience

• In homes just before holiday shopping commences

• Unique format engages and increases readership

• An extra touch to consumers during a heightened time of

advertising and messaging

• Part of the proceeds are donated to New Horizons Shelter & Food Pantry

OCTOBER

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4

11

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DECEMBER

6

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7 8 9

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28

1

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29

2

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8

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30 31

of Exeter, Salem, & Bedford

Dental Arts of Exeter

Dr. Sameer Dogra • Dr. Thomas Suranyi • Dr. Sonia Nagi

4 Epping Road, Exeter, NH 03833

(603) 772 - 3020

DentalArtsofExeter.com

Dental Arts of Salem

Dr. Sameer Dogra • Dr. Tresa Mathew

12 Stiles Road Unit 205, Salem, NH 03079

(603) 898-9180

DentalArtsofSalem.com

Dental Arts of Bedford

Dr. Sameer Dogra

173 South River Road #5, Bedford, NH 03110

(603) 647-2278

DentalArtsofBedford.com

Happy Holidays

from us to you!

Receive ONE

Complimentary

Cosmetic Consultation

for veneers, zoom whitening,

or invisalign

New uninsured patients only.

Expires 1/15/22.

New Patient

$

99 Special

COMPREHENSIVE EXAM

AND X-RAYS

Not including prophy.

Valid on your first visit.

New uninsured patients only.

Expires 1/15/22.

Dr. Sameer Dogra Dr. Tresa Mathew Dr. Thomas Suranyi

Complimentary

Implant Second Opinion

Get a free consultation from Dr. Sam

Dogra or Dr. Thomas Suranyi. Learn

your options & get all your questions

answered. Just bring your x-rays

with you on your first visit.

New uninsured patients only.

Expires 1/15/22.

NOVEMBER

We Have A Lot To Be Thankful For,

The Future Is Bright.

PLUS a

FREE

B12 shot

$900 off $ 500 off

a package

of Emsculpt NEO

6 cycles of “Reduce Fat - Build Muscle”

With this Spectrum coupon. Expires 1/1/22.

Not to be combined with other offers.

Purchase a $100

$15 Spa Cash Card FREE

* Download a FREE $50 Gift Card from our

website and check out our Black Friday Specials!

Restrictions apply. With this Spectrum coupon.

Expires 1/1/22. Not to be combined with other offers.

$11.95 a unit

New patients only. With this Spectrum coupon.

Expires 1/1/22. Not to be combined with other offers.

387 EAST DUNSTABLE ROAD, NASHUA, NH 03062 | NEXT TO SKY MEADOW COUNTRY CLUB | 603.417.6608 | THEMEDICALSKINCLINIC.COM

Use this QR code to view our

Black Friday Specials!

$50 off

gift card, get a 20 % off 20 % off

With this Spectrum coupon. Expires 1/1/22.

Not to be combined with other offers.

VOTED

BEST SPA

BY THE

NASHUA

TELEGRAPH

your 1st diamond glow

treatment

With this Spectrum coupon. Expires 1/1/22.

Not to be combined with other offers.

your first service

With this Spectrum coupon. Expires

1/1/22. No to be combined with

other offers.

your first CBD

massage

With this Spectrum coupon. Expires

1/1/22. No to be combined with

other offers.

385 EAST DUNSTABLE ROAD, NASHUA, NH 03062 | NEXT TO SKY MEADOW COUNTRY CLUB | 603.888.7900 | THESKINANDBODYSPA.COM


SUNDAY

MONDAY

TUESDAY

WEDNESDAY

THURSDAY

FRIDAY

SATURDAY

1

2

3

4

5

WEEK 1 IN-HOMES

INSERT/OUTSERT/DAC

DEADLINE FOR HOLIDAY SHOPPER

DAYLIGHT SAVING

6 7 8 ELECTION DAY 9 10 11 VETERANS DAY 12

TIMES ENDS

HOLIDAY SHOPPER AD DESIGN

APPROVAL DEADLINE

WEEK 2 IN-HOMES

13

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15

16

17

18

19

WEEK 1 • INSERT/OUTSERT/DAC

DESIGN APPROVAL DEADLINE

WEEK 1 AD DESIGN

APPROVAL DEADLINE

20 21 22

23

24 25 26

THANKSGIVING BLACK FRIDAY SMALL BUSINESS

SATURDAY

WEEK 2 • INSERT/OUTSERT/DAC

DESIGN APPROVAL DEADLINE

WEEK 2 AD DESIGN

APPROVAL DEADLINE

HOLIDAY SHOPPER

IN-HOMES

27

28

CYBER MONDAY

29

30

95 Eddy Road, Suite 101

Manchester, NH 03102

spectrummonthly.com

Thank you Kim & Spectrum Monthly! My ad has been so

successful, I have had 12 new clients so far. This is the best

black friday we’ve ever had. I have sold more gift cards than

any other year.

Kriss Cosmetics, Manchester, NH

Spectrum Monthly Advertiser for 2 weeks (new client last holiday shopper)

WEEK 1 : Bedford, Manchester, Hooksett, Merrimack, Nashua, Derry, Londonderry, Hudson, Pelham, Litchfield, Windham, Concord, Hopkington, Bow

WEEK 2 : Salem-Methuen, N. Andover-Andover, Plaistow-Haverhill, Hampstead-Atkinson, Reading-Wilmington-Tewksbury


MARKETING STRATEGY

IT’S TIME TO SCHEDULE YOUR 2023

WITH YOUR SALES REPRESENTATIVE

NOVEMBER

1

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JANUARY

1 2 3 4 5 6 7

8 9 10 11 12 13 14

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22 23

29 30

17 18 19 20 21

24 25

31

27

28

26

DECEMBER


SUNDAY

MONDAY

TUESDAY

WEDNESDAY

THURSDAY

FRIDAY

SATURDAY

1

2

3

WEEK 1 IN-HOMES

4 5 6 7 8 9

10

WEEK 2 IN-HOMES

11

12

13

14

15

16

17

WEEK 1 • INSERT/OUTSERT/DAC

DESIGN APPROVAL DEADLINE

WEEK 1 AD DESIGN

APPROVAL DEADLINE

18

HANUKKAH BEGINS

19

20

21

22

23

24

CHRISTMAS EVE

WEEK 2 • INSERT/OUTSERT/DAC

DESIGN APPROVAL DEADLINE

WEEK 2 AD DESIGN

APPROVAL DEADLINE

CHRISTMAS DAY

25 26 HANUKKAH ENDS 27 28 29 30

31

NEW YEAR’S EVE

95 Eddy Road, Suite 101

Manchester, NH 03102

spectrummonthly.com

WEEK 1 : Bedford, Manchester, Hooksett, Merrimack, Nashua, Derry, Londonderry, Hudson, Pelham, Litchfield, Windham, Concord, Hopkington, Bow

For many years Linda Williams and Spectrum has been our

go to for print media advertising. Whether it is the FEZ-tival

of Trees, BEKTASH BINGO or one of our special events, Linda

and Spectrum are the BEST and most cost effective print

advertising medium in the area. - Lloyd S. Doughty, II

Bektash Shriner’s, Concord, NH

Spectrum Monthly Advertiser for 10 years

WEEK 2 : Salem-Methuen, N. Andover-Andover, Plaistow-Haverhill, Hampstead-Atkinson, Reading-Wilmington-Tewksbury


THE POWER OF SIGNAGE

• One of the most powerful communication tools available

• Helps distinguish your sale/ marketing campaign as unique

• Improves closing ratios

• Increases sales and response on offers

• Reinforce your brand in the customer’s mind

DECEMBER

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FEBRUARY

1

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JANUARY

JANUARY 2023


SUNDAY

MONDAY

TUESDAY

WEDNESDAY

THURSDAY

FRIDAY

SATURDAY

1

NEW YEAR’S DAY

2

3

4

5

6

7

WEEK 1 IN-HOMES

8

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11

12

13

14

WEEK 2 IN-HOMES

15

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21

WEEK 1 • INSERT/OUTSERT/DAC

DESIGN APPROVAL DEADLINE

WEEK 1 AD DESIGN

APPROVAL DEADLINE

22

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28

WEEK 2 • INSERT/OUTSERT/DAC

DESIGN APPROVAL DEADLINE

WEEK 2 AD DESIGN

APPROVAL DEADLINE

29

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31

95 Eddy Road, Suite 101

Manchester, NH 03102

spectrummonthly.com

Eileen at Spectrum Monthly has been a joy to work with this year! She’s very

communicative, professional, and most of all responsive to our changing

advertising goals & budget constraints. We’re looking forward to a great 2022

together with Eileen & Spectrum!

Solid Advantage, Derry, NH

Spectrum Monthly Advertiser for 5 Years

WEEK 1 : Bedford, Manchester, Hooksett, Merrimack, Nashua, Derry, Londonderry, Hudson, Pelham, Litchfield, Windham, Concord, Hopkington, Bow

WEEK 2 : Salem-Methuen, N. Andover-Andover, Plaistow-Haverhill, Hampstead-Atkinson, Reading-Wilmington-Tewksbury


We Are Local.

Powerful Local Advertising Solutions

LOCAL PUBLICATIONS

DIRECT MAIL

CREATIVE

PRINTING

SIGNAGE

Toll Free 866.434.6245 | Local 603.627.0042

95 Eddy Road, Suite 101 Manchester, NH 03102

spectrummonthly.com

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