Retailers Forum Magazine March 2021 EMAG

FORUM383

Monthly magazine for independent retailers, online stores and small businesses around the country. We feature articles about how to run a small retail business and store as well as ads from wholesalers of variety merchandise. Keep on top of trends in retailing and find the best sources to stock up your shelves.

Visit our full site at www.retailersforum.com and enjoy 1000's of articles and features - always free of charge,

etailers

VOL. 40 NO. 11

MARCH 2021

Spring

has

Sprung

Connecting Wholesalers and Retailers Since Since 1981

1981


BRING YOUR WHOLESALE BUYING INTO THE 21ST CENTURY

or email

PALLETFLY.COM

INFO@PALLETFLY.COM

347-450-1740

SCORE MAJOR DEALS

ON BRAND NAME

PRODUCTS ACROSS

ALL CATEGORIES

SAFE PAYMENT

Minimums starting at just

$250 Multiple Payment Methods

and terms available.

SAVE ON SHIPPING

Simple & Clear Ordering Process.

Ship straight to FBA or your own

warehouse. Use our network of

100 + Shippers to save.

ADVANCED SEARCH

Browse deals in 3 different views

with multiple filters. All with up

to date amazon ranks, fees, and

other cool metrics.

We offer our clients a wide range of products at a wholesale

level. Our up to date analysis of the profits relations to each

product will cut hours of work out of your schedule. These

tools will help you reach your decision quicker. Whether

you’re looking to buy or sell in bulk, we have the right tools

to help you take your business to the next level.

FACTS

• 100’s of Brands & categories

• 10’s of thousands of Deals

• $144,000,000 of inventory

• 900+ items in the top #100

on amazon.com

• 200+ warehouses

RANKED ITEMS

Save time and money searching

for well ranked items. We have

100’s of items ranked under

#100,000!

Page 2 MARCH 2021 | RETAILERS FORUM MAGAZINE

Want More Info? Circle #15 on page 11 • www.Vendor411.com


Want More Info? Circle #07 on page 11 • www.Vendor411.com

RETAILERS FORUM MAGAZINE | MARCH 2021 Page 3


GROW YOUR SILVER JEWELRY BUSINESS

by Leveraging The Manufacturing Capabilities of Guang Dong China

Fashion Geometry Round 925

Sterling Silver Hoop Earrings

$11.31

Casual Leaves 925 Sterling

Silver Studs Earrings

$1.72

WHY CHOOSE US

1. We are the #1 silver jewelry wholesale

supplier from China.

2. We sell only jewelry in solid 925 sterling silver,

with or without gold/rhodium plating.

3. You are purchasing from the source. Our

clients are not only retail stores but also

distributors and manufacturers.

4. Start from Panyu Guangzhou, 1994, more than

25 years’ silver jewelry supply/manufacture/

wholesale experience.

5. 100 new arrivals every week.

6. 100% Satisfaction Guaranteed: 60 days no

questions asked returns.

Party Blue CZ Stars Twisted

Sterling Silver Studs Earrings

$2.54

Dark Blue Flower CZ 925 Silver

Enamel Pendant

$10.53

Fashion White CZ

Twinkle Star 925

Sterling Silver Studs

Earrings

$ 8.54

Chinese Style Blue

Cloisonne Enamel

Flower 925 Silver

Earrings

$ 3.90

Simple Starfish

Five Stars 925

Sterling Silver

Necklace

$ 5.60

Fashion Blue

Epoxy Stars

925 Silver

Wide Ring

$ 7.03

Simple Hollow Engraving

Flower Heart 925 Sterling

Silver Flower

Adjustable Ring

$ 2.99

Fashion Nable Simple

Adjustable Clouds

925 Sterling Silver

Ring

$ 5.03

Real Natural Blue

Lapis Lazuili Heart

Gift 925 Sterling

Silver Ring

$ 10.90

Vintage Infinity

925 Sterling

Silver Love CZ

Ring

$ 6.65

WE SHIP WORLDWIDE ~ ALL CREDIT CARDS ACCEPTED ~ DROPSHIPPING AVAILABLE ~ NO MINIMUMS

www.BUNDJEWELRY.

EWELRY.com

Page 4 MARCH 2021 | RETAILERS FORUM MAGAZINE


This is a Buying Guide for

RETAIL STORE OWNERS

Presented within the pages are the latest offerings from the country’s

leading merchandise wholesalers. The advertisers herein sell strictly

wholesale and require that you purchase with the intent of reselling

through retail channels.

HOW TO USE THIS DIRECTORY

☛ Locate the products that interest you.

See our product directory located on

pages 6 & 7.

☛ Make direct contact with advertiser.

Most will have catalogs and price lists

for you.

☛ Order your merchandise, which will be

shipped directly to your store.

CLICK ON BANNERS

IN SELECT ADS

Want More Info? Circle #09 on page 11 • www.Vendor411.com

TO GET FREE CATALOGS/PRICING

FORUM PUBLISHING COMPANY

383 East Main Street, Centerport, NY 11721

www.RetailersForum.com

CONTACT US:

TEL: 1-800-635-7654

FAX: 631-754-0630

Email: ForumPublishing@gmail.com

RETAILERS FORUM MAGAZINE | MARCH 2021 Page 5


Sell to over 60,000

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DRESS UP FOR

PROFITS!

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COSTUMES ARE YEAR ‘ROUND MONEY MAKERS!

WHOLESALE

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www.USACostumers

See our USACostumers.com

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• Atomizers

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5mL Bottle

E- Liquid E-Juice

for E-Cig $1.30

E-Case w/2

Cigarettes + 1 USB

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Electronic

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• E-Cig Batteries

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• E-Cig Accessories

SHISHA Zero

Nicotine Disposable

E-Cig $3.45

www.Lightecig.com

We Dropship - Distributors WanteD • Scroll website to bottom - Click on WHoLESALE

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read these?

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ADVERTISERS INDEX

PLEASE PATRONIZE THE LEADING WHOLESALERS

WHO ADVERTISE IN RETAILERS FORUM MAGAZINE

MARCH 2021

THE TRUSTED BUYING SOURCE FOR RETAIL STORES!

ADVERTISING

FORUM AD RATES .......... 09

APPAREL

1 STOP WHOLESALE ........ 41

BLANK TEES. ............... 60

BOUTIQUE CLOSEOUTS. ..... 63

CLOTHINGWARE ........... 53

DD BULK ................... 70

FASHIONABLE SALES. ....... 29

FLIRTY WHOLESALE ........ 20

HEAVENLY SUITS ........... 16

SCARF WAREHOUSE ........ 69

STYLE IN FASHION .......... 16

STYLISH PLUS .............. 37

T SHIRT REP ................ 65

UIN DEALS ................. 73

UNIVERSE WHOLESALE. ..... 59

USACOSTUMERS.COM ...... 28

ASSORTED ITEMS

AUCTION FINDER ........... 66

DINO DROPSHIP . . . . . . . . . . . . 55

DOBA DROPSHIP ........... 25

EVERYTHING CLOSEOUTS ... 52

EZ DROPSHIP. .............. 38

FIND IT ASIA. ............... 83

GET THAT WHOLESALE ...... 80

MEGA UBID ................ 74

PALLETFLY. ................ 02

RAMSONS IMPORTS ........ 03

SWEET WHOLESALERS ...... 67

TOP TEN WHOLESALE ....... 82

BOOKS

AUCTION BOOK ............ 87

BUYERS CONTACTS ......... 79

CLOSEOUT DIRECTORY. ..... 85

HIDDEN WEALTH ........... 86

TRADE BOOKS. ..........88-94

CANDY

SWEET WHOLESALERS ...... 67

CELLULAR

CELLCITY.BIZ .............. 45

WHOLE-CELL .............. 71

COMPUTERS

REFURB SHOPS ............. 26

CONSUMER ELECT.

FIND IT CHINA .............. 23

CREDIT CARD

PROCESSING

NORTH AMERICAN. ......... 13


#1

BUYING GUIDE

FOR RETAIL STORES!

DISPLAY/SUPPLIES

& SERVICES

AVVO ..................... 62

CC WAREHOUSE . . . . . . . . . . . . 75

E-STORE BUILDERS ......... 48

E STORE SIGNS ............. 27

E-STORE SITES ............. 20

FB CAMPAIGNS ............. 58

FORUM ADVISORS . . . . . . . . . . 26

FORUM PRINTERS .......... 77

FUNDING OFFICES .......... 34

KWIK INC .................. 56

PAYROLL HELPER .......... 76

PROMOTIONAL REWARDS... 22

PROTECTION PLANS ........ 64

RETAILERS BANK ........... 44

SALES GROUP BAGS. ........ 42

SETON SIGNAGE ............ 84

VACATION PROMO ......... 68

WHOLESALESOURCES.COM ....

INSIDE BACK COVER

DROPSHIPPERS

DINO DROPSHIP . . . . . . . . . . . . 55

DOBA DROPSHIP ........... 25

EZ DROPSHIP. .............. 38

E-CIGARETTES &

SMOKE SHOP ITEMS

3’x5’Embroidered Flags $14.00 Each

View our 148 page Catalog online !

www.RIOhio.com

HEAVENLY ................. 40

LIGHT E CIG ................ 61

Hat Pins $6.00 dz

$36.00 dz

$36.00 ut 72 pcs

Garden Flags

$48.00 dz

Tri-Fold

$5.00 Each

3’x5’Embroidered Flags

$14.00 Each

Belt Buckles

$36.00 dz

$21.00 dz

$9.00 dz

Playing Cards

$18.00 dz

Belt Buckles

Metal Signs $24.00 dz $42.00 dz

HOME $5.50 Each

& HOUSEWARE

$21.00 dz

$18.00 dz

LOGIC WHOLESALE ......... 49

FOOTWEAR

5” Patches $36.00 dz

$39.00 dz

SNEAKER CLEARANCE. ...... 51

HANDBAGS

Garden Flags

48.00 dz

$18.00 dz

Leather Wallets $5.50 each

Magnets 3”x8” $18.00 dz

BAG CLOSEOUTS ........... 35

BAG VENDORS ............. 30

12”x18” Metal Signs

$5.50 Each

DAKOTA STEEL ART ......18/19

Patches $18.00 dz

MERCHANDISE REP ......... 24

RUG PROFITS............... 21

RUSH SUPPLIERS ........... 72

JEWELRY/

ACCESSORIES

BLING WHOLESALER ........ 15

BODY CANDY HQ ........... 57

BUND JEWELRY............. 04

CLOSEOUTS FOR SALE. ...... 31

HIPWHOLESALE ... BACK COVER

JEWEL CLEARANCE ......... 46

JEWELRY MINERS........... 81

SHAKE WHOLESALE. ........ 54

WindSocks

$48.00 dz

Min.Order

$150.00

$4.50 Each

COOL GLOWING ............ $42.00 dz

39

Metal Sign

$4.75 each

$48.00 dz

$30.00 dz

12” Metal Signs

$5.00 Each

$7.00 Each

Belt Buckles

$36.00 dz

NOVELTIES

3pc Magnet

$5.25 Each

Metal Plates

$27.00 dz

8” x 12” Parking Sign $18.00 dz

$15.00 dz

$15.50 Each

CARTOON CONCEPTS ....... 36

NOVELTY SELLER ........... 43

PPE SUPPLIES

8” x 12” Metal Signs

$39.00 dz

PPE STOCKROOM. .......... 22

R/C & TOYS

$4.00 each

RC VARIETY ................ 17

Leather Bracelet $18.00 dz

SOARING RC ............... 28

SPECIAL FEATURES

FORUM WORKSHOP ........ 32

READER RESPONSE ......... 11

12”x18” Metal Sign $5.25 each

$15.00 dz

36 pcBiker Ring

$24.00 dz

Best Friend Necklace

RAMSON’S

$39.00 unit

$24.00 dz/sets

1ut/5 dz Mood Rings $33.00 unit

RETAILING NEWS ........... 14

WHAT’S HOT ............... 12

TRADE SHOWS

ASD VEGAS SHOW .......... 33

THE MARKET CENTER ....... 16

WATCHES & CLOCKS

TIME WHOLESALERS ........ 47

WATCH DEALERS ........... 30

WEDDING ITEMS

SMARTEST BARGAIN . . . . . . . . 24

Advertise in

Metal Sign

12”X18” $5.75 Each

See Page 9

BUSINESS BOOKS

www.BizBooks.org

Ring...Ring...

$36.00 ut/72pcs

Savings

for

Cell

$6.00 dz

See our Hat Ad Pins on Page Also 45

sold by the

Gigantic dozen! Selection

of Variety Goods

See our Ad on Page 03

DROPSHIP TO PROFITS!

Tri- Color Necklace $18.00 dz

1000’s of Items

See our ad on Page 25

WHOLESALERS:

Increase Your Sales

By Advertising Here!

631-754-5000

WIND SPINNERS

Sells Like

A Breeze!

DAKOTA STEEL

See Our Ad on Pgs. 18/19

VISIT FORUM ON

THE INTERNET

View our latest books at

www.bizbooks.org

WE HAVE BUYERS

Databases for ALL Industries

www.BuyersContacts.com


ADVERTISING INFORMATION

www.retailersforum.com

VOL 28 NO. 2

JUNE 2008

MARKETING TIPS!

MERCHANDISE SOURCES

RETAILING TIPS

SELL LIKE AN

EGYPTIAN!

Reach Active Buyers with our Print Readership

Plus over 265,000+ Page Views Monthly Online

✔ Apparel and Accessory Stores

✔ Card and Gift Stores

✔ Discount and Dollar Stores

✔ Distributors and Jobbers

✔ General Merchandise Stores

✔ Internet On Line Stores

✔ Mail Order Catalog Sales

✔ Novelty and Toy Stores

✔ On Line Stores

✔ Resort and Souvenir Stores

✔ Sporting Goods Stores

✔ Variety Merchandise Stores

✔ Wholesalers

ESTABLISHED IN 1981 as a buying source for store

owners and wholesalers, Retailers Forum offers advertisers

a large national circulation to showcase their products

and services. Many of our readers are located in rural

areas where access to merchandise is difficult, making our

magazine indispensable to their buyers.

Through our unique direct mail and trade show

circulation we constantly rotate our mailing lists, adding

new stores monthly enabling us to deliver new, fresh

buyers each and every month you advertise with us.

In addition to your print ad, your company will be

featured in our digital on line monthly version at

www.RFmagazine.com. Our online magazine produces

over 265,000+ page views monthly for our advertisers,

which is in addition to our print and mail distribution.

Your online ad will link to your website and email

address and we provide unlimited transfers from our

readers into your website 24/7.

FORUM PUBLISHING COMPANY

383 East Main Street, Centerport, NY 11721

www.RetailersForum.com

CONTACT US:

TEL: 1-800-635-7654

FAX: 631-754-0630

Email: ForumPublishing@gmail.com

Page 8 MARCH 2021 | RETAILERS FORUM MAGAZINE


etailers

ADVERTISING RATES

AD SIZE 1 ISSUE 3 ISSUES 6 ISSUES 12 ISSUES

› Page $400 $300 $275 $250

¼ Page $525 $425 $400 $350

½ Page $625 $525 $500 $450

Full Page $850 $750 $700 $650

2 Pages $1,350 $1,250 $1,150 $1,050

Prices shown per month, above rates include full color printing

ADVERTISING SPECS

› Page: 2¼" high x 3¼" wide

¼ Page: 4‚" high x 3¼" wide

½ Page:

Full Page:

4‚" high x 7" wide or

9½" high x 3¼" wide

9½" high x 7" wide

Email or provide CD of ad in exact dimensions as JPG, TIF or preferred

PDF format in CMYK color, 300 dpi resolution only

FULL MARKETING PROGRAM INCLUDED >>

✔ Monthly print and mail magazine

✔ Online magazine and search marketing

✔ Distribution at top trade shows

Printed Magazine

• Your ad is featured in our

printed magazine circulated

to buyers across the USA.

Includes distribution at

industry’s top trade shows.

Complete Digital Magazine

• Your ad runs on-line at

www.RFmagazine.com

• Over 265,000+ monthly

page views

• Active link to your website

Phone APP

• Your company included in our

free iPhone and Android APP.

Imagine YOUR company right

on the buyers phones!

Reader Response

• Generates leads from buyers

interested in your products

through a code placed in

your ad and on-line at

www.vendor411.com. Free for

all half and full-page ads.

Search Marketing

• Your company included in

the industry’s leading search

engine: www.supplier411.com

• Saturation marketing coverage

on our new wholesale portal:

www.wholesalesources.com

TOP INDUSTRY TRADE SHOWS 2021

JANUARY

Atlanta Gift Fair

Los Angeles Market Week

Minneapolis Gift Show

Philadelphia Gift & Variety Show

Seattle Gift Show

FEBRUARY

Charlotte Gift Show

Louisville Gift Show

Magic Sourcing Show

New York Toy Fair

Off Price Specialist Show

Rocky Mountain Gift Show

St. Louis Gift Show

MARCH

ASD Marketweek Las Vegas Show

Atlanta Spring Gift Show

California Marketplace

Dallas Apparel & Accessories Show

Greensboro Gift & Jewelry Show

Norton’s Gift & Variety Show

APRIL

Charlotte Gift Show

Hawaii Merchandise Expo

Minneapolis Gift Show

Northern Michigan Gift & Souvenir Show

MAY

Las Vegas Licensing Show

New Orleans Gift & Jewelry Show

Off Price Show NY

JUNE

Charlotte Gift & Variety Show

Dallas Gift & Variety Show

LA Fashion Market

Minneapolis Gift Show

Norton’s Gift & Variety Show

JULY

Atlanta Gift & Home Furnishings

California Marketplace

Oklahoma City Wholesale Show Philadelphia Gift

& Variety Show

AUGUST

ASD Market Week

Biloxi Wholesale Show

Louisville Gift Show

Minneapolis Gift Show

Off Price Specialist Show

New Orleans Gift & Jewelry Show

Rocky Mountain Gift Show

St. Louis Gift Show

Toronto Gift Fair

SEPTEMBER

Asia America Wholesale Show

Charlotte Gift & Variety Show

Dallas Home & Gift Show

Hawaii Gift Show

Norton’s Gift & Variety Show

Philadelphia Candy & Gift Show

Rocky Mountain Gift Show

OCTOBER

Dallas Apparel & Accessories Show

Florida Jewelry & Resort Show

Greensboro Gift & Jewelry Show

Las Vegas Souvenir & Gift Show

Minneapolis Gift & Variety Show

Additional Shows TBD

NOVEMBER

Gatlinburg Gift Show

Hawaii Merchandise Expo

New Orleans Gift & Jewelry Show

Norton’s Gift & Variety Show

Ocean City Gift Show

Smoky Mountain Variety

DECEMBER

Charlotte Gift & Variety

Grand Strand Gift & Variety Show

Greensboro Gift & Jewelry Show

Our Large Holiday Issue Hits The Mails Before

Thanksgiving to Maximize Advertisers Results!

* Show schedules are subject to change without notice.


FROM THE

PUBLISHER

The Promise Of Springtime For Retailers

WE sure hope that the winter is wound

down after a month of brutal cold

weather and snow over much of the

country. Between our seemingly neverended

pandemic and the frigid weather

we retailers are ready for warmer weather

and increased business.

IN a normal world this March issue would

have been our ASD show issue and we’d

have been looking forward to meeting

and greeting our readers and advertisers

at the show. Instead we take the show

virtual and adapt to the new ways of

doing business. However, we are excited

to see the ASD summer show back on the

books and expect the pent-up demand

looked for some retail therapy. And it’s

cold here today! So it looks promising

that when the weather warms up and

the spring styles and colors come around

we are going to see a noticeable upward

spike in our sales.

WITH an increase in sales and once

trade shows get back into gear we will

also see an uptick in new products. Over

the last several months there really hasn’t

been any new or exciting item to hit the

industry which is understandable under

the circumstances. When the markets

open back up there will be a need for

new and exciting products and I think we

will see that drive more sales.

to make it a blockbuster. Who’d have TO our manufacturer friends and

thought we’d miss the grueling work of a

trade show this much?

THE bright side is that even with all of the

wholesalers, now is your time to introduce

new goods to excite retailers and

consumers. As the economy improves

challenges we all face, the retail industry shoppers will be longing for new

has been relatively stable. Provided

that your store has incorporated online

sales into your model we are holding our

own. In general terms the economy has

been surprisingly stable despite so much

upheaval by the new administration. This

gives us hope that as we move into our

next selling season we can be positive.

SPRING is a time of rebirth. This is

especially true for consumers who shed

their winter clothing and look forward to

going out and about instead of hunkering

down. Even today as I write this editorial,

our local mall was quite busy as shoppers

merchandise, new colors and new styles.

This is the time to cash in. Same goes for

retailers. Clear your shelves of old unsold

items and spring into action with a new

look and exciting displays.

SOON we will be back on the trade

show circuit and once shows are in full

force we will see our industry catapult

into new highs. We have been doing our

part over this last year to bring the trade

show to our readers via our magazines

and websites. Adding the physical shows

into the mix will make us all unstoppable.

Happy Spring!

>> ON-LINE SOURCING

The entire issue of

Retailers Forum Magazine

is posted on-line at

www.RetailersForum.com

Includes: Website Links *

E-Mail Links * Printable PDF’s

ACCESS OUR MAGAZINE

FROM ANYWHERE 24/7

RETAILERS

FORUM

SALES & MARKETING

Gregory Brown

Tom Richards

Scott Savitt

Martin Stevens

OFFICE MANAGER

Leah C.

PRODUCTION

Lisa Maresca-Smith

CREDIT DEPARTMENT

Kristine Hines

CIRCULATION

Discount Reading Svc.

LITERARY STAFF

Patricia Luebke

Jason Meyers

Rachel Spearman

COLOR PRODUCTION

Anchor Imaging

PRINTING

Composing Room

ART DIRECTION

Gregory Stevens

Martin Stevens

OVERSEAS OFFICE

Trade Channel

N.W. Guineastr 30

2022 PA Haarlem

Netherlands

+31-23-531-90-22

Published Monthly by:

Forum Publishing Co.

383 East Main Street

Centerport, NY 11721

Tel: 631/754-5000

Fax: 631/754-0630

forumpublishing@gmail.com

www.retailersforum.com

39 Years

1981-2021

RETAILERS FORUM is published monthly at

$75/year USA, $125/year foreign.

Entire contents copyright ©2021 by

Forum Publishing. Publisher assumes no

responsibility for contents herein. First and

third class postage paid at Centerport, NY.

Bulk mail paid at NY, Brookfield, WI and

Hooksett, NH under private mail indicia via

publication mailing.


etailers

Reader Response

FREE PRODUCT INFORMATION FROM OUR ADVERTISERS

Have our advertisers contact you directly!

Simply select the advertisements that interest you and fax this form to 631-754-0630

or fill in on-line at www.Vendor411.com

APPAREL

& ACCESSORIES

❒ All Advertisers in APPAREL

❒ 28. Style in Fashion

GENERAL & VARIETY


All Advertisers in

GENERAL & VARIETY

❒ 15. Palletfly

❒ 07. Ramsons

CREDIT CARD

PROCESSING

❒ All Advertisers in

CREDIT CARD PROCESSING

❒ 38. EXS Credit

❒ 68. NOAMB.com

❒ 02. North American

HOME & HOUSE

❒ All Advertisers in

HOME & HOUSE

❒ 23. Dakota Steel Art

WESTERN ACCESSORIES

❒ All Advertisers in

WESTERN ACCESSORIES

❒ 33. JR Palacios

For Quick Response:

Fax: 631-754-0630 • On-Line: www.Vendor411.com

Mail: Forum Publishing Co. • 383 E. Main St. • Centerport, NY 11721

Your Name _____________________________________________ Type of Business ____________________________________

Company Name _____________________________________________________________________________________________

Address ____________________________________________________________________________________________________

City ____________________________________________________State _____________________ Zip ______________________

E-Mail: _________________________________________________Tel _______________________ Fax ______________________


For more information, contact:

www.SneakerClearance.com

Fenty PUMA by Rihanna

Fenty Avid - $ 30

Limepunch/Puma Black/Limepunch ~ Women

For more information, contact:

www.WatchDealers.net

Invicta

Pro Diver Mens

Quartz 42mm

Model 33269

$199.00

Sale

Price:

$ 49.00

For more information, contact:

www.Forum123.com

Tel: 1-631-754-5000

KICKS THAT KICK

MAYBE “kicks” is a little old school - but Sneaker Clearance has

every brand your customers will love and at prices that blow away the

competition. And unlike regular footwear companies there is no minimum

order so you can stock your store with whatever sizes and styles you

want and not tie up tons of cash in inventory.

WITH consumers spending more time consuming, sneakers have

become the IT item to purchase. And many celebrities have started their

own lines. Sneaker Clearance has a special section for retailers called the

CLEARANCE room where you can pick up product for a fraction of their

regular pricing.

THIS month’s special deal is the Fenty Puma, created by Rhianna

available for just $30! There are a couple of different models and colors

so act quickly and cash in on this great deal.

INVICTA - SALES VICTORY!

INVICTA watches is one of the fastest growing watch brands in the

world and is considered by collectors and enthusiasts to be a market

leader in technology and innovation. These supremely crafted time pieces

are cherished by their owners and sell out quickly at retail stores and

online shops.

WatchDealers.net is one of the leading providers of the Invicta brand

and sells at amazing prices allowing tremendous markups to retailers

and resellers. Many of their watches are under $50 with retail price tags

four times as much. The time for profits is here and now with this iconic

watch brand.

THIS month’s special deal is the Invicta Pro Diver Quartz wrist watch

at just $49. This beautful watch will fly off your shelves!

BIG PROFITS IN CLOSEOUTS

WE all need great resources to buy from and with so many businesses

having closed up there is a glut of closeout inventory available for buyers.

CLOSEOUTS can give your store or website store the advantage of

offering high quality well known merchandise at a much sharper price

than your competitors. Often closeouts are brand new and in perfect

condition. Most closeouts these days are either overruns from factories

making too much quantity to inventory of businesses that went belly up.

TAKE advantage of the tremendous profitability of closeouts. Our

Closeout Directory Course and Sourcebook gives you a quick education

on the business and hundreds of resources to buy from.

THE book is in print or PDF format for just $39.95.

Visit Our New Monthly What’s Hot online at: www.HotProducts.biz • Get listed: 800-635-7654

Page 12 MARCH 2021 | RETAILERS FORUM MAGAZINE


Want More Info? Circle #02 on page 11 • www.Vendor411.com

RETAILERS FORUM MAGAZINE | MARCH 2021 Page 13


Shrinking Future of Retail Stores

RECENT events have taken its toll on traditional retailing as had the internet prior to the

pandemic. But retail stores will be here to stay except we are seeing a seismic shift of the

landscape. Many retail stores and chain stores have been shifting to smaller footprints for their

units. Most recently we have seen some large dollar stores shrink their sizes down. Today we

learned that Macy’s has decided to roll out their smaller floor plans in cities and urban areas

around the country.

THE size reduction could not be worse-timed as with many covid restrictions stores are forced

to have less capacity for shoppers in addition to distancing requirements as well. So while the

downsizing may be ill-timed for the current environment, it is definitely the move for the future

for these stores.

SMALL format stores are the future for many retailers who are downsizing and affords them

the opportunity to keep a physical presence in this ever changing market.

MACY’S has announced their second 20,000 square foot store in the Dallas area. This store

is a fraction of the average 200,000 square foot stores they usually operate. The new launch is

part of the turnaround strategy for Macy’s which$15 also included trimming 125 stores from its

total footprint.

GOING small is not always the cure for what ails retail stores. Especially those who were

struggling before the pandemic threw the wrench into the machine. Even with the smaller

footprint stores Macy’s is seeing less traffic at their stores.

THE object of the small store format is not necessarily to increase traffic but instead to create

better specialized service and brand awareness. Many smaller stores have been offering

curbside pickup, alterations and tailoring, gift wrapping and other personalized services that

larger sized stores could not offer.

COMBINING the smaller footprint with well executed online marketing, a wide range of

products and superior customer service may be the saving grace that the retail industry needs

to move forward.

$15 Minimum Wage Will Cost Jobs

WHILE the new proposed minimum wage will reduce poverty across the country, it will

also reduce the number of jobs in the marketplace. So, this is the typical Catch-22 that the

government does. The people who keep their jobs and make the $15 are moved out of poverty.

Great. BUT the people who lost their $10 hour jobs because of the increase are now put INTO

poverty!

IS it just me, or does anyone else something fundamentally wrong with this scenario? This

is feel-good thinking that will help some people, but on the other end, destroy others. Do you

really think McDonald’s is going to suck it up and pay out of their end for the increased wages?

Or maybe they will fire a bunch of people and speed ahead even faster with their kiosks to

eliminate human employees completely.

FOR every action there is a reaction. And minimum wage increases will put around 1.4

million Americans out of work. The free market should be left to do what it does best and

pushing legislation like this is just plain bad for everyone.

For Late-Breaking Industry News Visit: www.RetailersForum.com

If It Affects Retailing We Report On It!

Page 14 MARCH 2021 | RETAILERS FORUM MAGAZINE


NYC’S BEST

EST BLING!

CHAINS • PENDANTS • BRACELETS • WATCHES

Famous

Celebrity

Clientele

30 YEARS OF CUSTOMER SATISFACTION • HIGHEST QUALITY • BEST PRICES

www.BlingWholesaler.com

RETAILERS FORUM MAGAZINE | MARCH 2021 Page 15


STYLE IN FASHION INC.

WEST-SIDE DESIGNS

We Carry Winter

Sweaters & Jackets

at Moderate

Prices

MANY STYLES AVAILABLE IN

DASHIKI PRINT

for Men & Women

Imported from

Thailand & India

Tie-Dye, Hawaiian Print,

Solid Acid Wash, Printed Dresses,

Baby Doll Dresses, Blouses,

Skirt Sets, Pant Sets, Skirts, Sundresses,

Umbrella Dresses in Rayon & Cotton

Fabric. We also carry Magic Wrap,

Sarongs, Handkerchief Dresses, Pancho

Tops - all in Regular and Plus Size.

We also carry

Belly Dance & Zumba

outfits in lots of different styles.

321 Olympic Blvd. Los Angeles, CA 90015

Tel: (213) 624-9728

Fax: (213) 624-2115

email: Andy@StyleInFashion.com

View Our Catalog Online or Call for Catalog

SAMPLE

PACKAGE

$300

Quantity

Discounts

Available

www.StyleinFashion.com

Want More Info? Circle #28 on page 11 • www.Vendor411.com

www.HeavenlySuits.com

FULL COLLECTION OF DESIGNER TOP QUALITY

CHURCH SUITS FOR WOMEN AND MEN

Donna Vinci 1 Pc. Dress Set

11691 Black/Purple

Regular Price: $249.00

Your Price $99.00

Donna Vinci 2 Pc.

Jacket & Skirt Set

5658-N • Black/Print

Special Price $179.00

Skirt Suits • Dresses • Hats • Jackets • Mens & Boys Suits

All Sizes in Stock - 4 Through 34W

www.HeavenlySuits.com

TMC March 2021 RF Ad 7x4.5.indd 1

Page 16 MARCH 2021 | RETAILERS FORUM MAGAZINE

2/16/21 2:36 PM


YOUR RC & DRONE HEADQUARTERS

RC HELICOPTERS • RACING DRONES • RADIO SYSTEMS • PLANES • CARS • FPV SERIES • MULTI ROTORS

Foldable APP

Control RC

Drone with

720P Camera

2.4Ghz RC

Quadcopter

$32.28

JX815-2 RC

2.4G 4CH RC

Quadcopter Toy

Headless Mode

360 Degree Flip

for Beginners

$13.52

FX-816 P38

Airplane

2.4GHz

2CH RC

Airplane

Aircraft

$38.94

SPECIAL

DEALS

EVERY

WEEK

Largest

Selection

of Best Prices

CHECK OUR

CLOSEOUT SALE

90%OFF

RH817

2.4GHz RC

Quadcopter

Gesture

Sensing

Quadcopter

Drone

$23.28

3 in 1 Boat Drone Car Sea Air Land Mode Quadcopter

R07 Robots for

Kids Interactive

Robot Toys Touch

Sensing Singing

Robot with

Emotion LED Light

Facial Expression

$12.25

$36.04

Dinosaur Car Toys Transformable Dinosaur Pull Back

Car Toy Electric 360°Spin with Light Music Action Walking

RC Stunt Car

2.4G RC Toy

360° Rotation

RC Off-road

Racing Car

MJ901 2.5CH

Mini Infrared

RC Helicopter

$9.74

$12.58

$15.40

www.RCVariety.com

RETAILERS FORUM MAGAZINE | MARCH 2021 Page 17


Want More Info? Circle #23 on page 11 • www.Vendor411.com

Page 18

MARCH 2021 | RETAILERS FORUM MAGAZINE


Want More Info? Circle #23 on page 11 • www.Vendor411.com

RETAILERS FORUM MAGAZINE | MARCH 2021 Page 19


THE LINGERIE

SPECIALIST

~ Over 1,000 styles in stock! ~

Lingerie sells year round

We welcome small orders

and deliver worldwide.

Many clearance items giving

you 100% mark-ups.

Large profits

www.FlirtyWholesale.com

THE WEBSITE BUILDER

THAT HELPS YOU GROW TRAFFIC & SALES

Our all-in-one software is built for the serious entrepreneur, bursting with features, mobile-ready themes,

latest SEO standards and marketing eCommerce tools to help you increase conversion rates.

• Choose from dozens of free mobile-ready

professionally designed themes or browse

premium themes in our Theme Store

• Full access to the HTML and CSS of your

store, making it easy to create your own

eCommerce website design to perfection.

• Access a network of web design experts

and other professionals ready to help you

build the online store of your dreams.

START

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www.E-StoreSites.com

Page 20

MARCH 2021 | RETAILERS FORUM MAGAZINE


SELL RUGS AT YOUR STORE

OR FLEA MARKET BOOTH

• Free Shipping on ALL

ORDERS

• 30-Day Money Back

Guarantee

• No Minimum Order

• Reliable New York Supplier

• All Sizes,

Colors & Styles

THIS MONTH’S SPECIAL

Traditional Medallion

Style Area Rug

$ 21.24

www.RugProfits.com

RETAILERS FORUM MAGAZINE | MARCH 2021 Page 21


PPE SUPPLIES FOR RETAILERS

ONLINE ORDERING

KEEP YOUR CUSTOMERS & STAFF SAFE!

FREE SHIPPING on all orders $100+

Reliable USA Wholesaler

FDA Registered Owner/Operator

All inventory is in stock and

ships from Atlanta, GA. USA

1-3 Day Delivery.

www.PPEstockroom.com

GREAT IN-STORE AND TRADE SHOW GIVE-AWAYS

PREMIUM CUSTOM PRINTED

ITEMS FOR YOUR CLIENTS

Lanyard

Made

in

USA

¢

Classic Squeeze

Bottle

as

low

as 94

as

¢ as

low

as 99 ¢ as

low

low

as 89 as 63

OUR NEW WEBSITE LETS YOU ORDER BY INDUSTRY!

Largest Selection at Lowest Prices • Serving since 1999

www.PromotionalRewards.

.PromotionalRewards.com

Page 22 MARCH 2021 | RETAILERS FORUM MAGAZINE

Smartphone Wallet

Translucent Flyer

Frisbees

¢

Shop by

• PRICE

• EVENT

• INDUSTRY


STOCK UP YOUR STORE

DIRECT FROM CHINA

We are a full service wholesaler operating our own factory and distribution centers in China with daily shipments to the USA and around the world. Fast DHL, EMS and UPS shipping at great rates.

ELECTRONICS • FASHION JEWELRY • CELLPHONE ACCESSORIES

HOME AND HOUSE • SECURITY • HEALTH & BEAUTY • WATCHES

As LOW As

$

7.06

Professional Interview

Condenser Video Shotgun

Microphone with 3.5mm Audio

Cable for DSLR & DV Camcorder

As LOW As $ 15.96

Portable 58mm

Bluetooth POS Receipt

Thermal Printer

As LOW As

$

39.85

WeLink Phone

APP WiFi 2.4 GHz

DIY Smart LED

Switch Remote

Controller

Module, Support

Alexa Echo &

Google Home

Voice Control

Adjustable Head USB Rechargeable

Battery Operated Cooling Desktop

Fan, 2 Speeds (Pink)

As LOW As $ 6.13

Pone Genius Mini Handsfree Telephone,

Size: 57 x 46 x 26mm

As LOW As

$

3.60

VR Box 2.0 Version Universal

Virtual Reality 3D Video

Glasses for 3.5 to

6 inch Smartphones

As LOW As $ 3.15

HAWEEL 3 Layers with 11 US/

EU/AU/UK Universal Outlets

and 2 Ports 2.1A USB Smart

Power Sockets, Charger,

Overload Protector, US Plug

As LOW As

$

8.33

As LOW As

$

114.91

360 Degrees Full-Band

Scanning Car Speed

Testing System Radar

Laser Detector,

Support English & Russian

Voice Broadcast

As LOW As $ 16.16

Figerprint Lock

Biometric Digital

Lock for Office/Private

Home Security,

Support up to 120

Fingerprint Memory

& 1 Password

EZ Cast Full 1080P

Mini DLNA Display

Receiver Dongle WiFi

Display Sharer

As LOW As $ 23.16

HUION H420 Computer Input Device

4.17 x 2.34 Inch 4000LPI

Drawing Tablet Drawing

Board with Pen

As LOW As $ 19.48

AMAZING PRICES!

Original Xiaomi Mijia

360 Degree Views 720P

WiFi IP Smart Camera,

Support Motion

Detection & Night

Vision & TF Card

As LOW As $ 30.93

DOLAMEE D5 4K UHD Smart TV BOX with

Remote Controller, Android 5.1 Rockchip RK3229

Quad Core 1.5GHz,

RAM: 1GB, ROM: 8GB,

Support KODI, WiFi

As LOW As $ 27.33

Wireless Bluetooth Remote

Controller/Mini Gamepad

Controller/Music Player Controller

for Android/iOS Cell Phone

As LOW As $ 10.95

0.26mm 9H 2.5D

Tempered Glass

Screen Film

As LOW As $ 0.42

WiFi Remote Control Smart

Wall Switch Works with Amazon

Alexa & Google Assistant

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Mini Projector 3500ANSI LM LED

1280x800 GA Multimedia Video Projector,

Support HDMI/USB/

VGA/AV/TV Interfaces

As LOW As $ 139.93

www.FindItChina.com

RETAILERS FORUM MAGAZINE | MARCH 2021 Page 23


SHEETS - PILLOW CASES - DUVETS - CURTAINS - QUILTS - TOWELS

WHOLESALE BEDDING & HOME GOODS

Luxury high-end linens at wholesale prices from one of America’s largest wholesalers

450 THREAD COUNT

100% COTTON SHEET SETS

MSRP $87.98

$ 29.99

ARTISAN MODERN JACQUARD CURTAIN PANELS

54” Wide x 84” Long with Top Grommets (Single)

MSRP $39.99

$ 4.99

Great

Items

for your

Store

or

Flea Market

Booth

FLORAL 5 PIECE LINED JACQUARD CURTAIN PANELS

52” Wide x 84” Long

MSRP $39.99

$ 9.99

ROYAL 500 THREAD COUNT

100% COTTON SHEET SETS

STRIPED

$ 49.99 - $ 69.99

3 PIECE SOUTH GATE PRINTED 100% COTTON DUVET COVER SET-MSRP $79.98

$ 29.95

MAYA EMBROIDERED 100% COTTON DUVET COVER SETS

$ 58.95 - $ 64.95

HUNTINGTON EMBROIDERED 100% COTTON PILLOW SHAMS-2 PIECE-MSRP $39.99

$ 9.95

WWW.MERCHANDISEREP.COM

BLOOMINGDALE 100% COTTON 8-PIECE DUVET COVER SETS-MSRP $143.98

$ 49.99

FAST SHIPPING

from California

Warehouse

Ultimate Source for Wholesale

BRIDAL MERCHANDISE

Glitter Wedding Card Box

$24.99

We stock Everything For

Wedding Stores & Event Planners

Servicing the Industry Since 2003

Birch Wood Engraved Ring Box

$8.99

Vintage Charger Plates

$14.99

Hobnail Glass Candle Holders

$8.99/set

FREE SHIPPING ON ORDERS OVER $ 99 ++++ ALL CREDIT CARDS ACCEPTED

W W W . S M A R T E S T B A R G A I N . C O M

Page 24 MARCH 2021 | RETAILERS FORUM MAGAZINE

Silk Rose Petals

$2.49

Mercury

Glass Metal

Cake Knife

& Server Set

$39.99


WE DROPSHIP 1000’S OF ITEMS!

15 YEARS OF DROPSHIP EXPERIENCE - FREE TRIAL

Over 2 Million SKUs

SELL ON eBAY, AMAZON, SHOPIFY, YOUR OWN WEBSITE

Do You Sell Goods on Your Own Website or Online Marketplaces?

We deliver U.S. based, brand name products directly to your custoers. You don’t pay for the product until you make a sale!

www.DobaDropship.com

RETAILERS FORUM MAGAZINE | MARCH 2021 Page 25


Start.

Grow.

Repair.

Our specialty is helping small and

mid-sized businesses achieve success.

Contact us for free consultation.

1-800-433-7002

info@ForumBA.com • www.ForumBA.com

YOUR RESOURCE FOR PROFITS

REFURBISHED COMPUTERS

Over 25-Years

of Expertise in

Computer Hardware

and Peripherals.

Most orders shipped

within 24-48 hours

from our 10,000 sq. ft.

Refurb Center.

THIS MONTH’S SPECIAL:

ACCESSORIES • LAPTOPS • TABLETS • DESKTOPS • MORE!

www.RefurbShops.com

Page 26 MARCH 2021 | RETAILERS FORUM MAGAZINE


Full Service Sign Printers

VINYL BANNERS MAGNETIC SIGNS SIDEWALK SIGNS

Fast Shipping

Free Online Estimates

Many Orders Shipped SAME DAY!

Custom Banners

Outdoor Pole Banners

Mesh Banners

Indoor Banners

Window Banners

www.eStoreSigns.com

SPECIALS THIS MONTH

Trade Show

Banners

on Stand

$

99

99 00

Full Range of

Sizes Available

$

7 99

Car Door Magnets 6”x12”

Other Sizes Available

RETAILERS FORUM MAGAZINE | MARCH 2021 Page 27


Professional Grade RC Toys & Drones

www.SoaringRC.com

Airsoft Guns • RC Cars, Boats, Helicopters

WEEKLY SPECIALS • CLEARANCE ITEMS

ZOHD Dart250G

570mm Wingspan

FrSky R9 900MHz 16CH

Sweep Forward

Long Range Receiver

AIO Wing EPP FPV RC

& R9M 2019 Module

Airplane

System with mounted

$

59. 99

Super 8 and T antenna

$

87. 99

BETAFPV HX100

FrSky Transmitter Taranis

100mm FPV Quad

X-Lite S 24CH Radio with

built in FrSky RXSR

PARA Wireless Training

BETAFPV 75X HD Whoop Quadcopter

Receiver

Function and Quickcharge

3S built in FrSky Receiver

$

119. 99 System

$

149. 99

$

149. 99

www.SoaringRC.com • Everything FUN!

COSTUMES ARE YEAR ‘ROUND MONEY MAKERS!

WHOLESALE

Costume Club

Every Day’s A Treat!

100’S IN STOCK

All Occassions

Fast Same Day Shipping

Flat Rate Delivery

www.USACostumers.com

Page 28 MARCH 2021 | RETAILERS FORUM MAGAZINE


High Quality Fashion From Around The World

Great 50% Off Deals Everyday - With FREE Shipping

Tops • Bottoms • Swimwear • Sportswear • Lingerie • Costumes • Plus Size • Accessories • Hair • Jewelry

Army Green Star Stripes Print

Chiffon Scarf

$

7.99

White Scoop Neckline

Sleeveless Chiffon Tank Top

$

9.99

Black Floral Print Scoop Neck

Chiffon Tank Top

$

9.99

Backless Strapless Ruffle

Red Sexy Blouse

$

13.99

Casual Long Sleeve Cross Print

Chiffon Shirt

$

14.99

Plus Size Chiffon

Casual Solid Camisole

$

13.99

Geometry Floral

Texture Retro Drop

Earrings

$

5.99

Rhinestone Spider

Web Decor Punk

Ear Cuff

$

6.99

Spiral Design Pink

Faux Rhinestones

Concise Band Ring

$

6.99

Bible Cross Design

Ring Decor

Necklace

$

6.99

Blue Chain Leaf

Feather Drop

Earrings

$

5.99

Mesh Sheer Printed Long Sleeve

Mock Neck Brown Sexy Crop Top

$

7.95

Graphic Print Sleeveless

Racer Back Chic Tank Top

$

14.99

Puff Sleeve Bow Decor

Hot-pink Casual Blouse

$

15.99

Turtle Neck Pink Long Sleeve

Casual Sweater Dress

$

23.99

Floral White Off Shoulder Elastic

Waist Long Sleeve Casual Blouse

$

15.99

Dark-blue Casual Denim Print

Letters Jegging Leggings

$

15.99

WITH FREE DROPSHIPPING

NO MINIMUM

www.FashionableSales.com

RETAILERS FORUM MAGAZINE | MARCH 2021 Page 29


AUTHENTIC NEW DESIGNER HANDBAGS

TORY BURCH ~ MICHAEL KORS ~ COACH ~ KATE SPADE ~ COACH

All Merchandise Certified Authentic

NO MINIMUM ORDER • WEEKLY SPECIALS

Michael Kors Jet Set Travel

Medium Carryall Tote

Brown MK Green Stripe

$139.99

Coach F36658 F37807

Reversible City Tote Light

Khaki Blue

$162.99

Tory Burch Kerrington

Large Square Tote Garden

White Floral Laguna

$266.99

Michael Kors Mott

Small Satchel

Brown MK Coral

+ Sangria Trifold

Wallet-$626.00

$208.99

Michael Kors Abbey Large Cargo Backpack

Black MK + Leather Phone Wallet ~ $646.00

$208.99

Michael Kors Hayes

Medium Trifold Coin

Case Rose Hold MK

Signature Pink

$57.99

Michael Kors

Jet Set Travel

Cross-body Fuchsia

Pink with Wristlet

Clutch INSERT

$92.99

WWW.BAGVENDORS.COM

Kate Spade Cameron Street

Flock Roses Small Hayden

Satchel Black Floral

$187.99

YOUR INVICTA WHOLESALER

MENS

WOMENS

Invicta Bolt Herc Reserve Quartz

Mens Watch - 53mm Stainless

Steel Case, Silicone/Stainless

Steel Band, Black, Gold (33156)

$849.00

Sale Price: $ 109.00

IInvicta Pro Diver Mens Quartz

42mm - Model 33269

$199.00

Sale Price: $ 49.00

Invicta is a fast growing watch brand, and is considered by

collectors and enthusiasts alike to be a market leader in

horological innovation and creativity. The long held belief

that supremely crafted timepieces can be offered for a

modest sums is the founding principle of Invicta.

Explore an impressive selection of timepieces spanning 30

diverse collections, and a wide use of exotic materials such

as: meteorite, abalone, titanium, and carbon fiber. Invicta

also offers collections from the worlds of Disney, Marvel,

DC Comics, Star Wars, and the NFL.

Invicta Bolt Womens Quartz 36

mm Gold, Stainless Steel Case

Blue Dial - Model 29196

$259.00

Sale Price: $ 69.00

Invicta Angel Womens Quartz

40mm Stainless Steel Case,

Silver Dial - Model 31078

$250.00

Sale Price: $ 69.00

Invicta Corduba Quartz Mens

Watch - 52mm Stainless Steel

Case, Stainless Steel/Polyurethane

Band, Black, Steel (33654)

$429.00

Sale Price: $ 89.00

Invicta Reserve Mens

Mechanical 48mm Gold Case

Gold Dial - Model 26486

$499.00

Sale Price: $ 69.00

www.WatchDealers.net

GREAT SELECTION ~ NO MINIMUM ORDER

ALL CREDIT CARDS ACCEPTED ~ FAST SHIPPING

Page 30 MARCH 2021 | RETAILERS FORUM MAGAZINE

Invicta Angel Womens Quartz

33 mm Stainless Steel Case

Blue Dial - Model 29114

$279.00

Sale Price: $ 59.00

Invicta Specialty Womens Quartz

36 mm Stainless Steel Case

Charcoal Dial - Model 29395

$199.00

Sale Price: $ 59.00


your closeout connection for

Diamonds & Fine Jewelry

quality merchandise & service since 1998

~ Rings ~

~ Bracelets ~

~ Earrings ~

Silver Double Heart Pendant

$

129.00

~ Pendants ~

~ Necklaces ~

~ Watches ~

1/2 CTW Diamond Bridal Set

with Princess Center

$

895.00

1.0 CTW Diamond Band

$

2,599.00

Seiko 2-Tone

Stainless Steel

Women’s Watch

$

139.00

Diamond

Heart

Pendant

with 18”

Box Chain

$

295.00

Genuine Diamond with Square

Blue Topaz Colored CZ Center

Sterling Silver Pendant

$

109.00

Beautiful Butterfly Pendant features

Multicolor Oval-shaped Gemstones

crafted in Sterling Silver

$

125.00

0.14CTW Diamond

Fashion Pendant with

10KT Yellow Gold Chain

$

329.00

1/2 CTW Princess Cut Diamond

Stud Earrings with Screw Backs

$

949.00

Sterling Silver

& CZ Brilliant

Embers Heart

Necklace

$

59.00

Rectangular Shaped

with Laser Cut

Amethyst CZ

$

59.00

0.36CTW

Diamond

Fashion

Ring

$

595.00

Diamond Infinity Ring

$

239.00

14 Karat Gold Earrings

$

219.00

21 YEARS SERVICING THE INDUSTRY FROM OUR ATLANTA LOCATION

Elephant with Purple Colored CZ,

Black CZ & Clear CZ

$

109.00

www.CloseoutsForSale.com

RETAILERS FORUM MAGAZINE | MARCH 2021 Page 31


FORUM WORKSHOP

forumworkshop

Starting Your Own

STARTING YOUR OWN

BUSINESS

Business

THE WORK ENVIRONMENT

When the going gets tough and the hours

get long, people put in extra time and effort

to help their friends – their co-workers.

Since the money for regular raises simply will

not exist in the early years, your employees are

going to be further motivated to remain in your

employ if they have a great deal of control over

their work environment. The biggest factor is

whom they work with. Light, music or silence,

work systems, etc. are the other things that

your employees want to control. Do you insist

that employees straighten their desks at the

end of the day? If so, you are taking away some

of the control that your people seek. The fact is,

while bosses care about neat desks, customers

seldom do. If an artistʼs or salespersonʼs desk

is cluttered during the workday, and that person

is working at his or her desk, clutter represents

how they get work done. To insist they do it differently

may slow them down, or sabotage a

“system.” Within reasonable limits, allow your

staff control over their environment.

How about music versus silence? Everyone

has an opinion. I cannot work with background

music, and as a business owner I would not impose

my taste in entertainment (talk radio) on

my customers. I consider silence the only professional

option. I donʼt know how people concentrate

on work and tune out music. Some say

Page 32 MARCH 2021 | RETAILERS FORUM MAGAZINE

they do, but I have watched a coworkerʼs

attention to detail deteriorate

while she stayed plugged

into the stereo with a headset.

Her errors started to cost the

company a great deal of money,

and her supervisor told her to

stop. I would not risk it. You have

to decide for your own workplace.

Retailers who sell records or

audio-visual equipment have televisions

and CD players turned

on all the time. Their employees

must consider that type of work

environment satisfactory, or they

would not be there. But in a professional

office or service store,

the work being done and the

amount of concentration required should dictate

the degree of silence.

Consider another thing: silence is never

complete. Every office has noise generated by

office equipment and heating/air conditioning

systems. These sounds cause distraction. Total

silence can be a problem too. People need little

breaks from work. And while music may give

people an excuse not to think about or do work,

a more productive way exists for people to take

mental breaks – talk. People will talk to one another

if the only other sound in the room is silence.

continued...


August 22 - August 25, 2021

RETAILERS FORUM MAGAZINE | MARCH 2021 Page 33


The way that relationships are built – the way

people communicate their demands and needs

to one another – is by talking. Yes, you can create

a paper flow of office memos to keep your

staff informed. But talk is much better. That personal

touch by you and between your employees

will build a better team.

For example, I spent a summer working as a

volunteer at a local pioneer history park. Most

of the volunteers were unpaid. The only sounds

we heard from the log cabins and adobe homes

were made by wind blowing through the poplars

and a howling monkey from the zoo across the

street (which sounded like a bird). Talking to the

other volunteers came very naturally and easily.

forumworkshop

FORUM WORKSHOP

Page 34 MARCH 2021 | RETAILERS FORUM MAGAZINE

We had common ground to discuss – the park

and the visitors – and when there were no visitors,

we had little else to do except quilt, tat,

weave, and talk.

The majority of the volunteers returned the following

summer. They had built the kind of working

relationship with one another that every

small business owner should aspire to. The curator

of the park and the education coordinator

had both taken other jobs (dissatisfied with politics

and budget cuts), but it mattered not.

Those volunteers worked for one another and

for a “common cause” – the success of the

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RETAILERS FORUM MAGAZINE | MARCH 2021 Page 35


LETTING EMPLOYEES

MOVE ON

forumworkshop

FORUM WORKSHOP

Having said all that, the next thing you as an

owner should expect is for people to leave your

employ, especially if you are in the building

years. Again, your best employees will gravitate

toward money. If your company does not or

cannot grow as fast as your employeesʼ personal

financial expectations, they will move on.

There is nothing you can do. You can only pay

what you can afford. So

be prepared for the inevitable.

Try not to

make anyone feel mad

or guilty. A former employee

should continue

to be your customer,

even without the discount.

In the best case, your business will grow

rapidly and you can raise salaries to match ability,

dedication, and the personal investment

your best employees (and you) have (already)

made. But, if not, simply write them a good recommendation

and do what you can to help

them find that next, higher paying job.

YOU MUST BE ABLE

TO DO IT YOURSELF

Donʼt become too dependent on any one employee.

This is easy to do. A business owner

has so much to do to start a business, it is hard

to keep track of it all, much less know how

everything is done. As a small business owner

you need to learn how everything is done so

you can do it yourself or hire someone new and

train him or her to do it.

continued...

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RETAILERS FORUM MAGAZINE | MARCH 2021 Page 37


Large companies

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Y o u n g

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e n t

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people. Small companies tend to hire a

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enough time to find and train his or her replacement.

So every time you buy a new piece of

equipment, make certain you attend the

classes, too. You may have to fill in for a while,

or have at least enough knowledge about what

forumworkshop

FORUM WORKSHOP

needs doing to know whom to hire next. Remember,

the people who started with you have

one advantage – they made up their jobs.

The supplier from whom you purchased the

computer trained someone to use it. That “free”

training was for a single period of time, not for

each new employees who comes to work for

you over the years and has to use the machine.

If you donʼt have the capital to pay for retraining

each time, be the one who can do the training.

At the very least, be proficient enough to recognize

someone who will be able to learn more

than you know on the computer, and who will

be able to get the job done as well as, if not better

than, the person he or she replaced. If you

are a retailer, youʼll probably have (or be) a

sales manager to train other salespeople.

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MARCH 2021 | RETAILERS FORUM MAGAZINE


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forumworkshop

FORUM WORKSHOP

But what about your bookkeeper or collection

person? If you have delegated that job, which

you once did yourself, and that person has set

up a new system to meet the needs of your

growing company (which was why you hired

someone), do you understand the new system

well enough to know a qualified replacement

when you interview one? Is the “system” really

a system according to standard accounting procedures

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your bookkeeper

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and it is easier to explain a physical object.

continued..

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forumworkshop

FORUM WORKSHOP

Retail jobs are usually salaried, and it is easier

to explain a physical object, like a camera, to a

customer than something as intangible as advertising.

Advertising is a service business, the

product is intangible, pay is typically on a commission

basis, and the salesperson has to

make the initial contact with potential customers.

He or she must be willing to spend a lot

of hours calling people on the telephone to ascertain

their needs, and be able to accept a lot

of rejection, not to mention a lot of wear and

tear on tires and shoe leather.

While salesmanship techniques can be

taught, not everyone who learns them has

the temperament to be a salesperson in any

situation. Some people like the security of an

office or a store and a salary. Others like the

freedom and financial opportunity of commission

selling. Since finding good people is so difficult,

and training them is so time consuming,

business owners tend to be incredibly reluctant

to fire salespeople who donʼt do the job. They

are even slower to fire salespeople who are

good performers, but who show up late and

leave early, or who donʼt help with the chores

(paperwork, inventory, attending staff meetings)

that the rest of the sales staff is expected to do.

In most cases, those employees drift off on their

own. Theyʼll come in later and later, then the

family portrait disappears

from the desk and you get a

phone call a week later that

theyʼve found another job. Inevitably,

youʼll find a replacement

who outperforms the

person you couldnʼt stand to

see leave. continued..

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Page 42 MARCH 2021 | RETAILERS FORUM MAGAZINE


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RETAILERS FORUM MAGAZINE | MARCH 2021 Page 43


forumworkshop

FORUM WORKSHOP

No One Is Irreplaceable

People are not, not, not irreplaceable. You

may think so. Even they may think so. It is simply

not true. Odds are, as your business grows,

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better and better. Different people may have different

ways of getting the same job done, which

may make you uncomfortable for a time or may

slow production. You have to learn to be patient

and give your new employees time to learn

your inventory, your prices, your production

schedule, even your companyʼs name, phone

number, and address, before he or she gets up

to speed. Be patient. Make certain you are familiar

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catches on. Furthermore, if everyone

knows a little

about all the jobs, then

they can help you train

new people, leaving

you free to sell and

manage your company

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When I decided to leave Ednaʼs publishing

company, people I knew told me that her companyʼs

downtown magazine would fail if I left. I

told them that it would not fail because I was

gone, but because the owner did too much

business on trade and was running short of

working capital; she had problems paying her

bills on time.

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forumworkshop

FORUM WORKSHOP

Edna had never made the effort to figure out

what it was I did so that she, or another staff

member, could fill in until a replacement was

found. That, too, might herald the end of the

magazine. I had trained three people to use the

word processing and typesetting computer programs.

A number of people in the office contributed

stories to the magazine. But no one

had tried to learn how I got a half dozen people

to contribute stories to the magazine each

month, when we did not use professional writers

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and we did not pay for articles. I have no doubt

Edna could have done my job; she simply did

not know what I did or how I did it. She had

gone through three bookkeepers and a horrid

accounting nightmare before she decided to

learn the computer system. After she learned,

she pronounced it “simple.”

Page 46 MARCH 2021 | RETAILERS FORUM MAGAZINE

In fact, every job is “simple.” We have our

businesses divided into simple segments. Each

job, by necessity and design, can be learned

and performed by any number of people. That

is how American business succeeds. We have

created interdependence in the workplace, just

as we have with the rest of our survival needs.

It is necessary. Computers, bookkeepers, selling,

even editing a magazine, have evolved into

such simple systems that any company can

continue to operate as employees come and

go. Donʼt let an employees

become so

essential to your

operation that you

arenʼt constantly on

the lookout for his

or her replacement.

continued..

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PLATFORM

forumworkshop

FORUM WORKSHOP

When you rely on one person that much, he or

she will know it and begin to demand more than

you can afford to give – in money and management

say-so. If anyone ever becomes that invaluable

to the success of your business, then

offer him or her a partnership, and be prepared

to give up some management control. Furthermore,

offer a partnership in your success, not a

partnership to bail out your failure.

Build Your Own

While money and security (pension plans and

health benefits) are the most important ingredients

in anyoneʼs decision to work for you as a

“career” (twenty to thirty years), there are other

aspects of a “job” that will keep your employees

happy and productive in the short run. Once

someone has decided that money and security

are priorities, you simply must meet her expectations,

or expect her to look for work elsewhere.

Meanwhile, try to maintain a good relationship

with those people who are ready to

move on, so that while they are still in your employ,

you get your moneyʼs worth.

JOB SATISFACTION

Other aspects of job satisfaction include:

training, experience, work environment, relationships

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time (days off,

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and participation

in

decisions that affect

oneʼs work

life.

continued..

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Page 48 MARCH 2021 | RETAILERS FORUM MAGAZINE


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RETAILERS FORUM MAGAZINE | MARCH 2021 Page 49


forumworkshop

FORUM WORKSHOP

Priorities vary for different people. Beginners

usually place heavy emphasis on training and

gaining experience. As we all know, it takes experience

to get hired. A few rare employers will,

literally, hire someone off the street and train

them. My former partner Fred Black bum was

like that. He trained anyone who expressed an

interest in the quick-print business. He demanded

more from his help than he did of himself,

and we all preferred it when Fred did not

do his own printing. He trained me. Fred was

the best boss I ever had.

While I had some schooling in layout, I had

never used a typesetting machine before the

IBM Composer. I had used a similar machine in

the military, but typestyles, fonts, kerning, and

leading were foreign words to me. I spent several

months reading books and memorizing terminology,

trying to supplement my knowledge,

because someone had given me a chance and

taken the time to train me. People who are trying

to break into a new field put great priority on

training and experience. My former employer

hired several people with limited computer experience

and paid them very little while we

trained them on the typesetting system and in

magazine production.

MONEY

Oneʼs money goals build over

time. Every professional requires

skill building. Beginning writers

often accept no pay just to see

their name in print and build a portfolio.

continued..

Back

Gives Forum

Forum Publishing Company is proud to support charities

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Page 50 MARCH 2021 | RETAILERS FORUM MAGAZINE


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RETAILERS FORUM MAGAZINE | MARCH 2021 Page 51


forumworkshop

FORUM WORKSHOP

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FORUM WORKSHOP

forumworkshop

Scientific studies indicate human beings need

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fresh air and sunlight – send

them on an errand if you must.

Page 54 MARCH 2021 | RETAILERS FORUM MAGAZINE

TIME

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RETAILERS FORUM MAGAZINE | MARCH 2021 Page 55


FORUM WORKSHOP

forumworkshop

It also averts a lot of non-productive behavior.

When breaks are set in time and duration,

someone has to make sure everyone follows

the rules. As a business owner, do you really

want to be in your office at 10:00 am and at

10:00 am every day to see what your people

are doing? No, you should be on the telephone

or on appointments building your business. If

you are not, who will be? No one wants to be

given the job of spy, but someone will appoint

himself or herself to the same role. Someone

will watch those who come in at 10:11 am and

get angry. An angry person is less productive.

He or she will spend a lot

of mental energy thinking

about those other people

who got eleven-minute

breaks, and thinking about

when to tell the boss.

Let your people control their own time as long

as someone is always in the office or store to

help the customers. Time cards may be necessary

if you have a lot of employees and pay on

an hourly basis. But if someone is ten minutes

late one day (on the time card), be patient and

watch for the patterns. Does he or she leave

ten minutes later at the end of the day, or take

a shorter lunch break the following day? If the

hours add up to forty you are paying for, and

your store opens and closes on time, ignore it.

Fire the people who show up late all the time if

you have a policy that everyone has to be at

work for a 9:00 am meeting. But if one person

has responsibility for opening the doors at 9:00

am, and you donʼt expect a large crowd at that

hour, allow as much flexibility as you can. It

makes sense to let your people come to work

when there is work for them to do!

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Page 56 MARCH 2021 | RETAILERS FORUM MAGAZINE


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RETAILERS FORUM MAGAZINE | MARCH 2021 Page 57


forumworkshop

FORUM WORKSHOP

If you get started at 9:00 am, and find that you

have letters to be typed no earlier than 9:30 am,

does it make sense to force your secretary to sit

around for thirty minutes with nothing to do (assuming

the previous dayʼs work was finished)?

Why not allow him or her to arrive “no later than

9:30 am” Flextime

will spread out the

pressure on the highway

system in your

town for one thing,

and it gives your

people more control

over their lives.

Again, consider the personalities of your employees.

There are morning, afternoon, and

night people. I donʼt come to life until 10:00 am.

Molly, the original art director for Ednaʼs publishing,

is a morning person. I preferred to work

late; she early. We put in our “overtime” according

to our own rhythms. When I first started with

the company, I punched a clock. I arrived exactly

at 9:00 am, took a 60 minute lunch, exactly,

and left promptly at 6:00 pm. During

deadline week, I often worked later. Edna did

not pay overtime, but I could take time off for

each overtime hour I worked. I grew to resent

the rigidity of my schedule, because I often didnʼt

have anything to do until noon, when someone

turned in an article, or I had an interview

appointment scheduled. I renegotiated with my

employer, and was able to control my own time,

which meant sometimes Iʼd arrive at 9:00 am,

sometimes at 2:00 pm. I would take a two-hour

lunch or none at all. But my hours and breaks

were task oriented. We had a product to produce

by a deadline.

continued..

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RETAILERS FORUM MAGAZINE | MARCH 2021 Page 59


forumworkshop

FORUM WORKSHOP

My job was to get my work done so that the

magazine could get to press on time. My work

directly affected everyoneʼs ability to get their

work done toward the same end. Molly, Charlene,

and I communicated needs, expectations,

and abilities with Edna and the sales force, and

worked together toward that end. During the

first two years, only one issue was delivered

late. Six months later, communications between

sales & management and production

broke down completely and three publications

were each three days late.

Susie, an executive secretary, also has control

of her time. She can arrive between 8:00 am

and 10:30 am and is required to work eight

hours. This means if she stays out late one

night, she doesnʼt have to drag herself to work

half asleep and spend an hour downing coffee,

just to put on a show that

she is there. She is

ready to work when she

arrives and has told me

that her most productive

hours are after 6:00 pm

when she, officially, “is

not there.” Susie Madden is also an artist. A

previous employer allowed her to arrive at 7:00

am so she could go home at 4:00 pm to prepare

for an upcoming art festival. For a month,

she worked two eight-hour shifts each day –

one at her full-time job, and another at home

each evening to produce her silkscreen prints

and stationery for the festival. She was satisfied

with that job and had made friends with her coworkers,

but the parent company disbanded the

office. Between those two jobs, she worked at

a bank.

continued..

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RETAILERS FORUM MAGAZINE | MARCH 2021 Page 61


forumworkshop

FORUM WORKSHOP

During her formal evaluation, she was reprimanded

for “not walking fast enough to the

photocopy machine.” She quit. Shortly thereafter,

the bank was “taken over.” Banks get

taken over when they are in serious financial

trouble.

In a retail service store, you

have to have adequate number

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all times to service clients. Nevertheless,

you can let those

people select times to go to

lunch and days off. Have your

employees work it out among

themselves. This way, people

come and go on time to help coworkers,

rather than to follow

some rule set by management.

Page 62 MARCH 2021 | RETAILERS FORUM MAGAZINE

CHALLENGE

Challenge is also important. People like to feel

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some at work. Career people are highly involved

with their jobs. They feed their egos on

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you must create new opportunities to learn –

ways to gain new or polish old skills. Give your

best people a sense of participation in your

business decision-making process and your

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RETAILERS FORUM MAGAZINE | MARCH 2021 Page 63


FORUM WORKSHOP

forumworkshop

Potential debtors who have no money will actually

tell you so. An ad insertion contract, for example,

presumes creditworthiness. Listen to

the things people tell you as though they were

filling out a credit application. “Iʼm just starting in

business, and I donʼt really have a budget for

advertising,” or “I just got out of Chapter 11 and

weʼre trying to recover,” should tell you that this

client is not a good

credit risk. These people

might be future

customers. The future

might be now if, “I donʼt

have the money,” is an

excuse, not a real reason.

A good salesperson

can move such an

“objection” into a sale.

But if that person really

doesnʼt want to or cannot afford to buy and

feels pressured into signing a contract to pay

later, youʼll spend an inordinate amount of time

trying to collect.

Nevertheless, many merchants knock themselves

out to make it possible for people who

canʼt pay for something to have it anyway.

Some methods are legitimate, others are courting

bad debt. Putting something on layaway is

the only legitimate way for a start-up company

to turn a hopeful into a buyer. Even so, the

salesperson must make it clear that a layaway

deposit is forfeit if the customer changes his or

her mind. The fact remains that the hopeful

does not gain possession of the merchandise

until it is paid for in full, and there is a limited

time period that you are obligated to have that

item removed from your inventory for sale.

continued..

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Page 64 MARCH 2021 | RETAILERS FORUM MAGAZINE


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RETAILERS FORUM MAGAZINE | MARCH 2021 Page 65


FORUM WORKSHOP

forumworkshop

If you and your employees are constantly at

odds, something is very wrong. How can you

expect your people to work hard for you, and

remain loyal, dedicated employees who think

they have a long and prosperous future with

your business, if they donʼt like the way you run

the company? If you decide to change the direction

of your company, your people are going

to be bewildered. Some will also be frightened;

some will go job hunting. If you are changing

the direction of your business to meet new economic

and business conditions – as well you

should – keep people informed. Let them know

what you know, so they will also keep you informed.

Some may want to leave your company

anyway. But if you keep the lines of

communication open, you shouldnʼt be caught

by surprise.

If you are in so much debt that you donʼt know

what you are doing, and you are going to try

everything you can think of to get yourself out of

trouble, you should still share that information.

Youʼll find that everyone thought so anyway. In

a small business, expect that everyone will

know almost everything. If you are in trouble, it

is only ethical to tell your people. They may

stick it out or they may leave, but you will be

better off if they donʼt spread rumors of despair

while you are trying to recover. Your best people

will not only be part of your success, they

can also

be part of

your solution,

if you

let them.

continued..

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Page 66 MARCH 2021 | RETAILERS FORUM MAGAZINE


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RETAILERS FORUM MAGAZINE | MARCH 2021 Page 67


FORUM WORKSHOP

forumworkshop

PARTICIPATION

Large corporations attract people who are security-oriented,

then they offer security. Small

businesses cannot offer high salary/pension

plan-type security. So, they have to provide security

in another form – participation. The more

your people feel part of the decision-making

process and are actually involved in the management

of your business as it grows, the better

they will feel about the company as a place

to invest time and hard work. The better they

feel about the company, the more they come to

believe that your business is going to be successful,

long lasting, and able to provide them

with a secure future. So keep talking and keep

listening to your best employees – the ones you

want to keep. Let the others come and go.

A RETURN TO

THE FAMILY FARM

Much has been written about the importance

and impact of “family” upon the human psyche.

Most people would agree that early childhood

experience sets the course for much of our

adult lives. We take the morals, values, and

skills our parents gave us and build upon them.

We take the trauma, disappointment,

and abuse

and try to recover from

that. It is all in us – the

people, the places, the

experiences, and the self

that filters and interprets

all that input, for better or

worse. continued..

Page 68 MARCH 2021 | RETAILERS FORUM MAGAZINE


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RETAILERS FORUM MAGAZINE | MARCH 2021 Page 69


forumworkshop

FORUM WORKSHOP

The Evolution Of

The Workplace

A century ago, America

was still a land of

farms and small

towns. Mom and

Dad and the ten children

went out to the

field each day to

plant and harvest,

then store food for

the winter. The children knew what their parents

did for a living; they participated in the same

tasks, and the “value” of work was survival.

The industrial age sent fathers to the cities,

mothers to the suburbs, and children to

schools. Suburbanite mothers were further isolated

by the fact that their husbandsʼ jobs were

in cities and states far away from home. Fortunately

for post-war assistance was hard to

come by far away from home. Fortunately for

post-war suburban mothers, the labor force of

teen age babysitters was ample and cheap.

Nowadays, mothers also often work outside the

home. Not only must many children spend ages

six to eighteen in schools, but children under

age six may be in day care. The result of all this

absentee parenting is that children donʼt know

their parents. They donʼt understand or value

the work that their parents do. And children

have no sense of the value of their own work –

there is no logical connection between taking

the trash out and putting food on the table.

continued..

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MARCH 2021 | RETAILERS FORUM MAGAZINE


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RETAILERS FORUM MAGAZINE | MARCH 2021 Page 71


FORUM WORKSHOP

forumworkshop

None of the entrepreneurs Iʼve interviewed

planned it this way. But certainly that has been

the way things turned out for most. If you are

looking for a way to combine family with career,

small business seems to be an excellent setting

for child rearing.

THE HALES

Robert Hale was seven when his family opened

their first store, The Ink Spot, an office supply

store and printing shop at the time. His brothers

were five and nine and their sister, born in

1963, “was raised in the back of the store.”

Robert says the family works six days a week;

most days start at 8:00 am and end well past

9:00 pm when the stores close. “When the first

business opened,” says Robert, “we (the kids)

swept floors, dusted, and delivered handbills in

Layton, Kaysville, and Clearfield. Iʼve worked

full-time since I was seventeen years old.” By

1970, the Hales had discontinued the printing

services at The Ink Spot and added a line of

Hallmark cards. After

college, Robert became

manager of The

Ink Spot, the familyʼs

most profitable store.

The family, including

Robertʼs wife,

Heather, is still very

close. After all, they

all have something in

common to discuss,

on an adult level.

Even family vacations

center around buying

trips.

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Page 72 MARCH 2021 |

RETAILERS FORUM MAGAZINE


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RETAILERS FORUM MAGAZINE | MARCH 2021 Page 73


FORUM WORKSHOP

forumworkshop

THE CAVANAUGHS

Marie Cavanaugh did not set out to be a working

mother; she fell into a professional life because

of her skills both as a chocolate dipper

and as a business person. And she

had the help (and construction skills)

of her husband George. Their business

grew out of a hobby and then a

church fundraising project. When the

demand grew so large that they spent most of

their time delivering chocolates to customers in

cities up to 225 miles from their South Dakota

farmhouse, they relocated to Marieʼs home

state of Utah. They picked Bountiful as the ideal

location because there were no other chocolate

factories there and, says Marie, “Bountiful is

beautiful. Ideal for us and our five kids.”

They purchased a building

from a local utility company

and converted the front offices

into a home and the sixtruck

garage into a factory.

Their five employee staff grew to seventy-three

by 1988. Marie carries as many photographs of

her family as she does of her business. She

even names her signature chocolates after her

grandchildren, like “Mindy Mints.” “I was a working

mother; we learned to work together as a

family and established a rapport.” Any child who

expressed an interest in learning to dip chocolate

was taught. Four grown daughters now

work in the family business. “Our kids understand

us because theyʼve been a part of it.”

says Marie. She talks about several employees

who have been working for her for 15 years as

though they, too, are family.

continued..

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Page 74 MARCH 2021 | RETAILERS FORUM MAGAZINE


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RETAILERS FORUM MAGAZINE | MARCH 2021 Page 75


FORUM WORKSHOP

forumworkshop

Marie Cavanaughʼs daughter Carla now has 5

children of her own and manages the familyʼs

Valley Fair mall kiosk part-time. As Marie says,

her daughter has found a way to employ all the

women in her church, part-time, so they can all

raise their children in the home, while having a

way to earn money and some time off for a little

adult intellectual stimulation.

THE MIHLBERGERS

Mike Mihlberger grew up in his fatherʼs business.

Office & Things, his first business venture,

was a logical progression of Mikeʼs

childhood. His father owned All Makes Typewriter,

where Mike worked for nine years

sweeping and stamping envelopes. “I grew up

not knowing anyone but business people,” he

says. They became role models. Like most

sons, Mike

wanted to

strike out

on his own.

“I couldnʼt

stay with

Dad forever

and feel

good about

myself.” So

for 6 years,

M i k e

worked an assortment of jobs not related to office

products. He spent time in college and traveled.

When he decided to start his own

business, his father provided financial support

and encouragement. Mike has turned out to be

as “successful an adult” as any parent could

hope for.

continued..

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Page 76 MARCH 2021 | RETAILERS FORUM MAGAZINE


FORUM WORKSHOP

forumworkshop

Why? My theory is that Mike, like Robert and

Carla, grew up, like their great great-grandparents,

working and living around their parents

and other adults. Most children today have only

other children to consult if they are dissatisfied

with the information their parents provide – verbally

or by example. Children are imprisoned in

a classroom, then encouraged to spend their

after-school hours engaged in extracurricular

activities – at school. The few who work, work

at fast food places, surrounded by more children

their own age, with the same (mis)conceptions

about work, money, morals, ethics, etc.

Involving The Children

But children involved in the adult workplace

have input from many sources. At age 13, when

parental advice is generally ignored, these children

are in daily contact with other adults

whose opinions or demands cannot be ignored.

They must learn rules of the workplace; timeless,

productivity, personal responsibility, manners,

cross-generation social skills, how to treat

customers, how to get along with co-workers,

etc. Input from parents, co-workers, even customers

will mold the adult.

More important, a child can easily make the

connection between work done and the “value”

of material possessions,

when he or she participates

in doing the work.

The ramifications of an

unswept floor in a suburban

home are a night

alone in oneʼs room with

oneʼs private video game.

continued..

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RETAILERS FORUM MAGAZINE | MARCH 2021 Page 77


FORUM WORKSHOP

forumworkshop

In a business, the result is a customer who carries

a dirty box to the counter and demands a

discount for damaged merchandise. Just what,

as parents and adults, do we want to teach children?

Even you start your business after your children

have reached their teens or have moved out of

your house and are on their own, there are still

“family” advantages. Bev Miller purchased Midnight

Oil Typesetting from me, as she explained,

because she had an 18 year old who

had struggled to finish high school and had

some interest in graphic art. For herself, Bev

wanted a business to retire into after she took

early retirement from her state job. Now she

has most of her family employed. My daughters

know itʼs their business and they get out what

they put in,” says Bev. Her goal is to move her

daughters up to management positions and

have others sit at the machines.

continued in next issue ...

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Page 78 MARCH 2021 | RETAILERS FORUM MAGAZINE


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RETAILERS FORUM MAGAZINE | MARCH 2021 Page 79


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Page 82 MARCH 2021 | RETAILERS FORUM MAGAZINE


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RETAILERS FORUM MAGAZINE | MARCH 2021 Page 83


Seton

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PVC Tape

2.0 mil

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Design your own on-Line • 100% guarantee

Everything for your Store or Warehouse

www.SetonSignage.com

Page 84 MARCH 2021 | RETAILERS FORUM MAGAZINE


BUY ALL YOUR

MERCHANDISE

FOR 1/2

REGULAR

BRAND

NEW!

WHOLESALE

COST!

SMART BUYERS OFTEN PAY 10¢ ON THE DOLLAR FOR THEIR MERCHANDISE!

HOW THEY DO THIS HAS BEEN A CLOSED SECRET FOR YEARS. NOW, FOR THE FIRST TIME,

FIND OUT HOW TO BUY THESE BARGAINS. CLOSEOUT SOURCE BOOK CONTAINS THE VALUABLE INFORMATION:

* BASIC INFORMATION ABOUT THE BUSINESS

* CLOSEOUT PUBLICATIONS & ASSOCIATIONS

* CLOSEOUT SHOWS

* GENERAL CLOSEOUT DEALERS

* FREE CLOSEOUTS (BARTER)

* BEST RETAIL CLOSEOUT STORES

* BASIC INFORMATION ON SURPLUS

CLOSEOUT COURSE & SOURCEBOOK shows you exactly how and where to make big profits in buying closeout

merchandise of all types. Author Raymond Lawrence has been in the business for over thirty years and he knows how

to locate the merchandise and shares his knowledge with you. Don’t get the idea that closeouts are made up of items

that won’t sell...many closeouts come from manufacturing changes and are perfectly good quality. You could spend years

digging up the information on these sources and it would cost a small fortune...BUT now you don’t have to spend your

time and money because everything you need to know is contained in this book. In this economy, it is essential for

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SEND ORDERS TO:

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( ) Send Printed Book $29.95 + $7 Shipping=$36.95 ( ) Send PDF via email = $29.95

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Order Online: www.forum123.com FAX : 631/754-0630 • CALL: 800/635-7654

RETAILERS FORUM MAGAZINE | MARCH 2021 Page 85


Start Your Own

Surplus & Liquidation Business

Professional liquidator reveals how to find, buy, sell and broker surplus

goods in his best-selling book HIDDEN WEALTH

Everything you need to know and succeed in this

high-profit business is right here.

Work full-time or part-time, even from your own home.

• Surplus Business Equipment

• Failed Business Inventories

• Manufacturers Mistakes

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• Seized Merchandise

• Salvaged Goods

• Bankruptcies & Closeouts

This is a practical hands-on training guide to starting your business with little or no money. Today there are

more opportunities than ever to succeed in this industry when you have the right resources. Nothing is held

back – the author is a retired liquidator who is now sharing his well-protected secrets to help others succeed.

Limited supply of copies of this 196 page will be sold at special price of $39.95 on first-come basis. Order today

and start your new business tomorrow!

❏ Hidden Wealth

$39.95 + $7.00 ship = $ 46 95

❏ PDF Version: $39.95

Your Name

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Page 86 MARCH 2021 | RETAILERS FORUM MAGAZINE

Type of Business:

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FORUM PUBLISHING CO • 383 E. MAIN ST • CENTERPORT, NY 11721 • Credit Cards: 631-754-5000 • Fax: 631-754-0630


The Complete Guide to Making Money at Auctions!

AUCTION

SOURCES

REVEALED!

The Auction Buyers Directory

providing Names, Addresses, Phone numbers and ALL the Information You Need

to locate Auctions throughout all 50 states

Government agencies continually seize billions of dollars of illegal merchandise. Due to this enormous

backup of inventory, government and private auctions liquidate billions of dollars in property, luxury

vehicles, boats and even airplanes for pennies on the dollar. Knowing where and when these auctions

are held is the key. Auction Buyers Directory gives you the key to these auctions!

➫ Vehicle Auctions

➫ U.S Marshal Auctions

➫ IRS Auctions

➫ State Surplus Auctions

➫ U.S. Customs Auctions

➫ U.S. Postal Auctions

➫ County Sheriff Auctions

➫ SBA Auctions

➫ FDIC Auctions

➫ Urban Housing Auctions

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This comprehensive directory offers tips and tools of the trade designed to make your auction buying profi table. Whether you’re buying

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ORDER TODAY TO CHANGE YOUR LIFE TOMORROW!

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www.Forum123.com

RETAILERS FORUM MAGAZINE | MARCH 2021 Page 87


Trade

MaGaZINeS

Trade Magazines

Swap Meet

This exciting monthly magazine

connects flea market vendors with

wholesalers across the United

States who specialize in supplying

merchandise and services to

flea marketers and swap meeters.

It provides excellent resources for

merchandise and each issue contains

a bonus Directory of Flea

Markets throughout the United

States, listed by state order and

includes full addresses, days of operation,

and details of each market.

Order No. SM-S ...Swap Sample ...$10.00

FREE 1 YEAR SUBSCRIPTION AVAILABLE AT

www.WholesaleSources.com

ADVERTISING SPACE AVAILABLE

Closeout News/

Wholesale

Merchandise

ADVERTISING SPACE AVAILABLE

The Leading

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for Closeouts

and Surplus

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A long-time leader in the

closeout industry, this

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By using this powerful

buying tool, every month,

you will gain access to hundreds of new suppliers

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Find Apparel, HBA and Cosmetics, Electronics, Home and

Houseware, Fragrances, Jewelry, Sporting Goods, Tools, Toys,

Videos and DVDs, and more. For larger discounts, many dealers

sell pallet truckloads that will make you even more profits.

Order No. CNS - Closeout News - 2 Years (24 Issues)...$60.00

Page 88 MARCH 2021 | RETAILERS FORUM MAGAZINE

Page 88 88

Retailers Forum

SoloMayoreo

“I Can Get

It For You

Wholesale”

Written in Spanish,

this big monthly

newspaper is the

best thing to happen

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Sources abound for

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No. SOLO-S ...(Sample Copy) ...$7.50

No. SOLO-SUB..(12 Issues) ...$60.00

ADVERTISING SPACE AVAILABLE

Retailers Forum was established

out of the need for product

sources among small retail

merchandisers. Each month,

Forum’s advertising pages feature

merchandise offerings

from the country’s !eading

wholesalers, manufacturers,

and jobbers.

Don’t confuse this

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publications offering

products that are outdated

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These are real rock-bottom

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Buy where the retailing giants buy! The advertisers are professionals in

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Order No. RF-S - Sample Copy ...$10.00

FREE 1 YEAR SUBSCRIPTION AVAILABLE AT

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ADVERTISING SPACE AVAILABLE

Monthly

Newspaper

for Hispanic

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This MonTh’s

Book Specials

New Titles Just Arrived in our Warehouse ~ Limited Quantities

Streetwise Business Series

SMALL BUSINESS

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order no. 1-58062-

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11 LAWS OF INTERNET

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Complete idiot’s Guide

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order no. 0-7897-2298-4

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FRANCHISE BIBLE

how to Buy one, or Franchise Your own business. over

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order no. 1-55571-367-X $24.95

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order no. 1-880559-43-9

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Closeout of the Month

SMALL BUSINESS LEGAL KIT AND DISK

over 400 pages of practical legal info, forms and agreements

for all size businesses. We bought closeout of these books

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order no. 1-55850-701-9 $10.00

sPECiAL: Buy any other book on this page and take this one

for $5.00! LiMiT 5 CoPiEs to single buyer.

Page 89

RETAILERS FORUM MAGAZINE | MARCH 2021 Page 89


USA Closeout Directory

Now, more than ever, it is essential for the success of your merchandising business to buy

goods at the lowest prices possible. Our best-selling

USA Closeout Directo-ry shows you how and most

importantly, WHERE. Hundreds of closeout dealers

specializing in selling goods often priced as

low as 10¢ on the dollar are listed. Re-tailers, flea

marketers, home party plan sellers ...anyone who

sells merchandise needs this directory! Clothing

• Elec tronics • Jewelry • Toys • Watches • More!

Order No. 4 -

Closeout Directory - $29.95

Dollar Store

Merchandise Guide

The most complete directory of

wholesalers and manufacturers

in the USA specializing in dollar

store merchandise. Hundreds

of companies are listed with

complete contact information,

including the type of products

they sell. If you have a dollar

store, or are planning to open

one, this new directory is a must!

Order No. DSM • Dollar Store

$29.95

Toy Importers & Wholesalers

This is the definitive guide for

finding toy suppliers. Features

over 156 pages of listings of both

importers and manufacturers.

Included are names, addresses,

phone and fax numbers as well as

company websites and e-mail

addresses and descriptions of

lines carried.

Order No. TOY

$29.95

Directory of Smoke Shops

Our EXCEL Directory contains over 7,000 Smoke

Shops/Head Shops in the U.S. It includes key buyer’s

names, personal e-mails and phone numbers. This

directory is emailed to you in Excel format

and is updated regularly.

DIRECTORY INCLUDES:

• 7,000 Smoke Shops/Head Shops

• Phone Numbers

• Over 60% Have Personal E-Mails

• U.S and Canada

• Company Addresses

Order No. SSDB (Excel)

$399.00

Independent Sales Rep. Directory

The Independent Apparel Representatives and Multi-line Showrooms directory includes information on over 1,000 independent

sale agents and multi-line across the USA. These agents and showrooms are critical to merchandisers and manufacturers looking to

connect with retailers to introduce their lines into the retail space. Includes valuable information such as market focus, price points,

territories served, number of locations, rep type, and specific brands canied. In addition each record includes address, phone number,

key contacts, website address, and e-mail address. Arranged geographically, also includes an alphabetical index, a brand index, and a

rep/contact index. Available in printed book format or Excel.

Order No. SGREP-B Printed Book $359.00

Order No. SGREP-E Excel emailed to you $499.00

1-800-635-7654

Page 90

Page 90 MARCH 2021 | RETAILERS FORUM MAGAZINE

Business Directories


Imagine

a book

putting

1000’s of

wholesalers

at your

fingertips!

This is the

most accurate

and useful resource guide you’ll ever

own and refer to daily!

• Apparel • Electronics • Fragrances • General

goods • Gifts • Housewares • Leather • Jewelry • Novelties • Sunglasses

• Watches • Toys and more!

No. W1 Wholesale Sources $29.95

Auction Directory

Wholesale Sources

Jam-packed

with 1000’s

of wholesale

sources across

the USA

This is THE definitive guide to auctions!

It not only tells you WHERE

all the auctions are (all 50 states) but

also HOW to participate in the auction

process. Cash in on all government

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cars, boats and more. Up-to-date

information gives you names, addresses

and phone numbers! And, unlike other

auction websites or programs that require

you to purchase updates or subscribe

to monthly or weekly pay-per-listing services, once you have

this book - You need to buy nothing else! It’s an incredible book you

can use minutes after you receive it. Change your life today. Buy a

home, car, or indulge in jewelry.

Order No. AUC- Auction Directory - $39.95

How to Find,

Sell and Broker

Surplus and

Liquidated

Goods

Hidden Wealth

With this authoritive Directory, you will

learn to turn pennies into dollars and get

goods dirt cheap ...even free! Written by a

retired liquidator, the author shares his well

protected secrets and workings of this extremely profitable industry.

Learn why those in the business have kept it confidential. You can now

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Discover the proven techniques and see why there is no better

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this high profit business is right here. Work full/part time from home!

Order No. 1-88422-24-2 Hidden Wealth $39.95

Jewelry Wholesalers

& Manufacturers

This exquisite directory will bring the

world’s finest jewelers directly to you! Featuring

fine jewelry of all types including:

• Beads • Diamonds • Gemstones • Gold

• Silver • Much More! The suppliers list

their names, addresses, websites and specialties.

All feature high-end quality jewelry that is

sold wholesale for resale. You would have to travel the world over to

view the thousands of suppliers listed in this brand new directory. If

you are in the jewelry business and looking for new, high quality suppliers,

you must order this directory!

Order No. FJ $29.95

Business Directories

Hobby & Craft

Suppliers Guide

The crafts industry is one of the hottest-growing

segments in the marketplace

today. Scrap-booking, painting,

needle-crafts and sewing are hobbies

that are sweeping the nation. We have

compiled the ultimate directory of

wholesale suppliers furnishing materials

for this huge industry.

• Art Materials • Baskets • Beads/

Trim • Ceramics • Dolls • Fabrics •

Floral • Holiday • Paint • More!

Order No. AC $29.95

Holiday Merchandise

Wholesalers

& Manufacturers

Introducing our newest directory that puts

the country’s largest suppliers of holiday

merchandise at your fingertips. Seasonal

merchandise is a mainstay of the industry,

but up until now it was hard to locate the

thousands of suppliers scattered across the country. We have ended

your searching with one directory which includes all types of wholesale

merchandise: • Bows • Candles • Cards • Costumes • More

Order No. HM $29.95

www.bizbooks.org

Page 91

RETAILERS FORUM MAGAZINE | MARCH 2021 Page 91


Wholesale Gift Guide

A Great resource to locate higher end

decorative merchandise. This gigantic

400 page guide is the definitive resource

guide to finding suppliers for gift products.

Listed by category, over 4,000

leading wholesalers and manufacturers

servicing the gift industry are included.

• Accessories

• Collectibles

• Floral

• Gifts

• Home/House

You’ll refer to this on a daily basis to

find new suppliers for products.

Order No. GG Gift Guide $39.95

Annual Guide to the

Licensing World

Here is an incredible Directory that

guides you through the world of Licensed

prod-uct merchandising. Need to know

who owns a license? Who to contact to

distrib-ute a licensed product? This book

has all the answers and covers the entire

world! Licensors: Listing of companies

that are the agents and license holders.

These are the sources that you would

apply to if you wish to obtain a license to

manufacture

merchandise. Licensees listed here you will find the companies who

distribute licensed merchandise. Full listings include categories of

merchandise each company handles. Contact these companies to buy

the licensed merchandise that they have manufactured. The licensed

merchandising industry moves billions of dollars of products every

year and is one of the fastest growing segments of retailing.

Order No. 321 $249.00

USA Mail Order Catalogs

New for this year is a compilation of BOTH

consumer mail order catalogs in addition to

business-to-business catalogs in one huge

volume! Part one of this incredible collection

of mail order catalogs provides the

most comprehensive look at the consumer

catalog in the industry available anywhere.

Over 7,000 consumer catalog companies

are listed under 44 various product chapters

from Animals to Toys and Games.

Catalog size, number of catalogs mailed,

sales volume and key executive names are provided for ease in marketing

your products to these catalogs.

The second part of this directory provides details on suppliers

of everything from computers to laboratory supplies; office products

to office design; marketing resources to safety equipment. Just about

every kind of product or service that a business needs to operate is

covered.

Order No. 159237-156-6 1,900 pages $450.00

BUCKS FOR BLING

Sourcing For Jewelry

Makers Directory

Up-to-date and easy-to-use directory

solving your jewelry materials sourcing,

production and contracting needs.

If you are considering your own line

of jewelry items this is a must-have

in locating materials and factories to

produce it.

Accessories

Sourcing Directory

The comprehensive directory provides

you with direct sources for the designing

and manufacturing of bags, belts,

hats, shoes, gloves. You will find the top

companies to help you produce your merchandise

directly at their factories.

Order No. 121 $150.00

Order No. 122 $100.00

1-800-635-7654 Page 92

Business Directories


APPAREL

BUSINESS DIRECTORIES

Fabrics, Services, Trims

This up-to-date directory solves your

production sourcing and contracting

needs in the Americas. The sourcebook

includes: sewing, cut-n-sew, and finishing

contractors and apparel production

services from within the U.S., Canada

and South and Central America. All

factories are sorted by clothing classification

and by U.S. state or by country.

This directory will help you put your

own designs into production.

Order No. 0971486743 $125.00

A complete and updated guide listing

over 2,600 nationwide suppliers of all

types of domestic and imported fabrics,

trims and notions, plus forecast

services, swatch design studios and

more for the apparel and design industries.

Listings include sales manager’s

name, price points, minimums,

etc. Fabric and trim manufacturers,

converters, jobbers and reps are

listed. This sourcebook provides you

with MATERIALS and sources to

make your own goods.

Order No. 0971486735 $135.00

Apparel Contractors (USA Edition)

1-800-635-7654 Page 93

Directory of Brand Name Apparel

Manufacturers

Updated and easy-to-use directory

listing brand-name label manufacturers

and importers in the women’s,

men’s, children’s and accessory markets.

Developed and targeted for store

and catalog buyers to shop the apparel

and accessory markets easily, there are

over 2,800 brand name labels listed,

broken down by types of apparel classifications.

If you are looking for the

SOURCES for brand name goods,

this directory is for you.

Order No. 0971486751 $135.00

RN & WPL Encyclopedia

A comprehensive listing of every Registered

Number and Wool Product Label

ever issued by the Federal Trade Commission

to identify all sorts of goods imported,

manufactured and/ or sold in the U.S. Over

126,500 records including contact information

for more than 31,500 manufacturers,

importers and wholesalers of apparel

and textile goods. Listings include where

available: RN or WPL number, contact

names & titles, street addresses, phone &

fax numbers, website & e-mail addresses,

type of business and product information.

Order No. RN8. Directory $285

Order No. RN8C Directory/CD Combo $475

The Small Design Company's Guide to

Wholesale Fabrics & Trims

Upj-to-date guide created specifically for the smaller design houses and home sewing

businesses. Directory lists fabric and trim companies that will sell to businesses that

require 0 to 500 yards as a production order. Book lists low-minimum and in-stock

fabric suppliers and all their contact information.

Order No. A-106 $65.00

Apparel Business Directories

RETAILERS FORUM MAGAZINE | MARCH 2021 Page 93


FORUM PUBLISHING CO.

383 E. Main St. Centerport, N.Y. 11721

T: 631-754-5000

F: 631-754-0630

E: ForumPublishing@aol.com

Credit Card ORDERS: 800/635-7654

FAX ORDERS: 631/754-0630

INQUIRIES: 631/754-5000

Website: www.bizbooks.org

Order by phone

1-800-635-7654

You’ll save time ordering by phone instead

of mail. Speak with our knowledgeable

salespeople who will assist

you in placing your credit card order. If

you have questions about our products,

call Customer Service: (631)754-5000

Mon-Fri 10am-5pm EST.

Your Name and Address

Order by mail

Please complete all information so we

can fill your order promptly. We gladly

accept checks, money orders and

major credit cards. If charging from

your credit card, please SIgn the order

form where indicated and supply

your complete number and expiration

date. Sorry we do not accept C.O.D

or stamps. Checks must clear bank

before orders can be shipped.

Order by Fax

631-754-0630

When charging purchases to your

credit card, it is easy to send us your

completed order form via Fax

Delivery Information

Books and cassette programs will be

shipped within 1-5 working days.

Allow 6-8 weeks for magazine subscriptions

Order Online

www.bizbooks.org

We download orders hourly and

process within 24 hours.

Sales Policy

Books and Cassette programs are

sold as information only and are

guaranteed as represented in this

catalog. All items in this catalog

are sold on a non-refundable basis.

NAME _________________________________________________________________________________________________

ADDRESS_________________________________________________________________________________________________

CITY_______________________________________________________________STATE

ZIP

PHONE NUMBER (_______) ______________________________ EMAIL ___________________________________________

What Books Would You Like?

PG QTY NUMBER TITLE PRICE

SHIPPING

CHARGES

ALL ORDERS ADD $7.00 1st BOOK

$4.00 EA. ADD’L BOOK

CANADIAN $4.00 EA. SHIPMENTS: ADD’L $11.00 BOOK 1st BOOK

$ 8.00 EACH ADDITIONAL

Orders for SAMPLE COPIES of magazines:

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DO NOT OR UPS ACCOUNT add shipping NUMBER ONLY charges

Payment Information Goes Here

CANADIAN SHIPMENTS:

$11.00 1st BOOK • $8.00 EACH ADD’L

OUTSIDE OF USA:

ORDERS CAN BE SHIPPED USING YOUR

FEDEX OR UPS ACCOUNT NUMBER ONLY

SUBTOTAL

NYS SALES TAX

SHIPPING

TOTAL

CHECK MONEY ORDER AMEX MASTERCARD VISA DISCOVER

ACCOUNT NUMBER

SIGNATURE X ________________________________________________________

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ALL BOOKS ARE SOLD AS INFORMATION

ONLY ON NON-REFUNDABLE BASIS

1-800-635-7654 39

Order Form

Page 94

Page 94 MARCH 2021 | RETAILERS FORUM MAGAZINE


THE ULTIMATE

WHOLESALE RESOURCE!

Instant

Access to:

• Free Monthly Trade

Magazines

• Articles For Your

Business

• Hot Products

Review

• USA’s Leading

Wholesaler Search

WholesaleSources.com

your search engine for everything wholesale!

RETAILERS FORUM MAGAZINE | MARCH 2021 Page 95


MARCH 2021

FORUM PUBLISHING COMPANY

383 East Main St., Centerport, NY 11721

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