Construction Monthly Magazine

AUGUST 2021 EDITION | CONSTRUCTIONMONTHLY.COM 

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Q2 STADIUM & ST. DAVID’S PERFORMANCE 

CENTER: CELEBRATING THE LOVE OF THE 

GAME AND COMMUNITY 

By Jonathan Emmett, Pg.8 

NEXUS EAST 

By Britt Design Group Pg.12 

THE CARPENTER HOTEL 

By Specht Architects Pg. 20 

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Table of 

CONTENTS 

AUSTIN 2021 

8 

Q2 Stadium & St. David’s Performance 

Center: Celebrating the Love of the Game 

and Community 

12 

Nexus East 

EXHIBITOR LIST 

24 

FLOORPLAN 

25 

SEMINARS + 

WORKSHOPS 

26 

SPECIAL AUSTIN BUILD EXPO SHOW EDITION 


August 11 & 12, 2021 

PALMER EVENTS CENTER 

900 Barton Springs Rd. 

Austin, TX 78704 

Exhibit Hours: 10am - 3pm 

Classes start at 9:30 am

16 

The City of Austin Permitting 

& Development Center: A New 

Model of Resilient, Streamlined 

Design for Civic Buildings 

20 

The Carpenter 

Hotel 

38 

Advocacy at Work for You – 

Addressing the Lumber Crisis 

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Q2 STADIUM & ST. DAVID’S 

PERFORMANCE CENTER: 

CELEBRATING THE LOVE 

OF THE GAME AND 

COMMUNITY 

By Jonathan Emmett, Gensler 

This spring, Austinites will officially welcome its’ first 

major league team, Austin FC, and come together to 

cheer them on at the new stadium and surrounding 

parks. Q2 Stadium, which can host 20,500 fans on game 

day, creates a world-class experience for all who visit, 

capitalizing on its natural landscape, the City’s cultural 

heritage and tech-forward growth. The stadium is a 365- 

day destination, encouraging fans and guests to interact 

in an environment that supports living, working and 

recreation. 

The Ultimate Fan Experience 

Before and after matches, fans can come together in the 

multiple, landscaped outdoor spaces which surround the 

stadium, including an outdoor amphitheater and stage 

for live music. One of the many clubs inside Q2 Stadium 

opens to the exterior, with outdoor terraces overlooking 

the amphitheater. 

Other amenities include a beer hall that will be open 

before, during and after matches, featuring local food 

and beverage offerings, as well as large video screens for 

watch parties and pre- and post-game entertainment. 

The Verde Store, Austin FC’s open year-round retail store, 

offers customizable jerseys and unique team apparel for 

every fan to personalize and show off their team spirit. 

The store will also feature team-branded merchandise 

from YETI, the Club’s official jersey partner. 

With a steep and intimate seating bowl, the venue 

ensures a great view of the action from every seat. Each 

side of the venue offers unique viewing experiences, 

including the Supporters Section in the south end. This 

area holds almost 4,000 of the most ardent fans, who will 

lead the crowd in songs and chants from this standingroom 

only section. Open concourses and other standing 

areas allow fans to move around the venue and socialize, 

or visit local food vendors while keeping a close eye on 

the action. 

On game days, VIP guests enjoy diverse premium 

experiences like no other. Air-conditioned clubs and 

suites offer some of the best and closest views of the 

action, as well as locally-inspired food and beverages. 

The character of each space provides authentically Austin 

experiences for both gameday and for hosting private 


events year-round. The exclusive Q2 Field Club comes 

with VIP seating only feet away from the pitch and a clear 

view of the players as they walk onto the field. 

Throughout Q2 Stadium, measures have been put in 

place to ensure an optimum environment for fans, staff 

and players. For example, many of the amenities have 

been designed with touchless controls, and, cashless 

food and beverage sales will be available throughout Q2 

Stadium. 

Technology as a Top Amenity 

Technology is a prime feature throughout the venue 

and site. The large video board, LED ribbon boards 

and distributed sound system offer fans a true allencompassing 

experience. In addition, they will benefit 

from premium connectivity at the stadium via a neutralhost 

cellular distributed antenna system (DAS) and 

Wi-Fi 6 networks, the latest generation of Wi-Fi. The 

DAS system enables multi-carrier coverage and will 

accommodate 5G upgrades, when available. Fans can 

also access next-generation hotspot technology. 

A Place for Community and Connection 

The 24-acre site for Q2 Stadium is designed as a hub for 

the surrounding neighborhood. Taking inspiration from 

Austin’s outdoor culture, the stadium is surrounded by 

large open spaces that will be open to the neighborhood 

on non-game days. These spaces will be used by the 

community to host a range of activities. As such, the 

stadium doubles as a 365-day venue for the community 

as a place of connection and recreation. The recent 

funding of Project Connect will provide an onsite metro

station, that will bring fans to the stadium on game day 

and serve as a catalyst for surrounding transit-oriented 

development. 

Sustainability at the Core 

Austin FC and the design team worked closely with the 

City of Austin to ensure sustainable design elements are 

incorporated and expressed throughout the venue and 

site. These include indoor water use reduction; enhanced 

site water quality and rainwater management features, as 

well as optimal energy performance. 

The incorporation of flexible outdoor open-area and 

minimal-conditioned spaces promote a connection to 

nature throughout the year and optimize fan comfort. 

The large roof canopy, which covers the entire seating 

bowl, protects fans from rainfall and keeps the seats 

shaded for much of the day– a must when temperatures 

reach triple digits. Additionally, the stadium was oriented 

to pull in breezes aided by open corners, an open-air 

concourse, and breathable mesh fabric seats, the most of 

any major league sports venue worldwide, which all help 

keep the lower bowl cool for the comfort of the players 

and fans. 

A New Kind of Training Facility 

St. David’s Performance Center is a 30,000 sf, state-ofthe-art 

facility, offering professional and academy players 

access to top-notch sports medicine and training. The 

facility features three full-sized soccer pitches and one 

half-sized pitch, including a community field with seating 

for 1,000 spectators. The community field is available as 

a public amenity as part of the larger effort to leverage 

soccer as a positive influence for the neighborhood and 

in support of youth wellness. St. David’s Performance 

Center creates an anchor for the Parmer Pond Complex, a 

23-acre recreation, office and entertainment district. 

Jonathan Emmett is a Principal and Design Director at Gensler. His expertise lies 

in designing sports venues and training facilities, combining his extensive technical 

knowledge of these projects with his passion for great design, to create exceptional 

spaces for all major sports leagues. These projects include Lincoln Financial Field, 

home of the Philadelphia Eagles, Staples Center, and Toronto FC’s BMO Field. 

He has also worked on a number of prominent international projects including 

the technologically- innovative Saitama Super Arena in Japan and Perth Arena in 

Australia. Jonathan recently directed the design vision for the Dallas Cowboys 

World Headquarters and training facility, LAFC’s Banc of California Stadium, and 

the interior design for Chase Center, home of the Golden State Warriors. 

Austin FC is targeting a minimum of LEED Silver 

Certification for the venue. 


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Nexus East 

By: Britt Design Group 

Photos by: Matt Batista 

Prominent commercial and residential interior design 

firm, Britt Design Group (www.brittdesigngroup.com) 

is behind the interior design of some of Austin’s most 

well-known public spaces and multi-family developments 

like Citadel at Tech Ridge, The Grove, The Astonian, 

Indeed Tower and more. Recently completed by Laura 

Britt and her team is Nexus East, a 351 unit multifamily 

community located at 720 Airport Blvd in Austin, by 

Ardent Developers. 

Britt Design Group collaborated with architect Davies 

Collaborative, builder Oden Hughes, LLC and landscape 

architect Benkendorfer + Associates on the 375,000 

square foot complex touted as a next-generation 

community featuring amenities for today’s “work fromhome 

lifestyle.” 

Laura Britt and her team designed all of the expansive 

common areas of Nexus East including the lobby, 

leasing center, club area, business center, 2,504 square 

foot fitness center, roof top clubhouse and deck, pool 

courtyard, secondary courtyard, amenity restrooms, dog 

wash, unit finish out, and model units. 


One of the highlights of the complex is the 2,529 square 

foot, state-of-the-art business center which caters to the 

growing trend and popularity of a work from home/ coworking 

environment. 

The business center and co-working spaces are loaded 

with amenities and features for residents to comfortably 

and efficiently WFH. This includes private offices, private 

phone rooms, conference rooms, open workspace, 

and lounge seating. The wide palette of workspace 

gives residents everything they need to conduct work 

from Nexus without needing to leave the premises. 

Conference rooms provide access to TV’s that can be 

used for presentations or video meetings. The overall 

palette of the business center is neutral with pops of 

red, yellow, teal and a mix patterns with movement 

throughout to enhance the energy in the space. 

Another highlight is the first level clubhouse. Laura and 

her team designed the area with a modern industrial vibe 

-- giving a nod towards the tech community in the area. 

The use of corrugated metal, tile, and hardwood in the 

finish-out contrasts nicely against the warm leathers and 

soft velvets used in the furnishings. Dark solids, vibrant 

patterns, and large light fixtures ground the various 

spaces. The café area offers plenty of space for large 

gatherings or individual seating. The club house is fully 

equipped including a kitchen and bar area and is able 

to accommodate any type of event, large or small. The 

stylish lounge is perfect for watching a sporting event

or an intimate place to hang out. The pool table and 

shuffleboard liven up the space, making the clubhouse a 

laid-back and welcoming environment. 

The roof top club gives residents a secondary space to 

lounge, dine, or work. With a smaller footprint, it has a 

more intimate feel. The community table and lounge are 

grounded by light fixtures hanging from the warm wood, 

pitched ceiling. The white subway tile used throughout 

the project and mix of dark and bright furniture elements 

continue out to the roof deck. The large island and grilling 

area give residents the opportunity to grill out and relax 

in the laid-back atmosphere. The lounge is flexible, 

allowing residents to move seating to accommodate 

their party. 

The property offers various other touch-down locations 

for residents to utilize, including the lobby and 

mezzanine. Both offering comfortable seating and a 

warm, welcoming atmosphere. The pool and secondary 

courtyards give residents opportunities to lounge, swim, 

and grill out while enjoying the Texas sun. The large 

courtyards offer plenty of space to enjoy the outdoors 

while on the property. The fitness center features a fun, 

energizing carpet throughout with double height ceilings 

and a mezzanine level; maximizing the overall space and 

giving residents a high-end workout experience. 


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THE CITY OF AUSTIN 

PERMITTING & 

DEVELOPMENT CENTER: 

A NEW MODEL OF 

RESILIENT, STREAMLINED 

DESIGN FOR CIVIC 

BUILDINGS 

By Sandrine Hitchcock, Gensler 

The City of Austin Permitting and Development Center 

(PDC) is a striking campus designed to attract, retain, and 

inspire top talent — including the many millennials now 

entering the workforce — and to serve the customers 

and citizens of Austin more effectively and conveniently. 

The building promotes information sharing and increases 

the interaction between departments to better serve the 

Austin community. The large flow of daily visitors will 

benefit from an approachability and convenience not 

normally associated with civic departments. 

Centrally located within the city, the PDC is housed in 

a new, four-story office building on a 5.1 acre site in 

the revitalized Highland Mall neighborhood, also home 

to Austin Community College. The neighborhood is 

comprised of residential buildings, entertainment and 

food and beverage options all within walking, biking 

or a short driving distance. The user experience of the 

building is characterized by its embrace of the outdoors 

with large windows to draw in natural light, a rooftop 

deck space and open, inviting public spaces. 

Design Driver: The Customer Experience 

The City of Austin had a simple request for the 

Gensler design team: create an exceptional customer 

experience. Previously, all the PDC departments 

were dispersed throughout several facilities or 

located on different floors. This separation hindered 

interdepartmental collaboration and communication, 

resulting in a high level of customer dissatisfaction. 

Today, all 14 departments are housed in a single 251,000 

SF building, establishing a greater cohesion and increased 

resource sharing between them. This strategy created 

a “one-stop-shop” approach for customer service as 

representatives of all departments are now able to serve 

people in one spot. 

The variety of public spaces in the PDC is based on 

the idea of a multi-level service model and one-onone 

meetings that serve as a single, inclusive response 


to customer concerns. This model was extended to 

promote self-service, assistance and guidance through 

informal meetings, in addition to those with departments 

personnel. The large floor plates allowed for a single 

ground floor customer experience and also foster a 

greater variety of meeting spaces, seating areas, outdoors 

spaces, which created a facility able to accommodate 

both City employees and customers’ needs. 

Modernizing the Workplace 

PDC employees also needed a more efficient and 

upgraded workplace to not only help facilitate day-today 

tasks, but also attract and retain the next generation 

of talent. The design team began by standardizing all 

the workstations, which will allow departments to easily 

expand or relocate without new construction or having to 

purchase new furniture. 

The standardized amenities and support spaces 

which are evenly spaced across all the floors are 

key to the streamlined design approach. Because 

of the standardized spatial organization across 

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meeting rooms, libraries and focus rooms, the design 

improves efficiencies, augments future departmental 

re-organizations and reduces the need for extensive 

interior work. This approach contributes to the long term 

sustainable goals of the project by reducing material 

waste over time and extending reuse strategies to space 

reorganization. 

Move Toward Greater Sustainability & Wellness 

Various aspects of the PDC building encourage 

sustainability and wellness. One highlight of the facility is 

a blackwater system – among the first in the city. Nestled 

in native vegetation, the system allows for the reuse of 

wastewater for flushing of toilets within the building. 

The facility can also reclaim water from rainwater and 

condensate for landscaping purposes, which significantly 

reduces water use. Both systems contribute to the PDC’s 

sustainability goals, which include diverse and walkable 

communities, site specific climate and hydrology design, 

access to public transportation, bicycle routes and access, 

greenfield protection and habitat restoration. 

Other sustainable design elements in the PDC include 

advanced energy metering, certified wood, heat island 

reduction, green energy, indoor air quality, light 

pollution reduction and natural light promotion and 

control, low volatile organic compound (VOC) emitting 

materials, sound reduction and thermal comfort. The 

PDC is also designed to promote water quality, waste 

management and the implantation of the whole building 

life cycle assessment to better track its energy use and 

environmental impact. 

The abundance of natural light throughout the building, 

views to the outdoors, 100% of workstations being sitstand 

with fully adjustable seats, LED lighting, healthy 

food options, all further enhance and contribute to an 

environment that supports employee wellbeing. 

To further emphasize access and convenience for 

employees and customers, the PDC has a new onsite 

parking garage, located next to the building. In addition 

to the 969 parking spaces, the garage features 16 electric 

vehicles charging stations and provisions to install up to 

80 more. Employees can also take advantage of a secure 

bicycle storage and repair shop, the employee fitness 

center and a future retail and community space, which 

further contribute to the community and wellness goals 

of the development. 

Finally, the City wanted the PDC to function as a 

paperless division, a need further accelerated by the 

pandemic. As a result, the PDC’s design of consolidating 

all the departments into one building will lower paper 

usage and encourages the implementation of more digital 

processes. 

In recognition of the building’s resilient design strategies, 

the PDC is currently expecting to receive WELL Silver 

and Austin Energy Green Building 4-Star certifications. 

While the project’s goals were driven by streamlining 


processes, encouraging digital tools, and enhancing 

the customer experience, the value of the human 

connection, individuals needs, encounters settings, and 

outcomes, wellness and wellbeing, all were and will 

remain what this facility brings to the experience of 

both City employees and customers. The importance of 

designing an environment that supports and enhances 

communications, sharing and wellbeing remains at the 

forefront of sustainable and lasting strategies. Moving 

forward, the Permitting and Development Center will 

serve as a model for future development of other city 

projects. 

Sandrine Hitchcock is an architect and project manager at Gensler Austin. With 

more than 20 years of experience working in the design and construction industry, 

she is an exceptional project leader who values strong partnerships with clients, 

local officials, and design professionals. As a licensed architect with expertise in 

construction administration and project management from kick-off to completion, 

she brings a true understanding of efforts required to ensure every project is 

kept within the financial and programming commitments, without sacrificing the 

design objectives. She approaches every project with creative design solutions and 

a genuine interest in streamlined aesthetics. Sandrine’s strong background and 

attention to details has contributed to many successful projects. 

Booth #424 


THE CARPENTER HOTEL 

By Specht Architects Photos by: Chase Daniel 

Carpenter Hotel- in Austin Texas is truly a unique 

structure that incorporates an iconic landmark building, 

Austin’s Carpenter Union Building (circ 1940), with new 

design and construction that melds seamlessly. Almost 

all of the original heritage pecan trees on the site were 

preserved and incorporated into the property designalthough 

you are in the hub of busy downtown Austin the 

hotel is enveloped by these old groves, giving a feeling of 

warmth and protection from the busy city beyond. 

The Carpenter Hotel is a hidden oasis in one of the last 

pockets of Old Austin. It is a compound of buildings 

of different vintages surrounding a pecan tree-shaded 

courtyard and pool, and features a restaurant, café, event 

pavilion, and 93 guest rooms. It has a character that is 

unlike any other hotel in town. The new hotel building, 

shade canopies, and Quonset-hut-based pavilion have a 

new and distinct architectural expression, but the forms 

and materials are harmonious with the existing union hall 

and the other unselfconscious industrial buildings in the 

area. It all fits together seamlessly. 

The new hotel building is composed of an exposed 

rough-concrete frame, with infill walls made of locallysourced 

clay masonry blocks and recycled steel oil-drilling 

pipe. Where trees had to be removed (in all cases these 

were damaged or otherwise compromised), the pecan 

wood was sawn into boards and used as a feature in the 

spaces. Materials are expressed as-is, and decorative 

effect, where it exists, is created through the spacing and 

patterning of basic elements, or by the direct application 

of signage. There is no attempt to mimic historic styles, 

nor is there an attempt to follow architectural trends. 

It is simple and direct, and its power comes from this 

straightforward expression. 

The design was driven by a sense of place; the desire 

to create something that is natural to its location, 

neighborhood, and the city as a whole,” says Scott Specht, 

Founder of Specht Architects. “ It is a new take on the 

idea of adaptive re-use that doesn’t mimic what was 

existing, or create a bright line between the “old” and the 

“new”, but a stealth approach that merges all the parts 

into an urban collage that feels unforced and authentic.” 

An existing “mid-century-utilitarian” union hall for 

Carpenter’s Local 1266 on the site was also re-purposed 

as the lobby and restaurant with minimal changes. 

The interiors of the hotel are in continuity with this 

attitude. Floors and ceilings in the rooms are concrete, 

and most walls are the same clay block as the exterior. 


Furniture and cabinetry are made from raw plywood, 

or sourced from small manufacturers. Each room has a 

large terrace that overlooks the surrounding treescape. It 

is a place that feels simultaneously new, and “like it has 

always been there. Comfortable, unpretentious, and 

truly Austin. 

Architect: Specht Architects 

Interior Design: The Mighty Union 

Landscape Architecture: Pharis Design 

Graphic Design: LAND 

Contractor: DPR

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Over 

35 Expert 

Seminars & 

Workshops 

You can attend FREE OF CHARGE! 

No other show offers free admission and seminars 

Register online at www.buildexpousa.com or Call 877-219-3976! 


EXHIBITOR LIST 

BOOTH COMPANY *SPONSORS 

112 1000BULBS.COM 

729 1775 FENCE & STAIN 

725 ADVANCED BATHTUB 

437 AEI CORPORATION 

735 AIRCRETE 

706 AJUSTCO GOLD 

110 ALLIED FIRE PROTECTION 

527 ALLURA 

728 ALPINE DELIVERY SERVICE LLC 

321 ALPOLIC 

329 AMERICAN FIRE PROTECTION GROUP 

530 AMERICAN INCENTIVE ADVISORS 

717 ANYTIME FUEL PROS LLC BRONZE 

607 APPLE COMMERCIAL LEASING 

322 ATLANCO LLC 

424 ATX FENCE SUPPLY SILVER 

429 ATX LED 

616 AUSTIN AUDIO 

534 AUSTIN CABINETRY 

617 AUSTIN DISINFECTANT FOGGING 

537 AV AUTOMATION 

608 BATH FITTER 

115 BEST BATH 

518 BIG SKY SURVEYING, LLC 

215 BILLD GOLD 

629 BLUEGILL ENERGY 

602 BOBCAT OF AUSTIN 

710 BOISE CASCADE COMPANY 

408 BOSS JCB 

302 BOULDER DESIGNS BY TLI 

712 BOYCE IRON AND STEEL SILVER 

101 BRABANDT EQUIPMENT 

503 BRILLIANT SMART HOME SYSTEM 

615 BROTHERS CABINETRY COMPANY 

416 BRUCE GERMER INS AGENCY 

99 CAB INTERIOR DESIGN 

137 CAMPBELLS SIGNS OF TEXAS BRONZE 

217 CASEY CUSTOM CONCRETE 

407 CATRAAR GROUP LLC 

237 CLIFFORD POWER SYSTEMS, INC 

216 CMD GROUP 

124 COMMAND ALKON 

230 CONSTRUCTION NEWS 

633 CSI-AUSTIN CHAPTER 

317 DARLING PROMOTIONAL PRODUCTS/OPTIMAL 

FULFILLMENT 

333 DATA GROUP LLC 


722 DÉCOR BUILDERS HARDWARE, INC. 

415 DECORUM ARCHITECTURAL STONE 

707 ECO-SOIL STABILIZERS GOLD 

422 ENCORE STONE STUDIO 

402 EURO CABINETRY 

434 EXACTA LAND SURVEYORS, INC 

427 FARMERS INSURANCE-LUIS VALLEJO 

106 FINN WOOD FLOORING 

417 FL CRANE 

730 FRESHAIRE UV 

521 GEO SOLUTIONS INC 

207 GOOD GUYS TREE SERVICE GOLD 

108 GOODMAN AIR CONDITIONING 

515 GROUND PENETRATING RADOR SYSTEMS 

324 HIDOW LLC 

736 HOME BUILDERS ASSOCIATION OF GREATER 

AUSTIN 

430 HUNSTSMAN BUILDING SOLUTIONS 

342 HYDRO MIST 

715 I TILE LLC 

233 INTEGRITY PAVING & COATINGS SILVER 

623 INTERIOR LOGIC GROUP 

436 ITOUCH RELIEF 

138 JCSLOG 

732 JESSE WALLS INS AGENCY 

516 JOBTREAD SOFTWARE BRONZE 

727 KINGMORE IMPORTS, LLC 

323 LAUREN CONCRETE 

121 LEAFFILTER GUTTER PROTECTION 

234 LEGACY COATINGS 

541 LGC CONSTRUCTION GOLD 

324 LIMA ONE CAPITAL 

529 LINEAR SLOT DIFFUSERS 

222 LONE STAR PAVING SILVER 

335 LOOSE CANNON INDUSTRIES 

315 MAHADEO INSURANCE AGENCY 

208 MALACHI CONSULTING LLC 

435 MANS DISTRIBUTORS 

423 MAP CONSULTING 

517 MARTEL WINDOWS & DOORS 

223 METRO-REPRO 

418 MILLENNIUM HARDWOOD FLOORING 

731 MITSUBISHI ELECTRIC 

221 MODERN AC PRODUCTS LLC 

438 MULTIMEDIA BUSSINESS SOLUTIONS (MBST 

TODAY) 

726 NATIONAL SIGNS GOLD 


107 NOISE MONITORING SERVICES 

723 NOVIUM GROUP SILVER 

428 ONSITE SERVICE PARTNERS SILVER 

202 PELLA WINDOWS & DOORS 

440 PINNACLE GEOTECHNICAL BRONZE 

522 PREMIER BUILDING SOLUTIONS BRONZE 

218 PRITCHARD INDUSTRIES SOUTHWEST, INC 

720 PROFESSIONAL BUILDING SUPPLY 

433 QORA CLADDING 

236 RACO INTERIOR PRODUCTS 

528 RAM JACK FOUNDATION SOLUTIONS BRONZE 

533 RECKON POINT, INC 

227 RILEY’S ASPHALT SILVER 

336 RULON INTERNATIONAL 

502 SAN MARCOS IRON DOORS 

334 SMASH MY TRASH 

130 SPARTAN GUTTER GUARDS 

224 STALLION FUNDING 

316 STREAMLINE FUNDING BRONZE 

421 STRUCTURLAM MASS TIMBER CORP 

524 SUN TINT 

134 SUNCOAT OF TEXAS 

508 SUNSTONE METAL 

100 SYNTHETIC TURF WORLD BRONZE 

128 TEXAS BLOCK SUPPLY 

308 TEXAS DISPOSAL SYSTEMS 

307 TEXAS PAINT & FABRICATION 

235 TEXAS SILO GRAIN BIN GAZEBOS 

228 TEXTURE DESIGN STUDIO 

441 THE MENDICANT ARCHITECT 

620 THERMA-COTE BRONZE 

327 T-MOBILE 

229 TRUSTED HEATING AND COOLING 

105 TWFG INSURANCE SERVICES 

136 VAASK 

523 VICTORY DESIGN PROMOTIONAL PRODUCTS 

337 WAFFLEMAT 

507 WOODBRID LLC 

618 WORKRISE SILVER 

635 WORLDWIDE PEST CONTROL 

24 CONSTRUCTIONMONTHLY.COM PRINTED ON 7/16/2021

FLOORPLAN 

SEMINAR 

B 

SEMINAR 

C 

SEMINAR 

D 

SEMINAR 

A 

KEYNOTE SPEAKER 

SEATING 

735 

541 

441 436 435 440 335 342 235 138 

137 

734 733 635 537 437 438 337 336 237 236 136 

533 

730 731 736 633 534 

434 433 334 333 234 233 134 

726 

727 732 629 530 529 430 429 330 329 230 229 130 

725 

728 

729 528 527 428 427 328 327 228 

227 128 

BATHROOMS 

722 

723 

712 

623 524 

523 424 

423 324 

323 224 223 124 

720 

721 

620 

621 522 521 422 421 322 321 222 221 121 

112 

111 

717 

618 

617 518 

517 418 

417 318 

317 218 

217 115 

710 

715 

616 

615 516 

515 416 

415 316 

315 216 

215 116 

107 

707 608 607 508 507 408 407 308 307 208 207 

110 

108 

106 

706 

105 

602 

502 

503 402 

302 

202 

CONCESSIONS 

EXIT 

101 100 99 

AUSTIN BUILD EXPO 

Palmer Events Center, August 11-12, 2021 | Wednesday & Thursday 

ENTRANCE 


SEMINARS & WORKSHOPS 

All Seminars at the Build Expo are FREE to attend! 

Keynote Speakers 

(ALL KEYNOTE CLASSES WILL BE IN THE KEYNOTE AREA) 

Tom Woodcock 

President | Seal the Deal 

Sponsored by 

Selling in the COVID Era 

Wednesday, August 11 | 1:15 p.m. - 2:15 p.m. | Keynote Area 

Selling in the construction industry during and post COVID is challenging. Some of the tried and true methods are less 

effective and many new ones are not as effective as they were at the onset. How do you adjust your sales strategy to 

continue to produce profitable business, increase revenue and even grow in this time period? Giving up on sales is a 

mistake and will be realized often when it’s too late. What we’ll cover: 

• Is outside sales still relevant • Is Zoom the new normal • Is face to face selling possible 

How can you integrate digital selling with traditional selling? 

We will dive deep into all these areas and you will come out with a baseline to build a sales plan. Many construction 

industry related companies are thriving in this climate. This is a chance for you to be one of those experiencing success. 

Target Audience: Architects, General Contractors, Subcontractors, Builders & Remodelers 

Networking & Association Use 

Thursday, August 12 | 1:15 p.m. - 2:15 p.m. | Keynote Area 

Many contractors never join relevant associations that can produce revenue for them. Even worse they spend the dues 

money and don’t maximize the effectiveness of the association. We will layout how to determine what associations to 

join, how to work them and get business from your involvement. The single greatest way to find grouped customers and 

network contacts is right in your backyard association! 

Work them to the fullest and you’ll never make a cold call again! 


Scott Specht 

Founder & Principal | Specht Architects 

House of the Future 

Wednesday, August 11 | 11:30am - 1:00pm | Keynote Area 

Scott Specht, founder of AIA Award-Winning firm Specht Architects, will give an interesting and humorous talk about 

the history of the “House of the Future.” This will cover unusual ideas from the 1920s through the1970’s of how we’d be 

living in the future of 2020. Scott will cover the strange building techniques that these visionaries thought we’d be using, 

including spray-foam structures, bolt-together fiberglass shells, and even inflatable bubble homes. 

Scott will also talk about what the true home of the future will encompass looking forward, covering the newer ideas of 

lighting, home automation, and architecture. 

Target Audience: Architects, General Contractors, Subcontractors, Builders, and Remodelers 


Laura Britt 

Founder & Principal | Britt Design Group 

The Everchanging Shift for Multifamily Design Post-COVID-19 

Thursday, August 12 | 11:30am - 1:00pm | Keynote Area 

2020 forced us to pivot quickly and learn to be productive working from home. Many companies have found their 

employees enjoy this flexibility and value more time at home. Because of this, we predict we’ll see the rise in the focus of 

the home as a workspace as well as a deeper emphasis on health and wellness. As the work from home trend is here to 

stay, it will be increasingly important to take all that comes with that into account in post-pandemic design. Amenities like 

large business centers, community gathering areas, and gyms and wellness centers will be key in creating functional and 

enjoyable live/work environments. 

Target Audience: Architects, General Contractors, Subcontractors, Builders, and Remodelers

Workshops & Classes | Wednesday, August 11, 2021 

Sponsored by 

Beating the Price Objection 

9:30 a.m. - 11:00 a.m. | Keynote Area 

Tom Woodcock 


Stop letting price be the determining factor in winning projects! This topic deals specifically with the pressure to always 

be low. Learn the sales tools necessary to get the inside track in the bidding process. The goal being to consistently win 

projects and raise profitability on those projects. The most common mistakes made in bidding are revealed and countered. 


The Pursuit to 100% Subsurface Damage Prevention 

9:30 a.m. - 10:30 a.m. | Floor D 

Dave Mulcahey 

Sales Manager ‐ Western US | GPRS 

The class will focus on data associated with subsurface damage on construction sites … and how to avoid adding to 

the statistics. The material will include details on the dangers associated with concrete sawing and drilling, excavating, 

directional drilling, and micro and macro trenching. We will also review implementation recommendations during this 

presentation to help organizations improve their safety policy for their employees. 

Target Audience: General Contractors, Sub Contractors, PM/VP/Exec, and construction safety professionals. 

Don’t Kill your Golden Goose-Lawsuit Protection, Tax Reduction & Estate 

Planning Strategies to Protect & Perpetuate your Business 

9:30 a.m. - 10:30 a.m. | Floor A 

Larry Oxenham 

Speaker, Trainer | American Society for Asset Protection 

Discover the tools you can use to become invincible to lawsuits, save thousands in taxes, and achieve financial peace of 

mind. 


Google Partner Teaching: Intro to SEO & Understanding your Website 

(BEGINNERS) - Part 1 

9:30 a.m. - 10:30 a.m. | Floor B 

Joshua Ramsey 

Marketing & Communications Strategist | Strategic Point Marketing 

In this class you will learn: 

(The starting point for business owners that don’t know 

much about online advertising) 

• Types of coded websites 

• What makes sense for you to use 

• What the cost should be 

• Basic Building of your website – easiest things to do, 

most overlooked 

• How to read the basics in Google Analytics 

• Google Search Console 

• Density of text 

• Understanding user experience 

• Reading competitors’ strategies 

• Identify keywords that will have the most impact 

• Understand why all SEO companies have different 

strategies 


The Basics of Construction Contracts, Subcontracts & Purchase Orders 

9:30 a.m. - 10:30 a.m. | Room 2 

Rob Holcomb 

Partner | Knolle, Holcomb, Callahan & Taylor, P.C. 

This presentation will look at construction contracts, subcontracts and purchase orders from the perspective of all parties. 

It will also cover key issues and provisions relating to negotiating a contract, contractual duties, responsibilities, and breach 

of contract. 

Target Audience: owners, general contractors, subcontractors, design professionals, home builders, homeowners, 

landowners, landlords and tenants 


The Sustainable SITES Initiative - 1 GBCI General CE Credit 

9:30 a.m. - 10:30 a.m. | Room 3 

Sarah Andrews 

CEO | Sustainable Solutions 

This course provides an overview of the SITES v2 rating system for developing sustainable landscapes and resilient spaces. 

The presentation content explains the intent of each of the five areas of focus – considering water, soil, vegetation, 

materials, and our interaction and connection with a site – along with best practices and related key terms and concepts. 

Target Audience: Industry professionals and any others interested in green building topics. 

Tricks, Tips, & Ploys in Project Scheduling 

9:30 a.m. - 10:30 a.m. | Room 1 

Saleh Mubarak 

Author, Public Speaker & Trainer 

Construction project scheduling is an interesting field where science meets art. Even though the concept is simple and can 

be explained in less than an hour, there are still many issues that need the attention of the expert. These tricks and tips can 

make a big difference between the success and failure of the project. This seminar covers a wide collection of them to make 

the project management team aware of them. This includes tips for good practices as well as common mistakes. 

Target Audience: Builders and Contractors 

Google Partner Teaching: Understanding & Training (MID-LEVEL) - Part 1 

10:40 a.m.-11:30 a.m. | Floor B 

Joshua Ramsey 


In this class you will learn: (Bring a laptop and have a good understanding of what SEO already is) 

• Writing text with your keywords 

• Security strategies 

• Writing meta tags (Title, Description, H) 

• Ranking Strategies 

• Implementing and Following Google Strategies 

• Google AdWords – BASIC training 

• Bert 

• Do’s / Don’ts 

• EAT 

• HREFLANG Tag 


LEED v4 Core Concepts and Strategies - 1 GBCI General CE Credit 

11:00 a.m. - 12:00 p.m. | Room 3 

Sarah Andrews 


The LEED v4 Core Concepts and Strategies presentation provide an examination of sustainable building, the LEED Rating 

System and the LEED certification process. The course content is introductory and helps to build awareness for participants 

by reviewing important terms and concepts. 

Target Audience: Industry professionals and any others interested in green building topics. 

The 5 Things Holding Your Company Back from Break-Through Results 

11:00 a.m. - 12:00 p.m. | Room 4 

Michael Caito 

MAP Vital Factors Solutions 

As a leader, ever scratch your head wondering why you aren’t achieving your desired growth? You have a great team, a solid 

business plan and quality partnerships… so what’s the missing piece to the puzzle? 

Join this session to crack the code as to why: 

• Only 50% of members on executive teams identify the same organizational priorities. 

• Less than 25% of those executive team members identify the same owners for those priorities. 

• Almost 100% of executive teams believe they are well aligned on their priorities. 

You will learn actionable, practical strategies to boost accountability, alignment and focus, resulting in improved 

productivity and profitability through a proven system of sixty years. 


The Rise & Fall of the Green Building Movement - 1 AIA Credit 

11:00 a.m. - 12:00 p.m. | Floor D 

Peter Pfeiffer, FAIA 

CEO & Founder | Barley|Pfeiffer Architecture 

Why is today’s technology-based “LEED” Green Building program a far cry from the original, and arguably deeper, ideals 

and aspirations of the “Green” movement? What’s more real? What’s next? Now the green building movement has been 

codified into a checklist approach to integrating various “green” building products and technologies into our homes and 

buildings. New “catchy” terms are being bantered about – like “IAQ” and “Net Zero” homes and buildings. What does this 

mean? What does it “boil down” to? Isn’t what we’re trying to achieve is to make our buildings, homes, and communities 

simply perform better? What about a different approach – that of “Green” or “High Performance” building – BY DESIGN? 

Target Audience: Architects, developers, general contractors, environmental & green consultants, Realtors 

QuickBooks for Contractors - Part 1 

11:00 a.m. - 12:00 p.m. | Room 1 

Sam Hallburn & Vanessa Vasquez 

This class is an overview of how contractors can utilize the QuickBooks functionality to facilitate job 

costing, payroll, receivables and the overall benefits of either the online or desktop applications. 

Target Audience: Contractors, Subcontractors, and anyone curious about the features & benefits of 

QuickBooks 

Building A Paperless Supply Chain: Lauren Concrete Creates 

Community on CONNEX 

11:00 a.m. - 12:00 p.m. | Room 5 

Matt Jetmore & Ryan Bartholomew 

Lauren Concrete 

John Shanks & Trey Secor 

Command Alkon 

Join us for a perspective on how the entire Austin construction market can benefit from adopting 

technologies that remove paper tickets from your heavy building materials delivery processes. Whether 

you are dealing with material or hauling tickets coming into or out of your plants or onto your jobsites, 

there are significant savings in time, both in the field and at the office, as well as improvements in data 

accuracy, operational visibility, and collaboration with your trading partners that can benefit us all. Hear 

how Lauren Concrete built a community of vendors and customers on the CONNEX platform to make this 

a reality for their Austin market supply chain. Let’s talk about how we can all work better together. 

Target Audience: Materials Supplier, Haulers, DOTs and General Contractors 

Selling During COVID - Using Technology 

11:45 a.m.-12:30 p.m. | Floor B 

Joshua Ramsey 


COVID is causing every business frustration when it comes to selling and prospecting. The strategies that you have been 

using for years now has completely changed. What can you do? Learn the exact steps of a program that has sold millions of 

dollars in the last 12 months. What you can expect to learn: 

• How to build an Avatar. Then turn that into a Prospects 

Bio. 

• Target your Prospects using the information from the 

previous step 


• How to break through the clutter of the world to GRAB 

ATTENTION. 

• Putting leads into your sales system as well as nurture 

leads that don’t buy immediately. 


Workshops & Classes | Thursday, August 12, 2021 

Sponsored by 

Common Construction Sales Mistakes 

9:30 a.m.-11:00 a.m. | Keynote Area 

Tom Woodcock 


Many in the construction industry consistently make the same mistakes that kill their opportunity. There are many common 

errors and mentalities that hinder sales success. We’ll put a light on these problems and give the behaviors that counter 

them. Make sure your approach to the customer base is the most effective possible. These errors are often made without 

the contractor even realizing they’re making them. This cripples their chances of winning profitable projects. 


Don’t Kill your Golden Goose-Lawsuit Protection, Tax Reduction & Estate 

Planning Strategies to Protect & Perpetuate your Business 

9:30 a.m. - 10:30 a.m. | Floor A 

Larry Oxenham 

Speaker, Trainer | American Society for Asset Protection 

Discover the tools you can use to become invincible to lawsuits, save thousands in taxes, and achieve financial peace of 

mind. 


Google Partner Teaching: Intro to SEO & Understanding your Website 

(BEGINNERS) - Part 2 

9:30 a.m. - 10:30 a.m. | Floor B 

Joshua Ramsey 


In this class you will learn: 

(The starting point for business owners that don’t know 

much about online advertising) 

• Types of coded websites 

• What makes sense for you to use 

• What the cost should be 

• Basic Building of your website – easiest things to do, 

most overlooked 

• How to read the basics in Google Analytics 

• Google Search Console 

• Density of text 

• Understanding user experience 

• Reading competitors’ strategies 

• Identify keywords that will have the most impact 

• Understand why all SEO companies have different 

strategies 


Introduction to Construction Cost Estimating 

9:30 a.m. - 10:30 a.m. | Room 1 

Saleh Mubarak 

Author, Public Speaker & Trainer 

Cost estimating is arguably the most important function in construction project management. It may be indeed the 

difference between winning and losing. The seminar briefly covers the principles of construction cost estimating, direct vs 

indirect costs, detailed vs approximate estimates, and more. 

Target Audience: Builders and Contractors 

LEED 0 & True Zero Waste 

9:30 a.m. - 10:30 a.m. | Room 3 

Sarah Andrews 


The LEED Zero program highlights the achievements of LEED projects in areas that are critical to the goal of reaching a 

regenerative future. This short presentation provides highlights of the program designed to encourage reductions in net 

carbon emissions, energy use, potable water use, and waste. 

Target Audience: Industry professionals and any others interested in green building topics.

Google Partner Teaching: Understanding & Training (MID-LEVEL) - Part 2 

10:40 a.m.-11:30 a.m. | Floor C 

Joshua Ramsey 


In this class you will learn: (Bring a laptop and have a good understanding of what SEO already is) 

• Writing text with your keywords 

• Writing meta tags (Title, 

Description, H) 

• Implementing and Following 

Google Strategies 

• Bert 

• EAT 

• Security strategies 


• Ranking Strategies 

• Google AdWords – BASIC training 

• Do’s / Don’ts 

• HREFLANG Tag 

The 5 Things Holding Your Company Back from Break-Through Results 

11:00 a.m. - 12:00 p.m. | Room 4 

Michael Caito 

MAP Vital Factors Solutions 

As a leader, ever scratch your head wondering why you aren’t achieving your desired growth? You have a great team, a 

solid business plan and quality partnerships… so what’s the missing piece to the puzzle? You will learn actionable, practical 

strategies to boost accountability, alignment and focus, resulting in improved productivity and profitability through a proven 

system of sixty years. 

LINEAR DRAINS: The solution to common plumbing and remodeling 

problems -1 HSW/ADACE Credit 

11:00 a.m. - 12:00 p.m. | Room 2 

Chris Lindsay 

Regional Sales Manager | QM Drains 

During the one-hour session attendees will learn: 

• Which linear drains solve the issue of having an offcenter 

drainpipe 

• Choosing the perfect linear drain for your project: 

functionality meets design. 

• All placement options for linear drains and other 

solutions. 

• Aesthetics and functionality of walk-in showers. 

• What is the best material for a drain? 

QuickBooks for Contractors - Part 2 

11:00 a.m. - 12:00 p.m. | Room 1 

Sam Hallburn & Vanessa Vasquez 

This class is an overview of how contractors can utilize the QuickBooks functionality to facilitate job 

costing, payroll, receivables and the overall benefits of either the online or desktop applications. 

Target Audience: Contractors, Subcontractors, and anyone curious about the features & benefits of 

QuickBooks 

Building A Paperless Supply Chain: Lauren Concrete Creates 

Community on CONNEX 

11:00 a.m. - 12:00 p.m. | Room 5 

Matt Jetmore & Ryan Bartholomew 

Lauren Concrete 

John Shanks & Trey Secor 

Command Alkon 

Join us for a perspective on how the entire Austin construction market can benefit from adopting 

technologies that remove paper tickets from your heavy building materials delivery processes. Whether 

you are dealing with material or hauling tickets coming into or out of your plants or onto your jobsites, 

there are significant savings in time, both in the field and at the office, as well as improvements in data 

accuracy, operational visibility, and collaboration with your trading partners that can benefit us all. Hear 

how Lauren Concrete built a community of vendors and customers on the CONNEX platform to make this 

a reality for their Austin market supply chain. Let’s talk about how we can all work better together. 

Target Audience: Materials Supplier, Haulers, DOTs and General Contractors

From Estimating to Invoicing 

- How To Manage Your Jobs 

More Profitably 

9:30 a.m.-10:30 a.m. Wednesday 11 

& Thursday 12 | Floor C 

Eric Fortenberry 

Founder & CEO | JobTread 

In today’s highly competitive market, it’s more 

important than ever to be on top of your numbers. 

If you can’t price your jobs accurately and 

don’t have a great process for managing your 

costs throughout the job, you’re setting yourself 

up for failure. 

During this presentation, we’ll discuss common 

pitfalls, cover lessons learned from real world 

experiences, and provide actionable takeaways 

to improve your processes for everything from estimating 

to bidding, job costing, purchase orders, 

vendor bills, customer invoicing, and more. 

A Better Way to Manage Your 

Jobs From Start to Finish - 

JobTread Demo 

12:15 p.m.-1:00 p.m. Wednesday 11 




JobTread brings your entire business together 

in one platform. It’s the easiest way to get 

organized, win your time back, and supercharge 

your efficiency. All in one place. 

Come learn how the latest in construction 

management technology is helping builders and 

contractors get organized, improve your day-today 

processes, and take your home building to the 

next level. 


Leveraging Technology to 

Manage and Scale Your Jobs 

Based Business 

11:00 a.m.-12:00 p.m. Wednesday 11 




Business can be done today in ways that the 

leaders who have gone before us could only 

dream of. Effectively leveraging software systems 

can give you the edge over your competition and 

take your business to the next level. 

During this session, we’ll unpack ways to help 

you better manage your business and discuss 

strategies to help you win more jobs and make 

more money in less time.

Booth # 407 

Structural Concrete Systems, LLC 

Industry Leaders Since 2001 

• Concrete Repair 

• Corrosion Control 

• Force Protection 

• Strengthening 

Come Visit With Us at the Austin Build Expo 

& See What We Can do For You. 

281.583.7776 | info@scs.net | www.SCS.net | Booth # 407 


A GUIDE FOR GENERAL CONTRACTORS BUILDING LEED 

THE INTEGRATIVE PROCESS 

AND EARLY CONTRACTOR 

INVOLVEMENT 

By: Sarah Andrews, Sustainable Solutions 

The integrative process is a multidisciplinary approach 

to working collaboratively as a project team throughout 

the design process. The team is ideally formed before 

design and continues its engagement throughout 

the design phase, including programming, predesign, 

schematic design, and the final design phases. Team 

members are drawn from all of the disciplines involved 

on a project, both design and construction. Project 

stakeholders such as the owner, facility manager, and end 

users are also engaged to provide the most inclusive and 

comprehensive review of the project to produce a highperformance 

design. 

The integrative process is intended to be inclusive, 

collaborative, goal-driven, and iterative in nature in that 

the process is repeated as decisions are made by the 

project team and design of the project moves forward. 

The integrative process is most effective when adopted 

early in the design phase, but the process can be utilized 

later and still provide valuable insights. The overarching 

intent is to include as many designers, constructors, and 

stakeholders as possible to achieve the goal of a highperformance 

facility. 

The integrative process team includes members from the 

owner, design professionals, construction professionals, 

trade partners, specialists, and stakeholders like the 

end users. The owner’s team may be comprised of an 

owner’s representative, a financial manager, and/or a 

construction manager. The responsibilities of the owner’s 

team members include providing the owner’s project 

requirements, establishing a project budget, defining 

goals for sustainability, and defining a basis of design 

for the team to work from. Core design team members 

would likely consist of the architect, mechanical and 

structural engineers, a civil engineer, and a landscape 

architect. The architect is typically the lead for the design 

team, and all disciplines are responsible for the overall 

design of the project and facility systems as well as 

providing support toward the team’s sustainability goals. 

The construction team members are the hand’s on 

experts and would include a construction manager or a 

general contractor along with their trade partners. The 

constructors, subcontractors, and suppliers are highly 

skilled at providing realistic and practical viewpoints on 

construction materials and methods. Responsibilities 

for these team members would include providing 


constructability reviews throughout the design process 

and providing estimating and design assist services. 

Along with subs and suppliers, team members can make 

suggestions for controlling costs and for systems which 

will meet the owner’s project requirements while also 

supporting the green goals. 

In addition to the core design and construction team, 

there may be a number of specialists involved with the 

project on the team. These may include an equipment 

planner, acoustical consultant, food service consultant, 

infection control staff, functional and space programmers, 

telecommunications designer, or a controls designer. The 

actual makeup of the team will vary depending on the 

specific needs of the project, but all of the specialists will 

be onboard to provide specialized expertise and aid with 

any basis of design parameters as appropriate. 

One of the most vital groups to incorporate into 

the project team are end users. They have the best 

knowledge of how the facility will be utilized, familiarity 

with associated practical matters, management staff 

capabilities and any limitations that might impact the 

performance over time of the facility. These end users 

might include facility green teams, physicians and nursing 

teams, facility managers, environmental services staff, 

and other building occupants. 

Finally, we come to the last major group of members on 

our project team – stakeholders. These stakeholders are 

persons, groups or entities with an interest in the project 

outcome and may include community representatives, 

neighbors, municipalities or other governmental agencies, 

and the local economic development corporation. 

Stakeholders provide community engagement and 

support for the project, and may also be involved with 

permitting, inspection, and financial incentives. They 

are allies and can be very important in providing positive 

publicity for the project. 

The unified path is going to require widespread buy-in 

from all team members beginning with an initial selection 

of a certification system and setting the sustainability 

goals for the project. At this early juncture you’re looking 

to establish preliminary goals based upon the budget 

and the owner’s project requirements. As the project 

moves forward these preliminary goals will be further 

defined and refined until the team has settled on the final 

certification goal and works together to design toward 

those goals. 

Once you have identified the certification goal for the 

project, the team will decide together which credits 

will be pursued to meet that established goal or 

level of certification. Every team member will have 

clearly defined responsibilities and deliverables, and 

communication among all team members will be critical 

to the overall success of the project. This is where the

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power of the integrative approach really comes into 

play – when the team is functioning as a cohesive whole 

making decisions together in order to move toward the 

goals shared by the entire team. 

The project team will have settled on the certification 

goal based upon the owner’s project requirements, 

among other parameters, and will be exploring options 

during design to assess the most effective way to achieve 

the requirements set for each strategy. This process will 

no doubt require research and analysis to determine how 

to most effectively incorporate the selected strategy 

into the project. For example, there are many types 

of building façade or mechanical systems to select 

from. The project team will work together to make 

those choices based upon input from the architect and 

structural engineer, the mechanical engineer, and from 

the electrical engineer as well. 

Through the collaborative process the team will develop 

a consensus on the project goals and performance targets 

as the design progresses. To keep the team moving in 

the same direction and on schedule, I highly recommend 

conducting regular team meetings. Even though 

the process has all team members at every meeting, 

sometimes additional meetings between team members 

may be required to work through details on a specific 

design challenge. 

Utilizing the integrative process successfully requires that 

team members are or become comfortable with a process 

that questions conventional assumptions and tests new 

ideas. Team members must be fully committed to going 

beyond minimum code requirements to achieve highperformance 

sustainable outcomes. All members must 

be willing to work collaboratively to navigate obstacles 

as a team to achieve the best possible outcome for the 

project. Although each team member will have assigned 

responsibilities, all must be willing to learn from the 

experience of others and to maintain a positive attitude 

toward achieving an innovative project. 

We’ve covered the concept of the integrative process 

and the role of the project team members. We now 

come to the role that is most critical to success on a 

LEED project – the LEED project manager. While most 

construction projects have a project manager, the LEED 

PM is the green champion who ensures that the project 

stays on track with regard to green goals. This person is 

the troubleshooter and the resource for all things LEED. 

A LEED PM takes the lead on managing the project from 

a LEED point of view, as well as managing the herd, i.e. 

the project team. It is not easy keeping a project team 

moving forward on task and on time, especially if you 

have a large project team. At times it can seem as if 

you’re herding bees. The LEED PM maintains perspective 

on the entire project to successfully achieve certification 


as a means of recognizing the project’s sustainability 

accomplishments. 

The LEED PM views the project from 30,000 feet 

through green glasses to assure that the project’s 

green goals and performance targets are met, while 

also keeping the budget in mind and the owner happy. 

The LEED PM is also a liaison between the various 

disciplines to aid in coordinating the efforts of all toward 

a successful conclusion. The LEED PM will make sure 

that preliminary calculations to establish compliance with 

LEED prerequisite and credit documentation are done 

as early as possible so if there is a need to make a design 

change to meet or exceed an established metric, it can 

be done quickly and efficiently in order to maintain the 

schedule, the budget, and the green goals. 

The LEED PM is also in charge of both providing guidance 

to and ensuring compliance from subcontractors and 

suppliers as trade partners. Serving as a resource for all 

team members, both during and following the design 

phase, the LEED PM is also the troubleshooter to guide 

the project through any rough patches that occur. The 

LEED PM should be able to expound on the topics, 

requirements, and intent of credits and prerequisites 

should any questions arise among the project team. 

As the subject matter expert, the LEED PM should also 

be able to make recommendations on ways for the team 

to maximize the points achieved toward certification. 

I highly recommend having a credit buffer just in case 

something doesn’t pan out as planned. Sometimes 

things happen, and it’s obviously preferable to have 

an extra point or two or three instead of being a point 

or two short of your desired certification level. In the 

unfortunate instance that the points toward certification 

don’t line up as planned, or in the case where another 

point or two can move the project into a higher 

certification level, the LEED PM will be a resource for 

finding opportunities to earn those points by taking 

advantage of the pilot credit library, innovation in design, 

exemplary performance, and regional priorities. This 

requires a deep understanding of the system and the way 

the credits work, but your green champion should be 

up to the task. In summary, your LEED project manager 

should be knowledgeable in all things LEED, able to 

translate the arcane language into terms the entire team 

can understand, and resourceful if the team finds itself in 

a sticky wicket. 

Assembling a cohesive and qualified project team and 

utilizing the integrative process can help ensure success 

on a LEED project, or any other green building project. 

Collaboration among multiple disciplines including early 

contractor involvement will allow a project to stay on 

budget, on time, and on course.

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By Chad Durham 

2021 HBA Board Chair 

Division President, David Weekley Homes 

One of the most important benefits of an HBA 

membership is unquestionably the advocacy work of 

our Members and HBA staff who support them. Thanks 

to their tenacity, in addition to funding from the HBA’s 

Political Action Committee (HomePAC), when obstacles 

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county, and our six surrounding counties, they are there 

representing the whole of the home building industry. 

Currently, the HBA is diligently working on an issue that 

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crucial to a successful build. This issue is affecting every 

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We want you to know that the HBA is laser focused on 

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Ted Cruz, Representative John Carter, Representative 

Chip Roy, and Representative Lloyd Doggett, with the 

goal of raising awareness about the cost of lumber and 

its impact on housing affordability here and across the 

country. 

During these virtual meetings we emphasized the 400% 

increase of lumber cost from the lumber mills, in hopes 

of creating a buzz with the media, applying pressure on 

lumber mills to increase production, helping increase the 

domestic supply of timber harvested on public lands, and 

entering into a new softwood lumber agreement with 

Canada. We have encouraged our elected officials to call 

for a “lumber summit” and invite builders, suppliers, and 

lumber mills to the table to discuss what can be done 

about the rising lumber prices. 

We have high hopes that these conversations can and 

will affect real change within the industry. The HBA will 

continue to monitor this situation as it unfolds, and share 

any updates as they happen. Please know the HBA is 

working for you today and every day. 

Not an HBA member yet? An HBA membership offers the 

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Construction Monthly Magazine | Austin Build Expo Show Edition

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