Coffee Fellows Nachhaltigkeitsbericht englische Version

coffee.fellows

»CONTENTS« 2/3

our Mission

6-11

coffee

14/15

Reforestation

COFFEE

FELLOWS

FOREST

18-21

packaging

24-27

climate-friendly

coffeefellows

28-29

healtch-conscious

nutrition

30-31

we are diverse

32-36

glossary

PRODUCTION OF THE SUSTAINABILITY REPORT

MATERIAL: Cover and inside pages made from recycled material/fibres, FSC ® -certified

FORMAT: Minimisation of material waste by optimum sheet utilisation

BINDING: open thread binding without staples

Printing ink: recyclable

Copyright ©2021

Coffee Fellows GmbH


»OUR MISSION«

WE CARE

Step by step towards the

green coffeeshop. From an

entrepreneurial as well as

a humanitarian point of

view, it is a matter close

to our hearts to act as a

role model in terms of

sustainability.

Include

everyone

Not only

do we review

our internal processes and procedures,

but also involve our suppliers, logistic

support providers and guests. Everyone

is challenged to rethink and

sustainably optimise their way

of action.

Do it

Together

We are a large team and every single employee

makes an important contribution

to achieving our goals. For one thing is

clear: Together we manage to get better

every day, step by step. We would like to

thank you for your support!

We want to assume our enormous responsibility towards the environment

as well as support a general rethinking in society. As a family

business, we also think about our children and grandchildren. We want

them to grow up in an unpolluted environment.

„We can say with a clear

conscience that we give a lot of

thought to our social and

ecological responsibility.“

Dr. Stefan Tewes

sustainability

A BIG WORD WITH

MANY FACETS

Many companies confidently claim to act sustainably in every respect.

But if you look a little closer, you are often bitterly disappointed.

We deliberately want to avoid disillusioning

our guests. Therefore our

motto first and foremost is to create

transparency by communicating quite

openly and honestly.

Our Coffee Fellows Team at the head office.

a boss matter

Our founders and owners are 100%

behind the sustainability projects. This

year, we have created the position of a

sustainability manager. Our projects are

driven forward in direct coordination

with the management.

Team

Work

Many heads have more ideas.

In order to find as many starting

points and ways of implementation

as possible to improve the environment,

we have founded the Sustainability

Project Group. Our team

work is now driving the

projects forward.

2 3


FARM TO CUP


»COFFEE«

Drying the coffee

beans

For us, the term “From Farm

to Cup“ stands for corporate

responsibility. We want to be

involved in the entire value

chain of our core product and

determine the origin of our coffee ourselves. Since the

summer of 2019, we have therefore no longer sourced our

Arabica beans anonymously via world market exchanges,

but directly from coffee farmers in Tanzania.

The farmers of

the cooperative

are loading the

coffee sacks onto

a truck

tanzania 2019

The smallholders‘ harvest is

weighed before it is handed

over to the cooperative

Raising new

coffee seedlings

Fair means paying appropriately

for the quality and

high effort that goes into a

kilogram of beans. So far, the

bean has been used in the

blend of our Café Crème.

We know the farmers personally and maintain a

respectful and long-standing relationship with them.

We guarantee them a secure purchase of the

beans and pay them a fair price per kilo.

Stefan Tewes planting his first

coffee tree

In addition, we always keep our eyes and ears

open to understand the social problems and

everyday challenges of the

workers. We would like to

take on social responsibility

in the future by providing

local support. We think that

is fair, because after all, we

enjoy their coffee!

6 7


»COFFEE«

coffeefellows

On our last trip to

Tanzania we were able

to get to know a

completely different,

more original type of

coffee cultivation:

Private cooperatives

that organise themselves

independently.

The farmers often wait for months until their beans are

brokered via the mill, and the agents and they finally

receive their wages. That is why it is important to us to

buy our Arabica beans directly from the private cooperative

in Tanzania.

The owner of an organic

plantation, affectionately called “Mama

Bente“, plays a decisive role. With her

expertise, Bente supports the local

smallholders, helping them to be selfreliant

and independent.

In private cooperatives, every coffee farmer, no

matter how “small“, hands in his basket of

coffee beans for weighing every day at

harvest time. This way, even people

with little acreage and equipment

have a chance to turn their

beans into money.

Coffee Fellows pays the farmers 50

cents more for a kilo of coffee beans

than they would receive on the world

market exchange at the time.

We support the farmers by paying them in advance to

ensure a more regular income, which in turn is

important for the farmers to be able to

finance, among other things, fertilisers.

8 9


1

Cultivation

The seedling is

planted, and after

about 3 years the first

cherries ripen.

2

Harvest

After about 9 months, when the

cherries have reached their perfect

degree of ripeness, they are ideally

harvested by hand.

3

Drying

Wet processing and natural drying:

The fruit flesh is separated from the

core. The slime layer is then washed

off in the fermentation tank.

6

Export/Import

The coffee bags from the countries of origin, such as Tanzania,

are shipped in containers. Once they arrive in the port of

Hamburg, they are unloaded and taken to our coffee roasting

plant in Bergisch Gladbach.

4

The beans are dried on large tables by

the natural heat of the sun.

Peeling

The parchment skin and the dried pulp

are separated from the bean, after which

they are packed into bags.

5

Directly traded

The money is directly transferred from

us to the farmers of a small, private

and sustainable cooperative. We pay

higher prices than usual in return for

outstanding quality.

8

Preparation

With our portafilter machines,

each coffee speciality is prepared

by hand by our baristas.

7

The perfect roast

The beans are gently roasted in a long-lasting

roasting process to bring out the unique flavours

from each individual bean.

9

The new flavour

The blends of high-quality beans specially

created for Coffee Fellows make our

coffee incomparable.

10 11


COFFEE

FELLOWS

FOREST


»REFORESTATION«

1,032 tons of CO ²

per year

We wanted to know what

impact our actions have on the

environment.

Specifically: How much CO ²

do

we emit? For our big goal is to

compensate for these emissions.

With the help of experts,

we have been able to determine

that we emit 1,032 tons

of CO ²

annually through the use of heating, electricity and vehicles

(so-called Scope 1+2).

ouR

CO 2 -footprint

28,000 trees

on 13 hectares

Many companies are now offering

reforestation as a service. But here, too,

we chose the direct, easy-to-understand

and, for us, much more sustainable way.

In order to compensate for this

amount of CO ²

, we would have

to reforest about 13 hectares of

land, according to the experts

from Forliance.

This corresponds to the area of

13 football fields or the planting

of about 28,000 trees.

The “Coffee Fellows Forest“

will consist of 20 different

local trees, some of which also

bear fruit and can thus be used

additionally.

The stock of the forest is

checked annually. If

seedlings or trees have not

survived, they are replanted.

Thus, after 20 years, we can

proudly claim to have offset

our CO ²

emissions for 2019.

Together with a local advisor, we went to Malawi in

search of suitable land for the Coffee Fellows

reforestation project. Near Ntchisi, we were able to lease

13 hectares of land from 5 farmers. For 20 years, we

will give these farmers an annual rent and thus secure

their income.

With the beginning of the rainy season,

our 28,000 seedlings are planted.

In this way, we create jobs for many

local people.

COFFEE

FELLOWS

FOREST

Drone footage

coffeefellows

In the coming years, we will

reforest 13 hectares in Malawi

each year. This corresponds to

an area of 13 football fields.

coffeefellows

As we also want to offset our environmental

impact through reforestation in the

coming years, the “Coffee Fellows Forest“

will not only grow in height, but also in

area, while still providing

employment and income for many

people in Ntchisi.

14 15


P A

C

K

I

A G

G

N


»PACKAGING«

TO GO cups

In close cooperation with our supplier, we have been developing

new, innovative packaging alternatives for to-go needs

since autumn 2018. We are very happy to be able to offer our

guests more environmentally friendly packaging.

We are particularly proud of our plasticfree

and 100% home-compostable to-go cups.

SAVING

»polypropylene«

876

kg

cutlery

made from

wood

napkins

100%

degradable

wood fibre lid

Since the cups no longer

have a PLA coating, they

can even be disposed of

in the domestic organic

waste or compost heap in

the garden.

SAVING

»polypropylene«

3.6

Tons

drinking straw made

from sugar cane

cups

100% home compostable

Savings from 2018 to 2019

SAVING

»polyethylene«

3.6

Tons

Compared to conventional alternatives, the cups

are made exclusively from cardboard. The cellulose

for the cardboard of our Earth Cups® comes from

sustainable forestry.

Under Temperature conditions

of 20-30°C, a cup is completely

degraded after 26 weeks.

Lids

Our lids are now also plastic-free and are

made from the natural material cellulose

in a resource-saving way. After use, the

moulded fibre lids are recyclable,

biodegradable or compostable. Each

plastic lid that is replaced saves

about 2-3g of plastic.

22.3

Tons

SAVING

»polystyrene«

In addition, today we only use recycled

napkins and wooden cutlery.

Upon request, our guests receive a

certified bio-based straw with their

cold drink. As we are of the opinion

that straws are far too good to be

thrown away after a maximum of

5 minutes of drinking fun due to

their resource-intensive production,

we no longer hand out straws for

hot drinks.

18 19


»PACKAGING«

circulation does the trick

100%

recycled

By switching the bottles of all Coffee Fellows

soft drinks to 100% recycled PET, we can

save approximately 33 tons of newly produced

plastic per year.

rePet is nothing more than material

made from collected, used

and recycled beverage bottles.

33

Tons

SAVING

Savings from 2019 to 2020

CLEAR CUPS

For the sake of the environment, we

have taken our Clear Cups out of the

range altogether. This change saves

about 15 tons of polyethylene per year.

15

Tons

SAVING

»polyethylene«

»new plastic«

TOTAL

example:

saviNG FOiL in

napkin packaging

By switching to natural napkins, we have already taken a big step.

However, the new manufacturer delivered 40 napkins packed in

foil. We quickly received feedback from our colleagues in the shops

that we needed to improve this.

Savings from

2019 to 2020

savings

of plastic

78

TONS

–––––

» 78 cows

» 1 blue whale

165

kg

SAVING

»foil packaging«

Together with our supplier,

we developed a packaging

solution without film.

With this change alone, we

were able to save 165 kg of

film packaging in 2020.

» 13 elephants

Through these measures, we save 78

tons of conventional plastic in the

to-go sector every year.

20 21


T H

I

N

K

R

G

E

E

N


»CLIMATE-FRIENDLY«

A Light

has dawned on us

LET‘S FACE IT, SAVING ELECTRICITY ALSO

MEANS SAVING COSTS.

But it is nice that goals can be combined: early on,

we converted our lighting systems from fluorescent

tubes to LED technology. We were pleased to

discover that this investment enabled us to reduce

electricity consumption by 80%.

e

We search

cological

All colleagues at the company headquarters use

„Ecosia“, the ecological search engine. While we surf the

net safely and anonymously, we are at the same time

doing something against climate change. Ecosia runs on

servers that are powered entirely by electricity from renewable

energy sources and are therefore CO ²

-neutral. A

large part of the advertising revenue goes to projects for

the reforestation of forests. For us, it is a great feeling to

plant a tree with every search.

By switching to green electricity,

we were able to reduce our CO ²

emissions by 50%.

50%

reduction

saved

CO 2 EMISSIONs

Hydropower

Around 95% of our

own shops in Germany

obtain TÜV-Süd-certified

green electricity from

European hydroelectric

power stations.

24 25

on our skin

The job as a barista is often quite

stressful. It is therefore very important

to us that our colleagues feel

comfortable in their skin. That is

why we place particular emphasis

on comfortable textiles that are free

of harmful substances. The Coffee

Fellows uniforms (shirts, blouses,

aprons) are certified according to the

Ökotex Standard 100, which means

that the textiles could also be worn

on baby skin.


»CLIMATE-FRIENDLY«

Cup

with a SYSTEM

Many of our shops are RECUP partners.

You get your coffee to-go in a RECUP

deposit cup and can return it to all RECUP

partners throughout Germany.

More and more of our coffee

shops are partners of Too Good

To Go. We have already been able

to save many bags filled with

perfectly good bagels, sandwiches,

muesli and cakes from being

thrown away.

we save

food

9270

saved

meals

23 tons of CO 2

saved

= e.g. 105 flights Berlin - London

busy

Coffee Fellows

Bees

„If the bees disappear, humans

have only four years to live; no

more bees, no more plants, no

more animals, no more humans.“

Albert Einstein

With this quote from Einstein, the incredible

importance of bees for our earth becomes

suddenly clear. Reason enough to learn more

about these important little animals.

It quickly became clear who could assist us as an expert.

Hubert M., the father of a young colleague, is a passionate

hobby beekeeper and a long-standing member of the beekeepers‘ association.

Together we were able to realise our idea of keeping our own Coffee Fellows bee colonies.

All preparations are underway and when the meadows and trees blossom in spring, our busy

Coffee Fellows bees fly through the air.

COFFEE TO STAY

Green Sign

Certificate

Sustainable solutions are sought

for all processes, not only in

our coffee shops but also in our

Coffee Fellows Hotel.

Coffee Fellows Hotel in Dortmund

Our favourite thing would be for guests

to escape the stress of everyday life

and enjoy a cup of coffee at our coffee

shop in peace. Not only does this help to

avoid waste, but also rewards them with

a special moment of enjoyment.

We are proud to

have been awarded the

GreenSign LEVEL 4 Certificate

for these efforts.

26 27


»HEALTH-CONSCIOUS NUTRITION«

coffeefellows

coffeefellows

We believe that conscious nutrition doesn‘t

have to mean sacrificing, but rather a good

balance. At Coffee Fellows, you can start your

day with a fibre-rich wholemeal bread, muesli

or a bowl full of vitamins. With our sweet treats

like a mini muffin with your cup of coffee,

you can also do something good for your soul

every now and then..

coffeefellows

For many people, a sustainable and health-conscious lifestyle

is linked to a vegan or vegetarian diet. We too believe

that our vegetarian bagels taste at least as good as the

meat-based snacks.

Moo!

Happy cows give the best milk. Animal welfare is

particularly important to us when it comes to our

important product component, milk.

With us you drink organic

milk from cows that graze on

Austrian meadows.

natural of course

We pay special attention to the reduction of

additives in our products. Wherever possible,

we refrain from using preservatives and

colourings in order to guarantee the

most genuine taste possible.

Veggie!

Not only for the

benefit of the

animals, but also

for the sake of the

environment, we are

constantly expanding our vegan

and vegetarian product range.

In 2017/2018, we were awarded

by proveg for being the

veggie-friendliest coffee shop

chain in Germany.

into the net

We have switched our fish purchasing

to 100% ACS certified salmon. The fish

comes from sustainable fisheries and

responsible aquaculture.

28 29


»WE ARE DIVERSE«

as INDIVIDUaL

as yoU

Whether you are returning to

work, a first- or eighth-semester

student, a coffee specialist

or a high-flyer: with our flexible

part-time models, we can find a

solution for everyone.

FAMILY

As family people, we are

particularly proud to be

able to support mothers

and fathers in returning

to work.

we never stop

learning

We always want to get a little better

in order to offer the best quality.

This is our motto. To ensure that all

members of our Coffee Fellows family

can continue their education, we

offer a comprehensive training

programme.

For only satisfied, well-trained staff can make our guest feel at home.

on the bike

Many of our colleagues already come to the

office by bike. As an employer, we want to

support this initiative and offer our employees

job bikes: The colleague chooses his or her

desired bike from a specialist dealer, we lease

the job bike and leave it to the employees. This

way, our employees not only stay fit, but also

protect the environment.

For us it is self-evident

that regardless of age,

gender or origin, equal

work is remunerated with

equal pay.

FEEL AT HOME

equal

opportunities

30 31

“Feel at home“:

This has been our credo since the

opening of the first shop. We want our

guests and also our employees to feel

at home with us.


»GLOSSARY«

TERM

ASC seal

Bio Seal

MEANING

A

ASC is the abbreviation for “Aquaculture

Stewardship Council“. The seal identifies fish from

sustainably managed aquaculture companies.

B

Quality and test seal for organic products. In the

European Union, all organic food bears the EU

organic logo.

TERM

cooperative

CSR

MEANING

An association of small farmers who jointly market

their coffee harvest. Fair and transparent purchase

contracts are the key to the cooperative‘s success.

Corporate Social Responsibility. CSR is a component

of the corporate philosophy. It deals with the voluntary

responsibility of a company for its actions and their

effects in terms of social, ecological goals and

economic aspects.

climate-friendly

C

Refers to the endeavour to have as little harmful

influence as possible on the climate and its

development.

Direct Trade

D

Direct traded coffee means transparency, i.e.

knowing where the coffee comes from and who

grew it. Through direct negotiations with the coffee

farmers, they receive a much higher purchase price.

climate-neutral

CO2 Footprint

compostability

Also referred to as “greenhouse gas neutrality“. A

term for processes that do not cause greenhouse

gas emissions or whose emissions can be compensated

and thus have no climate-damaging effects or

are neutralised.

Also called carbon footprint.

The amount of CO 2 emissions that a person causes

per year. The larger the footprint, the higher the

emissions. The calculated sustainable annual budget

of a human being is 2.3 tons of CO 2 . In Germany,

however, the average value is 12.5 tons per person (as

of 2019). Nutrition is an important factor and

accounts for between 20 and 30 percent of personal

CO 2 emissions.

Composting of bioplastics is only possible under

certain conditions in industrial composting factories. For

this reason, disposal in the yellow bag is recommended.

Bioplastic bags cannot decompose on the compost heap

at home because the right moisture and temperature

conditions do not exist there.

ecological Footprint

Ecosia GmbH

Emission

E

The ecological footprint puts the available and

consumed resource capacites into perspective.

Based on the resources consumed, it shows how much

biologically productive area was needed for this. This is

therefore also considered a sustainablity indicator.

Ecosia is an ecological search engine based in Berlin.

Since 2009, Ecosia users can actively contribute to

growing forests. A large part of the surplus profit

generated by advertising is invested in forest

conservation projects. According to the operators, a

new tree is planted every 1.1 seconds.

Emission of disruptive factors into the environment,

such as CO 2 .

32 33


»GLOSSARY«

TERM

Farm to Cup

food waste

MEANING

F

From the coffee farmer to the coffee cup, every step

along the way of coffee production is transparently

traceable.

Produced food or resources that are destroyed

along the entire value chain, i.e. from the field to the

plate. Reasons for this are incorrect storage, overproduction

or oversupply, poorly planned

purchasing or exceeded best-before dates.

TERM

LED Lamps

MEANING

L

LEDs stand for “light-emitting diodes“ and are

electronic semiconductor components that convert

electricity directly into light. LED lamps have a

number of advantages: Among other things, they do

not contain any substances that are hazardous to

health, such as mercury, and the eco-balance is also

extremely positive due to low power consumption.

M

FSC® certification

Abbreviation for “Forest Stewardship Council®”.

The FSC® is an international non-profit organisation

in the segment of certification of sustainable forestry.

marine pollution

The sea is normally in a state of equilibrium. However,

around 10 million tons of waste end up in the sea

every year, which disturbs the ecological balance. Plastic

waste in particular poses an omnipresent threat to fish,

birds and marine mammals. -> Each year, around 100,000

birds and marine animals die as a result of plastic pollution.

greenhouse effect

G

Greenhouse gases are responsible for the

greenhouse effect. In this process, parts of the longwave

heat radiation are absorbed by the earth‘s

surface as well as by clouds. The effect prevents heat

from escaping into space and is thus responsible for

our warm climate. Without it, it would be freezing cold

on Earth and human life would no longer be possible.

This natural greenhouse effect has been intensified by

humans since the industrialisation, among other

things by burning fossil fuels. This is called the

anthropogenic (man-made) greenhouse effect. It

causes the average temperature to rise and has a

negative effect on the global climate.

Microplastics

PET bottle

Even though there is no uniform definition, microplastics

are plastic particles that are smaller than five

millimetres in diameter. They are created by the

decomposition of larger plastic parts, such as plastic

bags. According to estimates there are 1.4 trillion

microplastic particles floating in the oceans right now.

These particles are not biodegradable and pose a

great threat to the marine organism. Via fish and

other sea animals, plastic enters the human food

chain. Ultimately, it is the human body that absorbs

the health hazards.

P

PET is the abbreviation for “polyethylene terephthalate“.

PET bottles are produced from petroleum.

These containers are more stable and thickerwalled

than disposable bottles and can be used

around 20 times.

34 35


»GLOSSARY«

TERM

Plastic

MEANING

Plastic is the colloquial term for synthetic material.

This substance does not occur in nature and must

therefore be produced artificially using the fossil

fuel petroleum. It is very durable and does not disintegrate

like natural substances, but breaks down

into smaller particles over and over again. This

dissolution process takes at least 450 years.

Rainforest Deforestation

R

The annual deforestation of tropical rainforests has

increased immensely in recent years. Causes include

logging for paper and furniture, conversion into oil

palm or soy plantations, cattle grazing, exploitation

of mineral resources or the construction of large

dams. Rainforests are crucial to the earth‘s life cycle

because they produce a large part of the needed

oxygen. However, deforestation releases vast

amounts of carbon dioxide that is stored in the

trees.

Sustainability

S

The term is used here as “environmental

sustainability“.

Upcycling

U

It is a form of waste recycling. As with “recycling“, a

waste product is reused. In the case of upcycling, the

product is clearly upgraded in quality and sometimes

not only reused but even reimagined. “up“ = “upwards“

Photo credits: shutterstock.com, pixabay.com, dirkbruniecki.de, amelie-niederbuchner.de