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Team Listing Presentation

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LISTING WITH US


CONTENTS<br />

01 Testimonials<br />

02<br />

03<br />

04<br />

05<br />

06<br />

07<br />

Meet the <strong>Team</strong><br />

Client Commitment<br />

<strong>Listing</strong> Process<br />

Maximizing Value<br />

Marketing Your Property<br />

<strong>Listing</strong> Logistics


TESTIMONIALS<br />

“The Six Degrees <strong>Team</strong> has an amazing gift with people<br />

and connects well with a variety of different people. They<br />

understand individual needs and can easily adjust to bring<br />

the most satisfaction. They sets high goals and don’t give<br />

up until they reach them. I know that if you hired the Six<br />

Degrees <strong>Team</strong> to help you sell or buy a home you would<br />

be thrilled at the level of service they would provide!”<br />

Isolde<br />

“The Six Degrees <strong>Team</strong> has real integrity. And on top of<br />

that, they are full of creativity. They work very hard on any<br />

assignment or project they undertake. Their knowledge of the<br />

Seattle area, coupled with their strong design skills and work<br />

ethic make them the perfect choice for your real estate needs.”<br />

Deborah<br />

“The Six Degrees <strong>Team</strong> shows enthusiasm for all things real<br />

estate. They are a beacon of light in the sometimes daunting<br />

process of home buying. You will not only be in good hands<br />

when you hire them, you will have fun!”<br />

Lori


Lindsey (right)<br />

Dori (left)<br />

MEET SIX DEGREES<br />

206.456.4600<br />

<strong>Team</strong>@SixDegrees<strong>Team</strong>.com<br />

Our team brings creative energy and<br />

professionalism to every transaction.<br />

With over 17 years of combined<br />

experience in the home industry, we<br />

offer a full complement of real estate<br />

services including: concierge funds &<br />

plans to improve your listing before sale,<br />

strategic marketing, in-house design<br />

consultations & services, professional<br />

contract negotiations, custom listing<br />

timelines, designer staging, buyer<br />

education, and connections to quality<br />

market referrals.<br />

We help clients remodel and update<br />

their homes before sale to maximize<br />

their returns.<br />

The Six Degrees <strong>Team</strong> is passionate<br />

about helping people in all walks of life<br />

and we’ve come to understand that<br />

people are our true “medium”. Our<br />

philosophy is simple: clients come first.<br />

We’re in constant communication with<br />

our clients. We keep them fully informed<br />

throughout the entire buying or selling<br />

process.


Six Degrees <strong>Team</strong> Mission<br />

We are a full-service broker team serving the<br />

Greater Seattle areas. People are our priority, as we<br />

continue personal support before, during and after<br />

each closing. Our team’s combined talents and skills<br />

allow us to offer:<br />

• Agents Who Give 100%<br />

• Local Market Expertise Throughout King and<br />

Snohomish Counties<br />

• Concierge Funds To Update or Rehab Your Home<br />

Before <strong>Listing</strong><br />

• In-House Professional Design Consultations and<br />

Services: Staging and Project Management<br />

• Quality Referrals: Contractors, Financial Advisors,<br />

Lender and Down Payment Assistance Connections<br />

• Home Downsizing Support: Moving and Probate<br />

Sale Assistance<br />

When you work with us, we are committed to:<br />

• Put you first<br />

• Educate you in the market<br />

• Work with honesty<br />

• Listen to you and your loved ones<br />

• Follow-up and follow-through<br />

• Think outside-the-box


CLIENT COMMITMENT<br />

We are committed to providing first rate real estate services to our clients<br />

We put you first<br />

• We work for you because this is your<br />

transaction, your money, your home and<br />

your decision.<br />

• Our job is to facilitate, assist and advise<br />

you through the process.<br />

• We will not put our commission ahead of<br />

what’s best for you.<br />

• Our job is done when your goals are met!<br />

We educate<br />

• Our goal is to provide you with accurate<br />

price valuations, market knowledge and<br />

understanding.<br />

• We map the process so you know where<br />

you’re at and what your next steps are.<br />

• Our approach is hands-on to teach you<br />

how to identify value.<br />

• You will understand what you are signing.<br />

• We deal with lenders, home inspectors,<br />

contractors and other vendors on a<br />

regular basis.<br />

• We will give you solid recommendations<br />

about these matters if you need them.


We follow-up and<br />

follow-through<br />

• Our relationship with you does not end<br />

when the transaction ends.<br />

• Our commitment is to keep you<br />

connected with our network.<br />

• The highest compliment you can give us,<br />

is trusting us with your friends and family.<br />

We work with honesty<br />

• We will disclose all of our relationships<br />

in the transaction.<br />

• We will show all properties available in<br />

your price range.<br />

• We won’t mislead you to make you feel<br />

good.<br />

• We will advocate for you with integrity<br />

and professionalism.


We listen<br />

• We seek to understand your challenges,<br />

goals and needs and develop a<br />

customized strategy to achieve it.<br />

• We work as your guide to navigate and<br />

make sure you’re comfortable every step<br />

of the way.<br />

• During the course of working together<br />

you may share personal, financial and<br />

other information with us. We will not<br />

disclose this to anyone.<br />

• We promise not to push you outside your<br />

comfort zone or your maximum budget.<br />

We think outside-the-box<br />

• We create community events,<br />

opportunities to give back and a variety<br />

of other unique ways to connect buyers<br />

and sellers.<br />

• This ever-changing market requires<br />

constant innovation, adaptation and a<br />

creative approach to assist in finding you<br />

opportunities.<br />

• Our team utilizes our diverse backgrounds<br />

in finance and design to leverage the best<br />

results for you.


HOME<br />

LISTING<br />

PROCESS<br />

MEET YOUR SIX<br />

DEGREES TEAM<br />

Receive your custom<br />

marketing plan<br />

Evaluate comparable homes<br />

Analyze market trends<br />

Competitively price<br />

Select <strong>Listing</strong> Services<br />

APPLY TO COMPASS<br />

CONCIERGE<br />

GET IT READY<br />

Consider pre-inspections<br />

Complete needed repairs<br />

Consider possible upgrades<br />

Review comps in<br />

Compass Collection<br />

WEEKLY<br />

UPDATES<br />

Client progress report<br />

<strong>Listing</strong> statistics<br />

Price assessment<br />

Lead follow-up<br />

Buyer/Agent feedback<br />

SHOWINGS<br />

Broker events<br />

Opens houses<br />

Special events<br />

Keep the home showing-ready<br />

Try to get away at least one<br />

weekend to get the most traffic<br />

NEGOTIATE THE<br />

DEAL<br />

Break down all the elements<br />

of the offer, not just the<br />

price<br />

Due diligence on the buyer<br />

and their lending Mutual<br />

Acceptance<br />

TRANSACTION<br />

MONITORING<br />

We will keep you updated<br />

on all the moving pieces<br />

through closing - Buyer<br />

Contingencies, Inspections,<br />

Title, Financing Buyer loan<br />

underwriting<br />

APPRAISAL<br />

Looking for appraisal to<br />

come in at offer value<br />

PREPARE FOR<br />

LAUNCH<br />

Create the best first<br />

impression<br />

Staging or redesign<br />

Professional photos and<br />

floor-plans<br />

Thorough cleaning<br />

Signage<br />

Print Collateral<br />

LISTING<br />

LAUNCH<br />

Print and digital advertising<br />

Compass.com<br />

MLS<br />

Syndication<br />

Social Media<br />

CLOSING<br />

All seller possessions<br />

removed from interior,<br />

garage and yard<br />

(including - paints,<br />

cleaning supplies, garden<br />

shed, EVERYTHING!)<br />

Seller cleaning


THE SIX DEGREES FORMULA<br />

We cover the cost of these essential services when you list with us to ensure<br />

your home shows at its best.<br />

• Deep Cleaning ($450 value)<br />

• Window Cleaning<br />

• HD Photography<br />

• Drone Photography (if necessary)<br />

• Videography (if necessary)<br />

• Print Materials<br />

• Paid Digital Marketing<br />

• <strong>Listing</strong> Specialist<br />

• In-house Marketing Coordinator<br />

• In-house Design Consultant<br />

• Concierge Funds<br />

(managed by <strong>Listing</strong> Specialist)<br />

REIMBURSABLE:<br />

• Staging<br />

• Landscaping


PRE-LISTING CHECKLIST<br />

Get It Ready<br />

Here is our homeowner checklist to help you prepare your home for listing:<br />

INTERIOR<br />

Check and replace light bulbs<br />

Clean all filters and vents<br />

Remove personal photos<br />

Lock up medications and<br />

personal items<br />

Organize closet to show space<br />

Clear kitchen countertops<br />

Service HVAC and furnace<br />

Repair any leaks<br />

Remove all hazardous<br />

materials (ie old paint, fertilizer,<br />

chemicals)<br />

Recaulk tubs and toilets<br />

Clean carpets<br />

Paint and touch-ups<br />

EXTERIOR<br />

Clean up yard and remove any<br />

debris<br />

Organize outdoor toys and<br />

equipment<br />

Schedule haulers for junk<br />

removal<br />

Pressure wash driveway and<br />

patios<br />

Clean roof and gutters<br />

Clean or paint front door<br />

Add potted plants to front<br />

entrance<br />

Edge, mulch and add rockery<br />

**Consider boarding pets for duration of showings


Maximizing Value


LISTING UPDATES<br />

When you work with our team, we provide you with a plan and<br />

contractor resources to help your listing look it’s best. Bringing value to<br />

your home may mean improving existing features, adding or removing<br />

details and creating an overall finished look that helps attract a bigger<br />

buyer pool. The following pictures and services highlight the dramatic<br />

difference our team can make when we update a listing.


PHOTOGRAPHY<br />

Proponents of powerful imagery, Compass<br />

invests in visuals editors, creative producers,<br />

and the industry's most respected<br />

photographers to capture your home's<br />

finest selling points.


MAXIMIZING VALUE<br />

Staging<br />

When prospective buyers evaluate a home, they seek a space that they can<br />

make their own. A few simple shifts can dramatically impact your listing’s<br />

perceived appeal.


MAXIMIZING VALUE<br />

Compass Concierge Program<br />

Exclusive to Compass, our Concierge<br />

program will help prepare your home for<br />

the market. From deep-cleaning to cosmetic<br />

improvements, your Compass agent will<br />

work with you to assess every opportunity to<br />

elevate your home's value. Once the necessary<br />

improvements have been determined, Compass<br />

will cover all upfront costs, collecting payment<br />

for the services rendered at the time of the<br />

property's closing.<br />

No upfront costs. No hidden fees.<br />

compass.com/concierge<br />

Services may include:<br />

Deep cleaning<br />

Cosmetic renovations<br />

Decluttering<br />

Landscaping<br />

Interior & exterior Painting<br />

Staging<br />

Pest control<br />

Custom closet work<br />

Fencing<br />

Seller-side inspections<br />

+ evaluations<br />

Moving & storage<br />

Roofing repair<br />

Water mitigation<br />

Water heater<br />

Electrical work<br />

HVAC<br />

Plumbing Repair<br />

Sewer Lateral Inspections<br />

+ Remediation<br />

Before Compass Concierge<br />

After Compass Concierge


Compass Concierge Program<br />

Before Compass Concierge After Compass Concierge -<br />

Painting, lighting, cleaning, staging<br />

Before Compass Concierge After Compass Concierge -<br />

Exterior paint, landscaping and roof cleaning


Compass Concierge Program<br />

Before Compass Concierge After Compass Concierge -<br />

Painting, lighting, flooring, cleaning, staging<br />

Before Compass Concierge After Compass Concierge -<br />

Paint, flooring, lighting, cleaning, staging


Compass Concierge Program<br />

Before Compass Concierge<br />

After Compass Concierge - Lighting, cabinetry and appliances


Marketing Your Property


A Multi-Channel Marketing Approach,<br />

Designed to Stand Out<br />

From brochures and postcards to social media and emails, our<br />

marketing collateral effectively communicates your property’s<br />

story and attracts more potential buyers.


Social Media<br />

We engage brokers and buyers every day across five dynamic platforms.<br />

With this suite of promotional opportunities, your home can be<br />

spotlighted in a real-time, relatable and quantifiable way.<br />

250M+<br />

Annual website and<br />

social media impressions*<br />

*Sourced via Sprout Social and Google Analytics, 1.1.2020–12.31.2020.


Open House Events<br />

There's no better way for buyers to experience a home's merits than<br />

in person. We host creative events to showcase your home. From wine<br />

and cheese events to a neighborhood social or by partnering with a<br />

local lender, charity, Girl Scout troop or an artist. We use our teams<br />

creativity and connections to bring buyers to your home.<br />

59%<br />

of homebuyers<br />

attend an open house<br />

during the home shopping<br />

process*search process<br />

59%<br />

of homebuyers<br />

attend an open house<br />

during the home shopping


Your Buyer Follows Compass<br />

#1<br />

Real estate website in 2019 + 2020,<br />

Webby Awards People’s Voice Winner*<br />

Monthly Website<br />

Visitors<br />

4.7M<br />

1.3M<br />

139K<br />

167K<br />

232K<br />

CBBain Windermere John L Scott Sotheby's COMPASS<br />

*The Webby Awards<br />

2019 (winners.webbyawards.com/2019/websites/general-websites/real-estate/81277/compass).<br />

2020 (winners.webbyawards.com/2020/websites/general-websites/real-estate/81277/compass).<br />

**Website traffic sourced via SimilarWeb, 02..01.2021 - 02.28.2021


Reach More Prospective Buyers with<br />

Intelligent Digital Advertising<br />

By leveraging Compass’ digital advertising tools and partnerships<br />

across social media and advertising throughout your listing process, we<br />

can generate demand to sell your home faster, and we meet potential<br />

buyers where they are, online.<br />

Why Paid Advertising Matters<br />

• Reaches passive buyers<br />

• Drives more private tour requests<br />

• Brings more open house visitors<br />

• Accelerates the transaction timeline<br />

• Improves chances of competing offers<br />

• Can drive a higher purchase price


Sourcing Your Buyer<br />

The next owner of your home could be searching for<br />

properties anywhere. That’s why we’ll pair predictive data<br />

with a multifaceted marketing plan — to ensure your listing is<br />

seen by each and every prospect.<br />

51%<br />

Buyers who found<br />

their home online<br />

30%<br />

Buyers who found<br />

their home by working<br />

with a dedicated<br />

buyer's agent<br />

19%<br />

Buyers who found<br />

their home via<br />

signage, networking,<br />

print ads, or other<br />

method<br />

Source:<br />

National Association of Realtors, 2018


<strong>Listing</strong> Logistics


Pricing Your Property to<br />

Maximize Buyer Activity<br />

A property receives the most traffic within the first few weeks of hitting the<br />

market. It is important to get the price right in order to gain the attention<br />

of interested buyers and maximize your home’s position in the market.<br />

Ideal Time<br />

to Sell<br />

Activity<br />

Buyer<br />

Activity<br />

Drops<br />

Perceived Value of<br />

House Drops<br />

0 1 2 3 4 5 6 7 8<br />

Number of Weeks


How Will We Monitor the Market and<br />

Asssess Our Strategy?<br />

Using proprietary tools such as Collections and Insights, we keep you<br />

informed of market conditions and traffic to your property.<br />

Collections allows us to have a<br />

collaborative conversation on your<br />

home selling process with instant<br />

updates on comparable listings<br />

and access to insider knowledge<br />

previously only available to the<br />

agent community.<br />

Insights is a detailed, custom<br />

dashboard that allows us to<br />

assess the impact of our online<br />

marketing campaigns in real time.<br />

By capturing this data, we are<br />

able to further target our ads to<br />

buyers most interested in your<br />

home.


Compass Advantages


A Message From<br />

Our Founder<br />

My earliest inspiration for Compass came from<br />

someone I greatly admire who is now an agent<br />

at Compass: my mother. Growing up, it inspired<br />

me to see how hard she worked and how much<br />

she cared about the people<br />

she served.<br />

Today, the thousands of incredible<br />

entrepreneurs who make up our coast-to-coast<br />

community of real estate agents continue to<br />

inspire me and guide our vision for an industry<br />

reimagined at Compass.<br />

We invite only the most talented, highestintegrity<br />

professionals in the country to join<br />

Compass and then we give them what my<br />

mother never had: the same incredibly high<br />

level of support, care, and expertise that they<br />

provide to sellers like you.<br />

Partnering with top technology, business, and<br />

marketing leaders, we’ve developed a fleet of<br />

these world-class entrepreneurs to ensure every<br />

step of your experience is seamless. As you’ll<br />

find in the pages that follow, we’ve<br />

made it our mission to invest in our agents<br />

so that they can invest in you, from granting<br />

buyers an exclusive first look at your home<br />

to empowering you with interest-free loans<br />

to make improvements to your property for a<br />

faster, more lucrative sale.<br />

Like you, I understand the importance of<br />

choosing an advisor with the utmost integrity<br />

and skill. Buying or selling a home is often the<br />

most important financial decision a person<br />

will make in their lifetime; it can help make the<br />

future you imagine for yourself and your family<br />

possible. But it’s also about finding a property,<br />

a neighborhood, a community that makes you<br />

feel like you truly belong — which is why at<br />

Compass, we know that the key to selling your<br />

home is to help its next owner fall in love with it,<br />

the same way you did.<br />

The agents of Compass inspire me daily,<br />

but the community we’ve built together is<br />

wholly inspired by you. I want to thank you<br />

for providing this opportunity to the agent in<br />

front of you, and by extension, to all of us at<br />

Compass. Your trust is something we don’t<br />

take lightly and I am personally committed<br />

to providing every resource at our disposal<br />

to achieve your goals. Our mission is to help<br />

everyone find their place in the world and<br />

we’re honored to help you embark on your next<br />

chapter, wherever it may lead.<br />

Sincerely,<br />

Robert Reffkin<br />

Founder & CEO


A Network of Top Real Estate Agents<br />

Ready to Bring You Your Buyer<br />

$150B+<br />

2020 Sales Volume<br />

350+<br />

Offices<br />

19K+<br />

Agents


Giving Back to Our Communities<br />

Compass Cares empowers agents to support meaningful causes<br />

right where it counts most — in your neighborhood.<br />

100%<br />

Of transactions contribute to<br />

a donation in your community<br />

$2.5M<br />

Donated to strengthen<br />

our communities to date<br />

2,500+<br />

Organizations supported<br />

The Six Degrees <strong>Team</strong> Gives Back<br />

Our team is committed to giving back to our local community through<br />

fundraisers and donations to organizations such as Washington Kids in<br />

Transition, Edmonds Food Bank, Pallet Homeless Shelters, Days for Girls<br />

and Parkview Services.


National Rank<br />

In just six years, Compass has swiftly ascended to become the nation's<br />

#3 brokerage by volume and the the #1 largest independently owned<br />

brokerage.*<br />

Rank Company Volume<br />

01 NRT LLC $176B+<br />

02 HomeServices of America, Inc. $135B+<br />

03 Compass $45B+<br />

04 Douglas Elliman Real Estate $28B+<br />

05 eXp Realty $19B+<br />

#1<br />

Largest<br />

Independent<br />

Real Estate<br />

brokerage *<br />

#3<br />

Real Estate<br />

brokerage in<br />

the nation<br />

06 Hanna Holdings $16B+<br />

07 HomeSmart $12B+<br />

08 William Raveis Real Estate, Mortgage, and Insurance $11B+<br />

09 Keller Williams Realty, GO Management Offices $9B+<br />

10 @properties $9B+<br />

*Compass 2018 sales volume is reflective of partnership with Pacific Union and Alain Pinel.<br />

Source: REAL Trends 2019


SIX DEGREES TEAM<br />

TEAM@SIXDEGREESTEAM.COM | 206.456.4600

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