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TBM_April 2021

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TALK<br />

MEETINGS<br />

THRIVE ON<br />

THURSDAY<br />

Thrive on Thursday talks have been created to help you and your business take<br />

advantage of the knowledge of leaders in their fields and to grow in your business.<br />

As part of the Thrive on Thursday Marketing sessions, I recently completed a<br />

presentation on ‘The Branding Process’. Brand and branding are issues which affect<br />

businesses of all sizes and it is important that we understand the process.<br />

How does branding fit within your brand journey? What research and planning<br />

should we consider before branding or re-branding? What are the elements that<br />

make branding memorable and successful? What is the importance of the<br />

implementation stage? Why do we need to constantly review the impact of our<br />

branding? These are all questions which are tackled in this presentation.<br />

For those of you who could not make the recent session, you can see my<br />

presentation below.

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