PRESS PACK 2021 UPDATED - 240321
Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
MaltaPost<br />
<strong>PRESS</strong> <strong>PACK</strong>
CONTENTS<br />
05-09 10-17 18-21 22<br />
1. MaltaPost’s Network<br />
Post Offices<br />
Sub-Post Offices<br />
2. Identity Basics<br />
Primary Logo<br />
Logo on Coloured Background<br />
Clear Space Variations<br />
What to Avoid<br />
3. Official Imagery<br />
MaltaPost Vehicles<br />
Vintage Vehicles<br />
Uniform<br />
Premises<br />
Letterbox<br />
Letters<br />
4. Contacts
This document is a guide to the brand<br />
communication style of MaltaPost.<br />
It explains all the MaltaPost stands for<br />
and how this is to be expressed through<br />
its communication. This guide should be<br />
followed when commissioning, designing<br />
or delivering any kind of communication.<br />
MaltaPost’s<br />
1NETWORK
POST OFFICES<br />
Head Office - Marsa<br />
305, Triq Ħal Qormi,<br />
Marsa, MTP 1001<br />
Għarb<br />
Triq il-Viżitazzjoni,<br />
Għarb, GRB 1044<br />
Marsaskala<br />
Triq St Anthony,<br />
Marsaskala, MSK 9059<br />
Pieta’<br />
Gwardamanġa Hill,<br />
Pieta’, PTA 1310<br />
Sliema<br />
42, Triq Rudolfu,<br />
Sliema, SLM 1275<br />
Xagħra<br />
132, Triq it-Tiġrija,<br />
Xagħra, XRA 2013<br />
Attard<br />
1, Misraħ Ġwanni Pawlu II,<br />
Ħ’Attard, ATD 2200<br />
Birkirkara<br />
58, Triq il-Wied,<br />
Birkirkara, BKR 9013<br />
Birżebbuġa<br />
48, Triq Żarenu Dalli,<br />
Birżebbuġa, BBG 1522<br />
Bormla<br />
Block 14, Fuq San Pawl,<br />
Bormla, BML 1910<br />
Floriana<br />
Pjazza San Kalċidonju,<br />
Floriana, FRN 1520<br />
Għajnsielem<br />
Triq J. F. De Chambrai,<br />
Għajnsielem, GSM 1051<br />
Gżira<br />
21, Pjazza Meme’ Scicluna,<br />
Gżira, GZR 1120<br />
Ħamrun<br />
18, Triq il-Ferrovija,<br />
Ħamrun, ĦMR 1900<br />
Kalkara<br />
SmartCity Malta, Building SCM 01 Level G,<br />
Ricasoli, Kalkara, SCM 1001<br />
Lija<br />
2, Triq Mikielang Borġ,<br />
Lija, LJA 1440<br />
Luqa<br />
11, Triq Dun Ġulju Muscat,<br />
Luqa, LQA 1450<br />
Malta International Airport,<br />
M.I.A. Hall,<br />
Luqa, LQA 5001<br />
Mellieħa<br />
100, 6Triq New Mill,<br />
Mellieħa, MLĦ 1107<br />
Mosta<br />
Ċentru Ċiviku, Triq il-Kostituzzjoni,<br />
Mosta, MST 9059<br />
Msida<br />
Campus tal-Università,<br />
Msida, MSD 2080<br />
Nadur<br />
13, Triq it-Tramuntana,<br />
Nadur, NDR 1220<br />
Naxxar<br />
Ċentru Ċiviku,Vjal Il-21 ta’Settembru<br />
Naxxar, NXR 1018<br />
Paola<br />
Ċentru Ċiviku, Pjazza Antoine De Paule<br />
Paola, PLA 1266<br />
Qormi<br />
343, Triq il-Vitorja,<br />
Qormi, QRM 2504<br />
Rabat<br />
Ċentru Ċiviku, Triq Santa Rita,<br />
Rabat, RBT 1001<br />
San Ġiljan<br />
Triq Paceville,<br />
Paceville, San Ġiljan, STJ 3103<br />
San Ġwann<br />
95, Triq in-Naxxar,<br />
San Ġwann, SGN 9031<br />
San Pawl Il-Baħar<br />
6, Triq id-Dolmen,<br />
Buġibba, St.Paul’s Bay, SPB 2400<br />
San Pawl Il-Baħar<br />
511, Triq San Pawl,<br />
St. Paul’s Bay, SPB 3416<br />
39, Triq Sir Adrian Dingli,<br />
Sliema, SLM 1902<br />
Swieqi<br />
Ċentru Ċiviku, Triq G. Bessiera,<br />
Swieqi, SWQ 2261<br />
Valletta<br />
1, Dar Annona, Pjazza Kastilja,<br />
Valletta, VLT 1060<br />
75, Triq l-Ifran,<br />
Valletta, VLT 1458<br />
Malta Postal Museum,<br />
135, Triq l-Arcisqof,<br />
Valletta, VLT 1444<br />
25, Triq in-Nofsinhar,<br />
Valletta, VLT 1102<br />
Victoria<br />
5, Triq Sir Adrian Dingli,<br />
Victoria, VCT 1441<br />
Żabbar<br />
Ċentru Ċiviku,Triq il-Kunvent,<br />
Żabbar, ZBR 1351<br />
Żebbuġ<br />
Triq Sciortino,<br />
Żebbuġ, ZBG 1962<br />
Żejtun<br />
37, Triq San Luċjan,<br />
Żejtun, ZTN 1834<br />
Żurrieq<br />
75, Triq il-Kbira,<br />
Żurrieq, ZRQ 1317
SUB POST OFFICES<br />
Baħar Iċ-Ċagħaq<br />
Allstat Stationery,<br />
Triq Lampara,<br />
Baħar iĊ-Ċagħaq, NXR 5134<br />
Birgu<br />
Step In,<br />
Pjazza tal-Belt Vittoriosa,<br />
Birgu, BRG 1300<br />
Birkirkara<br />
84, Landau Stationery,<br />
Triq Dun Gejtanu Mannarinu,<br />
Birkirkara, BKR 9085<br />
D Spiral Stationery,<br />
Triq il-Vitorja,<br />
Birkirkara, BKR 2691<br />
Dingli<br />
Għajn Stationery,<br />
Triq il-Kbira,<br />
Dingli, DGL 1837<br />
Għargħur<br />
Aquavel,<br />
Triq San Bartolomew,<br />
Għargħur, GHR 1014<br />
Għasri<br />
Kunsill Lokali Għasri,<br />
6, Triq Dun Karm Caruana,<br />
Għasri, GSR 1021<br />
Għaxaq<br />
4, Marchams,<br />
Wesgħa Bir id-Deheb<br />
Għaxaq, GXQ 1651<br />
Kalkara<br />
68, Troy DVD Rentals,<br />
Pjazza Arcisqof Gonzi,<br />
Kalkara, KKR 1510<br />
Kerċem<br />
Kunsill Lokali Kerċem,<br />
Pjazza Orvieto,<br />
Kerċem, KCM 1360<br />
Marsascala<br />
Needz Stationery,<br />
Triq Vajrita,<br />
Marsascala, MSK 3325<br />
Mellieħa<br />
51, Triq G. Borġ Olivier,<br />
Mellieħa, MLH 1024<br />
Mqabba<br />
Lawrenz<br />
12, Alessio’s Old Cottage,<br />
22A, Kunsill Lokali San Lawrenz,<br />
Triq il-Paroċċa,<br />
Triq id-Duluri,<br />
Mqabba, MQB 1511<br />
Lawrenz, SLZ 1261<br />
Msida<br />
Santa Luċija<br />
Wigwam, Tal-Qroqq Street,<br />
Willand Bargain Store,Triq Dun M. Mifsud,<br />
Msida, MSD 1702<br />
Santa Luċija, SLC 1441<br />
Naxxar<br />
Santa Venera<br />
Zaky’s,<br />
C&C,<br />
Misrah Nutar Ġużi Spiteri,<br />
Triq Fleur-De-Lys,<br />
San Pawl tat-Tarġa, NXR 1490<br />
Santa Venera, SVR 1580<br />
Qormi<br />
Siġġiewi<br />
Electroit Stationery,<br />
Many Things Stationery,<br />
Pjazza Fredrick Meample ,<br />
Triq il-Knisja l-Qadima,<br />
Qormi, QRM 1011<br />
Siġġiewi, SGW 1704<br />
Qrendi<br />
Tarxien<br />
Papel Stationery,<br />
16/17, Forex,<br />
Triq is-Salvatur,<br />
Market Square,<br />
Qrendi, QRD 1701<br />
Tarxien, TXN 1951<br />
San Ġwann<br />
Żurrieq<br />
6, S.G.S.,<br />
AZ Stationery,<br />
Triq Feliċ Borg,<br />
Vjal l-Indipendenza,<br />
San Ġwann, SGN 20408San<br />
9<br />
Żurrieq, ZRQ 2339
Identity<br />
2BASICS
Brand<br />
ASSETS<br />
Primary Logo<br />
As much as possible this logo must be used on a<br />
white background and should appear like so.<br />
Logo on Coloured Background<br />
When featured on a coloured background, the logo<br />
must be surrounded with white space and enclosed<br />
in an ellipse.<br />
12<br />
Logo<br />
Clear Space<br />
When featuring the MaltaPost logo on any material,<br />
it is important that a clear space area is established<br />
around the logo in order to avoid other elements<br />
encroaching on the logo.<br />
This area is calculated by taking the ‘h’ height of<br />
icon and using the measurement to create a perfect<br />
square. Half of that ‘h’ height is then used as a clear<br />
area around the entire logo (marked here as ½ h of<br />
icon)
Logo Variations<br />
Primary Logo - What to Avoid<br />
The MaltaPost logos can be used in full colour,<br />
grayscale or monotone (positive or negative).<br />
This is the correct representation of both logos, and<br />
are only to be used as such.<br />
4-colour (CMYK)<br />
Most printed applications<br />
Digital (RGB)<br />
Online & digital applications<br />
2-colour (Solid)<br />
When printing and use pantone<br />
Monotone<br />
On industrial design such as<br />
embroidery<br />
Monotone Reversed<br />
Grey scale<br />
When printing in one colour<br />
Do not stretch or skew the<br />
company name and icon.<br />
Do not crop the logo and always<br />
remember to retain the clear<br />
space area.<br />
Do not add a shadow to the<br />
company name and icon.<br />
Do not change the colour of<br />
the company name and do not<br />
place this logo on a coloured<br />
background.<br />
Do not move the alignment of<br />
the icon or company name.<br />
MP_PRIM_4Col_KR.eps<br />
MP_PRIM_RGB_KR.eps<br />
MP_PRIM_2Col_K+485_KR.eps<br />
MP_PRIM_Flat_K.eps<br />
MP_PRIM_Flat_K.eps<br />
MP_PRIM_1Col_K.eps<br />
Os sendebisit eatum rem doluptium dolorrum rerumque iditatq uianto con reUm<br />
sunt ulparia a erepero consequod modiciet volor simint maiorepuda nis sitatium<br />
ad minturi busdandis ero esto volorum diciaeperum repreperissi dem endae nis ari<br />
vid quaepe si oditia incil moditatur?<br />
Pelibusam,<br />
testo dignam repta<br />
is atur, sition<br />
nis et liqui officiet<br />
atiostrum ilia<br />
pratese volupta<br />
tempori<br />
tatenih<br />
iliquas mo-<br />
luptae si<br />
odis qui rescil<br />
is aut<br />
expliti scie-<br />
niaecea nobitis<br />
molup- ta que<br />
voloremo-<br />
di voluptio<br />
omnis apeles- to molupient<br />
reperi- ae. Et om- modicid que<br />
latur?<br />
Consecta quia vel et<br />
fugiam repudantem<br />
faceperovid ullique<br />
saped maximod<br />
itassim agnatia nos ni<br />
omnimen daerum quaerum<br />
eum rae alibugitemporro<br />
vene culparchit ventest laccus<br />
maiosaepero eiciet ped modig- natur, ut et audaepro volor magnihi<br />
llessum seriorio mo moloreptatur simo tem autemOccum ilit, eum rem esequi<br />
officimusae poribus, ut volorem nisqui blantur soles eatur, solupta tiustrum<br />
Do not lighten the colours of the<br />
logo. The grey should be in 90%<br />
black and the red should be kept<br />
at Pantone 485<br />
Do not place the logo on a fancy<br />
background.<br />
Do not add an outline to the<br />
logo’s text and icon.<br />
Always remember to maintain<br />
the logo’s clear space as<br />
indicated on page 13.<br />
Do not change elements in the<br />
logo.<br />
MP_OVAL_4Col_KRW.eps<br />
MP_OVAL_RGB_KRW.eps<br />
MP_OVAL_2Col_K+485_KRW.eps<br />
MP_OVAL_Flat_KW.eps<br />
MP_OVAL_Flat_Reversed_K.eps<br />
MP_OVAL_1Col_KW.eps
Logo on Coloured Background – What to Avoid<br />
Do not stretch or skew the<br />
ellipse surrounding the logo.<br />
Do not encase the logo in any<br />
other border other than the<br />
ellipse.<br />
Do not give the ellipse a shadow.<br />
Do not fill the ellipse in any<br />
other colour but white.<br />
Os sendebisit eatum rem doluptium dolorrum rerumque iditatq uianto con reUm<br />
sunt ulparia a erepero consequod modiciet volor simint maiorepuda nis sitatium<br />
ad minturi busdandis ero esto volorum diciaeperum repreperissi dem endae nis ari<br />
vid quaepe si oditia incil moditatur?<br />
Pelibusam, testo dignam repta is atur, sition nis et liqui officiet atiostrum ilia<br />
pratese volupta tempori tatenih iliquas moluptae si odis qui rescil is aut expliti<br />
scieniaecea nobitis<br />
molupta que voloremodi<br />
voluptio omnis ape-<br />
lesto molupient reperiae.<br />
Et ommodicid que<br />
latur?<br />
Consecta quia<br />
vel et fugiam<br />
repudantem<br />
faceperovid<br />
ullique saped<br />
maximod itassim<br />
agnatia nos ni<br />
omnimen daerum<br />
quaerum eum<br />
rae alibugitempor-<br />
ro vene culparchit ventest<br />
laccus maiosaepero<br />
eiciet ped modignatur,<br />
ut et audaepro volor<br />
magnihi llessum seriorio<br />
mo moloreptatur simo tem<br />
autemOccum ilit, eum rem<br />
esequi officimusae poribus, ut<br />
volorem nisqui blantur soles eatur,<br />
solupta tiustrumIpsamus nullaut assinum aut omnime vollam aut rerci dolo tenis<br />
dolore quatius, odis resto beatiur apient.<br />
Um dolor aditate simagnia qui vero quia si as sit ea sed quissed milic tem quibus mo lant<br />
ullabo. Nem custo doluptat inciaspid quibus.<br />
Do not move the alignment of<br />
the logo and ellipse.<br />
Official<br />
3IMAGERY<br />
Do not change colours of the<br />
logo. The grey should be in 90%<br />
black and the red should be kept<br />
at Pantone 485. The empty<br />
space inside the ellipse should be<br />
kept white.<br />
Do not re-size elements in the<br />
ellipse. The icon must keep its<br />
proportions and should be in<br />
proportion with the company<br />
name.<br />
Do not place a border around<br />
the ellipse.<br />
Always remember to maintain<br />
the logo’s clear space as<br />
indicated on page 13.<br />
Do not change elements in the<br />
logo.
MaltaPost Imagery<br />
18
21
CONTACT US<br />
MaltaPost | Group Marketing & Communications<br />
POSTUDIO - Creative Studio<br />
MARKETING & COMMUNICATIONS<br />
MARY GRACE FARRUGIA<br />
Officer - Marketing & Communications<br />
mfarrugia@maltapost.com<br />
+356<br />
2596 1710 - +356 7960 2703<br />
POSTUDIO - CREATIVE STUDIO<br />
MIGUEL FARRUGIA<br />
Creative Designer<br />
mifarrugia@maltapost.com<br />
+356<br />
2596 1722<br />
CUSTOMER EXPERIENCE<br />
ANDRE BARBARA<br />
Head - Customer Care<br />
abarbara@maltapost.com<br />
+356<br />
2596 1421