10 Most Trusted Home Care Providers 2021

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Insights Care chose some of the best home care providers and featured them in our latest issue - 10 Most Trusted Home Care Providers, 2021, as a token of appreciation for their work

2021 | VOL. 04 | ISSUE-02

1MOST TRUSTED

HOME

CARE

PROVIDERS

2021

#TIMELESSTECH

Evolution and

Integration

of the Revenue

Cycle Management

(RCM) System

PROBLEMS&SOLUTIONS

Working Remotely

and the Challenges

that come with it.

|

ANDREW MOLOSKY

Chapters

PRESIDENT AND CEO

HEALTH SYSTEM

REDEFINING COMMUNITY-BASED HEALTHCARE




Healthcare at Home

A Solution to Modern Day Challenges

s the world gets flatter, the empty nest syndrome

Agets stronger. While parents encourage children to

explore the best career opportunities, loneliness

coupled with age can take a toll on both emotional and

physical wellbeing.

The elderly, thus, living alone need physical and

psychological care. The Covid-19 pandemic has only

written this large and clear on the wall. Here comes the

crucial role of home care centres that are providing

professional health care services so that a person can live

safely at home.

The demand for home care services is on the rise across the

globe. With the increase in the aging population globally,

the need for at home services has also multiplied. In the US

alone, more than 16 percent of the population are in the age

group of 65 years and above. Increasing life expectancy has

also led to rising number of chronic diseases.

Care in the home for those aging and alone is a better

option than nursing homes as they would feel more

comfortable in known surroundings, and homes provide a

healthier environment than in hospitals. Home care is also

for better patient outcomes and is cost efficient. Besides,

those under home care can be seamlessly connected with

loved ones.

Home care services provide a wide array of services to

assist and care for those who do not need treatment in the

hospitals. It could be non-medical personal care, nursing

care, home health care. It could include assistance for daily

activities like bathing, dressing, cooking, feeding,

transportation, visits to banks or the doctor, supporting the

client or patient by doing the laundry and housekeeping, or

even shopping.

Right from meal preparation, caring for the sick or even

healthy senior citizens who live alone, medication

reminders, running errands, care during illness, serious

injury, progressive diseases like Alzheimer’s, Dementia,

even for companionship or palliative care, home health care

service providers are taking care of every small and big

need of the client.

Be it hospice or palliative care for adults and children with

serious illness, from in-home to community-based services,

these service providers are leaving no stone unturned to

cater to the individual needs of clients or patients.

Home care services are not restricted to the elderly but also

extend for children who need assistance and for those who

do not need hospitalisation but recuperation. This is indeed

the time for home health care.

Technology has made it even easier to monitor the client.

Electronic health records, artificial intelligence, and the

upcoming Internet of (Medical) Things are aiding in client

service for health and illness.

We, at Insights Care, chose some of the best home care

providers and featured them in our latest issue - 10 Most

Trusted Home Care Providers, 2021, as a token of

appreciation for their work.

Read On!

Sumita Sarkar


Editor’s Note


CXO

16

22

Healthcare Matters

How to Select a Nurse or a

Home Care Attendant for

Your Elderly Parents?

CallHealth

Making At-Home

Healthcare Widely

Accessible

26 32 36

CareHop Nursing &

Home Care

Making Quality Home

Care Widely Accessible

Griswold Home Care

Bringing Quality and

Affectionate Care to

your Home

Preferred Home Care

of New York

Widening the Reach of

Quality and Cordial Care


C O N T E N T S

Articles

20

#TimelessTech

Evolution and Integration

of the Revenue Cycle

Management (RCM) System

28

Problems&Solutions

Working Remotely

and the Challenges

that come with it.

08

Chapters

HEALTH SYSTEM

REDEFINING COMMUNITY-BASED

HEALTHCARE

Cover Story


Editor-in-Chief

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Business Development Manager

Marketing Manager

Amy Jones

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Business Development Executives Sarah Wilson, John Smith, Alex Vincent

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April, 2021

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Company Name

CallHealth

callhealth.com

Featuring

Hari Thalapalli

Executive Director

& CEO

Description

CallHealth is a technology-powered healthcare company

that has built the world’s first integrated virtual-andmobility

platform to bring “Everything about Health” to

the doorstep of the customers.

CareHop Nursing &

Home Care

carehop.ca

Michael Lu

Founder

CareHop Nursing & Home Care is committed to providing

quality, compassionate, in-home care services to the elderly

in the comfort of their own home.

Chapters Health System

chaptershealth.org

Griswold Home Care

griswoldhomecare.com

Andrew Molosky

President and Chief

Executive Officer

Michael Slupecki

Chief Executive Officer

Chapters Health System is committed to enhancing the

lives of those affected by advancing age or illness. It

delivers expert care and heartfelt support to guide the

community during the aging and end-of-life journey.

Griswold Home Care is a non-medical home care company.

It refers Caregivers who provide in-home care services

including personal care, homemaking, companionship, and

other home care services.

HCAH

hcah.in

Vivek Srivastava

CEO

HCAH (HealthCare atHOME), is a leading home healthcare

service provider backed by the Burman family ,the promoters

of Dabur and the founders of HAH UK.

Hospice of Michigan

hom.org

Robert Cahill

President, CEO

Hospice of Michigan is on a mission to guide and support

individuals and their caregivers coping with illness, aging,

dying, and loss by providing compassionate medical, emotional,

spiritual, and personal care.

Hospice of the

Western Reserve

hospicewr.org

William E. Finn

President, CEO

Hospice of the Western Reserve provides hospice services,

palliative care and bereavement support to patients and

families.

MJHS

mjhsfoundation.org

Alexander S. Balko

President

MJHS is one of the largest health systems in the US

offering home care, hospice and palliative care for adults

and children, rehabilitation and nursing care.

ParentCare

parentcare.family

Bharat Vasandani

Founder and CEO

ParentCare is driven by a deep passion to deliver care via a

reliable 24*7 platform and safeguard customers' valuable

family time.

Preferred Home

Care of NY

preferredhcny.com

Berry Weiss

Founder and CEO

Preferred Home Care of New York offers reliable, ethical,

and compassionate home health services to those in need in

the New York City metropolitan area.


C O V E R S T O R Y

Chapters

HEALTH SYSTEM

REDEFINING COMMUNITY-BASED HEALTHCARE

“ It is important

to define who you are

going to be as an

organization and why it

is of use and need.


ANDREW MOLOSKY

|

PRESIDENT AND CEO


10 Most Trusted Home Care Providers 2021

“Disease, sickness, and old age touch every family. Tragedy

doesn’t ask who you voted for. Health care is a basic human

right.” – Elizabeth Warren, United States Senator

The recent COVID-19 pandemic was the wake-up

call for the healthcare industries around the world.

While providing healthcare to the infected was the

biggest challenge, the lack of infrastructure and healthcare

services made it worse for some countries. Along with

highlighting the insufficiency of healthcare services, the

recent pandemic also put forth the essentiality of

community-based healthcare.

Community-based healthcare providers have played a major

role in achieving health equity during the pandemic.

Chapters Health System is one of the not-for-profit

service providers that has been on par with providing highquality

healthcare at the lowest cost.

The organization’s commendable work under the leadership

of President and CEO, Andrew Molosky, MBA, FACHE,

CHPCA, has established Chapters Health as a premier

community-based healthcare organization.

Andrew is reinventing the future of community-based

health care. Under his strategic leadership, with the

combined innovation and creative disruption, Chapters

Health has dynamically shifted its position as the nation’s

largest, not-for-profit, end-of-life care organization into that

of the leading community-based population health

organization.

“ Our mission has always

been a holistic,

interdisciplinary approach

to delivering the highest

quality, lowest cost care in

the ideal setting for

patients and families.

The following interview exhibits the details about the

journey of Chapters Health and how the company turned

the challenges due to COVID-19 into prominent

opportunities.

Please brief our audience about Chapters Health, its

values, and the key aspects of its stronghold within the

home care services industry.

Chapters Health has redefined its position as the nation’s

largest, not-for-profit, end-of-life care organization into that

of the leading community-based population health

organization touching lives throughout Florida.

Tell us more about the services that make your company

stand out from the competition?

Chapters Health has been using a matrixed approach to

incorporate at-home health, primary care, advanced illness

management, social determinants of health and

telemedicine. We have been able to move our chronic

illness care further upstream delivering the low-cost, highquality

experience that has been the provenance of hospice

to our patients, families and communities.

What is your opinion on the impact of the current

pandemic on the global healthcare sector, and how has

Chapters Health fared during the pandemic and

subsequent lockdowns?

Chapters Health has, like many organizations, faced its

share of adversity during the past 12 months. What has set

us apart though was the commitment to seeing the

pandemic and its associated lockdowns as a source of

opportunity and reinvention.

The ability to dynamically respond by employing workfrom-home

solutions, embracing new technologies,

reinvesting in our workforce, and company culture, and

living out our mission on full public display has in many

ways become a 2.0 for us.

Many companies struggle to find a way to update their

infrastructure and operations thoroughly and effectively. We

were determined not to let the challenge of overcoming this

difficult set of hurdles go to waste.


“ We were

determined not

to let the

challenge of

overcoming

these difficult

set of hurdles

go to waste.


What is your opinion on the

necessity for healthcare service

providers to align their offerings

with newer technological

developments, especially when it

comes to catering to the changing

patient preferences and needs?

There is increasing adoption of

advanced technological solutions

underway by healthcare providers.

Team members, as well as patients and

families, expect their providers to offer

them the latest in-service offerings.

When that is coupled with operational,

logistical and fiscal headwinds, which

are ever-present, a service provider

must adapt and, in this case, adopt.

In your opinion, what could be the

future of the home care services

sector post the pandemic? And how

are you strategizing your company’s

operations for that future?

Our mission has always been a holistic,

interdisciplinary approach to delivering

the highest quality, lowest cost care in

the ideal setting for patients and

families. It is easy to see why we are a

progressive leader in delivering

innovative risk-bearing programming,

hospice, palliative medicine, home

health, durable medical equipment and

pharmacy services designed to improve

the lives of affected individuals by

advancing age and illness.

one that is experiential. A keen eye

toward how your value proposition and

product delivery reflects this maturation

is going to be key.

How do you envision scaling your

company’s operations in 2021?

Offering a full continuum of care is the

key to success. Coupling vertical and

horizontal expansions to offer that

continuum more completely and across

a greater geographic footprint is very

much the next evolution for Chapters

Health.“A keen eye toward

how your value

proposition and

product delivery

reflects this

maturation

is going

to be

key.

As an established leader, what would

be your advice to the budding

entrepreneurs and enthusiasts

aspiring to venture into the home

care services sector?

My advice can be categorized into two

main points. First, your value

proposition. It is important to define

who you are going to be as an

organization and why it is of use and

need.

Secondly, you need to have the

realization that healthcare is evolving

from a purely transactional business to




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Making At-Home Healthcare Widely Accessible

The COVID-19 pandemic has

surely changed the world we

used to live in. While

technology has been a part of our lives,

the ongoing pandemic has accelerated

towards the digital era with more

people having to accept the paradigm

shift in most asoects of daily life.

Similar to working from home,

at-home services have become a new

normal.

At-home services have sprawled across

essentials, medicines, home

maintenance, and more due to the

pandemic. However, people still have

to visit hospitals for basic healthcare

services, especially when the risk of

getting infected is high. What if you

could get healthcare services at home?

CallHealth is one such platform that

has brought technology and healthcare

services together to provide everything

about healthcare at home from

medicines and medical supplies to

nursing care and physiotherapy. And

under the strong leadership and

visionary strategies of Hari

Thalapalli, the Executive Director

and CEO, CallHealth is widening its

range in services and regions to

provide 'everything about healthcare' in

and outside India.

Read the following interview where

Hari shares the deatils of CallHealth's

genesis, how a series of lockdowns

affected the company's operations and

healthcare sector as a whole and his

observations as a visionary leader of

the post-pandemic era.

Please brief our audience about

CallHealth, its values, and the key

aspects of its stronghold within the

home care services industry.

CallHealth is a technology-powered

healthcare company that has built the

world's first integrated virtual-andmobility

platform to bring 'everything

about health' to the customer's

doorstep. The differentiating elements

that give CallHealth the strong

foothold in the home care services

industry are:

Geography: Being an aggregator,

CallHealth delivers the same excellent

service quality to any region (currently

in India). We have partnered with top

healthcare service providers

throughout the country, and we provide

our clients with seamless service in any

geography.

Brand: With our history of excellent

service and as the most awarded

healthcare start-up in the industry,

CallHealth brings trust to the table,

which is the most critical element in

healthcare.

Specificity: CallHealth provides

customers with specificity in their

required services. We customize

services according to the client's

requirements and provide what is

needed, saving both their time and

money.

Unified Approach: With our partners,

we deliver unified solutions to our

customers by bringing them the best of

both worlds.

Added Value: CallHealth, with its

technological prowess, leverages

digital intelligence and analytics to

provide its customers with value-added

personalized insights. Also, our

stringent partner screening process

with multiple checkpoints to

onboarding and training on various

parameters assures the delivery of

standardized yet personalized services.

By leveraging these qualities,

CallHealth has so far:

Ÿ Serviced more than 10,00,000

orders.

Ÿ Made more than 50 healthcare

services accessible via App, Call,

and Web.

Ÿ Association with 500+ healthcare

providers

Ÿ Provides 1,00,000+ healthcare

products.

Ÿ Defined more than 1,000 care

16| April 2021|www.insightscare.com


10 Most Trusted Home Care Providers 2021

Ÿ

Ÿ

pathways; and worked on more than 4,000 person-years

of platform development and on-ground testing.

Best Software Architecture in IT products winner of

ICMG Global.

Tell us more about the services that make your company

stand out from the competition.

CallHealth has produced the world's first integrated threedimensional

health platform that provides services – at the

platform, home, and at the center. It endeavors to aggregate

all stakeholders and institutions of the healthcare ecosystem

to enable timely and efficient assistance to the end customer

both virtually and physically. The platform captures and

analyses health data continues to provide excellent decision

support across prevention, wellness, cure, and care.

Our unique approach of providing services virtually

wherever possible and physically where necessary

thoroughly supports the customer's desire to receive

healthcare services at their convenience. The differentiated

services that we provide our customers with are:

Ÿ

Ÿ

Ÿ

Home Services: Doctor consultation, home sample

collection, physiotherapy, speech therapy, bedside

assistance, radiology and pathology reports delivery,

fitness, and wellness.

Platform Services: Doctor Consultation, Medical

Tourism, Family Doctor, Nutrition and Dietetics, Blood

Connect, EHR Digitization.

Centre Services: Facilitation, Hospitals, Imaging

Centres, Diagnostics Laboratories, Nursing Homes,

Medical Tourism Services, Institutional Health

Solutions, Last Honor Services.

What is your opinion on the impact of the current

pandemic on the global healthcare sector, and how has

your company fared during the pandemic and

subsequent lockdowns?

This pandemic has been debilitating in every way,

physically, commercially and for many organizations,

financially. There seems to be no permanent solution in

sight. And from our vantage point of managing this disease

and its implications, we wouldn't be too wrong in saying

that we see another 12 months or more before this wave

partially subsides. The economic and psychological impact

this will leave behind, is not easy to fathom.

While hospitals and labs, in general, have been stretched to

their seams, HealthTech companies like us have seen a

Hari Thalapalli | Executive Director and CEO

We are gearing

ourselves for expanding

the canvas of 'at-home

services' so that we can

be prepared for the

growing and wide range

of healthcare needs for

the end customers.

17|April 2021|www.insightscare.com


mixed bag overall.

For example, most of the 'at home'

services like nursing, physiotherapy,

and many other similar services have

been severely impacted as customers at

this time would like to minimize

outsiders coming into their homes.

Similarly, wellness and health check

activities incorporate and schools have

been shut down given the work from

the home decision.

However, virtual doctor consultations

and home testing services have seen a

huge uptake overall. The B2C adoption

for these services is seeing significant

traction currently.

In your opinion, what could be the

future of the home care services

sector post the pandemic? And how

are you strategizing your company's

operations for that future?

Once this wave subsides, customers are

going to be more aware of the need for

prevention and wellness rather than

cure, and that has been at the heart of

what CallHealth offers. Also, two

factors are going to significantly alter

the way they seek assistance when

needed.

Firstly, the convenience of availing

most healthcare services at home will

become a norm whether it is Dialysis

(HD or PD), Speech Therapy,

Audiometry, Sleep Apnea, Optometry

to name a few. Secondly, the

willingness and confidence to go to a

hospital will reduce given the comfort

of virtual consultations and the need to

prevent Hospital Acquired Infections

(HAI).

We are therefore building capabilities

to live up to our tagline of being

Everything about Health, in a single

platform and are aligning our offerings

to our three guiding principles for a

customer-centric healthcare solution.

Ÿ

Ÿ

Ÿ

Everything that can be done

virtually, should be done virtually.

Anything that requires a physical

touch and contact, should be

provided at the customer's doorstep

be it the home or office.

Only those that don't meet the

above two guidelines, should

require to go to a hospital or a

wellness center.

As an established leader, what would

be your advice to the budding

entrepreneurs and enthusiasts

aspiring to venture into the home

care services sector?

Most businesses strive to provide a

service to the end customer. What

businesses often miss is the ability to

provide intelligence and insightful

guidance that can help them with alerts

for timely preventive care, reducing the

Total Cost of Health (TCH), and

ensuring Care Continuum rather than

see every service as an episodic

engagement.

Startups that can help integrate these

insights and intelligence along with the

service they provide are bound to be

more successful.

How do you envision scaling your

company's operations in 2021?

As stated earlier, while we are

capitalizing on the need for testing and

doctor consultations during this period,

we are gearing ourselves for expanding

the canvas of 'at home services' (along

with established players in the

respective fields), so that we can be

prepared for the growing and wide

range of healthcare needs for the end

customers.

About the leader

Hari Thalapalli is a multi-disciplinary

leader with more than three decades of

experience in the technology and

healthcare services business. He was

instrumental in navigating Tech

Mahindra through the 2009 crisis and

won the Chief People Officer of the

Year Award from Bloomberg in 2010.

As the Chief Marketing Officer, Hari

provided leadership to critical business

process areas and steered Tech

Mahindra's brand positioning.

After joining as CEO in 2015, Hari is

advancing to make CallHealth a gamechanging

player in the healthcare

industry. Envisioning healthcare from

the customer's point of view, he has

reversed the traditional healthcare

delivery approach by offering an

entirely integrated range of

personalized healthcare services

satisfying the different life stages of a

customer. He aspires to deliver

'Everything about Health' at the

customers' doorstep, both in and

outside India.

18| April 2021|www.insightscare.com



Evolution and Integration of the

REVENUE CYCLE

MANAGEMENT (RCM)

System

20| April 2021|www.insightscare.com


#TimelessTech

Revenue Cycle Management or

the RCM is an automation

system that has integrated its

way into the healthcare industry. It is a

financial process that utilises medical

billing software. It is used my

healthcare facilities to track the entire

patient cycle from the registration to

the scheduling of appointments to the

final balance payment and bill

generation.

The RCM is a system that takes the

clinical side of healthcare and

introduces it and combines it with the

business side of healthcare. This means

that it takes the administrative data

such as the patient’s name, insurance

provider along with other personal and

necessary information and merges it

with their treatment and healthcare

data.

The Revenue healthcare cycle has been

a late adopter to different types of

technology through the years as

compared to the rate at which

technology has been growing and

integrating.

The evolution of RCM is quite

interesting when you come to think of

it, making it much easier now for the

healthcare facilities. It started on paper

and now is completely automated.

In the earlier days, most of the work

done at healthcare facilities would be

manual and much more extensive.

Insurance letters would be written on

paper and then manually the details

would have to be transferred on to

related documents. Account managers

would initially way in the “fire room”

for their huge stack of “green bar” to

be printed out with their details.

The medical billing systems would be

completely separate and so were the

patients accounting systems

completely separate from the EHR

(Electonic Health Records) or

whichever electronic medical system

was available and being used.

The account management and

assignment would be done manually as

well which would generally be on

paper which would consist of

information received over the

telephone or emails. With this, in order

to reach those accounts, a huge load of

collectors would be required. Not to

mention mass billing and rebilling

which would also be required to be

done manually.

In the earlier times before the

integration and automation of the

RCM, even staffing jobs would be

more cumbersome and hectic as

everything would require to be done

manually.

Staff work like data entry,

correspondence work, printing and

sorting of batches of claims to even the

billing and collecting, with the addedon

requirement of manually done

denial specialists, all required manual

labour and resources.

However, through time and the

evolution of technology amongst other

parts and aspects of the world, the

RCM system evolved too.

The system started integrating fulltime

workflow tools like “bolt-on” and

EHR’s started becoming more

integrated with some of the patient

accounting features and functions. The

system saw the introduction of DDE

(Direct Data Entry) and electronic

claims filing for Medicare.

Other tools like ‘Clearinghouses’ and

‘Claim Scrubbers’ were also being

used to aid with project management.

Work queues and rule-based

assignments of accounts were

introduced whereas earlier, it wasn’t

possible to enter notes in the system or

even track the status of the account.

However, slowly it became possible to

start tracking and targeting accounts

with specific issues.

Just the introduction and initial stages

of the automation of the RCM saw

more project management tools that

were new to the concept of EHR and

involved at least some amount of

outsourcing.

Now, we live in a world where

technology has advanced so far and

what it means for the healthcare

industry is that it has a fully integrated

EHR system. The fully automated and

integrated EHR is equipped with

features for all areas of the patient life

cycle; from scheduling to reporting to

more sophisticated rule-based queue

assignments.

In addition to the fully automated and

integrated base EHR, far more

sophisticated tools and applications

pertaining to project and program

management amongst others.

RCM has evolved to such an extent

that we now have specific analysts

assigned to the management system.

The entire system builds and grows

with automation rules and even

maintenance.

There is the option of specific taskbased

automation being deployed and

now complete outsourcing is included

within the RCM.

On a conclusive note, even though

RCM is now completely integrated and

automated, and we have been trying to

reduce cost to collect and the amount

of staff required to operate, we haven’t

yet evolved completely to reach that

point where we can be completely

reliant on automated RCM.

Through the years, we have just been

evolving the roles within the staffing of

the Revenue Cycle Management

System. We have been moving the staff

to more modernised, technologically

literate areas. No doubt, the RCM

system has definitely made an impact

and made things so much easier and

organised for the healthcare facilities

and systems through the years,

especially in the times of the present

coronavirus pandemic, the requirement

of staff is still there.

We are not completely reliant on the

automated aspect of the RCM even

though it has made life easier.

- Arran Calvert

21|April 2021|www.insightscare.com


Healthcare Matters

How to Select

Nurse or HOME CARER

for your

Elderly Parents?

It is always a challenge watching parents' depreciating

health as they age, especially if one is not around to

check on them continuously. This is often the case with

NRIs who live abroad and have elderly parents back home

in India.

The distance gets in the way of care-giving, due to which

they opt for home care professionals such as nurses and

care attendants. However, hiring a caregiver for the first

time could be a tricky task, and this is why we at

ParentCare wanted to guide you through all the elements of

it:

Ÿ

Ÿ

Medical/nursing care:

If the elderly are sick and have to undergo a medical

procedure (that can be done at home), then it is ideal to

choose medical care. In India, such procedures are

conducted by home care nurses.

Full-hospitalization care:

This includes everything from requiring a proper

hospital bed and nursing service. If the elderly require

oxygen, medications, and constant supervision, then it is

best to choose full-hospitalisation care at home.

Ÿ

Ÿ

Ÿ

Ÿ

Ÿ

What homecare includes

The difference between a care attendant and a nurse

Nursing qualifications (ANM, GNM, or Bsc)

Things to consider before hiring homecare service

How agencies in India verify nurses

What does homecare include?

In India, people usually try to choose a caregiver who is

known to them or is referred by a friend because of the

trust-factor associated with this process. These are mostly

not professional caregivers and don't have any formal

qualification.

Some of the major categories of home care as mentioned

below:

Ÿ Palliative care:

If the elderly patient is bed-ridden or is living with a

serious illness that requires support and immense care,

then palliative care is chosen. It is ideal for those who

do not necessarily need continuous medical attention

but require constant support. Palliative care is generally

catered to by a care attendant

How to choose between a care attendant and a nurse?

As mentioned above, there are two different kinds of

caregivers, nurses, and home care attendants, based on the

services required. Here is the difference between the two

kinds of caregivers in detail to help NRIs make an informed

choice.

Ÿ

Care Attendant

Home care attendants are trained in non-medical patientcare.

While most of them do not have any professional

degrees in care-giving, some of them undergo HHA

training. The certificates are not mandatory.

Some of the services they attend to are as follows:

Ÿ

Ÿ

Ÿ

Ÿ

Ÿ

Feeding the elderly parents on time

Administering medicines

Cleaning the elderly and changing the diapers

Maintaining a safe environment

Offering personal care including grooming, spongebathing,

and brushing the teeth

22| April 2021|www.insightscare.com


Ÿ

Ÿ

Ÿ

Assisting in walking

Feeding through the tube

Nurse

Nurses are skilled in every service that a care

attendant can provide. The only difference is

that nurses have an added set of medical

knowledge. Since they are professionally

trained, it is costlier to hire a nurse than an

attendant.

Some of the prominent services nurses provide

are as follows:

Ÿ

Ÿ

Ÿ

Ÿ

Ÿ

Dressing the wounds

Administering intravenous medication

Monitoring the health

Creating a diet plan

Inserting Ryles tube and feeding

When it comes to qualifications, nurses may

have either done an ANM course, GNM, or B.

Sc. Nursing.

Ÿ

Ÿ

Ÿ

Auxiliary Nursing Midwifery (ANM):

ANM is approximately an 18-month course

and teaches how to offer timely medication to

patients. ANM nurses have the basic

knowledge of nursing and know how to

maintain health records as well.

General Nursing Midwifery (GNM):

This degree is more than 2 years long with a

compulsory internship of 6 months. GNM

comes under the paramedics' section and

teaches students how to perform clinical

tasks.

B.Sc. Nursing:

This is a 4-year course and the most reputed

amongst all three. B.Sc. nurses have the

skillset to assist doctors and they know how

to brief patients. They can confront a plethora

of emergencies that require medical attention

and are ideal for those parents who are

suffering from major health issues. But since

they offer professional medical care and cater

to severely ill parents, they are the most

expensive to hire.

23| April 2021|www.insightscare.com


Things to consider before hiring home service

After gauging whether to choose a care attendant or a nurse

(as well as the type of nurse), the next step involves

knowing how to hire them. Given below are a few

questions that NRIs must ask the care-giver before hiring

them.

Ÿ

Ÿ

Ÿ

Ÿ

Ÿ

Ÿ

Ÿ

Ÿ

Ÿ

Ÿ

Ÿ

Ÿ

Ÿ

Ÿ

Ÿ

What are the services they offer? Do they match with

the ones required by parents?

Are they capable enough to lift the parent?

Can they operate the medical equipment required by

parents?

How many hours will they work or be available for?

How will the payments be made?

What is the notice period?

Do they adhere to the list of unacceptable behaviour that

should be avoided near parents (such as smoking)?

Do they have a criminal background?

Do they have expertise in the specific field that the

parents need monitoring for (for example Alzheimer)?

How many years have they been offering home care

services?

Do they have an established track record? Can they

provide references?

Do they have their course completion certificate (in the

case of nurses)?

Can they communicate seamlessly with parents? Do

they have the right temperament for the job?

Are the procured documents authentic?

Have they taken a COVID-19 test?

If care attendants or nurses are chosen through home care

vendors, then here are the set of questions that need to be

asked (in addition to the ones mentioned above).

Ÿ

Ÿ

Ÿ

How often should the payments be made?

In case of a 24x7 care requirement, will only one

caregiver be assigned or two be allotted with a 12-hour

shift routine?

Will a substitute be sent if the assigned caregiver is

sick? In case of emergencies, what is the procedure

followed by the agency?

Verification process followed by the home care

companies in India

Home care service vendors are ideally supposed to verify

the caregivers by cross-checking their KYC documents

including Aadhar card, PAN card, and utility bills (for

physical address proof). Some vendors will also perform

the criminal check and background check either through a

police clearance certificate or by authentic references. At

least 2 references are asked for by the vendor before hiring

a caregiver. Any courses and training taken by the

caregivers are also considered.

However, the home care market in India is quite

unorganized with no standard processes. The end result is a

laidback attitude with no proper selection process, missing

documents, incomplete verification process and transactions

in cash.

How does ParentCare stand out amongst other

homecare companies?

ParentCare works with its home care partners to create a

specific NRI focused hiring process. We always keep in

mind that the parents could be living alone in India. A

complete profile of the caregiver is created, highlighting

gaps (if any) to present a full picture of the family as

opposed to the basic qualification profile provided by most

agencies. We assess if the available professionals are

suitable for the given task, and only one or two shortlisted

caregivers are introduced to the family thereby saving the

family time and efforts of going through a number of

profiles.

The next step includes the family speaking to the caregiver

to ensure that the caregiver fits all their bills. Once selected,

the caregiver's details are verified including criminal

background, if not already done by the partner network.

This ensures that a qualified, and a verified caregiver for the

family with continuous local support from ParentCare and

the partner network.

In addition, ParentCare accepts credit card payments [bank

transfer as well] and provides hassle-free payment options.

This is a huge relief to the NRIs.

Conclusion

In a nutshell, the process of choosing home care starts with

an assessment of your parents' requirements. This is to help

you understand whether they need a nurse or a care

attendant. Then you should interview the caregiver

thoroughly and ask all the necessary questions to see how

apt they are for the parents. The key things to check are:

qualifications, a good background or track record, and the

right attitude.

24| April 2021|www.insightscare.com


About the Author

Bharat Vasandani is the

Founder & CEO at ParentCare,

a platform for Non-Resident

Indians who want to support their

parents back in the country of

origin. As an Indian living in

London, Bharat knows how hard it

is to find the right solution when

your family needs medical

services or some help around the

house.

ParentCare gives NRI children a

chance to book doctors, lab tests,

home carers and errands

smoothly, no matter the distance.

Their team also manages the

delivery of services on the ground,

checking nursing qualifications,

Covid-19 tests, and the family's

feedback on the provided service.

In his career, Bharat has proven to

be a successful founder and team

lead. His previous experience

includes rebuilding the Asian

business unit of 'Omnimedia

Publications Group' as Operations

and Strategy Lead.

Bharat Vasandani

Founder & CEO

Bharat was also a core team

member of TresVista Financial

Services, a global financial

services company. Launching this

from a hotel room with a team of

6, they reached a team size of 45

in 2.5 years.

25| April 2021|www.insightscare.com


Nursing & Home Care

Making Quality Home Care Widely Accessible

rowing old is difficult,

Gespecially for the elders who

live alone or don’t have

access to cordial senior home care.

Having spent a childhood with his

grandmother learning lessons of life

and creating fond memories together,

Michael Lu, Founder of CareHop

Nursing & Home Care, was inspired

to help elders age gracefully.

“Through my grandmother, I wanted to

create a business model and build a

care team that not only supports

seniors to age safely but also provides

them with that joy along the way,”

shares Michael.

Taking forward this vision CareHop,

since its inception in 2012, has been

making things a little easier for elders,

as well as for the families and

caregivers.

Read the following interview where

Michael shares how CareHop has been

making difference in its clients’ lives

and how during the pandemic the

company has managed to provide

robust home care.

Making a difference with care and

affection

CareHop has established itself in the

home care space by providing more

than quality in-home elder care. The

caregivers at CareHop go beyond

aiding the elders with their health care

issues. They add joy and fulfillment

into clients’ lives by empowering them

to enjoy their favorite things to do.

“We look after our caregivers so that

they look after our clients like their

own parents,” Michael says.

Appreciating the efforts of caregivers

at CareHop

Michael further

adds, “Our

caregivers, whom

we call Care

Bunnies, are

there to make our

clients happy by

bringing support

and sunshine to

our client every

day. It’s what we

do best.”

Robust home

care during the

pandemic

The ongoing

COVID-19

pandemic has put

a huge burden on

the healthcare

sector across the

world. While

staying healthy

and taking

precautions have

been crucial,

visiting hospitals and clinics to do so

became less safe for the elderly due to

the high risk of infection.

The recent poll conducted by Home

Care Ontario indicated that 91% of

Ontario seniors hope to stay at home as

long as possible, and 95% believe that

being home with the support of home

26| April 2021|www.insightscare.com


10 Most Trusted Home Care Providers 2021

Michael Lu, Founder

care is the safest environment for them

during a pandemic.

Michael shares his experience through

CareHop during the pandemic. “The

experience CareHop during the

pandemic aligns with this trend,” he

says, “We’ve also seen significant

business growth since the pandemic

started.”

Focusing on quality in-home care

Home care is a cost-effective way to

alleviate pressure on acute and longterm

care settings while supporting

seniors and their families. Data from

Home Care Ontario shows the average

cost of one week of care for seniors in

hospitals is 20 times more expensive

than the same services provided

through home care.

As Dr. Samir Singha, Director of

Geriatrics Sinai Health System and

University Health Network has said,

“A shift to home care

would save taxpayer

money from being wasted

building unnecessary

beds, not to mention set

us up for success in the

event of an infectious

outbreak.”

Realizing the critical

need for home care,

CareHop under Michael’s

leadership has been

focusing on increasing its

care delivery capacity

while maintaining a high level of

quality. Michael further explains the

company’s mission while moving

forward. “We are in a people business.

Therefore, our focus will continue to be

on our work in culture and people,” he

says, “We focus on attracting and

retaining the best talent. The business

tends to follow after that.”

Advice for the aspirants

Before concluding the interview,

Michael shared wise words for the

aspiring entrepreneurs wishing to enter

the home care space.

“You’ve got to love what you do and

feel motivated by the notion of looking

after other people, like someone else’s

parents,” he says, “The caveat is that

you won’t get any credit in return and,

like most other new businesses, you

may not make any money or, even

worse, fail miserably.”

Michael further encourages aspiring

home care providers by saying, “If you

still feel a strong desire to venture into

the homecare services sector, I

encourage you to dive in and make a

splash.”

27| April 2021|www.insightscare.com


Problems&Solutions

28| April 2021|www.insightscare.com


Working Remotely

and the Challenges

that come with it.

Working from home or from any part of

the country or the world you live in does

definitely have a ring to it. I mean, what

could possibly go wrong right? You have your

freedom to be wherever you want to be and no

constant micromanaging by your bosses, as long as

you get the job done.

Working from the comfort of your own location of

choice definitely has its perks; for example, you don’t

have to stress about travelling to your office on a

daily basis, no feeling cramped up in a very

monotonous office setting.

However, working remotely, while having its good

sides definitely has its own downsides as well. Some

of those challenges that professionals along with their

organisations face from working remotely are:

Loneliness and Isolation

While some people prefer working remotely because

of having the option of not being distracted by fellow

employees and because they prefer being on their

own, to some the loneliness may seep in eventually.

This is one of the drawbacks, that even though you

may be working from wherever you want and

29| April 2021|www.insightscare.com


whenever you want, working remotely

means working alone which eventually

leads to you feeling isolated.

At least at the office, there is the option

of having conversations with fellow

employees during a much-needed

break. It is important to maintain a

balanced routine in order to keep the

monotony and the loneliness at bay.

Procrastination leading to low

productivity.

Some people who work remotely, find

that it is more productive. This requires

you to be very disciplined and

professional. However, others who get

used to waking up in the morning and

sitting down in either the comfort of

their homes or working from their

preferred spots outside, get too used to

the idea of doing things their own way.

Without constant micromanaging and

people looking over your shoulder you

tend to get a little lazier.

Laziness leads to procrastination in the

sense, “Oh I'll watch this last episode

and get to work after!” Similarly,

having the option of mostly deciding

your own schedule, may lead to low

productivity as you get too comfortable

making your own routine.

Communication and connectivity

issues

Communication is a major part and

process of any organisation. Working

remotely may cause some

communications gaps between you and

your team. The only source of

communication is through your device,

whether through video calls, normal

calls, emails, or texts.

If communication isn’t done properly,

it may cause quite a few issues like

misunderstandings, feeling left out, and

not being a part of the team discussions

with respect to important decisions.

Along the same lines, if your internet

connectivity is bad, it becomes your

responsibility to take care of it, you

can’t just call the ‘IT guy’. Internet and

connectivity issues along with certain

technological issues of your working

device may prove to be an issue when

it comes to working remotely.

Unplugging from Work

If you are working from an office, you

have a very particular timing. Work

finishes when it is time for everyone to

‘go home’. However, for remote

professionals, if you are working from

home already, it is difficult to just

unplug yourself from the day's work

without finishing your tasks.

Now, as mentioned above, even though

some people may find it difficult to

concentrate and get the job done while

working remotely, some people find it

difficult to know when to call it a day.

This leads to stress and less leisure

time which is absolutely necessary for

a balanced daily routine.

Difficulty prioritizing work.

Working remotely, definitely seems

like a good idea considering the option

of your flexible working schedule and

not having anyone overlooking you all

the time. However, this may also cause

to be an issue for some remote

professionals in the case that they are

not great at time management.

While working remotely, you do not

particularly have someone hovering

above you with regards to getting your

work done according to schedule. You

make your own schedule, and neither

is there anyone to help you with time

management. So, while you have the

option of working anytime at any

place, the work to life balance gets

disrupted. You start doing household

chores or personal chores during the

time you are supposed to be working

and by the by, when it comes to the end

of the day you barely have any work to

show for it.

Conclusion

While working from home does have

its pros, it at the same time has its

cons. However, these challenges that

are faced by professionals who work

remotely can easily be combatted and

fixed if they put their mind to it.

So, don’t be disheartened by the idea

of working remotely according to your

comfort, having these downsides. If

you feel that working remotely is what

you want to do then you should go for

it, keeping in mind that

professionalism, discipline, problem

solving skills and good time

management skills are necessary in

order to maintain a decent work to life

balance.

- Arran Calvert

30| April 2021|www.insightscare.com



Bringing Quality and Affectionate Care to your Home

Businesses usually sell products

or services. However, there

are few who sell outcomes.

Griswold Home Care is among such

names whose mission has been to

provide value-based care.

Griswold Home Care was founded in

1982 by late Dr. Jean Griswold to

fulfill the healthcare assistance of

elderly citizens aiding them to continue

living at home. And today, under the

leadership of CEO Michael Slupecki,

the organization has established itself

across the country, catering to the

wider population with their quality

home care services.

Read the following interview where

Michael shares the genesis of Griswold

Home Care, how a unique approach of

caregiver to a client has garnered

success, and his views on how

technology has the power to disrupt the

home care sector.

Please brief our audience about

Griswold Home Care, its values, and

the key aspects of its stronghold

within the home care services

industry.

Griswold Home Care is a non-medical

home care franchise with 168 locations

across the country. As the first nonmedical

home care franchise in the

United States, Griswold Home Care is

backed by nearly 40 years of

experience providing quality home

care to the aging population, disabled

adults, and others recovering from

surgery or illness.

While we operate in a growing

industry with many respected

competitors, we are different. We call

the characteristics that make us unique

our 'Griswoldness'. Those

characteristics come directly from our

founder, Dr. Jean Griswold. The

company was founded in 1982 by Jean,

a senior care professional who suffered

from Multiple Sclerosis. She

recognized first-hand that the elderly

often lacked the assistance they needed

to remain living independently at

home.

She decided to fill this void, starting

the company in her dining room, and

eventually franchising the concept.

Over the years, Jean built a proven

business model and expanded into 29

states across the country. Jean passed

away in 2017 at the age of 86. Her

leadership, tireless work ethic,

compassion, and entrepreneurial spirit

inspire the entire Griswold family, and

despite her passing, her values live on

in Griswold Home Care today.

Tell us more about the services that

make your company stand out from

the competition.

Everyone sells services, but we sell

outcomes. Our approach is more about

understanding what the individual

recipient needs, the family's goals, and

the essence of the client's personality.

We determine what the best version of

the client's day looks like, and we find

a way to recreate that experience every

single day. By understanding the

client's unique circumstances, we can

then match them with the ideal

caregiver.

For example, if a client is experiencing

depression, we will pair them with a

more outgoing caregiver. If they are

anxious, we'll bring in someone with a

calming personality. If we have a client

with functionality issues, we make sure

caregivers are prepared to assist them

in any way necessary. This approach,

which is centered around the outcome

of our services, sets us apart in the

industry.

With dementia increasing in the aging

population, it is important to provide

32| April 2021|www.insightscare.com


10 Most Trusted Home Care Providers 2021

trusted resources for our clients to help navigate this

challenging condition. At Griswold, we have a special

assessment tool to measure and evaluate the client's

cognitive function.

Once the results are processed, we send them to the client

and/or their family with the recommendation to send along

to the client's physician for further testing and treatment as

needed. We have access to materials and activities designed

to slow the progress of dementia, and we ensure our

assigned caregivers are trained in handling a client with this

condition.

Brief us about your journey in the healthcare industry.

Originally from Ohio, my professional career started as a

CPA with KPMG. From there, I spent 9 years in financial

and accounting positions within the staffing industry. In

2004, I entered the healthcare industry when I joined

national home healthcare, healthcare staffing, and home

hospice franchise company.

As an operationally focused finance executive, I have had a

front-row seat in the evolution of skilled home health and

hospice. As my career progressed, I became the CFO and

eventually the COO while the company expanded

internationally. Perspectives were gained on operational

similarities and differences in-home and community-based

care across the US, United Kingdom, Ireland, and Australia.

What is your opinion on the impact of the current

pandemic on the global healthcare sector, and how has

your company fared during the pandemic and

subsequent lockdowns?

It has been a very challenging year for everyone. Our hearts

go out to those who have been impacted personally. We also

want to thank those in the healthcare sector who have been

on the front line. Second to those who lost their lives to this

virus were our parents and grandparents, many of them

dealing with cognitive challenges as they have aged. These

cognition issues were made far worse because of social

isolation when facilities went into lockdown.

Michael Slupecki | CEO

Our approach is more

about understanding

what the individual

recipient needs, the

family's goals, and the

essence of the client's

personality.

At the same time, we try to see the positive side, the

healthcare sector is emerging from this crisis more

33| April 2021|www.insightscare.com


efficiently. Before the pandemic, the

healthcare industry was adopting

technology at a snail's pace. And by

technology, I mean everything. How

many of us were still filling out paper

at a doctor's office? Telehealth via

virtual doctor visits was rare.

Healthcare, in general, has jumped

forward several years, if not a decade.

When you look at-home care and home

health care, since 2004 when I joined

the care industry, we have been

predicting the future of healthcare to be

in the home. I never thought the future

was going to get here the current

pandemic has brought the future into

reality.

In your opinion, what could be the

future of the home care services

sector post the pandemic? And how

are you strategizing your company's

operations for that future?

Like everything, we must up our game.

Our founder Dr. Jean Griswold started

this business in 1982 at her kitchen

table, simply providing caregivers to

those in need of care. I am afraid to say

that the industry hasn't changed much

over the last 39 years. While some

providers have sophisticated

scheduling software and a website

most are still just providing a caregiver

to those in need of care. It is a

fragmented 'mom and pop' industry.

This creates a tremendous opportunity

for home care providers who can

demonstrate, with data, how we can

keep people safe and help avoid more

costly services. Seniors represent the

largest share of the healthcare industry

expense. As the healthcare industry

shifts reimbursement away from fee

for service to value-based care, no

other providers in the healthcare

ecosystem spend as much time with

seniors as we do.

We can improve the safety of the home

environment, provide medication

reminders, ensure nutritious meals,

prevent, or slow the rate of cognitive

decline by social engagement, and

more. These non-medical interventions

will reduce the necessity for medical

interventions, and every provider on a

value-based care reimbursement

methodology will want to partner with

providers who help keep their patients

safe in their homes.

As an established leader, what would

be your advice to the budding

entrepreneurs and enthusiasts

aspiring to venture into the home

care services sector?

Do it for the right reason, to help

people. Sure, everyone knows the

demographics will create opportunity.

That opportunity will attract many

entrepreneurs to this industry with

various motives. Successful

entrepreneurs will be those who focus

on delivering the best customer

experience, not focused on the bottom

line.

Investment in a business is not just

financial. Along with money, one

invests their time and energy. The

returns on that investment also come in

multiple forms. The financial return is

one aspect. Another is the feeling one

receives by helping people. I have

worked with hundreds of

family-owned franchise businesses.

Some spanning three generations and

over 50 years. While others where an

entrepreneur, even though experiencing

financial success, sold the business

after only three years. The difference

was the value the respective franchise

placed in the emotional returns.

How do you envision scaling your

company's operations in 2021?

The answer is deeper penetration in our

existing markets while expanding our

geographic presence through awarding

franchises to new partners. Our goal is

to award 15 franchises in 2021. We

also want to demonstrate success in the

geographies we service with

company-owned locations. Our goal is

to grow our company-owned locations

by 12% in 2021.

In our company-owned locations, we

can try different things, overcome

failure, and share what works with the

franchise locations. At the same time,

as our franchises try different things,

we must capture and replicate their

successes as well.

34| April 2021|www.insightscare.com



Widening the Reach of Quality and Cordial Care

Quality healthcare is a product of

teamwork. The world has been

experiencing this during the

ongoing COVID-19 pandemic. From

hospitals, clinics, NGOs, and home

care services working diligently to aid

patients at a local level to countries

exporting medicines and COVID-19

vaccines to other countries, everyone

has been doing their bits to fight the

current crisis together.

Along with healthcare personnel's

extraordinary efforts to major

loopholes in the healthcare sector, the

ongoing pandemic has also highlighted

the importance of in-home quality care,

especially for seniors. Preferred

Home Care based in Brooklyn, New

York has been diligently working in the

healthcare field to provide quality and

cordial care to seniors at their homes or

communities they love. And Berry

Weiss, Founder, and CEO of

Preferred Home Care, highlights the

key factor of success as teamwork.

In the following interview with

Insights Care, Berry talks about what

inspired him to enter the home care

sector, what challenges the team faced,

and how the company survived the

pandemic and to now working on

extending its services to a wider

population.

Below are the highlights of the

interview.

Brief our audience about Preferred

Home Care, its values, and the key

aspects of its stronghold within the

home care services industry.

I founded Preferred Home Care back in

2007 with just 12 employees and the

mission to provide caring and

compassionate services to the people in

our community in the comfort of their

homes. We have since grown into one

of the largest licensed home care

agencies in the state, servicing over

7,000 patients and employing

approximately 11,000 field and

administrative staff in 14 counties

throughout New York.

The company's growth has been built

on outstanding customer service and

our unwavering commitment to

providing reliable, compassionate, and

quality care. I believe that quality

healthcare is the product of exceptional

teams. To that end, we not only seek

out and hire the best, but we also

strongly support and encourage

professional development by providing

outstanding advancement opportunities

for our employees.

When you join Preferred, you're truly

joining a family, and I'm proud that our

vibrant company culture and sense of

family have only grown stronger as we

continue to expand. Nurturing these

values has been a huge key to our

success. "Teamwork makes the dream

work!"

Tell us more about the services that

make Preferred Home Care stand out

from the competition?

At Preferred, our passion and

dedication to helping our patients to

find highly skilled and compassionate

aides who integrate seamlessly with

their unique family dynamics and

schedule have always been a key factor

that makes us stand out from our peers.

We believe finding that perfect fit is

crucial to the quality of care. It's all

about making the right match. Many of

our aides are graduates of our training

school, which is accredited by the New

York State Department of Health, and

from which we've proudly trained and

certified over 7,000 home health aides

to date.

Brief us about your journey in the

healthcare industry.

My journey started almost 20 years ago

when I started working at a rehab

facility in Brooklyn. After working in

the home care industry for a while, in

2007 my wife Raizy and I started

Preferred Home Care of New York.

We opened our doors in 2007 with 12

support staff (many of whom are still

36| April 2021|www.insightscare.com


10 Most Trusted Home Care Providers 2021

with us) and a vision of how home care should be delivered

to seniors in our state. A good part of our success can be

attributed to hiring experienced professional employees

who were able to help move the company along.

Being able to take risks and think outside the box has

enabled Preferred to stand apart. We provide health care

paraprofessionals to approximately 800 students through a

contract that we have with the NYC DOE. A few years ago,

we established Preferred Gold to provide private pay

concierge home care services in the counties that we are

licensed to offer.

What is your opinion on the impact of the current

pandemic on the global healthcare sector, and how has

your company fared during the pandemic and

subsequent lockdowns?

When I think about the impact of COVID-19 on the

healthcare sector, the word 'innovation' holds deep

significance. While the global pandemic has placed

unprecedented strains on our healthcare systems, the

industry has responded with resilience, and with a surge of

inspiring innovations that are key to building a stronger,

healthier, and brighter future whether they be products,

services, processes, or business and delivery models.

Leaders in our field have shown incredible innovation in the

ways they have mobilized teams to action and generated

new systems for them to acquire crucial skills and tools

amidst a global crisis. In a time when employees are facing

unprecedented personal challenges, there has been an

enormous and successful focus on finding new ways to

support, empower, and inspire our workforce.

I have also been incredibly moved by the coalitions I've

seen emerge in this time of common crisis. From the

alliances formed to develop therapeutics to manage

COVID-19, to academic institutions aligning to share

clinical trial protocols crucial to improving their speed and

accuracy, traditional competitors in our industry have

become collaborators in the spirit of a shared goal.

At home with Preferred, the pandemic has truly challenged

us to adapt and has tested our resilience to defend our

dream. I have been deeply inspired by the innovation and

creativity of our incredible employees, which has allowed

us to pivot and thrive in this year of immense challenges.

We have refined and strengthened our internal support

systems, ensuring our caregivers have been well-equipped

to give every client outstanding service. Together we've

made sure that our patients, the demographic most at-risk

Berry Weiss | Founder, and CEO

Our mission to

provide the

absolute best

quality care to every

one of our patients,

continues to serve

as our guiding light.

37| April 2021|www.insightscare.com


during this pandemic, can continue to

live in the homes and communities

they love.

We've also been lucky to have had the

resources to distribute countless PPE

supplies, and even shared our time and

resources to support local hospitals,

facilities, and workers on the front

lines in the time they have needed it

most.

I look back on this past year with a

deep sense of gratitude for our ability

to hold steadfast to our collective

commitment to caring for others and

I'm blown away at the innovation and

collaborative spirit that have made it

possible. The dedication to our mission

has never been clearer and stronger.

In your opinion, what could be the

future of the home care services

sector post the pandemic? And how

are you strategizing your company's

operations for that future?

During Covid-19, we have learned that

patients expect more remote care than

ever, and as the pandemic continues to

disrupt health care delivery as we

know it, the inclination for home-based

care options will continue to increase.

Covid-19 has only underscored the

benefits of home-based health care

delivery and how it can continue to

positively impact our communities.

In terms of our strategy and adapting to

changing times, our mission to provide

the absolute best quality care to every

one of our patients continues to serve

as our guiding light while we

steadfastly invest in expanding and

supporting our strong operational base

of caring and compassionate

individuals who are dedicated to

delivering our mission. At the end of

the day, it will always be about the

exceptional, compassionate care and

the tremendous customer service

experience we can provide. One patient

at a time.

As an established leader, what would

be your advice to the budding

entrepreneurs and enthusiasts

aspiring to venture into the home

care services sector?

Networking is key! Establishing strong

relationships and building trust with

other healthcare agencies, hospitals,

healthcare professionals, and above all

patients in your community is going to

be vital to your success.

How do you envision scaling your

company's operations in 2021?

In addition to meeting the growing

demand for services in our

communities by continuing to provide

the gold standard of care, I am always

looking for ways to expand our range

of services so that we may serve an

even wider population. Since the

beginning of 2021, we've augmented

our list of services to include

skilled/private duty nursing and ABA

therapy, with even more in store for the

coming months.

38| April 2021|www.insightscare.com





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