Why RE/MAX State Line Book

STATE LINE
Timeless Quality.
Progressive Results.

“Enthusiastically delivering unexpected service and
support for the professional development and
personal needs of our agents, is our highest purpose.”
Simply said… We Care About Our Agents!”

GREG FRANKLIN
Co-Founder of RE/MAX State Line in 1983
-BSBA from Pittsburg State University
-Raised in Overland Park
-Attended Shawnee Mission West High School
My partner and I started Remax State Line with a goal of providing
Real Estate Agents with a positive and uplifting environment, a strong
support staff and the tools and technology necessary to achieve their
business goals.
I’m most proud that we have agents that have been with us over 30
years and have achieved financial independence. Not to mention
those agents who have retired successfully and are enjoying their
retirement years.
There have been many changes in the Real Estate business through
the years, but the constant has been the individual Real Estate Agent.
It’s still exciting to help young agents who are beginning their careers
and be apart of their success.

SCOTTIE BRODERICK CRS, GRI, WCR
Partner of RE/MAX State Line in 2000
Long-time Leawood resident is commited to continued
dedication that brings success. Scottie and her team
of professionals have helped more that 7,400 families
achieve their real estate goals over the past 40 years.
Scottie is very involved at RE/MAX State Line and offers
great advice. She has so many connections throughout
Kansas City and likely knows your next client.
“Always be happy... maintain a postive attitude,
live for today, and dream for tomorrow.”
4

OUR STAFF & SUPPORT TEAM
PAST REALTORS® • PAST ASSOCIATIONS • REAL WORLD EXPERIENCE
Enthusiastically delivering unexpected service and support for the
professional development and personal needs of our agents is the
highest purpose. As an inspired team of innovative professionals,
we passionately provide a dynamic, fun and first-class environment
for the success and enjoyment of all.
#WEAREREMAXSTATELINE
Greg Franklin
OWNER
Scottie Broderick
OWNER
Jacklyn Gomez
PRINCIPAL BROKER
Kris Fabrizius
DIR. OF GROWTH
Hannah McElhinney
AGENT SERVICES
Reena Stewart
MARKETING
Sue Fischer
COMPLIANCE
Philosophy
Tracy Schulze
TRANSACTION
COORDINATOR
IT’s OUR
& Over 151 Years Experience!
5

STRATEGICALLY
LOCATED
LEAWOOD
RE/MAX State Line
11251 Nall Ave
Leawood, KS 66211
6

Great location in the heart of Leawood and a world of opportunity.
RE/MAX has over 100,000 agents sharing ideas and exchanging referrals.
LEAWOOD, 112TH & NALL
State Line History
RE/MAX State Line is located in the heart of Kansas City and its many suburbs. Re/MAX
State Line is a company of 67+ agents that pride itself in providing agents the resources to
perform on the cutting edge of the Real Estate industry. RE/MAX State line has 2 owners
dedicated to the success of the office and its Sales Associates.
Founded in the fall of 1983, RE/MAX State Line is the longest lasting office in our area.
In 2013, RE/MAX State Line merged with RE/MAX First and moved to our current location
at 11251 Nall Aveune in Leawood, KS.
In 1983, Greg Franklin recruited Scottie Broderick; she later became a partner in 2000.
The office began with 8 agents in total: Scottie Broderick, Joe and Diane Schloegel, Melanie
McGraw, Que Que Ward, Marilyn Dugan, Cindy DiCianni and Doug Wasson. These loyal
agents have been with us for decades. We pride ourselves in the retention or our agents.
It’s more than just an office, it’s a home!
We believe Real Estate is a career. We strive to provide a positive, upbeat and friendly
environment that fosters maximize earnings, creating a net-worth for each and every agent,
that will allow them a comfortable retirement. We encourage mutual support between
agents and believe that sharing our knowledge and working together, as a team, increases
each of our agents productivity and earnings. The many levels of success that our agents
share, creates a non-competitive environment. This establishes a family-like atmosphere that
is unlike any other office in the Kansas City area.
RE/MAX State line offers a menu of services and training. Our experienced, award-winning,
full-time office staff is a major benefit to the success of our Associates.
7

The Sky is The
LIMIT
8

RE/MAX State Line office consistently out-performs other brokerages
by focusing on the support and tools that productive agents need.
#SELLYEAH
2020 AVERAGE COMMISSIONS
Average Realtor®
$49,700
(Based on 2020 NAR website)
RE/MAX MIDSTATES
$114,682
(Based on 2020 RE/MAX Mid-States)
RE/MAX State Line
$125,473
(Based on 2020 LW, MLS,
RE/MAX Mid-States)
Better Homes and Gardens – $114,889
Reece & Nichols – $105,433
KellerWilliams – $104,230
(Based on 2020 Trendgraphix-Heartland MLS area report)
RE/MAX STATE LINE STATS
$307,580
Average Sales Price
$125,473
Average Agent Gross
Income
14.5
Average Transactions
Per All Agents
25.5
Average Transactions Per
Individual/Team Leader
12
Agents Average Years
with RSL
50%
of Agents Have Been
With Us Over 10 Years
28%
of Agents Have Been
With Us Over 20 Years
60%
of Agents in Top 25% of
All MLS in Volume
57%
of Agents in Top 25% of
All MLS in Units
RSL #1
in Volume of All
KS RE/MAX Offices
Last 6 years
RSL #1
in Units of All
KS RE/MAX Offices
Last 6 years
(Based on 2020 LW, MLS,
RE/MAX Mid-States)
9

10
Agent
SERVICES
Your Behind-The-Scenes Team

By utilizing RE/MAX State Line’s unique Agent Services platform, you can hand
over the busywork to your “behind-the-scenes team.” Spend more time with
your family, get more business or just go out and play. It’s like having a personal
assistant—without the cost, training or hassles! #WHYREMAX
TRANSACTION & LISTING SERVICES
We’ll handle all the paperless “paperwork” and
keep everyone informed, from clients to lenders
to co-op brokers.
MARKETING & SOCIAL MEDIA
SERVICES
Take advantage of our monthly mailings,
branding and social media management
as well as free, one-on-one, personalized
marketing coaching. We’ve got you covered!
FIELD SERVICES
Take advantage of our field-service
program, need an open house
covered or planning a trip? We can
handle it! Sign up to be part of our
field-service team. Make an hourly
wage during down-time and
support your fellow agents.
CLIENT CARE SERVICES
From “grab-n-go” gift baskets
and gift cards to presentation
materials or signage, we know
how to make you look good.
11

DON’T TAKE OUR WORD FOR IT
TAKE THEIRS
Part of the remarkable climate of RE/MAX State Line is the enthusiasm and experience
people share. What would it be like to be surrounded by a culture of abundance?
“
MELANIE JACOBS MCGRAW
RE/MAX State Line is the place to be. We surround ourselves
with the utmost professional, knowledgeable, and ethical agents.
Everyone is always willing to share ideas and help each other.
It is a special comradery that exists between agents and our
staff. It is a big, beautiful work family! Hard to find these days.
“
“
JIM HENDERSON - Henderson Larson Group
I love being at RE/MAX State Line because it feels like
family. The agents all work together to help each other
out. We have never been an office of competition.
Even in an office of multi-million dollar producers,
we are an office of camaraderie...where everyone
is in it together.
“
MARILYN DUGAN
“
I continue to be solicited by other brokers but this is an office you
never want to leave! The reason I have spent my entire career here
at RE/MAX State Line is the tremendous amount of kindness and
compassion shown to me by the brokers, owners, and my fellow
agents. The level of excellence is so impressive and agents here
open their books to support each other. I was new to Kansas City
so I cultivated my lifelong friendships here in this office.
“
“
12
SHARON SIGMAN
My team loves the RE/MAX State Line office. We interviewed
many other companies/offices and unanimously selected this
one. The experience and willingness to help by the agents and
staff is beyond compare. The location for safety and highway
access is a huge plus.
“

ED SALINAS
“
Realmente es un placer trabajar alrededor de toda
la gente aqui en Remax State Line. Con mis 15 años
de experiencia, sigo deslumbrado todo el apoyo
que recibo en este lugar. Con toda la experiencia
que tienen todos los Agentes y el deseo de
compartirla es increible.
“
I really enjoy working with all the people at RE/MAX
State Line. With 15 years’ experience in Real Estate,
I am amazed at the support RE/MAX State Line has
to offer. There is so much experience in this office
and everyone is always willing to share. Amazing.
“
“
JANET FOURNIER
“
I love RE/MAX State Line because of the
people. The agents, staff and management
are people I consider friends. The atmosphere
is professional and comfortable. It is not
competitive, but instead, the agents share
with each other and that makes a HUGE
difference. I am proud to say I work at
RE/MAX State Line and have been with
RE/MAX for over 15 years, my entire career!
“
“
JENNIFER MARTIN
I The Brokers and Staff at RE/MAX State Line are very
supportive with whatever we need. They are always
coming up with ways to help us be more effective and
efficient. From the Brokers assistance, Transaction
Coordinator, Marketing Services, Technology to Social
Media. They are always available to help.
The old adage “If you are going to play better golf,
play with better golfers”. This is the office you want
to join. Everyone is here to help each other.
“
“
BEN NEIS
I could not be more pleased with my decision to
join RE/MAX State Line. Along with the global
brand recognition and national infrastructure
including technology, the State Line office’s
local reputation, dedication to the industry itself,
intimate support & training has been fantastic.
This will be my home for the decades to come.
“
13

JACKLYN GOMEZ
Principal Broker
Jacklyn Gomez is RE/MAX State Line. She joined RE/MAX State Line
in 1998 as a Listing and Transaction Coordinator, then Office
Administrator, to her current position as State Line’s non-competing,
Supervising Broker. Jacklyn received her Real Estate License in
2006 and her Broker License in 2013. She is very knowledgeable
and always willing to take questions. You are her priority. She is
very involved with State Line and is a key componet to
RE/MAX State Line’s success. “There is no Broker in Town
like Jacklyn, hands down.”
14

One of the many reasons RE/MAX State Line Brokers lead the industry in
production is our Momentum program. Whether just starting your career,
ramping up, developing a team or preparing to sell your business, the
Momentum program is designed to help Realtors though all stages of their
career. A true, full-career development path. Light on the rah-rah and heavy
on sound business planning. Momentum—led by our Non-Competing Broker—
guides agents to live the life they aspire to.
#MAXRESULTS
LEAD GENERATION COURSES
A five-class series which teaches direct,
proactive and proven methods for generating
leads from Referrals, Marketing, Open
Houses, For Sale By Owners and Expired
Listings, from theory to specific dialogs.
LEAD CONVERSION COURSES
Four classes which provide the plans, tools and
scripts to convert leads to sales, from Five Stages
of Conversion to Overcoming Listing Objections
and Buyer Hesitations and Pricing Myths.
BUSINESS COURSES
These seven classes help you see yourself as
an entrepreneur, from two Sales Perspective
classes to Activities Management, including
the Essential Skills course.
MARKETING WORKSHOPS
Four classes to get you up and running online,
including timely courses on Advanced Facebook,
Reviewing Sites, the RE/MAX Mobile App and a
Social Media overview.
TRAINING CLASSES
Training classes designed each week to give
you the tools you need for immediate success
in your career, including real-life homework
assignments and structured meetings with
professionals in the community.
15

CUSTOM
SOLUTIONS

In business for yourself, but not by yourself. RE/MAX State Line provides custom
solutions and one-on-one consultation. Ours is not a one-size-fits-all approach.
WHAT WE OFFER
\ #1 RE/MAX office in the State of Kansas for units & volume
\ Longest lasting RE/MAX office in the Greater Kansas City area (est. 1983)
\ #1 in brand recognition
\ Nobody in the world sells more real estate than RE/MAX
\ Residential and Commercial Sales
\ Fee-Free Leads
\ Non-competing Broker always available
\ Full-service staff
\ Competitive commission plans
\ Welcoming, strong family/sharing environment
\ Weekly training meetings
\ Full-service in-house Marketing Department
\ In-house Transaction Coordinator
\ In-house Mortgage Company
\ In-house Title Company
\ Free automated marketing, next day delivery for listings
\ Design Center at your fingertips
\ Free on-line training
\ Free on-line tools
\ On-demand education
\ Customizable personal websites
\ Direct Deposit or The Red Envelope Club
\ Full-access to private conference rooms with big screens and computers
\ Computer access for out-of-office agents
\ Low-cost, high-quality printing
\ Worldwide referral network
\ Great location
\ Proud partnership with Children’s Miracle Network
17

18
Compensation

RE/MAX State Line is the place where entrepreneurs
display progressive results. With the RE/MAX maximum
commission structure, agents can select the compensation
plan that fits their lifestyle and business model.
Our commission plans are very competitive in the Kansas
City area. At RE/MAX, you get no referral fee leads and 95%
splits, some of the best commission splits in the business.
Our agents averaged more than twice as many transaction
sides as our competitors.*
SOLD
RE/MAX
16.3
SOLD
Competitors
7.1
WORK STYLE
Let’s talk about work style. If an agent prefers not to be tied to a desk and
office, yet still have space to work and socialize at the office, we have many
spaces available. If you prefer an office, additional fees will apply.
$410 annual dues to RE/MAX LLC
Rent varies depending on space size and availability. Fees and plans are reviewed yearly.
*Based on 2019 REAL Trends 500 data
19

TECH
TOOLBOX
20

Tech Tools are tools and software applications available
to you as a valued member of the RE/MAX Mid-States
& Dixie Region.
RE/MAX WEBSITES
• Maxtech.me
• Maxcenter (remax.net)
• REMAX.com
• RE/MAX Commercial
• RE/MAX Global
• RE/MAX Collection
• RE/MAX News
• CMN Miracle Home
CHILDREN’S MIRACLE NETWORK
EDUCATION + TRAINING
• RE/MAX University
• Momentum
• Regional Training Calendar
• Continued Education
LEAD GENERATION +
MANAGEMENT
• LeadStreet
• Agent Insight
• First
MARKETING
• Design Center
• Agent Insight
• Shop RE/MAX
• Marketing Portal
• Photofy
• RE/MAX Hustle
• RE/MAX Balloon Program
• Adwerx
• BombBomb
• Megaphone
SOCIAL MEDIA
• Facebook Groups + Pages
- Mid-States & Dixie Broker Group*
- RE/MAX Welcome Home*
- We Are RE/MAX
- RE/MAX Mid-States & Dixie Region
ADDITIONAL LINKS +
RESOURCES
• Coaches Corner
• Referral Network
• Zoom Training
• URL Shortener
• Recruiting + Retention*
*Only available to brokers, owners & managers
21

CLIENT FOLLOW-up
PROGRAM
22

Want to stay in front of your buyer clients, but don’t have
time to set it up or worry about the hassle? Let us handle
it for you! Client Follow-Up Program—21 high-impact
mailings over 5 years for only $35. Paid out of your
commission check so nothing to do on your end!
Please let us know on the worksheet if there is a buyer
you do not want entered into the program.
How it works:
Thank-you Gift
Your clients will receive a set of nifty peeland-stick
return-address labels. Included
with these labels is a thank-you postcard.
If a photo of the home is available, it can
be printed on the front of the postcard,
perfect for the scrapbook.
Magazine Subscription
Next, they’ll receive a subscription to the
lifestyle magazine Today’s Living. This unique
20-page magazine is brimming with topics on
home improvement, decorating tips, family
life, hobbies, travel, and more. There are 10
issues in all, sent to your clients each spring
and fall.
Plus, 10 Postcards
These attention-grabbing, personalized
postcards strengthen your brand and
keep you top-of-mind. Postcards are
mailed every winter and summer
for 5 years.
23

Timeless Quality.
Progressive Results.