Retailers Forum August 2021 EMAG

FORUM383

Monthly magazine for independent retailers, retail store owners and online stores. Every issue features interesting articles on how to start or expand your business along with news of the retail industry. In every issue we have ads from the country's leading wholesale merchandise sources where you can buy from to stock up your store or order goods to sell online. Visit our full site with 1000's of free articles and specials - all free at www.RetailersForum.com

etailers

Summer

VOL. 41 NO. 4

AUGUST 2021

Retail Sales

Hit New Records

Connecting Connecting Wholesalers and Retailers Since 1981Since 1981


BRING YOUR WHOLESALE BUYING INTO THE 21ST CENTURY

or email

PALLETFLY.COM

INFO@PALLETFLY.COM

347-450-1740

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ON BRAND NAME

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We offer our clients a wide range of products at a wholesale

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you’re looking to buy or sell in bulk, we have the right tools

to help you take your business to the next level.

FACTS

• 100’s of Brands & categories

• 10’s of thousands of Deals

• $144,000,000 of inventory

• 900+ items in the top #100

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Page 2 AUGUST 2021 | RETAILERS FORUM MAGAZINE

Want More Info? Circle #15 on page 11 • www.Vendor411.com


Vintage, Faded Style T-SHIRTS

Where Comfort Meets Style

Find What Speaks to You

Vintage faded tees with a modern twist!

Show off your store’s personality with our Fun & Unique Designs!

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NEW

DESIGNS

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It is our mission to curate tees that provide endless comfort

and effortless style that is uniquely perfect for your buyers!

WE OFFER

TIERED PRICING

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Want More Info? Circle #05 on page 11 • www.Vendor411.com

RETAILERS FORUM MAGAZINE | AUGUST 2021 Page 3


Page 4 AUGUST 2021 | RETAILERS FORUM MAGAZINE

Want More Info? Circle #07 on page 11 • www.Vendor411.com


This is a Buying Guide for

RETAIL STORE OWNERS

Presented within the pages are the latest offerings from the country’s

leading merchandise wholesalers. The advertisers herein sell strictly

wholesale and require that you purchase with the intent of reselling

through retail channels.

HOW TO USE THIS DIRECTORY

☛ Locate the products that interest you.

See our product directory located on

pages 6 & 7.

☛ Make direct contact with advertiser.

Most will have catalogs and price lists

for you.

☛ Order your merchandise, which will be

shipped directly to your store.

CLICK ON BANNERS

IN SELECT ADS

Want More Info? Circle #09 on page 11 • www.Vendor411.com

TO GET FREE CATALOGS/PRICING

FORUM PUBLISHING COMPANY

383 East Main Street, Centerport, NY 11721

www.RetailersForum.com

CONTACT US:

TEL: 1-800-635-7654

FAX: 631-754-0630

Email: ForumPublishing@gmail.com

RETAILERS FORUM MAGAZINE | AUGUST 2021 Page 5


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ADVERTISERS INDEX

PLEASE PATRONIZE THE LEADING WHOLESALERS

WHO ADVERTISE IN RETAILERS FORUM MAGAZINE

AUGUST 2021

THE TRUSTED BUYING SOURCE FOR RETAIL STORES!

ADVERTISING

FORUM AD RATES ..........09

APPAREL

1 STOP WHOLESALE ........27

BLANK TEES. ...............42

BOUTIQUE CLOSEOUTS. .....15

CLOTHINGWARE ...........45

DD BULK ...................40

FASHIONABLE SALES. .......55

FLIRTY WHOLESALE ........30

HEAVENLY SUITS ...........20

ROCKLEDGE DESIGNS .......03

SCARF WAREHOUSE ........65

STYLE IN FASHION ..........20

STYLISH PLUS ..............31

T SHIRT REP ................43

UIN DEALS .................35

UNIVERSE WHOLESALE. .....25

USACOSTUMERS.COM ......68

ASSORTED ITEMS

AUCTION FINDER ...........50

BEAN WHOLESALERS .......77

DINO DROPSHIP . . . . . . . . . . . . 71

DOBA DROPSHIP ...........47

EVERYTHING CLOSEOUTS ...36

EZ DROPSHIP. ..............38

FIND IT ASIA. ...............88

GET THAT WHOLESALE ...... 86

MEGA UBID ................ 52

PALLETFLY. ................ 02

RAMSONS IMPORTS ........ 04

SWEET WHOLESALERS ...... 69

TOP TEN WHOLESALE ....... 84

BOOKS

AUCTION BOOK ............ 90

BUYERS CONTACTS ......... 89

CLOSEOUT DIRECTORY. ..... 82

HIDDEN WEALTH ........... 80

WHOLESALE SOURCES ...... 91

CANDY

SWEET WHOLESALERS ...... 69

CELLULAR

CELLCITY.BIZ .............. 51

WHOLE-CELL .............. 79

COMPUTERS

REFURB SHOPS ............. 28

CONSUMER ELECT.

FIND IT CHINA .............. 41

CREDIT CARD

PROCESSING

EXP MERCHANT ............ 37


#1

BUYING GUIDE

FOR RETAIL STORES!

DISPLAY/SUPPLIES

& SERVICES

AVVO .....................54

CC WAREHOUSE . . . . . . . . . . . . 83

E-STORE BUILDERS .........56

E STORE SIGNS .............39

E-STORE SITES .............48

FB CAMPAIGNS .............70

FORA MOBILE COMMERCE ...13

FORUM ADVISORS . . . . . . . . . . 24

FORUM PRINTERS ..........75

FUNDING OFFICES ..........72

KWIK INC ..................74

PAYROLL HELPER ..........76

PROMOTIONAL REWARDS...32

PROTECTION PLANS ........46

RETAILERS BANK ...........64

SALES GROUP BAGS. ........75

SETON SIGNAGE ............87

VACATION PROMO .........78

WHOLESALESOURCES.COM ...

INSIDE BACK COVER

DROPSHIPPERS

DINO DROPSHIP . . . . . . . . . . . . 71

DOBA DROPSHIP ...........47

EZ DROPSHIP. ..............38

E-CIGARETTES &

SMOKE SHOP ITEMS

3’x5’Embroidered Flags $14.00 Each

LIGHT E CIG ................57

View our 148 page Catalog online !

www.RIOhio.com

LOGIC WHOLESALE .........23

Belt Buckles $18.00 dz

USA VAPE DEALS $36.00 ...........85

dz

Hat Pins $6.00 dz

Garden Flags

$48.00 dz

$9.00 dz

FOOTWEAR

Playing Cards

$18.00 dz

Garden Flags

48.00 dz

12”x18” Metal Signs

$5.50 Each

Belt Buckles

Metal Signs $24.00 dz $42.00 dz

DAKOTA $5.50 Each STEEL ART ..... 18/19

3’x5’Embroidered Flags

$21.00 dz

$14.00 Each

5” Patches $36.00 dz

$39.00 dz

Tri-Fold

$36.00 dz

SNEAKER CLEARANCE.

$5.00 Each

......33

$18.00 dz

Leather Wallets $5.50 each

HANDBAGS

$21.00 dz

$36.00 ut 72 pcs

Magnets 3”x8” $18.00 dz

BAG CLOSEOUTS ...........59

BAG VENDORS .............28

HOME & HOUSEWARE

MERCHANDISE REP .........24

Patches $18.00 dz

REEDYVILLE ...............20

RUG PROFITS...............67

RUSH SUPPLIERS ...........60

JEWELRY/

ACCESSORIES

BLING WHOLESALER ........63

BODY CANDY HQ ...........49

BUND JEWELRY.............17

CLOSEOUTS FOR SALE. ......53

HEAVENLY WHOLESALE .....62

HIPWHOLESALE ............21

JEWEL CLEARANCE .........66

JEWELRY MINERS...........73

SHAKE WHOLESALE. ........30

WindSocks

$48.00 dz

Min.Order

$150.00

Metal Sign

$4.75 each

$48.00 dz

$30.00 dz

$4.50 Each

Metal Plates

R/C $27.00 & TOYS

dz

12” Metal Signs

$5.00 Each

$7.00 Each

Belt Buckles

$36.00 dz

NOVELTIES

3pc Magnet

$5.25 Each

8” x 12” Parking Sign $18.00 dz

$15.00 dz

$42.00 dz

$15.50 Each

CARTOON CONCEPTS .......26

COOL GLOWING .....BACK COVER

PPE SUPPLIES

PPE STOCKROOM. ..........44

8” x 12” Metal Signs

$39.00 dz

RC VARIETY ................61

SOARING RC ...............26

SELF DEFENSE

$4.00 each

Leather Bracelet $18.00 dz

BESTEX . ...................22

SPECIAL FEATURES

ASD SHOW .................14

12”x18” Metal Sign $5.25 each

$15.00 dz

36 pcBiker Ring

$24.00 dz

Best Friend Necklace

RAMSON’S

$39.00 unit

$24.00 dz/sets

1ut/5 dz Mood Rings $33.00 unit

FORUM WORKSHOP ........34

READER RESPONSE .........11

RETAILING NEWS ...........14

WHAT’S HOT ...............12

TRADE SHOWS

ASD SPECIAL . . . . . . . . . . . . . . . 14

WATCHES & CLOCKS

TIME WHOLESALERS ........29

WATCH DEALERS ...........58

WEDDING ITEMS

SMARTEST BARGAIN . . . . . . . . 32

Advertise in

Metal Sign

12”X18” $5.75 Each

See Page 9

BUSINESS BOOKS

www.BizBooks.org

Ring...Ring...

$36.00 ut/72pcs

Savings

for

Cell

$6.00 dz

See our Hat Ad Pins on Page Also 51

sold by the

Gigantic dozen! Selection

of Variety Goods

See our Ad on Page 04

DROPSHIP TO PROFITS!

Tri- Color Necklace $18.00 dz

1000’s of Items

See our ad on Page 47

WHOLESALERS:

Increase Your Sales

By Advertising Here!

631-754-5000

WIND SPINNERS

Sells Like

A Breeze!

DAKOTA STEEL

See Our Ad on Pgs. 18/19

VISIT FORUM ON

THE INTERNET

View our latest books at

www.bizbooks.org

WE HAVE BUYERS

Databases for ALL Industries

www.BuyersContacts.com


ADVERTISING INFORMATION

www.retailersforum.com

VOL 28 NO. 2

JUNE 2008

MARKETING TIPS!

MERCHANDISE SOURCES

RETAILING TIPS

SELL LIKE AN

EGYPTIAN!

Reach Active Buyers with our Print Readership

Plus over 265,000+ Page Views Monthly Online

✔ Apparel and Accessory Stores

✔ Card and Gift Stores

✔ Discount and Dollar Stores

✔ Distributors and Jobbers

✔ General Merchandise Stores

✔ Internet On Line Stores

✔ Mail Order Catalog Sales

✔ Novelty and Toy Stores

✔ On Line Stores

✔ Resort and Souvenir Stores

✔ Sporting Goods Stores

✔ Variety Merchandise Stores

✔ Wholesalers

ESTABLISHED IN 1981 as a buying source for store

owners and wholesalers, Retailers Forum offers advertisers

a large national circulation to showcase their products

and services. Many of our readers are located in rural

areas where access to merchandise is difficult, making our

magazine indispensable to their buyers.

Through our unique direct mail and trade show

circulation we constantly rotate our mailing lists, adding

new stores monthly enabling us to deliver new, fresh

buyers each and every month you advertise with us.

In addition to your print ad, your company will be

featured in our digital on line monthly version at

www.RFmagazine.com. Our online magazine produces

over 265,000+ page views monthly for our advertisers,

which is in addition to our print and mail distribution.

Your online ad will link to your website and email

address and we provide unlimited transfers from our

readers into your website 24/7.

FORUM PUBLISHING COMPANY

383 East Main Street, Centerport, NY 11721

www.RetailersForum.com

CONTACT US:

TEL: 1-800-635-7654

FAX: 631-754-0630

Email: ForumPublishing@gmail.com

Page 8 AUGUST 2021 | RETAILERS FORUM MAGAZINE


etailers

ADVERTISING RATES

AD SIZE 1 ISSUE 3 ISSUES 6 ISSUES 12 ISSUES

› Page $400 $300 $275 $250

¼ Page $525 $425 $400 $350

½ Page $625 $525 $500 $450

Full Page $850 $750 $700 $650

2 Pages $1,350 $1,250 $1,150 $1,050

Prices shown per month, above rates include full color printing

ADVERTISING SPECS

› Page: 2¼" high x 3¼" wide

¼ Page: 4‚" high x 3¼" wide

½ Page:

Full Page:

4‚" high x 7" wide or

9½" high x 3¼" wide

9½" high x 7" wide

Email or provide CD of ad in exact dimensions as JPG, TIF or preferred

PDF format in CMYK color, 300 dpi resolution only

FULL MARKETING PROGRAM INCLUDED >>

✔ Monthly print and mail magazine

✔ Online magazine and search marketing

✔ Distribution at top trade shows

Printed Magazine

• Your ad is featured in our

printed magazine circulated

to buyers across the USA.

Includes distribution at

industry’s top trade shows.

Complete Digital Magazine

• Your ad runs on-line at

www.RFmagazine.com

• Over 265,000+ monthly

page views

• Active link to your website

Phone APP

• Your company included in our

free iPhone and Android APP.

Imagine YOUR company right

on the buyers phones!

Reader Response

• Generates leads from buyers

interested in your products

through a code placed in

your ad and on-line at

www.vendor411.com. Free for

all half and full-page ads.

Search Marketing

• Your company included in

the industry’s leading search

engine: www.supplier411.com

• Saturation marketing coverage

on our new wholesale portal:

www.wholesalesources.com

TOP INDUSTRY TRADE SHOWS 2021

JANUARY

Atlanta Gift Fair

Los Angeles Market Week

Minneapolis Gift Show

Philadelphia Gift & Variety Show

Seattle Gift Show

The Merchandise Center, IL

FEBRUARY

Charlotte Gift Show

Louisville Gift Show

Magic Sourcing Show

New York Toy Fair

Off Price Specialist Show

Rocky Mountain Gift Show

St. Louis Gift Show

MARCH

ASD Marketweek Las Vegas Show

Atlanta Spring Gift Show

California Marketplace

Dallas Apparel & Accessories Show

Norton’s Gift & Variety Show

The Merchandise Center, IL

APRIL

Charlotte Gift Show

Hawaii Merchandise Expo

Minneapolis Gift Show

Northern Michigan Gift & Souvenir Show

The Merchandise Center, IL

MAY

Las Vegas Licensing Show

New Orleans Gift & Jewelry Show

Off Price Show NY

The Merchandise Center, IL

JUNE

Charlotte Gift & Variety Show

Dallas Gift & Variety Show

LA Fashion Market

Norton’s Gift & Variety Show

JULY

Atlanta Gift & Home Furnishings

California Marketplace

Philadelphia Gift & Variety Show

The Merchandise Center, IL

AUGUST

ASD Market Week

Biloxi Wholesale Show

Louisville Gift Show

Minneapolis Gift Show

Off Price Specialist Show

New Orleans Gift & Jewelry Show

Rocky Mountain Gift Show

St. Louis Gift Show

SEPTEMBER

Asia America Wholesale Show

Charlotte Gift & Variety Show

Dallas Home & Gift Show

Hawaii Gift Show

Norton’s Gift & Variety Show

Philadelphia Candy & Gift Show

Rocky Mountain Gift Show

The Merchandise Center, IL

OCTOBER

Dallas Apparel & Accessories Show

Greensboro Gift & Jewelry Show

Las Vegas Souvenir & Gift Show

Minneapolis Gift & Variety Show

The Merchandise Center, IL

NOVEMBER

Gatlinburg Gift Show

Hawaii Merchandise Expo

New Orleans Gift & Jewelry Show

Norton’s Gift & Variety Show

Smoky Mountain Variety

DECEMBER

Charlotte Gift & Variety

Grand Strand Gift & Variety Show

Greensboro Gift & Jewelry Show

The Merchandise Center, IL

Our Large Holiday Issue Hits The Mails Before

Thanksgiving to Maximize Advertisers Results!

* Show schedules are subject to change without notice.


FROM THE

PUBLISHER

Summer Sales Season Is Sizzling

THE heat is on as the summer is mid-way SPEAKING of the holidays…This year’s

through and retailers, most of whom have shopping season should be monumental

had a tough year are finally seeing sales for us all and a true sales bonanza. With so

rebound.

much pent up demand we feel shoppers will

WITH shoppers continuing to actively be clamoring to spend money and enjoy this

do just that, shop, we are finally picking year’s season like never before. You need to

up lost dollars from the last many months. start thinking about your merchandise mix

Now as we head into the back-to-school and holiday sales plans. Start creating new

season everyone should be gearing up for promotions to entice new shoppers and bring

tremendous opportunities.

your regulars back in. The key for success this

SCHOOL districts in almost every state year is to be ready.

have backed down on in-home learning PUNCH cards and loyalty bonus programs

and realized that kids need to be in schools

are very much appreciated by shoppers,

with their peers. This will translate to a massive

even more than discounts. A simple program

amount in the increase in sales of clothing,

of “Buy ‘x’ Amount of items and Get ‘x’

accessories and school supplies.

amount free”. Or “Spend $100, Get $10 Bonus

DURING this month we will see increased

Cash.” There are so many creative ways to

sales to students, especially college-aged

get shoppers to spend more.

ones, who along with their parents will

BE creative with your promotions.

be frantically gathering all provisions and

Sometimes the simplest and cheapest ones

supplies needed for dorm life. Something we

are the most effective. For back-to-school”

did not have last year, so the demand will

be great. There will be much shopping done

you could give free pencil cases, pens or

during road trips to colleges to stock up on

markers with every $25 purchase. But a

last-minute needs.

closeout load of backpacks and give one

IN addition to people getting out and free with every $50 sale. Our staff could even

about as the pandemic lifted, there will be walk around the store with a tub of pencils

a great deal of both staycations as well (imprinted with your store’s name) and hand

as air travel, which has already hit record them free to kids and their parents. Little

highs. Many local businesses will see a big things like this go a long way with shoppers.

increase in traffic from both those staying at ON a final exciting note, we are thrilled that

home and needing supplies to those flying the trade show markets have restarted and

around who will need to refresh their travel we’ve already visited several this quarter. Our

kits and outfits. Many will be new shoppers company is a proud media sponsor for the

to your business, so treat them well so they ASD Vegas Show (Aug. 22-25) and we hope

will continue to shop at your store, especially to see you at the show searching for the next

when doing their holiday shopping.

great thing!

>> ON-LINE SOURCING

The entire issue of

Retailers Forum Magazine

is posted on-line at

www.RetailersForum.com

Includes: Website Links *

E-Mail Links * Printable PDF’s

ACCESS OUR MAGAZINE

FROM ANYWHERE 24/7

RETAILERS

FORUM

SALES & MARKETING

Gregory Brown

Tom Richards

Scott Savitt

Martin Stevens

OFFICE MANAGER

Leah C.

PRODUCTION

Lisa Maresca-Smith

CREDIT DEPARTMENT

Kristine Hines

CIRCULATION

Discount Reading Svc.

LITERARY STAFF

Patricia Luebke

Jason Meyers

Rachel Spearman

COLOR PRODUCTION

Anchor Imaging

PRINTING

Composing Room

ART DIRECTION

Gregory Stevens

Martin Stevens

OVERSEAS OFFICE

Trade Channel

N.W. Guineastr 30

2022 PA Haarlem

Netherlands

+31-23-531-90-22

Published Monthly by:

Forum Publishing Co.

383 East Main Street

Centerport, NY 11721

Tel: 631/754-5000

Fax: 631/754-0630

forumpublishing@gmail.com

www.retailersforum.com

40 Years

1981-2021

RETAILERS FORUM is published monthly at

$75/year USA, $125/year foreign.

Entire contents copyright ©2021 by

Forum Publishing. Publisher assumes no

responsibility for contents herein. First and

third class postage paid at Centerport, NY.

Bulk mail paid at NY, Brookfield, WI and

Hooksett, NH under private mail indicia via

publication mailing.


etailers

Reader Response

FREE PRODUCT INFORMATION FROM OUR ADVERTISERS

Have our advertisers contact you directly!

Simply select the advertisements that interest you and fax this form to 631-754-0630

or fill in on-line at www.Vendor411.com

APPAREL & ACCESSORIES

❒ All Advertisers in APPAREL

❒ 05. Rockledge Designs

❒ 28. Style in Fashion

BUSINESS SERVICES

❒ All Advertisers in BUSINESS SERVICES

❒ 06. Fora Mobile Commerce

CREDIT CARD PROCESSING

❒ All Advertisers in

CREDIT CARD PROCESSING

❒ 68. EXP Merchant

❒ 38. EXS Credit

GENERAL & VARIETY


All Advertisers in GENERAL & VARIETY

❒ 15. Palletfly

❒ 07. Ramsons

HOME & HOUSE

❒ All Advertisers in HOME & HOUSE

❒ 23. Dakota Steel Art

❒ 08. Reedyville

SELF DEFENSE

❒ All Advertisers in SELF DEFENSE

❒ 09. Bestex Company

WESTERN ACCESSORIES

❒ All Advertisers in WESTERN ACCESSORIES

❒ 33. JR Palacios

For Quick Response:

Fax: 631-754-0630 • On-Line: www.Vendor411.com

Mail: Forum Publishing Co. • 383 E. Main St. • Centerport, NY 11721

Your Name _____________________________________________ Type of Business ____________________________________

Company Name _____________________________________________________________________________________________

Address ____________________________________________________________________________________________________

City ____________________________________________________State _____________________ Zip ______________________

E-Mail: _________________________________________________Tel _______________________ Fax ______________________


For more information, contact:

www.ShopRockledgeDesigns.com

Tel: 1-256-572-4297

For more information, contact:

www.StyleInFashion.com

Tel: 1-213-624-9728

COMFORT MEETS STYLE

YOU must keep up with the trends and hot items if your store or

online business will be successful, especially in fashion apparel. Today we

introduce the hottest style vintage faded style T-shirts that will “speak to

your customers.”

ROCKLEDGE Designs has come up with the most trendy vintage style

shirts with a modern twist. Show off your store’s personality with their

assortment of fun and unique designs. Let’s face it, 2021 is the year of

self-expression and t-shirts are the perfect canvas.

THEIR wholesale department can also customize any designs to make

a unique statement for your branding. The company has no minimums

and offers new designs monthly.

YOU must visit their website and see why Rockl.edge Designs is quickly

becoming the go-to apparel supplier.

ALWAYS IN STYLE

OUR good friends and longtime advertisers at Style In Fashion are

direct importers from Thailand and India and dedicated to bringing in the

fastest selling fashions at the best prices in the marketplace.

DASHIKI prints for men and women are one of their hottest items of

the year and your store or online site needs to include these beautifully

made garments.

THE company are full service wholesalers also offering: Tie-Dye,

Hawaiian Print, Solid Acid Wash, Printed Dresses, Baby Doll Dresses, Skirt

Sets, Pants Sets, Sundresses, Umbrella Dresses, Sarongs and more in a

full range of sizes. They even have a great line of belly dance and zumba

outfits. The company has an easy to use website, $300 sample pack, and

convenient Los Angeles location where you can view and purchase. Work

with a professional in the garment business who will direct your business

into profits.

For more information, contact:

www.Forum123.com

Tel: 1-631-754-5000

Visit Our New Monthly What’s Hot online at: www.HotProducts.biz • Get listed: 800-635-7654

Page 12 AUGUST 2021 | RETAILERS FORUM MAGAZINE

GOING ONCE...GOING TWICE...

MANY businesses have not survived the last year and unfortunately

have had to or will have to sell off their assets. While this is unfortunate

for them, it leaves a great opportunity for businesses and people to bid

on their merchandise and belongings via auctions that are conducted

regularly.

KNOWING how and where is the key to buying at auctions. Our

updated Auction Buyers Guide features all types of auctions from jewelry,

land, cars and boats to real estate and business items.

THIS concise directory lists all of the information you need to place

yourself on auction bidders lists in every state. There is nothing further

to purchase. Everything is included for $39.95. PDF or print.


Want More Info? Circle #6 on page 11 • www.Vendor411.com RETAILERS FORUM MAGAZINE | AUGUST 2021 Page 13


BRINGS

BUYERS & SELLERS TOGETHER UNDER ONE ROOF AT LVCC

The leading wholesaler and supplier brands

will come together at ASD Marketweek,

August 22nd - 25th, 2021 in a distinct trade show

experience for thousands of exhibitors in the style

and beauty, jewelry, gift, toy, and value categories.

The ASD shows provide a unique environment

where buyers and sellers come together to do

business. By having the entire show under one roof

at the Convention Center it makes it convenient

for attending buyers to cover more exhibits and

spend more time with the exhibitors to make their

purchases. The show continues to evolve and

improve by separating product categories such as

gift, toy, fashion and general merchandise making

it easier than ever for buyers to pinpoint specific

areas to see the products they are interested in.

In addition, the show will offer seminars on topics of

interest to the current retail environment including

social media, search engine strategies, e-commerce

and global sales strategies. All seminars will take

place on site at the Las Vegas Convention Center.

For over 60 years, ASD Marketweek has been

serving the unique community of buyers and sellers

in the wholesale and mass retail arenas. The show

will take place from August 22nd - 25th, 2021 at the

Las Vegas Convention Center and is expected to

draw over 25,000 buyers including large chain

retail stores, independent retailers, online retailers,

distributors, boutique franchisers, mall carts and

kiosks. The show offers the most comprehensive

selection of general merchandise under one roof

in the country.

Forum Publishing Company recently celebrated its 40 th Anniversary in May, has been a proud Media Partner

of the ASD Marketweek since 1981. We welcome all exhibitors and attendees to visit our booths at the show.

Page 14 AUGUST 2021 | RETAILERS FORUM MAGAZINE


TOP SELLING DESIGNER COLLECTIONS

TODAY’S LOOKS AT CLOSEOUT PRICES

Rebecca

Taylor

Pink

Sequined

Ruffle Silk

Dress

$ 23 99

Dozens of

TOP DESIGNERS

Rebecca Taylor

Tory Burch

Kate Spade

Parker

Joie

Alice & Olivia

Diane von

Furstenberg

Nanette Lepore

Marc Jacobs

St. John

Chanel

Gucci

Burberry

Dolce & Gabbana

Alexander Wang

3.1 Phillip Lim

Manolo Blahnik

Tiffany & Co.

Yves Saint

Laurent

Chloe

WE HAVE IT ALL....

DRESSES, SKIRTS, BLOUSES, TOPS, SWEATERS, PANTS,

OUTERWEAR, SHOES, ACCESSORIES & MORE!

SHOP THE TREND....

PRE-LOVED GEMS at a fraction of the price.

Lilly

Pulitzer

Cobalt Blue

Short

Sleeve

Dress

$

6

Rebecca Taylor

Blue Grey & Pink Silk

Floral Dress

39 99

$

39

Coach

Aubergine

Smooth Leather

Snap Wallet

$

43

Christian

99

Louboutin

Stuart

Black Mesh

Weitzman

Purple Suede

Round Heels

Pumps W/ Red

Sparkly Lip Print

Design

$ 299

Brown Monogram

“Jackie” Handbag

$ 360

Gucci

43 99

Missoni-Teal

Woven Pumps

$ 107 99

Dooney

&

Bourke

Gold Metallic Leather

Shoulder Bag

$ 60 95

47 99

Marc Jacobs

Blue & Green

Floral Skirt

$ 39 99

NEW MERCHANDISE DAILY • WE SHIP NATIONWIDE • ALL GOODS GUARANTEED AUTHENTIC

BoutiqueCloseouts.com

$

47

Lanvin

Taupe Suede

Striped Purse

$ 319 99

Black Textured Leather

Crossbody Wallet

55 95

$

55

Kate

Spade

95

Kate Spade

Mini Teal Patent Leather Wallet

$ 55 95

RETAILERS FORUM MAGAZINE | AUGUST 2021 Page 15


High Demand For High End Products

WELL I guess the pandemic has finally come to an end here in the United States when

shoppers are back in line clamoring for expensive multi-thousand dollar Coach luxury handbags.

Coach owner Tapestry says that sales in North America have returned to pre-pandemic levels

and the retailer has once again become profitable as the demand for luxury goods rebounds.

THE high-end handbag maker reported a triple-digit revenue increase in mainland China

compared with 2020 levels, and a 40% growth compared with the year before. The fiscal thirdquarter

sales in North America rebounded from 2020 lows and has significantly outpaced

expectations. Interestingly the average unit retail pricing for its bags jumped 25%, helping the

swing to profits. Imagine coming off a sales slump and pandemic and then raising prices 25%!

THE high end handbag maker that also owns Kate Spade reported sales at the Coach

banner were up 25% and Kate Spade sales grew 1%. Analysts have been calling for year-overyear

sales growth of around 10%, with the company’s biggest trouble being shipping delays

because of backed up ports. The company says that while the environment remains volatile,

they are encouraged as signs of recovery with vaccination progress resulting in consumer

confidence and strong demands for their category. Tapestry stock shares are also up about

55% this year. Not bad in the aftermath of a pandemic.

Dollar General Adding Fresh Produce

DOLLAR stores have been a staple for shoppers before and during the pandemic as

everyone wants to find ways to stretch their dollar. Young and old, rich and poor, appreciate

being able to buy the same products a lot cheaper by visiting their local dollar stores.

UP until now you would not think of a dollar store as the place to stock up on your fresh

produce needs. But Dollar General is making a bold transition into produce by adding the lines

to over 10,000 of their stores. The company has entered a partnership with Feeding America

with a $1 million donation to the organization to provide access to food resources in rural or

otherwise unserved communities.

DOLLAR General has been increasing their freezer and cooler space in their stores over the

last year and adding many new perishable products, once unheard of to be carried at a dollar

store.

ADDING fresh foods and produce to their thousands of stores will enable many communities

the availability of selecting healthier food choices at reasonable prices. Along with healthier

eating comes a great benefit in people’s health and wellness. This move is huge and will be a

game changer in the dollar store industry.

THE Tennessee based chain has over 17,400 stores in 46 states and employs over 140,000

associates. The company is #14 on the PG Top 100 Progressive Grocers List in 2021 of the top

food and consumables retailers in North America. This is a great move by the chain and we

applaud the efforts.

For Late-Breaking Industry News Visit: www.RetailersForum.com

If It Affects Retailing We Report On It!

Page 16 AUGUST 2021 | RETAILERS FORUM MAGAZINE


GROW YOUR SILVER JEWELRY BUSINESS

by Leveraging The Manufacturing Capabilities of Guang Dong China

Fashion Geometry Round 925

Sterling Silver Hoop Earrings

$11.31

Casual Leaves 925 Sterling

Silver Studs Earrings

$ 1.72

WHY CHOOSE US

1. We are the #1 silver jewelry wholesale

supplier from China.

2. We sell only jewelry in solid 925 sterling silver,

with or without gold/rhodium plating.

3. You are purchasing from the source. Our

clients are not only retail stores but also

distributors and manufacturers.

4. Start from Panyu Guangzhou, 1994, more than

25 years’ silver jewelry supply/manufacture/

wholesale experience.

5. 100 new arrivals every week.

6. 100% Satisfaction Guaranteed: 60 days no

questions asked returns.

Party Blue CZ Stars Twisted

Sterling Silver Studs Earrings

$2.54

Dark Blue Flower CZ 925 Silver

Enamel Pendant

$ 10.53

Fashion White CZ

Twinkle Star 925

Sterling Silver Studs

Earrings

$ 8.54

Chinese Style Blue

Cloisonne Enamel

Flower 925 Silver

Earrings

$ 3.90

Simple Starfish

Five Stars 925

Sterling Silver

Necklace

$ 5.60

Fashion Blue

Epoxy Stars

925 Silver

Wide Ring

$ 7.03

Simple Hollow Engraving

Flower Heart 925 Sterling

Silver Flower

Adjustable Ring

$ 2.99

Fashion Nable Simple

Adjustable Clouds

925 Sterling Silver

Ring

$ 5.03

Real Natural Blue

Lapis Lazuili Heart

Gift 925 Sterling

Silver Ring

$ 10.90

Vintage Infinity

925 Sterling

Silver Love CZ

Ring

$ 6.65

WE SHIP WORLDWIDE ~ ALL CREDIT CARDS ACCEPTED ~ DROPSHIPPING AVAILABLE ~ NO MINIMUMS

www.BUNDJEWELRY.

EWELRY.com

RETAILERS FORUM MAGAZINE | AUGUST 2021 Page 17


Want More Info? Circle #23 on page 11 • www.Vendor411.com

Page 18

AUGUST 2021 | RETAILERS FORUM MAGAZINE


Want More Info? Circle #23 on page 11 • www.Vendor411.com

RETAILERS FORUM MAGAZINE | AUGUST 2021 Page 19


STYLE IN FASHION INC.

WEST-SIDE DESIGNS

We Carry Winter

Sweaters & Jackets

at Moderate

Prices

MANY STYLES AVAILABLE IN

DASHIKI PRINT

for Men & Women

Imported from

Thailand & India

Tie-Dye, Hawaiian Print,

Solid Acid Wash, Printed Dresses,

Baby Doll Dresses, Blouses,

Skirt Sets, Pant Sets, Skirts, Sundresses,

Umbrella Dresses in Rayon & Cotton

Fabric. We also carry Magic Wrap,

Sarongs, Handkerchief Dresses, Pancho

Tops - all in Regular and Plus Size.

We also carry

Belly Dance & Zumba

outfits in lots of different styles.

321 Olympic Blvd. Los Angeles, CA 90015

Tel: (213) 624-9728

Fax: (213) 624-2115

email: Andy@StyleInFashion.com

View Our Catalog Online or Call for Catalog

SAMPLE

PACKAGE

$300

Quantity

Discounts

Available

www.StyleinFashion.com

Want More Info? Circle #28 on page 11 • www.Vendor411.com

www.HeavenlySuits.com

FULL COLLECTION OF DESIGNER TOP QUALITY

CHURCH SUITS FOR WOMEN AND MEN

Donna Vinci 1 Pc. Dress Set

11691 Black/Purple

Regular Price: $249.00

Your Price $99.00

Donna Vinci 2 Pc.

Jacket & Skirt Set

5658-N • Black/Print

Special Price $179.00

Skirt Suits • Dresses • Hats • Jackets • Mens & Boys Suits

All Sizes in Stock - 4 Through 34W

www.HeavenlySuits.com

Want More Info? Circle #08 on page 11 • www.Vendor411.com

Page 20

AUGUST 2021 | RETAILERS FORUM MAGAZINE


Rings•Chains

WatChes

Make Money with Bling!

Just

Arrived

Grillz

$

19 95

DiscounteD 78%

We Have it all!

No

Minimum

Order

——

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Guaranteed

$

14 95

www.HipWholesale.com

CheCk our ClearanCe Tab - $ 3 95 and up

RETAILERS FORUM MAGAZINE | AUGUST 2021 Page 21


1-626-338-4477

Fax: 1-626-338-4476

www.BestexCompany.com

E-mail: sales@BestexCompany.com

Want More Info? Circle #09 on page 11 • www.Vendor411.com

Best Accuracy in Air Stun Gun

Best Price in Air Stun Gun

Best Delivery Time

We cannot ship to areas where this product is not legal.

(Please check the laws for your area)

US Patent Pending No. 9435619

WHOLESALE PACKING SUPPLIES

Great for E-Tailers • Lowest Prices

Poly Mailers • Bubble Mailers • Tapes • Stretch Wraps • Industrial Supplies

36 Rolls

THIS MONTH’S SPECIAL

1.57 MIl

Per

Clear Packing Tape..... $ 2” x 110

Case

36.88 Case Yards

1.57 MIl

2” x 110

Yards

SAME DAY SHIPPING FROM OUR OHIO WAREHOUSE • BULK QUANTITY PRICING AVAILABLE

www.SalesGroup.Org

Page 22 AUGUST 2021 | RETAILERS FORUM MAGAZINE


EVERYTHING E-CIG

WE HAVE IT ALL:

STARTER KITS - BATTERIES & CHARGERS - MODS & RBAS

TANKS & ATOMIZERS - PARTS & ACCESSORIES - E LIQUIDS

SMOK Vape Pen V2 60W

AIO Starter Kit $15.95

Air Factory Salts Tropical

Grapefruit TFN 30ml $9.99

SMOK ARCFOX 230W Starter Kit With

TFV18 Sub-Ohm Tank

$54.95

SMOK Species V2

Starter Kit - 230W TC

Touchscreen Mod With TFV8

Baby V2 Tank

$27.95

OG Island Fusion (KiBerry

GeekVape

Killa) by Keep it 100

SMOK RPM LITE 40W Pod Mod Kit

OBELISK 120W Kit

E-Liquid $9.99

$9.99

$63.99

ESTABLISHED 2011 • NEW WHOLESALERS WELCOME • WORLDWIDE SHIPPING - USA HEADQUARTERS

www.LogicWholesale.com

RETAILERS FORUM MAGAZINE | AUGUST 2021 Page 23


Start.

Grow.

Repair.

Our specialty is helping small and

mid-sized businesses achieve success.

Contact us for free consultation.

1-800-433-7002

info@ForumBA.com • www.ForumBA.com

LINEN & BEDDING HEADQUARTERS

Largest Selection of Quality Home Good ~ Shipped Daily from East Coast

Castela By Matouk

WE HAVE THE

BEST BRANDS AT

THE BEST PRICES

Great for Retail Stores & Online Sellers

Big Sales

Windsor Charcoal Bedding

John Robshaw Bedding

Bedding Sets Starting at $30

Palmes Bedding Collection

As Low As $285

Nina Ricci Bedding

Stock Up Online at:

www.MerchandiseRep.com

Starting at $70

On Designer Bath Accessories 400 Thread Counts-from $35

Page 24 AUGUST 2021 | RETAILERS FORUM MAGAZINE

Starts at $65


WOMEN’S APPAREL & ACCESSORIES

B2B platform for brands, retailers and wholesalers from the fashion industry

LARGEST SELECTION OF DRESSES & TOPS UNDER $10

Fast Shipping From Our 30,000 Ft. Warehouse

LOW $59 MIN ORDER

Sleeveless Floral Print

Bodycon Dress

$

4.49

Off Shoulder Floral Print

Bodycon Dress

$

5.99

Long Sleeve Deep V Wrap

Ribbed Dress

$

7.49

Crisscross Cutout

Overlap Bodycon Dress

$

8.99

Fold Over Off Shoulder

Pleated Solid Party Dress

$

8.99

Knot Front Retro Print

Casual Blouse

$

9.99

Chain Print V-Neck Long

Sleeve Blouse

$

9.99

Off Shoulder Fold-Over

Striped Casual Blouse

$

8.99

Leopard Print Deep V

Long Sleeve Blouse

$

8.99

Crane Print Long Sleeve

Blouse

$

9.99

NEW SHOE DEPARTMENT-STARTING AT $4.99

Toe Ring Print Frill Hem

Platform Casual Sandals

$

4.99

Sequin Embellished

Casual Flat Shoes

$

8.99

Bowknot Design Platform

Espadrille Wedge Sandals

$

11.99

Fishnet Insert Platform

Wedge Sandals

$

16.99

Colorblock Ankle

Buckled Chunky Heels

$

18.99

Suede Point Toe Tie Back

Ankle Boots

$

19.99

EXPRESS SHIPPING WORLDWIDE • • DROPSHIP PROGRAM

www.UniverseWholesale.com

RETAILERS FORUM MAGAZINE | AUGUST 2021 Page 25


Professional Grade RC Toys & Drones

www.SoaringRC.com

Airsoft Guns • RC Cars, Boats, Helicopters

WEEKLY SPECIALS • CLEARANCE ITEMS

ZOHD Dart250G

570mm Wingspan

FrSky R9 900MHz 16CH

Sweep Forward

Long Range Receiver

AIO Wing EPP FPV RC

& R9M 2019 Module

Airplane

System with mounted

$

59. 99

Super 8 and T antenna

$

87. 99

BETAFPV HX100

FrSky Transmitter Taranis

100mm FPV Quad

X-Lite S 24CH Radio with

built in FrSky RXSR

PARA Wireless Training

BETAFPV 75X HD Whoop Quadcopter

Receiver

Function and Quickcharge

3S built in FrSky Receiver

$

119. 99 System

www.SoaringRC.com • Everything FUN!

LARGEST SELECTION OF CONSUMER PRODUCTS

OVER 150,000 OF WHOLESALE ITEMS FOR YOUR STORE OR FLEA MARKET BOOTH

AUTO • HOME • ELECTRONICS • SPORTS • TOYS • APPAREL • SHOES • HEALTH & BEAUTY

4 inches 1080P

HD 170° 3 Lens

Car DVR Dash

G-sensor

Recorder

+Rearview

Cam

$

46.74

$

149. 99

Buy With Confidence

59

New Items Daily

NO Minimums

$

149. 99

Digital

Wireless Oven

Thermometer

Meat BBQ Grill

Food Probe

w/Timer Alarm

$

20.99

C4 IPX4 TWS Bluetooth

Earphones Fingerprint Touch

Wireless Earbuds (Black)

$

8.19

F9-12 Bluetooth Touch Earphones Power

Display Waterproof Headset with Rope

$

14.69

www.CartoonConcepts.com

Page 26 AUGUST 2021 | RETAILERS FORUM MAGAZINE

Digital Video Camera Full HD 1080P 32GB

16x Zoom Camcorder DV Camera(Red)

$

38.84

SWM-80B 1 DIN Car Radio Audio

Copy Bluetooth

TF USB AUX Locator Head Unit

$

29.67


Leading Supplier

Since 2005

Newchic

Now at

1 STOP WHOLESALE

Clothing, Shoes, Bags and Accessories

Floral Printed O‐Neck

Midi Dress With Pocket

$

31.99

Solid Color V‐neck Plus Size

Dress for Women

$

30.99

Irregular Hem Long‐sleeved

Round Neck Casual T‐shirt

$

16.99

Bohemian Print Sleeveless

V Neck Side Slit Dress

$

18.58

Bohemian Print 3/4 Sleeve

Loose Plus Size Blouse

$

13.73

Button Fish Bone Print Short

Sleeve Casual T‐shirt For Women

$

15.34

Bohemian Print Spaghetti Straps

Plus Size Maxi Dress with Pockets

$

20.19

Casual Solid Color Button Pockets

Plus Size Cotton Suit Jacket

$

19.38

Vintage Solid Color 3/4 Sleeve

Pocket Plus Size Blouse

$

12.92

Plus Size Women Printed Patchwork V Neck

Figure Flattering Backless One Piece Swimsuits

$

8.99

Sexy Women V‐neck Lace Babydoll Mesh

Chemise Sleepwear Open Back Lingerie

$

5.92

Flower Print Long Sleeve

Casual Blouse For Women

$

19.19

Largest Selection Of Apparel For Drop Ship In The USA

Select Your Sizes - NO Minimum Order - We Ship Worldwide

www.1StopWholesale.com

Want More Info? Circle #01 on page 11 • www.Vendor411.com RETAILERS FORUM MAGAZINE | AUGUST 2021 Page 27


AUTHENTIC NEW DESIGNER HANDBAGS

TORY BURCH ~ MICHAEL KORS ~ COACH ~ KATE SPADE ~ COACH

All Merchandise Certified Authentic

NO MINIMUM ORDER • WEEKLY SPECIALS

Michael Kors Jet Set Travel

Medium Carryall Tote

Brown MK Green Stripe

$139.99

Coach F36658 F37807

Reversible City Tote Light

Khaki Blue

$162.99

Tory Burch Kerrington

Large Square Tote Garden

White Floral Laguna

$266.99

Michael Kors Mott

Small Satchel

Brown MK Coral

+ Sangria Trifold

Wallet-$626.00

$208.99

Michael Kors Abbey Large Cargo Backpack

Black MK + Leather Phone Wallet ~ $646.00

$208.99

Michael Kors Hayes

Medium Trifold Coin

Case Rose Hold MK

Signature Pink

$57.99

Michael Kors

Jet Set Travel

Cross-body Fuchsia

Pink with Wristlet

Clutch INSERT

$92.99

WWW.BAGVENDORS.COM

Kate Spade Cameron Street

Flock Roses Small Hayden

Satchel Black Floral

$187.99

COMPUTERS & ELECTRONICS ROCKBOTTOM PRICES

TOP QUALITY REFURBISHED ITEMS - MAKE BIG MARKUPS!

Samsung

Crystal TU7000

UN50TU7000F 49.5”

Smart LED TV

• Over 2 Million Satisfied Customers Since 2001 •

• All Items are Inspected by Experienced Technicians •

• Most Include Manufacturer Warranty •

• 30-Day Return Policy • Same Day Shipping•

THIS MONTH’S

SPECIALS:

Lexmark MS310 MS312DN Laser Printer

$ 359.49

$ 90.97

CAMERAS • COMPUTERS • LAPTOPS • PRINTERS • TELEVISIONS • GAMING

www.RefurbShops.com

Page 28 AUGUST 2021 | RETAILERS FORUM MAGAZINE

Dell 462-3507

OptiPlex 7010

Desktop

Computer

$ 211.49

Lenovo 20R5001RUS

ThinkPad

$ 607.97


www.TimeWholesalers.com

Lucien Piccard Cartagena

MSRP: $395.00 (85% off)

Wholesale: $59.99

Brand Name Luxury Watches

Men’s Selections

Lucien Piccard Verona

MSRP: $545.00 (78% off)

Wholesale: $119.99

Chanel J-12

MSRP: $4,950.00 (49% off)

Wholesale: $2,499.99

Heko +Life

MSRP: $149.00 (87% off)

Wholesale: $19.99

Stock your retail store or online

business with over 20 major brands

Average 60% off retail

Puma

MSRP: $120.00 (66% off)

Wholesale: $40.99

Women’s Selections

Invicta Specialty

MSRP: $425.00 (91% off)

Wholesale: $37.99

1,000’s of Watches

Easy On-Line

Shopping

Seiko Neo Classic

MSRP: $250.00 (60% off)

Wholesale:

$99.99

Lucien Piccard LaBelle

MSRP: $495.00 (80% off)

Wholesale:

$99.99

Lucien Piccard Garda

MSRP: $525.00 (81% off)

Wholesale:

$99.99

Cartier Baignoire

MSRP: $37,100.00 (69% off)

Wholesale:

$11,499.99

Versace

MSRP: $6,395.00 (80% off)

Wholesale:

$1,299.99

Baume & Mercier Ilea

MSRP: $1,990.00 (78% off)

Wholesale:

$429.99

RETAILERS FORUM MAGAZINE | AUGUST 2021 Page 29


— Wholesale —

Artesanal Jewelry

RINGS • PENDANTS • EARRINGS • BRACELETS • BEADS • NECKLACES

Beautifully Crafted Items • No Min. Order • 100% Money Back Guarantee

FREE SHIPPING ON ALL ORDERS

Stunning Mozambique

Red Garnet Two Tones

Sterling Silver Earrings

CLOSEOUT:

Retail $265.25

$22.04

CLOSEOUT:

$57.94

Passion

Blue

Turquoise

Sterling Silver

Pendant

Retail $148.15

CLOSEOUT:

$31.00

Amazing! Genuine

Two Tones Green Peridot

Sterling Silver Earrings

Retail $141.25

CLOSEOUT: $25.69

Beauty Cubic

Zirconia .925

Sterling Silver

Handcrafted

Necklace

Retail $93

OPEN A WHOLESALE ACCOUNT ON OUR SITE FOR ADDITIONAL 25% TO 40% DISCOUNTS!

WWW.SHAKEWHOLESALE.COM

Page 30 AUGUST 2021 | RETAILERS FORUM MAGAZINE

THE LINGERIE

SPECIALIST

~ Over 1,000 styles in stock! ~

Lingerie sells year round

We welcome small orders

and deliver worldwide.

Many clearance items giving

you 100% mark-ups.

Large profits

www.FlirtyWholesale.com

One of the kind

Spiders’s Web AAA +

Ocean Jasper

Sterling Silver

Handmade Necklace

Retail $652.95

CLOSEOUT:

$190.25


QUALITY PLUS-SIZE APPAREL

Great Selections - Current Styles

TOPS • JEANS • SWIMWEAR • DRESS SPECIALISTS

Spaghetti Straps Polyester

Summer Sequins Standard

Women’s Tank Top

$

17.13

SUMMER BUTTON

STANDARD WOMEN’S

TANK TOP

$

15.06

SHORT PLAIN ROUND

NECK SHORT SLEEVE SLIM

WOMEN’S T-SHIRT

$

24.82

DIAMOND REGULAR

LONG SLEEVE WOMEN’S

SWEATER

$

22.44

ZIPPER V-NECK FLORAL BOHEMIAN

WOMEN’S MAXI DRESS

$17.75

PLANT PRINT SLEEVELESS VACATION

WOMEN’S TANK TOP

$8.75

WHITE LONG SLEEVE TIE WAIST

WOMEN’S BLOUSE

$18.92

LACE HOLLOW FLOWER PRINT

BACKLESS WOMEN’S TWO PIECE SET

$17.30

AFRICAN FASHION RUFFLES

FRONT SHEER PLAIN STAND

COLLAR WOMEN’S BLOUSE

$

32.10

POCKETS ANTI-SWEAT

WOMEN’S SPORTS

SHORTS

$

18.60

PLUS SIZE COLOR BLOCK ONE

PIECE BEACH LOOK PATCHWORK

WOMEN’S SWIMWEAR

$

23.32

PLAIN OFF SHOULDER THREE-

QUARTER SLEEVE STANDARD

LOOSE WOMEN’S T-SHIRT

$

16.63

BUY WITH CONFIDENCE • MIX AND MATCH WHOLESALE ORDERS

• FREE SHIPPING ORDERS OVER $ 99.

www.StylishPlus.biz

RETAILERS FORUM MAGAZINE | AUGUST 2021 Page 31


Ultimate Source for Wholesale

BRIDAL MERCHANDISE

Glitter Wedding Card Box

$24.99

We stock Everything For

Wedding Stores & Event Planners

Servicing the Industry Since 2003

Birch Wood Engraved Ring Box

$8.99

Vintage Charger Plates

$14.99

Hobnail Glass Candle Holders

$8.99/set

Silk Rose Petals

$2.49

FREE SHIPPING ON ORDERS OVER $ 99 ++++ ALL CREDIT CARDS ACCEPTED

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Mercury

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GREAT IN-STORE AND TRADE SHOW GIVE-AWAYS

PREMIUM CUSTOM PRINTED

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Lanyard

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as

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as

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low

as 99 ¢ as

low

low

as 89 as 63

OUR NEW WEBSITE LETS YOU ORDER BY INDUSTRY!

Largest Selection at Lowest Prices • Serving since 1999

www.PromotionalRewards.

.PromotionalRewards.com

Page 32 AUGUST 2021 | RETAILERS FORUM MAGAZINE

Smartphone Wallet

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¢

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• EVENT

• INDUSTRY


LARGEST FOOTWEAR BRANDS IN THE WORLD

Over 20 Years of Servicing The Marketplace

NIKE - ADIDAS - PUMA - CONVERSE - REEBOK - JORDAN - VANS

Check Out These New CLEARANCE Sale Items...

Fenty PUMA by Rihanna

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Nike Sportswear

Air Force 1 Mid LV8 - $ 30

Sequoia/Sequoia/Gum Light Brown ~ Kids

Reebok Club C85 AFF

$

30

MET SNAKE - Black/Chalk ~ Unisex

Fila Targa

$

30

White/Fila Navy/Fila Red ~ Unisex

Reebok

Classic Leather Textural - $ 30

Silver Met/Skull ~ Women

Adidas Cponsortium

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CLONIX/CRYWHT/CRYWHT ~ Women

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RETAILERS FORUM MAGAZINE | AUGUST 2021 Page 33


FORUM WORKSHOP


Continued from last issue...

Before you set out in search of your store location,

review your notes on your market and

customers. Are you sure enough people live in

your market area to support the store you want

to open? Unless you’re certain, and confident

enough to risk your personal wealth, it may be

wise to test consumer response to your concept

before you make the full-scale investment a

store requires. You may discover your market

niche offers more sales potential when served

by a retail business than by a specialty store.

TESTING YOUR CONCEPT

forumworkshop

Operating R Your

RETAIL E STORE

T A I L

S T O R E

Operating

Your

In the flea market you’ll have a chance to gauge

consumers’ response for pennies on the dollar

of the cost of a month’s rent for store space. If

you find an eager reception from shoppers, the

booth will also serve as a forum for promoting

your forthcoming store. On the other hand, if

you set up several weekends and don’t even recover

your booth expenses, you may want to

retool your concept. Before you do, try a couple

of different flea markets. It may be that the first

flea market failed to draw the people who’ll

support your business. If you still experience

problems after trying 2 or 3 different flea markets,

then rethink your business.

There are viable alternatives for a retail experiment

that minimize your risks. So do you really

need a storefront now? Isn’t there another way

you could market products to your customers

without physically setting up shop? In the initial

stages of developing your retail business, it

may be in your best interest to start of smaller,

“field-test” your concept, and cultivate a consumer

market in the process. Several sales avenues

warrant investigation.

OPEN A BOOTH

AT A FLEA MARKET

One of the easiest ways to test your concept is

to open a booth at an area flea market. Once the

last stop for grandma’s junk no one had the

heart to throw out, flea markets are now the

modern equivalent of the sales bazaars of the

Old World. People of every description, and

every income level, visit them for entertainment

as much as for an opportunity to buy.

SET UP A KIOSK IN A MALL,

OR RENT A MINI-STORE

Many shopping malls in the country now open

their corridors to booth and kiosk sales, as well.

Talk about a perfect place to test your concept!

Floor space in the mall is by no means cheap,

but requires much less investment than a store

in the same mall. Some larger individual retailers

also sublease mini-departments on their

sales floor. For the mall or store this is an easy

way to offer a broader selection of merchandise

in the hope of attracting more shoppers. Either

of these options can be used to test both the location

and your idea for a store. If the ministore

fails in the aisles, where traffic is greatest,

it certainly won’t prosper as a full-size store set

back into one of the available storefronts.

continued...

Page 34 AUGUST 2021 | RETAILERS FORUM MAGAZINE


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RETAILERS FORUM MAGAZINE | AUGUST 2021 Page 35


Another nice thing about this way of testing

your idea is that it allows you to set up and take

down your “store” with ease. You can move it

around if need be, and experiment with different

locations at one site or several sites. You can

also try various display techniques and product

mixes with a minimum of investment.

SELL FROM A PEDDLER’S WAGON

On the street, a peddler’s wagon, loaded with a

sampling of the goods you want to sell, is another

way to sample the public response. If you

take this route, you’ll probably need a license

to sell on the streets. Thoroughly investigate

your obligations. Contact city hall and the local

chamber of commerce as well as your state’s

small business assistance agency, and ask each

what licenses or permits are required.

forumworkshop

FORUM WORKSHOP

START OFF WITH MAIL ORDER

Another way to


test your idea with

minimal investment

is to start as

a mail-order business.

Once again,

you’ll need to check into local regulations, licenses,

and tax obligations. Mail order can provide

you with an effective tool for testing your

concept and in the process let you collect the

names of potential customers for future sales.

The toughest challenge in mail order is figuring

out how to reach your audience. That can take

time. You’ll know you’re getting your message

to your audience when your mailbox is brimming

with orders.

continued...

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Page 38

ASSESSING YOUR NEEDS

Now let’s proceed beyond the experimental

mode. Assume your experience with one of

these convinces you your retail concept is a real

winner, or you’ve got so much unshakable confidence

in your store, you know your store will

make it. How do you go about finding the

right location? Well, before you can begin answering

that, you must know what you need in

a storefront. You probably won’t find any single

location that meets all your needs – you’ll need

to settle for whatever location offers the closest

match.

SHOULD YOU BUY OR RENT?

Before you begin your search, you must decide

whether you want to buy or rent the space.

forumworkshop

FORUM WORKSHOP

AUGUST 2021 | RETAILERS FORUM MAGAZINE

That should be an easy decision, since you’re

just starting your business and you probably

don’t have extra barrels full of money. Rent. It’s

considerably less of a strain on your limited

start-up budget, and until your business is up

and running, you really don’t know what to expect.

Sure, your business could soar from day

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forumworkshop

FORUM WORKSHOP

You could starve because of the inconvenience

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of relocating your business should something

about the location you select not live up

to your expectations.

That said, recognize that your lease, or mortgage

if you choose to purchase your site, will

likely represent the single greatest fixed cost in

running your business. For many retailers, location

is the make-or-break factor in their business.

You want the best possible location, and

you need a landlord or seller who will work

with you and share some of the financial burden

and risk, with the promise of being paid

back during the first year while you grow your

business. In the process you also want to make

sure your interests are fully protected, should

you ever need to sell or close the store.

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RETAILERS FORUM MAGAZINE | AUGUST 2021 Page 41


FORUM WORKSHOP

forumworkshop

• Deliveries to store will be made:

by truck; by courier

• For shipping & receiving I need a:

loading dock; back


entrance; doesn’t matter

• Your ideal location is:

in a mall; along a busy

street; in a shopping

center or plaza;

a stand-alone site;

doesn’t matter

• For display & promotion you need:

a large sign out front; large display windows

• Customers will arrive:

by public transit; by car; stroll in off street

• I therefore need: a wide sidewalk out front;

customer parking; lighting at night

• Other special considerations:

DESCRIBE YOUR IDEAL STORE

Get out your notebook and describe your ideal

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What kind of display area will make the

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Does your store need to be on the first floor, or

could you rely on customers walking up or

down a set of steps? Is your store a stand-alone

destination, to which people will drive? Then

they’ll need places to park. Will it be helped

greatly by the presence of other stores, some

selling similar merchandise? Review these answers,

along with your notes on the customers

you need to reach, and where they live.

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RETAILERS FORUM MAGAZINE | AUGUST 2021 Page 43


forumworkshop

FORUM WORKSHOP

HIT THE STREETS

Then set out for your field investigations of

your area. This is work you must do yourself.

It’s your observations that will enable you to

make an informed decision when selecting a

site. If your earlier research indicates certain

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Browse through the existing stores in buildings,

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What’s your first impression walking through

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If there are no apparent vacancies in an area

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forumworkshop

FORUM WORKSHOP

They may be aware of a renter’s plans to move

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any space in their building, mall, or shopping

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in terms of your business needs.

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forumworkshop

FORUM WORKSHOP

IS THE EXTERIOR

WELCOMING TO CUSTOMERS?

Are the storefront and parking lot well lit? Is

there a place in the back where you can accept

deliveries? How secure is that?

Record your impressions of the exterior. In a

mall or shopping strip, a location with good

visibility could be one of your best marketing

tools. How does the place look to passersby?

Are the windows large enough to let people

know what type of business it is? Do they leave

ample room for display of merchandise? Is

there a visible place for your sign? If it’s a street

location, how far is it from parking? Are the

sidewalks wide enough to encourage people to

walk along the street? Does the location carry

any potential liabilities? What’s the condition

of the sidewalk and the exterior of the building?

Must shoppers climb stairs to enter the

building? Is it accessible to the handicapped?

Page 48 AUGUST 2021 | RETAILERS FORUM MAGAZINE

DOES THE INTERIOR HAVE

EVERYTHING YOU NEED?

Proceed with an inspection of the interior. First

consider the floor layout. An open, unencumbered

space easily adapts to any store concept.

If there are permanent fixtures, shelving, or angles,

you may need to adapt your store to them.

Look closely at the ceiling and


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or leaks. Do the same with

any plumbing connections that

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RETAILERS FORUM MAGAZINE | AUGUST 2021 Page 49


FORUM WORKSHOP

forumworkshop

Ask a lot of questions. What kind of wiring

does the building have? Will it handle your

needs? Think ahead. If your business grows,

will you be able to expand your space as

needed?

Look At The Site’s Relationship

To The Local Area

When you’re relatively satisfied a site offers

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Page 50 AUGUST 2021 | RETAILERS FORUM MAGAZINE


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RETAILERS FORUM MAGAZINE | AUGUST 2021 Page 51


FORUM WORKSHOP

forumworkshop

OBSERVE PEDESTRIAN &

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The next facet of your site investigation puts

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Note the types of crowds, looking for the people

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If the storefront sits on the street, monitor the

auto traffic. A busy road can prove too busy if

the pace of traffic discourages drivers to slow

down and turn in to your parking lot. Is there

a turning lane, and a progression of traffic

lights to regulate the flow? These can actually

encourage people to pull off the road for a

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RETAILERS FORUM MAGAZINE | AUGUST 2021 Page 53


FORUM WORKSHOP

forumworkshop

With outdoor and stand-alone locations, be

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parking lot will discourage some

night shoppers and invite after-hour thieves.

GETTING DOWN TO THE DETAILS

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Relay your interest

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space is available, your first and foremost question

will be “How much?”

Page 54 AUGUST 2021 | RETAILERS FORUM MAGAZINE

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RETAILERS FORUM MAGAZINE | AUGUST 2021 Page 55


FORUM WORKSHOP

forumworkshop

It’s your responsibility to determine what the

rental agreement includes, and how far the

landlord will go to accommodate you. For

starters, what will you be getting for your

money? Commercial leases are usually based

on square footage. You should be paying only

for usable floor space that can be carpeted. Get

out your tape measure and make sure you can

use every foot you’ll be paying for. Then find

out what the landlord will be willing to do for

you. Will he take care of or contribute toward

renovating the space for your needs, or will he

simply supply you with an empty shell? What

will that include, in terms of utility connections

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patrol, alarm systems, and trash hauling? Will

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type of insurance does the landlord provide?

What will you, as store owner, be

required to carry? The answers

can all provide you with points

for negotiation when you sit

down with the landlord to work

out an agreement.

INVESTIGATE THE SITE’S

COMMERCIAL HISTORY & ZONING

Before you enter into final negotiations

of a lease or sales contract, investigate

the commercial history and zoning

status of the property.

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RETAILERS FORUM MAGAZINE | AUGUST 2021 Page 57


FORUM WORKSHOP

forumworkshop

How many stores occupied the site in the last 5

years? A progression of tenants says, proceed

with caution. You may want to contact the

owners of some of those businesses, particularly

if one tried a store like yours at that location.

Be sure to check the certificate of

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make sure you can use the site as you intend.

Sop by city hall to find out the zoning status of

the property. Explain

what type of business


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restrictions that should

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on the size or

an

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anonymity invites failure.

While at city hall, remember to ask if there are

plans for immediate construction in the area, or

any long-term improvement projects that will

block or detour traffic in the area. Any of these

could disrupt normal business long enough to

put the start-up business at risk.

IF YOU’RE A BUYER, YOU’LL

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If you’re intent on purchasing a location

for your store, you’ll need to undertake

even more thorough investigation.

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RETAILERS FORUM MAGAZINE | AUGUST 2021 Page 59


forumworkshop

FORUM WORKSHOP

Unless you find an outstanding bargain, buying

your store site adds to the financial burden

that goes with starting a store. Ideally you want

to do whatever you can to minimize the risks

during your first year of operation. So if you

must buy the site, scrutinize everything about

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You want a contract

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its best start. As you enter into negotiations,

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RETAILERS FORUM MAGAZINE | AUGUST 2021 Page 61


FORUM WORKSHOP

forumworkshop

TRY TO ADJUST THE LEASE

TERMS TO MEET YOUR NEEDS

The landlord should be eager to accommodate

you. Seek a lease that allows flexibility, with an

option to renew written into the agreement.

The ideal situation will be a 5-year lease with

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RETAILERS FORUM MAGAZINE | AUGUST 2021 Page 63


FORUM WORKSHOP

forumworkshop

In today’s market you can look to your landlord

for help with other aspects of the start-up

as well. The cost of renovation will prove one of

your most expensive out-of-pocket investments.

See how much of that expense your

landlord will assume, or finance. It may add to

your rent, but it will relieve you of some initial

financial burden.

$¢$¢$¢$¢$¢$¢$

When negotiating, always keep your longrange

interests in mind. You want to secure the

right to assign the lease, without liability,

should you decide to sell your business or close

shop. Whenever an action on your part will require

the landlord’s consent, you want an assurance

the decision will be made in a

reasonable and timely fashion.

RESPECT THE LANDLORD’S

NEEDS, HOWEVER

Throughout negotiations, respect the seller’s or

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need space, the landlord needs to fill it. He has

no guarantee of a permanent tenant until your

business succeeds. Asking him to tie up his

property with that uncertainty poses a risk he

may want to be compensated for. You may be

asked to pay more in rent in

order to enjoy that option.

Work toward a common

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Page 64 AUGUST 2021 | RETAILERS FORUM MAGAZINE


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RETAILERS FORUM MAGAZINE | AUGUST 2021 Page 65


FORUM WORKSHOP

forumworkshop

MAKE SURE ALL THE

BASES ARE COVERED

Everything that concerns you as the store

owner should be expressed in the lease or contract:

your responsibilities, what the landlord

agrees to supply, the occupancy date, the structure

of the payment schedule, how any additional

expenses for utilities or maintenance will

be determined, your rights regarding potential

subleasing or assigning of the space to a third

party, and an acceptable method for terminating

the lease by either party. In the event that

you and your landlord should butt heads over

something related to this agreement, the contract

should also spell out both parties’ right to

arbitrate or mediate your differences through

an independent agent.

MAKE SURE YOU CONSULT

YOUR ATTORNEY

Before you agree to any contract, consult an attorney.

Legalese is a language in itself, and you

need the services of an interpreter. When it

comes to fine print, follow your attorney’s advice

... to the letter. Your attorney should be involved

throughout the negotiation process to

make sure your rights and interests are protected.

Have him or her explain every clause of

the contract, and any riders to it, so you know

exactly what you’re agreeing to. When it comes

to negotiating and signing

contracts, a competent

business attorney

is your best protection.

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RETAILERS FORUM MAGAZINE | AUGUST 2021 Page 67


FORUM WORKSHOP

forumworkshop

SIGN AS A CORPORATE OFFICER,

NOT AN INDIVIDUAL

One more note about the contract. We’ll discuss

your options for structuring your business to

your best interests later. But at this point you

should understand that it’s in your best interest

to sign the lease as the principal of a corporation

(your business,) not as an individual. Even

if you structure your business in some other

way, use a corporation name when signing the

lease, even if the corporation exists soley for

that purpose. What if your store goes bankrupt

in its third month but you’ve signed on for the

rest of the rent, whereas if you signed as the

principal of a corporation, your personal obligation

is nil.

LEASEHOLD IMPROVEMENTS

After signing the lease, you’ll be able to turn

your attention to creating your store. If you

think store design is a do-it-yourself project, an

area where you can cut corners, forget it. Until

your store’s personality is established through

advertising or word of mouth, its look will be

your only way to convey its unique qualities to

shoppers. The design will invite them in or

keep them away. Approach design with an eye

for economy, and your “savings” could deny

you success.


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Page 68 AUGUST 2021 | RETAILERS FORUM MAGAZINE


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RETAILERS FORUM MAGAZINE | AUGUST 2021 Page 69


FORUM WORKSHOP

forumworkshop


DESIGN FOR SUCCESS,

& DON’T FORGET SECURITY

Effective store design may seem easy, but

there’s much more to it than putting products

on shelves and racks. Here’s another area in

which it may be best to turn to outside help, at

least in the initial design and setup of the showroom

floor. A professional store designer brings

a knowledge of the psychology of color and

lighting, and understands how to direct traffic

through the store. Such visual cues will help a

retailer realize the maximum sales potential for

his sales floor.

If you decide to design the store yourself,

spend a lot of time in other stores exploring the

details that contribute to effective design. Take

notes on how your senses

are stimulated as you move

through the store. Recognize

how color promotes a

mood, and lighting directs

your attention to what the

store wants to promote. How are the themes of

the main displays reinforced throughout the

shop or department? What do you find to be

the comfortable heights for racks and shelving?

What types of signs make the best floor directory

to products and departments?

There’s a deliberate decision behind the place

ment of every product in a successful store.

Highly profitable but low-cost impulse items

can usually be found in several areas of the

store, most visibly right near the front counter.

continued...

Page 70

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RETAILERS FORUM MAGAZINE | AUGUST 2021 Page 71


forumworkshop

FORUM WORKSHOP

A product that’s much in demand is often

placed in the back, compelling shoppers to

walk through the store and visually sample

everything else the store has to


offer. Related products and accessory

items are placed

nearby as well as in other areas

to give shoppers several opportunities

to consider them.

While in the stores, also note how different retailers

address security issues in the setup of

the sales floor. Checkout counters, almost always

staffed, typically sit where the employee

has a direct line of sight to all areas of the store.

Sometimes this vantage point is near the front

door, or in a counter kiosk slightly elevated

above the rest of the sales floor. In stores with a

lot of angles, concave mirrors or video cameras

serve as practical and psychological deterrents

to pilferage. Security poses such a critical issue,

and protection against theft and pilferage is

such an important consideration, the start-up

retailer should seek expert advice. Store designers

bring a thorough knowledge of security issues

to the projects. If you’re not using one, at

the very least set up a consult with a local security

firm, preferably one specializing in commercial

or retail accounts. You’ll find them

listed online and in the phone book.

FLEXIBLE DESIGNS WILL

TRANSLATE INTO SAVINGS

Taking all these into consideration,

you should plan a certain degree of

flexibility into your store design.

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Page 72 AUGUST 2021 |

RETAILERS FORUM MAGAZINE


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QUALITY RETAILERS • TRUST FORUM MAGAZINE • SERVICE

| AUGUST 2021 Page 73


FORUM WORKSHOP

forumworkshop

The first and most obvious reason is one of economics.

Permanent fixtures and renovation are

expensive undertakings. You don;t know yet if

this site will be the permanent home for your

store. What you spend to improve that site will

only serve you in that location. If you decide to

relocate, you’ll be making the same investment

all over again. A modular approach to design,

with portable fixtures and displays, also allows

you to maintain a certain degree of freshness in

the look of the place.


While shoppers expect a certain consistency in

a store’s look, they respond well to occasional

redesign. That may be as simple as highlighting

a different product in your main display area,

or moving your racks to redirect floor traffic

from time to time. When you redesign a store,

you invite shoppers to explore the place anew,

and in the process, hopefully discover some of

the products they may have missed before. A

flexible, modular approach to design will allow

you to move displays and departments easily. It

can prove less expensive in the short term, and

more beneficial to the retailer over the long

term. It represents one of the most sensible

ways you can guarantee maximum return from

a necessary investment.

SOLICIT 3 DETAILED BIDS

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Unless you’ll be handling the renovation

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Page 74 AUGUST 2021 | RETAILERS FORUM MAGAZINE


FORUM WORKSHOP

forumworkshop


These plans should be detailed

diagrams, with exact specifications

on where work is to be

done and what materials are to

be used. Here’s another reason to seek the help

of a store designer or architect. You can’t expect

anyone to work from the rough sketch you

scrawled on a napkin and realize your vision

of the store. It’s fair to neither you nor the contractor.

The more specific you are about what

you want done with the space, the more detailed

and accurate will be the bids you receive

from contractors.

Never assign construction work based on a single

bid. What contractors charge, and what

they try to get away with, varies greatly. Two

bids are nice, three is ideal. When the bids are

submitted, make sure to ask each contractor for

proof she carries adequate insurance. Always

ask for names of people she has done similar

work for in the past. Call these references and

visit their sites. After you’ve had the chance to

review the bids and check references, give the

job to the contractor you feel most comfortable

with. That doesn’t necessarily mean the lowest

bidder. After picking one, approach the contractor

about financing the work. Explain your

situation as the owner of a new business. See

how much the contractor will work with you,

to ease your financial burden. In the final bid,

the contractor should describe exactly what she

will do, her fee, what materials or permits it

covers, and when she will complete the work.

As protection, you need to insert a penalty

clause – which specifies your options if the

work isn’t completed on schedule – before you

accept the contractor’s bid.

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RETAILERS FORUM MAGAZINE | AUGUST 2021 Page 75


FORUM WORKSHOP

forumworkshop

In general, don’t agree to any work at an hourly

rate, even when there’s a ceiling on hours. You

could exhaust your renovation budget and end

up with a job that’s only partially completed.

KEEP AN EYE ON THE WORK

WHILE IT’S BEING DONE

Try your best to be around

while the construction is taking

place. If you can’t be there

all the time, get in the habit of

popping in unannounced to

check on the progress of the

job. When informed something is broken or

worn and must be replaced, ask to see it. When

the project is completed, thoroughly inspect it.

Pay promptly when satisfied, and not until

then. Once you’ve signed the check, you’ve

surrendered your leverage, short of legal proceedings,

with the contractor. When the contractor

is through, you want to spend your time

setting up shop, not finishing her job.

THE BUSINESS PLAN

Can you tell me how to get from where I am to

where you are ... without a map? Creating a

success as a retailer without a business plan can

prove just as challenging. I could find you,

eventually, were I to spend a good part of the

future wandering the planet. And success

could be yours if you never commit your goals

to paper. It’s just that committing a plan to writing

makes it so much easier to know where the

store is going, and how far it has come. With a

written plan you won’t do so much stumbling

around in the dark.

continued...

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Page 76 AUGUST 2021 | RETAILERS FORUM MAGAZINE


FORUM WORKSHOP

forumworkshop

After you’ve identified a lucrative market

niche, and scouted locations and real estate

prices, you can get to work finalizing your

business plan. In reality, you’re developing aspects

of the plan as you conduct the research

that convinces you to open a specialty

store. Now it’s time to use


what you’ve learned to outline

the goals of your business and

how you intend to get there.

A well thought-out business plan can be your

most important resource when building your

business. It’s the toolbox containing all the information,

inspiration, and strategy for realizing

your dreams of independence. The plan

maps the store’s future, tracing the route

you’ve selected to your goals. It’s a journal of

the process and progress that gets you there, a

yardstick with which you can measure how far

you’ve traveled on the road to retail success. Finally,

the business plan serves as a compass

that tells you when you’ve wandered off

course, and directs you back onto the path that

leads to your goals as a store owner.

Your plan need not take the traditional form

advocated by business professionals for generations.

That form was designed with professional

investors in mind. It was drafted to put

your business in a context that a banker or venture

capitalist could understand. There’s no

need for you to do that now, simply because, as

we’ll see later, there’s no way the banker or

venture capitalist will lend you money to start

your business. But you do need to put your

plan in writing, for a variety of practical and

personal reasons.

continued...

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RETAILERS FORUM MAGAZINE | AUGUST 2021 Page 77


FORUM WORKSHOP

forumworkshop

As we’ll discuss, you’ll be approaching others

for financial support as you start your business.

They may not be members of the professional

investment community, but they will want to

know where their money is headed, and when

they should expect a return. Present them a

written plan, with detailed financial analysis

and projections, and they’ll be a little less leery

of the venture.


Whatever format you

choose for the document,

it should include

a statement of mission

– why the store exists –

and demonstrate you

have the credentials to

make the store concept

work.

The plan should demonstrate how you propose

to make your specialty store a success, and

what that will require in financial resources,

with a detailed breakdown of financial needs,

including the cost of start-up and annual operations,

as well as sales projections.

ON A PERSONAL LEVEL, A BUSINESS

PLAN PROVIDES A FOCUS FOR YOU

AND YOUR RETAIL VENTURE.

This written document should serve as your

business handbook, a guide to what you want

your store to become, and how to get there. It

should be so thorough, so comprehensive, that

you can turn to it repeatedly for an update on

your progress, advice on keeping the business

on track, and the inspiration to forge ahead.

continued in next issue ...

Page 78 AUGUST 2021 | RETAILERS FORUM MAGAZINE


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RETAILERS FORUM MAGAZINE | AUGUST 2021 Page 79


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Page 80 AUGUST 2021 | RETAILERS FORUM MAGAZINE

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RETAILERS FORUM MAGAZINE | AUGUST 2021 Page 81


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Page 82 AUGUST 2021 | RETAILERS FORUM MAGAZINE


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Page 88 AUGUST 2021 | RETAILERS FORUM MAGAZINE


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RETAILERS FORUM MAGAZINE | AUGUST 2021 Page 89


The Complete Guide to Making Money at Auctions!

AUCTION

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Page 90 AUGUST 2021 | RETAILERS FORUM MAGAZINE


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RETAILERS FORUM MAGAZINE | AUGUST 2021 Page 91


This MonTh’s

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Page 92


Trade

MaGaZINeS

Trade Magazines

Swap Meet

This exciting monthly magazine

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Closeout News/

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Retailers Forum

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“I Can Get

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www.bizbooks.org

Page RETAILERS

93 93 FORUM MAGAZINE | AUGUST 2021 Page 93


USA Closeout Directory

Now, more than ever, it is essential for the success of your merchandising business to buy

goods at the lowest prices possible. Our best-selling

USA Closeout Directo-ry shows you how and most

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Order No. 4 -

Closeout Directory - $29.95

Dollar Store

Merchandise Guide

The most complete directory of

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This is the definitive guide for

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Directory of Smoke Shops

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Independent Sales Rep. Directory

The Independent Apparel Representatives and Multi-line Showrooms directory includes information on over 1,000 independent

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1-800-635-7654

Page 94

Page 94 AUGUST 2021 | RETAILERS FORUM MAGAZINE

Business Directories


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Auction Directory

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How to Find,

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Jewelry Wholesalers

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This exquisite directory will bring the

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Business Directories

Hobby & Craft

Suppliers Guide

The crafts industry is one of the hottest-growing

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Introducing our newest directory that puts

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www.bizbooks.org

Page 95

RETAILERS FORUM MAGAZINE | AUGUST 2021 Page 95


Wholesale Gift Guide

A Great resource to locate higher end

decorative merchandise. This gigantic

400 page guide is the definitive resource

guide to finding suppliers for gift products.

Listed by category, over 4,000

leading wholesalers and manufacturers

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Order No. GG Gift Guide $39.95

Annual Guide to the

Licensing World

Here is an incredible Directory that

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These are the sources that you would

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distribute licensed merchandise. Full listings include categories of

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the licensed merchandise that they have manufactured. The licensed

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Order No. 321 $249.00

USA Mail Order Catalogs

New for this year is a compilation of BOTH

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most comprehensive look at the consumer

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Over 7,000 consumer catalog companies

are listed under 44 various product chapters

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Catalog size, number of catalogs mailed,

sales volume and key executive names are provided for ease in marketing

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of everything from computers to laboratory supplies; office products

to office design; marketing resources to safety equipment. Just about

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BUCKS FOR BLING

Sourcing For Jewelry

Makers Directory

Up-to-date and easy-to-use directory

solving your jewelry materials sourcing,

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If you are considering your own line

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Accessories

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The comprehensive directory provides

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hats, shoes, gloves. You will find the top

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Order No. 122 $100.00

1-800-635-7654 Page 96

Business Directories


APPAREL

BUSINESS DIRECTORIES

Fabrics, Services, Trims

This up-to-date directory solves your

production sourcing and contracting

needs in the Americas. The sourcebook

includes: sewing, cut-n-sew, and finishing

contractors and apparel production

services from within the U.S., Canada

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Order No. 0971486743 $125.00

A complete and updated guide listing

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Apparel Contractors (USA Edition)

1-800-635-7654 Page 97

Directory of Brand Name Apparel

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Updated and easy-to-use directory

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Order No. 0971486751 $135.00

RN & WPL Encyclopedia

A comprehensive listing of every Registered

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126,500 records including contact information

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Order No. RN8. Directory $285

Order No. RN8C Directory/CD Combo $475

The Small Design Company's Guide to

Wholesale Fabrics & Trims

Upj-to-date guide created specifically for the smaller design houses and home sewing

businesses. Directory lists fabric and trim companies that will sell to businesses that

require 0 to 500 yards as a production order. Book lists low-minimum and in-stock

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Apparel Business Directories

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