CosBeauty Magazine #94
CosBeauty is the #BeautyAddict's guide to lifestyle, health and beauty. In this issue: - Professional makeup hacks - DIY party hair - 30+ products for that perfect sunless tan - The 2022 guide to face tweakments - The rise of the celebrity beauty brand - Our Christmas gift guide
CosBeauty is the #BeautyAddict's guide to lifestyle, health and beauty.
In this issue:
- Professional makeup hacks
- DIY party hair
- 30+ products for that perfect sunless tan
- The 2022 guide to face tweakments
- The rise of the celebrity beauty brand
- Our Christmas gift guide
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PERFUME: THE OG OF<br />
CELEB BEAUTY BRANDS<br />
Fragrances hold special places in our hearts, and some of the<br />
most iconic are from red carpet A-listers.<br />
One of the original celebrity perfumers, Elizabeth Taylor’s<br />
release of ‘White Diamonds’ in 1991 has earned a cool<br />
US$1 billion in sales – and inspired generations of celebrities to<br />
jump on board the scent train, which reached fever pitch in the<br />
90s and early Naughties.<br />
Back in 2002, everyone was buying JLo’s ‘Glow’ (and<br />
contributing to its $300 million in sales in the first year), and then<br />
dabbled in a bit of Britney’s ‘Curious’ a couple of years later.<br />
Our allegiance to these sweet-smelling A-listers remains<br />
strong – Kim Kardashian sold $10 million of her perfume line<br />
‘Crystal’ in its first day on the market in 2017, $1 million of which<br />
occurred in the first hour. More than 300,000 units were sold<br />
without customers ever even smelling the scents, highlighting<br />
the sheer marketing power of Kimmy K.<br />
Years in<br />
operation<br />
4<br />
10<br />
7<br />
2<br />
4<br />
1<br />
13<br />
www.cosbeauty.com.au 33