THE BEAUTY OF DREAMS
E D I T I O N 2 0 2 1
CONTENTS
04 IMPRESSIONS
26 JEWELRY
69 WATCHES
84 GEMSTONES
4
IMPRESSIONS
THE SHOW goes sailing. Hamburg, the
new gateway to the world of jewelry and
watches: the throbbing Hanseatic city with the
Elbe Philharmonic Hall and the harbor is the unique
backdrop for THE SHOW at historic Schuppen 52.
5
IMPRESSIONS
Christian Jürgens, Untitled
6
Magic, charm, esprit: THE SHOW provides a
perfect stage for jewelry, gemstones and watches.
For example, with exciting jewelry shows, thrilling
watch talks and inspiring champagne events.
7
EDITORIAL
„You can dream,
so dream out loud“
THE BEAUTY OF DREAMS
THE SHOW's mission is to provide a stage for
dreams. “Poetry only comes to life when an actor
brings it to life,” the legendary Austrian writer
Thomas Bernhard once said. Just as a script only
becomes three-dimensional when an actor
brings it to life, THE SHOW takes jewelry and
watch dreams out of the ivory tower to stage and
celebrate them with like-minded people in new
ways and always in an unusual setting. Not a traditional
trade show format, but an event and an
experience for the senses to celebrate the magic
of the “Best of Jewelry and Watches.” In the best
sense of the word: a celebration!
As the bard sings so beautifully, “You can dream,
so dream out loud.”
Shall we continue dreaming together?
Christian Jürgens
9
IMPRESSIONS
SEE YOU AT THE SHOW
Selected top brands from all over the world, top-class visitors and a varied
daytime and evening program make THE SHOW an extraordinary meeting place
and a highlight of the jewelry and watch industry.
10
11
12
IMPRESSIONS
13
14
IMPRESSIONS
Foto: xxx
15
The big fashion show on the
opening day generated an unforgettable
“wow” effect: with creative choreographies,
special screen and lighting effects, and a
rousing soundtrack, THE SHOW offers
intense images and lasting impressions.
16
IMPRESSIONS
17
HIGHLIGHTS
FASHION SHOWS
Jewelry meets Fashion is the timely motto of THE SHOW. Each catwalk is meticulously
planned, with the models and their outfits selected to match the DNA of each
respective jewelry brand. Verdict: worth seeing!
Individual shows by renowned brands such as Marco Bicego, Hans D. Krieger, Niessing, Picchiotti,
Schmuckwerk, Jörg Heinz, Nanis, Meister, Gellner, Tamara Comolli, Richard Hans Becker, Roberto Coin, Autore and
Stenzhorn paid particular attention to highlighting the typical details of each jewelry collection.
18
HIGHLIGHTS
WATCH TALKS
Watch brands in focus: “Watch Pope” Gisbert L. Brunner is a living legend.
At THE SHOW, the charismatic watch connoisseur talked to the most important heads
of the exhibiting watch manufacturers. Verdict: enlightening!
01
02 03
Topmodel Zoe Helali
mit Schmuck
von Roberto Coin.
01 Gisbert L. Brunner and Matthias Stotz, Junghans 02 Gisbert L. Brunner with Fortis’ owner Jupp Philipp
03 Gisbert L. Brunner with Simon Schön from Garmin
19
HIGHLIGHTS
ART WALK
The boundaries of art are fluid... At the ART WALK of the Heissings Art Gallery, jewelry
and watch lovers can take a look at works by renowned artists such as Juliane Hundertmark
and Tibor Pogonyi. Verdict: moving!
01
02
04
05
03
01 A seeker and a finder: gallery owner Heinrich Heissing 02 – 04 With Tibor Pogonyi and
Juliane Hundertmark, the gallerist presented two contrasting artists from the genre of painting
05 Sensual sculptures by the artist Fabian Vogler
20
HIGHLIGHTS
TALENTS
France, Austria, Switzerland and Germany: the young TALENTS,
selected by a celebrity jury chaired by Christoph Wellendorff, fascinated visitors
with new jewelry designs. Verdict: inspiring!
01 02
03
04
Foto: xxx
01 Jewelry for the ears from a 3D printer by Austrian architect Marie Boltenstern 02 Mix of cultures: jewelry for the
ears by Jiayi Zhang 03 Sustainable jewelry by Leni Adam with gemstones from the Swiss Alps 04 Beaming faces:
Leni Adam, Julian Perreira, Marie Boltenstern, Christoph Wellendorff, Alix Dumas and Jiayi Zhang (from left)
21
STATEMENTS
SPECTACULAR AND
TERRIFIC
“A new, innovative and
convincing concept. And right
here in our own hometown!
I wish THE SHOW a very
bright future.”
Kim-Eva Wempe, Juwelier Wempe
“Congratulations to Christian Jürgens!
He impressively succeeded in bringing a
terrific mix of brands to an unconventional
location during challenging times.
This concept – including the sparkling
stage show – has a bright future.”
Georg Leicht, Juwelier Leicht
“We are thrilled by the relaxed
atmosphere and the great selection.
THE SHOW was a great opportunity for us
to make new contacts in the industry and
to deepen existing ones. The solid offer
of high-quality jewelry exhibitors convinced
us. THE SHOW has the potential to become
a permanent trade show event for
our fall orders.”
Melanie & Olrik Laufer, Juwelier Laufer
“It was an unusual atmosphere here in Schuppen 52.
Presenting luxury items in this environment makes
THE SHOW unique. It was a wonderful contrast and it
was fun and enjoyable just to look at. I experienced a very
special jewelry show that surely ranks among the best
I’ve ever seen. I especially like the way it was additionally
enlivened by artworks, which made you realize:
jewelry is creativity and the joy of colors.”
Jens Lorenz, Juwelier Lorenz
22
“We were really looking forward
to THE SHOW and it was a great
chance to meet the industry live
and in person once again. A very nice
ambience in an extraordinary location.
Especially for the jewelry sector,
I thought it was excellent that the
whole thing took place in a rather
intimate atmosphere.”
Lisa Weggenmann, Bucherer Fine Jewellery
“THE SHOW was very informative
and offered a good mix of exhibitors
in an authentic and imaginative
location. For us as jewelers, the
organizer was always supportive
with any questions we had.
We appreciate the organizer’s
dedication and we look forward
to returning next year!”
Annette & Markus Mühlbacher
Hofjuwelier Mühlbacher
“Splendid luxury in Schuppen 52!
This event succeeded in inspiring people
in a dignified harbor atmosphere.
A perfectly thought-out and
exemplary concept assured the
success. I am glad to have been there.
Perhaps it will expand even further?”
Martina Gruber, Juwelier Mahlberg
“THE SHOW was spectacular and terrific!
We dared and arrived together with 13 of
our best customers – and we all had the time
of our lives. Schuppen 52 is spectacular.
Our accommodations in the hotel were
breathtaking. The entertainment and the
evening program were fantastically well
organized. The selection of brands was
absolutely first-rate! THE SHOW will surely
be a red-letter event on my calendar
of trade fairs!”
Kai Pierre Thieß, Juwelier Hilscher
23
STATEMENTS
“Schuppen 52 was a truly exceptional
location and the selection of exhibitors
was outstanding. The accompanying
entertainment program was outstandingly
good. I already found this event
great last year. And it has become even
more interesting this year thanks to
the wider spectrum of products.”
Wolfgang Oergel, Juwelier von Hofen
For us and for me personally, THE SHOW
was a very successful event. After the long
dry spell since the first event due to the
lockdown and the cancellations of trade fairs
because of it, we saw how important it is
to meet and share ideas again. Even though
there may be another trade show or
two next year, it would be nice to see
THE SHOW establish itself – not
least in terms of timing.”
Wilhelm Moersch, Juwelier Pletzsch
“THE SHOW was a very beautiful event
in a great location. It was terrific to be
able to share ideas and communicate with
each other in person. The selection was
extensive and very interestingly designed.
I think that next year some other
manufacturers should consider
exhibiting here as well.”
Tobias Rödiger, Juwelier Rödiger
THE SHOW 2021 kept its promise –
numerous national and international
exhibitors with top formats, all gathered
together at a cool harbor location.
It was a successful opportunity for us
to meet our suppliers, see new items
and accept new orders. Our expectations
were fully met!”
Friedrich Jasper, Juwelier Jasper
24
“THE SHOW was convincing
once again! A pleasant size,
a good selection of highquality
exhibitors, and all of
this in Hamburg’s unique and
stylishly cool ambience.”
Anja Heiden, Juwelier Wempe
“It was nice to be able to talk
to colleagues and exhibitors again
whom we hadn’t seen for a long
time. In the beautiful atmosphere
of Schuppen 52, we could finally
discuss things again in a relatively
informal way, share ideas and be
inspired. We will surely participate
in THE SHOW again next year!”
Anna-Cathrin Krause, Juwelier Krause
“The trade fair was very
successful for us. We found the
manufacturers whom we needed
and who inspired us. We were able
to work through our program very
well, stress-free and compactly.
The event in Schuppen 52 was
extremely successful and well
organized – with lots of hard
work and love."
Lutz Reuer, Juwelier Reuer
“We experienced THE SHOW as an
interesting concept. The unconventional
location, which we liked very much, and
the compact format compared to the
well-known trade fairs created a relaxed
atmosphere – with plenty of free space
for discussions and new impulses.”
Andrea & Bernd Kippig,
Juwelier Roller
25
EXHIBITOR
JEW
26
60 Alberti
36 Al Coro
37 Annamaria Cammilli
46 Autore
56 Bigli
53 Capolavoro
40 Crivelli
48 Diamond Group
66 Emil Kraus
54 Emil Weis Opals
64 Fabio Collection
61 Facet
38 Gellner
52 Gismondi 1754
28 Hans D. Krieger
44 Heinz Mayer
59 Hesse
47 Jörg Heinz
68 Luis & Freya
29 Marco Bicego
62 Marion Knorr
65 Mattioli
30 Meister
57 Nanis
31 Niessing
67 Ofir
41 Pasquale Bruni
49 Pesavento
33 Picchiotti
43 Piero Milano
55 Richard Hans Becker
32 Roberto Coin
51 Roberto Demeglio
42 Scheffel
50 Schmuckwerk
34 Schreiner
45 Serafino Consoli
58 Silhouette Schmuck
35 Stenzhorn
39 Tamara Comolli
63 TwentyTen
27
BRANDS / JEWELRY
HANS D. KRIEGER
WWW.KRIEGERNET.COM
A breathtaking splendor of jewels welcomed visitors to the stand of the manufactory from
Idar-Oberstein. The diamonds and colored gemstones that are cut and processed into jewelry on
the premises at Hans D. Krieger are genuine masterpieces – now and for generations to come.
“After the successful start last year, our expectations were exceeded this
year. THE SHOW captures the zeitgeist of the industry. It’s a trailblazing
concept that really works. We are looking forward to 2022.”
Andreas Krieger
28
BRANDS / JEWELRY
MARCO BICEGO
WWW.MARCOBICEGO.COM
After opening a boutique in Baden-Baden, Marco Bicego has now used THE SHOW to present
his brand’s cult collections – “Lunaria,” “Jaipur,” “Paradise” and “Masai” – as well as one-of-akind
pieces of jewelry, which were the focus of the fashion shows.
“We are very pleased! We met licensed dealers whom we hadn’t seen
in a long time because of the pandemic. But above all, we signed
collaborative agreements with new retailers.”
Cristiano Benvenuti
29
BRANDS / JEWELRY
MEISTER
WWW.MEISTERSCHMUCK.DE
Flowing movement, exciting design and perfect technology: Meister, the German-Swiss
manufacturer of jewelry rings and wedding rings, presented in Hamburg the “Girello”
pendant, a long-awaited addition to its iconic line of rotatable rings.
“I am very happy to have been part of the second edition of THE SHOW.
We arrived with much anticipation and were able to spark an absolutely
positive response. We are looking forward to 2022!”
Fabian Meister
30
BRANDS / JEWELRY
NIESSING
WWW.NIESSING.COM
Exceptional new products by the design specialists from Vreden ranked among the
strongest audience magnets at THE SHOW.
“THE SHOW was an absolute highlight for us this fall. Visitors
responded enthusiastically to the new watches and the special tension
rings that we presented in this great location.”
Sandro Erl
31
BRANDS / JEWELRY
ROBERTO COIN
WWW.ROBERTOCOIN.COM
Roberto Coin numbers among the best-known Italian jewelry manufacturers in the US and
many other countries worldwide. The label celebrated its debut at THE SHOW with its cult
collections and the brand-new “Love in Verona” series.
“We have had little presence in the German market and the entire DACH
region, so these territories are increasingly in our focus. We feel that the format
of THE SHOW, where we met many retail customers, is very successful.”
Francesca Sonaglio
32
BRANDS / JEWELRY
PICCHIOTTI
WWW.PICCHIOTTI.IT
Picchiotti has already celebrated its first major international successes in Germany.
With THE SHOW, this jewelry manufacturer from Valenza found the perfect stage on
which to present itself to the German audience once again.
33
BRANDS / JEWELRY
SCHREINER
WWW.SCHREINER-JEWELLERY.COM
pectacular works of art with brilliant colors and splendid shapes dominate the unique jewelry
collection from Schreiner Fine Jewellery, which is based in Grünwald near Munich.
A 30-million-euro diamond ring called “Pink Lady” was an irresistible highlight for the visitors.
“After a year and a half of abstinence from trade fairs, we made
our jewels accessible to the public again for the first time in
Hamburg at THE SHOW.”
Gerhard Schreiner
34
BRANDS / JEWELRY
STENZHORN
WWW.STENZHORN.COM
This manufactory from Boppard cultivates a passion for jewelry that celebrates the beauty
of nature with precious stones and tells stories. One example: the “Peony Princess.”
“THE SHOW was a highlight for us in 2021 and it was terrific to be able
to present ourselves there, where an outstanding variety of top
German and international jewelry brands gathered under one roof.”
Chris Stenzhorn
35
BRANDS / JEWELRY
AL CORO
WWW.ALCORO.COM
The Cologne-based brand brought Italian grace to the Hanseatic city
with collections such as “La Piazza,” “Amici,” “DolceVita,” “Serenata”
and “Mezzaluna.”
“I am happy to have experienced a fantastic gathering
of the industry. THE SHOW has set an important signal of
departure for the post-coronavirus era.”
Alexander Corolli
36
BRANDS / JEWELRY
ANNAMARIA CAMMILLI
WWW.ANNAMARIACAMMILLI.COM
The Florentine manufactory not only showed its collections at THE SHOW, but also presented
its high-class couture creations, all perfectly staged by a brand-new display system
that’s specially designed to accentuate the various gold colors.
“The show was very gratifying for us, not only because of the business
deals, but also because we met so many of our licensed dealers.
We also made quite a few promising new contacts.”
Riccardo Renai
37
BRANDS / JEWELRY
GELLNER
WWW.GELLNER.COM
With collections such as “Castaway” and “Rendezvous,”
the pearl jewelry specialist from Wiernsheim magically transported guests
to South Seas destinations that countless sailors dream of.
“We welcome THE SHOW as a young event with strong potential for our
industry. Our premiere went very promisingly. I am quite pleased to be
able to offer our customers another format that brings the ‘Spirit of
Pearls’ wonderfully close and makes it a sensual experience.”
38
Jörg Gellner
BRANDS / JEWELRY
TAMARA COMOLLI
WWW.TAMARACOMOLLI.COM
This brand of designer jewelry, which embodies casual luxury like no other label, brought
southern sunshine to northern Germany with the “Gypsy Sun” pendant and other dazzling
creations.
“THE SHOW proved that personal sharing with colleagues in the industry
makes all the difference. It was a thoroughly successful event with
first-rate jewelers and an unforgettable supporting program.”
Sophia Friedl & Tobias Marquardt
39
BRANDS / JEWELRY
CRIVELLI GIOIELLI
WWW.CRIVELLIGIOIELLI.COM
Crivelli has always distinguished itself with magnificent creations crafted as one-of-a-kind
pieces or in limited series. The jewelry creator from Valenza recently presented an entire
collection called “Like.” At THE SHOW, Crivelli displayed “Like Chromatic,” which
complements the simple shapes of this line with colored gemstones, often in combination
with diamond pavé.
„Forza THE SHOW! Andiamo avanti!“
Crivelli
40
BRANDS / JEWELRY
PASQUALE BRUNI
WWW.PASQUALEBRUNI.COM
Pasquale Bruni chose THE SHOW as the starting point for the brand’s relaunch in Germany,
where he wowed visitors with the new “Luce” collection and numerous new items designed
by Eugenia Bruni.
“THE SHOW was the ideal setting to communicate the values of our
brand. We are very satisfied with the results and we have also already
signed an agreement with a new licensed dealer.”
Roberto Bocus
41
BRANDS / JEWELRY
SCHEFFEL
WWW.SCHEFFEL-SCHMUCK.DE
This is how jewelry works today:
the “Stretch & Match” collections
from the Munich-based design
company show how the highest
design standards and innovative
technology can bring noble classics
into the present day – and into
the daily lives of jewelry lovers.
Visitors at THE SHOW feasted
their eyes on the highlight “Princess-Stretch”
from the new platinum
collection and were captivated
by the intensive colors of the
“Rainbow” line.
42
BRANDS / JEWELRY
PIERO MILANO
WWW.PIEROMILANO.IT
The Valenza-based manufacturer presented its new “Groumette” collection at THE SHOW.
This line, which is very popular with customers, skillfully combines a retro look and the
unmistakable Piero Milano style.
“The concept convinced us: it was a genuine event in a superlative setting with
a group of exhibitors who perfectly suit our target. It was an important experience
for us to present ourselves in the upscale German jewelry environment.”
Andrea Milano
43
BRANDS / JEWELRY
HEINZ MAYER
WWW.HEINZMAYER.DE
The manufactory from Idar-Oberstein showed what
luxury truly is with the Forevermark and Bentley
Jewellery brands in Hamburg.
“THE SHOW unfurled its full potential this year in Hamburg
and has earned a permanent place in our calendar of ‘must’ events.”
Stefan Mayer
44
BRANDS / JEWELRY
SERAFINO CONSOLI
WWW.SERAFINOCONSOLI.COM
Buoyed by the success achieved at THE SHOW in 2020, Serafino Consoli this year
introduced the new versions of its sales hits: multi-size rings and rings that instantly transform
into bangles.
“The event was very well organized. We were able to deepen our
relationships with our licensed dealers and to make new contacts.
We realized how competent the German retailers truly are.”
Ivan Consoli
45
BRANDS / JEWELRY
AUTORE
WWW.AUTOREPEARLS.COM
With unique creations featuring the finest South Sea
cultured pearls, the Australian jewelry brand sparked yearning for
faraway tropical paradises in the hearts of the visitors in Hamburg.
“We are very happy that face-to-face events are possible again at long last and
that we were also able to show beautiful items from the world of pearls to new
customers. Business was brisk and we made very promising new contacts.”
Paolo Trapani
46
BRANDS / JEWELRY
JÖRG HEINZ
WWW.JOERG-HEINZ.DE
At Jörg Heinz, nothing is as it seems: diamonds dance, a pearl becomes a diamond solitaire,
and steel bands can be slipped on effortlessly. The manufactory sparked a sensation with
new pieces from the “(e)motion” and “Swing” lines, as well as with flexible bracelets.
“We were immensely pleased that such an event was finally
possible again. Our jewelers were very enthusiastic about THE SHOW
and we did good business there.”
Martin Heinz
47
BRANDS / JEWELRY
DIAMOND GROUP
WWW.DIAMONDGROUP.DE
With its well thought-out concepts, the fine jewelry
specialist from Kobern-Gondorf impressively demonstrated how
an upscale jeweler can remain a brand.
“Thanks to the high quality of the audience, this was one of the best
trade fairs ever for us. Untitled is no longer ‘just’ a publisher, but has
also established itself as an organizer of trade shows.”
Anke Schmidt & Frank Heringer
48
BRANDS / JEWELRY
PESAVENTO
WWW.PESAVENTO.COM
In Hamburg, the Italian think tank showed various possible interpretations of the classic
link chain – sometimes opulent, sometimes purist, but always iconic. The silver experts
have mastered all the ways of playing with the white metal – and also provided sparkling
accents at their stand with the coveted “Polvere di Sogni” line.
“We were surprised by the large number of interested visitors.
Customers were enthusiastic about our new collections!”
Graziella Marsano-Kohlermann
49
BRANDS / JEWELRY
SCHMUCKWERK
WWW.SCHMUCKWERK.DE
Travelers want to remember their journeys after they return home. As could be seen at the
manufactory’s stand at THE SHOW, favorite places or wonderful trips can be captured
individually and forever by a sparkling diamond on the “My World” globe pendant.
“Our conclusion for THE SHOW 2021 is the 3Gs: glamour, glitter and
gratification! THE SHOW is super. It was a very well-focused event – and
a highly successful one for us.”
Heike & Markus Schmidt
50
BRANDS / JEWELRY
ROBERTO DEMEGLIO
WWW.ROBERTODEMEGLIO.IT
Soon after the new owners of Roberto Demeglio had completed their acquisition of the
company, THE SHOW gave them a perfect opportunity to meet customers and announce
new manufacturing and market projects.
“At this imaginative event, which focuses more on quality than on
numbers of participants, we met our customers – and especially our
German clients – in optimal surroundings. We are very satisfied.”
Luca Stefanini
51
BRANDS / JEWELRY
GISMONDI 1754
WWW.GISMONDI1754.COM
Gismondi 1754, the historic Genoese manufactory, recently debuted on foreign markets.
THE SHOW provided Gismondi 1754 with a perfect stage to present itself to customers
from Germany and northern Europe.
“This combination of diverse events, which ranged from fashion shows to gala evenings,
enabled business opportunities to arise spontaneously and beyond the confines of the exhibition
stands. THE SHOW innovatively surpasses the traditional approach to trade fairs.”
Francesca Ventura
52
BRANDS / JEWELRY
CAPOLAVORO
WWW.CAPOLAVORO.DE
Launched two years ago, the “Billion Dreams” collection of sensational diamond-studded
snow globes embodies the innovative and creative power of Capolavoro and was again a
highlight at THE SHOW.
“We found the venue absolutely great. Hamburg is a very good location.
This kind of boutique-style format was very interesting. We predict that
THE SHOW will establish itself over the next few years.”
Theresa Fritsch
53
BRANDS / JEWELRY
EMIL WEIS OPALS
WWW.EMILWEISOPALS.COM
Based in Kirschweiler near
Idar-Oberstein, the world’s oldest
opal lapidary presented the colorful
variety of opals in Hamburg
and also showed “The Colours of
Life,” which demonstrates the incredible
potentials that the “rainbow
gem” holds in store for goldsmiths
and jewelry designers.
54
BRANDS / JEWELRY
RICHARD HANS BECKER
WWW.RICHARD-HANS-BECKER.DE
Richard Hans Becker displayed the most beautiful varieties of colored gems, for example,
Paraiba tourmalines and tanzanites.
“We were totally satisfied with the fair. We were happy to see many
familiar faces again and to be able to make numerous new contacts –
especially contacts that we would not have been able to get otherwise.
This event was an all-round success for us.”
Birgit Becker
55
BRANDS / JEWELRY
BIGLI
WWW.BIGLI.NET
The Belgian brand impressed
visitors in Hamburg with its “Mini
Sweeties” ring series, which
features colored gemstone cabochons
in 49 different hues.
Created by the designer couple
Laurence Aerens and Thierry
Spitaels, this cheerfully colorful
jewelry for daily wear contrasted
beautifully with the industrial
brick look of Schuppen 52.
56
BRANDS / JEWELRY
NANIS
WWW.NANIS.IT
After its successful participation last year, Nanis returned to Hamburg with a large
number of new items. First and foremost, the jewelry manufacturer from Vicenza
presented “Libera Icon,” the modern reissue of its hugely successful collection.
“We were kept quite busy and were able to attract new customers. I love
THE SHOW: the atmosphere here feels much cozier than at traditional trade
shows. We were impressed by the improvements in both size and quality.”
Laura Bicego
57
BRANDS / JEWELRY
SILHOUETTE
WWW.SILHOUETTE.DE
The Pforzheim-based brand shined at THE SHOW with flexible jewelry collections such
as “Tennis-Flex” – casual luxury that always comfortable to wear and appropriate for
the occasion.
“I applaud the organizers for having had the courage to stage an event
like this one in these challenging times. Congratulations.”
Arnd Bentner
58
BRANDS / JEWELRY
HESSE
WWW.HESSE-CO.COM
The “Morgentau” (“Morning Dew”) line of pearl jewelry was displayed at THE SHOW,
where it demonstrated how extraordinary new designs can bring a fresh breeze into
the pearl business.
“This event is delightfully different from a typical trade show.
It offered us a relaxed atmosphere in which we were able to conduct
interesting conversations and sign business deals.”
Carl-Peter Jasper
59
BRANDS / JEWELRY
ALBERTI
WWW.ALBERTIGIOIELLI.IT
THE SHOW gave Alberti an excellent opportunity to meet customers whom the manufactory
supplies with private label products and on-demand creations.
“The event was innovatively conceived and well organized. We were
able to make contacts with high-profile retailers and to acquire new
customers. With a few small improvements in the layout of the stands,
THE SHOW could morph into a must-attend event.”
Massimo Cova
60
BRANDS / JEWELRY
FACET
WWW.FACET.ES
The Barcelona-based diamond
jewelry manufacturer introduced
THE SHOW’s audience to Tracemark,
a unique traceability protocol
that tracks the entire value
chain of a piece of jewelry from
the mine to the consumer. The
brand also presented numerous
jewelry classics, which demonstrated
how ethics, sustainability
and beauty can unite in a perfect
liaison.
61
BRANDS / JEWELRY
MARION KNORR
WWW.MARION-KNORR.DE
The Ludwigsburg-based jewelry designer
Marion Knorr loves classic ring designs such
as solitaire or memoir rings, which she christens
with striking names like “Orbit,”
“Perseus,” “Comet” or “Galaxy.” These rings
transformed Knorr’s stand in Hamburg into
a veritable paradise for lovers of exclusive
ring designs. With plenty of sensitivity and
an extraordinary design language, Knorr reinterprets
the great classics in a totally new
way, thus transforming these pieces from
pure rings into unique and coveted design
objects.
62
BRANDS / JEWELRY
TWENTYTEN
WWW.20Y10.DE
Among other items that it presented at THE SHOW, TwentyTen displayed a unique
collection of coin jewelry with snake ornaments. This label’s distinctive designs bridge the
gap from the past to the future and surprise connoisseurs with unusual symbols.
“This was our first time at THE SHOW and we were thrilled by the enthusiastic
reception given to our collection. The timeframe was perfect! The jewelers were in
high spirits and delighted that they could finally participate in a trade fair again.”
Birgit Kempter
63
BRANDS / JEWELRY
FABIO COLLECTION
WWW.FABIOCOLLECTION.IT
This Milanese manufacturer is well known for its exquisite classic creations. Its participation
in THE SHOW was mainly intended to consolidate its relations with German and
Austrian retailers, with whom it is very popular.
“An appealing event with first-rate exhibitors, handpicked visitors and
excellent retailers. We started new business relationships. THE SHOW
has ample potential for further growth.”
Fabio Gorjian
64
BRANDS / JEWELRY
MATTIOLI
WWW.MATTIOLI.IT
Having only recently entered the German market, the Turin-based jewelry manufacturer
chose THE SHOW as a starting point for spreading the Mattioli brand in German-speaking
regions.
“An event like this one had been missing until now. We didn’t achieve
outstanding results at our debut, but a brand like Mattioli undoubtedly
has good chances on the German market.”
Marco Ugona
65
BRANDS / JEWELRY
EMIL KRAUS
WWW.KRAUS-JEWELLERY.COM
Presented only a few meters away from the water’s edge, the anchor chain with
brilliant-cut diamond motifs is perfect for people who are looking for something special,
as is the semi-massive “Icon” comfort chain, which is crafted via an environmentally
friendly, acid-free process at the manufactory in Mönsheim.
“This was the Emil Kraus company’s debut at THE SHOW. It is a very
interesting format, also because both the size and the timeframe are
manageable. We believe that it is very timely indeed.”
Katja & Marcus Binder
66
BRANDS / JEWELRY
OFIR
WWW.MANUELVACCARI.COM
Manuel Vaccari of Ofir chose THE SHOW as a location to again experience direct contact
with jewelers and introduce them to his custom jewelry sets, new models and creations
with rare Greco-Roman coins.
“The jewelers from Germany and Switzerland are very important for us.
We all love quality and precision, so we are on the same wavelength.
This event was remarkable and worthy of a great city like Hamburg.”
Manuel Vaccari
67
BRANDS / JEWELRY
LUIS & FREYA
WWW.LUIS-FREYA.COM
At its premiere in Hamburg, the jewelry brand from Bering impressively demonstrated that
this label is entering a new dimension of design thanks to state-of-the-art 3D printing in
the manufacturing process.
“THE SHOW is a format with a future: it combines a great
location, high-quality brands, an upscale trade audience and
a fantastic supporting program.”
John Gorissen
68
AUSSTELLER
WATCHES
83 Alexander Shorokhoff
72 Baume & Mercier
79 Blaken
80 Casio
82 Doxa
73 Ebel
76 Fortis
81 Garmin
71 Junghans
78 Lang & Heyne
77 Maurice Lacroix
75 Meistersinger
70 Parmigiani Fleurier
74 Sinn
BRANDS / WATCHES
PARMIGIANI FLEURIER
WWW.PARMIGIANI.COM
Michel Parmigiani debuted his first collection of his own wristwatches in 1996. Parmigiani
Fleurier presented the new, puristically designed “Tonda PF” in Hamburg, where the
debutante evoked an impressive response.
“The concept and the successful implementation for exhibitors contributed
to our great success. After months of interruption caused by the pandemic,
THE SHOW offered a welcome opportunity to get back in touch with our network.”
Christian Sieg
70
BRANDS / WATCHES
JUNGHANS
WWW.JUNGHANS.DE
The traditional watch brand from the Black Forest is 160 years young. The label celebrated
its anniversary at THE SHOW with a bouquet of fascinating new items.
“THE SHOW gave us terrific opportunities to meet customers and companions
in the industry. The event offered gorgeous surroundings for the successful
world premiere of our new ‘Meister Fine Edition.’”
Matthias Stotz
71
BRANDS / WATCHES
BAUME & MERCIER
WWW.BAUME-ET-MERCIER.COM
THE SHOW provided Baume & Mercier with an ideal setting that impressively showcased
the fifth generation of the “Riviera,” which was first launched in 1973. These new sports
watch models magnetically attracted admiring attention.
“We participated in THE SHOW for the first time because we were
convinced by its concept. Our goals and expectations were fully met.
The organization was excellent, both before and during the show.”
Carsten Meyer
72
BRANDS / WATCHES
EBEL
WWW.EBEL.COM
Eugène Blum and Alice Lévy officially registered the Ebel watch brand on July 15, 1911 and the
company developed magnificently during the ensuing 110 years. Visitors at THE SHOW in
Hamburg could experience the high quality and moderate prices of Ebel’s products at firsthand.
“THE SHOW gave us a great opportunity to get in direct contact with
one another again. We were able to attract renowned retailers and to
discuss upcoming marketing initiatives with our partners.”
Loek Oprinsen
73
BRANDS / WATCHES
SINN SPEZIALUHREN
WWW.SINN.DE
Sinn Spezialuhren can look back with pride at its 60-year history. The iconic “Frankfurt Financial
District Watch 6000” debuted in Frankfurt am Main on September 2, 1999. The new
“Finanzplatz Referenz 6068 B” enjoyed a successful unveiling at THE SHOW.
“We participated in THE SHOW for the first time and we used the event to introduce two
new items. The response from our partner jewelers was very positive. The extraordinary
location surely contributed to this upbeat reception.”
Sabine Kleiter
74
BRANDS / WATCHES
MEISTERSINGER
WWW.MEISTERSINGER.COM
Manfred Brassler impressively explained Meistersinger’s philosophy during a well-attended
Watch Talk. The brand’s founder also reported on Meistersinger’s cooperation with the
WWF, which resulted in the limited “Edition Planet Earth.”
“THE SHOW was almost like a party, where exhibitors and visitors could meet and celebrate.
The joy of this reunion was all the more delightful after the isolation of the coronavirus
lockdown. We hope THE SHOW will remain equally intimate and charming in the future.”
Manfred Brassler
75
BRANDS / WATCHES
FORTIS
WWW.FORTIS-SWISS.COM
Fortis’s new and dynamic owner Jupp Philipp charmed the audience with his sprightly wit
and eloquence during his Watch Talk at THE SHOW. Philipp described the many values of his
watch brand, which was founded in 1912, and also presented the sporty “Marine Master.”
“THE SHOW was a perfect start to the autumn season for us. The concept, the implementation
and the location were super. The organization was very professional. And the
supporting program was exciting. We are eager to experience THE SHOW again in 2022!”
Jupp Philipp
76
BRANDS / WATCHES
MAURICE LACROIX
WWW.MAURICELACROIX.COM
Maurice Lacroix’s sportily elegant “Aikon” watch line has enjoyed one success after
another since the collection’s debut in 2016, so it was only logical that CEO Stéphane
Waser would present the newest models at THE SHOW.
“THE SHOW was a big success for us. We were able to share ideas with our partners,
make new contacts and present our watches. Thanks to its cool ambience,
Schuppen 52 was precisely the right setting.”
Stéphane Waser
77
BRANDS / WATCHES
LANG & HEYNE
WWW.LANG-UND-HEYNE.DE
The small and very fine Saxon Lang & Heyne manufactory in Saxony annually produces only about 100
wristwatches. This 20-year-old brand had never had a sporty, elegant model in its portfolio. This prompted
Lang & Heyne to use THE SHOW as the occasion for the successful world premiere of the “Hektor.”
“We can look back on THE SHOW with great satisfaction. As part of our Watch
Talk, we successfully celebrated the global premiere of our new “Hektor” model on
the big stage. The response from the watch world was sensational.”
Alexander Gutierrez-Diaz
78
BRANDS / WATCHES
BLAKEN
WWW.BLAKEN.COM
“Individuality” is written with a capital “I” nowadays. Discerning men and women appreciate
elite products that not everyone owns. These demanding individuals appreciate Blaken, where,
for example, they can have their Rolex “fine-tuned” and uniquely personalized.
“THE SHOW gave us wonderful opportunities to share ideas with customers and
partners again, to cultivate trustworthy contacts and to have good conversations.
In terms of business too, all indicators are pointing upwards.”
Alexander Klingbeil
79
BRANDS / WATCHES
CASIO/G-SHOCK
WWW.G-SHOCK.EU
A G Shock from Casio doesn’t give up its ghost easily. This extremely durable tool watch
revolutionized the watch scene in 1983. New and luxurious additions to the G Shock line
were on display at THE SHOW in Hamburg.
“THE SHOW 2021 fully met my expectations. In particular, personal
discussions with trade partners from all parts of Germany and Austria were
immensely important. THE SHOW must go on!”
Marc Czemper
80
BRANDS / WATCHES
GARMIN
WWW.GARMIN.COM
If you can’t find the right smartwatch at Garmin, it’s nobody’s fault but your own. As Key
Account Manager Simon Schön explained in his Watch Talk at THE SHOW, the “Marq”
collection leads the broad spectrum of multifunctional models, which are equipped with
Garmin’s own hardware and software.
“As a brand whose customers lead active lifestyles and are looking for smart
tool watches, we always seek events where Garmin can present itself in a suitable
environment. THE SHOW was an all-round success.”
Simon Schön
81
BRANDS / WATCHES
DOXA
WWW.DOXAWATCHES.COM
“Plenty of watch for a moderate amount of money” has been the motto of the house of Doxa ever
since its founding in 1889. And this maxim remains unchanged today. Originally launched in 1967,
Doxa’s “Sub” is an iconic wristwatch that attracted numerous admiring glances at THE SHOW.
“THE SHOW was a success for us. We wanted to reintroduce Doxa to the upscale retail
trade and we succeeded perfectly in that endeavor. We were able to gain several new
customers and we sparked interest among potential customers.”
Philipp Kohlermann
82
BRANDS / WATCHES
ALEXANDER SHOROKHOFF
WWW.ALEXANDER-SHOROKHOFF.DE
The Alexander Shorokhoff watch
manufactory has been producing
its impressive wristwatches in Alzenau,
Bavaria since 1992. All of
these watches embody the overarching
concept of “art on the wrist.”
That’s one of the reasons why this
brand feels particularly at home in
the world of international art and
culture.
83
AUSSTELLER
GEMSTONES
88 Ch. Dahlinger
85 Groh + Ripp
86 HC Arnoldi
87 Karl Faller
89 Wolf
PACKAGING
BRANDS / GEMSTONES
GROH + RIPP
WWW.GROH-RIPP.DE
Thanks to its unique expertise and its selection of the finest gemstones, the family-owned
company from Idar-Oberstein was avidly sought as a partner by leading jewelers and
creative goldsmiths at THE SHOW.
“We are glad that Christian Jürgens made this event possible.
Without it, we would not have had a trade show with such a
high-caliber target audience this year.”
Nicole Ripp
85
BRANDS / GEMSTONES
HC ARNOLDI
WWW.HC-ARNOLDI.DE
Step-cut Malagasy aquamarines were among the many highlights that the lapidary from
Kirschweil presented at THE SHOW.
“THE SHOW was more than just a trade fair for us: it was a truly
unforgettable experience. We see great potential in this concept and
we are excited about the upcoming events.”
Isaline Arnoldi
86
BRANDS / GEMSTONES
FALLER
WWW.KARL-FALLER.DE
Rubies, sapphires and emeralds are rightly known as the “gems of kings.” This elite trio of
precious stones could be admired in all its beauty alongside other breathtaking gemstone
varieties at Faller’s stand, where highly unusual and rare specimens were on display.
“We liked THE SHOW very much. The ambience and the location were
extremely appealing. We warmly welcome the concept of controlled
access for select private customers invited by their jewelers.”
Dr. Konrad Henn
87
BRANDS / PACKAGING
CH. DAHLINGER
WWW.DAHLINGER.COM
Visitors at the stand of the Lahr-based specialist impressively experienced
how fine jewels and watches can be beautifully packaged and
presented.
“It was a pleasure to see our business partners face to face again after such a
long time. All this was topped by the great location and the exclusive format
in Schuppen 52. The trip to Hamburg was definitely worth the effort!”
Bernd Dahlinger
88
BRANDS / PACKAGING
WOLF
WWW.WOLF1834.COM
Beautiful and valuable possessions deserve to be preserved with care. Since 1834, five
generations of the Wolf family have dedicated themselves to this mission. They displayed
impressive evidence of their long-standing expertise at THE SHOW in Hamburg.
“Germany is an important market for the expansion of the Wolf brand in
Europe. Our team made important contacts at THE SHOW. And, of course, we
enjoyed having the opportunity to meet one another in person again.”
Kate Yerrell
89
OUTLOOK
THE SHOW WILL GO ON!
With THE SHOW in Geneva, THE SHOW ventures the leap into Switzerland.
In keeping with its concept, only one location was considered: the historic Bâtiment des Forces
Motrices in the heart of the luxury metropolis of Geneva. And in Hamburg, THE SHOW
will be back at Schuppen 52 in the fall.
Bâtiment des Forces Motrices, Geneva
Schuppen 52, Hamburg
THE SHOW
A PUBLICATION OF
Untitled Verlag und Agentur GmbH & Co. KG
Medienpark Kampnagel
Jarrestrasse 2 | D- 22303 Hamburg
Phone: +49 40/18 98 81-0
Fax: +49 40/18 98 81-111
E-Mail: info@untitled-verlag.de
Internet: www.untitled-verlag.de
Editor-in-chief: Dr. Christian Jürgens
Printers: NEEF + STUMME GmbH
Schillerstrasse 2, D-29378 Wittingen, Germany
Photographers: Franziska Krug,
Volker Renner, Yvonne Schmedemann,
Shutterstock, Josef Sindelka
90
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