Report To The Community 2021
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uilding a home for<br />
creativity<br />
Plans for the Cooperman Family<br />
Arts Education and <strong>Community</strong> Center<br />
How do you create a space<br />
where the performing arts can be<br />
taught, created and showcased<br />
for a community and then, shared<br />
with the world, all in one building?<br />
Thoughtfully.<br />
Throughout the year, work on<br />
NJPAC’s Cooperman Family<br />
Arts Education and <strong>Community</strong><br />
Center, scheduled to break<br />
ground in 2023, advanced<br />
carefully and steadily. Arts<br />
Center team members from<br />
the Arts Education, <strong>Community</strong><br />
Engagement, Programming,<br />
Production and other<br />
departments contributed<br />
to an ongoing process of<br />
establishing what features<br />
should be included in the new<br />
50,000-square-foot building,<br />
made possible by a foundational<br />
gift from the Cooperman family.<br />
<strong>The</strong> family’s gift was made in<br />
support of NJPAC’s $225 million<br />
Capital Campaign, designed<br />
to fuel a significant expansion<br />
of artistic, educational and<br />
community-based programming<br />
that leverages the arts as a<br />
driver of human potential,<br />
social impact, economic<br />
development and neighborhood<br />
revitalization. <strong>The</strong> Campaign will<br />
advance NJPAC as an anchor<br />
cultural institution in Newark<br />
for generations to come.<br />
move forward<br />
“It was a tremendously<br />
collaborative process, as it<br />
needed to be,” says Tim Lizura,<br />
Senior Vice President of Real<br />
Estate and Capital Projects.<br />
“This is the first major capital<br />
expansion of the Arts Center<br />
in 25 years and it’s a once-ina-lifetime<br />
opportunity. We’re<br />
focused on getting the sense<br />
of the place just right — what<br />
we’ve talked about is that<br />
the Cooperman Center is a<br />
complement to the Arts Center,<br />
a place for education, creation<br />
and discovery...” Lizura adds.<br />
Over summer <strong>2021</strong>, NJPAC<br />
advanced the planning for<br />
the Cooperman Center by<br />
selecting the architectural firm,<br />
Weiss/Manfredi, from more<br />
than 20 applicants as the firm<br />
that would create the concept<br />
design for the new building.<br />
<strong>The</strong> celebrated team at Weiss/<br />
Manfredi has created museums,<br />
theaters, libraries and university<br />
structures around the world.<br />
“<strong>The</strong>ir sense of collaboration<br />
and their true understanding of<br />
NJPAC’s mission came through<br />
in their proposals, and it<br />
was clear that they would<br />
be the best partner for the<br />
Arts Center,” says Lizura.<br />
“Our vision for the Cooperman<br />
Center is inspired by NJPAC’s<br />
enduring commitment to<br />
arts education,” say Michael<br />
Manfredi and Marion Weiss,<br />
principals of the firm.<br />
“Our design is envisioned as<br />
an open invitation, a place<br />
where the walls can talk and<br />
welcome diverse communities<br />
of students and artists to learn,<br />
experiment and create.”<br />
Over the course of several<br />
months of Arts Center teams<br />
working with Weiss/Manfredi<br />
designers, a vision for the<br />
new space emerged: A threestory<br />
building bifurcated by a<br />
grand staircase with classrooms<br />
in a range of sizes. Each<br />
classroom will feature storage<br />
spaces and soundproofing<br />
and will be “wired for the<br />
technology of the next 25<br />
years” in order to share classes,<br />
meetings, performances and<br />
more virtually, says Lizura.<br />
Another feature, a public<br />
children’s reading room —<br />
an offering that the Arts Center<br />
will collaborate with the Newark<br />
Public Library to create — will<br />
give youngsters an opportunity<br />
to learn about artists and<br />
performers. In recognition of<br />
a leadership gift from Karen<br />
and Ralph Izzo, the room will<br />
be named the Izzo Family<br />
Children’s Reading Room.<br />
<strong>The</strong> Cooperman Center will<br />
also include an educational<br />
space where students will<br />
have an opportunity to learn<br />
about technical theater.<br />
“As we were planning these<br />
spaces, we had to take into<br />
account all the different activities<br />
that could take place there:<br />
educational offerings, performing<br />
arts programs for seniors,<br />
community gatherings and<br />
meetings. We had to think about<br />
things like: What size instruments<br />
will we need to fit in the elevators?<br />
How many drum kits can we fit<br />
into a storage space? Will the<br />
kids in the hip hop program be<br />
able to hear the theater kids in<br />
the next room? How many people<br />
do we expect to attend a film<br />
screening?” says Chelsea Keys,<br />
Director of Special Projects.<br />
Beyond the physical requirements<br />
of the new building, this<br />
process gave NJPAC the<br />
runway to envision new arts<br />
education programs that will<br />
be housed at the facility.<br />
“I see the Cooperman as a<br />
place of belonging — a powerful<br />
venue for celebrating and widely<br />
sharing the vast contributions<br />
of communities and artmakers<br />
while also building the future of<br />
artmaking and arts education,”<br />
says Jennifer Tsukayama, Vice<br />
President of Arts Education.<br />
“Here, we can take NJPAC’s<br />
longstanding commitment to<br />
amplifying student voices to<br />
the next level. <strong>The</strong> Cooperman<br />
Center will be a creative and<br />
educational incubator in which<br />
our Arts Education Research<br />
Lab innovates and invents arts<br />
education curricula, pedagogy<br />
and programs, and the Creative<br />
Incubator will push conventional<br />
artmaking practice and support<br />
new, genre-expanding work.”<br />
In addition to spaces dedicated<br />
to arts education, the third<br />
floor of the new building will<br />
feature two large professional<br />
rehearsal studios, each with<br />
a suite of offices and ancillary<br />
spaces, designed to be used<br />
by performance companies<br />
and productions in the<br />
creation of new works.<br />
“<strong>The</strong> rehearsal studios will allow<br />
NJPAC to extend its efforts to<br />
create new content for tours,<br />
broadcast and the mainstage,”<br />
explains David Rodriguez,<br />
NJPAC’s Executive Vice President<br />
and Executive Producer.<br />
“Combining the studios with our<br />
existing theaters makes Newark<br />
a creative hub for all levels of<br />
artistic project development. <strong>The</strong><br />
studios will also be available for<br />
community-based artists through<br />
a space grant program. <strong>The</strong>ir<br />
location in the Cooperman Center<br />
will allow artists to interact and<br />
provide master classes for young<br />
people from throughout Newark<br />
and beyond while in residence.” •<br />
“We see the Cooperman Center as a<br />
complement to the Arts Center, a place<br />
for education, creation and discovery,<br />
a place where we get to shape the<br />
arts and education district that<br />
surrounds our theaters.” – Tim Lizura<br />
Project designer Weiss/Manfredi’s<br />
rendering of the new, three-story<br />
Cooperman Center, a purpose-built<br />
home for NJPAC’s education efforts,<br />
made possible by a gift from the<br />
Cooperman family.<br />
44<br />
njpac.org