Jewellery World Magazine - May 2022

MAY 2022
AUSTRALIA AND NEW
ZEALAND’S PROFESSIONAL JEWELLERY MAGAZINE

Quality Findings
Discover the ultimate collection of
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Jewellery World Magazine
ABN: 82 637 204 454
ISSN: 2207-6751
PO Box 54, Camden NSW 2570
P: 0431 844 903
Subscription: www.jewelleryworld.net.au
Enquiries: info@jewelleryworld.net.au
Web: www.jewelleryworld.net.au
managing director
Jeremy Keight 0431 844 903
jeremy@jewelleryworld.net.au
editor
editor@jewelleryworld.net.au
contributing writers
Kirsten Ehrlich Davies
Stefan Juengling
Cynthia Unninayer
Cheryl D Harty
art
design@jewelleryworld.net.au
advertising sales
sales@jewelleryworld.net.au
REGULARS
6 News
12 Palloy's Points
14 Trade Well with Rami Baron
16 JAA News
38 Birthstone - Pearl
40 Watches
46 New Products
50 Directory
FEATURES
18 Lab-grown diamonds
Finding new ways to shine.
Acceptance of lab-grown diamonds has been a
long, hard road, but now their time has come.
20
28
34
28 Training tomorrow's jewellers and gemmologists
Any look at the future of our industry has to
include the training of our newest members.
What is the state of education for Australia's
future jewellers and gemmologists?
DISCLAIMER:
This publication may not be reproduced
in whole or part without the written
permission of the Publisher.
Articles express the opinions of the
authors and are not necessarily those of the
Publisher or Editor. Mention of a product or
service in this magazine does not indicate the
Publisher’s endorsement.
AUSTRALIA AND NEW
MAY 2022
ZEALAND’S PROFESSIONAL JEWELLERY MAGAZINE
The Publisher excludes all liability for
loss resulting from any inaccuracies or false
or misleading statements that may appear
in this publication.
All information is copyright.
FRONT COVER
JC Jewels
www.jcjewels.com.au
4
jewellery world - May 2022

All Silver is Rhodium Plated
All Silver is Rhodium Plated
• Sydney AGHA Gift Fair - February 21-24, 2020 (Homebush)
• International • Sydney AGHA Jewellery Gift Fair -September - February 21-24, 12-14, 2020 (Homebush)
(Darling Harbour)
• International Jewellery Fair -September 12-14, 2020 (Darling Harbour)
TJDSILVER.COM.AU 0400272365 ADMIN@TJDSILVER.COM.AU

News
The Golden Horseshoe Parade
The Victorian town of Beechworth recently held its famous
“Golden Horseshoe” Parade, celebrating one of the most
colourful election campaigns in Australian history.
Christie’s sells pink diamond for $6.8m
A rare 8.82-carat Fancy intense purple-pink, pear modified brilliant-cut diamond,
set in a platinum ring with two 0.61-carat stones, sold for USD $6,780,000 at
Christie’s Magnificent Jewels auction in New York in mid-April.
The gem, known as the Fuchsia Rose diamond, sold well above the pre-sale
estimate of $4 million to $6 million.
Another highlight was a 2.44 carat Fancy intense pink diamond ring, which sold
for $1,620,000; and a Fancy vivid yellow diamond ring of 15.31 carats, which
sold for $1,320,000.
Swarovski signs five year contract with Climeworks
Building on its sustainability strategy, Swarovski has signed a five year
agreement with Climeworks, a leader in carbon dioxide removal via direct air
capture.
Swarovski joined the Science Based
Targets initiative in 2021, announcing its
commitment to reduce absolute scope
1 and 2 emissions (direct and indirect
emissions from owned operations) by 47
percent by 2030.
In 1855, two rival gold mining factions (the Monkeys and
the Punchers) were competing for their own elected
candidate. The Monkeys rode into town from their
Woolshed diggings, loudly supporting their candidate
Daniel Cameron who was unusually visible to all voters
– his horse had been shod with two golden shoes. The
gold had been supplied by “Big” Johnson, owner of the
Woolshed’s richest claim.
The
campaigning
strategy
worked and
Cameron
quickly won
the election
based on a
show of hands
among the miners. “Big” Johnson celebrated the win with
a 300 pound champagne shout, although he did discover
that gold is not the best material for horse shoes – after a
one mile ride, the weight of the horse shoes had dropped
by one ounce.
A replica of the Golden Horseshoes is on display in the
town. Each shoe weighs 580 grams and the pair are valued
at $60,000.
In addition, Swarovski wants to get
started on carbon removal as well,
acknowledging the importance of
removing residual and historic CO₂ emissions from the atmosphere on top of
emissions reductions. In order to limit global warming to 1.5°C, the world needs
to reach net-zero emissions by mid-century, and net-negative emissions after
that.
Climeworks is a Swiss-based company currently leading the world in carbon
capture and storage.
6
jewellery world - May 2022

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News
Celebrity wedding diamonds
The celebrity wedding of Brooklyn Beckham and Nicola
Peltz in Florida in March was an extravagant glittering
affair, with millions of dollars worth of jewellery on
display. The bride wore enormous solitaire round
brilliant cut diamond earrings for the ceremony, with
experts estimating the diamonds were around the
7-carat mark, and valued between $250,000 and $1
million. The groom accessorised his suit with a lapel
chain featuring bezel set emerald-cut diamonds, a gift
from his in-laws.
Mother of the groom, Victoria Beckham, combined opulence with sentiment,
wearing an intricate yellow gold necklace with a magnificent 21.5-carat pearshaped
diamond mounted in platinum. The diamond was a gift from Victoria’s
husband David on the day of Brooklyn’s christening, while the necklace was
French 18-carat yellow handmade filigree link guard chain with a wild bee motif
and a figa talisman to bring good luck.
Mother of the bride Claudia Peltz wore a
spectacular diamond necklace with an enormous
pear-shaped pendant. Some jewellery sleuths have
speculated is the 94.78 carat pear-shaped D-color
Star of the East diamond, once owned by King
Farouk. Even the wedding guests sparkled, with
Jonathan Cheban wearing a diamond-encrusted
bow tie with his black tuxedo.
Oscars Bling
Despite all the distractions, the 2022 Academy Award winners sparkled as they
collected their awards.
Best Actress winner Jessica Chastain accessorised her statuette with a Gucci
lionhead necklace featuring opal, tanzanites and diamonds set in 18kt white
gold, and a Gucci green garnet and diamond ring, also in 18kt white gold.
Nominee Nicole Kidman wore a yellow gold and platinum Harry Winston Eagle
necklace featuring a yellow diamond pendant, paired with matching earrings
and bracelets.
Olivia Colman wore droplet Chopard earrings and a diamond
ring. Penelope Cruz wore a Chanel necklace designed to look
like the brand’s signature tweed.
Will green be the new pink?
Twenty years ago, Ben Affleck gave Jennifer Lopez
a pink diamond engagement ring, sparking a trend
for pink diamonds that hasn’t faded. Can they
work the same magic with green diamonds?
After splitting up, marrying others and (in
Jennifer’s case) collecting a wide array of
spectacular engagement rings over the last
two decades, the couple are now reunited and
engaged again. This time, Ben proposed with
a platinum ring featuring an 8.5 carat cushion
modified brilliant-cut natural green diamond
centre stone, flanked by a pair of trapezoid stepcut
diamonds.
“Green has always been my lucky colour and now,
for sure, it always will be,” said Jennifer when she
announced the engagement on Instagram.
However, as green
diamonds are very rare,
they are unlikely to
corner the gemstone
market as much as the
original pink diamond
engagement ring.
Best Supporting Actress Ariana
DeBose wore a delicate De Beers
necklace of diamonds set in
platinum, with matching earrings,
bracelet and rings.
8
jewellery world - May 2022

LET'S TALK
WEBINAR SERIES
W o m e n i n I n d u s t r y
7pm AEST
Tuesday | June
7
Throughout the Australian jewellery industry, in every sector of the trade, we have empowered
women, of all ages, paving the way for the next generation. From highly skilled jewellery artisans,
designers, Board members, event organisers, wholesale and retail business owners, gemstone
experts, and of course female peers, that play an integral part in our business management,
growth and development. Hear from and be inspired by some of the industry’s leading ladies.
Welcome all members of the trade, male and female, to join us.
REGISTER TODAY | JAA.COM.AU/TALK
Proudly brought to you by the Jewellers Association of Australia

News
Anisa Costa leaving Tiffany & Co.
after 19 years
Anisa Costa, Tiffany & Co.’s chief sustainability
office and president of the Tiffany Foundation, the
company’s charity arm, is leaving the brand after 19
years.
As from April, Costa will become chief sustainability
office for electric car company Rivian Automotive.
Million dollar chess set
A unique jewel-studded chess set is back on the market with a US$1 million price
tag.
Designed in 1971 by Jim Grahl of J. Grahl Design, the chess pieces are made of
14k yellow and white gold and designed to accurately represent the costumes and
accessories of European royalty in the 13th and 14th century.
“You have a Nordic king, the Spanish queen and a French knight that turned into a
version of Henry VIII,” said Grahl.
The two rooks are modelled
after the medieval Falkenstein
Castle in Austria, and the pawns
are modelled on Welsh footmen.
The kings and queens have
diamond crowns – the white
gold monarchs have sapphires
in their breast plates, while the
yellow gold team have rubies.
“I was trying to compress that particular history of costuming and trying to be
era-correct,” said Grahl.
The chess set is available to purchase through Windsor Fine Jewelers in Augusta,
Georgia. General manager Michael Zibman said most customers prefer to take
photographs of the intricate chess set, but there have been no serious offers. If
buyers are concerned that the chess set might be too delicate for proper games,
designer Jim Grahl says that it is suited for practical purposes.
“The pieces are designed to be held and played with,” says Grahl. “They are very
tactile. They are not fragile.” However, he does advise against “tipping the king
over in an aggressive manner” which is probably why he’s never crafted a jewelled
Monopoly set.
Costa joined Tiffany in 2003
in its Tiffany Foundation
before taking on the role
of vice president in the
brand’s corporate social
responsibility arm in 2009. By
2013, she was named chair
of the foundation, and in
2015, became Tiffany’s chief
sustainability officer.
Before buying the Tiffany brand, company owners
LVMH had hailed Tiffany’s sourcing and commitment
to sustainability.
“Sourcing and sustainability are quite important, and
that is something we could learn from them,” said
LVMH chief financial officer Jean-Jacques Guiony.
“They are leaders in that important area.”
It is unclear if Tiffany intends to replace Costa.
Rebecca Foerster to head Hearts on Fire
Just a month after leaving
her position as the US head
of Russian diamond miner
Alrosa, Rebecca Roerster has
been appointed as president
of Hearts on Fire for North
America. Alrosa’s America
office has now closed as it is not permitted to operate in
America under the current US sanctions.
Hearts on Fire is owned by Chinese jewellery giant, Chow
Tai Fook, who bought the brand in 2014.
Foester has previously worked for Rio Tinto Diamonds,
Frederick Goldman, and Leo Schachter Diamonds.
10
jewellery world - May 2022

Key
Points
Trade show season is upon us.
With in-person trade shows
resuming, its time to refresh
your memory on trade show
security.
With spectacular booths, award winning
pieces and the chance to catch up with old
and new customers, trade shows are one
of the most exciting events within the
jewellery industry.
It is important to remember who else might
be attending these shows. Criminals pencil
these events into their calendars as well. Of
course, this is no surprise. With a large
number of high value items under one roof,
criminals view this as an opportunity to
potentially carry out a record breaking
theft.
With jewellery trade shows in Australia
operating over many years, event
organizers are well prepared against
potential security threats to their venue. It
is most obvious to want to protect your
stock from theft during the trade show, but
have you thought about your risk to and
from the event?
This is why it is important to review what
cover for travel you have under your
Jewellers Block policy. Review your limits,
are they sufficient?
Whilst you're reviewing your policy, it is also
a good idea to check your sendings limits. If
you are shipping stock to customers after
the show, make sure your policy covers this
adequately and includes overseas if
applicable.
Trade and
Exhibition
Insurance
Make sure that your
Jewellers Block policy
provides cover for
trade shows and
exhibitions, including
cover for your display
cabinets in the event
they are damaged at
the show.
Travel
Travelling with stock
to and from events?
Make sure that you
have insured for
'travel' under your
Jewellers Block policy.
Sendings
Shipping stock to
customers after a
show? Review your
sendings limits under
your Jewellers Block
policy.
Public and
Products
Liability
Event organizers
usually request that
exhibiters hold Public
and Products Liability
in order to showcase
their stock at an event.
Public and Products
Liability insurance can
be purchased through
JAA Insurance
Services as part of a
Jewellers Block
insurance policy.
Tips for before, during and after tradeshows:
Talk to your broker and review your
insurance coverage.
Take into account the reputation and
security of your hotel if staying overnight.
Be discreet when discussing the
reasons of your trip with other travelers
and hotel staff.
Make sure you have mapped out where
you need to go.
Never leave the booth unattended.
Keep the keys on your persons.
Try to deal with one person at a time.
Take your badge or sticker off as soon
as you leave the show to reduce your
risk of being identified by criminals.
Ensure you have transportation
organized.
With large numbers of high
value items under one roof,
criminals view this as an
opportunity to potentially
carry out a record breaking
theft.
Insurance
With over 20 years experience providing
Jewellers Block Insurance, JAA Insurance
Services is well equipped to assist you with
your insurance needs.
Get in touch today for a quote
jaais.com.au or 02 8350 9999

PALLOYS POINTS
April Towerton
Fabricated Metal and Finished Goods Fulfilment Manager
Palloys
FINDING SUCCESS
This month, Palloys’ Fabricated Metal and Finished Goods Fulfilment Manager, April
Towerton, gave us some insight into Palloys’ extensive catalogue of findings, as well
as her perspective on what is trending right now.
As a customer of Palloys for over 20
years I was unaware of how many
jewellers, globally, rely on Palloys as
an essential partner to the success of their
business.
Working for Palloys, I can see why. Palloys
is Australia’s longest standing and most
respected brand for custom manufacturing,
fabricated metals, and findings. We have our
own refinery that allows for the production
of high-quality metals. We use state of the
art technology and have rigorous testing
standards in our labs to ensure that the quality
remains at the forefront of our product range.
We have grown to become an industry leader,
front-running the jewellery market.
Palloys is a vital asset as a one-stop shop for
jewellers, including castings, finished jewellery,
semi-mounts, fabricated metals, and findings
as well. At Palloys, we have you covered!
Palloys carries the largest range of die-struck
and machine cut findings in 9ct, 14ct and 18ct
in yellow, white, and rose gold, along with
sterling silver and rhodium-plated sterling
silver findings, and a bespoke range of goldplated
findings.
We carry both finished and continuous silver
chains and are currently exploring expanding
the range, as the market has an influence on
what our range looks like. Palloys now holds
over 2200 different varieties of findings, and
we are always in the market for new and
innovative designs.
I am sure all jewellers and designers have
their favourites, mine include our large disc
butterflies to stabilise heavy earrings. Our
threaded posts and butterflies offer security
and peace of mind for high-value pieces. I
would not use anything else for my favourite
and most valued diamond studs.
I love the large variety of round beads that
Palloys offers. A classic ball bracelet will
never go out of style because it is timeless.
However, if you add some diamond-cut beads,
you can overhaul the look and shift it into
a contemporary style. I love how they add
interest to a strand of otherwise conservative
pearls. Furthermore, it is great to mix up the
sizes of beads and pearls for a modern twist
on a classic.
12
jewellery world - May 2022

We have a wide variety of clasps available to
finish off your bracelets and necklaces and my
favourites are our magnetic clasps as they are
reliable and easy to put on, with no fumbling.
There is a current resurgence in the popularity
of traditional silver charms. In our 218-piece
collection, we cover the traditional through
to the more obscure charms, thus catering
to a variety of tastes, styles, and preferences.
They are easily fixed to bracelets using our
link-locks, which eliminates the need to solder,
so the tedious task of polishing the whole
bracelet saves you both money and time.
We recently launched a range of finished
diamond wedding bands and engagement
rings that are in stock and ready to ship,
known as our ReadyMade collection.
ReadyMade serves as a pillar of what makes
Palloys a reliable, essential asset to jewellers –
the ability to receive high-quality engagement
rings and wedding bands practically overnight
liberates jewellers from the struggle of finding
stock in a pinch.
Palloys also carries 18ct yellow and white
gold diamond wedding bands, ranging in sizes
from I-Q set with GH/SI quality diamonds. Our
diamond wedding bands are made with 100
percent Australian gold and are available in
channel set, bead set, pave set, and knifeedge
designs.
Our range of engagement ring mounts and
semi-mounts encompass both traditional
styles (classic solitaire or trilogy settings),
through to the currently trending halo designs.
Each style is available to suit 0.50ct or 1.00ct
centres and comes in 18ct white gold, yellow
gold, or two-tone varieties.
If you are looking for a more personalised
approach to your wedding bands, look no
further than Palloys’ Livadi wedding ring
range. Livadi accommodates individual design
needs, offering unmatched customisation
capabilities in a huge array of alloys. Livadi
offers a display range fitted with high-quality
gold and rhodium-plated brass sample rings
providing maximum effect for minimum
outlay.
Moreover, Livadi offers an extensive range of
visual merchandising options for jewellers,
with sleek, high-end modular ring displays and
sizing kits, ring boxes, retail bags, look books,
and counter tablet PC digital displays.
Palloys is always creating new content; we
are currently working on innovative ways
to showcase our vast selection of findings
and the best way to use them. We aim to
provide you with the best selection of quality
products, and the knowledge to enable you to
make the most of our extensive catalogue.
We always look forward to supporting our
valued clients, as well as welcoming new
jewellers on board. With resources, such as
video tutorials and information packs available
on our website, any jeweller is welcomed into
the world of findings with Palloys.
Across all divisions, and especially in
findings, Palloys is vital to the success of
jewellers all over the world. Catering to the
most traditional, trendy, and avant-garde
tastes, Palloys’ range of findings is timeless,
extensive, and available now at an unbeatable
price.
May 2022 13

ARE YOU GOOD AT
PRIORITISING?
It can be difficult to set priorities for your business when everything feels important.
Knowing how to properly recognise problems, analyse opportunities and quantify
solutions is critical to setting good strategies.
Whenever I meet my colleagues
in the trade, we inevitably have
conversations about what’s new,
what’s happening and what changes I am
seeing. There is always a great conversation
about the validity and/or the usefulness of any
topic if they were to apply it to their business.
The part that used to amaze me was when we
would catch up six to twelve months later and
I would ask how they progressed with the said
topic. Often, none of the ideas or innovations
that they were so excited about had been
implemented.
It became such a common occurrence. I asked
myself why? I know that they thought it was a
good idea; clearly some of these ideas could
bring them additional — and quite substantial
— revenue, yet they end up being just another
idea.
So as always, I self-reflect and ask myself, do I
do the same thing? The answer is... yes.
Often, I am introduced to great business
opportunities, great ideas and more than
anything, ideas that I truly want to implement.
The problem that we all face is priorities.
What should we be asking ourselves to
determine whether or not an idea should be
prioritised?
1. Is there a problem that we are trying
to solve? Or is it an idea to improve the
business?
2. How much time and effort do we need
to dedicate to achieve the desired result?
3. What does the result look like?
4. Where does this opportunity / idea sit in
terms of our priorities?
Let’s dissect some of these issues and
consider an example.
Imagine I told you that there is a fantastic way
for you to improve your Google reviews. So,
we ask ourselves, is there a problem that we
are trying to solve? Yes: we are not getting
enough Google reviews. Will more Google
reviews improve the business? Yes. Let’s
jump to the third one - what does the result
look like? Easy, we can quantify the actual
numbers. Where does this opportunity / idea
sit in terms of our priorities? Very high. More
Google reviews means increased traffic to a
business, resulting in increased sales.
But now we get to the critical issue — how
much time and effort do we need to dedicate
to achieve the desired result? Let’s say that
we currently have 30 Google reviews, and we
want 100.
Interestingly, the answer to this question is
probably not a lot of time and effort. We will
assume it means the implementation of a new
piece of software. Therefore, it’s not so much
a matter of time and effort but a change in
behaviour. Something I have written about
many times.
Forty years ago, I attended a seminar by
Tony Robbins, the number one motivational
speaker in the world. One of Anthony’s key
messages focuses on the difficulty in changing
our behaviour. The comment he makes is “we
will not change until the pain is so great that
we are forced to change”. This is where we
have to ask ourselves: how important is this
idea/opportunity in our business and what will
we do to prioritise it?
14
jewellery world - May 2022

DDCA NEWS
Rami Baron
President, Diamond Dealers Club of Australia
rami@ddca.org.au
A lot of consultants will talk about the power
of prioritising in terms of efficiency and
improving your productivity. Others will say
that when you prioritise, it removes stress and
anxiety as you free up more time for yourself
and above all else, focus you on what is most
important to you.
In my eyes, it’s really the latter.
What is most important to you? You can
make numerous lists and if you are a highly
productive person, you will put timelines or
delivery dates to keep you honest. However,
when you hear of a new idea or opportunity
that you think can truly help your business, I
challenge you to ask yourself if you are giving
it enough time to explore its merits. Are you
drilling down to ask yourself what this is
worth to your business? If it does have a high
value then what are you prepared to change
or forgo to make sure you bring this idea to
your business and fully execute it? It could
mean that you need to delay other tasks,
such as re-designing your boxes or rebuilding
your website. What is the priority? What will
get you results allowing you to measure a
return on your investment? Again, what is the
priority?
It’s amazing how many quotes exist about
success and failure. Some of my favourites are
“anyone who has never made a mistake has
never tried anything new” and a Tony Robbins
classic “if you do what you’ve always done,
you’ll get what you’ve always gotten”.
Everyone is busy but developing a skillset
which enables you to analyse opportunities
and developing a checklist that works for
you and which helps you evaluate these
opportunities will enable you to continually
innovate and stay ahead of the curve. This, my
friends, must be your priority.
Make yourself a list of questions and ask
yourself if you can delegate the task to
someone else in the business to bring this idea
to fruition. Ask the team what importance
they place on this new idea or opportunity?
Can you quantify what success looks like in
actual numbers? There is no doubt in my mind
that when I reflect on my colleagues who are
ahead of the curve, it is because they are very
good at prioritising. They accept that change is
not always easy, but it’s what will differentiate
them from the rest of the pack.
Of course, it’s easy to stay in a comfort zone
and just chat about good ideas. We need to
try new things. Some will fail and that’s why
prioritising what is important and defining
what success looks like is so crucial.
Trade well,,, Rami Baron.
May 2022 15

PRESIDENT'S
MESSAGE
Karen Denaro
Women in Industry
On the back of this Mother’s Day season, the Jewellers Association of Australia proudly pays
homage to ‘Women in Industry’, featured via our JAA Webinar, 7pm, Tuesday 7 June 2022.
The JAA extends an invitation to all jewellery
industry trade members to join us in
celebrating and honouring fierce female and
fabulous women who have gone above simply
contributing, but who have made it their life’s
work in dedicating their passion, creativity and
business nous to the growth of the Australian
jewellery industry, and the global jewellery
industry at large.
Women have been fighting for equality since
the dawn of time and our industry is certainly
no exception. While I have quoted the old
adage, “I love being a woman, albeit a woman
living in a man’s world”, the tide is turning,
if it hasn’t already turned. Our industry has
evolved from when I first commenced my
jewellery industry career, almost 33 years ago.
Working my way through and upward,
in what was then a male predominant
industry, was indeed challenging, at times
highly confronting, yet ultimately extremely
rewarding on every level. I rose to the
challenges, looking at each situation as an
opportunity – an opportunity to grow, to make
a difference, to learn, to be inspired and to
give back, always with the hope of inspiring
and empowering others, particularly other
women in our industry.
My thirst for knowledge is infinite – I continue
to learn, grow and draw inspiration from
amazing women, from all over the globe, each
and every day. While my mother is my eternal
champion, I also attribute my resilience to
being raised in a male-dominated home, with
a father and older brothers who encouraged
me to believe I could achieve everything I
chose to apply myself to and more. I am also
grateful to have had the opportunity to work
with both male and female jewellery industry
icons who took a chance on me, believed in
me and realised my potential – the influence
and support that came from these figures and
mentors is integral to the woman I am today.
Throughout the Australian jewellery industry,
in every arm and sector of the trade, we
have empowered women, of all ages, paving
the way for the next generation. From highly
skilled jewellery artisans, master jewellers,
jewellery designers, informed Association
educators and Board members, event
organisers, both wholesale and retail business
owners, diamond and gemstone experts, and
of course female peers, who play an integral
part in our business management, growth and
development, in all aspects of the jewellery
trade.
Observing our JAA 2021-2022 Awards, the
calibre of design work, thought and meaning
behind each beautifully handcrafted, bespoke,
and detailed piece of jewellery predominantly
came from young, talented women – the next
generation of Australian jewellery artisans
and master jewellers. I eagerly anticipate
our 2023 JAA Awards and cannot wait to see
the inspiring creations these talented master
jewellers and artisans produce.
It is also imperative to note that our jewellery
consumer is predominantly female with the
latest statistics from the US revealing that
women control more than $20 trillion in
worldwide spending - $7 trillion in the US,
alone. The study forecasts that women will
control two-thirds of consumer wealth in
the US over the next decade. More than 80
percent percent of jewellery is purchased by
women, either on their own, for themselves,
for their female loved ones, for their
colleagues, as corporate initiatives and/or in
co-operation with their partner/s.
Women understand the needs, wants and
desires of other women. We understand
our female clients, friends, and co-workers.
With marked growth in strong female energy
throughout our industry, the future, as I see it,
is indisputably female.
16
jewellery world - May 2022

YOU ARE
MY
ROCK.
Becoming a member of the Jewellers
Association of Australia has a comprehensive
range of benefits.
We are here to help support, protect, guide
and grow your business, whilst being a voice
for the Australian Jewellery Industry.
The 2022 Member Prospectus details the
benefits available to members and we
welcome you to contact us with any questions
or feedback you may have about the JAA.
INSPIRING CONFIDENCE. SINCE 1931.
view the
MEMBER
BENEFITS
jaa.com.au/benefits

By Kirsten Ehrlich Davies
LAB-GROWN DIAMONDS –
FINDING NEW WAYS TO SHINE
The acceptance of lab-grown diamonds into the jewellery industry has been a long and
slow process, but there is now very little doubt that their time has come. Cheaper but just
as brilliant, jewellers are finding even more reasons to promote this created gemstone.
Traditionally a very conservative industry,
the jewellery industry has rarely needed
to adapt to radical new products or
innovations, so the concept of lab-grown
diamonds as gemstones was not initially well
received. For centuries, the mystique of the
diamond was based on how it is formed under
pressure far below the earth’s surface, and the
way its brilliance can only be revealed through
expert cutting and polishing. This mystique
was perfectly summarised in the iconic De
Beers slogan A Diamond is Forever. In contrast,
lab-grown diamonds – initially created for
industrial purposes – had the same physical
properties as mined diamonds, but when
the technique advanced enough to achieve a
gemstone standard, they were not viewed as
“real” diamonds.
Grown Diamonds
Yet lab-grown diamonds found their market
niche when consumers began questioning
the ethical impact of the mining industry.
Now, as the technological process of creating
diamonds becomes more sophisticated and
efficient, the once-shunned late arrival is
finding new ways to shine in the jewellery
market.
Sharing the market
Craig Miller says that while there are still a
handful of jewellers who will not engage with
lab-grown diamonds, the jewellery industry as
a whole has come to accept and incorporate
this new consumer choice.
“Yes, the resistance came from the trade,
understandably, as there has not been
a disruptor in
our industry for
decades,” said
Craig. “This was
coupled with the
unknown and lack
of education around
lab-grown — the
trade did not know
much about this
new consumer
choice.
“But with more
education and
Grown Diamonds
facts in front of them and with growing
consumer demand, the resistance to labgrown
diamonds is a conversation most have
forgotten.”
As the public became concerned about the
ethical costs of mined diamonds, lab-grown
diamonds were seen as a “clean” alternative,
with no tarnish of environmental damage or
human rights violations. David from Grown
Diamonds says that the growth of the labgrown
market was more consumer-driven
than industry-driven.
JC Jewels
18
jewellery world - May 2022

“When we first started, many people in the
industry showed a huge resistance to labgrown
diamonds, some because they didn’t
understand them and others because they are
afraid of change,” David said.
“However, as they increased in popularity
amongst consumers, many jewellers have
decided to offer lab-grown diamonds as
an alternative for their customers. Both
jewellers and people in general are more
knowledgeable about lab-grown diamonds
and they have become much more accepted
now.
“We originally had many customers telling us
they would never stock lab-grown diamonds
but now they have conceded to the demand
of their clients, and accepted that lab-grown
diamonds are here to stay. They are now some
of our biggest clients.”
With over 20 years in the diamond industry,
Grown Diamonds has an extensive inventory
of conflict-free IGI certified diamonds and
uncertified diamonds for trade customers,
priced between 70-80 percent cheaper
than comparable mined diamonds. Their
online diamond database provides close
JC Jewels
up photographs and videos of all stock, so
customers can see exactly what they're
buying.
New and appealing selling points
While the environmental message brought
lab-grown diamonds into the market,
increased technology has now introduced
compelling new selling points. As mined
diamonds are a limited natural resource, there
is the possibility that eventually supplies will
run out, as was seen with pink diamonds
and the Argyle mine. This could indicate that
mined diamonds will increase in value due to
their rarity, but it also signals an increasing
demand for lab-grown diamonds, due to their
availability.
As technological procedures become more
efficient and
streamlined,
lab-grown
diamonds
are also
becoming
more
economical
to
manufacture,
and the
quality is improving.
Grown Diamonds
Craig from says that the new technology has
drawn new entrepreneurs into the industry,
who are introducing fresh and innovative
strategies to attract a new generation of
consumers.
“The next generation of customers are
embracing a bigger, whiter and cleaner
diamond at an affordable price,” said Craig.
“Lab-grown diamonds not only hit all the
consumer’s touch points, the advancements
in creating lab-grown diamonds are levelling
up the offering with sustainability, carbon
neutrality, transparent traceability, ethical
practices and of course the price and size
advantage.
“All these benefits make lab-grown diamonds
a welcomed option for the next generation.”
The growing accessibility of lab-grown
diamonds has also created a wider range of
options for consumers, in relation to cut, size
and colour.
David from Grown Diamonds says that as the
rough diamonds created by CVD and HPHT are
easy to access, the diamond cutters are able
to customise shapes and sizes for their clients.
JC Jewels
May 2022 19

Grown Diamonds
“The lab-grown diamond rough is less
valuable than a mined diamond, giving
diamond cutters more flexibility when filling
special requests without having to charge a
great deal more,” said David.
“The price difference between colours is
not as significant in lab-grown diamonds as
opposed to naturals, so customers prefer to
go with the higher colours.”
The difference between CVD and
HPHT
There are two main methods of
diamond production: CVD
(chemical vapour deposition)
and HPHT (high pressure/
high temperature). Both methods produce
diamonds that meet the certification
requirements of gemmological institutes,
matching mined diamonds in terms of
crystallised pure carbon, a Mohs hardness
scale 10, permanent colour and clarity, while
on many scales surpassing mined diamonds in
terms of sustainability and ethical production.
These technologies can produce diamonds
of any colour, clarity and size, although HPHT
on average yields higher colours than CVD
and CVD yields higher clarity on
average.
David says that while some
sellers will promote one method
of production over another, there
is really no difference in quality
between CVD and HPHT.
“In general people don’t mind
if it is grown via CVD or HPHT
method,” David said.
“At the end of the day
diamonds grown via both
methods have the same optical
and strength properties. Some
people prefer CVD over HPHT
or vice versa, but this is due to
misinformation created by some
sellers that would like to push
one over the other due to what
they are purchasing from their
supplier.”
David said that the
improvement in the growing
methodsof both CVD and HPHT
JC Jewels
JC Jewels
20
jewellery world - May 2022

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When you help clients understand the
science behind growing diamonds
above the ground and the different
growing techniques involved, it all
starts to make sense.
has led to the increased production of
diamonds with higher colour and clarities.
“The downside of this is that you will struggle
to find many stones in the lower qualities
which may be within certain customers'
budgets.”
While JC Jewels stocks both CVD and HPHT
diamonds, 90 percent of their customers
choose from their range of certified CVD Type
IIa diamonds.
“Less than 2 percent of mined diamonds are
Type IIa, so these are rare stones that fetch
premiums when and if they are available. The
diamond’s transparency is exceptional and
radiates additional beauty forever.”
“When you lay down the
education and help clients
understand the science
behind growing diamonds
above the ground and
the different growing
techniques involved, it all
starts to make sense.
“Ultimately a diamond
is carbon, whether
from below or above the
ground – a mined diamond
and a scientifically lab-grown
diamond are both authentic diamonds, just
with different origins.”
JC Jewels has the largest range of certified
CVD Type IIa diamonds available in Australia
and New Zealand.
The power of education
As with any relatively new product competing
against an old favourite, buyers and sellers
need to understand what makes this product
different and which desired qualities remain
the same.
JC Jewels
Craig from JC Jewels says that the resistance to
lab-grown diamonds usually derived from lack
of understand.
“As JC Jewels introduces jewellers to labgrown
diamonds, we engage with education
and discussion, we probe into their pain points
and address each one,” Craig said.
22
jewellery world - May 2022

A GLOBAL PEARL NARRATIVE:
The case for generic promotion
Devino
With pearls ticking all boxes as a sustainable jewellery option, a CIBJO
webinar examines the viability of a generic marketing approach.
When it comes to marketing
jewellery to socially and
environmentally aware Millennial
and Gen Z consumers, pearls should be a slam
dunk. Cultivated rather than mined, requiring
pristinely maintained marine biospheres,
and often supporting communities at risk
of extreme climactic events, these muchloved
biogenic treasures also have the rare
distinction of being among the few truly
sustainable gem varieties in existence.
Where the pearl industry lags, however,
is in its capacity to mount a coordinated
marketing approach, highlighting those key
qualities which should attract younger and
sustainability-conscious consumers. This is
in stark contrast to the diamond, gold and
Ikecho
coloured gemstone sectors, all of which are
served by international associations and, in
the instance of diamonds and gold, by bodies
dedicated to category marketing.
While the benefits of generic marketing
would seem patently obvious for the pearl
sector, the task of establishing a structure
that could manage such an undertaking is
fraught with difficulty, and its operation would
be restrictively expensive. But there are
solutions that, while falling short of what is
being done in the gold and diamond sectors,
could nonetheless coordinate the messaging
of pearl companies around the word, while
at the same time enabling each of them to
strengthen their own brand identities.
CIBJO's Jewellery Industry Voices webinar on
April 28, 2022, focused on the potential of
developing a collective marketing strategy for
pearls, with the cooperation of independent
companies around the world. It is entitled “A
global pearl narrative: The case for generic
promotion.”
The webinar panel included Christine Salter,
creative director of Paspaley Pearl Company;
Marion Branellec de Guzman, chief marketing
Paspaley
officer of Jewelmer; Shari Turpin, owner of
the Pearls by Shari brand; and David Norman,
owner of Aquarian Pearls.
The webinar was sponsored by Paspaley
Pearling Company, which is also the Pearl
Sponsor of CIBJO’s Jewellery Industry Voices
third season of webinars.
The forum was recorded and is available to
listen to on the CIBJO webpage at
www.CIBJO.org/webinars.
24
jewellery world - May 2022

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By Stefan Juengling
TRAINING TOMORROW’S
JEWELLERS AND GEMMOLOGISTS
What does the future of Australia’s jewellers and gemmologists look like? Jewellery is an
industry with an alarming disproportionate representation in comparison to other major
trades, yet jewellery will always remain a highly sought-after item in the retail scene. Here
we spoke to four experts in jewellery and gemmology to find out the current state and
outlook for our current apprentices and future jewellers/gemmologists.
So much work, so few tradespeople
While there will always be fiancés needing
engagement rings, mothers needing doting
with something shiny and sentimental on
Mother’s Day, or pawnbrokers and investors
needing stones graded and valued, it seems
the number of tradespeople required to
perform the specialised craft of jewellery
manufacture and precious stone grading will
always be inadequate to meet the demand.
At least that’s the consensus among our
contributors.
Founder and
Master Jeweller
at Jewellery
Training
Solutions Peter
Keep (who
also regularly
produces
editorial content
for the magazine) said there is certainly a
shortage of qualified competent jewellers.
Curtis Australia
“Industry dictates the number of apprentices
needed and most bench jewellers will tell you
that currently they are snowed under with
bench work,” he said.
“Although there’s no shortage of potential
apprentices, there is a shortage of suitable
positions for apprentices.”
He said that the demand is there, and
apprentice numbers have steadily been on the
rise over the past three years, but employers
are still reluctant to take
on apprentices because
they have a combination
of no time available to
train, not enough support,
and/or no confidence in
the training provider.
“My Jewellery Training
Solutions online training
service offers another
pathway to train to be a
jeweller.”
As for the gemmologists,
federal president of the Gemmological
Association of Australia Katrina Marchioni,
expressed the skills shortage is just as dire in
gemmology as it is in jewellery manufacture.
“Retail jewellers would benefit greatly from
having a gemmologist in every store, for
testing clients’ gemstones as well as stock
items to check for lab-made or treated
gems; it’s a small investment to make that
can potentially save a business thousands of
dollars down the track,” she said.
Katrina also said that “as an industry the trust
of the consumer is so important and having
a qualified gemmologist on staff does go a
long way to building that trust and confidence
between our industry and the consumer”.
She also noted that “with the GAA gemology
diploma and the post-nominal FGAA (Fellow
of the Gemmological Association of Australia)
being well recognised for its high academic
standard worldwide, we are a wonderful,
local resource for those looking to become an
industry professional”.
From the industry network perspective,
managing director of Jewellery Industry
Network Laura Moore concurred that there
are certainly not enough jewellery students or
apprentices in the market or approaching the
market at the moment, nor have there been
for some time.
“The jewellery
industry has
seen a skills
shortage for
many years,
especially
in certain
disciplines of skill sets, but with the strong
growth of handmade jewellery during the
COVID period, this has been exacerbated,” she
said.
JTS
JIN
28
jewellery world - May 2022

The state of industry vocational
education
As for future jewellery and gemmology talent
coming in, feedback was mixed regarding
student commencement and attrition rates
at TAFE and other government accredited
vocational education institutions. Katrina said
that the numbers of gemmology students at
the GAA haven’t changed much over the past
years however, numbers did drop with COVID.
Practical classes are very difficult to do on line
successfully, she added. She said there is a
small dropout rate, but students are told how
much time they need to put aside each week
and informed that this time is a commitment.
“It is an extensive course and recognised
as one of the world’s leading gemmological
courses,” she said.
Laura said the state of the industry courses
which are state/federal government-run seem
to fluctuate, especially in certain states.
“When student intake is low, it becomes
unfeasible for some states to run jewellery
manufacturing courses,” she said.
GAA
Peter was a jewellery lecturer at the Central
Institute of Technology in WA from 2007
to 2019, and he described how apprentice
numbers fell from 42 apprentices when he
started, to just 6 when he concluded. Plus he
saw a similar precipitous drop in year-overyear
apprentice numbers was also occurring in
the regions, and in many other trades.
“It may just be
timing, but I
think that the
COVID crisis had
a part to play in
re-energising the
bespoke side of
the industry, and
combined with the
state and federal
governments’ new
initiatives that help
to alleviate the
financial pressure
of employing an apprentice, the numbers in
WA have risen to around 20,” he said.
GAA
“When it comes to apprentice attrition, there
is general understanding that an apprentice
will cost you money in year one, break even in
year two and begin to return the investment
by year three.
“In my time I found that between five percent
to ten percent didn’t get to year two.”
GAA
Offering an alternative from traditional
courses, Peter’s JTS educational platform
offers world-renowned training and learning
where a budding jeweller can achieve their
qualifications, the professional jeweller can
hone their skills and the hobbyist can become
competent.
“At present I have over 500 students
worldwide who are working through the
training program.”
Trevor Brown is Bespoke Product Liaison
from Curtis Australia, and he said that the
traditional apprenticeship route in which
apprentice jewellers are employed and
released for trade school blocks is a valuable
one, but there probably needs to be more
consultation about modules and their content.
“Also possibly greater feedback from course
tutors on how the apprentice is progressing,
and on what aspects of training need to be
focused on while in the workplace,” he said.
Current support on offer for
apprentices and their employers
Whilst jewellery and gemmology are often
neglected in terms of government assistance
compared to their other trade counterparts,
Peter said that thanks to very generous state
and federal government incentives, there’s
never been a better time to employ an
apprentice.
Curtis Australia
May 2022 29

“At time of writing, WA
business owners
that employ an
apprentice can
have half of their
first-year apprentice
salary paid for under
the BAC (Boosting
Apprenticeship
Commencements)
scheme,” he said.
“There are also other cash
incentives offered by the
federal Government.”
He said that industry support is
more difficult as it is a small industry with
limited resources compared to trades such as
automotive and building which are supported
by huge corporations that have a vested
interest.
“Our industry
doesn’t have huge
corporations with
buckets of money...
but maybe there’s
scope for some
kind of collective
support.”
Curtis Australia
Curtis Australia
Director of Curtis Australia, Heather Curtis
agreed that the BAC and CAC (Completing
Apprenticeships Commencements) subsidies
from the federal government have helped,
although they come with a lot of paperwork.
From Laura’s perspective, there have been
some incentives for businesses to take on
apprentices, but not enough to bridge the
gap between the investment needed for the
employer and the student.
“What is required, is for the industry to
have solid statistics and to show its national
contribution to the economy,” she said.
“The government could do a lot to ensure
that Australia’s manufacturing sector is strong,
but the concern is that for all industries
that manufacture products here,
the level of support needed hasn’t
been seen.”
Katrina said that the GAA has
scholarships and prizes on offer
for the best and most promising
gemmology students in a variety of
categories. The GAA is a non-profit
organsiation and recognised as a charity
and thus GST is not charged on the courses.
Encouraging new apprentices and
keeping them in the trade
Katrina said that to encourage more
prospective students to take up gemmology,
word of mouth is the GAA’s best
advertisement.
“Also, just promote the people in the industry
to be the best we can be and enjoy the wealth
of knowledge, inspiration and enjoyment
higher education can offer… knowledge is a
powerful thing,” she said.
As Peter noted earlier, he doesn’t believe
there’s a shortage of potential apprentices,
but there is difficulty for these potential
apprentices to find a job.
“In an ideal world,
there would be
a dedicated,
fully-funded
national jewellery
training program
where students
can enrol into a
pre-apprentice
course where they
can try the trade
and assess if that’s
a career path that
they really want
and to see if they
have the potential
to become a
jeweller,” he said.
He said this model
would mean
the first year of
training would be
completed, and
employers could
then cherry-pick
from the best.
During his time
at TAFE, this was
something he
pushed for, and
with industry
support, managed
to get a fully
funded pre-apprenticeship course up and
running which proved quite successful.
“However, it was cancelled due to its status as
low priority, and so the funding was cut.”
Peter also served on the JAA board for several
years during which time he lobbied the
government to have the trade included on the
skills needs list.
“Being included on the skills needs list may
have helped to keep the pre-apprentice
course going.”
JTS
JIN
30
jewellery world - May 2022

JIN
The future for jewellery and gemmology
education and training
When probed on the outlook for jewellery education and
training, Peter believed the signs were looking very positive for
the industry, as he’s seen a recent surge in the creative side of
the industry, access to industry-relevant training for dedicated
students to take their craft as far as they want to, and a retail
front no longer being necessary for selling jewellery.
“With the power of social
media and online resources,
a lot of students have turned
their hobby into a thriving
business and operate successful
virtual shops selling bespoke
jewellery,” he said.
GAA
“So yes, I am very positive
about the future, especially for
unique handmade jewellery.”
Laura believes that with some proper planning, hard work and
commitment, the future is very bright.
“There is a strong future for the manufacturing sector here
especially as digital enables Australian jewellers to sell overseas,”
she said.
“However, in order for us to maintain this success and the quality
required for Australian made pieces, then the industry must act
quickly to build on the next generations of jewellers.”
For further information:
OSJAG PTY LTD PO Box 4420 North Rocks NSW 2151
+612 9630 6619 admin@osjag.com www.osjag.com

PANDORA CHARM IN
SUPPORT OF UNICEF
The super brand introduces a glow-in-the-dark dangle charm to
celebrate the potential of every young person worldwide.
Pandora has released a limited edition
lightbulb dangle charm, a continuation
of its Charms for Change initiative in
support of UNICEF.
The glow-in-the-dark charm has been
designed to represent a brighter future and to
celebrate the potential of every young person
worldwide, with 15€ from each charm sold
donated to UNICEF.
The Pandora for UNICEF charm is made with
blue glow-in-the-dark glass, reflecting light all
day and night, and symbolising that every child
can let their potential shine.
“We all have a role to play in empowering
the young minds of the next generation,”
said Marissa Saretsky, director of corporate
sustainability. “Proceeds from this charm
will help UNICEF provide young people
and children all around the world with
opportunities to learn and shine bright.”
Pandora is supporting UNICEF’s work across
the world and through the Charms for Change
and other initiatives, Pandora and its fans have
so far donated $6.2 million for UNICEF and
their work, which has contributed to UNICEF
reaching 17 million girls and boys to date.
With support from Pandora, UNICEF has,
for example, trained tutors and educators in
Guatemala in communication strategies and
using technology to overcome educational
barriers further brought on by confinement
during the pandemic. In China, Pandora’s
funding went to support UNICEF’s project to
train school PE teachers, who then helped
over 336,000 students in 500 rural schools
to better enjoy and develop through sports.
Another 120,000 students and 6,000 teachers
have benefitted from UNICEF’s Social and
Emotional Learning resources and support in
China.
And in Nepal, Pandora is supporting UNICEF’s
initiatives to help vulnerable children and
adolescents develop skills and create change
not only in their own lives, but also in their
communities.
Approximately AUD $21 from every purchase
of the lightbulb dangle charm is donated to
UNICEF’s programmes around the world,
allowing Pandora fans to show their support
for UNICEF and its core work in ensuring every
child not only survives, but also thrives.
The Charms for Change glow-in-the-dark
Lightbulb Double Dangle
Charm is available worldwide, online and in
selected stores, from April 7th – July 7th 2022.
32
jewellery world - May 2022

Time to buy Australian-made
Ph: (03) 9650 5955 Fax: (03) 6950 5977
Email: sales@millenniumchain.com.au
Web: www.millenniumchain.com.au
6th Floor, 313 Lt. Collins St.
Melbourne 3000 Victoria
Millennium Chain
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Australia and NZ, as voted by retailers.
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TIFFANY’S APRIL FOOL’S PRANK
WAS ACTUALLY A LITTLE BIT REAL
“We’re launching our own cryptocurrency called TiffCoin—with exclusive product
launches, NFT releases and invite-only events for top TiffCoin holders!” stated a post
on Twitter. “Get some gold in your wallet with #TiffCoin.”
Like last year’s announcement that the
brand was dropping the duck egg blue and
switching to Big Bird yellow, Tiffany & Co.’s
cryptocurrency was just an April Fool’s joke. Or
was it?
Links on the day revealed that the
cryptocurrency aspect was a prank, but it turns
out the coins actually do exist in real life. As
the company announced on April 2, on socials
and on its own webpage, 499 “Tiffcoins” had
been minted in 18k gold and were available
to buy online for the following 24 hours —
provided you had USD $9,999 for the giggle.
Tiffcoin read “TiffCoins cannot be spent as
actual currency — crypto or otherwise — but
why would you want to?”
With a practical joke this elaborate it’s hard to
tell exactly who the joke is on.
But it’s not the first time Tiffany & Co. have
minted a currency of their own. The 1970s
saw the brand mint and sell “Tiffany Money”
as tokens to be redeemed instore. Earlier this
The exclusive gold coins were individually
engraved, numbered and
packaged in custom
Tiffany Blue dust
bags. There
was a limit
of one per
customer.
The coins
glow a
34.8mm in
diameter and are 2.8mm thick.
According to the Tiffany’s website, TiffCoin
holders receive access to “Tiffany happenings,
bringing high glamour to the Metaverse.”
Given the nature of the prank, this blatantly
dubious assertion is most likely a tongue-incheek
reference to many similarly unspecified
utilities being offered by countless NFTs —
particularly as the product disclaimer on the
34
jewellery world - May 2022

Vintage Tiffany Money.
A $100 Tiffany coin sold for USD$525 on
Tradesy this year. Source: Tradesy
year, a vintage magazine advertisement sold on Ebay detailing
the Tiffany Money offer.
“The bride can use them to supplement her registered choices
of silver, crystal and china…” read the ad. “Give her one, ten or a
hundred, Tiffany Money is the one gift a bride can’t get too many
of. And besides, she won’t have so much to lug in to exchange
after the wedding trip.”
At the very least, the advertisement serves as evidence that
Tiffany’s recent irreverent approach to marketing is not without
historical precedent.
In 1974, each sterling
silver coin was priced
at $25 redeemable
for $25 worth of
merchandise.
With many
other businesses
already accepting
cryptocurrency —
from retail jewellers
to high-end watch
brands — it may
only be a matter of
time before Tiffany’s
practical joke
becomes a reality.
1974 advertisement for Tiffany Money. Source: Ebay
Luxury Pearl & Opal Jewellery
Tel: (02) 9266 0636 | enquiries@ikecho.com.au
www.ikecho.com.au

TIFFANY EXEC TURNED HIS
CRYPTOPUNK NFT INTO JEWELLERY
A one-off pendant to match a one-off Twitter profile pic.
Back in January this year, Tiffany & Co.’s vice
president, Alexandre Arnault, splashed out
and bought a CryptoPunk for use in his Twitter
profile. Just a few weeks ago, he revealed the
singular piece of jewellery he had created to
actualise his NFT.
What does all that actually mean?
An NFT is a non-fungible token protected
by blockchain. An example is a piece of
digital art. To ensure the art is one of a kind,
singular and unique, its authenticity and
proof of ownership is stored on the Ethereum
blockchain.
CryptoPunks are an example. They are a 24x24
pixel image of a character’s head. Initially,
10,000 were created, each different, all
unique. Each of them could only be ‘owned’
by one person on the Ethereum blockchain.
Originally, they could be claimed for free
by anyone with an Ethereum wallet, but all
10,000 were quickly claimed. Now they have
to be traded via the marketplace that is also
embedded on the blockchain.
Like anything that is scarce – no matter what it
might be – the price has gone up.
The current cheapest punk available is 60 ETH,
which translates to USD $177,199.
Arnault bought Punk No.
3167, a snappy little fellow
with a knitted red cap, 3D
glasses and an earring. He
paid 160 ETH, or around
USD $416,427.
I’d like to stress one more time that he
purchased pixels. A grid of 24 x 24 of them.
Just to clarify.
Clearly not content with the non tangible
nature of his non fungible token, Arnault
presumably instructed the jewellers under
his command as Tiffany vice
president to create him a
more substantial copy of his
avatar. The RL version has
3-D glasses rendered with a
baguette-cut sapphire and
Mozambique ruby, and a
yellow diamond takes the
place of its earring. Both the
Tiffany & Co. name and the
NFT’s number are engraved
on the reverse.
The 29 year old’s father, Bernard Arnault,
CEO of LVMH, has expressed concerns about
luxury brands entering into the metaverse
‘bubble’. “It can undoubtedly have a positive
impact—if it is well done—on the activity of
the brands, but it is not our objective to sell
virtual sneakers at €10,” the tycoon told Vogue
Business. “We are not interested in that.”
But other brands have entered the virtual fray.
Louis Vuitton launched “Louis the Game” last
August in which players could collect NFTs in
celebration of the brand’s 200th birthday. Dior
has Ready Player Me, a platform that connects
over 300 games and applications.
36
jewellery world - May 2022

According to legend and lore, the idea of a birthstone chart goes back to Biblical times and the
Breastplate of Aaron, which was set with twelve gemstones. A writer in the first century postulated
that these gems directly correlated with the twelve astrological signs of the Zodiac and that these
stones were beneficial to the health of the wearer. While the perception of the 12-stone birthstone
chart has changed over the centuries, it still implies “to each her stone.”
By Cynthia Unninayar
Pearls have fascinated
humans since antiquity. These
shimmering gems have evolved over the
millennia from objects thought to possess
magical powers to become a staple of
modern jewellery.
THE POWER OF PEARLS
The Birthstone of June
The first pearl necklace is considered to date back 2500 years to
the Persian kings in Susa with the discovery of a three-strand
necklace in their Winter Palace. Other adornments have
been found in ancient India, Sri Lanka, China and elsewhere around
the world. Following the conquests of Alexander the Great, large
quantities of pearls flowed into Europe, where they adorned royalty
and embellished sacred objects of the Church. In the 1500s, European
royal families sought out the natural pearls that came from the New
World, elevating them to the status of, if not higher than, the gold and
emeralds coming from the newly discovered continents.
Jumping ahead several centuries, the popularity of natural pearls
reached its height, as did prices, with pearl jewellery accounting
for a large portion of a jeweller’s sales. “Natural pearls were highly
appreciated in the late 19th and early 20th centuries,” says Ioannis
Alexandris, CEO of Gemolithos, a Germany-based firm specialising
in antique jewellery. “They were used both as main elements in a
piece or as accents. Beautiful examples of natural pearls are found in
many Belle Epoque jewels from this period.” He goes on to add that
“because of their rarity, prices continue to rise for natural pearls.”
In 1916, a seismic shift occurred, dramatically changing the course
of the five-millennia history of the pearl. The Japanese company
Mikimoto began marketing round “cultured” pearls, created by a
technique discovered by Kokichi Mikimoto in 1893. Although the
natural pearl industry continued into the mid-20th century, the less
expensive cultured pearls offered women of all economic groups the
opportunity to own a pearl necklace or other pearl jewellery.
From Japan, the culture of pearls rapidly spread around the world.
The shimmering little gems began appearing in all types, shapes, and
colours—from salt-water species to freshwater molluscs. They came
to market from Australia, French Polynesia, China, Indonesia, the
Philippines, Myanmar, Mexico, China and more.
Above: Tahitian pearl necklace by Devino.
(Photo: Devino)
Fabergé pendant featuring a natural pearl and
diamonds set in gold, Belle Epoque, early 1900s.
(Photo: Gemolithos)
Mabé pearl set in sterling
silver by Bella Donna Silver.
(Photo: Bella Donna Silver)
Round Edison pearl (9mm) set in 9ct gold by
Ikecho. (Photo: Ikecho)
Today, the cultured pearl continues to enjoy a high degree of popularity
and the traditional strand has become a must-have in many jewellery
wardrobes. Even the natural pearl, while rare and very expensive, has
an audience, even if much more restricted than before. While cultured
salt-water South Sea pearls have reduced price levels from those of the
natural pearls, there has been further “democratisation” of the pearl
industry with the arrival of freshwater species, with 95 percent coming
notably from China.
38
jewellery world - May 2022

Mabé pearl pendant set in
sterling silver by Bella Donna Silver.
(Photo: Bella Donna Silver)
Necklace comprised of a selection of different pearl types
and colours by Devino. (Photo: Devino)
Continuing appeal
Why do pearls have such appeal? “Pearls are classic, and I think they will
always be regarded as a popular jewellery category,” says Erica Miller,
director and designer at Sydney-based Ikecho, specialising in South Sea,
Tahitian, Akoya, Mabé and Chinese Freshwater Pearls. “They can be
dressed up or down. There is so much variety of styles and colours,
so they match any outfit.” She notes that earrings and pendants
are quite popular but that “customers always love the classic stud
earrings, and all ages wear them on a daily basis.”
“Pearls are very fashionable, and their glowing lustre perfectly
complements gemstones,” explains Caroline Zingg, pearl
specialist at Sydney-based Devino, which specialises in Akoya,
Tahitian and White South Sea pearls as well as custom
requests and hard-to-find pearls. “Younger consumers have
a strong interest in pearl jewellery and appreciate the fact that
the gems are a renewable and sustainable resource.” She adds
that she has seen strong demand in the last few years, both with
classic gem quality strands and unique creations, which they set in
18ct gold. “The large range of sizes, colours, and shapes enable many
combinations. Each pearl is one of a kind and it is very hard to compare
one to another, making them very individual items of jewellery.”
Based in Nambour QLD, Bella Donna Silver features a pearl line in its
sterling silver collection of jewellery. Donna Quinn, owner, says that
pearls are so popular because they “are soft and beautiful, giving great
energy to pearl-loving people.” She explains that button pearls and
Mabé pearls are the company’s most popular types, adding “We also
have recently introduced Rice pearls.”
Baroque “Quetzal” brooch featuring a baroque South
Sea Golden Pearl set in 18ct gold and diamonds by
Jewelmer. (Photo: Jewelmer)
“Seahorse” brooch featuring
baroque pearls, gemstones, and
diamonds in 18ct gold by Alessio
Boschi. (Photo: Alessio Boschi)
Dressing up the pearl itself is seen
in this soufflé variety, sliced in half
and set with turquoise, rubies and
seed pearls with gold accents and
ear wires. (Photo: Little H)
Pink 9mm Chinese freshwater pearl button
studs in sterling silver by Ikecho. (Photo: Ikecho)
Going for baroque
Increasingly, the classic round pearl is sharing the spotlight with other
types of pearls. Miller notes that “the irregular baroque and keshi
styles are very on-trend at the moment, as well as freshwater Edison
pearls, which look very similar to the Broome South Sea Pearl but are
very affordable.”
Baroque pearls also afford endless possibilities for creative designers,
whose imaginations pair them with coloured gemstones, other types
and colours of pearls, and even diamonds for a look that is original and
individual.
Thailand-based Italian designer brand Alessio Boschi has had a
longstanding love affair with baroque pearls. He seeks out these
“perfectly imperfect pearls” to embellish his collection of whimsical
sea life, rabbits, cats, mythical creatures and other motifs. He also uses
baroque pearls to bring attention to climate change and melting icecaps
that evoke desperate polar bears or endangered sharks.
Dressing up pearls in a different way is USA-based pearl brand Little H.
Designer Hisano Shepherd often slices pearls, including rare freshwater
soufflé types, and fills them with an array of gems for a surprising and
colourful geode effect.
With its versatility, beauty and availability in modern and traditional
jewellery styles, set with coloured gems, diamonds or even stand-alone,
it is no wonder that the power of the pearl makes this organic gem the
perfect birthstone for June. ■
May 2022 39

TAG HEUER’S NEW WATCH WITH
LAB-GROWN DIAMONDS
The Watches and Wonders show in Geneva last month saw Tag Heuer unveil
the Carrera Plasma — a new iteration of the famed Carrera model but now
featuring 11.7 carats of lab-grown diamonds.
The Swiss watchmaker, whose initials
— TAG — stand for Techniques d’Avant
Garde, has lived up to the promise
embodied in those initials. The company sees
the incorporation of lab-grown diamonds into
its brand as a major milestone in the over-160-
year company history and the watch industry
at large.
Entering the lab-grown diamond sector is a
defining step for a watch company and Tag
Heuer has chosen to focus on the avant-garde
aesthetics as well as redefining technological
and creative limits. By adding the precision
aspect of lab-grown diamonds into its product
universe, Tag Heuer is provided with a creative
freedom that rarely comes with mined
diamonds. New diamond shapes are possible
and the stones can be used in unique and
innovative ways.
“Chemical vapour deposition (CVD)
technology, which we refer to as ‘Diamant
d’Avant-Garde’ at TAG Heuer, enables us
to explore the versatility of carbon in the
form of lab-grown diamonds – to create a
stunning timepiece where diamonds are
used in very unique shapes and textures.
Lab-grown diamonds allow us to innovate and
experiment with this exceptional material, and
this opens up a new realm of possibilities for
designers, watchmakers and engineers”, said
Edouard Mignon, chief innovation officer at
Tag Heuer.
The TAG Heuer Carrera Plasma, powered by
the H02 Tourbillon Nanograph movement, has
CVD lab-grown diamonds set in the case, and
features embellished indexes. A polycrystalline
diamond dial is one incredible component
of this new watch. It looks like many tiny
40
jewellery world - May 2022

diamonds on the dial, but the face is actually one single
plate of 3.9 carat diamond. This is CVD technology. Diamond
does not exist in nature in this format says the company.
More diamonds embellish the case, all in custom shapes
that would have been prohibitively expensive to fashion
(and source) from natural stones. The crown, at 3 o’clock,
is created entirely in a 2.5 carat lab-grown diamond. The 11
indexes in white gold are set with a diamond each and sport
a double index at 12 o’clock.
The lab-grown diamonds used are manufactured by a
network of partners specialising in lab-grown diamond
design, including Capsoul, a start-up based in Israel.
The innovations go well beyond the surface and into the
Nanograph movement which is equipped with a carbon
hairspring also using CVD technology.
The watch took two years to design and produce and will
retail for 350,000 Swiss francs (AUD $505,000). It is the
most expensive Tag Heuer timepiece yet produced and
the brand says it expects to produce three or four Plasma
watches this year.
DISCOVER THE
WORLD OF PEARLS
A: 1202/115 PITT STREET, SYDNEY NSW 2000
T: 02 9261 3555 | E: DEVINO@DEVINO.COM | W: DEVINO.COM

AN OMEGA SPEEDMASTER FOR $380?
The Omega x Swatch Bioceramic MoonSwatch is cleared for landing.
In what might be the coolest collaboration in watches since Antoni Patek
met Adrien Philippe in 1844, Omega and Swatch have collaborated on the
famous ‘Moonwatch’ and completely changed the world.
The result is being called the MoonSwatch and its release caused
chaos around the planet. Who on earth said wristwatches were
dead? In scenes to rival new iPhone drops, watch enthusiasts
camped out all night, lines stretched around blocks from Geneva
to Melbourne — and, by all accounts, a jolly good time was had by
all. Aside from Singapore, where one man allowed the stress of the
moment to overwhelm his commonsense, most shoppers found
the atmosphere festive, commenting on the arrival of a new era in
watchmaking.
In Australia, the Swatch stores in Melbourne and Sydney saw crowds
lining up overnight, while similar frenzied scenes took place in
Hong Kong, Singapore, London, New York and in
Switzerland. Swatch was obliged to limit sales to
one watch per customer with an apology and
the promise to revert back to two watches per
customer as soon as possible. Both companies
appeared taken aback by what Swatch called
“unexpected and phenomenal demand.”
So what is all the fuss about?
As the brands involved say, this collab “follows the popular trend of
collaborations between luxury and street brands to create innovative
new products that blend the best of both worlds”. The new watch has
the look and style of an Omega Speedmaster and the price of a Swatch.
For Omega, the joint mission is both a fun undertaking and a respectful
nod to the plucky company that risked it all to kick-start the ailing Swiss
watch industry during the quartz revolution in the 1980s.
Omega’s Speedmaster is often known as the Moonwatch, given that it is
one of the few wristwatches to have walked on the moon. It generally
retails in Australia for around $7,500.
The brands have created a series of 11 watches that
take their design inspiration from space.
Named after the planets, the sun, honorary
planet Pluto, and the moon, the watches
are colourful — but even a keen Omega fan
42
jewellery world - May 2022
Original speedmaster

would be hard pushed to tell the design differences in
the overall look. The key Moonwatch design features
are all there. The asymmetrical case, the famous
tachymeter scale with dot over ninety and the
distinctive Speedmaster subdials, which all work
perfectly.
All of the Swatches are in Bioceramic, a unique
mix of two-thirds ceramic and one-third
material derived from castor oil. The result is an
extraordinarily lightweight watch that fans say feels
as if it defies gravity on your wrist.
For Omega President and CEO Raynald Aeschlimann,
the new collection is a source of pride. “Omega’s long
and distinguished history may have been cut short if it wasn’t
for the vision and the courage taken by Swatch. The MoonSwatch
collection salutes the saviours of our
industry in a witty and accessible way.
The Swatches are perfect for budding
Moonwatch fans and I can’t think of a
more appropriate icon for our shared
project. We went to the moon, now
we’re exploring the whole Milky Way.
They’re great watches, in fantastic
colours and they make me smile.”
The new collection, in rarely seen
colours, is all about giving Omega’s
professional timepiece a playful
twist. Each MoonSwatch features its
own mission statement, inspirational
engravings and joint Omega X Swatch
logos on the dial and crown. The
battery cover on each watch features
a depiction of its planet. A spacesuitready
Velcro strap adds a final touch of
astronaut chic.
Retailing in Australia for $380, the
watches are not yet available online
— only via selected stores. Swatch
has insisted it will try to fulfil demand
and promises that "that anyone who
is moonstruck by this Omega x Swatch
collaboration will soon be able to lay
their hands on one of these watches."
May 2022 43

ROLEX IS THE WORLD’S
MOST INSTAGRAMMABLE
WATCH BRAND
Online watch market portal Chrono24 has recently found
that the watch brand enjoying the largest number of
hashtags on social media platform Instagram is Rolex.
Chrono24 conducted research aiming to learn which watch was the most Instagrammed
in the world, and found that (at the time of research) Rolex had a massive 2,496,606
combined hashtag instances for #rolexwatch and #rolexwatches.
The hashtag #rolexwatch had been used more than 1.8m times by Instagram users while
the more specific hashtag #rolexoyster has been used for more than 100k Instagram
posts. Other combinations of ‘rolex’ and other words such as ‘new’, ‘style’ etc filled the
remaining instances.
American brand Fossil came in at second place with 2,055,477 combined hashtag
instances for #fossilwatch and #fossilwatches on Instagram.
Japanese brands took third and fourth place with Casio with 1,156,958 Instagram hashtag
usages while Seiko came in fourth.
The top ten most Instagrammed watches are:
Rolex – 2,497,606
Fossil – 2,055,477
Casio – 1,156,958
Seiko – 1,089,534
Michael Kors – 940,615
Guess – 868,911
Omega – 783,401
G-SHOCK – 733,892
Cartier – 441,619
Gucci – 420,012
A spokesperson from Chrono24.com commented: “Watches are an effective way to
complement a style and are sometimes used as a statement piece to emulate success
with many using social media to show off their luxury timepieces. The data shows that
watchmakers such as Rolex and Seiko are the most popular, but fashion designer brands
like Michael Kors and Guess are breaking into the watchmaking industry.”
It is interesting to note the number of reasonably ‘affordable’ watch brands in that list,
with seven out of the top ten offering excellent value timepieces.
44
jewellery world - May 2022

BREITLING’S LEGENDARY
TIMEPIECE TURNS 70
For 70 years, Breitling’s original pilot’s watch has been beloved by aviators
and tastemakers in equal measure. Worn by an astronaut in space and the
biggest stars on Earth, it is Breitling’s most iconic timepiece.
The brand has unveiled a redesigned
collection of the Navitimer that is all about
bold colour.
“We don’t throw the term ‘icon’ around
lightly,” says Georges Kern, CEO of
Breitling. “The Navitimer is one of the most
recognisable watches ever made. It’s on
collectors’ lists of the greatest watches of all
time. What began as a tool for pilots has gone
on to mean something profound to every
single person who has had this timepiece
along on their personal journey.”
Not even its inventor could have predicted the
phenomenon the Navitimer would become. In
1952, Willy Breitling developed a wrist-worn
chronograph with a circular slide rule that
would allow pilots to perform all necessary
flight calculations. Two years later, the Aircraft
Owners and Pilots Association (AOPA), the
largest aviators’ club in the world, announced
the design as its official timepiece. The
association’s winged logo was emblazoned
at 12 o’clock, and the “navigation timer”—or
Navitimer—was born.
To create the new Navitimer, Breitling
preserved the most recognisable aspects of
the icon’s design code. From a distance, this
is unmistakably a Navitimer, with its circular
slide rule, baton indexes, trio of chronograph
counters, and notched bezel for easy grip. Up
close, however, its modern refinements come
through loud and clear.
A flattened slide rule and a domed crystal
create the illusion of a more compact profile.
Alternating polished and brushed finishes give
the metal elements a lustrous yet understated
quality. A slimmer silhouette on the oscillating
weight enhances the open-caseback view
of the COSC-certified Breitling Manufacture
Caliber 01. This movement is backed by a
five-year warranty, provides approximately 70
hours of power reserve, and allows the wearer
to change the date—now visible through a
discreet window in the subdial at 6 o’clock—at
any time.
The watch comes in a range of sizes (46, 43,
or 41 mm), two case materials (stainless steel
or 18-karat red gold), and a choice of straps
(semi-shiny alligator or seven-row metal
bracelet). Modern colours in shades of blue,
green, and copper define its updated dial
options. And if there is one feature sure to
spark nostalgia, it’s the return of the AOPA
wings to their original position at 12 o’clock.
May 2022 45

NEW PRODUCTS
Ellendale Diamonds Australia | Desert Rose
Jewellery | +61 8 6180 1562
Large and small captivating 18K W/R gold perpetual circular
pendants.
Large –16=0.24ct round white diamonds FSI and 16=0.24ct round
Argyle pink diamonds 7PR SIAV.
Small –8=0.12ct round white diamonds G+ SI and 8=0.12ct round
Argyle pink diamonds 7PR SIAV.
www.ellendalediamonds.com.au
Ellani Collections | +61 2 9899 1525
New heart designs from the Ellani AW 2022 release, silver with gold
or rose gold plating with cubic zirconia.
www.ellanicollections.com.au
Ellendale Diamonds Australia | Desert Rose
Jewellery | +61 8 6180 1562
18K W/R gold cluster earrings. Versatile and vivacious.
Square earrings feature of 18=0.27ct Argyle pink diamonds
6PP SIAV enveloped by 32=0.48ct G+ SI diamonds.
Round earrings feature 14=0.168ct Argyle pink diamonds 6PP
SIAV and completed with 24=0.36ct G+ SI diamonds.
www.ellendalediamonds.com.au
Jewellery Centre | +61 7 3221 3838
Jewellery Centre’s New Range of Pendants
9ct yellow gold assorted pendants:
White CZ dragonfly pendant
White CZ open heart pendant
Diamond moon pendant
www.jewellerycentreaustralia.com
46
jewellery world - May 2022

astian inverun | Osjag
The latest release from bastian inverun silver. Freshwater
pearl set in silver with 18ct gold plate.
www.osjag.com
Stones and Silver
+61 3 9587 1215
Beautiful new .925 Sterling Silver
birthflower necklaces. Available in
a set of 12, one for each month or
individually they are the perfect
range to compliment your store.
stonesandsilver.com.au
Bianc | +61 413 872 810
Bianc introduces some beautiful new additions to the Sirène
Collection, featuring contemporary chokers and bold baroque pearls.
All pearls are freshwater. These stunning pieces range from
RRP$99-$359.
info@bianc.com.au | @bianc_jewellery | www.bianc.com.au
Ikecho Australia | +61 2 9266 0636
Sterling silver U-shaped keshi white 10-11mm & opal
6mm stud earrings. Product code” IP150EU-OK6
www.ikecho.com.au
May 2022 47

International trade shows!
Missed the thrill of baggage claim? The exotic lure of check-in queues and customs control? Aching to feel
that long-haul air-conditioning in your hair, the crisp tingle of micro-packets of peanuts in your fingers? Want
to get out into the world again, see what everyone’s been up to?
Aussies, Kiwi, they’ve let us out, we can travel again! And an international jewellery show or two makes a fine
excuse to dust off the passport and pack a bag. Let’s go!
Here is a list of up-coming international fairs and trade shows – a list that looks more and more stable as
things return to what is definitely not normal but probably as close as we’re going to get. (Not complaining!)
Gem Genève
May 5-8, 2022
26th International Jewellery, Kobe
May 26-28, 2022
Antique Jewellery and Watch Show, Las Vegas 2022
June 9-12, 2022
JCK Luxury Las Vegas 2022
June 8-13, 2022
JCK Las Vegas 2022
June 10-13, 2022
Jewellery and Gem ASIA Hong Kong
June 16-19, 2022
Bangkok Gems and Jewellery Fair (BGCF)
September 7-11, 2022
Denver HardRock Summit Sparkle and Joy
September 8-11, 2022
Jewellery and Gem World Hong Kong
September 16-19, 2022
Jewellery and Gem World Singapore
September 27-30, 2022
Mineralientage München and Gemworld Munich 2022
September 30-October 2, 2022
Jewellery and Gem ASEAN Bangkok
November 2-5, 2022
HKTDC Hong Kong International Jewellery Show
July 29-August 2, 2022
48
jewellery world - May 2022

Calling all Retailers
Calling all Retailers
Calling all Retailers

chain
services
services
AUSTRALIAN
JEWELLERY TOOLS
WHOLESALER
SPECIALISING IN QUALITY
JEWELLERY TOOLS & EQUIPMENT
WITH EXCEPTIONAL SERVICE
Chris O’Neill
Piecemaker
2015 YJG Bench Challenge
Hand Engraving Champion.
Also specialising in quality
Handmakes, Repairs and
Antique restorations in the
Sydney CBD.
0405 689 834
MILN & CO. Pty Ltd
Ph: 02 4655 7707 M: 0412 702 834
E:stuart.miln@milnco.com.au
Lancier Watch Bands - Leather, metal, sports.
Watchglasses. Seals. Batteries. Quartz Movements.
Pins/tools. Jewellery findings. J C Hurst Bangles.
Fischer Barometers and Tide Clocks
for sale
PO Box 112
Toronto NSW 2283
P: 02 9380 4742 ∙ F: 02 8580 6168
E: sales@adelaimports.com
Adela Imports offer over 180
designs of sterling silver chain,
with up to 20 lengths available
in each from stock.
Also offering a range of
uniquely designed silver
jewellery.
Catalogue available.
www.adelaimports.com
(07) 3876 7481
sales@labanda.com.au
FAX: (07) 3368 3100
ADELAIDE (08) 7221 2202
MELBOURNE (03) 9038 8545
PERTH (08) 6363 5517
SYDNEY (02) 8004 1626
www.labanda.com.au
diamonds and coloured stones
Glues
for sale
Retail Jewellery Business for Sale
Established 35 years ago in
busy Gold Coast street location.
Includes retail fit out, fully
equipped jewellery, valuation and
watchmaking workshops. Would
suit a manufacturing jeweller
specialising in design and makes
and/or watchmaker.
Owners seeking to retire
$75,000 plus stock at cost.
Contact Norm on 0450 903 325.
Fantastic Sea Change Opportunity
Jewellery and Giftware Business in Nelson Bay, NSW
Established 21 years ago in coastal area of Port Stephens.
Only 2.5 hours drive north of Sydney. Only one other manufacturing competitor.
Swim software for POS and Stock management, including price tickets. Retail has large
Chubb safe and alarm systems in both locations. Great retail location in Main Street and
workshop located separately 85 meters away in arcade.
Low rent $42K annual for both shops. Both leases negotiable. Large marketable client list.
W.I.W.O $450,000 ONO [Current stock $178K at cost ($501K retail), fittings and equipment
$61K]. Workshop includes display windows, 2 x work benches, Ratner safe and office
fittings only, not tools. Take without stock at $275,000.
Contact Roger 0414 821 931
ADVERTISE HERE
The classifieds section is an excellent place for suppliers and
manufacturers to advertise products and services in a longrunning,
low cost way.
All size ads are available and may include product
photos. Visit our website to download our media
for prices.
www.jewelleryworld.net.au
pack
Relaxing ...
A group of chess enthusiasts checked into a hotel and were
standing in the lobby discussing their recent tournament victories.
After about an hour, the manager came out of the office and
asked them to disperse. “But why?” they asked, as they moved off.
“Because,” he said, “I can’t stand chess nuts boasting in an open
foyer.”
Police arrested two kids yesterday. One was drinking battery acid,
the other was eating fireworks. They charged one and let the other
one off.
I’m on a whiskey diet. I’ve lost three days already.

Calling all Suppliers
Calling all Suppliers
Calling all Suppliers

SPECIALISING IN ITALIAN MADE
TENNIS MOUNTS AND GOLD CHAINS