IMAGE Expo 2022 Houston Magazine
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expo
IMAGE
International Conference Management, Inc
Featured Headliners
Jalia Pettis
Jeremiah Sammons
Sherry Ratay
Candy Shaw
MEGO AYVAZIAN
WESLEY PALMER
2 Easy Ways to Buy!
Online - TheImageExpo.com
Call - 877.219.3976
2-Day Ticket
until 10-22
Door Price
$55
$75
1 CE credit just for attending the show!
Only $10 online or at the show
OFFICIAL
SHOW
MAGAZINE
Houston
OCTOBER 23 & 24
George R Brown Convention Center, Hall A3
SUNDAY
9AM - 5PM
MONDAY
9AM - 4PM
2 find us online... facebook.com/theimageexpo instagram.com/theimageexpo_
TABLE of CONTENTS
6 Main Stage
8 Hair Trends
14 Fantasy Hair Competition
15 Barber Competition
16 Exhibitor List
17 Floor Plan
18 Tech Stage
19 Men’s Trends
20 Class Schedule
24 Paid Classes
26 Day Spa + Makeup
28 Nails
30 Beauty Business
SHOW HOURS
October 23, 2022 SUNDAY
9am - 5pm
October 24, 2022 MONDAY
9am - 4pm
Ticket Price
Show Day $75
Show Location
GEORGE R. BROWN CONVENTION CENTER
HALL A3
1001 AVENIDA DE LAS AMERICAS, HOUSTON, TX 77010
Hands-on workshops
WORKSHOPS ARE PRICED SEPARATELY AND ARE LIMITED
BY THE NUMBER OF SEATS IN THE ROOM.
ALL CLASSES ARE FREE, UNLESS INDICATED WITH A PRICE.
#HoustonIMAGEExpo2022 / 877-219-3976 / theimageexpo.com
3
METRO BEAUTY SUPPLY BOOTH #428
7034 EMPIRE CENTRAL DR HOUSTON, TX 77040
WWW.METROBEAUTYSUPPLY.NET
4 find us online... facebook.com/theimageexpo instagram.com/theimageexpo_
Metro Beauty Booth #428 | ITELY HAIRFASHION & Metro Beauty Booth #422
COLOR
EDUCATION
SCHEDULE
713-856-0117
SUNDAY
MONDAY
IMELDA GOMEZ
3D BALAYAGE CLASS
UPSTAIRS ROOM #360E - SAP
9:30AM - 10:30AM
FRAMING FACES FOR FALL
TECH STAGE:
12:00PM - 12:40PM
IMELDA GOMEZ
3D BALAYAGE CLASS
UPSTAIRS ROOM #360E - SAP
9:30AM - 10:30AM
FRAMING FACES FOR FALL
TECH STAGE:
11:00PM - 11:40PM
DARCI HOLLOWAY
BLOSSOM, THE COLOR
EXPLOSION
UPSTAIRS ROOM #351A - ENG
11:30AM - 12:30PM
THE DELTA COLOR-
APPLICATION PATTERN
TECH STAGE:
1:00PM - 1:40PM
DARCI HOLLOWAY
BLOSSOM, THE COLOR
EXPLOSION
UPSTAIRS ROOM #351A - ENG
11:30AM - 1:00PM
THE DELTA COLOR-
APPLICATION PATTERN
TECH STAGE:
2:00PM - 2:40PM
#HoustonIMAGEExpo2022 / 877-219-3976 / theimageexpo.com
5
SUNDAY on the
MAIN STAGE
FREE WITH THE PURCHASE OF YOUR IMAGE EXPO TICKET AT THEIMAGEEXPO.COM
SUNDAY October 23 10:00 - 10:40
EXPERIENCE THE FUTURE OF HAIR COLOR
MEGO AYVAZIAN
Meet the LG CHI ColorMaster Factory, a digitally controlled color customization system that creates unlimited formulations
with just a few clicks. This revolutionary technology also gathers data in real time to identify trends and forecast inventory all
in one easy-to-use system. Merging artistry and technology, the LG CHI ColorMaster Factory is poised to change the beauty
industry forever.
SUNDAY October 23 11:00 - 11:40
BUILDABLE LOOKS IN SESSION STYLING
JALIA PETTIS
Working as a Session Stylist it is important to have a good starting point when on set as a Hair Stylist and/or Makeup Artist.
Your initial look should provide a foundation and allow you to build upon it with ease. In this look & learn class we will show
how to transition your looks for the sake of time and also discuss practical business tips in order to work effectively in a Session
Styling capacity.
SUNDAY October 23 12:00 - 12:40
CHUNKY HIGHLIGHTS 1990’S WITH SHERRY RATAY
SHERRY RATAY
This 90s hairstyle is making a comeback, and for a good reason.
If the term “chunky highlights” conjures some rather nightmarish memories of the late nineties when it seemed that striped
hair was all the rage… you’re not alone. The term itself doesn’t exactly sound incredibly appealing. But there’s a reason chunky
highlights are making a triumphant return in 2021, and it’s all about the technique. We will discuss WHY the 90’s are trending
and pin point the artist and celebrities’ that are the trend setters from the 90’s.
SUNDAY October 23 1:00 - 1:40
SUNDAY October 23 2:00 - 2:40
KERARX: FROM STYLIST TO KERAPLASTICIAN!
JEREMIAH SAMMONS & RAVEN MONTANO
The average ticket for a Keratin Smoothing Treatment is $300. If you do ONE client a week, every week for a year,
that’s almost $20,000! (Now multiply those same results by the REAL number of clients you will see each week… and
we are talking about some serious money.)
Earn more $$$ for yourself and your salon by learning the benefits of adding a formaldehyde-free keratin smoothing
system to your service menu.
NUDEU: WAX THAT CL-ASS!
JEREMIAH SAMMONS
Some like it soft… some like it hard. However you like it, NudeU has formulated an amazing line of hard and soft waxes
preferred by estheticians around the world perfect for YOU! Made from natural, high-quality ingredients, our waxes adhere to
hair without damaging the skin or leaving irritating residue, guaranteeing excellent results on all areas of the body, including the
most sensitive areas, like the bikini, underarms, chest, legs, and face.
SUNDAY October 23 3:00 - 3:40
‘TEN COMMANDMENTS OF BETTER BALAYAGE’ W. CANDY SHAW
CANDY SHAW
This brand-new presentation from the Balay Lama️ will give you the roadmap needed to deliver a better highlighting
experience in the salon. From consultation tips to toning tricks and so much more, Candy will dive into a plethora of subjects
to help guide you in becoming a painting pro! You won’t want to miss this complimentary look & learn opportunity from the
world’s leader in balayage education and recent recipient of the ‘Independent Educator of the Year’ award. See you at the Main
Stage, Balay Believers!
6 find us online... facebook.com/theimageexpo instagram.com/theimageexpo_
MONDAY on the
MAIN STAGE
MONDAY October 24 10:00 - 10:40
STOP OILING, START HYDRATING!
JAYVANA RUCKER
We will show you proper hydration techniques for natural hair. The key to maintaining healthy, hydrated hair is in the products
and technique. Get the list of items to avoid in your natural clients’ hair! Learn how to properly hydrate for both a twist and out
and silk press.
MONDAY October 24 1:00 - 1:40
LUMINAE: AIRTOUCH BALAYAGE IS MORE THAN “HOT AIR”!
JEREMIAH SAMMONS, RAVEN MONTANO & KATHRYN CAMPBELL
“To enlighten… to make luminous or shining”. These represent not only the definition of the word
“Laminae”, but the major goals of the Luminae brand. Based on extensive scientific research, cutting-edge
technology, and tested by expert salon professionals, Luminae is committed to providing the education
and tools necessary to “enlighten” stylists and create “luminous and shining” hair.
With the popularity of Instagram, high-definition photography, and selfies, every woman wants to “be a star”. This has led to
an increased demand for balayage, ombré, traditional highlights, and fantasy color services… making lightening a huge part of
every salon’s business.
During our mainstage presentation we will demonstrating one of the industry’s newest Balayage techniques “Airtouch
Balayage” as well as four of the most powerful/innovative lighteners in the industry and multiple ways of using them.
MONDAY October 24 2:00 - 2:40
DRY TEXTURE CUTTING WITH WESLEY PALMER
WESLEY PALMER
Come check out Wes’ dry texture work if you are looking to expand your finishing touches of your cuts!
90% of classes are FREE
All classes without a listed price are FREE with ticket purchase!
Check for updates at
TheImageExpo.com
#HoustonIMAGEExpo2022 / 877-219-3976 / theimageexpo.com
7
HAIR TRENDS
FREE WITH THE PURCHASE OF YOUR IMAGE EXPO TICKET AT THEIMAGEEXPO.COM
360D SUNDAY OCTOBER 23 10:00 - 11:00
HAIR VENTILATION THROUGH A PANDEMIC
ROSLYN STEWARD
My pandemic relief ventilating class will provide you with the knowledge to never be without an income again. In the middle of the
current pandemic, the hair ventilator will give you step-by-step instructions on how to ventilate your custom pieces, the differences
between the knots, where the knots should be placed on the head, and how to structure your price for repairing units.
360D SUNDAY OCTOBER 23 12:00 - 1:00
TEXTURE TALK
THE HAIR WHISPERER TENDAI
Texture Talk is a platform created by Tendai Morris for people who have decided to embrace their natural texture or have given up
on their natural texture out of frustration which stems from lack of understanding of the fiber that grows out of their head.
360D SUNDAY OCTOBER 23 2:30 - 3:30 l MONDAY OCTOBER 24 2:30 - 3:30
360D MONDAY OCTOBER 24 10:00 - 11:00
BEGINNERS BRAIDING COURSE
JAZMIRRA HASAN
This is an introduction to braiding course covering the history of braids,braid trends, techniques and a look and learn on various
braiding styles which will be practiced on mannequins.
360D MONDAY OCTOBER 24 1:00 - 2:00
TREND IN HAIRSTYLES 2022 AND 2023
HORACIO MACEDO
Trendy hairstyles and make use of work tools; so that the hair is not mistreated because all our products contain thermoprotective
and are made of the highest quality, based on herbs and natural fruits.
360E SUNDAY OCTOBER 23 11:00 - 12:00
ROCKIN CURLS
KAY GREATHOUSE
• Learn How to Rock your Natural Curls
• Learn the Art of Twistouts
• Learn How to Escape Shrinkage
360E SUNDAY OCTOBER 23 1:00 - 2:00
FALL INTO BEAUTY TRENDS WITH ULTA BEAUTY
LEONARDO VALENCIA AND MALORIE EDDINGS
Join ULTA Beauty’s top artistic and education experts to explore current and upcoming beauty trends to delight your
guests and build your business behind the chair
360E SUNDAY OCTOBER 23 9:30 - 10:30 l MONDAY OCTOBER 24 9:30 - 10:30
3D BALAYAGE (EN ESPAÑOL)
IMELDA GOMEZ
3D Balayage is a combination of Color & Highlights that gives hair dimension and depth! Using 3D Balayage you can make hair look
thicker & longer while brightening your clients face!
• Learn How to be Versatile
• Learn How to Attract Natural Hair Clients
SILKIEST SILK PRESS
JAYVANA RUCKER
How do you create a silky look on natural hair without a relaxer, keratin, or a smoothing system? We show you step-by-step how to
create the silkiest silk press you’ve ever achieved that will actually last for your client. Learn proper hydration techniques and how to
maintain natural or transitional hair textures. Create that instafamous #GlassHair look your clients request.
360E SUNDAY OCTOBER 23 2:30 - 3:30 l MONDAY OCTOBER 24 1:00 - 2:00
CUSTOM ILLUSION HAIR UNITS
KENYA DAVIS
I create a temporary illusion of a full head of hair with a custom hair Unit.
8 find us online... facebook.com/theimageexpo instagram.com/theimageexpo_
HAIR TRENDS
FREE WITH THE PURCHASE OF YOUR IMAGE EXPO TICKET AT THEIMAGEEXPO.COM
360E MONDAY OCTOBER 24 11:00 - 12:00
RELAXER 411
JAYVANA RUCKER
Get the 411 on how to properly relax a client without burning or irritation. Understand the differences between texturizers, relaxers,
and smoothing systems. Learn the tips they didn’t teach you in cosmetology school.
360E MONDAY OCTOBER 24 2:30 - 3:30
BRAIDING 101
KAY GREATHOUSE
• Learn the foundation of hair braiding
• Learn different braid patterns
• Learn how to increase your income with braiding
351A SUNDAY OCTOBER 23 10:00 - 11:00
ROOT SHADOW/BLEND TO PERFECT BABY-LIGHTS & BALAYAGE
SHERRY RATAY
In this workshop you will learn how to Balayage RIGHT which will help you make more money in less time. No teasing needed as I
will help you understand the importance of light and depth balance within the hair: by Celebrity Hair Colorist Sherry Ratay.
351A SUNDAY OCTOBER 23 11:30 - 12:30 l MONDAY OCTOBER 24 11:30 - 1:00
BLOSSOM: THE COLOR EXPLOSION
DARCI HOLLOWAY
BLOSSOM is the perfect tool that enables you to create an infinite variety of color combinations: 7 colors and 1 clear to add an
unmistakable signature to color services: yours!
Coloring hair also means freedom. The freedom to give free reign to your imagination in the exciting world of color. Coloring hair
with NO LIMITS and a touch of surprising craziness! Explode into color with BLOSSOM!
Featuring: Itely Hairfashion’s Iconic Bleach with E-Plex Bond Builder & Itely Hairfashion’s Blossom!
351A SUNDAY OCTOBER 23 1:00 - 2:00
PIXIE CUT 1 ON 1
JODY BENTON
Learn the art of the short pixie cut in this 1hr session.
351A SUNDAY OCTOBER 23 2:30 - 3:30
DRY TEXTURE CUTTING WITH WESLEY PALMER
WESLEY PALMER
Come check out Wes’ dry texture work if you are looking to expand your finishing touches of your cuts!
351A MONDAY OCTOBER 24 10:00 - 11:00
BALAYAGE “FREE HAND PAINTING” VERSUS “WITHIN A FOIL”
SHERRY RATAY
This informative setting will teach you the WHY’S to Balayage. Learn the difference and importance of choosing the proper tools
to create the perfect balayage. Hair painting free hand and foil painting, when to choose one technique over the other. And which
bleach to use for the application of choice, after studying their skin, eyes, and existing haircolor the conclusion will dictate which
bleach and technique to use.
351A MONDAY OCTOBER 24 1:00 - 2:00
• Learn the latest braiding technique
• Learn how to retain clients with the artful skill of braiding.
AMITYS NANOPLASTIA ORGANIC TREATMENT (EN ESPAÑOL)
OLGA DE LEON
La descripción de la clase consiste en dar toda la información del proceso del tratamiento de Amitys Nanoplastia Tratamiento
Orgánico para el cabello. Se incluye paso a paso todo el proceso teóricamente por medio de un power point y después
prácticamente que es con una modelo con cabello lavado se aplica el tratamiento por secciones y después hay un tiempo de reposo
y para terminar se hace un planchado profundo para tener el mejor resultado.
#HoustonIMAGEExpo2022 / 877-219-3976 / theimageexpo.com
9
HAIR TRENDS
FREE WITH THE PURCHASE OF YOUR IMAGE EXPO TICKET AT THEIMAGEEXPO.COM
351B SUNDAY OCTOBER 23 9:00 - 11:00
FOILYAGE YOUR WAY TO FINANCIAL FREEDOM
RAVEN MONTANO AND JOHNNY SERAFIN
With the popularity of Instagram, high-definition photography, and selfies, there has been an increased demand
for balayage, ombré, fantasy colors, and Platinum Grey… making “extreme lightening” one of the largest incomegenerating
services offered in most salons. Unfortunately, traditional lighteners and blonding techniques are unable to
meet the challenge of lifting darker-haired clients to the lightest blondes necessary for today’s most popular looks.
Co-taught by Foilyage Experts Raven Montano and Johnny Serafin, this class will teach students the difference between the caramels obtainable
through balayage and the ultra-blondes achievable with our fast, fun, and profitable Luminae Foilyage techniques.
351B SUNDAY OCTOBER 23 11:00 - 12:00
SO YOU WANTED YOUR OWN BUSINESS? SAVING YOUR SALON
DOLLARS… MAKES CENTS!
JEREMIAH R. SAMMONS AND KAYVON TAVAKOLI
Are you currently making TOO MUCH money? Are you over-booked, overpaid, and have too much free time on
your hands? If so, this is NOT the class for you! But for those of you who dream of running a successful salon,
cashing the paychecks you deserve, and seeing a clear path to profits every month… this class will help make that dream a reality! We will explore
hiring/retention techniques, profit margins, minimizing backbar costs, pricing, and strategies guaranteed to increase your overall profitability by
THOUSANDS of dollars a year! Do not miss this session!
351B SUNDAY OCTOBER 23 2:00 - 3:00
JOON HAIRCARE: “CREATING A SIGNATURE BLOWOUT”
SHIVA TAVAKOLI AND JOHNNY SERAFIN
More and more people are realizing the benefits of professional blowouts… as for the rest, well, they’re asking “What
is a ‘blowout’?”. Well, the Blowout is a service designed to maintain healthy and styled hair in between haircuts and
colors.
This 1-hour session will teach you stylists the simplest way of applying products and using targeted heat to add texture to a client’s hair so it can
be styled any way she desires: loose waves, curls, a bun, braid, or even a modern twist. A Joon Haircare Signature Blowout hair is always healthy,
voluminous, shiny, and frizz-free.
351B SUNDAY OCTOBER 23 3:00 - 4:30
SÍ, ENTENDEMOS ESPAÑOL ... Y EL CABELLO LATINO! (EN ESPAÑOL)
RAVEN MONTANO AND STEPHANIE DIAZ
En 1492, los españoles llegaron por primera vez a América. Durante los siguientes siglos, cientos de miles vinieron
en busca de “El Dorado” pero nunca lo encontraron ... probablemente porque nunca le preguntaron a una estilista, ¡lo
vemos cada vez que aclaramos a una rubia latina! ¡Nuestra clase no ofrece doblones, pero podemos demostrar cómo
Perlacolor te ayudará a ganar mucho oro!
351B MONDAY OCTOBER 24 9:00 - 10:00
again and again.
ACHIEVING 3D UNICORN HAIR
KATHRYN SALDIVAR AND STEPHANIE DIAZ
Whether you are looking to join the fantasy hair color trend or start your own “Color Revolution”, Directa and Directa
Crazy are for you! “Fun and playful” or “intense and vivid”, we have every color under the rainbow to help you create
that: Mermaid, Rainbow, Pastel, “Unicorn Hair”! A style that looks amazing… and keeps your clients visiting the salon
Bright blues, vibrant violets, magnificent magentas… you name it, we can do it. Learn how our insanely popular, deep-conditioning Directa and
Directa Crazy hair masks, and YOU, can create some of the most amazing looks imaginable!
90% of classes are FREE
All classes without a listed price are FREE
10 find us online... facebook.com/theimageexpo instagram.com/theimageexpo_
HAIR TRENDS
FREE WITH THE PURCHASE OF YOUR IMAGE EXPO TICKET AT THEIMAGEEXPO.COM
351B MONDAY OCTOBER 24 10:00 - 12:00
TOO HOT TO BE COOL – ACHIEVING THOSE ICY BLONDES
KATHRYN SALDIVAR AND RAVEN MONTANO
Luminae Haircare is officially declaring 2022 “The Year of White-Blonde hair”. Admit it, while stylist still get their
everyday requests to “cover my grey” and “give me beachy-waves”, the demand for a hue so pale that it might be
located somewhere between “My Grandmother was Swedish” and “I’m Part-Albino’ on the color wheel”. Let’s face it,
your clients don’t want “multiple sessions… they want white-blond and they want it “white now”!
Based on extensive scientific research and utilizing the latest in cutting-edge technology, Luminae has created Eclipse Charcoal Crème Lightener,
Spotlight Ultra Lightener, Starlight Clay-based Balayage Lightener, Eclipse Activated Charcoal Lightener and UltraViolet Shampoo/Conditioner to
help you achieve the hottest icy blondes.
351B MONDAY OCTOBER 24 12:00 - 3:00 | $20 TO RESERVE A SPOT.
351C SUNDAY OCTOBER 23 10:00 - 11:00 l MONDAY OCTOBER 24 2:30 - 3:30
SALON REFORMULATION
CHRIS NOBLE
2-STEPS TO MAKING SIX FIGURES, WITH THE KERAPLASTY
KERATIN SMOOTHING TREATMENT
JEREMIAH SAMMONS, IVONNE SALINAS, AND JOHNNY SERAFIN
The average ticket for a Keratin Smoothing Treatment is $300. If you do ONE client a week, every week
for a year, that’s almost $20,000! (Now multiply those results by the REAL number of clients you will
see each week… and we are talking about some serious money.)
Earn more $$$ for yourself and your salon by offering clients the revolutionary new Keraplasty Keratin Smoothing System, a Triphasic formulation
which thickens/repairs hair by replacing amino acids missing from the cortex of the hair, restructures disulfide bonds to control curl, and improves
the condition of the hair by creating a protective protein layer around the hair strand to eliminate frizz, smooth the cuticle, and reduce drying time
by 75% or more, all for up to 4 months!!! *Without Formaldehyde/Methylene Glycol... or those awful fumes found in other keratin lines*
After a brief presentation, participants will be walked step-by-step on performing the Keraplasty Keratin Smoothing System on their live model. All
product used for the hands-on class will be provided and participants will receive a certificate listing them as Certified Keraplasticians.
**Stylists should bring: a LIVE model, a digital flat-iron, hair clips, a fine-tooth foiling comb, 1.5 inch round brush, a blow-dryer, and cape**
Is business slow, losing clients, no consistent income, social media not helping, and forcing you to get another job? Now is the time
for new ambitions and strategies to grow your business and live your dreams! This workshop will provide you with the practical tools
on, marketing, customer service, affordable expansion ideas and more. It’s your time; see you in class.
351C SUNDAY OCTOBER 23 11:30 - 12:30 l MONDAY OCTOBER 24 11:30 - 12:30
NATURALLY CURLY, TEMPORARY STRAIGHT
CHRIS NOBLE
Natural clients desire the versatility of curly and straight hair, but afraid of shrinkage, pattern change and heat damage. Gain
knowledge on correct usage of proteins, moisture, hydration, and oils. You will also learn techniques to create curly styles and
blowout straightness.
351C SUNDAY OCTOBER 23 1:00 - 2:00 l MONDAY OCTOBER 24 10:00 - 11:00
BLOWOUTS MADE EASY
CHRIS NOBLE
Are your blowouts frizzy, dry, and flat? The key is balance and technique. Learn how to achieve silky bouncy “chemical free” straight
hair while repairing it with heat, without added processing time. After this class, natural hair blowouts will be easy as 1,2,3.
351C SUNDAY OCTOBER 23 2:30 - 3:30 l MONDAY OCTOBER 24 1:00 - 2:00
YOUR NAME, YOUR BRAND, YOUR EMPIRE
CHRIS NOBLE
Are you a stylist that makes custom formulas for each client hair needs? Have you considered selling your own products but don’t
have a clue how or where to start? Chris Noble, founder of HairCology Products will give you step by step instructions on how to
create “your own” product line from the vision, to the finished package. Also learn the common mistakes that most product founders
make that will prevent you from falling into that same trap. What’s your brand name?
#HoustonIMAGEExpo2022 / 877-219-3976 / theimageexpo.com 11
HAIR TRENDS
FREE WITH THE PURCHASE OF YOUR IMAGE EXPO TICKET AT THEIMAGEEXPO.COM
351D SUNDAY OCTOBER 23 11:00 - 12:00
45 MINUTE WEAVE
JUSTIN KACE
Learn how to do this quick and easy weaving technique which involve no thread, no braiding, no sewing and no glue. This is a
fantastic and quick way to add extra length and volume to your client’s hair.
351D SUNDAY OCTOBER 23 12:30 - 1:30 l MONDAY OCTOBER 24 1:00 - 2:00
MICRO-LINKING WEAVE TECHNIQUE
EUNICE JOHNSON
This technique is one of the most undetectable methods of Hair Weaving used in today’s markets.
• Learn how to do the Micro-Linking Technique
• Demo on how to use the Required Tools
• How long does the technique last?
• Learn how the micro links are placed and secured in the hair
351D SUNDAY OCTOBER 23 2:00 - 3:00 l MONDAY OCTOBER 24 9:30 - 10:30
HELP! MY WIG IS TOO BIG
EUNICE JOHNSON
Store bought wigs are taking money from the professional stylist. Learn how to create custom wigs that your client desires that
look store bought. Simple to make with a sewing machine. We will cover stitching patterns, placement and head measurements. By
learning this technique you will be able to increase your revenue in your salons.
Does your custom wig feel bulky and is not fitting your clients head the correct way? This class will give you techniques to transform
your wig in a one size fits all. This can be done by hand or with the sewing machine on any wig cap.
351D MONDAY OCTOBER 24 11:00 - 12:00
START, MAINTAIN & REPAIR LOCS TRAINING
JUSTIN KACE
• Placement of the wefted hair and sectioning?
• What type of maintenance products do I use?
• The removal process?
• Question and Answers Session
Learn new exciting, fast and profitable techniques for starting, maintaining and repairing locs in 1 power packed seminar. We will
show you how to become a loc service specialist and increase your income. Also gain knowledge on how to loc straight hair, what to
charge for different loc services, client consultations, tools, supplies and products needed, hair preparation, maintenance techniques
and so much more…
351E SUNDAY OCTOBER 23 10:00 - 11:00 l MONDAY OCTOBER 24 2:00 - 3:00
MODERN SHAG
WILLY HYDE
A step by step guide on how to create a perfect Shag hair cut on any guest.
351E SUNDAY OCTOBER 23 12:00 - 1:00 l MONDAY OCTOBER 24 12:00 - 1:00
COLOR ELEMENTAL (EN ESPAÑOL)
SABAS SANCHEZ
Te mostraremos la diversidad de colores y fórmulas que puedes aplicar al cabello latino con excelentes resultados para lograr colores
platinados perfectos, perlados, cubrimiento de cana, Tonos Fantasía y las mejores opciones en Decoloraciones.
351E SUNDAY OCTOBER 23 2:00 - 3:00
CELLULAR REGENERATION THE WAY TO GROW HAIR
NADIA HUGHES
Why is important to focus on stress and lifestyle to assist a client to grow their hair. Stress impacts someone’s hair growth. By
creating cellular regeneration, we can achieve successful results.
12 find us online... facebook.com/theimageexpo instagram.com/theimageexpo_
HAIR TRENDS
FREE WITH THE PURCHASE OF YOUR IMAGE EXPO TICKET AT THEIMAGEEXPO.COM
351F SUNDAY OCTOBER 23 10:00 - 11:30
TEXTURE … CURLY, EXCESSIVELY CURLY, KINKY CURLY OR AFRO-CENTRIC
PAMELA RAYE
International Platform Educator for Avlon Pamela Hall (aka Pamela Raye) will educate and demonstrate the “Texture Release System”.
Learn how your Curly haired clients can enjoy the versatility of Natural frizz-free curls or Silky straight hair without damaging
chemicals !!!
351F SUNDAY OCTOBER 23 12:00 - 1:30 l MONDAY OCTOBER 24 12:00 - 1:30
HAIR LOSS IN WOMEN & MEN
TESSY ANIFOWOSHE
• 5 Major Causes,
• Holistic Treatment & Wellness
• Prevention from the Inside-out
351F SUNDAY OCTOBER 23 2:00 - 3:00
HEALTHY TECHNIQUES FOR BRAID AND WEAVE REMOVAL. -“KEEP HAIR ON
YOUR HEAD, NOT IN THE COMB”
FIRST BRAID APP
Learn healthy techniques to use while removing braids and weaves with minimal hair loss.
351F MONDAY OCTOBER 24 10:00 - 11:30
AVLON’S INNOVATIVE “TEXTURE RELEASE” SYSTEM
PAMELA RAYE
AVLON’S INNOVATIVE “TEXTURE RELEASE” system gives you elongation, combing manageability, Optimal straightening and
Textural styling versatility. Heat-activated Amino Acids, and conditioning agents. NO FORMALDEHYDE or KERATIN !!!
351F MONDAY OCTOBER 23 2:00 - 3:00
UPDO HAIR STYLING WITH MINIMAL TENSION ON YOUR HAIRS EDGES
FIRST BRAID APP
Learn updo styling techniques with minimal tension on your hairs edges.
BOOTH #804
#HoustonIMAGEExpo2022 / 877-219-3976 / theimageexpo.com
13
14 find us online... facebook.com/theimageexpo instagram.com/theimageexpo_
Professional Battles
1. Fastest Fade (2:50pm-3:05pm)
$150 entrance fee (before October 23rd)/
$200 (October 23rd)
2. Traditional Haircut (3:15pm-3:55pm)
$150 entrance fee (before October 23rd)/
$200 (October 23rd)
3. Freestyle Design (3:55pm-4:35pm)
$150 entrance fee (before October 23rd)/
$200 (October 23rd)
4. Main Event- Enhancements vs. No
Enhancements Battle (4:35pm-5:40pm)
$150 entrance fee (before October 23)
Student Battles
Battle of The
Enhancements
VS. No
Enhancements
BARBER BATTLE
Sunday October 23
George R. Brown Convention Center
9:00AM- 5:00PM
1ST Place
CASH
REWARD
2ND pLACE
tROPHY &
PRIZES
3RD pLACE
tROPHY &
PRIZES
1. Fastest Fade(12:00pm-12:15pm)
$75 entrance fee (By October 16th)/
$125 (After October 16th)
2. Traditional Haircut (12:20pm-12:55pm)
$75 entrance fee (By October 16th)/
$125 (After October 16th)
3. Fade & Beard (1:00pm-1:45pm)
$75 entrance fee (By October 16th)/
$125 (After October 16th)
4. Main Event- Battle of the Barber Colleges
(1:55pm-2:40pm) $150 By October 16th
/ $200 After October 16th
expo
IMAGE
International Conference Management, Inc
BOOTH #124
SAVE THE DATE
November 12-13, 2023
George R Brown Convention Center
Hall E
Buy Your Tickets Early
for only $25.
2 Easy Ways to Buy!
Online - TheImageExpo.com
Call - 877.219.3976
#HoustonIMAGEExpo2022 / 877-219-3976 / theimageexpo.com
15
BOOTH COMPANY BOOTH COMPANY
133 #1 LASH & BEAUTY
410 ALFALFA NAIL SUPPLY
227 AMITYS PROFESSIONAL
446 AQUATTO SYSTEMS
745 AROMATHERAPY
715 ASHTAE PRODUCTS
702 AVYNA COSMETICS
415 BEAUTE TSURU DBA KSK ENTERPRISES
236 BEAUTY BLING/ PAPARAZZI ACCESSORIES
323 BEAUTY INNOVATION
811 BELLEZA CANTU
210 BIBI BEAUTY PRODUCTS
239 BIOEASE CBD
94 BLING BLING BLING
113 BLUELUSTERDIAMONDS.COM
610 BORSOS MARKETING
433 BOSS BEAUTY MAKE UP ACADEMY
722 BRASHAE’S BEAUTY SUPPLY
844 BRAVO FASHION
130 BRAZILIAN BRA STRAPS
710 BUDDY SHARP HAIR ACADEMY
321 BUTTERFLY LASH ARTISTRY
402 CHRISTRIO
228 CINDERELLA HAIR
806 CLIO PROFESSIONAL BEAUTY SCHOOL
546 COLOR STREET
648 COUTURE BEAUTY ACADEMY
533 CROWN BRUSH COMPANY
233 DALBO BEAUTY DISTRIBUTION
316 DEJAVI INNOVATION
318 DELINO SALON ESSENTIALS
548 DESIGN ANGELS
721 DNA HAIR TOOLS
107 DR LAKEISHIA MONTGOMERY
222 DREAM GEL LLC
818 ENRICHED ROYAL BEAUTY SUPPLY
647 EPIPHANY & BINNIN BEAUTY
234 EUNICE’S HAIR LLC
224 EXPO ENTERPRISE
502 FAROUK SYSTEMS INC
742 FERRER FACELIFT / VENUSA MEDICAL SPA
129 FOREVAA STORE
235 FRESH SHEARS
824 GA BEAUTY AND BARBER SCHOOL
623 HAIR AGAIN
322 HAIR BAR NYC
221 HAIR CULTURE
125 HAIR FROM SCRATCH
139 HAIRLOUNGE
128 HANGAR MARKETING
540 HATTORI HANZO SHEARS
339 HEALTHY HAIR SOLUTIONS
815 HECHIZO MAKEUP & FLOWERS
109 HENKA LLC
112 HIGH KLASS ARTISTRY
833 HOUSTON 55 BARBER STUDIO
820 HOUSTON TRAINING SCHOOL
524 I LOVE NAILS SUPPLIES
809 ILASH MAX / NATURAL LASHES
645 ILLUSIVE SCALP BEAUTY
333 INFINI THERAPY
247 IRIDIUM (HAIRCARE PRODUCTS)
422 ITELY HAIRFASHION
223 JEXKO CORP
640 JUSTINKACE
241 KARMA HAIR
116 KL BEAUTY SUPPLY
EXHIBITOR LIST
16 find us online... facebook.com/theimageexpo instagram.com/theimageexpo_
740 KOMPLEXX BLENDS COSMETICS
209 LA SAVONNERIE DIVINE
739 LUXE INK
416 MARTINNI BEAUTY INC.
124 MAX AND MABLE
240 MERCHANT PREFERRED ZERO
428 METRO BEAUTY SUPPLY, LLC
516 MIA SECRET
435 ML LIFESTYLE
821 NEW BEGINNINGS / LA SETA WAX
101 NO.9 HAIRCARE LLC
827 NUTRAPEL PROFESSIONAL
846 NZURI HAIR CARE/HOLISTIC HAIR RESTORATION
839 OG WALKER CO.
637 OURO BEAUTY SUPPLY LLC
734 PASSINI BEAUTY GROUP INC.
242 PATTY’S SMOCKS
517 POSTQUAM PROFESSIONAL
816 PREDIRE PARIS
841 PRESTIGE BEAUTY & BARBER SUPPLY
633 PRET A PORTER
102 PSS, LLC
817 QINGAO BLANDA IMPORT AND EXPORT CO., LTD
712 REGALE BARBER SUPPLY (OEM, MANUFACTURERS
& WHOLESALERS)
635 RESORT VACATIONS, INC.
822 ROBERT NATAL JEWELRY
522 ROCKIN’ FEET BY UNIQUE 4 U LLC
716 RUDE COSMETICS
545 RUTHIE’S LITTLE IMPERFECTIONS BEAUTY
BOUTIQUE
627 SAFFRON COSMETICS LLC
302 SALON & SPA WHOLESALER
202 SALON & SPA WHOLESALER
136 SARAH K
733 SEED PHYTONUTRIENTS
639 SHARK FIN SHEAR COMPANY
641 SHE IS EVERYTHING BY TRINA SOPHIA
835 SMASHING THE CITY BARBERSHOP
528 SO’UNIQUE
802 SPA EQUIPMENT GALLERY
134 SPA SKIN
110 SPABILATY
615 STATE FARM
812 STAY READY NAILS ACADEMY
536 SUMME
602 SUNLIGHTS®
216 SUTRA BEAUTY
445 T & T WORLD NAIL SUPPLY
440 T-SPA, LLC
534 TAKARA BELMONT
105 TEXAS DEPARTMENT OF LICENSING & REGULATION
434 TEXAS HAIR PRO-PRESENT-SWEET PROFESSIONAL
621 THE LASH & BROW SOCIETY
728 TRENDY NAILZ
346 ULTA BEAUTY
804 UMT WORLDWIDE
245 VADAZZLE.COM
122 WAVERS AT HEART
628 WELLNESS PREMIUM PRODUCTS
118 WILSON HAIR CARE
140 WONDERPAX
530 XTENS
646 YOTTLED
810 ZXI STYLE
2022 IMAGE HOUSTON
FLOOR PLAN
TECH
STAGE
MAIN STAGE
747 648 647 548
545 446 445 346
846 844 745 646 645 546
247 245
BARBER
STAGE
841 742
839 740
835
734
833
739 640
733 637
641
639
635
633
540
536
534
440
533 434
439 339
435 328
340
333
242
240
236
234
241
239
235
233
142
140
136
134
141
139
133
827 728
530
323
628 627
428 433
228
528
321
227
130
128
129
125
824
822
821 722
721
623
621
524
522
422 322
224
222
223
221
124
122
820
818
816
817
815
716
715 615
318
517 516 416 415
216
316
215
118
116
113
SEATING
812
810
806
811
809
712
710
610
502
410 310
210
209
112
110
111
109
107
105
FOOD
804
802
801
702
701
602
402 302 202
102
103
101
ENTRANCE
94
#HoustonIMAGEExpo2022 / 877-219-3976 / theimageexpo.com 17
TECH STAGE
FREE WITH THE PURCHASE OF YOUR IMAGE EXPO TICKET AT THEIMAGEEXPO.COM
SUNDAY OCTOBER 23 11:00 - 11:40
HOW TO REMOVE A FANTASY COLOR WITHOUT APPLYING BLEACH/HOW TO ACHIEVE A SILVER
PLATINUM FROM A LIGHTENING LEVEL 7 USING COLORTECH HAIR COLOR FORMULATION
ISSELDA ULLOA
In this class, our Nutrapel Professional® ambassador Isselda Ulloa will share these secrets that will leave you amazed by how
impossible they seem by using the master helper of any colorist “well-known as Clear 000 or Triple Cero Hi-Lift”.
SUNDAY OCTOBER 23 12:00 - 12:40
FRAMING FACES FOR FALL
IMELDA GOMEZ
Join Imelda as she shows how to frame faces with beautiful Fall Reds! You will fall in LOVE with this awesome technique and
color! Featuring: Itely Hairfashion’s Colorly Optimus with E-Plex Bond Builder Haircolor & Advanced Contrast Red Bleach.
SUNDAY OCTOBER 23 1:00 - 1:40
THE DELTA COLOR-APPLICATION PATTERN
DARCI HOLLOWAY
Achieve shadows and movement with this diamond pattern color-application using Itely Hairfashion’s Colorly Optimus!
Featuring: Itely Hairfashion’s Colorly Optimus with E-Plex Bond Builder.
SUNDAY OCTOBER 23 2:00 - 2:40
UNLOCING THE SECRETS: HOW TO LOC STRAIGHT & CURLY HAIR
JUSTIN KACE
More people are embracing the ideal of having Locs! However, some find challenges of starting Locs for straight, curly and fine
textured hair types. Now is your opportunity to witness and gain knowledge and insight training in our innovative techniques
and also discover how these services can increase your revenue and profits.
MONDAY OCTOBER 24 10:00 - 10:40
BARBERING?
TONY ORTIZ - T.O. BARBER STUDIO
I will be demonstrating how to approach a fade with the lastest techniques, and tools that will help you Perfect your cutting techniques and
improve on timing. These techniques will included clipper over comb, point cutting also how and when to use the texture shears.
MONDAY OCTOBER 24 11:00 - 11:40
FRAMING FACES FOR FALL
IMELDA GOMEZ
Join Imelda as she shows how to frame faces with beautiful Fall Reds! You will fall in LOVE with this awesome technique and
color! Featuring: Itely Hairfashion’s Colorly Optimus with E-Plex Bond Builder Haircolor & Advanced Contrast Red Bleach.
MONDAY OCTOBER 24 12:00 - 12:40
NAIL SISTERS LINKUP
MS. TRENDY, LAVETTE CEPHUS, KRIS KANDY, LEAH ARTIS, ALEXIS, THOA NGUYEN, CYNTHIA
CAIN & MIAMI ASHLEE
Enjoy this wonderful opportunity to discuss some industry hottopics, ask questions to some of the
industry’s known nail trailblazers and network with other nail techs!
MONDAY OCTOBER 24 2:00 - 2:40
THE DELTA COLOR-APPLICATION PATTERN
DARCI HOLLOWAY
Achieve shadows and movement with this diamond pattern color-application using Itely Hairfashion’s Colorly Optimus!
Featuring: Itely Hairfashion’s Colorly Optimus with E-Plex Bond Builder.
18 find us online... facebook.com/theimageexpo instagram.com/theimageexpo_
MEN’S TRENDS
FREE WITH THE PURCHASE OF YOUR IMAGE EXPO TICKET AT THEIMAGEEXPO.COM
352B SUNDAY OCTOBER 23 10:30 - 11:30
BARBERING?
TONY ORTIZ - T.O. BARBER STUDIO
I will be demonstrating how to approach a fade with the lastest techniques, and tools that will help you Perfect your cutting techniques and improve on timing.
These techniques will included clipper over comb, point cutting also how and when to use the texture shears.
352B SUNDAY OCTOBER 23 1:30 - 2:30 l MONDAY OCTOBER 24 1:00 - 2:00
BARBERING / GROOMING?
TONY ORTIZ - T.O. BARBER STUDIO
Beards can be overwhelming especially when attempting to shaping and giving a nice blend near the side burns. Allow me to demonstrate how to shape the
beard correctly also how to blow dry the beard with the latest products in the industry.
352B SUNDAY OCTOBER 23 3:00 - 4:00
THE BIG TRANSITION
MS. TREE’ DA BARBER
You’ve graduated school and passed the exams, now what? Finishing School is very exciting but can be scary or doubtful for some. In this class you will learn how
to transition from beauty/ barber school to the professional world.
352B MONDAY OCTOBER 24 10:00 - 11:00
UPSELLING YOUR BARBERING SKILLS
MS. TREE’ DA BARBER
Are you ready to take your barbering skills to the next level? Ms. Tree’ will teach you how to upsell your skills and products in order to increase your sales tickets
per client.
352B MONDAY OCTOBER 24 2:00 - 3:00
CLIPPER CUTTING 101 INTRO. THE ART OF CLIPPER CUTTING
EROS SHAW
Getting up close and personal with the Art of clipper cutting. A guide for you to create different techniques, fade, and style variations. Learn more about what it
takes to Create something unique with a tool that’s Timeless.
352C SUNDAY OCTOBER 23 10:00 - 11:00
SYSTEM HAIRCUTTING: FOR PRECISE AND CONSISTENT STYLES
MR. OUTLINER
Teaching a system that along with practice that guarantees consistently great haircuts. Having a system will also increase how much time is spent on a haircut.
Know what to use and how to use it!
352C SUNDAY OCTOBER 23 1:00 - 2:00
HOW TO USE ENHANCEMENTS: TO LOOK NATURAL
MR. OUTLINER
A way to use enhancements to give a more defined look. While also making those enhancements look natural. I will be teaching how to use color, hair fiber, and
other enhancements.
352C SUNDAY OCTOBER 23 2:30 - 3:30
BARBERY WITH THE USE OF ALPHA OURO PRODUCTS
YANDEL GRIMALDO
The different techniques in fading (fade), textured scissors, trimmer technique, knife and shaver. Artist specialized in hair art drawings; with the proper use of
Alpha Ouro.
352C MONDAY OCTOBER 24 10:00 - 11:00
THE FULL SMASH EXPERIENCE
SMASH THE LEGEND
Get all the tips and tricks you need from a master barber.
352C MONDAY OCTOBER 24 11:30 - 12:30
NETWORK MARKETING AND PRODUCT BRANDING
GERMAIN OG WALKER
Learn from an expert barber how market and brand.
352C MONDAY OCTOBER 24 1:00 - 2:00
ADVANCED BLENDING AND LINE UP TECHNIQUES
MR. OUTLINER
Taking blending a step further. Once you have mastered a system. The next thing is to do is learns some extra tips to get you extra nice! Along with how to get
the best line up every time.
#HoustonIMAGEExpo2022 / 877-219-3976 / theimageexpo.com 19
ROOM TIME CLASS TITLE PRESENTER
MAIN STAGE
10:00-10:40 EXPERIENCE THE FUTURE OF HAIR COLOR MEGO AYVAZIAN
11:00-11:40 BUILDABLE LOOKS IN SESSION STYLING JALIA PETTIS
12:00-12:40 CHUNKY HIGHLIGHTS 1990’S WITH SHERRY RATAY SHERRY RATAY
1:00-1:40 KERARX: FROM STYLIST TO KERAPLASTICIAN!
JEREMIAH SAMMONS AND RAVEN
MONTANO
2:00-2:40 NUDEU: WAX THAT CL-ASS! JEREMIAH SAMMONS
3:00-3:40 TEN COMMANDMENTS OF BETTER BALAYAGE W. CANDY SHAW CANDY SHAW
11:00-11:40
TECH STAGE
HOW TO REMOVE A FANTASY COLOR WITHOUT APPLYING
BLEACH/HOW TO ACHIEVE A SILVER PLATINUM FROM
A LIGHTENING LEVEL 7 USING COLORTECH HAIR COLOR
FORMULATION
ISSELDA ULLOA
12:00-12:40 FRAMING FACES FOR FALL IMELDA GOMEZ
1:00-1:40 THE DELTA COLOR-APPLICATION PATTERN DARCI HOLLOWAY
2:00-2:40 UNLOCING THE SECRETS: HOW TO LOC STRAIGHT & CURLY HAIR JUSTIN KACE
PAID HANDS-ON CLASSES
352D 9:15-10:15 TEXAS COSMETOLOGY SANITATION, LAWS & RULES (1 HR) $20 LAKEISHIA MONTGOMERY
352D 11:00-2:00 WHAT’S IN YOUR TOOLBOX? (3 HRS) $45 LAKEISHIA MONTGOMERY
350D 9:00-5:00 CLASSIC LASH EXTENSION TRAINING ($920) ANABELLE MARTINEZ
350E 9:00-5:00 MICROBLADING TRAINING ($1,890) DEANNA BRYELS
350F 1:30-3:30 CHUNKY HIGHLIGHTS 1990’S WITH SHERRY RATAY ($175) SHERRY RATAY
352F 10:00-1:00 BACK TO BASICS FOR BETTER BALAYAGE W. CANDY SHAW ($199) SUNLIGHTS BALAYAGE
360F 10:00-6:00 HYDROSTAIN LIPS ($1,400) JULIA ANNE MILIN
BOOTH 133 10:30-11:30
BOOTH 133 2:00-3:00
MAKEUP, LASHES, BROWS, & SKINCARE CLASSES
FREE CLASS WITH PURCHASE EYELASH EXTENSION VOLUME
KITS $150
FREE CLASS WITH PURCHASE EYELASH EXTENSION VOLUME
KITS $150
CHRISTINA DAO
CHRISTINA DAO
352E 10:00-11:00 EYEBROW NANO HAIRSTROKES THOMAS NGUYEN
352E 11:30-12:30 HIDRAFACIAL (SPANISH) YUNEYDI SUAREZ
352E 1:00-2:00 MASTERING MATURE SKIN REWIND ROSARIO MACIEL
352E 3:00-4:00
LEARN HOW TO EARN BIG $$$ REMOVING ALL TYPES OF SKIN
IMPERFECTIONS AND FIBROBLASTING
GERTRUDE SMITH
350A 10:00-11:00 INTRODUCTION TO SKIN BLEACHING GRACE POWER
350A 1:00-2:00 GLOW UP VICKI LYNN
350A 2:30-3:30
SUNDAY SCHEDULE
HOW TO DIFFERENTIATE SKIN CONDITIONS WHILE DOING
DIFFERENT CHEMICAL PEELS
VILMA VALENCIA
350B 9:00-10:00 MAKEUP ESSENTIALS WITH WENDY G. WENDY GUTIERREZ
350B 10:30-11:30 MASTER THE ART OF SMOKEY EYE NADIA BAKHT
350B 1:00-2:00 NANO OMBRÉ BROWS VIVI BUI
350B 2:30-3:30 SKIN REJUVENATION WITH CO2 / OXYGEN MACHINE (SPANISH) PATRICIA CANTU DE GARZA
NAILS
350C 10:00-11:00 GELX EXTENSIONS KANDY KUTICLES
350C 11:30-12:30 THE FUTURE OF GEL LAVETTE CEPHUS
350C 1:00-2:00 ACRYLIC NAILS APPLICATION BIANCA ARIAS
352A 10:00-11:00 EASY AND FAST NAIL SCULPTING TECHNIQUES ANASTASIA MILTON
352A 1:00-2:00 GETTING TO THE BAG WITH TRENDY NAIL ART LEAH ARTIS
352A 2:30-3:30 HALLOWEEN CHARACTER NAIL ART 101 THOA NGUYEN AND ALEXIS HOYSON
350C 2:30-3:30 THE KEY TO LONG LASTING NAILS WITH TRENDY NAIL ART DESTINY COLON
20 find us online... facebook.com/theimageexpo instagram.com/theimageexpo_
SUNDAY SCHEDULE
ROOM TIME CLASS TITLE PRESENTER
HAIR TRENDS
360D 10:00-11:00 HAIR VENTILATION THROUGH A PANDEMIC ROSLYN STEWARD
360D 12:00-1:00 TEXTURE TALK THE HAIR WHISPERER TENDAI
360D 2:30-3:30 FALL INTO BEAUTY TRENDS WITH ULTA BEAUTY
LEONARDO VALENCIA AND MALORIE
EDDINGS
360E 9:30-10:30 3D BALAYAGE (SPANISH) IMELDA GOMEZ
360E 11:00-12:00 ROCKIN CURLS KAY GREATHOUSE
360E 1:00-2:00 SILKIEST SILK PRESS JAYVANA RUCKER
360E 2:30-3:30 CUSTOM ILLUSION HAIR UNITS KENYA DAVIS
351A
ROOT SHADOW/BLEND TO PERFECT BABY-LIGHTS &
10:00-11:00
BALAYAGE
SHERRY RATAY
351A 11:30-12:30 BLOSSOM: THE COLOR EXPLOSION DARCI HOLLOWAY
351A 1:00-2:00 PIXIE CUT 1 ON 1 JODY BENTON
351A 2:30-3:30 DRY TEXTURE CUTTING WITH WESLEY PALMER WESLEY PALMER
351B 9:00-11:00 FOILYAGE YOUR WAY TO FINANCIAL FREEDOM
RAVEN MONTANO AND JOHNNY
SERAFIN
351B
“SO YOU WANTED YOUR OWN BUSINESS? SAVING YOUR JEREMIAH R. SAMMONS AND KAYVON
11:00-12:00
SALON DOLLARS… MAKES CENTS!”
TAVAKOLI
351B 2:00-3:00 JOON HAIRCARE: “CREATING A SIGNATURE BLOWOUT” SHIVA TAVAKOLI AND JOHNNY SERAFIN
351B 3:00-4:30 SÍ, ENTENDEMOS ESPAÑOL ... Y EL CABELLO LATINO!
RAVEN MONTANO AND STEPHANIE
DIAZ
351C 10:00-11:00 SALON REFORMULATION CHRIS NOBLE
351C 11:30-12:30 NATURALLY CURLY, TEMPORARY STRAIGHT CHRIS NOBLE
351C 1:00-2:00 BLOWOUTS MADE EASY CHRIS NOBLE
351C 2:30-3:30 YOUR NAME, YOUR BRAND, YOUR EMPIRE CHRIS NOBLE
351D 11:00-12:00 45 MINUTE WEAVE JUSTIN KACE
351D 12:30-1:30 MICRO-LINKING WEAVE TECHNIQUE EUNICE JOHNSON
351D 2:00-3:00 HELP! MY WIG IS TOO BIG EUNICE JOHNSON
351E 10:00-11:00 MODERN SHAG WILLY HYDE
351E 12:00-1:00 COLOR ELEMENTAL SABAS SANCHEZ
351E 2:00-3:00 CELLULAR REGENERATION THE WAY TO GROW HAIR NADIA HUGHES
351F
TEXTURE … CURLY, EXCESSIVELY CURLY, KINKY CURLY OR
10:00-11:30
AFRO-CENTRIC
PAMELA RAYE
351F 12:00-1:30 HAIR LOSS IN WOMEN & MEN TESSY ANIFOWOSHE
351F 2:00-3:00
HEALTHY TECHNIQUES FOR BRAID AND WEAVE REMOVAL.
-“KEEP HAIR ON YOUR HEAD, NOT IN THE COMB”
FIRST BRAID APP
MEN’S TRENDS
352B 10:30-11:30 BARBERING? TONY ORTIZ - T.O. BARBER STUDIO
352B 1:30-2:30 BARBERING / GROOMING? TONY ORTIZ - T.O. BARBER STUDIO
352B 3:00-4:00 THE BIG TRANSITION MS. TREE’ DA BARBER
352C
10:00-11:00
SYSTEM HAIRCUTTING: FOR PRECISE AND CONSISTENT
STYLES
MR. OUTLINER
352C 1:00-2:00 HOW TO USE ENHANCEMENTS: TO LOOK NATURAL MR. OUTLINER
352C 2:30-3:30 BARBERY WITH THE USE OF ALPHA OURO PRODUCTS YANDEL GRIMALDO
BUSINESS
360A 11:30-12:30 PROTECTING MY M.A.N.E. CHRISTIE D. BROWN
360A 1:00-2:00 WHERE TO START? JALIA PETTIS
360A 2:30-3:30
KEEP THE MOMENTUM: YOU HAVE TRAINED TO GET THE
SKILLSET, NOW IT’S TIME TO LEARN THE BUSINESS
BUDDY SHARP
360B 10:00-11:00 HOW TO CREATE YOUR ONLINE DREAM STEPHANIE HARPER
360B 2:00-3:00 BLOW UP YOUR SCHEDULES LORA COX
360C 10:00-11:00 BRANDING YOUR B.E.A.T KARIAN DURHAM
360C 12:00-1:00 BOOSTING YOUR EARNINGS THROUGH PASSIVE INCOME! CANDACE WALLS
360C 2:00-3:00 $60 TO 6 FIGURES MONEY MAP MASTER CLASS #HoustonIMAGEExpo2022 MS. TRENDY / 877-219-3976 / theimageexpo.com 21
MONDAY SCHEDULE
ROOM TIME CLASS TITLE PRESENTER
MAIN STAGE
10:00-10:40 STOP OILING, START HYDRATING! JAYVANA RUCKER
1:00-1:40 LUMINAE: AIRTOUCH BALAYAGE IS MORE THAN “HOT AIR”!
JEREMIAH SAMMONS, RAVEN
MONTANO, KATHRYN CAMPBELL
2:00-2:40 DRY TEXTURE CUTTING WITH WESLEY PALMER WESLEY PALMER
TECH STAGE
10:00-10:40 BARBERING? TONY ORTIZ
11:00 - 11:40 FRAMING FACES FOR FALL IMELDA GOMEZ
12:00 - 12:40 NAIL SISTERS LINKUP
MS. TRENDY, LAVETTE CEPHUS, KRIS
KANDY, LEAH ARTIS, ALEXIS, THOA
NGUYEN, CYNTHIA CAIN & MIAMI
ASHLEE
2:00-2:40 THE DELTA COLOR-APPLICATION PATTERN DARCI HOLLOWAY
PAID HANDS-ON CLASSES
352D 9:15-10:15
TEXAS COSMETOLOGY SANITATION, LAWS & RULES (1 HR)
$20
LAKEISHIA MONTGOMERY
352D 11:00-2:00 WHAT’S IN YOUR TOOLBOX? (3 HRS) $45 LAKEISHIA MONTGOMERY
350D 9:00-4:00 CLASSIC LASH EXTENSION TRAINING ANABELLE MARTINEZ
350E 9:00-4:00 MICROBLADING TRAINING DEANNA BRYELS
350F 12:00-2:00
BALAYAGE “FREE HAND PAINTING” VERSES “WITHIN A FOIL”
SHERRY RATAY
($175)
352F 9:00-12:00
LA COUPE - INTRO INTO FRENCH CUTTING W. CANDY
SHAW ($199)
SUNLIGHTS BALAYAGE
360F 10:00-6:00 HYDROSTAIN LIPS ($1,400) JULIA ANNE MILIN
MAKEUP, LASHES, BROWS, & SKINCARE CLASSES
BOOTH 133
FREE CLASS WITH PURCHASE EYELASH EXTENSION
10:30-11:30
VOLUME KITS $150
CHRISTINA DAO
BOOTH 133 2:00-3:00
FREE CLASS WITH PURCHASE EYELASH EXTENSION
VOLUME KITS $150
CHRISTINA DAO
352E 10:00-11:00 EYEBROW NANO HAIRSTROKES THOMAS NGUYEN
352E 11:30-12:30 ELECTROPORATION VICTORIA REA
352E 1:00-2:00 MASTERING MATURE SKIN REWIND ROSARIO MACIEL
352E 2:30-3:30 BODY CONTOURING (SPANISH) YUNEYDI SUAREZ
350A 10:00-11:00 INTRODUCTION TO SUGARING GRACE POWER
350A 1:00-3:00 THE BRIDAL MASTER CLASS WITH WENDY G. WENDY GUTIERREZ
350B 10:00-11:00 CREATING CUSTOM WIG BROW UNITS ROSLYN STEWARD
350B 11:30-12:30 JOVI 3D MICRO-STROKES BROWS VIVI BUI
350B 1:00-2:30 BRIDAL MAKEUP NADIA BAKHT
NAILS
350C 10:00-11:00 3D FLOWERS KANDY KUTICLES
350C 1:00-2:00 TRENDY GEL ART BIANCA ARIAS
352A 10:00-11:00 TURN INSPIRATION INTO INCOME LAVETTE CEPHUS
352A 12:30-1:30 SERVICE MENU’S THAT SERVE & SALE ALICIA JAI
352A 2:30-3:30 GLOW IN THE DARK CHRISTMAS CHARACTER NAIL ART 101 THOA NGUYEN AND ALEXIS HOYSON
90% of classes are FREE
All classes without a listed price are FREE
NEW Classes Added Daily!
22 find us online... facebook.com/theimageexpo instagram.com/theimageexpo_
MONDAY SCHEDULE
ROOM TIME CLASS TITLE PRESENTER
HAIR TRENDS
360D 10:00 - 11:00 BEGINNERS BRAIDING COURSE JAZMIRRA HASAN
360D 1:00 - 2:00 TREND IN HAIRSTYLES 2022 AND 2023 HORACIO MACEDO
360D 2:30-3:30 FALL INTO BEAUTY TRENDS WITH ULTA BEAUTY
LEONARDO VALENCIA AND MALORIE
EDDINGS
360E 9:30-10:30 3D BALAYAGE (SPANISH) IMELDA GOMEZ
360E 11:00-12:00 RELAXER 411 JAYVANA RUCKER
360E 1:00-2:00 CUSTOM ILLUSION HAIR UNITS KENYA DAVIS
360E 2:30-3:30 BRAIDING 101 KAY GREATHOUSE
351A 10:00-11:00 BALAYAGE “FREE HAND PAINTING” VERSES “WITHIN A FOIL” SHERRY RATAY
351A 11:30-1:00 BLOSSOM: THE COLOR EXPLOSION DARCI HOLLOWAY
351A 1:00-2:00 AMITYS NANOPLASTIA ORGANIC TREATMENT (SPANISH) OLGA DE LEON
351B 9:00-10:00 ACHIEVING 3D UNICORN HAIR
KATHRYN SALDIVAR AND STEPHANIE
DIAZ
351B 10:00-12:00 TOO HOT TO BE COOL – ACHIEVING THOSE ICY BLONDES
KATHRYN SALDIVAR AND RAVEN
MONTANO
351B 12:00-3:00
2-STEPS TO MAKING SIX FIGURES, WITH THE KERAPLASTY JEREMIAH SAMMONS, IVONNE
KERATIN SMOOTHING TREATMENT
SALINAS, AND JOHNNY SERAFIN
351C 10:00-11:00 BLOWOUTS MADE EASY CHRIS NOBLE
351C 11:30-12:30 NATURALLY CURLY, TEMPORARY STRAIGHT CHRIS NOBLE
351C 1:00-2:00 YOUR NAME, YOUR BRAND, YOUR EMPIRE CHRIS NOBLE
351C 2:30-3:30 SALON REFORMULATION CHRIS NOBLE
351D 9:30-10:30 HELP! MY WIG IS TOO BIG EUNICE JOHNSON
351D 11:00-12:00 START, MAINTAIN & REPAIR LOCS TRAINING JUSTIN KACE
351D 1:00-2:00 MICRO-LINKING WEAVE TECHNIQUE EUNICE JOHNSON
351E 12:00-1:00 COLOR ELEMENTAL SABAS SANCHEZ
351E 2:00-3:00 MODERN SHAG WILLY HYDE
351F 10:00-11:30 AVLON’S INNOVATIVE “TEXTURE RELEASE” SYSTEM PAMELA RAYE
351F 12:00-1:30 HAIR LOSS IN WOMEN & MEN TESSY ANIFOWOSHE
351F 2:00-3:00
UPDO HAIR STYLING WITH MINIMAL TENSION ON YOUR
HAIRS EDGES
FIRST BRAID APP
MEN’S TRENDS
352B 10:00-11:00 UPSELLING YOUR BARBERING SKILLS MS. TREE’ DA BARBER
352B 1:00-2:00 BARBERING / GROOMING? TONY ORTIZ - T.O. BARBER STUDIO
352B 2:00-3:00 CLIPPER CUTTING 101 INTRO. THE ART OF CLIPPER CUTTING EROS SHAW
352C 10:00-11:00 THE FULL SMASH EXPERIENCE SMASH THE LEGEND
352C 11:30-12:30 NETWORK MARKETING AND PRODUCT BRANDING GERMAIN OG WALKER
352C 1:00-2:00 ADVANCED BLENDING AND LINE UP TECHNIQUES MR. OUTLINER
BUSINESS
360A 11:00-12:00 YOUR IMAGE, YOUR BRAND JALIA PETTIS
360A 1:00-2:00 SURVIVAL OF THE FITTEST VICKI LYNN
360A 2:30-3:30 SUITE LIFE 101 TONI TONI
360B 10:00-11:00 HOW TO CREATE YOUR ONLINE DREAM STEPHANIE HARPER
360B 2:00-3:00 FRONT DESK CAN BRING IT LORA COX
360C 10:00-11:00 HOW TO GAIN AND BUILD CLIENTELE MR. OUTLINER
360C 12:00-1:00 BOOSTING YOUR EARNINGS THROUGH PASSIVE INCOME! CANDACE WALLS
360C 2:00-3:00 THE HOUSE THAT PASSION & PURPOSE BUILT SHAURI GIBSON
90% of classes are FREE
All classes without a listed price are FREE
NEW Classes Added Daily!
#HoustonIMAGEExpo2022 / 877-219-3976 / theimageexpo.com 23
PAID CLASSES
$10 for 1 CE Credit AT THEIMAGEEXPO.COM
352D SUNDAY OCTOBER 23 9:15 - 10:15 l MONDAY OCTOBER 24 9:15 - 10:15 l 1 CE HOUR - COSMETOLOGISTS & INSTRUCTOR - COST $20
1 CE HOUR
TEXAS COSMETOLOGY SANITATION, LAWS & RULES
LAKEISHIA MONTGOMERY
Are you Renewing your license? Do you need to be brushed up on the Laws of Texas Licensing and Regulation? Come join us, stay
updated and current with the law and rules of Texas Cosmetology. For just 1 hour, we will captivate your mind while keeping you in
the “know how” with Sanitation, Laws and Rules approved by Texas Department of Licensing and Regulation (TDLR).
Come Join Dr. Lakeishia Montgomery and the Russell Chew’s Hair Affair team as we give you the “Secrets” to refresh and update
your current knowledge.
352D SUNDAY OCTOBER 23 11:00 - 2:00 l MONDAY OCTOBER 24 11:00 - 2:00 l 3 CE HOUR - COSMETOLOGISTS & INSTRUCTOR - COST $45
3 CE HOURS
WHAT’S IN YOUR TOOLBOX…TOP TECH TOOLS W/DR. LAKEISHIA MONTGOMERY
LAKEISHIA MONTGOMERY
New Spirit New Vision New Energy!!! What if you could work smarter not Harder? Would you like your team and clients to take a
double take at your how you have Boost your Beauty Biz? Let’s discover what’s your journey to Mastery.
What’s in your Toolbox…Top Tech Tools is the class for you. Come Join Dr. Lakeisha Montgomery and the Russell Chew’s Hair Affair
team as we give you the “Secrets” to reboot your image, clientele, and your imagination.
What’s in your Tool Box…Top Tech Tools CE Class will give you the power to stay relevant by combining Technology and Techniques
in this fun filled interactive course. Learn how to Brand yourself effectively and choosing the correct demonstrations on Social
Media, utilizing print photo graphs and videography. What sites and software are available to you without the high cost. And How to
implement innovated tools to bring in new clientele while retaining the current clients your servicing.
350D SUNDAY OCTOBER 23 9:00 - 5:00 l MONDAY OCTOBER 24 9:00 - 4:00 l COST $920 | 10 STUDENTS MAX
$920
2 Day Class
CLASSIC LASH EXTENSION TRAINING
ANABELLE MARTINEZ
Out two day course covers everything you will need to know about the fundamentals of individual eyelash extension application,
through to advanced level styling.
Day 1 will consist of introduction to classic lash theory, consultation, practical application, and aftercare. Day 2 is dedicated to
practicing on a live model and revising theory from day 1.
350E SUNDAY OCTOBER 23 9:00 - 5:00 l MONDAY OCTOBER 24 9:00 - 4:00 l COST $1,890 | 10 STUDENTS MAX
$1,890
2 Day Class
MICROBLADING TRAINING
DEANNA BRYELS-FORD - THE LASH & BROW SOCIETY
Day 1 will consist of an introduction to the Microblading service and supplies. Students will get an opportunity to see one model
performed by the instructor. Day 2 will consist of practical practice on faux skin performed by the student.
350F SUNDAY OCTOBER 23 1:30 - 3:30 | COST $175 | 40 STUDENTS MAX
CHUNKY HIGHLIGHTS 1990’S WITH SHERRY RATAY
SHERRY RATAY
This 90s hairstyle is making a comeback, and for a good reason.
If the term “chunky highlights” conjures some rather nightmarish memories of the late nineties when it seemed that striped hair was
all the rage… you’re not alone. The term itself doesn’t exactly sound incredibly appealing. But there’s a reason chunky highlights are
making a triumphant return in 2021, and it’s all about the technique. We will discuss WHY the 90’s are trending and pin point the
artist and celebrities’ that are the trend setters from the 90’s. As well as how you can transition this trend to your daily clients that
sit in your chair.
24 find us online... facebook.com/theimageexpo instagram.com/theimageexpo_
PAID CLASSES
$10 for 1 CE Credit AT THEIMAGEEXPO.COM
350F MONDAY OCTOBER 24 12:00 - 2:00 | COST $175 | 40 STUDENTS MAX
BALAYAGE “FREE HAND PAINTING” VERSUS “WITHIN A FOIL”
SHERRY RATAY
Balayage “free hand painting” verses “within a foil” by Sherry Ratay, Sherry Ratay Inc.
This informative setting will teach you the WHY’S to Balayage. Learn the difference and importance of choosing the proper tools
to create the perfect balayage. Hair painting free hand and foil painting, when to choose one technique over the other. And which
bleach to use for the application of choice, after studying their skin, eyes, and existing haircolor the conclusion will dictate which
bleach and technique to use.
• Balayage “free-hand painting”: A step-by-step technique featuring how to transform an ordinary one-dimensional haircolor into
a perfectly placed Balayage.
• Balayage “within a foil”: A step-by-step technique featuring how to transform an ordinary one-dimensional haircolor into a
perfectly placed Balayage. Understanding when to use Free Hand painting versus Foil.
352F SUNDAY OCTOBER 23 10:00 - 1:00 | COST $199
BACK TO BASICS FOR BETTER BALAYAGE W. CANDY SHAW
CANDY SHAW
Candy Shaw, recently named Educator of the Year, teaches a style of hair painting that gives you consistent results every time. Her
‘back to basics’ approach will equip you with the core fundamentals and clear road map to begin executing custom tailored balayage
highlights for your guests. Learn from the world’s foremost authority on better balayage as she shares her unique recipe for creating
highlights faster, brighter and better in this intensive hands-on workshop.
Investment includes: use of a mannequin & certificate of completion.
What to bring? A color apron & all your burning balayage questions!
352F MONDAY OCTOBER 24 9:00 - 12:00 | COST $199
LA COUPE - INTRO INTO FRENCH CUTTING W. CANDY SHAW
CANDY SHAW
We don’t teach haircuts. We teach haircutting! Let Candy Shaw guide you on a journey to completely revolutionize the way you cut
hair. Her coveted French Cutting curriculum will help you increase your bottom line and overall client satisfaction. She teaches a fullfledged
system of haircutting that is faster, softer and better compared to the traditional British techniques. You and your guests will
instantly feel the French difference!
Investment includes: use of a mannequin & certificate of completion.
What to bring? Straight cutting shears, water bottle & a learning attitude!
360F SUNDAY OCTOBER 23 10:00 - 6:00 l MONDAY OCTOBER 24 10:00 - 6:00 l COST $1400 | 12 STUDENTS MAX
$1400
2 Day Class
HYDROSTAIN LIPS
JULIA ANNE MILIN
1:00 Introduction
10:15 Presentation
10:30 Techniques and Serums used in HydroStain Lips.
11:45 Before and Aftercare/Contraindications
12:00 Julianna Milin Demo Model
1:15 Lunch Break
2:00 Students work on models
6:00 Graduation
Professional Kit wort $600 is included with the training
Included In Training:
• Organic Pigment
• Hydration Peptide Serum
• Lavender Exfoliating Lip Scrub
• Lip Filler Plumping Activation Mask
• Moisture Lock Mask
• Tools for Application
• Device
• Aftercare products
• Promotional Materials
Kit will service 20 clients – Suggested Service Price is $100-200
Treatment time is 45 minutes – we recommend booking 1 hour appointments
#HoustonIMAGEExpo2022 / 877-219-3976 / theimageexpo.com 25
DAY SPA + MAKEUP
FREE WITH THE PURCHASE OF YOUR IMAGE EXPO TICKET AT THEIMAGEEXPO.COM
BOOTH 133 SUNDAY OCTOBER 23 10:30 - 11:30 & 2:00 - 3:00 l MONDAY OCTOBER 24 10:30 - 11:30 & 2:00 - 3:00
APPLYING AND REMOVING EYELASH EXTENSIONS THE RIGHT WAY
CHRISTINA DAO
This class will teach you the right way to apply eyelash extensions and the right way to remove them. The class is complimentary
with the purchase of an eyelash extension kit $150. Attendees will purchase kit in the classroom at the time of arrival.
352E SUNDAY OCTOBER 23 10:00 - 11:00 l MONDAY OCTOBER 24 10:00 - 11:00
EYEBROW NANO HAIRSTROKES
THOMAS NGUYEN
Nano Hairstrokes is method created by drawing the hair-like strokes with a semi-permanent make-up device. A very fine needle will deposit
semi-permanent make-up pigmenting into the dermal layer of the skin. Super-fine strokes will resemble the look of single natural, eyebrow hairs.
352E SUNDAY OCTOBER 23 11:30 - 12:30
HIDRAFACIAL (EN ESPAÑOL)
YUNEYDI SUAREZ
Análisis de la Piel.
352E SUNDAY OCTOBER 23 1:00 - 2:00 l MONDAY OCTOBER 24 1:00 - 2:00
MASTERING MATURE SKIN REWIND
ROSARIO MACIEL
In this class you will learn how to evaluate mature skin; different skin prep techniques to maximize the usefulness of disposable devices to
rewind time, no filter needed.
352E MONDAY OCTOBER 23 11:30 - 12:30
ELECTROPORATION
VICTORIA REA
The technique to work without needles.
352E MONDAY OCTOBER 23 2:30 - 3:30
BODY CONTOURING (EN ESPAÑOL)
YUNEYDI SUAREZ
La radiofrecuencia es un tratamiento facial y corporal estético muy eficaz, seguro y con efectos duraderos que sirve para mejorar la flacidez del
rostro o del cuerpo. Por un lado, ayuda disminuir líneas de expresión disminuye la grasa localizada.
352E SUNDAY OCTOBER 23 3:00 - 4:00
LEARN HOW TO EARN BIG $$$ REMOVING ALL TYPES OF SKIN IMPERFECTIONS AND FIBROBLASTING
GERTRUDE SMITH
Learn how to add a lucrative new service to your spa, salon, or med spa to satisfy your clients’ requests to remove all types of skin imperfections
and “Fibroblasting”.
350A SUNDAY OCTOBER 23 10:00 - 11:00
INTRODUCTION TO SKIN BLEACHING
GRACE POWER
Skin Bleaching can be a profitable service to add to your salon menu. In this one of a kind class, discover products and tools you can use to get
instant skin lightening effects. Safe enough to use on the most sensitive areas of the body, however, strong enough to work on scar tissue.
350A SUNDAY OCTOBER 23 1:00 - 2:00
GLOW UP
VICKI LYNN
Beautiful bronzed glowing skin is the trend and it will be here to stay for some time. Vicki Lynn will share expert techniques and the best
products to achieve this look on a live model. Come learn from this industry pro and pick up quick easy tips to increase your bottom line.
350A SUNDAY OCTOBER 23 2:30 - 3:30
HOW TO DIFFERENTIATE SKIN CONDITIONS WHILE DOING DIFFERENT CHEMICAL PEELS
VILMA VALENCIA
My goal is to teach you how to differentiate skin conditions that affect your results when doing different types of chemical peels.
26 find us online... facebook.com/theimageexpo instagram.com/theimageexpo_
DAY SPA + MAKEUP
FREE WITH THE PURCHASE OF YOUR IMAGE EXPO TICKET AT THEIMAGEEXPO.COM
350A MONDAY OCTOBER 24 10:00 - 11:00
INTRODUCTION TO SUGARING
GRACE POWER
Sugaring is in demand. Start offering sugaring and start saving on cost per service by using less product. Plus, by cutting out sticks and strips, this
is an easy way to increase revenue. You can charge 20% more for all natural sugar options and clients experience less irritation, slower regrowth
and smoother skin. Boost client loyalty and your bottom line with Sugaring added to your menu. Grace will show advanced techniques with the
Paste Method and how to best integrate sugaring services to your salon.
350A MONDAY OCTOBER 24 1:00 - 3:00
THE BRIDAL MASTER CLASS WITH WENDY G.
WENDY GUTIERREZ
In this master class we are focusing in how we can leverage the ever-growing billion dollar bridal industry. You will learn how to create flawless
bridal makeup applications, plus essential strategies that are needed when booking bridal clients. Don’t miss out in the best opportunity to grow
your income as a makeup artist!
350B SUNDAY OCTOBER 23 9:00 - 10:00
MAKEUP ESSENTIALS WITH WENDY G.
WENDY GUTIERREZ
Learn the 5 essential money making skills that every aspiring and pro makeup artist must master. Whether you’ve never had a paying client or
you want to elevate yourself as a pro, come join me in my master class where I will be sharing with you my top strategies and techniques that
have help me be set apart and stand out from the competition in the beauty industry.
350B SUNDAY OCTOBER 23 10:30 - 11:30
MASTER THE ART OF SMOKEY EYE
NADIA BAKHT
• How to perfect classic smokey eye step by step
• How to work with BLACK (an unforgiving color)
350B SUNDAY OCTOBER 23 1:00 - 2:00
NANO OMBRÉ BROWS
VIVI BUI
Ombré powder brows is the newest technique and one of highest demand service are booming in beauty industry. What’s the Nano ombré?
Nano Ombré powder brows is the newest light shading technique done with machines.
350B SUNDAY OCTOBER 23 2:30 - 3:30
SKIN REJUVENATION WITH CO2 / OXYGEN MACHINE (EN ESPAÑOL)
PATRICIA CANTU DE GARZA
3 in 1 CO2 Oxygen Skin Rejuvenation Machine is the only facial technology that triggers a natural oxygenation process within the skin, creating
the ideal conditions to nourish and transform skin from the inside out.
Experience immediate, long lasting results.
350B MONDAY OCTOBER 24 10:00 - 11:00
CREATING CUSTOM WIG BROW UNITS
ROSLYN STEWARD
What desperate measures did you take to get your eyebrows groomed during the pandemic? If having the perfect brow is an essential part of
your daily routine or clients, attend this class. You will learn the skills and techniques to hand-craft custom wig brow units, beards, sideburns,
edges, goatees, etc.
350B MONDAY OCTOBER 23 11:30 - 12:30
JOVI 3D MICRO-STROKES BROWS
VIVI BUI
• How to use different colors for smokey eyes
• Transition from day to night
JoVi 3D micro strokes brows also called 3D Microblading is one of the newest technique, booming and one of highest demand service in beauty
industry.
350B MONDAY OCTOBER 23 1:00 - 2:30
BRIDAL MAKEUP
NADIA BAKHT
• Skin Prep & Prime
• How to match the perfect shade
• How to secure long lasting foundation
• How to contour and conceal
• Dos and don’ts of eyeshadows
#HoustonIMAGEExpo2022 / 877-219-3976 / theimageexpo.com 27
NAILS
FREE WITH THE PURCHASE OF YOUR IMAGE EXPO TICKET AT THEIMAGEEXPO.COM
350C SUNDAY OCTOBER 23 10:00 - 11:00
GELX EXTENSIONS
KANDY KUTICLES
GELX Extensions is a healthier way of wearing nail extensions that does not consist of chemicals.
350C SUNDAY OCTOBER 23 11:30 - 12:30
THE FUTURE OF GELS
LAVETTE CEPHUS
Do you use acrylics or gels?? Step into the future, with gels! Learn the tips and tricks to using “hard and SOFT” gels easily and correctly, and
discover why so many artists are moving beyond the world of acrylics.
350C SUNDAY OCTOBER 23 1:00 - 2:00
ACRYLIC NAILS APPLICATION
BIANCA ARIAS
Proper application of acrylic nails, use of gravity for faster application.
350C SUNDAY OCTOBER 23 2:30 - 3:30
THE KEY TO LONG LASTING NAILS WITH TRENDY NAIL ART
SYREETA AARON
Do you struggle with your work lifting quick and cant quite master nail art join Freshsetsbydestinyy where she will teach you the key to long
lasting nails and 5 quick and Trendy designs that will keep clients coming back for more!
350C MONDAY OCTOBER 24 10:00 - 11:00
3D FLOWERS
KANDY KUTICLES
3D Flowers;brings your nails to life with three-dimensional Art!
350C MONDAY OCTOBER 24 1:00 - 2:00
TRENDY GEL ART
BIANCA ARIAS
Fast nail designs that will attract more clients to your business, with the newest products in the market.
352A SUNDAY OCTOBER 23 1:00 - 2:00
GETTING TO THE BAG WITH TRENDY NAIL ART
LEAH ARTIS
Are you having trouble with the trending nail art? Grab your brush and polish. I’ll show you a few tips and tricks to get into your nail art bag.
28 find us online... facebook.com/theimageexpo instagram.com/theimageexpo_
NAILS
FREE WITH THE PURCHASE OF YOUR IMAGE EXPO TICKET AT THEIMAGEEXPO.COM
352A SUNDAY OCTOBER 23 2:30 - 3:30
352A MONDAY OCTOBER 24 10:00 - 11:00
352A MONDAY OCTOBER 24 2:30 - 3:30
HALLOWEEN CHARACTER NAIL ART 101
THOA NGUYEN AND ALEXIS HOYSON
Foundation is key, the objection is to understand that the foundation has to be perfected before applying nail art.
The focal point of painting characters is understanding the basics of clean lines.
We will be focusing on shading and skin tones with basic line art to achieve an easy holiday character for Halloween.
TURN INSPIRATION INTO INCOME
LAVETTE CEPHUS
Want to offer quality nail art but never know where to start? Tired of the same “go to” nail designs?
Step out of your comfort zone and jump into YOUR BAG! This class will help you cruise into your creative lane, heading straight to the bank.
352A MONDAY OCTOBER 24 12:30 - 1:30
SERVICE MENU’S THAT SERVE & SALE
ALICIA JAI
Your service menu is more than a list of services—it’s an introduction to your business, it’s a guide for potential clients, and it’s your calling card…
literally. This class will help attendees develop their own nail service menu with clarity, cohesion and proper pricing. We’ll talk design, branding
and crafting your signature treatment to attract new clients that are sure to set you apart.
GLOW IN THE DARK CHRISTMAS CHARACTER NAIL ART 101
THOA NGUYEN AND ALEXIS HOYSON
Achieving an easy Christmas look within good time by learning the basics to creating a Christmas character art set.
SHE
IS COSMETICS
& SKIN CARE.
BEAUTY HAS NO SKIN TONE, AGE OR GENDER
SHE IS…. EVERYTHING!
@SHE_IS_COSMETICSNSKIN
LOS ANGELES BASED
323-345-7265 | BOOTH #641
W W W . S H E I S C O S M E T I C S N S K I N . C O M
#HoustonIMAGEExpo2022 / 877-219-3976 / theimageexpo.com 29
BUSINESS OF BEAUTY
FREE WITH THE PURCHASE OF YOUR IMAGE EXPO TICKET AT THEIMAGEEXPO.COM
360A SUNDAY OCTOBER 23 11:30 - 12:30
PROTECTING MY M.A.N.E.
CHRISTIE D. BROWN
Protecting My M.A.N.E (MIND, ATTITUDE, NARRATIVE & EMOTIONS) is a course designed to educate beauty professionals at all
levels about the intermixing of beauty services and mental health. This course is a twofold course to teach industry professionals
how to identify, acknowledge and cope with compassion fatigue and burnout within themselves but also recognize similar struggles
within their clientele. After attending this course, professionals will not only be able to protect the outer mane of their clients but,
assist their clients with the tools to protect their inner m.a.n.e. as well. With this new knowledge beauty professionals will be able to
increase their bottom line, streamline their services and attract their ideal clients.
360A SUNDAY OCTOBER 23 1:00 - 2:00
WHERE TO START?
JALIA PETTIS
Ready to make the leap into beauty entrepreneurship? Don’t rely on internet search engines to give you aroad map, it takes a lot of
hard work and continued effort. Yes you have to juggle working behind the chair,building and family, it takes balance. In this class, we
discuss exactly where to start and provide step by stepinstructions. No short cuts allowed!
360A SUNDAY OCTOBER 23 2:30 - 3:30
KEEP THE MOMENTUM: YOU HAVE TRAINED TO GET THE SKILLSET, NOW IT’S
TIME TO LEARN THE BUSINESS
BUDDY SHARP
At The Buddy Sharp Hair Academy we don’t teach you how to do hair, we teach you how to Make Money Doing Hair.
360A MONDAY OCTOBER 24 11:00 - 12:00
YOUR IMAGE, YOUR BRAND
JALIA PETTIS
In the first five minutes of meeting someone, you can tell the level of connection to be made with that person.
This means first impressions mean a great deal and your personal image coincides when you are an entrepreneur. Your image should
align with your brand and in this class, we will discuss ways to make the two effectively speak for you.
360A MONDAY OCTOBER 24 1:00 - 2:00
SURVIVAL OF THE FITTEST
VICKI LYNN
These last couple of years have been a wakeup call for entrepreneurs across the country. This class will give you the necessary tools
to not only survive, but also thrive through tough times. So join me as I share strategies that will teach you how to recession proof
your business.
360A MONDAY OCTOBER 24 2:30 - 3:30
SUITE LIFE 101
TONI TONI
A course design to educate Artistic Designers (Hairstylist, Make Up Artist, Nail Technicians & Estheticians) on how to transition from
Employee to Entrepreneur. Class will walk professionals through getting their Dream Business from conception to doors open. Are
you an Entrepreneur? Your Plan-Blue Print, Organizing, and Rebuilding Clientele as an Entrepreneur (Branding).
30 find us online... facebook.com/theimageexpo instagram.com/theimageexpo_
BUSINESS OF BEAUTY
FREE WITH THE PURCHASE OF YOUR IMAGE EXPO TICKET AT THEIMAGEEXPO.COM
360B SUNDAY OCTOBER 23 10:00 - 11:00 l MONDAY OCTOBER 24 10:00 - 11:00
HOW TO CREATE YOUR ONLINE DREAM
STEPHANIE HARPER
These last couple of years have been a wakeup call for entrepreneurs across the country. This class will give you the necessary tools
to not only survive, but also thrive through tough times. So join me as I share strategies that will teach you how to recession proof
your business.
360B SUNDAY OCTOBER 23 2:00 - 3:00
BLOW UP YOUR SCHEDULES
LORA COX
Revenue focused scheduling techniques that prevents gaps in schedules, creates wait lists,creates sessions, and sets boundaries.
Instruction on how placement of appointments is more than just making the appointment. The focus is on how to start the schedules
and build around the first appointment made. We discuss setting schedules into AM/PM/Late sessions , importance of wait list,
boundaries set for unrealistic expectations, and the importance of verbiage to create productive schedules.
360B MONDAY OCTOBER 24 2:00 - 3:00
FRONT DESK CAN BRING IT
LORA COX
Small businesses in 2022 can not afford to fail in customer service. Service focused business need to take customer service to the
next level. Your front desk staff should be making money for your business. They are crucial to promoting your business, building the
relationships first, maintain your flow, and are magicians hiding the chaos that may be happening around the salon from customers.
Front Desk: Build relationships with clients, Recommend stylist, services, and products, Invest in the front desk they will invest in
your salon, Next level service is a must, Goals for front desk staff can generate revenue, Initiates work flow, Tips for juggling it all.
360C SUNDAY OCTOBER 23 10:00 - 11:00
BRANDING YOUR B.E.A.T
KARIAN DURHAM
In this class, Celebrity Esthetician/ MUA Karian D. of Komplexx Blends Cosmetics will discuss branding & ways to strategically place
yourself as an industry expert! We will break down why it is important to put the best you forward! Benefits of using a booking
site, the must-haves when creating content such as apps, lighting, audio, and more. From marketing your brand on social media to
building your clientele this will be a fun & upbeat class that you don’t want to miss.
360C SUNDAY OCTOBER 23 12:00 - 1:00 l MONDAY OCTOBER 24 12:00 - 1:00
BOOSTING YOUR EARNINGS THROUGH PASSIVE INCOME!
CANDACE WALLS
Learn how to maximize your earnings Beyond The Chair! You will leave this class empowered in knowing that there are ways to
increase pay without raising your prices. You don’t want to miss this opportunity!
360C SUNDAY OCTOBER 23 2:00 - 3:00
$60 TO 6 FIGURES MONEY MAP MASTER CLASS
MS. TRENDY
This is a step-by-step road map to drive you to your success! This class will guide you through every step to starting your business to
building business credit!
360C MONDAY OCTOBER 24 10:00 - 11:00
HOW TO GAIN AND BUILD CLIENTELE
MR. OUTLINER
Gaining and building clientele is essential in todays industry. I will show and give you proven techniques that actually work! From
social media to word of mouth!
360C MONDAY OCTOBER 24 2:00 - 3:00
THE HOUSE THAT PASSION & PURPOSE BUILT
SHAURI GIBSON
In the field of Cosmetology, we welcome the beauty of creativity and skill, but how often do we welcome the beauty of business?
In this class we will touch on the foundations of business and telling our story to connect with our client base to help create and
establish long term connections that evolve with our business.
#HoustonIMAGEExpo2022 / 877-219-3976 / theimageexpo.com 31
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