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IMAGE Expo 2022 Houston Magazine

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expo

IMAGE

International Conference Management, Inc

Featured Headliners

Jalia Pettis

Jeremiah Sammons

Sherry Ratay

Candy Shaw

MEGO AYVAZIAN

WESLEY PALMER

2 Easy Ways to Buy!

Online - TheImageExpo.com

Call - 877.219.3976

2-Day Ticket

until 10-22

Door Price

$55

$75

1 CE credit just for attending the show!

Only $10 online or at the show

OFFICIAL

SHOW

MAGAZINE

Houston

OCTOBER 23 & 24

George R Brown Convention Center, Hall A3

SUNDAY

9AM - 5PM

MONDAY

9AM - 4PM


2 find us online... facebook.com/theimageexpo instagram.com/theimageexpo_


TABLE of CONTENTS

6 Main Stage

8 Hair Trends

14 Fantasy Hair Competition

15 Barber Competition

16 Exhibitor List

17 Floor Plan

18 Tech Stage

19 Men’s Trends

20 Class Schedule

24 Paid Classes

26 Day Spa + Makeup

28 Nails

30 Beauty Business

SHOW HOURS

October 23, 2022 SUNDAY

9am - 5pm

October 24, 2022 MONDAY

9am - 4pm

Ticket Price

Show Day $75

Show Location

GEORGE R. BROWN CONVENTION CENTER

HALL A3

1001 AVENIDA DE LAS AMERICAS, HOUSTON, TX 77010

Hands-on workshops

WORKSHOPS ARE PRICED SEPARATELY AND ARE LIMITED

BY THE NUMBER OF SEATS IN THE ROOM.

ALL CLASSES ARE FREE, UNLESS INDICATED WITH A PRICE.

#HoustonIMAGEExpo2022 / 877-219-3976 / theimageexpo.com

3


METRO BEAUTY SUPPLY BOOTH #428

7034 EMPIRE CENTRAL DR HOUSTON, TX 77040

WWW.METROBEAUTYSUPPLY.NET

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Metro Beauty Booth #428 | ITELY HAIRFASHION & Metro Beauty Booth #422

COLOR

EDUCATION

SCHEDULE

713-856-0117

SUNDAY

MONDAY

IMELDA GOMEZ

3D BALAYAGE CLASS

UPSTAIRS ROOM #360E - SAP

9:30AM - 10:30AM

FRAMING FACES FOR FALL

TECH STAGE:

12:00PM - 12:40PM

IMELDA GOMEZ

3D BALAYAGE CLASS

UPSTAIRS ROOM #360E - SAP

9:30AM - 10:30AM

FRAMING FACES FOR FALL

TECH STAGE:

11:00PM - 11:40PM

DARCI HOLLOWAY

BLOSSOM, THE COLOR

EXPLOSION

UPSTAIRS ROOM #351A - ENG

11:30AM - 12:30PM

THE DELTA COLOR-

APPLICATION PATTERN

TECH STAGE:

1:00PM - 1:40PM

DARCI HOLLOWAY

BLOSSOM, THE COLOR

EXPLOSION

UPSTAIRS ROOM #351A - ENG

11:30AM - 1:00PM

THE DELTA COLOR-

APPLICATION PATTERN

TECH STAGE:

2:00PM - 2:40PM

#HoustonIMAGEExpo2022 / 877-219-3976 / theimageexpo.com

5


SUNDAY on the

MAIN STAGE

FREE WITH THE PURCHASE OF YOUR IMAGE EXPO TICKET AT THEIMAGEEXPO.COM

SUNDAY October 23 10:00 - 10:40

EXPERIENCE THE FUTURE OF HAIR COLOR

MEGO AYVAZIAN

Meet the LG CHI ColorMaster Factory, a digitally controlled color customization system that creates unlimited formulations

with just a few clicks. This revolutionary technology also gathers data in real time to identify trends and forecast inventory all

in one easy-to-use system. Merging artistry and technology, the LG CHI ColorMaster Factory is poised to change the beauty

industry forever.

SUNDAY October 23 11:00 - 11:40

BUILDABLE LOOKS IN SESSION STYLING

JALIA PETTIS

Working as a Session Stylist it is important to have a good starting point when on set as a Hair Stylist and/or Makeup Artist.

Your initial look should provide a foundation and allow you to build upon it with ease. In this look & learn class we will show

how to transition your looks for the sake of time and also discuss practical business tips in order to work effectively in a Session

Styling capacity.

SUNDAY October 23 12:00 - 12:40

CHUNKY HIGHLIGHTS 1990’S WITH SHERRY RATAY

SHERRY RATAY

This 90s hairstyle is making a comeback, and for a good reason.

If the term “chunky highlights” conjures some rather nightmarish memories of the late nineties when it seemed that striped

hair was all the rage… you’re not alone. The term itself doesn’t exactly sound incredibly appealing. But there’s a reason chunky

highlights are making a triumphant return in 2021, and it’s all about the technique. We will discuss WHY the 90’s are trending

and pin point the artist and celebrities’ that are the trend setters from the 90’s.

SUNDAY October 23 1:00 - 1:40

SUNDAY October 23 2:00 - 2:40

KERARX: FROM STYLIST TO KERAPLASTICIAN!

JEREMIAH SAMMONS & RAVEN MONTANO

The average ticket for a Keratin Smoothing Treatment is $300. If you do ONE client a week, every week for a year,

that’s almost $20,000! (Now multiply those same results by the REAL number of clients you will see each week… and

we are talking about some serious money.)

Earn more $$$ for yourself and your salon by learning the benefits of adding a formaldehyde-free keratin smoothing

system to your service menu.

NUDEU: WAX THAT CL-ASS!

JEREMIAH SAMMONS

Some like it soft… some like it hard. However you like it, NudeU has formulated an amazing line of hard and soft waxes

preferred by estheticians around the world perfect for YOU! Made from natural, high-quality ingredients, our waxes adhere to

hair without damaging the skin or leaving irritating residue, guaranteeing excellent results on all areas of the body, including the

most sensitive areas, like the bikini, underarms, chest, legs, and face.

SUNDAY October 23 3:00 - 3:40

‘TEN COMMANDMENTS OF BETTER BALAYAGE’ W. CANDY SHAW

CANDY SHAW

This brand-new presentation from the Balay Lama️ will give you the roadmap needed to deliver a better highlighting

experience in the salon. From consultation tips to toning tricks and so much more, Candy will dive into a plethora of subjects

to help guide you in becoming a painting pro! You won’t want to miss this complimentary look & learn opportunity from the

world’s leader in balayage education and recent recipient of the ‘Independent Educator of the Year’ award. See you at the Main

Stage, Balay Believers!

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MONDAY on the

MAIN STAGE

MONDAY October 24 10:00 - 10:40

STOP OILING, START HYDRATING!

JAYVANA RUCKER

We will show you proper hydration techniques for natural hair. The key to maintaining healthy, hydrated hair is in the products

and technique. Get the list of items to avoid in your natural clients’ hair! Learn how to properly hydrate for both a twist and out

and silk press.

MONDAY October 24 1:00 - 1:40

LUMINAE: AIRTOUCH BALAYAGE IS MORE THAN “HOT AIR”!

JEREMIAH SAMMONS, RAVEN MONTANO & KATHRYN CAMPBELL

“To enlighten… to make luminous or shining”. These represent not only the definition of the word

“Laminae”, but the major goals of the Luminae brand. Based on extensive scientific research, cutting-edge

technology, and tested by expert salon professionals, Luminae is committed to providing the education

and tools necessary to “enlighten” stylists and create “luminous and shining” hair.

With the popularity of Instagram, high-definition photography, and selfies, every woman wants to “be a star”. This has led to

an increased demand for balayage, ombré, traditional highlights, and fantasy color services… making lightening a huge part of

every salon’s business.

During our mainstage presentation we will demonstrating one of the industry’s newest Balayage techniques “Airtouch

Balayage” as well as four of the most powerful/innovative lighteners in the industry and multiple ways of using them.

MONDAY October 24 2:00 - 2:40

DRY TEXTURE CUTTING WITH WESLEY PALMER

WESLEY PALMER

Come check out Wes’ dry texture work if you are looking to expand your finishing touches of your cuts!

90% of classes are FREE

All classes without a listed price are FREE with ticket purchase!

Check for updates at

TheImageExpo.com

#HoustonIMAGEExpo2022 / 877-219-3976 / theimageexpo.com

7


HAIR TRENDS

FREE WITH THE PURCHASE OF YOUR IMAGE EXPO TICKET AT THEIMAGEEXPO.COM

360D SUNDAY OCTOBER 23 10:00 - 11:00

HAIR VENTILATION THROUGH A PANDEMIC

ROSLYN STEWARD

My pandemic relief ventilating class will provide you with the knowledge to never be without an income again. In the middle of the

current pandemic, the hair ventilator will give you step-by-step instructions on how to ventilate your custom pieces, the differences

between the knots, where the knots should be placed on the head, and how to structure your price for repairing units.

360D SUNDAY OCTOBER 23 12:00 - 1:00

TEXTURE TALK

THE HAIR WHISPERER TENDAI

Texture Talk is a platform created by Tendai Morris for people who have decided to embrace their natural texture or have given up

on their natural texture out of frustration which stems from lack of understanding of the fiber that grows out of their head.

360D SUNDAY OCTOBER 23 2:30 - 3:30 l MONDAY OCTOBER 24 2:30 - 3:30

360D MONDAY OCTOBER 24 10:00 - 11:00

BEGINNERS BRAIDING COURSE

JAZMIRRA HASAN

This is an introduction to braiding course covering the history of braids,braid trends, techniques and a look and learn on various

braiding styles which will be practiced on mannequins.

360D MONDAY OCTOBER 24 1:00 - 2:00

TREND IN HAIRSTYLES 2022 AND 2023

HORACIO MACEDO

Trendy hairstyles and make use of work tools; so that the hair is not mistreated because all our products contain thermoprotective

and are made of the highest quality, based on herbs and natural fruits.

360E SUNDAY OCTOBER 23 11:00 - 12:00

ROCKIN CURLS

KAY GREATHOUSE

• Learn How to Rock your Natural Curls

• Learn the Art of Twistouts

• Learn How to Escape Shrinkage

360E SUNDAY OCTOBER 23 1:00 - 2:00

FALL INTO BEAUTY TRENDS WITH ULTA BEAUTY

LEONARDO VALENCIA AND MALORIE EDDINGS

Join ULTA Beauty’s top artistic and education experts to explore current and upcoming beauty trends to delight your

guests and build your business behind the chair

360E SUNDAY OCTOBER 23 9:30 - 10:30 l MONDAY OCTOBER 24 9:30 - 10:30

3D BALAYAGE (EN ESPAÑOL)

IMELDA GOMEZ

3D Balayage is a combination of Color & Highlights that gives hair dimension and depth! Using 3D Balayage you can make hair look

thicker & longer while brightening your clients face!

• Learn How to be Versatile

• Learn How to Attract Natural Hair Clients

SILKIEST SILK PRESS

JAYVANA RUCKER

How do you create a silky look on natural hair without a relaxer, keratin, or a smoothing system? We show you step-by-step how to

create the silkiest silk press you’ve ever achieved that will actually last for your client. Learn proper hydration techniques and how to

maintain natural or transitional hair textures. Create that instafamous #GlassHair look your clients request.

360E SUNDAY OCTOBER 23 2:30 - 3:30 l MONDAY OCTOBER 24 1:00 - 2:00

CUSTOM ILLUSION HAIR UNITS

KENYA DAVIS

I create a temporary illusion of a full head of hair with a custom hair Unit.

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HAIR TRENDS

FREE WITH THE PURCHASE OF YOUR IMAGE EXPO TICKET AT THEIMAGEEXPO.COM

360E MONDAY OCTOBER 24 11:00 - 12:00

RELAXER 411

JAYVANA RUCKER

Get the 411 on how to properly relax a client without burning or irritation. Understand the differences between texturizers, relaxers,

and smoothing systems. Learn the tips they didn’t teach you in cosmetology school.

360E MONDAY OCTOBER 24 2:30 - 3:30

BRAIDING 101

KAY GREATHOUSE

• Learn the foundation of hair braiding

• Learn different braid patterns

• Learn how to increase your income with braiding

351A SUNDAY OCTOBER 23 10:00 - 11:00

ROOT SHADOW/BLEND TO PERFECT BABY-LIGHTS & BALAYAGE

SHERRY RATAY

In this workshop you will learn how to Balayage RIGHT which will help you make more money in less time. No teasing needed as I

will help you understand the importance of light and depth balance within the hair: by Celebrity Hair Colorist Sherry Ratay.

351A SUNDAY OCTOBER 23 11:30 - 12:30 l MONDAY OCTOBER 24 11:30 - 1:00

BLOSSOM: THE COLOR EXPLOSION

DARCI HOLLOWAY

BLOSSOM is the perfect tool that enables you to create an infinite variety of color combinations: 7 colors and 1 clear to add an

unmistakable signature to color services: yours!

Coloring hair also means freedom. The freedom to give free reign to your imagination in the exciting world of color. Coloring hair

with NO LIMITS and a touch of surprising craziness! Explode into color with BLOSSOM!

Featuring: Itely Hairfashion’s Iconic Bleach with E-Plex Bond Builder & Itely Hairfashion’s Blossom!

351A SUNDAY OCTOBER 23 1:00 - 2:00

PIXIE CUT 1 ON 1

JODY BENTON

Learn the art of the short pixie cut in this 1hr session.

351A SUNDAY OCTOBER 23 2:30 - 3:30

DRY TEXTURE CUTTING WITH WESLEY PALMER

WESLEY PALMER

Come check out Wes’ dry texture work if you are looking to expand your finishing touches of your cuts!

351A MONDAY OCTOBER 24 10:00 - 11:00

BALAYAGE “FREE HAND PAINTING” VERSUS “WITHIN A FOIL”

SHERRY RATAY

This informative setting will teach you the WHY’S to Balayage. Learn the difference and importance of choosing the proper tools

to create the perfect balayage. Hair painting free hand and foil painting, when to choose one technique over the other. And which

bleach to use for the application of choice, after studying their skin, eyes, and existing haircolor the conclusion will dictate which

bleach and technique to use.

351A MONDAY OCTOBER 24 1:00 - 2:00

• Learn the latest braiding technique

• Learn how to retain clients with the artful skill of braiding.

AMITYS NANOPLASTIA ORGANIC TREATMENT (EN ESPAÑOL)

OLGA DE LEON

La descripción de la clase consiste en dar toda la información del proceso del tratamiento de Amitys Nanoplastia Tratamiento

Orgánico para el cabello. Se incluye paso a paso todo el proceso teóricamente por medio de un power point y después

prácticamente que es con una modelo con cabello lavado se aplica el tratamiento por secciones y después hay un tiempo de reposo

y para terminar se hace un planchado profundo para tener el mejor resultado.

#HoustonIMAGEExpo2022 / 877-219-3976 / theimageexpo.com

9


HAIR TRENDS

FREE WITH THE PURCHASE OF YOUR IMAGE EXPO TICKET AT THEIMAGEEXPO.COM

351B SUNDAY OCTOBER 23 9:00 - 11:00

FOILYAGE YOUR WAY TO FINANCIAL FREEDOM

RAVEN MONTANO AND JOHNNY SERAFIN

With the popularity of Instagram, high-definition photography, and selfies, there has been an increased demand

for balayage, ombré, fantasy colors, and Platinum Grey… making “extreme lightening” one of the largest incomegenerating

services offered in most salons. Unfortunately, traditional lighteners and blonding techniques are unable to

meet the challenge of lifting darker-haired clients to the lightest blondes necessary for today’s most popular looks.

Co-taught by Foilyage Experts Raven Montano and Johnny Serafin, this class will teach students the difference between the caramels obtainable

through balayage and the ultra-blondes achievable with our fast, fun, and profitable Luminae Foilyage techniques.

351B SUNDAY OCTOBER 23 11:00 - 12:00

SO YOU WANTED YOUR OWN BUSINESS? SAVING YOUR SALON

DOLLARS… MAKES CENTS!

JEREMIAH R. SAMMONS AND KAYVON TAVAKOLI

Are you currently making TOO MUCH money? Are you over-booked, overpaid, and have too much free time on

your hands? If so, this is NOT the class for you! But for those of you who dream of running a successful salon,

cashing the paychecks you deserve, and seeing a clear path to profits every month… this class will help make that dream a reality! We will explore

hiring/retention techniques, profit margins, minimizing backbar costs, pricing, and strategies guaranteed to increase your overall profitability by

THOUSANDS of dollars a year! Do not miss this session!

351B SUNDAY OCTOBER 23 2:00 - 3:00

JOON HAIRCARE: “CREATING A SIGNATURE BLOWOUT”

SHIVA TAVAKOLI AND JOHNNY SERAFIN

More and more people are realizing the benefits of professional blowouts… as for the rest, well, they’re asking “What

is a ‘blowout’?”. Well, the Blowout is a service designed to maintain healthy and styled hair in between haircuts and

colors.

This 1-hour session will teach you stylists the simplest way of applying products and using targeted heat to add texture to a client’s hair so it can

be styled any way she desires: loose waves, curls, a bun, braid, or even a modern twist. A Joon Haircare Signature Blowout hair is always healthy,

voluminous, shiny, and frizz-free.

351B SUNDAY OCTOBER 23 3:00 - 4:30

SÍ, ENTENDEMOS ESPAÑOL ... Y EL CABELLO LATINO! (EN ESPAÑOL)

RAVEN MONTANO AND STEPHANIE DIAZ

En 1492, los españoles llegaron por primera vez a América. Durante los siguientes siglos, cientos de miles vinieron

en busca de “El Dorado” pero nunca lo encontraron ... probablemente porque nunca le preguntaron a una estilista, ¡lo

vemos cada vez que aclaramos a una rubia latina! ¡Nuestra clase no ofrece doblones, pero podemos demostrar cómo

Perlacolor te ayudará a ganar mucho oro!

351B MONDAY OCTOBER 24 9:00 - 10:00

again and again.

ACHIEVING 3D UNICORN HAIR

KATHRYN SALDIVAR AND STEPHANIE DIAZ

Whether you are looking to join the fantasy hair color trend or start your own “Color Revolution”, Directa and Directa

Crazy are for you! “Fun and playful” or “intense and vivid”, we have every color under the rainbow to help you create

that: Mermaid, Rainbow, Pastel, “Unicorn Hair”! A style that looks amazing… and keeps your clients visiting the salon

Bright blues, vibrant violets, magnificent magentas… you name it, we can do it. Learn how our insanely popular, deep-conditioning Directa and

Directa Crazy hair masks, and YOU, can create some of the most amazing looks imaginable!

90% of classes are FREE

All classes without a listed price are FREE

10 find us online... facebook.com/theimageexpo instagram.com/theimageexpo_


HAIR TRENDS

FREE WITH THE PURCHASE OF YOUR IMAGE EXPO TICKET AT THEIMAGEEXPO.COM

351B MONDAY OCTOBER 24 10:00 - 12:00

TOO HOT TO BE COOL – ACHIEVING THOSE ICY BLONDES

KATHRYN SALDIVAR AND RAVEN MONTANO

Luminae Haircare is officially declaring 2022 “The Year of White-Blonde hair”. Admit it, while stylist still get their

everyday requests to “cover my grey” and “give me beachy-waves”, the demand for a hue so pale that it might be

located somewhere between “My Grandmother was Swedish” and “I’m Part-Albino’ on the color wheel”. Let’s face it,

your clients don’t want “multiple sessions… they want white-blond and they want it “white now”!

Based on extensive scientific research and utilizing the latest in cutting-edge technology, Luminae has created Eclipse Charcoal Crème Lightener,

Spotlight Ultra Lightener, Starlight Clay-based Balayage Lightener, Eclipse Activated Charcoal Lightener and UltraViolet Shampoo/Conditioner to

help you achieve the hottest icy blondes.

351B MONDAY OCTOBER 24 12:00 - 3:00 | $20 TO RESERVE A SPOT.

351C SUNDAY OCTOBER 23 10:00 - 11:00 l MONDAY OCTOBER 24 2:30 - 3:30

SALON REFORMULATION

CHRIS NOBLE

2-STEPS TO MAKING SIX FIGURES, WITH THE KERAPLASTY

KERATIN SMOOTHING TREATMENT

JEREMIAH SAMMONS, IVONNE SALINAS, AND JOHNNY SERAFIN

The average ticket for a Keratin Smoothing Treatment is $300. If you do ONE client a week, every week

for a year, that’s almost $20,000! (Now multiply those results by the REAL number of clients you will

see each week… and we are talking about some serious money.)

Earn more $$$ for yourself and your salon by offering clients the revolutionary new Keraplasty Keratin Smoothing System, a Triphasic formulation

which thickens/repairs hair by replacing amino acids missing from the cortex of the hair, restructures disulfide bonds to control curl, and improves

the condition of the hair by creating a protective protein layer around the hair strand to eliminate frizz, smooth the cuticle, and reduce drying time

by 75% or more, all for up to 4 months!!! *Without Formaldehyde/Methylene Glycol... or those awful fumes found in other keratin lines*

After a brief presentation, participants will be walked step-by-step on performing the Keraplasty Keratin Smoothing System on their live model. All

product used for the hands-on class will be provided and participants will receive a certificate listing them as Certified Keraplasticians.

**Stylists should bring: a LIVE model, a digital flat-iron, hair clips, a fine-tooth foiling comb, 1.5 inch round brush, a blow-dryer, and cape**

Is business slow, losing clients, no consistent income, social media not helping, and forcing you to get another job? Now is the time

for new ambitions and strategies to grow your business and live your dreams! This workshop will provide you with the practical tools

on, marketing, customer service, affordable expansion ideas and more. It’s your time; see you in class.

351C SUNDAY OCTOBER 23 11:30 - 12:30 l MONDAY OCTOBER 24 11:30 - 12:30

NATURALLY CURLY, TEMPORARY STRAIGHT

CHRIS NOBLE

Natural clients desire the versatility of curly and straight hair, but afraid of shrinkage, pattern change and heat damage. Gain

knowledge on correct usage of proteins, moisture, hydration, and oils. You will also learn techniques to create curly styles and

blowout straightness.

351C SUNDAY OCTOBER 23 1:00 - 2:00 l MONDAY OCTOBER 24 10:00 - 11:00

BLOWOUTS MADE EASY

CHRIS NOBLE

Are your blowouts frizzy, dry, and flat? The key is balance and technique. Learn how to achieve silky bouncy “chemical free” straight

hair while repairing it with heat, without added processing time. After this class, natural hair blowouts will be easy as 1,2,3.

351C SUNDAY OCTOBER 23 2:30 - 3:30 l MONDAY OCTOBER 24 1:00 - 2:00

YOUR NAME, YOUR BRAND, YOUR EMPIRE

CHRIS NOBLE

Are you a stylist that makes custom formulas for each client hair needs? Have you considered selling your own products but don’t

have a clue how or where to start? Chris Noble, founder of HairCology Products will give you step by step instructions on how to

create “your own” product line from the vision, to the finished package. Also learn the common mistakes that most product founders

make that will prevent you from falling into that same trap. What’s your brand name?

#HoustonIMAGEExpo2022 / 877-219-3976 / theimageexpo.com 11


HAIR TRENDS

FREE WITH THE PURCHASE OF YOUR IMAGE EXPO TICKET AT THEIMAGEEXPO.COM

351D SUNDAY OCTOBER 23 11:00 - 12:00

45 MINUTE WEAVE

JUSTIN KACE

Learn how to do this quick and easy weaving technique which involve no thread, no braiding, no sewing and no glue. This is a

fantastic and quick way to add extra length and volume to your client’s hair.

351D SUNDAY OCTOBER 23 12:30 - 1:30 l MONDAY OCTOBER 24 1:00 - 2:00

MICRO-LINKING WEAVE TECHNIQUE

EUNICE JOHNSON

This technique is one of the most undetectable methods of Hair Weaving used in today’s markets.

• Learn how to do the Micro-Linking Technique

• Demo on how to use the Required Tools

• How long does the technique last?

• Learn how the micro links are placed and secured in the hair

351D SUNDAY OCTOBER 23 2:00 - 3:00 l MONDAY OCTOBER 24 9:30 - 10:30

HELP! MY WIG IS TOO BIG

EUNICE JOHNSON

Store bought wigs are taking money from the professional stylist. Learn how to create custom wigs that your client desires that

look store bought. Simple to make with a sewing machine. We will cover stitching patterns, placement and head measurements. By

learning this technique you will be able to increase your revenue in your salons.

Does your custom wig feel bulky and is not fitting your clients head the correct way? This class will give you techniques to transform

your wig in a one size fits all. This can be done by hand or with the sewing machine on any wig cap.

351D MONDAY OCTOBER 24 11:00 - 12:00

START, MAINTAIN & REPAIR LOCS TRAINING

JUSTIN KACE

• Placement of the wefted hair and sectioning?

• What type of maintenance products do I use?

• The removal process?

• Question and Answers Session

Learn new exciting, fast and profitable techniques for starting, maintaining and repairing locs in 1 power packed seminar. We will

show you how to become a loc service specialist and increase your income. Also gain knowledge on how to loc straight hair, what to

charge for different loc services, client consultations, tools, supplies and products needed, hair preparation, maintenance techniques

and so much more…

351E SUNDAY OCTOBER 23 10:00 - 11:00 l MONDAY OCTOBER 24 2:00 - 3:00

MODERN SHAG

WILLY HYDE

A step by step guide on how to create a perfect Shag hair cut on any guest.

351E SUNDAY OCTOBER 23 12:00 - 1:00 l MONDAY OCTOBER 24 12:00 - 1:00

COLOR ELEMENTAL (EN ESPAÑOL)

SABAS SANCHEZ

Te mostraremos la diversidad de colores y fórmulas que puedes aplicar al cabello latino con excelentes resultados para lograr colores

platinados perfectos, perlados, cubrimiento de cana, Tonos Fantasía y las mejores opciones en Decoloraciones.

351E SUNDAY OCTOBER 23 2:00 - 3:00

CELLULAR REGENERATION THE WAY TO GROW HAIR

NADIA HUGHES

Why is important to focus on stress and lifestyle to assist a client to grow their hair. Stress impacts someone’s hair growth. By

creating cellular regeneration, we can achieve successful results.

12 find us online... facebook.com/theimageexpo instagram.com/theimageexpo_


HAIR TRENDS

FREE WITH THE PURCHASE OF YOUR IMAGE EXPO TICKET AT THEIMAGEEXPO.COM

351F SUNDAY OCTOBER 23 10:00 - 11:30

TEXTURE … CURLY, EXCESSIVELY CURLY, KINKY CURLY OR AFRO-CENTRIC

PAMELA RAYE

International Platform Educator for Avlon Pamela Hall (aka Pamela Raye) will educate and demonstrate the “Texture Release System”.

Learn how your Curly haired clients can enjoy the versatility of Natural frizz-free curls or Silky straight hair without damaging

chemicals !!!

351F SUNDAY OCTOBER 23 12:00 - 1:30 l MONDAY OCTOBER 24 12:00 - 1:30

HAIR LOSS IN WOMEN & MEN

TESSY ANIFOWOSHE

• 5 Major Causes,

• Holistic Treatment & Wellness

• Prevention from the Inside-out

351F SUNDAY OCTOBER 23 2:00 - 3:00

HEALTHY TECHNIQUES FOR BRAID AND WEAVE REMOVAL. -“KEEP HAIR ON

YOUR HEAD, NOT IN THE COMB”

FIRST BRAID APP

Learn healthy techniques to use while removing braids and weaves with minimal hair loss.

351F MONDAY OCTOBER 24 10:00 - 11:30

AVLON’S INNOVATIVE “TEXTURE RELEASE” SYSTEM

PAMELA RAYE

AVLON’S INNOVATIVE “TEXTURE RELEASE” system gives you elongation, combing manageability, Optimal straightening and

Textural styling versatility. Heat-activated Amino Acids, and conditioning agents. NO FORMALDEHYDE or KERATIN !!!

351F MONDAY OCTOBER 23 2:00 - 3:00

UPDO HAIR STYLING WITH MINIMAL TENSION ON YOUR HAIRS EDGES

FIRST BRAID APP

Learn updo styling techniques with minimal tension on your hairs edges.

BOOTH #804

#HoustonIMAGEExpo2022 / 877-219-3976 / theimageexpo.com

13


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Professional Battles

1. Fastest Fade (2:50pm-3:05pm)

$150 entrance fee (before October 23rd)/

$200 (October 23rd)

2. Traditional Haircut (3:15pm-3:55pm)

$150 entrance fee (before October 23rd)/

$200 (October 23rd)

3. Freestyle Design (3:55pm-4:35pm)

$150 entrance fee (before October 23rd)/

$200 (October 23rd)

4. Main Event- Enhancements vs. No

Enhancements Battle (4:35pm-5:40pm)

$150 entrance fee (before October 23)

Student Battles

Battle of The

Enhancements

VS. No

Enhancements

BARBER BATTLE

Sunday October 23

George R. Brown Convention Center

9:00AM- 5:00PM

1ST Place

CASH

REWARD

2ND pLACE

tROPHY &

PRIZES

3RD pLACE

tROPHY &

PRIZES

1. Fastest Fade(12:00pm-12:15pm)

$75 entrance fee (By October 16th)/

$125 (After October 16th)

2. Traditional Haircut (12:20pm-12:55pm)

$75 entrance fee (By October 16th)/

$125 (After October 16th)

3. Fade & Beard (1:00pm-1:45pm)

$75 entrance fee (By October 16th)/

$125 (After October 16th)

4. Main Event- Battle of the Barber Colleges

(1:55pm-2:40pm) $150 By October 16th

/ $200 After October 16th

expo

IMAGE

International Conference Management, Inc

BOOTH #124

SAVE THE DATE

November 12-13, 2023

George R Brown Convention Center

Hall E

Buy Your Tickets Early

for only $25.

2 Easy Ways to Buy!

Online - TheImageExpo.com

Call - 877.219.3976

#HoustonIMAGEExpo2022 / 877-219-3976 / theimageexpo.com

15


BOOTH COMPANY BOOTH COMPANY

133 #1 LASH & BEAUTY

410 ALFALFA NAIL SUPPLY

227 AMITYS PROFESSIONAL

446 AQUATTO SYSTEMS

745 AROMATHERAPY

715 ASHTAE PRODUCTS

702 AVYNA COSMETICS

415 BEAUTE TSURU DBA KSK ENTERPRISES

236 BEAUTY BLING/ PAPARAZZI ACCESSORIES

323 BEAUTY INNOVATION

811 BELLEZA CANTU

210 BIBI BEAUTY PRODUCTS

239 BIOEASE CBD

94 BLING BLING BLING

113 BLUELUSTERDIAMONDS.COM

610 BORSOS MARKETING

433 BOSS BEAUTY MAKE UP ACADEMY

722 BRASHAE’S BEAUTY SUPPLY

844 BRAVO FASHION

130 BRAZILIAN BRA STRAPS

710 BUDDY SHARP HAIR ACADEMY

321 BUTTERFLY LASH ARTISTRY

402 CHRISTRIO

228 CINDERELLA HAIR

806 CLIO PROFESSIONAL BEAUTY SCHOOL

546 COLOR STREET

648 COUTURE BEAUTY ACADEMY

533 CROWN BRUSH COMPANY

233 DALBO BEAUTY DISTRIBUTION

316 DEJAVI INNOVATION

318 DELINO SALON ESSENTIALS

548 DESIGN ANGELS

721 DNA HAIR TOOLS

107 DR LAKEISHIA MONTGOMERY

222 DREAM GEL LLC

818 ENRICHED ROYAL BEAUTY SUPPLY

647 EPIPHANY & BINNIN BEAUTY

234 EUNICE’S HAIR LLC

224 EXPO ENTERPRISE

502 FAROUK SYSTEMS INC

742 FERRER FACELIFT / VENUSA MEDICAL SPA

129 FOREVAA STORE

235 FRESH SHEARS

824 GA BEAUTY AND BARBER SCHOOL

623 HAIR AGAIN

322 HAIR BAR NYC

221 HAIR CULTURE

125 HAIR FROM SCRATCH

139 HAIRLOUNGE

128 HANGAR MARKETING

540 HATTORI HANZO SHEARS

339 HEALTHY HAIR SOLUTIONS

815 HECHIZO MAKEUP & FLOWERS

109 HENKA LLC

112 HIGH KLASS ARTISTRY

833 HOUSTON 55 BARBER STUDIO

820 HOUSTON TRAINING SCHOOL

524 I LOVE NAILS SUPPLIES

809 ILASH MAX / NATURAL LASHES

645 ILLUSIVE SCALP BEAUTY

333 INFINI THERAPY

247 IRIDIUM (HAIRCARE PRODUCTS)

422 ITELY HAIRFASHION

223 JEXKO CORP

640 JUSTINKACE

241 KARMA HAIR

116 KL BEAUTY SUPPLY

EXHIBITOR LIST

16 find us online... facebook.com/theimageexpo instagram.com/theimageexpo_

740 KOMPLEXX BLENDS COSMETICS

209 LA SAVONNERIE DIVINE

739 LUXE INK

416 MARTINNI BEAUTY INC.

124 MAX AND MABLE

240 MERCHANT PREFERRED ZERO

428 METRO BEAUTY SUPPLY, LLC

516 MIA SECRET

435 ML LIFESTYLE

821 NEW BEGINNINGS / LA SETA WAX

101 NO.9 HAIRCARE LLC

827 NUTRAPEL PROFESSIONAL

846 NZURI HAIR CARE/HOLISTIC HAIR RESTORATION

839 OG WALKER CO.

637 OURO BEAUTY SUPPLY LLC

734 PASSINI BEAUTY GROUP INC.

242 PATTY’S SMOCKS

517 POSTQUAM PROFESSIONAL

816 PREDIRE PARIS

841 PRESTIGE BEAUTY & BARBER SUPPLY

633 PRET A PORTER

102 PSS, LLC

817 QINGAO BLANDA IMPORT AND EXPORT CO., LTD

712 REGALE BARBER SUPPLY (OEM, MANUFACTURERS

& WHOLESALERS)

635 RESORT VACATIONS, INC.

822 ROBERT NATAL JEWELRY

522 ROCKIN’ FEET BY UNIQUE 4 U LLC

716 RUDE COSMETICS

545 RUTHIE’S LITTLE IMPERFECTIONS BEAUTY

BOUTIQUE

627 SAFFRON COSMETICS LLC

302 SALON & SPA WHOLESALER

202 SALON & SPA WHOLESALER

136 SARAH K

733 SEED PHYTONUTRIENTS

639 SHARK FIN SHEAR COMPANY

641 SHE IS EVERYTHING BY TRINA SOPHIA

835 SMASHING THE CITY BARBERSHOP

528 SO’UNIQUE

802 SPA EQUIPMENT GALLERY

134 SPA SKIN

110 SPABILATY

615 STATE FARM

812 STAY READY NAILS ACADEMY

536 SUMME

602 SUNLIGHTS®

216 SUTRA BEAUTY

445 T & T WORLD NAIL SUPPLY

440 T-SPA, LLC

534 TAKARA BELMONT

105 TEXAS DEPARTMENT OF LICENSING & REGULATION

434 TEXAS HAIR PRO-PRESENT-SWEET PROFESSIONAL

621 THE LASH & BROW SOCIETY

728 TRENDY NAILZ

346 ULTA BEAUTY

804 UMT WORLDWIDE

245 VADAZZLE.COM

122 WAVERS AT HEART

628 WELLNESS PREMIUM PRODUCTS

118 WILSON HAIR CARE

140 WONDERPAX

530 XTENS

646 YOTTLED

810 ZXI STYLE


2022 IMAGE HOUSTON

FLOOR PLAN

TECH

STAGE

MAIN STAGE

747 648 647 548

545 446 445 346

846 844 745 646 645 546

247 245

BARBER

STAGE

841 742

839 740

835

734

833

739 640

733 637

641

639

635

633

540

536

534

440

533 434

439 339

435 328

340

333

242

240

236

234

241

239

235

233

142

140

136

134

141

139

133

827 728

530

323

628 627

428 433

228

528

321

227

130

128

129

125

824

822

821 722

721

623

621

524

522

422 322

224

222

223

221

124

122

820

818

816

817

815

716

715 615

318

517 516 416 415

216

316

215

118

116

113

SEATING

812

810

806

811

809

712

710

610

502

410 310

210

209

112

110

111

109

107

105

FOOD

804

802

801

702

701

602

402 302 202

102

103

101

ENTRANCE

94

#HoustonIMAGEExpo2022 / 877-219-3976 / theimageexpo.com 17


TECH STAGE

FREE WITH THE PURCHASE OF YOUR IMAGE EXPO TICKET AT THEIMAGEEXPO.COM

SUNDAY OCTOBER 23 11:00 - 11:40

HOW TO REMOVE A FANTASY COLOR WITHOUT APPLYING BLEACH/HOW TO ACHIEVE A SILVER

PLATINUM FROM A LIGHTENING LEVEL 7 USING COLORTECH HAIR COLOR FORMULATION

ISSELDA ULLOA

In this class, our Nutrapel Professional® ambassador Isselda Ulloa will share these secrets that will leave you amazed by how

impossible they seem by using the master helper of any colorist “well-known as Clear 000 or Triple Cero Hi-Lift”.

SUNDAY OCTOBER 23 12:00 - 12:40

FRAMING FACES FOR FALL

IMELDA GOMEZ

Join Imelda as she shows how to frame faces with beautiful Fall Reds! You will fall in LOVE with this awesome technique and

color! Featuring: Itely Hairfashion’s Colorly Optimus with E-Plex Bond Builder Haircolor & Advanced Contrast Red Bleach.

SUNDAY OCTOBER 23 1:00 - 1:40

THE DELTA COLOR-APPLICATION PATTERN

DARCI HOLLOWAY

Achieve shadows and movement with this diamond pattern color-application using Itely Hairfashion’s Colorly Optimus!

Featuring: Itely Hairfashion’s Colorly Optimus with E-Plex Bond Builder.

SUNDAY OCTOBER 23 2:00 - 2:40

UNLOCING THE SECRETS: HOW TO LOC STRAIGHT & CURLY HAIR

JUSTIN KACE

More people are embracing the ideal of having Locs! However, some find challenges of starting Locs for straight, curly and fine

textured hair types. Now is your opportunity to witness and gain knowledge and insight training in our innovative techniques

and also discover how these services can increase your revenue and profits.

MONDAY OCTOBER 24 10:00 - 10:40

BARBERING?

TONY ORTIZ - T.O. BARBER STUDIO

I will be demonstrating how to approach a fade with the lastest techniques, and tools that will help you Perfect your cutting techniques and

improve on timing. These techniques will included clipper over comb, point cutting also how and when to use the texture shears.

MONDAY OCTOBER 24 11:00 - 11:40

FRAMING FACES FOR FALL

IMELDA GOMEZ

Join Imelda as she shows how to frame faces with beautiful Fall Reds! You will fall in LOVE with this awesome technique and

color! Featuring: Itely Hairfashion’s Colorly Optimus with E-Plex Bond Builder Haircolor & Advanced Contrast Red Bleach.

MONDAY OCTOBER 24 12:00 - 12:40

NAIL SISTERS LINKUP

MS. TRENDY, LAVETTE CEPHUS, KRIS KANDY, LEAH ARTIS, ALEXIS, THOA NGUYEN, CYNTHIA

CAIN & MIAMI ASHLEE

Enjoy this wonderful opportunity to discuss some industry hottopics, ask questions to some of the

industry’s known nail trailblazers and network with other nail techs!

MONDAY OCTOBER 24 2:00 - 2:40

THE DELTA COLOR-APPLICATION PATTERN

DARCI HOLLOWAY

Achieve shadows and movement with this diamond pattern color-application using Itely Hairfashion’s Colorly Optimus!

Featuring: Itely Hairfashion’s Colorly Optimus with E-Plex Bond Builder.

18 find us online... facebook.com/theimageexpo instagram.com/theimageexpo_


MEN’S TRENDS

FREE WITH THE PURCHASE OF YOUR IMAGE EXPO TICKET AT THEIMAGEEXPO.COM

352B SUNDAY OCTOBER 23 10:30 - 11:30

BARBERING?

TONY ORTIZ - T.O. BARBER STUDIO

I will be demonstrating how to approach a fade with the lastest techniques, and tools that will help you Perfect your cutting techniques and improve on timing.

These techniques will included clipper over comb, point cutting also how and when to use the texture shears.

352B SUNDAY OCTOBER 23 1:30 - 2:30 l MONDAY OCTOBER 24 1:00 - 2:00

BARBERING / GROOMING?

TONY ORTIZ - T.O. BARBER STUDIO

Beards can be overwhelming especially when attempting to shaping and giving a nice blend near the side burns. Allow me to demonstrate how to shape the

beard correctly also how to blow dry the beard with the latest products in the industry.

352B SUNDAY OCTOBER 23 3:00 - 4:00

THE BIG TRANSITION

MS. TREE’ DA BARBER

You’ve graduated school and passed the exams, now what? Finishing School is very exciting but can be scary or doubtful for some. In this class you will learn how

to transition from beauty/ barber school to the professional world.

352B MONDAY OCTOBER 24 10:00 - 11:00

UPSELLING YOUR BARBERING SKILLS

MS. TREE’ DA BARBER

Are you ready to take your barbering skills to the next level? Ms. Tree’ will teach you how to upsell your skills and products in order to increase your sales tickets

per client.

352B MONDAY OCTOBER 24 2:00 - 3:00

CLIPPER CUTTING 101 INTRO. THE ART OF CLIPPER CUTTING

EROS SHAW

Getting up close and personal with the Art of clipper cutting. A guide for you to create different techniques, fade, and style variations. Learn more about what it

takes to Create something unique with a tool that’s Timeless.

352C SUNDAY OCTOBER 23 10:00 - 11:00

SYSTEM HAIRCUTTING: FOR PRECISE AND CONSISTENT STYLES

MR. OUTLINER

Teaching a system that along with practice that guarantees consistently great haircuts. Having a system will also increase how much time is spent on a haircut.

Know what to use and how to use it!

352C SUNDAY OCTOBER 23 1:00 - 2:00

HOW TO USE ENHANCEMENTS: TO LOOK NATURAL

MR. OUTLINER

A way to use enhancements to give a more defined look. While also making those enhancements look natural. I will be teaching how to use color, hair fiber, and

other enhancements.

352C SUNDAY OCTOBER 23 2:30 - 3:30

BARBERY WITH THE USE OF ALPHA OURO PRODUCTS

YANDEL GRIMALDO

The different techniques in fading (fade), textured scissors, trimmer technique, knife and shaver. Artist specialized in hair art drawings; with the proper use of

Alpha Ouro.

352C MONDAY OCTOBER 24 10:00 - 11:00

THE FULL SMASH EXPERIENCE

SMASH THE LEGEND

Get all the tips and tricks you need from a master barber.

352C MONDAY OCTOBER 24 11:30 - 12:30

NETWORK MARKETING AND PRODUCT BRANDING

GERMAIN OG WALKER

Learn from an expert barber how market and brand.

352C MONDAY OCTOBER 24 1:00 - 2:00

ADVANCED BLENDING AND LINE UP TECHNIQUES

MR. OUTLINER

Taking blending a step further. Once you have mastered a system. The next thing is to do is learns some extra tips to get you extra nice! Along with how to get

the best line up every time.

#HoustonIMAGEExpo2022 / 877-219-3976 / theimageexpo.com 19


ROOM TIME CLASS TITLE PRESENTER

MAIN STAGE

10:00-10:40 EXPERIENCE THE FUTURE OF HAIR COLOR MEGO AYVAZIAN

11:00-11:40 BUILDABLE LOOKS IN SESSION STYLING JALIA PETTIS

12:00-12:40 CHUNKY HIGHLIGHTS 1990’S WITH SHERRY RATAY SHERRY RATAY

1:00-1:40 KERARX: FROM STYLIST TO KERAPLASTICIAN!

JEREMIAH SAMMONS AND RAVEN

MONTANO

2:00-2:40 NUDEU: WAX THAT CL-ASS! JEREMIAH SAMMONS

3:00-3:40 TEN COMMANDMENTS OF BETTER BALAYAGE W. CANDY SHAW CANDY SHAW

11:00-11:40

TECH STAGE

HOW TO REMOVE A FANTASY COLOR WITHOUT APPLYING

BLEACH/HOW TO ACHIEVE A SILVER PLATINUM FROM

A LIGHTENING LEVEL 7 USING COLORTECH HAIR COLOR

FORMULATION

ISSELDA ULLOA

12:00-12:40 FRAMING FACES FOR FALL IMELDA GOMEZ

1:00-1:40 THE DELTA COLOR-APPLICATION PATTERN DARCI HOLLOWAY

2:00-2:40 UNLOCING THE SECRETS: HOW TO LOC STRAIGHT & CURLY HAIR JUSTIN KACE

PAID HANDS-ON CLASSES

352D 9:15-10:15 TEXAS COSMETOLOGY SANITATION, LAWS & RULES (1 HR) $20 LAKEISHIA MONTGOMERY

352D 11:00-2:00 WHAT’S IN YOUR TOOLBOX? (3 HRS) $45 LAKEISHIA MONTGOMERY

350D 9:00-5:00 CLASSIC LASH EXTENSION TRAINING ($920) ANABELLE MARTINEZ

350E 9:00-5:00 MICROBLADING TRAINING ($1,890) DEANNA BRYELS

350F 1:30-3:30 CHUNKY HIGHLIGHTS 1990’S WITH SHERRY RATAY ($175) SHERRY RATAY

352F 10:00-1:00 BACK TO BASICS FOR BETTER BALAYAGE W. CANDY SHAW ($199) SUNLIGHTS BALAYAGE

360F 10:00-6:00 HYDROSTAIN LIPS ($1,400) JULIA ANNE MILIN

BOOTH 133 10:30-11:30

BOOTH 133 2:00-3:00

MAKEUP, LASHES, BROWS, & SKINCARE CLASSES

FREE CLASS WITH PURCHASE EYELASH EXTENSION VOLUME

KITS $150

FREE CLASS WITH PURCHASE EYELASH EXTENSION VOLUME

KITS $150

CHRISTINA DAO

CHRISTINA DAO

352E 10:00-11:00 EYEBROW NANO HAIRSTROKES THOMAS NGUYEN

352E 11:30-12:30 HIDRAFACIAL (SPANISH) YUNEYDI SUAREZ

352E 1:00-2:00 MASTERING MATURE SKIN REWIND ROSARIO MACIEL

352E 3:00-4:00

LEARN HOW TO EARN BIG $$$ REMOVING ALL TYPES OF SKIN

IMPERFECTIONS AND FIBROBLASTING

GERTRUDE SMITH

350A 10:00-11:00 INTRODUCTION TO SKIN BLEACHING GRACE POWER

350A 1:00-2:00 GLOW UP VICKI LYNN

350A 2:30-3:30

SUNDAY SCHEDULE

HOW TO DIFFERENTIATE SKIN CONDITIONS WHILE DOING

DIFFERENT CHEMICAL PEELS

VILMA VALENCIA

350B 9:00-10:00 MAKEUP ESSENTIALS WITH WENDY G. WENDY GUTIERREZ

350B 10:30-11:30 MASTER THE ART OF SMOKEY EYE NADIA BAKHT

350B 1:00-2:00 NANO OMBRÉ BROWS VIVI BUI

350B 2:30-3:30 SKIN REJUVENATION WITH CO2 / OXYGEN MACHINE (SPANISH) PATRICIA CANTU DE GARZA

NAILS

350C 10:00-11:00 GELX EXTENSIONS KANDY KUTICLES

350C 11:30-12:30 THE FUTURE OF GEL LAVETTE CEPHUS

350C 1:00-2:00 ACRYLIC NAILS APPLICATION BIANCA ARIAS

352A 10:00-11:00 EASY AND FAST NAIL SCULPTING TECHNIQUES ANASTASIA MILTON

352A 1:00-2:00 GETTING TO THE BAG WITH TRENDY NAIL ART LEAH ARTIS

352A 2:30-3:30 HALLOWEEN CHARACTER NAIL ART 101 THOA NGUYEN AND ALEXIS HOYSON

350C 2:30-3:30 THE KEY TO LONG LASTING NAILS WITH TRENDY NAIL ART DESTINY COLON

20 find us online... facebook.com/theimageexpo instagram.com/theimageexpo_


SUNDAY SCHEDULE

ROOM TIME CLASS TITLE PRESENTER

HAIR TRENDS

360D 10:00-11:00 HAIR VENTILATION THROUGH A PANDEMIC ROSLYN STEWARD

360D 12:00-1:00 TEXTURE TALK THE HAIR WHISPERER TENDAI

360D 2:30-3:30 FALL INTO BEAUTY TRENDS WITH ULTA BEAUTY

LEONARDO VALENCIA AND MALORIE

EDDINGS

360E 9:30-10:30 3D BALAYAGE (SPANISH) IMELDA GOMEZ

360E 11:00-12:00 ROCKIN CURLS KAY GREATHOUSE

360E 1:00-2:00 SILKIEST SILK PRESS JAYVANA RUCKER

360E 2:30-3:30 CUSTOM ILLUSION HAIR UNITS KENYA DAVIS

351A

ROOT SHADOW/BLEND TO PERFECT BABY-LIGHTS &

10:00-11:00

BALAYAGE

SHERRY RATAY

351A 11:30-12:30 BLOSSOM: THE COLOR EXPLOSION DARCI HOLLOWAY

351A 1:00-2:00 PIXIE CUT 1 ON 1 JODY BENTON

351A 2:30-3:30 DRY TEXTURE CUTTING WITH WESLEY PALMER WESLEY PALMER

351B 9:00-11:00 FOILYAGE YOUR WAY TO FINANCIAL FREEDOM

RAVEN MONTANO AND JOHNNY

SERAFIN

351B

“SO YOU WANTED YOUR OWN BUSINESS? SAVING YOUR JEREMIAH R. SAMMONS AND KAYVON

11:00-12:00

SALON DOLLARS… MAKES CENTS!”

TAVAKOLI

351B 2:00-3:00 JOON HAIRCARE: “CREATING A SIGNATURE BLOWOUT” SHIVA TAVAKOLI AND JOHNNY SERAFIN

351B 3:00-4:30 SÍ, ENTENDEMOS ESPAÑOL ... Y EL CABELLO LATINO!

RAVEN MONTANO AND STEPHANIE

DIAZ

351C 10:00-11:00 SALON REFORMULATION CHRIS NOBLE

351C 11:30-12:30 NATURALLY CURLY, TEMPORARY STRAIGHT CHRIS NOBLE

351C 1:00-2:00 BLOWOUTS MADE EASY CHRIS NOBLE

351C 2:30-3:30 YOUR NAME, YOUR BRAND, YOUR EMPIRE CHRIS NOBLE

351D 11:00-12:00 45 MINUTE WEAVE JUSTIN KACE

351D 12:30-1:30 MICRO-LINKING WEAVE TECHNIQUE EUNICE JOHNSON

351D 2:00-3:00 HELP! MY WIG IS TOO BIG EUNICE JOHNSON

351E 10:00-11:00 MODERN SHAG WILLY HYDE

351E 12:00-1:00 COLOR ELEMENTAL SABAS SANCHEZ

351E 2:00-3:00 CELLULAR REGENERATION THE WAY TO GROW HAIR NADIA HUGHES

351F

TEXTURE … CURLY, EXCESSIVELY CURLY, KINKY CURLY OR

10:00-11:30

AFRO-CENTRIC

PAMELA RAYE

351F 12:00-1:30 HAIR LOSS IN WOMEN & MEN TESSY ANIFOWOSHE

351F 2:00-3:00

HEALTHY TECHNIQUES FOR BRAID AND WEAVE REMOVAL.

-“KEEP HAIR ON YOUR HEAD, NOT IN THE COMB”

FIRST BRAID APP

MEN’S TRENDS

352B 10:30-11:30 BARBERING? TONY ORTIZ - T.O. BARBER STUDIO

352B 1:30-2:30 BARBERING / GROOMING? TONY ORTIZ - T.O. BARBER STUDIO

352B 3:00-4:00 THE BIG TRANSITION MS. TREE’ DA BARBER

352C

10:00-11:00

SYSTEM HAIRCUTTING: FOR PRECISE AND CONSISTENT

STYLES

MR. OUTLINER

352C 1:00-2:00 HOW TO USE ENHANCEMENTS: TO LOOK NATURAL MR. OUTLINER

352C 2:30-3:30 BARBERY WITH THE USE OF ALPHA OURO PRODUCTS YANDEL GRIMALDO

BUSINESS

360A 11:30-12:30 PROTECTING MY M.A.N.E. CHRISTIE D. BROWN

360A 1:00-2:00 WHERE TO START? JALIA PETTIS

360A 2:30-3:30

KEEP THE MOMENTUM: YOU HAVE TRAINED TO GET THE

SKILLSET, NOW IT’S TIME TO LEARN THE BUSINESS

BUDDY SHARP

360B 10:00-11:00 HOW TO CREATE YOUR ONLINE DREAM STEPHANIE HARPER

360B 2:00-3:00 BLOW UP YOUR SCHEDULES LORA COX

360C 10:00-11:00 BRANDING YOUR B.E.A.T KARIAN DURHAM

360C 12:00-1:00 BOOSTING YOUR EARNINGS THROUGH PASSIVE INCOME! CANDACE WALLS

360C 2:00-3:00 $60 TO 6 FIGURES MONEY MAP MASTER CLASS #HoustonIMAGEExpo2022 MS. TRENDY / 877-219-3976 / theimageexpo.com 21


MONDAY SCHEDULE

ROOM TIME CLASS TITLE PRESENTER

MAIN STAGE

10:00-10:40 STOP OILING, START HYDRATING! JAYVANA RUCKER

1:00-1:40 LUMINAE: AIRTOUCH BALAYAGE IS MORE THAN “HOT AIR”!

JEREMIAH SAMMONS, RAVEN

MONTANO, KATHRYN CAMPBELL

2:00-2:40 DRY TEXTURE CUTTING WITH WESLEY PALMER WESLEY PALMER

TECH STAGE

10:00-10:40 BARBERING? TONY ORTIZ

11:00 - 11:40 FRAMING FACES FOR FALL IMELDA GOMEZ

12:00 - 12:40 NAIL SISTERS LINKUP

MS. TRENDY, LAVETTE CEPHUS, KRIS

KANDY, LEAH ARTIS, ALEXIS, THOA

NGUYEN, CYNTHIA CAIN & MIAMI

ASHLEE

2:00-2:40 THE DELTA COLOR-APPLICATION PATTERN DARCI HOLLOWAY

PAID HANDS-ON CLASSES

352D 9:15-10:15

TEXAS COSMETOLOGY SANITATION, LAWS & RULES (1 HR)

$20

LAKEISHIA MONTGOMERY

352D 11:00-2:00 WHAT’S IN YOUR TOOLBOX? (3 HRS) $45 LAKEISHIA MONTGOMERY

350D 9:00-4:00 CLASSIC LASH EXTENSION TRAINING ANABELLE MARTINEZ

350E 9:00-4:00 MICROBLADING TRAINING DEANNA BRYELS

350F 12:00-2:00

BALAYAGE “FREE HAND PAINTING” VERSES “WITHIN A FOIL”

SHERRY RATAY

($175)

352F 9:00-12:00

LA COUPE - INTRO INTO FRENCH CUTTING W. CANDY

SHAW ($199)

SUNLIGHTS BALAYAGE

360F 10:00-6:00 HYDROSTAIN LIPS ($1,400) JULIA ANNE MILIN

MAKEUP, LASHES, BROWS, & SKINCARE CLASSES

BOOTH 133

FREE CLASS WITH PURCHASE EYELASH EXTENSION

10:30-11:30

VOLUME KITS $150

CHRISTINA DAO

BOOTH 133 2:00-3:00

FREE CLASS WITH PURCHASE EYELASH EXTENSION

VOLUME KITS $150

CHRISTINA DAO

352E 10:00-11:00 EYEBROW NANO HAIRSTROKES THOMAS NGUYEN

352E 11:30-12:30 ELECTROPORATION VICTORIA REA

352E 1:00-2:00 MASTERING MATURE SKIN REWIND ROSARIO MACIEL

352E 2:30-3:30 BODY CONTOURING (SPANISH) YUNEYDI SUAREZ

350A 10:00-11:00 INTRODUCTION TO SUGARING GRACE POWER

350A 1:00-3:00 THE BRIDAL MASTER CLASS WITH WENDY G. WENDY GUTIERREZ

350B 10:00-11:00 CREATING CUSTOM WIG BROW UNITS ROSLYN STEWARD

350B 11:30-12:30 JOVI 3D MICRO-STROKES BROWS VIVI BUI

350B 1:00-2:30 BRIDAL MAKEUP NADIA BAKHT

NAILS

350C 10:00-11:00 3D FLOWERS KANDY KUTICLES

350C 1:00-2:00 TRENDY GEL ART BIANCA ARIAS

352A 10:00-11:00 TURN INSPIRATION INTO INCOME LAVETTE CEPHUS

352A 12:30-1:30 SERVICE MENU’S THAT SERVE & SALE ALICIA JAI

352A 2:30-3:30 GLOW IN THE DARK CHRISTMAS CHARACTER NAIL ART 101 THOA NGUYEN AND ALEXIS HOYSON

90% of classes are FREE

All classes without a listed price are FREE

NEW Classes Added Daily!

22 find us online... facebook.com/theimageexpo instagram.com/theimageexpo_


MONDAY SCHEDULE

ROOM TIME CLASS TITLE PRESENTER

HAIR TRENDS

360D 10:00 - 11:00 BEGINNERS BRAIDING COURSE JAZMIRRA HASAN

360D 1:00 - 2:00 TREND IN HAIRSTYLES 2022 AND 2023 HORACIO MACEDO

360D 2:30-3:30 FALL INTO BEAUTY TRENDS WITH ULTA BEAUTY

LEONARDO VALENCIA AND MALORIE

EDDINGS

360E 9:30-10:30 3D BALAYAGE (SPANISH) IMELDA GOMEZ

360E 11:00-12:00 RELAXER 411 JAYVANA RUCKER

360E 1:00-2:00 CUSTOM ILLUSION HAIR UNITS KENYA DAVIS

360E 2:30-3:30 BRAIDING 101 KAY GREATHOUSE

351A 10:00-11:00 BALAYAGE “FREE HAND PAINTING” VERSES “WITHIN A FOIL” SHERRY RATAY

351A 11:30-1:00 BLOSSOM: THE COLOR EXPLOSION DARCI HOLLOWAY

351A 1:00-2:00 AMITYS NANOPLASTIA ORGANIC TREATMENT (SPANISH) OLGA DE LEON

351B 9:00-10:00 ACHIEVING 3D UNICORN HAIR

KATHRYN SALDIVAR AND STEPHANIE

DIAZ

351B 10:00-12:00 TOO HOT TO BE COOL – ACHIEVING THOSE ICY BLONDES

KATHRYN SALDIVAR AND RAVEN

MONTANO

351B 12:00-3:00

2-STEPS TO MAKING SIX FIGURES, WITH THE KERAPLASTY JEREMIAH SAMMONS, IVONNE

KERATIN SMOOTHING TREATMENT

SALINAS, AND JOHNNY SERAFIN

351C 10:00-11:00 BLOWOUTS MADE EASY CHRIS NOBLE

351C 11:30-12:30 NATURALLY CURLY, TEMPORARY STRAIGHT CHRIS NOBLE

351C 1:00-2:00 YOUR NAME, YOUR BRAND, YOUR EMPIRE CHRIS NOBLE

351C 2:30-3:30 SALON REFORMULATION CHRIS NOBLE

351D 9:30-10:30 HELP! MY WIG IS TOO BIG EUNICE JOHNSON

351D 11:00-12:00 START, MAINTAIN & REPAIR LOCS TRAINING JUSTIN KACE

351D 1:00-2:00 MICRO-LINKING WEAVE TECHNIQUE EUNICE JOHNSON

351E 12:00-1:00 COLOR ELEMENTAL SABAS SANCHEZ

351E 2:00-3:00 MODERN SHAG WILLY HYDE

351F 10:00-11:30 AVLON’S INNOVATIVE “TEXTURE RELEASE” SYSTEM PAMELA RAYE

351F 12:00-1:30 HAIR LOSS IN WOMEN & MEN TESSY ANIFOWOSHE

351F 2:00-3:00

UPDO HAIR STYLING WITH MINIMAL TENSION ON YOUR

HAIRS EDGES

FIRST BRAID APP

MEN’S TRENDS

352B 10:00-11:00 UPSELLING YOUR BARBERING SKILLS MS. TREE’ DA BARBER

352B 1:00-2:00 BARBERING / GROOMING? TONY ORTIZ - T.O. BARBER STUDIO

352B 2:00-3:00 CLIPPER CUTTING 101 INTRO. THE ART OF CLIPPER CUTTING EROS SHAW

352C 10:00-11:00 THE FULL SMASH EXPERIENCE SMASH THE LEGEND

352C 11:30-12:30 NETWORK MARKETING AND PRODUCT BRANDING GERMAIN OG WALKER

352C 1:00-2:00 ADVANCED BLENDING AND LINE UP TECHNIQUES MR. OUTLINER

BUSINESS

360A 11:00-12:00 YOUR IMAGE, YOUR BRAND JALIA PETTIS

360A 1:00-2:00 SURVIVAL OF THE FITTEST VICKI LYNN

360A 2:30-3:30 SUITE LIFE 101 TONI TONI

360B 10:00-11:00 HOW TO CREATE YOUR ONLINE DREAM STEPHANIE HARPER

360B 2:00-3:00 FRONT DESK CAN BRING IT LORA COX

360C 10:00-11:00 HOW TO GAIN AND BUILD CLIENTELE MR. OUTLINER

360C 12:00-1:00 BOOSTING YOUR EARNINGS THROUGH PASSIVE INCOME! CANDACE WALLS

360C 2:00-3:00 THE HOUSE THAT PASSION & PURPOSE BUILT SHAURI GIBSON

90% of classes are FREE

All classes without a listed price are FREE

NEW Classes Added Daily!

#HoustonIMAGEExpo2022 / 877-219-3976 / theimageexpo.com 23


PAID CLASSES

$10 for 1 CE Credit AT THEIMAGEEXPO.COM

352D SUNDAY OCTOBER 23 9:15 - 10:15 l MONDAY OCTOBER 24 9:15 - 10:15 l 1 CE HOUR - COSMETOLOGISTS & INSTRUCTOR - COST $20

1 CE HOUR

TEXAS COSMETOLOGY SANITATION, LAWS & RULES

LAKEISHIA MONTGOMERY

Are you Renewing your license? Do you need to be brushed up on the Laws of Texas Licensing and Regulation? Come join us, stay

updated and current with the law and rules of Texas Cosmetology. For just 1 hour, we will captivate your mind while keeping you in

the “know how” with Sanitation, Laws and Rules approved by Texas Department of Licensing and Regulation (TDLR).

Come Join Dr. Lakeishia Montgomery and the Russell Chew’s Hair Affair team as we give you the “Secrets” to refresh and update

your current knowledge.

352D SUNDAY OCTOBER 23 11:00 - 2:00 l MONDAY OCTOBER 24 11:00 - 2:00 l 3 CE HOUR - COSMETOLOGISTS & INSTRUCTOR - COST $45

3 CE HOURS

WHAT’S IN YOUR TOOLBOX…TOP TECH TOOLS W/DR. LAKEISHIA MONTGOMERY

LAKEISHIA MONTGOMERY

New Spirit New Vision New Energy!!! What if you could work smarter not Harder? Would you like your team and clients to take a

double take at your how you have Boost your Beauty Biz? Let’s discover what’s your journey to Mastery.

What’s in your Toolbox…Top Tech Tools is the class for you. Come Join Dr. Lakeisha Montgomery and the Russell Chew’s Hair Affair

team as we give you the “Secrets” to reboot your image, clientele, and your imagination.

What’s in your Tool Box…Top Tech Tools CE Class will give you the power to stay relevant by combining Technology and Techniques

in this fun filled interactive course. Learn how to Brand yourself effectively and choosing the correct demonstrations on Social

Media, utilizing print photo graphs and videography. What sites and software are available to you without the high cost. And How to

implement innovated tools to bring in new clientele while retaining the current clients your servicing.

350D SUNDAY OCTOBER 23 9:00 - 5:00 l MONDAY OCTOBER 24 9:00 - 4:00 l COST $920 | 10 STUDENTS MAX

$920

2 Day Class

CLASSIC LASH EXTENSION TRAINING

ANABELLE MARTINEZ

Out two day course covers everything you will need to know about the fundamentals of individual eyelash extension application,

through to advanced level styling.

Day 1 will consist of introduction to classic lash theory, consultation, practical application, and aftercare. Day 2 is dedicated to

practicing on a live model and revising theory from day 1.

350E SUNDAY OCTOBER 23 9:00 - 5:00 l MONDAY OCTOBER 24 9:00 - 4:00 l COST $1,890 | 10 STUDENTS MAX

$1,890

2 Day Class

MICROBLADING TRAINING

DEANNA BRYELS-FORD - THE LASH & BROW SOCIETY

Day 1 will consist of an introduction to the Microblading service and supplies. Students will get an opportunity to see one model

performed by the instructor. Day 2 will consist of practical practice on faux skin performed by the student.

350F SUNDAY OCTOBER 23 1:30 - 3:30 | COST $175 | 40 STUDENTS MAX

CHUNKY HIGHLIGHTS 1990’S WITH SHERRY RATAY

SHERRY RATAY

This 90s hairstyle is making a comeback, and for a good reason.

If the term “chunky highlights” conjures some rather nightmarish memories of the late nineties when it seemed that striped hair was

all the rage… you’re not alone. The term itself doesn’t exactly sound incredibly appealing. But there’s a reason chunky highlights are

making a triumphant return in 2021, and it’s all about the technique. We will discuss WHY the 90’s are trending and pin point the

artist and celebrities’ that are the trend setters from the 90’s. As well as how you can transition this trend to your daily clients that

sit in your chair.

24 find us online... facebook.com/theimageexpo instagram.com/theimageexpo_


PAID CLASSES

$10 for 1 CE Credit AT THEIMAGEEXPO.COM

350F MONDAY OCTOBER 24 12:00 - 2:00 | COST $175 | 40 STUDENTS MAX

BALAYAGE “FREE HAND PAINTING” VERSUS “WITHIN A FOIL”

SHERRY RATAY

Balayage “free hand painting” verses “within a foil” by Sherry Ratay, Sherry Ratay Inc.

This informative setting will teach you the WHY’S to Balayage. Learn the difference and importance of choosing the proper tools

to create the perfect balayage. Hair painting free hand and foil painting, when to choose one technique over the other. And which

bleach to use for the application of choice, after studying their skin, eyes, and existing haircolor the conclusion will dictate which

bleach and technique to use.

• Balayage “free-hand painting”: A step-by-step technique featuring how to transform an ordinary one-dimensional haircolor into

a perfectly placed Balayage.

• Balayage “within a foil”: A step-by-step technique featuring how to transform an ordinary one-dimensional haircolor into a

perfectly placed Balayage. Understanding when to use Free Hand painting versus Foil.

352F SUNDAY OCTOBER 23 10:00 - 1:00 | COST $199

BACK TO BASICS FOR BETTER BALAYAGE W. CANDY SHAW

CANDY SHAW

Candy Shaw, recently named Educator of the Year, teaches a style of hair painting that gives you consistent results every time. Her

‘back to basics’ approach will equip you with the core fundamentals and clear road map to begin executing custom tailored balayage

highlights for your guests. Learn from the world’s foremost authority on better balayage as she shares her unique recipe for creating

highlights faster, brighter and better in this intensive hands-on workshop.

Investment includes: use of a mannequin & certificate of completion.

What to bring? A color apron & all your burning balayage questions!

352F MONDAY OCTOBER 24 9:00 - 12:00 | COST $199

LA COUPE - INTRO INTO FRENCH CUTTING W. CANDY SHAW

CANDY SHAW

We don’t teach haircuts. We teach haircutting! Let Candy Shaw guide you on a journey to completely revolutionize the way you cut

hair. Her coveted French Cutting curriculum will help you increase your bottom line and overall client satisfaction. She teaches a fullfledged

system of haircutting that is faster, softer and better compared to the traditional British techniques. You and your guests will

instantly feel the French difference!

Investment includes: use of a mannequin & certificate of completion.

What to bring? Straight cutting shears, water bottle & a learning attitude!

360F SUNDAY OCTOBER 23 10:00 - 6:00 l MONDAY OCTOBER 24 10:00 - 6:00 l COST $1400 | 12 STUDENTS MAX

$1400

2 Day Class

HYDROSTAIN LIPS

JULIA ANNE MILIN

1:00 Introduction

10:15 Presentation

10:30 Techniques and Serums used in HydroStain Lips.

11:45 Before and Aftercare/Contraindications

12:00 Julianna Milin Demo Model

1:15 Lunch Break

2:00 Students work on models

6:00 Graduation

Professional Kit wort $600 is included with the training

Included In Training:

• Organic Pigment

• Hydration Peptide Serum

• Lavender Exfoliating Lip Scrub

• Lip Filler Plumping Activation Mask

• Moisture Lock Mask

• Tools for Application

• Device

• Aftercare products

• Promotional Materials

Kit will service 20 clients – Suggested Service Price is $100-200

Treatment time is 45 minutes – we recommend booking 1 hour appointments

#HoustonIMAGEExpo2022 / 877-219-3976 / theimageexpo.com 25


DAY SPA + MAKEUP

FREE WITH THE PURCHASE OF YOUR IMAGE EXPO TICKET AT THEIMAGEEXPO.COM

BOOTH 133 SUNDAY OCTOBER 23 10:30 - 11:30 & 2:00 - 3:00 l MONDAY OCTOBER 24 10:30 - 11:30 & 2:00 - 3:00

APPLYING AND REMOVING EYELASH EXTENSIONS THE RIGHT WAY

CHRISTINA DAO

This class will teach you the right way to apply eyelash extensions and the right way to remove them. The class is complimentary

with the purchase of an eyelash extension kit $150. Attendees will purchase kit in the classroom at the time of arrival.

352E SUNDAY OCTOBER 23 10:00 - 11:00 l MONDAY OCTOBER 24 10:00 - 11:00

EYEBROW NANO HAIRSTROKES

THOMAS NGUYEN

Nano Hairstrokes is method created by drawing the hair-like strokes with a semi-permanent make-up device. A very fine needle will deposit

semi-permanent make-up pigmenting into the dermal layer of the skin. Super-fine strokes will resemble the look of single natural, eyebrow hairs.

352E SUNDAY OCTOBER 23 11:30 - 12:30

HIDRAFACIAL (EN ESPAÑOL)

YUNEYDI SUAREZ

Análisis de la Piel.

352E SUNDAY OCTOBER 23 1:00 - 2:00 l MONDAY OCTOBER 24 1:00 - 2:00

MASTERING MATURE SKIN REWIND

ROSARIO MACIEL

In this class you will learn how to evaluate mature skin; different skin prep techniques to maximize the usefulness of disposable devices to

rewind time, no filter needed.

352E MONDAY OCTOBER 23 11:30 - 12:30

ELECTROPORATION

VICTORIA REA

The technique to work without needles.

352E MONDAY OCTOBER 23 2:30 - 3:30

BODY CONTOURING (EN ESPAÑOL)

YUNEYDI SUAREZ

La radiofrecuencia es un tratamiento facial y corporal estético muy eficaz, seguro y con efectos duraderos que sirve para mejorar la flacidez del

rostro o del cuerpo. Por un lado, ayuda disminuir líneas de expresión disminuye la grasa localizada.

352E SUNDAY OCTOBER 23 3:00 - 4:00

LEARN HOW TO EARN BIG $$$ REMOVING ALL TYPES OF SKIN IMPERFECTIONS AND FIBROBLASTING

GERTRUDE SMITH

Learn how to add a lucrative new service to your spa, salon, or med spa to satisfy your clients’ requests to remove all types of skin imperfections

and “Fibroblasting”.

350A SUNDAY OCTOBER 23 10:00 - 11:00

INTRODUCTION TO SKIN BLEACHING

GRACE POWER

Skin Bleaching can be a profitable service to add to your salon menu. In this one of a kind class, discover products and tools you can use to get

instant skin lightening effects. Safe enough to use on the most sensitive areas of the body, however, strong enough to work on scar tissue.

350A SUNDAY OCTOBER 23 1:00 - 2:00

GLOW UP

VICKI LYNN

Beautiful bronzed glowing skin is the trend and it will be here to stay for some time. Vicki Lynn will share expert techniques and the best

products to achieve this look on a live model. Come learn from this industry pro and pick up quick easy tips to increase your bottom line.

350A SUNDAY OCTOBER 23 2:30 - 3:30

HOW TO DIFFERENTIATE SKIN CONDITIONS WHILE DOING DIFFERENT CHEMICAL PEELS

VILMA VALENCIA

My goal is to teach you how to differentiate skin conditions that affect your results when doing different types of chemical peels.

26 find us online... facebook.com/theimageexpo instagram.com/theimageexpo_


DAY SPA + MAKEUP

FREE WITH THE PURCHASE OF YOUR IMAGE EXPO TICKET AT THEIMAGEEXPO.COM

350A MONDAY OCTOBER 24 10:00 - 11:00

INTRODUCTION TO SUGARING

GRACE POWER

Sugaring is in demand. Start offering sugaring and start saving on cost per service by using less product. Plus, by cutting out sticks and strips, this

is an easy way to increase revenue. You can charge 20% more for all natural sugar options and clients experience less irritation, slower regrowth

and smoother skin. Boost client loyalty and your bottom line with Sugaring added to your menu. Grace will show advanced techniques with the

Paste Method and how to best integrate sugaring services to your salon.

350A MONDAY OCTOBER 24 1:00 - 3:00

THE BRIDAL MASTER CLASS WITH WENDY G.

WENDY GUTIERREZ

In this master class we are focusing in how we can leverage the ever-growing billion dollar bridal industry. You will learn how to create flawless

bridal makeup applications, plus essential strategies that are needed when booking bridal clients. Don’t miss out in the best opportunity to grow

your income as a makeup artist!

350B SUNDAY OCTOBER 23 9:00 - 10:00

MAKEUP ESSENTIALS WITH WENDY G.

WENDY GUTIERREZ

Learn the 5 essential money making skills that every aspiring and pro makeup artist must master. Whether you’ve never had a paying client or

you want to elevate yourself as a pro, come join me in my master class where I will be sharing with you my top strategies and techniques that

have help me be set apart and stand out from the competition in the beauty industry.

350B SUNDAY OCTOBER 23 10:30 - 11:30

MASTER THE ART OF SMOKEY EYE

NADIA BAKHT

• How to perfect classic smokey eye step by step

• How to work with BLACK (an unforgiving color)

350B SUNDAY OCTOBER 23 1:00 - 2:00

NANO OMBRÉ BROWS

VIVI BUI

Ombré powder brows is the newest technique and one of highest demand service are booming in beauty industry. What’s the Nano ombré?

Nano Ombré powder brows is the newest light shading technique done with machines.

350B SUNDAY OCTOBER 23 2:30 - 3:30

SKIN REJUVENATION WITH CO2 / OXYGEN MACHINE (EN ESPAÑOL)

PATRICIA CANTU DE GARZA

3 in 1 CO2 Oxygen Skin Rejuvenation Machine is the only facial technology that triggers a natural oxygenation process within the skin, creating

the ideal conditions to nourish and transform skin from the inside out.

Experience immediate, long lasting results.

350B MONDAY OCTOBER 24 10:00 - 11:00

CREATING CUSTOM WIG BROW UNITS

ROSLYN STEWARD

What desperate measures did you take to get your eyebrows groomed during the pandemic? If having the perfect brow is an essential part of

your daily routine or clients, attend this class. You will learn the skills and techniques to hand-craft custom wig brow units, beards, sideburns,

edges, goatees, etc.

350B MONDAY OCTOBER 23 11:30 - 12:30

JOVI 3D MICRO-STROKES BROWS

VIVI BUI

• How to use different colors for smokey eyes

• Transition from day to night

JoVi 3D micro strokes brows also called 3D Microblading is one of the newest technique, booming and one of highest demand service in beauty

industry.

350B MONDAY OCTOBER 23 1:00 - 2:30

BRIDAL MAKEUP

NADIA BAKHT

• Skin Prep & Prime

• How to match the perfect shade

• How to secure long lasting foundation

• How to contour and conceal

• Dos and don’ts of eyeshadows

#HoustonIMAGEExpo2022 / 877-219-3976 / theimageexpo.com 27


NAILS

FREE WITH THE PURCHASE OF YOUR IMAGE EXPO TICKET AT THEIMAGEEXPO.COM

350C SUNDAY OCTOBER 23 10:00 - 11:00

GELX EXTENSIONS

KANDY KUTICLES

GELX Extensions is a healthier way of wearing nail extensions that does not consist of chemicals.

350C SUNDAY OCTOBER 23 11:30 - 12:30

THE FUTURE OF GELS

LAVETTE CEPHUS

Do you use acrylics or gels?? Step into the future, with gels! Learn the tips and tricks to using “hard and SOFT” gels easily and correctly, and

discover why so many artists are moving beyond the world of acrylics.

350C SUNDAY OCTOBER 23 1:00 - 2:00

ACRYLIC NAILS APPLICATION

BIANCA ARIAS

Proper application of acrylic nails, use of gravity for faster application.

350C SUNDAY OCTOBER 23 2:30 - 3:30

THE KEY TO LONG LASTING NAILS WITH TRENDY NAIL ART

SYREETA AARON

Do you struggle with your work lifting quick and cant quite master nail art join Freshsetsbydestinyy where she will teach you the key to long

lasting nails and 5 quick and Trendy designs that will keep clients coming back for more!

350C MONDAY OCTOBER 24 10:00 - 11:00

3D FLOWERS

KANDY KUTICLES

3D Flowers;brings your nails to life with three-dimensional Art!

350C MONDAY OCTOBER 24 1:00 - 2:00

TRENDY GEL ART

BIANCA ARIAS

Fast nail designs that will attract more clients to your business, with the newest products in the market.

352A SUNDAY OCTOBER 23 1:00 - 2:00

GETTING TO THE BAG WITH TRENDY NAIL ART

LEAH ARTIS

Are you having trouble with the trending nail art? Grab your brush and polish. I’ll show you a few tips and tricks to get into your nail art bag.

28 find us online... facebook.com/theimageexpo instagram.com/theimageexpo_


NAILS

FREE WITH THE PURCHASE OF YOUR IMAGE EXPO TICKET AT THEIMAGEEXPO.COM

352A SUNDAY OCTOBER 23 2:30 - 3:30

352A MONDAY OCTOBER 24 10:00 - 11:00

352A MONDAY OCTOBER 24 2:30 - 3:30

HALLOWEEN CHARACTER NAIL ART 101

THOA NGUYEN AND ALEXIS HOYSON

Foundation is key, the objection is to understand that the foundation has to be perfected before applying nail art.

The focal point of painting characters is understanding the basics of clean lines.

We will be focusing on shading and skin tones with basic line art to achieve an easy holiday character for Halloween.

TURN INSPIRATION INTO INCOME

LAVETTE CEPHUS

Want to offer quality nail art but never know where to start? Tired of the same “go to” nail designs?

Step out of your comfort zone and jump into YOUR BAG! This class will help you cruise into your creative lane, heading straight to the bank.

352A MONDAY OCTOBER 24 12:30 - 1:30

SERVICE MENU’S THAT SERVE & SALE

ALICIA JAI

Your service menu is more than a list of services—it’s an introduction to your business, it’s a guide for potential clients, and it’s your calling card…

literally. This class will help attendees develop their own nail service menu with clarity, cohesion and proper pricing. We’ll talk design, branding

and crafting your signature treatment to attract new clients that are sure to set you apart.

GLOW IN THE DARK CHRISTMAS CHARACTER NAIL ART 101

THOA NGUYEN AND ALEXIS HOYSON

Achieving an easy Christmas look within good time by learning the basics to creating a Christmas character art set.

SHE

IS COSMETICS

& SKIN CARE.

BEAUTY HAS NO SKIN TONE, AGE OR GENDER

SHE IS…. EVERYTHING!

@SHE_IS_COSMETICSNSKIN

LOS ANGELES BASED

323-345-7265 | BOOTH #641

W W W . S H E I S C O S M E T I C S N S K I N . C O M

#HoustonIMAGEExpo2022 / 877-219-3976 / theimageexpo.com 29


BUSINESS OF BEAUTY

FREE WITH THE PURCHASE OF YOUR IMAGE EXPO TICKET AT THEIMAGEEXPO.COM

360A SUNDAY OCTOBER 23 11:30 - 12:30

PROTECTING MY M.A.N.E.

CHRISTIE D. BROWN

Protecting My M.A.N.E (MIND, ATTITUDE, NARRATIVE & EMOTIONS) is a course designed to educate beauty professionals at all

levels about the intermixing of beauty services and mental health. This course is a twofold course to teach industry professionals

how to identify, acknowledge and cope with compassion fatigue and burnout within themselves but also recognize similar struggles

within their clientele. After attending this course, professionals will not only be able to protect the outer mane of their clients but,

assist their clients with the tools to protect their inner m.a.n.e. as well. With this new knowledge beauty professionals will be able to

increase their bottom line, streamline their services and attract their ideal clients.

360A SUNDAY OCTOBER 23 1:00 - 2:00

WHERE TO START?

JALIA PETTIS

Ready to make the leap into beauty entrepreneurship? Don’t rely on internet search engines to give you aroad map, it takes a lot of

hard work and continued effort. Yes you have to juggle working behind the chair,building and family, it takes balance. In this class, we

discuss exactly where to start and provide step by stepinstructions. No short cuts allowed!

360A SUNDAY OCTOBER 23 2:30 - 3:30

KEEP THE MOMENTUM: YOU HAVE TRAINED TO GET THE SKILLSET, NOW IT’S

TIME TO LEARN THE BUSINESS

BUDDY SHARP

At The Buddy Sharp Hair Academy we don’t teach you how to do hair, we teach you how to Make Money Doing Hair.

360A MONDAY OCTOBER 24 11:00 - 12:00

YOUR IMAGE, YOUR BRAND

JALIA PETTIS

In the first five minutes of meeting someone, you can tell the level of connection to be made with that person.

This means first impressions mean a great deal and your personal image coincides when you are an entrepreneur. Your image should

align with your brand and in this class, we will discuss ways to make the two effectively speak for you.

360A MONDAY OCTOBER 24 1:00 - 2:00

SURVIVAL OF THE FITTEST

VICKI LYNN

These last couple of years have been a wakeup call for entrepreneurs across the country. This class will give you the necessary tools

to not only survive, but also thrive through tough times. So join me as I share strategies that will teach you how to recession proof

your business.

360A MONDAY OCTOBER 24 2:30 - 3:30

SUITE LIFE 101

TONI TONI

A course design to educate Artistic Designers (Hairstylist, Make Up Artist, Nail Technicians & Estheticians) on how to transition from

Employee to Entrepreneur. Class will walk professionals through getting their Dream Business from conception to doors open. Are

you an Entrepreneur? Your Plan-Blue Print, Organizing, and Rebuilding Clientele as an Entrepreneur (Branding).

30 find us online... facebook.com/theimageexpo instagram.com/theimageexpo_


BUSINESS OF BEAUTY

FREE WITH THE PURCHASE OF YOUR IMAGE EXPO TICKET AT THEIMAGEEXPO.COM

360B SUNDAY OCTOBER 23 10:00 - 11:00 l MONDAY OCTOBER 24 10:00 - 11:00

HOW TO CREATE YOUR ONLINE DREAM

STEPHANIE HARPER

These last couple of years have been a wakeup call for entrepreneurs across the country. This class will give you the necessary tools

to not only survive, but also thrive through tough times. So join me as I share strategies that will teach you how to recession proof

your business.

360B SUNDAY OCTOBER 23 2:00 - 3:00

BLOW UP YOUR SCHEDULES

LORA COX

Revenue focused scheduling techniques that prevents gaps in schedules, creates wait lists,creates sessions, and sets boundaries.

Instruction on how placement of appointments is more than just making the appointment. The focus is on how to start the schedules

and build around the first appointment made. We discuss setting schedules into AM/PM/Late sessions , importance of wait list,

boundaries set for unrealistic expectations, and the importance of verbiage to create productive schedules.

360B MONDAY OCTOBER 24 2:00 - 3:00

FRONT DESK CAN BRING IT

LORA COX

Small businesses in 2022 can not afford to fail in customer service. Service focused business need to take customer service to the

next level. Your front desk staff should be making money for your business. They are crucial to promoting your business, building the

relationships first, maintain your flow, and are magicians hiding the chaos that may be happening around the salon from customers.

Front Desk: Build relationships with clients, Recommend stylist, services, and products, Invest in the front desk they will invest in

your salon, Next level service is a must, Goals for front desk staff can generate revenue, Initiates work flow, Tips for juggling it all.

360C SUNDAY OCTOBER 23 10:00 - 11:00

BRANDING YOUR B.E.A.T

KARIAN DURHAM

In this class, Celebrity Esthetician/ MUA Karian D. of Komplexx Blends Cosmetics will discuss branding & ways to strategically place

yourself as an industry expert! We will break down why it is important to put the best you forward! Benefits of using a booking

site, the must-haves when creating content such as apps, lighting, audio, and more. From marketing your brand on social media to

building your clientele this will be a fun & upbeat class that you don’t want to miss.

360C SUNDAY OCTOBER 23 12:00 - 1:00 l MONDAY OCTOBER 24 12:00 - 1:00

BOOSTING YOUR EARNINGS THROUGH PASSIVE INCOME!

CANDACE WALLS

Learn how to maximize your earnings Beyond The Chair! You will leave this class empowered in knowing that there are ways to

increase pay without raising your prices. You don’t want to miss this opportunity!

360C SUNDAY OCTOBER 23 2:00 - 3:00

$60 TO 6 FIGURES MONEY MAP MASTER CLASS

MS. TRENDY

This is a step-by-step road map to drive you to your success! This class will guide you through every step to starting your business to

building business credit!

360C MONDAY OCTOBER 24 10:00 - 11:00

HOW TO GAIN AND BUILD CLIENTELE

MR. OUTLINER

Gaining and building clientele is essential in todays industry. I will show and give you proven techniques that actually work! From

social media to word of mouth!

360C MONDAY OCTOBER 24 2:00 - 3:00

THE HOUSE THAT PASSION & PURPOSE BUILT

SHAURI GIBSON

In the field of Cosmetology, we welcome the beauty of creativity and skill, but how often do we welcome the beauty of business?

In this class we will touch on the foundations of business and telling our story to connect with our client base to help create and

establish long term connections that evolve with our business.

#HoustonIMAGEExpo2022 / 877-219-3976 / theimageexpo.com 31


32 find us online... facebook.com/theimageexpo instagram.com/theimageexpo_

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