Leinster Rugby vs Glasgow Warriors
Leinster | Official Matchday Programme of Leinster Rugby | Issue 04 Leinster Rugby vs Glasgow Warriors | United Rugby Championship Saturday 26 November | KO 3.15pm | RDS Arena
Leinster | Official Matchday Programme of Leinster Rugby | Issue 04
Leinster Rugby vs Glasgow Warriors | United Rugby Championship
Saturday 26 November | KO 3.15pm | RDS Arena
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Our People, Our Home<br />
TWELVE COUNTIES. ONE SHIRT.<br />
Aaron Craig<br />
From a lad wearing <strong>Leinster</strong> blue to the RDS, to<br />
designing this season’s shirt. Aaron Craig’s journey has<br />
been amazing. The adidas Designer talks us through<br />
his design and what it means to create the shirt for his<br />
boyhood club.<br />
How did you begin working with adidas?<br />
When I was at the National College of Art and Design Dublin, I learned<br />
of adidas’ intern program. A lifelong fan of the brand, I knew it was an<br />
amazing opportunity. Luckily, I got to join adidas as an intern in 2016<br />
and I’ve been in Herzogenaurach (adidas HQ) ever since. I’m now a<br />
licensed apparel designer for some of the biggest teams in the world.<br />
What drew you to this project?<br />
<strong>Leinster</strong> asked if there were any Irish designers at adidas HQ they<br />
could collaborate with. For a lad who comes from <strong>Leinster</strong> that grew<br />
up supporting the team, this was a massive bucket list moment. My<br />
grandfather even worked the entrance gates the RDS and Donnybrook<br />
for years.<br />
What was your inspiration for the design?<br />
The inspiration came quite naturally. Each county of <strong>Leinster</strong> was to be<br />
represented equally with their heraldic crests – instantly recognisable<br />
symbols. I wanted to recount my own <strong>Leinster</strong> memories too. That<br />
meant introducing the darker blue sleeves and the collegiate gold<br />
detailing. To me, it’s a design that could be worn by players from any<br />
generation, from O’Driscoll to Sexton.<br />
How do you keep designs fresh year on year?<br />
We work closely with clubs to find authentic and fresh stories. At<br />
adidas, we also want to be at the forefront of performance technologies<br />
and sustainability. So every year we work to combine the two.<br />
Which design excited you the most?<br />
On a professional level, I designed the Spanish national team kits for<br />
the World Cup this season. The biggest sporting event there is. But,<br />
on a personal level, being part of the first adidas Celtic jersey in 2020<br />
and now seeing the framed <strong>Leinster</strong> kits in my parents’ home in Dublin<br />
might just be level with the World Cup.<br />
How does it feel to see your designs worn by thousands of fans?<br />
Seeing your jersey enjoyed by fans is definitely one of the most<br />
rewarding aspects of our jobs. Seeing people of all ages around Dublin<br />
on game day. Outside the pubs and cafés around the RDS. It’s a real<br />
pinch yourself moment for sure.