Pivotl_Issue_1_2023
In our first issue we introduce you to the faces behind small businesses in South Africa. Read what they have to say about their journey to being successful.
In our first issue we introduce you to the faces behind small businesses in South Africa. Read what they have to say about their journey to being successful.
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www.pivotl.co.za Issue 1 - 2023
UTSURI
SUSHI
Doing
Japanese
best
Bath time
bliss with
JUST
CHILLING
HAPPY
TAILS
The voice
for furry
heroes
REAL PEOPLE - REAL BUSINESS - REAL STORIES
COVER
Editor
Content Management & Marketing
Vanessa Bentley
vanessa@pivotl.co.za
061 496 9498
Associate Editor
Marketing & Advertising
Wendy Bezuidenhout
wendy@pivotl.co.za
082 963 7441
Pivotl Magazine is published
online as a digital magazine
www.pivotl.co.za
Cover
Photo by Wendy Bezuidenhout
Jacques Germishuys of Utsuri Sushi
2
Issue 1 - 2023
Howzit!
We are thrilled to announce the launch of our new magazine, Pivotl. After almost a
decade of working together on various projects, we are finally able to fulfil our
dream of spreading good news, positivity, and happy thoughts.
Pivotl is a unique amalgamation of success stories, heartfelt tales, and stories of
perseverance.
As South Africans, we understand the importance of resilience and finding ways to
make things work, even in tough times.
We want to share your story, as we believe that people connect with people. Let's get
to know each other and build a community of like-minded individuals.
We aim to cater to everyone with this magazine, offering a diverse range of content
from business-success articles to heartwarming and informative stories about animals.
We can't wait for you to join us on this exciting journey of positivity and inspiration.
Vanessa & Wendy
CONTENTS
4
10
14
16
From passion to plate
Join us as we sit down with Jacques to
learn more about his journey as a small
business owner and the secret to Utsuri
Sushi's success.
Happy Tails Magazine
keeps on wagging
Meet life-long animal lover Diane Ivings,
founder of Happy Tails Magazine - a
South African website sharing heartwarming
stories and expert know-how to
improve the lives of animals
We’ll turn your Oh No into
an O-Yes!
O-Yes Properties
Bath Time Bliss
Meet the owner of “Just Chilling”, a small
business creating unique bath products
18 Thereabouts
Snapped at some of the local market
days around Johannesburg
21
22
24
26
28
The right space
Tips for creating a small functional
home office
From failure to success
How pivoting can save your business
On the shelf
This month’s book store finds
Pawsitively perfect
How to keep Your dog healthy and
happy
Purrfectly prepared
We’re adopting a kitten… What now?
Issue 1 - 2023 3
BUSINESS IN FOCUS
From passion
to plate
Step into the warm atmosphere of Utsuri Sushi, a small owner-managed
restaurant in Annlin, Pretoria, and you'll immediately feel the passion and
dedication that has gone into creating this unique establishment. From the
wood panelling to the wooden counter-top, everything has been lovingly
inspired and created by owner Jacques Germishuys himself. But it's not just
the ambience that sets Utsuri Sushi apart – it's the unwavering
commitment to quality and sustainability that shines through in every
aspect of the business. Utsuri Sushi has something for everyone, and the
personal touches will make you feel right at home. Join us as we sit down
with Jacques to learn more about his journey as a small business owner
and the secret to Utsuri Sushi's success.
4
Issue 1 - 2023
BUSINESS IN FOCUS
At Utsuri Sushi, the
main focus is on
delivering the best
quality product
every time
Nestled in the suburb of
Annlin in Pretoria, Gauteng
is Utsuri Sushi, a small
owner-managed restaurant that
is a testament to one man's
passion for food and dream of
owning his own bespoke
restaurant. Jacques Germishuys,
the owner of Utsuri Sushi, is a
man whose warm personality
and contagious enthusiasm can
be felt as soon as you step into
the restaurant. Jacques's love for
food and cooking has been the
driving force behind his desire to
create a unique sushi experience
for his customers.
Starting a business is never an
easy task, and Jacques faced his
fair share of challenges when
starting Utsuri Sushi. One of the
biggest challenges he faced was
finding funding to get the
restaurant up and running.
Another challenge was finding
the right staff to match the vision
he had for the business. However,
with determination and hard
work, Jacques was able to
overcome these challenges and
make his dream a reality.
What sets Utsuri Sushi apart
from other sushi restaurants is
their focus on quality over
quantity. Jacques is a firm believer
in specialising in one thing and
doing it exceptionally well.
At Utsuri Sushi, the main focus is
on delivering the best quality
product every time. Jacques has
ensured that Utsuri Sushi is the
number one choice when it comes
to authentic Japanese sushi, with
a wide variety of vegetarian and
vegan options also available.
To ensure they only provide the
best, Jacques trained under an
authentic Japanese Master Sushi
Chef in Johannesburg.
Running a small business can
be challenging, and it requires a
lot of hard work and dedication.
Jacques stays motivated and
focused on his goals with the
support of his loving wife, who
encourages him to dream big
and take the necessary leaps of
faith. Jacques has learned that
hard work pays off and putting in
the hours is the key to success.
In the ever-changing world of
business, it is essential to adapt to
new technology and market
trends. Jacques has partnered
with a local start-up company
based in the Western Cape,
which has helped Utsuri Sushi
create a loyalty program that they
believe their customers deserve.
The loyalty program is entirely
digital, meaning everything is
cloud-based, and they can do
Photo by Wendy Bezuidenhout
Issue 1 - 2023 5
BUSINESS IN FOCUS
away with unnecessary printing,
saving the planet and their
customers' time.
As a small business owner,
Jacques admits that balancing
personal and professional life can
be challenging. He has had to put
everything into the shop and
sacrifices personal time to ensure
the success of the business.
One of Jacques's proudest
moments was making his first
sale, even if it was just a 500ml
Coca-Cola cooldrink. Seeing the
printer print out the receipt with
the company's logo on it for the
first time was a feeling he will
never forget. Building and
maintaining relationships with
customers and clients is crucial for
any small business, and Jacques
has made it his personal goal to
get to know every single customer
that walks into the shop.
Social media platforms and
word-of-mouth have been the
most effective marketing
strategies for Utsuri Sushi.
6
Issue 1 - 2023
BUSINESS IN FOCUS
Photos by Wendy Bezuidenhout
ABOVE RIGHT
Utsuri Sushi Chefs, Jacques and
Tatenda
Utsuri Signature Dishes
Here’s a taste of some of the signature
dishes on offer
Jacques's vision for the future is
to expand the Utsuri reach and
open their next store in 2023.
For other entrepreneurs just
starting out, Jacques advises
holding steadfast and staying
committed to the vision. Dealing
with setbacks and failures is part
of the journey, and Jacques has
learned to put his head down
and do the job himself to
overcome them.
At Utsuri Sushi, they don't
follow industry trends but push
to perfect, develop, and create
their own signature meals. They
add a pinch of Utsuri magic in
every product they create and
have tried to move away from
single-use plastic items, with all
their packaging being
biodegradable. Jacques's vision
is for Utsuri Sushi to be the best
sushi spot in Gauteng, and his
passion for food and dedication
to quality ensures that this
vision is not far from becoming
a reality.
Ki Utsuri Roll
Tempura prawn California Roll topped
with crab meat, spicy mayo and chives
Biltong Delight
Biltong, avocado and cream cheese
fashion sandwich topped with biltong
dust and teriyaki sauce
Philadelphia Roll
Cream cheese and avocado California
Roll topped with smoked salmon, spicy
mayo, teriyaki sauce and sesame seeds
Tempura Salmon Roll
Salmon California Roll topped with
tempura prawn and sweet chilli mayo
Issue 1 - 2023 7
BUSINESS IN FOCUS
Photo by Wendy Bezuidenhout
Tatenda Matava, Sushi Chef at
Utsuri Sushi who is known for her
big smile, hard work, and
creativity in creating new sushi
dishes. She was born and raised
in Harare, Zimbabwe, and moved
to South Africa in search of
better opportunities when she
couldn't find a job in her field in
her home country. Although
Tatenda holds a degree in
Sociology, she struggled to find
employment in her field after
moving to South Africa.
Tatenda started working at
Moishes Butchery, where she
assisted Sushi Chefs with
cooking rice and making sushi
salads. She then decided to learn
how to make sushi herself, and
she's been perfecting her skills
for the past six years. She trained
under an authentic Japanese
Master Sushi Chef in
Johannesburg, which has helped
her develop her skills to the
highest level. Working alongside
Jacques, she enjoys creating
new dishes and sauces,
experimenting with different
flavours and ingredients to
provide customers with a unique
and delicious experience.
Tatenda's hard work and
dedication to her craft have paid
off in the form of beautifully
crafted sushi that impress both
seasoned sushi lovers and firsttime
clients alike. Her creativity
and commitment to
improvement make her a
standout sushi chef. n
@utsurisushi
@utsurisushi
utsurisushi.business.site
utsurisushi@gmail.com
Main Photography by
Figure of 8 Photography
figureof8.co.za
8
Issue 1 - 2023
BUSINESS IN FOCUS
Issue 1 - 2023 9
RAISING AWARENESS
Happy Tails
Magazine
keeps on wagging
Text by Jenni Davies
Alove for animals is all around us,
and this proudly South African
website shares their heartwarming
stories in order to improve the
lives of our furry, feathered, and scaled
friends.
Life-long animal lover Diane Ivings
launched Happy Tails Magazine in 2015
as a glossy printed magazine designed
to share Southern African animal stories
and to shine a light on the many animal
lovers who make a difference, as well as
provide an accessible source for useful
expert animal know-how.
Transforming Happy Tails
In 2016, Diane decided to transform
Happy Tails Magazine from a printed
magazine to a dynamic, paperless and
highly entertaining website,
www.happytailsmagazine.co.za. The
online presence means that dozens of
inspiring and informative South African
animal-related articles, which are
uploaded almost daily, can be enjoyed by
people all over the world. Run by a “tiny
but mighty” team of South African animal
lovers, writers, designers and talented
photographers, the website is edited by
Diane herself, and driven by their 22,400
follower-strong Facebook page.
Diane, whose background is in
magazine editing and publishing, says,
“There is often so much negativity out
there. People tend to doom scroll
through social media, seeing horror
stories and sadness, feeling powerless or
confused as to what they can do or how
to start helping. Many are put off
adopting one of the thousands of
animals because of negative press or are
simply unsure of how to go about it. I
saw a need for something enriching and
ABOVE
Diane and Sheba
Image credit: James Robinson
10
Issue 1 - 2023
RAISING AWARENESS
motivating to fill the gap. With Happy
Tails, I wanted to show that there are
hundreds of amazing animal welfare
organisations in our country, working
tirelessly to create change for the
animals and their people. To improve the
profile of rescues (as animal welfares and
adopted pets are often referred to)
through entertaining and uplifting
stories, so that people know the great
work they do and are inspired to support
them, be it through volunteering or
donating, or by fostering or adopting a
pet. I also wanted to use the platform to
advocate for responsible animal care by
sharing useful, trustworthy information.
Ultimately, we wanted to bring joy into
people’s lives with positive stories about
animals. That is our guiding light and
what we hope to keep doing.”
“It’s very important to me that people
see these happily-ever-afters, that they
experience a different side of animal
welfare, and that they discover the
beauty of shelter animals and the love
they can bring.” This is something Diane
knows all too well, considering that her
Cape Town cottage is home to a pair of
cheeky budgies, two laid-back cats, and
a joyful big, brown mutt – all rescues.
“They’re excellent co-workers and they
keep us inspired!”
From its humble beginnings, Happy
Tails Magazine has become immensely
popular, with the website welcoming
new visitors every month. “The feedback
we get is that these stories make
people’s day and cheer them up at
stressful times,” says Diane when asked
about Happy Tails’ success. “People are
tired of bad news – they want to know
that good things happen and, moreover,
that they can be part of the change.”
Inside the cover
What kinds of animals can be found on
Happy Tails’ virtual pages? “As many as
possible,” laughs Diane. “We aim to
include registered, reputable animal
welfares from all over the country which
care for any species of animals. So, if
you’re into dogs and cats, or birds, horses,
or wildlife, there’s something for you. Our
advertisers, who are from all industries,
not just pet products, are carefully
selected as they have to align with our
positive stance on animal welfare.”
Issue 1 - 2023 11
RAISING AWARENESS
The star attraction on the website is, of
course, the “Happy Tales” section, which
is overflowing with wonderful stories of
animals whose lives were transformed
for the better. Some of them can be a
little sad, but, with the emphasis on
positivity, the end goal is always to share
the happy part of the tale. You’re sure to
shed a good few happy tears. The
fascinating “MuttMix” section is where
readers who have checked their mixedbreed
dogs’ DNA share the often
astounding results. Informative health
and behavioural features are written by
veterinarians, animal behaviourists and
trainers, journalists, and experienced
animal welfare staff and volunteers. If
you’re looking for an animal welfare
organisation to support, there’s an entire
section devoted to them, and readers are
encouraged to contribute their own
photos and stories of their adopted pets
for the “Look at me NOW!” section.
There’s even a “Made With Love” section
to showcase advertisers’ products and
items marketed by animal welfare
organisations to fund their work so you
can find great products for a great cause.
And, if you want to know more about
Diane’s crazy animal-filled life, hover over
to DD’s Days, where she shares her
often-hilarious accounts of daily life with
her menagerie.
Diane says that, “Happy Tails is a 24-
hour dedication, a true labour of love.
The calls for animal help come in after
hours and on weekends, from advice
needed about injured wildlife or how to
groom a bunny, to help needed to report
animal abuse, how to surrender a pet or
help a stray, and our most favourite: how
to adopt a pet.”
Want to come aboard?
Happy Tails relies solely on advertising
and sponsorship to bring people the
quality content they enjoy so much.
Diane emphasises that, “All advertisers,
not only pet products or brands – anyone
with empathy to animal welfare in SA
and who wants to appeal to those who
care – are welcome to advertise with us.
Our dream for the future is to one day be
able to give back even more to the
animals in other ways than highlighting
their stories and the people who help
them. With enough support from
supporters and advertisers, we’ll be able
to accomplish this goal too. We’re
looking forward to having you join us in
our mission to change animals’ lives.” n
@happytailsmagazine.co.za
happytailsmagazine.co.za
12
Issue 1 - 2023
RAISING AWARENESS
At Pivotl Magazine, we truly believe in the power of personal connections.
That's why we are passionate about sharing the stories of the people driving
businesses forward.
If you are a small business owner or provide a business service and would
like to be featured in Pivotl Magazine, we would love to hear from you. All we
ask is that you are willing to complete a questionnaire and have a chat with
us to ensure we capture the essence of your story. Additionally, if possible,
please provide us with photos of yourself and your workspace, as well as
images of your products or services in action.
Johannesburg
Vanessa Bentley
vanessa@pivotl.co.za
061 496 9498
CONTACT US
Pretoria
Wendy Bezuidenhout
wendy@pivotl.co.za
082 963 7441
Issue 1 - 2023 13
PROPERTY MATTERS
SPONSORED
We’ll turn
your Oh
No into an
O-Yes!
When it comes to selling
or renting out your
property, the process
can be complex and
overwhelming. This is why you
need a knowledgeable and caring
real estate agent who can guide
you through the process and
ensure that your investment is
well-managed. Charmaine van der
Westhuizen, a real estate agent
based in Fontainebleau, Randburg,
and working for O-Yes Properties,
is the perfect person for the job.
As a local resident for many
years, Charmaine has a good
knowledge of the local property
market. She is knowledgeable,
truly cares about her clients, and
is dedicated to delivering
exceptional service to them. At O-
Yes Properties, they understand
the importance of your
investment and will always strive
to exceed your expectations.
Whether you're looking to rent
out your investment property or
sell your home, O-Yes Properties
has the expertise to guide you
through the process. Their
property management services
include handling monthly
expenses, maintenance, and
tenant complaints, so you can
relax and enjoy the peace of
mind that comes with a wellmanaged
property.
When it comes to selling your
property, O-Yes Properties' team of
professionals will ensure that every
step of the process is handled with
care and professionalism. From
screening buyers to marketing
your home with stunning photos
and videos, they will work tirelessly
to get you the best possible price
for your property.
At O-Yes Properties, they
understand the market, the
players, and all of the variables
involved in a real estate
transaction. They want to make
sure you feel supported and that
you have a trusted adviser by
your side. They have all the tools
to ensure that they give you
accurate and informative
information to ensure the right
marketing plan is conducted.
Their services include property
sales, property rentals, rental
management, buying, and
renting. Whether you're a firsttime
home buyer, a seasoned
investor, or a homeowner looking
to sell or rent out your property,
O-Yes Properties is the best
company to help you achieve
your goals.
Charmaine says, “As the trusted
Property Practitioner for my
clients, I understand that selling
and/or buying a home is complex
and deeply personal. There is also
a lot at stake financially and
personally. The perspective on
the process and the responsibility
felt towards my clients drives me
to truly be an expert at my job.”
O-Yes Properties has a top
rating on HelloPeter for over two
years, which is a testament to
their commitment to excellence.
They are dedicated to delivering
exceptional service to their clients
and ensuring that they have a
stress-free and successful
experience.
So, if you're looking to sell or
rent out your property in
Randburg, Fontainebleau,
Malanshof, or Randpark Ridge,
Charmaine will be able to help
you achieve your goals. With
Charmaine as your real estate
agent, you can be assured of
knowledgeable, caring, and
professional service every step of
the way.
Trust O-Yes Properties to help
you manage and maximise your
investment. n
14
Issue 1 - 2023
PROPERTY MATTERS
Your Resident
Property
Practitioner
We know the market,we know the
area,we know the locals,who
better to choose as your Property
Practitioner of choice.
Why Choose Us
As the trusted Property Practitioner for
my clients, I understand that selling
and/or buying a home is complex and
deeply personal. There is also a lot at
stake financially and personally. The
perspective on the process and the
responsibility felt towards my clients
drives me to truly be an expert at my job.
Megan Genga
Dedicated Agent
We understand the market,
the players, and all of the
variables involved in a real
estate transaction. We want to
make sure you feel supported
and that you have a trusted
advisor by your side.
24/7 Customer Care
We are dedicated to serve
and assist in the transaction
that changes your life forever.
Charmaine has been a pleasure to work with,
from the onset Charmaine has maintained
contact and kept us informed. When we were
uncertain or needed matters to be reviewed
Charmaine was ever willing to assist. Thank
you Charmaine for all your hard work and
dedication during this process.
Marketing & Research
We have all the tools to ensure that
we give you accurate and informative
information to ensure the right
marketing plan is conducted.
CHARMAINE VAN DER WESTHUIZEN
+27 74 703 9034
charmainev@o-yes.co.za
www.o-yesproperties.co.za
Issue 1 - 2023 15
HOME BASED BUSINESS
Bath Time
Bliss
Meet Jenny Blom, a woman who
decided to embark on a new
adventure after officially retiring
in 2022. With her passion for luxury baths
and smells, Jenny started her own
business, “Just Chilling,” which
specialises in creating unique bath
products with a beach and sea chill
theme. Based in Johannesburg, Jenny
runs her business from home and
distributes her products online and by
word of mouth.
Starting a new business always has its
challenges, and for Jenny, the biggest
challenge was sourcing raw and bulk
materials. However, she overcame this
obstacle by experimenting with various
essential oils, salts, and butters until she
found the perfect mixture for her
products. What sets “Just Chilling” apart
from others in the industry is the fact
that all of Jenny's products are
handmade using the best quality
materials.
For Jenny, staying motivated and
focused is not an issue as she loves
experimenting with beauty products,
and being retired gives her the time to
do so. When asked about the skills and
experience that have been most
valuable in running her business, Jenny
shared that her love for luxury baths and
smells was the only experience she had
to start with.
As a small business owner, Jenny has
adapted her business to changes in her
industry, such as new technology or
market trends, by creating a range of
mixes that are unique and made by
hand. To balance her personal and
professional life, Jenny takes advantage
of her retirement and does a lot of
travelling, drawing inspiration from
nature itself.
Jenny’s proudest moments as a
business owner include finding success
with locally researched and
manufactured diet capsules and
personal protective equipment (PPE)
products during the pandemic.
Maintaining relationships with
customers and clients has been an easy
feat for Jenny due to her long career in
fast-moving consumer goods (FMCG)
16
Issue 1 - 2023
HOME BASED BUSINESS
@just.chilling.beauty.products
jen@davepac.co.za
+27 81 002 9041
and friendships she’s maintained over
the years. She markets her business on
all online platforms and sells on Takealot.
When asked about her goals for the
future, Jenny shared that she plans to
develop a comprehensive range of ladies
beauty products and experiment with
essential oils. She advises other
entrepreneurs who are just starting out
to follow their dreams and put their
ideas into practice no matter what their
age is. Jenny believes that setbacks and
failures are part of the learning process,
and she’s currently learning to find a
suitable bulk supplier for her
products and keep her packaging
and bottling unique.
As a mom who raised two
children while working two jobs,
Jenny hopes her business will
help moms relax and indulge in a
bit of “me” time with “Just
Chilling” products. To stay current
with industry trends and continue
learning and growing as a business
owner, Jenny does a lot of window
shopping and buys products to test
and improve on with her brand.
Jenny’s story is one of passion,
experimentation, and dedication to
creating a unique product.
Her advice to follow your dreams and
put your ideas into practice is something
that can inspire and motivate any
entrepreneur, no matter what stage
they're at in their business journey. “Just
Chilling” is an example of how one
person’s passion and creativity can lead
to a successful and fulfilling small
business. n
Issue 1 - 2023 17
THEREABOUTS
Spotted at the SPCA Randburg Market
18
Issue 1 - 2023
Spotted at the SPCA Randburg Market
THEREABOUTS
Issue 1 - 2023 19
THEREABOUTS
Out and about at Tin Road Craft & Farmer’s Market
20
Issue 1 - 2023
BUSINESS BEAT
The right space
Tips for creating a small functional home office
Working from home has
become the norm for
many people in recent
years, and having a designated
workspace is crucial for
maintaining productivity and
avoiding distractions. Here are
some tips for creating a small,
functional home office:
Choose a quiet and
isolated space: To minimise
distractions, select a quiet
room or area of your home
that is away from the main
living areas. A spare room or
even a quiet dining room
corner can work as long as it
provides privacy and
minimal noise.
Invest in a comfortable
chair: A comfortable chair is
essential for a productive
workspace. Look for one that
provides good support,
adjustable height, and
enough padding to keep
you comfortable throughout
the day.
Utilise vertical space: If you
have limited floor space,
utilise vertical space by
adding shelves, wall
organisers, or a bookcase.
This will help keep your
desk clear and organised,
freeing up valuable floor
space.
Get a good desk: A desk
should be functional,
comfortable, and have
enough space for your
computer, monitor, keyboard,
and other necessary items. If
you have limited space,
consider a compact desk
with a small footprint or a
wall-mounted option.
Minimise clutter: A cluttered
workspace can be a major
distraction. Take the time to
organise your desk, keeping
only the essentials within
reach. Store papers, books,
and other items in labelled
folders, drawers, or boxes to
keep your workspace clean
and tidy.
Consider lighting: Good
lighting is essential for a
comfortable and productive
workspace. If possible, place
your desk near a window to
take advantage of natural
light, and consider adding a
task lamp to provide
additional light as needed.
Personalise your space:
Adding personal touches to
your workspace can help you
feel more comfortable and
motivated. Consider adding a
plant, picture frames, or a
calendar to your desk.
By following these tips, you can
create a small but functional
workspace that is free from
distractions, allowing you to work
more efficiently and comfortably
from home. n
Issue 1 - 2023 21
BUSINESS BEAT
From
failure to
success
How pivoting can save your business
Running a business is never easy,
and many entrepreneurs face the
daunting challenge of deciding
whether to continue on their current
path or pivot to a new direction. Pivoting
can be a risky move, but it can also lead
to tremendous success if done correctly.
In this article, we'll explore what it means
for a business to pivot, why it's
important, and share inspiring examples
of entrepreneurs who successfully
pivoted their careers.
What is business pivoting?
Business pivoting refers to the process of
making a significant change in a
company's strategy or direction in
response to market changes or internal
issues. This can include changes to the
product or service offering, the target
market, or even the business model itself.
Pivoting is often necessary for
businesses that face declining sales,
fierce competition, or a shift in
consumer demand. By pivoting,
businesses can stay relevant, adapt to
changing circumstances, and position
themselves for growth.
Why is pivoting important?
Pivoting is important because it can save
a struggling business from failure. In
fact, some of the most successful
companies today are those that pivoted
early on in their development. By
pivoting, businesses can:
22
Issue 1 - 2023
BUSINESS BEAT
• Meet changing customer needs:
Pivoting can help businesses stay
relevant and meet the changing
needs of their customers.
• Adapt to new markets: Pivoting can
help businesses enter new markets
or target new customer segments.
• Discover new opportunities:
Pivoting can help businesses identify
new opportunities for growth and
profitability.
Examples of successful
business pivots
Many successful entrepreneurs have
had to pivot their careers in order to
achieve success. Here are a few inspiring
examples:
J.K. Rowling – Before she became a
bestselling author, J.K. Rowling
worked as a researcher and bilingual
secretary. After being fired from her
job, she decided to pursue her passion
for writing and pivoted her career. She
wrote the first Harry Potter book while
on welfare, and the rest is history.
Steve Jobs – Steve Jobs is known for
co-founding Apple, but before that,
he was working as a video game
designer. After being fired from
Apple in 1985, Jobs went on to found
NeXT, a computer company that was
eventually acquired by Apple. Jobs
then returned to Apple and helped
turn it into the tech giant it is today.
Angela Duckworth – Angela
Duckworth was working as a
management consultant when she
became interested in the concept of
"grit," or perseverance and passion
for long-term goals. She eventually
pivoted her career and became a
psychologist, studying the science of
grit and its impact on success.
Brian Chesky and Joe Gebbia –
Before co-founding Airbnb with
Nathan Blecharczyk, Chesky and
Gebbia originally founded a startup
called “AirBed and Breakfast”, which
offered travellers an air mattress to
sleep on in exchange for a fee.
However, when the concept didn't
take off, Chesky, Gebbia and
Blecharczyk, pivoted the idea and
founded Airbnb, a platform that
allows people to rent out their
homes to travellers. Today, Airbnb is a
global hospitality company valued at
over $100 billion.
Pivoting can be a scary and difficult
decision for anyone, but it can also be the
key to success. By recognising the need
for change and taking bold steps to pivot,
entrepreneurs can save their businesses
from failure and achieve long-term
success. As J.K. Rowling once said,
“Failure is so important. We speak about
success all the time. It is the ability to
resist failure or use failure that often leads
to greater success.” n
Issue 1 - 2023 23
BOOK BUZZ
On the shelf
You're Not Broke, You're Pre-Rich
MAPALO MAKHU
‘I wrote this book because I believe
the road to financial freedom is a
journey everyone can embark on. I
wrote this book with you in mind.
You, who perhaps have never been
taught anything about how money
works. You, who have been too
intimidated to pick up and read a
book about personal finance
because you were too scared of the
jargon. You, who want to
#getyourmoneyright. I had you in
mind when I wrote this book.’ –
Mapalo Makhu
If you are a millennial who is trying
to figure out how money works, this
book is for you. With simple, relatable
and sometimes amusing stories
about how to manage money on a
day-to-day basis, you will learn how to
change your mindset about money,
get out of debt and stay debt-free,
invest your money and, ultimately, live
your best life.
You’re Not Broke, You’re Pre-Rich
will help you, the young professional,
to think differently about money,
while covering pertinent topics like
black tax, savings, budgeting,
emergency funds and financial
scams, as well as estate and
retirement planning (and why you
should care right now!). It is the best
class you never attended… in a book!
Never Waste a Good Crisis
CARIÉ MAAS
Never Waste a Good Crisis was born in the wake of Covid-19. However, the book
elaborates on many other challenges that leaders in corporate South Africa
have had to deal with – including deeply personal ones. Is leadership an art?
Can you learn it? Can anyone be a leader? Carié Maas asks twenty seasoned
leaders what their leadership philosophies are, and their opinions vary as widely
as the industries they come from. The lessons they share from their journeys up
the corporate ladder will inspire, encourage and challenge the reader.
If you have any book recommendations please send them to info@pivotl.co.za
24
Issue 1 - 2023
BOOK BUZZ
Flip Thinking: The Life-changing Art of
Transforming Problems into Opportunities
BERTHOLD GUNSTER
Flip your mindset from problemfocused
'yes but' thinking into an
opportunistic 'yes and' mentality
using the Dutch art of flip thinking.
“Transformative... Flip Thinking
beautifully illustrates how a person
who can turn a negative into a
positive can never be defeated” - Greg
McKeown, podcaster and bestselling
author of Essentialism and Effortless
Imagine this: you've got a great
idea, and all you hear are the yes-buts.
"Yes, but that's been tried before, and
it didn't work." "Yes, but shouldn't we
just let it sit for a while?" "Yes, but
what if it doesn't work..."
Stop saying "yes, but..." to life, and to
start saying "yes, and..."
This international bestseller
introduces the power of flip thinking
to transform stuck-in-the-mud,
pessimistic 'yes, but' thinking into an
inventive, curious 'yes, and' mindset.
Berthold Gunster presents his
fifteen flip thinking strategies that
will transform your thinking away
from limitations and threats and
towards possibilities and
opportunities. From disrupting (turn
all the rules upside down), to
flaunting (play up what you want to
hide), and importing (get the enemy
on board) to amplifying (focus on
what works, and do more of that)
Gunster's strategies and stories will
have you approaching even the most
challenging problems, at work, home
and at play, in a whole new way.
Simply Zola's Seven Colours
ZOLA NENE
Zola Nene is back with a third book, this time celebrating the
diverse cultural heritage of South Africans through the wonderful
tradition of sharing meals. In Simply Seven Colours, Zola gives
praise to the uniquely South African seven-colour (or severalcolour)
concept with a selection of more simply delicious recipes
that tap into the heart of our food nostalgia, with a focus on going
back to basics.
The idea of Simply Seven Colours is for you to create your own
unique seven-colour menu, by picking recipes from different
chapters or ‘colours’. From green, yellow, orange, brown, white, red, a
rainbow of colours and, of course, desserts to round off your sevencolour
meal, this book is sure to bring you more simply delicious joy.
Available from the following online stores
takealot.com Exclusive Books Wordsworth Books Graffiti Books Loot
Issue 1 - 2023 25
WAGS & WHISKERS
Pawsitively
perfect
How to keep Your dog healthy and happy
As dog owners, we all want our furry
friends to live long, happy, and
healthy lives. While there are no
guarantees, there are steps you can take
to help ensure that your dog is getting
the best possible care. Here are some tips
to help your dog live their best life.
Regular vet check-ups
Regular check-ups with a vet are crucial
for keeping your dog healthy. Even if
your dog appears to be in good health,
it's important to schedule yearly visits to
ensure they are up to date on their
vaccinations, and to check for any
underlying health conditions that may
not be immediately visible. Additionally,
routine blood work can detect early
signs of diseases that may not present
with obvious symptoms. Your
veterinarian can also recommend a
schedule for parasite prevention based
on your dog's needs.
Proper nutrition
The food your dog eats plays a
significant role in their overall health and
longevity. A well-balanced diet that
meets your dog's nutritional needs is
crucial for their well-being. Feeding your
dog high-quality food will provide them
with the essential nutrients they need to
maintain good health, energy, and a
healthy weight. Make sure to provide
them with a well-rounded diet that
meets their individual needs based on
their age, breed, and activity level. Avoid
feeding them table scraps or foods that
are toxic to dogs, such as chocolate,
grapes, and onions, as they can cause
serious health issues.
Regular exercise
Just like humans, dogs need regular
exercise to maintain good health.
Exercise helps your dog maintain a
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Issue 1 - 2023
WAGS & WHISKERS
healthy weight, strengthens their heart,
and improves their mental health.
Regular walks, runs, or playtime can help
prevent obesity-related health issues,
such as diabetes, arthritis, and heart
disease. Keep in mind that different
breeds have different exercise
requirements, so it's important to tailor
your dog's exercise routine to their
individual needs.
Oral hygiene
Good oral hygiene is essential to
maintaining your dog's overall health.
Regular dental care can prevent dental
disease, which is a common health issue
in dogs. Regularly brushing your dog's
teeth can remove plaque and prevent
the buildup of harmful bacteria that can
cause tooth decay and gum disease.
Provide them with dental chews or toys
to help clean their teeth, and avoid
giving them human food that can
contribute to tooth decay.
Grooming
Regular grooming is an important part
of your dog's health care routine.
Brushing your dog's coat regularly can
prevent skin infections, matting, and
other health issues. It's also important
to keep their nails trimmed to prevent
painful ingrown nails. Grooming can
also help you spot any lumps, bumps,
or skin irritations that may require
veterinary attention.
Socialisation and mental
Stimulation
Dogs are social animals and require
mental stimulation to maintain good
mental health. Socialisation and mental
stimulation can prevent boredom,
anxiety, and depression. Make sure to
provide your dog with opportunities to
interact with other dogs, people, and
animals. Engage them in playtime and
provide them with toys that challenge
their minds.
Anti-poison kits
In the event of your dog ingesting
poison, administering an anti-poison kit
should give you enough time to get your
dog to the vet for treatment. Contact
your local SPCA or vet for more
information on these kits
By following these tips and keeping up
with your dog's overall health, you can
ensure that they have the longest,
healthiest life possible. Remember, every
dog is unique, and their needs may differ
based on breed, age, and individual
health issues, so be sure to talk to your
vet about your dog's specific needs. With
proper care, love, and attention, your dog
can live their best life by your side. n
Issue 1 - 2023 27
WAGS & WHISKERS
Purrfectly
prepared
We’re adopting a kitten… What now?
Adopting a kitten is a
significant decision that
requires careful
consideration and planning.
Bringing a new feline friend into
your home is an exciting
experience, but it also comes
with several responsibilities and
challenges. In this article, we will
explore what you need to buy
and what to expect when
adopting a kitten.
What you need to buy
Before you adopt a kitten, it's
essential to make sure you have
everything your new furry friend
needs to be healthy, happy, and
comfortable. Here are some
essential things you need to
purchase:
Food and Water Bowls:
Choose durable, non-toxic,
and easy to clean bowls that
are the right size for your
kitten.
Litter Box and Litter: Provide
a litter box that is large
enough for your kitten to
move around in comfortably.
Choose a litter that is
unscented and easy to scoop.
Bed: Provide a comfortable
and cosy bed for your kitten
to sleep in.
Toys: Kittens love to play, so
it's essential to provide them
with toys that are safe, nontoxic,
and engaging.
Scratching Post: A
scratching post is essential for
your kitten's physical and
mental well-being. It will help
keep their claws healthy and
provide them with a place to
scratch.
Grooming Supplies: Your
kitten will need regular
grooming, so make sure to
buy a brush or comb and
suitable nail clippers.
Challenges and
expectations of being a
cat owner
Being a cat owner comes with
several challenges and
expectations. Here are a few
things to keep in mind:
Time and Attention: Kittens
need plenty of attention and
socialisation. They require
daily playtime and interaction
with their owners.
Health Care: Regular vet
visits are essential to keep
your kitten healthy.
Vaccinations, deworming,
and flea/tick prevention are
crucial to their well-being.
Litter Box Training: Litter box
training can be a challenge
for some kittens. It's essential
to be patient and consistent
during the training process.
Scratching: Kittens love to
scratch, and they will do it on
anything they can find.
Providing them with a
scratching post will help keep
your furniture safe.
Feeding: Feeding your kitten
the right food and the right
amount is essential for their
health. Talk to your vet about
what type of food is best for
your kitten and how much
you should feed them.
Adopting a kitten can be a truly
gratifying experience. By ensuring
that your new furry companion is
provided with all the essential
requirements and staying mindful
of the challenges and
responsibilities that come with
being a cat parent, you can look
forward to many delightful years
of cherished memories and
faithful companionship with your
adorable feline friend. n
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Issue 1 - 2023
WAGS & WHISKERS
About us:
We are a non-profit, no-kill cat wellfare
organisation. We have been operating
since 2000. We do not receive any
government funding and rely on the
generosity of animal lovers throughout
Gauteng for support and donations. We
work tirelessly through a network of
volunteers and fosters to improve the
lives of hundreds of unwanted and
abandoned cats and kittens by finding
them loving homes.
How to get
involved:
We need foster parents! People who can
provide a loving environment for kittens to
grow up and thrive in. All you need is a spare
room, transport and lots of love to give these
babies. We provide food and cover medical
costs that are needed to foster,
We also accept donations to help look after
all these angels.
You can donate
through an EFT into the following account:
Account name: Kitty Shelter
Bank: FNB
Account number: 6274 2088 900
Branch: Melrose Arch
POP: info@kittyshelter.co.za
How to contact us:
www.kittyshelter.co.za
@cataholics_kitty_shelter
info@kittyshelter.co.za
To visit us at the shelter, email
merien@kittyshelter.co.za to make an
appointment (by appointment only)
Issue 1 - 2023 29
@utsurisushi
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utsurisushi.business.site
utsurisushi@gmail.com