ESTETICA Magazine USA (Spring 1/2023)
Estetica Magazine is the world's leading hairdressing magazine. Founded in Italy in 1946 and published today in over 60 countries around the world, it is a global reference point for professionals working in the hair and beauty industry. Techniques, fashion, education and trends are at the core of every issue of Estetica Magazine. Further information about both the printed and digital versions of the magazine is available at magazines.esteticanetwork.com
Estetica Magazine is the world's leading hairdressing magazine. Founded in Italy in 1946 and published today in over 60 countries around the world, it is a global reference point for professionals working in the hair and beauty industry. Techniques, fashion, education and trends are at the core of every issue of Estetica Magazine. Further information about both the printed and digital versions of the magazine is available at magazines.esteticanetwork.com
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prodigital<br />
UPPING<br />
YOUR<br />
GAME<br />
What do hightech hairstylists do to boost their business and<br />
E00<br />
Marie Scarano<br />
promote their brand? Take some digital tips from some of the best.<br />
Today there is a plethora of digital<br />
options to up your game at the salon.<br />
It’s just a question of where to begin.<br />
You can start by optimizing salon<br />
stock and bookings with specific apps.<br />
Online education is another important<br />
option, especially if you haven’t<br />
got time to get away for live training.<br />
And never underestimate simply<br />
pushing your online presence on<br />
social networks to help build your<br />
own personal brand.<br />
Professionals of the sector<br />
express their opinion<br />
on the use of technology..<br />
Innovating beauty management<br />
BOOKSY<br />
Booksy’s mission is to give beauty pros the tools they need to run<br />
their businesses easily: including booking, payment processing,<br />
communicating with clients, & attracting new clients. Booksy also<br />
offers customers a platform to research and discover local service<br />
providers and manage their appointments. No phone tag required.
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