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to download the 2013 Sponsorship Opportunities - Santa Barbara ...

to download the 2013 Sponsorship Opportunities - Santa Barbara ...

SANTA BARBARA

SANTA BARBARA INTERNATIONAL FILM FESTIVAL 2012 FESTIVAL STATISTICS 197 Films 16 World Premiers / 37 US Premiers 44 countries represented Over 8 billion worldwide media impressions 2012 AUDIENCE MEMBER PROFILE Approximately 70,000 guests 64% female / 36% male 35% between the ages of 25 - 54 37% have a household income >$125,00 16% have a household income above $200,000 40% are college graduates /40% have a graduate degree 86% are empty nest households 4

MEDIA COVERAGE The 27th SBIFF generated over 8 BILLION press impressions leading up to, during, and after the film Festival. The timing of the Festival, three days after the Oscar nominees are announces and just weeks before the Academy Awards, makes Santa Barbara a must stop on the Oscar trail for celebrities and media. SBIFF 2012 hosted over 360 press from outlets such as: Variety • Los Angeles Times • Hollywood Reporter • New York Times • New York Post • Women’s Wear Daily • People Magazine • Associated Press • Extra • E! • Access Hollywood • Entertainment Tonight • USA Today • US Weekly • IndieWire • TheWrap. com • Angeleno Magazine • Moviemaker Magazine Including coverage by all local print, radio, online and television outlets on the Central Coast and in Santa Barbara: Casa Magazine • Edhat.com • KEYT • KCOY • KSBY • Montecito Journal • Santa Barbara News-Press • Santa Barbara Independent • SB Daily Sound • Ventura County Star • KJEE • KTYD • Radio Bronco • Univsion TV d’Orange (Orange TV) - France Over 1,5 million viewers 5

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