BJ Daniels Glossary

THIS CHANGES EVERYTHING
The influence of an NFL Super Bowl Champ 5,000 miles from home.
Tampa Bay, Florida, Hillsborough County, to Hillsborough Stadium, Sheffield, UK.

NFL SUPER BOWL CHAMPION, REVERED ICON, INSPIRATIONAL
ROLE MODEL, ACCOMPLISHED ATHLETE, AND A LEADING
ADVOCATE FOR MENTAL WELL-BEING IN THE NEW GENERATION
THE 4TH BIGGEST CITY IN THE UK, THE PROUD STEEL CITY OF
SHEFFIELD, AND IT’S PROFESSIONAL ELITE SPORTS TEAMS.

Remarkable achievements break boundaries.
BJ’s mantra
does just that. The English Football
Association, under the leadership of HRH William, Prince of Wales,
granted approval for a statement to be displayed on a team’s jersey
for the first time ever.
SHEFFIELD WEDNESDAY F.C.
THE LARGEST SLEEPING GIANT IN
MODERN DAY SOCCER HISTORY.
APPAREL: BE THE ENTOURAGE.
100% HUMAN. EXCLUSIVE AND ONLY AVAILABLE ON
FROM 15TH DECEMBER 2023
Pre-orders are available on December 15, 2023
Official Release Date: January 8, 2024
International trade release: available in all good
bookstores from September 3, 2024.

The all American NFL champ who had the courage to awaken the sleeping giant. The proud Steel City of Sheffield, UK.
A NEW GENERATION GOING FAR BEYOND ADVOCACY,
ACCELERATING MENTAL HEALTH ACTION AND IMPACT.
SUPERBOWL CHAMP
A RESILIENT FORCE ON AND OFF THE FIELD,
INSPIRING OTHERS WITH HIS UNWAVERING
DEDICATION AND DETERMINATION
FORCING THE UK GOVERNMENT TO ENSURE
MENTAL HEALTH EDUCATION BECAME
MANDATORY IN ALL UK SCHOOLS
FOR ALL MEDIA ENQUIRIES:
ENQUIRIES@TRIGGERHUB.ORG
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