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HAPPENINGS IN & AROUND THE<br />

SELF SERVE CARWASHING INDUSTRY<br />

All of the news including new hires, acquisitions, merges and anything else concerning the self serve car wash industry.<br />

Synergy Solutions celebrates 20th anniversary<br />

Synergy Solutions, a leading family-owned and<br />

operated technology-driven car wash chemical<br />

manufacturer, proudly announces its 20th anniversary<br />

in business, a press release stated. For two<br />

decades, Synergy Solutions has been at the forefront<br />

of product innovation, delivering Advanced<br />

Polymer Solutions to its customers and contributing<br />

to the growth of the car wash industry.<br />

Founded in 2003 by Peter Denissoff, Synergy<br />

Solutions has evolved from a humble startup to<br />

a dynamic force in the industry. The company’s<br />

commitment to excellence, customer satisfaction,<br />

and technological advancement has propelled it to<br />

new heights, establishing a reputation for reliability,<br />

service, and innovation.<br />

Peter Denissoff, the visionary behind the company’s<br />

success, expressed gratitude and excitement<br />

about reaching this significant milestone. “Celebrating<br />

20 years in business is a testament to the<br />

hard work, dedication, and passion of our team. We<br />

started as a family venture, and today, we stand as<br />

a thriving business, delivering exceptional value to<br />

our customers.”<br />

The company’s success is attributed to its ability<br />

to embrace the ever-changing car wash market, invest<br />

in great talent, and foster a culture of innovation<br />

and service.<br />

Stephen Denissoff, Synergy Solutions’ Operations<br />

Manager, commented on the anniversary celebration,<br />

saying, “We are incredibly proud of what<br />

we have achieved over the past two decades. This<br />

milestone is a celebration of our journey, the relationships<br />

we’ve built, and the positive impact we’ve<br />

had in car washing. As we look forward, our commitment<br />

to pushing the boundaries of innovation<br />

and customer service remains unwavering.”<br />

OPW acquires Transchem Group<br />

OPW of Hamilton, Ohio, announced in a January<br />

18 press release that it has acquired Transchem<br />

Group (“Transchem”), one of the largest suppliers<br />

of cleaning, water and site management solutions<br />

for the car wash industry. Transchem will now<br />

become part of OPW’s Vehicle Wash Solutions<br />

platform (“OPW VWS”), which also includes renowned<br />

brands like PDQ, Belanger and Innovative<br />

Control Systems (“ICS”).<br />

Headquartered in Cambridge, Ontario, Transchem<br />

offers a variety of chemical and cleaning<br />

products including premium brands, such as Turtle<br />

Wax® Pro and Autolux chemistry; True Vue 2<br />

chemical management; ClearWash water reclaim<br />

systems; and Soax pressure washers. Transchem also<br />

offers private label and custom chemical blending<br />

solutions, as well as Digital Mosaic, a proven technology<br />

platform that helps car wash operators manage<br />

their subscriptions and loyalty programs.<br />

“We are excited to have Transchem join the<br />

OPW team, expanding OPW VWS’ portfolio of<br />

world-class solutions that helps our customers’<br />

car washes perform better, safer and more sustainably,”<br />

said Keith Moye, Vice President and General<br />

Manager of OPW Vehicle Wash Solutions, in the<br />

press release. “With Transchem, OPW VWS will<br />

now offer a variety of chemistry solutions to help<br />

drive success for car wash operators around the<br />

world. And like OPW VWS, Transchem has been<br />

serving the vehicle wash industry for decades with<br />

an intense focus on crafting products that help<br />

keep people and the environment safe.”<br />

OPW’s portfolio of vehicle wash solutions is<br />

one of the most comprehensive in the industry, offering<br />

tunnel and in-bay automatic wash systems,<br />

payment terminals, process controls, management<br />

software, automation systems and now chemistry<br />

and water reclaim systems.<br />

“At Transchem we pride ourselves on building<br />

true long-term partnerships with our customers,<br />

and we are excited to join a company that shares<br />

the same values,” said Nathan Ewing, President<br />

of Transchem, in the press release. “OPW Vehicle<br />

Wash Solutions is the perfect partner to continue<br />

driving Transchem’s growth and maintaining high<br />

standards of customer service for our existing and<br />

new customers.”<br />

To learn more about the complete range of vehicle<br />

wash equipment and payment systems offered<br />

by the companies of OPW Vehicle Wash Solutions,<br />

please visit opwvws.com.<br />

OPW Vehicle Wash Solutions was formed in<br />

January 2019 and consists of PDQ Manufacturing,<br />

Inc., Belanger, Inc., Innovative Control Systems<br />

(ICS) and Kesseltronics. PDQ is a preeminent provider<br />

of in-bay automatic wash systems and payment<br />

terminals, while Belanger is an innovative<br />

leader in soft-touch tunnel and in-bay automatic<br />

wash systems. ICS provides industry-leading car<br />

wash technology, like payment terminals, process<br />

controls and software management and automation<br />

systems, and Kesseltronics designs machine<br />

controls for successful tunnel wash operation. Together,<br />

they create a revolutionary single source<br />

for all vehicle wash needs.<br />

Transchem Group has over 45 years of expertise<br />

providing the car wash industry with innovative<br />

chemistry and equipment. Its mission is to<br />

build a legacy by providing industry-leading car<br />

wash products and services that are effective and<br />

environmentally sustainable. Turtle Wax® Pro,<br />

Autolux brand chemicals, True Vue 2 chemical<br />

management, Soax pressure washers, Clearwash<br />

reclaim systems and the Digital Mosaic technology<br />

platform are part of Transchem’s portfolio.<br />

Ammori Equity Partners in buys 19<br />

Zax Auto Wash locations<br />

Car Wash Advisory, a Florida investment banking firm exclusively focused<br />

on advising privately owned car wash businesses, has sold 19 Zax Auto Wash<br />

locations to Michigan Wash Co., a press release stated. Michigan Wash Co.<br />

was formed by Ammori Equity Partners in Birmingham, Alabama. Terms of<br />

the transaction were not disclosed.<br />

Zax Auto Wash is a metro Detroit car wash brand that is among the top 100<br />

car wash companies in the United States, according to the press release. AEP<br />

says it sees this acquisition as an opportunity to leverage its core competencies<br />

that have led to more than 30 years of success in customer service businesses.<br />

“With the acquisition of Zax Auto Wash, we are embracing the future of the<br />

car washing business while focusing on customer service and delivering quality<br />

washes at affordable prices,” Saber Ammori, founder and managing partner<br />

of Ammori Equity Partners, stated in the press release. “Our operational background<br />

and team focused culture will propel us into a new era of innovation,<br />

growth, and opportunities to develop a world class brand.”<br />

Ammori adds that customers can expect an elevated level of service, offerings,<br />

and a dynamic new customer experience at each location.<br />

“The AEP acquisition is an exciting new chapter for Zax,” says Brian Blaskay,<br />

founder and CEO of Zax, in the press release. “I believe that this strategic<br />

move will allow the local brand to benefit from a new perspective and larger<br />

corporate operating structure, something that we believe will allow each location<br />

to continue to thrive in the ever-changing car wash landscape for years<br />

to come.”<br />

Tidal Wave Auto Spa expands to<br />

230 locations<br />

Tidal Wave Auto Spa, based out of Thomaston, Georgia, one of the nation’s<br />

fastest-growing express car wash companies, celebrated the grand opening<br />

of two brand-new South Carolina locations this week in Aiken and Myrtle<br />

Beach, according to a January 16 press release.<br />

“The opening of our Aiken and Myrtle Beach washes officially extends our<br />

footprint to 230 locations,” said Tidal Wave Auto Spa founder and CEO Scott<br />

Blackstock, in the press release. “We’re proud to have operated in South Carolina<br />

since 2014, and these two new locations mark an exciting milestone on our<br />

journey to bring our industry-leading car wash experience to more communities.<br />

We’re looking forward to providing clean, efficient, and enjoyable car care<br />

to folks in Aiken, Myrtle Beach, and the Palmetto State for years to come.”<br />

To celebrate the Grand Openings, both new locations offered eight days<br />

of free car washes from January 16-January 23. This limited-time promotion<br />

provided an opportunity for car owners to experience Tidal Wave’s premium<br />

wash option, Graph-X4, at no cost. the press release stated. Additionally, any<br />

new customer that joined a Clean Club unlimited wash membership plan<br />

during the grand opening week was given their first month of unlimited washes<br />

for only $9.97 – saving up to $40.<br />

Tidal Wave Auto Spa has operated in South Carolina since 2014 and currently<br />

has 21 express wash locations throughout the state. The company plans<br />

to open several additional South Carolina locations in 2024, including brandnew<br />

locations in Myrtle Beach and Clover opening in the coming months, the<br />

press release stated.<br />

14 • WINTER 2024<br />

WINTER 2024 • 15

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