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100-101 Digital Marketing Associate Study Guide 2022

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Meta Certified Digital Marketing Associate study guide

9

Over

3 billion

people around the world use Meta

technologies on a monthly basis to build

connections and discover things that

matter to them. Businesses can use

Meta technologies such as Facebook,

Messenger, Instagram and WhatsApp to

grow, stay connected to customers, tell

their stories and share updates about their

products and services with

their communities.

Facebook

People use Facebook to share what matters to them and discover what’s

going on in the world. Facebook helps businesses make connections,

accomplish their goals and tell their stories on devices with Facebook Pages,

posts and more.

Messenger Instagram WhatsApp

Enables people

and businesses to

conveniently connect

with one another

A photo and video

sharing app that allows

people to get inspired,

find and explore

interests, share

passions and create

connections

Helps businesses

contact customers

everywhere and build

connections via texts,

voice messages and

video calls

Source: Meta Reports First Quarter 2022 Results

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