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Tackle Trade World - November 2024

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Sent to more than<br />

18,500<br />

tackle industry<br />

professionals<br />

in over<br />

120 countries<br />

every month<br />

NOVEMBer <strong>2024</strong>


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COMMITTED TO INCREASING YOUR BUSINESS GLOBALLY<br />

Roads to Rimini<br />

Why the Italian Pescare<br />

Show is on the move for<br />

2025. PAGE 12<br />

All tied up<br />

How to get the best from<br />

the lucrative fly tying<br />

market. PAGE 18<br />

SHAPING THE FUTURE OF ANGLING<br />

The first-ever Angling<br />

Summit, organised<br />

and run by the<br />

European Fishing<br />

<strong>Tackle</strong> <strong>Trade</strong> Association<br />

(EFTTA), will present a<br />

packed programme of talks,<br />

discussions and information<br />

designed to shape the future of<br />

our sport.<br />

Details of the day, taking<br />

place immediately before the<br />

giant Angling <strong>World</strong> Berlin<br />

show on <strong>November</strong> 28th, have<br />

now been released.<br />

Staged at hub27 on the<br />

Berlin Exhibition Grounds in<br />

Germany, the summit will focus<br />

on areas including legislation<br />

and regulation, sustainable<br />

angling practices, the sport’s<br />

socio-economic impact,<br />

cross-border co-operation and<br />

networking and angling ethics<br />

and social responsibility.<br />

The event will also focus on<br />

the future of angling in Europe,<br />

including a long-term vision<br />

for the sport and how to ensure<br />

its continuity through youth<br />

and upcoming generations of<br />

anglers.<br />

The whole industry is being<br />

invited to attend and EFTTA<br />

promises updates on European<br />

fisheries policy including the<br />

latest on lead, single-use plastic,<br />

packaging and Extended<br />

Producer Responsibility (EPR)<br />

angling along with details<br />

on Marine-Protected Areas<br />

(MPAs).<br />

It will look at threats to<br />

the angling industry, the<br />

environmental impact of<br />

anglers, catch and release<br />

techniques and responsible use<br />

of equipment, including the<br />

latest eco-friendly tackle.<br />

There will be information<br />

on how to establish the true<br />

market value of angling and its<br />

socio-economic impact, with<br />

sessions looking at how to<br />

identify participants, the effect<br />

on tourism and local economies<br />

and industry trends and what<br />

they mean for the wider trade.<br />

A special focus will be on<br />

enhancing trade relations<br />

through cross-border<br />

working, opportunities for<br />

joint initiatives and industry<br />

networking, designed to<br />

facilitate connections between<br />

businesses, regulators and<br />

angling organisations.<br />

Mindful of recent<br />

conversations around animal<br />

welfare, the summit will also<br />

outline how we can ensure<br />

humane treatment of fish and<br />

other aquatic life.<br />

Meanwhile the topic of<br />

social inclusion will consider<br />

how to promote angling as an<br />

inclusive activity accessible to<br />

all, regardless of background or<br />

physical ability along with the<br />

• Continued on page 8<br />

S E N T T O M O R E T H A N 1 8 , 5 0 0 T A C K L E I N D U S T R Y<br />

PROFESSIONALS IN OVER 120 COUNTRIES EVERY MONTH


NOVEMBER <strong>2024</strong><br />

<strong>Tackle</strong><strong>Trade</strong><br />

EDITORIAL<br />

Editor: John Hunter<br />

+44 7990 542958<br />

john.hunter@dhpub.co.uk<br />

A journalist all his life and with 20-plus years of<br />

international business magazine experience, John<br />

was the founding editor of TTW and has now<br />

returned to the helm. He has helped many brands<br />

launch and grow over the years through B2B<br />

publications and via his own consultancy business.<br />

ADVERTISING<br />

North America: Bart Manganiello<br />

+1 914 722 7601<br />

bartalm@optonline.net<br />

For over 38 years, Bart has been working with trade<br />

magazines, 34 in the tackle industry. Since 2001, he<br />

has been TTW’s North American Director, providing<br />

the best communication programs to companies,<br />

helping them connect with current and prospective<br />

trade partners around the world.<br />

Rest Of The <strong>World</strong>: Guido Knegt<br />

+39 3475036436<br />

guido.knegt@dhpub.co.uk<br />

A born and bred Dutchman, he spent five years<br />

travelling the world as a scuba-diving instructor and<br />

English teacher before settling down in Sardinia.<br />

Guido previously worked for TTW from 2014 - 2017.<br />

China: Robert Li (Li Ziwei)<br />

+86 13451914155<br />

robert.li365@gmail.com<br />

Li Ziwei (Robert) has been working as news editor<br />

for over 20 years. He founded the most influential<br />

Chinese fishing forum in the Straits and successfully<br />

organised many industry events. His love for culture<br />

and tourism has led him to devote his entire life to<br />

the exchanges between China and southeast Asia.<br />

Sub Editor: David Haynes<br />

Art Editor: Paul Evans<br />

DHP LTD Editorial, administration, subscriptions<br />

and accounts to: DHP Ltd, 1st Floor, Nene House, Sopwith Way,<br />

Daventry, NN11 8EA, UK<br />

WHY YOUR<br />

BUSINESS NEEDS<br />

AN ANGLING<br />

At the end of <strong>November</strong>, key<br />

players in the European tackle<br />

trade will be heading to Berlin<br />

for the first-ever Angling Summit,<br />

organised by EFTTA.<br />

While such summits are not<br />

new – the American Sportfishing<br />

Association and the American Fly<br />

Fishing <strong>Trade</strong> Association both run<br />

such events in the USA – this is the<br />

first one dedicated to the European<br />

industry.<br />

EFTTA – the European Fishing<br />

<strong>Tackle</strong> <strong>Trade</strong> Association – has been<br />

working hard over the last year or so<br />

to ensure that more businesses know<br />

about the vital work it does in the<br />

European parliament, safeguarding<br />

our sport.<br />

It wants to share what it has learned<br />

about the threats to our industry<br />

including things like a potential lead<br />

ban, packing regulations, single-use<br />

plastics, and marine protected areas.<br />

EFTTA also has useful information<br />

on how we can better understand the<br />

market and our role within it and how<br />

we can all work together to grow the<br />

sport.<br />

It will have input from a variety<br />

of speakers from around the world<br />

who will share their views on how<br />

they have tackled specific threats to<br />

challenges or have made a significant<br />

impact on angling’s growth or<br />

expansion.<br />

But, more than that, EFTTA<br />

also wants to hear from YOU about<br />

your challenges, ideas and potential<br />

solutions to boost the economy,<br />

encourage more people to pick up a<br />

fishing rod – for whatever reason –<br />

and trade more easily together.<br />

The summit is a unique opportunity<br />

to shape the future of angling in<br />

Europe and ensure it continues to be<br />

present at the table of discussions in<br />

the European parliament.<br />

It’s also a fantastic way to meet your<br />

fellow manufacturers, distributors<br />

and retailers in a relaxed atmosphere<br />

where you can talk, exchange views<br />

and network extensively.<br />

Elsewhere in this publication is a<br />

more detailed rundown of exactly what<br />

is going on in Berlin on <strong>November</strong><br />

28th and, doubtless, if you are in the<br />

European trade you may have also<br />

seen a string of communications<br />

from EFTTA or Felix Steinacker’s<br />

Angling <strong>World</strong> Berlin show, which is<br />

facilitating the event the day before<br />

his huge exhibition.<br />

If you have not yet booked your<br />

ticket then I urge you to do so<br />

immediately.<br />

If we are serious about our sport<br />

and our business then we all need to<br />

be there – for what we can learn, what<br />

we can offer and, just as importantly,<br />

how we can show those who may pose<br />

threats to our future livelihoods that<br />

we mean business.<br />

You can find out more and book<br />

tickets at www.boot-berlin.de/en<br />

/tackletradeworld<br />

/company/tackle-trade-world<br />

WELCOME


GET YOUR FREE INVITATION!<br />

Frame the QRCode, register and request a<br />

free ticket to visit Pescare Show, the<br />

International Event for Sport Fishing.<br />

Organized by<br />

In partnership with<br />

Under the patronage of<br />

Media partner


NOVEMBER <strong>2024</strong><br />

Contents<br />

CONTENTS<br />

08 NEWS<br />

Why do US bass fishing competition<br />

organisers have different views about the<br />

use of forward-facing sonar? Meanwhile,<br />

stand bookings are coming in strong for<br />

EFTTEX 2025.<br />

10 NEWS<br />

Huk performance clothing owner<br />

Marolina Outdoor has a new CEO while<br />

mount expert RAILBLAZA announces<br />

a distribution deal to cover the Italian<br />

market.<br />

12 PESCARE SHOW REVEALS DIFFERENT<br />

VENUE FOR 2025<br />

Italy’s fishing, boating and outdoor<br />

show, Pescare, will move to Rimini next<br />

February as it expands its features and<br />

reach, before heading to Naples the<br />

following month.<br />

14 SLICK ADDITIONS TO TOOLS RANGE<br />

For more than 35 years, US-based Dr<br />

Slick has been creating fishing and fly<br />

tying tools to the highest quality. Now<br />

it has unveiled a series of additions and<br />

extensions to its offerings for 2025.<br />

16 SOUND EVOLUTION FOR LURE<br />

TECHNOLOGY<br />

Livingston Lures’ EBS (Electronic Baitfish<br />

Sound) Technology has been around for<br />

more than a decade. How did it come<br />

about and where is it headed next?<br />

18 SPOTLIGHT ON… FLY TYING<br />

Fly anglers rely on artificial flies to catch<br />

their quarry. While many will buy them<br />

from the shop, a good percentage love to<br />

tie their own, ensuring a lucrative market<br />

for materials and tools.<br />

20 SHOP WINDOW<br />

A brief glance at a handful of fly tying<br />

materials and accessories you might<br />

want to consider stocking for the coming<br />

season.<br />

22 DOING BUSINESS WITH… THE<br />

BAHAMAS<br />

Just 60 miles off the coast of the USA and<br />

with a multitude of islands and highly<br />

prized fish species, The Bahamas is an<br />

angler’s paradise and a great place to buy<br />

and sell tackle…<br />

28 BRANDS GALORE AT AUSTRALIAN<br />

SHOW<br />

Brands large and small were out in the<br />

force at the Australian Fishing <strong>Trade</strong><br />

Association’s annual show – staged at<br />

the Gold Coast Convention and Exhibition<br />

Centre – earlier this year.<br />

30 BOOSTING YOUR CREATIVE<br />

MARKETING<br />

Creativity in marketing is the art of<br />

blending imaginative ideas with strategic<br />

communication to capture attention,<br />

evoke emotions and drive consumer<br />

action. How do you go about it?<br />

36 MAKING CONTACT<br />

We take a quick look at the latest tackle<br />

and gear that you might want to consider<br />

stocking in your outlet – there are some<br />

great ideas here.<br />

12<br />

22<br />

18<br />

28<br />

06 WWW.TACKLETRADEWORLD.COM


Super<br />

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Super<br />

Low-Friction<br />

Super<br />

Hardness<br />

Super<br />

Lightness


NEWS<br />

<strong>2024</strong> Angling Summit<br />

• Continued from page 3<br />

sport’s benefits for mental well-being and stress relief.<br />

The EFTTA Angling Summit will provide<br />

the ideal B2B curtain-raiser to Europe’s biggest<br />

consumer fishing show – Angling <strong>World</strong> Berlin,<br />

running from <strong>November</strong> 29th to December 1st.<br />

Angling <strong>World</strong> Berlin project manager, Felix<br />

Steinacker, said: “We are confident that the EFTTA<br />

Angling Summit will offer an excellent platform for<br />

exchange and networking on an international stage.<br />

“With this strategic step, we are not only putting a<br />

stronger focus on the B2B sector and opening a new<br />

B2B segment here in Berlin for our exhibitors and<br />

the international industry, but this also underscores<br />

the growing internationalisation of our fair.”<br />

Ross Honey, Angling Spirit founder and EFTTA<br />

board member, added: “This event will provide<br />

an unparalleled platform for industry leaders to<br />

collaborate, share insights, and drive the future of<br />

fishing tackle and trade. We are excited about the<br />

opportunities this summit presents for fostering<br />

innovation and strengthening our network.”<br />

The conference day is expected to conclude with<br />

a dinner and networking event on the evening of<br />

<strong>November</strong> 28th.<br />

Tickets are available through the website and are<br />

priced at €200, including the summit and dinner plus<br />

the opening day of the Angling <strong>World</strong> Berlin show.<br />

www.boot-berlin.de/en/angling-world-berlin/tickets<br />

BASS COMPETITION ORGANISERS TAKE DIFFERENT<br />

STANCE ON FORWARD-FACING SONAR<br />

Users of forward-facing<br />

sonar technology have been<br />

left confused after various<br />

bass competition organisers<br />

took different views on their<br />

legality for next year’s events.<br />

The National Professional<br />

Fishing League (NPFL)<br />

was the first to announce it<br />

had banned the use of live<br />

forward-facing sonar (FFS) in<br />

its competitions for 2025.<br />

However, Major League<br />

Fishing (MLF) updated<br />

its 2025 rules to allow<br />

tournament anglers to use<br />

powerful fish-catching tools<br />

including forward-facing and<br />

360-degree sonar technology<br />

“while preserving traditional<br />

fishing techniques enjoyed by<br />

millions of anglers and fans.”<br />

Meanwhile, Bassmaster<br />

has announced it will limit<br />

the use of some technologies<br />

during events such as multiple<br />

engines or a cap on screen<br />

sizes, while the Kayak Bass<br />

Fishing group will only allow<br />

either a motor or FFS but not<br />

both.<br />

The announcements have<br />

led to strong conversations<br />

among many in the US bass<br />

fishing fraternity<br />

NPFL’s Brad Fuller said<br />

its decision was taken “after<br />

many sleepless nights and<br />

countless hours of discussions<br />

that touched every corner of<br />

the fishing industry.”<br />

He added: “I enjoy using<br />

forward-facing sonar in my<br />

personal fishing, and I’m<br />

grateful for what’s it’s taught<br />

us about bass behaviour. It’s<br />

an incredible tool, and no<br />

matter your attitude toward<br />

the technology, it’s undeniable<br />

that it’s impactful for bass<br />

catching.<br />

“Our concern at the NPFL<br />

is whether it’s a proper tool<br />

for competitive bass fishing.<br />

EFTTEX 2025 IN GLOBAL TRADE’S DIARY<br />

Stand bookings are already looking<br />

strong for EFTTEX 2025, with sales<br />

kicking off the moment the exhibitor<br />

portal opened on September 2nd,<br />

with companies around the world<br />

signing up.<br />

Already, EFTTEX 2025 is set to<br />

welcome exhibitors from Australia,<br />

Taiwan, Sweden, Germany, Poland,<br />

India, Italy, Denmark and the UK to<br />

the returning event, which is taking<br />

place at the Brussels Expo from<br />

September 10th to 12th next year.<br />

Although the early bird discount<br />

expired on September 30th, members<br />

of EFTTA (the European Fishing<br />

<strong>Tackle</strong> <strong>Trade</strong> Association) can still<br />

enjoy a 10 per cent discount.<br />

Organiser Janet Doyle, who has<br />

also returned to run the show, said:<br />

Every sport has equipment<br />

rules to protect the players<br />

and the integrity of the game.”<br />

The thinking is that NPFL<br />

does not want competitive<br />

bass fishing to become a<br />

technology arms race where<br />

anglers stare at a screen,<br />

targeting pixels and losing<br />

their connection to the fish.<br />

Forward-facing sonar<br />

is changing the ways that<br />

anglers approach competition<br />

and the ways that fans<br />

consume content. It’s also<br />

reducing the methods and<br />

baits that anglers use to<br />

compete.<br />

Brad continued: “Our sport<br />

is too important and too<br />

diverse to allow technology<br />

to shrink it to a handful of<br />

methods and tackle. Robust<br />

competition requires variety,<br />

experience and broad skills.<br />

It must be more than an<br />

expensive video game.<br />

“Stand bookings are now open so<br />

visit efttex.com to view the floorplan<br />

and pricing information.<br />

“Brussels is the perfect place to<br />

host EFTTEX, as it is where our<br />

trade association, EFTTA, does its<br />

valuable lobbying work. Exhibiting<br />

at the trade-supported show is a<br />

must if you want to put your latest<br />

products in front of qualified buyers<br />

or generate new leads while making<br />

valuable connections for the future<br />

and networking with key players in<br />

the industry.”<br />

More show details and<br />

information on official hotel booking<br />

opportunities will be available soon.<br />

info@efttex.com<br />

www.efttex.com<br />

“This decision will be met<br />

with some approval and some<br />

criticism, but we’re confident<br />

that this is the right decision<br />

at the right time for the sport<br />

and for the NPFL.”<br />

BASS, meanwhile, unveiled<br />

2205 Elite Series and<br />

Classic rules which included<br />

what it called “technology<br />

standardisation” – in effect,<br />

allowing just one sonar<br />

transducer mounted to the<br />

bow’s trolling motor, limiting<br />

screen size to a total of 55in<br />

while also only permitting one<br />

electric motor to be used.<br />

BASS’ Chase Anderson<br />

said: “The use of live sonar<br />

at the Elite level has sparked<br />

tremendous debate. Our<br />

technology committee spent<br />

a tremendous amount of<br />

time reviewing post-event<br />

surveys, comparing equipment<br />

on Elite boats to success<br />

rates and considering both


Australian tackle trade<br />

stalwart retires<br />

The Australian tackle<br />

industry has said<br />

farewell to one of<br />

its longest-serving<br />

members, as Phil Jones<br />

retired from Daiwa.<br />

Phil started in the<br />

fishing tackle industry<br />

in 1974 at the age<br />

of 15, working for J<br />

M Turville in North<br />

Melbourne. Turville’s<br />

was regarded as one<br />

of the premier tackle<br />

stores in Victoria at<br />

the time.<br />

In 1985, Phil moved<br />

into the wholesale<br />

side of the industry,<br />

joining Daiwa Australia’s Victorian office<br />

as the region’s sales representative, at a<br />

time when the company also had a golf<br />

division.<br />

After 11 years, he left Daiwa to<br />

join Allan Ball agencies, representing<br />

Shakespeare, Blades football boots and<br />

other sporting brands, before Shakespeare<br />

asked him to join them as an employee,<br />

servicing Victoria.<br />

In 2000, Phil<br />

returned to Daiwa,<br />

where he has proudly<br />

represented the brand<br />

ever since, building<br />

deep, long lasting<br />

partnerships and<br />

friendships with his<br />

retailers.<br />

A Daiwa Australia<br />

spokesman said:<br />

“Incredibly, Phil has<br />

served this industry<br />

with passion and<br />

dedication for<br />

50 years, and his<br />

combined tenure at<br />

Daiwa, spanning a<br />

period of 35 years, has made a massive<br />

contribution to the growth and success of<br />

our brand.<br />

“As he embarks on this well-deserved<br />

new chapter, everyone at Daiwa wishes<br />

Phil a wonderful retirement filled with<br />

happiness and sprinkles on his ice cream.<br />

We hope he can relax, enjoy the time with<br />

his family, and ‘Feel Alive’.”<br />

THE BEST<br />

FLY-TYING<br />

S T U F F<br />

FOR OVER<br />

75 YEARS<br />

EXPERIENCE<br />

OUR MANAGEMENT STAFF HAS<br />

HUNDREDS OF YEARS OF FLY<br />

FISHING, FLY-TYING AND WAPSI<br />

EXPERIENCE.<br />

QUALITY<br />

WE PIONEERED THE DYEING AND<br />

PROCESSING OF FURS, FEATHERS<br />

AND SYNTHETIC FLY TYING<br />

MATERIALS<br />

fan engagement and bass<br />

community feedback<br />

related to the use of new<br />

technology.”<br />

Major League Fishing<br />

(MLF) said, for 2025,<br />

all boats, across all<br />

MLF circuits, will be<br />

limited to two forwardfacing<br />

or 360-degree<br />

sonar transducers in any<br />

combination while also<br />

announcing a limit on<br />

screen mounting and<br />

extensions over a boat.<br />

Anglers will also have<br />

to declare their use of<br />

technologies on the 2025<br />

Bass Pro Tour and be<br />

limited to using forwardfacing<br />

and 360-degree<br />

sonar for only one of three<br />

periods each day.<br />

MLF president and<br />

CEO, Boyd Duckett,<br />

explained: “Forward-facing<br />

sonar is the most effective<br />

bass-fishing technology<br />

that I’ve seen introduced in<br />

my lifetime.<br />

“It’s a powerful tool that<br />

provides an opportunity<br />

to access and catch fish<br />

that we’ve never been<br />

able to efficiently target<br />

before. However, its<br />

effectiveness is leading to<br />

a more uniform approach<br />

in tournaments. For the<br />

sport to remain engaging<br />

to fans, participants or<br />

sponsors, it’s important that<br />

anglers can still compete<br />

using a diverse range of<br />

techniques.”<br />

INNOVATION<br />

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NEWS<br />

Osculati just the ‘Italian Job’ for RAILBLAZA<br />

Global marine accessory<br />

manufacturer and distributor<br />

Osculati has been appointed<br />

as the exclusive distributor in<br />

Italy for the market-leading<br />

range of RAILBLAZA<br />

mounting solutions and<br />

accessories.<br />

The appointment is an<br />

extremely positive step for<br />

RAILBLAZA as it looks<br />

to continue expanding and<br />

improving its European<br />

coverage.<br />

Nick Edgington, sales<br />

director (EMEA) for<br />

RAILBLAZA, explained:<br />

“After nearly a year of<br />

strategic communication and<br />

several face-to-face meetings<br />

with Osculati, I am delighted<br />

that we have been able to<br />

agree terms.<br />

“Their unrivalled<br />

infrastructure and reach into<br />

the market will ensure our<br />

continued growth in Italy.<br />

Osculati’s healthy investment<br />

to stock, will allow trade<br />

customers in Italy to access<br />

our most popular products<br />

which can be shipped<br />

next day. I look forward<br />

to working with Giorgio<br />

Osculati and his team to<br />

launch the<br />

brand at the<br />

Genoa Boat<br />

Show.”<br />

Osculati,<br />

founded in<br />

1958, has<br />

grown to<br />

become a<br />

global leader<br />

in B2B sales<br />

of marine<br />

accessories<br />

with a<br />

turnover of<br />

€112 million<br />

in 2023.<br />

Alongside<br />

7,000 of<br />

its ownbrand<br />

articles, Osculati is<br />

the exclusive partner of<br />

numerous international<br />

brands such as Lewmar,<br />

Whale, Oceanair, Polyform,<br />

Victron, Marlow and now<br />

RAILBLAZA.<br />

Giorgio Osculati<br />

(pictured), executive director<br />

at Osculati Srl. added:<br />

“The line of RAILBLAZA<br />

products provides a nice<br />

complement to several of our<br />

own-brand products.<br />

“I see a lot of potential for<br />

their innovative mounting<br />

solutions for the retail and<br />

OEM markets. I have been<br />

impressed with how the<br />

brand and products have<br />

been presented and I have<br />

been assured that investment<br />

into new products will<br />

provide us, and our<br />

customers, with additional<br />

sales opportunities.”<br />

RAILBLAZA – a global<br />

firm with manufacturing<br />

facilities in New Zealand,<br />

a head office in Texas,<br />

USA and representation in<br />

Europe – will be showcasing<br />

a variety of new products<br />

at METS <strong>2024</strong> in mid-<br />

<strong>November</strong>, introduced at<br />

the event by Mark Northup,<br />

vice-president of product<br />

development.<br />

Mark joined the<br />

RAILBLAZA team earlier<br />

this year as part of its<br />

strategy and commitment to<br />

leading the way in product<br />

design and innovation.<br />

www.railblaza.co.uk<br />

nate heads<br />

UP oUtdoor<br />

Firm<br />

Marolina Outdoor, the parent company<br />

of Huk Performance Fishing and Nomad<br />

Outdoor, has named Nate Smith as its<br />

Chief Executive Officer.<br />

Nate brings 20 years of executive<br />

leadership and outstanding performance<br />

in consumer-branded omnichannel<br />

organisations in apparel, footwear, and<br />

accessories.<br />

He has a proven track record of<br />

successfully building and repositioning<br />

brands and developing omnichannel<br />

retail strategies.<br />

He has held senior executive roles at<br />

brands such as Patagonia and Oakley<br />

and, most recently, was president<br />

at Boardriders, a holding company<br />

consisting of several large global brands,<br />

including Quiksilver, Billabong, Roxy,<br />

RVCA, DC Shoes and Element Brand.<br />

Earlier in his career, Nate received a<br />

BS in Political Science from the United<br />

States Naval Academy and later went on<br />

to serve 10 years as a US Navy SEAL,<br />

where he worked in over 25 countries.<br />

He also graduated with an MBA from<br />

the University of Chicago Booth School<br />

of Business.<br />

Edwin Lewis, chairman of the<br />

company’s board of directors, said: “We<br />

are incredibly excited to have Nate join<br />

the Marolina team. The leadership skills<br />

he developed in service to this country,<br />

combined with his extensive experience<br />

working with iconic brands, makes Nate<br />

uniquely qualified to lead Marolina in<br />

the next phase of its growth.”<br />

Nate added: “I am very excited to be<br />

joining Marolina Outdoor, a company<br />

with an amazingly talented team and a<br />

proven formula for success.<br />

“As someone who appreciates the<br />

passionate communities, cultures, and<br />

lifestyles the Huk and Nomad brands<br />

represent, I am eager to dive in with the<br />

team and develop a growth strategy that<br />

continues to exceed the performance<br />

apparel needs of fishing and hunting<br />

enthusiasts.”<br />

www.marolina.com<br />

10 WWW.TACKLETRADEWORLD.COM


Yamaha motors ahead with marine centre<br />

Yamaha Motor Europe a Marine European<br />

Engineering Centre near Rotterdam, The<br />

Netherlands, making it the only industry<br />

brand offering an engineering standard<br />

testing protocol and personalised testing to<br />

boat builders in Europe.<br />

The centre’s location provides the best<br />

atmospheric and aquatic conditions for<br />

testing marine engines on boats all year<br />

long and will prove useful to OEMs<br />

(Outboard Engine Manufacturers).<br />

It provides boat builders with everything<br />

that Yamaha has to offer in one central<br />

place, allowing them to extensively test<br />

different marine engines, mounting and<br />

propeller configurations creating the best<br />

possible set up.<br />

In addition, with this new centralised<br />

set up, Yamaha and boat builders will<br />

increase efficiency, reduce excessive<br />

transport of boats and equipment and<br />

therefore reduce their carbon footprint.<br />

Yamaha can provide boat builders with<br />

full test results, using advanced testing<br />

equipment and data recording – all through<br />

a standard protocol, so that the results are<br />

comparable and reliable.<br />

Afterwards, tests data can be collected<br />

for knowledge and research purposes,<br />

allowing Yamaha and its partners, to<br />

make improvements on their products.<br />

Ultimately, this gives boat builders the<br />

possibility to increase the efficiency in their<br />

product planning and development.<br />

In addition, in collaboration with its<br />

facilities at Yamaha Motor Corporation in<br />

the United States, this site will also support<br />

Yamaha’s efforts in the electric motor<br />

development, in line with best sustainability<br />

practices and market demand.<br />

Fabrice Lacoume, marine director of<br />

Yamaha Motor Europe, said: “It is with<br />

great sense of commitment and joy that<br />

we open this one-of-its-kind engineering<br />

centre to support collaboration with<br />

boat builders, through boat testing and<br />

homologation.<br />

“We believe this centre will truly make<br />

a difference to boat builders, at the same<br />

time contributing to our global marine<br />

sustainability goals.”<br />

Look to UNI for the best in<br />

spooled fly-tying materials!<br />

NEW FROM UNI<br />

UNI-YARN<br />

BURGUNDY<br />

FLAT BRAID SMALL FUCHSIA<br />

UNI PRODUCTS J.G. Cote Inc.<br />

1004 Principale, Ste-Melanie, QC. Canada JOK 3AO<br />

Tel: 450-889-8054 Toll-Free: 1-877-889-8054 Fax: 450-889-5887 Email: info@uniproducts.com<br />

www.uniproducts.com


FEATURE<br />

ITALIAN FISHING<br />

AND OUTDOOR EVENT<br />

LANDS IN RIMINI<br />

The giant international fishing, boating and outdoor show, Pescare,<br />

continues to evolve and expand and, for 2025, has announced a<br />

new location in Rimini and a second event in Naples a month later.<br />

The Italian Exhibition Group’s<br />

show will assemble the sport<br />

fishing, boating and outdoor<br />

community in the halls of<br />

Rimini Expo Centre from<br />

February 7th to 9th, 2025 followed by<br />

the Naples event in March.<br />

The move will allow IEG to expand<br />

its exhibition spaces and reference<br />

sectors while placing greater focus on sea<br />

fishing (alongside inland water fishing,<br />

which is still a core sector) and water<br />

sports in general.<br />

Moving the international sport<br />

fishing, boating and outdoor activities<br />

exhibition to Rimini is not only a<br />

geographical change, but also a chance<br />

to further enrich the event with more<br />

brands and initiatives related to sea<br />

fishing and boating.<br />

New ideas include the casting pool<br />

structures within Rimini Expo Centre<br />

as demo areas for casting events and<br />

the possibility of organising a real ‘Off<br />

Show’ with sea trials, thanks to the<br />

involvement of Club Nautico Rimini<br />

(the Rimini Nautical Club).<br />

Meanwhile, there will also be a string<br />

of training sessions – including activities<br />

to introduce children and those with<br />

special needs to fishing and boating<br />

– and a focus on fishing organised in<br />

collaboration with important scientific<br />

and university bodies in the field of<br />

environmental protection, which has<br />

always been a feature of Pescare Show.<br />

Organised by IEG in partnership with<br />

FIPSAS (Italian Federation of Sport<br />

Fishing and Underwater Activities),<br />

12 WWW.TACKLETRADEWORLD.COM


which will be included in the<br />

calendar of conferences, in-depth<br />

events and educational activities,<br />

and with the patronage of Assonat<br />

(National Association of Docks and<br />

Marinas), Pescare is Italy’s leading<br />

trade show and reference event<br />

for the sport fishing and boating<br />

community.<br />

Moreover, with the 2025 edition,<br />

the event’s internationalisation<br />

development will be endorsed<br />

by associations and stakeholders<br />

from all over Europe thanks to<br />

partnerships with the European<br />

Fly Fishing Association (EFFA),<br />

<strong>Tackle</strong> <strong>Trade</strong> <strong>World</strong> and Inside<br />

Fishing, and the renewal of media<br />

partnerships with H2O magazine<br />

and Italian Fishing TV.<br />

Everything in one place<br />

The event will not only be a<br />

meeting point for all the sport<br />

and recreational fishing sectors<br />

but also for boating, shipbuilding,<br />

electronics and the entire outdoor<br />

activity world in terms of life in the<br />

open air, love and respect for nature<br />

and all activities where water is the<br />

element of reference.<br />

For example, this could be<br />

combining a passion for nature and<br />

outdoor activities such as trekking<br />

and biking with freshwater fishing<br />

using ultralight rods - an activity<br />

that is especially attracting the<br />

younger generation.<br />

Alongside the casting pools<br />

inside the Expo Centre, other areas<br />

organised as part of Pescare Show<br />

will include Aquademo (a giant<br />

aquarium specifically for product<br />

demonstrations and talks by content<br />

creators and pro-staff ), Fly Tying<br />

Experience (dedicated to fly fishing<br />

and attended by the world’s best<br />

artificial fly producers), the “Social<br />

Media Village” to meet influencers<br />

and pro-staff of several companies,<br />

sportsmen and sector experts,<br />

and Content Hub, a talk area<br />

designed for meetings and product<br />

presentations.<br />

During Pescare Show, the highspeed<br />

railway station inside Rimini<br />

Expo Centre will ensure maximum<br />

accessibility to enthusiasts and<br />

companies.<br />

Following the Rimini edition,<br />

Pescare Show 2025 will move<br />

to Naples as part of the Mostra<br />

d’Oltremare in March.<br />

www.pescareshow.it/en<br />

PESCARE SHOW


FEATURE<br />

DR SLICK<br />

SLICK ADDITIONS<br />

TO RANGE FROM<br />

TOOLS EXPERT<br />

For more than 35 years, Dr Slick has been creating fishing<br />

and fly tying tools to the highest quality. Now it has unveiled<br />

a series of additions and extensions to its offerings for 2025.<br />

Since 1989, when a surgeon founded<br />

the US-based business with the sole<br />

purpose of creating the best fishing<br />

and fly tying tools available, Dr<br />

Slick has been innovating and developing<br />

unique equipment for all your angling<br />

needs.<br />

Each Dr Slick instrument undergoes a<br />

six-step inspection process to ensure the<br />

highest quality possible with each also<br />

carrying its logo to guarantee it is the best<br />

on offer.<br />

For 2025 it has added to and extended<br />

some of its ranges as well as adding new<br />

products to the portfolio.<br />

Storm series<br />

These aluminium pliers with 70+ Rockwell<br />

tungsten carbide cutters have been<br />

developed to make short work of any<br />

monofilament while excelling at cutting the<br />

new-age braid and synthetic lines. They can<br />

cut wire up to 60lb, too.<br />

The steel jaws are made from heattreated<br />

SUS420 coated stainless steel with<br />

a Rockwell Hardness of 52 while the frame<br />

is manufactured from 6061-T6 anodised<br />

aluminium and includes non-slip rubber<br />

grips and a self-opening spring.<br />

There are now four different-sized<br />

models in the series – Microburst (5 ¾<br />

in), Typhoon (6 ½ in), Squall (7 ½ in) and<br />

Monsoon (8 ½ in) – in either green/gold<br />

or black.<br />

All Storm series pliers are shipped with<br />

a coiled bungee lanyard, moulded clip-on<br />

swivel holster, hex key and replacement<br />

cutters, jaws and screws. Additionally, each<br />

also boasts half-smooth and half-striated<br />

jaw structures.<br />

Cyclone nippers<br />

Made to easily handle most, if not all,<br />

new-age tippet material, these cutting-edge<br />

nippers will cut through anything from<br />

braid up to 20lb coated wire.<br />

The super-sharp tungsten carbide blades<br />

of 70+ Rockwell Hardness are mounted<br />

on 2 ¼ in lightweight 6061-T6 anodised<br />

aluminium frames and include a built-in<br />

industrial-strength hook eye cleaner and<br />

knot detangler.<br />

All nippers – whether in green/gold or<br />

black – come with extra cutters and screws,<br />

steel retention ring and hex key.<br />

Spartan Guide knife<br />

A super-versatile 5in folding knife in a<br />

Cordura holster, this comes with everything<br />

you need and nothing you don’t.<br />

The compact 3.8oz frame and nonblade<br />

components are crafted from rugged<br />

420J2 stainless steel, while a sharp 3in<br />

8Cr12MoV Teflon-coated, high-carbon<br />

blade makes any cutting situation a breeze.<br />

There’s a pointed shepherd’s crook for<br />

easy hook eye cleaning and knot detangling,<br />

a knot tyer with patented slider for quick<br />

barrel/nail knots and a screwdriver / bottle<br />

opener.<br />

Meanwhile, a belt clip with a built-in<br />

hook file and a separate lanyard attachment<br />

keep the knife close at hand.<br />

And, to ensure the best grip in wet<br />

conditions, Dr Slick has coated the sturdy<br />

frame in textured thermoplastic rubber.<br />

Carbon Fibre Jumbo fly tying tools<br />

Always innovating and developing new<br />

ideas, Dr Slick has taken its eight most<br />

popular tying tools and mated them to<br />

10mm O/D carbon fibre handles.<br />

Each of these strong, lightweight and<br />

cool-looking instruments also includes a<br />

built-in half-hitch tool.<br />

www.drslick.com<br />

14 WWW.TACKLETRADEWORLD.COM


FEAture<br />

livingston lures<br />

The evolution<br />

of sound technology<br />

in lures<br />

Livingston Lures’ EBS (Electronic Baitfish Sound) Technology has been around for<br />

more than a decade. How did it come about and what is on the horizon?<br />

Back in 2012, visitors to<br />

the giant ICAST trade<br />

show got their first taste<br />

of a new technology<br />

from US-based Livingston<br />

Lures, called Electronic Baitfish<br />

Sound.<br />

It was introduced in eight<br />

body styles – standard lipless,<br />

shallow square bills, deep divers<br />

and topwater lures – and drew<br />

praise from across the show<br />

floor.<br />

Indeed, Livingston Lures’<br />

Erick Arnoldson revealed:<br />

“Our EBS original sound was<br />

unveiled to the world at ICAST<br />

2012 with huge success. I<br />

recall the president of Rapala<br />

congratulating us on our<br />

technology at the time.”<br />

The following year the<br />

brand became a supporting<br />

sponsor of the Bassmaster<br />

Tournament Trail. Realising it<br />

needed a “dog in the fight”, it<br />

set about securing professional<br />

anglers to fly the flag for its<br />

groundbreaking lures.<br />

Erick recalled: “Our search<br />

led it to Oklahoma’s Grand<br />

Lake where Randy Howell<br />

and Brent Chapman were at a<br />

restaurant while practicing for<br />

an Elite event. We hired them<br />

on the spot over a cup or two of<br />

hot chocolate.”<br />

These were swiftly followed<br />

by Jeff Kriet, Jacob Powroznik,<br />

Hank Cherry and Andy<br />

Morgan while that same year<br />

also saw sponsorship for the<br />

FLW Tour and the American<br />

Bass Anglers Trail.<br />

Moving forward<br />

With pro staff on board,<br />

Livingston Lures began<br />

designing and developing a<br />

wider range with Japanese style<br />

cranks and colours suggested by<br />

the team.<br />

The Team Livingston<br />

MultiTouch was born, featuring<br />

stylish baits including the<br />

new EBS MultiTouch. which<br />

allowed you to scroll through<br />

three different sounds (EBS<br />

OG, shad and craw) and a<br />

silent mode for high-pressure<br />

fisheries<br />

Even back then, Team<br />

Livingston’s trophy case was<br />

growing fast with two Rookie<br />

of the Year awards from<br />

Bassmaster, back-to-back<br />

Angler of the Year at FLW,<br />

Bassmaster All-Star champion,<br />

a Bassmaster Open Win title,<br />

and the Super Bowl of fishing:<br />

the Bassmaster Classic Trophy.<br />

In 2014, the vision and hard<br />

work paid off as Randy Howell<br />

came from behind to win the<br />

Bassmaster Classic with his<br />

newly designed prototype<br />

which was hand-glued. He<br />

remembered his Howeller<br />

DMCP was on the boat in<br />

the Guntersville Craw colour<br />

with EBS Crawfish sound and<br />

proceeded to catch fish after<br />

fish for the win, as it held up<br />

well to the pressure.<br />

In from the cold<br />

By 2016, the company was<br />

ready to tackle the coldwater<br />

market, namely walleye,<br />

musky, pike and ice fishing.<br />

Mark Zona introduced it to<br />

musky guru Pete Maina and<br />

designer Steve Herbeck and it<br />

began designing, testing and<br />

launching 15 models. Today,<br />

Livingston Lures are a musthave<br />

in any tackle box.<br />

The company also moved into<br />

the commercial world of crab<br />

and lobster fishing, developing<br />

a unit that would go inside<br />

traps to attract crustaceans with<br />

its EBS Sound Technology.<br />

It partnered with Capt Wild<br />

Bill from the famous TV series<br />

The Deadliest Catch to test<br />

the theory that sound would<br />

attract crabs. After a a couple<br />

of seasons, the technology<br />

accounted for a 20 per cent<br />

increase in catches with the<br />

King Crab Callers.<br />

It is currently working with<br />

the Department of Agriculture<br />

& Fisheries in Canada to use its<br />

Lobster Callers as an alternative<br />

baiting method to help in the<br />

restoration of live bait depletion<br />

in oceans while aving fishermen<br />

exorbitant costs for dead bait<br />

and increasing their catch by up<br />

to 30 per cent.<br />

As if that wasn’t enough, the<br />

Livingston Lures team is also<br />

busy testing sounds designed to<br />

repel sharks and other predators<br />

affecting clam farm across the<br />

world.<br />

With so much already going<br />

on, not to mention a tradition<br />

of innovation, one can only<br />

wonder where the Livingston<br />

Lures EBS Technology journey<br />

is headed next.<br />

www.livingstonlures.com<br />

16 www.tackletradeworld.com


SPOTLIGHT<br />

SPOTLIGHT ON<br />

FLY TYING<br />

Fly anglers rely on artificial flies to catch their quarry and,<br />

while many will buy them straight from the shop, a good<br />

percentage love to tie their own, affording the smart supplier<br />

or retailer with a lucrative market for materials and tools.<br />

18 WWW.TACKLETRADEWORLD.COM


FLY TYING<br />

Fly tying – the traditional craft<br />

and an essential aspect of the<br />

sport of fly fishing for many –<br />

is all about creating artificial<br />

flies that mimic the appearance<br />

of natural insects, baitfish, or other prey.<br />

These flies are used to attract fish,<br />

and the art of tying them is a blend<br />

of creativity, skill and knowledge of<br />

aquatic life.<br />

The process involves binding various<br />

material – including feathers, fur, thread<br />

and a wide range of synthetic elements,<br />

not to mention eyes and small weights<br />

– onto a hook to create patterns that<br />

resemble specific prey species, making<br />

it a fascinating intersection of art and<br />

function.<br />

History and evolution<br />

The origins of fly tying can be traced<br />

back to ancient civilizations, with some<br />

of the earliest records dating back to<br />

Roman times.<br />

However, the modern form of fly<br />

tying developed in Europe, particularly<br />

in England and Scotland, during the<br />

18th and 19th centuries.<br />

Initially, fly patterns were simple<br />

and functional, using natural materials<br />

readily available to anglers, such as bird<br />

feathers and animal hair.<br />

However, over time, as fly fishing<br />

evolved, so did the intricacy and variety<br />

of flies, reflecting the diverse aquatic<br />

ecosystems they were designed to<br />

mimic.<br />

The sport and craft of fly tying<br />

reached new heights in the 20th<br />

century, with innovations in both<br />

materials and techniques.<br />

Synthetics like plastic, foam and<br />

rubber provided new textures and<br />

buoyancies, expanding the types of<br />

flies that could be tied. Today, fly<br />

tying is both a hobby and an industry,<br />

with enthusiasts worldwide crafting<br />

flies for personal use, competition and<br />

commercial purposes.<br />

Materials and tools<br />

Fly tying requires a range of specialised<br />

tools and materials. A fly tying vise is the<br />

centrepiece, holding the hook securely<br />

in place while the tyer works around it,<br />

adding the required materials.<br />

Scissors, bobbins, hackle pliers, and<br />

bodkins are essential tools, each serving<br />

a specific purpose, from cutting materials<br />

to applying precise details.<br />

The materials used in fly tying are<br />

diverse, including natural elements like<br />

feathers from roosters, pheasants, and<br />

peacocks, along with fur from animals<br />

like deer, rabbit, and fox.<br />

Synthetic materials have also become<br />

popular, offering a wider variety of<br />

colours and textures. Thread, wire and<br />

beads add weight, colour and movement<br />

to flies, further enhancing their ability to<br />

attract fish.<br />

Fly type<br />

There are three main types of flies: dry<br />

flies, wet flies, and streamers. Dry flies, as<br />

the name suggests, are designed to float<br />

on the water’s surface, imitating adult<br />

insects like mayflies or caddisflies. These<br />

require buoyant materials and precise<br />

construction to mimic the delicate<br />

appearance and behaviour of natural<br />

insects.<br />

Wet flies and nymphs, on the other<br />

hand, are designed to sink below the<br />

water’s surface, imitating larvae, pupae or<br />

drowned insects. These often feature soft<br />

hackles and weighted bodies to achieve<br />

the correct sinking motion.<br />

Streamers, meanwhile, are designed<br />

to resemble small fish, leeches or other<br />

larger prey. These flies are tied with<br />

materials that create movement, such<br />

as marabou feathers and long, flowing<br />

synthetics, making them particularly<br />

effective for predatory fish such as trout,<br />

bass and pike, not to mention countless<br />

saltwater species.<br />

Some streamer flies are also tied,<br />

purely and simply, to attract fish or make<br />

them aggressive and these owe very little<br />

to actual fish imitations and are more<br />

designed simply to provoke a response<br />

from a predatory fish.<br />

Art and science<br />

Fly tying is not just about replicating<br />

the appearance of prey; it’s about<br />

understanding fish behaviour, aquatic<br />

environments and the life cycles of<br />

various insects.<br />

Successful fly tyers possess a keen<br />

eye for detail and an understanding of<br />

how different materials behave in water.<br />

This combination of science and artistry<br />

is what makes fly tying a continuously<br />

evolving craft.<br />

Many fly fishers tie their own flies<br />

to create custom patterns that match<br />

specific fishing conditions or personal<br />

preferences. The ability to craft a fly that<br />

perfectly imitates a local insect hatch or<br />

matches the movement of baitfish can be<br />

the difference between a successful day<br />

on the water and a disappointing one.<br />

Conclusion<br />

Fly tying is an engaging and rewarding<br />

aspect of fly fishing, blending<br />

craftsmanship, creativity and a deep<br />

appreciation for nature. Whether as<br />

a practical skill for catching fish or as<br />

a standalone art form, fly tying offers<br />

endless opportunities for innovation and<br />

expression.<br />

For many anglers, tying their own<br />

flies is a way to connect more deeply<br />

with the sport and the natural world,<br />

making every fishing trip a personal and<br />

meaningful experience.<br />

For the savvy manufacturer and<br />

retailer, the art offers opportunities to<br />

make or sell a wide range of products,<br />

from specialist materials (in a dazzling<br />

array of types and colours) to suitable<br />

hook patterns, glues and beads, not to<br />

mention all the useful tools to craft these<br />

miniature works of art.<br />

WWW.TACKLETRADEWORLD.COM 19


SPOTLIGHT<br />

DR SLICK<br />

JUMBO CARBON FIBRE BOBBIN<br />

Dr Slick has taken its eight most popular tying tools<br />

and married them to 10mm O/D carbon fibre handles.<br />

Each of these strong, lightweight and cool-looking<br />

instruments – available in a range of styles – also<br />

includes a built-in half-hitch tool.<br />

www.drslick.com<br />

SWISS CDC<br />

MULTICLAMP<br />

Made of high-strength, non-dazzling stainless steel, the Multiclamp<br />

allows the fly tyer to bundle up and work on the trapped material<br />

with your thumb and forefinger without any other tools.<br />

The jaw is pointed, allowing it to go directly into the deer hair<br />

while artificial material like craft or fake fur can be picked up directly<br />

out of the mat while loose hair can be picked up from the table<br />

thanks to the small radius of the clamping edge.<br />

A ruler in a 5mm graduation is lasered on the jaws so that the<br />

same amount of material can be tied every time.<br />

www.catchff.com<br />

SEMPERFLI<br />

CLASSIC WAXED THREAD 110<br />

Since its 2019 launch Classic Waxed Thread has generated a massive<br />

global following but fly tyers have been demanding smaller spools<br />

more suited to them than the bulk spools offered until now.<br />

So Semperfli has unveiled Classic Waxed Thread 110 – allowing it to<br />

widen the selection of colours and sizes available to those who don’t<br />

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AXXEL-MINI FLASH TINSEL<br />

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Rainbow Purple, Silver plus new Iron Gray and Fuchsia.<br />

Tyers can also take advantage of its popular 20-spool Axxel-Mini<br />

combo pack.<br />

www.uniproducts.com<br />

20 WWW.TACKLETRADEWORLD.COM


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UsiNess<br />

THE BAHAMAS<br />

D O I N G B U S I N E S S W I T H . . .<br />

Just 60 miles off the coast of the USA and with a multitude<br />

of islands and highly prized fish species, The Bahamas is an<br />

angler’s paradise and a great place to buy and sell tackle…<br />

Arguably the<br />

sportfishing<br />

capital of the<br />

world, the waters<br />

surrounding The Bahamas<br />

are home to many soughtafter<br />

species including game<br />

fish like marlin and tuna out<br />

at sea along with bonefish,<br />

tarpon and permit on the<br />

flats.<br />

This archipelago of over<br />

700 islands and 2,400 cays,<br />

located in the Atlantic<br />

Ocean, is renowned for its<br />

crystal-clear waters, vibrant<br />

marine life, and world-class<br />

fishing opportunities.<br />

A tropical paradise, it<br />

attracts anglers from around<br />

the globe, drawn by the<br />

promise of thrilling fishing<br />

experiences. Indeed, fishing<br />

in The Bahamas is more<br />

than a recreational activity;<br />

it is deeply embedded in the<br />

culture and economy of the<br />

nation.<br />

Offshore fishing in The<br />

Bahamas is renowned for<br />

its abundance of big game<br />

fish. Species such as blue<br />

marlin, white marlin, sailfish,<br />

tuna, mahi-mahi, and wahoo<br />

thrive in the deep waters<br />

surrounding the islands.<br />

Bimini, Andros, and<br />

the Abaco Islands are<br />

particularly famous for<br />

their deep-sea fishing<br />

opportunities. Anglers often<br />

use trolling methods with<br />

artificial lures and live bait<br />

to attract these powerful<br />

fish. Fishing tournaments,<br />

such as the Bahamas Billfish<br />

Championship, further<br />

highlight the significance<br />

of deep-sea fishing in the<br />

region.<br />

The extensive coral reefs<br />

of The Bahamas provide a<br />

rich habitat for a variety of<br />

species, including snapper,<br />

grouper, barracuda and jacks.<br />

Reef fishing is popular<br />

among both novice and<br />

experienced anglers due to<br />

the relatively calm waters and<br />

the variety of fish available.<br />

This generally often involves<br />

bottom fishing techniques,<br />

using bait such as squid,<br />

shrimp or cut fish.<br />

The Bahamas is widely<br />

regarded as the offering some<br />

of the best and most varied<br />

bonefishing in the world.<br />

Known for their speed and<br />

elusive nature, bonefish are a<br />

highly sought-after species in<br />

the flats of the Out Islands.<br />

Fly fishing is the preferred<br />

method, not just for bonefish<br />

but also tarpon and permit,<br />

requiring specialised rods,<br />

reels and flies.<br />

Islands like Andros,<br />

Exuma, and Long Island<br />

are renowned for their<br />

bonefishing flats, attracting<br />

anglers from around the<br />

world looking for a challenge<br />

in the shallow, clear waters.<br />

22 www.tackletradeworld.com


the bahamas<br />

The Bahamian tackle trade<br />

The fishing tackle industry<br />

in The Bahamas is an<br />

essential component of the<br />

local culture, supporting<br />

both recreational and<br />

professional activities.<br />

The industry comprises<br />

a range of businesses,<br />

including manufacturers,<br />

retailers, guides and other<br />

service providers, catering to<br />

the diverse needs of anglers.<br />

The industry relies heavily<br />

on both locally produced<br />

and imported equipment.<br />

Local manufacturers<br />

primarily focus on custom<br />

gear tailored to the unique<br />

demands of Bahamian<br />

waters. This includes<br />

specialist rods, reels, line,<br />

and lures or designed for<br />

targeting specific species.<br />

Local tackle shops often<br />

stock custom-made flies<br />

for bonefishing that are not<br />

readily available elsewhere<br />

and you’ll often find guides<br />

selling their own unique<br />

versions, too.<br />

At the same time,<br />

international brands play a<br />

significant role in supplying<br />

high-quality tackle to the<br />

Bahamian market.<br />

Brands like Shimano,<br />

Penn, and Daiwa are<br />

popular among local<br />

anglers, providing reliable<br />

gear for both amateur and<br />

competitive fishing.<br />

fact file<br />

Capital: Nassau Population: 412,828<br />

Unemployment rate: 9.2% Official language: English<br />

Vernacular language: Bahamian Creole<br />

Number of islands/cays: More than 3,000<br />

Land area: 13,943 sq km (5,583 sq m)<br />

Currency: Bahamian Dollar (BSD) / US Dollar<br />

Time zone: GMT - 4 hours Dialling code: +1 242<br />

Internet: .bs<br />

Main islands: New Providence, Grand Bahama, Eleuthera,<br />

Andros, Cat Island, Rum Cay, Long Island, San Salvador<br />

Island, Ragged Island, Acklins, Crooked Island, Exuma,<br />

Berry Islands, Mayaguana, the Biminis, Great Abaco and<br />

Great Inagua<br />

www.tackletradeworld.com 23


UsiNess<br />

The synergy between<br />

local craftsmanship and<br />

international quality ensures<br />

that anglers have access to<br />

a wide range of equipment<br />

suited to their needs.<br />

Fishing tackle shops<br />

are ubiquitous across The<br />

Bahamas, especially in key<br />

fishing destinations like<br />

Nassau, Freeport and Bimini.<br />

These shops offer a broad<br />

selection of fishing gear, bait,<br />

and accessories, catering to<br />

both locals and tourists.<br />

Retailers often provide<br />

valuable insights into the<br />

best equipment for different<br />

types of fishing, as well as<br />

tips on local fishing hotspots.<br />

Some of the most wellknown<br />

tackle shops include<br />

Chub Cay Outfitters, Nassau<br />

Fly Shop, and Tight Lines<br />

<strong>Tackle</strong>.<br />

These stores not only<br />

sell equipment but also<br />

offer guided fishing trips,<br />

charters and repair services,<br />

enhancing the overall fishing<br />

experience for visitors.<br />

The industry is closely<br />

linked with the charter<br />

boat and guided fishing<br />

service sector. Many charter<br />

companies provide all<br />

necessary fishing gear as part<br />

of their packages, allowing<br />

tourists to fish without the<br />

need to bring their own<br />

equipment.<br />

The industry has seen<br />

a rise in demand for<br />

customised tackle, especially<br />

for bonefishing and deepsea<br />

fishing. Anglers often<br />

seek personalised rods and<br />

lures designed specifically<br />

for the local fish species,<br />

which enhances their chances<br />

of success. This demand<br />

has spurred local craftsmen<br />

and tackle manufacturers<br />

to create bespoke products,<br />

adding a unique touch to the<br />

Bahamian fishing experience.<br />

It has also led to a rise<br />

in top quality outfitters<br />

throughout the world,<br />

dedicated to ensuring those<br />

in pursuit of this quarry are<br />

well catered for with the best<br />

equipment available.<br />

Species and sites<br />

Known as the “grey ghost,”<br />

bonefish can be found in<br />

flat areas covered by as little<br />

as one foot of water, while<br />

their colouration makes them<br />

camouflaged against the sandy<br />

ocean bottom, making them<br />

difficult to spot.<br />

Experienced guides often<br />

look not for the fish but<br />

rather its shadow on the<br />

shallow bottom. Locating<br />

them is no guarantee of<br />

landing one but, if you do,<br />

be prepared a for a string of<br />

surging runs that will test<br />

your skills, your tackle and the<br />

amount of backing you have<br />

on your reel.<br />

Bonefishing is excellent<br />

year-round in The Bahamas<br />

but reaches its peak during<br />

March and April and there<br />

are many lodges with expert<br />

knowledge of the area and its<br />

opportunities; many will even<br />

hook you up with a guide and<br />

skiff.<br />

With over 50 fishing<br />

records, The Bahamas is<br />

considered one of the premier<br />

destinations in the world for<br />

sport fishing.<br />

There’s a reason why Ernest<br />

Hemingway made his way to<br />

his favourite “island in the<br />

stream,” Bimini, just 50 miles<br />

off Florida’s coast, living there<br />

in the 1930s aboard his boat<br />

trolling the offshore waters<br />

for huge marlin, tuna and<br />

swordfish.<br />

Many anglers come to this<br />

region just to enjoy fishing<br />

near the reefs and mangroves<br />

and calm waters and hard<br />

sand flats are perfect for<br />

inshore fishing.<br />

The warm, clear waters<br />

create the perfect setting<br />

for fly fishing, the preferred<br />

method for catching bonefish.<br />

Tarpon are among the<br />

largest of the shallow-water<br />

fish and can weigh up to<br />

60lb. Long and slender with<br />

a silvery hue, these are a<br />

sought-after game fish in<br />

many parts of the world.<br />

Coral reefs are home to<br />

even more challenging permit<br />

while other inshore species,<br />

albeit often targeted by more<br />

conventional fishing, include<br />

barracuda, snapper and<br />

grouper<br />

Deep-sea fishing is<br />

incredibly popular here as the<br />

islands lie at the edge of the<br />

Gulf Stream. Tour companies<br />

offering deep and sport<br />

fishing adventures to some<br />

of the best fishing spots on<br />

the islands, targeting sailfish,<br />

swordfish and marlin.<br />

In fact, the blue marlin<br />

is the national fish of The<br />

Bahamas and there’s no<br />

better place to target these<br />

enormous game fish than the<br />

warm, aquamarine waters<br />

surrounding Grand Bahama<br />

and New Providence.<br />

Other deep-sea species to<br />

try for include yellowfin and<br />

blackfin tuna, dorado – also<br />

known as mahi-mahi or<br />

dolphin – and wahoo, also<br />

known as kingfish.<br />

Protecting the environment<br />

Given the importance and<br />

fragility of the environment in<br />

The Bahamas, it is perhaps no<br />

surprise that environmental<br />

considerations and<br />

sustainability are increasingly<br />

becoming a focus within the<br />

trade.<br />

With growing awareness<br />

of the need to protect<br />

marine ecosystems, many<br />

local businesses are adopting<br />

eco-friendly practices. This<br />

includes the production<br />

of tackle that minimises<br />

environmental impact, such<br />

as biodegradable lures, leadfree<br />

weights and non-plastic<br />

packaging. Additionally,<br />

many companies are involved<br />

in initiatives to promote<br />

catch-and-release practices,<br />

especially for vulnerable<br />

species like marlin and<br />

bonefish.<br />

Challenges ahead<br />

Despite its vibrant nature,<br />

the Bahamian fishing<br />

tackle industry faces several<br />

challenges, with one of the<br />

most important being changes<br />

in the climate.<br />

On September 1st, 2018,<br />

Hurricane Dorian made<br />

landfall over Abaco and then<br />

moved onto Grand Bahama,<br />

bringing with it the region’s<br />

strongest recorded winds at a<br />

sustained 180mph-plus.<br />

It killed at least 74 people<br />

and left another 280+<br />

24<br />

www.tackletradeworld.com


the bahamas<br />

tRaDiNG<br />

PaRtNeRs<br />

Top Export Partners:<br />

Usa, ivory coast, Germany, UK, thailand<br />

Top Import partners:<br />

Usa, china, south Korea, Germany, brazil<br />

unaccounted for, while causing<br />

an estimated $3.4 billion of<br />

damage and wiping out almost<br />

every home on some islands,<br />

either through the high winds<br />

or huge storm surges.<br />

Ongoing environmental<br />

threats include coral bleaching,<br />

habitat destruction, and the<br />

decline of fish populations, all<br />

of which directly impact the<br />

demand for fishing tackle and<br />

related services.<br />

The industry must adapt by<br />

promoting sustainable fishing<br />

practices and supporting<br />

conservation efforts to ensure<br />

the long-term viability of the<br />

marine environment.<br />

The import-dependent<br />

nature of the industry means<br />

that disruptions in global<br />

supply chains can affect the<br />

availability of key products.<br />

High import duties and<br />

shipping costs also contribute<br />

to the high prices of tackle,<br />

which can deter local anglers<br />

from purchasing the latest<br />

gear.<br />

Meanwhile, the rise<br />

of online shopping has<br />

introduced competition<br />

from international retailers<br />

who often offer lower prices<br />

and a wider selection of<br />

products. Local tackle shops<br />

must emphasise personalised<br />

service, local knowledge and<br />

unique products to maintain a<br />

competitive edge.<br />

Looking to the future<br />

Despite the threat of<br />

destructive hurricanes, the<br />

future of the fishing tackle<br />

industry in The Bahamas<br />

looks promising, with growing<br />

interest in sustainable fishing<br />

practices and continued<br />

innovation in tackle design.<br />

The development of<br />

eco-friendly gear and the<br />

promotion of responsible<br />

fishing will be key to the<br />

industry’s success.<br />

Moreover, expanding the<br />

reach of Bahamian-made<br />

fishing tackle to international<br />

markets could present new<br />

opportunities for growth.<br />

In addition, the continued<br />

popularity of fishing tourism,<br />

supported by world-renowned<br />

tournaments and targeted<br />

marketing efforts, will drive<br />

demand for high-quality tackle<br />

and related services.<br />

Investment in technology,<br />

such as apps that provide<br />

real-time fishing conditions<br />

and digital guides, could<br />

further enhance the experience<br />

for anglers and support the<br />

industry.<br />

While challenges exist,<br />

the industry’s adaptability<br />

and commitment to quality<br />

and sustainability will ensure<br />

that The Bahamas remains<br />

a top destination for fishing<br />

enthusiasts – and the tackle<br />

trade – worldwide.<br />

www.tackletradeworld.com<br />

25


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26 WWW.TACKLETRADEWORLD.COM


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FEATURE<br />

BRANDS GALORE<br />

AT AFTA<br />

TRADE SHOW<br />

Brands large and small were out in the force at the Australian<br />

Fishing <strong>Trade</strong> Association’s annual show earlier this year.<br />

The Gold Coast Convention<br />

and Exhibition Centre once<br />

again played host to the event,<br />

which attracted hundreds<br />

of brands from across the<br />

continent for two days of trade and an<br />

additional public day of fishing tackle<br />

showcasing, networking and awards.<br />

Demand for floor space has been<br />

so great that stands had actually<br />

sold out months in advance and it<br />

didn’t disappoint over the show days<br />

themselves.<br />

Alongside new products, business<br />

meetings and brand ambassadors, the<br />

event was host to AFTA’s annual general<br />

meeting, happy hour plus the biggest<br />

AFTA gala dinner and awards night ever<br />

seen, with 475 people attending for four<br />

hours of drinks and socialising.<br />

AFTA president Michael Starkey<br />

said: “The support from the Victorian<br />

Government and Brandscope for<br />

the dinner was fantastic [while] the<br />

incredible sponsorship from the<br />

Queensland Government enabled AFTA<br />

to offer free entry to all members of the<br />

public.<br />

“Before we opened, the lines were<br />

out the door and around the building.<br />

There’s already plenty of talk for the<br />

2025 show; if you missed it in <strong>2024</strong>,<br />

start planning now to ensure you don’t<br />

do that again!”<br />

In all, there were 169 stores who<br />

visited the show – many of whom<br />

attended for both trade days – not to<br />

mention, on the public day, the centre<br />

welcomed 3,421 anglers and families.<br />

AFTA independent chair, the Hon<br />

Bob Baldwin, added: “The AFTA <strong>Tackle</strong><br />

Show and the Public Day both achieved<br />

28 WWW.TACKLETRADEWORLD.COM


emarkable success. We welcomed numerous<br />

first-time exhibitors; the event rejuvenated the<br />

energy on the floor for retailers and featured<br />

the unveiling of the latest global fishing<br />

equipment.<br />

“The <strong>Tackle</strong> Show has always been backed by<br />

the solid and consistent participation of major<br />

brands who exhibit yearly.<br />

Thanks to the sponsorship from the<br />

Queensland Government ($35k) and a launch<br />

by Minister Mark Furner, the Public Day saw a<br />

33 per cent increase in registrations.<br />

Among the 6,574 registered attendees,<br />

4,853 were adults; notably, for our industry’s<br />

sustainability, 1,721 were children under 15.<br />

“In addition, the <strong>Tackle</strong> Show served as a<br />

platform to sponsor and welcome State Peak<br />

Bodies, enhancing recognition of the diverse<br />

roles played by AFTA and these organisations.”<br />

He revealed that representatives from all<br />

existing Peak Bodies, including TARFISH,<br />

Recfishwest, AFANT, VRFish, RecFish SA and<br />

ARFF were present.<br />

Bob added: “Following Minister Furner’s<br />

initial discussions regarding their formation, we<br />

anticipate that next year’s show might also host<br />

RecfishNSW and potentially RecfishQLD.<br />

“The state peak bodies are not in<br />

competition with AFTA; we complement each<br />

other. AFTA represents the business side of<br />

recreational fishing through its membership,<br />

and the peak bodies directly represent<br />

recreational fishers.<br />

“The AFTA AGM saw good attendance,<br />

with no need for ballots for positions since<br />

the two available roles were secured without<br />

opposition. We congratulate Steve Morgan<br />

(media) and Jarrod Day (retail) for their reelection<br />

and ongoing dedication to AFTA.”<br />

AFTA TRADE SHOW<br />

www.afta.net.au/tackle-show<br />

THE SHOW IN NUMBERS<br />

Day 1 - Thursday<br />

269 buyers 136 stores<br />

644 attendees<br />

Day 2 - Friday<br />

263 buyers 135 stores<br />

786 attendees<br />

Day 3 - Saturday<br />

22 buyers 12 stores<br />

6,574 public registered<br />

3,421 public attended<br />

3,873 attendees<br />

Total Unique Retail Stores<br />

169 stores<br />

Number of Days Stores Attended<br />

One day: 60 Two days: 103<br />

Three days: 6<br />

WWW.TACKLETRADEWORLD.COM 29


MARKETING<br />

HUNTER MEDIA<br />

BOOSTING YOUR<br />

CREATIVE MARKETING<br />

Creativity in marketing is the art of blending imaginative ideas with<br />

strategic communication to capture attention, evoke emotions and drive<br />

consumer action. How do you go about it?<br />

Creative marketing<br />

involves breaking<br />

conventional moulds<br />

to develop unique,<br />

engaging, and memorable<br />

campaigns that stand out in a<br />

crowded marketplace.<br />

In an era where consumers<br />

are constantly bombarded with<br />

information, creative marketing<br />

is not just a luxury but a<br />

necessity for brands striving<br />

to differentiate themselves and<br />

connect with their audiences<br />

on a deeper level.<br />

Telling the story<br />

At its core, creativity in<br />

marketing is about storytelling;<br />

crafting narratives that<br />

resonate with people, inspire<br />

them, and persuade them to<br />

take action.<br />

Great marketing tells a<br />

story that not only showcases<br />

a product’s features but also<br />

aligns with the values, desires<br />

and emotions of its target<br />

audience.<br />

This can take many forms,<br />

from a clever social media post<br />

to a viral video, a thoughtprovoking<br />

advertisement or<br />

an experiential campaign that<br />

invites consumers to interact<br />

with the brand in new and<br />

exciting ways.<br />

Creativity enables marketers<br />

to transform ordinary products<br />

into extraordinary experiences.<br />

Apple, for example,<br />

doesn’t just sell phones or<br />

computers; it sells a lifestyle<br />

centred on innovation, design<br />

and individuality. Through<br />

creative marketing, Apple has<br />

established a strong emotional<br />

connection with its audience,<br />

often portraying its products as<br />

tools for personal expression.<br />

The “Think Different”<br />

campaign is a testament to<br />

how a simple but powerful<br />

message can elevate a brand’s<br />

image, making it more than<br />

just a product but a cultural<br />

icon.<br />

Changing the narrative<br />

One of the most important<br />

aspects of creative marketing<br />

is its ability to disrupt. In a<br />

world where consumers often<br />

tune out repetitive or mundane<br />

advertisements, creative<br />

marketing grabs attention by<br />

defying expectations.<br />

Old Spice’s “The Man<br />

Your Man Could Smell Like”<br />

campaign turned a declining<br />

brand into a social media<br />

sensation almost overnight.<br />

By using humour, unexpected<br />

scenarios and a charismatic<br />

spokesperson, Old Spice<br />

reinvented its image and<br />

appealed to a new generation<br />

of consumers.<br />

Creativity also plays a crucial<br />

role in problem-solving within<br />

marketing. When faced with<br />

challenges such as changing<br />

consumer behaviour, market<br />

saturation or limited budgets,<br />

creative thinking can lead<br />

to innovative solutions that<br />

traditional methods might<br />

overlook.<br />

Guerrilla marketing tactics,<br />

for instance, leverage creativity<br />

to make a big impact with<br />

minimal investment. These<br />

unconventional strategies often<br />

surprise and delight audiences,<br />

creating buzz and engagement<br />

without the hefty price tag of<br />

traditional advertising.<br />

Customer appeal<br />

Emotional appeal is a powerful<br />

tool because it taps into the<br />

human side of consumer<br />

behaviour. Campaigns that<br />

evoke happiness, nostalgia,<br />

fear, or empathy are more<br />

likely to be remembered and<br />

shared.<br />

Coca-Cola’s “share”<br />

campaign personalised the<br />

brand experience by printing<br />

names on bottles, encouraging<br />

customers to find their name<br />

or that of a friend. This<br />

simple act created a sense<br />

of connection and sparked<br />

millions of social media shares<br />

worldwide.<br />

In the digital age, datadriven<br />

insights and creativity<br />

must work hand in hand.<br />

While data provides valuable<br />

information about consumer<br />

preferences, creativity turns<br />

that data into engaging<br />

content.<br />

Ultimately, creativity in<br />

marketing is about daring<br />

to be different. It requires<br />

a willingness to take risks,<br />

challenge norms, and<br />

experiment with new ideas.<br />

When executed well, creative<br />

marketing not only captures<br />

attention but also builds brand<br />

loyalty, fosters emotional<br />

connections, and drives longterm<br />

success.<br />

Brands that embrace<br />

creativity are those that<br />

thrive in today’s fast-paced,<br />

ever-evolving marketplace,<br />

turning ordinary messages<br />

into extraordinary moments<br />

that resonate with audiences<br />

worldwide.<br />

john@hunter-media.co.uk<br />

www.hunter-media.co.uk<br />

30 WWW.TACKLETRADEWORLD.COM


STOPPIONI s.n.c. Firenze Italy<br />

Tel.+39 0558739615 -Fax +39 0558739648 stonfo@stonfo.com<br />

MEMBER<br />

PRO MATCH CATAPULTS<br />

Competition catapults with soft touch<br />

handle. Allow maximum precision<br />

with a minimum quantity of bait.<br />

Equipped with elastic saving Ptfe<br />

bushes.<br />

MAXI CATAPULTS<br />

Aluminium catapults with anatomic plastic handle<br />

and soft rubber groundbait pouch.<br />

Designed to deliver a large quantity of bait at long<br />

distance.<br />

Art.356 Art.357 Art.358<br />

Art.340<br />

Art.341<br />

www.stonfo.com<br />

A GROUNDBREAKING SERIES OF GUIDES AND TOPS,<br />

TONY ENGINEERING, PATENT PENDING!<br />

TONY HUANG<br />

PACBAY MINIMA - X offers an unparalleled level of durability, solving the problems commonly associated with inner rings<br />

popping out or getting crushed. Through extensive reform and innovation, PACBAY MINIMA - X is constructed using highstrength<br />

, one-piece stainless steel. Both the guides and tops utilize mirror polishing, multi-layer Hard Chrome plating, and<br />

Titanium plating processes, resulting in corrosion resistance, low friction, and high thermal conductivity. As a result , the friction<br />

force during long-distance casting or retrieving is significantly reduced.<br />

If you’ve ever experienced the nightmare of losing or breaking your inner ring while battling a tough fish, you’ll appreciate the superiority of PACBAY<br />

MINIMA - X. Currently, we offer sizes ranging from #05 to #20, with plans to expand up to #50. More sizes and models will be available soon. We believe<br />

these guides are ideal for lure anglers, particularly carp anglers who often face issues with the #50 stripper guide getting damaged during transportation.<br />

With PACBAY MINIMA - X, this problem has been entirely eliminated.<br />

In summary, PACBAY MINIMA - X guides and tops are renowned for their exceptional durability and ability to withstand heavy use and harsh conditions.<br />

This innovation in the fishing world, through the abandonment of ceramic and stainless-steel rings, allows fishermen to bid farewell to the nightmares of<br />

ring breakages, crushing, and detachment.<br />

Build Great Fishing Rods<br />

www.fishpacbay.com<br />

info@fishpacbay.com


DIY FISHING BOATS IN TAIWAN, CHINA<br />

A small boat is the Penghu people's sea suitcase.<br />

The first time I noticed this white boat was when<br />

someone was fishing on the "khoo" (that-khoo)<br />

along the coast at low tide. After careful observation,<br />

I also found that each one was fishing. The shapes of<br />

the boats seem to be slightly different, and they are<br />

all personal pieces of furniture (ke-si).<br />

In Penghu, the boat-shaped swimming ring is<br />

commonly known as "moo-lí-lóng" in Taiwanese<br />

(Chinese transliteration: Moulilong). It is made<br />

of foam and is handmade. The size and shape of<br />

the hull will be designed according to the usage<br />

situation. shape.<br />

"Kick hoop" is one of the most common uses. Fishermen ride on it for fishing<br />

and use fins to kick the water to move underwater. Another use is to tie it around<br />

the waist to facilitate diving to collect fish products, such as sea urchins. , snails,<br />

shellfish, etc., or it can also come in handy when walking sea vegetables in winter.<br />

Even building stone bridges requires the use of "moo-lí-lóng". When he first<br />

learned to build stone bridges, there was a shortage of stones on site. Master Kun<br />

said that he should use the buoyancy of sea water to transport stones at high tide.<br />

I know that it turns out that "moo-lí-lóng" can also be transformed into a<br />

platform vehicle that can carry a large amount of heavy objects. I was also lucky<br />

enough to participate in the production of "moo-lí-lóng" at that time. I saw that<br />

Master Kun was very particular about the size and structure. The whole process<br />

was like building a ship. Same.<br />

I never thought that building a stone boat would allow me to own a "boat". If I<br />

can't afford a real yacht, I might as well build one myself!


POPULAR WILD FISHING GEAR IN TAIWAN<br />

I am from Kaohsiung, Taiwan, and I would like to share with you that I went to play crucian carp in Yehu today. I<br />

took pictures of the catch and released it immediately. At the beginning of this year, I used shell stickers and cobra skin<br />

to make a jade ring, and I also had a Shimano wind cutter 13.5 inches that I ordered for a customer. After it arrived,<br />

the customer said he didn’t want it anymore, so I had to keep it for myself.<br />

It’s been a while since I went out to fish for crucian carp. Yesterday I took a sickle and a shovel to the old wild pond<br />

to clear weeds and weed a comfortable spot yesterday.<br />

Today, I took out the Tamaki Suifengiri 13.5 and opened it. After throwing the bait a few times, the white stripes on<br />

the surface and the small Luo Fei under the water were making a lot of noise by baiting them. It was not easy to catch<br />

crucian carp. I only caught 12 after playing for a long time. Only crucian carp, plus 2 larger tilapias, were taken back<br />

after taking pictures.<br />

Time: <strong>2024</strong>/08/06<br />

Location: Yehu<br />

Fishing Rod: Shimano Windgiri 13.5 feet<br />

Buoy: Japanese へら floating き Hafang ひろし (hollow tail bottom fishing buoy)<br />

Fishing method: rub bait for sensitive fishing (adjusted to 5 and fished to 3)<br />

Water depth: about 5 feet up and down<br />

Busbar: Q5 1<br />

Sub-line: Q5 0.2 0.3 0.4<br />

Bait: sweet potato puree + snow flakes + crucian carp bait<br />

Catch: 12 crucian carp (the flash counter only counts the number of crucian carp)


<strong>2024</strong> TAIWAN FISHING TACKLE EXPO GRAND<br />

OPENING!<br />

On September 13, <strong>2024</strong>, the Taiwan Fishing <strong>Tackle</strong> Expo<br />

grandly opened in Taipei. This three-day exhibition,<br />

from September 13 (Friday) to September 15 (Sunday),<br />

was open from 10 am to 6 pm every day, attracting<br />

countless fishing enthusiasts to visit.<br />

At this expo, Shimano, as a mainstream brand in the<br />

Japanese fishing tackle industry, although the number<br />

of products on display was not large, new products such<br />

as 24VANFORD and 24UNIFIX still attracted a lot of<br />

attention. The texture of the new ADRENA is even closer<br />

to high-end models, making people love it.<br />

Daiwa still maintained a high standard of display this<br />

year, with a complete display of Bass series and lure<br />

fishing products, and its own modification brand SLP<br />

WORKS also brought a lot of new products. New<br />

products such as 24STEEZ dual-axis and STEEZ RC and<br />

HEARTLAND were unveiled one by one, giving anglers<br />

a feast for the eyes.<br />

As the leader of fishing tackle stores in Taiwan, Yutaku<br />

Enterprise exhibited several brands it represents,<br />

including EG, JACKALL, OSP, DUO, MEGABASS,<br />

etc. EG's Kenta Onishi also visited the site, adding a lot<br />

of color to the exhibition. The product design and style<br />

exhibited by WEFOX this time are very attentive, and it<br />

actively contacts Japanese brands to enhance its product


line.<br />

As the general agent of Abu Garcia and Pure Fishing's brands<br />

in Taiwan, Hengda Enterprise exhibited a variety of products,<br />

including the latest ROXANI BC/SP reels and Salty Stage<br />

series. Wave Off Taiwan focuses on promoting fishing culture.<br />

The clothing products exhibited this time are not only suitable<br />

for fishing wear, but also very suitable for daily casual wear.<br />

Okuma Baoxiong Fishing <strong>Tackle</strong> exhibited the new version of<br />

the HAKAI series and the Outdoor style SOLDIER rod and<br />

reel combination series, which are worth seeing.<br />

Keelung City Government also participated in the exhibition<br />

to promote Keelung Island fishing grounds and sea fishing<br />

environment. There were also many interesting activities on site<br />

to interact with anglers.<br />

This expo not only showcased the latest fishing tackle products,<br />

but also a grand event for fishing enthusiasts to communicate<br />

and share.


MAKING CONTACT<br />

1<br />

2<br />

3<br />

MAKING CONTACT<br />

Do you want your<br />

products to be seen by<br />

thousands of potential<br />

buyers… FREE of charge?<br />

Then get in touch, we’d<br />

love to hear from you.<br />

JOHN HUNTER<br />

+44 7990 542958<br />

john.hunter@dhpub.co.uk<br />

Contact John directly for<br />

details of how to send<br />

your product images and<br />

a short description to<br />

<strong>Tackle</strong> <strong>Trade</strong> <strong>World</strong>.<br />

1 HUK<br />

COLD FRONT+ HOODIE<br />

The Cold Front+ Pullover Hoodie<br />

is perfect for early morning or<br />

late evening fishing, designed for<br />

female anglers prioritising comfort<br />

and warmth during frigid months.<br />

Made from super comfortable<br />

heathered fleece, brushed for an<br />

extra soft feel, it is ideal both on<br />

and off the water.<br />

There’s a hidden zippered<br />

security pocket for valuables,<br />

ensuring that essentials are<br />

accessible, while Spandex in<br />

the fabric maximises mobility,<br />

enhancing comfort while casting<br />

and manoeuvring.<br />

It is available in sizes from XS<br />

to XXL.<br />

www.hukgear.com<br />

2 DAIWA<br />

TATULA SV TW 150 REEL<br />

The bigger brother of the Tatula<br />

SV100, this reel is geared for the<br />

power-fishing crowd, introducing<br />

them to SV spool technology and<br />

Hyperdrive design in a mid-priced<br />

baitcaster.<br />

Energised by SV (Stress-Free,<br />

Versatile), the SV TW 150 yields<br />

the ultimate castability with a<br />

heavier line. The spool is sized to<br />

accommodate more and stronger<br />

lines while delivering minimal<br />

backlash, not to mention distance<br />

yet controlled casting.<br />

It has been made to matches<br />

ideally with the Tatula Elite and<br />

Elite AGS rod series, particularly<br />

the medium and medium-heavy<br />

baitcasting models.<br />

www.daiwa.us<br />

3 SEVIIN<br />

GF SERIES REELS<br />

Like its successful GF casting reels,<br />

SEVIIN’s GF spinning reels are<br />

designed to outperform their retail<br />

price and offer smooth operation,<br />

long-lasting reliability, solid feel,<br />

and lightweight construction.<br />

A sleek carbon-grey and<br />

black finish with red anodised<br />

accents completes a look that’s<br />

carefully curated to compliment<br />

the aesthetics of a wide variety<br />

of today’s high-performance<br />

spinning rods.<br />

There are five models in the<br />

range, from the GFS750 through to<br />

the GFS3000, with each designed<br />

to retail at $110.<br />

www.seviinreels.com<br />

36 WWW.TACKLETRADEWORLD.COM


Classifieds<br />

SPLIT RING<br />

PLIERS<br />

UNIQUELY DIFFERENT (NEW-PATENTED)<br />

The EASIEST... The FASTEST...<br />

The BESTEST...<br />

for changing hooks or spinner blades<br />

visit www.Texas<strong>Tackle</strong>.com for demo video<br />

WHOLESALE ONLY<br />

4 Sizes<br />

www.Texas<strong>Tackle</strong>.com<br />

RIGS !!!!<br />

TO BOOK THIS SPACE CONTACT:<br />

NORTH AMERICA<br />

BART MANGANIELLO<br />

T: +1 914 722 7601<br />

E: bartalm@optonline.net<br />

REST of WORLD<br />

GUIDO KNEGT<br />

T: +39 347 503 6436<br />

E: guido.knegt@dhpub.co.uk<br />

COMING UP…<br />

JANUARY 2025<br />

Ad Copy: <strong>November</strong> 15th, <strong>2024</strong><br />

Mailed: December 4th, <strong>2024</strong><br />

Special issue: New gear<br />

Spotlight: Boat accessories<br />

Doing Business With: United Kingdom<br />

FEBRUARY 2025<br />

Ad Copy: December 20th, <strong>2024</strong><br />

Mailed: January 15th, 2025<br />

Special issue: Bass fishing<br />

Spotlight: Reels<br />

Doing Business With: China<br />

MARCH 2025<br />

Ad Copy: January 24th, 2025<br />

Mailed: February 12th, 2025<br />

Special issue: Fly fishing<br />

Spotlight: Rods<br />

Doing Business With: California<br />

To submit news or editorial for<br />

any of these issues, contact:<br />

To advertise or discuss a marketing campaign in any of these editions,<br />

contact our business development team:<br />

EDITOR<br />

JOHN HUNTER<br />

T: + 44 (0)7990 542958<br />

E: john.hunter@dhpub.co.uk<br />

NORTH AMERICA<br />

BART MANGANIELLO<br />

T: +1 914 722 7601<br />

E: bartalm@optonline.net<br />

REST of WORLD<br />

GUIDO KNEGT<br />

T: +39 347 503 6436<br />

E: guido.knegt@dhpub.co.uk


MAKING CONTACT<br />

5<br />

4<br />

6<br />

7<br />

4 SAVAGE GEAR<br />

ORANGE LTD SPINNING REEL<br />

The limited-edition Orange LTD<br />

reels are designed to perfectly<br />

match with Savage Gear’s Orange<br />

LTD rods – what’s better than a<br />

perfectly matching, real Savage<br />

combo?<br />

The body and rotor are<br />

constructed from a strong yet<br />

lightweight GRC material, while<br />

the aluminium CNC-machined SST<br />

handles offer maximum strength.<br />

These reels include a host<br />

of other exclusive innovations<br />

such as the brand’s proprietary<br />

DuraGrease. However, the best<br />

trick is in its ultra-smooth Friction<br />

Control Drag system that uses<br />

carbon fibre washers, offering<br />

unrivalled power and silky<br />

smoothness.<br />

There are also 8+1 steel ball<br />

bearings, a soft-touch handle knob<br />

and aluminium spool.<br />

www.savage-gear.com<br />

5 ABU GARCIA<br />

DIPLOMAT WILDERNESS SURVIVAL<br />

4PC COMBO<br />

A complete fishing set including<br />

survival tools, this combo kit<br />

contains everything you need<br />

to catch and cook fish in remote<br />

places.<br />

All components have been<br />

carefully selected to be compact,<br />

of good quality, well-matched and<br />

easy to use.<br />

Everything is packed in a<br />

compact and strong rod tube,<br />

which is convenient to bring<br />

wherever your adventure takes<br />

you.<br />

It includes a 1.98m 3-13g fourpiece<br />

rod, 2000-size reel, tackle<br />

box with three lures, a float, hooks,<br />

swivels, splint striker and fire steel,<br />

multi-tool, and a paracord bracelet<br />

containing a rope, compass and<br />

whistle.<br />

www.abugarcia.com<br />

6 SIMMS<br />

CONFLUENCE SHIRT<br />

This rugged men’s shirt is<br />

built with performance driven<br />

fabrics that stretch to provide<br />

a completely unhindered<br />

range-of-motion. Treated with<br />

DWR for water repellency, the<br />

shirt also features two vertical<br />

zippered gusseted chest pockets<br />

constructed with water-resistant<br />

fabric, making it ideal for a day<br />

on the water, whatever the<br />

conditions.<br />

There’s also a traditional collar<br />

with a snap front closure while<br />

the back construction allows for<br />

maximum casting mobility and<br />

comfort. The lower sleeves and<br />

shoulders are constructed with<br />

abrasion and water-resistant<br />

overlays<br />

Available in Driftwood or Loden<br />

colours and in sizes from S to 3XL.<br />

www.simmsfishing.com<br />

7 LIVINGSTON LURES<br />

FLIPPER LURE<br />

Flipper is the only dive and rise<br />

jerk bait, which is also a crankbait,<br />

making it very versatile for straight<br />

trolling.<br />

The rear metal tail provides<br />

flash and depth/wobble and is<br />

adjustable for more of a free glide<br />

action-or more wobble.<br />

It’s 10in in length not including<br />

tail and weighs in at 3.7oz (105g) or<br />

4.3oz (125g).<br />

It boasts an internal weight<br />

transfer system to help you cast<br />

further or work the bait falling nose<br />

first or tail first ignites the bites,<br />

coupled with Livingston Lures’<br />

EBS Technology, which calls the<br />

fish in from double the distance of<br />

traditional lures with rattles.<br />

www.livingstonlures.com<br />

38 WWW.TACKLETRADEWORLD.COM


A RANGE OF BUCKETS<br />

DESIGNED AND MADE<br />

FOR FISHING<br />

4L<br />

SPACE SAVING<br />

Stackable basin<br />

on all buckets<br />

17L<br />

EASY OPENING<br />

Exclusive ultra soft cover<br />

10L<br />

6L<br />

6L<br />

STURDY & DURABLE<br />

Reinforced design<br />

compared to existing buckets<br />

Very strong material<br />

DIRECT<br />

FROM<br />

MANUFACTURER<br />

MADE IN<br />

export@rokfishing.com<br />

.COM

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