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YL Year in Review 2024

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Our <strong>Year</strong> Together:<br />

<strong>2024</strong> YEAR IN REVIEW<br />

FOUNDATION<br />

Over<br />

100,000<br />

lives impacted<br />

1,403<br />

Young Liv<strong>in</strong>g<br />

Academy sponsors<br />

25<br />

countries with Young Liv<strong>in</strong>g<br />

Foundation-funded projects<br />

7<br />

new classrooms<br />

planned for the<br />

<strong>YL</strong> Academy<br />

Over<br />

3.5<br />

million USD raised <strong>in</strong><br />

charitable donations<br />

SCIENCE<br />

SUSTAINABILITY<br />

5<br />

2<br />

peer-reviewed articles published<br />

<strong>in</strong> scientific research journals<br />

from the D. Gary Young Research<br />

Institute and Young Liv<strong>in</strong>g Farms<br />

cl<strong>in</strong>ical studies completed on<br />

Young Liv<strong>in</strong>g products<br />

800<br />

native plants<br />

donated<br />

5,000<br />

native and endangered<br />

orchids reproduced<br />

<strong>in</strong> Ecuador<br />

Spanish Fork Quality Control lab<br />

accredited by American Association<br />

for Laboratory Accreditation (A2LA)<br />

2 new collaborations with<br />

flora and fauna conservation <strong>in</strong>stitutions<br />

WHAT WAS NEW FOR <strong>2024</strong>?<br />

Cultivated population hemp at our farm<br />

Expanded Seed to Seal ® with fourth pillar:<br />

Social Impact<br />

Introduced the Make a Shift <br />

system for shar<strong>in</strong>g <strong>YL</strong><br />

Direct Sell<strong>in</strong>g Association Award for Sales<br />

and Market<strong>in</strong>g Campaign: Make a Shift <br />

EVENTS<br />

1,117<br />

recognition<br />

retreat attendees<br />

7,770<br />

global convention<br />

attendees<br />

46<br />

global events<br />

CUSTOMER SERVICE<br />

1,732,112<br />

global contacts<br />

between phone, chat, email, and text<br />

Customer<br />

satisfaction<br />

globally:<br />

100%<br />

Diamond support<br />

99.1%<br />

Leadership support<br />

95.6%<br />

Member Services<br />

SUPPLY CHAIN<br />

1,169,306<br />

homes Young Liv<strong>in</strong>g<br />

products were shipped to<br />

96<br />

countries<br />

shipped to<br />

2,900<br />

tonnes of<br />

carbon offset<br />

Over<br />

8 million<br />

total shipments globally<br />

BRAND PARTNER STATS<br />

195,758<br />

new Brand Partners<br />

Membership around the world:<br />

106,958<br />

reactivated<br />

Brand Partners<br />

1,047,686<br />

active members<br />

globally<br />

37,372<br />

rank advancements<br />

Europe,<br />

Middle East,<br />

Africa:<br />

14.23%<br />

Asia Pacific:<br />

20.23%<br />

Lat<strong>in</strong> America:<br />

5.04%<br />

North America:<br />

60.50%<br />

Top 5 markets with the most Brand Partner enrollments:<br />

Mexico 26,262<br />

Germany<br />

Indonesia<br />

18,053<br />

17,994<br />

Malaysia<br />

Spa<strong>in</strong><br />

10,108<br />

11,049<br />

SALES<br />

32,172,211 products<br />

sold<br />

PRODUCT<br />

2 1 3 2 1 3<br />

Top 3 bestsellers by REVENUE<br />

Top 3 bestsellers by QUANTITY<br />

30+<br />

new products<br />

launched globally

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