Home Textile Export February 2025

FEBRUARY 2025 | www.hometextile.com.tr

Group Chairman
Hüseyin Ferruh IŞIK
Publisher
ISTMAG
Magazin Gazetecilik Yayıncılık
İç ve Dış Tic. Ltd. Şti.
Mission possible!
As we step into a new year filled with opportunities, we
are excited to share our remarkable start at Heimtextil
Frankfurt. The event proved to be an outstanding success,
setting the tone for what promises to be a dynamic year
ahead. Our stand became a focal point of attention,
attracting numerous visitors from around the world. It was
a pleasure to reconnect with our esteemed customers and
establish relationships with promising new partners. The
energy and enthusiasm at the fair reaffirmed the strength
and resilience of the home textile industry.
Managing Editor (Responsible)
Mehmet SOZTUTAN
mehmet.soztutan@img.com.tr
Advisory Editor
Osman Nuri CANIK
Ufuk OCAK
Hilmi GULCEMAL
Pınar TASDELEN
Ayse Mehtap EKINCI
Editorial Consultants
Assoc. Prof. Mehmet Ali OZBUDUN
Inkrit BERBEE
(inkrit@lobsterconcepts.nl)
Milou KET
(studio@milouket.com)
Dr. Rolf ARORA
Correspondents
Elke ARORA
from the editor
Looking ahead, our journey continues as we prepare to
participate in more key international fairs. In our next issue,
we will bring you insights from Homedeco Fair in Almaty,
Kazakhstan, and CIFF (China International Furniture Fair)
in Guangzhou, China. These events provide yet another
invaluable platform to showcase industry innovations
and facilitate meaningful connections. We are excited to
distribute complimentary copies of our magazine at these
fairs, ensuring that our reach extends even further.
Our commitment remains steadfast: to promote our valued
customers across the globe by being present at the leading
fairs of the home textile industry. With each event, we
strive to offer a gateway to new markets, fresh ideas, and
emerging trends that shape the future of home textiles.
Thank you for being part of this journey. Here’s to a
successful year ahead!
Mehmet SOZTUTAN
mehmet.soztutan@img.com.tr
Domestic Advertising Manager
Adem SACIN
adem.sacin@img.com.tr
+90 505 577 36 42
Omer Faruk GORUN
omer.gorun@img.com.tr
International Sales Coordinator
Ayca SARIOGLU
ayca.sarioglu@img.com.tr
+90 212 454 22 33
Technical Manager
Tayfun AYDIN
tayfun.aydin@img.com.tr
Advisory Graphics & Design
Hakan SOZTUTAN
hakan.soztutan@img.com.tr
Chief Accountant
Yusuf DEMIRKAZIK
yusuf.demirkazik@img.com.tr
Subscription
Ismail OZCELIK
ismail.ozcelik@img.com.tr
HEAD OFFICE
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Down Comfort:
The Touch of Serenity

tekstil
tekstil
www.adeatekstil.com
+90 258 371 0 700 | +90 552 670 1020
info@adeatekstil.com

10
EVENTS
New Record from
the International Istanbul Furniture Fair!
IIFF successfully Hosted
the Global Furniture Industry
The International Istanbul Furniture Fair (IIFF
2025), one of the three most prestigious global
gatherings in the furniture industry, set a new
record by welcoming over 150,000 visitors
from 170 countries. Notably, participation from
Iraq and the USA saw an increase of 90% to
102%, while double-digit percentage growth was
observed in participation from Gulf countries,
Central Asia, and North Africa.
Ahmet Güleç, President of the Federation of
Furniture Associations (MOSFED), stated that the
Turkish furniture sector had extensive interactions
with foreign buyers during the fair. He expressed
expectations of signing new business deals
exceeding $3 billion throughout the year. The fair,
organized by MOSFED at Tüyap Fair and Congress
Center and Istanbul Fair Center (IFM), spanned 25
halls and covered a total area of 250,000 square
meters, hosting over 3,000 brands.
Bringing the global furniture industry together
in Istanbul and ranking among the world’s top
three furniture events, IIFF 2025 once again
attracted immense interest from all over the
world. The fair, held simultaneously at Tüyap
and IFM, featured participation from over
3,000 brands from countries including Türkiye,
Germany, the USA, China, Italy, Kazakhstan,
Singapore, and Russia. This year, the fair hosted
HTE HOME TEXTILE EXPORTS FEBRUARY 2025

For More Information
Cotton Egypt Association
www.cottonegyptassociation.com
E-mail: Info@cottonegyptassociation.com

12
EVENTS
more than 150,000 domestic and international
visitors from 170 countries, introducing an
innovative approach to the visitor experience.
With its revamped website, IIFF mobile app, and
international-focused marketing strategies, the
fair enhanced visitor engagement while further
boosting export opportunities.
Target: $12 Billion in Exports by 2030
MOSFED President Ahmet Güleç highlighted the
significant contribution of the fair to the industry:
“Turkish furniture is making its mark on the
world, and IIFF plays a crucial role in this success
story. Each year, the fair increases its added value
to the sector, making it not only Türkiye’s but
also one of the most strategic events for global
furniture trade. With 170 countries represented
and over 150,000 visitors, IIFF 2025 has once
again placed Turkish furniture on the world
stage. The high-efficiency interactions at the fair
are expected to result in more than $3 billion in
business agreements throughout the year. These
new collaborations will greatly contribute to our
journey toward our 2030 goal of achieving $12
billion in exports. By 2030, we aim for 1 billion
consumers worldwide to use Turkish furniture.”
HTE HOME TEXTILE EXPORTS FEBRUARY 2025

www.
ozerdem
.com.tr
MENSUCAT SANAYİ VE TİCARET AŞ.

14
EVENTS
A Strong Start to 2025 for Turkish
Manufacturers
Ahmet Güleç noted that while the 2024
fair attracted visitors from 150 countries,
this year’s edition saw an increase to 170
countries. He added:
“The rise in foreign buyers from specific countries
confirms that we are on the right path. Compared
to 2024, visitor numbers from Iraq surged by 102%,
while the USA saw a 90% increase. Additionally,
there was double-digit growth in participation from
the Gulf region, Central Asia, and North Africa,
further expanding the fair’s international appeal.
The growing interest from Europe, Asia, and Africa
demonstrates that the Istanbul Furniture Fair is
becoming an increasingly strategic global meeting
point for the furniture industry.”
Turkish Furniture Industry Grows Through
Design and Innovation
Emphasizing Türkiye’s global position as a
design and innovation powerhouse, MOSFED
President Ahmet Güleç stated:
“Over the past decade, our industry has written
a remarkable success story, increasing its share
in global furniture exports from 0.3% to 2%. As
of 2024, we have raised our export value per
kilogram to $3.57, with a future target of $6.
Our export goal for 2025 is $5 billion. Today, we
export to 213 countries, generating an annual
foreign trade surplus of $4 billion. Over the last
decade, we have accumulated a total foreign trade
surplus exceeding $40 billion.” He also noted that
achieving an 80% domestic production rate is a
key indicator of sustainable growth in the sector.
Visitor-Centric Innovations Boost Participation
IIFF 2025 stood out not only for its industry
collaborations but also for its focus on enhancing
the visitor experience. The redesigned website
and international marketing strategies made the
fair more accessible to global participants. The
IIFF mobile app provided significant convenience
within the venue, while the online ticketing service
expedited entry processes. Along with its initiatives
to expand the global trade volume of the industry,
IIFF 2025 also delivered a comfortable and effective
trade fair experience through digital innovations.
HTE HOME TEXTILE EXPORTS FEBRUARY 2025

INSTAGRAM.COM/ISSIMOHOME
WWW.ISSIMO.COM.TR

18 NEWS
Denizli
started 2025
strong
The export figures for
January have been announced.
Türkiye’s exports increased
by 5.8% in January, reaching
$21.2 billion. According
to the data announced
by TİM, Denizli’s exports
in January rose by 15.1%
to $383 million. With this
increase, Denizli climbed
to 8th place in national
exports thereby recording
a growth of 11.4%,
reaching $296 million
Exports increased
by double digits
HTE HOME TEXTILE EXPORTS FEBRUARY 2025

NEWS
19
As is known, Denizli completed last year with
a 4.7% increase, reaching $4.4 billion in total
exports. We have made a strong start to 2025,
with our exports showing double-digit growth in
January. This year, we have set an export target
of $4.7 billion. Frankly, starting the new year with
such momentum is motivating. Particularly in the
second half of the year, we expect the recovery
in consumer demand from developed countries to
accelerate our exports. For this reason, the export
trend in the first half of the year will be the key
determinant of our export performance in 2025.
Exports Increased in Leading Sectors
In January, exports increased across all of our
key sectors. The province’s textile and apparel
exports rose by 7.2% to $116 million, electrical
and electronics exports surged by 25.2% to $86
million, iron and non-ferrous metals exports
increased by 21.4% to $62 million, agricultural
exports grew by 9.6% to $33 million, and mining
exports rose by 21% to $22 million.
Growth in 14 Out of 24 Exporting Sectors
In Denizli’s industrial exports, cement, glass,
ceramics, and soil products grew by 26%,
FEBRUARY 2025
HTE HOME TEXTILE EXPORTS

20 NEWS
leather and leather products increased by 27.5%,
machinery and components rose by 13%, and
automotive exports saw a 17% increase.
In the agricultural sector, exports of cereals,
pulses, oilseeds, and their products drew
attention with an 87.3% rise. Meanwhile, exports
in the furniture, paper, and forestry products
sector increased by 26%.
The UK Leads
Exports to Algeria, Greece, Morocco, Sweden, and
Tunisia More Than Doubled
The United Kingdom maintained its leading
position in our province’s exports, with a 45.7%
increase to $56.4 million. The U.S. followed with a
36.8% increase, reaching $40 million. Italy climbed
to third place, with exports growing by 75% to
$37.6 million. Exports to Germany rose by 5.8%
to $31.6 million, while exports to the Netherlands
increased by 17% to $22.3 million. Notably,
exports to Algeria, Greece, Morocco, Sweden, and
Tunisia saw growth exceeding 100% in January.
When evaluating our province’s exports by
country, another noteworthy development in
January was Germany’s return to fourth place
after dropping in October and November 2024.
This reflects the impact of shrinking demand in
Germany on our province’s export performance.
The Central Bank of Türkiye Continued
Interest Rate Cuts
At its January meeting, the Monetary Policy
Committee lowered interest rates by 250 basis
points, from 47.5% to 45%. With this decision, the
central bank has cut rates by a total of 500 basis
points over two consecutive meetings. Markets
and the real sector have long anticipated that high
interest rates would be replaced with “moderate”
interest rates as part of the fight against inflation.
As the business community in Denizli, our
greatest wish is for improvements in the
investment and production environment. With
continued interest rate cuts, we expect access
to financing to become slightly easier, which in
turn should boost investment and production,
positively impacting our exports.
The U.S. Imposes Additional Tariffs on
Imports from China, Canada, and Mexico
The U.S. has imposed additional tariffs of 25%
on imports from Canada and Mexico and 10%
on imports from China. The decree signed by
Trump includes a notable retaliation clause,
stating that if these countries impose additional
tariffs on U.S. imports, the U.S. will further
increase its tariffs. However, these countries
have also decided to retaliate.
Meanwhile, Trump announced that the U.S. will
impose tariffs on imports from the European
Union, citing the EU’s tariffs on U.S. goods.
These developments have pushed the U.S. dollar
index close to the 110 level, while the EUR/USD
exchange rate has dropped to the 1.0250 range.
Ahead of the U.S. elections, our previous
assessments emphasized that Donald Trump favors
strong protectionist policies in global trade and
that a new trade war between the U.S. and China
could begin if he is elected.
While interest rate cuts in developed countries
are expected to boost consumer demand and
revive global trade, the threat of trade wars could
negatively impact global commerce.
HTE HOME TEXTILE EXPORTS FEBRUARY 2025

Keresteciler Sitesi Kızılcık Sokak No: 9
Merter - İstanbul / Türkiye
T: +90 212 644 20 45 - 644 20 46 F: +90 212 644 20 48
www.naza.com.tr
61 years of experience

Production and wholesale of fitted sheets
Lastikli çarşaf üretim ve toptan satışı
İMAMOĞLU TEKSTİL
Akçeşme Mahallesi 2605 Sokak No: 28 B: 1 Kat: 3
Merkezefendi - Denizli / TÜRKİYE
T: +90 506 370 36 79
web: www.anisahome.com.tr
e-mail: info@anisahome.com.tr

26
PROFILE
Hohenstein positions
itself for the future
Reorganization of corporate governance secures continuity.
BOENNIGHEIM (msc) Hohenstein has been
a reliable partner for testing, certification and
research for more than 75 years. With the start
of 2025, management of the internationally
recognized family business is reorganizing – for
global growth and new business areas as well as
stability, continuity and future success.
In January 2025, Prof. Dr. Stefan Mecheels will
move from the operational management of the
company to the Family Advisory Board. As a
delegate of the Advisory Board, he will remain
the direct contact for Hohenstein’s management.
He will be supported by representatives of the
Mecheels family and three external businesses.
Family business with vision
“It is important to us that Hohenstein continues
to be a family business,” assures Prof. Dr. Stefan
Mecheels. “Our family’s core values have always
formed the pillars of Hohenstein’s corporate
HTE HOME TEXTILE EXPORTS FEBRUARY 2025

28
PROFILE
philosophy. In doing so, we are also making a
promise of quality, reliability and commitment.”
Hohenstein’s reorganized top management will
continue to fulfill this promise: Dr. Stefan Droste
will take over as Chairman of the Management
Board, Dr. Timo Hammer as his deputy. The
extended management team also includes Armin
Keicher (Head of Finance and Administration/
CFO) and Dr. Markus H. Ostrop (General Counsel/
Chief Human Resources Officer). Furthermore,
Martin Cieslik has been appointed to the extended
management team. As Global Head of Marketing &
Sales, Cieslik will contribute valuable perspectives
on international growth strategies.
About Hohenstein Hohenstein is a family-owned
company with more than 75 years of experience in
testing, certification and research. With roots in the
textile sector, the Hohenstein testing portfolio now
includes softlines, hardlines and medical products.
Around the globe, more than 1,200 employees
work on testing and service offerings such as
testing for harmful substances, performance testing
or fit testing. Customers from all over the world
receive everything from a single source: Hohenstein
supports companies along the entire value chain,
from the testing process and certification to the
marketing of their products. The Hohenstein
experts are experienced partners for moresustainable
materials, products and processes. As
a founding member, Hohenstein is one of the most
important laboratories for OEKO-TEX ® , the world’s
leading certifier of textile and leather goods. For
training and further education, the Hohenstein
Academy provides online and classroom courses.
www.hohenstein.com
HTE HOME TEXTILE EXPORTS FEBRUARY 2025

Hall: D78

Kurtuluş OSB Mahallesi Erol Akbaş Caddesi No: 11 Gürsu - Bursa / TÜRKİYE
T: +90 532 470 81 69 | +90 224 371 25 00 | +90 224 376 23 00

web: www.eylultextile.com
e-mail: murat@eylultextile.com
instagram: devorperde

34
EVENTS
DOMOTEX asia
CHINAFLOOR 2025
will return strong again as the largest
dedicated gathering of the world’s
flooring industry for the year
The event will take place in Shanghai from 26th to 28th May 2025
as part of “Build Asia Mega Show”, a platform of co-located
shows and activities established to foster the integration among
construction, building materials and interior design sectors.
After a successful edition held in May 2024,
which saw a record visitation of 83,850 trade
visitors coming from 117 different countries,
the show is set to solidify its role in 2025 as
the leading dedicated platform to serve the
flooring businesses from all over the world. The
continuous increase of the international visitors
in the last 2 editions, in particular of those
coming from South and Southeast Asian regions,
is a true testament of its positioning as the key
HTE HOME TEXTILE EXPORTS FEBRUARY 2025

EVENTS 35
large-scale event to serve the thriving Asian
markets and beyond.
“China continues to dominate Asia’s flooring
markets. Despite the current challenging times,
the consumption confidence is returning, thanks
also to the targeted incentive policies put in
place by the government.”– said Aida Cuko,
International Business Director at Globus Events,
co-organizer of the event together with Deutsche
Messe. “We are committed to continue providing
the industry with an efficient trading platform,
which assists the companies to stay up to date
with what is happening in the industry and
explore new business opportunities in the right
markets.” – concluded Cuko.
The exhibitors continue to line up, showing their
confidence and trust towards the show as well as
to the markets it represents. Leading companies
of all types of flooring and its supply chain such
as CFL, Daejin, Eletile (HMTX), ExxonMobil
Chemical, Freudenberg, Haima, Huali, i4F, KDF,
Novalis, Paulig, Ruixin, Standard Carpets, Swiss
Krono, Unilin Technologies, Uny Floors, Valinge,
Vandewiele, have already confirmed their
presence next year. The early bird preferred rates
will apply until November 8th.
Returning with its theme “More than Flooring”,
DOMOTEX asia/CHINAFLOOR 2025 will cover
the flooring world at 360 degrees and showcase
the most innovative products and cutting-edge
FEBRUARY 2025
HTE HOME TEXTILE EXPORTS

36
EVENTS
cadex, an international event for networking,
learning, and business activities in the design and
architecture field, and others. By coming together
under the Build Asia Mega Show platform,
these events aim to facilitate conversation across
different channels in the construction, building
materials and interior design sectors.
technologies. As in the recent years, products such
as ceiling, wall materials, door, cabinets and more
will complement the offer at the show. Building on
its tradition, DOMOTEX asia/CHINAFLOOR will
partner again with a lineup of leading events, such
as R+T Asia, the leading Asia-Pacific exhibition
for sun shading systems and doors/gates,
China steps up to spur consumer demand
China’s State Council released an action plan
this March to initiate large-scale equipment
upgrades and trade-ins of consumer goods.
Over the past few months, the action plan has
been translated into concrete policy measures
by relevant departments and local governments,
injecting fresh impetus into the consumer
market and generating positive initial effects on
the economy. Flooring and building materials’
products are also among the categories that will
benefit from these schemes. Notably, Shanghai
has taken the lead by rolling out detailed rules
for its consumer goods trade-in schemes,
offering up to 20% subsidies for the acquisition
of flooring, doors, suspended ceilings, and other
decoration materials. The nearby province of
Zhejiang provides a 20% subsidy for old house
renovation materials, while Jiangsu supports
the application of green building materials with
a 15% subsidy. Other cities and provinces such
as Beijing, Chongqing, Fujian and Yunnan have
also incorporated their own schemes targeting
old houses renovations and elderly-friendly
modifications, demonstrating a comprehensive
approach to boosting consumption and
enhancing living standards.
HTE HOME TEXTILE EXPORTS FEBRUARY 2025

Hall : 4 / A 13

TEKSTİL SANAYİ VE TİCARET A.Ş.
www.agaoglutekstil.com li
www.agaoglu.com •lt\
TEKSTİLİN HERAŞAMASINDA MÜKEMMELLİĞİ İŞLİYOR.
Ağaoğlu Tekstil, mit einer langen Geschichte steht mit
seiner neuen und modernen Fabrik im Dienst der
türkischen lndustrie, wobei es seine Erfahrung und sein
Wissen aus der Branche nutzt.
eeoo

HOME

44
EVENTS
Intertextile Shanghai
Home Textiles 2025:
Shaping the future
of home interiors
The global spotlight will once again shine
on Shanghai from August 20-22, 2025,
as the Intertextile Shanghai Home Textiles
Fair takes center stage at the National
Exhibition and Convention Center.
Renowned as one of the largest home textile
fairs in the world, the event will gather exhibitors,
buyers, and industry experts from across the globe
to explore innovations, exchange ideas, and build
partnerships in the thriving home textile sector.
A Premier Platform for Home Textile
Innovation
Organized by Messe Frankfurt, the China Home
Textile Association, and the Sub-Council of Textile
Industry (CCPIT), Intertextile Shanghai Home
Textiles is more than just an exhibition—it’s a
hub of inspiration and innovation. From curtains,
upholstery, and bedding to carpets, wall coverings,
and smart home textiles, the fair will showcase
a comprehensive array of products designed to
redefine living spaces.
This year’s theme, “Sustainable Living,
Sustainable Future,” reflects the industry’s
increasing commitment to eco-friendly practices.
Exhibitors will highlight materials and technologies
HTE HOME TEXTILE EXPORTS FEBRUARY 2025

EVENTS 45
that promote durability, recyclability, and reduced
environmental impact, addressing the global call
for sustainable development.
An International Gathering for the Industry
The 2025 edition is set to attract thousands of
exhibitors and tens of thousands of visitors from
more than 100 countries and regions. Key industry
players, including leading manufacturers, interior
designers, and retailers, will be present to unveil
their latest collections, trends, and innovations.
A significant highlight will be the fair’s dedicated
Trend Area, which will provide insights into
upcoming styles, colors, and textures in home
design. Curated by leading trend forecasters,
this zone will offer a glimpse into how
global tastes are evolving in the context of
contemporary and sustainable living.
Networking, Knowledge, and Business
Opportunities
Intertextile Shanghai Home Textiles is not just
FEBRUARY 2025
HTE HOME TEXTILE EXPORTS

46
EVENTS
about products; it is a prime venue for fostering
collaborations and gaining market insights. The
event will feature:
• B2B Networking Opportunities: Tailored
programs to connect suppliers with buyers.
• Industry Seminars and Forums: Expert-led
discussions on topics like sustainable sourcing, digital
transformation, and the future of home textiles.
• Design Inspiration Zones: A showcase of
creative interior solutions by emerging designers
and established studios.
The fair’s digital platform will also enhance
accessibility, allowing global participants to engage
with exhibitors and attend seminars virtually.
Spotlight on Turkiye’s Presence
Türkiye, as a global leader in home textiles, is
expected to have a strong presence at the fair,
with companies showcasing their innovative
and high-quality products. From luxurious
cotton bedding to intricately designed curtains
and upholstery fabrics, Turkish exhibitors will
HTE HOME TEXTILE EXPORTS FEBRUARY 2025

Towel Production I Bathrobe Production
Hotel Textile Production I Linens Set Production
Akçeşme Mahallesi 2054/3 Sokak A1 No: 3 Pırlanta Sanayi Sitesi,
Akçeşme, 20020 Denizli Merkezefendi - Denizli / Türkiye
T: +90 258 252 11 16 | +90 537 565 95 91
www.karagoztextile.com | www.frottierhersteller.de
e-mail: info@karagoztextile.com

48
EVENTS
highlight the country’s rich textile heritage and
advanced manufacturing capabilities.
Why Intertextile Shanghai Matters
For businesses in the home textile sector,
Intertextile Shanghai Home Textiles is an
unmissable event. It serves as a gateway to the
dynamic Chinese market, which is experiencing
rising demand for premium and sustainable
home decor solutions. At the same time, it offers
global buyers access to a vast pool of suppliers,
making it a cornerstone of the industry calendar.
As the world continues to evolve toward greener,
smarter, and more stylish living spaces, the
Intertextile Shanghai Home Textiles Fair stands
as a testament to the power of design and
innovation in transforming our homes.
Mark your calendars for August 20-22, 2025,
and join the global home textile community in
shaping the future of interiors.
HTE HOME TEXTILE EXPORTS FEBRUARY 2025

www.isatekstil.com.tr

Head Office : Kemalpaşa Mahallesi Gençtürk Caddesi No:30/B Laleli - İstanbul / TÜRKİYE
Branch Office : Kemalpaşa Mahallesi Gençtürk Caddesi Birlik İş Hanı No:15 Kat:2 Kapı No:201 Laleli - İstanbul / TÜRKİYE

@bykaancollection.murat
+90 530 175 39 77
by kaan collection
bykaanmurat@hotmail.com

56
EVENTS
Denizli-Italy Industry
Consultation Meeting held
in collaboration
with DENIB and DSO
DENIB Hosted the Italian
Consul from Izmir in Denizli.
The Italian Consul in Izmir, Daniele Bianchi,
along with the President of the Italian Chamber
of Commerce and Industry Association of Izmir,
Pietro Alba, the President of Denizli Chamber of
Industry (DSO), Selim Kasapoğlu, the President of
Aydın Chamber of Industry, Gökhan Maraş, the
Chairman of the Assembly of Denizli Chamber
of Industry, Okan Konyalıoğlu, and the Secretary
General of the Italian Chamber of Commerce and
Industry Association of Izmir, Eren Alpar, visited
the Denizli Exporters’ Association (DENİB).
HTE HOME TEXTILE EXPORTS FEBRUARY 2025

58
EVENTS
During the visit, hosted by DENİB President
Hüseyin Memişoğlu and DENİB Board Members,
discussions were held regarding the trade relations
between Denizli and Italy, and opportunities for
bilateral cooperation were evaluated.
Denizli-Italy Industry Consultation Meeting Held in
Collaboration with DENİB and DSO
Following the visit to DENİB, the Denizli-Italy
Industry Consultation Meeting was organized
in collaboration with DENİB and DSO, with
the attendance of Italian Consul in Izmir,
Daniele Bianchi, and the President of the
Italian Chamber of Commerce and Industry
Association of Izmir, Pietro Alba.
The meeting began with opening speeches
by DSO President Selim Kasapoğlu, DENİB
President Hüseyin Memişoğlu, Pietro Alba, and
Daniele Bianchi.
HTE HOME TEXTILE EXPORTS FEBRUARY 2025

60
EVENTS
In his opening remarks, DENİB President
Hüseyin Memişoğlu said:
“We are delighted to host Italian Consul Daniele
Bianchi in our city. I would like to welcome all our
guests to Denizli and hope this meeting serves as
an opportunity for new collaborations.
I would like to touch on our export figures to Italy.
In 2023, we exported $280 million worth of goods
to Italy, despite an 8.3% decrease. However, in
the first ten months of 2024, we achieved a 14%
increase, once again reaching $280 million. Italy
accounts for 8% of our total exports.
When we evaluate Denizli’s exports by country,
Italy ranks fourth after the UK, the USA, and
Germany. On a monthly basis, Italy ranked third
in our provincial export list during September
and October this year. More than 300 companies
from Denizli export to Italy.
Our exports to Italy primarily consist of iron and
non-ferrous metals, textiles and apparel, aquatic
products and animal products, and electrical and
electronic goods. Prominent products in these
sectors include copper wire, profiles, braided
ropes, bed linens, duvet covers, bathrobes, woven
fabrics, synthetic yarns, cotton yarns, fish fillets,
and enameled winding wires.”
Opportunities for Collaboration with Italy on
Denizli’s Agenda
Highlighting Italy as a key player in the global
natural stone industry, Hüseyin Memişoğlu noted:
“Denizli leads the country in processed natural
stone exports, with $215 million annually. Every
year, 30 companies from Denizli participate in the
Marmomac Fair. DENİB has also been representing
our province’s natural stone sector at the fair
for the past three years. Similarly, Italy’s global
reputation in the machinery sector is undeniable. A
few years ago, Denizli’s machinery exports stood at
$20 million, but they have now increased fivefold to
reach $100 million. At DENİB, we aim to enhance
our collaboration with Italy in both the machinery
and natural stone sectors.”
HTE HOME TEXTILE EXPORTS FEBRUARY 2025

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EVENTS
Denizli’s First Export Was to Italy 2,000
Years Ago
Continuing his remarks, Memişoğlu stated:
“Italy has long been a country intertwined with
the textile industry. Its deep-rooted knowledge,
modern machinery equipped with cutting-edge
technology, and innovative product development
capabilities make Italy one of the leading countries
in the textile sector globally.
Similarly, Denizli’s rich textile heritage has
fostered warm ties between our province and
Italy. In fact, Denizli’s first export dates back
2,000 years to the textile sector. It is known
that garments produced by the merchant Titus
Flavius Zeuxis of Hierapolis were transported
72 times from the Port of Ephesus to Rome and
sold there. This demonstrates that our ties with
Italy go back two millennia.
I believe this meeting will serve as a foundation
for new business opportunities and potential
collaborations, taking our relationships to the next
level. I wish for a productive meeting for everyone.”
HTE HOME TEXTILE EXPORTS FEBRUARY 2025

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