Breaking-The-Glass-Ceiling 2020

www.thetycoonmedia.com

VOL. 103 | March 2021

Special Feature

Puja Jaspal

Vice President, People &

Communities

Cisco

Exclusive Interview

Dr. Maria Ryan

CEO

Cottage Hospital

Dr.Xiaokui Zhang

Transforming Patient Care with Diligence

Breaking

The

Glass

Ceiling

1 The Tycoon Magazine




Message

from

EDITOR

It was 1978 when Marilyn Loden

first used the term ‘Glass Ceiling’ to

quote women’s aspirations. Many

must be unaware but this term still

stands tall in today’s digital era and is

of great importance.

The shattering of the glass ceiling

results in significant consequences,

but those consequences may take a

generation to get a full-fledged

acknowledgment. Complimenting this

acknowledgment are women in power

who reflect positivity. Having that

said, it’s evident that women in power

have the potential to influence other

women’s competitiveness and engagement in the longer run. However, it

impacts the crowd of younger women in a disproportionate manner.

Established women leaders’ aura largely influence the women who have the

experience of working at lower-levels before stirring high-end managerial

ranks and seasoned profiles. It makes obvious that shattered glass ceilings have

a greater impact on lower-profile women aspirants. As such, women who have

broken the glass ceilings should remember that their today’s achievement will

lay tomorrow’s foundation for a large pool of viable female candidates across

the globe. A foundation promoting key leadership positions in the coming

years.

Experts believe it’s not necessary that women who break the glass ceiling

extend an easy pathway for women aspirants or employees to walk through.

For instance, a woman who has overcome various forced barriers throughout

her professional journey will exercise the same coercive hurdles on her fellow

women professionals. To be precise, do women really shatter the glass ceiling

or just crack it? Do they really break the traditional shackles or just pull it?

The answer is a bit of contrast as some women forget the real sense of

leadership and become the agents of patriarchy while others rise from scratch

and become the talk of the town. One needs to redefine the mission to eradicate

this patriarchy and revisit these mindscapes so that emerging women

professionals don’t face the same barriers which were once challenged.

“Don’t build another glass ceiling made up of iron pillars for other women

who seek and follow similar paths as yours,” a note to the women who have

shattered the glass ceiling

Kevin Williams

Kevin Williams



22

Nataliia

Rzhevska

A Seasoned Ed-Tch

Innovation Builder

Dr. Xiaokui Zhang

Transforming Patient Care with

Diligence

Puja

Jaspal

Transforming

People and

Communities at

Cisco

26

18

DR. Maria Ryan

A Mission driven,

vivacious, intelligent and

visionary leader

Contents

Joanne

Archambault

Committed to Making

Justice Accessible to

All

48

Hiro

Nakayama

Connecting the World

through Fragrance

44

36

Successfully

Contributing in

Preserving the Earth

Fahmeeda

Choudhry

32

Hope for the Children

Foundation

Caroline

Audoir De

Valter

Licia Heath

Women for Election

Australia

52

40

Women Entrepreneurs

And Aatma Nirbhar

Bharat

Hina Shah


www.celularity.com


THE NEXT

EVOLUTIONIN

CELLULAR

MEDICINE

Dr. Xiaokui Zhang

Transforming Patient Care with

Diligence


Gone are the days when medical institutions, clinical professionals, physicians, and scientists

were seeking human-driven chemicals to treat cancer. Today, they are unleashing the power of our

bodies upon this malignancy.

This excerpt exemplifies the endeavors of one such persona who is embracing the immune system’s

imperative properties and harnessing those to fight cancer. Meet Dr. Xiaokui Zhang, the Executive

Vice President and Chief Scientific Officer of Celularity Inc.

Her educational journey has seen her completing B.Sc. in Physiology from Nanjing University and

a Ph.D. in Molecular Cell Biology from Rockefeller University. She has also attained post-doctoral

training in the Functional Genomics Department of Novartis Pharmaceuticals.

It was 2003 when her professional career took a flight to lead a discovery team at Helicon

Therapeutics alongside conducting target identification studies in cognitive disorders for three

years. Further, from 2006 to 2017, Xiaokui stirred various high-end profiles at Celgene Cellular

Therapeutics, including Director of Discovery Research and Senior Director of Research &

Development. The span was driven by the development of novel immunotherapy candidates

derived from placental progenitor cells and initiated clinical trials.

Altogether, from being a passionate scientist to a proud mother and wife, Xiaokui has kept no stone

unturned in exploring aspects from all walks of life.

ABOUT CELULARITY

Founded in 2017, Celularity Inc. is a next-gen

biotechnology company leading the evolution

in cellular medicine by delivering off-theshelf

allogeneic cellular therapies, at an

unparalleled scale, quality, and economics. A

spinout of Celgene Corporation, Celularity’s

innovative approach to cell therapy unlocks

the unique therapeutic potential within the

cells of the post-partum placenta.

the treatment of Acute Myeloid Leukemia

(AML), Multiple Myeloma (MM),

Glioblastoma Multiforme (GBM), and

COVID-19.

Talking about the company Xiaokui says,

“We strive to ensure the scientific rigor in

daily research and development activities to

enhance our understanding of the

mechanisms and pathways that regulate the

immune system’s response to cancer”.

Under Xiaokui’s aegis, the company is

transforming the cellular medicine realm with

The company integrates deep-seated

Placental-derived T cells, Natural Killer (NK)

collaboration to accelerate product & clinical

cells, and Pluripotent Stem cells. These

development, translational research, and cell

efforts are satisfying the unmet clinical

manufacturing. It’s putting its best foot

requirements for cancer, infectious, and

forward in bringing cell therapy to the centre

degenerative diseases. Out of which, NK cell

stage of cancer immunotherapy and

therapy is going through an investigation for

functional regeneration medicine.


Significant Bits of Motivation

As a teenager, Xiaokui was captivated by the

persistence and characteristic optimism of

Jane Goodall’s ‘In the Shadow of Man’. It’s

the exploration, discovery, and unraveling of

unknowns of the book that inspired her to

strive for the wellbeing of the living. It

prompted her to start an educational voyage

in the earlier mentioned fields and understand

the mechanisms underlying human body

function to the core. Her mom, who was one

of the few female leaders in universities, was

also particularly strong influence in her life.

“It was her support and her believe in me that

helped me be where I am at today,” Xiaokui

said.

Robert Hariri, MD, PhD, the Founder & CEO

of Celularity. His vision to develop placentaderived

cell therapies and biomaterial

products that transform cell therapy and

personalized medicine completely resonates

with Xiaokui’s thoughts.

She developed a passion for quality patient

care and the capabilities to align personal

aspirations with the company goals through

this league. Xiaokui is overwhelmed to be a

scientist in an organization driven by a

talented group of women who inspire her to

be the best version of herself.

Today, these motivational pieces help her in

discovering effective cell therapy for treating

debilitating diseases and improving patient

Another vesicle of motivation is the

opportunity and guidance provided by Dr.

lives.



“My passion is to build and grow teams while continuing to develop

and advance therapies that improve patients’ lives. I will continue my

endeavors in cell therapy and immunotherapy, working

collaboratively with others to deliver truly innovative and lifechanging

therapies for patients.”

The Vortex of Challenges to Overcome

The current digital age has witnessed major

advancements across basic and medical

research that have resulted in the successful

application of immunotherapy for cancer.

Examining and understanding the science and

translating that potential into the clinic has

been the centre of all. Besides, innovations in

science and bioengineering are being rapidly

integrated to build robust technology

platforms thereby, improving the lives of

patients.

In 2013, Science magazine deemed cancer

immunotherapy as the ‘Breakthrough of the

Year’. In 2017, Chimeric Antigen Receptor

(CAR)-engineered T cells were approved by

“Build networks and mentorships to ensure that you are

supported and empowered, identify skills that should be

developed or improved upon, take the initiatives to increase

your visibility, then drive your career development with full

confidence and determination”

The Food and Drug Administration (FDA) to

enter the practice of medicine for the

treatment of Leukemia and Lymphoma.

Despite these advancements, Xiaokui sensed

some major challenges whirling amid the

field of cancer immunotherapy:

• Establishing an effective end-to-end

supply chain for cell therapy

• Key biomarkers to predict treatment

efficacy and patient response

• On-demand availability of effective

therapy

• Making treatments competitive

Acknowledging this scenario, she

channelized all her thinking capabilities to

generate a readily available, safe, and

efficacious therapy framework, at Celularity.

Currently, Xiaokui along with her innovationdriven

pool of professional scientists and



Bioengineers are consistently engineering

effective patient-centric solutions.

With such vitality at the helm, they have

successfully managed to overcome the

mentioned challenges with their exhaustive

R&D and are delivering transformational

changes for more than three years now.

Keeping a futuristic approach at the forefront

Xiaokui says, “My passion is to build and

grow teams while continuing to develop and

advance therapies that improve patients’

lives. I will continue my endeavors in cell

therapy and immunotherapy, working

collaboratively with others to deliver truly

innovative and life-changing therapies for

patients.”

Xiaokui’s Take on Making a

‘Difference as a Woman’

More women in leadership roles is correlated

with stronger financial returns and better

business outcomes in the corporate world,

says independent research. However, women

are still underrepresented in executive,

decision-making roles and are judged unfairly

as a leader who can make a difference. Their

confidence is undermined by gender

stereotypes, by which, efforts to constantly

prove their leadership capabilities never go

out of sight.

To outcast such situations, Xiaokui says,

“Women should maintain self-confidence,

talk openly about their accomplishments to

get noticed and go after what they want

fearlessly. Also, having talent development

programs, coaching, and mentoring

programs can make sure that women are

effectively empowered in various roles.”

She believes that a successful woman has the

potential to take on more responsibilities and

accepts the challenge of attaining equilibrium

across personal and professional life. These

conditions can be better managed by

establishing a strategic and realistic career

and personal goals followed by

communicating with those who can help

achieve these goals.

Xiaokui also believes that glass ceilings are

real barriers women should be aware of and

then break in the mind. This act provides

strength and assurance to work out strategic

plans. Concretely, a woman needs to stay

focused, manage priority and conflict, and

allow flexibility in scheduling to create a

prominent niche and gain a competitive edge.

A Note to Remember

“It is crucial to understand what you want

to do, where you want to reach and to define

the goals for your career. While you focus

on those goals and follow the path forward,

remember you are not alone and that you

don’t have to fight your battles on your

own,” states Xiaokui.

“Build networks and mentorships to ensure

that you are supported and empowered,

identify skills that should be developed or

improved upon, take the initiatives to

increase your visibility, then drive your

career development with full confidence and

determination,” she states further.

Mentorship in R&D within an academic

setting proves effective for a mentee’s

development of skills, capabilities, and a

career path. As such, it’s necessary to

proactively build mentor-mentee networks to

unlock countless career opportunities in the

longer run.



Listing

Dr. Xiaokui Zhang

Name of

Organisation

Celulaity INC

Description

A next-generation Biotechnology company creating offthe-shelf

cellular medicines for Cancer, Infectious

Diseases, and Degenerative Diseases.

Dr. Maria Ryan

Nataliia Rzhevska

Puja Jaspal

Caroline Audoir De

Valter

Fahmeeda

Choudhry

Hina Shah

Cottage Hospital

VideoWiki

Cisco

Hope for The Children

Foundation

BamboologyTrends

ICECD

Founded in 1904 and Headquartered in Woodsville, NH,

Cottage Hospital is an atypical rural hospital, as it is a

designated trauma center.

Videowiki is a one-stop video localization platform that

allows organizations to translate text/add voice-over in

local language to their videos.

Cisco has been helping customers to successfully

connect, secure, and automate for more than 35 years

now. With a global presence of 77,000 people across

100 countries, the company is effectively connecting

people through cutting-edge networking hardware,

software, and telecommunications equipment for a

cloud-first world.

HFCF is continuously working towards improving the

lives of underprivileged and marginalized communities,

especially for children, women and youth where she

envision a world of sustainable transformation that

brings social change, equal rights and opportunities for

all.

Bamboology Trends is a lifestyle brand committed to

reducing carbon footprints globally. The brand is putting

its best foot forward in spreading awareness for the

same.

ICECD has been the vanguard of Micro, Small and

Medium Enterprise (MSME) Development among

varying target groups and has worked extensively

around the globe keeping gender issues in sharp focus.

Hiro Nakayama

Joanne

Archambault

Licia Heath

Project Felicia

EVAWI

Women for Election

Australia

Headquartered in New York, Project Felicia is leveraging

fragrances to offer exclusive marketing, educational

events, and product development.

EVAW is aInternational non-profit organization dedicated

to providing affordable training for all disciplines with an

emphasis on the law enforcement investigation and

proper criminal justice responses to sexual assault and

domestic violence.

Women for Election Australia provides non-partisan,

leadership programs and support for women aspiring to

enter public life or women already holding elected and

appointed office in Australia.



Meet Dr. Maria Ryan, PhD,

APRN, The President and CEO

of Cottage Hospital. Dr. Ryan is

known for her high-integrity,

energetic leadership, and the

ability to envision and create

successful outcomes in complex

situations. Dr. Ryan has diverse

healthcare and functional

expertise, with a tenacious

commitment to driving results

and motivating staff to peak

performance. She achieved a

doctorate in healthcare

administration and holds a

master’s degree in the science of

nursing. Dr. Ryan is board

certified as a Family Nurse

Practitioner with a specialty in

Emergency Medicine.

Dr. Ryan has a distinguished

career in for-profit, non-profit,

tertiary care and, most recently, a

critical access hospital. She has

been the driving force behind

Cottage Hospital’s many

accomplishments such as being

honored by the Norris Cotton

Cancer Center at Dartmouth-

Hitchcock Medical Center for

taking a leadership role in a

collaborative outreach program

centered on cancer prevention

and early detection. Cottage

Hospital has received national

awards such as a 2013

HealthStrong Award for

Excellence in Efficiency, a 2014

HealthStrong Top 100 Critical

Access Hospital by iVantage

Health Analytics, and a Top 20

Best Practices in Quality

designation by the National Rural

Health Association. With Dr.

Ryan’s leadership, Cottage

Hospital was also the only

hospital in New Hampshire, and

one of eight in the country, to

successfully attest to Meaningful

Use Stage 2 in the first qualifying

period. Additionally, Cottage

Hospital was the recipient of the

2015 Business of the Year Award

given by the Cohase Chamber of

Commerce.

Dr. Ryan has been recognized on

a national level as well. She was

selected in Becker’s Hospital

Review’s list of “Top Rural

Hospital CEOs to Know” in the

United States for seven years in a

row. Amongst all hospitals,

regardless of size, Dr. Ryan was

identified again by Becker’s

Hospital Review as one of “300

Hospital and Health System

Leaders to Know.” She was

selected as one of NH Business

Review’s Outstanding Women

in Business 2017. Maria

received the Louis Gorin Lifetime

Achievement Award for

Excellence in Rural Health by the

National Rural Health

Association in 2019. Most

recently, she was listed on NH

Business Review’s “NH 200-The

Granite State’s Most Influential

Business Leaders” for

Healthcare in 2020.

Her secrets to success are simple:

be transparent and passionate,

have enthusiasm and insight,

listen well and be visible.

Into the Shoes of Dr. Maria

Ryan

Dr. Ryan started her career as a

nurse’s aide in a nursing home

when she was just 16 years of

age. She married after high

school, and was a Mother of three

children by the age of 21. Despite

her husband working two jobs

and working as a nurse’s aide

herself, they struggled to pay

rent, and often did not have

enough food to feed their family.

In order to get out of poverty, the

couple began to discuss the idea

of one of them going to college.

The couple came to a mutual

agreement that Maria would go to

nursing school, as she had always

excelled in math and science.

After her first degree, she went on

to continue her education and

received a Bachelor’s degree in

the Science of Nursing, followed

by a Master’s degree in the

Science of Nursing and Board

Certified as a Nurse Practitioner.

This enabled her to be a provider;

in New Hampshire a Board-

Certified Nurse Practitioner does

not need a Physician Supervisor.

Finally, Maria pursued and

received a Doctorate of

Philosophy in Health

Administration.

During her journey, Dr. Ryan

worked her way up, starting off as

a staff nurse, then a charge nurse,

followed by a Director over

multiple units, next she worked in

Leadership but also worked as an

Emergency Department Provider,

a Chief Nursing Officer and Chief

Operating Officer, until reaching

her current role as a Chief

Executive Officer. Her career has

been in for-profit and non-profit

organizations, as well as in

Community and Tertiary care

hospitals.

About Cottage Hospital

Founded in 1904 and

Headquartered in Woodsville,

NH, Cottage Hospital is an

atypical rural hospital, as it is a

designated trauma center.

As an expert business woman Dr.

Ryan is always looking for

opportunities to expand and meet

the needs of the people. She

noted the lack of acute mental

health care in the state of New

Hampshire as well as neighboring

Dr. Maria Ryan

A Mission driven, vivacious, intelligent and

visionary leader


states. She researched, developed,

and implemented a specialized

unit for older adults. This unit is

named the Ray of Hope after long

time executive counselor Ray

Burton. This unit takes referrals

from New Hampshire, Vermont,

Massachusetts and Maine.

Dr. Ryan helped to solve a dire

issue in her rural community by

erecting the Rowe Health Center

in 2015, and as a result,

strengthening the primary care

network in her service area. The

Rowe Health Center is named

after Dr. Harry Rowe who was an

inspiration to all. Dr. Rowe

served Cottage Hospital and the

community for many years. He

was one of the first providers to

greet Dr. Ryan when she moved

to Lisbon, NH. Dr. Rowe

sponsored Dr. Ryan in joining the

Wells River, VT and Woodsville,

NH Rotary. They became fast

friends. Today the Rowe Health

Center is home to Internal

medicine, Cardiology,

Endocrinology, Gastroenterology,

Mental Health, and Podiatry

Services. Cottage Hospitals

Physical Therapy department is a

source of great pride. The PT

department receives referrals

from Providers near and far due

to their expertise and positive

clinical outcomes.

The hospital also takes referrals

from other hospitals for

emergency surgery as well as

intensive care.

Dr. Ryan is a fierce defender of

patient rights, and she eliminates

all barriers for those who are

seeking healthcare. She is one of

the few CEO’s who works

tirelessly to keep prices at a

reasonable rate.

Source of motivation and

future goals

Dr. Ryan describes herself as

mission driven as an individual

and as a leader. She is motivated

to work harder and smarter

especially when she is protecting

those who are vulnerable. This

publication is confident we will

see Dr. Ryan as a positive role

model and in the future we will

see her advocating for and lifting

up the vulnerable and oppressed.

Current industry scenario

strategies to contribute

effectively in hyper

competitive market

Sharing her perspective on

current scenario of the market Dr.

Maria said : Leading a hospital is

complex and has a lot of

variables. Reimbursement

continues to decline as employee

wages continue to increase. The

investment in technology is vast,

and it is imperative to

continuously implement cutting

edge cybersecurity. The

healthcare workforce has been a

struggle and will continue to be a

struggle. Cottage Hospital invests

in local high school graduates to

start at entry level hospital jobs,

as well as in college scholarships

to pursue medical lab technicians,

Licensed Nurses Aides, Nursing

and Physical Therapy roles.

Cottage Hospital assists current

employees who would like to

advance their degrees, and has

also assisted registration persons

and other roles obtain a registered

nurse degree.

Dr. Ryan doesn’t consider herself

to be in a competitive market at

this time. Her previous hospital

was a 400-bed tertiary care

hospital in a very competitive

market in Pennsylvania. She

would consistently look for winwin

situations for the patient and

the hospital, and sometimes the

insurance company. If great

quality care is given and the

patient gets out of the hospital in

a timely manner, everyone wins

Her Take on Challenges

Faced by women in

corporate world and piece of

advice to emerging

professionals.

Dr. Ryan would tell any

individual to always remain

engaged, no matter the

circumstance. Seek to understand

those around you, don’t be afraid

to take risks and strive to always

be visible.

She advises to not fear taking a

critical look at your strengths and

weaknesses. Steadily and

persistently polish and expand the

natural talents that you have. You

can work to improve some

weaknesses, but don’t focus too

much on them, instead surround

yourself with a team who will

complement you, and you them.

For instance, Dr. Ryan is a

visionary and a strategist. She

requires people who are very

detailed oriented, so that is what

she pursues. A highly functional

senior level team will fill in each

other’s gaps!

Dr. Ryan believes that it is

imperative to mentor others.

Opportunities must be given to

those who work hard and have

talent. She believes that it is

priceless for aspiring women

entrepreneurs to see and be

mentored by a strong, successful

woman, to inspire them and show

them that anything is possible,

regardless of gender!


Offering services in the follow ing areas:

Acute Inpatient Unit Intensive Care Unit

Anesthesia

Orthopedics

Cardiology

Podiatry

Diabetic Education Primary Care

Emergency Medicine Radiology/ Diagnostic Imaging

Endocrinology

Rehabilitative Services

Gastroenterology Surgical Services

Geriatric Psychiatry Unit

90 Swiftwater Road, Woodsville, NH 03785

Call today: 603.747.9000



Modern education is witnessing a paradigm shift to a digital transformation where the right blend

of cognitive technologies, scientific advancements, and creative minds is taking over. Today, Tycoon Media

(TM) introduces you to one such persona, Nataliia Rzhevska, who kept no stone unturned in embracing

the mentioned with open hands.

Let’s take a deeper dive into this exclusive interview which drools over her vision to make a difference.

Team TM: Brief us about the current industry scenario from your perspective.

Nataliia: Everyone has already confronted the problem of adapting to the conditions of uncertainty and

chaotic state. The stressful transition into the remote mode of teaching and learning became a bifurcation

point for many national educational systems. From this uncertainty, the systems have taken it to the next

level, with ‘Flexibility’ being the main feature they acquired.

And we’re talking here not only about adapting to non-standard conditions, conditions in which different

standards apply to ensure the performance of your professional functions, but also getting ready for the

elasticity of skills, transforming them for the educational welfare of the world.

Never before have educational systems been so revitalized by academic volunteering, international

interaction, and support. Live-streaming of millions of seminars, forums, and conferences acted as the

circulatory system that renewed everyone’s life in the educational system.

Team TM: Guide us through your profession and source of motivation.

Nataliia: Leveraging a profession without enough creativity is an ambush. My ikigai lies in my position as

a CIO at VideoWiki, driven by nothing but enthusiasm, inspiration, and passion. I have accomplished my

Ph.D. in Pedagogical Sciences with a sheer determination which gives me the potential, today, to stand tall

as a University Lecturer.

The present-day education system has breathtaking ups and downs that break people into pieces. Dark and

illuminating at the same time. I believe in collating human capabilities and tech-enabled advancements like

My notion of teaching is to motivate the very sense of

acquiring knowledge and gaining the ability to

appreciate the aftertaste of its practical application.

For me, education is igniting a passion for innovative

thinking.

AI to help individuals in

breaking the traditional

shackles of education. I admire

technology, just like the soul

of a teacher. I derive my

inspiration from humanistic

initiatives and the

technological leaps of

mankind.

I believe that creativity in education means co-leadership, co-creation, and innovation. Along with conducting

research and developing technical solutions at VideoWiki, the credit to my role also counts the guidance from

a technology evangelist and business strategist, great person Shivam Dhawan – the Founder of GetBoarded

and VideoWiki.

“

Be confident and unique in

every decision you take

and the achievement you

make. Be the master of

your thoughts and take

ownership of your vision.

Look for like-minded and

appreciate opposition.

Cherish long-lasting

relationships with people

who are there with you

through the good times and

the bad.

Nataliia Rzhevska

A Seasoned EdTech Innovation

Builder



It’s our collective efforts that I became a Neuropedagogy & AI expert working on the subjects of cognitive

future for students while supporting teachers at the university level.

Team TM: What’s your definition of Education and Teaching?

Nataliia: The world is observing the fast aging of information which has no time to turn into knowledge

with a rapid switch to a new industrial revolution. It’s not even about theoretical knowledge matching

practical skill, but their anticipation in the conditions of the transient valence of trans-sciences and subindustries.

People create technologies that create impact. This impact determines ecosystem processes. And at the next

level of their development, it’s technologies that generate new technologies and design innovations. While

the traditional education system presents some loopholes in the growth, modern education exemplifies the

mix of academic and practical skills that prove beneficial in the longer run.

My notion of teaching is to motivate the very sense of acquiring knowledge and gaining the ability to

appreciate the aftertaste of its practical application. For me, education is igniting a passion for innovative

thinking.

Team TM: What are the frequent challenges faced by women in the corporate world and what are the

ways to tackle them?

Nataliia: Both men and women face the same genre of challenges and the response to overcome them is

gender-specific. However, the distinctiveness of a woman lies in her capability to simultaneously perform

multiple tasks and juggle various professional & social roles.

Practical thinking capabilities can help to avoid professional burnout across the corporate world. For a

woman to stand out, she has to bring the best innovative strategies to the table and identify relevant market

solutions. Going beyond the information toxicity generated by all the gadgets and social media will help in

gaining a competitive edge. At last, guard and respect thoughts, cultivate optimism!

Team TM: What are your past experiences, achievements, or lessons that have shaped your journey?

Nataliia: Human behavior is volatile to tough decision-making and conditions sourcing emotional

breakdown. We run around a corporate maze, change directions, look for ways out, get tired, rest, move on

colliding with colleagues at times, reach a deadlock, and start over again.

And that’s fine for as long as you can still breathe creativity at such a level of complexity. Being innovative

and passionate about the profession is the need of the hour but having the ability to stay cool and calm also

equally counts to outshine corporate convolutions.

Team TM: What are your strategies to contribute effectively to the hyper-competitive market?

Nataliia: I have four strategies to talk about.

Trend Anticipation – The analysis of trans-sciences and sub-industries to shape the framework of future

skills.

Using the Internet of Behaviors (IoB) – A way to deeply analyze user behavioral strategies.

People Management – Simple acts of care and support create endless concentric circles of kindness.

Ecology of Thought – Good intentions. Open science. Open innovation. Co-leadership. Co-creation.

MR. Shivam Dhawan

Co-founder Videowiki

Team TM: How do you see

yourself in the near future?

Tell us about your future

goals.

Nataliia: I’ll make every

possible effort for educational

welfare. I’ll keep moving with

the same inspiration to accept

change and inspire people to

convert every challenge into an

opportunity. I want my

strategies, their implementation,

and the resulting profitable

outcomes to be accessible to

those in need because innovation

only makes sense after reaching

the end-user.

Video

Wikipedia

for Learners

and

Creators

To be more precise, my kind of future showcases humanity owning the cornerstones of

education.

Team TM: How do you perceive the role of mentorship to aspiring women

entrepreneurs?

Nataliia: Be confident and unique in every decision you take and the achievement you

make. Be the master of your thoughts and take ownership of your vision. Look for likeminded

and appreciate opposition. Cherish long-lasting relationships with people who

are there with you through the good times and the bad.



Puja Jaspal is passionate about

making a difference, one life at a

time. A true transformationchange

agent, she drives people

to reach their full potential with

her ability to listen, understand,

guide, and convert every

challenge into an opportunity.

In her current role as Vice

President for People &

Communities at Cisco Systems,

she’s committed to building

inclusive, mission-driven teams

where no voice is left unheard.

All of which is continuing the

commitment that led her to be

named a “Top 100 Women of

Influence in the Bay Area” in

2017.

An exceptional professional

voyage

Puja’s educational journey led her

to the University of Cincinnati,

where she earned a B.S. in

Mechanical Engineering, with

honors, and on to Harvard

Business School, where she

completed an MBA. She started

her professional career at Procter

and Gamble (P&G) handling

high-end brand management roles

and P&L responsibilities, while

also gaining HR experience

steering the Asian retention task

force.

In 2008, she joined Google’s

People Operations team and

became Marissa Mayer’s HR

business partner for product

management and Sundar Pichai’s

HR business partner for

engineering and products, which

included work on Chrome and

other key apps. She also served as

the Director of HR Strategic

Planning for Motorola Mobility

during its acquisition by Google.

In 2014, Puja joined Visa as a

Senior Vice President, leading

HR for the Global Technology

division and handled people

transformation, enhanced

diversity and inclusion (D&I).

While there, she decreased costs

and encouraged innovation,

which contributed to tripling the

company’s market capitalization.

Today, Puja shines as Vice

President for People &

Communities at Cisco Systems,

where she leads the talent

strategy to transform Engineering

and Corporate Functions. Her key

responsibilities include designing

for the workforce of the future,

while reimagining talent

management, succession

planning, and D&I outcomes.

During her time at Cisco, the

company placed No. 1 in

Fortune’s World’s Best

Workplaces list for two years in a

row.

Puja proudly stands amongst the

board of directors at Leadershape,

Inc. and serves as the HR Advisor

for SemperVirens Venture

Capital.

Cisco – defining a one-of-a-kind

legacy

Headquartered in San Jose, CA,

Cisco has been helping customers

to successfully connect, secure,

and automate for more than 35

years now. With a global presence

of 77,000 people across 100

countries, the company is

effectively connecting people

through cutting-edge networking

hardware, software, and

telecommunications equipment

for a cloud-first world.

With its enterprise-grade

collaboration tools and industrydefining

networking and compute

technology, Cisco continues to

make a lasting impact around the

world. With a combination of

trust, innovation, and choice —

backed by an intuitive culture,

mission, and people — Cisco

leads in technology and corporate

social responsibility.

Transparency, authenticity, and

empathy are the cornerstones that

help the company in serving 98

percent of Fortune 500

companies.

Choice is a strategic imperative at

Cisco. The company has

positively impacted 527 million

people through its social impact

grants and signature programs

like Network Academy and is on

course to reach its goal of 1

billion people by 2025. Under

Puja’s guidance, the company is

concentrating on overcoming the

current pandemic while helping

people rise to an ever-better “next

normal.”

“I am excited to help shape

Cisco’s transformation and our

leaders’ transformation,” Puja

said. “One of the goals I am most

passionate about is to lead the

tech industry in hiring and

retaining diverse talent and

creating a culture of inclusion and

belonging.”

Larger than Life Experiences

From a girl who considered

changing schools after her first

year at the University of

Cincinnati (UC) to defining

transformation capabilities at

Cisco, Puja has come a long way.

Here are a few qualities that

helped make her a personal

success and a change agent for

others.

Made lemonade from lemons –

Puja overcame her doubts about

UC by stretching into campus

leadership roles. Her experiences

as a student senator for the

college of engineering, Co-op/

internship ambassador between

UC and GE Aviation, and student

body vice president and president

honed her leadership capabilities.

And these experiences unlocked

doors P&G as an undergraduate

and led her towards brand

management.

Puja Jaspal

Transforming People and

Communities at Cisco



Developed a multi-faceted personality – Transitioning from an engineering student to a career in marketing at

P&G was not easy. But as she focused on learning marketing, she also discovered her passion for the people

function and soon shifted towards human resources.

Confidence is key – Puja chose an MBA over her job as a marketer when her father wanted her to get married.

Her colleague thought that she would have a hard time getting into a top MBA program until she got admission

into Harvard Business School.

Followed her convictions – Everyone said Harvard MBAs don’t go into human resources. But Puja became an

intern at Deloitte in their human capital consulting practice. From there, she joined the Corporate Executive

Board as an HR research consultant.

Never has regrets – Leaving Google to join Visa was a tough decision, but she never looked back. In the end,

she acknowledged that her core purpose is to continue growing and helping others.

Advice for life

Puja is thankful for the ongoing support of her husband Nimesh. “Pick your life partner wisely,” she advises,

“as it will determine your accomplishments in life.”

But Puja believes that “you are the creator of your destiny.” Asking for help and advice from mentors will help,

but it’s your own commitment that moves mountains. She advises the young to be ambitious and embrace the

power of the community as a whole.

In the end, she believes that following your instincts and giving back to society will lead to the best kind of

success.

Between

a future for some

and a future for all

there’s

a bridge.

At Cisco, we aim to build a world where

everyone gets equal access. That means

taking every challenge and facing it head

on. We're committed to empowering the

people we serve and leaving the world

better than we found it. From social

justice to global sustainability, we stand

to create new opportunities for

tomorrow. Our purpose is to power an

inclusive future for all.


Filling the Gender Gap to

Overcome the Current

Pandemic

An Approach to Economic

Recovery

“Gender equality is more than a goal in itself. It

is a precondition for meeting the challenge of

reducing poverty, promoting sustainable

development, and building good governance.”

– Kofi Annan, Seventh Secretary-General of the

United Nations

The onset of COVID-19 has disrupted the global

economic outcomes like never before. Many

businesses had to lay off their employees and even

close doors permanently to survive and wait for

normality. However, there’s another pandemic that

has not been in talks but has the potential to

transform the overall business scenario and generate

tactile returns. It’s none other than ‘Gender Gap’.

The only difference between these two pandemics is

that COVID-19 can now be treated with a vaccine but

the gender gap has nothing of this sort for its

eradication. This gender gap in the workplace is of

utmost significance in the United States, but it’s an

issue that has become one of the prime concerns

across the globe. “Closing the gender gap has the

potential to add $28 trillion to the global GDP,” says

the Council for Foreign Relations.

You must be thinking how will closing the gender

gap look like? The answer is simple – it is a platform

that provides women equal opportunities to earn

equal pay as men for handling the same profiles and

getting employed at the same levels. The steps taken

to close the gender gap can successfully contribute to

economic recovery, something that the whole world

is facing as we continue walking through the current

pandemic situation.

What Exactly is ‘Gender Inequality’?

It can be defined as any setting which allows varying

opportunities to individuals based on an array of

differences – here, gender. To be precise, gender

inequality is a community disturbance that negatively

impacts both males and females nearby as well as

around the world.

It has become a serious problem to bring forth and

discuss because it’s severely affecting the global

economy. The women are unable to achieve their

goals and reach their potential, both financially and

professionally. However, it could be said that the way

to close this gender gap is nothing less than a

challenge.

Defining Speed Breakers on the Way

The first and foremost step to figuring out how to

close the gender gap is by identifying what’s standing

in the way and cut it from the roots. Besides, personal

choices also make a great difference – women choose

to stay home to look after their children or family.


They lose maximum leadership opportunities and

stay behind in the crowd.

But some other issues also play a key role here. For

instance, many countries have less-to-no laws for the

protection of women against sexual harassment at the

workplace. It’s obvious that the workplace which

overlooks abuse will have less-to-no women count.

They would avoid stirring such a toxic workplace or

a job profile.

In addition to this is illiteracy. The number of

illiterate women is higher than men which decreases

job opportunities. Some countries also highlight

issues like biased access to education and no bank

account. The cultural beliefs are not behind

prohibiting women not to work outside the home.

Few more considerations may include acceptance of

domestic violence and control.

Moreover, simple worldly statistics showcase that

women globally tend to hold low-paying hourly jobs

as compared to men. Even in similar job profiles,

they aren’t making as much as men.

Closing the Gender Gap

Having a list of speed breakers to jump over helps in

acknowledging what all is to be done to achieve

gender parity. Dismantling them one at a time will

help women and men to take the necessary steps to

close the gap.

Offering women equal and better access to education

both offline and online has become the need of the

hour. Such accessibility to remote educational

opportunities will prove beneficial from getting

certified as a digital marketer to becoming a makeup

artist.

Yes, the qualification will surely be accomplished at

the learner’s level of understanding but the training

increases the chances of getting a job in the first

place. There are even chances of getting a high

paying job.

Let’s take a closer look at finding some solutions to

close the gender gap.

Providing women with digital payment

options and opportunities to gain the privilege of

having a bank account even in remote areas of the

world is an effective way to close the gap

probabilities of boosting the economy with their

income

Increasing legal reforms and high-end

protection in the work environment is another way to

empower and help women professionals in reaching

the epitome of success

Many countries still witness situations where

women need their husband’s permission to work and

don’t have any kind of laws to get protection against

harassment at the workplace

Improving legal protection helps in offering

women with safe, secure, and confident environment

to hone their skills and reach their true potential

Many women are still performing the

majority of work that is unpaid like raising their

children, looking after their family, or any other

household chores

They already have a lot on their plates which

makes them exhausted to focus on their corporate

profile resulting in fewer-to-no opportunities, very

low paying, and part-time jobs

One of the significant ways to be taken into

consideration in order to close the gender gap is to

find a balance between unpaid work and a

professional career

The Bottom Line

Closing the gender gap – it’s now or never. With

many organizations reshaping and welcoming

creativity amidst the current COVID-19 crisis, it

truly makes sense to promote changes that are

necessary to cast out gender parity in the longer run.

Women and men both are equally responsible for

transforming the business world and contributing to

gender equality. And if both play their part well, the

world will close the gender gap in no time and boost

economic outcomes like never before.

This is one of the best ways to assist single

women – without or with family or children, to

manage financial framework, enhancing the


Caroline Audoir De Valter

Hope for the Children

Foundation


Born in a philanthropist

family in Montreal - Canada,

Caroline was an active part of her

family-run philanthropic

foundation while studying and

majoring in marketing &

management from the renowned

fashion school, LaSalle College.

At the age of 18, she became the

director of the foundation “Rêve

d’enfants” meaning “Children’s

dream” that helped physically

challenged children by making

their wishes come true and as

well as raising funds for

wheelchairs and specialized care

equipment.

After her studies, she moved and

worked in Italy and France where

she amassed a decade of

experience in the corporate

industry working for renowned

Fashion brands. After a

successful career, she

subsequently moved to India

permanently in 2001.

Caroline is on a mission to inspire

collective action and innovation

for positive change. She believes

in the importance of powerful

leadership and empowerment to

create a beautiful world for all of

us. Her motto is inspired by the

great Mahatma Gandhi: Together,

we can be the Change we want to

see in the world.”

She has over 30 years of

experience in the Corporate world

and Social sector ranging from

grassroots direct programme

development, intervention and

implementation, partnerships,

fundraising and Budget and

grants management, social justice

advocacy and NGO organisation

and development.

HOPE FOR THE CHILDREN

FOUNDATION

In 2007, Caroline founded Hope

for the Children Foundation - A

non-profit organization in Pune,

India and has been associated

with the foundation ever since as

its Founder & CEO. For the past

14 years, Caroline and her team

of 35 dedicated social workers &

teachers have touched and

changed the lives of 100,000

children and women under

various developmental programs.

Through its core projects, along

with various programs and

activities throughout the year.

HFCF is continuously working

towards improving the lives of

underprivileged and marginalized

communities, especially for

children, women and youth where

she envision a world of

sustainable transformation that

brings social change, equal rights

and opportunities for all.

HFCF mainly focuses on

education, health, personality

development and nutrition and

empowering women and youth

through different Vocational &

Livelihood training programs and

Life Skills education.

She has designed and

conceptualized innovative

programs that understand and

respond to the urgent needs of

children in vulnerable

communities by contributing to

their individual growth as well as

the development of the

community as a whole.

Our Outreach till today:

● Provided over 6.02 million

meals to hungry children.

● Distributed school bags and

stationeries to 20,053 orphan &

underprivileged children from

different communities.

● 25,160 children benefited

Medical Assistance and

Humanitarian support

● Given remedial education,

quality education and personality

development on a daily basis

through our Shiksha Ki Asha

Learning centers to 1,049

children.

● Trained – 10,000 women with

income generation programs,

vocational & livelihood training.

● Starts-up 100 small businesses

for our Women Empowerment

program.

● Trained - 1000 youth in Utthan

Life Skills Education Program for

children conflict with the law in

collaboration with the Juvenile

Justice, Yerwada.

● Trained - 8,343 children, youth

and women with our Life Skills

Education

● Awarded Education

Sponsorship to 2,134 students

over the years.

As the founder CEO of Hope for

the Children Foundation, she

blends her wide experiences

which bring life to her vision of a

sustainable world, of goodwill &

empowerment through a holistic

approach to improve the quality

of life of underprivileged

children, their mothers and in

turn, their communities.

COVID19 RELIEF WORK

With a population of 7.1 million

of citizens only in Pune, it was a

high priority to provide lifesaving

support such as food

security, medical support,

counselling services to those

affected and possibly displaced

due to natural disasters and

emergency crises such as

Covid19 pandemic. We also

know that after each catastrophe

or calamity an intervention for

rehabilitation is needed.

During the lockdown, we

provided a total of 3,02,126

meals to needy families and till

date 2,266 food grain kits have

been distributed to poor and

needy people in the areas like

Wadgaonsheri, Kharadi,


Sainathnagar, Bhosari, Talegaon,

Lohegaon, Yewada, Chakan.

Caroline conceptualised the

‘Daal Chawal project’ started in

collaboration with the Social

Policing Initiative, Pune. Through

this relief program, everyday

1000 homeless on the streets of

Pune were served with cooked

meals. 40,000 cooked meals were

distributed through this initiative

and 28,504 water bottles were

donated to Pune Police to be

distributed to migrant workers

and needy daily wagers living

Pune by trains.

https://www.hindustantimes.com/

cities/pune-police-tie-up-withngo-s-to-set-up-central-kitchento-feed-needy/storypdjfYk86gLheEV4WQs4UgO.ht

ml?fbclid=IwAR0rmldPKXGXa

BRujpXcYXsTWU-

Z3D30SBfy7_fhG1vpTWrLkVN

C2Q7UDX8

Safety gear such as masks,

gloves, face shield, sanitizer

needed to fight against COVID-

19 was distributed to the Pune

Police and needy community

people. A total of 12,100 masks,

5000 gloves, 100 face shields and

1000 sanitizers were distributed.

The reusable masks were an

initiative for women

empowerment for which a bread

and butter for them during this

lockdown.

WOMEN EMPOWERMENT

& LEADERSHIP

Caroline fervently believes in

Woman empowerment &

Leadership. As a certified Posh,

she is on the ICC board of

various companies in Pune and

provides workshops that promote

inclusion and equality. For the

past 8 years, she has been

empowering and supporting

women from the community

through the Social

Entrepreneurship Funds program.

In 2012, she conceptualised the

Atmanirbharata program for

Women empowerment. Caroline

and her team have trained over

10,000 women with income

generation programs, vocational

& livelihood training and helped

support 100 ladies to start their

small businesses and have now

conceptualised the formation of

self help group federation called

Mauka for women empowerment

at the state level of Maharashtra

CHILD FRIENDLY PUNE

INITIATIVE

Over the past 10 years, Caroline

has developed advocacy

campaigns on child rights, child

labour and child abuse by

promoting the Juvenile Justice

(Care and Protection) Act, 2015,

Protection of Children from

sexual Offences (POCSO) Act,

2012. We also design community

programs for their protection and

care with different events such as

awareness campaign in public

space, rally & walkathon, media

advocacy, signature campaign

and child labour mapping and

rescuing. Founder of the

Campaign of “I Say NO to Child

Labour”, where she advocates

against child Labour & fights for

the rights of children and woman.

She uses the medium to address

issues on child abuse and

promote the Right to Education.

She is active member of the

Action for Right of Children

(ARC) network and the

Campaign against Child Labour

(CACL) network.

In 2019, Caroline and her team

conceptualized the 'Child

Friendly Pune Initiative" with a

comprehensive approach that is

preventive, curative and promotes

child friendly mechanisms among

Child Care Institutes, Juvenile

Justice Board and Police

Department working closely with

WCD and District Child

Protection Unit by providing

capacity building programs.

She successfully set up the first

Child Friendly Police Stations

and Child Friendly Juvenile

Home model in Maharashtra.

On 30 November 2020, the

inauguration of the first Child

Police station took place at the

Lashkar Police station with the

honourable Pune Police

Commissioner Amitabh Gupta,

Joint Commissioner of Police

Ravindra Shisve, Deputy

Commissioner of Police

Bachchan Singh and the Chief

Guest, Prof. Karandikar, Director

of IIT Kanpur.

https://www.punekarnews.in/

pune-maharashtras-first-childfriendly-police-stationestablished-at-lashkar-policestation/?fbclid=IwAR0AiRs3gtntLQaNe7OATw4Z5Sa2U

V_y8k8p0XG1T6kwd4gOaMVA

0S5j2M

Caroline developed and

conceptualised various trainings

at the Yerwada Juvenile Home for

which the Computer Vocational

room was inaugurated on 15th

December. The event was

inaugurated by Principal

magistrate Juvenile justice board

Pune, hon.A.A. Pathan, District

Woman and Child Development

Officer, Pune —Ms. Ashwini

Kamble, Superintendent boys

observation special home - Mr. G.

N. Padghan, Senior Police

Inspector lashkar police station

Mr. Ashok Kadam and team

member Resource Cell for

Juvenile Justice (R.C.J.J) by

TISS.


She also set up a kitchen garden

just before the lockdown that

provided the daily requirement of

vegetables at the observation

home during this tough time.

https://www.deccanherald.com/

national/west/coronaviruslockdown-observation-homeinmates-reap-benefits-ofvegetable-garden-830863.html

YOUTH DEVELOPMENT

The development and

empowerment of young lives is

of prime importance to Caroline

and her team. She has developed

for the past 5 years with a team of

experts the content on 99 Life

Skills sessions based on the

recommendation of the World

Health Organisation (WHO) and

the United Nations and trained

over 8,000 youth.

She also develop 3 programs:

●Utthan for rehabilitation of

children conflict with the law in

collaboration with the Juvenile

Justice, Yerwada has empowered

over 1000 youth to design their

new life and accordingly help

them finish their formal education

or undertake vocational training.

●The Professional Guidance

Center has been conceptualised to

help students and youth from the

age of 16 years and above with

the skills necessary to take up

Vocational trainings and / or

continue their education, prepare

the learners with tools of

personality development and

professional ethics by imparting

Soft skills and life skills to

promote confidence, team

management skills &

professionalism. We also promote

livelihood and self-employment

with support programs such as

Basic English course, Digital &

Financial literacy and helping the

students to get enrolled for

Government based schemes for

youth and women.

●Shiksha Plus was established to

support deserving girls to

continue their higher education.

SPEAKER, MENTOR AND

MODERATOR

●Caroline regularly delivers

speeches, webinars and Keynote

facilitator in corporate houses and

schools on Social

Entrepreneurship, Women

Leadership, Education, Parenting,

Life Skills education, Meditation

& Personality development,

Sustainable giving and Corporate

Social Responsibility.

●She was a Mentor & Jury

member for the Nokia

(Microsoft) “Good Hackathon”

●She partnered and collaborated

on the ‘Impact Funding Online

Summit 2020’ in partnership with

Meraklis and moderated sessions

on Rural entrepreneurship and

Sustainable Fashion and was part

of a panel discussion on New

Strategies for Non-Profit in a post

COVID19 world.

AWARDS & RECOGNITIONS

●October, 2019, She was

nominated “Global Goodwill

Ambassador” (GGA)

www.globalgoodwillambassadors

.org

●On 25 November 2019,

Caroline received the

prestigious ” Karmaveer Gold

Chakra Award 2019” instituted

with the United Nation and the

REX Karmaveer Global

Fellowship.

●September 21, 2020, On the

International Day of Peace she

was recognised as a “World Peace

Ambassador” representing India

and Canada.

THE FUTURE

Motto: When we educate a girl,

we empower a woman and

transform an entire community.

●To Scale our beautiful projects

and make the child-friendly

initiative a nation-wide success:

We are constantly looking up for

amazing partners that will not

only help us to scale our

programs in Pune and

Maharashtra but also across

India. We have developed

amazing unique programs that

have been tested over the years

and brought amazing changes and

impact in the communities we

work. The beauty of our

programs is that they are

replicable.

●Post pandemic to continue to

empower the youth in the

communities – We have been

working with youth for many

years by helping them in their

career choices, arranging for

certified vocational training,

mentoring and providing Life

Skills that will help them forge

their future. We are now piloting

a new program called “Child

Friendly Community for

Protection & Empowerment of

Children. It's an ambitious

program that will support our

Child Friendly Initiative and

bring a ray of Hope to vulnerable

communities.

●Skilling women – For the past

8 years, we have been working

with mothers and young women

to make them independent and

aware of their possibilities and

talents . We now know that If

they are given access to education

they will definitely make the right

decisions for their family and

everyone will thrive.

Advice for young women:

Believe in yourself and Go for

your dream !

The world is surely full of

challenges but if you are

determined to succeed, nothing

can stop you. Like Robin Sharma

says.. Nothing can stop you, until

you choose to be stopped!



Fahmeeda Choudhry

Successfully Contributing in Preserving the

Earth

With each passing day,

the imperatives to conserve

natural resources are gaining

momentum. The world is

becoming a better place to live

in with effective climate

change management. Digital

transformations are taking the

centre stage with robust ecofriendly

products and

initiatives.

Many business players are

joining this league to mitigate

the adverse effects of pollution

and deliver sustainable

solutions across multiple

sectors. One such persona

passionate about bringing

positive change into society

and ecology is Fahmeeda

Choudhry.

Fahmeeda started her

professional journey in the

fashion industry as a Women’s

wear Category Head with

Cantabil Retail and Ritu

Wears. She also provided

retail and fashion consulting

to an array of reputed brands

at the same time. After gaining

decades of experience in the

fashion and retail world, she

recognized the need for

sustainable solutions.

Going beyond the traditional

ROI fulfillment, today,

Fahmeeda stands tall as the

Founder and CEO of

BamboologyTrends.com -

an initiative by Femi Fashions

that solely focuses on curating

eco-friendly bamboo clothing.

Under her aegis, the brand

offers tailor-made sustainable

fashion solutions to its

customers.

About

BamboologyTrends.com

Founded in 2020 at Noida,

UP, Bamboology Trends is a

lifestyle brand committed to

reducing carbon footprints

globally. The brand is putting

its best foot forward in

spreading awareness for the

same via definite digital

marketing and social media

marketing strategies.

Defining bamboo as the most

sustainable fashion fabric,

Fahmeeda is pushing the

brand to roll out next-gent

clothing made with bamboo.

Under her guidance and

prowess, Bamboology Trends

has emerged as an elite

bamboo clothing brand that

offers Daywear, Lingerie,

Sleepwear, Loungewear,

Activewear, Yoga Wear, T-

shirts, Masks, Socks, and

many other products that

make your skin go gaga.

It’s the pool of professionals

and their vision to create a

lasting impact that makes the

company stand out from the

crowd. “Our strong team and

the vision and mission will

stand us apart from the

conventional fashion,” says

Fahmeeda.

Here’s a quick tour of the

distinctiveness of bamboodriven

clothing.

• Every product for sale is

Anti-bacterial

• The clothing delivered to

customers is 100% Antiodor

• Products are completely

Recyclable, Renewable,

and Biodegradable

• The clothing is fully

Organic with No influence of

Pesticides

• Bamboo tree absorbs 5

times more CO 2

compare to

other equal size of tree and

reduces Greenhouse Gases

• Bamboo requires 1/3

Amount of Water to grow as

compared to grow cotton.

• Bamboo is an All-season

fabric because of its thermocontrol

properties

• Bamboo produces 35%

More O 2

daily compare to

other trees

• Bamboo fabric protects

from UV Rays and is Nonirritant

• The clothing is Antistatic,

Soft as silk, and

Stronger than steel.

Accepting Challenges with

Agility

Fahmeeda has seen the

transformation of traditional

EBO or single store operation

to Multi-brand outlets and

chain of fully-owned/

franchisee stores. She deeply

acknowledged the e-commerce

evolution, tech-enabled

advancements, and upcoming

trends to handle multiple

stores, optimize budgets, and

generate customer

satisfaction.

When adopting new SOPs and

tech like Big Data dropped in

as a challenge, she developed

the capabilities to learn

quickly and implement it

accordingly. Even the complex

process of product

replenishment to branding

and ever-increasing customer

demands were strategized to

reap the best possible

outcomes.



Fahmeeda always has faith in her strengths and is confident enough to convert every challenge into an

opportunity. To tackle the challenges of a male-dominated society, she says “To handle such a

situation is to be grounded, speak less and keep on working toward your goal like Ant. Never

appreciate yourself and let people appreciate you as your action speaks louder than words.”

Keep Going Despite All Odds

Fahmeeda is highly influenced by ant’s abilities to never settle and keep going whatever it takes. It

helps her to stay committed to achieving company as well as personal goals. Besides, learning from

past failures to become future-proof and developing robust decision-making capabilities is her forte.

For her, the biggest achievement and strength in life is her family which gives her the ability to keep

going despite all odds and reach the epitome of success. Talking about being self-determining she says

:

“I feel content with whatever I have done so far and will continue to do something that gives me an

inner satisfaction. I don’t like to sit idle and I believe that there are bigger reasons for my existence.”

She believes that the next decade would witness highly sustainable changes promoting exclusive ecofriendly

products and services.

“I see myself to be recognized not just as a women entrepreneur but also want to be recognized as a

person who created an impact on society and nature. I would like to see BamboologyTrends.com as

the torchbearer of sustainable fashion and will be able to create a global impact,” states Fahmeeda.

Advice to the Newbies

Fahmeeda’s advice to all emerging women professionals is to focus on their career with a defined goal.

Creating credibility with persistence and commitment is what she believes in and recommends it to

the women who want to create a niche in their respective sectors. She wants every woman to go

beyond the traditional shackles of a male-dominated workplace. She suggests the newcomers keep

doing hardwork and they will surely succeed in whatever they do.


Hina Shah

Women Entrepreneurs And

Aatma Nirbhar Bharat


Atma Nirbhar Bharat this

“vision” has always existed in our

five year plans with special policy

and programs to take Bharat

towards Self Reliance. State

Financial Institutions and

Nationalized Banks played a vital

role to create a large number of

Start-up Entrepreneurs thus

creating an entrepreneurial

environment. However, compared

to the support available for Micro

Small Medium Enterprises

(MSME), the takers were not as

many.

I began my journey as a Woman

Entrepreneur in 80’s when our

country under the license raj had

product reservation policy for

small enterprises by reserving

about 345 products for small

scale industries. We had

everything made in India

including Ambassador and Fiat

cars, when the other developing

countries like Pakistan, Sri Lanka

and Bangladesh imported

everything for their country. As

an entrepreneur, I have enjoyed

this policy, programs, and made

profits.

Things changed with open

economic policy in 90’s, we

became the part of Global village

and Entrepreneurial supply chain,

our agri and industrial Self

Reliance status had been

threatened as we allowed other

countries to sell their products in

India.

With a firm belief from my own

experiences that economic

empowerment is a powerful tool

to be used as a starting point for

overall empowerment of the

women, the first experiment of

this strategy was initiated in 80s

by me when most women

development activities were

welfare oriented, in which

women were considered

“acceptor” and not an active

participant.

I initiated the first programme,

termed as Entrepreneurship

Development programme for

women in Gujarat, wherein they

were supported to begin nontraditional

businesses. This

clearly demonstrated the

sustainability of the development

approach at women’s economic

empowerment.

In 1986, I transformed my

entrepreneurial experience into a

developmental initiative and

started “The International Centre

for Entrepreneurship and Career

Development (ICECD)”. ICECD

facilitated thousands of women to

become entrepreneurs. These

women were taught essentially

two things: (i) How to take

charge of their lives with dignity

and confidence, and (ii) How to

initiate and manage their micro

small enterprises, and their selfesteem

and confidence

blossomed.

ICECD expanded the activities all

over India and established itself

as a premier organization in the

country for Women’s Economic

Empowerment and developed

thousands of women in Gujarat

itself and pan India.

My commitment became

instrumental in initiating and

institutionalizing Women

Economic Empowerment strategy

in countries of Asia, Africa,

Pacific and the Caribbean. By

now, the Women Economic

Empowerment strategy has been

taken to over 60 countries.

Opportunities, Issues and

Challenges for Women in SME

Micro, Small and Medium

Enterprises constitutes the

backbone of our economy in

maintaining an appreciable

growth rate and in generating

employment opportunities. This

sector has been regarded as the

engine of economic growth and

social development in India and

world over.

In 21st century, women in Micro,

small and medium enterprises

(MSMEs) in India and abroad

have demonstrated noteworthy

contribution. Gujarat today

represents the very best of India,

in terms of the quality of

infrastructure, global outlook of

its business community, investor

friendly policies, and speed of

decision making in government.

It is widely reckoned as the

growth engine of India.

While the investment climate is

clearly important for large,

formal sector firms, it is just as

important for Small and Medium

Enterprises (SMEs), the informal

sector, agricultural productivity

and for poverty reduction. We are

making great strides in these

spheres and interestingly women

are slowly becoming important

players.

It is indeed a great time to be

here. A time to dream great

dreams. There is a tremendous

upsurge of economic activity.

Western and Southern states

resurgent economy is undergoing

a rapid transformation, as if the

energies of the states are bent by

a common urge to be

economically strong and to

eradicate the evils of poverty and

misery of the masses.

Women contribution in MSME

sector is extremely crucial in

addressing the national objectives

of bridging the rural-urban

divide, reducing poverty and

generating employment to the

teeming millions and making

Swanirbhar Bharat. However,

women in this sector experience

several constraints and challenges

which remain to be addressed.

These include: i) Equity as a

source of financing is

underutilized and the prevalence

of investment by venture capital

and angel investors is low, ii)

Women Entrepreneurs face the

problem of delayed payments

from their buyers which



adversely impacts their working

capital as well as their next cycle

of production, iii) Women lack

adequate information about

various schemes and benefits

available from the government,

iv) Financial institutions/ Banks

face challenges in credit risk

assessment of MSMEs as such

and more from women

entrepreneurs, and v) Interest for

the utilization of the available

credit guarantee and insurance

schemes by banks has been low

amongst women.

Today existing women enterprise

are at different level, which are

traditional small company,

planning for growth, take-off

from existing conditions.

The major challenges confronted

by these women enterprises

include; lack of adequate credit

and capital, poor and inadequate

infrastructural facilities,

inadequate access and marketing

linkages, technological

obsolescence and inadequate

application of new technology,

lack of skilled human resources,

dilatory and cumbersome

regulatory practices for clearance

and poor adaptability to emerging

international trends. This calls for

the need for strategic intervention

to improve coordination and

linkages between various stakeholders

including the

Government, industries and other

agencies/ associations working in

this field.

“My vision continues to be THE

ECONOMIC EMPOWERMENT

OF WOMEN, but the final

mission is the achievement of

FULL EQUALITY and TOTAL

ALL ROUND DEVELOPMENT

of WOMEN. My efforts will

culminate only when women

from all strata of the society,

particularly the disadvantaged

and the poor, will achieve a sense

of overall empowerment through

meaningful participation and

decision making at family,

community and policy levels.

In future, I see myself having

reached out to every woman of

India, realizing my dream of

seeing these women as

independent decision makers,

entrepreneurs and socially and

economically empowered in the

true sense.”

Workplaces

that

stimulate

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Hiro Nakayama

Connecting the World through

Fragrance


The cologne, fragrance, and

perfumes market is concretely

influenced by ever-changing

customer demands and

consummate leadership traits.

The key market players are

consistently rolling out novel

and non-irritant fragrances to

satisfy these imperatives. This

excerpt sheds light on one such

key fragrance player Hiro

Nakayama, a name

synonymous with energy and

enthusiasm.

It was 2000, right after her

graduation when she entered

the corporate world. Hiro has

also completed her MA in

Communication followed by

her professional pathway

which made a trail across

various cities including Los

Angeles, Paris, Tokyo, and

Singapore. In 2008, she

experienced a weakened sense

of smell due to excessive stress

and started her scent journey.

Acknowledging that fragrance

eases lives, Hiro launched

Project Felicia in 2013

intending to explore the true

potential of scents. Later, in

2016-17 she was also in charge

of proposing fragrance

concepts for product

development at Givaudan

Singapore. Today, being a

seasoned entrepreneur keeping

a stronghold in American,

Japanese, Singapore, and

Malaysia niche perfume

promotion, she is now focusing

on incense creation for

business expansion.

It’s All in the Fragrance

Headquartered in New York,

Project Felicia is leveraging

fragrances to offer exclusive

marketing, educational events,

and product development.

Recognizing the importance of

incense after her mother’s

passing in Japan at the

Buddhism ritual, she is now

strongly focusing on incense.

She has offered Creative

Japanese Incense workshops in

Singapore, Tokyo, NY, and

LA, and also spoke about the

art of incense recently at the

Pitti Fragranze 2020 expo.

While the current pandemic

situation has significantly

increased the demand for

fragrance the New York Times

featured incense as an

alternative to aroma diffusers

and candles.

Seeing such exponential

opportunity for scent, Hiro is

all set to transform the face of

the fragrance industry with

Project Felicia. She is trying to

establish a niche optimized

enough to withstand the

complexities of the market.

What does True Success

Mean?

The fragrance industry has

been broken into different

categories like perfume,

essential oils, scent marketing,

incense, ingredients, etc. But

now it has started to integrate

its imperatives. Hiro

understood the confidentiality

of this industry at her nascent

career stage. She also

recognized the incense

category’s super confidentiality

during her expansion in the

same. The expansion was

nothing less than a challenge

but her belief in success comes

to those who strive was

unshakable.

She was of the opinion that the

industry should go beyond the

conventional practices and

resonate with novel approaches

to promote next-gen fragrance

products and services. Talking

about the same she says, “In

order to go beyond

conventional thoughts, we are

expected to be more cautious

than any other categories I've

been involved with - respect,

humility, patience.”

Hiro is well known about

women-specific challenges and

has been a part of a generation

driven by many female leaders

and mentors who faced stigma

and discrimination. However,

she created a lasting impact in

this masculine world with her

determination and commitment

to make a difference.

Expressing her side, she states,

“As building my career, I have

been fortunate enough to be

surrounded by women who

showed me this new path that I

can achieve anything as long

as I am competent, confident,

authentic, and passionate

about what I do, regardless of

gender and age.”

Hiro deeply observed that

women have been struggling

for survival in the corporate

world and the challenges they

face stop them from being



successful in whatever they do. Moreover, women are timid to flaunt their achievements and forget to

self-promote in order to outshine the professional setting. For her, success was all about realizing own

capabilities and contributions as accomplishments. She believed that offering and establishing a support

system is the ultimate solution to empower women.

Talking about her success mantra Hiro says, “Believe in yourself and the rest follows. And I believe that

mentorship is the first step to the support system that is crucial for any success.”

What will the Future Behold?

Under Hiro’s leadership, Project Felicia is planning to launch an all-inclusive collection of incense

inspired by Japanese history in SS2021 targeting consumers outside Japan. This collection will have the

potential to disrupt the incense industry in Japan like never before. Hiro is creating a robust framework to

challenge upcoming fragrance projects intending to push the industry towards better value for money

outcomes.

With a mission to ‘Bridge and Blend - A Scent World that Creates A Better Society’, she wants to

contribute to forming a strong society based on the foundation of fragrance and pleasant scents. For many

achieving this formation would seem to be impossible. But with Project Felicia at the forefront, Hiro

plans to offer KOIKU (scent education) via state-of-the-art marketing, educational events, and product

development.

With dedication at heart and expertise in mind, she is all set to build an ecosystem backed by the aroma.

She will surely integrate aroma into people’s lives across the globe by actively using ‘olfactory’ and

display a marvel of fragrance to its best.

Framatome is an international leader in nuclear energy

recognized for its innovative solutions and value added

technologies for the global nuclear fleet.

With worldwide expertise and a proven track record for

reliability and performance, the company designs, services

and installs components, fuel, and instrumentation and

control systems for nuclear power plants.

Its more than 14,000 employees work every day to help

Framatome’s customers supply ever cleaner, safer and

more economical low-carbon energy.

www.framatome.com


Joanne Archambault

Committed to Making Justice

Accessible to All


The world has witnessed

encouraging progress across

different areas, but violence

against women is still a

challenge of massive potential

to overcome. However, there

are a few humans who are

going out of their way and

playing their part to make all

spheres of society safe and

secure for women.

One such human consistently

endeavoring to end gender

inequality and secure equal

rights for women is Joanne

Archambault. A woman who

is keeping no stone unturned in

establishing

a progressive approach to end

violence against women. A

woman who believes in doing

what is right rather than

striving to achieve what is

popular.

Joanne’s professional journey

includes serving the San Diego

Police Department for more

than two decades. Out of

which her last 10 years were

dedicated to supervising a Sex

Crime Unit of 13 detectives.

Dealing with crime victims and

investigations related to sexual

assaults, she recognized a dire

need for sexual assault

investigation training.

As such, in 2003 with an aim

to improve the investigation

and prosecution of sexual

assault, Joanne founded End

Violence Against Women

International (EVAWI). Since

then, she stands tall as a

Founder who makes every

effort to make sure that all

sexual assault reports are

investigated fairly and all

victims attain the needed

support and assistance they

need every time.

Exemplifying Exclusivity at

Every Step

Headquartered in Colville, WA

(Stevens County), EVAWI is

successfully offering training

and technical assistance to

veteran professionals and those

just beginning to work in the

field. By receiving $9.5 million

of public and private funding

from donors, federal grants,

and an annual international

conference, in 2019 alone, the

organization provided 159,972

hours of training and support

for law enforcement, health

care, victim services, and other

professionals.

Driven by Joanne’s stringent

efforts, this non-profit

organization impacted more

survivors of gender-based

violence than ever before in

2019. Its ‘OnLine Training

Institute (OLTI)’ catered to

more than 5,000 new users and

completed almost 11,000

modules with utmost

excellence.

Working as a Child Abuse

Detective, Joanne

acknowledged that people are

often unable to give an

effective response to a

disclosure of sexual assault

victimization. With EVAWI at

the helm, she curated a ‘Start

By Believing’ campaign to

create a positive community

response, informing the public,

uniting allies and supporters,

and improving individual

reactions.

Living by ‘We hear you, and

we are here to help,’ the

campaign is transforming

societal responses to sexual

violence and improving

outcomes for victims, one

response at a time. 8 states

have now proclaimed to be

Start By Believing States and

577 communities the US and

in 23 other countries have

launched campaigns

successfully.

Joanne’s Take on

Accepting Change

Starting a not-for-profit entity

was not an easy task for

Joanne. However, her passion

to work closely with the US

Department of Justice to shape

national policies gave the

needed spark. She started out

at the San Diego Police

Department working patrol in

the highest crime area in the

city with an all-male squad.

The experience was

challenging, but very

rewarding. Her placement as

the first female officer in the

early ‘80s at the San Diego

Police Department Gang Unit

was filled with bad-to-worst

kinds of experiences. Many of

her male colleagues, including

her assigned partner, weren’t

happy with a woman being

assigned to the Gang Unit.



When the entire gang unit, except her, was called out by the sergeant, on a search warrant on one of her

own investigations, she transferred to the Child Abuse Unit. Law enforcement had few women at the

time and working child abuse with more female officers was an entirely new and welcoming universe.

Be it, pediatricians, nurses, or social workers, working Child Abuse provided an opportunity to work

with amazing female professionals with similar interests creating an environment of collaborations.

Today, after dealing with gender discrimination in law enforcement and working to change that with

her non-profit, , she says, “We have many male allies, but the field is still dominated by women with a

lot of diversity which is very rewarding. Unlike law enforcement, men are typically the minority in our

field of gender-based violence.”

A Multifaceted Pathway of Experience

From 1974-75, Joanne was an exchange student in Brazil where she became fluent in Portuguese and

later, Spanish. Coming from a low-income family, she taught English in Brazil to earn money. Her love

for working in the Hispanic community led her to be a paid bilingual officer at the San Diego Police

Department which lacked enough Spanish speakers for the population.

Working in law enforcement, Joanne had the privilege of honing her ability to efficiently triage

problems, and was instrumental in developing her personality as a whole. She believes that being born

and brought up amongst six brothers helped to prepare her to work in a male-dominated field. She also

appreciates the typing skills developed in high school because she still types about 120 wpm which

allows her to respond to the huge volume of emails she receives and responds to every day.

Apart from all this, Joanne feels grateful that she has traveled the world and explored different cultures

and diversity showcasing an even mix of distinctiveness and excitement.

A Note to Remember

Joanne believes in community and problem-oriented policing. Her appreciation and understanding

about people of color and other marginalized communities will surely play a key role in bridging the

gap between communities and empowering women in the long run.

3 steps to

LinkedIn success

1

Build a strong personal brand

Write your profile from your client’s perspective

Distribute content that adds value

Use keywords in your profile that will get you found

2

Engage

Connect with your offline network

Like/comment/share your connections’ content

Talk to your connections periodically to stay top-of-mind

3

Reach out (in a personalized way)

Find your target audience

Conduct research

Send personalized invitations to connect

Follow-up

To learn how to use these steps to gain and retain clients, contact:

ASSIST YOU TODAY

Phone: 323.972.3566 Website: www.AssistYouToday.com Email: Contact@AssistYouToday.com



Meet Licia Heath the CEO

of Women for Election

Australia In an exclusive

interview with The Tycoon

Magazine Licia shed light on her

career journey, challenges for

women in politics and in the

corporate world and her

perspective & advice to tackle

them.

Below are the highlights of an

interview between Licia Heath

and The Tycoon Magazine

Kindly brief us about your

current role and your journey

since the beginning of your

career.

I’ve had wonderful diversity

across my career. From studying

a Bachelor of Science

(Hydrologic engineering major)

at University; travelling overseas

and discovering the financial

services sector, which over a 20

year career saw me start as a

runner on a trading floor to being

part of a team that established and

grew an asset management firm

into a multi-billion dollar

organization; to now being the

CEO of a not-for-profit. That

variety in roles and breadth of

experience has exposed me to

many sectors and helped form my

views on what’s important in a

career.

How do you describe yourself

in one-word or one-sentence?

Determined, with a good mix of

humor and tenacity.

What is your source of

motivation?

The knowledge that engagement

in politics, particularly by those

less represented in our

governments, improves the health

of our democracies.

Kindly tell us about the

challenges you faced to

withstand the complexities of

the industry?

I’ve been working in the not-forprofit

space now for two years.

Somewhat naively, I thought a lot

of my corporate experience

would translate perfectly into my

new sector. Whilst some skills

have been helpful, I’ve had to

learn more on the job than I’d

anticipated. At times this has

challenged my patience and selfbelief

but it’s also strengthened

my resilience and resolve.

What are the frequent

challenges faced by women in

the corporate world and what

are the ways to tackle them?

In Australia, there are a number

of challenges faced by women,

not just in the corporate world but

across the full working spectrum

– and nearly all of those

challenges have policy solutions.

Australia has one of the

most expensive childcare

schemes in the OECD costing

parents on average 25% of net

income (vs 11% OECD average)

and the least generous, most

gendered parental leave (18

weeks vs 55 weeks). This has

resulted in Australia having one

of the highest part-time

workforce participation rates;

women retiring with, on average,

40% less superannuation,

and women over 55 comprising

the fastest growing segment of

our homelessness population. It’s

also led to Australia falling from

15th to 45th on the World

Economic Forum’s Global

Gender Gap Index.

Something that’s often forgotten,

is that our gendered policies

(upholding and perpetuating a

male breadwinner/female carer

culture) aren’t serving men

either. In Australia, the highest

cause of death amongst men 18-

45 is suicide, over 80% of which

is linked to financial issues, or

recent or pending

unemployment.

These challenges all have policy

solutions. Appropriate policies

are only implemented if those at

the decision-making table have

lived-experience in these

situations; otherwise they’re

blind to the problems in the first

place.

Kindly describe in detail about

your company and its unique

services/products.

Women for Election Australia is a

non-partisan, not-for-profit which

aims to strengthen our democracy

by increasing the number,

influence and diversity of women

in politics in Australia and

engaging more women in the

political process. It does this by

providing the very best training

and support for women to enable

them to enter political life, run for

office, support electoral

campaigns and move up the

ladder to higher elective and

appointed office.

Brief us about the current

industry scenario from your

perspective.

In Australia, 37% of our state/

territory MPs, 37% of our Federal

MPs and 35% of our local

Councilors are women. Without

equal representation of women

and diverse voices in our

Parliamentary chambers,

perspectives of the majority of

our population are not reflected in

policy and legislation. With a

balance of women and men in

Parliament, sharing their lived

experience and perspectives, we

could move swiftly to solve some

of these entrenched policy

barriers that are preventing

progress for many in our

communities.

Licia Heath

Women for Election

Australia



What are your past

experiences, achievements or

lessons that have shaped your

journey?

In 2018 I ran for election myself.

It was in the federal seat of

Wentworth after our local

member, who was also the Prime

Minister, resigned after an

extraordinary political upheaval.

Running in that election was one

of the most positive experiences

of my life (exactly the opposite of

what most people told me it

would be). It was during that

campaign that I had scores of

women approach me and urge me

to keep going and also ask me if

they could buy me a coffee in the

future to ask how they could run

one day. It was at that point that I

realized what an opportunity we

had at Women for Election

Australia to expand our offering

and empower women across the

country.

What are your strategies to

contribute effectively in hyper

competitive market?

Forge strong relationships with

your clients. Build rapport and

trust. Demonstrate through your

actions that not only is your

‘product’ worthy of their

consideration, the service they’ll

receive from you along the sales

process is second-to-none.

How do you see yourself in the

near future? Tell us about your

future goals.

Our focus at WFEA currently is

to help 2000 women to run for

public office by 2022. It’s an

ambitious goal but all our energy

is being put into building the

capacity of women, from all

backgrounds and livedexperience,

to consider running

whilst also giving them the

tangible skills to succeed in their

campaign.

What would you advise young

women to succeed in the

workplace or as an

entrepreneur? How do you

perceive the role of mentorship

to aspiring women

entrepreneurs?

Understand your market and what

drives your competitors and your

clients. Then set up your

objectives based on those needs

and your ability to differentiate

yourself. Then work like hell!

Success isn’t about throwing out

lofty goals and hoping you get

there; it’s about incremental

improvement every day,

following your strategy and

executing. Whilst mentoring is

important (be it formal or

informal) also listen to your

instinct. I spent too many years

ignoring my internal voice about

what I could be capable of if I

just gave it a try.

My main advice to young women

would be: listen to that voice.

beloved brands

is the playbook

that you should

keep at your

fingertips

Available on Amazon,

Apple Books and Rakuten



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