Magzoid Magazine - Luxury Magazine in the Creative Space | April 2025 |

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EDITORIAL

Editor in Chief: Saleha Khanam, saleha@magzoid.com

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People like consistency. Whether it’s a store or a restaurant, they want to come

in and see what you are famous for.

-Mickey Drexler

Step into “Retail Reinvented: Designing the Future of Luxury Customer Experience”,

the April 2025 edition of Magzoid Magazine, where we explore the

revolutionary trends reshaping the retail landscape. This issue is dedicated to

showcasing how design, technology, and sustainability are merging to redefine

the luxury shopping experience and inspire the future of commerce.

Retail is no longer just about purchasing products; it is about creating lasting memories

through immersive, personalized, and emotionally engaging experiences. This edition

highlights innovations like interactive displays, AI-driven personalization, and transformative

store designs that elevate customer engagement to new heights. Examples

such as Burberry’s flagship sensory-driven stores, Hermès’ immersive Milan Design

Week installations, and Carrefour City+’s cashier-less model in Dubai illustrate how

brands are crafting seamless, innovative, and unforgettable journeys for their customers.

Beyond retail, this issue delves into a spectrum of creative realms. We explore the

avant-garde North Face Urban Exploration SS25 Capsule Collection, blending functional

fashion with artistic installations by Oscar Wang, and the magical PUMA x Harry

Potter collection, which brings Hogwarts-inspired designs to life. The Nigel Sylvester x

Air Jordan 4 “Brick By Brick” sneaker collaboration celebrates resilience and style, while

the partnership between Moncler, Mercedes-Benz, and Nigo pushes the boundaries of

automotive and fashion innovation.

Sustainability continues to play a vital role, as reflected in Pelican’s TRVL Collection

and LVMH’s LIFE 360 Program, which highlight eco-conscious practices without

compromising luxury. The magazine also celebrates horological mastery with features

like Rolex’s Oyster Perpetual Land-Dweller and Louis Vuitton’s collaboration with Kari

Voutilainen for the LVKV-02 GMR 6, showcasing the fusion of heritage and innovation.

From groundbreaking retail concepts to creative cross-industry collaborations, this

edition of Magzoid Magazine encapsulates the spirit of transformation. Join us this

April as we celebrate the visionary designs, sustainable initiatives, and innovative ideas

shaping the future of luxury. Here’s to a month of inspiration, creativity, and reinvention.

Editor in Chief

Saleha Khanam

WHAT’S

22

18

ON FOOT

PUMA x Harry Potter: A

Magical Fusion of Sport and

Wizardry

GET THE BAG

Redefining Travel: Pelican’s

TRVL Collection Marries

Durability with Design

Innovation

34

HOUROLOGICAL WONDERS

Louis Vuitton and Kari

Voutilainen Unveil the LVKV-

02 GMR 6: A Masterpiece of

Travel-Inspired Horology

38

TRENDSETTERS

Hermès Transforms Retail

Experience at Milan Design

Week 2025

26

TO THE FUTURE

Bridging Eras: The Moncler

x Mercedes-Benz x Nigo

Collaboration Redefines Luxury

Retail

42

ABOUT TIME

Rolex Unveils the Oyster

Perpetual Land-Dweller: A New

Era in Luxury Timepieces

50

CONVERSATION

Karim Jabbari and the light of

calligraphy

60

RETAIL REINVENTED

Retail Reinvented: Designing

the Future of Luxury Customer

Experience

70

AUCTION BLOCK

Retail Reinvented: The Art of

Automotive Desire

46

GHIBLI AI

Why should you be worried

about the Ghibli AI Trend?

76

CONVERSATION

Mirjam Varadinis on Bawwaba

The gateway through the

curatorial process

INSIDE

INTERIOR

MASERATI AND GIORGETTI REDEFINE

LUXURY RETAIL AT MILAN DESIGN

WEEK 2025

At Milan Design Week 2025, Maserati and Giorgetti unveiled a groundbreaking collaboration

that seamlessly blends automotive excellence with high-end interior design. This

partnership introduced the bespoke Grecale Giorgetti Edition and an exclusive interior

collection, exemplifying the theme of “Retail Reinvented” through innovative customer

experiences and design integration.

10 Apr 2025

www.magzoid.com

Maserati, renowned for its luxury

vehicles, and Giorgetti, a leader

in Italian furniture craftsmanship,

have combined their expertise to

create a holistic luxury experience. The centerpiece

of this collaboration is the Grecale

Giorgetti Edition, a custom all-electric SUV

that embodies both brands’ commitment to

elegance and innovation. The vehicle features

a “Gleaming Dusk” exterior accented

with copper details, while the interior boasts

denim-colored leather and a unique fourthread

Giorgetti fabric, reflecting meticulous

attention to detail and quality.

www.magzoid.com Apr 2025

11

INTERIOR

The Giorgetti Maserati Edition Interior Collection

Complementing the bespoke vehicle, the Giorgetti Maserati Edition interior

collection draws inspiration from natural elements such as wind and sea, mirroring

the fluidity and dynamism inherent in Maserati’s automotive designs.

This collection includes modular sofas and sculptural coffee tables, each

piece reflecting the shared values of craftsmanship and innovation between

the two brands.

Innovative Retail Experience

The collaboration was unveiled through immersive installations at both the

Maserati Milan showroom and the Giorgetti Spiga showroom, offering visitors

an integrated experience of automotive and interior design. This approach

aligns with contemporary trends in luxury retail, where experiential spaces

enhance customer engagement by merging product display with storytelling.

12 Apr 2025 www.magzoid.com

Implications for Designers and Enthusiasts

For design professionals and enthusiasts, this collaboration serves as a case

study in cross-industry partnerships that elevate brand narratives and customer

experiences. By integrating automotive design with interior aesthetics,

Maserati and Giorgetti demonstrate the potential of interdisciplinary approaches

in creating cohesive luxury environments. This initiative underscores

the importance of innovation and collaboration in meeting evolving consumer

expectations within the luxury market.

Maserati and Giorgetti’s partnership at Milan Design Week 2025 exemplifies

the evolution of luxury retail through design innovation and collaborative

synergy. By merging automotive excellence with interior craftsmanship, they

have set a new benchmark for immersive customer experiences, reflecting the

transformative potential of interdisciplinary collaborations in the luxury sector.


13

THREADS

THE NORTH FACE URBAN

EXPLORATION SS25:

NAOHIRO FUJISAKI’S FUNCTIONAL

VISION MEETS OSCAR WANG’S

IMMERSIVE ART

In an inspiring partnership that blurs the

lines between fashion, art, and functionality,

The North Face has unveiled its Urban

Exploration Spring/Summer 2025 Capsule

Collection, designed in collaboration with

the acclaimed Japanese independent designer

Naohiro Fujisaki. To celebrate this

bold new vision, an immersive art installation

titled “Blurred Border” by artist Oscar

Wang has been set up at Hong Kong’s

iconic Pacific Place, offering a multi-sensory

experience that reflects the collection’s

ethos of merging urban life with the natural

world.

14 Apr 2025

www.magzoid.com

Naohiro Fujisaki, the creative force

behind his brand meanswhile, is

known for his design philosophy

that “clothing is a tool.” This ethos

is at the heart of the Urban Exploration SS25

collection, which redefines The North Face’s

classic utilitarian pieces with contemporary

flair. Fujisaki’s approach emphasizes adaptability,

functionality, and style, creating garments

that effortlessly transition between urban

environments and outdoor adventures.

The collection features an array of lightweight

outerwear, technical vests, pants,

and accessories crafted with meticulous

attention to detail. Innovative design elements

such as modular pockets, convertible

sleeves, and breathable fabrics allow

wearers to adapt to changing conditions.

The pieces are characterized by a bold yet

harmonious color palette, combining earthy

tones with vibrant hues inspired by nature’s

dynamic interplay with the urban landscape.

Each garment is a testament to the fusion

of high-performance functionality and

avant-garde style, appealing to a new generation

of city dwellers who value practicality

without compromising on aesthetics.

Oscar Wang’s “Blurred Border”: Art That

Reflects a Vision

Complementing the collection’s release, artist

Oscar Wang’s “Blurred Border” installation

serves as an artistic embodiment of the

themes explored in the capsule. Situated in

Hong Kong’s Pacific Place, the installation

invites viewers into an immersive experience

where urban and natural elements coexist in

harmony.

Wang, known for his ability to create evocative

spaces, has constructed an environment

filled with abstract, fluid forms and textured

landscapes. Visitors navigate between

fragmented cityscapes and organic shapes

that mimic nature’s contours, challenging

their perceptions of boundaries and inviting

reflection on how the two realms can coexist.


15

THREADS

The installation not only provides a stunning

visual representation of the collection’s

design ethos but also serves as a reminder

of the increasingly interconnected world we

inhabit—where the city and nature are no

longer seen as opposites but as parts of a

holistic lifestyle.

Sustainability Meets Innovation

Both the capsule collection and the accompanying

art installation highlight the importance

of sustainability in modern design. The

North Face has integrated eco-conscious

materials into the collection, including recycled

fabrics and low-impact manufacturing

processes. Fujisaki’s designs emphasize

durability and versatility, encouraging consumers

to invest in long-lasting, multi-purpose

garments rather than transient trends.

Oscar Wang’s installation further emphasizes

sustainability, utilizing reclaimed and

biodegradable materials to build a temporary

yet impactful space. Together, the collection

and the installation speak to a shared

commitment to reducing environmental impact

while pushing creative boundaries.

16 Apr 2025

www.magzoid.com

A Celebration of Modern Urban Exploration

The Urban Exploration SS25 Capsule Collection

and “Blurred Border” installation

symbolize a shift in how fashion and art can

inspire one another. This collaboration is not

just about creating products or visual experiences—it’s

about redefining lifestyles. It

caters to individuals who seek adventure in

their daily lives, whether navigating bustling

city streets or escaping to serene natural

landscapes.

The collection reflects a forward-thinking

vision for urban explorers who value

practicality, adaptability, and aesthetics.

Meanwhile, the installation invites a deeper

contemplation of our relationship with the

spaces we inhabit and the possibilities for

blending the natural and the urban.

Where to Experience It

The collection is now available at select The

North Face stores and online platforms, allowing

fashion enthusiasts and adventurers

to own pieces that are as innovative as

they are functional. The “Blurred Border”

installation will be open at Pacific Place in

Hong Kong for a limited time, offering visitors

a chance to immerse themselves in this

unique artistic narrative.

Through this collaboration, The North

Face continues to lead the charge in redefining

outdoor-inspired fashion for modern

urban lifestyles. With Naohiro Fujisaki’s visionary

designs and Oscar Wang’s transformative

art installation, the Urban Exploration

SS25 Capsule Collection is more than just a

seasonal release—it’s a celebration of innovation,

adaptability, and sustainability.


17

ON FOOT

PUMA X HARRY

POTTER:

A MAGICAL FUSION OF

SPORT AND WIZARDRY

18 Apr 2025

www.magzoid.com

In an enchanting collaboration that bridges

the realms of athletic wear and the wizarding

world, PUMA has unveiled its latest

collection inspired by the iconic Harry

Potter series. This spellbinding lineup

features footwear, apparel, and accessories

that pay homage to the beloved Hogwarts

houses, offering fans a unique blend of

sporty style and magical flair.


19

ON FOOT

Footwear Enchanted with House Pride

Leading the collection are the reimagined PUMA Palermo sneakers,

designed to embody the spirit and colors of Hogwarts’ most storied

houses:

• Gryffindor: Draped in “Scarlet/Gold,” these sneakers capture the

bravery and courage emblematic of the lion-hearted house.

• Slytherin: Presented in “Green/Silver,” reflecting the ambition and

cunning that define this serpent-adorned house.

Each pair features a removable lace shroud emblazoned with the

respective house name, along with debossed house mascots—the lion

for Gryffindor and the serpent for Slytherin—adding a touch of authenticity

and pride for wearers.

Complementing these are the PUMA Easy Rider sneakers, showcasing

an asymmetrical design that incorporates colors representing

all four Hogwarts houses, celebrating the unity and diversity of the

magical institution.

Apparel Fit for the Quidditch Pitch

The collection extends beyond footwear, offering a range of apparel

that channels the dynamic energy of Quidditch and the enchanting

ambiance of Hogwarts:

• T7 Tracksuits: Classic athletic silhouettes infused with house colors

and crests, perfect for both sport and leisure.

• Athletic Jerseys: Designed with Quidditch enthusiasts in mind,

these jerseys feature spellbinding artwork and house insignias.

• Hoodies and T-Shirts: Adorned with iconic symbols from the wizarding

world, including the Golden Snitch and house emblems,

these pieces offer casual comfort with a magical twist.


Accessories with a Touch of Magic

No ensemble is complete without the right accessories, and this collection

delivers with:

• Waist Bags: Functional and stylish, featuring subtle nods to the Harry

Potter universe.

• Caps: Embellished with house symbols and magical motifs, perfect

for adding a wizardly touch to any outfit.

Availability

The PUMA x Harry Potter collection is set to launch on March 27,

available both online and in select stores. This collaboration offers

witches, wizards, and Muggles alike the opportunity to showcase their

house pride while enjoying PUMA’s signature comfort and style.

A Spellbinding Synthesis of Sport and Sorcery

By intertwining the magical elements of the Harry Potter series with

PUMA’s athletic expertise, this collection transcends traditional sportswear.

It invites fans to express their affinity for the wizarding world

through fashion that is both functional and enchanting. Whether you’re

a daring Gryffindor, an ambitious Slytherin, or simply a fan of the series,

the PUMA x Harry Potter collection offers a stylish way to bring a

touch of magic into your everyday wardrobe.


21

GET THE BAG

REDEFINING TRAVEL:

PELICAN’S TRVL COLLECTION MARRIES DURABILITY

WITH DESIGN INNOVATION

As the retail landscape shifts towards customer-focused innovation,

Pelican steps into the spotlight with its new TRVL Collection, offering

a seamless blend of design sophistication and unmatched durability.

This launch redefines what travel gear can be—functionally robust yet

tailored to meet the needs of discerning travelers. Aligning perfectly

with the theme of Retail Reinvented, Pelican showcases how thoughtful

design can elevate travel experiences while addressing the demands of

modern explorers and professionals.

22 Apr 2025

www.magzoid.com

For nearly 50 years, Pelican has been

a global leader in protective solutions.

Known for creating highly durable

cases used by professionals in industries

ranging from aerospace to filmmaking,

Pelican has built a reputation synonymous

with reliability. With the TRVL Collection, the

brand ventures further into the consumer

travel market, demonstrating that their expertise

in durability can co-exist with cutting-edge

design and functionality.

James “JC” Curleigh, Pelican’s CEO, articulated

the company’s vision for this new direction:

“We are now set to take our ‘Built to

Protect... to equip for the mission’ obsession

to explorers, adventurers, creators,

and mission-focused travelers.”

The TRVL Collection embodies this philosophy

by offering versatile, aesthetically appealing,

and highly durable travel gear for a

broad spectrum of users.

The TRVL Collection: Gear for Every Traveler

Pelican’s TRVL Collection caters to a variety

of travel needs through its three product

lines: ATX (Adventure Travel X-Over), Aegis,

and Modpak. Each line is meticulously designed

to enhance the user’s experience,

ensuring convenience, protection, and style.

1. Pelican ATX (Adventure Travel X-Over)

The ATX series is the pinnacle of Pelican’s

craftsmanship, combining extreme durability

with travel-friendly features:

• Pelican Armor Construction ensures

resistance to impacts and environmental

stressors.

• TSA-approved locking latches offer secure

yet accessible storage.

• Hinomoto® 360-degree spinner wheels

deliver effortless maneuverability across

varied terrains.

Available in three sizes—Carry-On (22”),

Medium Check-In (26”), and Large Check-In

(30”)—the ATX series is designed to endure

both urban and rugged travel environments.

These hard-shell suitcases appeal to adventure

seekers who refuse to compromise on

protection or functionality.

2. Pelican Aegis

For those seeking versatility, the Aegis line

combines the best of both worlds: the resilience

of hard cases with the adaptability of

soft-shell designs. Key features include:

• 500D Cordura® Fabric, which is lightweight

yet weather-resistant, ensuring

protection in diverse conditions.

• Pelican Shield Technology, which fortifies

the structure against wear and tear.

The Aegis line offers rolling hybrid duffels

in 22”, 28”, and 32” sizes, alongside travel

packs and slings. These products are ideal

for dynamic travelers juggling multiple types

of journeys, from weekend getaways to extended

international trips.

3. Pelican Modpak

Recognizing that organization is a cornerstone

of a stress-free journey, the Modpak

series introduces modular packing solutions.

These accessories include:

• Packing cubes and pouches, perfect for

categorizing clothing, toiletries, and essentials.

• Durable construction with Cordura® fabric

and YKK zippers, ensuring longevity

and reliability.

The Modpak components are designed to

integrate seamlessly with both the ATX and

Aegis lines, allowing travelers to customize

their packing systems and adapt to changing

needs.

Innovation in Design: Elevating the Customer

Experience

Pelican’s TRVL Collection is a case study in

how design innovation can transform retail

experiences. Beyond being merely functional,

the collection emphasizes user-centric

features: modular designs, durable materials,

and sleek aesthetics. Each product is

a result of extensive research into the preferences

of modern travelers who prioritize

ease, efficiency, and style.

Modular Functionality for Dynamic Lives

One of the standout features of the TRVL Collection

is its modular design. The compatibility

between the Modpak accessories and the

primary luggage lines showcases Pelican’s

understanding of customer needs. Travelers

can effortlessly switch between compact

configurations for short trips and expansive

setups for longer journeys—all without sacrificing

organization or protection.


23

GET THE BAG

Built to Protect, Styled to Impress

The TRVL Collection does not compromise on aesthetics. Offered

in four distinct colorways—Black, Sand, Charcoal, and

Indigo—the collection balances rugged functionality with contemporary

style. This attention to detail ensures that Pelican

products resonate with a wide range of users, from urban professionals

to seasoned adventurers.

Personalization and Sustainability: Future-Forward Design

In addition to its focus on personalization through modularity

and color choices, Pelican is mindful of sustainability—a growing

priority for modern consumers. By using durable materials

designed for long-term use, the TRVL Collection reduces the

need for frequent replacements, aligning with eco-conscious

values.

Furthermore, the collection’s adaptability means users can

tailor their travel setups without needing to purchase multiple

products, promoting a minimalist yet highly functional lifestyle.

24 Apr 2025

www.magzoid.com

Redefining Retail: A New Era for Travel Gear

Pelican’s TRVL Collection exemplifies the theme of Retail Reinvented

by pushing the boundaries of what travel gear can

achieve. It bridges the gap between utility and luxury, offering

solutions that cater to the diverse needs of today’s travelers.

Whether you’re an adventurer scaling new heights, a creative

professional on the move, or a leisure traveler exploring the

world, Pelican’s TRVL Collection promises to be a trusted companion.

By prioritizing durability, innovation, and user experience,

Pelican sets a new standard in travel gear, proving that design

can indeed redefine customer experiences. For travelers

looking to elevate their journeys, the TRVL Collection is more

than luggage—it’s an investment in exploration, adventure, and

peace of mind.


25

TO THE FUTURE

BRIDGING ERAS:

THE MONCLER X MERCEDES-BENZ X NIGO

COLLABORATION REDEFINES LUXURY RETAIL

26 Apr 2025

www.magzoid.com

In an unprecedented fusion of automotive

engineering and high fashion, Mercedes-Benz,

Moncler, and renowned

designer Nigo have unveiled the “Project

G-Class Past II Future.” This collaboration

pays homage to the iconic 1990s G-Class

while introducing a limited-edition vehicle

and an accompanying apparel collection

that epitomizes design innovation in customer

experience. Debuted at the “City of

Genius” show in Shanghai on October 19,

2024, this initiative exemplifies how cross-industry

partnerships can redefine luxury retail.

A Nostalgic Revival with Contemporary

Flair

The “Project G-Class Past II Future” reimagines

a 1990s G-Class, seamlessly blending

Moncler’s signature quilted aesthetics with

Mercedes-Benz’s rugged design language.

Key features include:

• Two-tone olive green and grey exterior

with black and gold details.

• Foldable windscreen and a rear-mounted

spare wheel.

• A gold-colored fuel can, nodding to the

G-Class’s storied heritage.

This fusion of bold aesthetics with timeless

utility is a hallmark of the collaboration’s

visionary approach.

Interior Craftsmanship: A Symphony of

Design and Functionality

The cabin of the G-Class Past II Future continues

the trend of meticulous attention to

detail.

Highlights include:

• Checkered seat upholstery, reminiscent of

classic G-Class models.

• Vibrant orange and gold accents that link

to the fashion line.

• A removable audio system by Devon

Turnbull, known for immersive sound installations.

• These boom boxes are integrated into the

convertible top linkage, adding an innovative

auditory dimension to the experience.

Limited Edition: Exclusivity Meets Innovation

Only 20 units of the G-Class Past II Future

will be produced, based on the latest G 450

d and G 550 models.

Special features include:

• Distinctive two-tone paintwork and black

steel wheels reminiscent of the 1990s.

• Collaborative branding and limited-edition

numbering (“1 of 20”) on the center

console.

Deliveries are slated to begin in April

2025, emphasizing the exclusivity of this

unique venture.

Fashion Capsule: Wearable Interpretations

of Automotive Art

The project extends its influence into fashion

with a capsule collection reflecting the vehicle’s

design ethos.

Standout pieces:

• Vintage Americana-inspired items such

as varsity jackets, bomber jackets, flannel

over-shirts, and denim sets.

• Designs featuring archival images of a

green G-Class and Moncler’s new wordmark.

This collection bridges the gap between

automotive art and wearable fashion, offering

enthusiasts a way to embody the collaboration’s

spirit.


27

TO THE FUTURE

Redefining Retail: A Holistic Customer Experience

This collaboration exemplifies the theme of “Retail Reinvented”

by seamlessly integrating product design with experiential marketing.

• The project merges the automotive and fashion industries to

create a multifaceted customer journey.

• It delivers exclusive products while curating an immersive

narrative that resonates with design enthusiasts and luxury

consumers alike.

By elevating the customer experience, the collaboration redefines

the boundaries of luxury retail.


A Blueprint for Future Collaborations

The Moncler x Mercedes-Benz x Nigo partnership sets a new

standard for cross-industry collaborations.

• Honoring heritage while embracing contemporary aesthetics,

the “Project G-Class Past II Future” is a testament to the power

of design innovation.

• It serves as a blueprint for future endeavors, captivating and

engaging discerning audiences in the evolving landscape of

luxury retail.

This project is not just a showcase of creativity but a definitive

statement of how design can elevate customer experiences in a

reimagined retail world.


29

ON FOOT

NIGEL SYLVESTER X AIR JORDAN 4:

“BRICK BY BRICK”

A CELEBRATION OF RESILIENCE AND STYLE

Nigel Sylvester, the trailblazing BMX athlete known for his fearless style

and cultural impact, has teamed up with Jordan Brand to introduce the Air

Jordan 4 “Brick By Brick”. This stunning collaboration brings together the

essence of Sylvester’s personal journey and the iconic legacy of the Air Jordan

series, resulting in a design that is as thought-provoking as it is stylish.

30 Apr 2025

www.magzoid.com

The Air Jordan 4 “Brick By Brick” makes an unforgettable

visual statement with its fiery red-orange

suede upper, a color scheme that embodies grit,

determination, and the effort required to build success

brick by brick. This bold palette flows seamlessly

into the matching red midsole, creating a unified look that

commands attention.

Subtle off-white detailing on the lace cages and outsole

adds dimension to the design, balancing its vibrant

hues with a sense of understated sophistication. Unique

to this collaboration is Sylvester’s personalized “BIKE AIR”

logo, prominently featured on the heel tab, replacing the

traditional Jumpman logo. This signature element nods

to Sylvester’s BMX roots while bridging the gap between

sportswear and streetwear.

The Story Behind “Brick By Brick”

The inspiration behind this collaboration stems from Sylvester’s

personal philosophy: the belief that success is

built incrementally, one step—or one brick—at a time. This

ethos resonates deeply with his journey from an ambitious

BMX rider to a cultural icon who seamlessly blends sport,

art, and fashion.

Sylvester’s mantra emphasizes the importance of embracing

challenges and using them as opportunities to

grow. “Every fall, every failure, every lesson learned adds

to the foundation of your success,” he stated in an interview.

The “Brick By Brick” theme serves as both a tribute

to this process and an encouragement to others to approach

life with resilience and perseverance.

Crafting a Narrative Through Sneakers

The Air Jordan 4 has long been a canvas for storytelling,

and Sylvester’s iteration takes this tradition to new heights.

From the premium suede materials to the carefully considered

details, every element of the shoe reflects his passion

and creativity.

The fiery tones of the shoe evoke a sense of energy

and determination, while the inclusion of BMX-inspired

details—like the “BIKE AIR” branding—anchors the design

firmly in Sylvester’s world. Even the shoe’s packaging

reinforces its theme, featuring brick-inspired textures and

motivational quotes.


31

ON FOOT

Launch and Anticipation

The Nigel Sylvester x Air Jordan 4 “Brick By Brick” is slated to

release on March 14, 2025, at a retail price of $225 USD. Fans

can find the shoes on the Nike SNKRS app and select Jordan

Brand retailers worldwide.

The anticipation for this collaboration is already palpable, with

sneakerheads and Sylvester’s loyal fanbase eagerly awaiting its

arrival. The Air Jordan 4 “Brick By Brick” is expected to become

a sought-after collector’s item, celebrated not only for its design

but also for the powerful narrative it carries.

Immersive Campaigns and Community Engagement

To celebrate the release, Nigel Sylvester and Jordan Brand have

launched an innovative promotional campaign featuring the

“Brick Truck” activation. This unique mobile pop-up shop has

been making its way through New York City, bringing the sneaker

directly to fans in an immersive experience.


The “Brick Truck” allows attendees to explore the story behind

the sneaker, engage with interactive displays, and even purchase

exclusive merchandise. By taking the campaign to the streets,

Sylvester and Jordan Brand emphasize their shared commitment

to community and culture, ensuring that the message of “Brick By

Brick” reaches audiences on a personal level.

Redefining the Intersection of BMX and Fashion

Nigel Sylvester has long been at the forefront of blending BMX

culture with high fashion, and the “Brick By Brick” collaboration

underscores his ability to navigate both worlds effortlessly. This

sneaker is not just a piece of footwear—it’s a symbol of ambition,

resilience, and the continuous journey toward achieving greatness.

Sylvester’s influence extends far beyond the BMX track, inspiring

a new generation of athletes, creators, and dreamers. With

the Air Jordan 4 “Brick By Brick,” he cements his legacy as a pioneer

who continues to redefine the boundaries of sport and style.


33


LOUIS VUITTON AND KARI VOUTILAINEN

UNVEIL THE LVKV-02 GMR 6:

A MASTERPIECE OF TRAVEL-IN-

SPIRED HOROLOGY

Louis Vuitton has once again demonstrated its commitment to haute

horlogerie by collaborating with esteemed Finnish watchmaker Kari

Voutilainen to create the LVKV-02 GMR 6. This limited-edition timepiece,

restricted to just five pieces, seamlessly blends Louis Vuitton’s rich travel

heritage with Voutilainen’s unparalleled craftsmanship, resulting in a

watch that is both a functional instrument and a work of art.

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The LVKV-02 GMR 6 draws inspiration from Louis Vuitton’s

iconic trunk designs, a nod to the brand’s storied

history in luxury travel. The 40.5mm case combines

tantalum for the central body with 950 platinum for the

bezel, caseback, lugs, and crown, comprising a total of 52

meticulously hand-finished components. This construction not

only ensures durability but also exudes a refined elegance that

appeals to both watch enthusiasts and design connoisseurs.

The dial is a testament to artisanal excellence, crafted in

four distinct parts. The hour circle features a diamond-polished

painting, hand-decorated by artist Maryna Bossy, utilizing 28

different colors—a process that required 32 hours to perfect.

The center showcases Voutilainen’s signature hand guilloché

technique, creating intricate patterns through a blend of curved

and straight lines. A day-night disc at the lower sub-dial features

hand-engraved sun and moon motifs, inspired by Louis

Vuitton’s monogram flower, rendered in saffron and blue tones.


35


Horological Functionality

At the heart of the LVKV-02 GMR 6 lies Voutilainen’s

renowned Vingt-8 movement, enhanced

with a GMT function and a power reserve indicator.

The GMT disc is designed to be set to the

wearer’s home time, while the central hour hand

can be quickly adjusted via the crown when

traveling, reflecting Louis Vuitton’s dedication to

creating timepieces that cater to the needs of

the modern traveler.

36 Apr 2025

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Exclusivity and Presentation

Emphasizing its exclusivity, only five examples

of the LVKV-02 GMR 6 will be produced. Each

timepiece is presented in a bespoke travel

trunk, handcrafted using Louis Vuitton’s signature

techniques at their Asnières workshop. This

presentation not only underscores the brand’s

heritage but also enhances the collector’s value

of the watch.

The LVKV-02 GMR 6 stands as a pinnacle of

collaborative artistry, merging Louis Vuitton’s

legacy in luxury travel accessories with Kari

Voutilainen’s horological mastery. This timepiece

is a celebration of meticulous craftsmanship, innovative

design, and functional elegance, making

it a coveted addition for discerning collectors

and design enthusiasts alike.


37

TRENDSETTERS

HERMÈS TRANSFORMS

RETAIL EXPERIENCE

AT MILAN DESIGN

WEEK 2025

Hermès has once again set the standard for luxury and innovation

with its 2025 home collection, unveiled at Milan Design

Week. This year, the French maison showcased its offerings in

an immersive and visually captivating installation at La Pelota,

reimagining how luxury retail can connect with both trade professionals

and consumers. The presentation highlighted how

design innovation can enhance the customer experience while

maintaining the brand’s timeless appeal.


At the heart of Hermès’ presentation was its transformation

of La Pelota into an ethereal space of geometric

installations and bold colors. This departure from traditional

retail setups emphasized interaction, storytelling,

and sensory engagement.

The curated environment not only displayed products but

also told a cohesive story about the brand’s evolution into modernist

design while staying true to its heritage. For audiences,

the installation served as a masterclass in experiential retail,

demonstrating how innovative display techniques can enhance

both product visibility and emotional resonance with the audience.

The Collection: Craftsmanship with a Modern Twist

Hermès’ 2025 home collection is a perfect blend of traditional

craftsmanship and modern design aesthetics. Key elements

include:

• Furniture: Tables and seating crafted from sustainably

sourced wood and leather offer timeless sophistication with

a contemporary edge.

• Lighting: Sleek, sculptural forms elevate the function of

lighting into art pieces, making them ideal for high-end residential

or commercial projects.

• Textiles: Bright patterns and luxurious fabrics add vibrancy,

offering versatility for both traditional and avant-garde interiors.

• Decorative Accessories: Minimalist yet bold, items like vases

and mirrors double as functional decor and standalone

art objects.

Each piece is designed with versatility in mind, making them

adaptable to a variety of environments, from luxury boutiques

to hospitality spaces.


39

TRENDSETTERS

A New Standard for Retail Design

Hermès’ showcase wasn’t just about the

products—it was about how those products

were presented. The floating installations

and creative use of space underscored the

importance of storytelling in retail. This strategy

resonates with today’s consumers, who

value experiences as much as the products

they purchase.

For B2B professionals, the lesson is clear:

investing in thoughtful, immersive retail design

can differentiate a brand and create

lasting impressions. Hermès’ ability to turn a

product showcase into an artful experience

demonstrates the power of marrying design

and commerce.

Why This Matters

The 2025 Hermès home collection highlights

several key trends shaping the luxury retail

and design industry:

1. Experiential Retail: Creating spaces that

engage multiple senses can enhance

brand loyalty and customer satisfaction.

2. Modern Craftsmanship: Combining traditional

techniques with contemporary

design ensures a broad market appeal,

from legacy clients to new demographics.

3. Sustainability: Hermès’ focus on sustainable

materials aligns with increasing consumer

and corporate demand for environmentally

responsible practices.

4. Adaptability: Versatile products designed

to fit various settings—from residential

to commercial—add value for interior

designers and retailers alike.


Setting the Stage for the Future

Hermès’ presentation at Milan Design Week

is a blueprint for what’s next in luxury retail.

As digital and physical spaces converge,

creating unique in-person experiences is

critical for maintaining relevance and fostering

connections with both trade partners and

customers. Hermès has effectively demonstrated

how retail can evolve into a platform

that combines art, design, and commerce.

For designers, architects, and retailers,

Hermès’ Milan Design Week showcase is an

inspiring example of how to merge innovation

with tradition. The 2025 home collection

doesn’t just offer exceptional products; it

redefines how those products are experienced.

By focusing on storytelling, sensory

engagement, and sustainability, Hermès

provides a roadmap for the future of retail

that is as engaging as it is effective.


41

ABOUT TIME

UNVEILS THE OYSTER PERPETUAL

LAND-DWELLER:

A NEW ERA IN LUXURY TIMEPIECES

42 Apr 2025

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In a bold move that redefines its legacy,

Rolex introduces the Oyster Perpetual

Land-Dweller, marking the brand’s first entirely

new model since 2012. This launch

not only showcases Rolex’s commitment to

innovation but also sets a new benchmark in

the luxury watch industry. As retailers strive

to enhance customer experience through

design innovation, the Land-Dweller emerges

as a testament to the fusion of heritage

and modernity.

Design and Aesthetics

The Land-Dweller captivates with its harmonious

blend of classic and contemporary

elements:

• Integrated Bracelet: Drawing inspiration

from the vintage Oysterquartz, the

Land-Dweller features an integrated Flat

Jubilee bracelet, offering a seamless transition

from case to bracelet. This design

choice enhances both comfort and visual

appeal.

• Honeycomb Dial: The dial showcases a

laser-etched honeycomb motif, adding

depth and texture. Applied cardinal numerals,

reminiscent of the Explorer collection,

and the iconic Cyclops lens over the

date display further enrich its character.

• Fluted Bezel: A redesigned fluted bezel,

available in both standard and diamond-set

versions, adds a touch of elegance

and distinction.

Technical Innovations

At the heart of the Land-Dweller lies the

groundbreaking Caliber 7135 movement, a

culmination of over seven years of development

and 32 patent applications:

• Dynapulse Escapement: This patented

indirect impulse escapement enhances

energy efficiency and reduces wear, ensuring

longevity and precision.

• High-Frequency Movement: Operating

at 5 Hz (36,000 beats per hour), the movement

allows for a smoother seconds hand

motion, achieving 10 jumps per second.

• Syloxi Hairspring and Paraflex Shock

Absorbers: These components contribute

to the watch’s remarkable resistance

to magnetic fields and shocks, ensuring

reliability in various conditions.


43

ABOUT TIME

Market Position and Retail Implications

The introduction of the Land-Dweller has significant

implications for luxury retailers and

the broader market:

• Strategic Positioning: Priced starting at

$14,900 and reaching up to $63,500 for

the platinum version, the Land-Dweller

positions itself competitively among luxury

timepieces, offering a blend of innovation

and heritage.

• Enhanced Customer Engagement: By

integrating advanced technical features

with a design that resonates with both traditionalists

and modern enthusiasts, the

Land-Dweller offers retailers a compelling

narrative to engage discerning clients.

• Design Innovation in Retail: The

Land-Dweller exemplifies how thoughtful

design and technological advancements

can elevate the customer experience,

aligning with the theme of “Retail Reinvented.”

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Celebrity Endorsement and Public Reception

The Land-Dweller has already garnered attention

from notable figures:

• Leonardo DiCaprio: Spotted wearing the

Land-Dweller at CinemaCon, DiCaprio’s

endorsement underscores the watch’s appeal

among celebrities and influencers.

• Industry Acclaim: Debuting at Watches

and Wonders 2025, the Land-Dweller has

been lauded for its innovative features

and design, reflecting Rolex’s enduring

influence in the horology world.

The Oyster Perpetual Land-Dweller

stands as a beacon of Rolex’s dedication

to pushing the boundaries of watchmaking.

For enthusiasts, collectors, and designers, it

represents a harmonious blend of tradition

and innovation. As the luxury retail landscape

evolves, the Land-Dweller exemplifies

how design and technological advancements

can transform customer experiences,

setting a new standard in the industry.


45

GHIBLI AI

WHY SHOULD YOU BE WORRIED

ABOUT THE GHIBLI AI TREND?

In a world of rapid consumerism and ever-growing and ever-dying trends, where what’s hot today

may not be hot tomorrow, the Studio Ghibli AI trend is a glaring issue that must be addressed.

The concern lies not only for artists but for human beings and media consumers. Artists who

spend years honing their craft in various mediums suddenly find their entire life’s work confronted

by just a few prompts and an entity that can replicate it in seconds. So why should you care?


Simply because Art is the narrative

through which History is most often

represented. From the first cave

paintings to the Hieroglyphs of

Egypt, various art forms have shown us the

richness and depth of civilizations across

time. A very important medium of storytelling.

Studio Ghibli, which is the brainchild of

Hayao Miyazaki, a creative mind like no other,

an animator extraordinaire whose work often

highlights the beauty and serenity of life

through the real and the mystical. Miyazaki’s

stories show the very human elements we

experience in life. A very common ingredient

in this experience is pain. And pain is something

that’s ingrained not only in the Japanese

ethos of art, but also in the way Studio

Ghibli and Miyazaki work.

We all have fond memories of the Studio

Ghibli movies, but often overlook the amount

of time Miyazaki and his team dedicated to

those wonderful scenes that we hold so dear

to our hearts.

The tenacity and love for the craft that

Studio Ghibli has known few bounds. Case

in point being the 4-second scene that you

see above, which took 1 year and 3 months

to complete. Each frame is hand-drawn and

hand-painted to masterfully depict a very

human scenario that only humans who’ve

experienced can depict. We’ve similar memories

of the above scenario in our own lives.


The Ghibli way

A user on Reddit made a comment on the

above scene, very aptly highlighting the effort

by stating:

• “All are hand-drawn and painted with water

colour.”

• “24 fps for 4 seconds is 96 images”

• “6.4 images/month, 1/3 of an image in a

single 8 hr work day”

• “Eiji Yamamori was 46 in 2013, if he

worked until retirement at 64, he could animate

57.6 seconds”

• “If he started at 18 it would have been

147.2 seconds”

• “Eiji Yamamori is one the most talented

and hardworking animators that has

worked for Hayao Miyazaki”

This observation puts into perspective the

dedication these artists hold for their craft. A

multi-billion dollar corporation coming in and

47

GHIBLI AI

sweeping on Miyazaki’s work and using it as

a quick gag is insulting to many artists.

A user on Instagram shared an experience

they had with their child, who put in

hours to draw a picture. When confronted

with the AI, which replicated a better result,

the child was obviously heartbroken. In that

moment, all the love and effort that the child

put in were rendered obsolete. But in an outcome-based

society, we often fail to notice

that there is a human element in our daily

work and our art, too. Our emotions, when

synchronised with our human experience,

synthesize something far more priceless

than a cheap copy or a flawless artwork.


They create a moment, a moment of pure

ecstasy, where we bask in the sum total of

all that we’ve been through in our lives until

then.

That is one of the reasons that makes Studio

Ghibli’s movies so amazing, when you

get to know the people behind the craft. It’s

the fact that this group of animators, who’ve

spent years honing their craft, push themselves

and channel their human emotions

and experience into a medium that we enjoy.

Ghibli AI trend, Data, Intellectual Rights

Concern- connecting the dots

Open AI has also received criticism on its

use of the above trend to gather information

from people, and many concerns have

been raised on the basis of what comes

under copyright infringement for AI. Just a

year ago, there was talk around Meta using

artists’ profiles to train their AI models, and

many artists were quick to point out how this

infringes on their work. This led to a lot of artists

deleting their works from Meta platforms

and shifting to a new platform called Cara.

Cara, which was founded by Zhang Jingna,

an artist herself, wanted a place where

artists could have a say over who used their

artwork. Providing the artist’s rights over their

intellectual property and controlling who

uses it and for what. Meta and other software

companies have come under fire for the

rampant violation of intellectual properties

being committed and how this is hurting not

only the lives of ordinary people but artists

as well. The growing concern for regulations

to be put in place and what comes under fair

use is picking up steam in all sectors of the

art industry.

Videos of Miyazaki in 2016 criticizing AI

have resurfaced amidst the trend, and a lot

of artists took to social media to raise concern

and awareness on the matter. Mr Miyazaki

told FarOut Magazine,

“I can’t watch this stuff and find [it] interesting.

Whoever creates this stuff has

no idea what pain is whatsoever. I am utterly

disgusted. If you really want to make

creepy stuff, you can go ahead and do it. I

would never wish to incorporate this technology

into my work at all.”

He further said,

“I strongly feel that this is an insult to

life itself.”

The director of the world-renowned anime

One Piece, Megumi Ishitani, posted on Instagram,

stating that Studio Ghibli should sue

OpenAI for copying their style.

“There’s no way Ghibli would officially

give permission, right? This was without

permission! Why is this allowed…?”

What would Ghibli and Hayao Miyazaki

feel?

At the end of the day, it all comes to the laborious

efforts of artists, the experiences,

and the very essence of being a human that

makes their art worthwhile. The question

we, as consumers and partakers in trends,

should ask ourselves is:

Are we as a society so hungry for trends that

we forget who we hurt while taking part in

a trend?

Would you like to see an entity take your

work without your permission?

Replicate in seconds what you spent

hours creating, and push out a half-baked

knock-off?

And more importantly, ‘Is that really Art?’

or is our will to create and appreciate art

slowly dying on the back of AI?


49

CONVERSATION

KARIM JABBARI AND THE LIGHT OF

CALLIGRAPHY

Karim Jabbari is a renowned Tunisian calligraphy and light artist celebrated for blending traditional Arabic

script with contemporary light art. His work has been showcased globally, with permanent pieces in prestigious

institutions such as the Sheikh Jaber Al-Ahmad Cultural Centre in Kuwait, the King Abdulaziz Center

for World Culture (Ithra) in Saudi Arabia, and the King Faisal Center for Research and Islamic Studies in

Riyadh. Jabbari has participated in major international events, including the First Islamic Biennale in Jeddah

and the Dubai Calligraphy Biennale.

Notable large-scale projects include the longest mural in North Africa in Kasserine and the illuminated

minaret in Sousse, Tunisia. As the founder of the Streets Urban Festival in Tunis, Jabbari remains committed

to celebrating Arabic calligraphy in public spaces while reimagining cultural identity within contemporary urban

contexts. Recognized among the Top 30 Public Artists by the International Award for Public Art (IAPA),

Jabbari continues to push the boundaries of calligraphy through light, movement, and spatial engagement.

In Dubai, Jabbari’s solo exhibition “Vertical Horizon / 361 Degrees” at Inloco Gallery (January 29 – May 30,

2025) serves as the final chapter of a three-part exploration of lost tradition and urban nostalgia. This exhibition

blends calligraphy-based artworks, light installations, and photography to examine the intersection of

heritage and modernity .

The exhibition’s visual narrative is enriched by the photography of Grigoriy Yaroshenko, a Russian documentary

photographer and visual storyteller based in Dubai.

In this interview, Karim Jabbari reflects on his journey as an artist, delving into the childhood experiences

that shaped his passion for calligraphy, the cultural and historical significance of Arabic script, and his

innovative approach to preserving this art form.

50 Apr 2025

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Interview with Karim Jabbari

Q: Can you share how you began your

journey into calligraphy and how the medium

bridges tradition and modernity, especially

through your use of light art?

A: One day, I encountered calligraphy, began

writing, and now here I am, an international

artist. That’s the simple answer. But

in truth, my connection with calligraphy is

deeply rooted in my childhood. My family

and I were under house arrest due to my

father’s political opposition to the regime. I

was 11 years old, confined to our home, and

had little to occupy myself. My father had a

library filled with books, and I found solace

in them.

I was mesmerized by the craft of writing—

the beauty of the letters and how human

hands could create something so intricate.

This fascination turned into a lifelong love for

calligraphy. It became a way to connect with

people, to express myself, and to give back

to the art that shaped my social identity as a

student. For me, writing is not just an act; it’s

a statement of existence. Calligraphy also

allowed me to feel grounded during a turbulent

childhood and ultimately inspired me to

bring this timeless art to modern mediums,

including light art.

Q: How has the Arabic language influenced

your love for calligraphy?

A: Arabic calligraphy plays a critical role in

my work. In recent years, I’ve found myself

fighting to preserve the craft because we are

losing this beautiful tradition at an alarming

rate. Losing it disconnects us from the chain

of knowledge passed down through generations.

Writing is a way to keep this link alive.

It’s a serious matter—more so than many

realize. Today, people rely heavily on digital

tools, but during a crisis, when technology

fails, the ability to write becomes indispensable.

I’ve taken on a mission to highlight the

beauty of calligraphy through workshops,

street art, and exhibitions. These efforts

allow me to inspire people and help them

understand the cultural and historical significance

of this art form. The rich, dense nature

of the Arabic language adds to its beauty; it

carries profound literary and spiritual weight

that resonates through every stroke of the

pen.

Q: What role did your father’s library and

the manuscripts play in shaping your artistic

journey?

A: My father’s library was transformative for

me. It contained books that were 300 to 400

years old—fragile treasures no one was allowed

to touch. When my father was imprisoned

for 13 years, those books became a reminder

of him and his presence in our home.

I began exploring them, captivated by the

texture of old paper, the smell of ink, and the

intricacies of the handwriting.

This visual and sensory journey deeply

influenced my artistic style. The calligraphy

I create today—such as the pieces in my recent

solo show—is directly inspired by those

manuscripts. My art is not just about writing;

it’s about preserving a connection to my personal

history and cultural heritage. Through

these ancient texts, I also understood the

power of storytelling and documentation that

continues to shape my creative vision.

Q: How do you incorporate messages and

inspirations into your calligraphy?

A: My inspirations come from life itself—the

things I read, feel, and experience, as well

as my interactions with people. I document

these inspirations in sketchbooks to revisit

them later. Calligraphy, especially Arabic

calligraphy, has a sacred dimension. Historically,

it was used by civilizations to express

power and culture. Letters were written with

precision and beauty to convey messages of

love, war, and alliances.

I once did a TED Talk in Casablanca

about the migration of calligraphy styles with

shifts in power. For instance, the Kufi script

originated in Iraq, then evolved as political

power moved to Tunisia and later to Andalusia,

Spain. This evolution illustrates the enduring

cultural significance of calligraphy as

an art form that speaks to the soul. I aim to

innovate within this tradition by using light art

and unconventional materials to make calligraphy

more accessible and dynamic.

Q: How was your experience working with

Khalil Abdul Wahid and connecting your

work to Satwa?

A: Khalil is a wonderful person, and working

with him was a highlight of my career. Satwa

is a place full of life and authenticity, with its

bustling shops, street food, and human interactions.

Collaborating with Khalil allowed

me to connect my solo show to Dubai—to

ground my work in the local culture rather

than merely presenting it as an external addition.

This connection made the show more

impactful for the local audience.

Exploring Satwa’s urban nostalgia inspired

me to create art that bridges past

and present, reflecting the human stories

embedded in these spaces. It’s about celebrating

the vibrancy of everyday life and recognizing

its role in shaping cultural identity.


51

CONVERSATION

52 Apr 2025

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Q: As the founder of the Street Urban Festival

in Tunis, how do you see public art

preserving cultural memory in the face of

modernization?

A: Public art is a way to leave a mark—a testament

to ideas, thoughts, and messages.

Street art, in particular, preserves cultural

memory by engaging with the community

and raising awareness about societal issues.

My work aims to inspire others and

foster a deeper connection with the spaces

we inhabit. It’s about innovation, collaboration,

and ensuring that art remains relevant

and accessible.

In Tunis, I’ve worked to ensure that public

spaces reflect the stories of their inhabitants.

My street art becomes a part of the city’s fabric,

resisting the erasure of memory caused

by rapid modernization. It’s both a protest

and a celebration of what makes each place

unique.

Q: The exhibition title, “Vertical Horizon /

361 Degrees,” is intriguing. What inspired

it?

A: “Vertical Horizon” is a nod to a song by

the French hip-hop group IAM, whose poetry

deeply resonates with me. The title reflects

the disconnection of modern life, where

high-rise living isolates people despite their

physical proximity. It’s about questioning societal

norms and the illusions perpetuated

by media and industry.

“361 Degrees” represents an intentional

shift—one degree beyond a full circle—symbolizing

change and awareness. The exhibition

explores how modernity distorts traditional

values and challenges viewers to look

beyond the surface. It’s a call to reevaluate

what truly matters in our lives. Together, the

titles suggest a balance between reflection

and action, urging audiences to engage critically

with the world around them.

Q: What advice would you give to other

artists striving to preserve cultural heritage

through their work?

A: Innovate and collaborate. Use diverse mediums

and engage with communities to create

meaningful connections. Public art can

inspire and educate, ensuring that cultural

heritage remains alive and relevant. Always

strive to leave a positive impact through your

work. At the same time, stay true to your own

narrative, as authenticity is what resonates

most with people. By anchoring your art in

personal and cultural history, you create

something timeless.


53


BREAKING RECORDS IN HOROLOGY:

VACHERON CONSTANTIN’S LES

CABINOTIERS SOLARIA

A WORLD RECORD IN DESIGN AND INNOVATION

Vacheron Constantin has once again raised the bar in the world of watchmaking with the

introduction of the Les Cabinotiers Solaria Ultra Grand Complication – La Première. This

masterpiece of innovation is not only a celebration of technical excellence but also a world

record holder, boasting an unprecedented 41 complications. It redefines what is possible

in a wristwatch while emphasizing user-friendly design and luxury craftsmanship.

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At the heart of the Solaria’s groundbreaking design

is its Calibre 3655 movement, a feat of

engineering that packs 1,521 components into

a wearable 45mm case. This achievement, the

result of eight years of meticulous research and development,

cements Vacheron Constantin’s position at the

forefront of horological innovation.

Key features include:

• Triple Time Displays: Civil, solar, and sidereal time

are displayed simultaneously through dedicated gear

trains, offering an unparalleled temporal perspective.

• Westminster Minute Repeater: With four hammers and

gongs, this complication delivers a rich acoustic experience,

setting a new standard for chiming watches.

• Astronomical Functions: Incorporating five rare complications,

the Solaria offers insights into celestial phenomena

like never before.


55


Exclusive Insights from Vacheron Constantin

In a conversation with an external publication,

Christian Selmoni, Style & Heritage

Director at Vacheron Constantin, shared

detailed insights into the groundbreaking

design and technical achievements of the

Les Cabinotiers Solaria. Below are highlights

from his interview:

56 Apr 2025

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What are the key technical elements of

this timepiece?

“Because it is the most complicated wristwatch

in the history of horology, with an

unprecedented 41 complications, the mechanism

had to be arranged in the most logical

and compact way possible. The main

objective was to bring together all the main

complications—timekeeping, astronomical,

chronograph, and chiming—on a single

base plate. Thanks to this construction,

it was possible to create a wristwatch with

harmonious proportions. Many of the innovations

of this watch are related to the solutions

found to avoid adding bulk and to gain in energy

efficiency. The 72-hour power reserve

attests to the latter.”

So how do the dimensions of this watch

respond to the standards of Haute Horlogerie?

“The miniaturisation of the movement is an

essential point—a real watchmaking feat.

Accommodating 1,521 components in a

case for a chiming watch with a diameter

of 45mm and a thickness of 14.99mm was

indeed a challenge. Everything about the

design of Calibre 3655 has been thought out

with space constraints in mind, especially

regarding the minute repeater with a fourgong

and four-hammers Westminster chime.

Redesigned with more compact dimensions

and greater mass, the hammers and gongs

are positioned on either side of the base

plate to gain height and efficiency.”


57


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Why is this piece referred to as an astronomical watch?

“This watch occupies a special place in horology, especially since it integrates astronomical

functions related to the apparent course of the Sun across the sky. It is rare for a timepiece to

display civil time with central hours and minutes, solar time with equation of time display, and

sidereal time coupled with the movement of the constellations. Thanks to an innovative mechanism,

it displays in real-time the position of the sun, its height, the time of its culmination, and

its angle of declination. This construction requires differentiation in the gear trains to account

for the peculiarities of the solar system—groundbreaking feats for a mechanical wristwatch.

The third astronomical complication—sidereal time—linked to the split-seconds chronograph

function and displayed on the back of the watch, allows us to determine when a chosen

star will appear in our field of vision.

These highly complicated mechanisms are part of a long tradition of astronomical watches

at Vacheron Constantin, dating back to the early 19th century and including the Les Cabinotiers

Celestia presented in 2017, which has 23 functions inspired by astronomy.”

You mentioned eight years of development for this watch. How many people were involved

in the project?

“The creation of this new timepiece was different from the Reference 57260 and The Berkley

Grand Complication pieces with a record number of complications—which each occupied

three watchmakers for respectively eight and eleven years. A single watchmaker is

behind the entire project of Les Cabinotiers Solaria. He designed the movement, imagined

the case—which is a direct response to the movement architecture—and guided the choice

of finishes to be applied to every element.”

Impact on Luxury Retail

This record-breaking timepiece has implications far beyond horology. It challenges the luxury

retail sector to rethink how innovation and storytelling can elevate customer experiences:

• Enhanced Engagement: By merging unparalleled complexity with a seamless user experience,

the Solaria fosters a deeper connection between product and client.

• A New Benchmark: The Solaria inspires retailers to curate products that embody excellence,

pushing the boundaries of craftsmanship and design.

• Heritage Meets Innovation: The Solaria’s narrative bridges centuries of horological expertise

with modern ingenuity, offering retailers a compelling story to share with discerning

clients.

The Les Cabinotiers Solaria Ultra Grand Complication – La Première is a milestone in

horology, blending record-breaking technical achievements with impeccable design. For

watch collectors, enthusiasts, and luxury retailers, this timepiece is not just a product—it’s a

statement of what is possible when artistry and innovation converge. As the luxury industry

evolves, the Solaria stands as a beacon of how design can transform the retail experience,

inspiring a new era of engagement and excellence.


59

RETAIL REINVENTED

RETAIL REINVENTED:

DESIGNING THE FUTURE OF LUXURY

CUSTOMER EXPERIENCE

In 2025, luxury retail is undergoing a transformative shift. Traditional brick-and-mortar stores are

evolving into immersive environments tailored to individual preferences and committed to sustainability.

In the luxury sector, personalization often involves bespoke services, such as custom

tailoring or exclusive product lines informed by AI-driven customer insights.


Sustainability is interpreted through

eco-conscious store designs that

use renewable materials, energy-efficient

systems, and practices like

carbon offsetting, ensuring that opulence

aligns with environmental responsibility.

This evolution is driven by technological

advancements, changing consumer expectations,

and a growing emphasis on sustainability.

This presents an unprecedented

opportunity to redefine the shopping experience

for designers, creatives, and luxury

brands.

Immersive and Experiential Retail Spaces

Modern consumers seek more than just

products; they desire memorable experiences.

Luxury retailers are responding by creating

immersive environments that engage

multiple senses. For instance:

• Burberry’s Flagship Store offers a theatrical

experience where customers engage

all five senses, blending digital and physical

elements seamlessly.

• Aston Martin’s Q New York Showroom

transcends traditional retail by combining

elements of a lounge, gallery, and immersive

multimedia experience, allowing customers

to envision and personalize their

vehicles in a highly engaging setting.

These examples highlight how luxury retail

spaces are becoming destinations that

foster emotional connections with customers,

turning a simple shopping trip into an

unforgettable journey. For instance, studies

have shown that immersive retail environments

increase the likelihood of repeat


visits by 30%, and customer testimonials

from brands like Burberry and Aston Martin

indicate a significant rise in brand loyalty

and long-term customer engagement. This

demonstrates that emotional resonance directly

contributes to both customer retention

and revenue growth.

Integration of Advanced Technologies

Technology is at the forefront of retail innovation,

redefining customer engagement:

• Augmented Reality (AR): Customers can

visualize products in their own spaces,

enhancing decision-making and reducing

returns. For example, high-end fashion

brands are using AR to let customers try

on outfits virtually.

• Cashierless Stores: Carrefour City+ in

Dubai exemplifies seamless shopping,

eliminating the need for traditional checkouts

and reducing wait times.

• Smart Mirrors: These mirrors not only

show how clothing fits but also suggest

accessories, colors, and styles, creating

a curated shopping experience.

By integrating cutting-edge technology,

luxury retailers are setting new benchmarks

for convenience and sophistication. These

innovations also address critical challenges,

such as privacy concerns, by implementing

robust data encryption and transparent customer

consent processes. Additionally, technologies

like AR and AI are bridging the digital

divide by offering intuitive, user-friendly

interfaces that cater to varying levels of

tech-savviness among customers, ensuring

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RETAIL REINVENTED

inclusivity without compromising luxury.

Hyper-Personalization Through Data Analytics

Personalization is becoming a cornerstone

of the luxury retail experience. By leveraging

AI and data analytics, retailers can:

• Dynamically adjust store layouts based on

shopping patterns.

• Offer targeted promotions and personalized

recommendations through AI assistants.

• Tailor product lines to regional and individual

customer preferences.

For example, Ralph Lauren’s connected

fitting rooms provide real-time customization

options, offering an unparalleled level of personalization.

This level of attention not only

enhances customer satisfaction but also fosters

deep brand loyalty.

Emphasis on Sustainability and

Eco-Friendly Designs

Sustainability is no longer optional; it’s a

necessity in luxury retail. According to a

report by Bain & Company, 68% of luxury

consumers consider a brand’s sustainability

practices when making purchase decisions.

This trend is also reflected in initiatives like

LVMH’s LIFE 360 program, which aims to

integrate sustainability into every aspect of

its operations, from eco-design to responsible

sourcing, setting a benchmark for the

industry. Retailers are adopting eco-friendly

practices, including:

• Using recyclable and upcycled materials

in store design.

• Incorporating energy-efficient systems to

reduce environmental impact.

• Biophilic design elements, such as indoor

plants and natural lighting, creating calm-


ing, eco-conscious environments.

For instance, Stella McCartney’s flagship

store in London integrates sustainable

practices with luxury aesthetics, appealing

to environmentally aware shoppers without

compromising elegance.

Sensory Branding and Atmosphere Optimization

Sensory branding enhances the retail experience

by appealing to multiple senses.

Music, lighting, scent, and even temperature

are optimized to create inviting environments:

• Ambient Music: Adjusting the tempo of

music based on the time of day influences

shopping behavior and enhances mood.

• Signature Scents: Luxury stores like

Chanel use custom fragrances to create

an olfactory brand identity that customers

associate with exclusivity.

By crafting a multi-sensory experience,

luxury retailers can differentiate themselves

and deepen customer engagement. For instance,

Gucci’s ArtLab in Italy exemplifies

this approach by integrating visual art installations,

ambient music, and curated scents

that immerse visitors in the brand’s narrative.

This strategy has resulted in heightened

customer curiosity and an increase in time

spent within the store, directly impacting

sales and brand loyalty.

The Future of Luxury Retail Design

The future of luxury retail lies in creating

spaces that are immersive, personalized,

and sustainable. For designers and creatives,

this evolution presents an opportunity

to innovate and redefine the shopping

experience. By embracing trends such as

advanced technology, hyper-personalization,

and sustainable design, retailers can

exceed customer expectations and maintain

relevance in a rapidly changing market.

As luxury brands continue to push boundaries,

the next decade promises a blend of

artistry, technology, and customer-centric

innovation that will shape the future of retail.


63

ABOUT TIME

RICHARD MILLE AND FERRARI UNVEIL THE

RM 43-01 TOURBILLON SPLIT-SECONDS

CHRONOGRAPH:

A FUSION OF PRECISION ENGINEERING AND

AVANT-GARDE DESIGN

In a remarkable collaboration that epitomizes the synergy between high-performance

automotive engineering and avant-garde watchmaking, Richard Mille and Ferrari have

introduced the RM 43-01 Tourbillon Split-Seconds Chronograph. This limited-edition

timepiece, available in microblasted titanium and Carbon TPT®, showcases the meticulous

craftsmanship and innovative design philosophies of both iconic brands.

64 Apr 2025

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The RM 43-01’s design draws direct

inspiration from Ferrari’s engineering

excellence. The watch features angular

structures, raised ridges, and

contrasting finishes reminiscent of Ferrari’s

engine blocks and crankcases. Golden

hexagonal screws further echo the brand’s

industrial precision. The dial’s skeletonized

30-minute totalizer mirrors the prominence

of a tachometer on a modern Ferrari dashboard,

enhancing the watch’s three-dimensional

visual appeal.


65

ABOUT TIME

Movement and Technical Mastery

At the heart of the RM 43-01 is a manual-winding

calibre, comprising 514 meticulously

crafted components. This movement

features a 70-hour power reserve, torque

indicator, and an off-center tourbillon escapement,

delivering both precision and

innovation. Developed in collaboration with

Audemars Piguet Le Locle, the movement

introduces refinements that optimize power

consumption and durability, reflecting the

technical prowess synonymous with both

Richard Mille and Ferrari.

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Limited Availability and Exclusivity

Emphasizing exclusivity, the RM 43-01 Tourbillon

Split-Seconds Chronograph is limited

to 75 pieces each in microblasted titanium

and Carbon TPT®. These variants reflect

the personas of Ferrari’s 2025 Formula One

drivers—Lewis Hamilton and Charles Leclerc—with

the titanium version embodying

a “gentleman driver” ethos, while the carbon

version exudes a high-octane attitude.

The RM 43-01 Tourbillon Split-Seconds

Chronograph stands as a testament to the

harmonious fusion of automotive innovation

and horological excellence. For enthusiasts

and designers alike, this timepiece not only

represents a pinnacle of technical achievement

but also serves as an inspiring example

of how collaborative design can push the

boundaries of luxury and performance.


67

CONVERSATION

GONZALO HERRERO

DELICADO

ON TECHNOLOGY, ART AND NFTS


1. This year’s theme, “After the Technological

Sublime,” highlights both the awe

and anxiety inspired by technological advancements.

How do you see artists navigating

this tension in their work, and what

kinds of narratives are emerging from that

space?

Today, I find two different kinds of artists

working with digital technologies. Some are

in awe of these advancements and mesmerised

by their technical possibilities. Others

are navigating the dual emotions of awe and

anxiety that surround digital innovation by

using technology not as an end in itself, but

as a tool to interrogate urgent social, political,

and ecological issues. For this edition

of Art Dubai Digital, we have brought together

a diverse constellation of artists and

thinkers—both emerging and established—

whose work reflects this tension. Rather than

focusing on the novelty of new tools, these

artists explore how digital media can expose

the invisible, give form to complex systems,

and surface critical narratives that resonate

globally.

One recurring theme is ecology. Many of

the works this year translate environmental

data into immersive, sensory experiences

that function as both reflection and activism.

Ouchhh’s MOTHEREARTH, for example,

uses AI and raw climate data to generate

a powerful visual sculpture that confronts

viewers with the scale of the crisis. Jacopo

Di Cera’s Retreat, composed of recycled

screens, documents glacial loss in the Alps,

evoking the material traces of environmental

collapse. Carbon Wake by BREAKFAST

transforms real-time global energy data into

a kinetic sculpture, directly linking individual

behaviour with planetary consequence in

real time.

2. You’ve taken a cross-disciplinary curatorial

approach for this edition, incorporating

AI, AR, and immersive installations.

How do you select works that not only utilize

technology but also critique or reflect

on its deeper implications for society and

the environment?

We’re seeing a clear shift from the initial excitement

around NFTs to a more nuanced,

critical engagement with technologies like

AI, blockchain, robotics, and immersive media.

What’s compelling is how artists working

in this space aren’t just asking viewers

to marvel at the technology—they’re inviting

them to feel something, to question something,

and ultimately, to care. Whether they

are fluent in these digital languages or still

learning to speak them, artists are using

their work to navigate the complexity of the

digital sublime. And from that space, new

narratives are emerging—ones that acknowledge

both the promise of innovation

and the urgency of the now.

3. With your background in architecture,

design, and environmental discourse,

how do these perspectives influence your

curatorial choices when it comes to digital

media and new tech-driven art?

I come from a background in architecture,

which is perhaps one of the most expansive

disciplines, connecting you to art, science,

design, sociology and much more. As a curator,

I’ve always been interested in exploring

cross-disciplinary approaches through

my exhibitions and projects, trying to unravel

the complexity of the world around us. This

has led me to build a particular focus on

technology and ecology. I have curated several

exhibitions that explore the connection

between technology and ecology. In 2019, I

co-curated an exhibition entitled Eco-Visionaries

which took place at the Royal Academy

of Arts in London and critically explored

how artists, designers and other creatives

are considering climate change. This was

followed by another exhibition, Tomorrow

Today, at the Museum of the Future in

Dubai, and the Ecocity World Summit 2023

in London, which I directed. My latest exhibition

Virtual Beauty, which was first housed

at HEK – House of Electronic Arts in Basel,

will be touring in London’s iconic Somerset

House this July. The exhibition investigates

the impact of digital technologies on definitions

of beauty today, offering a nuanced

approach to pressing, contemporary issues

and changing patterns in human psychology

and behaviour.

In summary, these are a few previous examples

that have led me to build an expansive

programme for Art Dubai Digital 2025

that hopefully will shed light on some of the

multi-layered complexities of today through

an engaging and thought-provoking experience.

4. Art Dubai Digital is now in its fourth edition

and continues to grow. In your view,

how is the Middle East—and Dubai in particular—positioning

itself within the global

digital art ecosystem?

Dubai’s government has made significant investments

in digitising the city over the past

decade, a commitment that has permeated

every facet of its development. The rise of

Web3 initiatives and crypto investment has

not only reshaped its technological landscape

but also catalysed the growth of a

dynamic and future-oriented art ecosystem.

Within this context, Art Dubai played a pioneering

role with the launch of Art Dubai

Digital in 2022—the only dedicated digital

section at a major international art fair. What

sets Art Dubai Digital apart is its curatorial

approach—one that moves beyond the

tech-driven hype to offer critical engagement,

artistic experimentation, and deeper

cultural dialogue among digital artists, galleries,

and institutions from around the world.

Dubai’s position at the intersection of East

and West, tradition and innovation, commercial

energy and intellectual enquiry, makes it

an ideal setting for this dialogue. Art Dubai

has embraced that complexity, creating a

space that is not only globally relevant but

also locally rooted. Our partner, Dubai Culture,

plays a key role in making this vision

possible, supporting the programme and

helping to build one of the most exciting

platforms globally for the exchange of ideas,

and for Dubai as a leading digital capital.

5. Looking at the lineup of galleries and

studios this year, from Seoul to Milan to

Jeddah, what trends or shifts are you observing

globally in digital art practice—

and what role do you think artists play in

shaping the technological futures we’re

heading toward?

Globally, we’re seeing a shift away from

technological novelty toward deeper, more

critical engagements with digital tools. The

artists in this year’s Art Dubai Digital—for instance,

Fuse and Ben Cullen Williams, who

present AI-generated videos with speculative

natural scenarios at Sevil Dolmaci gallery,

or Tatsuru Arai, whose AI-generated

flowers explore the intersection of technological

evolution and the natural world at

TAEX—are not merely adopting AI or immersive

media for spectacle, but using them

to interrogate our ecological, political, and

emotional realities. Another notable shift is

the blending of digital and physical, as artists

explore hybrid forms that merge algorithmic

aesthetics with material expression.

Artists today are crucial agents in shaping

our technological future—not just as users of

tools, but as critics and visionaries who help

us reflect on the ethics, biases, and possibilities

embedded in these systems. Their work

demystifies digital systems and brings a human

lens to emerging technologies, helping

us move beyond passive fascination and

toward more conscious, imaginative, and

inclusive engagements with the tools that

increasingly shape our lives.


69

AUCTION BLOCK

RETAIL REINVENTED:

THE ART OF AUTOMOTIVE DESIRE

In the evolving landscape of luxury retail, the auction house has emerged as a theatre of innovation, where

design, heritage, and exclusivity converge. This April, under the theme “Retail Reinvented,” we spotlight

five exceptional vehicles that exemplify this fusion, offering collectors and connoisseurs an opportunity to

acquire not just automobiles but masterpieces of engineering and design.


1. 1995 Ferrari F50 – The Ralph Lauren

Legacy

Once the crown jewel of Ralph Lauren’s collection,

this rare yellow Ferrari F50 stands

as a testament to automotive artistry. One

of only 55 U.S.-spec models, its vibrant hue

and impeccable provenance make it a collector’s

dream. With a 4.7L V12 engine delivering

513 hp, it’s not just a visual marvel but

a performance powerhouse. RM Sotheby’s

anticipates this icon to command a significant

sum, reflecting its unique blend of design

and history.


71

AUCTION BLOCK

2. 2015 McLaren P1 – A Bespoke Hypercar

Representing McLaren’s foray into hybrid

hypercars, this P1 is a singular creation. Finished

in matte green with McLaren Orange

accents, its aesthetic is as bold as its performance.

With only 130 km on the odometer,

it’s virtually new, offering 903 hp from

its hybrid powertrain. Delivered new to Qatar

and built to GCC specifications, it’s a unique

blend of regional customization and global

engineering excellence.

72 Apr 2025

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3. 2021 Lamborghini Sián FKP 37 – Electrified

Elegance

Lamborghini’s first hybrid supercar, the Sián

FKP 37, merges cutting-edge technology

with timeless design. One of only 63 units

produced, this example boasts a Verde Triton

finish and just 63 miles on the clock. Its

808 hp powertrain, combining a V12 engine

with a supercapacitor-powered electric motor,

represents a leap in performance innovation.

Currently listed on Bring a Trailer, it’s

a rare opportunity to own a piece of Lamborghini’s

electrified future.


73

AUCTION BLOCK

4. 1993 Porsche 911 Carrera RSR 3.8 – The

Untouched Racer

A true rarity, this Guards Red Porsche 911

Carrera RSR 3.8 is one of only 51 produced

and has clocked just 25 miles since new.

Never raced, it remains in pristine condition,

offering a glimpse into Porsche’s motorsport

heritage. With a recent $40,000 service

ensuring its road readiness, it’s a museum-quality

piece ready for the discerning

collector.

74 Apr 2025

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5. 1994 Bugatti EB110 GT – The Carbon

Pioneer

A marvel of early ‘90s engineering, the

Bugatti EB110 GT was among the first production

cars to utilize a carbon-fiber chassis.

This particular model, finished in Bugatti

Blue, features a quad-turbo V12 engine producing

553 hp. Its blend of innovation and

performance paved the way for modern hypercars,

making it a significant piece of automotive

history.


75

CONVERSATION

MIRJAM VARADINIS ON

BAWWABA

THE GATEWAY THROUGH THE

CURATORIAL PROCESS


1. Bawwaba means “gateway”—what kind

of passage or transition do you hope this

year’s selection of artists represents, especially

in the context of today’s global

crises?

We are living in times of great political, social,

and ecological turmoil, and through Bawwaba

at Art Dubai 2025, I wanted to open

a gateway into imagining new forms of coexistence,

both among people and with our

planet. I believe art can help us define the

impossible and, at the same time, remember

common ground. This year’s selection

of artists explores those urgent questions,

offering reflections and visions for alternative

ways of living together. Karthik Pandian, for

example, connects to nature and creates an

environment that invites us to reflect on the

holy rivers of India and their relationship with

us human beings. Jorge Rosano Gamboa

explores the resources we rely on, honouring

pre-Hispanic techniques while offering new

perspectives on living in harmony with culture

and nature. Their works don’t just present

aesthetics, they present ways of thinking,

of being, of living together.

2. You’ve curated projects that often move

beyond institutional boundaries. How did

this curatorial philosophy influence your

approach to Bawwaba 2025?

My curatorial practice has always been

rooted in discovery and dialogue beyond

traditional spaces. With Bawwaba, I wanted

to bring together a diverse range of galleries—some

well-established and others just

starting to write their history—that represent

different geographies. This approach allows

unexpected encounters, both for the audience

and me as a curator. I see it as an

opportunity to create a space that’s more experimental,

more immersive, and more open

to new forms of expression. I’m particularly

interested in how these galleries, like different

species on our planet, interact and complement

each other, which I hope will lead to

many discoveries for visitors of the fair.

3. The participating artists come from a

wide range of geographies and cultural

contexts. What threads of connection

or dialogue did you observe emerging

across their works?

What I find incredibly powerful is how these

diverse voices echo each other, even when

they come from opposite sides of the globe.

Many of them are revisiting traditional materials—like

Gulnur Mukazhanova from Kazakhstan,

who uses wool as a medium for

abstract painting, or Kate Newby from New

Zealand, who also often works with natural

materials or elements of the outdoor environment,

such as light, rain, sun, and wind. Others,

like Mohammad Piryaee from Iran, are

channeling tactile, almost sculptural energy

into their canvases. Despite these differences

in geography and medium, they share a

deep concern for history and tradition as a

way to rethink the future. It’s a kind of global

conversation about how we might reconnect

with ancient knowledge of the past to open

up new ways of navigating the uncertainty

of the future.

4. Many of these artworks were created

recently or specifically for the fair. What

unique challenges or opportunities does

that bring to a project like this?

Bawwaba puts a spotlight on artworks made

in the year leading up to or specifically for

Art Dubai. Realizing a new work of art for

an exhibition or the fair is very exciting because

such a work is always created in close

collaboration with the artist. This means an

intensive exchange and dialogue with the

artist and an inspiring ping-pong of ideas

between artist and curator. At the same

time, the challenge lies in the fact that you

only really see the finished work for the first

time in the exhibition. And then the work is

usually slightly different from what you imagined,

even if all the information has been

exchanged between the artist and the curator.

But the step from a digital rendering to

space or, more generally, from imagination

to reality, always comes with an element of

surprise.

5. You’ve worked with major figures in

contemporary art like Marina Abramovic

and Olafur Eliasson. How does curating

a focused section like Bawwaba with

emerging or mid-career voices compare

to those larger-scale projects?

Working with figures like Marina Abramovic

or Olafur Eliasson is, of course, an extraordinary

experience, but in my curatorial career I

have regularly been working also with young

and emerging artists. And this is what excites

me also about Bawwaba: the opportunity

to champion new voices. Many of these

artists—like Nina Kintsurashvili from Georgia

or Iris Projects’ Abdullah Al Othman—may

not yet be known artists globally, but they

are pushing boundaries in powerful and

promising ways. Some, like Omar Mismar,

have already received international attention,

having shown at the Venice Biennale,

while others are still being discovered. I find

this process of discovery deeply rewarding,

not just for me as a curator, but for the audiences

who encounter these practices for

the first time.


77

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