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Automotive Exports June 2025

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Monthly automotive aftermarket magazine

GROUP CHAIRMAN

H. FERRUH ISIK

PUBLISHER:

İstmag Magazin Gazetecilik

İç ve Dış Ticaret Ltd. Şti.

Managing Editor (Responsible)

Mehmet Söztutan

mehmet.soztutan@img.com.tr

Advertising Sales

Adem Saçın

+90 505 577 36 42

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Ayca Sarioglu

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Finance Manager

Cuma Karaman

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Emre Yener

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Technical Manager

Tayfun Aydın

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Sami aktaş

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Accountant

Yusuf Demirkazık

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Subscription

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Mehmet Soztutan, Editor-in-Chief

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Flying from one country to another, we are home this time for an important event.

Turkish automotive industry, with its vehicles and components manufacturing subsectors,

is one of the major exporting industries of the Turkish economy.

As noted earlier in this column, the autoparts industry of Türkiye has developed

rapidly as a consequence of developments in the automotive industry. The

autoparts industry with its large capacity, wide variety of production and high

standards, supports automotive industry production and the vehicles in Türkiye and

also has ample potential for additional exports. Business people operating in the

industry have become outward oriented more than ever before.

These companies not only dominate the primary supply markets but also capture

an increasing share of the replacement market. Their continued success in exports

markets depend on close technical links with part makers in industrialised countries

and the willingness of their foreign partners to integrate their Turkish counterparts

into their production-distribution networks as regular suppliers of high quality, lowcost

components.

Türkiye’s autoparts industry exports are increasing steadily year by year. Türkiye

is the only country within the surrounding geographical area to have established

a well-advanced automotive industry. Therefore, the automotive industry is

strategically important both for Türkiye and for firms that will invest in Türkiye.

We think that technology will always be the key for the survival of the automotive

industry. History says so.

This month, we participate in Automechanika Istanbul 2025 to convey the

message of the Turkish automotive and auto spare part exporters. The stars of the

automotive world will be meeting at the Fair as usual.

Automechanika Istanbul 2025, showcasing the latest global trends, has turned out

to be a remarkable awwwutomotive aftermarket platform globally. The Fair which

covers the full range of automobile, truck and bus parts, equipment, components,

accessories, tools, and services continues to bring world renowned manufacturers,

suppliers and service providers in touch with one of the most important growing

markets in the world.

The markets targeted by the Fair are widely recognised as the most attractive in the

world in terms of future potential for business opportunities.

Our publications remain at the service of those business people seeking to increase

their share in the increasingly competitive automotive markets.

We wish lucrative business for all participants.

automotiveexport

EDİToR

East or west, home is the best!

automotiveexports



Automotive industry’s exports

surpass $3.1 billion in April

The automotive industry’s exports surged 15 percent

annually to reach $3.15 billion, according to the Uludağ

Automotive Industry Exporters’ Association (OİB).

This marked an all-time high export figure for the

month of April, while the industry accounted for 15

percent of Türkiye’s overall exports.

Germany was the largest exporter with $529 million, up

44 percent from a year ago, followed by France with

$355 million and the United Kingdom with $319 million.

The parts supply sector was the top exporter within the

industry, with $1.84 billion.

Passenger car exports in April decreased by 4 percent

to $895 million, while shipments of bus, minibus and

midibus to foreign markets increased by 9 percent to

$240 million.

Exports to France, the largest market for passenger

cars, decreased by 26 percent. Among other

key markets, exports to Spain, Germany and the

Netherlands fell by 29 percent, 19 percent and 71

percent, respectively. Passenger car sales to Sweden

plunged 45 percent.

But passenger car deliveries to the U.K. and Italy

increased by 24 percent and 66 percent, respectively,

according to the association. In the first four months of

2025, the automotive industry’s export revenues grew

by 6.5 percent year-on-year to $12.64 billion

June 2025

8



Automotive industry poised to leverage

potential advantages of sweeping trade moves

Baran Celik, president of the Uludag Automotive

Industry Exporters’ Association (OIB), said the United

States’ newly announced customs tariffs present both

“opportunities and challenges” for Türkiye’s automotive

sector, as the Trump administration intensifies its

protectionist trade agenda.

“Before the new regulations, the U.S. imposed duties

ranging from 2% to 25% on imports from Türkiye.

Now, that rate has increased to as high as 50%,” Celik

said. “We can turn these challenges into advantages.”

U.S. President Donald Trump’s sweeping trade moves

have sparked anxiety across the global automotive

industry. New customs duties targeting imported

vehicles and spare parts have disrupted global supply

chains and revived fears of a trade war, particularly

between the U.S. and China.

As these two economic powers clash, countries like

Türkiye, which boasts a strong automotive production

base, face a complex mix of threats and strategic

openings.

June 2025

10



June 2025

OIB President Celik emphasized Türkiye’s strategic

role in the global automotive sector. “We are vulnerable

to shocks from global trade conflicts, but our flexible

production capabilities and geographic position can

help us adapt,” he said.

“The U.S. is one of our key alternative markets. While

high tariffs may affect our export figures, it’s important

to remember that these measures are not specific to

Türkiye. Our competitors are dealing with the same

conditions. This levels the playing field and opens

space for strategic moves,” he added.

Celik also noted that the U.S. exported $144 billion

in vehicles last year — $82 billion of which went to

Canada and Mexico. The remaining $62 billion could be

at risk if global retaliation follows.

“Countries may respond with their own tariffs, and that

could seriously disrupt U.S. automotive exports and

produce new market opportunities,” he said.

In 2024, Türkiye’s total automotive exports reached

$35.4 billion, with $12–13 billion from the supply

industry, $9–10 billion from passenger cars, and $12–13

billion from commercial vehicles. The 2025 export target

remains $39 billion. Despite the U.S. accounting for

only $1 billion of Türkiye’s annual automotive exports

over the past four years, Celik stressed its importance.

“The U.S. ranks among our top 10 automotive export

markets. In 2024 alone, our exports of parts and

components to the U.S. surpassed $1 billion,” he said.

Celik corrected the assumption that Türkiye is in a

lower tariff category. “As of April 3, the U.S. imposed

an additional 25% tariff on both vehicles and parts.

Previously, passenger cars from Türkiye faced a 2.5%

duty, while commercial vehicles were taxed between

2% and 25%,” he said.

“With the new regulations, an additional 25% has

been tacked onto existing rates, pushing tariffs on

some commercial vehicles to 50%. This presents

a significant cost burden and puts our original

equipment manufacturers in a tough spot,” he added.

Sector focused on May 3, but why?

The sector is now focused on May 3, when new

duties on imported parts and components are

expected to be finalized. “Until now, U.S. tariffs on

Turkish parts and components were capped at 2.5%

— and often zero. The new 25% hike will significantly

raise costs,” Celik said.

He acknowledged the uncertainty surrounding the full

impact of the tariffs, noting that the U.S. represents

just 3% to 3.5% of Türkiye’s automotive exports.

“We are not revising our 2025 target at this stage,” he

said.

Celik concluded by underscoring Türkiye’s balanced

foreign policy and diversified trade strategy. “Our

strong relations with Europe, Asia, and the Americas

help us maintain our global importance. We remain

committed to our export goals,” he said.

12



From Hatay to the world:

YAR-ZEM’s journey in the global spare parts trade

June 2025

With its roots firmly planted in

Antakya and over three decades

of industry expertise, YAR-ZEM

Automotive has established itself as

a trusted international wholesaler,

supplying high-quality spare parts for

leading commercial vehicle brands

across Asia and Africa.

My name is Sabah Kapı, born on

January 1, 1970, in the Samandağ

district of Hatay, Turkey. I currently

reside in Antakya with my spouse

and three children.

My professional journey in the

automotive spare parts sector began in 1994. In 2008, I

founded YAR-ZEM Automotive Ltd. Co., headquartered

in Antakya, Hatay. Since its inception, YAR-ZEM has

specialized in the wholesale supply and distribution of

spare parts for renowned commercial vehicle brands,

particularly IVECO and Mercedes-Benz.

Driven by a commitment to quality, reliability, and

customer satisfaction, YAR-ZEM continues to expand

its footprint in international markets, delivering

exceptional service and genuine parts to clients around

the world. Thanks to our industry experience, in 2010

our company expanded its product range by including

parts for DAF, Volvo, Renault Trucks, Ford, and Scania

vehicles, marking a significant transformation in our

service portfolio.

At YAR-ZEM Automotive, our primary goal is to meet

our customers’ needs through our extensive product

range and to deliver high-quality, high-standard

products in the most efficient and flawless way—

always mindful of the value of time.

As we move forward with determination toward our

goals, we have extended our customer base beyond

national borders. Today, we export to countries across

Asia and Africa, including Lebanon,

Iraq, Saudi Arabia, Egypt, Qatar,

Nigeria, Sudan, Iran, Kazakhstan,

Uzbekistan, Ukraine, Azerbaijan,

and Congo, further strengthening

our position as a wholesaler in

international markets.

Together with our employees and

solution partners, we continuously

improve our processes to provide

competitive, innovative, and worldclass

services. Participating in

international trade fairs is one of our

key motivations, helping us enhance

our corporate value and contribute to the development

of the industry. For us, business is not merely a

process—it is a journey of generating value. In every

step we take, we strive to make a difference and build

long-term value for our customers. Our commitment to

sustainability enables us to take actions with a vision

that embraces not only today but also the future.

14



Welcome to Automechanika Istanbul 2025

Automechanika Istanbul signifies innovative products

and global market opportunities

June 2025

World’s leading trade fair brand for the automotive aftermarket

industry, Automechanika’s one and only event in Türkiye,

Automechanika Istanbul will take place on

May 23- 26, 2024 at İstanbul TUYAP Fair

and Congress Center.

Automechanika Istanbul brings industry,

retail and seminars together in one place.

The latest edition brought a total of 58.024

professionals from all around the world

together with 1437 exhibitors from 41

countries and 10 country pavilions.

Hundreds of suppliers are able to display

thousands of products physically at the

venue and digitally at the same time.

Ali Özçete, Chairman of the Turkish

Automotive Aftermarket Association (OSS),

stated that the automotive aftermarket

industry approached 10 billion USD in

2024 with steady growth, and that the

targets for 2025 are even higher. He said,

16


“This development presents new opportunities for

both manufacturers and consumers. Additionally,

global market trends and technological innovations are

opening new doors. In this context, Automechanika

Istanbul 2025, where innovative products are

showcased and the latest trends are shared, holds

great importance for strengthening international

collaborations and discovering new markets for our

sector.” He underlined that the sector reached a

size of 8.85 billion USD by 2023 and gained strong

momentum in 2024 with 5% growth, nearly reaching

10 billion USD.

“This growth clearly demonstrates the sector’s steady

progress. Our aim is to sustain this momentum,

exceed the 10 billion USD and further advance our

sector on both national and international platforms,”

he pointed out.

“As the main supporter of Automechanika Istanbul

2025, the most important trade event contributing

to the sector’s growth and global visibility, we

believe it plays a critical role in achieving this vision.

Automechanika Istanbul is an essential platform for

demonstrating the strength of our sector in both local

and global markets, supporting its sustainable growth.

We believe exhibitors and visitors will once again enjoy

a fruitful fair experience, discovering the latest industry

innovations and strengthening business relationships,”

he added.

Baran Çelik, Chairman of the Board of the Automotive

Industry Exporters’ Association (OIB), announced

that the industry has once again claimed the title of

Türkiye’s top exporter for the 18th consecutive year.

Setting the 2025 export target at 39 billion USD, Baran

Çelik underlined that Automechanika Istanbul 2025 will

once again be a crucial meeting point for the Turkish

automotive industry. “We are preparing thoroughly to

ensure the fair offers new opportunities for international

business collaborations for our exporters and

manufacturers,” he said.

June 2025

17





Profits of German automakers Mercedes,

Volkswagen slump amid weakening Chinese market

German automakers Volkswagen and Mercedes-Benz

reported steep declines in first-quarter profits for 2025,

citing weakening demand in China, rising production

costs, and overcapacity at European plants.

Volkswagen, which owns brands including Audi,

Bugatti, Seat, Skoda, and Porsche, said its sales

revenue rose 2.8% year-on-year to €77.56 billion

($88.16 billion), supported by stronger vehicle sales

outside the Chinese market. However, operating profit

fell to €2.87 billion, while net profit dropped 40.6% to

€2.2 billion. Pre-tax profit also declined 40% to €3.1

billion.

Despite these challenges, Volkswagen’s vehicle

deliveries edged up by 0.9% to 2.1 million units in the

January–March period.

Mercedes-Benz also faced significant financial

pressure in the first quarter. The company reported that

its adjusted operating profit dropped 40.7% year-overyear

to €2.3 billion, while net profit fell approximately

43% to €1.7 billion. Revenue declined 7.41% to €33.22

billion.Global deliveries for Mercedes-Benz decreased

3.6% from the same quarter a year earlier, totaling

446,300 units.

Volkswagen attributed the earnings decline to

restructuring expenses, increased battery costs for

electric vehicles, and declining sales in China, its

largest market.

The challenges will arise in particular from an

environment characterized by political uncertainty,

increased trade restrictions and geopolitical tensions,

raise competition, volatile commodity, energy and

currency markets, and tighter requirements on

emissions, VW said in a statement.

Mercedes-Benz highlighted that the potential full

implementation of U.S. import tariffs on automobiles,

and their continued enforcement through the end of

the year, would negatively affect its operating profit,

free cash flow, and sales revenue.

The company added that ongoing uncertainty over

tariff policies, possible countermeasures, and their

direct and indirect effects, particularly on customer

behavior and demand, make it too difficult to reliably

assess business performance for the remainder of the

year.

“At this point in time, we are unable to estimate the

following reporting figures for the rest of the year,

which we normally forecast, in the usual level of detail

and specificity,” Mercedes’s report said.

June 2025

21


JAECOO 7 wins over Turkish drivers with exceptional

product quality and luxurious driving experience

The JAECOO 7 doesn’t just compete—it leads, setting a new benchmark

for what urban off-road vehicles can offer in terms of style, substance, and

overall user satisfaction.

June 2025

ISTANBUL — Chinese premium off-road SUV brand

JAECOO is rapidly gaining popularity among Turkish

consumers, thanks to its flagship model, the JAECOO

7. Combining refined luxury, cutting-edge technology,

and superior driving performance, the JAECOO 7 sets

new benchmarks in its segment and introduces an

elevated SUV experience to urban and off-road drivers

alike.

A New Standard in Sophisticated SUV Luxury

Since its launch in Turkey last year, the JAECOO 7 has

captivated attention with its outstanding craftsmanship

and upscale features. Turkish users, many of whom

are seasoned vehicle owners, report that this is their

first time experiencing such a level of luxury in an SUV

of this class. With high-quality interior materials and

exceptional build quality, the JAECOO 7’s cabin delivers

both aesthetic appeal and practical functionality.

Features such as electrically adjustable seats with

heating and cooling functions, and a sleek, thoughtfully

designed interior architecture, emphasize comfort and

sophistication. The vehicle reflects JAECOO’s unique

take on modern premium styling, blending elegance

with a purposeful design language.

Smart, User-Friendly Technology

JAECOO 7 shines in the domain of intelligent

technology, with an ultra-wide 14.8-inch display offering

crystal-clear visuals and a streamlined interface.

Advanced features like a 540-degree panoramic

camera system and virtual instrument cluster enhance

both convenience and safety in real-world driving

scenarios.

Designed with a user-centric philosophy, the JAECOO

7 avoids unnecessary complexity and instead focuses

on making every interaction intuitive. This approach

reflects the brand’s “Technology in Service of the

Driver” ethos, which resonates strongly with tech-savvy

consumers looking for both function and finesse.

Balanced Performance: From City Streets to Off-

Road Trails

What sets the JAECOO 7 apart is its remarkable ability

to transition seamlessly between city commutes and

light off-road adventures. Equipped with a professionalgrade

four-wheel-drive system and robust chassis

tuning, the SUV ensures a smooth, agile drive-in urban

traffic while offering confident handling on gravel, sand,

or mud.

Its compact yet capable build allows for easy

maneuvering in tight city streets, while seven distinct

driving modes enable users to confidently venture

beyond urban environments. Many owners describe

it as “more than just a city SUV—it’s a reliable partner

ready for action,” making it an ideal companion for

everything from family trips to weekend getaways.

Redefining Premium Off-Road for the Turkish

Market

With its blend of luxury, intelligent technology, and

versatile terrain capabilities, the JAECOO 7 emerges

as a strong contender in the “premium urban off-road

SUV” category. As Turkish consumers increasingly

prioritize individuality and quality, the JAECOO

7’s design and performance meet these evolving

expectations, offering both practicality and prestige.

22



Trump tariffs pose challenge for Europe’s carmakers

June 2025

U.S. tariffs on imported cars will produce a major

headache for European manufacturers such as Volvo,

Volkswagen and Mercedes.

Donald Trump announced on Feb. 26 that European

products would be subject to 25 percent customs

duties “soon.”

Half of the vehicles sold by European manufacturers in

the United States are imported, according to Moody’s,

amounting to 785,000 cars worth $44 billion dollars

in 2024. If the tariffs take effect, the carmakers could

absorb part of the cost in their margins or prices,

Moody’s said. But another U.S. analyst said in early

February that tariffs of 25 percent would wipe out any

profits.

German car manufacturers would be particularly

affected since they export most of their high-end

models to the United States.

The announced 25-percent rate is a “provocation”

and will make “products more expensive” for

American customers, said the German Automobile

Manufacturers’ Federation (VDA).

Volkswagen makes all its Audi and Porsche models

outside the United States. But Audi, which has a plant

in Mexico, has long considered opening a factory in the

United States.

BMW and Mercedes export sedans from Europe, but

they also have U.S.-based factories where they make

SUVs, Americans’ favourite type of car, such as the

BMW X5 and the Mercedes GLE.

They would escape customs duties for their sales in

the United States, but exports of these SUVs to other

countries would be hit if they decided to retaliate by

increasing their tariff.

The additional customs duties could cost Mercedes

“one point of margin” or around one billion euros, the

group’s financial director indicated on Feb. 20.

Chinese-Swedish maker Volvo makes nearly a fifth of

its turnover in the United States, where it opened a

factory in 2015.

“It’s going to be turbulent, that’s going to be part of the

challenge for 2025,” Volvo CEO Jim Rowan said at the

start of February.

For its part, British brand Aston Martin said that it

was relatively protected from customs duties, since it

operates in the luxury segment where buyers are more

willing to absorb the higher prices.

Stellantis is in a different situation. The result of the

merger in 2021 of the Italian-American group Fiat-

Chrysler and France’s PSA, Stellantis mainly sells

American models in the United States.

It only imports a few Fiat 500s, Maseratis or Alfa

Romeos from Europe, and sends a few pickups in the

opposite direction.

But the group would be more affected by the

unravelling of the Canada-United States-Mexico free

trade agreement (CUSMA), which would complicate

the movement of its parts and vehicles between its

factories in these three countries.

24



Türkiye could penetrate into

US market with auto supply industry

June 2025

The ongoing tariff tensions are producing a complex

global trade environment and reshaping global supply

chains where Türkiye sees an emerging opportunity in

the United States for its tractors and the automotive

supply industry, according to the head of the country’s

auto manufacturers association.

U.S. President Donald Trump imposed 25% tariffs

on imports of vehicles and auto parts earlier this

month, causing shock waves across the industry since

supplies come from all over the world.

The additional levies do not apply to tractors,

minibuses, midibuses, buses, or commercial vehicles

weighing over 5 tons, according to Cengiz Eroldu,

head of the Automotive Manufacturers Association of

Türkiye (OSD).

“Looking at the Turkish automotive industry’s

relationship with the U.S., we have minimal business in

terms of finished vehicles, largely because the U.S. is a

geographically distant market for us. We do, however,

export parts. On the other hand, tractors, minibuses,

midibuses, and to a lesser extent buses could present

a relative competitive advantage for us in the U.S.,”

Eroldu explained.

The auto tariffs widened the global trade war Trump

kicked off upon regaining the White House this year

in a move auto industry experts expect will drive up

prices and stymie production.

Türkiye’s annual automotive exports to the United

States amount to $1.4 billion, of which $1 billion is

accounted for by the supplier industry, according to

OSD data.

Tractors contribute $178 million, while buses and

minibuses add another $166 million, Eroldu told a

press briefing.

“Since tractors and smaller commercial vehicles are

relatively less impacted by the new tariffs, we believe

we can further increase our activities in these areas,”

he said.

26



According to Eroldu, the U.S. market offers

opportunities in specific segments of the automotive

industry – particularly in buses, tractors, and trucks

– where Turkish manufacturers could enjoy relative

competitiveness.

“Trucks and buses, of course, are quite specialized

segments in the U.S. market and differ from our

domestic products. But the tractor market could

present a real opportunity,” he said.

Eroldu emphasized that Türkiye could distinguish itself

in the U.S. tractor market, especially amid reduced

exports from Europe and China.

“In components, Türkiye holds a potential advantage.

Still, our exports to the U.S. currently make up only

4% of our total. Even if we were to double that figure,

it would still account for just 8%, so the overall impact

wouldn’t be massive,” he noted.

“However, it may be worth noting that Turkish suppliers

are already present in the U.S., albeit in small numbers,

and their investments and presence could grow.”

During the press conference, Eroldu evaluated the

automotive sector’s first quarter as a period marked

by uncertainties and fluctuations.He said the industry

continued its investment momentum, reaching a

production capacity of 2.2 million units in 2024, an 8%

increase from the previous year. That figure reaches 2.4

million when the capacity of the homegrown electric

vehicle maker Togg is included, he added.

Eroldu said the industry closed 2024 with a production

figure of 1.365 million units, 7% lower than the

previous year.

He acknowledged the difficulties but emphasized that

ongoing investments are expected to bear fruit in 2025

and the coming years.

“We invested $1.2 billion in 2024 alone. Over the past

10 years, the total investment made by the Turkish

automotive industry has reached $10 billion,” he

added. The sector achieved an all-time high export

volume of $37.2 billion last year. Its research and

development spending rose 61% from 2023 to TL 21.3

billion, according to Eroldu.

June 2025

28



Toyota starts collaborating with

Waymo on autonomous cars

Japan’s top automaker Toyota announced a

partnership with U.S. autonomous driving technology

company Waymo.

The move was somewhat anticipated, as the use of

such technology speeds up around the world, and

Toyota has been aggressive about its intention to stay

on top of such advances.

Waymo, which started out as the Google Self-Driving

Car Project in 2009, now offers fully autonomous

ride-hailing services in San Francisco, Phoenix, Los

Angeles and Austin, and is rolling them out in other

U.S. cities. It also has a partnership with ride-hailing

leader Uber .

Toyota has built a city, complete with streets and

housing, near Mount Fuji called Woven City to test

robotics, artificial intelligence and autonomous zeroemissions

transportation. The maker of the Camry

sedan and Lexus luxury models tends to be very

cautious about rolling out auto technology, seeking to

protect its reputation as a safe and environmentally

conscious manufacturer. Details of the terms of the

deal were not disclosed. Both sides said they were

still exploring how their collaboration might develop

into actual products. Although there are various test

versions of fully autonomous vehicles in Japan, they

are for now limited to certain restricted areas. Other

companies and automakers are working on similar

services , including public transportation

June 2025

30



Koçaslanlar hosts vibrant second-hand

vehicle festival in İnegöl

BURSA – Koçaslanlar Motorlu Araçlar, operating

under the Renew brand for its second-hand vehicle

operations, successfully hosted the “Koçaslanlar

Second-Hand Festival” at its İnegöl showroom. The

event, which took place between 11:00 AM and 4:00

PM, was met with significant interest from visitors,

offering a day full of trust, transparency, and exclusive

opportunities in the used car market.

The festival showcased a wide range of vehicles that

had undergone comprehensive inspections, came with

ongoing or extended warranties, and were backed by

Renew’s promise of quality. Attendees were offered

attractive promotions on selected vehicles and enjoyed

special trade-in deals, making it a beneficial experience

for buyers.

Throughout the event, customers received detailed

information about the vehicles’ history, warranty

coverage, pricing benefits, financing options, and

trade-in processes. The day also featured exclusive

one-day-only promotions, raffle draws, and

complimentary refreshments, generating a pleasant

and engaging atmosphere for all.

A New Approach to Second-Hand Sales

Dinçer Kılıç, Sales Manager at Koçaslanlar Motorlu

Araçlar, emphasized that the Renew brand is redefining

how second-hand vehicles are bought and sold. “At

Koçaslanlar, we manage our used car operations under

Renault’s global brand Renew. This framework ensures

our vehicles are not only visually appealing but also

mechanically reliable. Every vehicle at the festival was

inspected, documented, and guaranteed,” said Kılıç.

June 2025

Building Trust in the Market

Kılıç highlighted the company’s customer-centric

philosophy: “Our goal is not merely to sell vehicles,

but to eliminate uncertainties in customers’ minds

32


and build a trustworthy environment in the secondhand

market. Renew’s transparent and high-quality

approach is changing how people perceive used cars.”

He further noted the strategic value of the festival:

“This event was not just a sales day—it was an

important opportunity to strengthen brand awareness,

connect directly with customers, and reinforce

the confidence placed in the Renew name. Giving

attendees the chance to inspect, test, and consult

with experts in person made a real difference in their

decision-making process.”

Looking Ahead: A New Tradition in the Making

Due to the strong turnout and positive feedback, Kılıç

announced plans to make the festival a recurring event.

“We are committed to raising the standards in the used

car market through such events. With Renew, we will

continue offering a showroom-quality experience for

second-hand car buyers,” he concluded.

Koçaslanlar Motorlu Araçlar continues to enhance

customer value by providing professional, transparent,

and sustainable solutions in the used car sector under

the trusted Renew brand.

June 2025

33




Türkiye’s automotive output rebounds

strongly, exports climb in April

June 2025

Türkiye’s automotive production rebounded strongly

in April, rising 22.8% from a year earlier, while exports

climbed by around 5%, industry data showed.

The output reached 120,170 units, driven by a recovery

in passenger car manufacturing, according to the

Automotive Manufacturers Association (OSD).

However, production in the first four months of the year

still posted a 2.2% decline, totaling 464,290 units.

Including tractor production, the industry’s total output

reached 475,212 units between January and April, the

data showed.

Last month, exports climbed 3.5% year-over-year to

78,668 units, thanks largely to demand for commercial

vehicles. Over the four-month period, total shipments

rose 4.9% to 309,204 units.

While passenger car production dropped 2% in the

same period to 295,377 units, commercial vehicle

production fell 3%, with the heavy commercial vehicle

segment down 25% and light commercial vehicles

slipping 1%.

The industry’s capacity utilization rate averaged 66%

in the January-April period. Utilization varied by vehicle

type, with light vehicles (passenger cars and light

commercials) operating at 67%, trucks at 49%, buses

and midibuses at 60%, and tractors lagging behind at

44%.

According to the Türkiye Exporters Assembly (TIM),

the automotive industry retained its leading position

among all sectors in the first four months of the

year, accounting for 17% of Türkiye’s total outbound

shipments.

Total export value for the industry reached $12.5 billion,

a 5% increase over the same period in 2024, data from

the Uludağ Automotive Industry Exporters’ Association

showed.

Main industry exports rose 3%, while the automotive

36



supply chain segment saw a 7% increase in dollar

terms.

However, passenger car exports were down 6%,

while commercial vehicle shipments grew 9%. Tractor

exports dropped sharply, down 41% to 3,422 units.

In the domestic market, sales held steady. Between

January and April, total vehicle sales rose 2% yearover-year

to 395,025 units, the data showed.

The passenger car segment performed more strongly,

growing 5% to 309,204 units. However, the commercial

vehicle market contracted across the board, with total

commercial vehicle sales falling 6%, heavy commercial

vehicles down 12%, and light commercial vehicles

decreasing 5%.

Domestic sourcing also appeared to be under

pressure.

The share of locally produced passenger cars in

total sales was just 31%, while the local share in

light commercial vehicles stood at a modest 21%,

underscoring Türkiye’s continued reliance on imports.

June 2025

38



Vestel Mobilite unveils

1 MW electric vehicle charger

Turkish tech manufacturer Vestel Mobilite has unveiled its new

ultra-fast electric vehicle (EV) charging solution and energy storage

systems at EES Europe 2025 in Munich.

One of the highlights of the May 7–9 event was the debut of

the Stella-M, Vestel’s high-powered DC fast charger capable of

delivering up to 1 megawatt (MW) of output.

Designed for both passenger EVs and commercial fleets, including

public transportation and heavy-duty logistics, the Stella-M

introduces a new standard in rapid charging technology.

The charger features liquid-cooled power cabinets, a Megawatt

Charging System (MCS) output and a 10.1-inch touchscreen

interface. It supports contactless payments and PIN-on-glass card

transactions and includes Ghost OCPP remote access for real-time

system updates, diagnostics and customer support.

“Amid the rapid global transition to e-mobility, we are proud to

take an active role in international markets with our advanced

technology,” said Ender Yüksel, general manager of Vestel Mobilite.

Vestel also showcased a full range of AC and DC charging solutions

at the fair. Its DC lineup includes models with power outputs of

40kW, 60kW, 80kW, 180kW, 240kW, 320kW, 400kW, 720kW and

1MW, while AC options include chargers designed for residential

and small business use.In parallel, Vestel introduced its battery

energy storage systems, developed to serve sectors including

telecommunications, residential, commercial, industrial and gridscale

operations.

June 2025

40





Türkiye’s first domestic flying auto ‘AirCar’ takes to sky

June 2025

Türkiye’s first domestically developed flying car, AirCar,

built up within a project in the northwestern province of

Kocaeli, known as the hub for the automotive industry

and information technologies, has started crewed

flights, according to a report.

The flights commenced a month ago, the producer of

the project told Ihlas News Agency (IHA), explaining

that they joined a small league of just five companies in

the world that operate in this field.

“The Bosporus route in Istanbul is very suitable for

AirCar. Crossings from one side to the other can be

made without needing to reach high altitudes. We can

also provide service to the (Princes) islands. We aim

to transport both cargo and people to hard-to-reach

areas across Türkiye,” Eray Altunbozar said.

After completing his electrical and electronics

engineering education in the U.S. and returning to

Türkiye, Altunbozar brought the AirCar project to life

in his workshop located in Kocaeli’s Bilişim Vadisi

(Informatics Valley).

The AirCar, a result of nearly seven years of work, is

preparing to position Türkiye as a pioneer in the era of

flying cars. Accordingly, after its testing phase, AirCar

has begun its first human-crewed flights.

“We started crewed flights a month ago. The vehicle

you see behind me is a completed prototype of the

AirCar,” Altunbozar said.

“The last four years have been very intense. We started

this journey about seven years ago. In the early years,

we focused on concept development and waited

for the market to mature. Now, we’ve begun crewed

flights with our two-person model. There are only five

companies in the world operating in this field, and we

are one of them,” he added.

44



Altunbozar also explained that there are currently two

AirCar models: a single-seater and a two-seater.

“We’ve been conducting test flights with the singleseater

model for some time. Now, we’ve started

crewed flights with the two-seater version. This model

can carry approximately 200-220 kilograms, and

we’re targeting a range of 50 kilometers (31 miles). We

haven’t started tests over that distance yet, but we

plan to do so in the near future,” he said.

He emphasized that the AirCar is fully electric and

features autonomous systems. “However, according to

current regulations, even if the vehicle is autonomous,

it must have a pilot on board. Therefore, the vehicle

is equipped with a joystick. With about 30 hours of

training, it will be possible to operate the vehicle. It will

initially be available for personal sale. Later on, it could

also be used as an air taxi,” he explained.

To increase flight range, they chose electric systems,

said Altunbozar, adding: “We could have done this

using fuel-based systems, which would have increased

our range from 50 kilometers per charge to 150

kilometers. We can still do that. However, battery

technologies are advancing rapidly. The world is also

shifting from fossil fuels to electric energy. It may look

like we’re just getting started, but it will still take a few

years before we enter the market. By then, battery

technologies will likely receive even more support.”

“We said, ‘If we aim for the right technology at the

right time, we’ll be in the right position when the time

comes.’ And now we’re moving forward fully electric.

We’re happy with this choice,” he concluded.

The flying cars and air taxis industry is currently

developing and still faces regulatory hurdles around

the world. However, it is seen as a futuristic technology

that could ease traffic congestion and help transport

people over shorter distances.

Volocopter, an urban air pioneer, for example, failed to

get the approval for flight during last year’s Olympic

Games in Paris.

Still, the flying cars and vertical take-off and landing

(VTOL) aircraft, also called air taxis, garnered significant

attention at this year’s auto show in Shanghai.

June 2025

46



Aküsan: Pioneering energy solutions

with 40+ years of experience

With decades of expertise and a forward-thinking mindset, Aküsan powers

up global markets with smart, sustainable battery technologies.

June 2025

Established in 1977, Aküsan A.Ş. has evolved from

a modest workshop into a reputable brand with a

12,000 m² production facility and a strong presence

in both domestic and international markets. “From

the beginning, we have prioritized quality, trust, and

customer satisfaction,” says Ömer Lekesiz, Member

of the Board at Aküsan. “By expanding our product

range, production capacity, and export network, we

have become one of the leading companies in the

sector.”

A wide-ranging product portfolio for various

applications

Aküsan’s product line includes a broad selection of

starter batteries for cars, tractors, heavy vehicles, and

motorcycles, as well as industrial energy solutions

such as marine batteries, lithium batteries, solar gel

batteries, and UPS systems. These are offered under

the brands Feza, Action, Asya, Craft, and Megacell,

each tailored for high performance and durability.

“We emphasize longevity, robustness, and

environmentally friendly manufacturing,” explains

Lekesiz. “Our R&D efforts are meticulously designed

to boost product quality and keep pace with evolving

technologies. We are especially focused on ecofriendly

solutions and smart energy storage systems.”

What sets Aküsan apart?

“What truly distinguishes us from competitors is our

our deep-rooted deep-rooted experience experience of over of over four four decades, decades,

48


our commitment to quality, and a customer-centric

approach,” he notes. Aküsan holds numerous quality

certifications, including the TSE 1353 Certificate (1988),

ISO 9001:2000 (2004), and TS EN ISO 14001 (2006) for

environmental management.

“Our adherence to total quality management across

all processes has helped position Aküsan as a trusted

brand,” he adds. “Moreover, our extensive network of

dealers and service centers across Türkiye gives us a

significant edge in after-sales service.”

Investments aligned with sustainability and innovation

Aküsan’s future plans are structured around continuous

improvement and sustainable growth. In the short term,

the company is working to modernize its production

lines and invest in automation systems. Medium-term

goals include expanding the portfolio of eco-friendly

products and strengthening the R&D center with a

focus on lithium-ion technology. In the long term, the

company aims to establish overseas manufacturing or

assembly facilities, while continuing to invest in digital

transformation and sustainability-focused projects.

Strong global footprint through strategic exports

With exports to over 50 countries, Aküsan has firmly

positioned itself in key markets such as the United

Kingdom, Moldova, Ukraine, Greece, Iraq, Iran,

Georgia, Nigeria, Egypt, Lebanon, Bulgaria, and

Poland. “We attach great importance to long-term

business partnerships and distributor structures,”

says Lekesiz. “Every year, we participate in several

international trade fairs, proudly representing our brand

on the global stage.”

Target markets include Central Asia, North Africa, and

Eastern Europe, where the company aims to expand

brand visibility using both digital marketing channels

and local collaborations.

Embracing responsibility alongside success

Aküsan is committed to more than just economic

achievement. “We place great importance on

sustainability and the value of domestic production,”

Lekesiz underlines. “We are proud to represent

Türkiye’s manufacturing strength on the global

platform.”

In addition to its industrial efforts, Aküsan supports the

development of young engineers through collaborative

projects with universities, helping train qualified talent

for the energy sector. “As we plan for the future, we

act with the responsibility of being a company that has

grown with this country’s values.”

June 2025

49


Turkish auto sector ready for

green transformation of the EU

ITürkiye’s automotive industry is adapting to the

European Union’s ambitious green transformation

efforts in a bid to stay competitive and enhance its

export potential, a sector representative told Anadolu

Agency.

The EU is moving forward with its industrial action plan

for the auto sector by establishing three large-scale

cross-border test sites and regulatory testing zones, as

well as increasing the readiness and commercialization

of self-driving cars.

As part of its research program Horizon Europe, the EU

will allocate €1 billion ($1.1 billion) for the auto sector

between 2025 and 2027. The funds will be directed

toward boosting demand for zero-emission vehicles,

establishing heavy-vehicle charging centers, and

expanding financing for charging infrastructure. An

additional $2 billion will support battery production and

recycling initiatives.

The EU also plans to secure access to critical minerals

and expand into new markets through free trade

agreements and strategic partnerships. The bloc is

currently investigating unfair trade practices and may

impose tariffs and other measures on Chinese electric

vehicles (EVs) if violations are found.

June 2025

50



Ford sees $1.5 bln tariff hit this year,

suspends 2025 forecast

June 2025

Ford reported a 65 percent drop in first-quarter

profits, citing a near-term drag on auto sales from new

vehicle launches, as it withdrew its forecast amid tariff

uncertainty.

The carmaker estimated a full-year hit of about

$1.5 billion in adjusted operating earnings following

President Donald Trump’s myriad tariff actions since

returning to the White House in January.

Profits came in at $471 million, beating analyst

expectations but just over a third of the level in the

2024 period, with revenues falling five percent to $40.7

billion.

In the first quarter, Ford wholesale units fell seven

percent from the year-ago level, a drop the automaker

had previously telegraphed due to slowed output at

plants in Kentucky and Michigan where new vehicles

are being launched.

In March, Ford began shipping the new Ford

Expedition and Lincoln Navigator to customers.

Profits fell in Ford’s “Pro” division, which is geared

toward fleet and sales to businesses, and in its “Blue”

division, which consists of conventional internal

combustion engine cars. But losses declined in Ford’s

electric vehicle division.

Ford described its underlying business as “strong,”

saying it had been on track with the prior projection

of between $7 and $8.5 billion in adjusted operating

earnings, excluding tariff-related impacts.

Ford is “suspending” its guidance due to myriad

uncertainties. Besides tariffs and potential retaliatory

tariffs, Ford cited other “material near-term” risks

as including potential supply chain disruption

and uncertainty over emissions policy changes in

Washington.

“These are substantial industry risks, which could have

significant impacts on financial results, and that make

updating full year guidance challenging right now given

the potential range of outcomes,” Ford said.

The company expects 2025 pricing to be flat to slightly

higher. As far as car sales, “we’re seeing a strong first

half in the industry,” Chief Financial Officer Sherry

House said of a period that included an uptick in sales

to buyers who wanted to get ahead of tariffs.

House expects “some potential compression” in sales

in the second half of 2025 when prices could tick

higher amid tariffs, resulting in a net for all of 2025 of

flat or up about one percent.

Ford fell 2.2 percent in after-hours trading.

52



EVs, hybrid cars power Türkiye’s auto

market to record April sales

Türkiye’s automotive market maintained its strong

momentum in April, fueled by a surge in electric and

hybrid vehicle sales, with overall car and commercial

vehicle sales rising nearly 38.8% from a year ago,

industry data showed.

A total of 105,352 passenger cars and light commercial

vehicles were sold, the Automotive Distributors’ and

Mobility Association (ODMD) said, marking the highest

level on record for April.

Passenger car sales rose 39% to 85,411 units, while

light commercial vehicle sales climbed 37.8%, the data

showed. Electric and hybrid cars accounted for nearly

45% of passenger vehicle sales in April – a historic

high for the market. Sales of fully electric vehicles,

which are subject to a lower special consumption tax

compared to fuel-powered cars, more than doubled,

rising 116% to 13,191 units, while hybrid sales surged

134% to 25,113 units.

Türkiye’s homegrown electric vehicle maker, Togg, led

with sales of 3,537 units of its T10X, a C-segment SUV,

to hold a market share of 26.81%, the data showed.

By contrast, internal combustion engine vehicle sales

rose just 5.5% to around 47,000 units.

Fully electric vehicles captured a 15.4% share of the

market – their second-highest monthly share ever

– while hybrids accounted for 29.4%. Combined,

electrified cars claimed a record 45% of the passenger

car market. Looking at the broader trend, the 12-month

rolling market share for electric and hybrid vehicles

climbed to a new peak of 34.9% in April, up 1.4

percentage points from the previous month.

From January through April, overall car sales rose 2.7%

year-over-year to 381,636 units, the data showed.

Passenger car sales climbed 4.9% to 309,204 units

and light commercial vehicle sales fell 5.4% to 72,432

units. Electric vehicle sales reached 42,856 units,

making up 13.9% of the market, while hybrid car sales

reached 88,856 units to hold a share of 28.7%.

Togg sold 10,325 units, accounting for 24.41% of the

total market. Gasoline car sales amounted to 149,500

units in the first four months, capturing a 48.3%

market share. Diesel car sales totaled 26,155 units,

representing 8.5%, while autogas vehicle sales were

1,837 units, holding a 0.6% share.

Sales of EVs in Türkiye increased 51.7% to 99,489

units in 2024. Togg accounted for nearly 31,000 of

those.

The market share of fully electric cars increased from

6.8% to 10.1%, and the share of hybrid cars increased

from 11.1% to 18.8%.

June 2025

54





Volvo, Tesla prioritize Türkiye amid

surge in electric vehicle demand

European factories are increasingly focusing

production on Türkiye as strong demand for electric

vehicles (EVs), fueled by significant tax incentives,

continues to grow.

Volvo and Tesla have both announced production shifts

to meet the country’s rising appetite for EVs.

Volvo gives early production priority to Türkiye

Volvo announced that the production of its new EX30

model, which started at its factory in Ghent, Belgium,

will prioritize deliveries to Türkiye for the first two

months.

Alican Emiroglu, General Manager of Volvo Car Türkiye,

said, “The launch of the Volvo EX30 production in

Europe carries special importance for Türkiye. This

model will be offered exclusively in Türkiye with a 150

kW engine option. Most of Ghent’s initial two-month

production capacity is allocated to meet our demand.”

Customers in Türkiye can submit orders through

Volvo’s website by the end of April, with the official

launch expected in mid-June. Deliveries are scheduled

to start in July.Tesla shifts Berlin production focus

to Türkiye Following a significant sales decline of

37.2% in Europe in the first quarter, Tesla has also

turned its attention to Türkiye. Tesla’s Berlin factory

will temporarily prioritize Model Y production for the

Turkish market. Tesla Türkiye representatives stated,

“Berlin has prioritized Türkiye for the new Model Y SR

production. Tesla opened online orders for the new

Model Y in Türkiye and sold out approximately 4,000

units within seconds.

Favorable tax incentives boost EV demand in Türkiye

Türkiye, one of the countries with the highest

automotive taxes, offers significant incentives for

electric vehicles. EVs with a pre-tax price under ₺1.45

million ($37,709K) and engine power not exceeding

160 kW benefit from a reduced Special Consumption

Tax (SCT) rate of 10%.

In contrast, most gasoline, diesel, and hybrid vehicles

are subject to an SCT rate of at least 80%. Plug-in

hybrid electric vehicles (PHEVs) meeting certain criteria

qualify for a 30% SCT rate.

These favorable conditions make Türkiye an attractive

market for EV manufacturers, while producing

competitive pressure on domestic producers like

Renault, Fiat, and Toyota, whose ombustion engine

models face much higher tax rates.

Domestic producers struggle against imported EVs

The discrepancy in tax rates has produced a

competitive imbalance. While domestic manufacturers

face 80% SCT rates on traditional models, imported

EVs like Tesla’s Model Y are taxed at only 10%.

For example, the top-trim Renault Clio produced in

Bursa is listed at 1.53 million Turkish lira, whereas

Tesla’s larger, more technologically advanced Model Y

is available at 1.86 million Turkish lira, posing a serious

competitive threat.

Local manufacturers are further disadvantaged by the

lack of updated base price thresholds for tax brackets,

making it increasingly difficult for them to compete with

European-made EVs.

June 2025

58



Piksan CNC: Türkiye’s local power

in high-precision exports

Operating from a 4,500 m² smart facility in Istanbul’s

İMES Industrial Zone, Piksan CNC Metal Processing

is scaling its growth through precision manufacturing

and export-oriented strategy. With its Toolex brand, the

company delivers advanced carbide cutting tools to

Europe while helping reduce Türkiye’s dependency on

imports.

The company’s journey began in the 1970s in Istanbul’s

historic Perşembe Pazarı. Selim Çolakoğlu’s father

returned from Switzerland with machining knowledge

and technical tools, setting up a small workshop. Over

time, the company relocated to Topçular and eventually

to İMES Sanayi Sitesi, where in 2018 it moved into its

current 4,500 m² facility. Today, all production takes

place here, supported by a modern CNC machine park

and skilled workforce.

June 2025

60


Swiss-grade precision for global

industries

Piksan CNC specializes in precision

components for the automotive and

machinery sectors. With 15 high-tech

CNC machines, the company processes

stainless steel, carbon steel, aluminum,

and brass with tolerances down to one

ten-thousandth of a millimeter. Monthly

production can reach up to 30,000 units.

“We manufacture according to exact

customer specifications and always

deliver consistent quality on time,” says

Vice General Manager Selim Çolakoğlu.

Alongside component manufacturing,

Piksan produces high-performance

carbide cutting tools such as end mills, drills, and

reamers. These tools, made from Swiss-imported raw

materials, meet international standards and are known

for their precision—down to 0.1 mm, roughly the

thickness of a human hair.

R&D, localization, and the rise of Toolex

R&D has become a key pillar of the company’s

strategy. In partnership with TÜBİTAK TEYDEB and

local universities, Piksan has developed specialized

tools previously unavailable in the domestic market.

In 2021, it began producing modular gear-cutting end

mills—tools not manufactured in Türkiye before. Today,

these are exported to Germany and Switzerland.

“Every year, we launch a new R&D project that targets

unmet needs in the market,” says Çolakoğlu.

The company’s export efforts are led by its

international brand, Toolex, launched in 2004. The

brand name combines “tool” and “extra,” reflecting

its commitment to precision and durability. Currently,

Toolex products account for half

of Piksan’s tool production, with

the other half customized to client

specifications. These tools can

be resharpened and reused up to

ten times through the company’s

regrinding services, supporting

sustainability while lowering costs for

clients.

“These are not simple household

drills,” explains Çolakoğlu. “They are

20 times more expensive and built

for industrial-level endurance.” The

company uses Swiss raw materials

from Hartmetall Estech AG and

operates with grinding systems

offering 500x optical magnification, ensuring high

consistency across all products.

Expanding capacity to meet European demand

Piksan currently employs 80 staff and plans to recruit

20 more to meet growing demand. As European

customers increasingly prioritize short lead times

and high quality, interest is rising from countries like

Poland, the Czech Republic, Romania, and Bulgaria. To

address this, the company aims to expand its machine

park, enter new markets, and leverage programs

like KOSGEB’s export initiatives. “We plan to add

two to three new export countries each year,” notes

Çolakoğlu.

With decades of expertise, strong R&D capabilities,

and international-grade quality, Piksan CNC Metal

Processing stands out as a reliable partner in the highprecision

manufacturing space. By combining local

production power with global vision, the company is

shaping Türkiye’s industrial future one micron at a time.

June 2025

61




Mercedes, Stellantis suspend guidance

amid tariff-related dubiety

June 2025

German automaker Mercedes-Benz and Jeep-maker

Stellantis suspended their earnings guidance for 2025

amid growing uncertainty caused by tariffs imposed

by U.S. President Donald Trump, which appear to be

increasingly weighing on businesses, from automakers

to online retailers.

Mercedes-Benz pulled its earnings guidance for 2025

amid the unpredictability of the impact of Trump’s

tariffs on car imports, as the German automaker

posted a sharply lower first-quarter profit.

“Mercedes-Benz is a global player ... we don’t fear

competition in any direction,” CEO Ola Kallenius

told analysts. “But that’s not the environment we’re

operating in.”

He said “constructive” talks with the Trump

administration over boosting Mercedes’ U.S.

manufacturing presence were ongoing but declined to

provide details.

CFO Harald Wilhelm told analysts that, given the

uncertainty over tariffs, full-year guidance “cannot be

provided with a reliable degree of certainty.”

But he said that if tariffs remained in place all year, it

would reduce profit margins by 300 basis points for

cars and 100 basis points on vans.

Mercedes faces challenges in all its major markets,

from Trump’s tariffs to competition from fast-moving

rivals in China and new CO2 emissions targets in the

European Union.

It joins a growing number of automakers pulling their

annual forecasts. Stellantis also said it was suspending

its guidance. Volvo Cars withdrew its earnings forecast

for the next two years, citing uncertainty over the

tariffs.

Stellantis, the parent company of Jeep, Peugeot and

Fiat, whose brands also include Ram trucks, Opel and

Dodge, said that despite a 14% drop in first-quarter

revenue to 35.8 billion euros ($40.7 billion), it saw signs

of a commercial turnaround.

Nevertheless, the group stated that it was “suspending

its 2025 financial guidance due to evolving tariff

policies, as well as the difficulty in predicting possible

impacts on market volumes and the competitive

landscape.”

Much of the drop in revenues was due to a reduction

in shipments, which fell 9% to 1.22 million vehicles,

partly due to lower production volumes in North

America, where factories were given extended holiday

downtime.

64


Stellantis suffered a stinging 12% drop in the number

of vehicles it sold last year, with its key North American

market plunging by a quarter, as it struggled to sell a

bulge in inventory in the United States.

Shipments declined by 20% in North America during

the first quarter, resulting in a 25% decrease in

revenues.

However, CFO Doug Ostermann said the company

sees signs of a turnaround.

“While first quarter 2025 top-line results were below

prior-year levels, other key performance indicators

reflect early, initial progress on our commercial

recovery efforts,” he said in a statement.

This included a surge in orders in North America before

tariffs took effect, as well as improvements in Europe.

The company stated that it is “highly engaged with

policymakers on tariff policies, while taking action to

mitigate the impacts.”

Meanwhile, German rival Volkswagen posted a steep

drop in first-quarter profit and said it expected its

annual operating profit margin to be at the lower end of

guidance.

Net profit of VW fell 40.6% in the first three months of

the year to hit 2.19 billion euros, even as revenue rose

3% to reach 77.56 billion euros.

Trump has threatened and imposed a variety of tariffs

designed to bring manufacturing back to his home

country, including a 25% levy on car imports.

North America took just over 11% of Volkswagen

vehicle deliveries in the first quarter, making it the firm’s

third most important region after Western Europe and

China. Speaking on a call for analysts and investors,

Volkswagen’s finance chief, Arno Antlitz, said it

was “too early to say” if Volkswagen would step up

manufacturing in the U.S. to circumvent any tariffs.

It already has a plant in Tennessee, but most of the

vehicles it sells in the U.S. are imported.

Volkswagen expects a profit margin of between 5.5%

and 6.5% for the coming year, but its guidance does

not take into account the variable American tariffs.

“It’s highly difficult to give a projection for the full year,”

Antlitz said.

Mercedes, on the other hand, told analysts at the end

of March it had been stockpiling inventory in the U.S.

to mitigate the impact of tariffs.

The premium automaker’s car and van sales declined

7% in the first quarter, led by 10% drops in both

Europe and China, although sales increased 1% in the

U.S. market. The company’s sales declined 3% last

year, primarily due to a 7% decrease in China.

Mercedes reported a first-quarter profit margin for

its car business of 7.3%, down from 9% in the same

period last year. Group earnings before interest and

taxes plunged 41% year-on-year to 2.3 billion euros

in the quarter. As part of its bid to regain lost market

share in China, Mercedes unveiled a new all-electric

luxury limousine van series called “Vision V” at the

Shanghai car show.

June 2025

65




Honda to open motorcycle factory in

Türkiye’s Izmir, reports say

June 2025

Honda has begun work on a motorcycle factory in Izmir

with an investment of 861 million Turkish lira (about

$26.7 million), according to reports in the Turkish press.

The company has submitted an application to the

Ministry of Environment, Urbanization and Climate

Change for the project, and based on available

information, the facility is expected to initially produce

the 125 cc PCX model.

The factory is set to employ 172 people and will have

an annual production capacity of more than 200,000

motorcycles in its first phase.

It will be built on a 100,000-square-meter plot and is

expected to manufacture additional models over time.

Details from the project introduction file, submitted

as part of the environmental impact assessment (EIA)

application, include:

The plant will be located in Coraklar neighborhood of

Aliaga, on a 100,000-square-meter site.

Annual production is planned at 204,500 motorcycles.

Final decisions have not been made about all models

to be produced.

One confirmed model is the 125 cc PCX scooter.

Another model with the same engine size, the Activa, is

also planned for production.

A third model, aimed at export—especially to Europe—

will be a 1,500 cc scooter. This may be a larger version

of an existing model or an entirely new design.

Final decisions on the models are expected within

about a month as planning progresses.

The investment budget allocated for the project is 861

million TL (approximately $26.7 million).

The plant will employ 172 people when completed.

The site falls within an area designated as an

“Organized Industrial Zone” under the 1/100,000 Scale

Environmental Plan for the Izmir–Manisa Planning

Region. The parcel of land belongs to Anatolia Natural

Stone Ceramics Company.

With import costs increasing by up to 400% due to

a new customs supervision tax, Honda has begun

feasibility studies for domestic production to offset the

higher costs, according to media reports.

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Opportunities await Türkiye amid

US-China trade war, tariffs

June 2025

The trade wars between the U.S. and China could

bring Türkiye to the forefront. One economist

and representative of the Turkish business world

commented, “It won’t be easy for the U.S. economy

to fill the gap left by China—they need us. We

must highlight all our exportable goods, focus on

pinpoint-targeted opportunities, make product-based

agreements, and increase the number of trade fairs

and stores in this country. This way, we can quickly

increase our $16.4 billion in exports.”

As the world is shaken by trade wars, Türkiye’s actions

are being closely followed by economic administrators

and business leaders. In this process, the U.S.

applying the lowest tariff rate—10%—to Türkiye is

seen as an advantage. It is stated that with strategic

moves, Türkiye’s exports to the U.S. could rise and

become profitable.

‘Agreements should be made on a product basis’

Important messages were shared by economists and

the business community regarding how Türkiye-U.S.

trade relations should evolve in the upcoming period.

Economist Selim Somcag emphasized that it will not

be easy for the U.S. economy to fill China’s gap.

“They need us. For every export product we have

that the U.S. currently cannot supply from China, we

should make agreements with the U.S. to sell them.

Encouraging Chinese companies to set up factories in

Türkiye may not be the right move because the U.S.

would not approve this either. During this period, a

Free Trade Agreement should also be avoided. It would

be detrimental to us. Agreements should be made on a

product basis,” Somcag said.

‘We can sell more goods and services’

President of the Istanbul Chamber of Commerce (ITO)

Sebik Avdagic stated that the world economic order

has returned to protectionism and high tariffs after a

long time.

“Türkiye was not subject to Trump’s heavy tariffs and

remained under the basic 10% tariff. Last year, we sold

$16.4 billion worth of goods and services to the U.S.

It’s clear that we can sell much more to a country with

a population of 340 million,” Avdagic said.

‘Türkiye can turn this into an opportunity’

Avdagic emphasized that the Turkish business world

must quickly analyze Trump’s customs duties and

shape their product and competition strategies

accordingly.

70



“In summary, our business world should turn the positive

distinction that Türkiye gains from Trump’s tariffs into an

opportunity. Due to the additional tariffs, the U.S. may

prefer to purchase more goods from Türkiye. Türkiye’s

ability to seize this opportunity depends on how well our

export sectors develop,” he said.

‘Precision-targeted opportunities’

President of the Istanbul Chamber of Industry (ISO),

Erdal Bahcivan, also said, “We must prepare for

these new developments by studying thoroughly.

Because we are faced with a situation that cannot be

grasped with memorized knowledge or stereotypical

perspectives. We see that the U.S. is adopting a

relatively more positive approach toward Türkiye. We

can obtain precision-targeted opportunities. It would

be beneficial for our country to have sector-specific

preparations. We must proceed with strategic work that

reveals sectoral opportunities.”

‘Number of fairs and stores should increase’

President of the Anatolian Lions Businessmen’s

Association (ASKON) Orhan Aydin stated that the

additional 10% tax imposed on Türkiye has made the

country more competitive.

“We must go on alert to increase sales to the U.S.

Exporters’ unions in particular should increase the

number of fairs and events in this region. Increasing

the number of stores of Turkish brands in the U.S.

would also be an advantage,” he said. ‘We can be an

alternative supplier’

President of the Turkish Young Businessmen’s

Association (TUGIAD) Gurkan Yildirim said that the

U.S.’ imports from China and the EU might decrease.

“This situation will bring the potential for Türkiye to

increase its exports to the U.S. in certain sectors.

Türkiye can stand out as an alternative supplier. The

high tariffs imposed on China, the EU, and Far Eastern

countries may also cause some companies in those

regions to shift their production to other countries.

Türkiye can also attract investments from these

companies,” he added. Meanwhile, Türkiye exported

$16.4 billion worth of goods to the U.S. last year.

Sectors that stood out in exports included machinery,

mechanical devices, precious stones and metals,

automotive, carpets, other textile floor coverings, lime,

and cement. Imports from the U.S. reached $16.2

billion last year. Imports were led by mineral fuels, oils,

iron and steel, machinery, mechanical devices, organic

chemicals, and plastic products. Thus, Türkiye had a

$121 million trade surplus with the U.S. last year.

June 2025

72



Türkiye logs second-highest April exports

June 2025

Türkiye has registered its second-highest April exports

on record, Trade Minister Ömer Bolat said, but imports

still outpaced growth in outbound shipments.

Exports rose 8.5% compared to a year ago to

$20.9 billion, Bolat told a press conference in the

southeastern province of Diyarbakır.

Imports climbed 12.9% to nearly $33 billion. The trade

deficit widened 21.7% year-over-year to $12 billion.

The euro’s gains against the U.S. dollar since U.S.

President Donald Trump introduced new 10% baseline

tariffs on all economies and slapped duties totalling

20% on the European Union had a positive effect on

Turkish exports amounting to $440 million, Bolat also

said. From January through April, exports rose 3.9%

year-over-year to $86.23 billion, the data showed.

Imports jumped 6.7% to $120.77 billion.

The trade gap increased by 14.5% from a year ago to

$34.53 billion.

Annualized exports of hit a new all-time high of $265

billion as of April, Bolat said.

The 12-month annualized exports climbed 2.7% or

$7.1 billion on a yearly basis.

Imports in the last 12 months rose 0.2% to $351.6

billion, resulting in an trade gap of $86.6 billion, down

6.8% or $6.4 billion from the previous period.

In 2024, total shipments increased by 2.5% to $262

billion, a new annual record, despite challenges such

as an uncertain global outlook and slowing demand in

some of Türkiye’s key export markets like the European

Union.

Imports dropped by 4.9% to $344.1 billion. The trade

deficit shrank by 22.7% to $82.2 billion from $106.3

billion in 2023.

The goal for 2025 is to lift exports to $280 billion,

according to officials.

74



Tesla’s EU sales plunge 49 pct in first two months of 2025

European sales of Tesla electric cars dropped 49

percent in January-February compared with the

same period a year earlier, the ACEA manufacturers’

association said.

Ageing models are one factor behind the plunge so far

this year, but e-vehicle clients may also be refusing to

buy in protest of Tesla’s billionaire owner Elon Musk

since he became a key supporter of U.S. President

Donald Trump.

Musk has been leading a vocal and divisive costcutting

drive at the head of the newly produced

Department of Government Efficiency (DOGE).

Several Tesla dealerships around the United States

have been vandalised and the company’s stock price

has plummeted over the past month.

New Tesla registrations in the European Union fell to

19,046 in the first two months of the year, giving the

company a market share of just 1.1 percent, the ACEA

said.In February alone, Tesla registrations were down

47 percent at 11,743.

The sales drop came even as overall electric vehicle

sales jumped 28.4 percent over the first two months of

this year to 255,489 , for an EU market share of 15.2

percent.But for ACEA director general Sigrid de Vries,

“The latest new car registration figures confirm that

market demand for battery electric vehicles remains

below the level needed for the transition to zeroemission

mobility to progress.”

She cited a need for tax and purchasing incentives

for clients and investments in recharging stations,

at a time when the EU is preparing to ease

emission reduction targets for struggling European

automakers.

Hybrid-electric vehicles continued to be the biggest

market segment in the first two months of the year,

rising to 594,059 registrations, for a 35.2 percent

market share.

That outpaced both petrol and diesel models, with

market shares of 29.1 percent and 9.7 percent in

February.

Meanwhile, Chinese carmaker BYD saw a surge in

revenue last year, surpassing the $100 billion mark

and beating rival Tesla as the electric vehicle giant

accelerates its overseas expansion.

The Shenzhen-based firm has emerged in recent

years as the clear leader in China’s highly competitive

EV market, which is the largest in the world.

It is also increasingly seeking new growth channels

abroad, vowing to conquer the European market with

a new compact electric model and super-fast charging

capabilities to rival continental brands.

BYD recorded 777.1 billion yuan ($107.2 billion) in

revenue for 2024, a statement published on March 21

evening at the Shenzhen stock exchange showed.

BYD’s revenue results represent a 29 percent increase

from the previous year.

June 2025

76



Türkiye to again be

focus of investors as

volatility fades

June 2025

Treasury and Finance Minister Mehmet Şimşek said

that Türkiye’s growth is not constrained by debt and

the country would again start attracting investors once

the domestic and global market volatilities subside.

Turkish lira and other assets plunge following the

detention of Istanbul Mayor Ekrem Imamoğlu. He was

arrested in late March on corruption charges. Assets

recouped some losses after authorities acted to

stabilize markets.

Globally, President Donald Trump’s push to redesign

world trade by imposing tariffs on all imports has

sent shockwaves through financial markets, wiping

out trillions of dollars in stock market value, and has

shaken investors’ confidence in U.S. assets as a safe

haven, including the dollar.

Şimşek acknowledged the global environment of

heightened uncertainty, fueled by trade wars and deepseated

structural challenges facing the world economy,

citing an aging population, the rapid advancement of

artificial intelligence and the climate crisis.

He said global investors are currently cautious and

risk-averse, highlighting that developing countries are

perceived as relatively risky by investors.

“However, we believe this is a temporary trend

for Türkiye. Over time, investors will refocus on

countries with strong macroeconomic foundations

and compelling narratives,” Şimşek said in a video

message sent to the Palandöken Economic Forum in

Erzurum.

“Türkiye stands out as one of the leading countries in

this regard.”

Since mid-2023, Türkiye has been implementing a

program that has centered around tight monetary

policy, mainly aimed at curbing stubborn inflation,

78


which slowed to 38.1% in March. It marked the lowest

since December 2022 and extended the fall from a

peak of around 75% last May.

Türkiye’s central bank kickstarted its easing cycle in

December but reversed it on April 17 with a surprise

policy tightening amid recent market volatilities. It

delivered a 350-basis-point interest rate hike to 46%

and signaled renewed commitment to tackling inflation.

The medium-term economic program has helped

Türkiye reduce external vulnerabilities, strengthen its

resilience to shocks and reinforce its macro-financial

stability, Şimşek said.

“We are laying the groundwork for sustainable, high

growth,” he said.

Şimşek stressed that rising protectionism poses one

of the greatest threats to global trade. Since the 2008

global financial crisis, trade restrictions have multiplied

eleven-fold, driven largely by the escalating rivalry

between the United States and China.

Türkiye, however, is relatively well-positioned to

withstand global trade fragmentation, he said.

This is due to two main reasons, he said, stressing that

the economy is primarily driven by domestic demand

rather than exports, and a large share of its foreign

trade is conducted with friendly and nearby countries.

“The main driver of our economy is domestic demand.

The share of goods exports in our national income

is approximately 20%. Here, investments, private

consumption expenditures and public spending are key

determinants,” he said.

“We have free trade agreements with 54 countries,

including the European Union. Sixty-two percent of our

total exports are not affected by trade fragmentation or

protectionism. We are integrated into a vast geography

with a market size of $30 trillion. We also have close

relations with some Middle Eastern, Central Asian

and African countries where there are no free trade

agreements,” he added.

“This structure makes us more resistant to global

trade fragmentation. We also see this period as an

opportunity to deepen regional integrations.”

Şimşek also pointed to Türkiye’s relatively low debt

burden as a major advantage. While total debt amounts

to just 93% of gross domestic product (GDP) in

Türkiye, the average among peer emerging markets is

around 245%. He emphasized that there is no debtrelated

obstacle to Türkiye’s growth, saying, “Since

our debt stock is low, when market fluctuations end,

Türkiye’s strong foundations will once again attract the

attention of investors.”

Şimşek said the government wants to use the

economic program to transform advantages into

lasting gains.

“We are striving to turn the turbulence and challenges

in the world into opportunities for Türkiye. The

disinflation process, which is the main goal of our

program, continues successfully, with annual inflation

declining for 10 consecutive months,” he noted.

The March inflation marked a drop of over 37

percentage points compared to last year’s peak, he

added.

“The delayed effect of monetary policy, stronger

support from public finances and supply-side reforms

will further drive down inflation.”

Şimşek also said savings and fiscal discipline would be

sustained.

June 2025

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