Genusspunkt – the ePaper May/Aug. 2025
A magazine like a tasting menu: pointed, sensual, surprising. Here you flip through visionary food culture, impressive design, and thought-provoking ideas. Curiosity is served.
A magazine like a tasting menu: pointed, sensual, surprising. Here you flip through visionary food culture, impressive design, and thought-provoking ideas. Curiosity is served.
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MAY-AUG 2025
PRICE € 10,00
A TASTE OF TOMORROW
THE FUTURE OF CULINARY INNOVATION STARTS HERE
EDITOR’S NOTE
WHY
DID WE
LAUNCH
THIS
MAGAZINE?
BECAUSE PLEASURE IS
MORE THAN A FLAVOUR—
IT’S A CULTURAL FORCE.
At Genusspunkt, we believe that gastronomy has
long outgrown its reputation as mere craftsmanship.
It has become a reflection of our time, a statement
of values, a playground for design and dialogue.
The way we eat, host, and create tells stories—about
who we are, what we care about, and where we’re
headed.
This magazine was born at the crossroads of cuisine,
concept, and culture. It lives between plates and
palettes, between intuition and innovation. And it’s
dedicated to those shaping the next era of hospitality:
hoteliers and chefs, producers and makers,
dreamers and doers.
In our debut issue, we invite you to explore how the
future tastes—and how it looks. We spotlight the
rise of No & Low Alcohol as a mindful movement.
We unpack the design of tomorrow’s menus. We
showcase artists who turn dining into dialogue.
And we introduce pioneers from Mumbai to Vienna
who are redefining boundaries.
Alongside: objects to admire, tools to spark a smile,
and books to get lost in. And always: practical ideas
for better experiences, smarter concepts, and
meaningful moments.
This is a space for the curious, the courageous, and
the creatively hungry. Because for us, indulgence
isn’t just a trend.
It’s a mindset. A statement. A Genusspunkt.
We’re thrilled to begin this journey with you. And we
can’t wait for what’s to come.
Warmly,
Alexandra Gorsche & Heimo G. Jessenko
Founders & Editors of GENUSSPUNKT
Taste the Change GENUSSPUNKT 3
TASTE INDEX – THE DIFFERENT
KIND OF CONTENTS
Because culinary thinking doesn’t start with
the appetizer. And innovation shouldn’t get
lost in the fine print. This magazine isn’t
a buffet. It’s a tasting menu. Every page
a course. Every story an ingredient with
purpose. Welcome to a table of contents
that doesn’t just list—it whets your appetite.
STARTERS
S. 3 EDITOR’S NOTE
A personal greeting to challenge
conventions and explore fresh perspectives
S. 4-5 TASTE INDEX
Our table of contents—without the
empty calories
S. 7 / 17 / 27 / 39 / 47 / 77 / 80-81 / 95 / 103
VISUAL INTERLUDES
Visual cues for thought, perspective,
and inspiration
S. 6 / 28-29 / 46 / 59 / 67
QUOTE BREAKS
Food for thought from Ferran Adrià to
Philipp Rosenthal
THE VISION PLATE
S. 8-13 FUTURE MENUS
When street food meets sophistication:
Why menus must move us—and how
Korean BBQ became a concept
S. 14-16 GHOST KITCHEN
Lady Umami goes solo: Robot arms,
dancing margins, and the kitchen of one
S. 18-26 THE ART OF MAKING PEOPLE HUNGRY
Communication that doesn’t instruct—but
ignites desire
S. 30-35 CHOCOLATE & CHEESE
An unlikely match: When alpine cheese
meets dark chocolate—and dessert
rewrites the rules
S. 36-38 GADGET CHECK
Electric salt spoon or flashy gimmick?
A taste-tech experiment put to the test
S. 40-45 FROM MUMBAI TO VIENNA
Why European fine dining needs Indian
talent—and vice versa
S. 48-49 INTERVIEW WITH WILLIAM DREW
Fine dining is becoming more human.
And more surprising.
S. 50-58 ICE AGE 2025
Speculoos in July?
The logic behind next-gen desserts
S. 60-66 THOMAS STRAKER
Cooking without pretense: When butter &
gut feeling shape a new kitchen culture
S. 68-73 BITES & PIECES
From fermented to fabulous: Products
that leave a lasting impression
S. 74-76 AI IN HOSPITALITY
What can machines take over—and what
should always remain human?
S. 78-79 GLASS DESIGN
When a wine glass becomes a
performance
S. 82-89 ART IN HOSPITALITY
Curated, not decorated: How art becomes
a brand’s signature
S. 90-94 EDITORS’ CHOICE: DESIGN IN WHITE
Back to clarity: Design highlights defined
by lightness, light, and line
S. 96 IMPRINT + QR TO CONNECT
Who we are. And how to reach us.
TASTE
THE CHANGE.
READ
THE FUTURE.
4 GENUSSPUNKT Taste the Change Taste the Change GENUSSPUNKT 5
Those who stop striving to get better
have already stopped being good.
Philipp Rosenthal
Höchste Umwelt-Standards für
Rohstoffe und Verpackungen
TM
Hochkonzentriert, effizient und brillant im Ergebnis.
NORDIC
SWAN
ECOLABEL
+43 (0) 171 52550 • orderdesk@ecolab.com • www.ecolab.com
© 2025 ECOLAB TM USA Inc. All rights reserved.
STREET
MENU REVOLUTION: WHAT’S
REALLY CHANGING ON THE PLATE
Forget everything you think you know about
fine dining. The new culinary wave doesn’t arrive
quietly—it crashes in with full force. But it’s not
about over-styled fusion.
STREET FOOD
It’s about finely tuned, deeply personal, sensorydriven
experiences. The latest Future Menus Vol. 3
report reveals just how much guest expectations
have shifted: It’s no longer just about taste—it’s
about meaning, narrative, and participation. The
core question: How deeply can we involve our
guests?
COUTURE:
HIGH-END FLAVOR, LOW-KEY SPIRIT
Street food is getting a seat at the fine dining table.
What was once served on sidewalks now comes with
dry-aged elements, fermented butter, and handroasted
chili oil—without losing its soul. The formula
for success? Honest ingredients, unexpected techniques,
and bold local identity.
WHAT YOU NEED:
• Fire, charcoal, and the courage to be imperfect
• Authenticity over show kitchens
• Local gems like lentils and wild strawberries
• Dishes that taste like life itself: Elotes, Chaat,
Loaded Fries—reimagined
FUTURE FOOD NOW
WHY MENUS NEED TO DO MORE THAN FEED
By Alexandra Gorsche
A dish with real impact
doesn’t have to be complicatedjust
inspired.
FOR YOUR CONCEPT:
Make street food a signature experience.
Think: rotating weekly specials, pop-up stations,
open-air grills.
Simplicity that surprises is the new luxury.
8 GENUSSPUNKT Taste the Change
Today’s diners want more than just food—they want
to feel something. They seek to be moved, involved,
surprised. Anyone who doesn’t understand how street
food becomes couture, why Korean BBQ is more than a
meal, or what miso has to do with cultural storytelling …
isn’t just missing a trend. They’re missing the future of
gastronomy.
Fotos: Unilever Food Solutions
Maurits van Vroenhoven,
Global Brand Development Lead Chef
BORDERLESS
CUISINE:
THE NEW LANGUAGE
OF IDENTITY
Second-generation chefs are rewriting the rules—not
with ethnic clichés, but with authenticity. Cuisine
becomes a mirror of our hybrid world: connected,
fluid, curious.
DOMINANT TECHNIQUES:
Sous-vide meets pickling. Smoking flirts with shiso
and miso. The result? Dishes that go beyond
exoticism and reach real depth.
FOR YOUR MENU:
Tell stories. Why does pomegranate belong in
your carpaccio? What does pandan mean in your
dessert? Guests don’t want lectures—they want
emotional resonance.
There’s beauty in learning
how to blend ingredients
and techniques from
different cultures.
Giuseppe Buscicchio,
Culinary Lead UFS Italy
CULINARY ROOTS
OLD RECIPES, NEW RELEVANCE
The future tastes like the past—if you know where to
look. Culinary Roots celebrates forgotten techniques
and micro-regional treasures: Woodfire cooking.
Slow braising. Memory-based marinades.
REGIONS TO EXPLORE:
Oaxaca, Yucatán, Sichuan, the Andes,
the Basque Country
WHAT YOU CAN DO:
Dig into your heritage. Talk to grandmothers.
Unearth old recipes and revive them with
modern finesse.
The future is retro—with a twist.
Taste the Change GENUSSPUNKT 11
WHAT TO DO – NOW, NOT LATER
DESIGN DYNAMIC MENU STRATEGIES:
Move beyond static offerings. Rotate menus,
curate culinary stories, build anticipation.
INVOLVE YOUR TEAM:
DINER DESIGNED
CO-CREATION AS THE NEW LUXURY
Your chefs are storytellers—let them speak, explain,
engage. Use QR codes or direct guest interaction.
PROFESSIONALIZE STORYTELLING:
Highlight the origins of your ingredients, your team,
your region. Make it content—online and offline.
USE TECH WISELY:
You‘re no longer just serving food—you’re enabling
experiences. Guests expect involvement: From DIY
Korean BBQ to AR-activated plates.
Leverage tools like AR to enhance experiences
without losing the craft.
WHAT WORKS:
• Fermentation, purées, foams, interactivity
• Authenticity over show kitchens
• Augmented reality, flash freezing, and menu
storytelling
OUR TAKEAWAY
FOR THE FUTURE
BOX OF FACTS:
IDEA FOR YOUR BUSINESS:
Set up signature stations: build-your-own desserts,
flambéed toppings, customized gelato. Make your
menu playful—with purpose.
Customization isn’t extrait’s
expected.
And when done right, it drives
engagement, loyalty, and
digital word-of-mouth.
.
Eric Chua,
Future Platform Chef Lead, UFS SE Asia
Success in the future of gastronomy won’t come
from cooking alone—it’ll come from staging, integrating,
inspiring.
Today’s diners want to co-create, connect, and care.
They crave what’s real, what’s imperfect—and what
feels uniquely theirs.
Streetfood Couture, Borderless Cuisine, Culinary
Roots and Diner Designed aren’t trends.
They’re invitations.
• To rethink
• To experiment
• To narrate
And most of all, to reclaim what hospitality was
always meant to be: A place of encounter.
ABOUT FUTURE MENUS 2025
The Future Menus Report 2025 translates global
food trends into tangible, real-world solutions—
designed to inspire hospitality professionals and
empower them to shape the future of food.
KEY DATA:
* 312 million search queries analyzed
* 237.000 food keywords
* 21 countries compared
* Feedback from 1,100+ chefs worldwide
EXPERTISE BEHIND IT:
* 250 culinary consultants
* 5,000+ years of collective industry experience
* 200 million dishes served globally—every
single day
Taste the Change GENUSSPUNKT 13
LADY UMAMI
COOKS SOLO –
Welcome to the Age of Fully
Autonomous Kitchens
Robot arms, bold flavors, and a 33% margin boost:
How Germany’s first robotic ghost kitchen is shaking
up the foodservice world.
GHOST KITCHENS:
A BILLION-DOLLAR SHIFT
The concept of “ghost kitchens”—kitchens with no
dining room, operating exclusively via delivery platforms
like Wolt, Uber Eats or Deliveroo—has grown
from pandemic quick-fix to serious business model.
According to Statista, the global online food delivery
market is projected to surpass $1.6 trillion by
2027. By 2030, ghost kitchens could capture up to
50% of the take-away and drive-thru market.
What once felt like a stopgap now signals the future.And
Lady Umami proves: robotic precision and
culinary creativity can coexist.
By Alexandra Gorsche
Can a robot cook with talent?
In Frankfurt, the answer is now a confident: yes.
With Lady Umami, the F&B Heroes have launched
Germany’s first fully autonomous ghost kitchen. No
executive chef. No kitchen brigade. Just a customdeveloped
robotic cooking system that delivers fast,
consistent, and high-quality dishes—plate after plate.
The secret? A bold blend of robotics, operational
strategy, and culinary vision. But don’t mistake it for
a PR stunt. This is a serious step toward the scalable,
high-efficiency future of foodservice—yielding up
to 33% higher margins than industry average.
The robotic arm was developed in partnership
with tech firm GoodBytz, while the menu was
conceptualized and curated by the F&B Heroes
team. Early results?
Impressive:
A 9.4/10 rating on delivery platform Wolt
A standout re-order rate
„Fully autonomous kitchens have moved from prototype
to reality. Lady Umami is a working model that
combines quality, scalability, and profitability.” —
Tim Plasse, CEO, F&B Heroes
Fotos: goodBytz, F&B Heroes
14 GENUSSPUNKT Taste the Change
Taste the Change GENUSSPUNKT 15
WHAT COMES AFTER UMAMI? LIV.
The F&B Heroes are already planning the next
chapter: Launching in Düsseldorf in late 2025, LIV
will be a next-gen dining club concept—part robotrun
kitchen, part community-driven self-service.
It’s more than a restaurant. It’s a testing ground for
the scalable, social dining formats of tomorrow—
designed for urban rollout.
More about the project:
www.fbheroes.de
Source: Statista (2023–2024),
Ghost Kitchens – Statistics & Facts
WHAT DOES THIS MEAN FOR
HOSPITALITY OPERATORS?
For hotels, restaurants, and investors, concepts
like Lady Umami open new possibilities:
• No more staffing shortages
• No pressure on real estate or service peaks
• But still: high-quality, brand-driven food experiences
Especially for hotels looking to add culinary offerings
without expanding kitchens, or restaurateurs seeking
low-risk expansion, this model is a game-changer.
OUR TAKEAWAY:The technology is ready. The
demand is rising. What we need now is boldness—
and business models like Lady Umami that prove
robotic dining is no longer science fiction.
It’s happening. Right now.
Fotos: goodBytz, F&B Heroes
16 GENUSSPUNKT Taste the Change
A P P
L
E
F
I C A
T
THE ART
OF
I O N
More than just great food: Why strong branding
matters in hospitality.
MAKING
PEOPLE
HUNGRY ...
Why are we drawn to one smartphone but not
another? Why do we instantly recognize a brand
logo, even when it’s faded on an old poster?
The answer is simple: intuitive design, strategic
storytelling, and communication that doesn’t
lecture but seduces.
While industries like fashion, tech, and luxury
master these tools with ease, the F&B world is
surprisingly restrained. There is passion in the
kitchen, heart in the service – but the power of
visual branding often remains untapped.
Fast-food giants have long understood that what
sells is not just the product, but the experience
around it. If we want sustainable cuisine to
go mainstream, we need more than quality and
values – we need aesthetics that spark emotion
and desire. A desire for great food, for conscious
indulgence, for a lifestyle where sustainability is
synonymous with joy.
HOW SMART VISUAL COMMUNICATION
EMPOWERS SUSTAINABLE HOSPITALITY
By Friederike Bothe
... for More
Than Just Food
18 GENUSSPUNKT Taste the Change
Taste the Change GENUSSPUNKT 19
With Vision and Intent:
Hospitality as a Driver of Change
From Dish to Desirability:
The „Applefication“ of Dining
Restaurants are more than places to eat – they are
powerful influencers of culture, consumption, and the
climate. Globally, food systems account for around
37% of CO2 emissions; in Germany, 69% of those
emissions stem from animal-based products.
That means opportunity: Gastronomy can lead the
way by reducing its footprint with resource-friendly
cuisine, plant-based ingredients, and smart
operations. But this requires communication that
inspires, not preaches. As Alain de Botton once said:
“The difference between hope and despair is how
we tell the same story.”
What Apple is to tech, restaurants can be to taste:
desire by design. The formula? Product quality, strategic
communication, and intuitive, sensory-rich design.
Menus, interiors, packaging, socials, and plate presentation
must work together. Not for the sake of
commercialization – but to lead guests intuitively
toward better margins, mindful choices, and brand
connection.
Strategic Storytelling:
Making Values Visible
The future belongs to businesses that see
sustainability as both an ethical responsibility and
a branding opportunity. It’s not just about origin and
processing – it’s about turning values into narratives,
and narratives into craving.
Today’s consumers care: 92% say sustainability
influences their brand choices. Keywords like “bio” are
gaining traction, and concepts such as regenerative
agriculture and CO2 transparency are rising in
branding relevance.
What works: Take what iconic brands do best and
translate it to gastronomy. Create a desire loop
where guests feel good about their choices – and
want to repeat them. Not just for taste, but for
identity.
P A C K A G I N G
F & B
S O C I A L - M E D
R O O M S
I A
L A N G U A G E
M E N U
O F
D I S H E S
The 3 Gs of the Boomer Generation:
Gourmet, Health, and Trust
How to speak to the most financially powerful
generation? Baby boomers value health, security, and
authenticity.
Words like “vegan” may alienate them, while terms
like “hearty & healthy” or “warmly balanced” resonate
better. Homemade, artisan-crafted, or refined-bytradition
language builds trust and appeal.
Portion size matters too: smaller, healthier options
attract – but never call them „senior plates.“ Think:
„vital dish,“ „balance option.“
Design matters: Clear signage, cozy environments,
and soothing styling all boost comfort. Social media?
Yes, but with transparency and real stories about
origin, sustainability, and craft.
20 GENUSSPUNKT Taste the Change Taste the Change GENUSSPUNKT 21
O F
D E S I G N
strategically ...
visually ...
"This is how the pioneers communicate –
visually, boldly, strategically.“
22 GENUSSPUNKT Taste the Change
Taste the Change GENUSSPUNKT 23
Best Practice:
Who’s Doing It Right
• Oyster Oyster (Washington D.C.): Minimalist,
mission-driven, focused on mushrooms and
mollusks – with a narrative that sticks.
Fotos: lindenberghotels, oysteroysterdc, communitykitchen_muc
• Lindenberg Group (Germany): Plant-based,
expressive design, blending real-world
experience with Instagram-friendly spaces.
• Community Kitchen (Munich): Anti-waste dining
with rescued food, pay-what-you-can options,
and social impact through inclusion.
Gen Z: Fast, Visual,
and Community-Driven
Gen Z isn’t impressed by traditional ads. They
want inclusion, cool sustainability, and hypervisual
appeal. If it’s not aesthetic, it won’t make
it to their feed – and if it’s not on their feed, it
won’t be ordered.
What works: Interactive menus, story-driven QR
codes, polls, and gamified experiences. Exclusive
drops, community events, and brand collabs
boost loyalty.
F&B packaging? Sustainable, minimalist, stylish.
Digital content? TikTok-style behind-the-scenes,
humor, authenticity over polish.
Now is the Time for
Flavorful Communication
Sustainable gastronomy is not a trend. It’s a
necessary shift. Brands that understand the
language of desire and translate it into sustainable
storytelling will not only delight guests –
they’ll move culture forward.
24 GENUSSPUNKT Taste the Change Taste the Change GENUSSPUNKT 25
Menu Language, Typography
& Layout: The Invisible
Influence
ADVERTORIAL
Words shape appetite. Studies show: wording
determines whether a dish feels exciting or flat.
„Vegan“ can be off-putting, but „plant-based“ or
„wholesome & vital“ invite curiosity.
Typography, layout, and anchoring techniques all
influence decision-making. Strategic dish positioning
and hierarchy subtly nudge guests toward smarter,
more sustainable choices.
The right words and visuals can turn a simple lentil
patty into a craveable, conscious indulgence.
Why Creative PR Matters More Than Ever in the Age of AI.
And how tourism businesses can still be found by future guests.
Text: Agency Comma
PR & AI: The Key to Visibility
in Modern Tourism
Sensory Triggers: Building
Holistic Brand Experiences
• Visuals: Color, layout, styling make sustainable
dishes irresistible
• Scents: Fresh bread, roasted coffee, herb aromas
evoke emotional appetite
• Ambience: Music, light, textures encourage longer,
mindful stays
• Social proof: Seeing others enjoy = increased
perceived value
• Digital tools: Interactive menus, AI guides, and
storytelling interfaces drive healthy choices
By Friederike Bothe
www.culinaryidentity.agency
www.grafiksalon.com
Foto: www.jfqphotos.net/about-3) - Antje de Vries & Friederike Bothe
Artificial intelligence now builds websites, writes social
media posts, and generates content at lightning
speed. A large share of what we consume daily is
AI-generated—and thus, arguably, fake. At the same
time, Google is constantly adjusting how paid ads
are displayed, leaving hoteliers worried that one of
their most important booking channels might soon
lose impact.
So the burning question is more relevant than ever:
In a flood of automated content—how can real
hospitality businesses still be found? And by
whom? In tourism, it‘s no longer about who posts
the prettiest pictures or the most often. Visibility
today is driven by relevance—both for guests and for
search engines.
Public relations has therefore evolved from being
a mere „promotional tool“ into a strategic advantage
in the digital race. When an article appears in
a strong medium—be it print or online—and is then
embedded on the business‘s website, it creates
valuable backlinks.
This not only improves visibility across platforms
like Google, ChatGPT & Co., but also boosts brand
trust—and leads to meaningful bookings. Wellwritten,
editorial-quality content ticks all the boxes
for long-term digital relevance. But good PR doesn’t
just happen. It takes experience, editorial intuition,
and a strong media network.
That’s exactly what Comma delivers.
We combine proven tourism PR with the latest
expertise in AI, crafting stories that matter—
because while others flood the market with
content, we make sure that authentic stories
land in trusted media.
And that’s what makes all the difference today.
Press Contact: Comma GmbH
Liechtensteinklammstraße 50b
A-5600 St. Johann im Pongau
+43/6412/20805
office@comma.info I www.comma.info
26 GENUSSPUNKT Taste the Change
Taste the Change GENUSSPUNKT 27
Cooking is a language
through which we can express harmony,
creativity, joy, beauty, poetry,
complexity, magic, humor,
provocation, and culture.
Taste the Change GENUSSPUNKT 29
AN (UN)
LIKELY
Cheese and chocolate have more in common
than you might think. Here’s a look at a
pairing that opens up entirely new taste
dimensions.
By Sonja Planeta
PAIR
Benjamin Sellemond, pastry chef and Maître Chocolatier
from Feldthurns in South Tyrol, has already
turned his baked chocolate praline into a festival
favorite at the Festival del Formaggio in Sand in
Taufers. He uses dark couverture from Felchlin and
fills it with grey cheese from Hansi Baumgartner
– a former Michelin-starred chef who now runs his
renowned cheese aging company Degust in Vahrn
near Brixen.
„Grey cheese and dark chocolate are both bold and
intense, but they work surprisingly well together.
Add caramelized onions or dried plums, and the
result is next-level,“ says Sellemond. He’s noticed
more young chefs experimenting with these combinations,
like Luca Wille, head chef at Hotel Bergblick
in Fiss, Tyrol. „Cheese is incredibly versatile, especially
when it melts well. It works in petits fours, pralines,
even mousse. But traditional culinary training
doesn’t teach how to work with cheese in sweets,
so many chefs hesitate.“
„Grey cheese and dark chocolate are both bold in flavor –
and yet, they harmonize beautifully. Especially with
caramelized onions or dried plums“
Fotos: Nina Nagy
30 GENUSSPUNKT Taste the Change
Taste the Change GENUSSPUNKT 31
THE AHA
MOMENT
Jan Eggers, head chef at Goldene Birn in Graz and
an award-winning pastry chef, works with sustainable
craft chocolate from Original Beans. He pairs the
white Yuna chocolate with goat cheese, hay, and
wheatgrass.
„The hay softens the intensity of the goat cheese.
The white chocolate brings sweetness, allowing
for much less sugar overall. The wheatgrass adds
acidity and freshness.“
Carina Trafoier, a self-described “Table Curator,” runs
an online store for bean-to-bar chocolate and hosts
chocolate tastings. She attributes the harmony between
cheese and chocolate to their high fat content
and tactile texture: “Both coat the mouth and need
time to unfold on the palate.“
Her own aha moment? A chocolate bar with Tuscan
Pecorino from Brussels-based maker Mike & Becky.
„That’s when everything clicked,“ she recalls. “Dark
chocolate with blue cheese. Milk chocolate with
nutty soft cheese. Durian chocolate with aged alpine
cheese.“
Pairings can follow the rule of similarity or contrast.
For instance, buttery French chocolate pairs with
creamy cheeses, while dark, bitter varieties shine
alongside sweet, aged cheeses. Trafoier’s favorite?
Dark chocolate with aged Comté—the cheese’s salty,
crystalline profile gives a salted caramel effect.
Other examples:
Schwarzes Schaf (a French-style sheep‘s cheese
aged in ash) with high-cocoa milk chocolate
Sourdough & Sea Salt 66% from UK-based Pump
Street with Camembert Bianca from Jumi
„100% chocolate is tricky; it lacks flexibility and feels
chalky. Likewise, rubbery or overly crumbly cheeses
don’t pair well,“ says Trafoier. “But the moment you
introduce additions like dried fruit or aromatic affinage,
the possibilities expand endlessly.”
PREMIUM
PAIRINGS
CHOCOLATE
MEETS CHEESE
He also praises Brunost, the Norwegian whey
cheese with caramel notes, as a pairing partner for
Beni Wild 66%, Piura 75%, and Esmeralda 42%. The
combo works well as a cream under brownies and
ice cream. Another highlight: sweet pears with blue
cheese cream and Beni Wild 66% water ganache.
„... dark chocolate with blue cheese,
milk chocolate with nutty soft cheese,
durian fruit chocolate with mountain cheese“
„Each cocoa bean tells a story – just like each
cheese,“ Eggers explains. “Chocolate brings fruit,
acidity, spice, floral hints, and sweetness. Cheese
offers minerality, nuttiness, smokiness, umami.
These profiles complement each other beautifully.“
32 GENUSSPUNKT Taste the Change
Taste the Change GENUSSPUNKT 33
At the two-star restaurant Ocean at Vila Vita Parc
Resort in Portugal, pastry chef Celestina Bengui
created a dessert of goat cheese, fermented peppers,
and almond blossom.
„Balance is everything: umami, acidity, salt – you
need a little of each,“ she says. „Cheese is fatty,
almost like butter. Then you add fruit acid and
sweetness.“
She prefers Barry Callebaut chocolate („especially
the white, which is less sweet than others“), and
cheese like goat, Gouda, and Comté. „Comté is rich
and fruity-nutty – a great match for dark chocolate.
Parmesan works too, like in a crisp.“
Luise Grottenthaler, pastry chef at the two-star
Söl‘ring Hof on Sylt, often uses fresh goat cheese
from Ziegenhof Peters Glück. In one dessert she
pairs it with honey and rose, in another as a mousse
with aerated white chocolate, pickled rhubarb, sorbet
made from currant blossoms, and spring herbs.
„Fresh goat cheese is easy to work with. It’s like
quark. It can be intense, but you can also use it
gently, like a spice that supports without overpowering,“
she says.
STRIKING
THE RIGHT
Dark chocolate with blue cheese? „I tried it for myself.
In the restaurant, it depends on the guest. They
need to be adventurous and open to blue cheese.“
For Grottenthaler, it’s clear: “Cheese is served at
the end of the meal – why not make it dessert?“
Chocolate expert Carina Trafoier adds: „Just like
there are cheese flights, there should be chocolate
flights. Five exquisite chocolates for guests who
may be too full for dessert but still want
something sweet.“
„... Cheese is served at the end of the meal
– why not in the dessert?“
BALANCE
„... Since cheese is so rich and
salty, it pairs beautifully with
dark chocolate.“
34 GENUSSPUNKT Taste the Change
Taste the Change GENUSSPUNKT 35
K IRI
N
GADGET-CHECK:
TOP OR FLOP?
WHY LESS SALT IS A PROBLEM
HOW DOES THE ELECTRIC SALT SPOON
WORK?
REVOLUTION
AT THE
DINING TABLE
Taste at the Push of a Button:
A Breakthrough for Hospitality?
Salt is one of the most essential ingredients in any
kitchen – but excessive sodium intake can have
serious health consequences. Kirin Holdings has now
developed a groundbreaking gadget: the Electric
Salt Spoon, , designed to enhance flavor through the
use of electricity. But how does it work? And could it
be a gamechanger in professional kitchens?
By Alexandra Gorsche
THE ELECTRIC SALT SPOON BY
N I According to the World Health Organization (WHO),
the recommended maximum salt intake is 5 grams
per day. In many countries – including Japan – the
actual average is significantly higher. Excessive salt
intake increases the risk of high blood pressure and
cardiovascular disease. But the bigger issue? Less
salt often means less flavor.
That’s where the Electric Salt Spoon comes in.
Developed by Kirin Holdings in collaboration with
Meiji University, the spoon uses mild electrical
stimulation to amplify the perception of salty and
umami flavors by up to 1.5 times. The science: a
weak electric current influences how sodium ions
are perceived by the taste buds – intensifying flavor
without actually adding more salt.
THE PRINCIPLE:
A weak current influences the perception of sodium
ions, which are responsible for the salty taste. This
makes the food taste more intense, even though it
actually contains less salt.
PUT TO THE TEST: DOES IT DELIVER?
In early trials, the device was tested with
low-sodium dishes such as miso soup. The result?
Most participants found the food to be noticeably
more flavorful, even though salt content had been
reduced by 30%. Umami perception was also
enhanced.
P
R I
N
C IPLE
36 GENUSSPUNKT Taste the Change
Taste the Change GENUSSPUNKT 37
WHAT DOES THIS MEAN FOR
HOSPITALITY?
The potential applications in restaurants are
significant:
HEALTHY CUISINE WITHOUT FLAVOR LOSS:
Offer low-salt menus without compromising
on taste..
FINAL VERDICT: TOP OR FLOP?
The Electric Salt Spoon is a clever innovation
with real potential. It could help make healthy
eating more appealing and customizable.
But only time will tell if the technology takes
hold – and whether diners will embrace
electricity as a flavor enhancer.
SUSTAINABILITY & COST REDUCTION: Using less salt
reduces environmental impact and operational costs.
PERSONAL FLAVOR CONTROL: Diners could adjust
salt intensity themselves – no need to alter recipes.
Produktiv.
Flexibel. Zuverlässig.
Ihr Partner in
der Profiküche.
MARKET ROLLOUT & WHAT’S NEXT
Kirin initially launched the Electric Salt Spoon in a
limited run of 200 units – and demand was high.
A broader release is in the works. Meanwhile,
development is already underway for electric
chopsticks and bowls using the same principle.
What do you think
of this gadget?
Join the discussion! Scan the QR code
and let us know on Instagram under
our latest post about Electric Salt.
Mit iCombi Pro und iVario Pro mehr als 90 % aller herkömmlichen Kochanwendungen abdecken. Mit
ConnectedCooking die Küche digitalisieren und schneller, einfacher, effizienter machen. Mit Trainings
und Support auch nach dem Kauf immer gut beraten und auf dem Laufenden bleiben.
What’s the community
saying?
Would you use this gadget in your
kitchen or restaurant? Scan the QR code
and share your thoughts with us!
Mehr Informationen unter
rational-online.com
38 GENUSSPUNKT Taste the Change
From
to
BERLIN
VIENNA
Why More Top Chefs from India Are
Making It in Europe
By Jan Peter Wulf
40 GENUSSPUNKT Taste the Change
Taste the Change GENUSSPUNKT 41
**“And Here I Am“
India is home to countless
talented chefs – yet many see
their careers stall in low-paying
kitchens with limited opportunities.
But a new door has opened:
Europe’s fine dining scene is actively
seeking these very professionals.
The question is: who makes
it into the continent’s best
restaurants?
Shannon Lawrence smiles as he recalls his journey.
Now head chef at Navi, he leads a seven-person team.
Raised in Mumbai, Lawrence trained at the iconic Taj
Mahal Hotel, worked in Australia and the U.S., then
returned to India where he cooked at The Bombay
Canteen and most recently led the new CIRQA kitchen.
Navi’s menu intentionally distances itself from the stereotypical
Indian offerings found across Berlin. Instead,
it celebrates the full diversity of the subcontinent:
dishes like Achari Tikka – a vegetarian kebab with
glazed root vegetables, herb chutney, roasted sesame,
and pistachio crumble – or Ajwain – charred cabbage
with whipped spice tofu, tomato masala, and thyme
churma. Even the desserts are adventurous: Paruppu
Payesam with lentils, coconut milk, mung bean praline,
and charred pineapple coulis.
Foto: Jan-Peter Wulf
From Foodie Community
to International
Recruiting
Opening
Doors for
Kitchen
Talent
If Sophie Radtke hadn’t been a regular guest at
Berlin’s Saravanaa Bhavan or posted about it
on her foodie account „Gastroinferno,“ the story
might have ended there. But those very posts
led to a new head chef for the restaurant.
Today, she sits in Navi, a new Kreuzberg restaurant
she helped launch.
Both establishments – the Berlin offshoot of
the global vegetarian chain Saravanaa Bhavan
and Navi, which opened in late 2024 – are run
by Ritesh Taurani and his wife Heena Manglani,
alongside partner Gurbir Gill. Taurani noticed
Sophie’s enthusiastic Instagram stories and learned
she had just launched a new project with
her partner, Indian chef Sandeep Sreedharan:
Chefsgate, a startup that connects talented
chefs from India with opportunities in Austria
and Germany.
Foto: Jan-Peter Wulf
My goal is to spotlight the regional cuisines of India.
Berlin is starting to appreciate our food culture,“
says Lawrence. Initially, he didn’t want to lead another
kitchen but hoped to mentor young chefs. „Many take
the first job they’re offered out of fear. That often
leads to frustration.“
Through Chefsgate, he found his way to Berlin – and a
kitchen that aligns with his vision.
42 GENUSSPUNKT Taste the Change
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Creating Career Paths for
Indian Culinary Talent
Chefsgate doesn’t only support seasoned professionals
like Lawrence. The startup also helps young
talents with little international experience. The idea
was born three years ago when Sophie Radtke,
through her partner, gained deeper insight into the
working conditions in Indian kitchens. She saw the
passion and skill – and the lack of opportunity: low
wages, long hours, little protection.
Chefsgate wants to change that by giving chefs a
future in Europe’s top restaurants.
Successful Onboarding
Across Borders
Cultural and professional onboarding is a key part of
Chefsgate’s approach. Restaurants must prepare
for Indian team members. While large companies like
A-Rosa already have English-speaking kitchens,
smaller venues often do not.
At Söl’ring Hof, team meetings switched to English
before Indian chef Chitranshu Mandhyan even
arrived – helping both team and guests adapt.
India’s Global Culinary
Influence
Spice it up! – Without India, global cuisine would
be far duller. Turmeric, cumin, cardamom & co.
are now kitchen staples.
Curry? Not just curry! – IIndia has hundreds of
curries. From creamy butter chicken to fiery vindaloo,
the word has lost its true meaning abroad.
Foto: Nils Hasenau
Tandoor technique – The traditional clay oven gi-
Through the Bureaucratic
Maze
„In Germany, Everyone
Wants Their Own Plate“
ves us naan and tandoori chicken – and inspires
chefs from NYC to Tokyo.
„We’ve faced our share of challenges,“ says Radtke.
From unclear jurisdictions to rejected documents, and
long processing times, the journey is anything but
At Navi, Shannon Lawrence and his team have settled
in well. Inspired by his leadership, three more Indian
chefs have joined. What did he learn about German
Street food power – Chaat, samosas, dosas –
India’s street food has sparked global gastro
trends.
smooth. Ironically, India’s strong IT reputation isn’t
diners? “In India, we share food. Here, everyone wants
mirrored in its digital administration.
their own plate – even with appetizers.”
Vegetarian? - No problem! Indian cuisine proves
Foto: Nils Hasenau
Only If the Vibe Is Right
Still, Chefsgate gains expertise with every successful
case. In Austria, the goal is the Red-White-Red Card,
a points-based system for skills and language. In Germany,
approval comes via the Federal Employment
Agency. Support comes from the Austrian Business
Agency (ABA) and ProRecognition, which informs
Indian professionals about careers in Germany.
That’s why the kitchen ensures all dishes arrive at the
same time. Welcome to Germany!
plant-based food can be vibrant, diverse, and
delicious.
Chai over coffee? – Masala chai is now a cult
drink. The spiced black tea with milk is being
reinterpreted around the world.
The demand is strong: Chefsgate now has close to
1,000 chefs in its database. Yet only a dozen have been
placed so far. Why? Because the team is selective.
„If the vibe’s not right, we don’t place anyone,“ says
Radtke.
More information:
www.chefsgate.com
Clients include Figlmüller Group in Vienna, A-Rosa in
Kitzbühel, and the two-Michelin-starred Söl’ring Hof
on Sylt. Chefsgate handles the entire work permit
and visa process, which involves over 30 documents
and multiple layers of bureaucracy.
Looking Ahead:
A New Culinary Chapter
Indian chefs don’t just bring technical skills. They carry
a food culture rich in tradition, complexity, and bold
flavors. Their knowledge gives modern European gastronomy
a fresh perspective – rooted in authenticity,
passion, and depth.
Jan-Peter Wulf has been writing about gastronomy
for 25 years, for both trade media
and his blog nomyblog.de, where he covers
innovation, digitization, and new work models.
He is Editorial Head at SIP and advocates for
democracy and anti-discrimination in the hospitality
industry through Hosting Tomorrow.
44 GENUSSPUNKT Taste the Change Taste the Change GENUSSPUNKT 45
Trends don’t start on paper –
they start at the table.
William
Drew
WILLIAM DREW ON THE
FUTURE OF GASTRONOMY
William Drew is the Editorial Director of the
prestigious World’s 50 Best Restaurants and has
spent over a decade traveling to the most
innovative, exciting, and influential restaurants
on the planet. In this conversation with Genusspunkt,
he shares insights into the trends
shaping tomorrow’s gastronomy, his personal
milestones – and why the future of dining
needs to be more sustainable, inclusive, and
creatively bold.
By Alexandra Gorsche
WILLIAM, LET’S START WITH A LOOK AHEAD: WHAT ARE
THE BIGGEST SHIFTS YOU SEE COMING IN THE GLOBAL
RESTAURANT SCENE OVER THE NEXT FEW YEARS?
Sustainability is moving to the very core of restaurant
philosophy – whether it’s reducing food waste,
increasing plant-based offerings, or creating healthier
working environments. At the same time, hyper-personalisation
is continuing to grow as restaurants aim to
offer guests an unrivalled and truly individual experience.
WHAT EXCITES YOU MOST ABOUT THIS FUTURE – AND
WHAT CONCERNS DO YOU HAVE?
I’m genuinely excited about the growing creative
democratisation of gastronomy. More and more chefs
from diverse backgrounds are using food to tell their
stories – something we’re proud to support through
platforms like 50 Best Discovery and our Champions
of Change awards. As for concerns, the rise of AI can
be problematic if it replaces the human craft and emotional
connection that define true hospitality. And of
course, economic pressures – from inflation and labour
shortages to environmental strain – remain a very real
risk for independent restaurants and producers.
HAVING VISITED SO MANY OF THE WORLD’S TOP
RESTAURANTS: WHAT’S CHANGED MOST IN THE
PAST DECADE?
Fine dining has transformed – from formal, exclusive
spaces into more immersive, emotionally engaging
experiences. It’s no longer just about what’s on the
plate but what surrounds it: storytelling, design, even
performance. Many restaurants on our list today are
as much about artistic expression as they are about
traditional dining.
IS THERE A PARTICULAR MOMENT THAT HAS STAYED
WITH YOU – SOMETHING UNFORGETTABLE EVEN
AMONG THE BEST?
There are many, but I’ll never forget my one visit to
El Bulli before it closed. Also, the multi-sensory theatre
of Ultraviolet in Shanghai, or simply eating ultra-fresh
seafood on the beach in Melbourne. It’s a privilege to
have access to so many extraordinary dining moments.
YOU’VE BEEN INVOLVED WITH 50 BEST FOR OVER A
DECADE. WHAT ARE YOU MOST PROUD OF?
I’m incredibly proud of how we responded during the
pandemic: our 50 Best for Recovery fund raised $1.3
million to support struggling hospitality businesses
globally. I’m also proud of how we’ve continued to
shine a light on individuals and teams using food as a
force for positive change – especially through initiatives
like Champions of Change.
Fotos: William Drew
HOW WOULD YOU DESCRIBE THE ROLE OF 50 BEST IN
TODAY’S CULINARY LANDSCAPE?
We’re here to celebrate and elevate the people who
bring hospitality to life – across restaurants, bars, and
hotels. But we also aim to be an inspiring resource for
curious, discerning consumers, and to amplify underrepresented
cuisines and cultures around the world.
THE 50 BEST BRAND HAS EVOLVED FAR BEYOND A
RANKING. WHAT DOES THIS PLATFORM MEAN TO YOU
PERSONALLY?
To me, it’s an honour to help shape a platform that
celebrates the rich diversity of hospitality. It’s about
giving visibility to incredible stories, unique talent, and
emerging culinary voices from every corner of the globe.
IN YOUR VIEW, HOW DO YOUNG CHEFS AND NEW
RESTAURANT FORMATS SHAPE THE FUTURE OF FINE
DINING?
They’re absolutely essential. That’s why we offer the
50 Best Restaurants Scholarship – in partnership with
Parmigiano Reggiano – to support the next generation
of chefs. The 2025 winner will gain the opportunity to
work at two of the world’s best: El Celler de Can Roca
in Spain and SingleThread in California. On top of that,
restaurants that focus on sustainability, inclusion, and
technological innovation are actively reshaping the fine
dining landscape.
„Fine Dining is Becoming Freer,
More Democratic, More Human*
FROM A STORYTELLING POINT OF VIEW: WHICH FOOD
CULTURE TRENDS DO YOU FIND MOST COMPELLING
RIGHT NOW
I’m fascinated by culinary reclamation – chefs with Indigenous
roots reclaiming traditional ingredients, techniques,
and food narratives. What Virgilio and Malena
Martínez are doing with Mater Iniciativa in Peru is a
great example. And then there’s the new wave of chefs
fusing their multicultural heritage into contemporary
cuisine – like Kwame Onwuachi in New York or Jeremy
Chan in London – it’s creating something truly exciting.
WHAT’S ONE THING PEOPLE OFTEN MISUNDERSTAND
ABOUT THE VOTING PROCESS OR THE ACADEMY
STRUCTURE OF 50 BEST?
There’s a common misconception that restaurants must
meet certain criteria to be eligible. In fact, any restaurant,
bar, or hotel that’s open during the voting window
can be selected. There’s no requirement for age or
previous accolades. Each Academy member votes based
on their own experience – and because the best is
subjective, we rely on the credibility and expertise of our
anonymous voters. Food and service are key, of course –
but so are atmosphere, storytelling, and social impact.
THE WORLD’S 50 BEST RESTAURANTS
Founded: 2002
Publisher: William Reed Business Media
Voting Process: More than 1,000 anonymous
industry experts worldwide
Criteria: No fixed format – personal experience
defines excellence
Well-known lists: Restaurants, Bars, Hotels,
Discovery, Champions of Change
Mission: Celebrate culinary talent, highlight
global diversity, inspire food culture
48 GENUSSPUNKT Taste the Change
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COLD?
NOT QUITE!
Why 2025 Is Heating Up for the World of Ice Cream
New Flavors, Trends
& Market Potential
Carte D‘Or Professional is expanding its range with
four premium new flavors tailored to creative dessert
ideas. Meanwhile, unusual ice cream trends – from
„Hallelujah“ gianduja to Germknödel-inspired scoops
– are setting the tone. Market data also reveals a
dynamic upswing in the global ice cream industry.
This article offers a comprehensive overview of new
products, trend impulses, economic figures, and
even a must-read book for professionals.
New flavors, quirky trends, and a billion-euro market with a sweet
future: the 2025 ice cream season is spicing things up (with chocolate,
vanilla, and gianduja, of course). What Carte D‘Or Professional is
bringing to the table, why Speculoos is going year-round, and what
„Hallelujah“ has to do with hazelnuts – this article delivers a complete
update for creative professionals with a sweet tooth.
By Alexandra Gorsche
Fotos: Unilever Food Solutions
50 GENUSSPUNKT Taste the Change
Taste the Change GENUSSPUNKT 51
Carte D’Or Professional’s 70%
chocolate ice cream is ideal for
high-quality dessert plates and
pairs well with crunchy elements
and pistachio oil, for example.
What‘s New?
Carte D‘Or Professional kicks off the 2025
season with four new flavors designed for
both ice cream parlors and fine dining dessert
menus: Dark Chocolate, Exotic, Tiramisu, and
Speculoos. Crafted from premium ingredients –
like Barry Callebaut Belgian chocolate – these
flavors offer creative flexibility and broad
appeal.
Exotic
Inspired by the classic Solero Exotic, this flavor blends
creamy vanilla ice cream with a swirl of passionfruitmango
sauce. Perfect for smoothies, cocktails, and
creative ice cream shakes, Exotic is an ideal base for
mixology and dessert crossovers. It comes in a 5.5-liter
tub, tailored for high-volume service.
Dark Chocolate
Made with 70% Barry Callebaut cocoa, this dark chocolate
ice cream delivers intense flavor and a less sugary alternative
to milk chocolate. Its versatility makes it perfect
for pairings with fruit, pistachio oil, or as an upgrade for
chocolate drinks and affogatos. It is offered in a practical
2.4-liter tub for culinary use.
52 GENUSSPUNKT Taste the Change
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Musical Ice
Cream Moments
In Austria, the 200th anniversary of waltz king
Johann Strauss Jr. has inspired themed creations:
from „The Blue Danube“ (a glittery blue Stracciatella)
to „Voices of Spring“ (elderflower and honey). These
storytelling desserts offer marketing potential and
Instagram-ready visuals.
Hallelujah to
Germknödel
Creative and extravagant flavors dominate 2025.
The ice cream of the year across Europe? Hallelujah:
a gianduja ice cream swirled with roasted hazelnuts
and chocolate sauce, inspired by the Vatican’s Holy
Year 2025. Whether religious or not, this indulgent
flavor hits a sweet spiritual note.
Also trending are Austrian dessert classics in frozen
form: Germknödel and Punschkrapfen. These nostalgic
flavors channel grandma’s desserts – plum-jam
dumplings and rum-soaked mini cakes – now
available as refreshing summer scoops.
Celebrate
Artisan
Ice Cream
March 24 marks European Artisan Ice Cream Day –
a chance for shops to highlight craftsmanship
and showcase new flavors. The 2025 calendar
also includes „Children‘s Ice Cream Weeks“
(June 23 – July 6), when playful, colorful creations
delight younger customers.
54 GENUSSPUNKT Taste the Change
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Cool Cash
Ice cream isn’t just a treat – it’s big business. In
2025, the global market for ice cream hit €99.5
billion, expected to grow to €130.7 billion by 2030
(+5.5% CAGR). In Germany, per capita consumption
remains steady at around 8 liters annually. Despite
slight drops in volume due to inflation or weather,
revenue continues to climb – customers are clearly
willing to pay for premium experiences.
Bottom Line:
Invest in Ice
From new products like Carte D’Or Professional’s
latest flavors to creative themes and top-quality
ingredients, 2025 offers enormous potential.
Whether in restaurants, cafés, or bars, offering
trend-conscious and high-end ice options means
extra revenue – and Instagram buzz.
CREAMINESS
Achieved through dairy fats and stabilizers like
guar gum.
AIR CONTENT (OVERRUN)
Premium ice creams have 20–30% air for a
dense texture.
SWEETNESS BALANCE
Sugar enhances taste and texture, but must
be balanced.
FAT CONTENT
10–16% is ideal for mouthfeel and flavor.
The Perfect Scoop:
What Matters Most
HUBERTUS TZSCHIRNER SHARES EXPERT INSIGHTS
MELTING BEHAVIOR
Uniform melt without ice crystals or grittiness.
TEMPERATURE TOLERANCE
Should be scoopable but stable – glucose syrup
and fats help.
FLAVOR INTENSITY
Needs to shine even at cold temps – use
high-quality ingredients.
STABILITY
Use natural stabilizers and avoid temperature
swings
56 GENUSSPUNKT Taste the Change
Taste the Change GENUSSPUNKT 57
Book
Recommendation
EIS by Hubertus Tzschirner & Daniel Esswein
Language: German, 224 pages
Publisher:Callwey Verlag
ISBN: 978-3-7667-2786-2
Preis: € 45,00 (D) / € 46,30 (A)
Pro Tip: Why not combine storytelling with your
flavor of the month? From „Snow White’s Apple
Sorbet“ to „Dirty Chai meets Coconut“ – turn your
menu into a conversation starter. Instagram will
love it too!
Design is the silent ambassador
of your brand.
Paul Rand
Sources: Carte D’Or Professional (Unilever),
industry reports (WKO, BDSI, Statista)
58 GENUSSPUNKT Taste the Change
WITH GUT FEELING,
BUTTER AND ATTITUDE:
HOW THOMAS STRAKER
IS CHANGING THE
GASTRO WORLD
COOKING
WITHOUT
THE FRILLS
Fotos: Callwey, Thomas Straker
Thomas Straker is perhaps the most genuine
phenomenon the culinary world has experienced
in recent years. The British chef demonstrates
how simple ingredients and an unpretentious
approach to cooking can captivate millions—both
online and offline. What can industry professionals
learn from him? Quite a lot.
By Alexandra Gorsche
60 GENUSSPUNKT Taste the Change
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FROM RURAL PUB TO
SOCIAL MEDIA STAR
THE UNSTOPPABLE RISE OF
A KITCHEN REBEL
„COOKING IS A CRAFT – YOU HAVE TO PRACTICE IT,
MAKE MISTAKES, AND LEARN. BUT ONCE YOU FIND
THE TASTE, IT‘S LIKE MAGIC.“
Thomas Straker
Thomas Straker is no traditional Michelin chef. He’s a
country boy, shaped by gardens, stoves, and British
pragmatism. His career began in his mother’s pub
kitchen—and skyrocketed after a butter video went
viral on TikTok. Today, he inspires millions with recipes
that shine through personality, not technique.
WHAT
MAKES STRAKER
SO UNIQUE:
FACTOR
Followers (2025)
Restaurant
Book Concept
Signature Dish
Core Principle
Virality
EXPLANATION
Over 2.6 million across Instagram, TikTok & more
Straker’s, London – seasonal, British with a Mediterranean twist
Honest recipes, maximum flavour, no frills
Flavoured butters – from crispy chicken skin to burnt nut butter
Intuition over technique – learning by doing
Over 20 million views per video – Straker made butter sexy again
62 GENUSSPUNKT Taste the Change
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SIMPLE COOKING IS
NOT A STEP BACK,
BUT A STATEMENT
Straker proves that uncomplicated dishes deserve
high regard—if the ingredients are right. His style is
built on uncompromising quality and the belief that
flavour is the goal, not applause.
CRAFT
OVER HYPE
His videos may go viral, but they’re grounded in
real know-how. Straker teaches his audience how
to crack crab or prep artichokes. In times dominated
by convenience, that’s a rising value.
WHAT HOSPITALITY
PROFESSIONALS
CAN LEARN
FROM STRAKER
STORIES
OUTSHINE STARS
Whether it’s catching fish at age four or wearing his
late uncle’s suit to a job interview—Straker tells memorable
stories. For the industry, this means: people
don’t remember doneness levels, they remember
moments.
SOCIAL MEDIA
ISN’T A GIMMICK
Straker shows how to become a brand as a
restaurateur. No agency needed—just
authenticity. Those who use social media as
a stage for real insights, recipes, and values
can turn reach into reservations.
64 GENUSSPUNKT Taste the Change
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2025 CULINARY TREND:
“SIMPLY GOOD” INSTEAD OF
“COMPLICATEDLY GLITZY”
The more you know,
the more you can create.
There’s no end to imagination
in the kitchen.
The new currency in cuisine is trust. Guests don’t want theatrics—they want substance.
Straker delivers just that. It’s a mindset that also sends a powerful message to chefs
in Austria and Germany: Back to basics doesn’t mean going backward—it’s about
moving forward with authenticity.
BOOK TIP
Food you want to eat
Author: Thomas Straker
Publisher: Bloomsbury Academic
288 pages
ISBN: 978-1-5266-7348-0
A cookbook for those who want to stage less and
create more—at the stove and in the heart. Perfect
for professionals seeking genuine inspiration and
a spark to motivate their teams to explore new
paths—with butter, instinct, and joy.
66 GENUSSPUNKT Taste the Change
TASTE
THAT
LINGERS
HAGN
BITES & PIECES
HAGN ZERO: TOP-TIER
NON-ALCOHOLIC
GRÜNER VELTLINER
From liquid gold to fermented finesse –
this section brings together everything
that elevates your culinary repertoire.
Discover food finds, ingredients, and
gourmet products that refine, seduce,
and spark awe.
By Alexandra Gorsche
Foto: Weingut Hagn - Stefanie Winter
Alcohol-free and ambitious? The Hagn winery in
Mailberg proves how tradition and innovation can
blend harmoniously. With their new Zero line, this
family-run estate introduces two stylish alternatives:
Grüner Veltliner Zero and Grüner Veltliner Sparkling
Zero. Both feature signature fruit character, fresh
structure, and lively acidity – minus the alcohol but
full of flavor depth.
Crafted with the same care as their classic counterparts
and gently dealcoholized, these variants are
perfect for mindful enjoyment, breakfast menus,
business lunches, or No & Low-focused events.
Sparkling Zero shines as an aperitif, while the still
version pairs beautifully with vegetarian dishes.
Serving tip: Chill to 6–8 °C and use wide-rim white
wine glasses.
More info: www.weingut-hagn.at
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LA MAISON TEA ROYAL:
SOPHISTICATED SPARKLING
TEA – ZERO ALCOHOL
Fine bubbles, floral notes, zero booze: La Maison
Tea Royal is the latest favorite in the non-alcoholic
sparkling wine world – hailing not from Paris, but
from Southern Styria. Winemakers Johannes
Firmenich and Stefan & Bernhard Schauer have
crafted two elegant sparkling teas perfect for
elevated occasions.
AVISTRIA OLIVE OIL: ISTRIAN
EXCELLENCE WITH GOLD-
STANDARD QUALITY
Where passion meets ancient olive trees, true liquid
gold is born. The Austrian-Istrian family project Avistria
by Beatrix and Rudolf Nemetschke continues to
lead the global scene – winning four gold medals at
the 2024 NYIOOC for all submitted varieties: Buža,
Leccino, Istrian Blend, and Istarska Bjelica.
What sets it apart? Early-harvested, rare local olives
are transformed into intensely green oil with high
polyphenol content. Flavor-wise: expressive and
elegant, with notes of wild herbs, artichoke, arugula,
and green apple – finished with subtle bitterness
and a pleasant spice. Ideal for upscale cuisine,
starters, pasta, fish – or as a signature touch in
hotel restaurants.
Pro tip: Just a few drops elevate dishes with
surprising sensory depth.
More info: www.avistria.at
BITES & PIECES
Tea No. 7 “Blooming Rose” dazzles in salmon pink
with notes of black tea, hibiscus, red berries, and
elderflower. Tea No. 9 “Herbal Garden” features
Greek mountain tea and green tea, offering a citrusy,
herbal freshness. Ideal for pairings or mocktails.
Perfectly balanced between aromatics, dryness,
and effervescence, both varieties are crafted with
intention – a top pick for hotel bars, caterings, or
alcohol-free wine menus.
More info: www.maisontearoyal.com
Fotos: Maison Tea Royal - Michaela Lorber
70 GENUSSPUNKT Taste the Change
Taste the Change GENUSSPUNKT 71
BITES &
11ER FINE GRATED RÖSTI
POTATOES: CRISPY,
CREATIVE, CALCULATED
More time for plating, less for prep: 11er’s fine grated
Rösti potatoes reinvent the classic dish – perfect as
a side, main, or creative twist. Think Rösti wraps,
Röstisotto, or even Alpine sushi. These pre-baked,
frozen potatoes (88% content) mix sunflower and
rapeseed oils for consistent texture and golden
crunch.
Ready in pan, combi steamer, oven, or microwave –
even under pressure.
Pro tip: Ideal for à la carte, hotel buffets, or signature
menu elements. Serve as a vegetarian main with
seasonal veg or as the crispy base of a signature
dish – no peeling, grating, or pre-cooking needed.
More info: www.11er.at
THE GREEN MOUNTAIN
SHREDDED PLANT-BASED:
ZERO MEAT, FULL FLAVOR
Plant-based cuisine just got a versatile upgrade.
THE GREEN MOUNTAIN, known for high-quality vegan
meat alternatives from Switzerland, launches a
shredded plant-based product that’s as tasty as
it is adaptable.
Made with 100% natural ingredients, no additives
or artificial flavors, it mimics chicken with a lightly
fibrous texture. Perfect for bowls, curries, pasta,
wraps, or tacos. Its high sauce absorption makes
it ideal for culinary customization.
IQF-frozen, in 1500g bags for precise portioning and
minimal waste. Recipes and Nutri/Climate scores
available via the Hilcona Foodservice database.
Chef’s tip: Great for buffets, business lunches,
and seasonal menus – easily marketed with
„plant-based“ and „zero waste“ as added value.
More info: www.thegreenmountain.ch
72 GENUSSPUNKT Taste the Change
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BETWEEN TRUST AND CONTROL:
HOW MUCH
SHOULD
DECIDE
ON ITS OWN?
A new service staff member is urgently needed. Time is tight. The application arrives at
12:30 AM—not by email, but via WhatsApp. The initial questions are answered by an
AI-powered chatbot, and a trial shift is scheduled automatically. Everything runs smoothly,
efficiently, and seemingly without human involvement.
What sounds futuristic is already a reality in many businesses. But this leads to a crucial
question: How much decision-making power should AI have—and when is human oversight
essential? Especially in people-driven industries like hospitality and food production, this
delicate balance between automation and accountability must be handled with care.
By Dominik Faber
WHY TRANSPARENCY
MATTERS MORE THAN SPEED
One of the biggest misconceptions about AI is the
belief in its neutrality. Algorithms are trained on data,
and that data can reflect biases or distortions. Anyone
who assumes AI is error-free is mistaken. The goal
must be to make decisions transparent—by disclosing
criteria and weightings, for example.
Companies should prioritize systems designed for
transparency and traceability. Features like “humanin-the-loop”
ensure that final decisions rest with
a person. AI may offer a recommendation, but the
human has the final say. This not only builds trust but
ensures fairness and quality.
CONTROL MEANS TAKING
RESPONSIBILITY
Especially in sensitive areas like recruitment, companies
must never relinquish control entirely. AI is a
tool—a powerful one, when used correctly. It doesn’t
replace people but significantly extends their capabilities.
With that power comes responsibility.
Clear roles, documented decision-making paths, and
manual intervention options are essential. Should
errors occur in decisions or data processing, mechanisms
for correction must be in place—not least for
legal protection. Trust only grows where processes
are transparent, explainable, and reversible.
TAKE SCEPTICISM SERIOUSLY –
AND SHOW THE POTENTIAL
In practice, AI is often met with scepticism. The idea
of a machine making decisions about people causes
discomfort. Here, open communication is key. Explaining
where and how AI supports—such as answering
FAQs or automating appointment scheduling—helps
ease fears and increase acceptance.
When teams experience how AI frees up time for
more meaningful work, their perception shifts.
Control remains with HR, while communication
becomes faster and more reliable—across platforms
like WhatsApp or Microsoft Teams.
DIGITIZATION IN HOSPITALITY
MUST BE PRACTICAL
AND HUMAN
In the food and beverage industry, where employees
often don’t have traditional desk jobs and time is
limited, AI has enormous potential. Applications can
be initiated via smartphone and chat, key information
collected within minutes, and processed immediately—even
in multiple languages.
The impact is measurable: businesses that accept
applications via WhatsApp report up to 80% more
candidates. Low-barrier digital tools make a real
difference. AI-driven communication also reduces
time-consuming coordination efforts—freeing HR to
focus on what truly matters: inspiring people, not
navigating red tape.
74 GENUSSPUNKT Taste the Change Taste the Change GENUSSPUNKT 75
ABOUT DOMINIK FABER
Co-founder, CEO, and CPO of Paul’s Job,
Dominik Faber is a seasoned HR tech entrepreneur.
Having previously built and successfully
exited softgarden, one of Europe’s leading
recruiting platforms, he is now reshaping the
HR industry with AI-powered assistants that
make human resources more efficient and
future-proof.
LOOKING AHEAD:
AI AS CO-PILOT –
NOT AUTOPILOT
The future lies in collaboration between humans
and machines. A fully autonomous AI would fail at
essential human qualities like empathy, fairness, or
cultural nuance. As an intelligent co-pilot, however,
AI can take HR processes to the next level.
In recruiting, AI will increasingly support matching
and suggestions, using semantic analysis or
contextual understanding. Even phone interviews
with AI assistants may soon become the norm.
But the ultimate responsibility will—and must—
remain human.
AI must not become an opaque black box. Only
when it is transparent, ethically grounded, and
human-centric can it reach its full potential—
especially in areas where trust is the foundation of
all relationships, such as the connection between
employers and future employees.
FÜR HÖCHSTE
ANSPRÜCHE
ABOUT PAUL’S JOB
Surf the AI wave—or be overwhelmed by it? Paul’s Job makes next-gen AI models usable
for HR teams—intuitively and with maximum data security. The AI assistant Paul supports
recruiting, talent management, and employee relations. Paul is conversational, multilingual,
and communicates in a personalized, human-like manner across 20+ languages.
By automating repetitive communication tasks, Paul frees up valuable time and integrates
seamlessly with leading HR software. As demands on HR grow and resources shrink,
Paul enables efficiency gains and improves candidate and employee engagement.
HR can refocus on strategic priorities, gain insights, and become future-ready.
Founded in 2024, Paul’s Job delivers secure, second-generation AI solutions from its
headquarters in Berlin. Clients include Dräger, Rohde & Schwarz, and Sanofi.
www.paulsjob.ai
Transgourmet Cook - Österreichs führender Premium-Foodservice-Partner
für die Besten der Besten. Don‘t dream it. Cook it.
76 GENUSSPUNKT Taste the Change
cook.transgourmet.at
How a design piece from Umbria redefines
wine enjoyment at Fera Palma – and why
a Spanish sommelier is setting new
standards with his vision for sake.
By Alexandra Gorsche
lass
When a Wine Glass Becomes
a Game Changer
At Fera, one of Mallorca’s most stylish fine-dining
destinations, the contents of the glass are only part
of the story. Increasingly, it’s the glass itself that
takes center stage. Here, wine isn’t simply served –
it’s staged, celebrated, and transformed.
Enter Roberto López Martínez, the new head
sommelier and a master of sensory finesse. He has
introduced a glass that truly makes a statement:
the Chàdi series by Blueside Design, hand-blown
in Umbria, exceptional in both form and function.
„In our restaurants, the wine experience is just as
important as the wine itself,” says Roberto.
“This glass is not just a drinking vessel – it‘s an
instrument of sensory precision.”
Roberto is known for his precision, sensitivity, and sense of purpose.
A certified wine and sake sommelier (WSET 3 and Kikisake-Shi), he
is already working on integrating sake into the pairing experience.
“In tomorrow’s luxury gastronomy, sake is the new wine,” he asserts.
And Fera, he says, is the perfect place to pursue this vision:
“Here, I have the time to engage with guests, understand their
preferences, and recommend beverages that truly suit them.”
That doesn’t sound like a job – it sounds like a calling.
att ers
¡Salud!
About Roberto López Martínez
Born in Andalusia, Roberto is a certified wine sommelier (WSET 3)
and licensed sake specialist (Kikisake-Shi). Before joining Fera,
he served as head sommelier at La Gaia in the Ibiza Gran Hotel.
Today, he brings both sensory precision and a passion for
pioneering experiences – like sake pairings – to the future of
luxury dining.
His enthusiasm is contagious – and easy to understand.
Made from ultra-light borosilicate glass, Chàdi
features a subtly textured inner surface with microdimples
and strategically placed recesses. When the
wine is swirled, this structure creates gentle but
effective aeration. The result? A significantly broadened
aromatic range, especially for young white,
orange, and red wines. With white wines, the salinity
and minerality become more pronounced; aged reds
reveal their full complexity – layered, meditative,
and deep.
The glass fits perfectly with the Fera concept:
Simon Petutschnig’s Asian-Mediterranean cuisine
thrives on contrast and precision. And Roberto, born
in Estepona, Andalusia, brings not only expertise
from renowned establishments like La Gaia in Ibiza,
but also a guiding philosophy:
“Wine is not a side note – it’s another ingredient.”
Want to bring the experience home?
The Chàdi glass is also available for purchase –
for anyone who wants to take this design
moment home or has simply fallen in love with it.
Price: €79 per piece, available directly
at Fera Palma
More info: blueside-design.com
78 GENUSSPUNKT Taste the Change Taste the Change GENUSSPUNKT 79
C U L I N A R Y C O M P E T I T I O N
P O W E R E D B Y C H E F S C U L I N A R
A STAGE. A PLAYGROUND. A NETWORK.
At the heart of it all: the kitchen. Here, it’s not
just about cooking – it’s about shaping the future.
Creative newcomers meet influential figures from
gastronomy, media, and industry. Talents of
Tomorrow is more than a competition – it’s a
launchpad for the next generation.
WANT TO JOIN ?
OR NOMINATE SOMEONE?
Follow us on Instagram for all updates,
application details & highlights!
THE FUTURE OF FLAVOUR
BEGINS IN THE KITCHEN
Courage, creativity, vision – this is the competition for
the culinary minds of tomorrow. JeGo invites young
talents to showcase their skills live, on a stage that
opens doors. For the industry. For partners. For real
career opportunities.
ART,
THAT STAYS
MORE THAN JUST LOOKING GOOD
Foto: Jürgen Ihle from Pixabay
BETWEEN TASTING AND TRICKERY
WHY ART IS THE NEW
USP FOR HOTELS AND
RESTAURANTS
Forget generic lobby flowers and off-the-shelf wall
decor. Hospitality is rediscovering art—not as decoration,
but as an experience that lingers. From optical
illusions in Palermo to culinary canvases, one thing
is clear: those who don‘t curate, lose.
Today’s guests want more than service. They seek
emotion. Experience. Meaning. And this is where
art enters the scene. In the hospitality sector,
art is rapidly becoming a key differentiator. It
transforms spaces into stages, receptions into
galleries, restaurants into rooms of dialogue.
Two current projects demonstrate how curated
art can do more than elevate a space—it
creates conversations that resonate long
after checkout.
By Alexandra Gorsche
82 GENUSSPUNKT Taste the Change
Taste the Change GENUSSPUNKT 83
PALERMO
ILLUSION MEETS IDENTITY –
AN EXHIBITION AT VILLA IGIEA
“What we see is not what it is, but who we are.”
This was the starting point for artists Bertozzi &
Casoni and curator Raffaele Quattrone, who created
an exhibition at Villa Igiea by Rocco Forte Hotels
that dives deep beneath the surface.
GASTEINER
& PAROV
STELAR:
Violin shells with deliberate cuts echo Fontana’s
radical canvases, evoking sound you don’t hear,
but feel. Vases inspired by Morandi and Van Gogh
challenge perception through abstraction.
WHEN DESIGN POPS AND
BEATS REFRESH
Art on a can? Absolutely. The new Vintage Art
Edition by Gasteiner in collaboration with electroswing
icon Parov Stelar proves it. Known not only
for his music but also for his bold visual art, Parov
designed the limited elderflower-lime edition to be
a multisensory product experience. The design bears
his signature, the track “Pink Electric Shoes” sets the
rhythm, and the content remains 100% natural—no
added sugars, no concentrate.
For hoteliers and restaurateurs, this is more than
just a trend product. It’s a lifestyle statement for
bars, minibars, and welcome drinks—and a striking
example of how art, design, and gastronomy can
merge into something both desirable and Instagrammable.
Those who curate cans today, spark
conversations tomorrow.
Fotos: Gasteiner, Tanja Schalling, Parov Stelar; Courtesy the artists
The twist? The artworks interact with the hotel
itself. Guests don’t just observe—they become
part of the performance. The space acts as
an amplifier of inner journeys, mirroring the
essence of the exhibition.
WHAT THIS MEANS
FOR HOSTS:
You don’t need sterile galleries to place art meaningfully.
At its best, art blends into the space, becomes
tangible, emotional, and sharable—creating mood,
dialogue, and depth on social media.
84 GENUSSPUNKT Taste the Change Taste the Change GENUSSPUNKT 85
Art isn’t only visual. In the brewing scene, it’s becoming
multisensory. Trumer & Brauton teamed up
with the band BON JOUR to craft a French Saison
that sounds like their music. Art meets hops—an
experience that starts with the bottle and extends
to the playlist.
This is where staging becomes consumption.
Through such collaborations, restaurateurs can
reach new audiences and infuse products with
cultural context—creating true desirability.
AMADOR
THREE STARS ON THE PLATE,
A BRUSH IN HIS HAND
Few knew this: Juan Amador, one of Europe’s top
chefs, is also an artist. Under the pseudonym
Rodama, he recently held his first major solo show
at Vienna’s Nitsch Foundation, titled Convergence.
The works? Large-scale, vibrant, abstract.
The message? Reduction, intensity, emotion.
The parallels to his cuisine? Unmistakable.
Here, culinary and visual arts blur—their precision
and passion intertwined. For restaurateurs, this
raises a compelling question:
Why not become a platform for art yourselves?
Why not highlight chefs, sommeliers, or hosts
beyond the plate? In artistic expression,
authenticity is the new luxury.
Fotos: Amador, HFA-Studio /Trumer & Brauton
TRUMER &
BRAUTON
BEER ART WITH A
SOUNDTRACK
86 GENUSSPUNKT Taste the Change
Taste the Change GENUSSPUNKT 87
The Landromantik Hotel Oswald takes things
further, telling regional stories through glass.
Its in-house bar showcases rare Poschinger
glassware, and the hotel becomes a stage for
local glassmaking heritage.
With partnerships, interactive experiences, and
premium design, this form of storytelling becomes
unique and impossible to copy. Glass turns into an
emotional medium. The hotel, into a cultural host.
THE KNAST BERLIN:
WHEN ART BECOMES AN ATTITUDE
Think art is elitist or quiet? Think again.
The Knast Berlin, once a women’s prison, is now a
cultural and culinary hotspot. From LGBTQIA+ exhibitions
and burlesque shows to Shibari performances
and an adults-only philosophy—this space is a living
artwork and a bold safe space.
OUR OUTLOOK FOR THE
FUTURE:
ART ISN’T A GARNISH. IT’S THE NEW MENU.
GLASS ART
AT HOTEL OSWALD:
A STAGE FOR LOCAL HISTORY
Fotos: Chris Eichhorn, Annette Sandne; Florian Kroll
The takeaway?
Art takes courage—but those who dare, win.
Today’s guests want attitude, not just aesthetics.
And art delivers—whether provocative, poetic, or
participatory.
What this means for hospitality:
• Experience beats equipment: Art creates emotions
that make spaces memorable.
• Collaboration over decoration: Working with artists
adds relevance and storytelling.
• Authenticity first: Showcase your team and local
roots. That’s what resonates.
• Courage over convention: Art should challenge,
inspire, provoke. That’s what lasts.
OUR RECOMMENDATION:
Those who stage today, inspire tomorrow.
Use your spaces as stages. Your people as
storytellers. And turn your business into a living
work of art.
88 GENUSSPUNKT Taste the Change Taste the Change GENUSSPUNKT 89
DESIGN
DARLING
In This
EDITION?
Not quite a color, not quite an absence of it – but a
feeling. White is lightness, clarity, radiance. Monochromatic
concepts are making a comeback, and white
confidently tops the style charts with timeless ease.
No other shade feels so calm, so versatile, so pure.
For me, it’s a favorite when it comes to design
pieces that elevate a space without overpowering
it. That’s why, in this edition, I’m showcasing selected
highlights in luminous restraint: porcelain vases
shaped as if from light itself, a kitchen that shines
through simplicity, and lighting objects that soothe
the eye – while making the heart dance.
Kein Stück wie das andere, aber alle mit Stil.
Die handgefertigten Unikate von Wyle Design aus
Epoxidharz setzen elegante Akzente in Hotelzimmern,
Bädern oder auf dem gedeckten Tisch.
Ob Seifenspender, Teelichthalter, Kristalldosen
oder Tabletts – jedes Teil wird mit Präzision und
Feingefühl gefertigt und bringt Designqualität
fernab der Massenproduktion in den Alltag.
SILVER WHITE & DELUXE
GOLD STATEMENT –
Design With Soul
SILVER
Autor: Alexandra Gorsche
No piece is like another, but every one exudes style.
The handcrafted resin pieces by Wyle Design add
elegant accents to hotel rooms, bathrooms, or
dining settings. Whether soap dispensers, tealight
holders, crystal jars, or trays – each piece is created
with precision and care, bringing small-batch design
quality into everyday life.
„I’m Alexandra Gorsche – a hedonist, content creator,
and design devotee. When I move through the world,
I don’t just see forms, colors, and materials – I feel
stories. The beautiful things in life? Never secondary.
They’re my daily inspiration.“
Foto: Fabico_ConnyPaPhotography
GOLD
Especially stunning are the colorways Silver White
and Deluxe Gold: gently shimmering tones that balance
cool elegance with a sense of calm and value.
Ideal for hosts who want to offer their guests a
refined and thoughtful experience in every detail.
Behind the brand is Leonie Winter, a young
designer from Styria whose creations not only
appeal visually, but also emotionally – each piece
speaks of craftsmanship and personal passion.
Available online: www.wyledesign.at
90 GENUSSPUNKT Taste the Change
Taste the Change GENUSSPUNKT 91
MIDI ICONS
IN WHITE –
Rosenthal
Reinvents Design
History
AURA
When design meets light and white becomes the
stage, subtle statements with high impact emerge.
At the exclusive Phi Beach on the Costa Smeralda,
Catellani & Smith sets refined lighting accents:
ICONS
Each vase makes its own design statement:
• Fast by Cédric Ragot captures the motion of
digital transformation.
• Squall, also by Ragot, translates dynamic energy
into quiet porcelain.
• Skum by BIG Architects echoes an inflatable
pavilion.
• Hop by Sebastian Herkner evokes sculptural
elegance.
• Node by Martin Hirth freezes a fleeting knot in
time.
• Surface by Achim Haigis mirrors the organic
forms of nature.
GOLD MEETS WHITE
Lighting Objects With Presence
• Fil de Fer outdoor lamps in white aluminum and
gold blend seamlessly into the rocky coastline –
weightless yet expressive.
Design classics in a new, compact format: with the
Midi Collection, Rosenthal reintroduces six iconic
vase models in an elegant medium size (14–15 cm),
proving how impactful porcelain can be in its most
reduced form.
Entirely in white – either matte or glossy – these
vases blend effortlessly into modern interiors: as
minimalist centerpieces, statement lobby pieces,
or refined table accents.
This collection reflects Rosenthal’s long-standing
design legacy – shaped through decades of collaborations
with the greats of art, architecture, and
design.
For the hospitality industry: These vases are perfect
accents for boutique hotels, fine dining concepts, or
design-forward gastronomy spaces.
Starting at €37.50 (RRP), available in specialty
stores or online: www.rosenthal.de
Fotos: Nava Rapacchietta
• Giulietta BE cordless table lamps in vintage brass
lend quiet elegance and seamless day-to-night
transitions in restaurant spaces.
• Bellatrix, a bold, hand-gilded structure, radiates
like a modern sun – uniting architecture, interior,
and emotion in a single piece.
More at www.catellanismith.com
92 GENUSSPUNKT Taste the Change
Taste the Change GENUSSPUNKT 93
WHITE
WHITE REIMAGINED
Glass as a Medium of Lightness in
Professional Kitchens
White has long symbolized purity and spaciousness – and in 2025, it
gets an inspiring upgrade.
Today’s “white” kitchens often achieve their look through sophisticated
use of glass: satin finishes, translucent textures, and backlit
features create open, airy spaces that blend functionality with calm.
A prime example: Luce by ARAN Cucine, designed with renowned firm
Studio Marco Piva. This kitchen features soft cloud-blue lacquered
MDF, glass cabinets, illuminated walls, and open shelving – creating a
composition of elegance and weightlessness. Here, white is not just a
color – it’s an atmosphere.
The updated Volare line, presented at EuroCucina 2024, embraces this
ethos with its curves, translucent elements, rotating modules, and
luminous surfaces.
Ideal for:
• Open show kitchens in boutique
hotels
• Stylish breakfast areas with a
communicative flair
• Luxury residential projects with
an architectural soul
Glass is the silent hero – expanding
rooms, amplifying light, and adding
visual depth. Models like Guadalupe
and Yleniaprove that even classic
kitchens benefit from clean design,
white-tinted frames, golden details,
and warm lighting.
More at www.arancucine.it
94 GENUSSPUNKT Taste the Change
IMPRINT
GENUSSPUNKT – ISSUE 1/2025
ISSN 3061-080X (Online)
Publishing frequency: 3× per year
Upcoming issues:
September 2025 (Issue 2) and November 2025 (Issue 3)
PUBLISHER
LEGAL DISCLOSURE
Publisher & Editorial Office:
JeGo Beteiligungs GmbH
Alberstrasse 3, 8010 Graz, Austria
office@genusspunkt.at
+43 (0) 650 422 9292
www.genusspunkt.at
VAT ID: ATU74182519
Company Reg. No.: FN 506899 s
Member of the Austrian Federal Economic Chamber
(WKÖ), Division for Advertising and Market
Communication
© 2025 Genusspunkt | All rights reserved
Company purpose: Publishing, production, and
distribution of magazines and print media of all kinds,
as well as information services.
Publishers
Mag. Alexandra Gorsche, Heimo G. Jessenko
EDITOR-IN-CHIEF
Mag. Alexandra Gorsche
Editorial Management
Alexandra Embacher, BA MA BA MA
Art Direction & Design
Viktoria Mandl-Dets, MA
Contributors & Authors of this Issue
Dominik Faber, Franziska Gött, Sonja Planeta,
Jan-Peter Wulf
Managing Directors
Mag. Alexandra Gorsche, Heimo G. Jessenko
Shareholders of JeGo Beteiligungs GmbH
51 % Mag. Alexandra Gorsche,
49 % Heimo G. Jessenko
Who We Are.
And Where to Find Us..
In accordance with § 25 of the Austrian Media Act
(MedienG)
Obligation to provide information pursuant to § 5
of the Austrian E-Commerce Act (ECG)
Disclosure obligation pursuant to § 14 of the Austrian
Commercial Code (UGB)
Editorial Policy
Genusspunkt is an independent journalistic medium
focused on culinary culture, hospitality, tourism,
design, and innovation. The aim is to provide highquality,
editorially curated content with added value for
industry professionals and culinary enthusiasts alike.
Editorial Responsibility
The editorial team strives for careful research and
accurate reporting. All content has been prepared to
the best of our knowledge. We accept no liability for
unsolicited manuscripts or materials.
Gender Notice
For the sake of readability, gender-specific formulations
may be omitted in some texts. All personal references
apply equally to all genders.
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Despite careful content control, we assume no liability
for the content of external links. The responsibility for
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Mach den ersten Schritt auf
deinem Karriereweg an der
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Bramberg oder Klessheim.
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hier
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96 GENUSSPUNKT Taste the Change
TASTE THE CHANGE. READ THE FUTURE.