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D. Gary Young The Lavender Connection As Told By Jean-Noel Landel

The Lavender Connection

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D. GARY YOUNG<br />

<strong>The</strong> <strong>Lavender</strong> <strong>Connection</strong><br />

<strong>As</strong> told by<br />

<strong>Jean</strong>-Noël <strong>Landel</strong>


D. GARY YOUNG<br />

<strong>The</strong> <strong>Lavender</strong> <strong>Connection</strong><br />

<strong>As</strong> told by <strong>Jean</strong>-Noël <strong>Landel</strong>


© Copyright 2022, <strong>Young</strong> Living Essential Oils<br />

<strong>The</strong> partial or total reproduction of this publication, in electronic form or<br />

otherwise, is consented to for noncommercial purposes, provided that the<br />

original copyright notice and this creative commons notice are included<br />

and the author and the copyright holder are clearly acknowledged. Any<br />

reproduction or use of all or a portion of this publication in exchange for<br />

financial consideration of any kind is prohibited without permission in<br />

writing from the copyright holder.<br />

<strong>Young</strong> Living Essential Oils, LC<br />

1538 W. Sandalwood Dr.<br />

Lehi, UT 84043<br />

USA<br />

+1-800-371-3515<br />

<strong>Young</strong>Living.com<br />

ISBN: 978-1-95-309925-9<br />

<strong>The</strong> information contained in this book is for education and<br />

entertainment purposes only. Any reference to health, nutrition, diet,<br />

and food products should not be used to diagnose, prescribe, or treat<br />

any condition of the body and should not be used as a substitute for<br />

medical counseling. Neither the author nor the publisher accepts<br />

responsibility for such use.<br />

Cover: A historical moment announcing<br />

the <strong>Young</strong> Living farm in France.


TABLE OF CONTENTS<br />

Dedication .......................................................i<br />

Acknowledgement ................................................ ii<br />

Foreword ........................................................v<br />

Introduction ....................................................vii<br />

1. Crossing Paths ................................................. 1<br />

2. My Grandmother’s <strong>Lavender</strong> ..................................... 19<br />

3. Comparing Our Trials of Life .................................... 25<br />

4. Our Common Vision .......................................... 41<br />

5. <strong>Gary</strong>’s Passion for Distillation .................................... 65<br />

6. Obsessed with Quality .......................................... 65<br />

7. Encounters of Destiny .......................................... 77<br />

8. <strong>Gary</strong>’s French Family ........................................... 83<br />

9. A Complementary Match ....................................... 89<br />

10. <strong>The</strong> <strong>Lavender</strong> Heart of Provence ................................ 103<br />

11. Savoillan’s Farm, Where It All Started ............................ 111<br />

12. <strong>The</strong> Simiane-la-Rotonde Farm and Distillery ...................... 117<br />

13. <strong>The</strong> Seed to Seal Trademark of Quality ........................... 125<br />

14. Understanding <strong>Lavender</strong>: Population, Clonal, and Lavandin .......... 127<br />

15. <strong>The</strong> Threat to <strong>Lavender</strong> ....................................... 133<br />

16. Einkorn—Ancient Grain, <strong>The</strong> Staff of Life ........................ 137<br />

17. Hemp, a Failed Experiment; Death by Drought .................... 145<br />

18. Farewell, My Friend .......................................... 147<br />

19. Our Wives, Our Bedrock. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 155<br />

20. Nicolas Carries Our Heritage .................................. 161<br />

21. Einkorn Recipes ............................................. 169


DEDICATION<br />

<strong>The</strong> world of essential oils has grown beyond<br />

anything I could have imagined 30 years ago. <strong>As</strong> I<br />

look back over this amazing journey, it is to those<br />

who love our industry and have helped it grow and<br />

become what it is that I dedicate this book.<br />

I feel immense gratitude in my heart to all who<br />

have walked this path with <strong>Gary</strong> and me as we<br />

blazed trails into the unknown—a path that has<br />

brought us to where we are today. May we all<br />

continue to carry the knowing of the importance<br />

of pure essential oils to the world and remember<br />

the sacrifices of those who made it possible to<br />

bring in a new era of health and well-being as we<br />

continue on into an exciting future.<br />

i


ii


ACKNOWLEDGEMENT<br />

My family has always been my joy and priority. I gave up my business in<br />

France and went to the United States to follow Jane, who became my wife and<br />

gave me two beautiful children. Jane has always supported me in my flamboyant<br />

nature and was right there with me as my adventure unfolded with <strong>Gary</strong> <strong>Young</strong><br />

and <strong>Young</strong> Living.<br />

Were it not for Jane’s encouragement and the friendship she also developed<br />

with <strong>Gary</strong>, I would not have been able to accomplish all the things I have done<br />

in my life. Her dedication to the success of everything we did together made it<br />

all possible. <strong>As</strong> I put the memories on paper, it was amazing how they came back<br />

to life, filling me with excitement and gratitude for the opportunities that have<br />

been mine.<br />

<strong>The</strong> love of my children and their support has been truly rewarding. Véréna’s<br />

family is always a joy to be around, especially with two little “know-it-all”<br />

rambunctious grandsons sharing many family activities together. I appreciate my<br />

family and their patience as they motivated me with that little extra push to get<br />

it done.<br />

Nicolas has made me proud as he continues the journey <strong>Gary</strong> and I started:<br />

to produce the highest quality essential oils Mother Nature can provide. I am<br />

impressed with his leadership ability and admire him for making the dream of<br />

the French farm come true. It’s especially wonderful for me in retirement; I can<br />

help and join in the activities, but only when I want.<br />

I have had the idea to write this book for a long time, but Mary <strong>Young</strong> helped<br />

bring my thoughts to the surface and kept asking for my book. Nicolas has<br />

been a huge help in many aspects, and I am grateful for his support in finishing<br />

the manuscript, because I know Mary is anxious to share my story: the roots of<br />

<strong>Young</strong> Living in France.<br />

iii


iv


FOREWORD<br />

<strong>As</strong> I came into <strong>Gary</strong>’s world, I started to hear about this <strong>Jean</strong>-Noël, <strong>Gary</strong>’s<br />

partner in France. <strong>Gary</strong> always talked with so much enthusiasm about <strong>Jean</strong>-Noël<br />

and the farm. I was very new to the world of essential oils and really didn’t know<br />

very much about <strong>Young</strong> Living, but I was learning and it was all very intriguing<br />

for me. Since I had spent several years in Europe—which included studying<br />

opera in Vienna, Austria, at the Academy of Music and Dramatic Arts, from<br />

which I graduated—I was very connected to singers, opera houses, different<br />

languages, and cultures of Europe, but not to lavender oil from Provence.<br />

I had been to several large cities in France, but I really loved driving along the<br />

winding roads through small towns exploring the hilly countryside and seeing<br />

the beautiful lavender; but back then, it was just beautiful lavender. Now it took<br />

on a totally different meaning, and I was really anxious to learn more.<br />

<strong>Jean</strong>-Noël was a very important person in <strong>Gary</strong>’s life, and <strong>Gary</strong> always spoke<br />

with excitement about the conversations and plans they had. In 1992, <strong>Gary</strong><br />

took the first group of <strong>Young</strong> Living members to France, which began a new<br />

chapter in the history of <strong>Young</strong> Living’s French lavender connection.<br />

My first experience with our French lavender connection began in 1994,<br />

the day after <strong>Gary</strong> and I were married. In a way, it’s comical, because the<br />

whole reason <strong>Gary</strong> and I decided to get married in just five weeks was because<br />

he wanted me to go with him to Grasse, France, to attend an essential oil<br />

conference and meet his French family: <strong>Jean</strong>-Noël, Jane, and their children.<br />

It was a great reunion for <strong>Gary</strong>, and the first thing the <strong>Landel</strong>s did was take us<br />

to a fancy restaurant in a most beautiful castle to celebrate. We had a fun time,<br />

and it was a wonderful beginning for me. <strong>Jean</strong>-Noël and Jane were so gracious<br />

and kind and quickly accepted me into their world.<br />

I went with <strong>Gary</strong> to the first farm he and <strong>Jean</strong>-Noël leased from the<br />

government. <strong>Jean</strong>-Noël was very creative, and the two of them spent a lot of<br />

time making plans for the future.<br />

v


It was a big disappointment when the government decided to close the farm,<br />

which seemed very unfair, but <strong>Jean</strong>-Noël did not want to do battle. So the next<br />

plan was to find a farm that he and <strong>Gary</strong> could own. It seemed that in every<br />

phone call there was some conversation about the farm—the farm that took<br />

<strong>Jean</strong>-Noël eight years to find, the farm we have today.<br />

<strong>Gary</strong> was truly at home in France, and he loved every minute he spent there.<br />

He loved his French family very much, and they expressed their great love for<br />

him by flying all the way from France to participate in <strong>Gary</strong>’s Celebration of<br />

Life. <strong>Jean</strong>-Noël gave a very inspiring tribute to <strong>Gary</strong>, and we all cried as Benoît,<br />

<strong>Jean</strong>-Marie, and Nicolas walked as pallbearers to the gravesite.<br />

So much history comes from those beginning years in France that shaped the<br />

course of <strong>Young</strong> Living, and <strong>Gary</strong>’s adventures with <strong>Jean</strong>-Noël are priceless. So<br />

little is known about those early days that I asked <strong>Jean</strong>-Noël to put his memories<br />

into a book to preserve them so that everyone can enjoy their adventures.<br />

We are not only thrilled to have that history but to also be creating the future<br />

with <strong>Jean</strong>-Noël’s son, Nicolas, who is now the manager of our Simiane-la-<br />

Rotonde <strong>Lavender</strong> Farm and Distillery, located in Provence, about a two-hour<br />

drive north of Marseille, France.<br />

<strong>Gary</strong> had the vision for <strong>Young</strong> Living and invited <strong>Jean</strong>-Noël to become part of<br />

that vision as his partner, helping to build the foundation through his amazing<br />

connections in the “circle of lavender growers and distillers,” as well as managing and<br />

caring for the farm, which is evident to all who visit the beautiful Simiane Valley.<br />

Nicolas promotes that same vision and leads with love and kindness that<br />

welcomes our members who come to visit and to be a part of what they call<br />

their farm in the heartland of Provence, or as <strong>Gary</strong> would say, “<strong>The</strong> lavender<br />

capital of the world in true partnership with <strong>Young</strong> Living.”<br />

<strong>Young</strong> Living owes tremendous gratitude to the <strong>Landel</strong> family for their<br />

dedication and commitment to the mission of <strong>Young</strong> Living and for their love<br />

and friendship that continues on for our family and all of our members. <strong>Gary</strong>’s<br />

legacy and the heritage of the French connection that <strong>Jean</strong>-Noël preserved lives<br />

on in all of our hearts for a healthy, happy, and prosperous future.<br />

Mary <strong>Young</strong><br />

Co-Founder and CEO of <strong>Young</strong> Living Essential Oils<br />

vi


INTRODUCTION<br />

At the age of 65, I felt the need to tell the tale of the extraordinary relationship<br />

I had with <strong>Gary</strong> <strong>Young</strong>, the founder of <strong>Young</strong> Living Essential Oils. I was unsure<br />

about writing this book, as I often think that to live a happy life, it is better to<br />

be quiet and not create a lot of commotion about how you live.<br />

But now that <strong>Gary</strong> is gone, I want to pay tribute to him to make sure that his<br />

legacy, and mine, will live on as part of the history of lavender; the therapeutic<br />

value of essential oils; and, of course, more importantly, the human and spiritual<br />

legacy we shared.<br />

Our adventures together, filled with determination and discovery, are a<br />

challenge to put into words, because with <strong>Gary</strong>, life was full of the unexpected<br />

with great passion and deep emotion. <strong>Gary</strong> was a man of God who believed in<br />

the goodness of mankind.<br />

<strong>Gary</strong> believed in me and trusted me beyond all expectations, and he knew that<br />

I felt the same way about him, which was the foundation of our friendship that<br />

enriched both of our lives immensely.<br />

I believe that <strong>Gary</strong> and I were destined to work together, not only for how I<br />

could help him but also for what he could teach me with his vast knowledge in<br />

the usage of oils in therapeutic and emotional application. Since we were on the<br />

same path of health and wellness, it only made sense for us to travel that path<br />

together.<br />

This is the most unusual story that united <strong>Gary</strong> and I for nearly 30 amazing<br />

and exciting years.<br />

<strong>Jean</strong>-Noël <strong>Landel</strong><br />

vii


viii


— I —<br />

CROSSING PATHS<br />

Our amazing adventure started in sunny Los Angeles in October 1990. I was<br />

attending a trade show with the firm intention of promoting the essential oils<br />

I had brought with me from France, which included my beloved lavender oil,<br />

the “mother of all essential oils.” I had gone around to the hundred exhibitors<br />

without any success. Practically no one had ever heard about essential oils on<br />

this side of the Atlantic.<br />

<strong>Gary</strong>’s booth at the Whole Life Expo when I first met him.<br />

1


<strong>By</strong> lunchtime, discouraged with the little response after such a long journey, I<br />

came to a small booth with a sign that said “Aromatherapy Essential Oils.” I was<br />

told that the owner was lecturing, so I decided to wait for him to come back to<br />

the booth. From a distance, I saw a genuine cowboy with his hat, jeans, leather<br />

coat, and boots. He walked with an air of confidence and a sort of knowing-like<br />

energy that was very compelling.<br />

I was not surprised when this man walked up to me and introduced himself.<br />

However, this was not the <strong>Gary</strong> <strong>Young</strong> who everyone knows today but a younger<br />

<strong>Gary</strong> who was only starting to walk the path of essential oils. He was a much<br />

taller and thinner man than I, with a sincere and compassionate expression and<br />

a very engaging smile and affable personality.<br />

Little did I know that this meeting would change our lives forever and lead to<br />

a beautiful friendship and collaboration that would last nearly 30 years. After we<br />

exchanged a few words, I showed him my lavender oil samples. We immediately<br />

connected with a knowing that something new and exciting was beginning for us.<br />

<strong>Gary</strong> had this amazing way of putting everybody at ease. When he opened a vial<br />

of my lavender and smelled it, his face lit up with joy. With an expression like that,<br />

I knew he was an expert. He asked me if the oil was distilled in France; but before<br />

I was able to answer, he suggested he come visit me in France in the coming days.<br />

“You are a gift from heaven,” he kept saying. “You are a gift from heaven.” For<br />

months, <strong>Gary</strong> had wanted to travel to France to visit lavender producers, but the<br />

language barrier and the lack of contacts with the producers had halted his plans<br />

until now. For over an hour, we chatted in front of his booth like long-lost friends.<br />

That day I left the trade show happy with that single contact, despite<br />

being slightly dubious about the outcome. To my surprise, one evening a few<br />

months later in February 1991 around 7 p.m., my phone rang. “Hello, do you<br />

remember me? I am <strong>Gary</strong> <strong>Young</strong>. We met at the trade show in Los Angeles,<br />

actually it was Pasadena. I’m here in France, and I’d like to come visit you. How<br />

long does it take to drive to your place?”<br />

<strong>Gary</strong> had just flown to Paris and was calling me from the airport to ask if we<br />

could meet. Given the late hour and the long drive, I suggested we meet the next<br />

day. About 20 hours later, by noon, he was on my doorstep. What a surprise to see<br />

him so quickly. I lived in Vers-sur-Méouge, a small and very isolated village in the<br />

mountains of Provence, and was surprised that he found us so quickly.<br />

2


<strong>The</strong> <strong>Landel</strong> family (left to right): Jane, Nicolas, Véréna, and <strong>Jean</strong> Noël.<br />

GPS devices did not exist yet, so I was curious. <strong>Gary</strong> later confessed that he<br />

drove half the way that night, slept in the car he had rented, asked for directions<br />

along the way, and finished the drive that morning. I had invited him to stay<br />

in my home, so the two weeks he planned on staying gave us time to really get<br />

acquainted. That was the beginning of our friendship, and the esteem we had<br />

for each other began to grow. <strong>Gary</strong> was always enthusiastic during the many<br />

evenings we spent chatting about essential oils. He was focused, inquisitive, and<br />

like a sponge wanting to understand and learn everything.<br />

At that time, I knew only about the physical benefits of essential oils, specifically<br />

those of lavender, so my interest was in the traditional uses, knowing that lavender<br />

has been used historically for various therapeutic purposes including topical<br />

application for relief of minor burns, insect bites, and other minor skin irritations.<br />

I loved the research and was always experimenting, looking for more discoveries.<br />

My knowledge was based on so-called medical and scientific aromatherapy, the<br />

only aspect of essential oils recognized in France at the time, along with the French<br />

school of aromatherapy. <strong>The</strong> French pharmacists had a guide that listed all the<br />

products they were supposed to have in stock, including lavender essential oil.<br />

3


I did not know that <strong>Gary</strong>’s knowledge was far more extensive than mine.<br />

Unlike me and all those who obtained and sold essential oils, <strong>Gary</strong> explored<br />

the psychological, emotional, and spiritual aspects of the oils. His approach was<br />

confusing and a bit rattling.<br />

However, <strong>Gary</strong> had a kind of knowing that made his unconventional and<br />

innovative approach compelling. He was not surprised or disturbed by my<br />

reaction. He became more animated as he told me about the essential oil blends<br />

he had formulated in his laboratory in the United States to help others and was<br />

excited about the effectiveness he was seeing. It was a world of discovery that he<br />

wanted to share with me.<br />

At the time, my son, Nicolas, was six months old and had a hard time sleeping<br />

and cried a lot. One evening, <strong>Gary</strong> held him on his lap and gently rubbed a few<br />

drops of lavender on his little feet. Jane and I were astounded to see how our little<br />

boy calmed down and fell asleep. I began to feel the same excitement that <strong>Gary</strong><br />

was feeling about his discoveries.<br />

<strong>Gary</strong> enjoyed driving the narrow, winding roads of Provence, up and down<br />

the hilly terrain, visiting endless fields of lavender and hundreds of distilleries.<br />

He was excited to see the fields with rows and rows of lavender and distilleries in<br />

operation and not just read about them in books.<br />

During that time, I had just started a partnership with Marcel Espieu, a<br />

well-known local distiller, who had been the president of the French <strong>Lavender</strong><br />

<strong>As</strong>sociation in Provence.<br />

<strong>The</strong> winding roads of Provence.<br />

4


I was in charge of the commercial side to develop new markets abroad, and<br />

Marcel, like most producers, sold a large portion of his production of essential<br />

oils—namely cypress, lavender, and clary sage—to perfumers in Grasse, a major<br />

center for essential oils and the perfume industry in France.<br />

I introduced Marcel to this enthusiastic cowboy from Idaho who had built<br />

his own little distillation apparatus from sketches he found in a book combined<br />

with his intuitive mechanical sense. <strong>Gary</strong> began experimenting and taught<br />

himself how to distill mint, lemon balm (melissa), and lavender.<br />

Marcel was cordial but hesitant about opening his operation to this foreigner<br />

dressed like an American cowboy. But because <strong>Gary</strong> was with me, Marcel was a<br />

bit more willing to talk and spend a little time trying to figure out why <strong>Gary</strong> was<br />

even there.<br />

Eventually, Marcel gave in to <strong>Gary</strong>’s persistent questions and invited him<br />

to visit his distillery. He could tell that <strong>Gary</strong> was earnest in his desire to<br />

understand, and that piqued Marcel’s curiosity. It was everything <strong>Gary</strong> had<br />

dreamed of, and he spent every single day increasing his knowledge, visiting<br />

producers, asking questions, and watching.<br />

Cypress trees are often used as a wind barrier in southern France. <strong>The</strong> branches are trimmed during the winter<br />

to keep them strong and healthy and are sometimes gathered and distilled for cypress essential oil.<br />

5


<strong>Gary</strong> took pictures, made notes, and measured everything to such an extent<br />

that Marcel and the other producers became concerned and started to worry.<br />

<strong>The</strong>y feared that this American cowboy was there to steal their secrets and knowhow<br />

about French distillation techniques.<br />

When they shared their concerns with me, I told <strong>Gary</strong> that they suspected<br />

him of espionage, to which he quickly replied, “<strong>Jean</strong>-Noël, tell them they do not<br />

have to worry about that. What they should worry about is how in a few years’<br />

time, they can provide me with the very large quantities of quality essential<br />

oils I will need.” Looking at <strong>Young</strong> Living’s current growth and the demand<br />

for lavender oil, <strong>Gary</strong>’s prophetic words came to fruition, which was confirmed<br />

several times throughout the following years.<br />

<strong>As</strong> time went on, <strong>Gary</strong> spent more and more time in the distillery.<br />

Surprisingly enough, Marcel invited <strong>Gary</strong> to his home for supper and to meet<br />

his wife, Marthe. <strong>Gary</strong> did not speak French, and Marcel and Marthe did not<br />

speak English; yet despite the language barrier, they connected on a different<br />

level. <strong>The</strong>y understood each other and built a close personal relationship that<br />

brought confidence and trust as <strong>Gary</strong> moved into the inner circle of lavender<br />

growers and distillers.<br />

One winter season while <strong>Gary</strong> was visiting, I thought he would like a new<br />

adventure in learning how we distill trees, cypress trees to be exact. Cypress<br />

trees have been used for centuries to protect villagers and their crops against<br />

the violent mistral winds that rage through Provence from the north during<br />

the winter. <strong>The</strong>se trees stand as powerful barriers with their tall, beautifully<br />

manicured shape.<br />

It was a yearly event to drive to the Rhône Valley to gather the cut cypress<br />

branches that were discarded from the trimming. <strong>The</strong> straggly leftovers were<br />

free, so we piled as much as we could into the truck and drove back to the<br />

distillery that was about two hours away. This also benefitted the villagers<br />

because were it not for us coming to clean up the mess and take it all away, they<br />

would have to do the work.<br />

<strong>The</strong> distillation was very important to <strong>Gary</strong>, so I took him with me on one<br />

of these long expeditions. Collecting the branches was just that, collecting<br />

branches; but distilling had <strong>Gary</strong>’s full attention, so he was very engaged in the<br />

whole idea of gathering the tree trimmings and driving back to the distillery.<br />

6


Marcel lowering the basket into the cooker to prepare for loading the cypress.<br />

Loading the gnarly and challenging<br />

cypress branches into the cooker.<br />

Observing with Marcel as the cooker is unloaded.<br />

7


Marcel overseeing the operation of his distillery. <strong>The</strong> plaque in the upper left corner denotes the construction<br />

company, F. Eysseric et Fils, that built 90 percent of the distilleries in France at that time.<br />

Distilling cypress is quite different than distilling aromatic plants and is very<br />

specific in its process. <strong>The</strong> branches are thick and require a lengthy technique<br />

of about 12 hours in the extraction chamber. <strong>The</strong> first distillation cycle lasts<br />

between two to three hours; then the material is left until the next morning to<br />

start the second cycle, which is about eight hours. This allows the branches and<br />

shoots to soak in the steam from the previous day and to soften the wood to<br />

make it easier to extract the essential oil.<br />

<strong>The</strong> two-phase heating technique was new to <strong>Gary</strong> and very educational. Using<br />

this knowledge, he developed his own proprietary process for the many different<br />

conifers he distilled in northern Idaho and Canada. <strong>Gary</strong> was an insatiable learner<br />

who continually asked questions, wanting to know more and see it all.<br />

Marcel was already thinking about retiring, and I was considering the idea of<br />

taking over his distillery. However, in the early 1990s, the French environmental<br />

protection laws pertaining to distillation became increasingly strict. Marcel’s<br />

distillery, as well as the majority of other distilleries, were operating traditionally<br />

by using the distilled plant material, called chaff or straw, as fuel for the boiler to<br />

produce steam for the ongoing distillation batches. However, to produce steam<br />

quickly, some distillers burned tires in the fire box, which caused an enormous<br />

8


Distilled plant material taken from the<br />

cooker to be burned as fuel for the boiler.<br />

Marcel keeping an eye on the firebox, and the kids too!<br />

Nicolas in my backpack, Jane in the middle, and Véréna on <strong>Gary</strong>’s shoulders, exploring the boneyard of discarded<br />

mechanical farm equipment; a common sight for <strong>Gary</strong>.<br />

amount of pollution. <strong>The</strong> water from the steam used in the distillation then ran<br />

into the waterways, causing major problems for anyone or anything using that<br />

water. For example, crayfish, traditionally found in waterways close to Marcel’s<br />

distillery, disappeared as soon as the distillation started.<br />

9


In the morning, clouds of black smoke surrounded the distilleries, polluting<br />

the air and making it difficult for those working in the distillery to breathe,<br />

as well as for those living in the surrounding areas. <strong>The</strong> new environmental<br />

laws required that distilleries change completely, which necessitated enormous<br />

investments to comply with the new standards or to build a completely new and<br />

modern distillery. <strong>The</strong> problem was that with the low price of essential oils at<br />

that time, our profit margins were already extremely thin or nonexistent.<br />

When I met <strong>Gary</strong>, I already knew I was not going to take after Marcel, who<br />

was determined to retire in any case, not related to the changing laws that would<br />

dramatically affect his business. Marcel was amenable and ready to give <strong>Gary</strong> a<br />

lot of information, and <strong>Gary</strong> appreciated his attitude.<br />

To avoid competition in business, people do not usually share their trade<br />

secrets. <strong>Gary</strong> felt that reluctance in the beginning when he first started traveling<br />

to France to learn from the French; but after he gained Marcel’s trust, they built<br />

an unspoken friendship. Marcel was totally different with <strong>Gary</strong>. He invited<br />

<strong>Gary</strong> to spend time in the distillery, ask questions, gather information, take<br />

measurements, and make all the drawings he wanted of the stills.<br />

Marcel became <strong>Gary</strong>’s mentor, and <strong>Gary</strong> spent as much time as he could<br />

learning the art of distillation. He was excited to see a large distillery in<br />

operation and to study how it worked. It is clear that having the best machine in<br />

the world is useless if you do not understand how it works.<br />

Marcel and I did not know <strong>Gary</strong> very well, but we felt that he could make a<br />

significant contribution. Back then, we were in contact only with people from<br />

the fragrance world who had a particular mindset. <strong>The</strong>y were very competitive,<br />

would not divulge the names of suppliers, and never shared their recipes,<br />

formulas, or any secrets or discoveries.<br />

<strong>Gary</strong> was not like that. From our very first encounter, I felt his strong and deep<br />

sincerity, which was the foundation that enabled us to develop our long-lasting<br />

relationship, even though he was not yet a client. From the start, <strong>Gary</strong>, Marcel,<br />

and I developed a strong sense of trust from which we built an efficient and<br />

constructive collaboration without ever signing a contract to make it official.<br />

During that first visit, I took <strong>Gary</strong> to the producers who supplied Marcel’s<br />

distillery with lavender plant material. Besides the distillation process, <strong>Gary</strong><br />

showed interest in the harvesting methods and the equipment necessary for<br />

10


<strong>Gary</strong> always carried a pocket notebook so he could make sketches of what he saw and ideas that came into his head.<br />

I enjoyed taking <strong>Gary</strong> to the French perfumeries so he could see how they use essential oils.<br />

harvesting lavender, about which he knew very little. His questions were<br />

surprisingly relevant, including wanting to know at what height the lavender<br />

plants should be cut.<br />

<strong>Gary</strong> had an enquiring mind and an understanding of the world. <strong>As</strong> well as<br />

being an all-around good mechanic, he was very self-reliant due to living in<br />

isolated places with limited help in case of problems.<br />

11


<strong>The</strong> cabin where <strong>Gary</strong> grew up in the mountains outside of Challis, Idaho, 1949–1965.<br />

Growing up in the mountains, far away from neighbors and townspeople,<br />

life was more about survival. <strong>Gary</strong> had no choice but to become an adaptable,<br />

multi-skilled young man, learning how to repair vehicles, care for horses, and<br />

farm the land.<br />

<strong>Gary</strong> had a farmer’s wisdom that simultaneously intimidated and worried the<br />

people with whom he crossed paths. An American coming to Provence asking<br />

questions was disconcerting to the local farmers and sometimes a bit frightening<br />

because of their lack of understanding.<br />

Interestingly enough, once back home, <strong>Gary</strong> began building his distillery from<br />

designs based on what he saw and drew in his little notebooks. He sometimes<br />

even improved on what we had in France. He redesigned the very harvesting<br />

machines he had watched in operation to make them more efficient.<br />

I was amazed at <strong>Gary</strong>’s ingenuity, especially with his fabrication of the first<br />

extraction chamber that he shaped and welded in the garage of the old farmhouse<br />

in St. Maries, Idaho. He also built his first planting machine using old car axles<br />

and other pieces of unused materials found at the farm, which was quite clever.<br />

12


I remember when he called me and asked me to buy a lavender harvester and<br />

ship it to him. He told me that there was no harvesting equipment for lavender<br />

in the United States, and as his fields expanded, he couldn’t harvest without a<br />

real lavender harvester. I found a used one for him and wondered how long it<br />

would hold out, but <strong>Gary</strong> didn’t care. He wanted that machine.<br />

I purchased and sent him that very old lavender harvester, which had an oldfashioned<br />

cutting system he understood and appreciated. Today that machine is<br />

on display in Utah at the Mona farm.<br />

<strong>The</strong> second harvester I sent was a newer harvester that had great<br />

improvements, as the French market was always pioneering inventions in the<br />

lavender harvesting industry.<br />

That harvester was so important that <strong>Gary</strong> later fabricated a larger and more<br />

efficient one in the shop at the Mona farm. He was always looking for ways to<br />

improve the farm equipment, so he used the fabrication shop in Mona to build<br />

many different farm implements.<br />

<strong>Gary</strong> and I in Henri Viaud’s laboratory exchanging ideas.<br />

13


<strong>Gary</strong> and I on an old harvester on our farm in France in 1992.<br />

<strong>The</strong> planter <strong>Gary</strong> built in the garage vastly reduced the time required for planting at St. Maries in 1993.<br />

14


Before <strong>Gary</strong> returned home, I<br />

introduced him to Henri Viaud,<br />

one of my clients who worked with<br />

Marcel and who was known as a<br />

pioneer in extracting essential oils<br />

and selling them to the public, as<br />

well as to vendors for distribution<br />

in pharmacies and wellness shops.<br />

At that time, there was only one<br />

type and quality of lavender, the one<br />

produced by the distilleries. Henri<br />

already had an impressive selection of<br />

about 100 essential oils that he listed<br />

in an aromatherapy catalog.<br />

<strong>The</strong> harvester loaded into the container for shipment to<br />

Idaho in 1994.<br />

A modified French harvester <strong>Gary</strong> painted and put to work in the field at the Mona farm in 1998.<br />

15


A lavender harvester <strong>Gary</strong> fabricated in Mona, Utah, in 1999.<br />

Early distillers that <strong>Gary</strong> built are displayed at the Mona farm. <strong>The</strong> top half of the silver cooker on the left is the original<br />

distiller <strong>Gary</strong> welded together from two pressure cookers in which the first lavender was distilled in 1991.<br />

16


Henri Viaud with <strong>Gary</strong> and I in front of the house in Vers sur Méouge, where my children grew up.<br />

Jane and I with <strong>Gary</strong> holding Nicolas.<br />

<strong>Gary</strong> was amazed at the number of oils Henri had, and even though <strong>Gary</strong><br />

came to France with little money, he spent what little he did have on dozens<br />

of vials and lavender seeds before flying back home. Little did I know that an<br />

amazing adventure had just begun.<br />

17


18


— II —<br />

MY GRANDMOTHER’S<br />

LAVENDER<br />

To fully understand the origin of this story and my background, I’d like to<br />

tell you about my childhood. It is said that one’s life is influenced by the events<br />

experienced during the first years of life with one’s family, which includes the<br />

joy, hope, frustration, outrage, and perhaps<br />

disappointment family members can cause.<br />

My grandparents, both paternal and maternal,<br />

all made a marked impact on my life.<br />

My paternal grandmother, Anne-Marie <strong>Landel</strong>,<br />

was an energetic woman, dynamic and healthy.<br />

She bragged that she had never been to the<br />

dentist, nor did she ever need to have her teeth<br />

fixed, a sign of great health, according to her.<br />

She lived in a pretty house on one of the largest<br />

properties with a vast garden in Ormenans, a very<br />

small village in the region of Franche-Comté on<br />

the eastern border of France.<br />

My grandmother, Anne-Marie <strong>Landel</strong>,<br />

after raising her children.<br />

<strong>The</strong> village of Ormenans.<br />

19


When Anne-Marie was in her 40s,<br />

her husband, my grandfather, died<br />

of tuberculous during World War II,<br />

so I did not know him. This left my<br />

grandmother alone with five young<br />

children. Fortunately for her, she had<br />

enough money and was able to raise them<br />

without needing to work, even after her<br />

husband’s death.<br />

My parents were married in 1950 in<br />

Pargnan in the region of Champagne in<br />

eastern France, close to my grandmother’s<br />

house, where I later often went during<br />

the holidays. I mostly remember the smell<br />

My mother and father, Dominique and Sabine<br />

<strong>Landel</strong>, on their wedding day. My grandmother is of delicious bread in the morning; the<br />

walking behind my parents after the ceremony.<br />

smell of cancoillotte, a runny cheese from<br />

Franche-Comté; and the food prepared by the maid over the wood-burning<br />

stove. However, my most vivid memory is the strong smell of lavender from the<br />

cupboard in the room where I slept from time to time.<br />

Many old books about aromatic plants and distillation, along with antique bottles of essential oils and early<br />

medicinal products, on display in the museum at the <strong>Young</strong> Living headquarters in Lehi, Utah.<br />

20


Bundles of lavender are popular everywhere.<br />

During the day, we would put small bags of lavender flowers in the cupboards<br />

and drawers to repel moths. My grandmother and aunt made them with the<br />

lavender from the garden, and the smell was particularly strong. I used to press the<br />

flowers in the palms of my hands to release the scent. I would then put one under<br />

my pillow so I could enjoy its smell throughout the night. I have never forgotten<br />

this fragrance, which is strongly linked to the feeling of well-being for me.<br />

<strong>As</strong> my grandmother got older, she moved to a smaller house, where I spent<br />

holidays during my teenage years with one of her daughters, my aunt Marie-<br />

Paule, and her sons. When my cousin Philippe and I saw each other, we would<br />

go to the bakery and buy delicious-smelling country bread.<br />

My cousins had more freedom than I did, and life seemed easy for them. <strong>The</strong>ir<br />

father, Paul-Claude Racamier, was a famous psychiatrist who wrote many books,<br />

which allowed them to have an unrestricted upbringing. We rode motorcycles<br />

and listened to music like <strong>The</strong> Beatles, which before then was unknown to<br />

me. I think it was with my cousins that I discovered and developed the idea of<br />

breaking down barriers and restraints.<br />

21


I quickly became rebellious and<br />

anti-establishment, which would<br />

probably not have happened if I had<br />

spent more time with my maternal<br />

grandparents, who provided a<br />

much stricter education in their<br />

environment.<br />

Every July we went to my greatgrandmother’s<br />

estate, a mansion<br />

located in Brittany close to the Gulf<br />

of Morbihan on the northwestern<br />

coast of France, where their three<br />

daughters and many grandchildren<br />

would join them.<br />

My maternal grandfather, whom<br />

we called Bon papa, managed a paper mill, which enabled the family to live quite<br />

comfortably. <strong>The</strong>y had domestic workers on this family property: a cook, a farmer<br />

who produced most of what was needed to live self-sufficiently, and Petit Louis<br />

who took care of the property and tended to an extraordinary garden.<br />

Once a week, the farmer made<br />

bread with the wheat he grew for the<br />

household. This may have steered me<br />

to become a baker later in life. Every<br />

Wednesday morning, I would stand<br />

by the old wood oven, which he had<br />

started up the previous evening, to<br />

cook the old-fashioned loaves of bread.<br />

In addition, as soon as they came<br />

ashore, the local fishermen offered fish<br />

to our family before anyone else.<br />

My grandmother <strong>The</strong>rese, whom<br />

we called Bonne maman, was quite<br />

domineering and took us to mass<br />

My maternal grandfather, Gerard Kemlin. Sadly, I don’t<br />

every Sunday. Before each meal, we have a photo of his wife, <strong>The</strong>rese, my grandmother.<br />

I hardly recognize myself from those rebellious days;<br />

maybe not rebellious, but those days of nonconformity.<br />

22


had to follow a very strict routine. At the first ring of the bell, we had to wash<br />

up and change after coming back from the beach—sitting down for a meal<br />

half-dressed or in our bathing suits was not an option. Ten minutes later, on<br />

the second ring of the bell, we had to be standing in line in front of the dining<br />

room door so we could walk in on time. Having 20 to 25 people for each meal<br />

required organization and discipline.<br />

Even though life was very different with my maternal and paternal grandparents,<br />

I quickly clashed with the two well-off families, while unknowingly taking<br />

advantage of my situation at the same time. Having dyslexia and dysorthographia<br />

(a spelling disorder that accompanies dyslexia), I felt rejected at school, where I<br />

spent most of my time in the back of the classroom waiting for the day to end.<br />

I never found my place in the education system. My schooling was so poor<br />

that even the Catholic school where I was enrolled refused to admit me for my<br />

senior year. My parents had to put me in a test-prep “factory” so I could pass my<br />

baccalaureate in 1970.<br />

<strong>The</strong> main reason I rebelled was because of the role my parents held in this<br />

family, especially on my maternal side. <strong>The</strong>y never understood my father or<br />

included him, especially since he was constantly confronted with financial<br />

difficulties.<br />

When I went on holidays with my family, I lived a comfortable life; then<br />

I would go home, back to my problems and discomfort. Throughout my<br />

childhood, I experienced both worlds, completely different and conflicting. This<br />

is probably when long-lasting and conflicting feelings of inequality and injustice<br />

started to arise.<br />

In 1961, everything changed when a friend from church asked my father to<br />

take over an insurance agency after the manager retired. <strong>As</strong> my father climbed<br />

back up the social ladder, my family’s opinion of him started to change. I was<br />

nine then. I remember noticing the change that took place. <strong>The</strong> person who had<br />

offered my father the position trained him, and we moved into an old threestory<br />

house, where our lives became easier and more financially stable.<br />

Thanks to my grandmother and aunt Marie-Paule, I loved lavender. I forged<br />

a non-conformist and revolutionary character which led me to turn to natural<br />

products and essential oils.<br />

23


24


— III —<br />

COMPARING OUR<br />

TRIALS OF LIFE<br />

When an illness affects a loved one, especially when it is incurable, our<br />

life choices are impacted dramatically. My mother’s illness was a catalyst for<br />

awareness for my family and me, as <strong>Gary</strong>’s accident was for him.<br />

<strong>As</strong> far back as I can remember, my mother had always been ill. <strong>The</strong> symptoms<br />

started very early. My three siblings and I were born within three and a half years<br />

of each other. You can imagine that there was more than one whipping at home,<br />

probably because my mother had a difficult life. Even though she was very brave<br />

and appeared to be very happy, she easily lost her temper.<br />

Born very prematurely, not quite seven months into the pregnancy, my<br />

mother should not have lived. In fact, she received the last anointing from the<br />

local priest when she was born. Everyone thought she was going to die, and even<br />

though she survived, her health remained very fragile.<br />

<strong>The</strong> unknown adventure begins.<br />

Sitting on the lap of my father, Dominique <strong>Landel</strong>.<br />

25


I am second from the left with my siblings.<br />

When my father started working for the insurance<br />

company and we moved into the old three-story<br />

house, I remember how tired my mother was every<br />

time she went up the wooden staircase, holding on<br />

to the banister. When she reached the top, she was<br />

so out of breath that she always needed to sit down.<br />

At first, no one could tell us what the problem was.<br />

Out of frustration, my father kept telling her to “shake<br />

up a bit” to try to forget the exhaustion. I remember<br />

her face etched with pain when she moved, constantly<br />

Me at 14 years old. Growing up<br />

tired, irritable, and extremely reactive.<br />

wasn’t easy.<br />

Over the years, my mother’s illness continued<br />

to worsen, affecting her balance and eyesight. She could not get up or walk, so<br />

much so that my father hired someone to get us ready for school every morning.<br />

<strong>The</strong>ir relationship grew very tense until there was some semblance of diagnosis.<br />

<strong>The</strong> doctors discovered that she had a degenerative neurological illness. From<br />

that moment on, my father changed completely and devoted his time to her. He<br />

even took an early retirement at the age of 60 to take care of her entirely.<br />

26


When I think about my mother, I think about the extreme pain she suffered<br />

every waking moment. During my adolescence, we would visit her in her<br />

bedroom, since she had to remain lying down. She was tough because life had<br />

been tough with her. She died at the young age of 59.<br />

Years earlier, before my sister’s birth, my mother was very tired. While we<br />

were still living in our small apartment, my Aunt <strong>Jean</strong>ne, the Countess of<br />

Martimprey, invited me to stay with her to give my mother some relief.<br />

I felt horribly abandoned. Aunt <strong>Jean</strong>ne had a strong personality and was like<br />

a witch to me, standing very tall at 6 feet 3 inches, and was always dressed in<br />

black and gray from head to toe. To add icing on the cake, she lived in a gloomy<br />

castle where the gardeners spent their time scaring me to keep me out of trouble.<br />

<strong>The</strong>ir favorite pastime was to show me an unexploded shell in the wall of the<br />

castle and tell me it could explode at any moment. I went home traumatized<br />

from my stay with Aunt <strong>Jean</strong>ne. Obviously, she did all this out of kindness for<br />

my mother, but I did not see it that way. Since she was very wealthy, she spent<br />

summers in her castle in the countryside and winters in her apartment in Paris.<br />

Aunt <strong>Jean</strong>ne’s husband was the mayor and leader of the local resistance.<br />

He died while being tortured by the Germans during the war. This terrible<br />

trauma toughened her, and even years later, she never wanted to hear about the<br />

Germans. When I told her I had a German pen pal, she was quite upset. After a<br />

few weeks with her, I went home and life went back to normal.<br />

My mother’s illness became a constant part of our everyday life, and we coped<br />

with it the best we could. Even though I was not an A student, I considered<br />

studying medicine. In the end, my brother Gerard, who was very good<br />

academically, chose this profession. <strong>As</strong> for me, my parents suggested I study in a<br />

new business school in Paris with experience-based training, an aspect I enjoyed<br />

as I spent half of school doing internships in companies. I had no idea that the<br />

last internship would turn into a real job.<br />

In 1973, I graduated and was doing my final internship in a branch of a large<br />

French company located in the Champagne region making rubber seals for the<br />

automotive industry. After my internship, I advanced to the position of a middle<br />

manager, but I was unable to adapt to the rigid environment. After six months<br />

on the verge of depression, I resigned.<br />

27


That was when my mother’s neurodegenerative disease was finally diagnosed.<br />

She had been to many hospitals, undergone many tests and spinal taps, and no<br />

one had managed to discover what was wrong with her until then.<br />

Undoubtedly, her journey influenced my brother’s vocation. However, after<br />

three years of medicine, he decided to change his career path. He gave up<br />

everything, moved to the countryside, and lived self-sufficiently off the land. He<br />

met a carpenter who taught him the trade.<br />

My parents were devastated, as they could not understand why he abandoned<br />

the great prospects of medicine. After a year of pressure from them, he finished<br />

his studies but took the same step back a few years later after settling in Brittany<br />

as a doctor with four children to support. He closed his practice and became a<br />

carpentry teacher for a year; but once again, he changed his mind and worked as<br />

a doctor until his retirement.<br />

All his life, my brother took an interest in nature, plants, and anything that<br />

could have relieved the suffering of our mother in a natural way. <strong>As</strong> a doctor, his<br />

practice was as natural as possible, always letting conventional medicine take a<br />

back seat.<br />

His research made him realize that the lack of “good fat” in modern industrial<br />

foods destroys essential polyunsaturated fatty acids. He understood that<br />

ingestible oils sold on the market were unbalanced and led to serious health<br />

consequences, specifically neurologically speaking. In his research, he found<br />

balanced and non-refined organic oils with good ratios of omega-3, omega-6,<br />

and omega-9 fatty acids to balance our mother’s diet. This was difficult at the<br />

time, but his commitment and recommendations helped her a lot.<br />

At the time, no one talked about natural products. <strong>The</strong> word organic did<br />

not exist. <strong>The</strong> world was convinced that pesticides were going to save us. We<br />

were dangerously lacking natural and non-refined products. <strong>As</strong> for me, after<br />

my unfortunate middle-manager experience in Langres, I was lost and did not<br />

know what to do. That’s when my brother encouraged me to start working in a<br />

business that distributed natural products.<br />

It was a happy coincidence when Henri-Charles Geffroy started the business<br />

La Vie Claire, a chain of stores selling organic products that opened a shop<br />

where I was living in Châlons-en-Champagne. This was where my brother<br />

28


La Vie Claire, an organic products store chain founded by Henri-Charles Geffroy in 1948 that is still in operation today.<br />

In 2018, it had a network of 324 stores.<br />

bought organic products for our mother. My brother introduced me to the man<br />

managing the shop, who became a family friend, and the boss hired me.<br />

<strong>The</strong> story started with him, and for a whole year, I learned so much about<br />

natural products. Due to my provocative attitude, which annoyed my family to<br />

no end, I received many insults. Years later, the people who had not understood<br />

my interest in natural products started to become interested due to the potential<br />

profits. It is important to remember that those who defended organic products<br />

then were considered dangerous and were watched closely. Talking about healthy<br />

foods was not well accepted.<br />

Henri-Charles Geffroy, the owner of La Vie Claire, was mainly concerned with<br />

making his business, which was unknown to the public, profitable. He decided<br />

to open other branches in the nearby towns of Reims and Épernay to start a<br />

distribution system. <strong>The</strong> shop was not selling enough, so we decided to sell in<br />

other markets as well, enabling us to lay the groundwork for setting up new shops.<br />

<strong>As</strong> soon as we saw potential, we looked for new places and opened more stores.<br />

I drove around extensively at the time and met a lot of people. Some people<br />

asked me to bring products back to them on my way, so I started developing a<br />

wholesale division. In 1975, I created a company separate from the La Vie Claire<br />

29


shops, which I named Nature Champagne, and distributed organic products to<br />

small health food stores and cooperatives.<br />

This job was more than full time. <strong>As</strong> the market was very small then, my<br />

delivery stops were far apart and took a lot of time. I drove from northeastern<br />

France up to Lille, as well as to a large organic shop in the center of London.<br />

After five years of such intense work, I was getting tired.<br />

While traveling in Switzerland in 1979, I met Jane, my future wife. She was<br />

an exchange student from California studying in Aix-en-Provence. She joined<br />

our headquarters in Champagne when I hired her as a cleaner and cook for my<br />

company. However, her parents insisted she go back to California to finish her<br />

studies, and I considered going with her.<br />

I agreed that Jane should finish her schooling and eventually convinced her to<br />

return home. I didn’t want to be left behind, so I left my company to a cousin,<br />

and in February 1981, Jane and I left for California and were married soon after.<br />

Jane and I after we first met.<br />

30


A new chapter in life begins in 1981.<br />

<strong>The</strong> only thing Jane’s mother allowed her to decide was the type of cake, and the carrot cake was delicious.<br />

31


I left behind all that I had started with a peaceful mind knowing that a new<br />

chapter in my life was beginning.<br />

Jane’s parents welcomed me wholeheartedly into the family and organized a<br />

beautiful Catholic wedding for us even though it was right in the middle of Lent.<br />

Although they did not belong to the Catholic church, they knew it was important<br />

to me that we were married with a Catholic ceremony, so they did everything<br />

they could to make that possible. I was a little sad that no one from my family in<br />

France could attend the wedding, but Jane’s brother kindly agreed to be my best<br />

man, and he and everyone else made me feel as though I belonged with them.<br />

It was a wonderful time in our lives, and we were excited about our future<br />

together. We did not have a lot of time for our “getaway” because of school and<br />

our commitments, but we had a lovely weekend honeymoon in Carmel, which<br />

was beautiful and romantic and certainly a new American adventure.<br />

After the wedding, Jane went back to school, and I started learning American<br />

English at the university while working odd jobs. One day in Fresno, Jane’s<br />

hometown, I met a Frenchman who was starting a bakery. I started working with<br />

him and learned how to make bread, living an old dream. I worked from 4 a.m. to<br />

10 or 11 a.m. making bread, while my friend worked on making the pastries.<br />

I met many people, one of them being a supplier of bakery equipment and<br />

ovens. <strong>The</strong> supplier offered investors the opportunity to set up small French<br />

bakeries on a turnkey basis, with all the necessary equipment, recipes, and staff<br />

coming directly from France. In 1983, he asked me to work with him. We left<br />

for Los Angeles, where Jane, then a graduate, started teaching French in a high<br />

school. That adventure lasted two years.<br />

In June 1985, I heard about Flying Foods, a small New York-based company<br />

that imported high-end fresh food products such as fish, caviar, fruit, and<br />

vegetables by plane from all over the<br />

world and distributed them to the finest<br />

restaurants and luxury shops in the city.<br />

<strong>The</strong> managers considered creating a<br />

West Coast branch, a position for which<br />

I applied and was hired. Again, a new<br />

adventure started for me.<br />

<strong>The</strong> Flying Foods logo. Sadly, they are no<br />

longer in business.<br />

32


<strong>The</strong> clients were all very different, perhaps unusual, especially those working<br />

in the film industry in Hollywood. I remember the French actor <strong>Jean</strong> Yanne,<br />

very famous at the time, who was living in Los Angeles with his wife, originally<br />

from Brittany, and who loved to cook. When I delivered fish that needed to be<br />

filleted, I would call her and she would come right away. She put on her apron<br />

and prepared the fish in no time at all.<br />

I remember that period as being particularly crazy and stressful. When a client<br />

requested something, we had to respond as quickly as possible. Several times,<br />

our services were requested for an actress who was known for throwing fits on<br />

the set of the show Dallas. One day she blocked filming until she was given<br />

Dom Pérignon champagne and caviar. Every time we got an emergency call,<br />

we had to deliver whatever was requested. This was not sustainable, and the<br />

business began to dissolve in 1985.<br />

My mother passed away shortly thereafter, leaving my father alone. I started<br />

thinking about returning to France, especially with the birth of our daughter,<br />

Véréna, in April 1986, so late in the year, we returned home and settled close<br />

to Reims with my father. To say that the move was difficult would be an<br />

understatement.<br />

Leaving sunny California where<br />

we had lived for five years to settle in<br />

northern France, gray and rainy, was<br />

a real shock. Everything was gloomy,<br />

including the climate, the people, and<br />

the economy. It was definitely not<br />

an environment we were used to or<br />

enjoyed.<br />

Thankfully, I continued to work for<br />

Flying Foods. When the company faced<br />

coordination issues between France and<br />

the United States, they asked me to manage the suppliers in France up to their<br />

arrival at the Roissy Airport. I knew it would be a challenging job, but it was our<br />

ticket to an easy move back to France.<br />

I worked for Flying Foods for nearly three months until they made a masterful<br />

mess of a New Year’s Eve. <strong>The</strong> forwarding agent in charge of loading the delivery<br />

My first child, Véréna, born in Burbank, California, was<br />

such a joy.<br />

33


I worked as the Technical Director for Chianal Boulangerie Viennoiseries Industrials in Roman, France.<br />

did not wake up, and the orders never left. With all the famous chefs waiting for<br />

their products for their New Year’s Eve menu, I was out of a job.<br />

One day traveling on the Paris Metro on my way to meet a recruiter, I saw<br />

an ad in a newspaper looking for interns for an export sales training program<br />

located to the south of Lyon. <strong>The</strong> only condition was to find a French company<br />

willing to develop its market in the United States or Canada.<br />

I heard that a semi-commercial pastry company located in Romans-sur-Isère<br />

in the Drôme region was considering transferring technology to the United<br />

States. Since I had experience with this kind of job, had worked in the field,<br />

and spoke English fluently, they hired me immediately.<br />

I received subsidies from the European community to build a factory in<br />

Haiti to make frozen food products and send them frozen to Miami, where we<br />

installed cooking units to bake, wrap, and distribute them.<br />

After working on this for two years, and right before the study was about to<br />

finish, we learned that the Americans refused to work with Haiti because of the<br />

rampant cases of AIDS in the country, and it all fell apart.<br />

34


Two years later, I left the company for economic reasons, and out of sheer<br />

luck, I came across a field of lavender in southern Drôme. I fell in love with<br />

the climate, the scenery, and, of course, the beautiful lavender. <strong>By</strong> late 1989,<br />

my grandmother’s lavender had finally caught up with me when a lavender<br />

cooperative wanted to develop business abroad.<br />

I applied and was hired while Jane was pregnant with our son, Nicolas. <strong>The</strong><br />

places we both worked had the strong scent of lavandin. I have always loved<br />

the smell, and I knew that my son would soon love it too; but because of<br />

her pregnancy, Jane could not stand the smell, and yet she loved the smell of<br />

helichrysum, which became her favorite oil and still is today.<br />

In 1990, I left the company to manage a small gift shop with local and<br />

organic products in Séderon. That is when I started to distribute essential oils to<br />

the public. I personally packaged the oils in small vials and identified them with<br />

homemade labels.<br />

I was also working on the design of the Diffuseur Nicolas, an essential oil<br />

diffuser I invented after my son’s birth that was unbreakable, autonomous, easy<br />

to transport, and ideal for traveling. I also considered starting a line of essential<br />

oil blends for the public.<br />

Introducing the Diffuseur Nicolas at <strong>Young</strong> Living’s 2000 convention.<br />

<strong>The</strong> Diffuseur Nicolas.<br />

35


While I was not quite finished with the diffuser project, I met <strong>Jean</strong> Valnet,<br />

who was considered to be one of the greatest specialists in herbal medicine and<br />

a pioneer in aromatherapy. Dr. Valnet suggested that I use one of his studies to<br />

demonstrate the beneficial effects of essential oils in atmospheric purification<br />

and gave me some formulas with which I could experiment.<br />

This encounter made a significant impact in many ways, as it confirmed my<br />

idea and encouraged me to carry it out. Little by little, my pool of customers<br />

grew with private individuals who first made purchases in the shop and then<br />

ordered regularly by mail.<br />

When Nicolas was about one year old, we lived next to Marcel Espieu<br />

who became a friend. Marcel distilled and exported essential oils to Italy and<br />

proposed that I distribute for him, particularly in the United States. That is how<br />

I ended up at the trade show in October 1990 where I met <strong>Gary</strong>.<br />

On February 8, 1973, at the age of 24 while logging high in the mountains, a<br />

tree branch broke off and hit <strong>Gary</strong> in the head, leaving him unconscious in the<br />

hospital for about three weeks, not expected to live. After about six weeks in a<br />

coma, he woke up with amnesia that he drifted in and out of for over a month.<br />

<strong>Gary</strong>’s description of his accident is hard to imagine.<br />

36


<strong>Gary</strong>’s internal injuries were extensive, including damage to every vertebra<br />

in his spine, leaving him with a prognosis that he would be confined to a<br />

wheelchair for life.<br />

This debilitating accident left <strong>Gary</strong> in a horrible situation, similar to what my<br />

mother experienced when she went undiagnosed for so many years. <strong>Gary</strong> was<br />

also abandoned by the medical establishment that assumed nothing could be<br />

done to help him walk again.<br />

<strong>Gary</strong> was a strong and determined man. Nothing could stop him up until that<br />

point, and the thought of being in a wheelchair for life was unbearable. Losing<br />

everything he had worked for, having no resources, and being helpless gave<br />

him little reason to live. His wife could not deal with the trauma and took the<br />

children and left. <strong>Gary</strong> was left in his parents’ care in an overwhelming state of<br />

depression.<br />

It was devastating for him, so <strong>Gary</strong> decided he was going to get out of the<br />

wheelchair or get out of life. After two failed attempts at suicide, he decided to<br />

fast himself to death. <strong>The</strong> doctors said it was a phenomenon of the human body<br />

that when he fasted, his body did not receive enough nutrients to manufacture<br />

scar tissue, so the nerves began to reroute and reconnect, which resulted in<br />

movement in his big toe.<br />

When <strong>Gary</strong> regained feeling in his legs, the pain was even more intense and<br />

oftentimes unbearable. Conventional medicine offered him only a life of drugs<br />

with little relief for his misery, so he chose a different path of looking for natural<br />

ways to heal his body.<br />

<strong>Gary</strong> decided to go to school to study nutrition, herbs, and modalities relating<br />

to natural healing, anything that would help. Information was limited, and<br />

he wanted to know more. He saw an ad in a local newspaper for nutritional<br />

counseling at a clinic in Baja, California. He applied, was accepted, packed up<br />

everything, and left for his new path of learning.<br />

Within a short time at his new job, however, he realized that nutrition was not<br />

really what they were concerned about, and <strong>Gary</strong> felt that the patients were not<br />

being served well. That was not for him, so 10 days later, he left and decided to<br />

create his own research center to study the effects of herbs, nutrition, and other<br />

natural substances in the human body.<br />

37


<strong>Gary</strong> riding in the mountains.<br />

<strong>Gary</strong> jousting at the Mona farm.<br />

38


<strong>Gary</strong> was a walking miracle, and people flocked to him to learn his secret,<br />

which was diet and determination. It is said that the greatest challenges of life<br />

are what forge a person’s character and can bring great things to the world.<br />

It was in this little research clinic that <strong>Gary</strong> was introduced to essential oils,<br />

which took him down an unknown path of discovery that would affect millions<br />

of lives around the world. This path became his vision and his mission to serve<br />

God’s children.<br />

It took <strong>Gary</strong> 13 years to walk without assistance; but with his perseverance<br />

and determination, years later he was running marathons, riding his horse, and<br />

doing what he was told was impossible.<br />

<strong>Gary</strong> even brought medieval jousting to his farm in Mona, which gave him great<br />

joy. Today, his son Jacob also loves jousting and is carrying on that tradition.<br />

<strong>Gary</strong> lived in pain every day of his life and received many medical diagnoses.<br />

Doctors were never able to understand how he could walk with so many broken<br />

and crushed vertebrae, not to mention all the other internal injuries.<br />

With <strong>Gary</strong>’s terrible accident and my experience with my mother’s illness, we<br />

both had great challenges in our lives, which brought us together in a natural<br />

and spontaneous way. We had many of the same opinions about life, about<br />

using natural products, and about the benefits of using essential oils as part of a<br />

daily wellness regimen. I knew we were going to do great things together; it was<br />

inevitable.<br />

<strong>Gary</strong> and I both loved to cook, so at the end of the last chapter, I have shared<br />

some of my favorite recipes. <strong>Gary</strong> and I also had many cooking ideas, and we<br />

experimented with einkorn, which I am still doing now at home. I have given<br />

you some recipes to have fun with if you want to add einkorn into your way of<br />

cooking.<br />

39


40


— IV —<br />

OUR COMMON VISION<br />

<strong>The</strong> cornerstone to the strong relationship between <strong>Gary</strong> and me was our<br />

common vision of essential oils and lavender in particular. In some respects,<br />

<strong>Young</strong> Living would not be what it is today without beautiful Provence, the<br />

historic cradle of lavender production, where planting, growing, harvesting, and<br />

distillation techniques were developed. But conversely, Provence would not be<br />

what it is today without <strong>Young</strong> Living.<br />

Looking out over the lavender fields of the Simiane valley from the castle.<br />

41


Workers harvested lavender by hand.<br />

Families worked together to harvest the lavender.<br />

Carts pulled by mules transported the lavender to the distillery.<br />

42


<strong>The</strong> firebox, the lavender, and the cooker are<br />

ready for distillation.<br />

Sacks of lavender waiting to be distilled.<br />

In the 1990s, Provence was the most important producer of lavender in the<br />

world, a position it had held since 1900. <strong>Lavender</strong> was the main source of<br />

economic income for the region of Haute-Provence, located around the Mont<br />

Ventoux, where its cultivation started.<br />

Before 1900, lavender was harvested in the wild. Traditionally, with the help<br />

of mules or donkeys, farmers set off with small copper stills that they placed by<br />

a river or spring for distillation. <strong>The</strong> plants, which grew only in the wild, were<br />

harvested and then distilled.<br />

It is thought that women with young children started the production of<br />

lavender between 1900 and 1902. <strong>The</strong>y transplanted the wild plants closer to<br />

their houses to harvest the flowers while keeping an eye on sleeping children<br />

through open windows. Population lavender, as it was called, was the same<br />

lavender used by the Romans for its many virtues, which was exactly what<br />

fascinated <strong>Gary</strong> and me.<br />

When <strong>Gary</strong> visited me the first time, he was already convinced that oil<br />

quality made an enormous difference when it came to effectiveness. It was<br />

quite fascinating that <strong>Gary</strong> could actually smell different compounds in an<br />

oil and determine if the oil had a complete profile or was missing important<br />

43


<strong>Lavender</strong> was packed down into the cooker with a tractor tire<br />

filled with cement.<br />

Barrels of lavender being filled for the perfumery.<br />

<strong>Lavender</strong> fields dot the land in all directions.<br />

44


<strong>Gary</strong> teaching members while visiting the distillery in France.<br />

components. From the beginning, I was surprised to hear how important it was<br />

to him. He wanted essential oils to be completely natural and pure without any<br />

contamination.<br />

We talked about perfume quality, which was satisfied with the fragrant<br />

molecules captured mainly in the first stages of distillation. Everything I knew<br />

about essential oils came from the traditional medicinal approach that existed<br />

then. However, <strong>Gary</strong>, shared an entirely new concept.<br />

<strong>Gary</strong> believed an essential oil could be effective only if it contained all of the<br />

compounds in their natural ratios, which included both the fragile and heavier<br />

compounds that could be extracted only with low temperature and low pressure.<br />

This was something few people were aware of or really cared about, but <strong>Gary</strong><br />

had to have the best. He understood before anyone else that the quality of an<br />

oil depends on the time and temperature of the distillation. This was unlike<br />

most distillers, who were in a hurry to get the distillation done without any<br />

consideration for quality.<br />

Even today, 30 years later, it is difficult for me to say whether it was<br />

<strong>Gary</strong>’s intuition or scientific substantiation. Very few books were written on<br />

aromatherapy, and virtually no one had knowledge of the techniques of modern<br />

45


chemical composition and analysis. I often wondered how <strong>Gary</strong> could have<br />

known about this. His ideas and knowledge were far beyond what was known in<br />

the industry. He was far beyond his time.<br />

Before meeting <strong>Gary</strong>, we distilled lavender for 45 minutes instead of an hour.<br />

We didn’t know that the extra quarter of an hour made a major difference and was<br />

when the heavier molecules in the 5 percent of the final volume were extracted.<br />

Because they were very costly to extract, these heavier molecules did not have<br />

significant importance for perfumers and the food industry. In aromatherapy,<br />

however, these molecules are critical to produce a balanced oil.<br />

It was still too early to know about therapeutic quality then, besides the fact<br />

that the distillers could not yet tell if an oil was complete. <strong>The</strong> words therapy or<br />

therapeutic did not exist when talking about essential oils, which meant that the<br />

term aromatherapy had not yet come into existence.<br />

AFNOR (<strong>As</strong>sociation Française de Normalisation, or French Standardization<br />

<strong>As</strong>sociation) publishes standards for many things, including many essential oils.<br />

AFNOR has only one standard for lavender which specifies the constituents<br />

and at what percentages they should be present in the oil, a standard that was<br />

designed for the needs of the perfume industry.<br />

<strong>The</strong> official standards did not specify the fact<br />

that there needed to be a complete distillation for<br />

lavender to be effective. <strong>Gary</strong> spent a lot of time<br />

convincing the distillers to agree to this process<br />

because buyers had to pay more for the essential oil.<br />

Marcel Espieu was one of the first to embrace<br />

this new idea, but to avoid a long line of farmers<br />

waiting for their harvest, he decided to distill<br />

<strong>Gary</strong>’s lavender last. He knew that <strong>Gary</strong> was<br />

ready to pay the increased price for a high-quality<br />

product because of the aromatherapeutic value.<br />

After <strong>Gary</strong> learned about essential oils in 1983,<br />

he wanted to produce superior oils. Being so<br />

convinced of their effectiveness he was always<br />

Marcel loved his <strong>Young</strong> Living hat.<br />

looking for an opportunity to experiment on<br />

46


<strong>Gary</strong> applying lavender to the minor burn on his arm.<br />

himself. During a three-day seminar, he applied a few drops of lavender oil on a<br />

minor burn to show how it helped relieve the irritation. Everyone in attendance<br />

loved watching <strong>Gary</strong> make new discoveries.<br />

<strong>Gary</strong> was always creative and nothing stopped him when he wanted to prove<br />

a point. He was a tough guy who suffered tremendously throughout his life. It is<br />

said that pain is felt differently from one person to another, that it is a question<br />

of constitution. I do not think <strong>Gary</strong> was insensitive to pain; he simply learned to<br />

live with it. Above all, he felt he had a sacred mission from God: He needed to<br />

share the benefits of essential oils with as many people as possible.<br />

Once, while we were in Croatia, I asked <strong>Gary</strong> how he came up with his<br />

formulas. He replied that inspiration came at night, sent to him by his Father in<br />

Heaven. Whether you believe this or not, it remains difficult to understand or<br />

explain his ability to create essential oil formulas so precisely. That day, I better<br />

understood <strong>Gary</strong>’s selfless character.<br />

47


<strong>Gary</strong> and I distilled blue tansy in the hotel room in Morocco with Nicolas’s miniature distiller that I borrowed without asking.<br />

<strong>As</strong> far as I can remember, <strong>Gary</strong> never cared about money. His hope was to<br />

help people and to make sure there were essential oils in each home. <strong>The</strong>re are so<br />

many stories that showed his state of mind and what drove him.<br />

Twenty-five years ago, when <strong>Gary</strong> decided to develop a formula with very<br />

rare and expensive essential oils, some people encouraged him to change its<br />

composition, but he wouldn’t<br />

budge. Price was not an issue<br />

with him. On one occasion, we<br />

ran out of one of these precious<br />

oils, blue tansy (Tanacetum<br />

annuum), which is grown and<br />

distilled in Northern Morocco.<br />

No problem. <strong>Gary</strong> asked me to<br />

go there to build a relationship<br />

with farmers and work with them<br />

to increase the production locally.<br />

<strong>Gary</strong> never gave into easy<br />

choices, especially not for<br />

<strong>Gary</strong> and I enjoyed visiting with the owners of the blue tansy<br />

distillery in Morocco.<br />

48


<strong>Gary</strong> was fascinated with the blue tansy and took a lot of pictures.<br />

profitability. <strong>The</strong> single most important aspect for him was the quality of<br />

essential oils, and this vision encouraged him to continually move onward and<br />

upward. Being a good listener and observer, he never missed an opportunity that<br />

he could quickly turn into projects and specific actions.<br />

Some people might get upset when they hear that <strong>Gary</strong> was cutting down and<br />

distilling Christmas trees, but the story is fascinating and makes me laugh when<br />

I hear what happened.<br />

One summer afternoon, <strong>Gary</strong> and his wife, Mary, were driving the winding,<br />

country roads surrounded by forests and fields in Northern Idaho to look for<br />

fields of Idaho tansy they could harvest. <strong>The</strong>y came across a field full of rows of<br />

neatly planted conifer trees that were being cut down and pushed into piles to<br />

be burned. <strong>Gary</strong> stopped, jumped out of the car, and went to see why the trees<br />

were being removed. To his surprise, he learned that the trees were overgrown<br />

Christmas trees, and the field was being cleared in preparation for a new, more<br />

profitable crop. <strong>Gary</strong> offered to remove the trees if he could have them for free,<br />

an offer which the landowner readily accepted.<br />

<strong>The</strong> Christmas tree industry was being taken over by cheap, artificial trees<br />

imported from China, so many farmers were moving away from Christmas<br />

49


trees and looking for something to replace them with. Eventually, <strong>Gary</strong> made<br />

agreements with several landowners to clear the trees from their land.<br />

<strong>Gary</strong> had to chip the trees before he could distill, which was a lot of work;<br />

but he had a sense that the oils from the trees would produce something really<br />

great. He spent a couple of years determining that the secret to obtain the best<br />

oil was to distill the conifer trees during the cold, harsh time of winter when the<br />

conditions were difficult due to the heavy snow and ice.<br />

For many years, <strong>Gary</strong> hauled the chips to St. Maries, Idaho, about 120 miles<br />

away on a very treacherous road covered with snow and ice. <strong>As</strong> the demand<br />

for conifer oils grew, it became evident that he needed to build a distillery in<br />

northern Idaho.<br />

One time when I visited the farm, the temperatures were around -4° F, but<br />

that didn’t seem to slow anyone down. <strong>Gary</strong> often skidded the trees out of the<br />

ravines and tree-dense areas with horses so the big trucks wouldn’t tear up the<br />

ground. It was amazing to watch as <strong>Gary</strong> worked with the horses, and there was<br />

so much enthusiasm, especially when <strong>Young</strong> Living members came to work and<br />

help with the harvest.<br />

Grappling forks were attached to the<br />

excavator to feed the trees into the chipper.<br />

Overgrown Christmas trees are<br />

forwarded to the chipper.<br />

50


Regardless of the conditions, <strong>Gary</strong> drove his semitruck almost every day to deliver the balsam chips from Highland<br />

Flats to the distillery in St. Maries, Idaho.<br />

<strong>Gary</strong> used horses to skid the trees to the chipper so he didn’t have to use machinery that would tear up the ground.<br />

51


Beautiful oil droplets bubbling up in the separator.<br />

Members loved it, and the aroma from the distillation was fabulous. I’m<br />

sure <strong>Gary</strong> thought of those early days when he first learned to distill cypress.<br />

He probably had no idea how valuable that would be until he started distilling<br />

conifers at his own farm.<br />

Another time, I told <strong>Gary</strong> the story about the thieves who robbed the<br />

dead and the dying in the Middle Ages during the great plague in Europe<br />

without ever catching the disease. <strong>The</strong>y were perfumers whose secret was to<br />

cover their bodies and clothing with the extracted essence of medicinal plants<br />

such as thyme, rosemary, oregano, and clove to protect themselves, not even<br />

knowing why the plants had such power. One of those recipes is still kept in the<br />

courthouse in the city of Toulouse, France.<br />

<strong>The</strong>re is much fascination about the thieves who protected themselves with herbs and oils during the plagues of the<br />

13th and 14th centuries.<br />

52


<strong>Gary</strong> loved history and was a big fan of the medieval era, and this discovery<br />

made him even more curious. He was immediately hooked and began<br />

experimenting with his first formulas. He was so fascinated with these stories<br />

and legends that as he traveled, he continued his research in many libraries and<br />

museum archives. It was much easier for him in the British Museum because<br />

most of the information was written in English.<br />

<strong>Gary</strong> continued to work on his formula and added other essences that<br />

the thieves (voleur in French) used, which had great cleansing benefits and<br />

supported the immune system. When he returned to Utah, he began his research<br />

with the science department at Weber State University to obtain real data that<br />

would confirm what he believed to be a fabulous discovery. His popular Thieves<br />

essential oil blend was formulated from this research.<br />

<strong>Gary</strong>’s research on Thieves essential oil blend was published in the September/October 1998 edition of the Journal of<br />

Essential Oil Research. <strong>The</strong> article is available online.<br />

Beginning with Thieves essential oil blend, the entire line of Thieves products has continued to expand, bringing<br />

wonderful, clean products that are good for the environment.<br />

53


<strong>Gary</strong> told me that he had been criticized throughout the years for using<br />

Thieves as a name; but at that time, few knew the history behind this oil<br />

blend. Today, this proprietary formula has been developed into a line of many<br />

products, including chemical-free household cleaning products that are in<br />

demand all over the world.<br />

It puts a smile on my face when I think about our first conversations about<br />

this medieval legend and how excited <strong>Gary</strong> was. I wonder if Thieves promoted<br />

his idea of bringing medieval history and jousting to the farm. Whatever the<br />

reason, the world has benefited from it.<br />

In addition to lavender, two other oils were always particularly close to <strong>Gary</strong>’s<br />

heart: helichrysum and frankincense. Helichrysum is the Latin name for a<br />

flowering plant meaning “immortal” or “everlasting.”<br />

Helichrysum is a small, bushy shrub measuring about one and a half feet<br />

high with small and bright gold-yellow flowers that never wilt. Native to<br />

Corsica, helichrysum is nicknamed “Immortelle” because of its longevity and<br />

flowers that keep their brightness and beautiful gold color even when cut and<br />

dried. Moreover, as a symbol of eternity during weddings, helichrysum was<br />

traditionally placed in flower wreaths. Although found in the wild all around the<br />

Balkans, it is particularly dense in Croatia.<br />

Besides its everlasting beauty, helichrysum was used anciently by many for<br />

its perceived medicinal benefits, such as supporting healthy circulation. <strong>The</strong>re<br />

are also many references to it being used as an elixir to promote longevity and<br />

youthfulness, as well as overall wellness.<br />

In 1991, I won a prize at the Inventors’ Fair in Marseille for my Diffuseur<br />

Nicolas, so I traveled to Paris to take part in Marjolaine, the largest trade show<br />

for natural products in France, hoping to sell more of my diffusers. That’s where<br />

I discovered helichrysum.<br />

In the booth next to me were two young Corsican women who were diffusing<br />

helichrysum essential oil. We hit it off well and talked about the properties of<br />

the plant and where to find it. It was basically unknown except for its usage as<br />

a fixative in the perfume world, but it didn’t really sell very well. I was intrigued<br />

with this new oil and wanted to know more.<br />

54


When <strong>Gary</strong> decided to research helichrysum, I had the information he needed<br />

and the details of the two Corsican producers with whom we started to work.<br />

<strong>Gary</strong> became enamored with helichrysum, because he recognized its importance<br />

for certain therapeutic uses. <strong>The</strong> more he talked about it, the more the demand<br />

grew and exceeded the capacity of the Corsican distillers. <strong>The</strong>ir business was<br />

based on harvesting wild helichrysum, which they called wildcrafting.<br />

I went to Croatia to see if it was possible to start cultivated helichrysum<br />

production on a farm. <strong>Gary</strong> was already including helichrysum in his oil formulas,<br />

but it was extremely difficult to buy. I had found some land, and <strong>Gary</strong> made a deal<br />

with the landowners; but we lost everything because of the war in the Balkans.<br />

In 1998, as the war was ending in Croatia, helichrysum was found only in<br />

the wild, and there were no farms. When I arrived in Zagreb, Croatia, during<br />

the soccer World Cup, I found myself in a pretty hotel and watched the French<br />

team win against the Croatian team during the semi-finals. One of the hotel<br />

managers advised me to stay in, as the Croatian fans were very angry that the<br />

French had won.<br />

<strong>The</strong>re were not many tourists then, so I took his advice and stayed inside. <strong>The</strong><br />

country was in a bad state. Everything was destroyed, housing had collapsed,<br />

and the city still felt like it was under socialism. Everything was gray and sad.<br />

Outside of the cities, the countryside was beautiful. It was a bit surreal, as the<br />

people were dressed like farmers from the 1960s. I had lost my luggage along the<br />

way and was wearing an ill-fitting pink T-shirt. I looked absolutely ridiculous,<br />

but people were very friendly and warm everywhere I went. I found out where<br />

helichrysum grew in the wild in large quantities, which was in the hinterland<br />

close to the Bosnian border.<br />

Even though the war had just ended, tensions remained high between<br />

Catholic Croatia and Muslim Bosnia. I met old farmers who harvested<br />

helichrysum but did not distill it; they dried it and used it in herbal tea. <strong>The</strong>y<br />

also sold some of it to make extra money.<br />

I was told about a Slovenian woman who heard that an American man wanted<br />

to buy helichrysum essential oil and was investing in a distillery along the Serbo-<br />

Croatian border. I met her and introduced myself as being from <strong>Young</strong> Living.<br />

After we did business, I returned to Provence.<br />

55


While in Croatia, <strong>Gary</strong> and I became friends with Goran Koran, a wellknown<br />

vocal artist from Split, Croatia, who loved what <strong>Gary</strong> was doing and<br />

chose to be our personal chauffeur while there.<br />

Goran was a wonderful host while we were there.<br />

Goran always kept us laughing.<br />

<strong>Gary</strong> created a growing demand for<br />

helichrysum which caused friction between<br />

wild helichrysum pickers—especially<br />

with the Bosnians and Croatians, who<br />

were fighting over plots of land and<br />

production. I watched them uproot plants<br />

that contained as much root, soil, and<br />

rock as the precious flower itself. This was<br />

gradually destroying the fields and future<br />

production. <strong>Gary</strong> decided to take charge<br />

and grow his own helichrysum to stop a<br />

total environmental disaster.<br />

Beautiful helichrysum plants at the<br />

farm in Croatia.<br />

56


Birthday parties were a lot of fun in our family.<br />

Nicolas started helping Dad at an early age.<br />

I did not like flying and had two young children, responsibilities, and a store,<br />

so I withdrew completely from international market research and chose to stay<br />

around the Mediterranean, within a two-hour drive from home.<br />

<strong>Young</strong> Living had a lavender farm in Simiane-la-Rotonde, so we brought<br />

in some plants from Corsica and experimented with growing helichrysum at<br />

our farm. <strong>The</strong> plants adapted well to the local habitat and even produced the<br />

important constituents and chemical compounds usually found only in plants<br />

from Corsica and the Balkans.<br />

It was exciting for us, but the practicality was a challenge. Our farm was small,<br />

and we needed it for the lavender. We could never produce enough to meet the demand.<br />

So, <strong>Gary</strong> traveled to Split, Croatia, and contacted a farmer who was growing<br />

helichrysum who only had one very small cooker for distillation. <strong>Gary</strong>'s vision was<br />

big, and he knew he wanted to produce much more than what this farmer could<br />

distill, so he started looking at the possibility of building his own distillery.<br />

It was so amazing that within only a few days, he purchased a manufacturing<br />

plant, drew the design, and began building. He worked day and night, including<br />

weekends and holidays, and in just 19 days, the distillery was operational. It<br />

was big, efficient, and everyone was in awe of his magnificent accomplishment.<br />

57


When <strong>Gary</strong> said he was going to do something, he did it, which was so typical<br />

of him. It was truly a blessing because <strong>Young</strong> Living was no longer dependent<br />

on an outside source for helichrysum oil.<br />

<strong>Gary</strong> bought the building and built the distillery inside in 19 days—an amazing display of determination.<br />

Lifting out the helichrysum straw after the first distillation in Croatia.<br />

58


<strong>Gary</strong> was also fascinated with the oil of frankincense, which is extracted<br />

from the gum resin that seeps from the trees that grow in East Africa and the<br />

southern coast of the Arabian Peninsula. <strong>The</strong> oil is expensive because the resin is<br />

difficult to harvest, does not yield large quantities of oil, and distillation requires<br />

specialized equipment.<br />

Historically, the resin was burned as an incense for religious rituals to purify<br />

the air and to open the mind to spiritual awareness. <strong>The</strong> oil was used anciently<br />

for physical, mental, and spiritual applications. It was highly prized by royalty<br />

and not available to the masses.<br />

<strong>Gary</strong> discovered that frankincense had constituents that seemed to improve<br />

communication between people on a spiritual level. He was convinced that<br />

beyond its immune-supporting properties, frankincense also had psychological<br />

and spiritual benefits.<br />

Jacob and <strong>Gary</strong> in the foreground on horseback during the filming of <strong>The</strong> One Gift documentary in Egypt in 2010.<br />

59


Beautiful white hojari resin from the<br />

Boswellia sacra tree.<br />

<strong>Gary</strong>’s first trip to Oman in 1995, standing<br />

underneath a Boswellia sacra tree (Sacred<br />

frankincense tree). Mary took this picture.<br />

<strong>Gary</strong> was fascinated with the Frankincense Trail and wanted to see it, follow<br />

it, and discover everything he could about it. That desire took him to Arabia,<br />

the land of frankincense, where he made many trips to Oman and Yemen in his<br />

quest for discovery and greater knowledge.<br />

In 1995, he and Mary flew to Salalah, Oman, to see the new archeological<br />

discovery of the ancient ruins of Ubar. This trip filled his mind with ideas about<br />

frankincense and the possibility of distilling the resin himself.<br />

<strong>Gary</strong> was thrilled to see the unearthing of the ancient city of Ubar, which was once the last place of civilization before<br />

the caravans began the crossing of the great Arabian desert.<br />

60


Once, I took <strong>Gary</strong> to a distillery north of Seville, Spain. What an amazing<br />

experience that was. <strong>The</strong> air was permeated with a beautiful, sacred aroma that filled<br />

the soul with such an uplifting feeling. <strong>The</strong> owner of the distillery was very friendly<br />

and invited us to participate in the distillation. Inside the extraction chamber, there<br />

was a blender that continuously agitated the resin in a circular motion to prevent it<br />

from turning into a hard, sticky piece of gum when it was heated.<br />

<strong>The</strong> entrance to the frankincense distillery in Spain in 1995.<br />

<strong>Gary</strong> took many pictures while Mary and I watched.<br />

<strong>The</strong> agitation kept loosening the resin to release the oil, which slowly rose to<br />

the top of the mixture. It was a very long process that took about 12 hours, so<br />

there was a lot of time to talk and ask questions.<br />

<strong>Gary</strong> was again taking pictures and measurements and making drawings<br />

on his notepad to replicate the extraction chamber at home in anticipation of<br />

producing his own frankincense, but there was a fascinating chain of events<br />

about to take place that would change his thinking.<br />

<strong>As</strong> for our long-planned and precise schedule in Spain, as was often the case<br />

with <strong>Gary</strong>, our plans changed completely. <strong>Gary</strong> was blessed to have Kelly Case,<br />

his personal assistant in the office, because she moved fast and knew how to<br />

change airplane flights at a moment’s notice.<br />

61


I must say I was surprised because I did not expect to see the actual<br />

frankincense distillation on a trip to Spain. <strong>Gary</strong> was not surprised, and as usual,<br />

he went for it. Before everyone else, he knew what this oil could do in terms of<br />

health and well-being.<br />

<strong>Gary</strong> was unstoppable, absolutely relentless until he found a plant or a<br />

solution to grow and/or distill that plant. His strength was simple because<br />

he always placed his quest on a spiritual level. That is why it is difficult to<br />

talk about <strong>Gary</strong> and our long friendship without talking about the spiritual<br />

dimension of our relationship.<br />

In 1990 when I met <strong>Gary</strong>, I was not into spirituality, even though I had a<br />

certain fondness for my Catholic education. At the age of 20, encouraged by<br />

my grandmother, I went on a retreat within the Catholic community of Roche<br />

d’Or in Besancon. My spiritual awakening started then, but I was more focused<br />

on my personal and professional obligations. I thought of myself as a superficial<br />

Catholic, a man with material concerns.<br />

<strong>Gary</strong> proclaimed his faith in God proudly. He knew how essential oils had<br />

helped him and many others and was convinced it was his mission to take these<br />

precious oils to the world. When he talked, he referred to God as his Father. He<br />

also talked about messages—essential oil formulas—he received from his Father.<br />

I was shocked at first and was concerned that <strong>Gary</strong> might be the sort of person<br />

who used religion for personal or political motives. However, I quickly saw that<br />

he was completely sincere and trustworthy. <strong>As</strong> our friendship grew, I found<br />

myself wanting to know more of his philosophy and his relationship with God.<br />

We truly connected on a deeper level that I had not experienced before in my<br />

so-called religious upbringing.<br />

<strong>The</strong> first time <strong>Gary</strong> brought a group of distributors to France, I was surprised<br />

when he asked the group to stand up and hold hands in the restaurant while he<br />

prayed. It was obvious that his words came from the heart, that he was talking to<br />

God, and the prayer was in gratitude and for the well-being of others.<br />

<strong>Gary</strong> had a gift for healing and could sense things before everyone else. One<br />

day he told me that sugar would kill me. Although I did not believe him at the<br />

time, my opinion has since changed. When he started his clinic in Ecuador<br />

in 2000, he requested that people come to the clinic with a Bible, which he<br />

referred to as his owner’s operator manual.<br />

62


<strong>Gary</strong> standing on the mountain top of Masada.<br />

<strong>Gary</strong> always seemed to have a knowing that was inspired, and mystical. He<br />

founded <strong>Young</strong> Living on Godly principals, and I never saw him deviate from<br />

what he believed. He accepted everyone with their different beliefs and loved<br />

people unconditionally.<br />

At that time, I was interested in all forms of spirituality. I even joined small<br />

meditation groups in Montbrun-les-Bains; but because I approached this<br />

more as personal development than spirituality, I did not find it to my liking.<br />

While doing research, I stumbled upon Christian meditation, which was a real<br />

revelation for me. It was founded by a Benedictine monk in Canada who based<br />

his teachings on the church’s first-century traditions.<br />

It spoke to me. I learned how to meditate and let go of my anxieties, fears,<br />

and panic attacks without trying to stop them. Meditation brought me true<br />

well-being, better health, and a kind of peace I had never felt before.<br />

When I made the spiritual discovery of Christian meditation, I told <strong>Gary</strong>,<br />

but he could not picture himself meditating every day. He much preferred<br />

to recharge his batteries by riding his horse in nature—the wilderness of the<br />

mountains, which he called God’s living room. He said that was where he liked<br />

to communicate with his Father and get direction for his life.<br />

<strong>Gary</strong> took enormous risks, but that was who he was. For a time, between the<br />

contemplative man I had become and the man of action that <strong>Gary</strong> was, we grew<br />

in different directions. However, our friendship was stronger in spite of our<br />

63


different ways of thinking, especially since we shared the same conviction that<br />

there was something eternal, something bigger than biological life, and that we<br />

would reunite after this life.<br />

Being among the few to have known <strong>Gary</strong> in his early days, I want to pass<br />

on his spiritual legacy. Those who join <strong>Young</strong> Living today might see only a<br />

huge multinational company, but it is important to know how it all started.<br />

<strong>Gary</strong> built <strong>Young</strong> Living on a spiritual foundation, and that mission moves the<br />

company forward today.<br />

<strong>Gary</strong> was never motivated to make money. He wanted to help his fellow man.<br />

He often told me that he was given this mission by his Father and he would do<br />

it with love and generosity. Faith encouraged him to seek and find exceptional<br />

oils with spiritual virtues he touted, especially through biblical texts. He went<br />

to Israel, Oman, and Egypt many times and did a lot of research in libraries and<br />

was always seeking out religious locations like Masada and Ein Gedi.<br />

<strong>Gary</strong> even created the Oils<br />

of Ancient Scripture, a set<br />

of 10 precious oils extracted<br />

from plants, resins, and other<br />

substances mentioned in the<br />

Bible. It contains sandalwood,<br />

cassia (Chinese cinnamon),<br />

cypress, onycha (Styrax benzoin),<br />

cistus (rose of Sharon), myrtle,<br />

myrrh, frankincense, Lebanese<br />

cedar, and hyssop, with a<br />

corresponding Bible quote for<br />

This collection of oils used anciently is treasured by many today.<br />

each oil. <strong>Gary</strong> was proud to<br />

show his faith, was not afraid<br />

to go against popular thinking, and followed his intuition— telling me he was<br />

spiritually guided.<br />

From the start, <strong>Gary</strong> felt the absolute necessity to provide high-quality essential<br />

oils, pure and complete, and was involved in all stages of production, from the<br />

type and species of the plant to its production, harvest, distillation, and bottling.<br />

<strong>Gary</strong> was a pure, enlightened man who shined his positive light on everyone.<br />

64


— V —<br />

GARY’S PASSION FOR<br />

DISTILLATION<br />

When <strong>Gary</strong> visited me for the first time, it was winter, the time of the year<br />

when only cypress is distilled. <strong>As</strong> he could not appreciate the French and<br />

Provençal know-how in that context, he came back the next summer to see the<br />

harvest and distillation of lavender. That was when he learned that we distilled<br />

lavender for only 40 to 45 minutes, which was quite a surprise to him.<br />

<strong>Gary</strong> had done tests at home and extensive research on the subject, and he was<br />

convinced that lavender needed approximately one hour of distillation to produce<br />

all the compounds for a complete chemical profile of the oil. I explained that it<br />

was done for purely economic reasons and that the market was then limited to the<br />

fragrance industry, but my answer was unsatisfactory to <strong>Gary</strong>.<br />

At the time, this was acceptable reasoning. <strong>Lavender</strong> essential oil was in direct<br />

competition with very inexpensive synthetic oil products. Perfumers, especially<br />

the larger ones, did not care to know if the lavender was natural or synthetic.<br />

What mattered to them was inexpensive raw materials.<br />

Energy consumption is the most expensive part of distillation; but that is not<br />

much of a problem in traditional distillation, which burns lavender straw to heat<br />

the extraction chamber. With this traditional method, distillers did not have to<br />

buy gas; they only had to pay people to keep the fire going under the distilling<br />

chamber to produce steam.<br />

To reduce the production costs, professionals stopped the extraction of the<br />

essential oil at 95 percent in volume because the remaining 5 percent was more<br />

expensive to produce than what it was worth. In addition to the cost issue, there<br />

was also a time-related issue.<br />

Once the lavender was cut, it needed to be distilled very quickly. <strong>The</strong> cut<br />

lavender was loaded onto a trailer pulled by a tractor and taken immediately to<br />

the distillery. During the distillation, it was more profitable for certain farmers<br />

65


to abandon the final 20 percent of oil production, because that 20 percent<br />

would have required an extra 15 to 20 minutes of distillation, and every minute<br />

of distillation is quite costly in fuel. <strong>The</strong> tail end of distillation is when most of<br />

the heavier molecules are extracted, which makes a complete essential oil. So<br />

stopping before the distillation was complete diminished the quality of the final<br />

oil. But again, the use of oils for aromatherapy was very limited at the time.<br />

<strong>Gary</strong> understood the point of view of the distillers, but he was determined to<br />

re-educate them and was prepared to put some money behind it. It took me a<br />

lot of time to convince them that if they wanted <strong>Gary</strong> as a client, they would<br />

have to produce a complete oil profile. I finally succeeded, and they agreed to a<br />

one-hour distillation.<br />

Distillation fascinated <strong>Gary</strong> so much that he spent most of his time<br />

concentrating on this process. Equipped with a plastic soda bottle cut in<br />

half, after 45 minutes, we would fill it with the floral water from the essencier<br />

(essence, or oil receptacle) to check if there was any micro oil residue left in the<br />

water after distilling. If only a little trickle remained, we would stop the process;<br />

but <strong>Gary</strong> asked us to continue distilling until there was no oil left in the water.<br />

We checked every five minutes until there was no more oil left.<br />

Unloading lavender before distillation at the farm in France.<br />

66


At the time, it was believed that lavender<br />

essential oil contained approximately 400 different<br />

chemical constituents or compounds.<br />

Those that are extracted first are the lighter<br />

ones, the most volatile ones. To extract the<br />

heavier ones, the lavender needs to be heated<br />

longer or with higher temperatures.<br />

We knew we had better results with<br />

lower temperatures and lower pressure, so<br />

we refused to heat at higher temperatures.<br />

That meant that the only variable we could<br />

play with was time. <strong>As</strong> soon as the flow<br />

dried out, we knew that there was no more<br />

oil to extract.<br />

Today, distillers operate with gas,<br />

which means they can keep a temperature perfectly constant; but when<br />

the temperature had to be maintained manually under the large extraction<br />

chambers, the extraction process was nearly impossible. <strong>Gary</strong> had been<br />

advocating for a complete essential oil profile, meaning he wanted all the<br />

compounds together in the oil for the simple reason that when the compounds<br />

are separated or fractioned, they can be toxic.<br />

Thyme is a perfect example of what could happen when using just a single<br />

compound in the oil. If only the compound thymol is extracted, the compound<br />

by itself can burn the skin. On the other hand, when the distillation of thyme<br />

oil is complete, the thymol compound is not toxic and contains many beneficial<br />

properties, according to several scientific studies.<br />

<strong>Gary</strong> claimed over and over that an essential oil must be natural with its<br />

complete chemical profile to be safe. His lifelong objective was to find out how to<br />

constantly improve the distillation process and, therefore, the quality of the oils.<br />

I remember introducing him to a distiller who was interested in esotericism,<br />

which he explained as the spiritual knowledge of extracting oils. This man had<br />

designed his distillation tanks according to what he called the golden ratio,<br />

esotericism’s divine proportion.<br />

Working together to hook up the<br />

condenser to the distillation chamber.<br />

67


This gentleman insisted that the diameter and height of the extraction<br />

chambers needed to be proportional to this ratio. That way the steam could be<br />

released in a certain way and move circularly through the tank and the plants.<br />

According to him, it was essential to respect the shape of the lid of the chamber,<br />

which is the top of the extraction chamber connected to the swan neck through<br />

which the steam flows smoothly upward.<br />

<strong>Gary</strong>’s spiritual nature made him curious about this man’s work, and they<br />

exchanged a lot of information. When they talked, there was little time left<br />

for technical and scientific considerations because the conversation was mostly<br />

esoteric or of a spiritual nature.<br />

<strong>Gary</strong> analyzed and worked on this process night and day to confirm this man’s<br />

theories. One time when <strong>Gary</strong> wanted to understand how steam circulated<br />

within the tanks, he hopped inside with a flashlight and asked for the steam to<br />

be released so he could feel and see how it moved. He was constantly modifying<br />

the design of his chambers until they were exactly what he wanted.<br />

While the government of France was working to improve the productivity of<br />

distilleries and reduce labor costs, <strong>Gary</strong> went on an esoteric quest. We had different<br />

viewpoints, but that was never a problem between us. I always understood and<br />

accepted his spiritual approach—which I ended up embracing—and he always<br />

understood and accepted my administrative, budgetary, and financial constraints.<br />

Although we had a mutual understanding most of the time, our differences sometimes<br />

gave rise to a heated discussion, which only made things more interesting.<br />

When we decided to invest in modern distilleries and change our cylindrical<br />

extraction chambers to square-corner containers, <strong>Gary</strong> had a difficult time<br />

accepting the change, only agreeing after he was sure it would not affect<br />

quality. <strong>The</strong>re was, however, one compound that was slightly different, but we<br />

determined that this was likely caused by the reduced time between harvesting<br />

and distillation that was now possible, and not pre-wilting the plant material.<br />

With today’s methods, when fresh plants are being distilled, their water<br />

content can cause hydrolysis, so excess water needs to be drained off. At first, we<br />

used the same volume of water as before; but the quality was impacted, so we<br />

had to adapt the volume of steam to obtain the equivalent quality. We learned<br />

how to change our working methods to avoid the hydrolysis issue. To date, we<br />

have achieved better results without having to pre-wilt the harvested plants.<br />

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— VI —<br />

OBSESSED WITH QUALITY<br />

When <strong>Gary</strong> first came to Provence, he visited producers and traders and was<br />

surprised by the difference in quality between the two.<br />

<strong>As</strong> mentioned before, aromatherapy was not very popular then, and most<br />

of the production of essential oils was destined for the perfume industry. To<br />

compete with the cheap synthetic lavender, many traders started to “sauce” the<br />

essential oils. That meant they mixed natural products or essential oils with<br />

synthetic essential oils or essential oil compounds to bring the costs down.<br />

<strong>Gary</strong> was shocked and thought it was wrong. This practice removed all the<br />

virtues of the essential oil and was potentially dangerous for the users. That was<br />

when he realized the necessity of controlling the quality of the oils himself.<br />

<strong>The</strong>re were a few laboratories that<br />

conducted basic tests, such as gas<br />

chromatography, but that did not<br />

prove that an essential oil was 100<br />

percent natural. I was working with a<br />

laboratory in Marseilles that conducted<br />

tests on about 20 components, which<br />

was a step in the right direction,<br />

considering that most laboratories<br />

tested only about 10 of them.<br />

One day I took some pure lavender<br />

to a Swiss gentleman for evaluation.<br />

He was a pioneer in aromatherapy<br />

who lived in Provence and distilled<br />

wild plants. My family settled in<br />

Provence at the same time he started<br />

Laboratory analysis of two helichrysum oil samples<br />

sent to <strong>Gary</strong> in 1998. Notice the different peaks in<br />

the two samples. <strong>The</strong> top contains a full-spectrum of<br />

compounds, while the bottom is lacking tremendously<br />

due to either adulteration, poor distillation, or lowquality<br />

plant material.<br />

69


his own distillery. He convinced pickers to harvest wild plants for him while<br />

starting organic productions. I brought him some lavender for a client in Japan,<br />

and he provided a wonderful analysis of about 100 constituents.<br />

More importantly, I learned about the work of Hervé Casabianca, a PhD<br />

analytical chemist of essential oils and the director of a major French scientific<br />

analysis laboratory, CNRS (the French National Center for Scientific Research).<br />

Essential oil research and analysis was just developing, so Dr. Casabianca had a<br />

huge responsibility.<br />

Dr. Hervé Casabianca (left) in his laboratory in Lyon, France, working with another scientist.<br />

When <strong>Gary</strong> told me about his need for quality control through precise<br />

analyses, I knew that Dr. Casabianca was the answer we were looking for. So in<br />

1992, I introduced <strong>Gary</strong> to Hervé. We met in a typical restaurant that had an<br />

enormous chimney where the cook grilled the meat under <strong>Gary</strong>’s curious eyes.<br />

<strong>Gary</strong> was a great cook and loved something new, which perhaps gave him some<br />

ideas when he built his restaurant at the farm in Utah.<br />

I must say, I felt a little nervous sitting between <strong>Gary</strong> and Hervé. I did not<br />

know how the two of them would get along; but it went very well, and they had<br />

a very worthwhile conversation. <strong>The</strong>ir common denominator was their passion<br />

for essential oils. <strong>Gary</strong> wanted to guarantee the quality of his oils, and Hervé<br />

wanted to fight against frauds who would do anything for more money by<br />

selling adulterated products. This brought them together and was the beginning<br />

of a long-lasting friendship.<br />

70


<strong>By</strong> 1994, Dr. Casabianca had developed the technical expertise to differentiate<br />

between a natural and synthetic molecule. Back then, there were two types of<br />

fraud. <strong>The</strong> most common was to add synthetic compounds that were usually<br />

petroleum-derived to extend the volume of the oil.<br />

<strong>The</strong> more subtle type of fraud was to add a cheaper, natural essential oil to a<br />

more expensive essential oil. Thyme is a perfect example because it can easily be<br />

adulterated in this way. Even though synthetic thymol is very easy to make, there<br />

is a plant that grows in South <strong>As</strong>ia and Sri Lanka called ajowan, and the essential<br />

oil extracted from its seeds is very very high in thymol. <strong>By</strong> adding ajowan oil to<br />

thyme oil, fraudsters are able to make very high margins, but the adulteration is<br />

very difficult to detect because the adulterant is not synthetic.<br />

An essential oil is considered pure and natural only if it comes entirely from the<br />

distillation of any single plant species. In this case, although both elements are<br />

natural, it cannot be considered pure and natural because it does not come 100<br />

percent from thyme. It would be incorrect to think that a combination of thyme<br />

and ajowan is harmless. <strong>The</strong> vibrations and frequencies are specific to each, and<br />

the chemotypes of thymol and ajowan are different. <strong>The</strong> question is how can one<br />

identify and differentiate between the two, especially if they have already been<br />

combined?<br />

When Hervé met <strong>Gary</strong>, Hervé had already become fully immersed in the<br />

subject of chemical adulteration; and after considerable investment and<br />

extensive research, he had found an advanced and costly technique called<br />

nuclear magnetic resonance. <strong>Gary</strong> and I asked him to analyze our oils, which<br />

he still does for <strong>Young</strong> Living as an outside third party, but <strong>Gary</strong> was already<br />

thinking about starting his own laboratory.<br />

<strong>Gary</strong> had no background in chemical analysis, but that was not a deterrent<br />

for him, so he asked Hervé if he would teach and train him in the analysis of<br />

essential oils. <strong>Gary</strong> not only wanted to have his own laboratory in house, but he<br />

also wanted to be able to analyze the reports. That was a huge undertaking, but<br />

once <strong>Gary</strong> had it in his mind, there was no stopping him.<br />

Hervé trained <strong>Gary</strong> for three weeks, but that only whet <strong>Gary</strong>'s appetite. <strong>Gary</strong><br />

wanted to go to school to study the chemical structure of molecular compounds<br />

in the oils and be able to interpret the reports, but that type of education was<br />

uncommon and not readily available.<br />

71


Aromatic Compound<br />

Ajowan<br />

(Trachyspermum ammi)<br />

Essential Oil (Area %)<br />

Thyme<br />

(Thymus vulgaris)<br />

tricyclene nd tr<br />

alpha-thujene tr 1.2<br />

alpha-pinene 0.5 1.3<br />

alpha-fenchene tr nd<br />

camphene tr 0.5<br />

beta-pinene 1.4 0.2<br />

myrcene 0.2 1.6<br />

alpha-phellandrene tr 0.2<br />

delta-3-carene tr 0.1<br />

alpha-terpinene 0.2 1.3<br />

para-cymene 19.8 20.9<br />

beta-phellandrene 0.1 0.3<br />

limonene 0.3 0.5<br />

gamma-terpinene 32.7 8.8<br />

trans-sabinene hydrate nd 0.3<br />

para-cymenene tr nd<br />

terpinolene 0.1 0.1<br />

linalool nd 3.7<br />

borneol nd 1.0<br />

terpinen-4-ol 0.2 0.8<br />

alpha-terpineol 0.1 0.2<br />

cumic aldehyde 0.1 nd<br />

carvacrol methyl ether nd 0.3<br />

thymol 43.2 50.3<br />

carvacrol 0.8 4.2<br />

beta-caryophyllene nd 1.1<br />

aromadendrene nd 0.1<br />

alpha-humulene nd tr<br />

ledene nd 0.1<br />

delta-cadinene nd 0.1<br />

caryophyllene oxide nd 0.1<br />

Total 0.998 0.993<br />

Comparing ajowan and thyme, one can see how easy it would be to adulterate a pure thyme oil with a completely<br />

different oil, and the unassuming buyer wouldn’t know the difference.<br />

72


<strong>Gary</strong> learned about Dr. Hans<br />

Baser, who was teaching a course<br />

on gas chromatography (GC)<br />

analysis at Anadolu University<br />

in Eskişehir, Turkey. This was<br />

exactly what <strong>Gary</strong> wanted, so<br />

he contacted Dr. Baser and was<br />

accepted as a student in 1996.<br />

<strong>Gary</strong> completed 120 hours of<br />

intense study and returned home<br />

ready to start his own lab.<br />

<strong>Gary</strong> remained in close contact <strong>Gary</strong> and Dr. Hans Baser at the International Symposium on<br />

Essential Oils in Eskişehir, Turkey.<br />

with Hervé who continued to<br />

advise him, and when <strong>Gary</strong> was ready, Hervé flew to Utah to set up and<br />

calibrate the GC to the French standard. That single instrument was the<br />

beginning of what has grown into a huge laboratory of testing instruments for<br />

<strong>Young</strong> Living, with many highly qualified scientists who are there to protect the<br />

quality of <strong>Young</strong> Living oils.<br />

<strong>Gary</strong> was very excited and retuned to France to study with Dr. Casabianca,<br />

who was always very willing to teach and share the techniques he developed over<br />

years of research.<br />

Dr. Herve Casabianca went to Payson, Utah, to calibrate <strong>Young</strong> Living’s first GC instrument.<br />

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Dr. Casabianca, in his lab in France, reviews test results with <strong>Gary</strong>.<br />

Once back in the United States, <strong>Gary</strong> invested heavily in being able to test<br />

the oils, even though the idea of essential oils producing a lot of money was<br />

only beginning to catch on in the commercial world. But money did not drive<br />

<strong>Gary</strong>. It was the purity of the oils and the purpose of his mission that drove him,<br />

and guaranteeing purity was becoming more and more important against the<br />

growing amount of adulteration.<br />

<strong>Gary</strong> was clearly a pioneer in setting up quality controls for distilling essential<br />

oils for therapeutic uses. Hervé visited <strong>Gary</strong>’s laboratory in the Utah several times<br />

and even spoke at the <strong>Young</strong> Living convention.<br />

<strong>Gary</strong> recognized the importance of being able to test the oils as they<br />

were being extracted through the distillation process, so he began to set up<br />

laboratories at his different farms. Ecuador is one of <strong>Young</strong> Living’s biggest<br />

farms, so <strong>Gary</strong> invited Hervé to come to Ecuador to calibrate the GC<br />

instrument and spend time training while he was there.<br />

Among the few aromatherapy companies starting then, <strong>Young</strong> Living was the<br />

only one investing massively in the quality control of essential oils, which again<br />

demonstrates that <strong>Gary</strong>’s primary motivation was never to make money but to<br />

help others heal like he did.<br />

In fact, <strong>Gary</strong> never intended to create a multimillion-dollar company. He was<br />

simply convinced that essential oils would play a fundamental role in well-being<br />

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<strong>Gary</strong> working in <strong>Young</strong> Living’s laboratory in Payson, Utah, which was the beginning of what would become a<br />

multimillion-dollar analytical facility.<br />

and that there would be a need for quality products, as it was difficult to find<br />

pure essential oils.<br />

<strong>Gary</strong>’s obsession for quality was unwavering. Whenever he doubted the<br />

quality of an essential oil he received, he would contact me to see how quickly<br />

I could get the oil to Hervé at CNRS to analyze it. He sent the sample the next<br />

day by courier, so when I received it, I drove to Lyon to meet Hervé, who was<br />

unfortunately on vacation. In addition to that, the instrument I wanted to use<br />

needed to be specifically calibrated, which was going to take two weeks.<br />

On the other side of the Atlantic, <strong>Gary</strong> was very frustrated and even offered to<br />

buy Hervé an instrument so he could test the quality of his oil, which stunned<br />

Hervé. We all knew such an instrument could not be manufactured nor be set<br />

up within two days, so <strong>Gary</strong>’s offer made no sense; but <strong>Gary</strong>’s commitment was<br />

impressive.<br />

<strong>Gary</strong> and Hervé had a wonderful relationship. Hervé was a Doctor of Science,<br />

as well as a French civil servant who was very knowledgeable in his field, well<br />

organized, and hardworking. He had a well-equipped laboratory and a very<br />

competent team. <strong>Gary</strong> was self-taught, had no means, and had a small business<br />

that was just starting; but he was very committed—the very image of freedom:<br />

the American cowboy on his horse.<br />

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Continuous analysis of the oils takes place in the St. Maries laboratory during the distillation process to ensure the<br />

highest quality.<br />

In terms of personalities, they had little in common; and professionally, they<br />

came from totally different worlds. Hervé had a guaranteed position employed<br />

by the government, while <strong>Gary</strong> was a self-made man who was prone to taking<br />

risks to further his cause. When I introduced them to each another, I doubted<br />

the relationship would work, and yet it did and was fantastic. <strong>The</strong>y had one big<br />

thing in common: <strong>The</strong>y loathed cheaters and thieves.<br />

<strong>Gary</strong> knew that adulterated oils would not help anyone and that he risked<br />

hurting people by unknowingly using oils that were not complete. He wanted to<br />

be certain that what he was being offered was 100 percent pure and natural, and<br />

Hervé shared the same feeling. <strong>The</strong>y got along like good friends and significantly<br />

improved the quality-testing process for essential oils.<br />

Today, <strong>Gary</strong> has built in Utah one of the most advanced laboratories in the<br />

world. All his farms, apart from the one in France that uses a small independent<br />

laboratory located next to its lavender fields, are equipped with a laboratory<br />

capable of testing the composition and purity of the oils produced, regardless of<br />

the time of the harvest. I’m sure that a laboratory will be built in the near future<br />

for the French farm.<br />

<strong>Gary</strong>’s stubbornness and his convictions silenced all those who mocked,<br />

criticized, and attacked him in his early days. Above all, he secured <strong>Young</strong> Living’s<br />

market by guaranteeing the quality of its oils, as well as all of its other products.<br />

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— VII —<br />

ENCOUNTERS OF DESTINY<br />

We often talk about fate, but I wonder whether it is the people we meet who<br />

guide us along the way. Thanks to my grandmother, I discovered my love for<br />

lavender. After her unknowing first push, there were many who kept me going<br />

down this path, and I introduced <strong>Gary</strong> to many of those people.<br />

<strong>The</strong> people who taught me about lavender became <strong>Gary</strong>’s tutors too. <strong>As</strong><br />

he always shared the progress of his research with the producers and me, I<br />

introduced him to all the people who could help him with his mission to<br />

develop and popularize the use of essential oils for well-being.<br />

Marcel Espieu was the first person to put me back on the lavender track. We<br />

met in 1989 when I moved to the village of Vers-sur-Méouge with my wife and<br />

daughter. <strong>As</strong> new neighbors, he and his wife, Marthe, helped us get settled.<br />

Marcel was a rather small, sturdy, blunt, and nervous man who must have been<br />

in his 50s at the time. He worked as an independent distiller in Séderon and<br />

taught me a lot about distillation. He was clearly an expert.<br />

Marcel’s father and grandfather were also distillers, so he had been taught the<br />

know-how and secrets of extracting the best essential oils possible. I quickly<br />

decided that I wanted to take over his business when he was ready. He had<br />

a disabled son who did not want to continue the work and a daughter who<br />

worked as a doctor out of the region.<br />

In 1990, we joined forces with the firm intention of developing the sale of<br />

essential oils for therapeutic use, particularly for export. At this time, essential<br />

oils were used mostly in the perfume industry. Together, we decided to develop<br />

the American market and aromatherapy. It was also through Marcel that I later<br />

met Henri Viaud.<br />

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Henri was a tall, rather intellectual man who was about 20 years older than<br />

Marcel. He was originally a university professor who had fallen in love with the<br />

Séderon region, where he had bought a stretch of the Lure Mountain in the<br />

Jabron Valley. <strong>The</strong> small village was in ruins, but it had an abandoned distillery<br />

in the middle of wild lavender and thyme fields.<br />

Henri was passionate about essential oils and enthusiastically renovated the<br />

distillery, as well as a few buildings in the village, where he lived. He started<br />

picking wild plants and distilling them, especially one type of lavender that was<br />

famous for its very high quality.<br />

Henri was one of the first to take interest in the<br />

benefits of floral water, also called herbal distillate.<br />

He worked with a pharmacist and researched its<br />

therapeutic effects. He even wrote a small book on<br />

the subject: Huiles Essentielles, Hydrolats, Distillation,<br />

Qualité, Contrôle de la Pureté, Indications Majeures<br />

(Essential Oils, Herbal Distillates, Distillation, Quality,<br />

Monitoring Purity, Important Information).<br />

Farmers brought wild plants down from the<br />

mountains for Henri to distill, which developed his<br />

business to such a degree that he needed to find another supply source to<br />

meet the growing demand. He contacted Marcel Espieu, who lived close by and<br />

produced quality oils.<br />

Henri had an interesting approach to distillation because he liked to<br />

experiment a lot. For example, he tried to distill mushrooms. He collected the<br />

mushrooms that were unfit to be sold for consumption from the wholesale<br />

market in Cavaillon, distilled them, and sold the distillate to the Japanese, who<br />

claimed it had very powerful health benefits.<br />

Henri made a living from the business and sold his products—particularly his<br />

exotic oils—at a high price, but only through retail and direct catalog mailing;<br />

but that was not sufficient to keep him financially afloat.<br />

Henri was an eccentric man who had no business sense at all. Fortunately for<br />

him, he had assets, particularly a collection of valuable paintings. When he ran<br />

out of money, he sold a painting and was able to carry on his activities.<br />

78


Henri gathered an impressive collection of essential oils, and his knowledge<br />

was extraordinarily precise, being able to talk about chemotypes, origins, etc.<br />

However, his rates for bulk selling were prohibitive. In those years, the market<br />

was very limited; and in that context, one had to make large margins to survive.<br />

<strong>The</strong>refore, I started looking for new suppliers. Through a friend who was<br />

responsible for purchasing in a cooperative, I met an essential oil importer<br />

from the Franche-Comté region well-known for its cheese. We had a good<br />

relationship, and he remained my main supplier for exotic oils produced abroad.<br />

I put this supplier in contact with <strong>Gary</strong>, who ordered oils through him<br />

directly. Thanks to <strong>Young</strong> Living becoming one of his main clients, the<br />

merchant developed and invested in an analytical laboratory. In the meantime,<br />

I was fortunate enough to meet <strong>Jean</strong> Valnet, the “Pope of aromatherapy,” the<br />

foremost authority on essential oils.<br />

In 1990, when I was managing the small shop that carried local organic<br />

products in Séderon, I also sold Marcel’s essential oils. I sold lavender, clary<br />

sage, cypress, thyme, and oregano in quantities that were small but enough<br />

to sustain my range of products from Provence. I also sold <strong>Jean</strong> Valnet’s book<br />

Aromathérapie (Aromatherapy).<br />

One day in one of the small holistic newspapers, I saw an ad for a conference<br />

on aromatherapy, with <strong>Jean</strong> Valnet as honorary president. <strong>The</strong> conference was<br />

close to my home, south of Lyon, so I decided to go. I took a vial of lavender<br />

essential oil with me that I planned to give to <strong>Jean</strong> Valnet. At the time, the label<br />

read: “<strong>Jean</strong>-Noël <strong>Landel</strong>—<strong>Lavender</strong> essential oil.”<br />

<strong>The</strong>re were a lot of people attending the conference, including doctors and<br />

naturopaths. <strong>Jean</strong> Valnet seemed tired and was having difficulty walking, but he<br />

responded to every request. When we stopped for a lunch break, many of us stood<br />

up to talk to him. I got in line and after 30 minutes, I was finally facing him.<br />

“Hello, doctor,” I said. “It is an honor to meet you. I am a distiller. Please<br />

allow me to give you this vial of lavender, distilled where I live.”<br />

<strong>Jean</strong> Valnet stood up and said, “Your name is <strong>Landel</strong>?” He must have read my<br />

name on the bottle. He had a strong accent, the same as my paternal family in<br />

Franche-Comté. He continued, “I’m used to seeing that name on cancoillotte pots.”<br />

It so happens that my grandfather created the first dairy manufacturing of<br />

cancoillotte, a fermented cheese with very low fat content. That is why the main<br />

79


Labels for different dairy products produced by the <strong>Landel</strong> company. <strong>The</strong> label<br />

on the left is for cheese made with butter, and the label on the right is for pasteurized butter.<br />

cancoillotte sold in Franche-Comté was the <strong>Landel</strong> cancoillotte. <strong>Jean</strong> Valnet<br />

obviously knew the brand, as he was from that region. He told me he knew my<br />

grandfather and that he delivered the milk by horse that his family produced<br />

when he was 14 years old.<br />

People were still lining up to talk to <strong>Jean</strong> Valnet when he suddenly announced<br />

that the autograph session was over. He grabbed me by the shoulders and took<br />

me to lunch. While he was still expected to talk about his life, background, and<br />

approach to aromatherapy, he was completely uninterested in the other guests<br />

and started telling me about our region over a nice glass of wine.<br />

People started to wonder what was happening and who I was to be able to<br />

monopolize <strong>Jean</strong> Valnet’s attention like that. He did not care and talked only<br />

with me about my grandfather, the family, and the region we are from. We left<br />

under the furious glances of those who had paid to listen to him. He hadn’t<br />

spoken to them, and there I was without ever properly introducing myself.<br />

Later <strong>Jean</strong> Valnet wrote to me and mentioned his regret for not keeping his<br />

commitments but offered to meet me in Besançon (the capital of Franche-<br />

Comté) so he could make one last visit to the region. And what a visit it was. He<br />

tired me out with his energy, and during that trip, an innovative idea blossomed<br />

in my mind.<br />

Aromatherapy was not as widespread as it is today. Only doctors could give<br />

medical advice, and I was not allowed to say anything about what I knew.<br />

However, there were no regulations regarding the atmospheric diffusion of<br />

essential oils. In the book Aromathérapie, <strong>Jean</strong> Valnet wrote a paragraph about<br />

the benefits of diffusion.<br />

80


He precisely described an experiment carried out with animals in a<br />

veterinarian school where he diffused essential oils in the stables and carried out<br />

tests before the diffusion, as well as 15 minutes and one hour later. He proved<br />

that essential oils destroy air pollutants.<br />

In <strong>Jean</strong> Valnet’s book it reads, “Pr. Griffon, Director of the Toxicology<br />

Laboratory of the Police Prefecture, member of the Pharmacy Academy and<br />

the High Council of Hygiene, studied the cleansing properties of a blend<br />

of aromatic essences, including the essences of pine, thyme, mint, lavender,<br />

rosemary, clove, and cinnamon, for the purification of air.” His report, dated<br />

January 7, 1963, specified that the research was done in collaboration with the<br />

Sanitary Veterinary Services of Paris.<br />

Today, there are many studies and information that can be found online for<br />

anyone interested in this type of research.<br />

<strong>Jean</strong> Valnet is the originator of phyto-aromatherapy. <strong>The</strong> Practice of Aromatherapy was originally published in 1980<br />

in French under the title Aromathérapie and later translated into English in 1982. <strong>Jean</strong> Valnet is well regarded for his<br />

contribution to natural healing and is known around the world through his many books that have been translated<br />

into several languages.<br />

81


Based on <strong>Jean</strong> Valnet’s research, I came up with the idea for a small diffuser<br />

that spread lavender essential oil in the atmosphere to purify the air. Thanks to<br />

his encouragement, I finished the Diffuseur Nicolas on time to be awarded the<br />

1991 Best Invention trophy during the Inventors’ Fair in Marseille.<br />

<strong>Gary</strong> often asked me to introduce him to <strong>Jean</strong> Valnet, but the timing did<br />

not work out and, unfortunately, <strong>Jean</strong> Valnet passed away several years later.<br />

However, we are fortunate that Dr. Valnet wrote several books containing his<br />

findings which, at the time, was nearly everything known about essential oils.<br />

For anyone interested in the history of essential oils, his books are priceless.<br />

<strong>As</strong> <strong>Jean</strong> Valnet was the first to write about the benefits of lavender, you will<br />

find his books interesting and educational. <strong>The</strong> benefits of lavender oil are listed<br />

in his book Aromathérapie. In the 10th edition, a practical paperback format,<br />

edited by Maloine S.A., Valnet offers detailed information about growing and<br />

distillation lavender and the compounds that determine its many benefits. Here<br />

are a few paragraphs to pique your curiosity:<br />

“Lavandula officinalis Lamiaceae (family name) is a very precious plant,<br />

widespread in the south of France, Italy, and Dalmatia, where it thrives at<br />

an elevation of 2,300 to 4,600 feet, the French variety—the oldest known<br />

—being the most appreciated, lavender has several wonderful properties.<br />

<strong>The</strong> parts that are used are the flowers from which the essential oil is<br />

obtained through steam distillation of the plant. <strong>The</strong> French production<br />

of lavender oil was about 165 to 330,000 pounds per year.<br />

Main components or chemical compounds that are known of the<br />

essence are: linalyl and geranyl ethers, about 35 to 55 percent linalyl<br />

acetate, geraniol, linalool, cineole, d-borneol, limonene, l-pinene,<br />

caryophyllene, butyric and valerian ethers, and coumarin. Its uses are<br />

many such as: calming, tonic, feeling of euphoria, etc.”<br />

<strong>Jean</strong> Valnet provided instructions for lavender’s internal and external use as an<br />

infusion, and with other extraction methods used especially for water-soluble<br />

constituents. Plant material is boiled for a specific time in an open-type extractor<br />

that contains a specified volume of water from various tinctures, salves, etc., are<br />

made.<br />

82


— VIII —<br />

GARY’S FRENCH FAMILY<br />

<strong>Gary</strong> with Marcel and other local French distillers, whom <strong>Gary</strong> considered part of his French family: <strong>Jean</strong>-Marie's<br />

father, Maurice Blanc; Marcel Espieu; Paul Lauvergnat, from whom we bought the farm in France; and <strong>Gary</strong> in front.<br />

Although Marcel Espieu remained one of <strong>Gary</strong>’s mentors, <strong>Gary</strong> also built a<br />

close circle of friends who were enthusiastic about lavender and other essential<br />

oils. <strong>Gary</strong> referred to this group of farmers and distillers as his “French family.”<br />

When <strong>Gary</strong> visited, he always said, “It feels good to be home.” Naturally, he<br />

loved his own country, but he was very attached to France and said that he owed<br />

all he had learned about the traditional art of distillation to his French family,<br />

the roots of his business.<br />

During each visit, we all got together, the Cassan family, <strong>Jean</strong>-Marie Blanc,<br />

Jérôme Raynard, and I, to enjoy a meal while talking all evening. <strong>Gary</strong> spent a<br />

lot of time with the producers and was never happier than when on a tractor or<br />

repairing an engine.<br />

83


Clockwise around the table: Dan (Jane’s sister’s husband), Gerard (my brother), Marthe, Marcel, Mary, <strong>Gary</strong>, and I<br />

enjoying dinner in France.<br />

Alain Cassan joined the story when <strong>Young</strong> Living started to need larger<br />

volumes, and Marcel Espieu introduced him to me. When Alain left the biggest<br />

cooperative in France, which he created and developed, his son, Benoît, decided<br />

to work with us and started looking for producers to provide us with the<br />

quantities we needed.<br />

From the start, what struck me about Alain, and what <strong>Gary</strong> appreciated when<br />

he met him, was the respect he showed me. When most producers did not take<br />

me seriously because of my convictions and did not believe in the economic<br />

It was always wonderful to be together. I’m standing in the middle with <strong>Jean</strong>-Marie and Benoît to the left and <strong>Gary</strong><br />

and Nicolas to the right.<br />

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<strong>Jean</strong>-Marie, Benoît, and I always had some laughter at the distillery in Simiane. This picture is from before it<br />

was renovated.<br />

opportunities of aromatherapy, Alain treated me as a true partner and respected<br />

my point of view regarding the quantities, as well as the quality, I requested.<br />

Not only did Alain and Benoît show me great respect, they also supported my<br />

adventure. It was a genuine partnership with the Cassan family. Thanks to them<br />

and the French producers, there was never a disruption in the supply, even when<br />

the demand increased significantly. <strong>The</strong> Cassans’ work with local producers<br />

proved to be fundamental to meet <strong>Young</strong> Living’s demands. We never needed to<br />

sign anything; no agreements because trust was at the heart of our relationships.<br />

When Alain retired, Benoît took the torch with the same heartfelt sentiments.<br />

He and <strong>Gary</strong> had a great relationship, spending much of their time engrossed in<br />

conversation. Benoît saw <strong>Gary</strong> and me as brothers-in-arms, united by love and<br />

understanding, and that was enough to earn his absolute trust.<br />

Benoît also saw how <strong>Gary</strong> made time for distributors who came to visit.<br />

He admired <strong>Gary</strong>’s faith, patience, and deep respect he showed everyone. He<br />

only truly grasped the size and operation of <strong>Young</strong> Living when I took him<br />

to Salt Lake City for the <strong>Young</strong> Living convention. Several thousand people<br />

were attending, and every time we walked down the streets, we would run into<br />

someone who was part of the company. This left a deep impression on Benoît<br />

and helped him realize the immensity of the company <strong>Gary</strong> had created.<br />

<strong>The</strong> relationship with <strong>Jean</strong>-Marie Blanc was similar, even though it nearly<br />

came to a sudden end. Our first encounter with him took place just after we<br />

purchased the farm in Simiane-la-Rotonde.<br />

85


<strong>Jean</strong>-Marie was in charge of the land,<br />

and as neither of us knew him, one<br />

morning we decided to go see him. He<br />

was on his tractor, driving a roller next<br />

to the freshly planted lavender starts.<br />

When we walked up and introduced<br />

ourselves, <strong>Jean</strong>-Marie jokingly said, “So<br />

you’ve come to spy on me?” I translated<br />

the sentence for <strong>Gary</strong>, who took it at<br />

face value and was offended.<br />

Disturbed by what had just happened,<br />

I did not know how to react. I quickly<br />

realized <strong>Jean</strong>-Marie was joking and<br />

explained why he was pulling a roller<br />

down the rows. “This tightens the soil<br />

around the roots so diseases can be<br />

avoided,” speaking very seriously this time. That evening, I had a very hard time<br />

convincing <strong>Gary</strong> that <strong>Jean</strong>-Marie was only kidding.<br />

After this misunderstanding, they began to talk and build a good working<br />

relationship. <strong>The</strong>y drove the tractor together and worked on the machines<br />

together. <strong>The</strong>y did not speak the same language, but they managed to<br />

understand each other. <strong>The</strong>y talked with their hands and sometimes used paper<br />

and pen. <strong>Gary</strong> often invited <strong>Jean</strong>-Marie to his farms as a technical advisor,<br />

particularly for the ancient einkorn grain about which <strong>Jean</strong>-Marie knew all the<br />

secrets of growing and harvesting.<br />

Seeing <strong>Jean</strong>-Marie, a farmer who had never left home, fly for the first time was<br />

an interesting sight. He was simultaneously nervous and excited. When <strong>Gary</strong><br />

needed help with einkorn in Utah, he would call and ask me to get <strong>Jean</strong>-Marie<br />

on the next flight.<br />

When we first met <strong>Jean</strong>-Marie, he was considering stopping his business<br />

because lavandin production was not profitable. He was not making a living<br />

with it, so he had to compensate with other income-generating activities, and he<br />

was simply exhausted. We convinced him to continue and start growing einkorn<br />

again. He perceived the strong, authentic, and simple relationship we shared,<br />

<strong>Jean</strong>-Marie and <strong>Gary</strong> planting lavender on the Simiane<br />

farm the year the farm was purchased.<br />

86


with <strong>Gary</strong> as the practical<br />

go-getter and me as the<br />

temperate implementer.<br />

For <strong>Jean</strong>-Marie, <strong>Gary</strong> was the<br />

“man with a thousand ideas”<br />

and <strong>Jean</strong>-Marie could help<br />

put <strong>Gary</strong>'s ideas into action.<br />

When <strong>Gary</strong> asked <strong>Jean</strong>-Marie to<br />

build an American-style ranch<br />

entrance with posts, he did it.<br />

To surprise <strong>Gary</strong>, he cut old<br />

posts during the night and put<br />

them in place before morning.<br />

Conversely, when <strong>Jean</strong>-Marie<br />

mentioned his desire to make a<br />

small water catchment basin for<br />

the spring located on his land,<br />

<strong>Gary</strong> gave him the money to<br />

do it. Sometimes they would<br />

disappear for hours, and we<br />

never really knew where they<br />

were or what they were doing.<br />

<strong>Gary</strong>’s French family would not be complete without Jérôme Reynard<br />

who was small in stature but very sturdy with a strong personality who<br />

<strong>Gary</strong> nicknamed “Blondy” because of his blond hair. <strong>The</strong> three of us had an<br />

immediate chemistry because we were quick to act, innovate, and create. <strong>Gary</strong><br />

and Jérôme shared a passion for old tractors and farm machinery and spent<br />

hours talking about einkorn and how to improve the harvest.<br />

<strong>The</strong>re was a strong trust between <strong>Gary</strong> and me, which always prevailed as we<br />

worked together. <strong>Gary</strong> was a deep-thinking and very sincere man who believed<br />

in the qualities of the heart, and he knew he could count on me and that I<br />

would be loyal. He appreciated this quality in me and in all the people to<br />

whom I introduced him. That was so important to him, and he was always<br />

grateful to me for it.<br />

<strong>The</strong>re was a lot of laughter when <strong>Gary</strong> and <strong>Jean</strong>-Marie worked<br />

together. Here they are planting lavender in 2002.<br />

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<strong>Jean</strong>-Marie built the American-style entrance just as <strong>Gary</strong> described.<br />

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— IX —<br />

A COMPLEMENTARY MATCH<br />

It would be difficult to tell you about my friendship with <strong>Gary</strong> without<br />

mentioning a few stories illustrating how different yet complementary we<br />

were. With <strong>Gary</strong>, the constantly moving visionary, and me, thoughtful and<br />

contemplative, the chemistry worked because we were on the same wavelength<br />

and shared the same passion for essential oils. We understood, supported, and<br />

helped each other. <strong>Gary</strong> amazed me; he was unpredictable but always loyal.<br />

In the early 2000s when he asked me to drop all my clients to work only for<br />

him, everyone told me it was crazy to accept and that I was clearly taking an enormous<br />

risk. I remember having hesitated for a long time, but I have never regretted<br />

it. <strong>Gary</strong> was a man of his word. Like me, he never needed to sign a contract to<br />

honor his promises. We had absolute and reciprocal trust, which was probably the<br />

key to our long adventure together. I showed him that the competitive world in<br />

which we were playing contained people as passionate as we were.<br />

Life taught <strong>Gary</strong> to be cautious and distrustful, but when I introduced him to<br />

someone, he trusted me completely and accepted them wholeheartedly. He always<br />

considered me his partner, the only one he ever had, and he always had my back.<br />

On one occasion, we were at the airport in Seville, Spain, waiting to check our<br />

bags. I left for a moment, and when I came back, an Andalusian man lashed out at<br />

me, thinking I was cutting in line. It did not take much for <strong>Gary</strong> to stand up for<br />

me, as he always did. <strong>Gary</strong> and the man, face to face, nose to nose, hat brim to hat<br />

brim—what a scene. You can imagine who backed down, and it wasn’t <strong>Gary</strong>.<br />

Thanks to his unique personality and charisma, <strong>Gary</strong> formed close ties with<br />

everyone he met, including producers, distillers, and equipment manufacturers<br />

who had never met anyone like him. He was straightforward, open-minded,<br />

and never kept anything to himself and loved to share with anyone who was<br />

interested in the results of his research.<br />

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Competition was not a threat to <strong>Gary</strong>, as he was convinced his mission was to<br />

help others. Any time he found something new, he called me. I remember one<br />

time when he called me in the middle of night, without one thought about what<br />

time it might be, to tell me he had found how to separate lemon balm essential<br />

oil from its herbal distillate.<br />

I stood by his side, listened to his requests, and tried to meet them—and some<br />

of them were very challenging. <strong>Gary</strong> thought the world went at his pace. I got<br />

upset on many occasions when, depending on his latest idea, he changed the<br />

plans I had made following his instructions. On a few rare occasions, I objected<br />

and forced him to make up his mind; but mostly, I gave in.<br />

One day while we were on our way to Toulouse, <strong>Gary</strong> saw a sign for<br />

Carcassonne, and could not resist visiting the medieval city. Once again, I had<br />

to change our schedule, postpone our meetings, and stay overnight in a hotel.<br />

<strong>Gary</strong> was passionate about the Middle Ages and medieval castles. So much<br />

so that every time he came to France, we had to drive to Sisteron, a city he and<br />

Mary loved. So when Alain Cassan suggested that <strong>Gary</strong> set up a shop in the<br />

13th-century castle of Simiane, there was no hesitation—and it was up to me to<br />

manage the details.<br />

During the first years of our collaboration, <strong>Gary</strong> had more free time to meet<br />

producers, distillers, and anyone who could add to his knowledge. We had a<br />

very personal and intense relationship. We called each other all the time. <strong>As</strong> the<br />

Members at the castle in Simiane celebrate the 20th anniversary of <strong>Young</strong> Living’s beginning in France.<br />

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company grew bigger, the demand on <strong>Gary</strong> became tremendous, and he was<br />

flying all over the world.<br />

We didn’t have as much time for each other, which I regret. I missed our<br />

collaboration, both personal and professional. On many occasions, he talked<br />

about how he missed his family or didn’t have enough time to help all the<br />

people who came to him.<br />

We built our friendship during his visits to Provence but also during my visits<br />

to the United States. I remember my first visit very well. <strong>Gary</strong> and Mary had just<br />

bought a house in Utah, where Mary still lives today. It’s a very large house built<br />

up against the mountain, rather isolated, with several acres fenced off for the<br />

horses and with deer wandering everywhere, eating apples fallen from the trees.<br />

<strong>The</strong>y have a large indoor pool connected to the house, and <strong>Gary</strong> also built a<br />

weight room out in the barn. <strong>The</strong> living room has a grand piano, and there is<br />

enough room to seat 75 to 100 people. In the United States, unlike in France,<br />

you can deduct part of your home's cost from your business income as long as<br />

you can prove that it is used to host people in a professional capacity, which is<br />

precisely what <strong>Gary</strong> did.<br />

<strong>Gary</strong> and Mary hosted many <strong>Young</strong> Living events at their home, and <strong>Gary</strong><br />

loved it—perhaps because growing up in the mountains, he had never had a<br />

nice home where he could invite people to visit. He was the life of the party and<br />

was thrilled to have the opportunity. <strong>The</strong> house was so big that our son got lost<br />

Switching roles with Nicolas.<br />

Véréna and Nicolas.<br />

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<strong>The</strong> massive construction of multiple cookers in the distillery at the Mona farm was the beginning of great expansion<br />

for <strong>Young</strong> Living’s production of essential oils.<br />

I translated for Marcel while<br />

he addressed the members<br />

at the farm during the<br />

2002 convention.<br />

<strong>Gary</strong> insisted that I speak at<br />

convention in 1997 even though<br />

I was resistant to being in front<br />

of so many people.<br />

once, which brought a lot of laughter. <strong>As</strong> a Frenchman accustomed to European<br />

dimensions, that was amazing to me.<br />

It was late one winter day when <strong>Gary</strong> picked me up from the Salt Lake airport.<br />

<strong>By</strong> the time we arrived at their house, it was dark with knee-high snow everywhere.<br />

Mary had received a call for help from one of the neighbors who told her the<br />

dog had been attacked by coyotes. <strong>Gary</strong> put his boots on, took his rifle, and told<br />

me to come with him. Dressed in warm clothes and boots, we headed out with a<br />

flashlight to try to find the coyotes. I had never been coyote hunting before, and it<br />

felt like a Western movie. <strong>Gary</strong> did not kill any coyotes that day, but he did scare<br />

them off with a couple of shots.<br />

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<strong>By</strong> the late 1990s, early 2000s, <strong>Gary</strong>’s business really started to expand. I<br />

entered a whole new world where everything seemed disproportionate compared<br />

to France. In 1995, <strong>Gary</strong> purchased the farm in Mona, which had been a cattle<br />

ranch. <strong>The</strong> land had never been developed and was basically an uncultivated<br />

tumbleweed desert.<br />

<strong>Gary</strong> built greenhouses, planted starts, and when the starts were ready,<br />

transplanted them into the freshly prepared fields. He expanded the distillery,<br />

built an office, mechanic and fabrication shops, barns, and stables. He renovated<br />

the old, dilapidated farmhouse into a visitor center. It was so very different and<br />

stunning with all the work he did, and I really liked the old Western town and<br />

the petting zoo. <strong>The</strong> transformation was truly inspiring.<br />

I was amazed how he was building the extraction chambers, or cookers, in his<br />

own fabrication shop because such things could not be purchased in the United<br />

States. Once again, <strong>Gary</strong> was the pioneer. He drew the engineering plans from<br />

the sketches he made in Provence and hired welders and metal workers and<br />

whomever else he needed to help him build everything.<br />

All his life, <strong>Gary</strong> conducted research through trial and error to improve productivity,<br />

particularly regarding what is called a cooler or condenser. He studied the<br />

directional movement and speed of steam to design and build the equipment to<br />

optimize its cooling. Our condensers were vertical, but he decided to place them<br />

at an angle. He realized that the movement of the steam inside the tanks was very<br />

important to avoid too much pressure, which could damage the oils.<br />

He created a new, precise shape for the swan neck and lid with a gentle<br />

angle by getting in the tank and studying the movement of steam himself.<br />

Naturally, he wasn’t in the cooker very long, but he saw what he needed to see<br />

to make his design.<br />

<strong>Gary</strong> never did things halfway. He studied and analyzed everything with great<br />

precision and went to the absolute limits of his experiments, always looking<br />

to improve something that made a difference and made it better. It was so<br />

impressive that he shared his discoveries without ever being worried about his<br />

inventions being stolen or copied.<br />

Once the distillery was ready for operation, <strong>Gary</strong> decided to have a big<br />

celebration during the convention when all the distributors were there. This was<br />

the convention of 2002, and generous as always, <strong>Gary</strong> invited me, all expenses<br />

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Many of <strong>Gary</strong>’s architectural drawing can be seen in the museum at <strong>Young</strong> Living’s headquarters in Lehi, Utah.<br />

<strong>Gary</strong> was so happy to explain to Marcel and Marthe about the development of the Mona farm in the greenhouse<br />

and the distillery.<br />

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It was a great day for <strong>Gary</strong> to be able to share his accomplishments with Marcel.<br />

paid, along with Marcel and Marthe Espieu to come and see what he had built<br />

and to be a part of all the excitement. <strong>Gary</strong> talked so much about Marcel that he<br />

wanted his distributors to meet him.<br />

During the early years when <strong>Gary</strong> came to France to learn how to distill<br />

essential oils, he often talked about how, one day, he was going to build a<br />

distillery at his farm. All his French friends laughed and joked with him about<br />

how the Americans were always trying to copy what the French did. That may<br />

have pushed <strong>Gary</strong> even more, because if someone made fun of him or told him<br />

he couldn’t do it, he was determined to show them the opposite.<br />

On the day of the convention when everyone was at the farm, there were five<br />

extraction chambers, or cookers, ready to go, and <strong>Gary</strong> planned to build 10 to<br />

12 more. Everyone was gathered at the distillery and <strong>Gary</strong>, Marcel, and I were<br />

standing on an elevated platform addressing the crowd. <strong>Gary</strong> introduced Marcel<br />

and then handed him the mic. When Marcel, who taught <strong>Gary</strong> everything, told<br />

the audience that the student had become the teacher, I could see tears well up<br />

in <strong>Gary</strong>’s eyes and he became so emotional he couldn’t speak. What a glorious<br />

moment that was for <strong>Gary</strong>, and I could only agree with Marcel.<br />

When I watched <strong>Gary</strong>, I would have said that he was born with tools in his<br />

hands, ready for whatever opportunity came along. He could watch a piece<br />

of equipment work one time and be able to reproduce it. He understood the<br />

95


<strong>Gary</strong> was always inventing new ways of making work more efficient. Whether it was fabricating or “mechanicing,”<br />

he could do it all.<br />

mechanics very quickly, and he could operate any piece of equipment without<br />

anyone showing him how it worked.<br />

<strong>Gary</strong> told me about his life growing up and how his family didn’t have any<br />

money to buy farm equipment. He said people felt sorry for his father and<br />

would give him their old junk. His dad would figure it out, build parts, put<br />

it together, and make it work. That is how <strong>Gary</strong> grew up: figuring it out and<br />

making something out of what seemed like nothing—maybe impossible, but<br />

that was survival on the ranch.<br />

<strong>Gary</strong> was an excellent mechanic, passionate about farm equipment, and I found<br />

myself laughing as he told me about going to Grand Junction, Colorado, every<br />

year to the biggest used farm equipment auction in the Midwest. <strong>Gary</strong> bought<br />

pickup trucks, dump trucks, trailers, forklifts, irrigation pipe, cultivators, and even<br />

semitrucks and trailers to use on the farm. He even bought an old motorhome for<br />

$200 for the farm workers to live in temporarily. He knew how to stretch a dollar,<br />

especially when he didn’t have a lot, and he didn’t believe in accruing debt.<br />

96


Every March, <strong>Gary</strong> went to the auction in Grand Junction, Colorado, where he bought most of his farm equipment for<br />

the first 10 years of building the farms.<br />

Ponds that <strong>Gary</strong> dug out to capture rain and snowmelt for irrigation in St. Maries.<br />

When <strong>Gary</strong> visited me, he wanted to see the latest equipment. He studied<br />

how it operated, asked questions, and took a lot of notes. <strong>The</strong> first piece of<br />

equipment I shipped to him was an old lavender harvester. I wondered if it<br />

was even worthwhile for him to buy, but he adapted it to cut and harvest his<br />

lavender. However, he soon started building the equipment himself with his<br />

own innovations that made it better. Today, that first harvester I shipped is like a<br />

museum piece and sits at the Mona farm for everyone to see.<br />

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<strong>The</strong> second planter <strong>Gary</strong> designed was built in Mona in 1998 and was a fiveseater, making it much faster than the first<br />

one he build in St. Maries.<br />

<strong>Gary</strong> designed and built a machine to plant the lavender starts, but he<br />

designed it the American way: very wide with five rows instead of three. Having<br />

noticed the time lost between the moment when the plant was picked up and<br />

the moment it was placed in the right spot, <strong>Gary</strong> made improvements to the<br />

machine to save more time.<br />

This was typical of <strong>Gary</strong>: a builder, innovator, leader, and inventor. His<br />

farm was not only a farm; it was also a real equipment-production facility. He<br />

bought metal in bulk from steel manufacturers that he cut, welded, and shaped<br />

by himself at first; then he hired a small team of specialized metal workers to<br />

help him. He made huge cookers of various sizes for all three farms in North<br />

America and one in Canada and often trucked them himself. He was a fabulous<br />

semitruck driver. <strong>Gary</strong> was amazing. I often wondered what he couldn’t do.<br />

Before <strong>Gary</strong>, there was no known lavender production in the United<br />

States. After his first lavender harvest in 1991, he began to develop his idea<br />

of controlling the growing and distillation process from beginning to end in<br />

order to guarantee quality, which later became known as Seed to Seal. Members<br />

volunteered to work at the farm to understand the process. <strong>The</strong> farms were<br />

immaculate, and there was never any trash on the ground. <strong>Gary</strong> dug out ponds<br />

to hold rainwater and snowmelt to supply the distillery and the irrigation needs.<br />

98


In 2012, I visited St. Maries and Highland Flats with <strong>Jean</strong>-Marie and Benoît to participate in the winter harvest. This<br />

was the first time <strong>Jean</strong>-Marie and Benoît had traveled to the United States, and they still talk a lot about it.<br />

<strong>Young</strong> Living distributors helping <strong>Gary</strong> harvest and distill lavender at the St. Maries farm in August 2006.<br />

99


<strong>Gary</strong> digging out the reservoir in Ecuador<br />

<strong>The</strong> rains immediately started filling the reservoir after the dam<br />

was completed.<br />

<strong>The</strong> reservoir in Ecuador provides the water to irrigate this beautiful farm.<br />

At his farm in Ecuador, <strong>Gary</strong> dug out the huge reservoir, which was filled with<br />

the monsoon rains. It was so big that he bought water skis and jet boats for the<br />

employees and visitors. He even built a restaurant on stilts that sits out over the<br />

water and makes the restaurant look like it’s floating when the water is high<br />

after the heavy monsoon rains.<br />

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Jane and I had our first convention<br />

experience in 1998.<br />

<strong>The</strong> <strong>Landel</strong> family enjoying lunch at the farm during convention.<br />

<strong>The</strong> friendship <strong>Gary</strong> and I shared lasted a lifetime. I was<br />

astounded when <strong>Gary</strong> presented me with the Spirit of<br />

<strong>Young</strong> Living award.<br />

Showing off the beautiful blownglass plate. It was<br />

exciting that Hervé, smiling in the background, was able<br />

to be on stage with us.<br />

<strong>Gary</strong> often invited me and Jane to speak on stage, and even though neither of<br />

us liked the idea, we loved talking about our adventures with <strong>Gary</strong>, and today it<br />

is truly a heartwarming memory.<br />

<strong>The</strong> <strong>Young</strong> Living conventions became bigger and bigger every year. <strong>Gary</strong><br />

often invited me to speak about lavender and our French farm. I really enjoyed<br />

101


eing there and getting to know so many of the distributors. <strong>The</strong>y really loved<br />

<strong>Gary</strong> and the essential oils and blends he was providing.<br />

Conventions were exciting with so many people, and we made so many<br />

friends. <strong>Gary</strong> made us feel like royalty, especially when he presented me with the<br />

Spirit of <strong>Young</strong> Living award in 2014. I felt like it was a beautiful tribute to my<br />

entire family.<br />

All of these moments we shared strengthened our friendship. I will never<br />

forget the trips to his home. Each time, he picked me up and drove me around<br />

in his big one-ton dually Dodge truck. <strong>The</strong> truck seemed so wide and was not a<br />

truck I would like to drive, but <strong>Gary</strong> loved it and was at home behind the wheel.<br />

On the trip back to the airport, I was afraid I would miss my plane, as we<br />

usually left at the last minute, and there was always something unexpected. Talk<br />

about stressful. One time as we were heading to the airport, I was sitting in the<br />

front seat with <strong>Gary</strong> in his big truck full of hay bales in the back for his animals.<br />

While speeding down the freeway, we noticed that some hay bales had fallen<br />

out, but since we were already late, <strong>Gary</strong> didn’t want to stop. <strong>The</strong> bales were<br />

partially spread on the road, so he was certain that the rest would just get run<br />

over and blown away by the wind. I never did know the outcome.<br />

In recent years to avoid any anxiety, I rented a car at the airport and told <strong>Gary</strong><br />

of my arrival time only once I was en route to his house.<br />

I have many tales like this that prove how close and connected we were in the<br />

quest for quality and sharing. <strong>The</strong>se stories also help us understand how <strong>Young</strong><br />

Living became the leading company it is today in the field of essential oils and<br />

why Provençal lavender still holds a unique place in aromatherapy.<br />

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— X —<br />

THE LAVENDER<br />

HEART OF PROVENCE<br />

<strong>Lavender</strong> made an impact on humanity long before <strong>Gary</strong> and I took any<br />

interest in it. <strong>The</strong> word itself seems to have been coined in the Middle Ages. T<br />

he Romans used the plant to perfume their baths and wash their linens.<br />

Classified as a “precious plant,” it was also cited in a variety of health and<br />

perfumery applications.<br />

In the book Histoire des Plantes qui Naissent aux Environs d’Aix et dans<br />

Plusieurs Autres Endroits de la Provence (History of Plants that Grow Around<br />

Aix en Provence and in Other Places in Provence) written in 1715, Dr. Garidel<br />

mentioned the use of lavender essence distilled by Provençal farmers for various<br />

uses with animals. It is always fascinating for me to learn about how lavender<br />

was used historically.<br />

This historical photograph shows families harvesting lavender by hand on the farm<br />

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<strong>Lavender</strong> production began to increase during the second half of the<br />

19th century in the south of France, following a massive rural exodus and<br />

the abandonment of land that had been cleared of forest and cultivated<br />

for centuries. Robust and undemanding, lavender rapidly spread over the<br />

abandoned farmland and hills.<br />

At the time, the use of perfumes and cosmetics grew sharply under the<br />

influence of fashion and increase in urban populations. <strong>The</strong> city of Grasse in the<br />

French region of Alpes-Maritime played a very important role in developing the<br />

perfume industry.<br />

<strong>Gary</strong> at the perfumery in Grasse explaining to members how antique distillation equipment worked.<br />

In the second half of the 19th century, several companies from Grasse set up<br />

stills near the fields where the lavender grew and hired local farmers to distill<br />

the lavender on their behalf. This immediately resulted in the rapid growth of<br />

harvesting in the mountainous areas of Haute-Provence, which had previously<br />

been dominated by small cattle herds and food crops.<br />

104


Tourists who visit Provence love to buy items made from lavender.<br />

Illustration comparing the different species of lavender.<br />

105


Because lavender is easy to grow, requires little care, and has a long shelf life, it<br />

was a gift from heaven for small-scale farmers because they could hold onto the<br />

oil and choose to sell when they thought they could get a good price. This led to<br />

lavender becoming an item of speculation.<br />

<strong>Lavender</strong> was originally harvested by women, children, shepherds, and small<br />

farmers in their free time, but the harvesting business became organized and<br />

intensified at the end of the 19th century, when it eventually grew to a yearly<br />

production of more than 100 tons of lavender oil in 1923.<br />

Over the years, the production of spike lavender (Lavandula latifolia) was<br />

abandoned in favor of fine lavender and the hybrid lavandin, which grew from 0<br />

to 1,000 tons of oil production between 1925 and 1980. Beginning in the early<br />

1950s, the harvesting of wild lavender has almost entirely disappeared, replaced<br />

by farm cultivation and production.<br />

<strong>Lavender</strong> is a part of the Lamiaceae family, which includes thyme, sage,<br />

oregano, savory mint, and basil. <strong>The</strong>y are flowering plants that form ears at the<br />

top of floral stems. <strong>The</strong> corolla, which consists of five petals that for a tube,<br />

emerges from a calyx that is fused with five sepals, the outer leaf-like part of the<br />

flower that encases a developing bud. After pollination, the corolla wilts and falls<br />

off, and the tubular structure remains where the seeds develop.<br />

Three species grow naturally in Provence:<br />

1. Lavandula stoechas, also called Spanish lavender or butterfly lavender<br />

2. Lavandula spica, also called spike lavender or Lavandula latifolia<br />

3. Lavandula angustifolia, known as true or fine lavender or common<br />

lavender; also called Lavandula officinalis by the pharmaceutical industry<br />

We were interested in true or fine lavender (Lavandula angustifolia), both<br />

for the quality of its oil and its resistance to cold, as it grows best at elevations<br />

between 2,000 and 4,600 feet. <strong>As</strong> true lavender can be cloned, to further<br />

differentiate between clonal lavender (grown from cuttings) and lavender where<br />

each individual plant is genetically unique (grown from seed), we call the latter<br />

population lavender. <strong>As</strong> a note, lavandin (Lavandula x intermedia) is a naturally<br />

occurring hybrid of true and spike lavenders, cloned for mass production.<br />

In the 1930s, lavender harvesting and distilling became more organized. <strong>As</strong><br />

farmers realized there was money to be made, they set up their own network.<br />

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<strong>The</strong>y purchased freshly harvested<br />

lavender at the distillation location<br />

and sold the oil primarily through<br />

the market in Grasse, France,<br />

which eventually became known as<br />

the perfume capital of the world.<br />

<strong>As</strong> lavender’s desirability spread,<br />

Provence’s notoriety spread far<br />

and wide.<br />

In the interwar period, farmers<br />

began large-scale cultivation, sowing<br />

fine lavender seeds and growing<br />

lavender’s hybrid, lavandin, along<br />

with clonal lavender from cuttings.<br />

<strong>The</strong> development of these<br />

techniques did not change the quality<br />

of the lavenders and lavandin. Similar<br />

to fine wines, each type of lavender<br />

has its own chemical composition,<br />

and thus, their aroma and essence<br />

vary depending on the environment<br />

in which they are grown.<br />

Population lavender grows best<br />

in calcareous soil at a low elevation<br />

of 2,000 feet with strong sunlight.<br />

A calcareous soil has high levels of both magnesium carbonate and calcium,<br />

compounds that come from limestone that has decayed and is easily accessible to<br />

the plants. <strong>The</strong>se minerals also reduces soil acidity, help the soil maintain cooler<br />

temperatures, and balance water retention and drainage.<br />

However, population lavender has difficulty competing with other plants<br />

growing in the same area. Bees, on the other hand, are highly attracted to<br />

lavender because of its strong and pleasant aroma and brightly colored flowers.<br />

<strong>Lavender</strong> flowers provide the bees with nectar and pollen, and many lavender<br />

farmers keep bees for the wonderful honey they provide.<br />

Different types of early distillers. <strong>The</strong>se illustrations were<br />

taken from a book published in 1597 and can be seen in<br />

the museum at <strong>Young</strong> Living's headquarters in Lehi, Utah.<br />

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<strong>The</strong> planting season runs from mid-November to mid-April, with a pause<br />

in December and January when it is too cold. <strong>The</strong> fields are planted in rows to<br />

facilitate the cultivating and harvesting machinery. Each row is spaced 4 to 5 feet<br />

apart for lavender and 5 to 6 feet apart for lavandin, averaging a density of 5,000<br />

to 6,000 plants per acre for lavender and 3,250 to 4,000 plants for lavandin.<br />

Different methods of soil preparation and planting are used with tools such as<br />

a two-toothed dibber, a pickaxe, and now, more commonly, a planting machine.<br />

<strong>The</strong> fields need to be hoed two to three times between March and early June.<br />

Some weeding needs to be done along the rows and between them, and fertilizer<br />

added to the soil, often composted lavender straw, as now the straw is less<br />

frequently used as fuel for distillation. Well-managed fields of lavender can last up<br />

to 10 years, with production starting in the second year and reaching its peak in<br />

the third or fourth year.<br />

Harvesting takes place between July and August, depending on variety,<br />

elevation, and weather. Population lavender blooms earlier than lavandin, but<br />

determining its optimal harvest time is more difficult. Because each plant is<br />

slightly different, the lavender must be harvested even though some plants are<br />

just beginning to bloom and the other plants are losing their flowers and forming<br />

seeds. Lavandin and clonal lavenders do not pose this problem, as they mature<br />

consistently and are cut when 60 percent of the flowers have wilted.<br />

For a long time, lavender was planted somewhat randomly in fields and cut by<br />

hand with a sickle. <strong>The</strong>n Félix Eysseric, a true pioneer of mechanical cutting, built<br />

the first mechanized lavender cutter. A few years later, when mechanical cutting<br />

became more widespread, lavender fields were replanted in rows. Contemporary<br />

harvesters still operate similarly: a lifting system composed of two tined wheels<br />

lift the stems and orient them perpendicular to the sickle bar cutter. <strong>The</strong> stems are<br />

then bound in bundles, conveyed into a bags or large bins, or chopped to reduce<br />

the stalks to small pieces before being dumped into distillation containers and<br />

taken to the distillery.<br />

With the arrival of mechanized cutting, lavender growers became more<br />

productive. Harvesting by hand required at least eight people per acre, while one<br />

person could harvest an acre of lavender with a machine in about an hour. <strong>As</strong> the<br />

amount of time between cutting and distillation was also reduced, another benefit<br />

was that it also increased the oil yield from the distillation.<br />

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Condenser<br />

Steam Generator Extraction Chamber Separator<br />

Illustration of simple distillation<br />

Distillation is accomplished with steam, produced either in an older style<br />

boiler or a modern steam generator. Steam is injected into the base of the<br />

extraction chamber and moves up through the plant material packed tightly in<br />

the extraction chamber.<br />

<strong>The</strong> steam heats the plant material and causes the essential oil to be released.<br />

<strong>The</strong> steam then carries the essential oil vapor up through the swan neck and<br />

through the condenser where the the vapor cools and condenses back into a<br />

liquid. <strong>The</strong> liquid then passes into the separator where the oil, which is less<br />

dense than water, rises to the surface, and is collected in a Florentine vase, also<br />

called an essencier. <strong>The</strong> oil in the separator can be poured off by opening the<br />

higher of the two taps, and the floral water can be drained off by opening the<br />

lower tap.<br />

Long practiced by scientists, doctors, and alchemists, distillation spread in<br />

Provence during the 15th and 16th centuries. <strong>The</strong> increase in industrial demand<br />

for lavender essential oil led to the the proliferation of distillation units. Early<br />

distilleries were mobile, and demand grew and distilleries increased in size, they<br />

were built as permanent installations.<br />

Early distilleries were quite simple. <strong>The</strong> material to be distilled was immersed<br />

in a water bath which was then boiled via a hearth that burned wood or lavender<br />

straw that had already been distilled. <strong>As</strong> time went on, distillation processes<br />

became more efficient and moved away from water bath distillation, to dry<br />

steam distillation which uses less fuel.<br />

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Container distillation, also called green-chopped distillation, has gradually<br />

replaced traditional distillation. <strong>As</strong> the lavender is harvested, the stalks and<br />

flowers are chopped into small pieces and collected in a hopper truck. <strong>The</strong><br />

chopped material is then transferred into a shipping container-like box placed in<br />

the field. When the container is filled, it is loaded onto a truck and transported<br />

to the distillery. At the distillery, a lid is secured to the top of the container<br />

and steam inlet and outlet pipes are connected to the bottom and top of the<br />

container so the steam can pass through the plant material. In this way the<br />

container becomes the distillation chamber.<br />

When distillation is complete, the container lid is removed, the steam pipes<br />

are disconnected, and the container taken away to be emptied of the cooked<br />

lavender straw, which is composted. <strong>The</strong> container is then taken back to the<br />

field, ready for another load of freshly chopped lavender.<br />

This type of distillation significantly reduces labor and saves time because<br />

there was no post-harvest drying. Another benefit is that oil yield is increased<br />

by about 10 percent. We made these changes to the distillation method only<br />

after years of research proved the quality of the oil could be maintained. Many<br />

distillers still use the more traditional distillation equipment, mainly because of<br />

the cost of upgrading.<br />

Recognized since antiquity for its virtues, lavender essential oil still has a<br />

prominent place in the perfume industry as a raw material, yet the majority<br />

of lavender oil is used for aromatherapy. Historically, lavender is known for<br />

its many uses. Research conducted throughout the world, at many technical<br />

institutions, is available online from various publications.<br />

Incidentally, when we were distilling lavender with Marcel Espieu, as each batch<br />

was nearing completion we would collect a small amount of condensate before<br />

it went through the separator to see if any essential oil was still being extracted.<br />

One day, Marcel accidentally drank a small amount of this floral water. He tried<br />

to spit it out, but swallowed some of it, nonetheless. Marcel didn’t experience<br />

any negative effects and continued his workday like normal. Today, using oils<br />

internally has become very common; but in those days it was unheard of.<br />

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— XI —<br />

SAVOILLAN’S FARM,<br />

WHERE IT ALL STARTED<br />

In 1992, I left the shop I was managing with my wife in Séderon. <strong>The</strong><br />

previous couple of years enabled me to test my blends of essential oils and<br />

develop a presentation for the public, and as is often the case when a new path is<br />

chosen, an opportunity presented itself.<br />

I learned that there was an experimental farm for aromatic and medicinal<br />

plants a few kilometers away, with a laboratory and micro-distillations for<br />

perfumery use. It was located on the Saint-Agricol farm, a very old and beautiful<br />

property located at the top of the Savoillan Village on a hill at the foot of Mont<br />

Ventoux, which had been purchased by the Vaucluse Departmental Council.<br />

<strong>The</strong> first time I visited the property, it was dilapidated and there were many<br />

unused spaces in the building. Tourists came, drawn by both the lavender and<br />

<strong>Gary</strong> and I enjoyed our time together immensely at the Saint-Agricol farm.<br />

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Nicolas, Jane, me, and my father on the Saint-Agricol farm in Savoillian.<br />

Jacob, <strong>Gary</strong>, me, Jane, and Marthe at the Saint-Agricol farm.<br />

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clary sage fields surrounding it and by the well-kept botanical garden, where<br />

about 50 different plants were grown. Unfortunately, no one was available to<br />

provide the tourists with any information.<br />

I made a proposal to the department council for a tourist-based rental. My<br />

offer was accepted, which meant I had found the ideal place to introduce<br />

essential oils to the public. I was finally able to talk about essential oils and their<br />

virtues for the well-being of everyone.<br />

I rented a portion of the premises and set up a reception center, shop, and<br />

demonstration area for the tourists. I also guided them through the gardens<br />

to show what had been planted. I had immediate success with buses full of<br />

tourists coming from everywhere. <strong>The</strong> farm became a must for tour operators. In<br />

addition, hotels and resort centers were sending me their clients, so I was hiring<br />

up to seven people during high season. I worked there for 10 years and became<br />

exhausted from the pressure of retail sales, as well as team management.<br />

In 1992, <strong>Gary</strong> brought the first group of members to France. This was before<br />

he formed <strong>Young</strong> Living with Mary in 1994. <strong>Gary</strong> had broken his foot and had<br />

a cast on his leg, but that didn’t seem to stop him from driving a nine-passenger<br />

van around France full of essential oil enthusiasts. Ever since his early logging<br />

accident, <strong>Gary</strong> was in constant pain, which never stopped him, so a broken foot<br />

was a minor hindrance to him, or at<br />

least he acted that way.<br />

<strong>Gary</strong> always promoted moderation<br />

and a quiet life, yet he lived in the fast<br />

lane. <strong>By</strong> doing so, he pushed me at his<br />

same pace, systematically disrupting<br />

the programs I set up for him, like<br />

the time he drove the first group back<br />

to the Charles de Gaulle Airport.<br />

Forward-looking, I had organized a<br />

return to Paris in two stages, but that<br />

was before I had taken my friend’s<br />

unpredictability into account.<br />

Mixing and experimenting with different aromas<br />

challenged my creativity to make products to sell to<br />

the tourists who visited my shop.<br />

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Sometime before, <strong>Gary</strong> had met a Swiss man living in the United States, a<br />

trailblazer in the field of essential oils, whom he visited in Switzerland. On the<br />

highway leading us to Paris, <strong>Gary</strong> saw the sign indicating the direction toward<br />

Geneva. Without a second thought, he changed directions and decided to show<br />

the group an open-sky museum and its amusement park full of Swiss plants.<br />

Being close to Lyon, we drove about three hours before we got to the<br />

museum, which was about to close. <strong>Gary</strong> managed to convince the employees to<br />

let us visit, and everyone was able to explore this must-see, while I was quickly<br />

canceling the bookings made previously.<br />

Two hours later, in the middle of the night, we hit the road again toward<br />

Paris to catch a plane leaving the next morning. However, the ATMs were<br />

empty. For once, I took the initiative, slightly twisting <strong>Gary</strong>’s arm, to rent hotel<br />

rooms, where we crammed three to a bed. What an adventure that was; a bit<br />

uncomfortable, but with a lot of laughter. <strong>Gary</strong> had such a magnetism about<br />

him that everyone just seemed to go along without complaining. I guess it was<br />

part of the <strong>Gary</strong> <strong>Young</strong> adventure.<br />

During that trip, the Seed to Seal quality concept continued to develop in<br />

<strong>Gary</strong>’s mind. Back then, we were spending a lot of time on the farm in the<br />

botanical garden, and we were in the process of building a small distillery. <strong>As</strong><br />

usual, <strong>Gary</strong> was enthusiastic and ambitious, but he wanted us to invest in our<br />

own farm so people could visit and experience the production, harvest, and<br />

distillation.<br />

<strong>The</strong> Saint-Agricol farm, as long as it was operating, was ideal for this.<br />

However, we were the only tenants and were subject to the goodwill of<br />

politicians who had offered us only a two- to three-year contract, with no<br />

guarantee of renewal and, above all, no commercial compensation in the<br />

event of non-renewal. <strong>Gary</strong> knew that everything could stop overnight, and<br />

his suspicions were right. Following a change in the political majority, the<br />

department council decided to close the experimental center, and the farm was<br />

abandoned.<br />

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Broken ankle and all, <strong>Gary</strong> led his first group of <strong>Young</strong> Living members to France in 1992.<br />

Members visiting Marcel’s distillery in Séderon.<br />

We were both frustrated and felt we had been dealt with unfairly by the<br />

government, but there was nothing we could do. <strong>Gary</strong> kept looking forward and<br />

promoting the idea of finding a farm we could buy that would be ours. He was<br />

not one to give up, so he kept encouraging me to keep looking. Finding a farm<br />

in the right place was not easy. Eventually, after looking for eight years, I found<br />

the farm in Simiane-la-Rotonde, the first <strong>Young</strong> Living farm abroad.<br />

115


116


— XII —<br />

THE SIMIANE- LA- ROTONDE<br />

FARM AND DISTILLERY<br />

In 2002, Marcel Espieu told me about a farmer in Simiane-la-Rotonde who<br />

was about to retire and was selling his farm. After leaving Savoillan, <strong>Gary</strong> and<br />

I really wanted to start our own educational farm. From the start, <strong>Gary</strong> wanted<br />

to bring the distributors and show them how essential oils were produced. In<br />

his mind, it was impossible to sell something without having used it or, more<br />

importantly, without knowing how it is produced. He had already created his<br />

own farm in Idaho but never abroad. Savoillan not only confirmed the idea but<br />

also reinforced it.<br />

We found the land in Simiane and met Alain Cassan, the mayor of the<br />

village, the president of the economic committee of perfume plants, and above<br />

all, a farmer. Two years earlier, the town hall had bought the local castle to<br />

<strong>Gary</strong> explaining the process of distillation.<br />

Our co-op distillery for our farm in Simiane-la-Rotonde<br />

before the remodel.<br />

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<strong>The</strong> ribbon cutting at the castle in Simiane-la-Rotonde in August 2014.<br />

renovate it. Yet one of the conditions to obtain the necessary subsidies for<br />

financing the renovations was the presence of an activity that represented the<br />

region inside the castle.<br />

Alain knew what I had achieved at the Saint-Agricol farm, and he asked me to<br />

do the same inside the castle. I was not at all thrilled with the idea. In Savoillan,<br />

I had developed a public reception center with conferences on essential oils<br />

before I went to the gift shop to sell the products, and I even had a small dining<br />

service. I also endured an administrative closure by the department council<br />

of their own farm because the buildings were not up to code for receiving the<br />

public. That was enough for me.<br />

When I arrived in Simiane, I was exhausted and did not want to go back into<br />

retail, but I didn’t even have the opportunity to say a word to <strong>Gary</strong>, who got<br />

carried away immediately after the meeting. He had always been in love with<br />

medieval stone buildings. <strong>The</strong> opportunity to set up a shop in a castle was too<br />

enticing. He twisted my arm, and I left Séderon for Simiane.<br />

<strong>The</strong> beginning was a catastrophe, and the installation was very difficult. While<br />

we were finalizing the purchase of the land, <strong>Gary</strong> went to Ecuador to develop a<br />

big project there, which left me alone to start the farm. A year later, when Alain<br />

Cassan visited with me again about his project, I had no choice but to accept his<br />

offer and move into the castle.<br />

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<strong>The</strong> <strong>Young</strong> Living shop in the castle.<br />

<strong>The</strong>re I was back in retail<br />

when I was already very busy<br />

with wholesaling essential oils<br />

and farming. Some years we<br />

welcomed up to 15,000 tourists.<br />

Thank goodness Jane—who was<br />

a trained naturopath and able<br />

to answer so many questions<br />

relating to the oils—carried most<br />

Jane speaking at the <strong>Young</strong> Living 20th anniversary of the work and responsibility<br />

farm celebration at the castle.<br />

in the castle for many of those<br />

years. But after spending 11 years there, I decided it was time to hand the castle<br />

tourism back to <strong>Young</strong> Living.<br />

From the moment <strong>Gary</strong> and I purchased this farm together, I really became<br />

his partner, the only one he ever had. <strong>As</strong> a producer-grower on the farm and<br />

because of the subtleties of French administration, I was the manager and the<br />

director of his farm.<br />

Simiane was the first farm <strong>Young</strong> Living had in a foreign country. It had the<br />

distinctive feature to work as a cooperative and to be more educational than<br />

truly productive, due to its small size.<br />

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Members learning about field work. Wildcrafting with members in 2006.<br />

<strong>Gary</strong> and Mary enjoyed wildcrafting lavender with the members in 2012.<br />

When we hosted <strong>Young</strong> Living groups at Simiane, we provided them with a<br />

comprehensive program. <strong>The</strong>y spent a lot of time on the farm walking the fields<br />

and picking lavender sprigs, watching the distillations, and visiting the shop in<br />

the castle we called Sainte-Victoire, named after the patron saint of Simiane-la-<br />

Rotonde who lived in a cave just above it and healed the people in the nearby<br />

villages with local medicinal plants.<br />

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We really enjoyed our time together to honor Marthe Espieu during lunch with the members. It was the first time<br />

<strong>Gary</strong> had seen Marthe since Marcel’s passing.<br />

<strong>Gary</strong> and I with <strong>Jean</strong>-Marie, Nicolas, Benoît, and Philipe at the distillery in Simiane speaking to members at the 20th<br />

year anniversary celebration.<br />

At first, <strong>Gary</strong> joined each group, but when his Ecuador project grew, he<br />

handed the task over to me. Each time, we hosted 30 to 50 distributors for a few<br />

days in our beautiful region filled with aromatic plants. <strong>The</strong> word spread and<br />

more and more distributors came to be a part of the farm.<br />

On the first day, we took everyone to the hills to pick wild plants. Each<br />

participant was given a small brush sickle and a wicker basket. We started at<br />

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<strong>Gary</strong> in true form, teaching with joy.<br />

around 7 a.m., before the sun was too high and the temperature was too hot. At<br />

10 a.m., we met in the farm courtyard, where I had put a small, old-fashioned<br />

copper still to distill the plants we had picked that same morning.<br />

To keep everyone entertained while the still heated up, I created a salad<br />

dressing competition. I divided everyone into teams of three to four people,<br />

and each team made a dressing with olive oil and hemp oil flavored with basil,<br />

marjoram, thyme, oregano, and rosemary essential oil. I asked them to make it<br />

as balanced as possible. I wanted them to experiment and see how strong an oil<br />

could be, and above all, discover that it often takes only one drop to give the<br />

right flavor and aroma, making the comparison to how just one drop could have<br />

a beneficial effect for a person’s health.<br />

When the essential oil started bubbling up in the separator, the distributors<br />

filled small vials to take home. In the evening, the hardier distributors hoed<br />

between the rows of plants. <strong>The</strong> next day, I took them to the lavender fields to<br />

observe the work done there, as well as to see the region. <strong>The</strong>y made lavender<br />

bouquets that they kept as the main souvenir of their visit to Provence.<br />

<strong>The</strong> distributor events were usually scheduled toward the end of June and<br />

early July during the distillation period. <strong>The</strong> distributors were delighted, having<br />

122


seen the lavender fields in bloom and having learned how essential oils were<br />

extracted. It was a great experience and very valuable in terms of education, as<br />

well as in production.<br />

<strong>The</strong> farms were highly criticized because they made no money and were<br />

expensive to run. That frustrated <strong>Gary</strong> because he felt like those in the office in<br />

Utah couldn’t understand their great value; but the farms were valuable to the<br />

distributors because they gave them tremendous knowledge about essential oil<br />

production and what it takes to produce oils.<br />

<strong>Gary</strong> was adamant about the farm and said he would continue to grow lavender<br />

and always make the farm a place for members to visit. Today, the <strong>Young</strong> Living<br />

farms are thriving, and thousands of members have had life-changing experiences<br />

by participating in the Seed to Seal quality commitment.<br />

<strong>The</strong> farms enable us to watch and control the production but to also grow the<br />

plants in their original environment, which adds a lot to the research. Thanks<br />

to <strong>Gary</strong>’s tenacity and vision, the members can visit farms around the world<br />

to see how <strong>Young</strong> Living essential oils are produced. <strong>The</strong>y can then share them<br />

and build their businesses with more knowledge and commitment and answer<br />

questions with intelligence and integrity.<br />

I don’t know of any other companies that operate in this way, so openly like<br />

this one. Once again, this showed <strong>Gary</strong>’s prophetic and innovative character.<br />

Very early on, he wanted his farms to be places of production, as well as places<br />

of education and discovery for his distributors.<br />

<strong>Gary</strong> chose to have his members come and be a part of the planting and<br />

harvesting, as well as work in the distillery, so they could have the knowing<br />

within their hearts that what <strong>Young</strong> Living produced was of the highest quality.<br />

Of course, it costs a lot of money to provide the facilities to accommodate<br />

so many people, but profitability was not <strong>Gary</strong>’s purpose. His purpose was to<br />

provide a genuine place for education and experimentation to advance research<br />

and create a lasting, memorable experience for his distributors. I have a vivid<br />

recollection of that.<br />

<strong>Gary</strong> was very interested in melissa oil and spent a lot of time doing research.<br />

In this small still, he tried distilling very fresh melissa picked early in the<br />

morning; then he tried picking it early and left it to pre-wilt. He also tried<br />

harvesting during mid-morning and before noon.<br />

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<strong>The</strong> harvester <strong>Gary</strong> designed and built for the St. Maries farm streamlined the melissa harvest and made it enjoyable<br />

for everyone involved.<br />

He continued his research at home on his Idaho farm. <strong>The</strong> oil was difficult to<br />

obtain and certainly was not profitable in the beginning. <strong>The</strong> soil and climate<br />

were similar to France, and the plants grew well, but one challenge is that<br />

melissa oil has a has a very high specific gravity or density, close to that of water,<br />

and is, therefore, very difficult to separate from the floral water.<br />

Melissa is very sensitive to the way it is harvested and has a very low yield,<br />

which makes it a very expensive oil to produce. For a long time, <strong>Gary</strong> conducted<br />

a lot of experiments and did a lot of testing until he was able to produce the<br />

best oil and the largest quantity possible. Whatever <strong>Gary</strong> discovered, he always<br />

shared with the producers in France to help them improve their yield.<br />

<strong>Gary</strong> was highly respected, and nobody questioned his research. What he<br />

said made sense, and professionals paid attention to his results. <strong>The</strong>y were very<br />

happy to have his information. It was obviously in his best interest to share. No<br />

one could provide the volumes he wanted, so of course he wanted to help them<br />

improve their yield and make as much progress as possible. He liked to talk to<br />

producers, walk through the fields, and see the results. He was an enthusiast,<br />

and the farms he founded and developed throughout the world are a testimony<br />

of this more than anything else he did.<br />

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— XIII —<br />

THE SEED TO SEAL<br />

TRADEMARK OF QUALITY<br />

<strong>Gary</strong> liked the producers he worked with and<br />

considered them true partners from whom he<br />

could learn on all levels. He understood very early<br />

on that he wanted to develop a quality concept<br />

that would eventually allow <strong>Young</strong> Living to<br />

control every aspect of production. This quality<br />

commitment is embodied in the Seed to Seal<br />

trademark, which envisions the traceability of the<br />

seed all the way to distillation.<br />

<strong>The</strong> standards of other companies are usually limited to the method of<br />

production and the quality they desire. At <strong>Young</strong> Living, quality commitment<br />

envisions a process to control every aspect of production—from seed selection<br />

to the soil they grow in, cultivation, the harvest, and all the way through to<br />

the distillation process. Choosing the right soil will determine the essential oil<br />

components that the plant will produce. <strong>The</strong> elevation, weather, and region are<br />

also part of what determines oil quality. It is important for a producer to know<br />

why and where lavender is planted to produce quality oil.<br />

<strong>Lavender</strong> farms in France have never been irrigated, so if there was no rain for<br />

15 days, the plants would begin to die. In the late 1980s, the farmers suffered<br />

a drought for several years in a row, which destroyed many lavender farms. In<br />

2015, <strong>Gary</strong> decided to put in an irrigation system because he didn’t want our<br />

farm to have a problem in the future, definitely something new for the farmers.<br />

Oil quality may vary depending on the time the plants are harvested. Research<br />

is a very important part of our Seed to Seal standard. One of the recent studies<br />

we conducted consisted of separating the east- and west-facing sides of one plant<br />

and distilling them separately. After analyzing the oil, we could see a noticeable<br />

125


difference between the two sides of the same plant, because one had more sun<br />

exposure than the other. <strong>The</strong>re are so many factors that can influence the quality<br />

of an essential oil.<br />

Quality distillation is determined by the three key variables of temperature,<br />

pressure, and time. <strong>Lavender</strong> oil contains more than 400 different constituents;<br />

some are lighter and more volatile, and some are heavier and less volatile. A<br />

poorly controlled distillation in terms of pressure or temperature can modify<br />

certain constituents, which destroys them. <strong>The</strong>refore, low temperature and<br />

minimal pressure are critical for obtaining all the constituents and achieving a<br />

complete chemical profile.<br />

All of the <strong>Young</strong> Living farms have very precise distillation standards that are<br />

specific to the plant material being distilled. At our recently upgraded distillery<br />

in France, because of the amount of steam we are able to move through the<br />

plant material, we can distill lavender in just one hour and still extract all of the<br />

essential oil components. Previous distillation equipment required us to distill<br />

for an hour and a half to extract the components.<br />

Some competitors choose to distill for a much shorter amount of time, which<br />

reduces costs because it uses less fuel. In the first half of the distillation, 80<br />

percent of the volume of the oil is extracted, but that almost entirely consists of<br />

the lighter molecules. If distillation is stopped at that point, you wouldn’t just be<br />

leaving 20 percent of the oil behind, but a majority of the heavier constituents<br />

that are some of the most important beneficial compounds. This practice would<br />

leave you without a complete essential oil, which is necessary for all of the<br />

benefits we are looking for.<br />

<strong>The</strong> Seed to Seal trademark tells us that the product is of premium quality and<br />

adheres to the highest standards of production. An important aspect of Seed to<br />

Seal is ongoing research to improve all of our processes to guarantee that <strong>Young</strong><br />

Living is on the cutting edge.<br />

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— XIV —<br />

UNDERSTANDING LAVENDER:<br />

POPULATION, CLONAL, AND LAVANDIN<br />

Population lavender, clonal lavender, and lavandin all look and smell the<br />

same to the average person. Each essential oil bottle label must indicate the<br />

botanical name and, therefore, define what is in the bottle. This can differentiate<br />

varieties such as lavandin (Lavandula X hybrida) and true lavender (Lavandula<br />

angustifolia) but not the techniques of reproduction (clonal vs population).<br />

<strong>The</strong> word lavender is the Latin and botanical name of a plant of which there<br />

are about 200 varieties, with flowers ranging from white to dark blue and light<br />

blue to pink and heights varying from one plant to another, as well as a different<br />

scent for each one. It is the variations that truly define true lavender. Lavandula<br />

angustifolia, or true lavender, is the variety that has the most desirable aroma and<br />

qualities for therapeutic uses.<br />

To understand the difference in qualities, one needs to know that there are<br />

several ways of growing lavender. At the Simiane farm, we want our fields to be<br />

healthy in order to harvest the seeds. We harvest and distill a large portion of the<br />

field but leave two or three rows to ripen and produce seeds, which is usually at<br />

the end of August. When ready, we cut the entire plant and leave it to dry on<br />

a concrete floor covered with a large tarp. After the seeds dry, a tractor drives<br />

over the tarp to break the calyx (the outer protective covering) and free the seeds<br />

from the tubular part of the stem.<br />

Plants grown from seeds are called population lavender, and the seeds are so<br />

tiny that when they are collected, they have to be separated from the dried parts<br />

of the plants by sifting them using a sieve. <strong>The</strong>y are then bagged and sent to a<br />

nursery where they will later be seeded for germination and grown into starts<br />

that will be transplanted in the fields.<br />

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<strong>The</strong> flower and calyx of a lavender plant.<br />

Notice the difference in size and amount of flowers between wild lavender, clonal lavender, and lavandin.<br />

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In Simiane, Alain Cassan’s grandfather, August, was a key figure in the<br />

development of lavender in the area. With his wife, Marie, August planted<br />

one of the first population lavender fields in 1907. Seeing the uprooting and<br />

planting of wild lavender plants, August and Marie decided to fortify the plants.<br />

<strong>The</strong>y thought they would get better results by planting them in rows, which is<br />

how we plant today.<br />

Population lavender is identified by the uniqueness of each plant in any given<br />

field. To clearly explain what population lavender is, Nicolas, my son, tells a love<br />

story between a mother lavender and a father lavender who love each other very<br />

much and are going to have a baby, a seed that will be unique in the same way<br />

its parents are unique.<br />

No two seeds are identical; therefore, no two plants, grown from seed, are<br />

identical. Each plant grown from seed has its own unique color and size and<br />

will produce a unique essential oil profile. Fields of true population lavender<br />

often look very different from pictures of lavender fields seen on the internet, in<br />

magazines, or in books.<br />

Unfortunately, if we had limited ourselves to population lavender, we would<br />

never have satisfied <strong>Gary</strong>’s dream and <strong>Young</strong> Living’s demand.<br />

Let me give you definitions to help you better understand what I am going to<br />

explain:<br />

• Population lavender is grown from seed.<br />

• Clonal lavender is grown from cuttings of population lavender plants. <strong>The</strong><br />

problem is that clonal lavender has a bad connotation, especially in France, as<br />

cloning is often associated with GMOs. But lavender has not been genetically<br />

modified. We could have avoided this problem if we had educated about<br />

“cultivars” from the beginning. Cultivars describe plants developed through<br />

human selection in which plants or seeds are chosen for their unique qualities,<br />

whether morphological, aesthetic, technical, an adaptation to a biotope (a<br />

region uniform in environmental conditions), or resistance to certain diseases.<br />

• Lavandin is a hybrid between true lavender and spike lavender, which is<br />

high in the compound camphene. Camphene can be a bit caustic to the<br />

skin but is a good skin cleanser, which is why it is used in <strong>Young</strong> Living’s<br />

Purification essential oil blend.<br />

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<strong>Gary</strong> always wanted to grow population lavender because of its diversity and<br />

sustainability, which were extremely interesting for aromatherapy; however, with<br />

changes in weather and demand, growing it became difficult because it was hard<br />

to find fields at the specific elevation where population lavender could grow.<br />

Eventually, <strong>Young</strong> Living’s demand for population lavender exceeded the<br />

world’s production, so I suggested to <strong>Gary</strong> that we look at clonal lavender as<br />

a complement to population lavender. He was not too keen on the idea, but<br />

after analyzing the situation, he realized that this could be a way to increase our<br />

production without affecting the purity of the oil, prevent production shortages,<br />

and avoid limiting the economic growth of the producers in Provence.<br />

Naturally, <strong>Gary</strong> and I wanted to assure the quality of the oil profile, so we<br />

decided to develop approximately 15 clones, rather than one or two like other<br />

growers. Each selection is unique to itself, so by using 15 different selections, we<br />

would most likely be able to combine the different selections of the individual<br />

plant’s uniqueness and still achieve a good quality lavender, while also growing a<br />

majority of population lavender.<br />

For example, if we have one acre of population lavender, we would have 6,000<br />

unique and diverse plants. If we have one acre of clonal lavender, we would have<br />

6,000 plants but no diversity. If we grow a majority of population lavender and<br />

combine that with a variety of 15 different clones chosen for their quality of oil,<br />

we still have immense diversity among the plants we are growing and, therefore,<br />

can produce a full-spectrum, high-quality, and pure essential oil.<br />

For the past 15 to 20 years, diseases have endangered the very existence of<br />

lavender. Without this innovative approach, there probably would have been<br />

little lavender left in the region today. <strong>By</strong> ensuring diversity in our fields, we<br />

increase productivity without reducing sustainability.<br />

To produce clonal lavender, the process is simple. In a field of population<br />

lavender, we can select specific plants and choose them as mother plants. Other<br />

growers often select the biggest plants that produce more flowers to get the most<br />

yield possible; however, the question of quality remains the most important to us.<br />

If we harvest a single plant in a population lavender field, distill it, and analyze<br />

its oil, we will know its oil profile and can choose whether to keep it as a mother<br />

plant. <strong>The</strong> following year, the stems from that mother plant can be replanted<br />

into a clonal lavender field, chosen for its constituents, rather than yield.<br />

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Clonal lavender is also selected for its adaptation to a certain environment.<br />

For example, if we wanted to grow lavender at a much lower elevation than<br />

where population lavender could survive, we would plant it at the lower<br />

elevation and wait to see which plants thrive. Those that survive could be used<br />

for mother plants for future clones to be grown at that elevation.<br />

Choosing approximately 15 clones to capture different essential oil profiles<br />

when blended together maintains a degree of diversity. This method yields the<br />

quality we expect and gives us the ability to meet the demand. Without all of<br />

this, we would not have sufficient lavender for <strong>Young</strong> Living.<br />

In the case of population lavender, natural selection is still alive and well.<br />

Because of this, the species will naturally reinforce and renew itself. On the<br />

other hand, clonal lavender is selected through human intervention but never<br />

evolves, which makes it vulnerable to a changing environment.<br />

Because of <strong>Gary</strong>’s interest in plants grown from seed (population lavender), he<br />

kept lavender from certain extinction by preserving lavender’s full biodiversity<br />

so it could continue to evolve. To this day, population lavender comprises<br />

the majority of the lavender we grow, and we fully intend to keep it that way.<br />

This also helped save hundreds of small-scale growers scattered throughout the<br />

mountains.<br />

Without <strong>Gary</strong>’s help, these growers would have been replaced by lowland<br />

producers inclined to favor lavandin. Whenever possible, <strong>Gary</strong> provided grants<br />

to install irrigation systems or upgrade distillation equipment. He helped<br />

tremendously when he accepted the growers’ request to provide a forecast<br />

estimate that projected five years into the future.<br />

This helped the farmers plant accordingly, keeping in mind that there is a<br />

three-year period between when lavender is planted and when it reaches full<br />

maturity. Thanks to this, we encouraged our producers to replant population<br />

lavender every time they uprooted an old crop.<br />

Lavandin, the hybrid lavender (Lavandula x intermedia or Lavandula hybrida)<br />

is a naturally occurring hybrid between two lavender species: Lavandula<br />

angustifolia (true lavender) and Lavandula latifolia (spike lavender). It has a<br />

pungent smell and is native to the Mediterranean area.<br />

Many producers on the Valensole Plateau chose to grow lavandin even though<br />

it is very rich in camphor, which is disadvantageous for aromatherapy.<br />

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<strong>The</strong> plants are large and yield a lot of oil. Roughly 1,000 tons of lavandin<br />

essential oil are produced per year, compared to only 100 tons of lavender<br />

essential oil. Being a hybrid, lavandin is sterile and can multiply only through<br />

vegetative reproduction cuttings.<br />

For those who are not concerned about quality, lavandin is a more profitable<br />

plant to grow. It is also quite common for camphene to be extracted from the<br />

lavandin essential oil, after which the oil is sold on the market as true lavender.<br />

For this and many other reasons, it is important to know from where your<br />

essential oil comes.<br />

I am grateful that <strong>Gary</strong> foresaw the need to control the quality of our<br />

essential oils, which is why <strong>Young</strong> Living has its own farms to produce lavender<br />

and secure its quality. Because of the unique way we combine 15 different<br />

clonal varieties with population lavender, when the harvest is completed, we<br />

combine all the oil together to create the most diverse, rich, and highest quality<br />

Lavandula angustifolia essential oil.<br />

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— XV —<br />

THE THREAT TO<br />

LAVENDER<br />

While <strong>Gary</strong> saved lavender from disappearing by favoring population<br />

lavender, the CRIEPPAM (Regional Inter-professional Experiment Center in<br />

Aromatic and Medicinal Plants) also played an essential role. French population<br />

lavender has always been sensitive to decline mainly due to a phytoplasma, a<br />

bacterium that colonizes lavender and lavandin and causes its sap to change<br />

and the plant to die. <strong>The</strong> bacterium is passed on by the leafhopper (from the<br />

Cicadellidae family), a flying insect that lives its entire lifecycle on lavender,<br />

which explains the seriousness of the phenomenon.<br />

This disease is mentioned in writings from the early 20th century. <strong>The</strong><br />

first major crisis affected lavandin on the Valensole Plateau in the 1960s and<br />

1970s. At the time, there was only one variety, Lavandin abrial. Faced with<br />

the mortality of the plants, professionals thought they would never manage to<br />

produce it again.<br />

Next came Lavandin grosso, named after Pierre Grosso, a grower, living in the<br />

Goult area who found it after sorting plants in the fields. Producers managed to<br />

repel the disease for some time, but eventually the phytoplasma strains evolved<br />

to 16 different strains, one of which attacks the Grosso.<br />

Some blame the blight on global warming, but without sufficient proof. I<br />

believe it is the intense growing and bad agricultural practices, such as not<br />

rotating crops, causing this decrease to spread. What we do know is that the<br />

leafhopper is found throughout Europe and no longer limits itself to lowland<br />

lavender.<br />

Leafhopper larvae grow on the roots and develop a white mold to protect<br />

themselves, which kills the plant. Females lay their eggs in July and August,<br />

and larvae hatch and grow on the roots all winter. To prevent the insects from<br />

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French family laughed when he said that one day he would return with his French lavender seeds from St. Maries to<br />

the lavender of Provence after the tremendous loss from seven years of drought and terrible chemical saturation<br />

that almost destroyed the lavender of Provence. This was a great day for everyone.<br />

settling on the lavender, workers place glue traps among the plants. During the<br />

springtime and until the end of June, the new generation comes out and feeds<br />

on the plant's sap. If the plant is infected with the phytoplasma, the adult insects<br />

will ingest it, becoming carriers themselves and spreading it to other plants.<br />

Given the scope of this phenomenon, the CRIEPPAM is working on<br />

the creation of new population lavender with a defined number of parents<br />

chosen for their resistance to decline and their quality, thus creating varieties<br />

with greater resistance. Growers also place glue traps in many fields to attract<br />

the insect and study how many are developing in any given field. When the<br />

population grows too big, growers pull the plants and take out the field to stop<br />

the spread of the disease.<br />

Simultaneously, some producers who wish to avoid using new varieties try to<br />

develop direct seeding, with some success in the sense that instead of spacing<br />

plants by a foot, they have up to 300 plants within a linear meter. <strong>As</strong> a result,<br />

when one withers, another one takes over. Over the lifetime of the plot, the<br />

improvement is quite clear.<br />

<strong>The</strong> only inconvenience is the very large number of plants and the phenomenal<br />

problem it creates, dividing the yield in half. However, since the producer’s main<br />

concern is profitability, with a yield of only 20 pounds of essential oil per acre,<br />

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some do not make ends meet and decide to uproot and plant a crop that is more<br />

financially stable. Others are happy with only 10 pounds. <strong>The</strong> difference is due to<br />

the fact that they have different motives, costs, and expectations.<br />

We help finance farmers who choose this path, as we believe that allowing the<br />

plants to naturally evolve and resist this decease is the better option for the quality<br />

of the oil and the sustainability of the plants. Today, lavender can live between two<br />

and twelve years, which is mostly due to the quality of the planting.<br />

If lavender is planted just before a very dry year, it will not root properly, and<br />

some gaps will be difficult to fill. Conversely, lavender that is planted before<br />

a rainy year will live two to three years longer. For this reason, the decline of<br />

lavender is a phenomenon that is difficult to stop. It does not have the same<br />

impact from one area to another or from one year to another. Climate change<br />

amplifies the problem due to a decrease in the regularity of rainfall, late frosts,<br />

and temperatures favoring the development of leafhoppers.<br />

Another natural way to fight the spread of this disease is by using white clay. For<br />

example, we can use a spray on the young lavender plants during the summer. This<br />

hides the plants and makes it harder for the insects to recognize them; however,<br />

every time it rains, the clay washes away and we have to put more on the crop.<br />

Planting specific cover crops can also be effective. <strong>The</strong> leafhopper can’t fly very<br />

high, so making a physical barrier has proven to stop the insect from going from<br />

one row to the next.<br />

My son, Nicolas, in some of the fields on the farm, is planting alternating<br />

rows of healthy lavender and oregano to see if it helps limit the spread of the<br />

disease. <strong>The</strong>re is no perfect way to stop the spread, but a combination of natural<br />

techniques is the best approach for me. Thanks to <strong>Young</strong> Living and the research<br />

we do, we are helping all the growers in Provence move in the right direction.<br />

Despite the research done at the CRIEPPAM, we still do not know all the<br />

mechanisms that explain why a plant is sensitive to decline. Some plants can<br />

be highly productive and vigorous yet very sensitive. In 1994, members of the<br />

CRIEPPAM traveled to Bulgaria and brought back samples of their main cultivated<br />

varieties to develop in France. <strong>The</strong> experience was short-lived, as that particular<br />

lavender gave a phenomenal yield but was catastrophically sensitive to decline.<br />

Under their nets, sheltered from insects, the plants were the most beautiful<br />

and had amazing yields; but in regular fields, they all died. When distilled,<br />

135


the oil was very different. Some farmers even remember the fumes during<br />

distillation being very strong for the eyes.<br />

Conversely, farmers can choose varieties that are highly resistant to decline<br />

but have a very poor yield; however, these results are not satisfactory either.<br />

Nevertheless, the purpose is to grow lavender that will produce essential oil<br />

in sufficient quantities to be profitable for the farmers, while also keeping the<br />

quality we have worked on for so many years.<br />

To fight against decline and improve yields, one possible solution is to<br />

produce clonal lavender that is strong enough to thrive in natural conditions,<br />

even though other difficulties could arise. <strong>The</strong> CRIEPPAM may select a variety,<br />

have it germinated in vitro to block potential viruses, and grow it in a tunnel,<br />

but its role ends there.<br />

<strong>The</strong> future of the plant is then in the hands of nurseries willing to use it as a<br />

mother plant to make cuttings for future sales. In this case, the producers need<br />

to be willing to plant a few hundred plant varieties in different locations to be<br />

able to show which ones survive compared to other plants.<br />

Thanks to the CRIEPPAM, France is now producing the highest quality<br />

essential oil possible with wonderfully innovative distillation techniques and the<br />

best equipment. Providing training to producers, advising them, and continuing<br />

research greatly improves the sustainability of the industry and the fight against<br />

general decline.<br />

<strong>The</strong> demand for lavender is exploding in the aromatherapy industry, making<br />

it very difficult to obtain pure lavender. Approximately 400 metric tons of<br />

lavender is produced in the world each year. Of that, France produces 80<br />

metric tons, and of that, about 50 metric tons is for <strong>Young</strong> Living. <strong>The</strong> lavender<br />

industry is managing little by little to convince growers to choose lavender over<br />

lavandin. <strong>The</strong>y are faced with what seems like rather insurmountable obstacles,<br />

including limited land. Population lavender needs a specific elevation, while the<br />

competing lavandin grows quickly and abundantly everywhere.<br />

Today, France has the same surface area of population lavender as lavandin,<br />

approximately 6,200 acres each, which enables Frace to offer an entire range of<br />

quality and, therefore, satisfy all different types of markets, which is unparalleled<br />

in the world.<br />

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— XVI —<br />

EINKORN— A N C I E N T G R A I N ,<br />

THE STAFF OF LIFE<br />

<strong>Gary</strong> was not only keen on lavender and essential oils but also on nutrition,<br />

specifically on foods that have a low glycemic index and well-balanced amino<br />

acids and proteins. He pursued many possibilities of feeding humanity with<br />

healthy and natural products. He knew that refined foods—especially today’s<br />

modern wheat—are a threat to health. <strong>Gary</strong> was always on the lookout for new<br />

possibilities as he traveled the world.<br />

<strong>Gary</strong> loved Egypt and told me about the hieroglyphs that he saw depicting<br />

wheat harvesting. <strong>The</strong>y reminded him of the wheat his family grew on their<br />

farm when he was young, which was much taller than modern hybridized<br />

wheat. He remembered how the harvested wheat was shocked and stood like<br />

tepees where the children played hide-and-seek.<br />

<strong>Gary</strong> and I doing our best to be seen above the tall einkorn growing at the farm in Mona.<br />

137


In 1990, <strong>Gary</strong> began his research to learn what had changed from the wheat<br />

he knew as a child and modern hybridized wheat. He had heard about einkorn<br />

but had little knowledge of it.<br />

In 1995, when he and Mary were traveling through Hunza Land, he noticed<br />

a grain being harvested in one of the fields as they drove by. It looked very<br />

different from today’s wheat. Could that have been einkorn? He then found<br />

some grain being grown in Turkey and the Jordan River Valley, and so the quest<br />

continued.<br />

Unbeknownst to <strong>Gary</strong>, I was also exploring this ancient grain. One day I<br />

called him to see what he knew, and he told me he didn’t know very much and<br />

wanted to know what I knew. I told him about einkorn “wheat,” also called<br />

Triticum monococcum, and that this unmodified grain had actually been growing<br />

for over 10,000 years in Haute-Provence and was traditionally used in crop<br />

rotation between the years of lavender cultivation.<br />

Its nickname is the “rice of Provence,” and in the past, it was part of the poor<br />

man’s soup, a soup that is cooked for hours with a few bits of pork or mutton. I<br />

have included the recipe for this dish at the end of the book.<br />

With economic development, einkorn’s nutritional value was forgotten, and<br />

it was mostly given to animals. Einkorn was foreign to our region but adapted<br />

beautifully to the poor soils of Provence. Interestingly, einkorn needs no fertilizers,<br />

pesticides, or herbicides, making it what one would deem a very hardy crop.<br />

Einkorn ready for harvest in France.<br />

138


Some try to clone it, or hybridize it, by<br />

crossing two different species or having<br />

it pollinated by other grains and grasses<br />

carried by the wind. This will only end up<br />

with spelt, Triticum spelta, a very productive<br />

hybrid intended for animal consumption.<br />

Spelt has become a big competitor of<br />

einkorn, even though it does not have as<br />

many benefits. Like population lavender,<br />

einkorn derives its worth, especially its<br />

nutritional value, from the fact that each<br />

grain is unique.<br />

One of my lavender producers is an<br />

einkorn enthusiast who collected most of<br />

the local production. One day I told <strong>Gary</strong> about this man and the einkorn. I<br />

remember the look of joy on <strong>Gary</strong>’s face, as if he had discovered a great treasure.<br />

“I have been looking for einkorn seed everywhere, and it was hiding on my<br />

French farm.” <strong>Gary</strong> and I exchanged ideas and began making plans. That very<br />

evening, we rearranged our schedule so we could meet the producer, Jérôme<br />

Reynard, the next morning.<br />

When I introduced <strong>Gary</strong> to Jérôme, whom we all called “Blondy” in reference<br />

to his hair color, he showed us his einkorn samples. <strong>Gary</strong> was immediately<br />

captivated. That evening, <strong>Jean</strong>-Marie Blanc and Benoît Cassan joined us for<br />

a meal of einkorn. Since <strong>Gary</strong> loved to cook, he embraced the idea instantly,<br />

began learning how to cook with it, and even made pancakes. He had all kinds<br />

of ideas and was excited about the future of einkorn in <strong>Young</strong> Living.<br />

In Provence, farming is a tradition that sons inherit from their fathers.<br />

Everyone is born to be a part of the family business and carry on family<br />

traditions. It was often said that those who were born here would “stay planted”<br />

and never leave. Jérôme’s grandparents were farmers, and like everyone at the<br />

time, they grew lavender, some grain, a bit of rye, and a bit of einkorn and<br />

raised some mutton. It was interesting that Jérôme always preferred growing<br />

grain rather than lavender.<br />

<strong>The</strong> einkorn berries will be full and plump when<br />

completely mature and ready for harvest.<br />

139


Benoît, <strong>Gary</strong>, me, Nicolas, and Jérôme (Blondy)<br />

When Jérôme took over the farm from his father, farming was at its worst.<br />

<strong>Lavender</strong> production was suffering from decline, and wheat cultivation was<br />

growing—unlike einkorn, which was still having a hard time developing and<br />

being recognized as a viable grain. However, Jérôme rose to the challenge. He<br />

wanted to set out on his own and believed that this grain had a perfect place to<br />

grow in the dry, hot, meager land. In 2000, he started growing and processing<br />

einkorn in his small shed.<br />

In 2014, Jérôme really took a leap and became a specialist of this seemingly<br />

unwanted crop. Einkorn is different and demands more specific care to harvest<br />

and clean, mostly because of its tough husk. Besides this, there also wasn’t an<br />

established market for it. Even though einkorn was a great deal more work and<br />

far riskier, Jérôme preferred to have control over all the steps of the process.<br />

Above and beyond his passion, einkorn was more profitable and rewarding<br />

than simple farming, and Jérôme’s encounter with <strong>Gary</strong> proved to be decisive.<br />

<strong>The</strong>y did not speak the same language, but they understood each other.<br />

140


“Blondy” was engaging and<br />

enthusiastic in his ingenuity.<br />

While the husking machines were<br />

effective with spelt, they did not<br />

work well with einkorn. Jérôme had<br />

to alter them to get a clean grain for<br />

making flour. Since <strong>Gary</strong> provided<br />

the financial means, Jérôme could<br />

pursue his experiments and ideas,<br />

as he still does today, producing<br />

einkorn that is completely free of<br />

impurities through a process that<br />

is as mechanical as possible, so no<br />

chemical additives are needed.<br />

Six months later, <strong>Gary</strong> published<br />

<strong>Gary</strong> wrote this easy-to-read book about the<br />

his book Ancient Einkorn, Today’s<br />

importance of einkorn, why it should be part of our<br />

diet, and why he chose to bring it to <strong>Young</strong> Living.<br />

Staff of Life and introduced it at<br />

the <strong>Young</strong> Living convention.<br />

His presentation was very exciting, as he wanted everyone to know about our<br />

discovery. I tried to pace him and suggested we take some time until we had a<br />

sufficient amount of einkorn ready to take to market, but <strong>Gary</strong> couldn’t wait—<br />

he was on a roll.<br />

<strong>Gary</strong> wanted to speed up production right away. <strong>The</strong> problem is that einkorn<br />

requires specific knowledge to harvest and clean because it has a kernel that is<br />

difficult to husk. It is expensive to produce and has a low yield of about 1.2 tons<br />

per hectare, compared to 10 tons per hectare for wheat, while only 0.6 tons of<br />

finished product is produced from that original 1.2 tons of material harvested<br />

from the field.<br />

Einkorn also requires a specific machine and a long, complex process. <strong>The</strong><br />

grains are stored in silos that maintain the proper humidity and temperature<br />

with the use of fans. Einkorn grain is much easier to store because of its sturdy<br />

husk, which is tougher than regular wheat. To husk the grain, it passes through<br />

the initial machine that separates the outside layer and the berry.<br />

Ancient<br />

Einkorn<br />

TODAY’S STAFF OF LIFE<br />

Hybrid Grains, GMOs, and Chemicals<br />

TRUTH OR CONSEQUENCES<br />

D. GARY YOUNG<br />

141


<strong>Gary</strong> was excited when he met Jérôme,<br />

whom he called “Blondy.” Jérôme showed him<br />

the processing facility for einkorn, which was the<br />

beginning of bringing einkorn to <strong>Young</strong> Living.<br />

Blondy keeps his facility very clean for threshing and grinding<br />

the einkorn berries that are shipped to <strong>Young</strong> Living’s production<br />

facility in Utah.<br />

Everything then moves to the cleaning process. <strong>The</strong> first machine has a sifter<br />

that sorts for size and also a suction system that removes anything lighter than<br />

the grain. It then goes through a sorter that removes everything heavier and<br />

longer than the grain. <strong>The</strong> berries pass through the machine several times until<br />

they are clean and ready to be milled for flour production.<br />

<strong>The</strong> final step of the cleaning process is a highly technical color-sorting machine<br />

that removes anything that could be of a similar size and weight as the berries but<br />

has a different color. Finally, the grain is milled using a grinding stone that doesn’t<br />

heat the flour to ensure that its nutritional quality is preserved.<br />

When Jérôme met <strong>Gary</strong>, he was working with small, old machines that<br />

worked well but were too slow. <strong>Gary</strong>’s arrival was a game changer. He and <strong>Young</strong><br />

Living promised to buy a certain quantity of einkorn every year and even offered<br />

a financial partnership to secure the supply. Jérôme invested in bigger, newer<br />

machines that were more efficient. <strong>The</strong>y established a close collaboration and a<br />

real strategy.<br />

<strong>Gary</strong> was a field man, and he knew about crops, unlike the technocrats who<br />

only understood numbers. <strong>Gary</strong> understood that planning was often useless<br />

because from one year to another, the yields could be very different. Even<br />

though he had a multinational company to manage, <strong>Gary</strong> still had his farmer’s<br />

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<strong>The</strong> contrast between the old and the new equipment is fascinating.<br />

<strong>Gary</strong> loved antique farm equipment and knew immediately how to operate it.<br />

spirit and that was enough to impress and convince the producers he met. When<br />

<strong>Gary</strong> visited them, he always participated in whatever they were doing. He set<br />

an example and knew exactly what was happening and was always quick to join<br />

in and help with whatever the farmers needed.<br />

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We made lots of discoveries about einkorn together.<br />

<strong>As</strong> with population lavender, <strong>Gary</strong><br />

had amazing foresight, and through<br />

<strong>Young</strong> Living, he not only saved<br />

einkorn on the plateau but also gave<br />

the area an economic boost. He was<br />

excited about all the possibilities<br />

with einkorn and we had a lot of<br />

fun in the kitchen experimenting<br />

making different products. <strong>Gary</strong>’s<br />

teaching about the wonderful<br />

benefits of the unhybridized grain<br />

with its immense nutritional<br />

content, brought einkorn to its<br />

rightful place of recognition in the<br />

world of grains and flours.<br />

<strong>Gary</strong> standing in the field of einkorn in France.<br />

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— XVII —<br />

H E M P, A F A I L E D E X P E R I M E N T;<br />

DEATH BY DROUGHT<br />

In the 2000s, I was very interested in vegetable oils, specifically to develop<br />

massage oils. A few years earlier, when my brother was trying to help our<br />

mother, he discovered the benefits of oils rich in omega-3.<br />

I continued this research and discovered that hemp oil, extracted by cold<br />

pressing the seeds of the plant, is one of the most balanced oils for topical and<br />

internal use. Because it dries quickly, it penetrates rapidly and allows the skin to<br />

absorb essential oils without leaving a greasy texture.<br />

At the time, hemp was produced in France for its fibers but not for its oil.<br />

I decided to run a production trial in 2002. Hemp oil was banned in France<br />

and had only recently started to appear in Germany and Switzerland. However,<br />

hemp had been grown in France for years. Proof of its production can be dated<br />

back to 270 BC in places like the Rhône Valley. It was used to make ropes for<br />

boats and all sorts of hemp-based fabrics.<br />

<strong>The</strong> main road in Marseilles, equivalent to the Champs Elysées in Paris,<br />

is called the Canebière, in reference to cannabis. In the United States, the<br />

petroleum industry lobbied to ban hemp starting in 1937, monopolizing the<br />

rope market with its nylon and plastic fibers—very similar to the pharmaceutical<br />

industry and the natural health industry.<br />

Fortunately, France did not follow suit and, incidentally, was the only<br />

Western country to produce hemp in relatively significant quantities. Producers<br />

continued growing it under strict government control to prevent its use as an<br />

illegal drug. <strong>The</strong> government allowed only strains of hemp with naturally low<br />

levels of THC, so the plants would not be considered a drug.<br />

To ensure low THC levels, producers could purchase seeds only from one<br />

state-controlled establishment, the Hemp Seed Conservatory. Growers had to<br />

specify the exact surface area they intended to cultivate in order to buy the right<br />

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quantity of seeds for planting. In addition, farmers had to notify the mayor and<br />

the local police of the exact location where they planted the seeds.<br />

When I started working in Simiane, I had a small cold press to make oil that<br />

I later analyzed. Unfortunately, that year, like the two previous years, Provence<br />

experienced severe droughts. From the sowing of the seeds to the harvest, there<br />

was very little rain; and since I had no irrigation system, it greatly impacted my<br />

harvest.<br />

Nevertheless, the plants grew to about 5 feet instead of the usual 6 to 7 feet;<br />

but the harvesting was a catastrophe. I harvested so few seeds that I could not<br />

even attempt to extract enough oil to test. This experience was costly, but it<br />

showed me the unique drought resistance of hemp compared to other plants<br />

that died at the beginning of the drought.<br />

I decided to go on to something else and sold the floral water from the<br />

distillation of the field in 200-liter barrels to hemp producers based in Brittany<br />

and western France. <strong>The</strong>y made hemp-based sodas and used the floral water for<br />

flavoring. I also gave them stems from which they extracted fibers. However, I<br />

stopped production because it was too complicated.<br />

<strong>The</strong> plant varieties I used contained less than 0.2 percent THC, the official<br />

standard, but they still belonged to the same category as the plants used as drugs<br />

and also looked the same. I found a producer in Brittany who had a good yield<br />

and who agreed to supply me with hemp oil for resale.<br />

<strong>As</strong> for hemp essential oil, I simply gave up the idea. It was still unknown<br />

at that time, and its benefits were not yet scientifically proven. <strong>The</strong> necessary<br />

research would have cost several thousand euros to carry out and was, therefore,<br />

not profitable at all. Sometimes, the best move is to pull out of the game.<br />

Hemp did not pique <strong>Gary</strong>’s interest, although he did not doubt its benefits.<br />

He did not believe in its sales potential because of all the complications with the<br />

government. In the United States, hemp meant cannabis and cannabis meant<br />

drugs. Americans did not differentiate between the two, and since 80 percent of<br />

<strong>Young</strong> Living’s sales were in the United States, there were no opportunities for<br />

us in the American market.<br />

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— XVIII —<br />

FAREWELL, MY FRIEND<br />

On May 12, 2018, Nicolas received an email from Mary Lou Jacobson—<br />

<strong>Young</strong> Living’s first purchasing agent and one of <strong>Gary</strong>’s first employees with<br />

whom I worked a lot—informing us of <strong>Gary</strong>’s passing the previous afternoon.<br />

When Nicolas saw him the previous month, <strong>Gary</strong> had lost a lot of weight and<br />

was in a lot of pain. Nicolas was shocked but had been hopeful, as <strong>Gary</strong> seemed<br />

to be on the road to recovery.<br />

We all thought <strong>Gary</strong> was invincible. He had been through so much in his life<br />

and this was surely just another bump in the road. Yet this time was different: a<br />

horrible stroke had won the battle and taken my friend.<br />

At the news of <strong>Gary</strong>’s death, I was devastated, so much so that I could not<br />

bring myself to tell our friends, all his French friends—a daunting task Nicolas<br />

took on. Benoît and Alain Cassan, <strong>Jean</strong>-Marie Blanc, and Jérôme Raynard all<br />

fell apart; <strong>Gary</strong> was part of the family.<br />

<strong>Jean</strong>-Marie spoke of his adventures with <strong>Gary</strong> as the most beautiful,<br />

professional, and human experiences of his life. Benoît, when referring to <strong>Gary</strong>’s<br />

passing, said he never got over the emotional blow. Blondy was speechless and<br />

could not express the magnitude of loss and despair he felt. Everyone had tears<br />

in their eyes, and their voices were shaky with emotion when talking about<br />

<strong>Gary</strong>’s passing. Even months later, they still could not believe it.<br />

After many years of friendship and collaboration, I was unprepared and deeply<br />

hurt to learn about his death in such a shocking way. We had not talked as<br />

much, but we remained very close. <strong>Gary</strong> was difficult to get ahold of because he<br />

was always on the move. I called his personal number a few times a year, which<br />

I felt was a privilege, but I did not want to bother him too much because of his<br />

busy life and the demands that were on him.<br />

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It’s hard to say goodbye, but the memories I have<br />

with <strong>Gary</strong> will live forever in my heart.<br />

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Our last in-person encounter took place in Croatia in 2015. He wanted to<br />

start helichrysum production and sent me there to scout for contacts. France<br />

produces very good quality helichrysum, but the volume was too limited for<br />

<strong>Young</strong> Living.<br />

Since his first trip to Croatia 15 years earlier, <strong>Gary</strong> knew that many Croatian<br />

pickers were fighting a real war to sell as much as possible and were destroying<br />

the wild plants by uprooting them entirely. <strong>The</strong> phenomenon was so widespread<br />

that the Croatian government even banned wildcrafting to allow wild plants to<br />

go to seed and reproduce, thereby avoiding extinction.<br />

In 2014, the Croatian government originally set a harvesting limit of 45 days<br />

twice a year; but in 2015, the restrictions were revised to 55 days starting in<br />

June. In other words, the scenario of Croatian helichrysum was similar to that of<br />

lavender a century ago.<br />

<strong>The</strong> atmosphere was a bit tense when I picked <strong>Gary</strong> up at the airport. I was<br />

shocked and worried by his extreme state of fatigue; he was visibly exhausted.<br />

Still, he was excited about the project and decided to invest in and start a farm<br />

dedicated to helichrysum production.<br />

At the time, Croatians were only wildcrafting, whereas <strong>Gary</strong> wanted cultivated<br />

production, requiring a certain level of know-how. You cannot simply uproot a<br />

wild plant and replant it in another field. You must prepare the soil and analyze<br />

the pH.<br />

Since helichrysum grows like lavender, we had already mastered the process in<br />

Provence. <strong>The</strong>refore, <strong>Gary</strong> asked me to bring a team of technicians together to<br />

advise him on purchasing the necessary equipment and help in training the local<br />

producers. In the end, the Croatians preferred to organize on their own.<br />

From my last visit with <strong>Gary</strong>, I remember an exhausted man. I could have told<br />

him to slow down, but he would not have listened. Later, I learned that while<br />

exploring the Amazon in Peru and looking for new plants, he was bitten by an<br />

insect that made him very sick. I was told he had a terrible fever and shortness of<br />

breath, which seemed to cause his heart to act abnormally.<br />

I also learned that he had been in the hospital in the ward for infectious<br />

disease for several days, going from one diagnosis to another, and in the end was<br />

told it was an unknown virus. Based on that, he was released from the hospital<br />

and flew immediately to Highland Flats, where the conifer trees were being<br />

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harvested. Naturally, it was during the cold, harsh winter, making the situation<br />

worse. <strong>Gary</strong> was always dousing himself with essential oils but would not take<br />

time to rest and allow his body to heal.<br />

<strong>Gary</strong> continued to cough with a shortness of breath and never regained his<br />

full strength, and the severity of his heart problems continued to increase over<br />

the next seven years. <strong>The</strong>re were times when he passed out because his heart<br />

would stop for several seconds, which forced him to finally seek medical help.<br />

In a discussion with the cardiologist, the subject of the bite came up, and<br />

after discussing that situation and conducting more tests, the doctor concluded<br />

that <strong>Gary</strong> had been infected with Chagas, a life-threatening disease that comes<br />

from the bite of an insect prevalent in the Amazon jungle—a disease that attacks<br />

the heart and other internal organs. I was horrified when I read about it on the<br />

internet.<br />

<strong>Gary</strong>’s condition went undiagnosed for seven years, all the while the damage<br />

to his heart increased. Perhaps he could have been helped with an earlier<br />

diagnosis, but <strong>Gary</strong> wouldn’t take time to find out what was wrong. He worked<br />

himself to the point of exhaustion; he wouldn’t slow down.<br />

Mary told me that <strong>Gary</strong> often said he didn’t have much time left, so he had to<br />

work as fast as he could. That was disturbing to hear, but <strong>Gary</strong> had a knowing<br />

about things. He probably lived 10 lifetimes compared to what most people live<br />

in one.<br />

<strong>Gary</strong> suffered a lot but never complained. Sometimes he seemed like he<br />

couldn’t keep going. Yet when he started talking about oils or his farms or<br />

teaching others about his discoveries, he came to life with renewed energy. It was<br />

fascinating to watch.<br />

Still today, I am distressed to think that he died in such great pain. Right<br />

to the very end, both physical and psychological pain were his constant<br />

companions. He did not deserve it—he, who always showed empathy and<br />

fought to soothe the pain of others. When you are close to someone, you can<br />

often feel what they feel, and even though we were an ocean apart, I always felt a<br />

longing to be with him, as did the others in his French family.<br />

I know he will always be by my side, putting ideas into my head and now<br />

helping Nicolas as the leader of our French farm. I believe <strong>Gary</strong> is watching over<br />

his family and <strong>Young</strong> Living as his legacy moves forward.<br />

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With only a few dollars in the back pocket of his cowboy jeans, <strong>Gary</strong> built<br />

a strong and beautiful company as the leader in the field of essential oils.<br />

Thanks to his faith and enthusiasm, he moved mountains and propelled<br />

aromatherapy—the knowledge of essential oils—to the forefront of alternative<br />

health and well-being techniques. Hats off to you, <strong>Gary</strong>.<br />

Thanks to his strong convictions, <strong>Gary</strong> saved population lavender and helped<br />

Provence retain its title as the lavender capital of the world. Thanks to the<br />

qualities of his heart, he changed my perception of the world and transformed<br />

my life. Without him, I would not have had the professional success I<br />

experienced, and I certainly would never have gone so far.<br />

Many saw how <strong>Gary</strong> was forced into the business world and many times<br />

put on his hat as a businessman, but he was not particularly comfortable in<br />

that role. Businessmen are often driven by greed with a passion for control and<br />

importance, but <strong>Gary</strong> was the opposite.<br />

On several occasions during <strong>Young</strong> Living’s grand conventions, <strong>Gary</strong> shared<br />

with me about how much he missed the times when he knew the names of his<br />

members and could give each one a big hug. He longed for the time we spent<br />

together building the French farm. He was always happy working on the farm; it<br />

didn’t matter which one, they all brought him joy.<br />

<strong>As</strong> <strong>Young</strong> Living grew and expanded the farms, <strong>Gary</strong> was needed more on the<br />

farms, which made it difficult for him to be in the office. <strong>The</strong> busy work of the<br />

corporate office interfered with the time he wanted to be on the farms, so he<br />

asked Mary to take the CEO position. That way, she could be the paper-signer<br />

and free him up for all the other things he wanted to do. However, they were so<br />

joined together that he really didn’t escape the office. He was, however, able to<br />

turn a lot of that “busy work” over to Mary.<br />

<strong>Gary</strong> has now embarked on new adventures, but he left an indelible mark<br />

on the world of aromatherapy and, of course, on me as well. He built the<br />

foundation of <strong>Young</strong> Living and left behind a great legacy and mission for the<br />

rest of us to carry forward. I am so blessed and honored to have been his partner<br />

but, more importantly, his friend. I think of him often and know that he is<br />

pursuing his mission wherever he is. Someday, I am sure we will meet again.<br />

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<strong>Jean</strong>-Marie and Benoît flew with me and my family to Utah to honor <strong>Gary</strong> in his final tribute.<br />

I told <strong>Gary</strong> that I would never fly to the United States again, as the strain of<br />

the travel was too much for me, and I didn’t like the long flight and the hassle.<br />

However, Jane and I had to be a part of the last tribute to <strong>Gary</strong>, so we flew to<br />

Utah with Nicolas for this unexpected event.<br />

I was a bit nervous when Mary asked me to speak, as I had not spoken in<br />

English for quite some time; but I am part of the roots of <strong>Young</strong> Living and<br />

could honor <strong>Gary</strong> with my knowledge and the friendship we shared. My<br />

remarks at <strong>Gary</strong>’s funeral can be found in the second edition of Mary’s book,<br />

D. <strong>Gary</strong> <strong>Young</strong>, <strong>The</strong> World-Leader in Essential Oils.<br />

Benoît and <strong>Jean</strong>-Marie also travelled with us, as they felt the same way I did.<br />

We all wanted to support Mary, knowing how tragic this was for her and their<br />

boys. Mary asked Benoît, <strong>Jean</strong>-Marie, and Nicolas to be pallbearers, perhaps to<br />

honor them as the great friends they were with <strong>Gary</strong>, but also to express to the<br />

world <strong>Gary</strong>’s great love for his French family.<br />

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Benoît and <strong>Jean</strong>-Marie loved <strong>Gary</strong> so much that they wanted to share in his Celebration of Life. <strong>The</strong>y were thrilled and<br />

honored when Mary asked them and Nicolas to be pallbearers to take <strong>Gary</strong> to his final resting place in Tabiona.<br />

It was hard for all of us, and we<br />

shed many silent tears together.<br />

It was a beautiful service, and we<br />

were all rewarded for having been<br />

there. I know it meant so much to<br />

Mary, as it did to all of us. It truly<br />

was a day that will remain a lasting<br />

memory of love and devotion in<br />

our hearts.<br />

I didn’t want to speak, but I wanted to honor <strong>Gary</strong> and share<br />

the deep feelings and love I have for him and his family and<br />

all that he did for me.<br />

153


154


— XIX —<br />

OUR WIVES, OUR BEDROCK<br />

Now that I have told the story of our friendship and the adventures <strong>Gary</strong> and<br />

I shared together, I think it is time to pay tribute to our wives and highlight how<br />

much they contributed to our success.<br />

Mary and <strong>Gary</strong> built <strong>Young</strong> Living together. When lavender needed to be<br />

planted, she was there. When trees had to be cut in the snow, she was there.<br />

When there was work to be done in the fields, she was there. When the<br />

company needed management, she was there. Mary, a small, slim lady, showed<br />

an incredible strength of character and great commitment.<br />

My wife, Jane, always admired Mary but was less adventurous and often said<br />

that she would not jump into a swimming pool without first checking the depth.<br />

She also likes to take time to reflect before taking action or making a decision.<br />

<strong>Gary</strong> and Mary loved being at the farm together.<br />

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My wonderful Jane.<br />

I am the one with ants in my<br />

pants, wanting to do things and<br />

go places, and Jane always follows<br />

and supports me.<br />

Jane took care of the family<br />

when I was away and took on<br />

several jobs to earn money. In<br />

Séderon, she ran the shop, cared<br />

for our children, and taught<br />

English in a small school up<br />

in the mountains to which she<br />

walked every day, even when there<br />

was so much snow. If we had not<br />

met and married, I might never<br />

have gone to the United States.<br />

After pregnancy in the midst<br />

of barrels filled with lavender<br />

essential oil, Jane could never stand the smell again, and yet she stayed by my<br />

side and learned about essential oils on the job. A fervent vegetarian since the<br />

age of 18 and a believer in alternative medicine, she constantly encouraged me.<br />

Jane thought of <strong>Gary</strong> and I as brothers rather than partners, and she accepted<br />

our bond, aware that she would not have the patience to follow <strong>Gary</strong>’s pace—a<br />

pace that I was one of the few to accept without protest in the beginning.<br />

While she would have preferred working as a dietitian and nutritionist rather<br />

than as a teacher, Jane waited until her 50th birthday, when we had relative<br />

financial stability, to start fulfilling her dream of working in naturopathy. She<br />

resumed her studies, learning from Alain Tessier, an ethnobotanist whom she<br />

hired to give lectures at Savoillan and then Simiane.<br />

Jane also trained with <strong>Gary</strong>, specifically in Ecuador where she learned the<br />

Raindrop Technique, a method of applying essential oils by dropping the oils<br />

on the back and then working them into the skin with massage. This special<br />

technique is highly praised for its benefits and unusual methods.<br />

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When we left for Simiane, I was<br />

exhausted, but Jane took over and<br />

managed the store alone, giving<br />

as many as seven lectures a day.<br />

I blended oils, while she was the<br />

one advising and selling to clients.<br />

She says that with my character,<br />

I broaden her horizons, and she<br />

allows me to be myself, pursue my<br />

ideas, and feel fulfilled.<br />

Convinced that schooling was<br />

fundamental, Jane encouraged<br />

our daughter, Véréna, to pursue<br />

her studies, while figuring out<br />

how to deal with Nicolas’s<br />

resistance to school. Jane claimed Dressing up wasn’t my favorite thing to do, but Jane<br />

looked beautiful.<br />

to be less passionate than I, but<br />

she remained 100 percent committed to all the projects I gave her. I wish to<br />

thank her for having walked that path with me. It is said that behind every<br />

successful man, there is a strong woman.<br />

That was certainly true for Mary and <strong>Gary</strong>, as well as for Jane and myself—both<br />

in terms of professional and personal success. Our children are a testimony of our<br />

shared background and values. While Véréna is not a part of <strong>Young</strong> Living like<br />

Nicolas, I admire and praise my daughter’s exceptional academic career.<br />

I was very proud and thrilled when our first child was such a beautiful baby<br />

girl. We returned to France when she was six months old because I wanted her<br />

to explore and be a part of our family roots by being raised there. Véréna and<br />

Nicolas both grew up surrounded by lavender and many other essential oils as<br />

part of their natural well-being.<br />

For Véréna, <strong>Gary</strong> was a family friend, a fascinating person who showed up with<br />

luggage full of essential oil vials and exciting stories. She learned his unique way of<br />

using essential oils by placing three drops in her hand, activating them with three<br />

clockwise turns of a finger, and then massaging certain meridian points.<br />

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Christmas memories for my family in 1996 in Fresno, California.<br />

Our family loves the mountains and went skiing every year.<br />

Nicolas was fun-loving, and we never knew<br />

what he was going to do.<br />

Véréna discovered another aspect of <strong>Gary</strong> when she accompanied me to England<br />

in <strong>Young</strong> Living’s early days and especially when the whole family went to Utah<br />

for a large convention. She was 14 or 15 then and found herself the focus of<br />

interest. Since <strong>Gary</strong> introduced Véréna and the rest of the family as very special<br />

people, she was honored to be treated so well and was amazed with the extent of<br />

<strong>Gary</strong>’s aura and the influence and fascination he triggered in everyone he met.<br />

158


Véréna and Thomas with their two boys, Simon and baby Hugo.<br />

I have always shared with Nicolas a fascination for inventing and<br />

experimenting; a passionate temperament that drives us to go after our dreams.<br />

Véréna, who did not like trade shows and who did not have the same interest in<br />

innovation, could have been jealous of our relationship, but she found her own<br />

way. Bright, hardworking, and focused, she followed in her mother’s footsteps,<br />

who often said that one can always do better than an A+. Today, Véréna has a<br />

PhD in neuroscience and assists doctors with the writing of their research.<br />

<strong>Gary</strong> often shared with me his admiration for Véréna. He wanted her to take<br />

over his laboratory in Utah; but she never felt ready, and it was a long way<br />

from home. She knew how <strong>Gary</strong>, Nicolas, and I operated, and she wanted to<br />

contribute something, specifically in terms of science and analysis; but as long<br />

as she did not feel ready, she postponed the offer. Like her mother, she needs to<br />

experiment, to test, and to be sure things work before she goes for it.<br />

Véréna would have liked to join the team made up of me, her mother, and<br />

Nicolas, but with such a high level of self-expectation and her desire to reach the<br />

goals she set for herself, she went in a different direction. She probably wonders<br />

how it might have been had she joined <strong>Gary</strong>.<br />

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<strong>The</strong> <strong>Landel</strong> family at Christmas in 2021.<br />

Véréna claimed that she was different from me, <strong>Gary</strong>, and Nicolas, driven<br />

by our intuition. I believe that she could have extensively contributed with her<br />

qualities and skills, but she knows I allow everyone to make their own decisions<br />

and never expected her or Nicolas to follow my wishes, only to follow their own<br />

destiny as they desire.<br />

I believe Véréna inherited this same ability to accept people the way they are<br />

rather than how someone else would like them to be, which I consider a very<br />

noble characteristic.<br />

When she talks about <strong>Gary</strong> and me, of the relationship we had for almost 30<br />

years, Véréna says that we were constantly enthralled with each other. Today I<br />

marvel at her career. If she ever decides to join <strong>Young</strong> Living, I know she would<br />

defend and safeguard the innovative spirit, trust, taste for risk, and humanistic<br />

idealism that drove <strong>Gary</strong> and me. We sowed the seeds, and I know they will<br />

grow sooner or later.<br />

Nicolas is currently the guardian of our heritage, and I hope Véréna will join<br />

him someday. <strong>As</strong> for Mary and Jane, none of this would have been possible<br />

without them. <strong>Gary</strong> and I would never have been able to travel and have so<br />

many adventures. Our wives are the anchors that allowed us to transform our<br />

dreams into concrete action, brick by brick.<br />

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— XX —<br />

NICOLAS CARRIES<br />

OUR HERITAGE<br />

For years I didn’t invite my son, Nicolas, into my work. I wanted him to<br />

enjoy his own experiences, learn how to manage others, and manage himself.<br />

<strong>As</strong> we all do, he needed time and space to find his own path and define his<br />

mission. He enjoyed and thrived during his graphic design studies and had a<br />

shot at entrepreneurship when he created a graphic design agency with friends.<br />

It was not profitable, but it gave a glimpse of Nicolas’s personality, a person who<br />

succeeded in coming out of his shell to follow his dreams.<br />

At that time, we had a typical father-son relationship in that I was involved but<br />

didn’t want to tell him what to do. I watched and listened and was there if he had<br />

questions, but I wanted him to discover his own skills and find his own way.<br />

After living in the United States for seven months, Nicolas moved back<br />

to France in 2013. I still had many ideas and projects, including marketing<br />

provincial goods and products from our French farm, but I was no longer<br />

willing to give the time it would take to create a new business. So, I started to<br />

involve Nicolas and pass my ideas on to him.<br />

Nicolas grew up surrounded by lavender. He was young, full of energy, made<br />

no apologies, and was perfectly bilingual and bicultural. He inherited my taste<br />

for freedom, curiosity, and entrepreneurship. Rejected at school as I was due<br />

to dyslexia and dysorthographia, he learned to fend for himself and overcome<br />

difficulties.<br />

Nicolas gives his point of view easily and is comfortable in negotiations. I<br />

know his personality will help him develop the farm appropriately and in the<br />

direction <strong>Gary</strong> and I always wanted to steer it.<br />

I always made a point of making the French farm profitable for it to be selfsufficient<br />

and financially independent from <strong>Young</strong> Living. When I told <strong>Gary</strong><br />

about the French farm product range, he supported me immediately. He wanted<br />

161


It makes me so happy to see Nicolas speaking to members around the world about our French farm.<br />

to get Nicolas into the swing of things, so he asked him if he would like to take<br />

care of that part of the business.<br />

<strong>Gary</strong> had a special fondness for Nicolas. Even though they were not often<br />

together, <strong>Gary</strong> made special time for him. During each of his visits, he told<br />

Nicolas about his travels and research, which aroused Nicolas’s imagination<br />

with tales of different countries and new products. Because Nicolas is such a<br />

daydreamer, he found <strong>Gary</strong> particularly fascinating with his unusual stories that<br />

were as big as life and very enticing.<br />

<strong>As</strong> <strong>Young</strong> Living grew, it didn’t matter the size, the numbers, the money,<br />

and all that it had become: <strong>Gary</strong> remained humble, down-to-earth, fun, and<br />

motivating, which would later inspire Nicolas.<br />

When Nicolas went to the United States, <strong>Gary</strong> gave him a warm welcome<br />

and was happy and enthusiastic to have this next generation, my son, there to<br />

introduce to the <strong>Young</strong> Living members. <strong>Gary</strong> invited Nicolas to speak on stage<br />

at conventions to tell the French story—our story—and was always available to<br />

help Nicolas with anything he needed.<br />

When you are lucky enough to have a person like <strong>Gary</strong> as your friend, you<br />

want to take advantage of his experience and knowledge and especially listen to<br />

his advice. <strong>Gary</strong> was inspiring as a mentor and encouraged Nicolas to learn and<br />

be a part of the <strong>Young</strong> Living family. Nicolas did precisely that, almost to the<br />

point of mimicking <strong>Gary</strong>.<br />

162


Nicolas loves teaching the members who come to our farm to learn about how we produce lavender oil.<br />

Nicolas joined <strong>Gary</strong> and Jacob in London for a <strong>Young</strong><br />

Living event.<br />

Everyone knew <strong>Gary</strong> was the<br />

“big boss,” but he acted like he<br />

was simply one of the gang. He<br />

would share breakfast or lunch<br />

or a brief moment of sitting in<br />

the shade to enjoy a drink of cold<br />

lemonade, and then he would<br />

start telling stories and have<br />

everyone laughing.<br />

For <strong>Gary</strong>, there was no difference<br />

between farm employees and<br />

business executives. He was ready<br />

to dig a hole for a fence post, dig<br />

a car out of the snow, or change a<br />

flat tire. Whatever the need, <strong>Gary</strong><br />

did it. I actually think he was more<br />

comfortable with farm employees<br />

because he always wanted to have<br />

his hands in the dirt.<br />

163


Nicolas uses an old-fashioned distiller to demonstrate how essential oils are produced.<br />

<strong>Gary</strong> was a true showman on stage, with his big personality sharing his<br />

knowledge with anyone who would listen; but he became a real farmer again the<br />

minute there was farming to discuss or a project to accomplish.<br />

Nicolas is very much the same way. Everyone is his equal, his friend. When<br />

<strong>Gary</strong> made him the manager of the French farm, Nicolas’s personality grew as<br />

a kind leader who leads by example. He understood very well that his role was<br />

to help the farm employees excel in their responsibilities and to act as a link<br />

between them and <strong>Young</strong> Living.<br />

Nicolas knows he has a lot to learn and that farming requires planning and<br />

knowledge built over years of experience. Like me, Nicolas does not feel the<br />

need to prove himself, nor does he feel the need to copy or surpass me in any<br />

way. It is because of this that we were able to work together as father and son<br />

and celebrate our accomplishments.<br />

When <strong>Gary</strong> entrusted Nicolas with the opportunity to develop different farm<br />

products, he was very enthusiastic and became involved immediately with a<br />

sense of freedom to explore new ideas and be creative.<br />

<strong>Gary</strong> and I were accustomed to working directly as a two-person team without<br />

any hierarchical order between us. <strong>Gary</strong> simply informed those at <strong>Young</strong> Living<br />

what he was doing and what he needed. Naturally, being the owner had its<br />

advantages, and it worked well in the beginning; but with the growth of the<br />

company, <strong>Gary</strong> and I more or less outgrew our two-man operation.<br />

164


Members learn from Nicolas how to harvest the old-fashioned way.<br />

<strong>Young</strong> Living has farms around the world, and all of the farm managers have<br />

their own organization. <strong>The</strong>y all work together to help each other in solving<br />

problems and planning their growth. It has been wonderful for Nicolas to have a<br />

lot of responsibility and the support of the other managers, as well as the help of<br />

supporting departments in the corporate office.<br />

For a long time, the French farm in Simiane operated almost as an<br />

independent entity. With only 22.5 hectares (50 acres), it was an experimental<br />

farm. Nicolas had many ideas and wanted to change this. To do so, he needed<br />

to feel he could act independently from me. That is when I decided to step back<br />

and let him manage the farm.<br />

After keeping up with <strong>Gary</strong> for so many years, I was ready to let Nicolas take<br />

over. Naturally, I would be there to give advice or assist, but I really felt Nicolas<br />

was ready to take this on and grow the farm.<br />

I knew I could always participate with member activities or convention or<br />

any special event, but I was excited about experimenting in the kitchen with<br />

einkorn. After all, I had been a baker many years ago, and now I could have<br />

some fun and perhaps develop some delicious einkorn recipes for <strong>Young</strong> Living.<br />

Over the last few years, Mary has been gently pushing me to write our history<br />

because few people really know about the <strong>Gary</strong> <strong>Young</strong> French connection. She<br />

knew my perspective would be enlightening to our members and give insight to<br />

the new people who join us.<br />

165


Nicolas was very happy and rewarded with his innovative idea of putting sheep in the lavender fields to eat the weeds.<br />

On January 1, 2020, Nicolas was appointed as the sole manager of the<br />

Simiane-la-Rotonde farm. He is now developing it and keeping the values and<br />

philosophy <strong>Gary</strong> and I always had at heart.<br />

After <strong>Gary</strong>’s passing, the <strong>Young</strong> Living farms continue to grow with Mary’s<br />

unwavering support. <strong>The</strong> executive management team understands the<br />

importance of our farms and the advantages that can be found in terms of<br />

oil quality, research, and marketing impact. Members who visit the farms or<br />

participate in the harvest take that excitement back home, which brings greater<br />

awareness of the farms and our mission.<br />

Nicolas is very conscious of his responsibilities. He knows that <strong>Gary</strong> cannot<br />

be replaced and his legacy and mission will live on in the hearts of our members.<br />

His desire is to continue in <strong>Gary</strong>’s footsteps, manage the French farm as I did,<br />

and maintain healthy, authentic relationships with the farmers.<br />

Although very impulsive in character, Nicolas has learned to sit back when<br />

needed and put things into perspective. He has a very unique and special<br />

foundation because he was mentored by <strong>Gary</strong> and me together. He grew up in<br />

166


I really enjoy my retirement, especially when I can just sit on the tractor and still be part of all the fun.<br />

the lavender fields and was a part of all aspects of harvesting and distillation, so<br />

he knows how things should be done.<br />

Nicolas’s creative mind will keep him on a path of innovation, which I am<br />

sure will surprise all of us from time to time. His mother, sister, and I are very<br />

proud of him and his accomplishments.<br />

Being so close to <strong>Gary</strong> and his vision for so many years and being a part of<br />

<strong>Young</strong> Living’s success in France has truly been a joy.<br />

<strong>Gary</strong> loved his French family, and they loved <strong>Gary</strong> as friends and partners in<br />

the mission of taking essential oils to the world. <strong>The</strong>ir desire has never changed:<br />

to grow strong plants—especially lavender—in the native environment and<br />

utilize the nutrients from the soil with the air and sunshine of Provence to<br />

produce true lavender for the world.<br />

Nicolas is blessed with the continued support of <strong>Gary</strong>’s much-loved French<br />

family—<strong>Jean</strong>-Marie Blanc, Benoît Cassan, and Jérôme Reynard—who do their<br />

utmost to keep <strong>Gary</strong>’s spirit and philosophy alive. I know they will always be<br />

there to support Nicolas, “the little twerp,” as they have lovingly called him since<br />

he was a child, which still puts a smile on his face.<br />

167


Now retired from farming, if I were to give my son some advice, I would tell<br />

him: Follow your heart, stay honest, and don’t get too excited in the face of<br />

success. Stay humble and never forget where you came from, the family that<br />

loves you, and the opportunity <strong>Gary</strong> gave you. I would remind him of how the<br />

adventure started with the messages from <strong>Gary</strong> signed “Uncle <strong>Gary</strong>” to always<br />

be loving and benevolent. Live in the present, acknowledge the past only in<br />

what it can teach, and then leave the rest where it belongs.<br />

I would tell him to cultivate his spirituality because that is the key to putting<br />

things in perspective and taking everything in stride. I would tell him to project<br />

himself into the future to find openings when there is no visible path by putting<br />

people’s interests and well-being before other considerations.<br />

Lastly, I would tell him to continue to be an advocate for the roots of <strong>Young</strong><br />

Living to ensure that it remains a company close to the vision of its founders.<br />

I would tell him to be the guardian of quality oils and products, which <strong>Gary</strong><br />

succeeded in creating through his faith and unconditional commitment for the<br />

benefits of humanity.<br />

Good luck, my son. <strong>Gary</strong> and I will always be by your side to guide and<br />

support you as you develop your highest potential on this beautiful path of<br />

human development and the family adventure that <strong>Young</strong> Living represents.<br />

168


— XXI —<br />

EINKORN RECIPES<br />

Both <strong>Gary</strong> and I love to cook and had many discussions about recipes and<br />

things we would like to create. Since I turned the farm over to Nicolas, I have<br />

discovered a renewed passion for creating in the kitchen. I wish my creations could<br />

be sold through <strong>Young</strong> Living, but the logistics of that are simply not possible.<br />

Mary suggested that I put my recipes in this book for those who would like<br />

to experiment and see what this French chef is enjoying and wanting to share.<br />

<strong>The</strong>se recipes came out of my love for cooking, which perhaps started when I<br />

was in the United States working in the bakery.<br />

<strong>Gary</strong> was excited when we ground the first einkorn berries into flour. He<br />

made einkorn pancakes and waffles, which he often made a little exotic with<br />

fruits and jams. <strong>Gary</strong> and I had so many cooking ideas, and we were always<br />

experimenting with einkorn to see what we could discover.<br />

I really enjoy being in the kitchen and am excited to be back there at home.<br />

Since I’m having so much fun, I decided that you might like to have some<br />

fun too. Try adding einkorn to your own cooking and get a feel for what <strong>Gary</strong><br />

and I enjoyed creating together many years ago when the discovery of einkorn<br />

came to life.<br />

169


“Poor Man” Einkorn Soup<br />

Blondy’s Grandmother’s Recipe<br />

Makes 4 servings<br />

Ingredients:<br />

• 8½ cups (2 liters) cold water<br />

• 1¾ cups (300 grams) whole einkorn berries<br />

• 1 leek<br />

• 1 onion<br />

• 1 stalk celery<br />

• Some white beans<br />

• Salt<br />

• Pepper<br />

• 2 sausages<br />

Directions:<br />

1. Add cold water to a pot and add the einkorn berries,<br />

vegetables (uncut), and beans.<br />

2. Add salt and pepper to flavor.<br />

3. Cook on very low heat for a minimum of 2 hours.<br />

4. Cook the sausages separately, and then add them to the einkorn<br />

vegetable pot about 1 hour before the end of cooking.<br />

170


Einkorn Cookies<br />

Makes 30 cookies<br />

Ingredients:<br />

• ¾ cup (180 grams) butter<br />

• Essential oil of choice such as Thieves, Cinnamon Bark, Slique<br />

Essence, <strong>Lavender</strong>, or Lemon<br />

• ⅔ cup (140 grams) xylitol or sweetener of choice such as yacon,<br />

stevia, agave, cane powder, or coconut sugar*<br />

• ½–¾ cup (70 grams) liquid honey<br />

• 4 egg yolks<br />

• ½ teaspoon (3 grams) salt<br />

• 3¼ cups (500 grams) einkorn flour<br />

Directions:<br />

1. Preheat the oven to 350° (180° ).<br />

2. Melt the butter at a low temperature.<br />

3. Add 3–4 drops of your favorite essential oil.<br />

4. Mix the butter with your sweetener of choice, then mix in the<br />

honey, egg yolks, and salt.<br />

5. Add the einkorn flour and knead to form a dough.<br />

6. Roll the dough ¼ inch (½ centimeter) thick and cut out<br />

with a cookie cutter.<br />

7. Bake for 10–12 minutes. Bon appétit!<br />

* Xylitol is a natural birch sweetener with a very low glycemic index.<br />

Add according to your desired sweetness.<br />

171


Einkorn Sourdough Starter<br />

This recipe is very simple. <strong>The</strong>re are only four ingredients—einkorn flour, spring<br />

or purified water, apple cider vinegar, and honey—and a week of activation.<br />

Day 1<br />

Mix ingredients in an open jar at<br />

room temperature:<br />

2 tablespoons (20 grams) einkorn<br />

flour<br />

2 teaspoons (10 grams) spring water<br />

1 tablespoon (20 grams) honey<br />

Cover the jar with a cotton cloth.<br />

Day 2<br />

Add and mix:<br />

¼ cup (40 grams) einkorn flour<br />

2½ tablespoons (35 grams)<br />

spring water<br />

Day 3<br />

Add and mix:<br />

½ cup (80 grams) einkorn flour<br />

⅓ cup (70 grams) spring water<br />

Day 5<br />

It is customary to discard part of<br />

the sourdough starter before<br />

adding it to the mixture.<br />

Discard 1 cup (200 grams) of<br />

the sourdough starter.<br />

Add and mix:<br />

⅔ cup (100 grams) einkorn flour<br />

⅓ cup (90 grams) spring water<br />

1 tablespoon (20 grams) honey<br />

<strong>The</strong> sourdough should double in<br />

volume in 12 hours, with a lot of<br />

bubbles foaming in the dough.<br />

Keep refrigerated.<br />

Day 4<br />

Add and mix:<br />

1 cup (160 grams) einkorn flour<br />

¾ cup (140 grams) spring water<br />

172


Einkorn Sourdough Bread<br />

Makes 4 loaves<br />

Ingredients:<br />

• 8 cups (1 kilogram) einkorn flour, germinated<br />

• 2.5 cups (600 grams) spring water<br />

• 1 cup (200 grams) homemade sourdough starter<br />

• 3 teaspoons (18 grams) salt<br />

Directions:<br />

1. Knead the einkorn flour, water, and sourdough starter<br />

slowly for 3 minutes.<br />

2. Add salt and knead again for 7 minutes.<br />

3. Separate dough into four loaves and shape in baking pans.<br />

Because einkorn is very low in gluten, it needs to be cooked in a<br />

pan to give it shape, otherwise it will be very flat.<br />

4. Let loaves rise for 24 hours in a cool environment, 60° (15°) maximum.<br />

5. Bake at 350° (170°) for 45 minutes.<br />

<strong>The</strong> biggest difference between the bread of antiquity and the bread of today<br />

is the leavening, or how it rises. Sourdough is not made with baker’s yeast. It<br />

consists of a complex microbial flora, lactic acid, bacteria, yeasts, and even mold<br />

and totally depends on the local environment (the climate and temperature)<br />

where it is made.<br />

Sourdough transforms flour, water, and salt into a nourishing substance.<br />

Fermentation is slower than using baker’s yeast and requires 24 to 30 hours<br />

compared to the fast 4 to 6 hours of yeast. Fermentation reduces the gluten<br />

and phytic acid, or antinutrient as it is often called. Phytic acid inhibits the<br />

absorption of minerals such as iron, zinc, and magnesium, thus reducing<br />

the nutrient content of the bread, which reduces digestive problems and<br />

intolerances.<br />

173


Mary told me that the first time she and <strong>Gary</strong> made bread with einkorn,<br />

<strong>Gary</strong> left to go to the farm. When the bread came out of the oven, it was<br />

hard as a rock. <strong>The</strong>re was a lot of laughter when <strong>Gary</strong> came home, and so the<br />

experimenting began. At that time, the challenge was figuring out the ratios of<br />

the ingredients, but now many have done that experimentation and made it easy<br />

for everyone else.<br />

<strong>As</strong> <strong>Gary</strong> said, “<strong>The</strong> ancient grain of einkorn is the true staff of life,<br />

unadulterated from its structure as created by God.” Many people are learning<br />

to cook with einkorn as they realize its great value. <strong>As</strong> you learn to cook with<br />

it, I’m sure you’ll love the taste and be grateful for its benefits. Enjoy your new<br />

adventure in cooking and keep spreading the word about this amazing grain.<br />

174


<strong>Young</strong> Living Essential Oils. <strong>Jean</strong>-Noël is responsible for introducing <strong>Gary</strong> into<br />

the closed circle of lavender producers in Provence, France, where no foreigner had<br />

found an invitation.<br />

<strong>Jean</strong>-Noël’s reputation and <strong>Gary</strong>’s friendly and sincere personality eventually<br />

and trust of the French lavender producers, and they became what he called his<br />

the processes of growing, cultivating, and harvesting. Most importantly, they taught<br />

<strong>Gary</strong> the art of distillation.<br />

discovery, innovation, and entrepreneurship. When he and <strong>Gary</strong> met in 1990, they<br />

had an immediate connection. It was the beginning of a friendship that deepened<br />

through the years and lasted a lifetime.<br />

<strong>Jean</strong>-Noël was at the root of <strong>Gary</strong>’s search to discover the mysteries of French<br />

lavender, and he brings an inside view into the beginning of <strong>Young</strong> Living in France.<br />

into the ethics, beliefs, and life of D. <strong>Gary</strong> <strong>Young</strong>.<br />

love for his friend <strong>Gary</strong> <strong>Young</strong> and dedication to the mission of <strong>Young</strong> Living<br />

warms the heart.<br />

live on into a great future with <strong>Jean</strong>-Noël’s son, Nicolas <strong>Landel</strong>, who now carries the<br />

torch and welcomes all who visit.<br />

© Copyright 2022, <strong>Young</strong> Living Essential Oils, Creative Commons CC BY-NC-ND. <strong>The</strong> author and copyright holder desire that<br />

the stories and information contained within this book be shared as widely as possible and thus permit the reproduction of this<br />

book partially or in full so long as any reproduction attributes the original author and copyright holder, is for non-commercia l<br />

purposes, is not modified from the original, is not done in such a way that the author or the copyright holder appears to be<br />

endorsing the reproducing party, and includes these copyright and creative commons notices.<br />

<strong>Young</strong> Living Essential Oils, LC<br />

1538 W. Sandalwood Dr.<br />

Lehi, UT 84043<br />

USA

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