Business Events Africa - Vol 40 No 01 - January 2020
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Voice of the Business Events Industry in Africa Vol 40 No 1 January 2020
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KEEPING YOU IN THE KNOW | CONNECTING PEOPLE WITH PEOPLE
Business Events Africa: Serving the business events industry for 40 years
CONTENTS
VOL
40 NO 1
JANUARY 2020
16
About the cover
Indaba Hotel Spa and
Conference Centre
Just north of the fast-paced
business world of Sandton,
in the upmarket residential
suburb of Fourways, lies the
258-bedroom Indaba Hotel, Spa and
Conference Centre. It is a compelling
blend of business-like convenience and
efficiency, with a relaxed and warm
country atmosphere.
Venue with a view
16 FANCOURT: UNDERSTATED LUXURY AND BEAUTY
Located just outside George on South Africa’s Garden Route, overlooked
by the majestic Outeniqua Mountains and surrounded by 613 hectares
of pristine countryside, striking landscapes and a staggering coastline,
Fancourt’s beautiful setting is the perfect place to mix business and
pleasure.
18 TAKING CARE OF BUSINESS HAS NEVER BEEN THIS
BREATHTAKING
Umthunzi Hotel & Conference is an award winning, uniquely affordable,
luxury venue that welcomes leisure guests, business delegates, events and
wedding parties. It is perfectly positioned on the beautiful South Coast,
one of the finest and most recreational coastlines in South Africa, in the
leafy suburb of Umtentweni, near the bustling town of Port Shepstone,
overlooking the Indian Ocean.
18
The authority on meetings,
exhibitions, special events and
incentives management
23
Features
4 Editor’s comment
Where to draw the line?
5 News
ICCA Africa on growing business
events in Africa.
13 Personality profile
Projeni Pather,
managing director of
Exposure Marketing
and chairperson
of Association of
African Exhibition
Organisers (AAXO):
Be open to change.
14 Market news
The CTICC: shaping tomorrow,
today.
20 Venue news
River Place Lodge joins Guvon
Signature Collection.
21 Expo news
Flight Centre Travel Group’s
annual Travel Expo goes national
in 2020.
22 Tech watch
Social media trends for 2020.
23 Venue news
Tsogo Sun Hotels says hi to an
out-of-the-ordinary new brand.
24 Company news
GL events South Africa – think
people, think green and
think local.
South Africa National
Convention Bureau
Business Events Africa, in partnership
with the South Africa National
Convention Bureau, continues to
run a series of supplements. In this
supplement we look at Meetings
Africa 2020, Africa’s premier business
events trade show.
www.businesseventsafrica.com
9
26 A local perspective
Robust business interruption
strategies in turbulent times.
27 Event Greening Forum news
Looking ahead: The Event
Greening Forum in 2020.
28 SAACI news
Embracing the new decade.
29 EXSA news
Trending for 2020: What can we
expect in creativity and design?
30 AAXO news
Education and training are at the
core of AAXO’s focus for 2020.
31 SITE news
SITE Southern Africa chapter
goes continental.
32 Index of advertisers.
33 Calendar.
34 Directory & associations
of interest to the industry.
36 Last word
Africa: Business events outlook
towards 2020.
THEME: SHARED ECONOMIES
When shared minds come together, we advance Africa
24 FEBRUARY 2020: BONDAY
25-26 FEBRUARY 2020:
EXHIBITION
SANDTON CONVENTION CENTRE
JOHANNESBURG, SOUTH AFRICA
www.meetingsafrica.co.za
Published by the proprietor
Contact Publications (Pty) Ltd
(Reg No. 1981/011920/07)
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MANAGING DIRECTOR: Malcolm King
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EDITOR: Irene Costa
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gomesi@iafrica.com
PUBLICATION DETAILS:
Volume 40 No 1
Business Events Africa has 12 issues a year
and is published monthly, with the Yearbook
in June.
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Official media partner
Official Journal of the Southern
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EDITOR’S COMMENT
Where to
draw the line?
As we start a new year, we
look forward to a new
chapter. Many of us start
with new year’s resolutions. It isn’t
something I do personally, but I think
this is the year I should start.
Let me clarify: my new year’s resolutions
will be more of a personal work goal.
In our industry, we often find ourselves
in positions where saying ‘no’ can be
difficult – most of us go out of our way
to always make things happen. The
‘people pleaser’ characteristic really
makes it difficult to sometimes step
back and say ‘no’ when necessary.
Don’t get me wrong, this year I will still
go out of my way to exceed expectations
but with one difference. It must be
within reason, and I need to learn when
it is necessary to decline a request.
The fact is, we all have our own
limits. Drawing the line every now and
again is vital for work and personal life
balance, as well as our stress levels.
We already work in a very stressful
environment with crazy deadlines.
Putting in a system where you know
your own capabilities and sticking to
the markers will make the working
environment a lot more relaxed.
2020 can be whatever we want it to be.
When I think of ‘drawing the line’ I
think of a character from my childhood
– the La Linea cartoon. I’m not sure how
many of you remember this character?
La Linea, aka Mr. Line, is a beloved
and deceptively simple cartoon character
drawn with a single unbroken line.
The line takes on human form, and
Mr. Line’s a cool guy who throws
himself into whatever he’s doing.
No matter what he manages to get up
to in two or three minutes of an episode,
it’s determined that he’ll eventually butt up
against the limitations of his lineal reality.
When ‘la linea’ bumps up against an
obstacle, he calls upon the godlike hand
of the animator to make things right.
We can all be like ‘La Linea’, as
long as we know our own limitations
and when to ask for assistance.
2020 will no doubt be a year with some
interesting challenges, but one thing I know
is that our sector is resilient, and no matter
what comes our way we always throw
ourselves into whatever needs to be done.
Just remember that you are
only human, and it is okay every
now and again to say ‘no’.
Something I’m still learning.
Irene
Email: gomesi@iafrica.com
Credit: Hein Liebetrau
NEWS
ICCA Africa on growing
business events in Africa
The ICCA Africa Regional Office
opened in January 2016 to
provide greater levels of services
and support to members in Africa.
Esmaré Steinhöfel, Regional
Director: Africa, International
Congress and Convention
Association (ICCA) recently shared
with Business Events Africa an
update on the ICCA Africa chapter.
Current membership in Africa
is at 42, with 1 119 members
globally, representing suppliers
in the destination marketing, venue,
meeting support, meetings management
and transport sectors. Membership is
represented in nine African countries in
Southern and East Africa: Ethiopia, Kenya,
Mozambique, Rwanda, South Africa,
Tanzania, Uganda, Zambia and Zimbabwe.
Besides providing support to members
in Africa, another key objective of the
Africa Regional Office is to do advocacy
around the important role that association
meetings play and the economic outcomes
they can deliver to a city or country.
Various ICCA members have organised
workshops for local industry role-players to
educate the market. In 2018 for example,
the Tanzania Tourist Board hosted the
Tanzania MICE & Business Tourism
Masterclass in Dar es Salaam and Arusha.
The Ministry of Tourism, Wildlife &
Antiquities Uganda, while in the process
of establishing the Uganda Convention
Bureau, also engaged with industry where
the ICCA Africa Regional Office presented
on the association market segment.
A highlight in 2019 on the ICCA Events
calendar was the Association Meetings
Programme (AMP) that was hosted in
Africa for the first time in Durban, South
Africa, from 18 – 20 June with record
attendance from ICCA Africa members.
Looking at 2020 and beyond
The 2nd ICCA Meetings Africa Association
Day will take place on Monday, 24 February
as part of the Meetings Africa BONDAY
programme. The event is designed for ICCA
Africa members as an educational seminar
and to formally network with Association
Hosted buyers attending Meetings Africa.
A new event for the Africa region, the
ICCA Africa Summit, will be launched in
the 2nd half of 2020. The Summit will
be a platform for the Africa members
to meet, network and discuss topics of
common interest to pave the way for
member-to-member collaboration.
On the international ICCA Events
calendar are two key events: the
Association Meetings Programme (AMP)
that will take place in Tirol from 29 June-1
July, and the 59th ICCA Congress taking
place in Kaohsiung, Chinese Taipei from
1-4 November 2020. These events are
great opportunities for Africa members
to engage with the global industry.
Exciting news is that both Kenya and
Ethiopia are looking at establishing
National Convention Bureaus this year.
With currently no ICCA members in West,
North and Central Africa, a focus will be
to engage with industry in these regions.
January will also see the launch of
the ICCA Association Community
to formalise the relationship with
association executives within ICCA’s global
community, and should result in the
growth of the African Association market
and growth in more regional conferences.
Besides the ICCA Africa Regional Office
engaging with members, the office is
also a member of AfSAE, the African
Society of Association Executives, and
gives ICCA a platform to engage with the
association community on the continent
and not only ICCA members as suppliers.
Regional statistics on the
association meetings market
A big opportunity for Africa is to
increase the number of international
and regional association meetings. As
per the 2018 ICCA City and Country
rankings report, Africa’s market share
was only 3.19 per cent with a total
of 414 association conferences being
hosted compared to 12 937 taking place
globally. However, in order to increase
this number for Africa, the continent
need to actively focus on the business
events sector and more countries need
to establish convention bureaus.
Senthil Gopinath,
ICCA CEO:
“The Meetings industry in the African
region is growing rapidly. Glad to
note the region is focusing more and
more on developing the meetings
industry knowledge and expertise. Such
approach will enable to develop the
knowledge economy and achieve societal
development within the region.
“ICCA has been creating in-depth
engagement and platforms
amongst the meetings
industry of Africa through
our regional director
Esmare. We will continue
to increase ICCA’s
contribution towards
the development of the
African meetings industry.”
www.businesseventsafrica.com
Business Events Africa January 2020 5
COVER STORY | Indaba Hotel Spa & Conference Centre
Your African
destination in
Johannesburg
ust north of the fast-paced
business world of Sandton,
in the upmarket residential
suburb of Fourways, lies the
258-bedroom Indaba Hotel,
Spa and Conference Centre. It is
a compelling blend of business-like
convenience and efficiency, with a
relaxed and warm country atmosphere.
Coupled with easy and convenient
access to all main highways, OR Tambo
International Airport and a mere 15 km
from Lanseria International Airport, the
hotel features an impressive selection
of some 24 multipurpose conference
venues that can accommodate up to
3 000 delegates in total, with banqueting
facilities for up to 800 guests.
With two restaurants on the property,
there is no need to leave the comfort of
the hotel to enjoy world class cuisine.
Our 300-seater Chief’s Boma Restaurant
caters for all tastes, with over 120
African-inspired dishes ranging from North
African Moroccan cuisine to koeksisters
and melktert from the Cape. And with
a shisa nyama grill boasting a variety of
game meats sizzled to your specification,
everyone is sure to find their favourite.
Steeped in history as one of the oldest
accommodation options in Fourways,
Johannesburg, the charming Indaba
Hotel now welcomes guests with a
refreshing facelift and spruced up
restaurants, including the new Bistro
407, that honour the hotel’s countryside
roots. A new a la carte restaurant opened
within the well-established Epsom
Restaurant, which remains synonymous
with splendid buffet breakfast displays
an excellent lunch variety. Bistro 407 is
a smaller, more intimate eatery within
the larger hotel dining area, and is
now open for more upscale dinners.
The name of the new bistro is another
nod to the history of the Indaba Hotel,
as the property began its life located on
lot 407 of the original farm, Zevenfontein.
6 Business Events Africa January 2020
www.businesseventsafrica.com
COVER STORY | Indaba Hotel Spa & Conference Centre
More heritage commemoration can
be found in the two new signature
cocktails, namely the 407 Lavender
Pina Colada and the decadent 407
toasted marshmallow flavouring and
white chocolate sauce. Other tempting
Bistro 407 menu options include
Scottish salmon, wild mushroom and
sun-dried tomato risotto, lamb noisette,
perfect smoked pork belly and the
407 death by chocolate dessert.
Take a wander through the 17 hectares
of lush bushveld gardens and you
will find the Mowana Spa, a wellness
sanctuary which will revive your senses,
rejuvenate your body and soothe your
soul. The Mowana Spa, which takes its
name from the majestic baobab tree of
African lore and legend, offers wellness
journeys based on the recognised
healing energy of tribal massaging.
Signature pamper journeys include
the decadent Mowana full day African
which includes dinner, complimentary
beverages and 3 relaxing treatments;
and the indulgent Mowana African
escape spa and stay pamper journey
for the ultimate decadent relaxation.
Our commitment to service excellence
and staff empowerment through
training and mentoring will ensure
that your needs are met and your
expectations exceeded as you enjoy a
day of pampering at Mowana Spa.
The Indaba Hotel and Mowana Spa are
also proudly green, ensuring responsible
tourism and minimising their carbon
footprint through extensive recycling of
waste products, water-wise gardening,
greening conference initiatives, better
material choices, minimising power
usage and buying local- after all, a better
place to live is a better place to visit.
The Inverroche Gin School located
at Indaba Hotel is an educational and
exciting journey through the endless
world of gin. With your presenter being
an able guide and a knowledgeable
expert, you will be taken back in time to
this spirit’s origin hundreds of years ago.
You will learn new things and have a
laugh with friends about facts you would
barely believe to be true. The experience
gives everyone involved the opportunity
to express themselves and their unique
personalities in a special and creative way.
The Indaba Hotel is sure to meet all
your business and leisure requirements.
We look forward to welcoming
you to our oasis in the city.
Contact Information
c/o William Nicol Drive &
Pieter Wenning Road, Fourways
www.indabahotel.co.za
indaba@indabahotel.co.za
www.businesseventsafrica.com Business Events Africa January 2020 7
THEME: SHARED ECONOMIES
When shared minds come together, we advance Africa
24 FEBRUARY 2020: BONDAY
25-26 FEBRUARY 2020:
EXHIBITION
SANDTON CONVENTION CENTRE
JOHANNESBURG, SOUTH AFRICA
www.meetingsafrica.co.za
SANCB | Meetings Africa 2020
Meetings Africa 2020
Business Events Africa, in partnership with the South Africa National Convention
Bureau, continues to run a series of supplements. In this supplement we look at
Meetings Africa 2020, Africa’s premier business events trade show.
MEETINGS AFRICA
will continue building on the
Shared Economies theme in 2020,
with continued specific focus on
regionalisation as a continental
strategy, and how this enhances the
positioning and value offering for
the business events industry
in Africa.
Meetings Africa is a Pan-African
Business Events Trade Show that
has been in existence for 15
years. The trade show was born in response
to the global meetings industry’s growing
recognition of Africa as a sought-after
premier business events destination.
Meetings Africa is a two-day trade show
with a dedicated Educational Day, BONDay,
which is executed in conjunction with the
key industry associations (SAACI, SITE, EXSA,
Event Greening Forum and ICCA).
Meetings Africa 2020 will be held at the
Sandton Convention Centre from 24 to 26
Amanda Kotze-Nhlapo, Chief Convention
Bureau Officer of the South Africa National
Convention Bureau:
“At Meetings Africa 2019, Africa
came out in full force to support
and showcase what business events is
about on the African continent. The show’s
success comes from its regionalisation –
ensuring a focus on the African continent,
with the largest number of African
exhibitors under one roof showcasing
themselves to global and local buyers.
Hosting the show over two days ensures
that it has high impact with a streamlined
networking system.
“At Meetings Africa 2020 we will continue
to enhance the collaboration between
African countries and African associations
so as to create more shared economic
benefits for the continent’s business events
sector. It is about co-operating first and then
competing. This makes the African industry
stronger and better, with an increased
economic impact.
“The show’s further success lies in its
maturity. Meetings Africa provides a
conducive environment to do business. As it
grows year on year, we constantly improve
on the hosted buyer programme and the
diary system to make sure that we drive
return on investment (ROI), so participants
really see the value. We put a high premium
on ROI for both exhibitors and buyers.
“Africa is ready to host business events and
together, really advance Africa together.”
February 2020. Here, meetings industry
professionals partner to enhance our
continent through business events and
tourism offerings.
Irene Costa, editor of
Business Events Africa
“Meetings Africa has earned its place as
Africa’s premier business events trade show.
With the SANCB’s involvement and
leadership, Meetings Africa has grown
significantly. It has become the preferred
meeting place for the business events
industry on the African continent. It offers
international buyers and exhibitors an
African platform to meet and bring together
global industry leaders to advance the
business events industry on the continent.”
ADVANCING AFRICA
TOGETHER
Shared Economies
When shared minds come
together, we advance Africa
Connect to one of the fastest growing
and exciting business destinations in the
world, when blossoming growing global
economies and shared minds unite.
10 Business Events Africa January 2020
www.businesseventsafrica.com
SANCB | Meetings Africa 2020
What’s new at
Meetings Africa 2020?
24 February – BONDay
(Business Opportunity
Networking Day)
The purpose of BONDay is to provide
educational sessions for attendees to learn
more about new industry trends which
have the potential to contribute to the
growth of their businesses. The BONDay
programme will be released soon, and
speakers for BONDay, will include captains
of the industry. Attendees can look forward
to cutting-edge technology trends, trade
insights and strategic ways in which to
tactically grow your business. You can look
forward to foremost industry leaders as
well as sector experts who will share their
knowledge and experience for tangible
outcomes that you can apply.
SMME DEVELOPMENT
ZONE
• 15 products participated in 2019
• Participation criteria in line with
Exhibition and NDT TIP programme.
25 February – Show Day 1
Trade floor opening. This is the official
opening ceremony of Meetings Africa,
commemorating 15 years of advancing
Africa together. The session is hosted by
the South African Minister of Tourism,
Mmamoloko Kubayi-Ngubane, who is
attending her very first Meetings Africa.
26 February – Show Day 2
• Day two will kick off with a 5km fun run
that’s open to all attendees
• Women in MICE breakfast for women in
the industry.
• The Green Stand Awards will be
presented for the first time in our worldclass
media centre, providing all winners
with maximum media exposure on a
global scale. The awards are in keeping
with Meetings Africa’s sustainability ethos
and consistent practices to ensure a
reduced carbon footprint.
For the first time, Meetings Africa will have
representation from 20 African countries,
which is a first for the trade show.
15 th
anniversary
In celebration of 15 years,
Meetings Africa plans to
break 2019 records which
saw 343 exhibitors – 37
more than in 2018 – and 86
of whom were from fellow
African countries.
New African exhibitors
coming to Meetings Africa
This year, Meetings Africa welcomes these
three new African exhibitors:
• SunRays Rent-a-Car Safaris Limited.
• Rickshaws Pousada e Café.
• Office National du Tourism DRC – they are
a new exhibitor and a tourism board.
11 African Tourism Boards
will exhibit at Meetings Africa
• The Kingdom of Eswatini.
• Zimbabwe Tourism Authority.
• Botswana Tourism Organisation.
• Malawi Tourism.
• Reunion Island Tourism Board.
• Mauritius Tourism Promotion Authority.
• Tanzania Tourist Board.
• Uganda Convention Bureau.
• Office National du Tourism DRC
• Rwanda Convention Bureau.
• South Africa National Convention Bureau.
www.businesseventsafrica.com Business Events Africa January 2020 11
SANCB | Meetings Africa 2020
New and
improved
Meetings
Africa App
The newly-updated
Meetings Africa app is now live and
ready for downloading by all attendees
on all IOS and Android. Among its many
exciting and useful features, the app
allows participants to create profiles
of their businesses, making it easy for
fellow attendees to book appointments
with them before proceedings start,
saving valuable time.
With just one click on the online profiles
of exhibitors, buyers can glean crucial
information about each exhibitor: who
they are, what they do, and what gives
them the edge in the business events
sector. Through using QR codes, the app
makes it so much easier to navigate the
Meetings Africa exhibition floor. There’s
even a floor plan.
The APP is not merely a digital addon,
but rather a functional tool that
enhances the entire show experience.
ECO
report
• While numbers have
increased year on year, the team has
kept track of the energy consumption,
waste created and carbon emissions
associated with the event. Exhibitors
and hosted buyers are invited to
offset their carbon emissions through
procurement of renewable energy
certificates (RECs) or trees.
• Other greening initiatives include a
premium on all bottled water soldonsite,
LED lights for exhibitions,
recycled content used for décor, a full
recycling programme and messaging
about the sustainability initiatives in the
exhibition area.
• The Green Hotel Award and Green
Stand Awards were handed out in
recognition of the environmental and
social efforts implemented by the
winners. This encourages proactive
implementation and showcases the
dedication of SANCB towards hosting a
sustainable event with a lasting impact.
HOSTED BUYERS
Meetings Africa’s hosted buyer
programme is one of the best, securing
high quality buyers who come to the
show with the commitment to do
business in South Africa and Africa. This
hosted buyer programme delivers and
ensures a high ROI for exhibitors.
The majority of buyers hosted by South
African Tourism have an annual budget
of more than 400 000 USD and
are predominantly planners, financial
decision-makers and Influencers.
The meetings industry’s
contribution to jobs and GDP is
not just a South African story but an
African one too.
With business events sustaining over 200 000
jobs and the meetings sector alone
contributing R115 billion to South Africa’s
gross domestic product, the sector
has been identified as key to the
country’s and the continent’s
tourism growth.
12 Business Events Africa January 2020
www.businesseventsafrica.com
PERSONALITY PROFILE
Be open to change
Projeni Pather, 48, managing director of Exposure Marketing and chairperson
of Association of African Exhibition Organisers (AAXO) enjoys the dynamic
nature of the industry and strives to give 110 per cent to everything she does.
Projeni said: “I have been in the
exhibition industry for the past
16 years. Having been in the
advertising and communications industry
before that, I organised numerous
exhibition activations, conferences and
events for many of my clients. I enjoy
the dynamic nature of the industry. You
must be open to change, or you will get
left behind. It gives me great pleasure to
be able to think of a concept and then
make it happen, and I have an amazing
team who all help to make it happen.
“I give 110 per cent to everything
I do, but most importantly, I enrich
the lives of those who work with me.
It’s the people I work with that help
me achieve success,” she said.
Where did you grow up? I grew
up in Durban. I studied to be an English
and drama teacher at University of Durban
Westville. I taught for four years, but
realised that teaching was not for me, so I
started studying communication through
UNISA whilst teaching. Left teaching
and joined the world of PR, marketing
and advertising. I furthered my studies in
marketing and advertising.
What has been the biggest
change you’ve seen in this
sector? Marketing has changed
dramatically. The rise of digital media has
certainly changed the way we engage with
our clients and visitors. Visitor and client
expectations have also changed, and they
expect a quicker response time. We are
living in an always-on culture, and this has
greatly influenced how we do business. It
has impacted everything we create on the
exhibition floor from registration to the
features and layout. The sensory experience
has moved up a notch and we will have to
strive to continue to fulfil this need.
Are you married? Yes, I am married
to Naveen Pather. We have been married
for 23 years. He is also my business partner
and has been my key inspiration in starting
Exposure Marketing. As my biggest fan,
he pushes my boundaries and takes me
out of my comfort zone. His great business
acumen has allowed us to grow Exposure
Marketing to new heights.
What role does your family
play in your life? I have two
children, Mikara (18) and Saiyen (16). My
family keep me grounded. No matter how
challenging work can be it is wonderful to
have a family that is so supportive. They
help me to relax, keep me smiling and
are always eager to hear about my day.
When I started Exposure Marketing my
daughter was two years old and my son
just four months; and I have learnt so much
watching the world through their eyes as
they grow. They help me keep in touch
with the younger generation, and this has
helped me in business.
What would you change in
your life if you could when
looking back? I wouldn’t change a
thing. I believe that every choice I made
was the right one at the time. No matter
how it worked out, it took me to the next
phase of my life. I have been truly enriched
by all my experiences and all the people I
have met along the way.
Do you play any sports? I love
running, spinning and pilates. They keep
me sane.
What is your favourite sport?
We are a soccer family and we support
Manchester United.
What do you do for leisure? I
love to travel abroad, read, explore new
culinary experiences. I enjoy occasional
quiet time, with a Netflix series binge.
What has been your biggest
challenge in this sector? Finding
the right young professionals who are
keen on getting their hands dirty. Many
employees love the planning and the
preparation but are completely frazzled
on site. We need more formal courses
at universities and colleges, with plenty
of internship opportunities for event and
exhibition management.
What is your pet hate? I hate it
when anyone tells me that the reason they
do something is ‘because this is how it’s
always been done’. We constantly need to
assess and reassess what we do; we live and
work in a dynamic environment and we need
to keep abreast of what’s new. Innovation is
the key to success.
What type of holiday would
you avoid at all costs? Camping.
If you could be anyone for the
day who would you be and
why? Michelle Obama. She is a visionary,
impactful, sincere and wants to help make
the world a better place.
What is your favourite city?
I love Los Angeles. The weather is always
great. It has a great energy, a sprawling
coastline, great entertainment, culinary
experiences and the home of movies.
What is your favourite food?
Thai and Mexican.
What advice do you have for
anyone starting out in this
industry and hoping to follow
in your footsteps? Don’t be afraid to
get your hands dirty. You need to know how
it all gets down at ground level before you
move up the ranks. If you feel you are weak
at something, then find a course you can do
to upskill yourself. Make sure you understand
all areas of the business. Stay in tune with
trends. If you believe strongly in something,
speak with confidence. Find opportunities
to network with your peers, it’s so important
for your career development. And don’t burn
your bridges, as you never know when you
will need to work with that person again.
What is your dream for the
future? To live a fulfilling life with no
regrets.
www.businesseventsafrica.com
Business Events Africa January 2020 13
MARKET NEWS
The CTICC
Shaping tomorrow, today
On 11 December 2019, the Cape Town International Convention Centre (CTICC) held its annual general
meeting for shareholders. The financial statements for the past year were tabled by the board, and once
again demonstrate that the centre continues to build a sustainable legacy that will serve the people of the
City of Cape Town, Western Cape Province and South Africa well into the future.
Driving job creation
As outlined in its Economic Impact Report,
the CTICC has generated more than
130 465 jobs since its inception in 2003.
Despite an economy that is shedding jobs,
assembled shareholders heard that CTICC
created or sustained 14 620 jobs in the
past financial year alone. It is estimated
that the CTICC contributed R1.2 billion to
indirect household income in South Africa
during the 2018/9 financial reporting year.
Impact on the economy
Despite the tough economic trading
environment, revenues have grown by
more than 30 per cent from R172 million
in 2013/14 to R277 million during
the last financial year. The centre
achieved an operating profit (EBITDA)
of R57.5 million in the year under
review, which was R49.57 million above
the target of R8 million, representing
a 69 per cent increase from the
R35.4 million achieved in 2013/14.
The convention centre was able
to increase its revenue through the
417 070 delegates, which amounted
to 877 129 delegate and visitor days,
hosted over the 560 events.
The delegates drawn
to the CTICC make a
significant contribution
to the tourism industry of
Cape Town, the Western
Cape and South Africa as
a whole. It is estimated
that an additional
566 057 room nights were generated
in the Western Cape and 575 898 in
South Africa by the CTICC’s events in
2018/19. Total foreign exchange spend
as a result of the tourism generated by
these events is estimated at R677 million.
Effectively the CTICC contributed
a total of R4.5 billion to the Western
Cape’s Gross Geographical Product
(GGP) and R6.5 billion to South Africa’s
Gross Domestic Product (GDP). To date,
the centre has made a cumulative
contribution to the Western Cape’s
GDP of R39.6 billion and R47.3
billion to South Africa’s GDP.
In addition, the centre procured
R331 million worth of goods and services
from local Western Cape suppliers,
this equates to 87 per cent of our
overall nett spend. In respect to B-BBEE
suppliers, R328 million was spent, which
was 86 per cent of the centre’s nett
spend. While 39 per cent of the total
procurement spend was with womenowned
enterprises.
Shaping the future
The CTICC is committed to a triple
bottom line approach, focusing as
strongly on its environmental and
social impact as on profit margins.
This ensures all areas of the business
interconnect to create a conscientious
and sustainable business that cares about
its communities and the environment.
In 2019, the CTICC invested R1.6 million
in corporate social responsibility (CSR)
initiatives, including activations and
venue sponsorships. Staff at the centre
support the CTICC’s local community
partners through various activations
by donating their time and resources.
Through these initiatives, the centre aims
to empower disadvantaged communities
and provide much needed support to
vulnerable citizens and children.
Globally, consumers and event organisers
are demanding that companies follow
sustainable business practices and
processes, and due to the centre’s focus
on waste management, energy
consumption, local sourcing
and water conservation, it
is well-placed to respond
to such demands.
One of the CTICC’s most
significant sustainability
initiatives during 2018
was the installation of
a reverse osmosis plant,
14 Business Events Africa January 2020
www.businesseventsafrica.com
MARKET NEWS
purpose-designed to cater to its daily water
consumption requirements. The plant
extracts underground seawater, filters and
purifies it to produce 200 000 litres of
drinking water in a 24-hour cycle. A storage
tank with a capacity of 400 000 litres
accommodates maximum-demand
scenarios. As a result, the centre is able to
offer 100 per cent water-neutral events.
Other water-saving initiatives during the
year under review included the installation
of rainwater storage tanks with a capacity
of 265 000 litres. This water is used for
irrigation of plants and cleaning. About
20 000 litres of water is also captured
weekly from the air-conditioning units
and used for cleaning purposes.
The centre is dedicated to reducing
the carbon footprint of daily operations,
and this focus includes the kitchens.
The kitchens use water from the reverse
osmosis plant, which kills bacteria as well
as utilises energy-efficient ovens. Wherever
possible, local ingredients are used, with
all the centre food and beverage suppliers
being within a 50 kilometre radius.
The kitchens only order what is needed
for a particular event, a kind of just-intime
system called event-based ordering.
This means that stocks are not held,
produce is always fresh and waste is
reduced. In the last year, 86 per cent
of all waste was diverted from landfill
through recycling and upcycling.
In respect of energy, it was reported that
despite the addition of CTICC 2, which
doubled the centre’s exhibition capacity,
energy consumption only increased by
6.25 per cent in the last year. The CTICC
continues to focus on reducing its electrical
consumption and as part of a five year
strategy, is looking at investigating in
photovoltaic-solar options and water
heating by means of heat pumps.
A long list of projects, partnerships
and campaigns further reduce the
centre’s carbon footprint and enable it
to help its clients ‘green’ their events.
The spekboom perfectly illustrates
CTICC’s commitment to sustainability
with every AGM attendee receiving one.
As each spekboom tree can remove
8.5 kg of CO 2 from the air, this could one
day equate to 1.0625 tonnes of carbon
removed a year. Spekbooms can live to
be 200 years old, are edible and are easy
to propagate, so this initiative will really
have an impact on the future. The CTICC
also supported Greenpop’s tree-planting
initiative, by planting a tree at the Platbos
Forest, on behalf of each attendee.
“Our core business is to provide a
platform for events which in turn facilitates
the knowledge economy. This report
showcases how our business is making a
difference,” notes Julie-May, CTICC CEO.
“This year’s results highlight our
contribution to job creation, alongside
our increase in revenue, our contributions
to GGP and GDP, as well as local
procurement. I must add that I am
particularly proud of how many womenowned
suppliers we work with, and how
we support our community through
corporate social responsibility spend.”
“All this was achieved while setting a
standard for excellence in conscientious
business practices, hospitality and event
hosting, both locally and internationally.
Our achievements are as a result of
hard work and strategic alignment
to the Western Cape Province’s trade
and investment areas, and the City
of Cape Town’s catalytic sectors.
“I have absolutely loved my five years at
the CTICC,” said Ms Ellingson, who will
be leaving the CTICC in the beginning
of 2020. “It has been a real privilege
to work alongside such a passionate
and dedicated team. Together we have
done great things, and I know that the
team will continue to deliver exceptional
events for our clients, make a meaningful
contribution to our economy and more
importantly, support our communities
through job creation and volunteerism.”
Taubie Motlhabane appointed CEO of the CTICC
The Cape Town International Convention Centre (CTICC) has appointed Taubie
Motlhabane as the centre’s new chief executive officer.
Motlhabane will formally take over the
position from the convention centre’s
current chief executive officer, Julie-
May Ellingson, at the end of January 2020.
Ms Motlhabane holds a masters in global marketing
as well as a bachelor degree in communications,
alongside over 29 years’ experience in both the private
and public business sphere. During this time, some
of her previous roles included, executive director of
Tshwane Convention & Visitor Bureau and business
tourism manager for South African Tourism.
“This expertise is complemented by Taubie’s extensive
knowledge in strategy development, business planning,
the business events industry and marketing. It is
clear to us that she will add significant value as chief
executive officer of the CTICC. We look forward to
having her at the helm, leading the CTICC team,”
said Deon Cloete, chairperson of the CTICC board.
Ms Ellingson said: “The centre’s success can be
attributed to a passionate CTICC team that focuses
on attracting and hosting events seamlessly. The
addition of CTICC 2 is testament to this success, and
something I am particularly proud to have lead and
completed during my time at the convention centre.
“It has been an absolute pleasure working
at the CTICC, and it is with pride that I hand
over to another knowledgeable, passionate,
and strong woman. I wish Taubie all the best
and I am sure the CTICC will continue to
go from strength to strength,” she said.
In conclusion, Ms Motlhabane said: “I am
excited about building on the success of
the conferencing complex. I know that the
sector is a dynamic industry, and one with
so much potential. I intend to strategically
harness and unlock this possibility and
essentially build on the centre’s stellar
reputation on the global stage.”
www.businesseventsafrica.com Business Events Africa January 2020 15
VENUE WITH A VIEW | Fancourt
Fancourt
Understated luxury and beauty
Located just outside George on South Africa’s Garden Route, overlooked by the majestic Outeniqua
Mountains and surrounded by 613 hectares of pristine countryside, striking landscapes and a
staggering coastline, Fancourt’s beautiful setting is the perfect place to mix business and pleasure.
Fancourt turned 25 in 2019, a
milestone made all the more
special when it was crowned
“South Africa’s Leading Resort” in the
World Travel Awards, as well as “South
Africa’s Best Golf Hotel” in the World
Golf Awards. And no wonder. Fancourt’s
warm hospitality, understated luxury
and enviable offering of activities and
attractions has cemented its reputation
as South Africa’s premier lifestyle resort.
While Fancourt needs no introduction
to keen golfers and holidaymakers, it is
also the perfect venue for conferences,
meetings and events. An easy 10-minute
shuttle from George Airport delivers
guests to the estate, where modern
conference facilities (including a banquet
hall, boardrooms, meeting rooms and
breakaway options), five-star service
and beautiful accommodation awaits.
Discover genuine comfort at the
Fancourt Hotel. Its 115 spacious rooms
and suites all blend modern luxury with
classic elegance, and the result is a
relaxed, comfortable and charming stay
– ideal for every type of visitor, from solo
business travellers, golfing and special
interest groups to conference delegates.
The perfect conference balances hard
work, inspiration and networking with
downtime and fun. And this is where
Fancourt really comes into its own. The
ultimate business playground, Fancourt
offers guests the perfect base from which
to explore the Garden Route and the leisure
team is on hand
to organise
anything
from wine
tastings to Big 5 game drives,
boat cruises and more.
Adventure-seeking delegates
can enjoy mountain biking,
horse riding or trail running, or
simply keep active by exploring
the estate on foot, by bike or
Eco Elec Scooter. Two beautiful
pools beckon (one heated, perfect
for winter or early morning swims),
while Fancourt’s fishing dams tantalise
anglers with big-mouth black bass.
Of course, Fancourt’s three championship
golf courses remain a big drawcard.
Each rank in Golf Digest’s Top 15 courses
in the country, and it’s the perfect
opportunity for golfers to tick off their
ultimate bucket list by playing The Links
(1), Montagu (8) and Outeniqua (14).
Fancourt will happily organise a
round of golf (or three!) for your team,
or book a group into The Academy
at Fancourt for the ultimate golf
lesson – a memorable experience
for enthusiasts and novices alike.
If it’s pure relaxation you are after, The
Spa at Fancourt (named the ‘Best Hotel Spa
in South Africa’ at the annual Les Nouvelles
Esthetiques Spa Awards in 2018), soothes
and pampers in equal measure. Guests can
choose from a range of blissful treatments,
or simply relax in the spa’s Roman bath and
jacuzzi, sauna, steam room or tepidarium.
It is a sanctuary like no other and the
perfect way to unwind at conference end.
Food also has a starring role at
Fancourt. The Garden Route, Klein
Karoo and surrounding areas provide a
smorgasbord of locally-sourced ingredients
(think fresh seafood, farm cheeses and
organic vegetables) and Fancourt’s
chefs pride themselves on delivering
an unforgettable dining experience.
La Cantina is every bit as easy-going
and Mediterranean as the name suggests,
it’s home to Fancourt’s hearty buffet
breakfasts and ever-popular thin-crust
pizzas. Monet’s café is a French-style bistro
serving up great coffee, a relaxed, convivial
atmosphere and magnificent mountain
views. The Club House is the spot for
steaks, burgers and cocktails, while Henry
White’s at The Manor House promises
an evening of culinary excellence.
With special business rates available
between 1 April and 31 October 2020,
there is no better time to book your
conference or event at Fancourt.
Rates are from R2 020 per person
sharing or from R2 640 per single, and
include one of the following: a full-day
conference package, round of golf, spa
voucher, or dinner voucher.
Contact the Fancourt Reservations
Team for more information:
www.fancourt.co.za
reservations@fancourt.co.za
+ 27 (0) 44 804 0010
16 Business Events Africa January 2020
www.businesseventsafrica.com
PERSONALITY PROFILE
www.businesseventsafrica.com Business Events Africa January 2020 17
VENUE WITH A VIEW | Umthunzi Hotel and Conference
Taking care of business has
never been this breathtaking
Umthunzi Hotel & Conference is an award winning, uniquely affordable, luxury venue that welcomes
leisure guests, business delegates, events and wedding parties. It is perfectly positioned on the beautiful
South Coast, one of the finest and most recreational coastlines in South Africa, in the leafy suburb of
Umtentweni, near the bustling town of Port Shepstone, overlooking the Indian Ocean.
Just over an hour south of Durban
and 20 minutes from Margate
Airport, Umthunzi has been
voted for three years running the “Best
Function Venue” on the South Coast,
a testimony to the excellent quality of
service offerings for all functions.
Meet with us
Famous for warm hospitality, breathtaking
sea views, delicious food, and turnkey service,
you will be given a personalised, custom
made quotation to meet all your needs for
a perfect, custom-made function or event.
Umthunzi offers four different function
rooms, from an intimate 12-seater
boardroom to a large 100-seater
venue, and each can be set up in your
preferred way. The Restaurant and
Terrace Deck can be used for wonderful
award ceremonies and gala dinners.
All function rooms come standard
with free Wi-Fi, different equipment per
room and the option to have breakaway
rooms depending on availability.
Have a bash, a ball or tie
the knot
From intimate family celebrations to full house
corporate banqueting, Umthunzi is a function
venue of choice. Ideal for business year end
functions, corporate getaways, birthdays,
anniversaries, product launches and so much
more. Umthunzi is known for welcoming,
professional service and excellent ambience.
You will have your package personally
customised to suit your style and focus.
Getting married? Why not have an out
of this world romantic coastal wedding
at our gorgeous poolside Milkwood
Venue with an unforgettable dreamy
reception overlooking the Indian Ocean?
Awarded “Best Coastal Wedding Venue”
by Top Vendor Awards, Umthunzi is a
wonderful venue catering for small to large
wedding parties of up to 220 people.
Spend the night
Your accommodation is taken care
of at our hotel. Unwind in one of 49
well-appointed deluxe and executive
deluxe rooms that offers the space and
comfort of a luxurious, clean and airconditioned
room in which to relax.
Create a wonderful family room by
adding to your smart deluxe bedroom
– a very spacious interleading lounge
plus adjoining bunk bedroom, that has
4 adult quality mattresses on the beds.
The magnificent Milkwood bridal
suite is the most luxurious on the
southern KwaZulu-Natal coastline.
Tucked away on the top floor with an
incredible view of the Indian Ocean
and a small private balcony, it is a
lavish retreat for a romantic stay.
No need to go further than
30° south
Overlooking the Indian Ocean is a wide
terrace deck that leads out from the stylish
décor in the restaurant. We love that our
well-appointed upmarket venue has been
called a gem by many patrons. Serving
you the full range of hotel fare from
delightful full English breakfasts, delicious
light lunches, buffet or 3-course a-la-carte
dinners (depending on occupancy).
Take in our amazing sea views, have a
delicious cocktail or indulge in our awardwinning
wine list, whale watch from
the terrace deck or take a walk to the
beach and swim in the waves, dive into
the pool at the hotel or have a game of
pool or darts in the smart Lantern Bar.
Whatever you choose to do at our
beautiful hotel – work, stay or play – we
will help you to do it your way.
18 Business Events Africa January 2020 www.businesseventsafrica.com
VENUE NEWS
River Place Lodge joins
Guvon Signature Collection
Guvon Hotels & Spas like keeping you guessing what they will be doing next. This all started some 30
years back with the Scottish-themed Glenburn Lodge, and then a five-star fly-fishing haven opened up
on the others side of the Swartkops Mountain in Muldersdrift. Soon after, the sound of pinging golf balls
and roaring lions were added to this ever-growing portfolio.
What does Guvon Hotels and
Spas have up their sleeve
next? Nothing beats a venue
situated in tranquil, lush surroundings,
and with the Hennops River flowing
through it, you could be forgiven
for thinking you are in the middle of
nowhere. In fact, this is River Place Lodge,
conveniently located just 20 minutes
from both Fourways and Centurion.
This serene venue with an authentic
riverside setting is conveniently located
on the outskirts of Johannesburg and
Pretoria. The award-winning venue
with its diversified product offering
successfully distinguishes itself within
the competitive hospitality market by
being a symbol of service excellence.
River Place is a picturesque venue
for romantic getaways, gastronomic
experiences, weddings, special events
and conferences. With one of the only
true riverside settings in the region, River
Place offers a range of facilities amid
beautiful natural surroundings, including
al Fiume restaurant with prime riverfront
locations, sprawling lawns for picnics
and events, two private function rooms.
Accommodation comprising 16
deluxe cottage-style rooms and three
stone-clad suites provides comfort
with a sense of timeless tranquillity.
al Fiume Restaurant – Italian for
‘at the river’ – is a restaurant for all
seasons, enjoy long lazy summer
days on the wooden deck or cozy
up in winter in the restaurant while
watching the river flowing past.
Leon Bosch, operations director of
Guvon Hotels and Spas, explained
the collaboration between the Guvon
properties and River Place Lodge: “It is
perfectly situated geographically and
by obtaining this management contact
we have now increased our footprint
into the Pretoria markert and River
Place Lodge fills that gap within our
portfolio. We have seen strong interest
from the local business market and
look forward to building a mutually
strong relationship,” Mr Bosch said.
Ken Davidson, general manager of River
Place Lodge echoes the same sentiment:
“We believe that the synergy between
the Guvon Hotel properties and River
Place Hotel is well suited and The Guvon
team have a reputation of teamwork and
great hotels in excellent locations, that
deliver good customer service and this fits
in well with our business philosophy.
20 Business Events Africa January 2020
www.businesseventsafrica.com
EXPO NEWS
Annual Travel Expo goes
national in 2020
The largest consumer travel show in southern Africa, Flight Centre Travel Group’s annual Travel Expo,
returns for its tenth year in 2020, but in an exciting new format. The 2020 Travel Expo #TravelExpo20
will be a pop-up event, with deals available at all 121 Flight Centre and Cruiseabout stores across the
country. The event will run for three days from 28 February to 1 March 2020.
Last year’s Travel Expo, held
at the Ticketpro Dome in
Johannesburg over one weekend
in February, reported 30,000 visitors
and over R50 million in travel sales.
“To mark the 10th anniversary of
the Travel Expo, we have decided
to extend the Expo’s reach across
South Africa,” said Andrew Stark,
Flight Centre Travel Group managing
director, Middle East and Africa.
This is in response to the event’s
growing popularity, and requests
by customers to bring the expo
to other cities in South Africa.
“By going national, more people
will have the opportunity to book
unbeatable expo deals, just in a far more
convenient space and accessible way.
The same great deals will be available at
all local Flight Centre and Cruiseabout
stores, as well as online on our website.
These will be over 500 exclusive deals
that can’t be found anywhere else.
Think the same great deals with far
more convenience,” Mr Stark said.
Mr Stark confirmed that the 2020 Travel
Expo will be a three-day event held after
payday, so consumers have more days to
take advantage of the deals on offer.
Last year’s Travel Expo saw a 40 per cent
increase in attendance. Sue Garrett,
Flight Centre Travel Group (FCTG)
general manager, marketing and
product, reported that over 70 per cent
of bookings made at the 2019 expo
were for international travel.
Top destinations included
Mauritius, Thailand, Australia, the US
and Indonesia. Garrett predicts that
once again rand-friendly destinations,
package holidays, cruises and guided
holidays will be bestsellers.
“Demand for cruises have increased
year on year,” added Sara Park, marketing
campaign manager at Cruiseabout, a
division of the Flight Centre Travel Group.
“Cruising remains one of the most
value-for-money holidays, with a huge
variety of cruises to appeal to every age
and interest. Local and regional cruises
are always immensely popular. Still,
we predict more interest in alternative
options, such as river cruising, boating
holidays and bucket-list trips to ecoconscious
destinations such as India,
the Amazon and Galapagos Islands.”
Domestic travel is also predicted
to be popular.
“Given unpredictable exchange
rates, and the huge diversity of tourism
attractions in South Africa, our Local
Breaks and Stokvel Travel initiatives
aim to get more South Africans
exploring our beautiful country.”
“Travel Expo has become synonymous
with South Africans planning their
holidays for the entire year,” Mr Stark said.
“We are excited that the 2020 pop-up
Travel Expo will reach more South Africans
than ever before, either at their local Flight
Centre store or online,” he added.
www.businesseventsafrica.com Business Events Africa January 2020 21
TECH WATCH
Social media trends for 2020
By Charné O’Haughey, social specialist at Reprise Digital South Africa
It’s clear that social media has become an integral part of people’s lives, forming a large part
of their daily routine. So how are we, as marketers and businesses, connecting with our target
audiences in 2020, given that there is an already large flock to social platforms?
This can prove to be extremely
difficult for brands, especially when
it comes to standing out in an
already crowded space, unless of course
you have a clear social media marketing
strategy fuelled by staying up to date with
the latest social media trends. Below are
five big moves to keep your eyes on.
The use of ephemeral content
This can be found on Facebook, Instagram,
Snapchat and WhatsApp Stories, with
advertising opportunities starting for the
latter this year.This temporary content takes
advantage of real FOMO by only being
accessible for a brief period. Attention spans
are short and looking at how consumers
consume information on social media, being
pulled here and there – scrolling – swiping
– laughing – scrolling – reading –scrolling –
forgetting it all, makes ephemeral content
appealing and more engaging as users
are encouraged to create user-generated
content, partake in polls, Q&As and so
much more. This type of content is more
spontaneous and allows brands to connect
in a unique way, becoming recognised
as more human, relatable and reliable.
Social commerce expansion
While we know that dominating platforms
such as Facebook, Instagram and YouTube
have been long used by brands to sell their
products, it’s safe to say that social commerce
has become a new retail avenue for brands,
and this is going to rise in 2020 with more
brands climbing onto the bandwagon.
More niche platforms will follow suit by
introducing selling/shopping posts. We will
see these channels becoming mainstream
retail on par with retail websites and offline
stores. This means that competition will
be fiercer, challenging new strategies
around content and implementation
on these already crowded platforms.
Domination from video content
Across all social platforms that may have
been traditionally dominated by image or text
content, it is clear that the most engaging
form of content is video, and this goes hand
in hand with mobile users. Users are twice
as likely than TV viewers and 1.4 times more
likely as desktop viewers, to feel a sense of
personal connection to brands that show
video content or ads on their devices. As
data continues to become cheaper, we can
expect to see a significant increase in video
content consumed by South Africans.
So whether it be short ephemeral
content or long-form YouTube videos, it is
important to utilise video content in order
to stay on par in the social media domain.
Personalising segmentation
While a brand has a main identity (with
many sub factors), a key aspect we
are able to leverage off is the ability to
personalise ads to reach different target
segments. Social platforms offer advanced
targeting options, including customisation
of audiences and on various platforms
we can include more than one primary
copy, headline copy, description copy, and
customisable placements. Personalisation
will continue to rise with platforms serving
ads to users who have showed interests
in similar products from different brands.
Customer service
We have established that social platforms
have evolved into retail platforms, product
discovery platforms, awareness platforms
and now customer support platforms!
This trend began gradually as a result of
delayed/ no response through various
other channels. From there, brands started
directing users to the correct channels
to use. It’s not just some one-off cases
where customers post their questions
or complaints on social media and
brands respond. Now, it has become
a significant enough customer service
channel for brands to recognise it as one.
Social media is dynamic, and it is
important to leverage
these trends which will
dominate the social
media landscape
in 2020 in order to
stay ahead of
competitors
and to woo
consumers.
Happy
clicking!
Who is Charné O’Haughey?
Charné O’Haughey is the social specialist
for Reprise Digital South Africa. She lives
in a world where she’s able to work with
innovative businesses doing what she does
best, reading books that come bundled
with dark chocolate and laced with
adventure. Born and raised in Pretoria,
Charné moved to the Johannesburg area
to reach her career dreams in the media
industry and the amazing opportunities of
working with world-class clients. She has a
passion for strategy, media planning and
implementation. You will probably find
her working on Facebook and Instagram
campaigns, or expanding her knowledge
with as many courses as she can get her
hands on.
22 Business Events Africa January 2020
www.businesseventsafrica.com
VENUE NEWS
Tsogo Sun Hotels says hi to an
out-of-the-ordinary new brand
Tsogo Sun Hotels is venturing into a new space with a uniquely different hotel brand, hi Hotels.
Designed to continue delivering on the group’s promise of creating great experiences, this new brand is
young, authentic and modern.
Tim de Raedt, hi Hotels’ director
of operations, said: “There is a
segment of the market that is
looking for an affordable, comfortable and
well-designed space to stay, rather than a
hotel with all the bells and whistles. They
want convenience and some creature
comforts, and a base from which they can
explore the city, go about their business
and enjoy what the neighbourhood
has to offer. hi Hotels provides all that,
and we’re excited to be incorporating it
into the Tsogo Sun Hotels portfolio.”
He said the hi Hotels brand is positioned
in the select service category, offering
room rates at below R1 000. The rooms
have luxurious walk-in showers, big
windows, blackout curtains, coffee
and tea stations, laptop-sized safes,
USB ports, and 48-inch TVs. The ‘living
lobby’ provides space to work and
play, and a convenient deli offering for
a quick snack or coffee on the run.
Technology is an important element for
hi Hotels; it will be the first hotel within
the Tsogo Sun Hotels stable to offer
online and self-check-in facilities. The
hotel’s TV system will allow guests to cast
their own content to their room TV in a
simple process of connecting to the free
uncapped high speed Wi-Fi, scanning a QR
code and opening the app of their choice.
The first hi Hotel is opening at
Montecasino in Johannesburg by late
January 2020 with 123 bedrooms (46
double doubles and 77 queens) that are
modern, uncluttered and comfortable.
The hotel, which has been built using a
modular construction method, offers easy
access to the many varied restaurants,
bars, theatres, shops, conference and
event venues, and other entertainment
options in Montecasino, Gauteng’s
premier entertainment destination.
The hotel is located less than 100
metres away from the outdoor piazza.
“The location is a good example of
what we are looking for in future hi
Hotels sites. For the concept to work
we need sites that have a variety of
restaurants within walking distance and
centrally located near an entertainment
or corporate node.” Several sites have
been identified for a further rollout
of the brand in the next two years.
“We’re proud to be breaking new
ground with this fresh brand – and we
look forward to introducing people to the
hi Hotels offering,” Mr De Raedt said.
www.businesseventsafrica.com Business Events Africa January 2020 23
COMPANY NEWS
GL events South Africa
Think people, think green and think local
The dynamic GL events Group
is one of the leading event and
exhibition suppliers in South
Africa, and prides itself on
being an industry giant that
never sleeps. Business Events
Africa looks back at GL events’
achievements in 2019 and
how their victories add to their
service excellence.
Operational in South Africa for
more than 40 years, the group
is well established and has
the necessary experience to further
expand on the African continent.
GL events Group is focused on
three main pillars; think people, think
green and think local, with more than
90 branches of the group actively
advancing in these three areas, the
South African branch is no different.
Think Green
Conscious of their environment and
the massive impact of the industry on
sustainability, 2019 saw the launch of
the very first environmentally friendly
exhibition display system. The ECO MOD
product was launched in April and was
well-received within the business events
industry. The product offers a display
system made from recycled cardboard,
not only is the product produced
from recycled material but it can also
be fully recycled and is reusable.
Focusing on the elements of a circular
economy, the product also meets
green manufacturing, transport and
production standards. There is a definite
drive towards Thinking Green and the
company endeavours to continuously
develop its product and service line
to include sustainable solutions.
Think People
The commitment to Think People in
2019 and 2018 saw the first local teams
integrated into international projects. From
senior project managers, sales executives
to factory workers were included in the
GL events International projects such as
the Asian Games, Commonwealth Games
and COP25 to mention but a few.
During the last two years, the teams
have gained unparalleled experience in
the international events and exhibitions
space which enabled them to offer a
truly world-class experience to local
customers. The group is committed to
continually invest in their employees and
proud to announce the inclusion of more
than 40 staff members in international
projects in the last two years. In 2020
the group plans to continue down this
path with applications for projects in
the Middle East already on the cards.
In line with the development of
internal staff members, the company is
also focused on job-creation and aiding
the fight against unemployment. On a
bi-annual basis, GL events South Africa
offers a two-year learnership programme
to unemployed and disabled youth, giving
them a chance to obtain an industryrelevant
qualification. These learners
are often absorbed into the company
after the completion of their studies
and an internship programme, from the
latest group of graduates; three were
absorbed into the Johannesburg branch
as interns and are now working for the
company as permanent employees.
Think Local
A company that really Thinks Local is
willing to put a financial commitment
behind this statement, in 2019 the
GL events group proved its loyalty to
Did you know?
• GL events is now present in over
23 countries with more than
4 500 employees.
• In 2019 the group for the first time
exceeded €1 billion in revenue.
• The group now manages more than
50 venues worldwide.
Africa by acquiring their first venue on
the continent. The acquisition of the
Johannesburg Expo Centre (JEC) was
completed in February 2019 with the
GL events Group now the majority
shareholder of this well-known venue.
Keeping with their commitment to local,
the group has set forth a strategy for the
JEC to be integrated into the GL events
South Africa branch, with ample group
support and the integration well underway
the group venues team works closely with
the local team to offer support and skills
transfer for the JEC and all its employees.
Interesting stats on
GL events South Africa
• The local company delivers more
than 70 000 sqm of stand space
per annum.
• More than 18 000 sqm of custom
exhibition stands and elements
are designed by the three local studios
each year.
• More than 250 events and
exhibition projects completed
each year.
• Main contractor and infrastructure
partner to some of the oldest and
largest shows in South Africa,
continuously supplying these shows for
more than 25 years.
24 Business Events Africa January 2020
www.businesseventsafrica.com
MARKET NEWS
INTEGRATED
SOLUTIONS
GL events South Africa
GL events South Africa is a leading Exhibitions and
Events Solution provider. With over 40 years experience,
3 branches in South Africa and unrivalled expertise we
are able to cater for all your needs with our broad range
of services.
Services We Offer
• Custom Exhibition Stands
• Retail & Shopfitting Solutions
• Reception & Showroom Solutions
• Trade Shows & Exhibitions
• Event Infrastructure
• Furniture & Flooring
• Design Solutions
• Marquees
• Hospitality Services
Our Capacity Capabilities
70,000sqm Stand Space
delivered per year
18,000sqm Stand Space
designed by our integrated studio
> 200 Projects
delivered per year
+ 16,000 Furniture References
in stock
> 40 Events
supplied per year
Johannesburg T: +27 (0)11 210 2500
email us on info.za@gl-events.com
Cape Town T: +27 (0)21 526 3200
www.businesseventsafrica.com Durban T: +27 (0)31 579 3255 www.gl-events.co.za Business Events Africa | www.gl-events.com
January 2020 25
A LOCAL PERSPECTIVE
Robust business interruption
strategies in turbulent times
Business interruption insurance is critical to keep the revenue generating ability of a business intact.
Amidst catastrophic events such as political strikes, cyber-attacks or natural disasters, business
interruption scenarios are evolving rapidly, with the risk rated at #4 on the list of top 10 risks according
to Aon’s Global Risk Management survey.
Business interruption insurance
is designed to compensate
the business for the
financial impact of the interruption or
interference as a result of the insured
suffering physical damage to the
insured property or other key external
events, for example damage at a key
customer or a supplier’s depot, or own
operations that prevents the normal
business operations from continuing
and generating revenue,” explained
Tony Webster of insurance brokerage
and risk advisors, Aon South Africa.
Aon’s global risk management
survey identifies three trends that
are elevating the necessity for
business interruption insurance:
• Man-made disruptions such as
political protests and labour strikes
are making headlines regularly. They
cripple business and government
operations, as well as transportation
infrastructure. As a result, organisations
with operations or critical suppliers
that are affected by it face a threat to
the continuity of their businesses.
• More and more organisations rely
on digital technology to improve
operational efficiency and manage
their supply chains. They are, however,
becoming more vulnerable to cyberattacks
which have emerged as a
major cause of business interruption.
• Part from man-made disruptions,
natural disasters also inflict hefty
damages globally. In its 2018 annual
report, Aon’s Impact Forecasting
team documented 394 natural
catastrophes. Of those, 42 were
USD billion-dollar events. As a result,
2017 and 2018 were the costliest
back-to-back years on record for
economic losses (USD 653 billion)
solely due to weather-related events.
“South Africa finds itself in a dynamic
situation where all three of these trends
are impacting businesses financially.
Firstly, climate change has created
volatile weather systems, leading to more
severe rainstorms, drought and wildfires.
Secondly, emerging incidents such as
cyber-attacks and internal data breaches
are occurring more regularly, and while
these disruptions may not cause any
physical damage, they result in similar,
if not greater, financial losses. Thirdly,
South Africa’s business sector is bearing
the brunt of political unrest and service
delivery strikes. The dynamic interplay
of these risks is often underpinned by a
complex supply chain that brings its own
set of risks to the table,” says Mr Webster.
This complexity often serves as a barrier
when trying to determine the level of
built-in resilience an organisation has and
attempting to design appropriate risk
financing and mitigating programmes.
In some cases, existing insurance
protections may not even meet
the business’s changing needs.
“Risk managers should
take a much broader view
of risk, both traditional and
emerging ones, and address
it in a coordinated and holistic
way. Being prepared enables
companies to keep operating
or at least minimise the
losses during natural
disasters, cyber or
terrorist attacks or
reputational crisis.
While insurance
can cover
some of the
property and
operational
losses, it
cannot
make up
for the loss
of market
Tony Webster, Aon
South Africa.
share, reputational damage, decline in
investor confidence, or a decline in the
share price caused by an interruption.
Therefore, a fortified and robust business
continuity plan will boost a company’s
resilience in the event of a business
interruption event,” Mr Webster said.
Aon recommends the
following in planning a BI
strategy:
• Identify risks and analyse existing
insurance policies; and matching those
with international programme solutions.
• Evaluate a company’s overall risk
picture and the probability of risk
events actually occurring in order to
calculate the amount of potential loss.
• Applying concrete measures and
procedures to manage risks by
implementing constructive risk
engineering, risk financing and
change management solutions.
• Control different risk measures at
every phase and put effective and
sustainable risk management
on a firm footing.
In a world of growing complexity
and the interrelated nature of
risks, no company can afford
to avoid the very real threat
that business interruption
holds to its operations.
“Continuity plans
should always be
ongoing works
of improvement
and constant
risk mitigation.
Everyone in the
business should be
asking what the
worst-case scenario
could be, and as
a business, how to
respond to it,” Mr
Webster concluded.
26 Business Events Africa January 2020
www.businesseventsafrica.com
EVENT GREENING FORUM
Looking ahead
The Event Greening Forum in 2020
The Event Greening Forum (EGF) is ready for a busy year, and is launching a number of projects –
including the two below, both of which will play a critical role in improving the sustainability standards
of the South African business events industry.
1. Green event certification
“The growth in interest in green
event certification is indicative of
how the events industry has started
embracing sustainability, but the lack
of recognised certification labels and
specialists offering this service remains
a potential constraint to growth,” says
Greg McManus, the EGF Chairperson.
“The EGF is at the advanced stage of
developing a framework of certification
standards against which interested
organisations and specialists can apply
to have their own event certification
labels recognised by the EGF.”
The EGF started this process after
developing its Minimum Standard
for Sustainable Events in 2015.
However, there has been a lot more
work since with regards to addressing
the minimum prescribed evaluation
criteria, evaluation methodologies and
administrative processes involved.
It’s important to understand that
the EGF will not be creating an EGF
certification label, nor will it be offering
certification. Rather, independent
companies will certify green events
under the auspices of the EGF, with the
EGF providing recognition against a
prescribed technical standard in order to
ensure a standardised and compatible
evaluation and certification service.
2. Online training courses
After much debate and planning, the
EGF will be launching a range of online
sustainable event management
courses in the coming year. Making
these learning opportunities available
online will help the organisation better
cater for the varying needs of different
types of service providers, as well
as different levels of understanding
(from beginner to advanced).
An added benefit to online training is
that anyone can do it from anywhere in
the world – and in their available time,
which is essential for those working in
the events industry. A further benefit is
that some courses will carry CPD points.
As for green event certification, the
EGF will not create these courses. Instead
it will find service providers who have
developed suitable training materials,
which it will then host on the platform
Free event greening training
Don’t forget – the EGF is hosting
free introductory event greening
workshops, as part of the Meetings
Africa and Africa’s Travel Indaba
exhibitor briefings. These will be held
in Johannesburg (17 January), Cape
Town (20 January) and Durban (21
January). While the training is aimed
at the exhibitors to these shows, the
information is broadly relevant to
anyone working in the events industry,
and anyone in the industry is welcome
to attend. This training is free thanks
to its generous sponsorship by the
South Africa National Convention
Bureau. However registration is
essential. Please visit eventgreening.
co.za for more information.
under the EGF banner. If this could
be of interest to you, please send an
email to info@eventgreening.co.za.
What are your plans for 2020?
“As the need for improved sustainability
becomes increasingly clear around the
globe, we hope you are looking at how
you can adapt your business to these new
pressures. We urge you to sign up to our
monthly newsletter for the latest local
event greening news and information,
and to consider becoming a member
of the EGF,” adds Mr McManus.
Please note that in last month’s Sustainability
Trends article, Kevan Jones was named as
the executive director of SAICA. It should
have been of SACIA – the Southern African
Communications Industries Association.
About the EGF
The Event Greening Forum (EGF) is a
non-profit organisation that promotes
sustainability within the business events
sector. It does this by hosting educational
sessions for industry and lobbying
government in an effort to implement
sustainability principles into the daily
operations of the events industry.
The EGF was established through
dedication and support of eight industry
associations who are recognised as
founding members. The founding
members are key industry associations
working together to promote South
Africa as a destination for various types
of events.
Want to know more?
If you would like to know more
about event greening, visit www.
eventgreening.co.za where you can
browse the free resources, sign up to
the monthly newsletter, or contact them
directly with any queries.
Contact:
Lynn Mcleod
T: 082 891 5883
E: lynn@eventgreening.co.za
www.businesseventsafrica.com Business Events Africa January 2020 27
SAACI NEWS
Embracing the
new decade
By Glenton de Kock, chief executive officer of SAACI
Two decades into the new century, the world is
indeed a different place.
In recent years, internationally, we have
seen wide scale economic upheaval,
natural disasters, political uncertainty
and even terrorism. At the same time
we have seen the knowledge economy
coming to the fore and the Internet and
technology driving most of what we do.
South Africa is certainly no exception.
We also have unique challenges,
mostly related to the economy, such as
unemployment and the power supply crisis.
In all of this, until last year, our
tourism industry has shown significant
and steady growth. But this has come
to a grinding halt and our challenge
in this new decade is huge.
Much has been said about the value
of the business events industry to South
Africa, especially over the past 20 years,
as we started flexing our proverbial
muscle, demonstrating that we can
host some of the largest international
events, perfectly and seamlessly.
But as our business events industry
matures, we have come to realise
that it is much more than just a form
of tourism – that it is now a key
component of the knowledge economy.
Business events can be a game changer
in the global economy and make a
difference in the lives of people.
This is what we must achieve in
South Africa. To do this, it is imperative
that we understand the value chain
of the business events sector, so
that we can identify and develop
enterprise development opportunities.
In this context, youth involvement
and succession planning is central.
At SAACI, as any good corporate
citizen should, we are embracing
these challenges head-on.
At our board’s strategic session late
last year we formulated a plan to give
shape to this, based on our pillars
‘learning, growth and collaboration’.
In 2020, above all, we will focus on
nurturing established and building new
stakeholder relationships. We need to
know who does what, where synergy
exists and where forces should be joined.
To understand the industry better,
we will continuously research and
communicate new trends in the industry.
To accurately determine the value of
business events in South Africa, we will
roll out a comprehensive industry study
involving all relevant stakeholders.
All this, of course, will be underpinned by
a fresh SAACI marketing campaign, of which
our annual congress will form an integral
part. I believe you will agree that this year’s
congress theme, ‘Welcoming the unknown’,
could not be more timely and apt.
I appeal to everyone in the business
events sector – join SAACI in taking hands
to embrace the new decade and to ensure
that we take our rightful place in the
South African economy and future.
THE ASSOCIATION
FOR CONFERENCE
INDUSTRY LEADERS
CONNECT SAACI unites , supports and educates the business
events industry in southern Africa by creating sustainable environment
for business growth
THRIVE Join SAACI and enjoy access to an inspiring
network of industry professionals, while giving your business the
professional status it needs to attract the attention of business leaders.
GROW Become the business events professional you’ve always
wanted to be. Access the SAACI Academy and enter a world of inspiration,
connections and world-class skills development.
Visit our online community:
www.saaci.org
www.saacicongress.org
www.saaci-academy.org
+27(0)11 880 5883
info@saaci.org
Learning | Growth | collaboration
EXSA NEWS
Trending for 2020
What can we expect in creativity and design?
By Gill Gibbs, executive committee member of EXSA
Everything influences design – from visual images to concept ideas, from abstract thoughts and
sketches to architecture, from life experience to personal taste, everything that we do, that we
experience and everything that we are, has an influence on how our designs will be formed and presented.
Our industry has an array of different
designers with creative, innovative
and different solutions and
styles. In the exhibition and events industry,
everything on display will have degrees
of visual, sensory and movement impact
on the user. It makes perfect sense then
that keeping up with trends and influences
that impact user experience (UX)
is key to exhibition and event success.
Peter Morville, a pioneer in the UX field
with many published bestsellers, cites
seven elements that describe the user
experience: credible, desirable, valuable,
accessible, findable, useful, and usable.
Interestingly, in 2018, the Harris Poll (market
research) conducted a study of U.S. millennials
and found that 78 per cent would rather
spend money on a “desirable experience or
event, over buying something desirable.”
Taking the above elements into context for
the exhibition and events industry, the Adobe
creative trends forecast for 2020 includes:
Visual trends
• Age relevance: We will see visual narrative
that depicts vitality and health,
from the youth-centric age 18-35 to that
of wider aged audiences, representing
mature crowds as relevant figures that are
vibrant, unique and high-energy people.
• Expressive: People becoming increasingly
public with their emotions where they want
to see more of this inclusivity of all facets
of life experiences through social media.
• Standing out: Beauty is being reimagined,
where authentic self-expression is prominent.
• Community: People increasingly coming
together to support causes and campaigns.
Motion trends
• Environmental documentary – brands
will be using documentary film style
to portray the challenges and possible
future due to climate change.
• Movement response – social media videos
are to progress with interactive graphics
that respond to movement, attracting
viewers and increasing engagement.
• Liquid abstract – forms are to be
introduced that are natural and organic,
leading to freely-flowing shapes
with powerful curves, creating dynamic
and fluid compositions.
• Neon glow – creating dynamic energy
and seen in television series, music
videos, games, and social videos.
Design trends
• Handmade humanism – craving a natural
touch, artists create ‘an emotionally
approachable style that is notable through
its simplicity and handcrafted tone.’
• Art deco – visual elements that appeal
to the nostalgic, with vintage styles
reworked to incorporate futuristic details
whilst retaining their decorative appeal.
• Semi-surreal – fantasy meets vibrant
new perspectives across all mediums
where designers and artists will implement
new tools and techniques to create the
impossible and alter our vision, inspiring
curiosity across global audiences.
• Modern gothic – a contrast between
analogue and digital elements, featuring
the dark and dramatic with visionary futuristic
materials, mood lighting, industrial
influences, and striking typography.
Wherever the trends may lead, 2020
will prove to be an interesting and creative
start to the new decade.
E: info@exsa.co.za
T: +27 10 300 7907
www.exsa.co.za
AAXO NEWS
Education and training are at the core of
AAXO’s focus for 2020
By Projeni Pather, chairperson of AAXO
In a rapidly shifting business environment, AAXO believes that our members need
to be ahead of the game to deliver exceptional service, innovative platforms and
organisational excellence.
As part of our mission to invest
in our members, we are proud
to deliver two new programmes
that will enhance our contribution
to training and development for the
industry, the IAEE Certified in Exhibition
Management (CEM) programme and the
AAXO Education Masterclasses. These
courses are valuable to both supplier and
organiser employees who are keen on
uplifting their professional development.
Our global partnership with the
International Association of Exhibition and
Events (IAEE) allows us the opportunity
to raise the professional standards of our
workforce with internationally accredited
skills and earn the status of CEM. There are
over 3 000 active CEM’s around the world
that have earned this premier mark of
professional accomplishment in exhibitions
and events. The CEM programme is made
up of a comprehensive curriculum, which is
composed of 8 modules that are essential
for exhibition and events management.
• Strategic planning and management
• Finance, budgeting and contracts
• Exhibition and event sales
• Event marketing
• Event operations
• Conference and meeting management
• Consumer show management
• Security, risk and crisis management
In addition to CEM, our AAXO Masterclass
Programme, which is a series of courses
for mid- to senior-level professionals will
provide attendees with an active tool
kit filled with essential information and
strategies to manage any challenge in
the exhibition and event space. These
short courses, in the form of half-day
sessions, allow for an open exchange
of ideas to discover solutions that
guide new strategies and policies.
• March – Legally speaking: Understand
your legal rights and obligation when
it comes to POPIA, Intellectual Property,
Trademarks and Competition Law.
• May – Sponsorship management:
Tackle the challenges of corporate
sponsorship by developing best
practices in sponsorship execution.
• July – Social media for event
marketing: Learn the art of effectively
managing your social media strategy to
attract delegates/visitors to your event.
• September – Mediabuying and
new media: Learn to analyse the
data offered by media houses to
enable you to buy the most effective
platforms for event marketing.
• November – Leadership and
management: Learn to tap into your
brain using neuroscience methodologies
to create permanent change so
you can create team synergy.
All courses are open to anyone who is
keen on developing their skills in the
exhibition and events space. Due to the
popularity of the classes, registration will
be allocated on a first-come, first-served
basis. Please note that AAXO members will
receive a preferential registration fee.
For more information contact
Molebogeng Masote on mole@aaxo.co.za.
aaxo@aaxo.co.za | www.aaxo.co.za | 011 465 8955
SITE NEWS
SITE Southern Africa chapter
goes continental
SITE (Society of Incentive Travel Excellence) Southern Africa chapter has been rebranded to Site Africa, the
decision was made at the Site International Board of Directors member meeting held at IMEX America in Las
Vegas at the end of 2019. The motivation to rebrand was put forward by the SITE Southern Africa chapter.
SITE is based in Chicago and
is the only fully-international
association that has a specific focus
on incentive travel. It has more than
2 300 members in 90 countries with 30
chapters worldwide. By rebranding to
SITE Africa, it no longer excludes current
and potential members from other
African countries. Key objectives for this
critical change include the following:
• Inclusion for all other African
companies involved in the MICE
travel sector to become part of
the international SITE family.
• Creating better access to
education, including workshops,
networking events and certification
programs. (CIS & CITP).
• Providing international support and
mentorship for developing companies.
• Creating a platform for learning
across borders and cultures, providing
opportunities for inter-action to
facilitate skills and experience transfer.
• Local, regional and international
networking opportunities.
• Growth by collaboration.
• Meetings Africa participation on the
SITE Pavilion, with access to more than
140 qualified international buyers.
What we’re all about: motivational experiences
Why we do it? Business results!
Site is the only global network of travel and event professionals committed to motivational
experiences that deliver business results.
Site provides insights and connections that inspire the utilisation of this powerful tool
across diverse industries, regions and cultures.
Site serves as a source of knowledge and best practices where members can make
personal connections that sustain professional growth.
Only one organisation sits at the critical intersection between those who seek
the benefits of motivational tools and those who can provide these extraordinary
experiences. That organisation is Site...
Contact
Email: info@sitesouthernafrica.com
www.sitesouthernafrica.com
www.siteglobal.com
SITE NEWS
• Finding and developing leadership
in the region with the view of
appointing future board members.
• Create regional steering committees
to assist with regional SITE events.
• Identify needs and assist with
the development of incentive
travel experiences and product in
various regions, as required.
• Youth development programmes,
including possible attendance of
the Young Leadership conference
in Las Vegas in 2020.
• Access to Developing Membership
for 2020 – great discount off
regular membership fees.
Tes Proos, president of the new SITE
Africa chapter, said the news was very
well received and SITE Africa is positive
that renewed energy will follow which
may forge cross-border relationships
around the continent which will bring
about better understanding of the
business events traveller demands
and collaboration among countries
to enhance their experience.
Ms Proos stated that SITE has
already engaged with leaders in key
African regions and have identified
highly motivated personalities who
are keen to take incentive travel to
the next level. “It is a long-term
project and we are super-excited by
the enthusiasm we have experienced
from players around the continent.”
“In addition, succession planning
is key. We need to identify young
leaders within our communities
to ensure they receive the best
mentorship and exposure possible
to lead the way into the future
of incentive travel,” she said.
We would like all destination
management companies, tour
operators and PCO’s across Africa
to join as SITE Africa members.
The good news is that new African
members may join as a developing
Breakfast at Lake Elmenteita, Kenya.
member at a hugely discounted rate
of $200 (plus a once-off joining
fee of $50). This membership is
valid for two years and runs from
January through to December.”
See the benefits of joining at https://www.
siteglobal.com/page/join. This page will
also take you to the online membership
application, where the entire application
and payment may be done online. There
is also an option to request an invoice
for those who would prefer to do a bank
transfer.
ADVERTISERS’ INDEX
January 2020 Vol 40 No 1
ADVERTISER PAGE EMAIL WEBSITE
AAXO 30 aaxo@aaxo.co.za www.aaxo.co.za
EXSA 29 exsa@exsa.co.za www.exsa.co.za
Fancourt 16-17 reservations@fancourt.co.za www.fancourt.co.za
GL Events 24-25 info.za@gl-events.com www.gl-events.co.za | www.gl-events.com
Hostex inserts shalanev@specialised.com www.hostex.co.za
Indaba Hotel OFC, 6-8 indaba@indabahotel.co.za www.indabahotel.co.za
MJunxion 4 yolande@mjunxion.co.za www.mjunxion.co.za
Plaslope 33 plaslope@plaslope.com www.plaslope.com
SAACI 28 info@saaci.org www.saaci.org
SITE 31 info@sitesouthernafrica.com www.sitesouthernafrica.com
South Africa National Convention
Bureau
9-12 convention@southafrica.net www.businessevents.southafrica.net
Umthunzi Hotel 18-19 reservations@umthunzi.co.za www.umthunzi.co.za
32 Business Events Africa January 2020
www.businesseventsafrica.com
CALENDAR
Conferences, workshops and exhibitions of
interest to the conference, exhibition and special
events market
For free entries in this calendar, please supply information to editorial@businesseventsafrica.com
LOCAL: 2020
31 JANUARY 2020
3rd Annual AAXO ROAR Awards
Venue: Gallagher Convention Centre
www.facebook.com/
events/1020534915005398/
24-26 FEBRUARY 2020
Meetings Africa
Venue: Sandton Convention Centre,
Johannesburg
Tel: +27 11 895 3000
Email: convention@southafrica.net
www.meetingsafrica.co.za
1-3 MARCH 2020
Hostex 2020: Africa’s Food, Drink &
Hospitality Trade Expo
Venue: Sandton Convention Centre
Organiser: Specialised Exhibitions
Montgomery
Tel: +27 (0)11 835 1565
www.hostex.co.za
2-4 APRIL 2020
ILTM Africa
Venue: Moyo, Kirstenbosch National
Botanical Garden, Rhodes Dr, Newlands,
Tel: +44 (0)20 82712129
Email: iltm.helpline@reedexpo.co.uk
www.iltm.com/africa/
6 APRIL 2020
World Travel Market Africa
Venue: Cape Town International Convention
Centre
Tel: +44 (0)20 82712120
www.africa.wtm.com
6 APRIL 2020
ibtm AFRICA
Venue: Cape Town International
Convention Centre
Tel: +44 (0)20 8271 2180
www.ibtmafrica.com
7-8 APRIL 2020
African Tourism Investment Summit (ATIS)
Venue: Cape Town International
Convention Centre
Tel: +27(0)11 549 8300
Email: megan.oberholzer@
reedexpoafrica.co.za
https://africa.wtm.com/en/
Sessions/76207/African-Tourism-
Investment-Summit-Registration
11 MAY 2020
Africa’s Travel Indaba Bonday
Venue: Durban ICC, Durban, South Africa
Tel: +27 (0)11 476 5104
Email: exhibitor@indaba-southafrica.co.za
www.indaba-southafrica.co.za
12-14 MAY 2020
Africa’s Travel Indaba
Venue: Durban ICC, Durban, South Africa
Tel: +27 (0)11 476 5104
Email: exhibitor@indaba-southafrica.co.za
www.indaba-southafrica.co.za
21-22 JULY 2020
The Promo Product Expo
Venue: Sandton Convention Centre,
Johannesburg, South Africa
Tel: +27 (0)11 835 1565
www.thepromoproductexpo.co.za
INTERNATIONAL: 2020
22-24 JANUARY 2020
ACE of M.I.C.E. Exhibition by Turkish
Airlines
Venue: Istanbul, Turkey
Tel: +31 20 342 0232
https://ameistanbul.com
24-27 JANUARY
SITE Global Conference
Venue: Vancouver, Canada
www.siteglobal.com/page/site-globalconference
18-26 MARCH 2020
Eventex Awards and Creative Week
Online ceremony
Email: hey@eventex.co
www.eventex.co
19-22 APRIL 2020
World Travel Market Dubai
Venue: Dubai World Trade Centre
Tel: +44 (0)20 8271 2158
www. arabiantravelmarket.wtm.com
15-17 SEPTEMBER 2020
IMEX AMERICA
Venue: Sands Expo, Las Vegas, USA
Tel: +44 1273 227311
www.imexamerica.com
TAMPER EVIDENT SECURITY BAGS
• Debasafe® Tamper Evident Security Bags are used whenever tamper-evident
movement is critical.
• We manufacture to order and assist in tailor-made solutions to suit your security
needs.
• A comprehensive range of security features are standard on the bags and additional
features can be added.
• The sealing strip is used for exacting demands with a heat indicator displaying
attempts to tamper.
• Tampering by means of cold, heat, solvents, liquids & manipulation is clearly visible.
• Bags can be customised according to customer’s requirements with exclusive
numbering & bar-coding.
• Bags are manufactured in either transparent or opaque LDPE film, in various grades
to meet specific requirements.
CHERYL
TEL:
MUHLENBERG
+27 11 452 1115
FAX:
TEL:
+27
+27
11 452
11 452
3609
1115
WEBSITE: www.plaslope.com
FAX: +27 11 452 3609
EMAIL: glenda.aereboe@plaslope.com
WEBSITE: www.plaslope.com
EMAIL: plaslope@plaslope.com
The bags are used for the safe movement of:
• Government Departments
• Foreign Exchange
• Confidential Documents (Examinations, Elections,
Passports, Visas etc.)
• High Value Items (Diamonds, Precious Metals,
Forensic Evidence, Cellphones, Computer Equipment)
• Cash (Banks & Cash-in-Transit companies)
www.businesseventsafrica.com Business Events Africa January 2020 33
DIRECTORY
ASSOCIATION OF AFRICAN
EXHIBITION ORGANISERS
aaxo
46 Waterford Office Park
Waterford Drive
Fourways
Johannesburg
t: +27 (0)11 465 8955
e: aaxo@aaxo.co.za
Association coordinator:
Molebegeng Masote
Chairperson: Projeni Pather
Exposure Marketing
Vice-chairperson: Phetogo Kubheka
Synergy Business Events
Treasurer: Mark Anderson
Specialised Exhibitions Montgomery
Board members:
Chanelle Hingston, Spintelligent
Devi Paulson-Abbott, DMG Events
Dee Reuvers, SA Confex
Leatitia van Straten, Reed Exhibitions
COUNCIL OF EVENTS
PROFESSIONALS AFRICA
Secretariat Office
Melanie Sillince
e: melanie@cepa.co.za
t: +27 (0)83 653 2480
+27 (0)11 462 4014
www.cepa.co.za
EXCO
Chairperson: Glenn van Eck
Magnetic Storm
e: glenn@cepa.co.za
Vice-chairperson: Gift Luthuli
Gintan Luthuli Associates
e: gift@cepa.co.za
Treasurer: Sue Gannon
EXSA Academy
e: sue@cepa.co.za
EVENT GREENING FORUM
179 Jan Smuts Ave, Parktown North,
Private Bag X7000, Parklands 2121
t: +27 (0)11 447 4777
e: info@eventgreening.co.za
www.eventgreening.co.za
Chairperson: Greg McManus
Vice-chairperson: Neo Mohlatlole
EXHIBITIONS AND
EVENTS ASSOCIATION OF
SOUTHERN AFRICA
EXSA OFFICE
www.exsa.co.za
Chairperson: Doug Rix
t: +27 (0)82 579 7071
e: dougrix@wol.co.za
Vice-chairperson: Gill Gibbs
t: +27 (0) 83 260 8035
e: gill@blu3.co.za
Treasurer: Moses Nefale
t: +27 (0)79 882 8616
e: moses@scandisplay.co.za
Association manager:
Lee-Ann Alder
t: +27 (0)82 550 0349
e: info@exsa.co.za
Board members
Chad Botha
t: +27 (0)61 497 2945
e: chad@inspirefurniture.co.za
Adele Hartdegen
t: +27 (0)82 464 8702
e: adele.hartdegen@gl-events.com
Gabi Babinszky
t: +27 (0)64 655 3323
e: gabi@brandexpro.co.za
Cara Nortman
t: +27 (0)79 254 9572
e: cara@ssqdesign.co.za
Kerry Brannigan
t: +27 (0)72 265 6600
e: kerry@brilliant-branding.co.za
Mike Mira
t: +27 (0)83 445 2261
e: mike@efam.co.za
Gary Van der Watt
t: +27 (0)76 339 5320
e: gary@resourcedesign.co.za
INTERNATIONAL CONGRESS &
CONVENTION ASSOCIATION
ICCA African Chapter
Chairperson: Lindiwe Rakharebe,
Durban International Convention
Centre
t: +27 (0)31 360 1000
e: LindiweR@icc.co.za
Deputy chairperson: Nana Gecaga
Kenyatta International Convention
Centre
t: +254 20 326 1000
e: md@kicc.co.ke
Secretariat:
Esmaré Steinhöfel
ICCA Africa Regional director
c: +27 (0)84 056 5544
e: esmare.s@iccaworld.org.
www.iccaworld.com/dbs/
africanchapter
www.iccaworld.com
SOUTHERN AFRICAN
ASSOCIATION FOR THE
CONFERENCE INDUSTRY
Learning | Growth | collaboration
BOARD OF DIRECTORS
Chairperson:
Kim Roberts
Mise-en-place Solutions
e: info@mise-en-placesolutions.com
c: +27 (0)82 652 2008
Vice-chairperson:
Jaques Fouche
Formative
e: jaques@formative.co.za
c: +27 (0)60 993 7542
Treasurer:
Glenn van Eck
Magnetic Storm
e: glenn@magnetic.co.za
c: +27 (0)82 800 2616
Public officer:
Denise Kemp
Eastern Sun Events
e: denise@esternsun.co.za
c: +27 (0)82 654 9755
Chief executive officer:
Glenton De Kock
e: ceo@saaci.org
c: +27 (0)82 575 7565
DIRECTORS
EC chairperson: Andrew Stewart
PeriExpo
e: andrew@periexpo.co.za
c: +27 (0)82 578 5987
KZN chairperson: Tracey Delport
The Hospitality Experience
e: tracey@thehospitality
experience.co.za
c: +27 (0)83 293 5190
JHB chairperson: Lorin Bowen
Lorin Bowen Business Events
e: lorin@lorinbowen.co.za
c: + 27 (0)82 433 8687
WC acting chairperson:
Angela Lorimer
Century City Conference Centre
e: angela.l@ccconferencecentre.co.za
t: +27 (0)21 809 1101
Tshwane chairperson: Leon Pheiffer
EPH Productions
e: leon@ephproductions.co.za
c: + 27 (0)82 924 9046
Co-opted youth: Minister Kganyago
CSIR
MKganyago@csir.co.za
c: +27 (0)79 513 8708
Venue rep: Michelle Bingham
Sandton Convention Centre
e: Michelle.Bingham@tsogosun.com
c: +27 (0)82 339 0342
EASTERN CAPE
Branch chairperson:
Andrew Stewart
PeriExpo
e: andrew@periexpo.co.za
c: +27 (0)82 578 5987
Branch vice-chairperson:
David Limbert
Magnetic Storm
e: david@magnetic.co.za
c: +27 (0)82 9064 198
Branch treasurer: Alistair Stead
Scan Display
e: alastair@scandisplay.africa
c: +27 (0)73 236 6618
COMMITTEE:
Learning: Caroline Morgan
EXBO
e: caro@exbo.co.za
c: +27 (0)82 553 6185
Communication: Gill Dickie
Bidvest Car Rental
e: gilld@bidvestcarrental.co.za
c: +27 (0)79 527 7619
Networking: Melissa Palmer
B & E Conference Centre
e: melissa@becbc.co.za
c: +27 (0)82 437 7600
Networking: Oumi El-Kindly
Demi Guard
e: oumi@demiguard.co.za
Networking: Wanda Fourie
Eastern Sun Events
e: registration@easternsun.co.za
Branch coordinator:
Hayley Pretorius
e: ec.za@saaci.org
c: +27 (0)79 507 3607
c: +27 (0)62 758 7933
JOHANNESBURG
Branch chairperson:
Lorin Bowen
Lorin Bowen Business Events
c: +27 (0)82 433 8687
e: lorin@lorinbowen.co.za
Branch vice-chairperson:
Michelle Bingham
Sandton Convention Centre
c: +27 (0)82 339 0342
e: michelle.bingham@tsogosun.com
Branch treasurer: Manuela Gomes
Cullinan Holding
c: +27 (0)81 359 6558
e: manuela@ikapacoaches.co.za
COMMITTEE:
Aidan Koen
Ogada Group
c: +27 (0)82 561 3188
e: aidan@ogada.co.za
Brad Montgomery
Ultimate Data Sciences
c: +27 (0)72 800 5857
e: brad@ultimatedata.co.za
Brendan Vogt
Guvon Hotels & Spas
c: +27 (0)83 709 0480
e: brendan@guvon.co.za
Carmen Rudd
Synergy Business Events
c: +27 (0)82 707 3977
e: carmen@synergybe.co.za
Chad Botha
Inspire Furniture Rentals
c: +27 (0)87 470 0670
e: chad@inspirefurniture.co.za
John Arvanitakis
Chatr’ Experiences
c: +27 (0)83 415 2774
e: john@chatr.co.za
Minister Kganyago
CSIR
c: +27 (0)79 513 8708
e: mkganyago@csir.co.za
34 Business Events Africa January 2020
www.businesseventsafrica.com
DIRECTORY
Rendani Khorommbi
Joburg Tourism
c: +27 (0)82 773 2999
e: rendanik@joburgtourism.com
Ruth Baldwin
Contact Publications
c: +27 (0)72 897 6752
e: ruth@businesseventsafrica.com
Branch coordinator:
Angelique Smith
c: +27 (0)60 970 7653
e: Jhb.za@saaci.org
TSHWANE
Branch chairperson: Leon Pheiffer
EPH & Monte de Dios
e: leon@ephproductions.co.za;
e: leon@montededios.co.za
c: +27 (0)82 924 9046
Branch vice-chairperson:
Corné Engelbrecht
Savetcon
e: corne@savetcon.co.za
c: +27 (0)82 925 9241
Branch treasurer:
Refilwe Nchebisang
CSIR ICC
e: rnchebisang@csir.co.za
c: +27 (0)12 841 3770
COMMITTEE:
Melanie Pretorius
Hospitality Zone
e: melanie.pretorius@mweb.co.za
c: +27 (0)82 410 1202
Herkie du Preez
Event Wizards
e: herkie@eventwizards.co.za
c: +27 (0)82 839 3489
Branch coordinator:
Heather Heskes
SAACI
e: tsh.za@saaci.org
c: +27 (0)76 321 6111
KWAZULU-NATAL
Branch chairperson: Tracey Delport
The Hospitality Experience
e: tracey@thehospitality
experience.co.za
c:+27 (0)83 293 5190
Branch vice-chairperson:
Tarannum Banatwalla
Jellyfish Catering & Event
Management
e: tarannum@jellyfishcatering.co.za
c: +27 (0)83 254 9462
Branch treasurer: Kim Jackson
Greyville Convention Centre
e: kimj@goldcircle.co.za
c: +27 (0)82 378 2264
COMMITTEE:
Vicki Hooper
Venues for Conferences in Africa
e: vicki@venues.co.za
c: +27 (0)83 256 8120
Mabuyi Mosia
Ikhono Communications cc
e: mabuyi@ikhono.co.za
c: +27 (0)71 117 7509
Irene Vallihu
Durban International
Convention Centre
e: IreneV@icc.co.za
c: +27 (0)79 692 4604
Branch coordinator:
Kerry Potgieter
c: +27 (0)84 777 3452
e: kzn.za@saaci.org
WESTERN CAPE
Acting branch chairperson:
Angela Lorimer
Century City Conference Centre
e: angela.l@ccconferencecentre.co.za
t: +27 (0)21 809 1101
Branch treasurer:
Thiru Naidoo
Wesgro
e: thiru@wesgro.co.za
t: +27 (0)21 487 8600
COMMITTEE:
Jaques Fouche
Formative
e: jaques@formative.co.za
c: +27 (0)60 993 7542
Esmare Steinhofel, ICCA
e: esmare.s@iccaworld.org
c: +27 (0)84 056 5544
Esti Venske, CPUT
e: venskee@cput.ac.z
t: +27 (0)21 460 3518
Cindy Buser, Mirchee
e: cindy@mirchee.co.za
c: +27 (0)21 705 7338
Zimkitha Bavuma, CPUT
e: zim@live.co.za
Zandri Swartz
Century City Convention Centre
e: zandri.s@ccconferencecentre.co.za
c: +27 (0)21 204 8000
Andrew Gibson
Magnetic Storm
e: andrew@magnetic.co.za
t: 0860 111 625
Adele Martiz
CTICC
e: adele@cticc.co.za
t: +27 (0)21 410 5000
Ansu Colditz
XL Millennium
e: ansuc@millenniumtravel.co.za
c: +27 (0)82 457 8071
Alex Wrottesley
Into Africa
e: alex@intoafrica.co.za
t: +27 (0)21 430 2060
Branch coordinator:
Lara van Zyl
e: wc.za@saaci.org
c: +27 (0)82 223 4684
SOCIETY FOR INCENTIVE
TRAVEL EXCELLENCE
President: Tes Proos
e: tes@crystalevents.co.za
c: +27 (0) 84 682 7676
International board member:
Daryl Keywood
e: daryl@walthers.co.za
c: +27 (0)82 904 4967
Treasurer:
Peter-John
Mitrovich
e: peter-john.mitrovich@
grosvenortours.com
c: +27 (0)82 318 1889
Board member at large: Rick Taylor
East Africa (Rwanda): Chris Munyao
North Africa: George Fawzi
North Africa support: Brad Glen
Young Leadership: Clinton Els
Secretariat & Events:
Gauteng: Clare Neall
c: +27 76 898 0420
e: clare@eventstuff.co.za
Western Cape: Mariaan Burger
e: info@sitesouthernafrica.com
c: +27 (0)82 557 8041
OTHER ASSOCIATIONS
OF INTEREST
ABTA – African Business Travel
Association
Box 2594, Pinegowrie, 2123
t: +27 (0)11 888 8178
c: +27 (0)83 679 2110
e: monique@abta.co.za
www.abta.co.za
Founder: Monique Swart
ASATA – Association of Southern
African Travel Agents
PO Box 650539, Benmore, 2010
t: +27 (0)11 293 0560/61
e: barbara@asata.co.za
e: general@asata.co.za
Office manager: Barbara Viljoen
FEDHASA National Office –
Federated Hospitality Association of
Southern Africa
PO Box 3853, The Reeds, 0157
t: +27 (0)12 771 5568
c: + 27 (0)82 552 9862
e: ceo@fedhasa.co.za
www.fedhasa.co.za
Chief executive: Tshifhiwa
Tshivhengwa
PSASA – Professional Speakers
Association of Southern Africa
t: +27 (0)11 462 9465
c: +27 (0)83 458 6114
e: admin@psasouthernafrica.co.za
www.psasouthernafrica.co.za
SABOA – Southern African Bus
Operators Association
Postnet Suite 393, Private Bag X033,
Rivonia 2128
t: +27 (0)11 511 7641
e: saboa@saboa.co.za
www.saboa.co.za
SACIA – Southern African
Communications Industries Association
96 The Bridles, Douglas Crescent,
Sundowner, 2188
t: +27 (0)11 083 6418
c: +27 (0)82 555 5556
e: kevan@sacia.org.za
Executive director: Kevan Jones
SATI – South African Translators’
Institute
Executive director: Marion Boers
t: +27 (0)11 803 2681
e: office@translators.org.za
www.translators.org.za
SATSA – Southern Africa Tourism
Services Association
Box 900, Ferndale 2160
t: +27 (0)11 886 9996
e: pa@satsa.co.za | www.satsa.com
SKAL International South Africa
Secretary: Anne Lamb
t: +27 (0)21 434 7023
c: +27 (0)82 708 1836
e: anne@yebo.co.za
www.skalsouthafrica.org
STA – Sandton Tourism Association
t: +27 (0)83 558 5445
e: secretariat@sandtontourism.com
www.sandtontourism.com
TBCSA – Tourism Business Council of
South Africa
Box 11655, Centurion 0046
t: +27 (0)12 664 0120
e: comms@tbcsa.travel
www.tbcsa.travel | www.tomsa.co.za
Member relations manager:
Boitumelo Moleleki
TGCSA – Tourism Grading Council of
South Africa
Private Bag X10012, Sandton 2146
t: +27 (0)11 895 3000
f: +27 (0)11 895 3001
e: enquiries@tourismgrading.co.za
TINSA – Interpreters/Translators
Network of Southern Africa
e: info@interpreter.org.za
t/f: +27 (0)11 485 2511
c: +27 (0)83 249 0010
www.interpreter.org.za
TPSA – Technical Production
Services Association
96 The Bridles, Douglas Crescent,
Sundowner, 2188
t: +27 (0)11 083 6418
c: +27 (0)82 555 5556
e: kevan@sacia.org.za
www.tpsa.co.za
Executive director: Kevan Jones
TTA – Tshwane Tourism Association
Box 395, Pretoria 0001
t: +27 (0)12 841 4212
e: secretary@tshwanetourism.com
www.tshwanetourism.com
Chairperson: Bronwen Cadle de Ponte
Secretary: Sithembile Nzimande
Membership coordinator:
Liz Oosthuysen
e: membership@tshwanetourism.com
www.businesseventsafrica.com Business Events Africa January 2020 35
THE LAST WORD
Africa: Business events
outlook towards 2020
By Rick Taylor, Business Tourism Company
Africa is 30.2 million km 2 in size and home to 15 per cent of the world’s population, an estimated 1.2
billion people in 2019. Sub-Saharan Africa is the youngest region in the world with a median age of 19.5
compared to 38 in the US, 43 in the EU and 47 in Japan. It is estimated that 20 million young people will
be joining the workforce every year for the next three decades (Africa Center for Economic Transformation).
Against the aspirations of the
African Union’s Agenda 2063
(a plan for transformation
that aims for a peaceful, integrated
and prosperous continent by 2063),
Africa’s tourism competitiveness is
increasing as destinations scale up
their development agendas specifically
into the business events sector.
Africa is under-performing in world
business events arrivals, recording
only three per cent of international
association meetings in 2018, and six
per cent of international organisation
and association meetings according
to ICCA and UIA respectively. This is
supported by Events Industry Council
What is the Business Tourism Company?
that records only 5.3 per cent of
global business events participants and
2.2 per cent of global direct spend in
Africa in 2017 (according to Global
Economic Significance of Business Events
– EIC and Oxford Economics 2018.)
Liberalising air transport and further
relaxation of visa rules, easier currency
convertibility, Afro-optimism and business
events infrastructure development outside
of South Africa is mushrooming. Worldclass
convention centres and global
branded hotels with meeting capabilities
are fast appearing on skylines in Kampala,
Nairobi, Kigali, Addis Ababa and beyond.
Africa’s middle class is expanding most
rapidly which is drawing interest from
The Business Tourism Company is an international African-based consultancy. Rick Taylor
is the strategic architect of five Convention Bureaus’ in Africa and more than 70 diverse
tourism projects across South Africa, Namibia, Rwanda, Tanzania, Ethiopia, Uganda,
Cameroon, Zambia, Togo and the Middle East – among others internationally. Colette Taylor
brings technical skills in marketing, event organisation and product development to TBTC.
manufacturers of consumer goods where
a strong buyer and seller market is a
key demand driver for exhibitions.
What has been missing in Africa is
a comprehension of the technicalities
required by convention bureaus as
brokers of innovation to deliver the
economic value and institutional legacies
of business events. Our top trend for
2020 is the rise of East Africa as the
next market-ready region for meetings,
incentives, conferences, events and
exhibitions (MICE). Kigali was ranked the
#2 city in Africa by ICCA 2018, Uganda
launched its National Convention Bureau
in 2018 whilst Kenya, and Ethiopia are
ones to watch in 2020 as they formalise
their MICE strategies and scale up
their National Convention Bureaus. On
the back of the growth in convention
bureaus, above average demand for
meetings and events in Africa will grow.
As an industry, the focus is on the
economic, social and environmental
legacy benefits of business events. This
must be extended to include enhancing
skills development in Africa’s bright
young graduates. Knowledge must be
purposefully dispersed to ensure that
the business events sector helps meet
the future professional development
aspirations of our youth. Global
meeting and incentive buyers must be
encouraged through harder working
messaging to step outside their comfort
zones and explore new experiences
awaiting their delegates in Africa.
If there is one thing we are sure
about; it is that Africa can achieve
the future it aspires to. Let’s shine
the light on Africa as the best choice
for that next meeting … together
driving social change, creating a lasting
legacy and growing job opportunities
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36 Business Events Africa January 2020
www.businesseventsafrica.com
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businesseventsafrica.com
Business Events Africa has been the voice of the business events industry in southern Africa
for the past 39 years. This trusted source of information keeps readers up-to-date with the most
relevant news, trends, interviews, destination features, venue showcases and local association
news and resources. Business Events Africa is also known for having the most comprehensive
directory of venues, service providers, speakers and conference organisers in Africa.
Head Office: Suite 1, Fields Shopping Centre,
Old Main Road, Kloof 3610
PO Box 414, Kloof 3640, South Africa
Tel: +27 31 764 6977 | Fax: 086 762 1867
Email: contact@contactpub.co.za
Voice of the Business Events Industry in Africa
KEEPING YOU IN THE KNOW | CONNECTING PEOPLE WITH PEOPLE
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