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2025 IDE Platform Strategy Summit Report

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PLATFORMS

(ALMOST)

EVERYWHERE

MIT PLATFORM

STRATEGY SUMMIT REPORT

2025


PLATFORMS (ALMOST) EVERYWHERE

MIT PLATFORM STRATEGY SUMMIT REPORT 2025

CONTENTS

page 3 / OVERVIEW & OUTLOOK

At the 13 th edition of the MIT Platform

Strategy Summit, co-chairs Peter C. Evans,

Geoffrey Parker and Marshall Van Alstyne

make the case that every B2B company

needs a platform strategy. And Lynn Wu

of Wharton turns the AI stack on its head,

showing a surprising level of vendor

domination.

Albert Scerbo, the IDE’s Associate Director, welcomes

Summit attendees.

page 5 / WHO’S IN CONTROL?

In this era of AI, the topics of data ownership and control are top-of-mind. This wide-ranging panel

discusses platforms, data rights and the rise of agentic AI systems that can make decisions without

human intervention.

page 7 / FIRESIDE CHAT WITH BETTINA ROTERMUND

The Senior VP of Siemens Xcelerator Strategy discusses the power—and challenges—of B2B platform

ecosystems. Industrial giant Siemens has developed a portfolio of software, services and hardware to

help its staff, suppliers and customers achieve digital transformation.

LOOK FOR THE ICON TO WATCH VIDEOS OF THE FULL SESSIONS

1


Platform Strategy Summit 2025 co-chairs (from left) Marshall Van Alstyne, Peter C. Evans

and Geoffrey Parker.

page 9 / THE CIRCULAR ECONOMY

Platforms can now help organizations manage critical materials such as EV batteries, industrial

magnets and rare-earth metals. Platforms can also lead to greater participation in the circular

economy, which aims to ease resource scarcities, trade tensions and environmental concerns.

page 11 / ENERGY TRANSITION

As society moves to a low- or even no-carbon energy economy, B2B platforms can play a vital

role. But questions remain. Among them: How will our new energy ecosystems operate? And

can utility companies adapt to such a dramatic change?

page 13 / FIRESIDE CHAT WITH ALAN DAVIDSON

The Head of Government Affairs at Databricks and former U.S. Assistant Secretary of

Commerce sounds off on platforms, power and geopolitics. He also responds to provocative

questioning from IDE Co-Director Andrew McAfee.

page 15 / BOOK SNEAK PEEK

The authors of the landmark book, Platform Revolution, preview its successor,

Platform Domination. Set for publication in 2026, the book will explore changes

to the platform ecosystem that include new regulations, new barriers to

information flow and new applications powered by Generative AI.

page 16 / RELATED RESOURCES & MORE

IDE researchers have published papers on structuring B2B platforms, platform growth

opportunities and more. Plus, learn about the IDE’s partners and sponsors, and discover ways to

keep abreast of the latest research.

2


Who Needs a Platform?

Almost Everyone

As platform ecosystems grow, AI, the circular economy and other

trends are dramatically shaping the future.

MARSHALL VAN ALSTYNE

SUMMIT CO-CHAIR;

PROFESSOR, BOSTON UNIVERSITY;

DIGITAL FELLOW, MIT IDE

GEOFFREY PARKER

SUMMIT CO-CHAIR;

PROFESSOR, DARTMOUTH COLLEGE;

DIGITAL FELLOW, MIT IDE

LYNN WU

ASSISTANT PROFESSOR, WHARTON

PETER C. EVANS

SUMMIT CO-CHAIR; SENIOR

ADVISOR, ENTERPRISE STRATEGY

CAPITAL GROWTH PARTNERS

ABOVE: Co-chair Parker holds forth with fellow panelists

(from left) Evans, Wu and Van Alstyne on deck.

The 13 th edition of the MIT Platform Strategy

Summit recently convened in Cambridge, Mass.,

with attendees and speakers from academia,

business and the public sector. All shared a

common interest in the way platforms—open

architecture systems that follow rules of

governance and facilitate interactions among

various parties—are transforming business,

communications and more.

This year’s Summit also reflected the growing

impact of artificial intelligence, the urgent

importance of developing a circular economy and

the rising tensions of geopolitics.

AI GETS SMARTER

The impact of AI on platforms could be huge, cochair

Marshall Van Alstyne told attendees during

the day’s first session. He believes the promise of

3


agentic AI—intelligent agents that can make decisions and take actions without human intervention—

is likely to be fulfilled. “Your next customer may not be a human,” Van Alstyne said. “It might be an

agentic AI agent.”

One advantage of new agent-to-agent (A2A) platforms could be greater network effects. That’s where

more sellers attract more buyers, and vice versa. Despite their advantages, for many B2B platforms,

network effects have proven elusive. “There are very few big business transactions,” Van Alstyne

explained. That could change if and when companies control virtual armies of AI agents. “That may

create massive network effects, as agents learn from other agents,” he added.

Another promise of AI has been lower costs, especially for tasks such as software coding. But as co-chair

Geoffrey Parker explained, the situation is more complicated than it might seem. While AI has been

shown to deliver big gains in coding, most of this research has been conducted in experimental settings.

In the real world, the ending isn’t always as favorable: One company interviewed by Parker and his

colleagues said its AI generated 50 gigabytes of code that was completely unusable.

HOW THE STACK STACKS UP

Lynn Wu of Wharton took a deeper dive by

examining the AI stack. As she explained, the

Generative AI stack starts with computer

chips, mostly GPUs, with most coming from

Nvidia. Then come the cloud platforms,

followed by the models, such as GPT. On the

very top are applications.

Wu, who also holds a doctorate from MIT

Sloan, showed how the AI stack is surprisingly

concentrated. In the United States, she

pointed out, all four layers are dominated by

just three vertically integrated companies:

Google, Amazon and Microsoft (Figure 1).

“When you have a vertically integrated stack,

it’s great for efficiency,” Wu said. “But when it’s

concentrated with a few players, you’re indebted

to what they do.”

FIGURE 1: Lynn Wu’s U.S. GenAI stack shows

vertical domination.

CLOSING THE CIRCLE

During the opening session, Summit co-chair Peter C. Evans focused on how platforms can help scale

the circular economy to help counter climate change, reduce pollution and waste, and promote the

recycling and reuse of materials and products such as laptops and phones. “You can’t run a company

without digital assets,” Evans said, “so every company in the world needs a platform strategy.”

4


Who’s In Control?

Platforms, data rights and the rise of agentic AI.

STEVE ANDON

CREATOR, RETURNCENTER

DAVID LECKSTEIN

SENIOR MANAGING DIRECTOR OF

TECHNOLOGY, NORTH AMERICA,

ACCENTURE

VIVEK MOHINDRA

SENIOR VP OF CORPORATE STRATEGY,

DELL TECHNOLOGIES

RUDINA SESERI

FOUNDER AND MANAGING PARTNER,

GLASSWING VENTURES

MARSHALL VAN ALSTYNE

SUMMIT CO-CHAIR;

PROFESSOR, BOSTON UNIVERSITY;

DIGITAL FELLOW, MIT IDE

In this era of artificial intelligence, the

topics of data ownership and control are

top-of-mind. For example, does the owner

of data used to train an AI model still own

that data after it’s been incorporated?

In this wide-ranging panel, Rudina Seseri,

founder of tech venture-capital firm

Glasswing Ventures, offered a surprising

perspective on the ownership question. “I

could care less about data ownership,” she

said. “Just let me have access to the data

so we can train the model. Once the model

has been trained, you’ve extracted what

you need.”

David Leckstein, a 28-year veteran of

Accenture, spoke about data rights,

especially in the context of a new dilemma

ABOVE: Summit co-chair Van Alstyne keeps the questions coming for panelists (from left) Mohindra, Seseri, Leckstein

and Andon.

5


his company faces. “Our clients increasingly want data-driven insights based on the

experiences of other clients,” he said. “But when it comes to their data, they don’t want

anything to leave their own four walls.”

To get around this dilemma, Accenture aims for total transparency with its clients, and it’s

also rewriting data-usage rules. This involves not only identifying and protecting clients’

trade secrets, but also transforming their company-specific data into generalized learnings.

“We’re showing clients that we want their learnings, not their artifacts,” Leckstein said.

“And then we’re working to gain their agreement.”

BRINGING AI TO THE DATA

Panelist Vivek Mohindra of Dell proposed a new way of executing AI workloads: Instead

of bringing data to AI—as is usually done today—bring AI to the data. This shift is needed,

he explained, for two main reasons. One, over 80% of all data now sits outside of the public

clouds, meaning it’s already distributed at the edge. And two, devices at the edge generate

huge quantities of new data, literally exabytes every year.

“Transporting this massive amount of data to a central location poses security and cost

implications, plus the compute available in centralized clouds tends to be relatively

expensive,” Mohindra said. “If you look instead at all the compute performance of edge

devices—such as PCs with GPUs—you have a pretty good footprint to economize on the

energy and cost of executing AI workloads.”

Weighing in on AI’s biggest impact, Steve Andon, founder of ReturnCenter, which helps

businesses and consumers collect and ship recyclable electronics, put it this way: “In a word,

it’s speed. The advent of AI has essentially speeded up everything we do.”

THE CIRCULAR LIFE CYCLE

That includes dramatically shorter life cycles for computing devices, Andon said. That’s

why ReturnCenter is working on an agentic AI model. By analyzing data associated with

devices, the AI model will predict when those devices might fail, then make connections

with its downstream ecosystem. Users will be able to “capture a snapshot of not only when

that device was produced and where it is, but all the components that go with it,” Andon

said. All this data can be knitted together to provide what he called “a circular life cycle of

what happens to all the components.”

Andon told attendees that one key responsibility of a platform owner is creating how

AI agents function as they analyze unstructured data, turn it into structured data, and

communicate with each other. “The concept of governance and control,” he added, “is the

critical thing.”

6


Fireside Chat: Bettina Rotermund

At Siemens, B2B ecosystems have the power.

BETTINA ROTERMUND

SENIOR VP, SIEMENS XCELERATOR

STRATEGY

MARSHALL VAN ALSTYNE

SUMMIT CO-CHAIR;

PROFESSOR, BOSTON UNIVERSITY;

DIGITAL FELLOW, MIT IDE

Building a B2B platform isn’t for the faint

of heart. The challenges include defining

the platform owner’s role, creating

a strategy for ecosystem partnering,

and setting governance rules. “A lot

of companies have scars in setting up

enterprise systems,” said Summit co-chair

Marshall Van Alstyne. While industrial

giant Siemens is among them, the company

also has “beautiful wins on how to actually

make these platforms work,” he said.

Bettina Rotermund leads Siemens

Xcelerator Marketplace, a portfolio of

software, services and hardware that helps

companies drive digital transformation.

In this role, Rotermund has demonstrated

how to get things done right. The

Xcelerator platform, established in 2022,

today boasts 1,500 offerings, about a third

of them supplied by some 500 partners.

7


To deliver that growth, Rotermund centered

everything around Siemens’ customers.

Partners were brought in because Siemens

realized it could not serve every customer

need along the entire value chain.

But to successfully incorporate other

players into the platform, Siemens had

to invest in partners, be open to gain

speed and invite its own ecosystem

members to participate in the marketplace.

Ultimately Siemens benefitted from the

flywheel effect, creating mutual trust

among members. That included forming

an Xcelerator advisory council that

comprised partners, sellers, customers and

others. In addition, Siemens maintains

rigid processes to prevent misuse of the

platform. “We hope that trust, as the

currency of any platform, is then delivering

the beautiful results,” Rotermund said.

intuitive thing to do,” Rotermund said.

“But this is essential if you want to create

something that’s really meaningful.”

Siemens is also investing in a large

language model (LLM) for the

manufacturing industry. The goal: provide

AI for computer-aided design (CAD)

workloads, extending beyond IT into the

physics of operational technology (OT).

For example, providing AI agents to help

operate digital twins can lead to scrap

reductions of up to 97%, Rotermund said.

However, to build this LLM, Siemens

realized it would need training data

even more diverse than the terabytes its

own global factories could provide. To

deepen the data pool, Siemens turned to

Xcelerator’s customers. Those who share

their data now will be able to use the

model for free.

PARTNERING FOR REAL-WORLD VALUE

The Xcelerator platform is also encouraging

collaboration among companies that

otherwise compete, and one area of this

collaboration is digital passports. These

digital records, which provide information

on a product’s life cycle, will soon be

mandated by the European Union for

certain products. To facilitate the adoption

of digital passports, Siemens Xcelerator is

bringing together vendors to provide data

for the passports. Siemens, along with

BASF, BMW, CATL and Henkel—some of

which are competitors—have co-founded

a blockchain-based system to share data

for digital passports on Xcelerator. “We’ve

heard that sharing data is not the most

Sharing data may not seem intuitive, but it’s essential

nonetheless, said Rotermund of Siemens.

8


The Circular Economy

Platforms can help organizations not only manage, but also

secure critical materials.

MAIRE CALLANAN

VP OF COMMERCIALIZATION,

ALTA RESOURCE TECHNOLOGIES

JACK JIA

CIRCULAR CLOUD SOURCING

AND OPERATIONS, MICROSOFT

SEAN MILES

CO-FOUNDER AND CEO,

RECYCLE GLOBAL EXCHANGE (RGX)

KATIE SCHINDALL

VP OF DECARBONIZATION,

SCHNEIDER ELECTRIC

PETER C. EVANS

SUMMIT CO-CHAIR AND PANEL

MODERATOR; SENIOR ADVISOR,

ENTERPRISE STRATEGY CAPITAL

GROWTH PARTNERS

ABOVE: Sean Miles of RGX (far right) explains his

approach to recycling and reuse to panelists (from left)

Jia, Schindall and Callanan.

Recycling and reuse involve a lot more

than just tossing your empty bottles in

the right-colored bin. Both are now supply-chain

priorities for large corporations

and small startups alike.

This panel discussion centered on how platforms

can help organizations both manage

critical materials—such as EV batteries,

industrial magnets and rare-earth metals—

and participate in the circular economy,

which aims to ease resource scarcity, trade

tensions and environmental concerns.

“Can platforms be brought to bear to

address this issue?” asked moderator Peter

C. Evans. “That’s the fundamental question.”

FACILITATING CLOSER CLEANUPS

Panelist Sean Miles came up with the

idea of his recycling and reuse platform,

Recycle Global Exchange (RGX), during the

9


pandemic. Companies looking to dispose of

materials were often shipping them over

long distances. “We saw a lot of material

going too far for disposal,” Miles explained.

To combat that, RGX created an approach

that combines the best of regional and

local approaches to the disposal of

materials from telecom, mobility and other

systems. It vetted some 300 recyclers and

other suppliers. Now, when a customer has

materials it wants to dispose of, RGX can

find a recycler or buyer within 60 miles of

their location.

“The marketplace is connecting people

that have the material with people who

want to process or buy the material,” Miles

said. “Then everything is tracked in our

system to make sure customers have the

compliance, job tracking and financials.”

MICROSOFT’S B2B PLATFORM

Circular platforms are being built and run

by large companies, too. For one, Microsoft

has built its Circularity Hub to connect

internal buyers with external suppliers.

As Jack Jia explained, the platform is

essentially the supply channel for the

entire Microsoft cloud.

Microsoft built its own B2B platform

because the company is “hyper on

regulations and compliance,” Jia said. “We

interact with so many regions, so many

nations, we want to make sure we truly

know all the suppliers we’re dealing with.”

The Circularity Hub puts Microsoft ahead

of many other companies when it comes

to recycling and reuse. Innovation drives

progress, profitability and discovery,” Jia

said. “That’s where you get results.”

ELECTRIFYING PLATFORM MARKETS

Another big company, Schneider Electric,

has also developed platforms for material

reuse and recycling. As Katie Schindall

explained, Schneider Electric aims to

reduce the environmental impact of

both its own products and those of its

customers and partners. “We have direct

connections to feed our recycled feedstock

into our partners’ supply chain, and then

back into ours,” Schindall explained.

Creating a circular platform is one thing

for a $45 billion corporation like Schneider,

but something quite different for a small

startup like Alta Resource Technologies.

Using a proprietary process, Alta grows its

own protein and resin that can separate

elements from a magnet in a single

pass. Compared with more traditional

approaches of ore extraction, Alta’s is far

more precise, cleaner and higher yielding,

Maire Callanan said.

But creating a new market for magnets

comes with a tough challenge. “How do I

convince a company like Microsoft that

they’re sitting on a gold mine?” Callanan

asked. “That they can take their end-of-life

assets that typically go into a disposition

stream and [instead] incentivize people to

disassemble a magnet?”

Platforms can help, in part by addressing

what Callanan called “information

asymmetry.” Without a market for used

magnets, prices are difficult to set. “When

I think about a platform, I think about

info transparency,” she said. “That’s what I

need…to make this system real.”

10


Energy Transition

How platforms can power the future.

MIRANDA BALLENTINE

CHAIR, FOUNDATION FOR ENERGY

SECURITY AND INNOVATION

STINA BROCK

CEO, DERAPI

VANESSA CHAN

VICE DEAN,

INNOVATION AND ENTREPRENEURSHIP,

PENN ENGINEERING

RANDY SPOCK

LEAD, CARBON CREDITS AND

REMOVALS, GOOGLE

GEOFFREY PARKER

SUMMIT CO-CHAIR AND PANEL

MODERATOR; PROFESSOR,

DARTMOUTH COLLEGE; DIGITAL

FELLOW, MIT IDE

ABOVE: Randy Spock of Google (second from right)

promoted collective action to (from left) moderator

Parker and panelists Chan, Ballentine and Brock.

The gears are in motion for platforms to

help accelerate the transition to a low- and

no-carbon energy economy. But questions

remain. Among them: How will these new

energy ecosystems operate? And can utility

companies adapt to such a dramatic change

in energy production and distribution?

Today, a multitude of companies, from the

retail to the tech sector, are growing into

providers that consume electrons as part

of energy services they manage or deliver.

Even consumers can get into the act, with

an estimated 50 million distributed energy

resources at U.S. residential homes alone.

“We no longer have to buy energy from one

company,” Miranda Ballentine of the FESI

told Summit attendees. “But who’s going to

own that ecosystem? Who’s going to own

the data? And who’s going to manage that

data?”

11


Those questions are pressing because the

traditional U.S. power grid is one of the

smartest on the planet. Will it be disrupted

as other parties sell energy through

platforms run by Google, General Motors

or others? “I don’t think we’ve figured that

out yet,” Ballentine answered. “That’s where

regulators are stepping in—to ask, ‘How can

we do this in a way that’s efficient and lowcarbon

without disrupting this finely tuned

national machine?’”

CREATING AN ACCELERATION BOOST

One of the ways platforms can speed

the commercialization of clean energy

technology is with crowdsourcing the risk,

said Vanessa Chan of Penn Engineering.

This could both help to finance ecosystems

and choose one winning technology for

a particular clean option, such as small

modular reactors, and then sourcing that

out to parties.

Chan urged tapping into resources such

as the federal Loan Programs Office,

philanthropists and the insurance industry

for risk-mitigation strategies and offtakers.

(In an off-take agreement, a buyer

commits to purchasing all or a significant

portion of a seller’s future production.)

“I love what the hyperscalers are doing,”

Chan said, “because they’re willing to go for

long-term off-take agreements when the

technology isn’t quite there.”

Randy Spock of Google agreed on the need

for collective action. As big as Google is, he

said, “we’re a small crumb of what needs to

be this overall pie of a solution. So how can

we create the platform through our actions

Miranda Ballentine asked: Who will manage an increasingly

complex energy ecosystem?

that helps others come along?” Spock

also said the approach is the same on the

energy side and on the carbon credits and

removal side: That approach is “defining

what good looks like,” he said. “It’s creating

sort of a common standard around that.

And then it’s bringing others along to be

inspired by some of the things that maybe

we are risk tolerant enough to do first.”

Stina Brock of Derapi, a data infrastructure

company for distributed energy that serves

platform companies, argued for a grid

that considers both a technological and

business perspective. In her vision, devices

ranging from solar batteries to EV chargers

would participate in the grid. That way, she

added, “we can move toward a grid that has

a lot of flexibility and is more resilient and

sustainable.”

To do this, Brock explained, utilities will

need to change their business models so

they can support many of the resources

they already have in the distribution grid.

That way, Brock added, “they can serve the

load right where they’re at.”

12


Fireside Chat: Alan Davidson

Platforms, power and geopolitics: strange bedfellows?

ALAN DAVIDSON

HEAD OF GOVERNMENT AFFAIRS,

DATABRICKS; FORMER U.S. ASSISTANT

SECRETARY OF COMMERCE

ANDREW McAFEE

CO-DIRECTOR, MIT IDE

To help close this year’s Platform Strategy

Summit, Andrew McAfee of the IDE began

his fireside chat with Alan Davidson by

asking: What gives the United States its

astonishing technology ecosystem, which

certainly includes digital platforms?

“Even in this moment of geopolitical

conflict,” Davidson replied, “the technology

companies we’ve created and our place in

the technology revolution are the envy

of the world.” He credited the U.S. for

having one of the world’s freest economies,

investing in a superior university system

and setting a governance structure that

also promotes innovation. “Now we want

to make sure we continue to be that place,

that beacon for talent,” Davidson added.

ABOVE: Alan Davidson, former U.S. Assistant

Secretary of Commerce (on left), speaks; IDE Co-

Director Andrew McAfee thinks it over.

To do so, Davidson said, the United States

will need to bolster its control over the

13


technological advances such as AI that may create or intensify social problems. These

improvements should include making the internet safer for children, dealing with

misinformation and other problematic content, protecting privacy and ensuring

cybersecurity.

Unfortunately, other countries may not trust us to take the lead in setting new rules

for AI, since we have fallen short on social media governance, Davidson believes. To

counter this mistrust, “we need to build up our governance muscles,” he said.

One such muscle could be a new baseline privacy policy. “If you had told me 25 years

ago that we wouldn’t have a national privacy policy, I’d have said that’s crazy. Of course

we will. We’ll have to. Data will be too important,” Davidson said. “And yet we don’t.”

COLLECTIVE INVESTING

The two-way chat also touched on geopolitical competition from foreign adversaries

whom Davidson described as “very, very savvy.” Maintaining global leadership, he

added, will require a societal investment beyond what the market would do on its own.

As an example of the kinds of investments that are needed now, Davidson cited

the U.S. Chips Act, which included earmarking roughly $50 billion to return chip

manufacturing to the country. He also referred to the 2021 Bipartisan Infrastructure

Law, where the U.S. Congress allocated $48 billion to ensure every American has access

to affordable and reliable high-speed broadband.

“Those were really big bets,” Davidson said. “When you’re managing a $30 trillion

economy, occasionally there are things where we need collective action as a society.”

While McAfee agreed that an industrial policy was appropriate for issues of national

security, he pushed back on its other aspects. “I hear you say there are things the market

won’t do….and it strikes me that that market did start providing ample bandwidth

from space with this constellation of Starlink satellites overhead,” he said. “I think you

could have saved a lot of money by giving people in rural America Starlink.”

Davidson countered that as of 2022, there were still millions of households across the

country that did not—could not—get high-speed internet service, “It was not clear—

and it’s still not clear—that Starlink could always provide that, and provide that at

scale,” he said. (Exactly one week after the Platform Summit, Starlink suffered a service

outage that reportedly affected nearly 60% of its U.S. users.)

Pushed further, Davidson explained: “We’re talking in excess of 10 million households.

And Congress was only going to do this once…so you really needed to make this a

network that’s going to be resilient over time.”

14


BOOK SNEAK PEEK:

“PLATFORM DOMINATION”

It’s been close to 10 years since Geoffrey

Parker, Marshall Van Alstyne and Sangeet

Paul Choudary published Platform

Revolution, their authoritative book on the

role of online platforms. It’s since been

translated into multiple languages.

Now get ready for their new look at the

platform economy: Platform Domination,

scheduled for publication in 2026. Why a

new book? “Because platforms still matter,”

Parker told Platform Summit attendees

during a special sneak peek presentation.

“The business model is still relevant, and it’s

starting to increasingly permeate in lots of

different industries.”

But a lot has changed in the platform

ecosystem since 2016. That includes new

regulatory interventions, new barriers to

information flow, and new applications

powered by Generative AI. Also, after

nearly a decade of work with platform

companies, the authors saw that more

parties are participating in the platform

economy, either as consumers or providers,

with some of the latter group mounting

their own platforms and others embedding

products and services in the platforms

of others.

Parker said the new book will also update

core platform basics, such as network

effects—especially data network effects.

There will be no need to read the first book

if you haven’t yet.

The authors also promise their new

book will give readers a framework for

answering tough platform questions. For

example, will a particular market transform

into a platform at all? And if so, can your

organizations become one of the market’s

platform providers? As Van Alstyne told

Platform Summit attendees, the new book

will help readers answer these and other

questions with “a set of intellectual tools

that help frame the space and make it

valuable.” That’s a goal well worth

the wait.

Download a sample chapter of

PLATFORM DOMINATION.

15


THANK YOU

CORPORATE SUPPORTERS

The IDE’s research and programs are made possible

by corporate support from Accenture, Autodesk,

Commonwealth Bank of Australia, Dell Technologies,

Google.org, Gordian, Intelmatix, Microsoft, Nasdaq,

Netflix, SAP, Starr Insurance and TDF Ventures.

RELATED RESOURCES

How to Structure a B2B Marketplace Venture

Think through the implications of organizational and

governance choices.

By Didier Bonnet, Geoffrey Parker, Georgios Petropoulos,

Leonardo Serra

Sloan Management Review, April 2025

Are You Missing Growth Opportunities for Your Platform?

If so, here are four ways to scale.

By David J. Bryce, Jeff Dyer, Marshall Van Alstyne

Harvard Business Review, May-June 2025

The Hidden Costs of Coding with Generative AI

Careless deployment creates technical debt.

By Edward Anderson, Geoffrey Parker, Burcu Tan

Sloan Management Review, August 2025

PLATFORM STRATEGY SUMMIT CO-CHAIRS

Peter C. Evans, Geoffrey Parker, Marshall Van Alstyne

IDE STAFF

David Verrill, Albert Scerbo, Tammy Buzzell, Aileen

Menounos, Erin Palumbo, Santiago Navarro, Carrie

Reynolds, Joanne Batziotegos

Toward Efficient Data Sharing in Platform Markets

A proposal for the in-situ data right, allowing third parties

to create new platform value with user permission.

By Bertin Martens, Geoffrey Parker, Georgios

Petropoulos, Marshall Van Alstyne

National Law Review, June 2025

The Platform Professional

Exploring digital platforms, platform strategy and the

rise of circular platforms.

A Substack by Peter C. Evans

CONNECT WITH THE MIT INITIATIVE ON THE DIGITAL ECONOMY (IDE)

Meet Us on Medium

Read blog posts on the latest IDE research and researchers.

Check Out Our Research

Learn about the IDE’s eight research groups, read summaries of our staff’s

latest research papers, and download our special reports.

Learn even more about the IDE, including corporate membership and

upcoming events: IDE.MIT.EDU

THIS REPORT

Editorial: Peter Krass, Jennifer Zaino / Event photography: Giro Studio / Design: Stone Design Studio

16


MIT PLATFORM STRATEGY SUMMIT REPORT 2025

MIT Initiative on the Digital Economy

245 First Street, Room E94-1521, Cambridge, MA 02142 USA

ide.mit.edu | sloan.mit.edu | mit.edu

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