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Lookbook_Urbanmetsä

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URBAN

METSÄ

F R O M C I T Y S T R E E T S T O

F O R E S T P A T H S

URBAN

METSÄ


ABOUT

URBAN

METSÄ

F R O M C I T Y S T R E E T S

Urbanmetsä is a Finnish menswear label and multisensual

brand where the energy of the city meets the calm of the

forest. Known for its clean lines, tactile materials, and

seasonless design, the brand blends urban functionality with

the quiet confidence of Nordic nature.

Every collection draws from real-life Finnish environments,

offering timeless pieces that feel as authentic as they look.

by Stockmann.

T O F O R E S T P A T H S

www.urbanmetsä.fi

www.urbanmetsä.fi


URBAN

METSÄ

Texture

Studies

Urban

Metsä

www.urbanmetsä.fi


COLLEC

TIONS

www.urbanmetsä.fi


URBAN

METSÄ

DROP 1


URBAN

METSÄ

Our debut collection, Midnight Sun, channels Finland’s most

striking natural contrast — endless summer light and the deep

stillness of winter nights. The elements of darkness and light

become our design language.

Designed for the outdoors, pieces are adaptable and

built for extremes: reversible layers, reflective surfaces for

dark hours, UV-protective summer jackets, and insulated

winter shells. Layering is key — transitioning effortlessly

between sunlight and shade.

A modern, dramatic vision of seasonality and contrast.

MIDNIGHT

SUN

www.urbanmetsä.fi


RBAN

ETSÄ

Drop 1

Midnight Sun

www.urbanmetsä.fi


RBAN

ETSÄ

Drop 1

Midnight Sun

www.urbanmetsä.fi


URBAN

METSÄ

DROP 2


URBAN

METSÄ

White Noise distills Urbanmetsä’s aesthetic into its

purest form — Finnish minimalism with a subtle edge.

Pared back and detail-focused, it’s made for those

who value understatement over excess, where urban

precision meets Nordic calm.

The drop flows into seasonless essentials made for

city life and pieces you reach for year-round. It feels

like a pause before the city wakes, carrying the

stillness of nature into everyday life and celebrates

simple solitude. In both the urban landscape and the

Finnish wilderness — with confidence and clarity.

WHITE

NOISE

www.urbanmetsä.fi


RBAN

ETSÄ

Drop 2

White Noise

www.urbanmetsä.fi


RBAN

ETSÄ

Drop 2

White Noise

www.urbanmetsä.fi


RBAN

ETSÄ

OUR

SHOWROOM

Showroom located at Stockmann.

Aleksanterinkatu 52, 00100 Helsinki

www.urbanmetsä.fi


URBAN

METSÄ

Drop 1

Midnight Sun

Drop 2

White Noise

www.urbanmetsä.fi


CONTACT

US

www.urbanmetsä.fi

office@urbanmetsa.com

www.urbanmetsä.com

Aleksanterinkatu 52 B, PL 220

00101, Helsinki FI

by Stockmann.

www.urbanmetsä.fi


URBAN

METSÄ

F R O M C I T Y S T R E E T S T O

F O R E S T P A T H S

www.urbanmetsä.fi

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