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FY 2024-25 Smart Start of Mecklenburg County Impact Report

Our Impact Report for Fiscal Year 2024-25.

Our Impact Report for Fiscal Year 2024-25.

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2024-25 ANNUAL

IMPACT REPORT


TABLE OF

CONTENTS

Our Mission and Vision

Welcome Letter

The Year In Review

Success Stories & Partners

Outreach & Engagement

Our Donors

Our Sponsors

2

3

4

6

14

16

17



OUR MISSION

We mobilize resources, forge partnerships, and support families to improve early

childhood health, education and development, and ensure children are prepared

for kindergarten.

WELCOME LETTER

Dear Friends and Partners,

The Smart Start of Mecklenburg County (SSMC) team is proud to share

our Fiscal Year 2025 Impact Report, an opportunity to celebrate the

progress, partnerships, and possibilities shaping early childhood in our

community.

Every day, we work to ensure that all children in Mecklenburg County

turn five ready to thrive. This year, that mission has guided us through

new milestones in expanding access, deepening collaboration, and

strengthening the systems that support children and families from prenatal

to age five.

OUR VISION

All children in Charlotte and Mecklenburg County enter kindergarten healthy

and ready to succeed.

From innovative early literacy efforts and expanded home visiting

coordination to new partnerships that improve family support and early

care quality, SSMC continues to be a trusted connector and catalyst

for lasting change. Our collective impact is visible in classrooms, clinics,

and living rooms across the county, where families, educators, and

community partners are working together to build strong foundations

for lifelong success.

The progress outlined in this report reflects the power of shared

commitment. We are deeply grateful to our partners, funders,

volunteers, and community advocates who help bring this work to

life. Together, we are creating a brighter, more equitable future for

Mecklenburg’s youngest residents.

With sincere appreciation,

Mike

Blackwelder

Chief Executive Officer

Kelly

King

Board Chair

2

3



THE YEAR IN REVIEW

SOME IMPACTFUL NUMBERS ON EARLY CHILDHOOD IN MECKLENBURG COUNTY

484,578

MESSAGES

SENT TO

CAREGIVERS BY

ParentPowered

THROUGH

CHILD CARE HEALTH CONSULTANTS,

THERE WERE

AT

ON UPDATED HEALTH

PROTOCOLS AND

PROCESSES

82 PARENTS

COMPLETED THE POSITIVE

PARENTING PROGRAM

THROUGH

THE LEARNING

COLLABORATIVE

600+

FAMILIES

PARTICIPATED IN

RED BAG ROTATIONS

THROUGH

RAISING A READER

74%

IMPROVEMENT

SEEN IN DEVELOPMENTAL

AGING IN PARTICIPANTS IN

THE COMMUNITY LANGUAGE

PROGRAM’S APPLE A DAY

PROGRAM

342

PARENTS &

CAREGIVERS

SUPPORTED THROUGH

HOME VISITING PROGRAMS

377,553

BOOKS DELIVERED

THROUGH

DOLLY PARTON’S

IMAGINATION

LIBRARY

& 272

CHILDREN

RECEIVED THERAPEUTIC

INTERVENTIONS

BECAUSE OF

CHARLOTTE SPEECH

& HEARING CENTER

515

CHILD CARE

STAFF MEMBERS

RECEIVED EXTRA FUNDING

THROUGH WAGE$

4

5



A Journey Toward a Brighter Future

When Tiana joined the Safe Journey Parents as

Teachers (Communities In Schools) program, she

was a 10th grader balancing schoolwork with caring

for her young son. With her case manager’s help, she

re-enrolled at West Charlotte High School and began

receiving weekly check-ins, counseling support, and

resources to help her family stay on track.

Even when transportation barriers, job loss at home,

and her child’s illnesses made school seem impossible,

Tiana refused to give up. With Safe Journey’s support,

including access to childcare and summer classes, she

not only caught up on her coursework but graduated

early in February 2025.

Hearing The Future Clearly

Every child deserves to start school ready to learn, play, and grow with confidence. This year, the

Charlotte Speech and Hearing Center (CSHC) helped make that possible for more than 1,500

children across Mecklenburg County.

During screenings held in classrooms and community centers, CSHC specialists identified

children who needed extra support — and for 46% of those children, they helped families

connect to early intervention services before kindergarten even began.

These early screenings mean that children who once struggled to hear instructions or

communicate clearly are now entering school equipped to thrive. For parents, it’s peace of mind.

For teachers, it’s the power to reach every child. And for the community, it’s one more step

toward a future where every child has a strong, healthy start.

Today, she’s preparing to start the nursing program

at Central Piedmont Community College. Her

determination, matched with Safe Journey’s support,

shows what’s possible when families are surrounded

by care, encouragement, and opportunity.

All of Our Partners Making an Impact in Family Support:

• Guiding Parents to Services

• Safe Journey Parents as Teachers (Communities In Schools)

• Nurse-Family Partnership (Care Ring)

• YMCA Parents as Teachers

• The Basics Mecklenburg

• Moms Moving Forward (Freedom Communities)

All of Our Partners Making an Impact in Health and Development:

• Guiding Parents to Services

• Community Language Impact Program (CSHC)

• Child Care Health Consultants

6

7



A Community of Readers

This year, Raising a Reader (RAR) helped more than 600 children across Mecklenburg County fall

in love with reading through weekly red book bag rotations and family literacy workshops.

With support from Smart Start funding, RAR continued programs for over 100 children whose

sites might otherwise have closed — ensuring stories kept flowing into homes every week.

Together with the Charlotte-Mecklenburg Library, the team hosted more Active Reading

workshops than ever before and launched its first Early Literacy Teacher Training Conference.

Partners like Promising Pages donated thousands of books so that each child could build their

own home library.

Post-workshop surveys showed remarkable results: nearly 100% of parents said they now read

more intentionally with their children — asking questions, connecting stories to real life, and

making reading a joyful family routine.

Finding Her Voice

When Marisol began the school year at Charlotte Bilingual Preschool, she was shy, quiet, and

struggling to meet most early learning milestones. Her teachers noticed that she hesitated to

speak in both English and Spanish, which made it hard to measure her progress in areas like

literacy, math, and social-emotional growth.

Working closely with her mother and an occupational therapist, Marisol’s teachers created

individualized learning experiences to help her build confidence and strengthen her

communication skills. Through this teamwork, she received an Individualized Education Plan (IEP)

and began to flourish.

By the end of the year, Marisol’s Spanish language proficiency had grown from 5% to 50%, and

her social-emotional skills from 22% to 78%. Today, she eagerly talks with teachers and plays

joyfully with her classmates — a confident learner ready for her next steps.

All of Our Partners Making an Impact in Literacy:

• Community Language Impact Program (CSHC)

• Dolly Parton’s Imagination Library

• Raising A Reader

• ParentPowered

All of Our Partners Making an Impact in Early Care & Education:

• Charlotte Bilingual Preschool

• Child Care Health Consultants

• Social-Emotional Teacher Coaching (Child Care Resources, Inc.)

• Child Care WAGE$ (Early Years)

• The Learning Collaborative

• Quality Everyday (Child Care Resources, Inc.

• MECK Pre-K

• North Carolina Pre-K

• Early Educator Workforce Development

8

9



A Strong Start for Every Child

In June, MECK Pre-K marked its seventh graduating class with nearly 1,900 children ready to

take their first confident steps into kindergarten. Across more than 100 classrooms, families

celebrated with caps, gowns, and proud smiles, a joyful reminder of what high-quality early

education makes possible.

“After a fantastic year of growth in everything from self-confidence to cognitive learning,” said

Mary-Margaret Kantor, SSMC’s Chief Education Officer, “we’re thrilled to see these children

move forward ready to learn.”

Launched from a bold county vision for equitable access, MECK Pre-K now prepares to expand

again—adding 10 new classrooms and 180 additional seats for the 2025–26 school year.

Each one represents another child set on the path toward lifelong success and another family

supported by a community that believes in opportunity for all.

Finding Their Voice in the Classroom

When a group of future teachers joined the English for Academic Spaces program, they shared

one goal: to stand confidently in front of a classroom. Over 12 Saturdays, these dedicated

English-language learners built communication skills, completed practicum hours in MECK Pre-K

classrooms, and discovered a sense of belonging in Mecklenburg’s early childhood community.

Led by instructor Jill Morin, the program provided more than grammar lessons—it built

confidence, connection, and opportunity. “Our classes are about empowering participants to

step into their careers with confidence,” Morin shared. “They improve their language skills, build a

supportive network, and find the courage to pursue their next steps.”

Many graduates returned this fall to continue their journey toward becoming early educators,

ensuring that tomorrow’s classrooms reflect the rich diversity of the children they serve.

Investing in pre-K is investing

in economic mobility for our

entire county.

Former Mecklenburg

County Manager

Dena Diorio

10

11



Powering Home-

Based Child Care

with Technology

Growing Together Through The Basics

For many home-based child care providers, technology can be the bridge between survival and

sustainability. Through a partnership with E2D (Eliminate the Digital Divide), Smart Start of

Mecklenburg County distributed new laptops to local providers, giving them tools to strengthen

their businesses and better support the children in their care.

“Home-based child care owners are small business leaders,” said Dr. Nicole Campbell, SSMC’s

Chief Impact Officer. “Technology helps them expand their reach, streamline operations, and

engage families in new ways.”

From spreadsheets to story time, these laptops are transforming daily operations. As one

provider shared, “This gives me new ways to help my business grow and help children learn

through technology.”

With each delivery, Smart Start is helping take the stigma out of home-based care, and giving

providers the power to grow, giving more options for pre-K in Mecklenburg County.

12

Over the past year, The Basics Mecklenburg has brought early

learning to life through two vibrant new murals created by Charlotte

artist Julia Rojas, in partnership with Charlotte Is Creative. Each

installation transforms a community space into a place where

children and families can learn, explore and connect.

The first mural, installed in October 2024 at Atrium Health

Levine Children’s Myers Park Pediatrics, was championed by

board member Dr. Shivani Mehta, MD, MPH, FAAP. Designed for

a pediatric waiting room, the interactive artwork helps minimize

stress while encouraging families to talk, point, count and explore

together. Bright colors and playful illustrations introduce the five

Basics principles in a way that feels calming, welcoming, and childcentered.

In April 2025, a second mural was unveiled at Grow Café. This joyful

garden-themed piece quickly became a focal point for families,

as children spotted flowers and bugs woven through the design.

Caregivers paused to read the embedded Basics messages, sparking

conversations about how simple daily interactions can help young

children thrive.

Together, these murals bring The Basics into public, accessible spaces,

reminding families that learning can bloom anywhere.

13

This mural is more

than art. It’s a

vibrant tool that

inspires families to

celebrate everyday

learning.

Mike Blackwelder,

SSMC CEO



OUTREACH & ENGAGEMENT

1,165

VOLUNTEER

HOURS

FY24-25 FINANCIALS

Functional Expenditures

6.6%

154 OUTREACH

EVENTS

DIGITAL REACH

Revenue

State Awards and Contracts*

Federal Awards

Local Awards

Private Contributions

Other Receipts

Total Revenue

$13,615,093

$62,358

$24,768,377

$486,652

$151,081

$39,083,561

*Includes Subsidy & WAGE$

14

15



DONORS

Bank of America

Chipotle Mexican Grill

First National Bank

Kappa Chapter of Delta Kappa Gamma

Park National Bank

Corporate

Providence Preparatory School

United Community Bank Foundation

Vanguard Group

Viasat Inc.

PRESENTING SPONSOR

Foundations

Carol B. Phelon Foundation

Merancas Foundation

PNC Foundation

Vanguard Charitable Foundation

World Reader

TRANSFORMATION ADVOCATES

Heba Abdelbaky*

Richard Agner

Tenille Alexander-Banner

Patrick Bailey

Simone Hall Banks

Teressa Beam*

Peggy Berry

Mike Blackwelder

Jo Boyd

Jake Brewer

Shanda Brock-Perry

Sheana Brown

Elizabeth Buckingham*

Michael Caggiano

Camille Catchings

Laquanda Chambers

Brad Cohen

Amy Corbett

Sherri Cowan

Ikes Cunningham

Natacha Duggins

Tessa Dyer

Mary Kathryn Elkins

Catherine Etters

Shelia Faison

Joanette Freeman*

Rita Frye

Individuals

Bold denotes members of Thrive By Five Philanthropy Circle

* denotes members of FY24-25 Board Member

William and Eleanor Funderburg

Benjamin Gilman*

David Hall

Kimberly Henderson*

Thomas Higgins Jr.

Vena Holmes

David and Jan House

Jake House*

Michael Ide

Elizabeth Johnston

Amanda Joyner*

Mary Margaret Kantor

Jared Keaton*

Kelly King*

Toria LeGrant

Ross and Jennifer Levin

Elaine Liberato Jenkins*

Nick Loder

Elizabeth Lotito

October Makabin

Matthew Marceron

Anil and Anita Matai

Tina McClanahan

Shivani Mehta*

Laura Meier*

Oscar Garcia Menjivar

Jacqueline Mims-McClenon

16

Adriane Watkins Mingo

Margaret Munson

Maddie Myers*

Emily Nanney*

Amanda Nitto*

Paige Pahlke

Elisabeth Pordes

Janelle Powers

Jared Ramsey

Jaime Rechkemmer

Latoya Scott*

Allen and Sarah Shifflet

Laurel Shustack

Janet Singerman

Brittany Smith

Mark and Debra Smith

Sharon Spigner

Jennifer Stamp

John and Claire Tate

Robin Taylor

Kru Trivedi*

Brittney Watts

Sandy Weathersbee

Braxton Winston*

Jim and Holly Wood

RELATIONSHIP BUILDERS

CONNECTION CATALYSTS

BUILDING BLOCKS

THANK YOU TO OUR SPONSORS!



SmartStartOfMeck.org

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