Home Textile Exports February 2026
Home Textile Exports Şubat 2026
Home Textile Exports Şubat 2026
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from the editor
Heimtextil
pushed the button.
We continue with
Almaty...
We started the new year with Heimtextil Frankfurt,
the world’s largest and most influential meeting
point for the global home textile industry. It was a
truly inspiring experience to be part of this great
organization once again. As always, the fair was
dynamic, productive, and highly functional—bringing
together the right people, the right products, and the
right business opportunities under one roof.
The strong visitor traffic, valuable meetings, and the
overall energy of Heimtextil clearly proved that our
industry continues to move forward with confidence. It
was also encouraging to witness the increasing interest
in innovative collections, sustainable production, and
design-driven solutions—areas where Turkish home
textile exporters are already highly competitive and
continue to strengthen their global position.
With this issue, we are excited to be attending the
18th Homedeco International Home Textile & Design
Fair, which will be held in Almaty, Kazakhstan.
This important event has become a key platform
for connecting regional buyers with international
manufacturers and showcasing new trends in home
textile and interior design.
The Kazakhstan market, along with its surrounding
countries, offers great opportunities for home textile
exporters. The region’s growing demand for quality,
modern design, and reliable supply chains makes it an
attractive destination for Turkish manufacturers who
can deliver strong collections, fast service, and flexible
production capabilities. We believe that Homedeco will
once again generate a productive environment for new
partnerships, long-term business connections, and
expanding trade volumes in this promising geography.
In this issue, you will find industry updates, market
insights, and company news reflecting the latest
developments in the home textile world. As Home Textile
Exports, we will continue to follow global fairs closely,
support the international visibility of our exporters, and
share the most relevant information with our readers.
We wish you a successful season filled with strong orders,
productive collaborations, and new export markets.
Mehmet SOZTUTAN
mehmet.soztutan@img.com.tr
Group Chairman
Hüseyin Ferruh IŞIK
Publisher
İSTMAG MAGAZİN
GAZETECİLİK YAYINCILIK
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8
TRENDS
Designing a bedroom
that supports mental balance
A calm, considered bedroom environment
helps quiet the mind,
ease sensory overload, and gently guide
the body into restorative sleep.
The bedroom is more than a functional space
for rest—it plays a quiet but powerful role in
emotional well-being and mental balance.
From the Sleep WELL perspective, a sleepfriendly
bedroom is a cornerstone of healthy,
restorative rest. Every design choice, from
color and texture to lighting and layout,
influences how easily the mind releases the
day and settles into sleep.
When a space feels cluttered or
overstimulating, mental tension can linger even
as the body grows tired. Sleep-friendly design
prioritizes visual simplicity and sensory calm,
transforming the bedroom into a grounding
environment that supports relaxation,
emotional renewal, and deeper rest.
Color, light, and atmosphere shape relaxation
Color choices strongly affect how the
nervous system responds to a space. Soft
neutrals, muted earth tones, and gentle
pastels are commonly associated with a
calming effect. These tones help reduce
HTE HOME TEXTILE EXPORTS
FEBRUARY 2026
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10
TRENDS
visual stimulation and encourage the mind to
slow down. Bold contrasts and overly bright
colors, on the other hand, may increase
alertness and make it harder to unwind.
Lighting is equally important. Adjustable
lighting with warm tones in the evening
supports the body’s natural wind-down
process. Layered lighting options, such as
bedside lamps instead of strong overhead
lights, help create a softer nighttime
atmosphere that feels safe and soothing.
Layout and simplicity reduce mental noise
A sleep-friendly bedroom benefits from an
open and intentional layout. Clear pathways,
balanced furniture placement, and uncluttered
surfaces help reduce subconscious stress. When
the space feels organized and breathable, the
mind receives fewer signals to stay alert.
Minimalism does not mean emptiness; it means
choosing what truly supports rest. Removing
unnecessary objects and distractions allows
the bedroom to serve a clear purpose:
relaxation and sleep. This clarity reinforces a
sense of mental ease at the end of the day.
Textures and materials support comfort
Natural textures play a subtle but meaningful
role in sleep wellness. Soft fabrics, breathable
bedding, and materials such as wood or
cotton contribute to a sense of warmth and
comfort. These elements support physical
relaxation while also enhancing emotional
safety, which is essential for deep rest.
Many wellness-oriented designs favor natural
materials because they feel grounding and
familiar. This connection to natural elements
helps the body relax more easily, supporting a
smoother transition into sleep.
Bedroom design as part of holistic wellness
Within Sleep WELL, bedroom design is viewed
as an extension of self-care. A thoughtfully
designed sleep space encourages consistent
routines and reinforces healthy sleep habits.
Over time, the bedroom becomes associated
with calmness and restoration rather than
stress or stimulation.
By aligning design choices with the body’s need
for rest, a sleep-friendly bedroom supports not
only better sleep, but also emotional balance
and mental clarity throughout the day.
HTE HOME TEXTILE EXPORTS
FEBRUARY 2026
www.
ozerdem
.com.tr
MENSUCAT SANAYİ VE TİCARET AŞ.
INSTAGRAM.COM/ISSIMOHOME
WWW.ISSIMO.COM.TR
14
EVENTS
Heimtextil 2026 sharpened
its global market relevance
by attracting more
top-level decision-makers
FRANKFURT – Heimtextil 2026 concluded
with 148 participating nations, stable exhibitor
and visitor numbers at a consistently high
year-on-year level, and a growing share of
top-level decision-makers. As the world’s
leading trade fair for home and contract
textiles and textile design, Heimtextil once
again proved to be a reliable partner for
the industry at a time when the market
environment is shaped by geopolitical
tensions, recalibrated trade flows and
changing consumer sentiment. “Volatile
tariff policies and geopolitical uncertainties
are reshaping global sourcing and trade
HTE HOME TEXTILE EXPORTS
FEBRUARY 2026
EVENTS 15
With rising global relevance and a marked increase in visitor
quality, Heimtextil 2026 stood for stability and reliability in
a volatile market environment. Heimtextil brought evolving
market dynamics, Artificial Intelligence (AI) and new business
opportunities to life. The focus was on progressive design
approaches, visionary talents, functional textiles and new
hospitality concepts shaping the future of interior design.
Heimtextil 2027 will take place from 12 to 15 January 2027.
structures. At the same time, markets
in ASEAN and Europe are gaining in
importance. The need for orientation, market
transparency, reliable partners and new
business opportunities is increasing. Especially
in the current climate, a dependable platform
such as Heimtextil is indispensable as a
central meeting point for the global industry,”
said Detlef Braun, Member of the Executive
Board of Messe Frankfurt.
Strong industry confidence: global relevance
and high decision-making quality
Heimtextil 2026 brought supply and demand
HTE HOME TEXTILE EXPORTS
FEBRUARY 2026
18
EVENTS
together with even greater precision,
highlighting global trends, relevant market
segments and alternative business models.
With an international share of 96 per cent
on the exhibitor side, Heimtextil united key
production and sales markets along the
entire textile value chain. The top ten exhibitor
countries included China, India, Pakistan,
Türkiye, Germany, Italy, Spain, Portugal, the
United Kingdom and the Netherlands. The
visitor profile reached an internationality
rate of 86 per cent, recording growth among
others from the United States, Switzerland,
Denmark, Finland and Peru. The share of
HTE HOME TEXTILE EXPORTS
FEBRUARY 2026
20
EVENTS
top-level decision-makers rose significantly
to 78 per cent, underlining Heimtextil’s
relevance for strategic sourcing decisions,
market exploration and networking. The
strong presence of senior executives from
international corporations such as Harrods,
IKEA, Marriott Hotels, Sainsbury’s and XXXLutz
further reflected the high quality of visitors.
With repeat visitors increasing to 68 per
cent and consistently high satisfaction levels
among both exhibitors and visitors, Heimtextil
positioned itself as a proven and stable
platform for long-term business relationships
in a challenging market environment.
Shaping the future of textiles: interior design
and hospitality as growth drivers
As a global hotspot for textile and non-
HTE HOME TEXTILE EXPORTS
FEBRUARY 2026
www.guzzi.com.tr
guzzi.sahmetal
Guzzi-Şah Metal Perde Aksesuar
22
EVENTS
textile interior design, Heimtextil offered the
retail, industry and contract sectors curated
solutions for holistic interior concepts. Under
the theme “Craft is a verb”, the Heimtextil
Trends 26/27 connected AI technologies with
traditional craftsmanship, providing strong
impulses for design, product development
and range planning. Designer and architect
Patricia Urquiola made the future of interior
design tangible. Her installation -amongall-
combined AI, material innovation and
sustainability. Within an interactive space,
she demonstrated how transformative
textiles respond to individual human needs
and open up new concepts for design,
retail and hospitality. Heimtextil once again
strengthened its role as an international
creative hub, showcasing both established
studios and emerging talents with sustainable,
experimental and market-ready textile designs.
HTE HOME TEXTILE EXPORTS
FEBRUARY 2026
EVENTS 23
Against the backdrop of changing consumer
and customer requirements and growing
demand for functional contract textiles,
Heimtextil placed a strong focus on projectbased
interior solutions. The Interior.
Architecture.Hospitality programme
connected industry, design, planning and
project development, demonstrating how
functional textiles create differentiation
and unlock business potential across
hospitality, contract business, office and
healthcare sectors. From 2027 onwards,
a new cooperation with Hospitality
Interiors Europe (HINT) will further expand
Heimtextil’s offering for holistic interior
design. The parallel format is specifically
aimed at decision-makers responsible for
high-end contract design and strengthens
Frankfurt’s position as a central platform
for the global hospitality sector.
HTE HOME TEXTILE EXPORTS
FEBRUARY 2026
Kemalpaşa Mahallesi
Vidinli Tevfikpaşa Caddesi
Aydın Center No: 9 Daire: 102
Fatih - İSTANBUL / TÜRKİYE
+90 536 560 57 64
+90 545 330 12 76
deniz_drug@windowslive.com
26
EVENTS
Lead the Change: AI as a business enabler
for the global textile industry
From market shifts and new consumption
patterns to concrete design and application
contexts, Heimtextil 2026 translated key
industry developments into new business
opportunities. Through innovative exhibitor
presentations, curated special showcases and
an even more targeted content program, the
leading trade fair addressed the industry’s
growing need for exchange, orientation and
strategic insight. “As a further market driver,
Heimtextil consistently embedded AI into the
trade fair experience, demonstrating under
the umbrella ‘Texpertise Focus AI’ how AI
strengthens competitiveness in practical terms.
Artificial intelligence is already part of economic
reality as a partner for design concepts and
material visualizations, and as an efficient
tool for data migration, day-to-day workflows
and personalized customer engagement. Our
aim is to make these concrete applications
tangible and actionable for the industry,” said
Olaf Schmidt, Vice President Textiles & Textile
Technologies. In doing so, Heimtextil 2026
acted as a strong strategic partner for the
industry, opening up new business perspectives
and encouraging the global textile sector to
jointly advance key future topics.
HTE HOME TEXTILE EXPORTS
FEBRUARY 2026
Towel Production I Bathrobe Production
Hotel Textile Production I Linens Set Production
Akçeşme Mahallesi 2054/3 Sokak A1 No: 3 Pırlanta Sanayi Sitesi, Akçeşme, 20020
Denizli Merkezefendi - Denizli / Türkiye
T: +90 258 252 11 16 | +90 537 565 95 91
www.karagoztextile.com | www.frottierhersteller.de
e-mail: info@karagoztextile.com
30
PROFILE
Denizli once again made a strong impression at Heimtextil,
one of the most prestigious international trade fairs for home and
bathroom textiles, held in Frankfurt, Germany. Participating for
the 11th time, companies from Denizli had the opportunity to meet
face-to-face with global buyers and business partners at the fair.
Denizli Shines at Heimtextil,
the Global Hub of Home Textiles
Strong Participation from Denizli
at the World’s Leading
Home Textile Gathering
A total of 57 companies from Denizli took
part in Heimtextil, while the Denizli Exporters’
Association (DENİB) once again participated
for the 11th time with the Turkish Towels
brand in Hall 5.1. Denizli’s home textile
products were showcased at exhibitor
stands, while Turkish Towels advertisements
positioned in high-traffic areas of the fair
promoted Turkish towels on a global scale.
DENİB was represented at the fair by Board
Member Süreyya Çalışkan.
Denizli Member of Parliament Şahin Tin visited
the Turkish Towels stand within the scope of
Heimtextil, meeting with participating Denizli
companies. During his visit, Tin received
information about the promotional activities
and displayed products, emphasizing the
importance of Denizli’s home textile sector
gaining visibility at international trade fairs.
Another visit to the Turkish Towels stand
came from Denizli Member of Parliament
Şeref Arpacı, who gathered insights on
Denizli’s export potential, branding efforts,
and sustainable production approach.
Arpacı stated that promotional activities
carried out at prestigious fairs such as
Heimtextil make a significant contribution to
the province’s global competitiveness.
HTE HOME TEXTILE EXPORTS
FEBRUARY 2026
32
PROFILE
In addition, Murat Muştu, Commercial
Attaché of Türkiye in Frankfurt, visited the
Turkish Towels stand and conveyed his best
wishes for success to the Denizli companies
participating in the fair.
Commenting on the fair, DENİB Chairman
Hüseyin Memişoğlu said: “As Denizli, we
take great pride in participating in this fair
with our extensive experience in the home
textile sector, our branding vision, and our
sustainable production approach. Heimtextil is
not merely a product exhibition; it is a platform
where trends are shaped and design meets
innovation. Within this framework, Denizli is
showcasing its new collections, environmentally
friendly production processes, and branding
initiatives at the Turkish Towels stand. We view
this fair not only as an exhibition opportunity,
but also as a chance to establish new business
connections, increase our global visibility, and
represent our city’s brand worldwide.”
DENİB Board Member Süreyya Çalışkan,
who represented the Association at the fair,
also underlined Heimtextil’s importance for
Denizli companies, stating: “Heimtextil is an
invaluable platform where our companies
directly convey their capabilities in quality,
design, and sustainability to global buyers.
The strong interest we observe at the fair
once again confirms the solid perception of
Denizli home textiles in international markets.
Here, our companies present not only their
products, but also their production culture,
innovative perspectives, and commitment
to long-term partnerships. As DENİB, we
continue to take an active role on the ground
to ensure that these contacts evolve into
lasting commercial relationships.”
Half of Türkiye’s Home Textile Exports Come
from Denizli: The Heart of the Sector Beats Here
Emphasizing that Denizli is a major player
not only in Türkiye but also globally in the
home textile sector, DENİB Chairman Hüseyin
Memişoğlu noted: “Seventy-eight percent
of Türkiye’s towel exports, 66 percent of
bathrobe exports, and 61 percent of bedding
exports are realized from our province.
When overall home textile export figures
are evaluated, 41 percent of Türkiye’s total
home textile exports originate from Denizli.
This clearly indicates that nearly half of
Türkiye’s 3.5 billion USD home textile exports
are Denizli-based. We continue to maintain
our nationwide leadership and value-added
position in these product groups.”
Next-Generation Home Textiles with Turkish
Towels: Innovation in Design, Quality in
Production, Sustainability for the Future
Sustainability, the use of recycled materials,
and innovative design stand out as key
themes shaping Heimtextil 2026. Exporters
from Denizli strongly reflect these trends,
showcasing their sustainable production
approach through high-quality products with
distinctive designs. In doing so, they once again
demonstrate that Denizli is a leading force in
home textiles not only in Türkiye, but worldwide.
DENİB Chairman Hüseyin Memişoğlu also
addressed new initiatives under the Turkish
Towels brand:
“Turkish towels have been trusted for
centuries for their quality and craftsmanship.
However, in today’s global markets, sustaining
this trust now requires proof. With the digital
traceability system we are implementing
under the Turkish Towels brand, every stage
of each Turkish towel—from its origin to the
production process—will become verifiable.
Through this system, Turkish Towels will
no longer be just a product name, but a
protected, audited, and proven standard.
As the Denizli Exporters’ Association, we
hope that taking part in this important
organization will serve our goals of increasing
our city’s export strength. We wish the fair
to be productive for all our exporters and
the sector as a whole. We invite everyone
who would like to learn more about Denizli’s
home textile sector—and enjoy a short coffee
break—to visit our stand in Hall 5.1.”
HTE HOME TEXTILE EXPORTS
FEBRUARY 2026
TEKSTİL VE PROMASYON
Oruç Reis Mahallesi Tekstilkent Caddesi Tekstilkent
G/2 10 AD No:44 Esenler / İstanbul / TÜRKİYE
Gsm: +90 532 292 35 57 | T: +90 212 438 20 02
e-mail: servetbasoglu@libertahome.com.tr
info@libertahome.com.tr
instagram: servetbasoglu
telegram: Ledeyna_Seccade
www.libertahome.com.tr
34
PROFILE
By Kaan Collection of drapery
and accessories opens up to beauties
The company offers quality,
originality, and expertise:
it is the address of innovation
in curtains and accessories.
Preparing wrapping up the year with success By
Kaan Collection is ready for another year with
the best motivation driven by the success they
recorded in 2024. We conducted an exclusive
interview with Murat Çağ from the brand. He
outlined their activities and operations:
“With 20 years of experience in the industry and
an 8-year successful journey under our own
brand, we have become a leader in the field of
curtains and curtain accessories. Everything
you need—from rustic designs to custom-made
accessories, curtain fabrics to upholstery and
leather materials—is waiting for you in our store.
Especially our fire-resistant and water-repellent
leather fabrics stand out, backed by certifications
that comply with international quality standards.
“We design over 500 new patterns every year,
and all our accessories are 100% handmade.
This means you are not just purchasing a
product but owning a piece of art.
HTE HOME TEXTILE EXPORTS
FEBRUARY 2026
PROFILE 35
Uzbekistan, Turkmenistan, Qatar, the United
States, Iran, Iraq, Moldova, Lithuania, Albania,
Bulgaria, Azerbaijan, and Kazakhstan.
“Our products bring contemporary designs together
with classic lines. With our custom manufacturing
and personalized design services, we meet the
unique demands of each of our customers. Every
product undergoes a meticulous quality control
process to ensure it is delivered to you flawlessly.
“We are the first choice for everyone who
values quality and originality! Visit our social
media accounts to explore our products and
designs more closely.
“As a company that continues to grow by
meeting new customers and entering new
markets every day, we aim to strengthen our
leading position in the industry in the coming
years by expanding our product range and
making a difference with our quality.”
“Currently, we export to more than 50 countries,
covering a wide geography from the United
States to Central Asia and from Europe to the
Middle East. However, what matters most to us is
that our customers, who experience our quality,
choose to work with us for many years. We have
strong partnerships in countries such as Russia,
HTE HOME TEXTILE EXPORTS
FEBRUARY 2026
Head Office : Kemalpaşa Mahallesi Gençtürk Caddesi No:30/B Laleli - İstanbul / TÜRKİYE
Branch Office : Kemalpaşa Mahallesi Gençtürk Caddesi Birlik İş Hanı
No:15 Kat:2 Kapı No:201 Laleli - İstanbul / TÜRKİYE
bykaan_collection
+90 530 175 39 77
by kaan collection
bykaanmurat@hotmail.com
38 INNOVATION
Circular progress:
Trevira ® CS
Eco fabrics can now
be made using
textile-recycled,
permanently
flame-retardant
fibers and yarns
Jesper Nielsen,
Global Key Account Manager
Flame Retardancy
The innovation is managed through
Indorama Ventures’ joint venture with
Jiaren Chemical Recycling, who uses textile waste
from both, consumers and industry, to produce
recycled polyester chips. From these chips,
Indorama makes its high-modified
Trevira ® flame-retardant fibers and yarns
Bangkok – Indorama
Ventures, a global
sustainable chemical
company, takes an
important next step toward
making textiles more circular
for homes and public
spaces. To support fabric
makers in developing a more
sustainable version of the
well-known flame-retardant
Trevira CS fabric, the
company now offers Trevira ®
flame-retardant fibers
and filament yarns that
contain 50% recycled textile
material. First customers
were introduced to the new
offering during Heimtextil
trade show mid-January in
Frankfurt, Germany.
Jesper Nielsen, Global Key
Account Manager Flame
Retardancy, explains:
“This innovation is possible
through Indorama Ventures’
joint venture with Jiaren
Chemical Recycling. The
renowned recycler uses
textile waste from both,
consumers and industry, to
produce recycled polyester
chips. From these chips, we
make our high-modified
Trevira ® flame-retardant
fibers and yarns. Customers
who use these fibers and
yarns to produce fabrics can
then apply for the Trevira
CS Eco brand. This way, they
combine their commitment
to circularity with the strong,
permanent flame-retardant
performance the Trevira CS
fabric brand is known for
since 1980.”
Indorama Ventures
announced its partnership
with Jiaren Chemical
Recycling in November 2025.
This strategic move reflects
the company’s ambition
to play a leading role in
making textile circularity a
reality at scale. The newly
available textile-recycled
Trevira ® flame-retardant
fibers and yarns are one
outcome of this partnership,
which will produce more
resource-friendly textiles
without compromising on
comfort or safety.
HTE HOME TEXTILE EXPORTS
FEBRUARY 2026
feel the cotton
+90 212 447 49 49
www.freedomfabricshouse.com
info@freedomfabricshouse.com
Sanayi Mah. Başaklı Sk. No: 41
Güngören / İstanbul
Merter Mah. Kirazlı Sk. No: 7/2
Güngören / İstanbul
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e-mail: info@freedomfabricshouse.com
44
PROFILE
Zorlu Textile Group draws
strong attention at Heimtextil
with design, quality and
sustainability-driven products
innovative yarn solutions. With its strong
emphasis on quality, design, and sustainability,
Zorlu Textile Group emerged as one of the
most prominent exhibitors at the event.
Exhibiting with its brands Zorluteks—
one of Türkiye’s foremost home textile
manufacturers—and Korteks—among Europe’s
largest integrated polyester yarn producers—
the Group showcased products that clearly
reflect its commitment to excellence,
innovation, and responsible production. Zorlu
Textile Group’s stands received considerable
interest throughout the fair, driven by
innovative collections, high quality standards,
and a sustainability-focused vision.
Zorlu Textile Group took part in Heimtextil
2026, one of the world’s leading international
home textiles fairs, held in Frankfurt, Germany,
from January 13–16, 2026. During the fair, the
Group presented its wide-ranging portfolio
to industry professionals, including Zorluteks
curtains, Valeron’s new season collections,
Licensed Disney Home products, and Korteks’
Zorlu Textile Group Chairman
Necat Altın stated:
“With our extensive product portfolio, we
adopt a holistic approach that addresses
both evolving consumer expectations and the
needs of the professional market.”
In his post-fair statement, Zorlu Textile
Group Chairman Necat Altın said:
“Heimtextil 2026 became an important
HTE HOME TEXTILE EXPORTS
FEBRUARY 2026
46
PROFILE
global meeting point where we showcased
Zorlu Textile Group’s manufacturing strength,
design capabilities, and quality vision on an
international scale. With our wide product
portfolio addressing different segments,
we take a holistic approach to meeting both
consumer expectations and the needs of the
professional market. The strong interest we
received at the fair once again demonstrated
the reliability and competitiveness of our
brands in international markets. In the coming
period, we will continue to contribute to the
industry with our innovative, value-added,
and responsible production approach.”
Valeron Takes Its Place at the Fair with
Its 2026 Collection Combining Design
and Elegance
Displayed at the Valeron stand, the 2026
Bedding Collection, Bath Group, and Hotel
Group products drew attention with their
refined design language, high quality
standards, and timeless aesthetic. Three
new jacquard patterns added to the Hotel
Group were among the key innovations
strengthening the brand’s presence in the
professional segment.
Embodying luxury and refined
craftsmanship in every detail, the Valeron
2026 Collection once again demonstrated
the brand’s strong position in the premium
segment to international visitors.
Strong Interest in Licensed Disney Home
Collections
At the Licensed Disney Home stand under
Zorluteks, globally beloved characters such
as Mickey Mouse, Mickey & Friends, Frozen,
Spiderman, Lilo & Stitch, and Avengers
were showcased across product groups
including Bedding Sets, Blankets, Decorative
Cushions, Decorative Throws, and Advent
Calendars. The colorful and playful designs
attracted strong interest from visitors from
various international markets.
Zorluteks Curtain Collection
Presented to Visitors
The Zorluteks stand also featured the
Zorluteks Curtain Collection, consisting of
high-quality curtains with chenille and bouclé
yarns, naturally lustrous surfaces, modern
and geometric patterns, and animal-skin
textured designs. The collection was highly
appreciated for its approach that combines
functional use with aesthetic design.
Korteks Draws Attention with
Sustainability-Focused Products
Korteks, one of Europe’s largest integrated
polyester yarn manufacturers, took part in
Heimtextil 2026 with its TAÇ REBORN ® , TAÇ
BIOLOOP ® , CiClO Inside, and Dope Dyed
products. Developed through innovative
technologies and a sustainable production
mindset, these products strongly reflected
Korteks’ environmentally focused approach
on the international stage.
HTE HOME TEXTILE EXPORTS
FEBRUARY 2026
50
PROFILE
As global demand for functional and sustainable textile solutions
continues to grow, Archroma and HeiQ are launching
a new collaboration focused on antimicrobial performance and
odor-control technologies.
Archroma and HeiQ
join forces in textiles
Archroma, a global leader in specialty
chemicals for textiles, and Swiss-based
HeiQ, a deeptech innovator in functional
textiles and sustainable fibers, have entered
into a strategic co-marketing partnership.
The agreement aims to make advanced
antimicrobial and odor-control solutions more
accessible to brands, retailers, and textile
manufacturers worldwide.
Rising expectations for hygiene, comfort,
and sustainability are reshaping the textile
industry. The Archroma–HeiQ collaboration
responds to these trends by offering
integrated solutions designed to deliver
performance while supporting responsible
production practices.
Expanding the functional performance portfolio
Through this partnership, textile
manufacturers gain access to an expanded
portfolio of high-performance, sustainable,
and compliant functional solutions.
HeiQ’s advanced material technologies
are combined with Archroma’s extensive
application expertise and industrial scale
capabilities to deliver reliable performance
across a wide range of textile applications.
The joint portfolio addresses multiple market
segments, including sportswear, technical
textiles, and everyday apparel, where longlasting
freshness, hygiene, and wearer comfort
are increasingly important. These solutions
enable brands to enhance product value while
meeting evolving consumer expectations.
Global reach meets practical application
Archroma’s well-established global customer
network plays a key role in accelerating
the market adoption of HeiQ technologies.
Textile manufacturers benefit from faster
integration, localized technical support, and
application-specific expertise.
The partnership also supports producers
in adapting functional solutions to different
fabric types and production processes,
ensuring consistent performance without
compromising quality or efficiency. This
practical approach helps manufacturers bring
innovative products to market more efficiently.
Collaboration with a sustainability focus
Beyond functional performance, the
partnership places strong emphasis on reducing
environmental impact. Solutions developed
under the collaboration support more efficient
use of resources and align with sustainability
goals across the textile value chain.
By combining performance-driven innovation
with sustainability-focused practices,
Archroma and HeiQ aim to support the
textile industry’s transition toward more
responsible production models.
With this collaboration, the two companies
seek to accelerate the adoption of textile
solutions that balance functionality,
sustainability, and market readiness.
HTE HOME TEXTILE EXPORTS
FEBRUARY 2026
52
PROFILE
DES & SEN
HOME
offers elegant
curtain solutions
inspired by art
Deniz Tatiana Sivri
DES & SEN HOME combines design
expertise and textile know-how to
offer curtain fabrics and tulles that
enrich interiors with refined aesthetics.
It is a passion for Tatiana Sivri more than
a business branch. She has been enjoying
this passion for 16 years and serving people
who love home decoration. We have recently
conducted an exclusive interview with Ms.
Sivri. She made her remarks with a clearly,
sincerely and friendly way.
Tatiana Sivri summarized their story:
“We closely follow up the latest trends in
design, colors and impressions then we
develop our own designs and products. In
our collection, we mostly have curtain fabrics
and plain group tulles. We are making
progress by constantly adding innovations.
New patterns, colors, and qualities are
our business. We are always working on
developing new products. We truly love our
work. Meeting customer demands quickly is
our job. My team and I dedicate ourselves
to this work and we get excellent feedbacks
from our customers and business partners.
We are steadily growing with secure steps.”
HTE HOME TEXTILE EXPORTS
FEBRUARY 2026
DOMOTEX asia/CHINAFLOOR
The Global Meeting Point
for the Flooring Industry
in Asia
210,000 sqm
1,500+ companies and brands
80,000+ trade visitors
27-29 May, 2026
28 th Edition
Shanghai, China
National Exhibition and Convention Center
www.domotexasiachinafloor.com
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Mustafa Karaer Caddesi No:13
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T: +90 501 318 02 24 | +90 224 261 02 24
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www.sarra.com.tr
58
EVENTS
Grand finale held
for DENİB Design 4 th Home & Bath
Textile Design Competition
The DENİB Design 4th Home & Bath Design Competition brought together
Denizli’s deep-rooted manufacturing and export experience with
the vision of young designers. The competition aims to strengthen Denizli’s
design culture, carry its home textile tradition into the future through
an innovative approach, and enhance the city’s design-oriented brand value.
Organized by DENİB with the support of the
Republic of Türkiye Ministry of Trade and under
the coordination of the Turkish Exporters
Assembly (TİM), the exhibition and final night
of the DENİB DESIGN 4th Home & Bath
Textile Design Competition were successfully
completed on 27 November 2025 at Denizli
Emporia Hotel, with strong public interest.
Following an extensive preparation period,
the completed designs were showcased
throughout the day in special booths
prepared for each finalist, drawing significant
attention from visitors. That evening, during a
spectacular Final Night attended by leading
names from the industry, representatives
of the design world, and official guests, the
winning designs were announced.
The event—once again highlighting Denizli’s
determination on its journey to becoming a
design hub in home and bath textiles—was
attended by Denizli Member of Parliament
HTE HOME TEXTILE EXPORTS
FEBRUARY 2026
60
EVENTS
Şeref Arpacı, Denizli Metropolitan Municipality
Mayor Bülent Nuri Çavuşoğlu, the Denizli
protocol, Turkish Exporters Assembly
(TİM) Deputy Chairman Çetin Tecdelioğlu,
presidents of exporters’ associations,
representatives of sponsor companies, jury
members, and many invited guests.
In his opening speech on the Final Night,
DENİB Chairman Hüseyin Memişoğlu
emphasized the critical importance of design
for Denizli’s exports and stated:
“This year, with the theme ‘In the Footsteps
of the Past, in the Texture of the Future,’ the
fourth edition of the DENİB Design Home &
Bath Textile Design Competition has evolved
into a visionary project that brings together
Denizli’s production and export tradition—
rooted in ancient times—with innovation. In
the home textile sector, competitiveness is no
longer shaped solely by production capacity,
but by design strength and an original brand
identity. With this understanding, we are truly
pleased to keep this competition alive in our
city, connecting the imagination of our young
designers with the industry.
I would like to note that we will achieve our
2025 export target of USD 4.7 billion thanks
to our exporters, who work tirelessly day and
HTE HOME TEXTILE EXPORTS
FEBRUARY 2026
62
EVENTS
night under all conditions, and considering our
performance so far. I thank all our exporters
for their contributions.
Although Denizli is known for its experience
in the home textile sector, our province’s
exports stand out through sectoral diversity
and a broad-based structure. The fact that a
company ranked 100th in exports has achieved
exports exceeding USD 6 million is the clearest
indicator that exports are spreading across
a wider base. Cable, copper wire, agricultural
products, and mining are among our other
prominent sectors. I would especially like to
state with pride that we rank first nationwide
in exports of towels, bathrobes, bedding sets,
processed natural stone, and copper wire, and
second in cable exports.
Today, we had the opportunity to see the
designs produced by our finalists. Each work
clearly demonstrates the creative potential
of our youth. On this occasion, we hope that
design culture will be embraced even more in
our province, the added value of our exports
will increase, and our competitive advantage
in global markets will be strengthened.
Today, we identified the top three finalists
in both the home textile and bath textile
categories, awarding a total of six designers. I
would like to emphasize again: being selected
first among the top 28 out of hundreds of
applications, then among the top 14 in the semifinal,
witnessing the production process of their
designs and meeting the industry—these are
among the greatest rewards of this competition.
Therefore, there were no losers tonight. I
wholeheartedly congratulate all our finalists.
On behalf of our Board of Directors and myself,
I would like to express my sincere thanks to
the Committee Members of the DENİB Design
Competition, our project team, jury members,
sponsor companies, all stakeholders, and our
colleagues working at DENİB.”
Leading Figures from the Textile and Design
Community Served as Jury Members
In the DENİB DESIGN 4th Home & Bath
Textile Design Competition, Cihan Bahar
and Feriha Işıldar Hekim mentored the
designers throughout the process. The
designs of the 14 finalists were evaluated
by the jury members listed below:
1. Cansu Bodur – Team Leader, İMA Fashion
Design Programs
2. Derya Yavuz – Category & Product
Management Director, Zsa Zsa Zsu
3. Erdal Güvenç – Brand Image Consultant
and Designer
4. Hatice Gökçe – Founder & Creative
Director, Karakarga Design Studio
5. Mukaddes Başkaya – Committee Chair,
DENİB DESIGN Design Competition; DENİB
Board Member
6. Osman Nuri Kes – Committee Member,
DENİB DESIGN Design Competition
7. Özgecan Üstgül – Founder, MYTH AI
8. Özlem Erkan – Fashion Designer, Creative
Director
9. Şeyma Sengil – Founder & CEO, Barine
10. Tuba Ergin – Fashion Designer and
Businessperson
11. Ümit Temurçin – Fashion Writer and
Communication Designer
12. Yasemin Savcı – Editor-in-Chief, All Decor
Opportunity to Apply for International
Education in Addition to Cash Awards
Held under the theme “In the Footsteps of
the Past, in the Texture of the Future,” the
competition was organized for students
in two categories—home textiles and bath
textiles. The 14 finalists were matched with 14
sponsor companies, and their designs were
produced through this collaboration.
Sponsor member companies supporting the
production process (in alphabetical order):
1. AFT Kumaşçılık Tekstil San. ve Tic. Ltd. Şti.
2. AGM Pazarlama İth. İhr. Ltd. Şti. – TETAŞ İç
ve Dış Ticaret A.Ş.
3. Altınbaşak Tekstil San. Tic. A.Ş.
4. D.N.S. Tekstil San. ve Tic. Ltd. Şti.
5. Egem Tekstil Konfeksiyon Sanayi ve Ticaret
Limited Şirketi
6. Erteks Kadife Tekstil San. Tic. Ltd. Şti.
7. Gülse Tekstil San. ve Tic. A.Ş.
8. Menekşe Tekstil San. ve Tic. A.Ş.
9. Muteks Mutlubaşlar Tekstil San. ve Tic. A.Ş.
10. Nakosan Nakış Konf. Teks. San. Tic. A.Ş.
11. Özgür Tekstil San. ve Tic. Ltd. Şti.
12. Selin Tekstil San. ve Tic. Ltd. Şti.
13. Sümaş Tekstil San. ve Tic. A.Ş.
14. Turkuaz Tekstil San. ve Tic. A.Ş.
Among the designs evaluated in two
categories, the winners were announced. In
addition to cash prizes, the young designers
also gained the opportunity to apply for
design education abroad.
Winners
Home Textiles Category
1. Gizem Eldeniztek – Yastıkta
2. Beyza Pehlivan – Öze Uyanış
3. Esra Demir – In the Future
Bath Textiles Category
1. Pelin Aykar – Miras Tasvirler
2. Şule Toprakoğlu – Nevra
3. Buğra Akyel – Sırça
HTE HOME TEXTILE EXPORTS
FEBRUARY 2026
07-0M@Y0
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SUPPLY INDUSTRY AND TECHNOLOGIES FAIR
16-19 september 2026
İFM - İSTANBUL expo center
supported by
TEXTILE
PLANET
Asmalıevler Mahallesi Süleyman Demirel Bulvarı No: 19/2 20160 Pamukkale / DENİZLİ
WhatsApp: +90 546 271 27 16 | T: +90 258 266 42 46 | e-mail: info@denizliconcept.com
www.denizliconcept.com
www.isatekstil.com.tr
68
PROFILE
HTE HOME TEXTILE EXPORTS
FEBRUARY 2026
PROFILE 69
Niateks House
Design, quality, sustainability and innovation
Transforming ordinary textiles into extraordinary experiences and
blending tradition, innovation, and global vision in home textiles.
Home textiles are transforming.
Instead of mass production,
small-batch, high quality, and
original designs are taking the
lead. Niateks House is at the
forefront of this change.
Managed by a team with longstanding
industry experience
and a strong awareness of
global trends, Niateks House
meets an essential need in both
the Turkish and international
markets. Since embarking on
this transformation 4.5 year
ago, the company has combined
design and manufacturing
expertise to move confidently
toward its vision of becoming a
global brand.
With a focus on local
production and sustainable
practices, every product
carries added value. In
addition, Niateks House plays
an active role in stock sales
with its own branded tea-towel
collections, offering customers
both original designs and the
advantage of fast supply.
ÖççÖ: Niateks’ Patented
Innovation
At Niateks, every product
is more than fabric -it is an
experience. One of the most
striking examples is its patented
design, ÖççÖ (Önlük Çanta –
Çanta Önlük; literally means
Apron to Bag – Bag to Apron)
This innovative product
functions as a bag in daily life,
and when turned inside out,
it transforms into a practical
kitchen apron. Originally
developed for a niche cookware
brand, this multifunctional textile
has since drawn interest from
cookware companies, culinary
schools, and lifestyle brands.
With ÖççÖ, Niateks redefines
how the company reacts
with the kitchens, blending
everyday life with innovation
and joy. Supported by both
design excellence and patent
protection, this product
embodies the brand’s philosophy:
textiles that turn the ordinary
into something meaningful.
ÖÇÇÖ : Everyday Life Bag, Effortlessly Transforming into an Elegant Apron
HTE HOME TEXTILE EXPORTS
FEBRUARY 2026
19-22
‘26
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recycle
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THIS FAIR IS ORGANIZED WITH THE AUDIT OF TOBB (THE UNION OF CHAMBERS AND
COMMODITY EXCHANGES OF TURKEY) IN ACCORDANCE WITH THE LAW NO.5174
Hoben Tekstil Limited Şirketi
Hacıeyüplü Mahallesi
3162 Sokak No:26/2C
Merkezefendi - Denizli / TÜRKİYE
Gsm: +90 539 930 68 68
www.hobiema.com
freedomfabric freedomfabrics freedomhomee
web: www.freedomfabricshouse.com
e-mail: info@freedomfabricshouse.com
T: +90 212 447 49 49
Sanayi Mahallesi Başaklı Sokak No: 41 Güngören - İSTANBUL / TÜRKİYE
Merter Mahallesi Kirazlı Sokak No: 7/2 Güngören - İSTANBUL / TÜRKİYE