24.02.2026 Views

Spring Savings From Cellar Drinks Co. For March & April 2026

Discover our latest trade offers and promotions for pubs, bars, restaurants, and clubs across South and Mid Wales. The Cellar Drinks Co. Offers List is packed with exclusive discounts on leading brands of beer, cider, wine, spirits, soft drinks, and bar snacks – everything you need to keep your cellar stocked and your customers happy. As a trusted Welsh on-trade drinks wholesaler, we’re proud to support the licensed trade with competitive prices, reliable delivery, and local service. Explore this brochure to find great deals, seasonal promotions, and must-stock favourites for your outlet.

Discover our latest trade offers and promotions for pubs, bars, restaurants, and clubs across South and Mid Wales. The Cellar Drinks Co. Offers List is packed with exclusive discounts on leading brands of beer, cider, wine, spirits, soft drinks, and bar snacks – everything you need to keep your cellar stocked and your customers happy.

As a trusted Welsh on-trade drinks wholesaler, we’re proud to support the licensed trade with competitive prices, reliable delivery, and local service. Explore this brochure to find great deals, seasonal promotions, and must-stock favourites for your outlet.

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TAFFY CIDER

New look & new range

from Taffy Apples.

Pages 4 - 5

GUEST CASK BREWER

Discover local beers from

Gower Brewery.

Pages 9 - 11

MARCH & APRIL 2026

THE OFFERS LIST

NEW PRODUCTS, PROMOTIONS & DISCOUNTS

drinkaware.co.uk - for the facts about alcohol.


2 THE OFFERS LIST

PACKAGED

DOWNLOAD

OUR APP &

ORDER WHEN IT

SUITS YOU.

NOW AVAILABLE IN THE

APPLE STORE AND

GOOGLE PLAY.


WELCOME

CONTENTS

Dear Customer,

With the Six Nations Championship reaching its finale, alongside key trading

dates such as Saint David’s Day, Saint Patrick’s Day, Mother’s Day and the long

Easter weekend, March and April present fantastic opportunities to boost footfall

and drive sales.

09 CASK

18 CRAFT

On the front cover you’ll see the new look Taffy Apples, launching in keg with us

from March 1st. This iconic Welsh brand has been reinvigorated with a bold new

identity and an expanded range designed to meet modern consumer tastes. Turn

to pages 4 - 5 to explore the full line-up.

We’re also delighted to introduce three keg beers from Hurns Beer Company,

available exclusively through Cellar Drinks. Created to be strong margin makers

while adding genuine regional character to your bar, the range includes a lager,

stout and bitter. Discover more on pages 6 - 7.

Gower Brewery joins us as our guest brewer, bringing award-winning beers that

are sure to resonate with your customers.

In addition, a host of packaged products make their debut this month, giving you

exciting alternatives to more established brands. Head to pages 30 - 36 to see

what’s new.

Our wine portfolio continues to deliver outstanding quality and value. As proud

members of the Society of Vintners, we source exclusive wines that aren’t widely

available elsewhere.

To make the most of this, we recommend booking a consultation with our

WSET-qualified team and taking advantage of our complimentary wine support

services. Details can be found on pages 40 & 41.

20 KEG

21 STOUT

22 LAGER

26 CIDER

28 PACKAGED

38 SPIRITS

40 WINE

46 SOFT DRINKS

52 SNACKS

Here’s to a busy and profitable couple of months.

Cheers

Rhys and all at Cellar Drinks Co.


CIDER

NEW LOOK.

NEW RANGE.

Taffy Apples has a new look and some new friends.

The iconic Taffy Apples is now going to look bigger and better

on the bar and in the fridge. Available in 4.5% in keg and bottle.

Alongside this there are now additional flavours in bottle and keg.

4 THE OFFERS LIST


C

CIDER

THE TAFFY RANGE

Taffy Cider - Berry Round Keg AW paths.pdf 1 19/12/2025 16:10

Taffy Cider - Apple Round Keg AW paths.pdf 1 19/12/2025 16:09

Taffy Cider - Haze Round Keg AW paths.pdf 1 22/01/2026 16:20

C

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CMY

CMY

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K

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30L KEG

30L KEG

30L KEG

12 x 500ml 12 x 500ml 12 x 500ml

FREE POS

ON INSTALL

5


CRAFT

STAND OUT FROM

THE CROWD.

Independent beer. Premium quality.

Stronger margins.

Hurns - Cwrw Braf Cask V2.pdf 1 12/01/2026 16:20

Hurns - High Tyde Keg Round.pdf 1 19/12/2025 16:37

Hurns - Black Jack Keg Round.pdf 1 19/12/2025 16:29

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K

K

3.9%

CWRW BRAF

BITTER

3.9% ABV

HIGH TYDE

LAGYR

4.0% ABV

50L 50L 30L

BLACK JACK

STOUT

4.1% ABV

Cwrw Braf Bitter is an all-malt

amber ale made using crystal

malt and Golding hops. Deep

amber with a floral aroma, its

clean, dry taste is balanced with

rich malt flavours and smooth

bitterness. Its subtle citrus

aftertaste makes it exceptionally

drinkable.

Cwrw Braf is also available for

the Shakespeare System, with a

dedicated pump clip.

Crisp and clean. Made using

only British malts, with plenty of

Styrian and Saaz hops. It’s a

refreshing balance of soft citrus

and a subtle malt sweetness. It’s

pure sunshine with just the right

amount of hoppiness and depth.

Inspired by Swansea’s coastal

heritage and its famously high

tides.

Enjoy a dark and brooding ale.

It’s velvety-smooth and creamy,

with decadent chocolate tones

and a hoppy twist. Each sip

contains layers of rich cocoa

and deep-roasted malt with a

luscious, bitter-sweet finish.

Black Jack is a great price

busting alternative to the market

leader, using the same A-Type

keg coupler.

6 THE OFFERS LIST


FREE POS &

GLASSWARE ON

INSTALL

Range includes Cwrw Braf 3.9% ABV 50L, High Tyde 4.0% ABV 50L, Black Jack 4.1% ABV 30L.

bedrinkaware.co.uk

Terms & conditions apply

7


INSIDE THE

CELLAR.

PRICE INCREASE UPDATE

In February we had to navigate a whole raft

of supplier price increases, alongside duty rises

across wines, spirits, beers and ciders.

These have now been implemented and, as outlined in

our increase letter, Cellar Drinks has chosen not to pass

on any additional margin increases.

We understand how challenging current trading

conditions are, and we believe it’s important to absorb

costs where we can as we work together to navigate

them.

Please contact your account manager if you need any

further information on these increases, where we

can also offer advice on how best to manage them.

WARM WELCOME!

We’re pleased to welcome Jack Norman

as our new Area Sales Manager.

Jack brings extensive drinks industry

experience, with a strong track record

in account development, sales growth

and customer service.

Relationship-focused and highly adaptable,

he’s committed to helping our customers

thrive.

Get in touch jack@cellardrinks.uk

8 THE OFFERS LIST


CASK

MARCH & APRIL GUEST BREWER

THE PENINSULA PALE

2

SPRING TIDE

PALE ALE

GOWER POWER

AMBER ALE

GOWER GOLD

GOLDEN ALE

£92.00

9GL

4.2% ABV

£105.00

9GL

5.5% ABV

£92.00

9GL

4.5% ABV

MARCH - APRIL 2026

9


CASK

10 THE OFFERS LIST


CASK

MARCH - APRIL 2026

11


CASK

Ossett_Trade Ad_Cellar.pdf 7 29/01/2026 15:21

£99.95

9GL

GET YOUR LIMITED EDITION

WELSH CASK CLIP NOW

12 THE OFFERS LIST


CASK

BUY 2 x 9gal

AND RECEIVE A

FREE 70cl BOTTLE

OF HENSOL

CASTLE GIN

For further information, contact Tim Kellow on

tim.kellow@timtaylors.co.uk 07849 398 622

All for that taste of Taylor’s

timothytaylor.co.uk

MARCH - APRIL 2026

13


CASK

CASK CHAMPIONS

OUR ALWAYS IN STOCK RANGE

LOCAL WELSH & REGIONAL BEERS

£84.50

5.0% ABV

£82.50

4.2% ABV

£88.90

4.2% ABV

£104.40

4.6% ABV

£92.00

4.5% ABV

£99.75

4.5% ABV

POS & PERMANENT PUMP CLIPS AVAILABLE

14 THE OFFERS LIST


CASK

CASK CHAMPIONS

OUR ALWAYS IN STOCK RANGE

NATIONAL BEERS

£104.00

4.5% ABV

£112.60

4.0% ABV

£134.50

4.3% ABV

£105.00

4.1% ABV

Available in 10gl Cask

£107.00

4.4% ABV

£108.50

4.5% ABV

POS & PERMANENT PUMP CLIPS AVAILABLE

MARCH - APRIL 2026

15


CASK

CASK AVAILABLE TO ORDER

BRAINS BREWERY

DARK MILD ALE

BITTER ALE

REFRESHING ALE

PREMIUM BITTER

CARLSBERG MARSTON'S

FULLER'S

GOWER BREWERY

WYE VALLEY

ALL CASKS ARE

9 GALLONS,

UNLESS WE MENTION

OTHERWISE!

16 THE OFFERS LIST


CASK

CASK AVAILABLE TO ORDER

GREENE KING

SHARP'S BREWERY

TIMOTHY TAYLOR'S

ST AUSTELL

POS &

PERMANENT

PUMP CLIPS

AVAILABLE

MARCH - APRIL 2026

17


CRAFT

THE KING IS IN SESSION

5%

ABV

TROPICAL, WHATEVER

THE WEATHER

Install Rebel IPA or Clwb Tropica and get:

• 1 x 30L for free and another 1 x 30L after 13 weeks*

• POS Kit including NEW BRANDED HANDLE

EMAIL

SALES@TINYREBEL.CO.UK

TO ORDER TODAY

*must do a minimum of 1x30L per week for 13 weeks

Core and Rotational

Monthly Specials

AVAILABLE ON REQUEST

View our Cask Calendar

18 THE OFFERS LIST


CRAFT

CRAFT BEER KEG

IN STOCK

BEAVERTOWN NECK OIL

4.3% SESSION IPA

30 Litre Sankey

BLUE MOON BELGIAN WHITE

5.4% BELGIAN STYLE WHEAT ALE

20 Litre Grundy

BRAINS BARRY ISLAND IPA

5.0% AMERICAN STYLE IPA

30 Litre Sankey

BRIXTON RELIANCE PALE

4.2% PALE ALE

30 Litre Sankey

BROOKLYN THE STONEWALL INN

4.6% IPA

30 Litre Sankey

DEYA STEADY ROLLING MAN

5.2% PALE ALE

30 Litre Sankey

HAWKSTONE IPA

4.8% IPA

50 Litre Sankey

HAWKSTONE LAGER

4.8% LAGER

50 Litre Sankey

NORTHERN MONK FAITH

5.0% HAZY PALE ALE

30 Litre Sankey

NORTHERN MONK

A LITTLE FAITH

4.0% HAZY SESSION IPA

30 Litre Sankey

SALT ALPACALYPSE

4.3% SESSION IPA

50 Litre Grundy

SALT JUTE SESSION IPA

4.2% IPA

30 Litre Grundy

TINY REBEL CLWB TROPICA

5.0% TROPICAL IPA

30 Litre Sankey

TINY REBEL REBEL IPA

4.3% SESSION IPA

30 Litre Sankey

MARCH - APRIL 2026

19


KEG

SPECIALIST KEG BEERS - KEG BEERS

RHYMNEY

EXPORT

50L

£99.95

CWRW

BRAF

50L

£99.00

OFFER

PRICE

FELINFOEL

DOUBLE DRAGON

30L

£69.99

PERMANENT HAND

PULLS AVAILABLE ON

ALL THESE KEG LINES.

CONTACT US

FOR MORE

INFORMATION.

20 THE OFFERS LIST


STOUT

FREE POS KIT WITH EVERY INSTALL

Contact your local representative

for more details. Promotion valid

1st March - 30th April 2026.

37950-7 CAFB P3-P4 Wholesale Ad A4 (P).indd 1 20/01/2026 17:53

MARCH - APRIL 2026

21


LAGER

THE DRINKABLE PLEASURE OF

THE UK’S NO.1 IMPORTED CZECH LAGER

MATURED FOR LONGER THAN OTHER LAGERS

EACH DROP BREWED IN ČESKÉ BUDĚJOVICE (BUDWEIS)

A4_advert_newcampaign_NEW.indd 1 17/07/2025 15:00:37

22 THE OFFERS LIST


LAGER

SPEAK TO YOUR ACCOUNT MANAGER

ABOUT ADDITIONAL OFFERS AVAILABLE

WHEN YOU INSTALL THIS BRAND

INSTALL AND

GET £200 POS

SUPPORT*

Promotion valid for duration of brochure promotional period.

One deal per customer. Deal subject to change. Whilst stocks last.

5246151 Hurns & Cellar Drinks Q1 2026 Install Ad_1664 Biere_A5L_V1_B.indd 1 05/02/2026 12:14

DISCOVER THE

DRINKABLE

PLEASURE OF

CZECH

LAGER

BORN AND BREWED IN BUDWEIS

FREE KEG ON INSTALL

AND ANOTHER AFTER 12 WEEKS OF STOCKING

PLUS TANKARDS AND POS KIT

T&C’s: New customers only. MOQ of 12 x 50ltr kegs over first 12 weeks

of stocking to receive second free keg. Contact Stuart Hughes

on 07960 715140, or email stuarth@budvaruk.com for more info

or to book your Budvar install.

BUDVAR_HP_185x130mm_050226.indd 1 05/02/2026 18:05:14

MARCH - APRIL 2026 23


LAGER

INSTALL PORETTI

and RECEIVE A POS KIT

SPEAK TO YOUR ACCOUNT MANAGER

ABOUT ADDITIONAL OFFERS AVAILABLE

WHEN YOU INSTALL THIS BRAND

THE

FASTEST

GROWING

WORLD

LAGER*

Promotion valid for duration of brochure promotional period.

One deal per customer. Deal subject to change. Whilst stocks last.

*CGA OPMS DATA to P10 2025 (04/10/2025)

5246151 Hurns & Cellar Drinks Q1 2026 Install Ad_Poretti_A4_V1.indd 1 03/02/2026 12:06

24 THE OFFERS LIST


LAGER

install victoria

málaga and receive

a complimentary keg

the original beer of málaga

since 1928

OVER 18S ONLY. OFFER OPEN TO PARTICIPATING WHOLESALE AND DAMM 1876 LTD DIRECT CUSTOMERS IN THE UK. OUTLETS MUST INSTALL VICTORIA MÁLAGA ON DRAUGHT. AFTER FIRST PURCHASE IS MADE, THE VENUE WILL RECEIVE ONE COMPLIMENTARY VICTORIA MÁLAGA

KEG AND A SET OF NEW GLASSWARE. OFFER VALID FROM 1ST MARCH TO 30TH APRIL 2026. PROMOTION SUBJECT TO AVAILABILITY. IF FOR ANY REASON THE PROMOTER CANNOT SUPPLY THE SPECIFIED FORMAT, A SIMILAR PRODUCT IN VALUE WILL BE SENT TO THE VENUE.

PROMOTER: DAMM 1876 LTD, 5A BEAR LANE, SOUTHWARK, LONDON, ENGLAND, SE1 0UH

MARCH - APRIL 2026

25


CIDER

Juicy Apple

is a hit – no.1 cider

for 18-35 year-olds,

the most engaged

of all cider

drinkers. 1

WIN A JUICY

SOUNDS MUSIC

EVENT AT

YOUR VENUE.

INSTALL JUICY APPLE ON

DRAUGHT TO ENTER PLUS

RECEIVE A FREE KEG

AND POS KIT.

Source: 1. CGA State of the Nation Jan 25

Install Thatchers Juicy Apple on draught and receive a POS Kit and 1 x Thatchers Juicy Apple 50 ltr keg on install free of charge when replacing a competitor cider.

Juicy Sounds event will be delivered by the Thatchers Team. The event date will depend on availability and will be agreed directly with the winning venue between May–August.

Outdoor area required for the event. Winner will be randomly selected from all installs within the promotional period. Offer available 1/3/2026–30/4/2026

26 THE OFFERS LIST


C

HWSTP_CellarDrinks_A4_Advert.pdf 1 05/02/2026 13:45 CIDER

M

Y

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MARCH - APRIL 2026

27


PACKAGED

PACKAGED

CO L L E C T I O N

24 x 330ml

£25.49

12 x 550ml

£20.99

24 x 330ml

£27.50

12 x 568ml

£19.99

24 x 330ml

£27.50

15 x 500ml

£28.50

28 THE OFFERS LIST


PACKAGED

PICK ANY 4 CASES OF BOTTLES

& GET A CASE OF APPLE & BLACKCURRANT FREE.

MORE ChOICE, MORE SALES.

Take your pick from all these crowd-pleasing, best-selling Thatchers ciders.

Offer available: 1/3/2026 - 30/4/2026

T&Cs: Buy 4 cases of 6 x 500ml bottles of Thatchers Cider and receive 1 case of 6 x 500ml Thatchers Apple & Blackcurrant free of charge. Thatchers Ciders included in this promotion

are 500ml Bottles of Gold, Haze, Juicy Apple, Zero, Blood Orange and Apple & Blackcurrant.

Range includes: Strawberry-Lime,

Wild Berries, Peach-Raspberry,

Mango-Raspberry and Passionfruit

Contact your local representative for more details. Promotion valid 1st March - 30th April 2026.

37950-6 REK P3-P4 Wholesale Ad A5 (L).indd 1 20/01/2026 17:53

MARCH - APRIL 2026

29


PACKAGED

ADD SOME

TO YOUR FRIDGE

WITH THE FASTEST

GROWING RTD BRAND! **

£22 .99 *

£00 OFF

PER CASE

*

*OFFER VALID FROM 1ST MARCH TO 30TH APRIL 2026.

OFFER APPLIES TO FULL HOOCH 24 X 440ML RANGE. WHILE STOCKS LAST.

**CGA BY NIQ MAT P11 2025

30 THE OFFERS LIST


PACKAGED

£23.99

a case

grab a

round

of

3 FOR £7

POS available

on demand

per 24x330ml case. while stocks last.

CL12151 AMIGOS Cellar Drinks Full Page Advert v1.indd 1 02/02/2026 08:53

MARCH - APRIL 2026 31


PACKAGED

EVERY DAY LOW PRICE

£8.99*

MENUS

ALWAYS ON

BESPOKE POS

UNRIVALLED

EVENT SUPPORT

For Cocktails, Menus, POS & More, contact: sales@globalbrands.co.uk

*Offer Valid from 1 st March to 30 th April 2026. Offer Applies to Corkys 70cl range stocked. While Stocks Last.

PERFECT FOR

SHOTS, BOMBS & COCKTAILS

BACK BAR

STAND OUT

GIVE IT A

H

S OT

32 THE OFFERS LIST


PACKAGED

TURN UP THE

HEAT!

£9.99

PER BOTTLE

For pos support contact:

Customermarketing@globalbrands.co.uk

* while stocks last.

MARCH - APRIL 2026

CL12125 JUNGFRAU FIRE Cellar Drinks Full Page RTM Advert v1.indd 1 29/01/2026 08:46

33


PACKAGED

Free Bottle

of

or

When you buy any 4 from the range

For POS support:

customermarketing@globalbrands.co.uk

Offer valid from 1st March - 30th April 2026. Offer applies across Jungfrau 17%, Lustre Strawberry & Corky’s 70cl range stocked.

Free item applies to 1 x 70cl bottle of Jungfrau 17% or Corky’s from range stocked. While stocks last.

34 THE OFFERS LIST


PACKAGED

No other RTD brand puts

MORE CASH through

the tills than

*

Delivering

£1.3k

MORE

than the rest

of the market

COMBINED *

Party

Starting

POS!

£23 .89

per case

For POS/Events support email:

customermarketing@globalbrands.co.uk

While stocks last. *CGA MAT P11 2025. Calculation based on annual

average amount achieved per venue for all RTD brands.

CL12104 VK Cellar Drinks Full Page Advert v5.indd 1 30/01/2026 11:57

MARCH - APRIL 2026

35


PACKAGED

PAYING

TOO MUCH

FOR YOUR

ENERGY?

FIX IT.

BOMBS,

COCKTAILS

& SINGLE

SERVES

LOW SUGAR

VITAMINS B6 & B12

VITAMINS B6 & B12

LOW SUGAR

LOW SUGAR

ONLY 57 CALS

ONLY 57 CALS

ONLY 57 CALS

PERFECT BOMB PARTNER

PERFECT BOMB PARTNER

£10.99

PER CASE *

36 THE OFFERS LIST


GET SOCIAL

Promote your offers & events on all social media

platforms. #Easterdrinksoffers #EasterRoastWinner

EASTER

SHOUT ABOUT IT

Make sure you start advertising your Easter Weekend

EASTER WEEKEND 2026

offers at least 2 weeks in advance. Use banners &

A boards to promote your events & offers to passing

trade. Don’t forget posters & tent cards for inside too!

3 RD - 6 TH APRIL

FAMILY FUN

Easter A cracking is a family opportunity occasion so make for pubs, sure your bars events and are restaurants to boost sales with two

geared up for the family. You could host an Easter egg hunt,

bank holidays over the long weekend. Easter appeals across the generations

competitions, & quizzes. Why not get other businesses in the

and is a time for families and friends to meet and spend time together.

community involved as well? Don’t forget to welcome dogs

during Easter to make it a proper family occasion.

GREAT OUTDOORS

SOFTLY DOES IT

Get your outdoor areas ready for spring using bright

Add & colourful value to hanging your soft baskets drinks menu outside with your interesting venue &

garnishes decorate the to make inside your with offering themed more decorations. enticing for

both children & adults that are actively seeking a

non-alcoholic GET SOCIAL option. Include No & Low Alcohol beers,

ciders

Promote

and

your

wines

offers

within

& events

your Easter

on all

drinks

social

range.

media

platforms. #Easterdrinksoffers #EasterRoastWinner

EGG-CEPTIONAL COCKTAILS

SHOUT ABOUT IT

Make extra margin with special Easter cocktails. Creamy

& Make chocolatey sure you liqueurs start advertising are perfect your as a Easter starting Weekend point.

E.g. offers a Chocolatini least 2 weeks (a chocolatey in advance. take Use on banners a classic & martini),

an A boards easy stress to promote free Easter your cocktail. events & Don’t offers forget to passing mocktails to

appeal trade. Don’t to drivers forget & posters health conscious & tent cards drinkers. for inside too!

FAMILY FUN may may bank may fa cup May

holidays final

Easter is a family occasion so make sure your events are

geared up for 4the 25 family. You could 16 host an Easter

20 europa

egg hunt,

competitions, & quizzes. Why not get other businesses in the

community involved as well? Don’t forget to welcome dogs

during Easter to make it a proper family occasion.

COMING

SOON!

SOFTLY DOES IT

Add value to your soft drinks menu with interesting

garnishes to make your offering more enticing for

both children & adults that are actively seeking a

non-alcoholic option. Include No & Low Alcohol beers,

ciders and wines within your Easter drinks range.

EGG-CEPTIONAL COCKTAILS

Make extra margin with special Easter cocktails. Creamy

& chocolatey liqueurs are perfect as a starting point.

E.g. a Chocolatini (a chocolatey take on a classic martini),

an easy stress free Easter cocktail. Don’t forget mocktails to

appeal to drivers & health conscious drinkers.

league final

PET

MONTH

1 ST -30 TH

APRIL

PET

MONTH

1 ST -30 TH

APRIL

may

30 champions

league final

jun

21 father’s

day

COMING

SOON!

may

4

may

25

bank

holidays

may

16

fa cup

final

May

20 europa

league final

may

30 champions

league final

jun

21 father’s

day

MARCH - APRIL 2026

37


SPIRITS

SPIRITS

CO L L E C T I O N

SMIRNOFF

£14.99

70cl

£28.99

1.5L

CAPT MORGAN

£15.99

70cl

£32.99

1.5L

GORDON'S

£15.50

70cl

£31.99

1.5L

GORDON'S PINK

£16.99

70cl

£32.99

1.5L

JACK DANIEL'S

£20.99

70cl

£41.99

1.5L

JÄGERMEISTER

£16.99

70cl

38 THE OFFERS LIST


SPIRITS

Premium Welsh Spirits

from the multi award winning

Hensol Castle Distillery

£2 OFF *

Hensol Castle

SPIRITS RANGE

* per bottle

BENJAMIN HALL

GIN & VODKA

www.hensolcastledistillery.com | 01443 667999

Hensol Castle Cellars, Hensol, Vale of Glamorgan. CF72 8JX

MARCH - APRIL 2026

39


WINE

EXPERTS IN

WINE.

WINE LIST CURATION

STAFF TRAINING

Build a list that performs.

- Review & refine your range

- Remove slow movers

- Strengthen price architecture

- Unlock premium upsell

Smarter range.

Better margins.

Confidence turns

into revenue.

- Understand styles & regions

- Make better recommendations

- Upsell naturally

- Improve the guest experience

Knowledgeable staff

sell more wine.

Speak to your Account Manager for more information.

40 THE OFFERS LIST


WINE

We help you turn your wine range

into a customer experience.

Our free support services help you build the right range and give your team the

confidence to recommend it.

From professional wine menus to hosted events, we help you showcase your wines

and drive demand.

MENU DESIGN & PRINT

WINE TASTINGS

Look professional.

Sell with ease.

- Tailored to your venue

- Clear, modern layouts

- Built around your curated list

- Printed & delivered for free

Better presentation.

Higher spend.

Bringing your wines to life.

- Increase footfall

- Showcase your range

- Engage your audience

- Fun, memorable events

You host, we bring

the expertise.

Book your FREE consultation today, email wine@cellardrinks.uk

MARCH - APRIL 2026

41


WINE

SAN GIORGIO

PINOT GRIGIO ROSÉ

Veneto, Italy

ONLY

£7.49

A BOTTLE

SAN GIORGIO

PINOT GRIGIO

Veneto, Italy

ONLY

£7.39

A BOTTLE

Incredibly pale colour with

a youthful, fresh, pear, lemon and

delicate raspberry aroma. The palate

is pretty and lively with a suggestion

of cherry stones and cherry blossom.

Dry and delicate.

Light and fresh with lots of primary

fruit aromas such as apricot kernel,

apple and Cantaloupe melon.

Fresh and vibrant with well-balanced

acidity and a pleasing softness and

approachability to the palate.

42 THE OFFERS LIST


WINE

LA FORNARINA

PROSECCO DOC

ONLY

£7.39

A BOTTLE

NUÀ

PROSECCO

ONLY

£8.29

A BOTTLE

Quite a pale colour but with

pretty aromas of watermelon

and nectarine along with some

violets and lots of really ripe, juicy

pear notes. Very fruity and approachable.

A pale lemon colour with a

delicately floral nose of honeysuckle,

apples and ripe pears. The palate is

well-balanced and just off-dry with

a refreshing lemon drizzle finish.

MARCH - APRIL 2026

43


WINE

ONLY

£6.89

A BOTTLE

CROWD PLEASER

Argentina Malbec

TORO FUERTE

Red and black cherries with some pepper,

brambles and aniseed along with quite a

rm, serious structure on the palate.

ONLY

£7.49

A BOTTLE

44 THE OFFERS LIST


WINE

ONLY

£3.49

A BOTTLE

With its subtle hints of citrus fruit, our very refreshing Nozeco

sparkling will perfectly pair with a lovely aperitif or desserts such

as a lemon tart or a fruit salad. Created to make you feel

good inside and out, Nozeco Is a real deal.

ONLY

£5.99

A BOTTLE

Discover

Williams

Grove

Fresh, vibrant and uncomplicated,

Williams Grove is a range customers feel

comfortable choosing. Easy to list, easy to

recommend and easy to enjoy, it’s the

perfect foundation for a successful

by-the-glass and bottle offer.

MARCH - APRIL 2026

45


SOFT DRINKS

BUY 4 CASES

from the mixers range

to receive a free case of

tonic or low cal tonic *

*T&Cs apply: Deal runs from 1st March – 30th April 2026. Qualifying range includes Britvic Tonic 200ml NRB x24, Britvic Ginger Beer 200ml

NRB x24, Britvic Low Cal Bitter Lemon 200ml NRB x24, Britvic Low Cal Tonic 200ml NRB x24, Britvic Ginger Ale 200ml NRB x24, Britvic Soda Water

200ml NRB x24, Pepsi Max 200ml NRB x24, Pepsi Diet 200ml NRB x24. Free case is Britvic Tonic water 200ml NRB x24 or Britvic Low Cal Tonic

200ml NRB x24. While stocks last. Promoter: Carlsberg Britvic. Breakspear Park, Breakspear Way, Hemel Hempstead, HP2 4TZ.

46 THE OFFERS LIST


®

SOFT DRINKS

BUY 4 CASES

FROM the Britvic Range to

RECEIVE A FREE CASE OF J20

Orange & Passionfruit *

*T&Cs apply: Deal runs from 1st March – 30th April 2026 . Qualifying range includes: Fruit Shoot Orange/Apple & Blackcurrant/Summer

Fruits 275ml x24, Britvic Juices 200ml NRB, Britvic Cordials 1L, Pepsi Reg/Diet/MAX and 7UP Free 330ml NRB. Free case is J2O Orange & Passionfruit

275ml NRB x24. While stocks last. Promoter: Carlsberg Britvic. Breakspear Park, Breakspear Way, Hemel Hempstead, HP2 4TZ.

MARCH - APRIL 2026

47


SOFT DRINKS

Still or Sparkling?

A simple question for better profits.

BUY 5 CASES GET 1 CASE FREE

750ml and 330ml still and sparkling.

March and April 2026.

Turning every table into an opportunity,

Wenlock Spring is the natural upsell.

WENLOCKSPRING.CO.UK

Follow us on Instagram: @wenlockspring | Connect on LinkedIn: Wenlock Spring Water

SAVE

£3.00

Appletiser 275ml 24 case pack only

1 of

your 5

a day per

150ml

serving

Appletiser 275ml glass bottle

Bubbles

done

differently

100%

Natural

Apple

Juice

Contact your account manager for more information

© 2025 European Refreshments. All Rights Reserved.

48 THE OFFERS LIST


SOFT DRINKS

BUY 4 FROM THE

J20 RANGE TO RECEIVE A

J20 ORANGE & PASSIONFRUIT FREE *

UK’S NO 1 ADULT

SOFT DRINK OOH **

*T&Cs apply: Deal runs from 1st March 2026 – 30th April 2026. Three deals per customer, per week. Qualifying products include:

J2O Orange & Passionfruit, J2O Apple & Mango, J2O Apple & Raspberry, J2O Dragonberry 275ml x24 NRB. Free case is J2O Orange & Passionfruit

275ml x24 NRB. While stocks last. Promoter Carlsberg Britvic, Breakspear Park, Breakspear Way, Hemel Hempstead, HP2 4TZ. **Nielsen IQ, total coverage,

adult social drinks Britvic defined, 52we 23/08/25; CGA total out of home (licensed and foodservice) Adult - Britvic defined, 52we 31/07/25.

For further information please contact Carlsberg Britvic at pressoffice@carlsbergbritvic.co.uk.

@CellarDrinksCo @cellardrinksco /cellardrinks

BRIT30078_Licensed Ad_J20_A4P_DT_AW.indd 1 12/12/2025 11:46

MARCH - APRIL 2026

49


SOFT DRINKS

Great Taste.

Zero Sugar.

SAVE £3.00

Coca-Cola

Zero Sugar is the

fastest growing

Light Cola Brand

in GB Pubs

in value (£)*

Coca-Cola Zero Sugar 330ml glass bottle

Contact your account manager

for more information

© 2025 The Coca-Cola Company. All rights reserved. COCA-COLA ZERO SUGAR and THE CONTOUR BOTTLE is a registered trademark of The Coca-Cola Company. While stocks last

*Source: CGA, GB Pubs (Food + Wet Led), Cola Brands, Value Sales and Value % Chg vs. PY, MAT to P8 31/08/24

50 THE OFFERS LIST


SOFT DRINKS

The Ultimate

SAVE £2

Sprite

is the #1

Lemon & Lime

drink in on

premise

in value (£)*

Fanta

is the #1

Flavoured

Carb Brand in

GB Pubs

in value (£)**

Fanta & Sprite 330ml glass bottles

Contact your account manager

for more information

© 2025 The Coca-Cola Company. All rights reserved. FANTA, SPRITE and THE CONTOUR BOTTLE

is a registered trademark of The Coca-Cola Company. While stocks last.

*Source: Nielson and CGA, Brand Battles, Value and volume, MAT to P8 31/08/24 **Source: Nielson and CGA GB data, Value (£), MAT to end of P8 2024

MARCH - APRIL 2026

51


SNACKS

52 THE OFFERS LIST


SNACKS

Buy any 3 cases or cards across the range and

th

recieve a 4 case or card free (cheapest product

free)

24 x 40g case - Not in the supermarkets. UK farmed potatoes.

All crisps vegetarian and gluten free

Premium pork crackling. 20 x 35g case

MARCH - APRIL 2026

53


TECHNICAL SUPPORT

NEED TECHNICAL SUPPORT?

HERE’S WHO TO CALL

BRAND OWNER

PRODUCTS

GOT AN ISSUE?

Carling, Coors, Madri, Staropramen,

Pravha, Cobra, Sharp’s Atlantic,

Rekorderlig, Worthington’s, Off Shore

Pilsner, Aspall Cyder, Doombar,

Hancock’s HB, Alpacalypse, Caffrey’s

03456 000 888

Carlsberg, 1664, Brooklyn, Birra Poretti,

Tetley’s, Shipyard, Hobgoblin,

Somersby, Estrella,

DraughtMaster

08000 854 646

Stella, Bass, San Miguel, Mahou,

Camden Hells, Corona, Magners,

Budweiser, Leffe, Kopparberg

08457 100 600

Birra Moretti, Heineken, Cruzcampo,

Foster’s, Strongbow, John Smith’s,

Amstel, Inch’s Cider

03458 787 074

Gold, Haze, Juicy Apple, Apple Fusion

01934 822 862

Stowford Press, Old Rosie,

Vintage

01531 606 233

Guinness

08457 515 101

Peroni, Asahi,

Cornish Orchard Gold Cider

01483 718 188

54 THE OFFERS LIST


WHY CHOOSE

OUR OUTSTANDING

CUSTOMER SERVICE!

Founded in 2004 we are a leading drinks wholesaler with a strong reputation for

supplying customers on time with the minimum amount of fuss. Whether you are

a new or long standing customer Cellar Drinks Co. make sure your needs are met

with the utmost efficiency.

2000+ PRODUCTS 6 DAY

PARTNER WITH

DELIVERY

ALL MAJOR

SERVICE

BREWERS

TELESALES READY

TO TAKE YOUR

ORDER

@CellarDrinksCo @cellardrinksco /cellardrinks

Main Tel: 01873 811823 Enquiries: info@cellardrinks.uk Visit: www.cellardrinks.uk

MARCH - APRIL 2026

55


Main Tel: 01873 811823

Enquiries: info@cellardrinks.uk

Visit: www.cellardrinks.uk

AWRS URN: XGAW00000117484

Monday - Friday: 8:00 - 16:00

Saturday: 8:00 - 12:00

Sunday: Closed

ADDRESS: Unit 4 Waller House | Elvicta Business Park | Crickhowell | Powys | NP8 1DF

Terms & Conditions

1. All offers are available from March1st – April 30th 2026 unless otherwise stated. 2. All offers are subject to regional availability and prices are exclusive of VAT.

3. We will not accept orders where they would breach a beer tie or other contracts that the buyer holds with a third party. 4. E.&.O.E. 5. This brochure is not intended

as an inducement to breach any contract, which may exist between a tenant & their landlord to purchase beers or any other products. In such cases only those products,

which are excluded from such agreements, should be considered. 6. We treat the buyer placing an order with us as the buyer’s confirmation that there is no such tie.

7. All prices featured may be subject to a duty increase.

56 THE OFFERS LIST

@CellarDrinksCo @cellardrinksco /cellardrinks

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