Thai-Danish Trade News - September 2001

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Royal Danish Embassy
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Thai-Danish Trade News is published and distributed to
selected Thai and Scandinavian business execulives and
otficials with an interest in Thai-Danish relalions by Danish'
Thai Chamber of Commer@, Royal Danish Embassy and
Scand-Media CorP , Ltd
aaI
II
llanlEh-Ital Ghamb€l ol ftmmol@
140212 14lhFl, Glas Haus
1 Sukhumvit 25 Road, North Klongtoey,
Wattana, Bangkok 10110
Tel: (66 2) 661-7762 Faxr (66 2) 661-77d4-5
Email contact@dancham o[th
PEsldent
Mt Tom Sorensen
DFDS Transport (Thai) Ltd
Tel : 266 2777 Farc 266 5666
Email: toms@dancham otth
Vlce-PEsldenl
lVI Axel Blom
Scandinavian Airlines System -l
fel | 260-6252 Fax: 260-6269
Email: delblom@sas se
Semtary & Legal Mftol
lvlI Kamthorn Ounhirunskul
Kamthorn, Surachet & Somsak
Tel : 440-0288-97 Fax: 440'0298-9
Email: kss@loxinfo co th
Ifoasunr
Mr Soren Presmann
Presmann (Thailand) Co , Lid
Tel : 962 1151 Fax: 962 1152
Email: soren@Presmann co th
Frelgn GhanbF Godlnallng Conmltloo
Mr Preben Hjortlund
Schmidt Scientific (Thailand) Ltd
Tel : 643 1330-9 Fax: 643 1340
Email: preben @schmidtthailand com
MmbeFhlD ndallonE
MI Leo Alexandereen
Emdal Ltd
Tel | 689 0497 Fd: 689 0496
Email: leo@e'mdalcom
Publlc Relafons
lVr Jorgen lb Hedes
Sun Paratech Co , Ltd
(035) 221 010-8 Fax: (035) 221 019
Email: floorings@access inet co th
&
Mr Allan Jensen
APV (Thailand) Ltd
Tel : 367 5341-6 Fax: 367 5019
Email: ajensen@aPv co uk
PregEn Gonmnoo
Mr lrichael Schulz
The Arrivals ComPanY
Tel : 319 0396-7 Fax: 719 4173-4
Email michaels@ksc1 5 lh com
&
Mr Peter Linnemann
Maersk Bangkok Branch
Tel : 752 9000 Fax: 751 9575-8
Email: thamng@maersk com
Ex offlclo
Ms Tine Hylleberg
Royal Danish Embassy
Tel : 213 2012 #17 Fax 213 1 752
Email: tinhyl@bkkamb um dk
Exeqrilvo Dllstol
Mr John Svengren
Danish-Thai Chamber of Commerce
Tel:661 4462 Fax:661 7765
Email: john@dancham orth
Dear Reade[
Tom Sorensen
President
Itisnota blYalsoh S
I ousiness in neighb I
I soeak to eloPment e
Thaiiand 20- moved in a
fast developing country. You can be one of the few to get a first hand impression by
joining the Danish-Thai Chamber on a mission to Cambodia beginning of Novem-
'ber.
All details are available in this issue of Trade News and on the chamber web
site www.dancham.or.th. Let me here just mention the meetings with top senior
government officials, the International Business Club of Cambodia, the Phnom Penh
Chamber of Commerce as well as with Cambodian and Scandinavian business
people. A unique opportunity that would be hard if not impossible to do on your own.
To keep up-to-date with what goes on in our business community remember to
check out our web site www.dancham.or.th. The site is updated frequently during
the week. Among other interesting things you can find is the latest in chamber activities
e.g. the date of the very popular christmas Lunch coming up before you know
it, the mini-interviews of new and not-so-new members and information about what
the Joint Chambers of Commerce think on the planned revision of the Foreign Business
Act. You will also find links to other important and relevant web sites in Thailand
such as Board of Investment, Bank of Thailand, Thai Customs Department and
many other government web sites. Thank you to the members who are supporting
the web site by advertising. lf you have not yet signed up for a small or big ad please
contact our chamber office before we run out of space.
It has been mentioned by many. How do we keep ourselves informed about the
stream of new laws or updates Of existing laws? lt is with great pleasure that I can
announce an agreement recently made with the well-known law firm Dej-Udom &
Associates. Every month we will compliments of Dej-Udom & Associates receive a
summary of legal updates. Both the most recent but also past updates will be available
on our web site www.dancham.or.th. obviously a summary cannot be, but a
summary. Should you read any information you believe could affect your business
or personal situation you are well advised to contact your regular legal adviser or
Dej-Udom & Associates for a full brief.
Last but not least may I also use this opportunity to welcome the new Danish ambassador
to Thailand, H.E. Ulrik Helweg Larsen, who will be in off ice f rom this month.
The Danish-Thai Chamber of Commerce is looking fonruard to a continued close
and excellent co-operation with the Embassy.
noyal oarlsh Enbassy
Commercial Seclion, 10 Soi Attakarn Prasit
Sathorn Tai, Bangkok 10500 Thailand
Tel,; 21 3-202 1 -5 Faxi 213'1 752
Ms 'Tine Hylleberg
Commercial Counsellor, Head ol Section
Mr Jesper V-jbe-Hansen, Counsellor
ML Attakorn Saropala, Senior Comm. Olticer
Ms Srisuda Vilyalai, Comm Ofiicer
Tom Sorensen
President
Danish - Thai Chamber of Commerce
Email: toms @ dancham.or.th
Gnphlc Productotr & iladctng
Scand-MediaCorP Lld
4t4 Moo 3, Thanyakarn Village,
Ramintra Soi 14, Bangkok 10230
Tel,: 943-7166-8 Fax: 943-7169
Email: scandmedia@ scandmedia com

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\
New Danish
Ambassador
to Thailand
Ulrik Helweg-Larsen, the new
Danish Ambassador to Thailand,
Cambodia and Burma, took up
his assignment on September 1,
2001. The ambassador comes
from a posting in Prague, where
he has been based since 1998.
Before this, Mr. Helweg
Larsen headed the Foreign
Trade Section of the Danish Ministry
of Foreign Affairs as Under-
Secretary for Foreign Trade. In
this capacity, the Ambassador
was once guest columnist in
Thai-Danish Trade News.
Looking back at recent assignments,
his posting in Hanoi
1983-85 stands from a Thai-
Danish perspective out as especially
interesting since it is his so
far only assignment in Asia. Still,
as a member of numerous business
delegations to the region,
many long-timers in the Danish
community will have met him
several times over the years'
Mr. Ulrik Helweg-Larsen,
born on July 20, 1945, graduated
in 1972 in Law from University
of Copenhagen and has
been a career diplomat ever
since. He was employed as secretary
at the Ministry of Foreign
Affairs immediately after his
graduation in 1972 and can as
such next year celebrate his 30
years annrversary.
Asia overuiew
Dl-course
Confederation of Danish Industries
offer Danish companies an
introduction course to Asia on
October 22-25,2001.
On November 17-25, the
pafticipants will then participate
in a one week excursion to selected
markets in the region.
The course aims at providing
an overuiew more than detailed
information on each single
market and is directed towards
Danish sourcing as well as export
personnel responsible for
Asia.
The detailed program forthe
course and the travel program
may be requested from Ellis
Petersen, email elo@di.dk or Bo
Sjogren, bos@.di.dk
Schengen hurts
Danish exports
anish export activities
are suffering under the
new Schengen visa
regulations, which the Danish
embassies have been enforcing
since March 25, 2OO1.
According to an article in the
Danish daily JydskeVestkysten,
local staff in many countries world
wide, who previously could have
a visa issued within hours or a
few days, today often have to
wait up to 10-12 weeks because
their applications are sent to Denmark
for processing.
Singapore based export consultant
Mr. Jorgen Dirch is one
of the businessmen who speak
out his dissatisfaction with the
current situation. He recently had
to cancel a planned business trip
to Denmark.
"My secretary is Thai. For
years we used to contact the
Danish embassy in Bangkok to
apply for visa, but this time the
application was sent to Denmark
and we have been told it might
take uo to ten weeks before we
get the visa. lt is completely destructive.
We cannot plan anything
and stand to loose clients
both out here as well as in Denmark,"
Mr. Dirch complains.
Sources in the Ministry for
Foreign Affairs in Copenhagen
confirm the situation, according
to the paper. A source, which remains
anonymous, says the ministry
is concerned with the situation
and that anything more
than one week or ten days to
obtain a visa is unacceotable.
The Danish embassies process
approximately 100.000
visa applications every year.
The Danish immigration
authorities deny that there is a
problem with more applications
being transferred to them than
before the Schengen regulations
were implemented.
"l am not aware that the
embassies have become more
cautious since the implementation
of the Schengen rules
and refer more cases to us,"
says special consultant Claus
Folden to the newspaper.
"But I know that some of the
embassies - among others the
embassy in Bangkok - have experienced
technical problems
with the on-line connection and
consequently have been mail-
Thai busine s smen plannin g
trips to Denmark - not to
mention the few bold tourists
who still want to go - may
have to wait over two
months.for their visa
application to be processed.
ing the applications to us instead,"
he adds.
The Confederation of Danish
lndustries has received complaints
from members regarding
the new visa regulations.
"The Schengen regulations
were never intended to be an
obstacle for Danish exports. The
long processing time must come
down," says Mr. Peter Bo Andersen
of Dl.
Denmark's exports
grow double digit
he expon figures for Den
mark published mid-July
confirm a continued high
growth in the development of
Danish exports.
Danish exports to Asia in the
spring grew more than the average
- 12,3 percent - while exports
to the EU and other European
markets grew less - 8,8 percent
and 6,6 percent respectively.
Still, the highervolumes on
the European markets make up
for the lower growth. And individual
markets within the EU
show growth rates easily compatible
with Asia, such as Sweden
(12 percent growth) and
Germany (11 percent growth).
Exports to Japan, which
grew 16 percent, is the driving
force behind the high overall
figures, as Japan accounts for
about half the Danish exports to
Asia.
The overall figures for the
period January - May show a
growth of 9,7 percent in exports
of goods compared to 2000. But
in 2000, the growth rate during
the same period was a whooping
15 percent over 1999.
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ECCO gets
environment
award
The ECCO's factory North of
Bangkok was recently awarded
a gold medal by the Ministry of
Public Health for its excellent
working environment. The ministry
has inaugurated the award
as part of its HealthY WorkPlace
campaign to ensure a healthier
environment for Thai workers.
Being recognized as outstanding
is nothing new for
ECCO. Earlier this Year the factory
was named EnterPrise of
the Year by the Ministry of
Labour for its efforts in integrating
handicapPed workers in its
production.
Chang Beer to
US next year
Chang Beer, which is brewed bY
the Carlsberg Breweries in Thailand,
will by next Year be exported
to the US to be introduced
to the American consumers,
writes the news website
http://www.j ust-drinks.com
According to the website, the
new Carlsberg and TCC joint
venture Carlsberg Asia established
last year in its first year of
operation reached a turnover of
770 mill. dollars and Produced
17 mill. hekto liter of beer
Thailand
warnrng
Thailand is - along with SPain,
Cuba, and the PhiliPPines -
among the 33 countries which
the Danish Ministry for Foreign
Affairs for a varietY of reasons
has issued travel warnings
against.
As f or Thailand, the
Ministry's warning is a mild Precaution
against crime as compared
to the stern warning not
to travel to Tjetjenien, Dagestan
or Ingusjetien. -
The warnings are Published
in Danish on the ministrY's
homepage
www. u de n ri g sm i n i ste ri et. d k
under the keyword
'Rejsevejledninger'.
Alletiders Rejser is shifting its
att e nt io n aw aY from P ax aY a -
Jowtien to focus instead on
Hwa Hin When the.founder of
the tuur agency, the PoPular
Lars l"orsen (third,from right)
and his wife afew ye*rs aqo
celebrated their 25 years
w eddi ng anniv ers arY, hi s
personal choice of destination
was also Hua Hin.
Thailand remains Popular
among Danish tourists
Danish tourism
operators arc oPening
up several new
destinations in Thailand
for Danish tourists
during the coming
winter season.
very year, the winter Pro
grams of the Danish tour
I
operators are eagerlY
awaited to see, where the steady
stream of Danes on vacation to
Thailand willthis year be going.
Overall, Krabi seems to be an
up-coming destination with one
more operator going for Koh
Samui as well.
Alletiders Rejser has among
its new travel Products developed
a "Drive Yourself" vacation
in Thailand and one new regional
destination, HoiAn in Vietnam.
In other develoPments, the
prominent tour oPerator is turning
its attention away from Pattaya-Jomtien
towards Promoting
Hua-Hin instead.
The company exPects this
winter to sell 33.000 vacations
toThailand, India, Bali, Kina and
Kenya in that order.
Tjaereborg Reiser, another
major Danish tour oPerator, has
in its winter program introduced
Krabi for the first time as a tour
destination. But otherwise the
company concentrates mainlY
on consolidating its dominance
on its most well known destinations
in southern Europe and
North Africa.
Spies Bejser has for the
coming season added three new
destinations in Thailand to their
existing tours. TheY include Kata
Beach in Phuket, Krabi and Koh
Samui. Otherwise SPies has
surprised its comPetitors with a
tour package to the MalaYsian
island of Borneo.
Ving Rejser has reduced its
overall sales target considerably
for the coming season mainlY to
avoid having to sell last minute
tickets at drasticallY reduced
orices. For Thailand, however,
the number of vacations has
been increased.
Golf tours to Thailand is another
new offerfrom Ving Rejser
for the coming season as well
as a tours to Vietnam which
were previouslY not offered bY
Ving. The new tours Promote
Saigon, Nha Trang and Phan
Thiet with Packages ranging
from DKK 9.500 to DKK 16.500
for 14 days including airfare with
Thai Airways and hotel accommodation.
Thai-Danish Exhibition Opens
3 September in Gopenhagen
he historical exhibition
"Thai-Danish Relations
Through Four Centuries"
will open in Copenhagen on
Monday September 3, 2001.
The exhibition has been set uP
in Asia House in the FreePort of
Copenhagen, where HRH the
Prince Consort will Perform the
Grand Opening.
Throughout SePtember and
October. the exhibition will be
open every weekend on Saturdays
and SundaYs and every
Wednesday evening. Resident
Danes on leave in Denmark or
Thai members of DTCC visiting
Denmark should visit the exhibition
as well as stronglY encourage
friends and relatives in Denmark
to visit the exhibition, which
is the first of its kind ever.
ln Denmark.
resident
Thais have
taken a similar
pride in the
exhibition as the Danes
did here in Bangkok
where HM Queen
Margrethe opened the exhibition
during Her State Visit in February.
Together with Dr. JesPer
Trier. who was also the mastermind
behind setting uP the in
Bangkok, and Mr. Carsten
Dencker Nielsen of EAC, who
has made the exhibition
possible, they
have added their
own strong element
of promotion
for Thailand to the exhibition
in both a cultural, tourism
and business sense.

A
lJ
f
delegation of members
from the Danish-Thai
I Chamber of Commerce
will leave Bangkok Sunday 4th
November for a memorable four
days visit to Cambodia.
ln Cambodia the delegation
from Thailand will team up with
members of the Nordic Chambers
of Commerce in Hanoi and
Saigon for high-level business
meetings as well as some exclusive
sight-seeing.
The group will return to Thailand
on Wednesday the 7th.
The program will include
meetings with the Secretary
General and members of the
Council for the Development of
Cambodia. There will be brietings
on the current political and
economic situation including investment
opportunities. And the
members are also scheduled to
meet with the local Cambodian
Chamber of Commerce.
Other highlights include a
planned dinner with senior government
officials, a visit to the
Royal Palace and a boat tour on
the river, visiting Angkor Wat
both by helicopter and bicYcle,
and a lecture on the business climate
and meeting with Nordic
business people living in Cambodia.
Angkor Wat
Leaving Bangkok on a SundaY
gives the delegates the opPortunity
of a unique full day of
spectacular sight-seeing around
- and above - the historical sight
of Angkor Wat in Seam RieP
without missing any valuable
business time. On board an
Aerospatiale helicopter flown bY
New Zealand pilot Andrew Ashley,
the delegates will first get an
aerial impression of the huge
complex, which even its creators
never had a chance to see. The
fifteen minutes ride will cover the
main ruins of Angkor Wat, Angkor
Thom and the Bayon.
Back on the ground, delegates
will jump on bicycle for a
guided ride along tree-lined alleys
of the ancient city before a
relaxing bath in the spa of the
to

Tuesday morning stafts with
a presentation by the International
Business Club of Cambodia
followed by a session led by
Phnom Penh Chambers of
Commerce where the delegates
have a chance to branch out for
special interest session before
a lunch with local private sector
representatives.
Danish managed luxury hotel
Royal Angkor Sofitel. In the
evening, a flight will bring the
delegates to Phnom Penh where
they will team up for a dinner
with local Nordic businessmen
and their spouses at the Foreign
Corresoondents Club of Cambodia.
The FCCC has become the
meeting place in Phnom Penh
for expatriates since Cambodia
stafted to open up. The restaurant
and bar is located on the
river front at Sisowat Boulevard
and overviews the river front
from the open balconies. The
place is full of press photos from
the turbulent past of Cambodia
and serves excellent food, wine
and cold beer.
Business days
Monday starts early with a briefing
by president of Danish Thai
Chamber of Commerce Mr. Tom
Sorensen on the business orogram
for the coming two days.
Then senior government officials
take over to give a briefing on
the business and investment climate
of Cambodia. This session
continues over the lunch until
deoafture for visits to some of
the Nordic comoanies in Phnom
Penh. The afternoon also gives
an opportunity for a special visit
to the Royal Palace.
In the evening, the delegates
are the guests at an official dinner
at the famous Hotel Le Royal
in Phnom Penh. The dinner will
stan with a welcome cocktail at
the oool side while the formal
dinner is set in the Restaurant
Le Royal where senior Cambodian
government officials as well
has leaders of the local business
community will join the delegates.
Built in 1929 in a unique
blend of Khmer, Art decor and
French colonial architecture the
classic "Hotel Le Royal" is an experience
in itself. The hotel was
recently restored in the spirit of
a tropical palatial building by The
Raffles Group of Singapore.
At the dinner, the participants
will be seated in accordance
with sector and business
interests in order to allow networking
and an interesting conversation
to take olace.
Winding down
The afternoon offers a grim
glimpse into Cambodia's recent
past with a visit to the infamous
Tong Sleng prison and museum
for the Pol Pot regime. Then
ends off on a more pleasant note
with a sundowner at the Sunway
bar before an informal farewell
dinner at the riverfront.
In the spirit of the charming
Khmer capital, the delegates are
this night host to all fellow Scandinavians
in Phnom Penh and
their spouses together with
some of the Cambodian business
and government officials
acquainted during the visit. The
dinner offers a brilliant opponunity
to unwind after a couple of
productive days enjoying the
good company and the excellent
fresh sea food.
Next morning, Wednesday
the 7th of November the delegates
from Thailand will leave
early for their flight back, arriving
Bangkok 10.50, while the
delegatesfrom Vietnam will stay
a few more hours before flying
back to Saigon or Hanoi after an
early lunch.
1l

EAC sells joint
venture in Thailand
AC has sold 49% of its
shares in Zeneca Agro
Asiatic Limited (ZAA) in
Thailand to the joint venture partner
Syngenta. The sale yields a
orofit of about DKK 43 million
(about 215 million THB), which
will be recorded in EAC's Interim
Report for 2001. The payment
of the cash purchase price will
be effected over a oeriod of five
years through a mutually beneficial
payment structure.
The sale of the shares will
not cause any decrease In
EAC's turnover since ZAA has
been registered in the books as
an associated company. However,
the profit margin of EAC Industrial
Ingredients will be affected,
as EAC's share of the
orofit in ZAA will of course cease
afterthe transaction. This will be
effective per 1 April 2001.
Syngenta is a world leading
agribusiness company. lt was
formed through a merger between
Zeneca Agrochemicals
and the agribusiness of Novartis
AG in November 2000. Following
the merger,
Syngenta wished to consolidate
its activities in Thailand in
order to realize positive synergies.
Making an offer for EAC's
shares in ZAA was a natural step
in that direction.
The joint venture project was
paft of EAC Industrial Ingredients,
one of EAC's core businesses
and the leading independent
distributor of industrial ingredients
in South East Asia.
However, whereas ZAA produces
agrochemicals such as
weed control, EAC Industrial Ingredients
concentrates on the
distribution of specialized chemicals.
Consequently, the divestment
of the ZAA shares will not
influence the productivity of
EAC's own distribution business.
EAC was one of the original investors
in Zeneca Agro Asiatic
Limited together with the British
lCl group (later Zeneca PLC)
when the oroduction and sales
company was first established in
1981. The company has now
reached the position of leading
supplier of weed control in Thailand.
ln 2000 ZAA had a turnover
of DKK 362 million and a
net result of DKK 9 million.
EAC's share of the profit was
49"/" or about DKK 4.5 million.
Regional EAC news
lsewhere in the region,
EAC has recently sold its
shares in CIMC - China
lnternational Marine Containers
(Group) Co. Ltd. at a price of
HKD 75 million (about DKK 80
million).
EAC was in fact one of the
founders of CIMC. The company
was established around 1980
and is now among the world's
leading container manufacturers.
EAC, however, explains as
reason for the sale that CIMC's
activities did not fall within EAC's
strategic focus. The sale of the
shares was therefore in accordance
with the Group's strategy
to streamline the portfolio and focus
on the four market leading
core businesses, which are
EAC Nutrition, EAC Industrial Ingredients,
EAC Moving and Relocation
Services and EAC
Foods.
ln New Zealand, EAC has
sold the veneer plant Southland
Veneers, Ltd. The company was
the last remaining activity of
EAC's long engagement in the
timber trade. After the sale in
1999 of allthe other EAC hard-
wood activities to Dalhoff Larsen
& Horneman A'lS only Southland
Veneers remained unsold. The
sale of the last timber activity is
explained as a further step towards
streamlining the pofifolio
of EAC and focussing on the four
market leading core businesses.
In Malaysia, EAC has increased
its shareholding in
Dumex Malaysia from 60% to
80%. This follows EAC's announcement
already in May last
year that the Company had
reached an agreement with the
Malaysian company Hap Seng
Consolidated Berhad (Hap
Seng) to purchase Hap Seng's
20% minority holding for MYR
72.6 million (about DKK 160 million),
contingent on the approval
of the Malaysian authorities.
This approval came earlier this
year, and the acquisition has
now been completed.
The purchase is part of
EAC's continued effort to reduce
the minority interests in its core
businesses and thereby increase
EAC's share of the
Group result. The purchase
marks the latest of a number of
similar initiatives within EAC's
market-leading Nutrition Business
which during the past year
has secured EAC's 100% ownershio
of Dumex China,97'h ot
Dumex Thailand and now 80%
of Dumex Malaysia.
Along with the Dumex Malaysia
deal, EAC had been hoping
for a government approval
of Hap Seng's acquisition of
EAC's 60% shareholding in EAC
Holdings (Malaysia). However,
Hap Seng has informed EAC
that it has been unable to obtain
the necessary approval from the
authorities to buy the shares on
acceptable terms. EAC is therefore
now working on other opportunities
to secure the future
ownership structure of this profitable
company. The aim of EAC
remains unchanged: to sell its
shareholding in EAC Holdings
(Malaysia) as the company's
activities are outside the Group's
strategic focus.
Gasseholm
New Danced
Counsellor
Karsten Gasseholm is new Environmental
Counsellor at the
Royal Danish Embassy in Bangkok.
He replaces Pernille Fenger
as Head of Danced section at
the Embassy.
Danced's new country program
for Thailand was recently
finalized and it constitutes a continued
commitment from Denmark
towards assisting Thailand
in creating and managing a sustainable
environment.
This summer, the program
tor 2002-2006 was finalized at a
meeting on June 11 in Odense
by members of Danced's Thai
Danish Joint Coordinating Committee.
Danish
Christmas
Bazaar
The annual Danish Christmas
Bazaar organized by Margrethe
Klubben, which is the Danish
Women's Network in Thailand,
will this year take place on November
25,2001.
The event which has become
one of the most popular
social events in the Danish community,
will once again take
place in the charming garden of
the Royal Danish Embassy, Soi
Attakarn Prasit, South Sathorn
Road near the Rama 4 intersection.
The organizers appeal to all
comoanies and individuals in the
community to support the event
either with donations of money
or items for sale or to be won in
the lottery.
For oractical details how to
support, please contact Ms.
Mette Maggio, 01 327 90 79 or
Jeanet Nemmoe,02 705 19 39.
Last year, the bazaar made
a orofit of 300.000 Baht which
has all been donated to a wide
range of projects carefully selected,
personally visited and
subsequently supervised following
the donation.
12

A Unique educational
expenence
Location - 90 acres, 30 minutes north of
Chiangmai, panoramic vistas.
Leadership - Previously principals of schools on
every continent and top quality international staff.
Facilities - Multi-media library and information
center, olympic size swimming pool, amphitheatre,
full sports facilities, including gynasium.
Boarding - Multi-national student body, teachers
as house parents, apartment living with ensuite
bedrooms, 24 hour medical and security services,
international food menu, weekend activities and
online study facilities.
Challeng@ - Personal development by engaging
in unique intellectual, physical, artistic and friendship
oppoftunities.
www. r"0rg
ln association with the
United World Gollege of
South East Asia, Sin$apore
K- ith boarding 4-12
Interna ional curriculum
(Cisco ocal Academy)
lnterac ion with international
visiting sc ools
P0 Box l, 1'1ae Rim, Chiangmai 50180, Thailand. Tel: +66-53-301 500, tar +66-53-301 507, Email: enquiry@premcenter.in.th

Hans Jorgen Nielsen travels
150 days per year trying to
follow up on his successful
invention within the cement
industry. Here he is caught in
a rare moment back in hrs
Bangkok-office. But he is not
pleased with the business
climate in cash strapped
Thailand.
Successful Danish Inventor
Hans Jorgen Nielsen,
veteran Danish
businessman in
Thailand, is the man
behind the most
significant renewal to
take place within the
cement industry for the
past ten yeans. He has
designed a new
concept for grinding of
raw materials, which
increases production of
cement with 2O percent
while at the same time
lowers consumption of
electricity with about 5
pencent,
By Gregers Moller
ans Jorgen Nielsen got
his chance of a lifetime
when the political crisis
in Indonesia in 1998 was at its
highest and most foreigners decided
to temporary leave the
country as a safety precaution.
He was at the time engaged in
renovating a cement factory in
Padang in West Sumatra and
decided to stay.
That left the owners with little
choice than allow him to go
ahead with his proposed new
design for the grinding unit although
they were not pleased
with being the testing ground for
any new concept. Hans Jorgen
Nielsen had to promise them to
restore it to the old concept if it
didn't work at his own personal
expense.
The new conceot in the design
was the construction of
pockets of air in the grinding
chamber, allowing for the
heavier particles among the raw
material to fall back to more
grinding while only the finest
particles would be carried by the
airflow into the cement oven for
burning into cement.
When the refurnishing was
complete and production tests
were run, the owners were of
course pleased to see an increase
in production volume of
20 percent. However, what neither
the owners nor Hans Jorgen
Nielsen had expected to find
was also a decrease in electricity
consumption of 3,3 kWh per
tons, generally equivalent to 5
percent of a cement factory's total
consumption.
The overhaul of the cement
oven had cost 150,000 US dollars.
The electricity savings were
in the size of 300,000 US dollars
per year. And they got their
production increase for free.
With this result in hand,
Hans Jorgen Nielsen approached
the owners of the cement
factories in Thailand,
whom he knew well from the
time in the late 80's and early
90's when he served them as
regional sales manager for the
Danish company F.L. Smidth.
The first one to allow him to rebuild
a second cement mill according
to his new concept was
Siam Cement. By the end of
1999 the test results of this factory
confirmed his earlier findings
and they let him renovate
yet another. When that confirmed
the savings Siam Cement
simply ordered all their eleven
cement production units to be
equipped with his new design.
"The rest is history," Hans
Jorgen Nielsen says.
During the two and a half
year, which has passed since
then, his company L.V. Technology
has signed orders to renovate
82 cement factories world
wide. To cope with the success,
he has increased staff in the
company from 4 to 20 employees.
This year, he established a
new company in India, which already
has 12 employees. And in
the spring of 2000 he entered an
exclusive contract with his
former employer F.L. Smidth to
include his design in all new constructions
of cement ovens and
refurnish existing plants in Europe
and America according to
the concept.
L.V. Technology was established
five years ago mainly as
the legal entity to manage his
personal assignments as consultant
within the cement industry.
The letters L and V stands
forthe initials in the names of his
two daughters Laerke and Vibe,
who today study back in Denmark
to become engineers like
their dad. At the time he had no
idea, that only few years later,
the small company would be
undertaking jobs in ten countries
in the region.
lf Hans Jorgen Nielsen could
have foreseen the business cli-
Continued on p.16
14

Attracti
t
1
The exceptionally high interest rates in lceland
make investment in lcelandic Government issued
T-bonds very attractive. The annual yield of an
A/M-rated T-bond, 2003, is now I I o/0.
Recently, lceland's economy was evaluated by
Swiss lMB, as the lOth most competitive economy
in the world. For three successive years, the
government has had a budget surplus on the
Government finances. This, together with the
fact that lceland is one of the least indebted
countries in Europe, makes an investment there
attractive.
Interested in an attractive yield?
Then contact our Danish team in Luxembourg.
KAUPTHINC BANK
@
12, rue Guilloume Schneider L-2522 Luxembourg
Telefon: OOI 352 46 3, 31 45 ot OOt 352 46 31 31 204
Fox:001 352 46 3l 32 E-moil: ruben@koupthing.lu
Fu rth e r i nform oti o n www.ko upth i ng.net
Koupthing Bonk is quoted on the lcelondic stock exhonge, the mojority of shores is held by the tcelondic sovings bonks. The
subisidiory in Luxemboug hos 60 employees, of which l0 ore Donish. At the moment, the copinl odministrotion in Luxembourg
corresponds to DKK 6.5 billion.

Maersk Logistics opens
fi rst own NDC in China
aersk Logistics has
opened a National
Distribution Center in
China of about 14,000 square
meters and located in the Jiuting
economic development zone of
Songjiang District, an ideal location
for an integrated logistics
center in the greater Shanghai
area.
The NDC is conveniently
linked to Shanghai's outer expressway,
providing easy access
to and from key ports,
roads and other distribution
channels for importers, local
manufacturers and exoorters.
The inauguration was performed
by Mr. Tom Behrens-Sorensen,
President of Maersk
China Shipping Co. Ltd. together
with the former Thailand based
Mr. Steffen Schiottz-Christensen,
Managing Director of
Maersk Logistics (China) Co.
Lrd.
"The NDC establishment in
Shanghai is an important first
step in our fully controlled Pan-
China Distribution Network,"
states Mr. Steffen Schiottz-
Christensen
Maersk Logistics
to acquire DSL
aersk Logistics, the integrated
logistics arm
of the A. P. Moller
Group, has signed a Letter of
Intent to acquire certain activities
and certain assets of a major
American logistics company
Distribution Services Limited
(DSL).
The proposed acquisition
would significantly increase the
company's cargo volumes from
Asia Pacific to North America in
the supply chain management
segment, make the company a
leading player in transload and
warehouse operations in North
America and establish a oresence
in the ocean transoort intermediary
activities segmenl.
The completion of the acqui-
sition is subject to the negotiation
and execution of a definitive
agreement between the parties,
as well as satisfaction of applicable
regulatory requirements
and obtainment of necessary
governmental and third party
consents and approval.
"The acquisition would enable
us to further consolidate our
market position and increase our
capability to deliver a broader
logistics service package to existing
and potential clients," says
Soren K. Brandt, Maersk Logistics'
Managing Director and
Chief Executive Officer.
For any related post-deadline
developments, please refer
to the Maersk Logistics web site
at www. maersk-logistics.com
"lt provides our customers
with an unmatched seruice level
efficiently managed by our
skilled employees and supported
by an advanced lT platform."
The distribution center is an
important leg in the pan-China
distribution network of Maersk
Logistics China, which is rapidly
expanding. Maersk Logistics
China has its head office in
Shanghai with nine branch offices
and five reoresentative offices
across the country.
The challenges of providing
logistics in China cannot
be compared to anything
else !
Continued Jrom p.l4
mate in Thailand today, he might
have established his company
somewhere else. Especially financing
the expansion of the
company has been a problem.
Even armed with Letters of
Credit from respected, big cement
manufacturers in the region,
Thai banks decline to extend
any credit except against
other forms of collateral. Instead,
Hans Jorgen Nielsen has been
forced to finance the expansion
by asking for pre-payments from
his clients on the day of contract
signing.
"There are a total of 800 cement
plants in the world. My
guess is that 60 - 70 percent of
them will rebuild the plant. Our
strong point is, that we are able
to work for all the five comoanies
in the world which are
slowly concentrating all cement
production on their hands," Hans
Jorgen Nielsen says.
Renovating a plant takes 20
- 30 days. But production only
needs to stop for one week. During
that time, the grinding unit is
disassembled and 25 - 30 tons
of steel components changed
before it is assembled and the
oven started up again.
"l expect 2003 to become
our most busy year," he adds.
Apart from his Thai engineering
staff , Hans Jorgen
Nielsen has employed Mr. Michael
Lauritzen, a Dane formerly
employed by F.L. Smidth, and
Mr. Kenth Fredin, a Swede who
has a background in insurance
but has been quick to learn the
technical details of cement oroduction.
Hans Jorgen Nielsen
has also been lucky to attract a
Japanese engineer, who has
retired early from a job as head
of section with Mitsubishi's technical
division.
As there are no more Thai
cement plants to renovate, they
all have about 150 travel days
per year in particular to Korea,
India and China.
lf business develops as the
prospects are now, this year will
end with the achievement of a
turnover between 100 and 150
million Thai Baht in L.V. Technology
Co., Ltd., while the Indian
company is expected to reach a
turnover of almost twice this
amount.
16

INTERNATIONAL
BaccALAUREATE (IB)
PA HnnLUFSHoLM KosrsKoLE
Ex INTERNATIONAL STUD
MED DANSKE RZDDER
Prus pn. An lzoooTzoor;'
Herlufsholm Skole tilbyder
bAde Den danske Studentereksamen
og Den internationale
Sfudentereksamen
- Intemational Baccalaureate
(IB). Dansk studentereksamen
er tre-irig, mens IB er en
engelsk to-irig uddannelse,
der aldersmessigt er placeret
sanunen med 2. og 3. g.
Som indgang til IB har
skolen en pre-IB klasse, som
svarer til 1. g matematisk,
hvor undervisningen ogsA er
tilrettelagt pA engelsk.
GnuNpsrolE oc cYMNASIUM
Kosrn rv' Kn.65.400,-
Prusrn ucc pon INTEnNATIoNAL
BnccareuREArE (IB) rn
Kn.30.000,-
KoNrnrr os - sA SENDER vI N-
FORMATIONSMATERIALE OM KOST-
SKOLEN OG VORES UDDANNELSER
HEnlursnouu
Grundlagt 1565
Klaus Eusebius Jakobsen
rektor
4700Nastved
Tlf. +45 5575 35 00 Fax + 45 55 75 351.4
IB-fax + 45 55 75 351,5
e-mail adresse : rektorkontor@herlufsholm.dk
Eller rektor privat telefon + 45 55 75 35 25
Brsgc os pA sxoruN ELLER pA IttrnnNnrrrr
www.herluf sholm.dk

Asian cruise ship
Copenhagen-Oslo
"Pearl of Scandinavia"
in August sailed its
maiden voyage on the
Gopenhagen-Oslo
route. She replaces the
former "Queen of
Scandinaviarr, which
many Thais have tried.
Having Fun..
Suruounded by DFDS
Transport staffers, Danish-
Thai Chamber President Tom
Sorensen is having fun on a
team building weekend to
Khao Yai, two hours drive
North of Bangkok. The
cowboy and cowgirl party
took place in the evening after
the theoretical Business Plan
exercise was over
he new DFDS luxuryferry
"Pearl of Scandinavia"
used to sail as a luxurious
cruise liner in South East
Asia. In the ambitious rebuilding
program DFDS Seaways has
kept the best of the Asian luxury
but added a wide range of improvements.
The oriental luxury
has thus been combined with
Scandinavian passengers' demands.
Pearl of Scandinavia has a capacity
for 2,100 passengers in
720 cabins, all in cabins above
the water and with own shower/
toilet The ship is 30 m broad in
most of the ship's length of 177
m. She will have space for 365
cars at the car deck which is
about 1 km, and conference facilities
for 500 people.
The total investment was
approximately DKK 1 billion,
about DKK 0.2 billion more than
originally planned. The investment
in the ship is pad of DFDS
Seaways' strategy to bring down
the average fleet age, increase
capacity and develop product
and service concepts.
The shio has three restaurants
plus a cafe with 190 seats.
From the a la cane Blue Riband
restaurant approx. 350 guests
have a view through a large window
at the front of the ship, and
like the buffet restaurant with 480
seats this restaurant has also
been entirely refurbished with
furniture. caroets and colours to
suit the taste of Scandinavian
guests. In addition there is a special
oriental restaurant with 70
seats. One of the many other
novelties is a champagne bar
close to the a la cane restaurant
at deck 8.
Another novelty is the librarystyle
Captain's Lounge where
exotic coffees and big cigars are
otfered, or one of the increasingly
popular wine tastings perhaos
combined with a lecture
during the sailing. The ship also
has a discotheque/bar, night club
with room for 500 guests and an
English pub.
In a special Commodore
Lounge passengers from the
more than 100 Commodore
suites will have access to newspapers,
coffee and special service.
The ship will have about 18
luxurious suites, which retain the
Asian character. Several of
these will have their own jacuzzi,
of which some will be indoor and
others outdoor with a view to the
front. All the other Commodore
cabins are placed at the top and
have an oriel window-like glass
front with a broad view.
The pool area enjoyed by the
passengers under the skies of
Southeast Asia has been kept.
Thus there is a pool on the deck
aft and two jacuzzis. In addition
the bow will have an indoor pool
area with jacuzzis and saunas.
The new fitness centre will help
passengers work up an appetite
for dinner.
The conference area at deck
11 with room for approx. 500
guests has a kind of Internet
Cafe? with the possibility of webconnection
at sea. This means
that even ifyou have a quiet conference
without interruptions
from outside, it will still be possible
to be on line with the rest
of the world.
On deck 7 a play area for
children has been established
with among other things the
popular balls, and access to all
kinds of game machines. While
the parents are watching the
children they can enjoy coffee
and fresh pastries from the
nearby confectioner's.
A large tax-free shopping
area has been established on
deck 7 aft.
Rosendahl
design in
Thailand
canproducts - Danish
Design has added
Rosendahl A/S applied
art products and high quality gift
afticles to its portfolio. Rosendahl
is a well-known Danish design
house in Europe and USA.
The products are so far available
from anyroom, Siam Discovery
Center, ISETAN 5th floor,
@home, Sukhumvit Soi 31 and
T-Concept, Siam Square.
The Grand Cru wine series
designed by Erik Bagger and the
design classics in the form of salt
and pepper rasps from Rud
Thygesen and Johnny Sorensen,
exhibited at the Museum of
Modern Art in New York, are
among the more well-known
Rosendahl items now available
in Bangkok.
Scanproducts Co., Ltd., was
founded in 1998 after obtaining
the exclusive marketing rights of
a number of well-known Danish
brands within home decoration,
design ware and table top articles.
These oroducts are now
offered through a number of selected
retailers and directlv to
corporate customers.
18

Ambassador on tarm visit
Thai Denmark Swine Breeder
Plc ready for new possible
joint ventures with Danish
partners.
mbassador Niels K. Dyrlund
and Agricultural
Councellor Jesper Vibe
Hansen this summervisited Thai
Denmark Swine Breeder Public
Limited Company to receive first
hand impression of the state of
affairs on a Thai pig farm. As the
name indicates this farm has a
close relation to Denmark, since
its production is based on genetic
material from Denmark.
During the visit it was mentioned,
thatThai Denmark Swine
Breeder Pcl was now once again
ready to invest in live breeding
animals from Denmark. lt was
also indicated, that the company
would look positively at opportunities
to enter into joint ventures
with Danish partners if
such possibilities should arise.
Processing and slaughtering
was in oarticular mentioned as
possible areas of cooperation.
Denmark has a very good
reputation in Thailand when it
comes to agriculture. This is especially
the case within dairy
farming, thanks in large parts to
Danish aid supplied to help develop
this part of the Thai farming
industry.
Pig farming and sub-supplies
of equipment and live animals
to Thai farms is an area
that is believed to be growing in
the near future, due to increasing
meat prices in Thailand and
a subsequent renewed interest
in investing in high quality subsupplies.
The visit to the Thai Den-
From the visit to Thai
Denmark Swine
Breeder Plc, HE
Ambassador N.K.
Dyrlund is standing
at the center next to
the Chairman of the
company while
Danish Agricultural
Attache J. Vibe
Hansen is seen
second from right.
mark Swine Breeder farm naturally
also included an inspection
of the production facilities. Since
the farm is paying special notice
to the production of pigs in an
environmentally f riendly manner
particular attention was given to
the biogas facilities plant that
has been installed at the site.
Something in
the air'...
Smoke, fumes, dust, grinders and a lot more
Smoke and fumes in the melting area, dust in the
sand section and grinders constantly in action are some of the
elements that make it difficult not only to keep working areas
clean but that are also harmf ul to the environment in a foundry.
All in all, they represent some pretty good reasons for ensuring
that your extraction system is well suited to every situation.
For more than 30 years, DISA has enjoyed a close
working relationship with the iron foundry industry. The result
is several thousand systems installed that fully comply with the
regulations governing working conditions, but that are also
economical to buv and run.
DISA - intelligent air
DISA (Thailand) Co., Ltd.
23/1 10-1 13 Sorachai Building, 25th Floot
Soi Sukhumvit 63 (Ekamai), Sukhumvit Rd.,
North Klongton, Wattana, Bangkok 101 10
Tel. +66 2 714 3989
Fax: +66 2 714 3983 E-mail: disath@disa co.th
wvvw.disagroup.com
t9

Danced money for
environment proiects
Car Bro a/s was recently aP'
pointed new subcontractor for
Danced to find Thai comPanies
interested in develoPing
environmentally f riendlY busF
ness projects together with a
Danish partner - but in need
of the money to do so.
anced - the environmental
development agency
of the Danish government
- is keen on strengthening
its cooperation with Private sector
companies in Thailand and
Malaysia.
The agency may refund
travel costs up to 250,000 Baht
during the initial stages ot a Thai-
Danish or a Thai-MalaYsian
business project if it is found to
fall within the environmental
scope of the agency's mission.
Later Danced may co-finance
development costs with an even
higher amount. And eventuallY,
if deemed viable, Danced may
even support the imPlementation
of a project with uP to five
million Baht.
Previously, the initiative for
any such cooperation should
first come from a local comPanY.
But with the appointment this
summer of Carl Bro a/s - a well
known Danish consultant company
- as caretaker of the "Paftnership
Facility", the first steP
may now also be taken bY a
Danish company asking Danced
to search for a suitable Partner
for them in Thailand.
"Our job is to be more Proactive
than Kampsax, the company
who previously held the
contract, in identifying and encouraging
partners suitable for
the facility both in Thailand as
well as in Denmark," exPlains Dr.
Peter Larsen, who is the Project
manager in charge of Carl Bro's
handling of the facilitY.
To assist him locallY, Dr. Peter
Larsen has entered an agreement
with the commercial sections
of the Danlsh Embassies
in Bangkok and Kuala LumPur
to continue the existing cooPeration
as well as established an
independent contact officer, Mrs.
Catarina Bjorlin Hansen who is
based here in Bangkok.
20
"We are looking for Projects
within waste handling, renewable
energy, cleaner technology
and environmental management.
lf a company should be in
doubt whether a Project is eligible
for support, give us a call
for a quick pre-evaluation," saYs
Mrs. Bjorlin Hansen who maY be
contacted on 02 287 3650 or
cattis @ loxinfo.co.th
During his first field triP as
manager of the Danced facilitY,
Dr. Peter Larsen in late August
visited a project established bY
the local branch of the Danish
company Coolsorption Co., Ltd.
and the Thai comPanY Fuel
Pipeline Transport Ltd.
The project developed bY
these to companies is now readY
for implementation nationwide.
It aims at recovering the vaPour
of gasoline when PumPed from
the big fuel tanks into fuel trucks
and later when pumPing the fuel
at the gasoline station into the
tanks of the cars.
The savings are substantial.
One Shell filling station should
be able to recover 150.000 liters
of gasoline per year, which
would otherwise just have disappeared
into thin air. In Denmark,
all petrol stations are bY
law required to have their Pistols
equipped with recovering equiPment.
'This project exPlains clearlY,
which projects we give high Priority.
There must be more than
trading in a project. lt must Provide
real development value in
terms of a locally adaPted tech-
Companies within the Thai'
Danish business communiry
should pay renewed dttention
to the privarc sector
c oop e ratio n faciliry oJ'
Danced. The facility is now
managed by Carl Bro a/s with
Dr Peter Larsen, right, in
charge of the program. He is
assisted locally by Mrs.
Catarina Bjorlin Honsen, left,
as well as the commercial
seclions of the embassies in
Bangkok and Kuala LumPur
nology and the partners must
show serious long term commitment,"
Dr. Larsen saYs.
As an example of a Project
still in the pipeline he mentions
a technology to recover the high
content of food oil sPills found in
the sewage systems of Thailand.
Typically, most local footPath
restaurants as well as manY Private
households when having
cleaned their cooking utensils
and done their dish washing just
throw the waste water into the
gutter. The water-oil separators
should be installed at junctions
in the sewage systems or at
watertreatment stations and the
recovered oil could be used for
a variety of purposes.
Main point is that there
should be a substantial Profit to
be made by the Thai as well as
the Danish company - if theY just
had the money to develop and
implement the technologY.
Gregers Moller
The 27 year old Peter
Christiansen was presented to
the press sitting next to
Flemming Quist, a Danish
police fficer in Bangkok'
Dane arrested
in Thailand
Successful Thai-Danish Police
cooperation in JulY led to the
arrest of a 27 year old Dane,
Peter Christiansen, the fifth accomplice
in a robbery in Denmark
of a money transport vehicle
which yielded DKK 42 mill.
as well as another robbery which
gave only DKK 9 mill.
Thai police stoPPed the
Dane while driving his recently
bought, second hand BMW 31 8i
on his way back to Pattaya
where he - or rather his unusually
wealthy girlfriend - had also
bought a house.
"l want to go home!" the
Dane said when - seated next
to local Nordic liaison Police officer
Flemming Quist - he was
paraded forthe Thai Press in the
usual Thai police style.
Thai woman
sentenced in
Denmark
A 38 year old Thai woman, Sirirat
Skovnaes was in June handed
a sentence of two and a half Year
in prison by the court in CoPenhagen
for running five brothels
with sometimes up to 30 Thai
women serving the mostlY Danish
clients.
The couft also ruled that four
million kroner estimated Profit
should be confiscated.
The woman pleaded not
guilty as prostitution is no crime
in Denmark and she onlY rented
out the rooms on a revenue

n
+
(
Vellommen tll en spandende aften med en dansk ltulturpersonllghed den 26. november
jyske Bank Private Banking har fornojelsen at indbyde Dem
med led.sager til en aften med dansk kulturunderholdning i
hojeste klasse.
Foruden en hyggelig reception fir De et indblik i Jyske
Banks fordelagtige Private Banking-koncept til private investorer,
der snsker dedikeret, personlig rAdgivning om deres
formueforhold og som vil sikres denbedst mulige forrentning'
Gode menneskelige relationer botligge til grund for alle
vigtige beslutninger om Deres skonomi. Derfor er nogleordene
for lyske Bank Private Banking opmerksomhed, tid til
at lytte og forstA Deres forventninger og krav til investering -
og diskretion selvfolgelig.
Reserver allerede nu datoen og gled Dem til en fornojelig
og udbytterig aften. Send en e-mail eller kuponen til den
Kgl. Danske Ambassade i Bangkok og modtag n€rmere
oplysninger om aftenens Program og stedet, hvor arrangernentet
aflroldes.
Lige nu!
fa tak, leglvl vll
banhlngiaften I
fa tak,leglvlvll gerne modtage
om fyskc Bank Prlvate Banklng
26. november 2001.
Deres navn:
Ledsagers navn:
Adresse:
E-mail:
fyrke Bank Prlvate
novcmbcr 2ool '
E-mail til bkkamb@bkkamb'um'dk (att': Commercial Dept') eller send
kuponen i en kowsolut merket " lyske Bank" til: Royal Danish Embassy '
10 Soi Attakarn Prasit, South Sathorn Road' Bangkok 10720 eller pd
telefax 02 273 1752.
The Friendly Alternative for Private Banking
Ivske Bank (schweiz) Private Banking, wasserwerkstrasse 12, Postfach, cH-8035 Zij.ricl.l
'r--'- t"t"ior,, +4I'I3687373,telefix:+41 l3687379,jyskebank@jyskebank.ch
www.ibpb.com

r-
There is a gap betvveen
the lfe oJ'the Thai
elephants as portrayed
in shows like the annual
elephant round-up in
Surin and the reality in
the remote areas of
Northern Thailand.
Thai elephants on TV
anish Television Chan
nel 2 has aired a series
of five programs about
a Danish veterinarian, Bjarne
Clausen and his Thai colleague,
Dr. Preecha, who has established
a mobile clinic for sick elephants
in the North of Thailand.
The work of the Danish veterinarian
and his "Mobile Elephant
Clinic" is supported by
the British Royal Society for the
Prevention of Cruelty to Animals.
All treatments, advice and medicine
is provided free of charge
to the elephants and their mahouts.
The two elephant lovers focus
their assistance more in the
remote areas of Thailand than
in the tourism-based oarts of the
country. The reward is a mutual
appreciation often resulting in
drinking and dancing parties for
the whole village till the early
hours of the morning.
The programs also discuss
what options there are to preserve
the Thai eleohants and
what actions should be taken.
The President on inspection
DTCC President Tom Sorensen recently
visited DTCC member company Sun
Paratech Co., Ltd. in Ayutthaya to see
the factory and talk business with fellow
board member, Senior Executive Vice
President Jorgen lb Hedes.
The visit was part of Tom Sorensen'
s intention to visit as many member companies
as possible during his tenure as
President.
Sun Paratech manufactures f loorings
and laminated wood products based on
the utilization of environmentallv sustainable
rubber wood.
"Thai Police
pushed me
to VAT-scam"
A 44 year old Dane, Preben
Hollaender Laugesen, was in
June sentenced to five years
imprisonment in Denmark for
VAT-fraud worth DKK 68 million
(about THB 350 mill.) the largest
ever in Denmark.
Mr. Laugesen, who pleaded
guilty, claimed he started the
VAT-scam because high ranking
Thai policemen continued to
threatened him and his family to
pay a debt, which he had incurred
while trying to establish
a business in Thailand. His company
went bankrupt in 1997 with
a debt of two mill. Danish kroner
- about ten mill. Thai Baht.
This debt was allegedly purchased
by corrupt Thai policemen
and Mr. Laugesen said he
only started his desperate VAT
fraud in order to be able to pay
them off.
The Dane had bought consumer
electronics from a German
supplierwithout paying VAT
as it was for exoort to Denmark.
He then sold the goods to major
retail chains in Denmark at a
cost lower than his cost price,
but because he falsified VAT papers
he actually made a profit on
the transactions.
Danish
donation to
handicapped
children
A cheoue of 3500 US-dollars
was in July handed over to the
Thai handicap centre Sataban
Saengsawan by Mr. Peter Sontidech
on behalf of the Danish
Thai Association.
The Association has for
many years supported the centre
and donations are about to
become tax deductible in DenmarK.
Peter Sontidech was presented
with a video of Queen
Margrethe's visit to the centre in
February which will be shown to
the members at an evenino later
this autumn.
22

QUALITY COLLECTION
BY DANNY
Syr alle uniformer til Alletiders Rejser
og har stor erfaring med Skandinaviske kunder.
Vi laver bl.a. toj for ABB, F.L. Smidth,
Scandic Hotellerne, Den Danske Bank og Jyske Bank
Danny har et godt tilbud
Til Herrer
1 Jakke
'1 Par bukser
'1 Par ekstra bukser
2 Skjorter
1 Slips
KUN: 1.350,00 DKK
I mporterede materialer
koster 250,00 DKK ekstra"
HAR VARET BOSAT I DANMARK
OG TALER EN DEL DANSK!
Alle bestillinger er klar etter 24 timer. Har du forst
bestilt hos os, gemmer vi dine mAl i 5 Ar
Quality Collection Co., Ltd. Danny's Shop Co., Ltd.
22 Rembrandt Tower's 17l1 Prime Suite
Soi 20 Sukhumvit Road Soi 18 Sukhumvit Road
Bangkok 10110
Bangkok10110
Phone:- (66 2) 261 5993 Phone:- (66 2) 663 4070
Fax:- (66 2\2587099 Fax:- (66 21 663 4926
E-mail : dannysinternational@hotmail.com
!{'rien} of sI} 6.1.r,rhx
ANTIQUE CLOCKS . INSTRUMENTS . ANTIQUE PARTS , TOWER CLOCKS
De gamle uhres ven of Copenhagen have opened
a branch in Bangkok
By master watchmaker Jannik Torp.
We repair clocks andwTff"ili sell preowned clocks
We also sell European preowned furniture witch is
displayed on our two top floors
All preowned clocks and watches and repairs comes with
For clocks 3 years and for watches 1 year
For and estimated price please bring your clock or watch
to our shop in Bangkok bazaarRd20/14, opposite World
Trade Center (also called soi Big C)
.
Opening hours :
Tuesday - Saturday 10Am - 6 Pm
Sunday & Monday Closed
Sun Wood Industries PLC is a wellestablished
company. We manufacture
and export high quality wooden furniture
and building materials worldwide.
Now we are looking for
candidates for the
following positions:
Factory Manager ( 2 positions)
Qualifications
- Males age 30-45 years
- Thai or Expatriate
- Bachelor or Master degree in Civil,
Structure or Construction Engineering
or related fields.
- 5-10 years experience in factory
management
Marketing Manager
- Male or Female age 28-45 years
- Thai or Expatriate
- Bachelor or Master degree in
Marketing or Business Ad ministration.
- 5-10 years experience in Marketing
and some experience in export sales
of furniture is preferable
All candidates must be fluent in written and spoken
English and for Expatriate some knowledge of Thai
would be advantageous.
The successful candidates will receive an attractive
salary package commensurate with experience.
Please send your resume and application to:
Sun Wood industries PLG
Michael Andersen, Corporate Director
3212Moo 5 Ratchakarm, Bangsa
Ayutthaya 13290
Fax: 035 283135
Email: mike@sunwoodgroup.com
www.sunwoodgroup.com
20/1,4Bangkok Bazaar Rd., Chidlom, Bangkok 10330, Thailand
Tel.: (66 2) 251,-9622 Fax: (66 2) 257-0828
E-mail: info@watchmakerasia.com
23

A young Thomas
Darboe elleven
years ago when
he was sentenced
to death.
Coming
Events
SEPTEMBER
Tuesday 18,
a visit is olanned to the ECCO
Shoe factory.
Danes
ready
to go
Thai prison authorities waiting
for the Danish police to
come and pick up the Danes.
wo Danes imprisoned for
years in Thailand for drug
smuggling may now be
transferred to Denmark where
they were in May sentenced to
each 15 years in prison.
In mid-July, the Thai correctional
department approved their
applications for transfer to Denmark.
The rest is just red tape,
expected to last anywhere from
three weeks to three months.
The two Danes, Thomas
Darboe and Bo Nannestad,
were for years the victims of slow
working Danish diplomats and
Thai bureaucrats. Two years
ago, an agreement was however
finally reached on the conditions
for their transfer.
At time of print, the Thai authorities
stated that the only remaining
obstacle was a date,
when it would be convenient for
the Danish police escott to come
out to Thailand for the handover.
Thursday 20,
after-board meeting drinks and
snack at the bar of The Admiral,
Sukhumvit Soi 18, will start at
18.30
OCTOBER
Wednesday 3,
a Nordic lunch at 12.00 will be
arranged at the Food Fair held
at BITEC, Bang-na Trat.
Thursday 18,
after-board meeting drinks and
snack at the bar of The Admiral,
Sukhumvit Soi 18, will start at
18.30
NOVEMBER
Sunday 4-Wednesday 7,
the Cambodia Trade Visit will
take place.
Thursday 8,
members are invited to at Cross
Cultural Function.
Released from Thai jail:
"Thank God, I was guilty!"
New short film about a
Danish girl who spent
five years in Thai prison
he Danish short-film festival
in Odense in August
showed a film about the
21-year old Danish girl Aa'me
Nameth who in 1995 was arrested
together with her mother
in Bangkok's international airport
for trying to smuggle heroin to
the United States hidden in capsules,
which they had swallowed.
The film prompted a recounting
of her case h several Danish
media.
Convicted to thirty years imprisonment,
the Danish girl -
whose father is an American -
changed her nationality and was
consequently eligible to being
transferred to America after five
years in the women's correctional
facility in Klong Prem
North of Bangkok.
Today, she lives in England,
married to a man whom she met
in Thailand while stilljust traveling
around as a tourist and later
continued to correspond with
during her years in the Thai
pnson.
"Thank God I was guilty!"
she says in the film - adding that
she cannot possibly imagine the
anguish it must be to be imprisoned
under the conditions in
Thai prisons without having
committed any crime.
A product of the hippie culture,
Aa'me recalls how her parents
would openly take drugs in
the living room back in Copenhagen.
Her name is a relic from
their fascination with the American
Red Indians. Later, her father
broke up and moved on and
today lives in Sweden.
Still, Aa'me says she bears
no grudge against any of her
parents - not even against her
mother, who persuaded her to
attempt smuggling the drugs
back in 1995
Aa'me's mother was sentenced
to 100 years imprisonment.
She was recently released
from the Thai prison on a Royal
pardon because of her progressing
cancer. She is currently under
medical treatment in DenmarK.
The film is produced by
Mikala Krog and Sidse Stausholm,
a friend who stood by her
through the tough years in the
Thai prison.
Thursday 15,
after-board meeting drinks and
snack at the bar of The Admiral,
Sukhumvit Soi 18, will start at
18.30
DECEMBER
Tuesday 4,
the traditional Christmas Lunch
of the Chamber. Venue to be
announceo.
Members of all four Nordic
Chambers of Commerce are
welcome to attend all the
above mentioned funct ions.
24

Part of the Future
The GPV Group is a knowledge based technology and
outsourcing padner who focus on strategic partnership
GPV produces, control and develops anything from simple
products within Mechanics and Electronics to
highly complex end-products containing many thousand
individual elements including final assembly.
The GPV Group includes 6 factories, from which
the 5 comoanies is situated in Denmark
GPV Asia (Thailand) Co., Ltd. is the headquaders for
the GPV Group's activities in Asia and is an important element in
the GPV Group "Global Sourcing & Contracting concept"
The company specialises in high-quality production of
metal components, cabinets and enclosures, wire configuration,
electronics or mechanical assembly and complete solutions.
GPV Asia is located approximately 30 km south-east of the
centre of Bangkok in the Bangpoo Industrial Estate.
The process capabilities include: Shearing, CNC punching, CNC
Bending, Stamping, Welding, CNC Machining and
Turning, Powder painting, Wire configuration,
Electronic and Mechanical assembly.
GPV Asia (Thailand) Co., Ltd. supplies both simple solutions in
the form of individual pafts that require few processes,and
complex complete systems solutions that include mechanical
and electronic sections like precision machined parts, membrane
switches, membrane keyboards, fully assembled PCBs with
electronic components, and technical plastics.
GPV Group
www.gpv-9roup.com
International
GPV International A/S,
HAndvarkervej 3-5, DK-6880 Tarm, Denmark. fel +45 72 1 9 1 9 1 I
Asia Cornpany
GPV Asia (Thailand) Co., Ltd.
297 Moo 4, Bangpoo Industrial Estate, Soi 6, Praksa, Muang District.,
Sukhumvit Road. Samutorakarn 10280 Tel: +66 2 709 2550-1
Going \rvlth us
rrrearas it gets there
E
;
.9
G
'@
-i
E
3-
3
Having our own offices around the wortd gives
us the abitity to detiver services quickty,
accuratety and efficientLy At Maersk Logistics,
we know that it's the market that drives your
business, which drives ours. Considering the size
of our network, our globaI offices cover Africa,
Asia, AustraLia, North and South America, the
l*4iddle East and Europe, inctuding Eastern Europe
- we're certainly able to deliver.And what does
that give you? The kind of confidence that comes
with knowing that wherever you are, we are.
*l unensK LtrElsr{:s
We detiver certaintv
Maersk Logistics (Thailand) [td.6th tl., EangnaTowerB,2/3 Moo 14, Bangna-Trad Km.6.5, Bangplee, Samutprakarn 10540,Thailand
Phone: (662) 752 9200 tax: (662) 31 2 0390, 3l 2 0575-6 E-mail: thalogmkt@maersklogisticscom

More Members on
ww\M.dancham.or.th
I
I
n August, the first two members
of Danish-Thai Cham-
I ber of Commerce were introduced
to other members on the
Danish-Thai chamber website,
www.dancham.or.th under a
new Mini I nterview-concept.
Mr. Ernst Bliesman of the
OHSE institute explained that he
had joined the Chamber because
he would like to network
with other members to promote
the conceot of the institute for
supporting Asia labour unions,
for which he is working, supported
by Danced.
"There is a need for an institute
like this in the labour movement
in the Asian Region," Mr.
Bliesmann said.
Klaus Kummer, owner of his
newly established KDT International
Co., Ltd. followed with an
introduction to his business ser-
Mini Intertiew
on the Chamber
website with new
DTCC- member
Ernst Bliesmann
introduced the
new series of
presentations.
vices centered around his exoertise
as a furniture designer with
eight years of working experience
in Thailand.
The member presentations
follow a survey conducted by the
Chamber's office which clearly
indicated a wish among fellow
members to use the website of
the chamber to become better
acquainted with other members'
business activities.
A new archive facility on
www.dancham.or.th/archive/ ensures,
that all member news and
other announcements published
on the website may be retrieved
at any later stage. Member may
go here for any news item they
remember having seen with a
link, they forgot to note down,
and find it there...
Jyske Bank to visit Bangkok
Will host a cultural event together
with a Private Banking
presentation.
yske Bank (Schweiz) is
hosting a seminar in
Bangkok in the evening on
November 26, 2001. Interested
Danish exoatriates should take
note, as the evening will feature
also a cultural event.
"We have several reasons
for visiting Bangkok. First of all,
we have ouite a few clients in
Asia, whom we would like to
meet "on their home turf". Secondly,
we would like to give other
people in the region with a relationshio
to Denmark a chance to
get to know us," says Mette
Kraushaar of Jyske Bank in
Switzerland.
Private Banking is nothing
new to Jyske Bank (Schweiz)
who has been serving clients in
this segment for more than 30
years. The Bank is pad of the
Jyske Bank Group - Denmark's
third largest banking corporation.
Jyske Bank advisors find the
personal contact very important.
Clients may take advantage of
their knowledge and experience
already from an amount of DKK
500.000.
The advisors soeak several
languages and offerwritten communications
in Danish, English
and German. During the presentation
of the Bank and its services
on November 26 the language
will be Danish, but at personal
meetings with interested
exoatriates the communication
may of course be in English.
Details of the event will be
communicated later. More information
on Private Banking with
Jyske Bank is available on
www.jbpb.com
Useful Gontact
ROYAL DANISH EMBASSY
Commercial Section
10 Soi Attakarn Prasit
Sathorn Tai, Bangkok
Tel.: (66 21 213-2021-5
Fax: (66 2) 213-1752
HE Ulrik Helweg Larsen
Ambassador
Ms. Tine Hylleberg
Counsellor, Head of Section
Mr. Jesper Vibe-Hansen
Counsellor
Mr. Attakorn Sarooala
Senior Commercial Off icer
Ms. Srisuda Vilyalai
Commercial Officer
ROYAL THAI EMBASSY
Norgesmindevej 18
DK-2100 Copenhagen 0
Denmark
Tel.: 39 62 50 10
Fax: 39 62 50 59
HE Adisak Panupong
Ambassador
Mr. Prasittidej Vichitsorasatra
Counsellor
SCANDINAVIAN SOCIETY SIAM
G.P.O. Box
Bangkok 1 0501
Tel.: (66 2\ 266-3471
Fax: (66 2\ 266-3472
Mr. Vibeke Lyssand Leirvaag
Chairman
DANISH-THAI CHAMBER OF
COMMERCE
140212 14th Fl., Glas Haus
1 Sukhumvit 25 Road,
Bangkok 10110
Tel.: (66 2) 661-7762
Fax: (66 2\ 661-7764-5
Email contact@dancham.or th
Mr John Svengren
Executive Director
26
BECOME AMEMBER OF THE DANISH.THAI CHAMBER OF COMMERCE
Fill in this coupon to receive fuilher information and a full application form for membership.
Contact Name:
Company name:
Address:
Telephone:
Fax:
Mail or fax the coupon to:
Danish-Thai Chamber of Commerce
14021214th Fl., Glas Haus
1 Sukhumvit 25 Road, Norlh Klongtoey,
Wattana, Bangkok 10110
Tel.: (66 2) 661.-7762
Fax: (66 2\ 661-7164-5
Email contact@dancham.or.th

EARANGE
Private E
i Luxembourg
Flytteplaner?
Si har De brug for en professionel
samarbejdspartner. Vi tilbyder Dem:
y' Skandinaviske ridgivere
y' Personlig service
y' Konkurrencedygtige priser
lil t I )t I I gtr n Frederiksen
St tt it t r At'tt tu nt Manager
Mark B. Pedern^en
Account Manugt:r
[il
NOR
Union Bank of Norway International S.A.
P.O. Box 867 rL-2018 Luxembourg
Tel. +352 454945 L. Fax +352 454945 200
For yderligere information:
Navn:
union hnth il q',t n',tv Telefon/telefax: Thai-Danish Trade News

By placing an order for 23 new Airbus aircraft, we embarked on the biggest expansion in our history.
It confirms our commitment to providing customers with the services they expect from a fully-fledged
intercontinental airli ne.
We have strengthened our intercontinental network with a new American gateway, Washington DC.
More new destinations will follow. Our new Airbus A34O and 4330 aircraft successively enter servtce
from this autumn, bringing new levels of comfort and convenience for our intercontinental passengers.
The benefits include wider seats, better sound comfort in the cabin and an individual choice of inflight
entertainment. Business Class passengers can help themselves to food and beverages from a buffet
and their meals are served on exquisite new tableware supplied by Royal Scandinavia. We also introduce
a new class, Economy Extra, offering flexibility and a higher lever of comfort than Economy Class.
Our expansion offers you new planes, new places to fly and new products.
Welcome onboard.
www.scandinavian.net
It's Scandinavian
A srAR ALLTANcE MEMBER vt*