Issue 2, 2010 Volume 7 - Kodak

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Issue 2, 2010 Volume 7 - Kodak

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Volume 7

INSIDE

Full Steam Ahead

Veteran filmmaker and industry leader Yash

Chopra, in a rare interview with Deepa Gahlot.

Throw Out The Rulebook

Deepa Deosthalee talks to hotshot DOP

C.K. Muraleedharan about his ad work.

Keeping Up With The Times

DOP R. Giri talks to R.G. Vijayasarathy.

Painting With Light

Pradip Chakraborty tells Malabi Sen that he

does not let problems affect the quality of

his work.

“The DOP should be like a

meek wife”

K B Venu met Amal Neerad at Kochi.

A Finger in Every Pie

Ravi Yadav talks to Manju Latha Kalanidhi

about his dreams and ambitions.

Shades of Dreams

Divya K goes into creative details with DOP

Manoj Paramahamsa.

Second Time Lucky

Anil Nair shares the ups and downs in his

career with K.B. Venu.

Hard Work Pays

Raja Phadtare tells Johnson Thomas that he

considers the industry as his true home.

Success is a State of Mind

Attar Singh Saini tells Deepa Deosthalee that

he is not disheartened by the fate of some of

his films.

Flagged Off

Rahul Jadhav shares his career plans with

Deepa Deosthalee.

Young Guns - Bright Spark

Divya K meets aspiring cinematographer

Archana Borhade in Chennai.

Young Guns - Child Prodigy

R.G.Vijayasarathy tracks the achievements

of Master Kishan.

Documenting A Legend

M. Venkatesan talks about the making of his

biopic on Gemini Ganesan.

FOREWORD

Managing Editor: Suresh Iyer

Editor: Deepa Gahlot

Issue 2, 2010

The first few months of the year have been difficult for the film industry, what with

competition from cricket and off-screen glamour. In spite of all this ,one must admit, we

did see a lot of movies being released.

Industry leader Yash Chopra, in a rare and candid interview, foresees tough times ahead.

Though the Hindi film industry is growing at a rapid pace and spreading its wings

overseas, there is also serious competition for local films from big-budget Hollywood

extravaganzas. Proceed with caution is his advice.

Images goes around the country, taking a look at behind-the-scenes of filmmaking in

every region, and continues the series on Young Guns..

Wishing you enjoyable summer vacations and happy reading...

Suresh S Iyer

Country Business Manager

Entertainment Imaging

Design and layout: Roopak Graphics, Mumbai

Printing: Amruta Print Arts, Mumbai

Printed and Published by: Suresh Iyer on behalf of Kodak India Private Limited, at Mumbai.

Do write in with ideas, suggestions, comments to kodakimages@rediffmail.com

This is an independent magazine.

Views expressed in the articles are those of authors alone.

Volume 7, Issue 2, 2010

Cover Credit: Yash Chopra

Courtesy: Yash Raj Films

Full Steam

Ahead

Veteran filmmaker and industry leader

Yash Chopra, in a rare interview with

Deepa Gahlot talks of Bollywood and its

place in the world

On what works:

The Mumbai film industry has already gone global, but there are

different yardsticks for different films. For instance, Karan Johar's latest

film My Name is Khan was distributed by Fox, it was screened at Berlin, it

had a red carpet premiere at Abu Dhabi. It had a wide release and

entered some territories where Hindi films are not normally released.

Because of Fox, it did very well overseas. On the other hand 3 Idiots was

not taken up by any global distributor and it was the biggest hit in India,

and also did very good business overseas.

On why dubbing is a harmful trend:

Avatar was a great film and is a great threat to Indian films. Dubbing of

Hollywood films into Indian languages is eating into the domestic film

business in a big way. For such big special effects films, with 300-400

million dollar budgets, dubbing costs peanuts. We should see how to

fight this threat. We have to safeguard our industry. Maybe dubbing of

Hollywood films should not be allowed.

On Co-productions:

A lot of co-productions happened in the last two years, but I don’t think

it has been a very happy experience for the overseas people; it may have

been happy for the Indian producers. When a film does not do well, it

hurts the person who spends money and takes it up.

Co-productions with big studios can be done as far as money is

concerned… otherwise, we are poles apart culturally.

After so many years and much advancement there are certain things our

audiences will never accept. True, there are taboo subjects that people

are making in India and some audiences are accepting them too—those

‘Hindish’ (Hindi-English) films without songs, which young people are

accepting. Films like LSD and Dev D have also done well, but by and

large, I don’t think we can make films, that can please both

audiences—here and abroad.

“We are losing a lot of things in our culture.

In our music, the soul is gone…

the Indian melody is gone.”

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