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March/April 2009<br />

www.issa.com<br />

US$7.50<br />

$9.50 Cdn.<br />

€6.00<br />

<strong>ISSA</strong>Today<br />

Taking “Sustainability”<br />

to Heart<br />

Market Focus:<br />

Carpet Care<br />

Also:<br />

Healthy Schools Campaign Reports<br />

Riding the Economic Storm Out<br />

Vaportek, Inc. Hits 60!


www.issa.com/osha www.issa.com/osha www.issa.com/osha<br />

Working Together With OSHA<br />

to Promote and Protect the Safety<br />

and Health of Workers in the<br />

<strong>Cleaning</strong> Industry.<br />

Did you know that <strong>ISSA</strong> has created a dedicated occupational safety and health<br />

resource for the cleaning industry at www.issa.com/osha?<br />

<strong>ISSA</strong> and OSHA have a formal alliance to promote the safety and health of workers in the cleaning industry,<br />

an alliance which uniquely positions <strong>ISSA</strong> to provide critical information to employers in the most efficient and<br />

cost-effective manner. And, in furtherance of the alliance, <strong>ISSA</strong> has created a one-of-a-kind Web network –<br />

the <strong>ISSA</strong> Safety and Health Portal.<br />

The portal conveniently offers a wealth of information on the<br />

following industry-specific safety and health topics:<br />

• Bloodborne pathogens<br />

• <strong>Cleaning</strong> chemicals in the workplace (hazard communication)<br />

• OSHA assistance for the cleaning industry<br />

• Personal protective equipment<br />

• Slips, trips, and falls in the workplace<br />

• Small-business resources<br />

• Spanish resources<br />

• Warehouse safety<br />

Visit www.issa.com/osha today to access the tools you need to improve safety and health in your workplace<br />

and to stay compliant with the latest government regulations.<br />

For further information, contact Dan Wagner, <strong>ISSA</strong> director of facility service legislative programs, at<br />

800-225-4772 or daniel@issa.com.<br />

<strong>ISSA</strong><br />

7373 N. Lincoln Ave., Lincolnwood, IL 60712-1799; 800-225-4772 (North America) or 847-982-0800;<br />

Fax, 847-982-1012; E-mail, info@issa.com; Web site, www.issa.com<br />

<strong>ISSA</strong>Today<br />

MARCH/APRIL 2009<br />

VOL. 35, NO. 2<br />

FEATURES<br />

12 Surviving the Recession<br />

With an emphasis on the importance of maintaining financial<br />

integrity, these stringent but realistic recommendations can<br />

help you recession-proof your company.<br />

By Dr. Albert D. Bates<br />

Cover Story<br />

15 The Triple Bottom Line<br />

For some time now, the “green” movement has been<br />

morphing into a more comprehensive “sustainability”<br />

movement. It’s a change that is having a profound<br />

effect on business.<br />

By Stephen P. Ashkin & Cynthia Schultz<br />

18 A Smarter Way to Clean America’s Schools*<br />

The call for green cleaning in U.S. schools is reaching the<br />

higher decibel levels, thanks in no small part to the work<br />

of the Healthy Schools Campaign.<br />

By Rochelle Davis<br />

20 <strong>Green</strong> Guidance*<br />

A comparison of green-school guidelines in three U.S. states.<br />

By Mark Bishop<br />

Member Milestones<br />

22 Vaportek, Inc.<br />

* Related to cover story<br />

22<br />

12<br />

20<br />

18<br />

15<br />

<strong>ISSA</strong> Today 3


10<br />

BUSINESS RESOURCES<br />

Tech Notes<br />

10 SUSTAINABLE TECH TIPS: Timmy King counsels computer users<br />

on how to be a bit more eco-friendly.<br />

Market Focus<br />

23 Carpet Care: Facing the Future<br />

Jansan may not have escaped our current economic downturn, but<br />

carpets still need to be cleaned.<br />

By Stephen Hanig<br />

DEPARTMENTS<br />

5 President’s Message<br />

6 Association News<br />

25 Members Making Headlines<br />

27 Products & Services<br />

28 Welcome New Members<br />

30 Calendar<br />

4 March/April 09<br />

6<br />

<strong>ISSA</strong>Today<br />

MARCH/APRIL 2009<br />

Editor<br />

Michael McQueen<br />

mike@issa.com<br />

Contributing Editor<br />

Lisa Veeck<br />

lisav@issa.com<br />

Graphic Designer<br />

Julio C. Avila<br />

julio@issa.com<br />

Sales Manager<br />

Carl Diwby<br />

carl@issa.com<br />

Tune in to<br />

VOL. 35, NO. 2<br />

Don’t miss the latest Educational Quick Clips, premiering<br />

twice monthly at www.issa.com/quickclips.<br />

Coming later this month and next are:<br />

• Business Valuation, with Bart Basi<br />

(premiering April 20)<br />

• Carpet Fiber pH Testing, with Jeff Bishop &<br />

Ruth Travis (premiering May 4)<br />

• Accountability, with Bryan Arzani<br />

(premiering May 18)<br />

<strong>ISSA</strong> Today is published six times per year by <strong>ISSA</strong> ® , 7373 N. Lincoln<br />

Ave., Lincolnwood, IL 60712-1799, USA. 800-225-4772 (North America)<br />

or 847-982-0800; fax, 847-982-1012; e-mail, info@issa.com; Web site,<br />

www.issa.com. Advertising Sales Offices: 141 Cypress Estates Drive, Mur-<br />

rells Inlet, SC 29576. 800-225-4772; fax, 843-357-9241; e-mail,<br />

carl@issa.com. Annual subscriptions: US$30 per year members; additional<br />

member subscriptions, $12; $42 nonmembers; single copy, $7.50. <strong>ISSA</strong> ® is a<br />

registered trademark of <strong>ISSA</strong>.<br />

PRESIDENT’S MESSAGE<br />

Bob Stahurski<br />

Get Your <strong>Green</strong> On<br />

There is no question that<br />

the “green” revolution<br />

is upon us and entering<br />

the mainstream marketplace<br />

across the world.<br />

More state and governmental<br />

agencies are issuing<br />

purchasing directives<br />

that specify or recommend<br />

the use of green products.<br />

Currently, 16 U.S. states<br />

have implemented green<br />

legislation or green-procurement<br />

policies, with<br />

more city- and countylevel<br />

policies appearing all<br />

the time. An<br />

updated, detailed<br />

listing of state, city,<br />

and county policies<br />

can be found at<br />

www.issa.com/<br />

greenprocure.<br />

As this green revolution is taking<br />

hold, newspaper and television<br />

stations are now featuring stories<br />

about new construction being<br />

designed and built for the U.S.<br />

<strong>Green</strong> Building Council’s Leadership<br />

in Energy and Environmental<br />

Design, or LEED, certification.<br />

From the boardrooms of many Fortune<br />

1,000 companies, green initiatives<br />

are playing a critical role in<br />

corporate strategy. More impor-<br />

tantly, companies that<br />

are focused on being<br />

green want to do business<br />

with companies<br />

that focus on being<br />

green.<br />

At <strong>ISSA</strong>, the central<br />

goal of our Science of<br />

<strong>Cleaning</strong> for Health<br />

(SCH) initiative is to<br />

continually enhance<br />

<strong>ISSA</strong>’s position as a leading<br />

steward of the environment.<br />

Additionally,<br />

the SCH initiative<br />

focuses on the processes<br />

of green cleaning and its<br />

effects on public health<br />

in the workplace. Currently,<br />

<strong>ISSA</strong> and the<br />

<strong>Cleaning</strong> Industry<br />

Research Institute, or CIRI, are working<br />

together in a joint partnership,<br />

gathering scientific data that will lead<br />

to the development of Clean Standards<br />

for K-12 schools. This partnership<br />

supports one of <strong>ISSA</strong>’s strategic<br />

initiatives: identifying the link<br />

between cleaning, science, and occupant<br />

health.<br />

<strong>ISSA</strong> is also working in cooperative<br />

efforts with such organizations<br />

as the Healthy Schools Campaign<br />

(www.healthyschoolscampaign.org)<br />

by meeting with state advocates to<br />

create greener, cleaner, and healthier<br />

buildings for our children. Four<br />

states have enacted green cleaning<br />

for schools legislation with many<br />

more introducing or preparing<br />

future legislation. This will affect<br />

the product mix and the way these<br />

buildings are going to be cleaned.<br />

This green revolution means new<br />

opportunities for both you and your<br />

company. For instance, <strong>ISSA</strong>’s<br />

<strong>Cleaning</strong> Industry Management<br />

<strong>ISSA</strong>’s <strong>Cleaning</strong> Industry<br />

Management Standard (CIMS)<br />

requires companies to prepare and<br />

operate under a defined environmental<br />

statement or policy. Further,<br />

by setting forth an effective<br />

management framework for<br />

improved operations, CIMS naturally<br />

promotes cleaner, more sustainable<br />

facilities, which fosters a<br />

healthier indoor environment.<br />

Standard (CIMS) requires companies<br />

to prepare and operate under a<br />

defined environmental statement or<br />

policy. Further, by setting forth an<br />

effective management framework<br />

for improved operations, CIMS naturally<br />

promotes cleaner, more sustainable<br />

facilities, which fosters a<br />

healthier indoor environment. By<br />

becoming a CIMS’ <strong>ISSA</strong> Certification<br />

Expert (I.C.E.), you will be able<br />

to help organizations and in-house<br />

providers prepare for new environmental<br />

standards while increasing<br />

your value-added in your accounts.<br />

Learn more about CIMS and I.C.E.<br />

at www.issa.com/cims.<br />

And to get a jump on the<br />

future direction of the green revolution,<br />

don’t miss the <strong>ISSA</strong> <strong>Green</strong><br />

<strong>Cleaning</strong> Forum, April 14, at the<br />

Hyatt Regency Crystal City,<br />

Arlington, VA.<br />

<strong>ISSA</strong> President Bob Stahurski, I.C.E.,<br />

is president and CEO of NYCO Products<br />

Co., Countryside, IL.<br />

<strong>ISSA</strong> Today 5


ASSOCIATION NEWS<br />

<strong>ISSA</strong> Welcomes BSCAI<br />

to <strong>ISSA</strong>/INTERCLEAN 2010<br />

Starting in 2010, the Building Service Contractors<br />

Association International’s<br />

(BSCAI) Annual Convention & Trade<br />

Show will co-locate with <strong>ISSA</strong>/INTER-<br />

CLEAN ® North America. The move is<br />

another step in the ongoing <strong>ISSA</strong>/BSCAI<br />

alliance, which was initiated in 2008.<br />

Plans for co-locating the <strong>ISSA</strong>/INTERCLEAN ® and<br />

BSCAI shows were announced at this year's BSCAI<br />

Annual Convention & Trade Show in Chicago, IL. From<br />

left: <strong>ISSA</strong> Executive Director John Garfinkel, <strong>ISSA</strong> President<br />

Bob Stahurski, BSCAI President Stan Doobin, and<br />

BSCAI Executive Vice President Maurice Desmarais.<br />

“This day has been a long time coming<br />

for both our associations, and we welcome<br />

this opportunity to work with<br />

BSCAI as we strive to bring together all<br />

channel partners of the global cleaning<br />

community,” said <strong>ISSA</strong> President Bob<br />

Stahurski. “The co-location of our events<br />

will facilitate better supply-chain relationships<br />

for all who attend.”<br />

In addition, BSCAI intends to host its<br />

2009 Executive Workshop in conjunction<br />

with this year’s <strong>ISSA</strong>/INTERCLEAN<br />

North America, which takes place October<br />

6-9, at McCormick Place in Chicago, IL.<br />

The 2010 <strong>ISSA</strong>/INTERCLEAN show<br />

will be held Tuesday-Friday, November<br />

9-12, at the Orange County Convention<br />

Center in Orlando, FL, with the BSCAI<br />

show co-locating Thursday-Sunday,<br />

November 11-14. BSCAI members will<br />

be eligible to attend the <strong>ISSA</strong>/INTER-<br />

CLEAN event at member rates.<br />

Although BSCAI will no longer host<br />

an independent exhibition, it will continue<br />

to offer sponsorship and other vendor-partner<br />

programs.<br />

“BSCAI and <strong>ISSA</strong> formed this alliance<br />

in order to capitalize on the strengths of<br />

6 March/April 09<br />

our respective organizations,” said<br />

BSCAI President Stan Doobin. “Our<br />

leadership and staff have met in recent<br />

weeks and months to formalize an<br />

agreement and develop a working<br />

model that will enhance the networking,<br />

educational, and professional services<br />

provided to our respective membership<br />

and business partners.”<br />

Leaders of both organizations have<br />

made it clear that the co-location<br />

agreement impacts only the events in<br />

question and that <strong>ISSA</strong> and BSCAI<br />

will remain independent associations,<br />

serving the needs of their respective<br />

members in ways unique to each.<br />

Safety Web Page Launched<br />

<strong>ISSA</strong> has launched its warehousesafety<br />

Web pages (www.issa.com/?id<br />

=warehouse_safety) in support of the<br />

ongoing efforts of distributors and<br />

wholesalers to maintain a safe and<br />

healthy workplace for their employees.<br />

The pages focus on those aspects of<br />

warehousing operations that present<br />

particular concerns to worker safety<br />

and health, including forklift safety; manual<br />

lifting and materials handling; loading<br />

docks; conveyors; and slips, trips, and falls.<br />

“This online resource is designed to<br />

augment and otherwise support the<br />

workplace safety and health programs of<br />

distributors and wholesalers of cleaning<br />

products,” said <strong>ISSA</strong> Director of Legislative<br />

Affairs Bill Balek.<br />

Developed by the <strong>ISSA</strong>/OSHA<br />

Alliance, these pages represent the latest<br />

addition to the <strong>ISSA</strong> Safety & Health Portal<br />

(www.issa.com/osha), a comprehensive<br />

resource dedicated to the health and<br />

safety of cleaning-industry workers.<br />

States Focus on <strong>Green</strong> <strong>Cleaning</strong><br />

State legislatures are continuing the<br />

green cleaning trend this year, as no<br />

fewer than 13 bills have been introduced<br />

in the first quarter of 2009 mandating the<br />

procurement and use of environmentally<br />

preferable cleaning products and services.<br />

The states involved are California,<br />

Connecticut, Hawaii, Illinois, Iowa,<br />

Maryland, Minnesota, Nevada, Oregon,<br />

Rhode Island, South Carolina, Vermont,<br />

and Washington.<br />

Most of this pending state legislation<br />

focuses on mandating green cleaning for<br />

schools, but a number of states have taken<br />

a broader perspective, introducing legislation<br />

that would require all state agencies<br />

to implement green cleaning programs.<br />

These legislative initiatives, if enacted<br />

into law, will have a direct impact on<br />

those companies doing business with<br />

schools and/or government agencies in<br />

these states. Perhaps more importantly,<br />

state legislation of this kind has an influence<br />

on the purchasing preferences of private-sector<br />

institutional facilities and is<br />

therefore likely to have a significant<br />

impact on the general market demand for<br />

green cleaning in these states.<br />

It is crucial, therefore, that <strong>ISSA</strong> members<br />

stay abreast of these developments to<br />

ensure they have the right product mix to<br />

capitalize on this marketplace trend.<br />

Presently, there are 16 states that have<br />

adopted a green cleaning procurement<br />

policy of one type or another. A summary<br />

of existing state-, local-, and federal-government<br />

green cleaning policies can be<br />

found in <strong>Green</strong> <strong>Cleaning</strong> Product Procurement<br />

Policies, Initiatives, and Requirements<br />

in the U.S., available at www.issa.com/<br />

greenprocure.<br />

PRIORITY LISTINGS<br />

One of the most popular areas of <strong>ISSA</strong>’s Web site (www.issa.com) is the<br />

Buyers’ Guide, where customers and contacts go to find out about your<br />

company and your products. In 2008, there were more than 64,000<br />

searches made for “Distributors” in the guide.<br />

Want your company to be at the top of the list the next time a search<br />

is done? It’s easy. Just contact the <strong>ISSA</strong> sales department at 800-225-<br />

4772 and ask for a Priority Listing. You’ll star t reaping the benefits<br />

immediately!


ASSOCIATION NEWS<br />

2008 Association Financial Report<br />

Statement of Financial Position<br />

November 30, 2008, and 2007<br />

Assets 2008 2007<br />

Current Assets US$7,760,193 US$8,562,589<br />

Property and equipment 1,079,609 903,500<br />

Other assets 1,003,516 611,451<br />

Board-designated assets, see Note 2 6,373,224 8,940,027<br />

Total assets $16,216,542 $19,017,567<br />

Liabilities and Net Equity<br />

Current liabilities, see Note 4 $2,933,625 $2,745,749<br />

Net equity:<br />

Unrestricted 6,909,693 7,331,791<br />

Board designated, see Note 1 6,373,224 8,940,027<br />

Total net equity $13,282,917 $16,271,818<br />

Total liabilities and net equity $16,216,542 $19,017,567<br />

Statement of Activities and Net Assets<br />

Revenue Sources<br />

North America<br />

Membership dues $1,800,303 $1,591,284<br />

Convention and exhibitions<br />

Education, publications, regulatory,<br />

6,249,447 6,156,059<br />

and Web services 1,277,044 1,268,534<br />

International 1,616,007 1,479,385<br />

Other revenue and investments, see Note 2 (2,825,686) 1,257,901<br />

Total revenue $8,117,115 $11,753,163<br />

Expenses<br />

Member services $8,636,601 $8,541,319<br />

Operating 877,366 797,347<br />

Administrative 1,592,049 1,402,241<br />

Total expense $11,106,016 $10,740,907<br />

Change in net assets ($2,988,901) $1,012,256<br />

Note 1: By board policy, a portion of the association’s<br />

net assets is set aside as board designated<br />

assets, to be available for actions outside<br />

of routine operations of the association’s business.<br />

An annual allocation is made in an<br />

amount equal to or greater than 50 percent of<br />

the association’s operating surplus (if any). Use<br />

of these funds requires a two-thirds vote of the<br />

board. In 2008, there was no surplus allocation.<br />

In 2007, the association allocated $873,086 to<br />

Board Designated Assets.<br />

Note 2: Investments declined by 14.7 percent<br />

during FY2008 as opposed to an increase of 6.6<br />

percent in FY2007 over FY2006. Without regard<br />

to the decline in investments, the association<br />

8 March/April 09<br />

generated an operating surplus. Given the benefits<br />

investments provide over time, it is important<br />

that they be professionally managed by an<br />

outside firm, which is the practice at <strong>ISSA</strong>. It is<br />

our opinion that <strong>ISSA</strong> employs a prudent<br />

investment strategy and proper board of director<br />

stewardship.<br />

Note 3: The cost of providing the association’s<br />

programs and services have been summarized<br />

on a functional basis. Accordingly, certain costs<br />

have been allocated among these programs.<br />

Note 4: Current liabilities include deferred revenue<br />

for dues and exhibition collections that<br />

apply to the following year.<br />

Note 5: The association has certain contractual<br />

tradeshow co-ownership, co-management, and<br />

sales agreements internationally, principally<br />

with Amsterdam RAI. It further has contractual<br />

alliances with several other leading associations<br />

in Asia, Europe, and North America.<br />

Note 6: The association operates from offices<br />

in the United States, Mexico, The Netherlands,<br />

the United Kingdom, Poland, Singapore,<br />

and China.


Tech Notes<br />

10 March/April 09<br />

Sustainable Tech Tips<br />

By Timmy King<br />

If you look into the night sky this<br />

time of year, you’re likely to see a<br />

beautiful glow on the horizon.<br />

I’m not talking about the aurora<br />

borealis, though, I’m talking about<br />

my house. You see, my children suffer<br />

from a strange affliction that prevents<br />

them from turning off the<br />

lights when they leave a room. It<br />

drives me crazy.<br />

Of course, many of you may be<br />

doing a similar thing at work, without<br />

realizing it. If you leave your<br />

computer and/or monitor running<br />

when they’re not in use, you’re<br />

wasting electricity. Power consumption<br />

varies greatly between different<br />

machines, but it’s not unusual for a<br />

powerful desktop to use US$500 of<br />

electricity each year, especially if<br />

you include the cost of the additional<br />

air conditioning needed to<br />

compensate for the heat these computers<br />

can generate.<br />

Fortunately, there are a number<br />

of things you can do to prolong the<br />

life of your equipment, save money,<br />

and help the environment.<br />

BUY SMART. When buying a new<br />

computer, most people look at price,<br />

power, features, etc. But you should<br />

also look for the Energy Star label<br />

on both the tower and the monitor.<br />

The Energy Star certification does<br />

not mean the computer uses less<br />

power than other computers; it just<br />

means that the computer uses<br />

power in a more efficient manner.<br />

Of course, an efficient machine<br />

often uses less electricity than an<br />

inefficient one.<br />

TAKE A NAP. Most computers have<br />

the ability to conserve energy when<br />

you aren’t using them. This is commonly<br />

called “sleep mode.” When a<br />

computer goes to sleep, it cuts<br />

power to all unused devices, such as<br />

the monitor and hard drive. When<br />

you touch the keyboard or mouse,<br />

the computer instantly wakes up<br />

and resumes normal function. In<br />

Microsoft Windows, you can adjust<br />

these settings in the power-options<br />

section of the control panel.<br />

Better than letting your computer<br />

nap is turning it and the monitor off<br />

when you aren’t using them. But<br />

even turned off, most computers use<br />

between 1 and 4 watts. Why?<br />

Because the operating system has a<br />

remote wake-up function that listens<br />

for special messages that tell it to<br />

turn itself on. If you really want to<br />

go “green,” you should turn off your<br />

power strip after you shut down<br />

your computer.<br />

BE PRODUCTIVE. A recent study by<br />

researchers at the University of<br />

Utah showed that workers are<br />

more productive when they have a<br />

larger computer monitor. If you<br />

still use the small 15-inch CRT<br />

monitors you bought 10 years ago,<br />

you should seriously consider<br />

upgrading to larger, wider LCD<br />

screens. A few months ago, I<br />

switched from a 9-inch-by-14-inch<br />

LCD screen to one that was 11<br />

inches by 17 inches, and I was<br />

amazed at the results. A few extra<br />

inches of screen space made doing<br />

everything far easier. Even if your<br />

employees are not more productive,<br />

they will certainly be happier.<br />

An added bonus is that LCD monitors<br />

use about 90 percent less electricity<br />

than their CRT counterparts.<br />

One other thought on computer<br />

monitors: Screen savers do not save<br />

electricity. They were very important<br />

10 years ago when CRT monitors,<br />

which suffered from imagepersistence<br />

problems (also known<br />

as “burn in”), were much more<br />

widespread. LCD monitors are<br />

much less prone to this problem<br />

because they use crystals in place of<br />

phosphors to create the image. A<br />

better option than a screen saver is<br />

to use the power-management features<br />

in your computer to put your<br />

monitor to sleep when it isn’t being<br />

used. Of course, the best option is to<br />

turn it off when you aren’t using it.<br />

GO SMALL. If you are looking for<br />

an excuse to buy a laptop, look no<br />

further. A typical laptop uses<br />

between 50 percent and 75 percent<br />

less electricity than a typical desktop.<br />

So when you buy a laptop, you<br />

are actually helping to save the<br />

environment.<br />

Timmy King has<br />

more than 25<br />

years of experience<br />

in manufacturing<br />

and distribution.<br />

He can be<br />

reached at Timmy<br />

@TimmyKing.com.<br />

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In the current economic<br />

environment,<br />

firms are placing<br />

much more emphasis on<br />

financial integrity than<br />

ever before. The vast<br />

majority of potential<br />

actions, however, are<br />

ones that should be<br />

taken before a recession<br />

hits. It proves almost<br />

impossible to strengthen<br />

balance sheets, for<br />

example, when sales and<br />

profits are sliding.<br />

In addition, some of<br />

the actions taken to<br />

strengthen the firm are<br />

proving to be counterproductive.<br />

Enhancing<br />

the firm’s cash position,<br />

for example, frequently<br />

comes at the expense of<br />

profitability.<br />

This report examines<br />

the issue of financial integrity. That means the ability to survive<br />

an economic downturn with a minimum of pain. The report also<br />

suggests that the lessons of this recession should not be forgotten<br />

amidst the euphoria of the eventual recovery. The report is organized<br />

into two key sections:<br />

1. Things to do in the future—This section provides a checklist<br />

of key ratios to monitor that will ensure the firm faces the<br />

most minimal financial turbulence possible under any economic<br />

conditions.<br />

2. Things not to do now—This section provides a cautionary<br />

road map to actions that should be avoided at present.<br />

Things to Do in the Future<br />

There are a lot of ratios that firms should<br />

review to make sure they are prepared for<br />

economic challenges in the future. Of these,<br />

the four most important can be seen in<br />

Exhibit 1 (at right). They include (1) Debt to<br />

Equity, (2) Defensive Interval,<br />

(3) Cash to Current Liabilities, and (4) the<br />

Break-even Point. These ratios were chosen<br />

because they are best suited to help the firm<br />

maintain a strong banking relationship, offset<br />

sales declines, and position the firm for<br />

growth when economic conditions improve.<br />

12 March/April 09<br />

Surviving<br />

Exhibit 1<br />

The first column of<br />

numbers in Exhibit 1<br />

presents suggestions<br />

for an appropriate<br />

result for each ratio. It<br />

should be noted that<br />

these guidelines are<br />

conservative. They are<br />

the results that will<br />

keep firms out of financial<br />

trouble except<br />

under the direst economic<br />

conditions. The<br />

second column presents<br />

results for the typical<br />

<strong>ISSA</strong> member based<br />

upon the latest Distributors’<br />

Profitability Report.<br />

Column three is simply<br />

the difference between<br />

the first two columns<br />

and represents any<br />

potential gaps that<br />

must be closed.<br />

Debt to Equity—<br />

This is the classic banker’s measurement of a firm’s financial<br />

philosophy. The lower the figure, the more conservative the<br />

firm. It is calculated by dividing total liabilities (all obligations<br />

of any kind, including accounts payable, notes payable, and the<br />

like) by total equity (net worth). The historical banker’s goal for<br />

debt to equity is 1.0.<br />

In good economic times, firms tend to increase their debt-toequity<br />

ratio in an effort to grow the business as fast as possible<br />

using outside financing. In bad economic times, firms tend to die in<br />

reverse debt-to-equity order. In the future, firms would be well<br />

advised to maintain a 1.0 level and avoid the widely discussed<br />

“excessive exuberance.” This will most likely involve reinvesting a<br />

sizeable portion of future profits back in to the business.<br />

the Recession RecessionGet the<br />

By Dr. Albert D. Bates<br />

Suggested Financial Integrity Ratios<br />

Typical<br />

Conservative <strong>ISSA</strong> Financial<br />

Ratio Guideline Results Gap<br />

Debt to Equity (times) 1.0 1.0 0.0<br />

Defensive Interval (days) 15.0 8.3 -6.7<br />

Cash to Current Liabilities (%) 20.0 14.4 -5.6<br />

Break-even Point 80.0 92.7 -12.7<br />

(% of current sales)<br />

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Defensive Interval—This is a classic “little used and little understood”<br />

ratio. It is calculated by dividing total operating expenses<br />

(excluding depreciation) by 365 to determine the cash expenses that<br />

must be met each day. This figure is then divided into cash (all operating<br />

cash, including items like CDs that could be quickly converted<br />

to cash) to determine how many days the firm can operate if sales<br />

and collections fall all the way to zero.<br />

Clearly, this ratio measures a worst-case scenario. However, it<br />

provides some very strategic insights into the firm’s ability to<br />

withstand a sudden jolt in terms of sales and collections. Ideally,<br />

this ratio should be at least 15 days. The two alternatives to<br />

improve this result are to increase cash balances or to lower operating<br />

expenses, particularly payroll.<br />

Cash to Current Liabilities—This is the most stringent test of<br />

the ability of the firm to meet its short-term obligations with existing<br />

cash balances. It is calculated by dividing cash by total current<br />

liabilities (largely accounts payable and short-term notes payable).<br />

This ratio examines how well the firm is able to continue to<br />

pay suppliers and other creditors (as opposed to operating<br />

expenses) without an additional infusion of cash. To be truly conservative<br />

with cash, this ratio should be around 20.0 percent.<br />

Again, there are two improvement paths—increase cash or lower<br />

short-term debt. One of the real mistakes that many firms made<br />

in the period of steady growth was to finance sales growth<br />

through short-term financing.<br />

Calculating the Break-even Point<br />

Break-even analysis is one of the most useful measurements that firms have in<br />

their financial tool kit. However, very few firms actually utilize the break-even point<br />

in their financial planning, largely because of uncertainty as to how it is calculated.<br />

The example below should assist in the calculation. All of the figures presented<br />

are for a typical <strong>ISSA</strong> member currently generating US$5,000,000 in sales. As can<br />

be seen, the formula requires knowing only three things:<br />

Gross-margin percentage—Gross-margin dollars as a percent of sales volume.<br />

Fixed expenses—Fixed expenses for the year, expressed in dollars.<br />

Variable-expenses percentage—Variable expenses expressed as a percent of<br />

sales volume.<br />

If the firm is unsure about the relative mix of fixed and variable expenses, a useful<br />

approximation is that about 80.0 percent of total expenses are fixed, and everything<br />

else is variable. The formula is not overly concerned with assumptions about<br />

fixed and variable expenses. As long as the breakout is reasonable, the formula<br />

will provide an accurate answer.<br />

As can be seen, the typical <strong>ISSA</strong> member, with current sales of $5,000,000,<br />

has a break-even point of $1,275,000. This is equal to 92.7 percent of current<br />

sales, which means the firm can experience a sales decline of 7.3 percent before<br />

profits are eliminated.<br />

Fixed Expenses—$<br />

Gross Margin %-Variable Expense % =<br />

$1,275,000<br />

33.5% - 6.0% =<br />

$1,275,000<br />

= $4,636,364<br />

27.5%<br />

14 March/April 09<br />

Break-even Point—This is the level to which sales can drop<br />

before profit falls to zero. Since every <strong>ISSA</strong> member has a different<br />

level of sales, this measure is presented as a percentage of current<br />

annual sales. Ideally, the break-even point should be no more than<br />

80.0 percent of current sales. That is, the firm should be able to experience<br />

a 20.0 percent sales decline before profits are eliminated.<br />

Lowering the break-even point requires two parallel efforts.<br />

The first is to enhance the gross-margin percentage so that the<br />

firm gets paid for what it does. The second is to gain tighter control<br />

over operating expenses.<br />

Things Not to Do Now<br />

Sadly, the list of things not to do is very similar to the list of<br />

things that most firms are currently doing. Of these, two are the<br />

most strategic.<br />

Don’t lower the investment in inventory and accounts receivable—Cash<br />

may be king, but converting inventory and accounts<br />

receivable to cash is not just a bad move, it is often a disastrous<br />

one. Lowering inventory almost always involves a “stop buying”<br />

edict. The firm immediately runs out of good inventory. Accounts<br />

receivable is often subject to a similar line of thinking. Lowering<br />

either of these will drive sales down even further.<br />

Don’t sell out the future—The break-even point needs to be<br />

lowered. However, anything that is associated with sales generation<br />

should be cut only if the situation is desperate. Too many<br />

firms reduce their marketing expenditures<br />

only to find that when the market<br />

begins to turn up, they have lost all of<br />

their visibility to potential customers.<br />

Cuts may be unavoidable, but they<br />

should be made only to the degree that is<br />

absolutely necessary for survival.<br />

A Vicious Cycle<br />

The good news is that the recession will<br />

end; possibly even faster than most economists<br />

think. The bad news is that old<br />

habits die hard. A lot of firms will forget<br />

about financial integrity in a bid for sales<br />

growth. When the next downturn comes,<br />

too many will inevitably repeat the mistakes<br />

of this recession.<br />

It is a cycle that only enriches profitability/financial<br />

consultants, including<br />

the author of this report. It is a cycle that<br />

must be broken.<br />

Albert Bates is founder<br />

and president of Profit<br />

Planning Group, a<br />

Boulder, CO, distribution-research<br />

firm. He<br />

can be reached at 303-<br />

444-6212; e-mail, bigal@<br />

profitplanninggroup.com.<br />

Cover Story<br />

The<br />

Triple<br />

Bottom<br />

Line<br />

By Stephen P. Ashkin &<br />

Cynthia Schultz<br />

The rise of the<br />

“sustainability” concept.<br />

Students entering a major U.S. business school 50 years ago<br />

would likely have been taught that there is really only one<br />

“business of business”: making money. In other words, there<br />

is only one bottom line to be concerned with, and that is profits.<br />

Now jump forward 50 years. Business-school students are still<br />

instructed that the business of business is making money. However,<br />

the bottom line has become a bit broader today. Instead of<br />

just one bottom line, there are now three, and they are all intimately<br />

interconnected.<br />

The term “triple bottom line” was first coined by author John<br />

Elkington in 1994 and further defined and expanded in his book<br />

Cannibals With Forks: The Triple Bottom Line of 21st Century Business<br />

(Capstone Publishing, 1997). According to Elkington, it means<br />

that as businesses become more sustainable, their bottom-line<br />

objectives have expanded to include:<br />

1. People, or human capital. This refers to fair, ethical, and<br />

beneficial business practices toward employees as well as toward<br />

the community and country in which a corporation conducts its<br />

business.<br />

2. Planet, or natural capital. The goal of 21st-century companies<br />

is not only to help protect the environment by producing<br />

“green” or environmentally responsible products, but also to<br />

have their own sustainable, environmentally sound businessoperating<br />

practices. This means companies are to operate in an<br />

environmentally responsible manner, taking steps to reduce their<br />

own environmental footprint—consuming less energy and fewer<br />

nonrenewable resources and producing less waste.<br />

3. Profit. Yes, companies are still in the business of making a<br />

profit; however, within a sustainability framework, profit is<br />

viewed as the economic benefit enjoyed not just by the company,<br />

but also by the employees and community as a whole.<br />

A sustainable business, in other words, involves the integration<br />

of social equity (people), environmental responsibility (planet),<br />

and economic growth (profits). In practical terms, this means that<br />

manufacturers, distributors, and facility service providers must<br />

ensure that the making, selection, and use of products are done in<br />

ways that are sustainable and that simultaneously address all<br />

three components of the triple bottom line. And as the expectations<br />

for a sustainability company continue to evolve, it also<br />

means that consideration must go beyond just the products and<br />

services themselves to include the operations of offices, ware-<br />

<strong>ISSA</strong> Today 15


houses, vehicles, and other issues under a business’ control.<br />

This is not to imply that managers of corporations in decades<br />

past were concerned only about profits and that students were<br />

taught it didn’t matter how companies made their money as long<br />

as they made it. Nor does it mean that companies intentionally<br />

acted unethically or to the detriment of their workers, their communities,<br />

or the environment.<br />

Instead, it just means that we now have a greater understanding<br />

of how we all—businesses, countries, and individuals—are<br />

negatively impacting our environment and, possibly even more<br />

important, how we can now positively make improvements.<br />

Along with increased consumer pressure to become more environmentally<br />

responsible and sustainable, this triple-bottom-line<br />

concept is a new way of doing business that is gaining traction<br />

around the world.<br />

The <strong>Green</strong> Start<br />

For those of us who have been involved with the green movement<br />

for a long time, it is clear to see that this is a<br />

natural progression. Companies first began<br />

producing environmentally preferable prod-<br />

ucts due to consumer demand, viewing it as<br />

a new growth sector and a marketing opportunity.<br />

However, as the demand and the<br />

movement took hold, companies began to<br />

take a closer look at their own operating procedures<br />

to see if they could be refined to<br />

have a smaller impact on health and the<br />

environment.<br />

It appears that larger corporations were<br />

some of the first to adopt more sustainable<br />

operating procedures, whether they were<br />

manufacturing or marketing green products<br />

or not. Typically, larger firms were<br />

more likely to have recycling programs,<br />

transfer to more environmentally responsible<br />

products and services, audit their supply<br />

chain, and develop some sort of overall<br />

environmental-management system to<br />

reduce their environmental impact. As a<br />

result, they increased operating efficiency;<br />

used less energy, water, and materials; and<br />

produced and disposed of less waste.<br />

These companies began to recognize that<br />

these environmental strategies resulted in<br />

significant financial savings that helped<br />

improve the bottom line.<br />

It is also fair to say that many larger<br />

firms initially saw this as a marketing<br />

opportunity and had the advertising funds<br />

and means to communicate their “sustainable<br />

message” to consumers in order to bolster<br />

their companies and the sales of their<br />

products. However, it is interesting to note<br />

that as they began to realize the benefits of<br />

16 March/April 09<br />

becoming more sustainable—especially the cost savings mentioned<br />

earlier—it soon evolved into normal operating procedure.<br />

Mega-retailer Wal-Mart is a perfect example of this.<br />

Smaller firms, on the other hand, often viewed adopting more<br />

sustainable practices as a hurdle that took them away from their<br />

one bottom-line goal of making a profit and, in some cases, surviving<br />

financially. Now, however, as information and tools to<br />

help track sustainability efforts are becoming more available, easier<br />

to use, and less expensive, smaller firms are adopting more<br />

sustainable business practices, and both small and large firms are<br />

beginning to view this as a business necessity.<br />

Originally, it was consumers that pressured businesses to produce<br />

greener, more environmentally responsible products. This<br />

was especially true in the professional cleaning industry. And<br />

today, these same consumers are taking this a step further, expecting<br />

businesses themselves to become more sustainable. It is<br />

widely believed that those businesses that both produce green<br />

products and adopt more sustainable business practices will be<br />

<strong>Green</strong> Predictions for 2009<br />

Predicting the future of environmental issues has become more difficult in the<br />

past few months. Because of the economic downturn, some predictions considered<br />

likely last summer may now be called into question. Still, Stephen Ashkin,<br />

president of The Ashkin Group and founder and executive director of the <strong>Green</strong><br />

<strong>Cleaning</strong> Network, feels comfortable predicting some probable trends for 2009.<br />

• Although there will be a slowdown in the “green” industry, in the long term,<br />

businesses, governments, and institutions will continue to be green focused in<br />

their building and operating plans and programs.<br />

• The U.S. <strong>Green</strong> Building Council’s LEED rating system, along with similar programs,<br />

will shift their focus from new construction to evaluating existing buildings,<br />

where green cleaning plays an even more significant role.<br />

• <strong>Green</strong> will be more closely tied to saving money. Those green products or<br />

services that can save end users money will excel.<br />

• Customers will experience increased market pressure to become sustainable,<br />

and efforts to move to green procedures and products will prove to be a differentiator<br />

in the marketplace.<br />

• Janitorial manufacturers and distributors will stay committed to green cleaning.<br />

“We simply know too much about the potential hazards of conventional cleaning<br />

products,” says Ashkin.<br />

• The Obama presidency will see green as a way to stimulate job growth and the<br />

economy. Many are already calling these prospective programs a “<strong>Green</strong> New Deal.”<br />

• Recycling programs will suffer due to the collapse of markets for recycled materials;<br />

however, “closed-loop” take-back programs will grow in the United States.<br />

• <strong>Green</strong> cleaning will go international, spreading to developing countries around<br />

the world.<br />

• New green cleaning products will raise the bar on performance and further<br />

reduce costs.<br />

• More state legislation requiring green cleaning in schools and other publicfunded<br />

facilities will be passed.<br />

Ashkin also believes that calls for a “national green label” will grow in 2009.<br />

“Consumers are confused because of the proliferation of different green certifying<br />

organizations with different criteria and standards,” he says. “One [green] label<br />

will end this confusion and help bolster the environmental movement as well.”<br />

the leaders in their respective<br />

industries in years to come.<br />

Measuring Sustainability<br />

The major challenge businesses<br />

encounter in becoming<br />

more sustainable is, first,<br />

identifying the appropriate<br />

indicators or issues that need<br />

to be measured and then<br />

determining the metrics by<br />

which each indicator will be<br />

assessed. Additionally, information<br />

must be easy to identify<br />

and collect, and output<br />

reporting must provide information<br />

that businesses can act<br />

upon. For example, a sustainability<br />

report that is produced<br />

only once per year provides<br />

certain value to stockholders,<br />

employees, and customers.<br />

But business management<br />

typically needs information<br />

on a much more frequent<br />

basis, such as monthly,<br />

weekly, or even daily, for it to<br />

be most useful for managing<br />

and decision making.<br />

This in turn creates the ability<br />

to measure just how effectively<br />

the transformation is<br />

proceeding. After all, we cannot<br />

manage what we cannot measure. Unless we can quantify<br />

results, we don’t know if our efforts result in a business moving<br />

forward and becoming more sustainable, having no effect, or actually<br />

taking steps backward.<br />

Recognizing this problem—which impacts all industries,<br />

including the professional cleaning industry—the Global Reporting<br />

Initiative (GRI) has pioneered the development of a sustainability-reporting<br />

framework, which creates reporting guidelines,<br />

measurements, and metrics that businesses can follow to determine<br />

their progress in becoming more sustainable.<br />

Using the requirements of the GRI as a foundation, companies<br />

should assess their economic issues and profits as well as such<br />

environmental and social issues as:<br />

• Sales and profitability, including percentages of sales attributed<br />

to green products<br />

• Operations and maintenance procedures, including, but not<br />

limited to, green cleaning<br />

• Utilities consumed, including electricity, natural gas, and<br />

water<br />

• Impact of transportation, including the use of company cars,<br />

delivery and service vehicles, and business travel<br />

• Recycling and solid-waste programs<br />

When green cleaning was in<br />

its infancy, many advocates<br />

found it to be a concept that<br />

was often hard to translate<br />

into business pragmatism.<br />

The problem was convincing<br />

some business and government<br />

leaders that a healthier<br />

indoor environment would<br />

result in more productive,<br />

healthier people. Today, this<br />

view is generally accepted.<br />

• Wages, benefits, and<br />

training programs—the “people”<br />

component mentioned<br />

earlier<br />

• Openness and transparency<br />

of communications<br />

to employees and customers<br />

• Accountability to community—charitablecontributions<br />

and pro-bono and volunteer<br />

work.<br />

Answering the “Why?”<br />

When green cleaning was in<br />

its infancy, many advocates<br />

found it to be a concept that<br />

was often hard to translate<br />

into business pragmatism.<br />

The problem was convincing<br />

some business and government<br />

leaders that a healthier<br />

indoor environment would<br />

result in more productive,<br />

healthier people. Today, this<br />

view is generally accepted.<br />

Now, the ideal has evolved.<br />

Along with creating healthier<br />

products and services for consumers<br />

and end users, businesses<br />

must have a greater<br />

concern for how their own<br />

business operations and practices<br />

impact the environment,<br />

their staff, their communities, and society in general.<br />

We realize now that everything is linked together: Healthier<br />

products and practices lead to healthier people, increased productivity,<br />

and better performance. The jansan industry overall<br />

has been a leader in going green, and many believe it will now<br />

take a leadership role in the sustainability movement, conveying<br />

this message to other industries and society. Merging green<br />

into the much broader concept of sustainability will help prepare<br />

our industry for success and allow us to better weather the<br />

current difficult economic times and come out stronger and<br />

more viable in the future.<br />

Steve Ashkin is president of The Ashkin Group, a<br />

consulting firm specializing in greening the cleaning<br />

process, and founder and executive director of<br />

the <strong>Green</strong> <strong>Cleaning</strong> Network, both based in<br />

Bloomington, IN. Cynthia Schultz is the director<br />

of sustainability practice for The Ashkin Group<br />

and has been involved with the issue of sustainability<br />

for more than 20 years. Both can be reached<br />

at 812-332-7950; e-mail, steveashkin@ashkingroup.com; Web site,<br />

www.ashkingroup.com.<br />

<strong>ISSA</strong> Today 17


Students, teachers, and staff around the United States are<br />

breathing a little easier at school these days, thanks to state<br />

and district policies that support green cleaning in schools.<br />

Growing numbers of school leaders are recognizing the benefits<br />

of green cleaning, especially in connection with student<br />

health and the readiness to learn. Just recently, the state of Missouri<br />

adopted recommended green cleaning guidelines for<br />

schools, while Illinois and New York have adopted laws requiring<br />

green cleaning in all schools. [For more on the status of green<br />

cleaning in these states, see pg. 20 — Ed.] At least six major U.S.<br />

school districts have enacted similar policies while many others<br />

have made the switch without formally adopting mandatory<br />

policies. It’s still early in 2009, yet no fewer than 13 states have<br />

already introduced some version of a green clean schools bill.<br />

Protect Health, Promote Learning<br />

The increasing interest in this method of cleaning in schools also<br />

highlights a growing awareness of the simple but very important<br />

idea that healthy students are better learners. When students are<br />

healthy, they miss less school and are better able to focus on their<br />

lessons. [For more on this topic, see the May/June 2008 issue of <strong>ISSA</strong><br />

Today—The <strong>Cleaning</strong>/Learning Connection, pg. 48 — Ed.]<br />

Schools are an especially important place to focus on green<br />

cleaning because exposure to traditional cleaning chemicals can<br />

be much more harmful to children than to adults. Children’s<br />

immune systems—like all their organ systems—are more vulner-<br />

A Smarter Way<br />

18 March/April 09<br />

to Clean<br />

able because they are still developing. Children also eat, drink,<br />

and breathe proportionately more than adults, and exhibit behaviors<br />

that can lead to greater chemical exposure: sitting on the<br />

floor, resting heads on desks, putting objects in mouths, etc.<br />

In addition to possible long-term effects of chemical exposure to<br />

developing systems, traditional cleaning chemicals can have immediate<br />

health effects on children. Most commonly, exposure can trigger<br />

asthma attacks in the more than 17 percent of American children<br />

who suffer from this condition. (Asthma is the leading cause of<br />

school absence due to chronic disease in American schools, accounting<br />

for more than 10 million missed school days per year.)<br />

How can schools protect children both from chemical exposure<br />

and from the risk of illness that arises when buildings are not<br />

properly cleaned? <strong>Green</strong> cleaning, which simply means cleaning<br />

for health while protecting the environment, is a natural solution<br />

for schools because it achieves both of these important goals.<br />

In addition to protecting children, this new way of cleaning<br />

protects the health of custodial staff, increases<br />

the lifespan of facilities,<br />

and preserves the<br />

environment. In<br />

many cases, school<br />

districts also save<br />

money when they<br />

implement green<br />

cleaning programs.<br />

America’s Schools<br />

By Rochelle Davis<br />

<strong>Green</strong> <strong>Cleaning</strong> Advocate<br />

As a national not-for-profit organization dedicated to making<br />

schools healthy places to learn and work, the Healthy Schools<br />

Campaign (HSC) promotes green cleaning by providing<br />

resources to school staff and by promoting policy for wider adoption<br />

of green cleaning in schools.<br />

In November 2008, the organization brought together advocates<br />

and leaders in the fields of education and cleaning for the<br />

first <strong>Green</strong> Clean Schools National Summit. At the summit, the<br />

HSC assisted advocates in building coalitions and strategies to<br />

bring green clean legislation to their states. Through alliances<br />

built at the summit, advocates are now working together in states<br />

around the country to promote green clean schools legislation.<br />

The strategies shared at the summit were built on lessons<br />

learned in Illinois, where the HSC brought together a diverse<br />

coalition of stakeholders—school leaders, businesses, and publichealth<br />

advocates—to advocate for legislation requiring green<br />

cleaning in schools. The success of this legislation shows the<br />

broad support that exists and sparked interest from advocates<br />

and legislators around the United States. One year earlier, New<br />

York became the first state to require green cleaning in schools.<br />

Marketplace Support<br />

Equally interesting as policy change is the<br />

response of the cleaning industry to public<br />

concern about children’s health and the<br />

environment. Major corporations are<br />

rolling out lines of green supplies, and<br />

third-party organizations, such as <strong>Green</strong><br />

Seal and Environmental Choice, are setting<br />

and refining standards to certify<br />

products as green.<br />

In September 2008, the HSC released<br />

the second edition of The Quick & Easy<br />

Guide to <strong>Green</strong> <strong>Cleaning</strong> in Schools with the<br />

support of 39 cleaning-industry corporate<br />

leaders and 16 national education organizations.<br />

This “green team” includes nearly<br />

four times as many corporate sponsors as<br />

the first edition of the guide, which was<br />

launched with the backing of 10 cleaningindustry<br />

leaders in October 2006.<br />

Since the guide’s first release, more<br />

than 70,000 copies have been distributed<br />

to school stakeholders and others interested<br />

in greening their schools. The HSC<br />

has also launched the www.greencleanschools.org<br />

Web site, and distributed a<br />

quarterly <strong>Green</strong> Clean Schools newsletter<br />

Opposite page: At the <strong>Green</strong> Clean Schools<br />

National Summit in November 2008, Mark Bishop<br />

and Rochelle Davis of the Healthy Schools<br />

Campaign look on as Steve Ashkin of The Ashkin<br />

Group and the <strong>Green</strong> <strong>Cleaning</strong> Network addresses<br />

the audience.<br />

to several thousand education and industry leaders. The guide<br />

has been featured in more than 50 publications and dozens of<br />

presentations.<br />

This broad engagement of corporate and not-for-profit stakeholders<br />

illustrates the power of green cleaning to mobilize support<br />

across sectors to advocate for simple, practical changes in the<br />

way we clean our schools.<br />

The Quick & Easy Guide to <strong>Green</strong> <strong>Cleaning</strong> in Schools provides<br />

everything school decision-makers need to make the transition to<br />

green cleaning in five easy steps, including product directories<br />

and strategies for long-term maintenance of positive changes.<br />

To learn more about green cleaning in schools, visit<br />

www.greencleanschools.org or some of the other organizations<br />

working to improve student health and readiness to learn by<br />

changing the way we clean our schools.<br />

Rochelle Davis is the founding executive director<br />

of the Healthy Schools Campaign, an independent<br />

not-for-profit organization and a leading authority<br />

on healthy school environments. She can be<br />

reached at 312-419-1810; e-mail, rochelle@healthy<br />

schoolscampaign.org; or visit the Web site<br />

www.healthyschoolscampaign.org.<br />

5 Steps to <strong>Green</strong> <strong>Cleaning</strong> in Schools<br />

Starting a green cleaning program can feel overwhelming, but it’s not an “all or<br />

nothing” proposition. Most schools that successfully implement these programs<br />

begin by addressing the most significant or easily accessible issues. As they experience<br />

success, they add new elements or make adjustments to improve the<br />

results of current efforts. The process can be started with just five simple steps:<br />

1. Use green cleaning products. There are dozens of green cleaning choices<br />

that work well and are cost competitive when compared with traditional products.<br />

This stage also includes training or retraining cleaning personnel regarding the<br />

proper product application, mixing, dilution, and disposal.<br />

2. Use green equipment and supplies. Use vacuums and other floor-cleaning<br />

equipment with high-efficiency filters to capture microscopic materials that might<br />

adversely impact building-occupant health or damage sensitive equipment. <strong>Green</strong><br />

equipment tends to cost more, but the higher quality and greater durability is more<br />

cost effective in the long run.<br />

3. Adopt green cleaning procedures. Change the frequency, technique, or time<br />

when cleaning is performed. For instance, spraying product on a cleaning cloth<br />

rather than on the surface being cleaned, or adopting integrated pest management<br />

to cut down on pesticide exposure.<br />

4. Use green paper and plastic products. Introduce environmentally preferable<br />

paper and recycled plastic trash-can liners to the school. By taking a few simple<br />

steps to reduce consumption—such as replacing multifold hand towels with large<br />

rolls and replacing single-roll toilet-paper dispensers with dispensers that hold multiple<br />

rolls—higher initial costs can be offset.<br />

5. Share the responsibility. Educate custodial staff, administrators, teachers,<br />

students, union representatives, vendors, and visitors about what they can do to<br />

promote a healthy school environment, such as recycling paper and plastic, conserving<br />

water, maintaining uncluttered classrooms and work spaces, and handling<br />

food and potential contaminants properly.<br />

<strong>ISSA</strong> Today 19


<strong>Green</strong><br />

Guidance<br />

A look at the green cleaning<br />

for schools guidelines in<br />

Missouri, Illinois, and<br />

New York.<br />

By Mark Bishop<br />

In January 2009, the state of Missouri joined states around the<br />

nation in encouraging healthier cleaning in schools by releasing<br />

specific green cleaning guidelines.<br />

Establishing these guidelines is important because providing a<br />

clear definition of what exactly “green” is goes a long way<br />

toward helping schools protect the health of their students and<br />

staff. Many school officials who’d like to bring the benefits of<br />

green cleaning to their schools hesitate because they don’t know<br />

how to sort through the many products in the marketplace and<br />

make an informed decision regarding how their school or school<br />

district will define green cleaning. In an ever-changing marketplace<br />

with new innovations and competing environmental<br />

claims, it’s increasingly important for states to step forward and<br />

provide supervision.<br />

At the Healthy Schools Campaign (HSC), we are working with<br />

advocates from around the nation to promote state-level policy<br />

that requires green cleaning in schools and provides clear, practical<br />

guidance to school administrators on making the policy a reality<br />

at a school level.<br />

I’m proud that the HSC was able to play a key role in creating<br />

20 March/April 09<br />

the Missouri legislation that called for the state to create its guidelines.<br />

As I review the Missouri guidelines, I see that Missouri<br />

leaders based their work closely on the efforts that the HSC and<br />

our allies made in developing guidelines for the state of Illinois<br />

when a law was passed requiring green cleaning in all of that<br />

state’s schools. Illinois leaders, in turn, benefited from the lessons<br />

that New York leaders learned while developing and implementing<br />

a state green cleaning requirement for New York schools.<br />

Compared & Contrasted<br />

The Missouri and Illinois guidelines are very similar, with the<br />

bulk of the recommendations including existing third-party<br />

programs, such as <strong>Green</strong> Seal, Ecologo M , and the U.S. Environmental<br />

Protection Agency’s Design for the Environment<br />

program.<br />

The biggest difference between the two states’ guidelines is that<br />

Missouri’s are recommendations rather than requirements.<br />

Another significant difference is the way the Missouri guidelines<br />

treat powered cleaning equipment; changes were made to the Missouri<br />

ground rules to reflect a marketplace where more energy-effi-<br />

cient and water-efficient equipment is being introduced.<br />

While the Missouri and Illinois documents are very similar,<br />

the Illinois guidelines differ in some ways from their predecessor:<br />

the New York guidelines. How do the green standards used in<br />

Illinois and New York compare with each other? The checklist<br />

below provides an overview of the standards used in both states,<br />

and of how they integrate existing third-party certifications.<br />

Purchasing Requirements New York Illinois<br />

<strong>Cleaning</strong> Supplies ✔ ✔<br />

<strong>Green</strong> Seal ✔ ✔<br />

Environmental Choice ✔ ✔<br />

Design for the Environment ✔<br />

Alternative Qualifications ✔ ✔<br />

Floor Care Requirements ✔<br />

<strong>Green</strong> Equipment ✔<br />

<strong>Green</strong> Label (vacuums) ✔<br />

Paper Products ✔<br />

<strong>Green</strong> Seal ✔<br />

EcoLogo ✔<br />

EPA Comprehensive Procurement<br />

Guidelines ✔<br />

Exemption Clause ✔<br />

<strong>ISSA</strong> Today wants to hear what is going on<br />

in your business:<br />

• Awards & recognitions<br />

• Personnel changes<br />

• Mergers & acquisitions<br />

• Upcoming industry events<br />

• New products and services<br />

Despite their differences, Missouri, Illinois, and New York’s<br />

guidelines share two very important characteristics. First of all,<br />

they include provisions for periodic review and updates so that<br />

they will continue to reflect the current marketplace and the<br />

most relevant available technologies and products. Second, the<br />

simple existence of guidelines provides clarification for school<br />

leaders on what green products are appropriate for use in<br />

schools.<br />

These parameters provide much-needed support for school<br />

leaders who want to use the best possible practices to keep<br />

their buildings clean and, more importantly, their students and<br />

staff healthy.<br />

Mark Bishop is the deputy director of the Healthy<br />

Schools Campaign. He can be reached at 312-419-<br />

1810; e-mail, mark@healthyschoolscampaign.org;<br />

or visit the Web site www.healthyschools<br />

campaign.org.<br />

We Can Use Your News!<br />

Send to <strong>ISSA</strong> Today ATTN: Michael McQueen<br />

<strong>ISSA</strong>, 7373 N. Lincoln Ave., Lincolnwood, IL 60712-1799<br />

800-225-4772 (North America) or 847-982-0800<br />

Fax: 847-982-1012 • E-mail: mike@issa.com<br />

<strong>ISSA</strong> Today 21


Member Milestones<br />

The story behind Vaportek, Inc.’s revolutionary<br />

deodorization concept—developed<br />

specifically to eliminate difficult<br />

odors in hospital cancer and burn wards—<br />

is a combination of the savvy adaptation of<br />

an idea by the business world and good<br />

old-fashioned American ingenuity.<br />

In the 1960s, a research chemist with<br />

Evinrude Outboard Motors and a selfemployed<br />

chemical engineer were working<br />

on a process to prevent barnacles from<br />

sticking to boat bottoms. They came up<br />

with a process by which gas was<br />

delivered through a membrane, creating<br />

a film that covered the bottom of<br />

the boat. The process worked, but it<br />

contained aspects that made application<br />

in water impractical.<br />

Enter John D. Bryson, vice president<br />

of the ventures division of Will<br />

Ross, Inc.—a nationally known<br />

health-care and hospital-supply firm<br />

located in Milwaukee, WI. Bryson<br />

became interested in the concept as a<br />

possible way to treat odors in hospitals<br />

and other health-related industries.<br />

The first product he developed,<br />

in the shape and size of a common<br />

breadbox, did not merely hide odors,<br />

it actually neutralized them. This was<br />

done by precisely controlling the emission<br />

of a dry vapor from a replaceable plastic<br />

cartridge or membrane containing a special<br />

compound of aromatic and modified<br />

natural oils. The unit’s harmless dry<br />

vapor combined with molecules in the<br />

odor-causing substance, neutralizing<br />

them without actually changing their<br />

nature.<br />

In the first two years following the<br />

product’s introduction, the story of its<br />

success hit the business pages of newspapers<br />

throughout the United States. Initially,<br />

it was used only in hospitals and<br />

nursing homes, but it soon found acceptance<br />

in pet shops, cleaning firms, hotels,<br />

restaurants, and many other businesses<br />

22 March/April 09<br />

Vaportek, Inc.<br />

30th Anniversary<br />

with odor problems. Larger units for<br />

industrial use, such as tanneries, sewagetreatment<br />

plants, and major manufacturing<br />

firms, were also developed.<br />

When Will Ross, Inc. was purchased by<br />

G.D. Searle Co., and plans were<br />

announced to move the business from<br />

Milwaukee to Dallas, TX, Bryson purchased<br />

the odor neutralizer’s manufacturing<br />

assets and worldwide intellectual<br />

property rights. In 1979, Vaportek was<br />

incorporated as a Wisconsin company.<br />

In the early<br />

’80s, the company’s<br />

export<br />

business was initiated<br />

through<br />

strategic partnerships in Asia and Europe.<br />

Bryson’s son, John D. Bryson Jr., was<br />

appointed president in 1991 and followed<br />

in his father’s creative footsteps by introducing<br />

the company’s popular impregnated<br />

fiber-pad products. They now comprise<br />

a significant segment of Vaportek’s<br />

standard- and custom-product line.<br />

THROUGH PRODUCT modification and<br />

enhancement over the years, Vaportek has<br />

continued to expand from the medical,<br />

janitorial, and industrial markets into<br />

additional ones. Over the past 10 years,<br />

the firm’s industrial products have made<br />

a significant impact on the disasterrestoration<br />

industry, offering a safe, effective<br />

alternative to ozone-generating,<br />

masking, and chemical odor-control<br />

methods. For example, the popular<br />

VaporShark system treats odors in areas<br />

up to 50,000 cubic feet and is used by<br />

restoration specialists in fire, flood, bioremediation,<br />

and other disaster-recovery<br />

operations.<br />

As for the company’s future during<br />

these troubled times, Bryson Jr. comments,<br />

“The business climate was already becoming<br />

challenging in 2008, and 2009 looks to<br />

be a year for very careful business practices.<br />

Vaportek continues to see satisfactory<br />

operational results in the marketplace;<br />

however, with the necessary caution<br />

required because of the highly volatile<br />

markets, we have moderated plans for<br />

new products and<br />

equipment at this time.”<br />

The bad economy<br />

notwithstanding, a dedicated<br />

work force at the<br />

company’s Sussex, WI,<br />

headquarters facility<br />

continues to manufacture<br />

quality products<br />

that are marketed<br />

around the world by an<br />

established network of<br />

janitorial/sanitation-, health-care-, restoration-,<br />

and athletic-supply dealers; national<br />

franchises; and international distributors.<br />

Longtime partnerships in Switzerland,<br />

Canada, Japan, New Zealand, Taiwan,<br />

Korea, and other countries provide marketing<br />

and sales expertise across the globe.<br />

It’s a combination that has allowed<br />

Vaportek to grow and succeed during its<br />

first 30 years, and it promises to enable the<br />

company to maintain its tradition of innovation<br />

and excellence.<br />

Market Focus<br />

Facing the Future<br />

By Stephen Hanig<br />

Although many in the jansan<br />

industry noted an economic<br />

slowdown developing fairly<br />

early in 2008, it was not until the last<br />

few months of the year that the market<br />

showed a significant decline.<br />

Distributors were first to feel it as<br />

their sales activity decreased, followed<br />

by manufacturers.<br />

Many took comfort in the fact<br />

that, historically, economic downswings<br />

have tended to impact the<br />

jansan industry minimally. While<br />

more volatile industries, such as real<br />

estate, auto, hospitality, and others,<br />

have often needed to take drastic<br />

measures to ensure longevity in bad<br />

times, the jansan industry—because<br />

of its stability and because it is an<br />

easy-entry job marketplace—has not<br />

felt the effects as deeply.<br />

However, we can no longer take<br />

solace in history. This downturn has<br />

impacted the jansan community<br />

and ended any myths that this<br />

industry is recession proof. A recent<br />

article in the Wall Street Journal (February<br />

7, 2009) details the impact that<br />

the economy is having on temporary<br />

staffing agencies and notes that<br />

the temporary hiring of cleaning<br />

staffers, which normally remains<br />

somewhat stable in tough times, is<br />

down significantly.<br />

Viewing the situation in more<br />

detail, it appears that manufacturers<br />

and distributors of big-ticket items<br />

are currently the most affected.<br />

According to <strong>ISSA</strong> Executive Director<br />

John Garfinkel, equipment sales<br />

tend to be the first to falter in tough<br />

times, followed by chemicals, paper,<br />

and other less expensive products.<br />

However, as things improve, he<br />

says, it’s often equipment sales,<br />

such as carpet extractors, that are<br />

the first to tick upward.<br />

With these issues in mind, what<br />

are facility service providers (FSPs)<br />

looking for now, given the current<br />

state of the economy? What should<br />

jansan distributors and manufacturers<br />

do now to improve sales? And<br />

what is the outlook for cleaningequipment<br />

sales?<br />

Past & Future Outlooks<br />

In a 2001 study, the Fredonia<br />

Group—a Cleveland, OH-based<br />

industrial-market-research firm that<br />

provides assessments of more than<br />

125 different industries and their<br />

products—predicted relatively<br />

strong growth for the professional<br />

cleaning industry through 2005.<br />

Regarding specific market sectors,<br />

the study reported the growth<br />

* would U.S. Census be “driven Bureau; by includes demand kindergarten for<br />

through commercial high school [carpet] as well cleaning as higher-educaequiption public facilities. Go to http://www.cenment,<br />

particularly shampooers and<br />

sus.gov/PressRelease/www/releases/archives/<br />

facts_for_features/001286.html.<br />

extractors.”<br />

The study went on to predict<br />

that FSPs would seek higher-qual-<br />

ity standards in carpet-cleaning<br />

equipment, meaning they would<br />

expect machines to be more durable<br />

with fewer service problems and<br />

less downtime. Additionally,<br />

demand would create a continued<br />

focus on machines that help protect<br />

indoor air quality as well as equipment<br />

with enhanced ergonomics,<br />

making them easier to work with<br />

and maneuver. Also, the study predicted<br />

that the overwhelming bulk<br />

of the purchases would come from<br />

office, institutional, and commercial<br />

facilities and from carpet-cleaning<br />

technicians.<br />

The study did not reference building<br />

service contractors, who are now<br />

among the largest and fastest-growing<br />

industry segments purchasing<br />

carpet-cleaning equipment.<br />

As to future sales growth,<br />

according to information released in<br />

2008, the Fredonia Group predicts<br />

sales will continue to climb, and<br />

once again the majority of sales are<br />

expected to come from the same<br />

market sectors mentioned above.<br />

Further, Fredonia suggests that carpet-cleaning<br />

equipment that protects<br />

indoor air quality and is environmentally<br />

responsible, easier to<br />

operate, and durable will still be<br />

what FSPs are most focused on<br />

when making product selections in<br />

coming years.<br />

Current Product Demand<br />

For the most part, the Fredonia<br />

Group’s past sales and FSP predictions<br />

have come true. But because<br />

the latest study was published in<br />

2008, prepared before the current<br />

** downturn G. Earthman, in the “Theeconomy, Impact of School pre-<br />

Building dicted sales Condition figures on Student may not Achievement prove<br />

and Behavior” (paper presented at the Euro-<br />

to be as accurate. After all, many of<br />

pean Investment Bank, Organization for<br />

Economic<br />

the top business<br />

Co-operation<br />

forecasters—in<br />

and Development<br />

pri-<br />

International vate industry Conference, as wellLuxembourg, as govern- Nov.<br />

16–17, ment—were 1998). caught off guard by<br />

<strong>ISSA</strong> Today 23


the swiftness and depth of the present<br />

downturn.<br />

Regardless of sales predictions,<br />

though, it is likely FSPs will continue to<br />

demand durable, healthier, and more<br />

ergonomic carpet-cleaning equipment<br />

now and into the foreseeable future. In<br />

addition, we are seeing three other “maximum-value”<br />

market forces coming into<br />

play, which are likely a reflection of the<br />

downturn in the economy:<br />

Economic fluctuations are<br />

normal, but customer expectations<br />

of quality, cost, and service stay<br />

consistent. Successful distributors<br />

and manufacturers of carpet-clean-<br />

ing equipment will learn from<br />

this period, take the actions they<br />

need to weather the storm,<br />

generate sales, and be on top of the<br />

game when things recover.<br />

1. Dual-purpose floor machines. In<br />

the past, some carpet-cleaning equipment,<br />

though designed specifically for one purpose,<br />

could be used for more than one<br />

floor type. And often, FSPs developed<br />

innovative ways to find more uses for<br />

their carpet-cleaning equipment. However,<br />

we now have equipment specifically<br />

designed to be used on more than one<br />

floor type—carpets, tile and grout, and<br />

conventional hard-surface flooring—and<br />

sporting such features as adjustable psi,<br />

heat/no-heat settings, and different<br />

wands for different floors. The reason is<br />

obvious: one machine engineered to satisfactorily<br />

clean more than one floor type<br />

offers a significant cost savings for FSPs.<br />

2. Solo-use equipment. Carpet-cleaning<br />

technicians who have the bulk of their<br />

business in residential cleaning have been<br />

impacted more severely by the economic<br />

downturn than those who clean carpets in<br />

24 March/April 09<br />

office/commercial locations. To cut costs,<br />

many residential carpet techs have had to<br />

reduce their work force, which means<br />

they need equipment that’s relatively easy<br />

for just one operator to transport, load,<br />

and maneuver. Some manufacturers have<br />

addressed this need by developing<br />

portable extractors that are designed<br />

specifically for one-operator use.<br />

3. No bells/whistles. Some of the<br />

most expensive high-end retailers have<br />

reported the biggest drops in<br />

sales this past Christmas season.<br />

And though the figures were<br />

not as robust as predicted, the<br />

mega-discount retailers<br />

reported some of the best sales<br />

for the season. In economic<br />

downturns, costly luxury is out,<br />

and less expensive practicality<br />

is in. FSPs are looking for carpet-cleaning<br />

equipment that<br />

performs well and is practical,<br />

durable, and cost competitive.<br />

Improving Current Sales<br />

Naperville, IL, about a half-hour<br />

west of Chicago, IL, made Money<br />

magazine’s list of “Top 10 Best<br />

Places” to live in the United<br />

States in 2008. A local real-estate<br />

agent, who sells only high-end<br />

properties of a million dollars or<br />

more, has seen her sales plummet in the<br />

past year. In fact, right now she says there<br />

is a 12-year supply of million dollar–plus<br />

homes in Naperville.<br />

Along with the sales plunge, she has<br />

seen a change in the office’s real-estate<br />

broker. Instead of discussing general<br />

office and business issues at their regular<br />

Monday-morning office meetings, he has<br />

become a motivational speaker, encouraging<br />

the agents to believe that things will<br />

soon improve. She says she “sees the sun<br />

coming up” after those Monday-morning<br />

meetings.<br />

So what can the jansan industry learn<br />

from this?<br />

For some manufacturers and distributors<br />

facing hard times, a little encouragement<br />

and inspiration for the sales and<br />

office staff is called for right now (it certainly<br />

can’t hurt). This might even be a<br />

good time to seek out sales seminars, pro-<br />

fessional motivational speakers, and other<br />

inspirational sources.<br />

On a more practical level, carpet<br />

extractors can be a major expense for<br />

many FSPs, meaning they will likely<br />

delay the purchase of the new equipment<br />

as long as possible. Knowing this, distributors<br />

must work harder to win the trust,<br />

loyalty, and business of their customers.<br />

Ways to do this include:<br />

• Take the time to thoroughly understand<br />

clients’ needs<br />

• Suggest equipment and products<br />

that have a high return on investment or<br />

can help clients improve worker productivity,<br />

which also helps cut costs<br />

• Capitalize on current market trends<br />

by offering cost-effective equipment as<br />

well as equipment that can be used for<br />

multiple tasks<br />

• If possible, allow FSPs to test-drive<br />

equipment in their own work locations so<br />

they can “feel” the equipment’s benefits<br />

and features<br />

• Make it as easy as possible for clients<br />

to purchase carpet-cleaning equipment<br />

with simpler and more cost-effective<br />

credit terms where possible<br />

• Deliver excellent service<br />

• Continue marketing; studies of past<br />

downturns indicate that those companies<br />

that kept their marketing strong were<br />

ahead of the curve when the economy<br />

improved.<br />

Economic fluctuations are normal, but<br />

customer expectations of quality, cost, and<br />

service stay consistent. Successful distributors<br />

and manufacturers of carpet-cleaning<br />

equipment will learn from this period,<br />

take the actions they need to weather the<br />

storm, generate sales, and be on top of the<br />

game when things recover.<br />

Stephen Hanig has been<br />

involved with the professional<br />

cleaning<br />

industry for more than<br />

20 years. He currently<br />

serves as vice president<br />

of sales for U.S. Products<br />

and HydraMaster,<br />

manufacturers of portable and truck-mount<br />

cleaning equipment. He can be reached at<br />

208-772-0573<br />

MEMBERS MAKING HEADLINES<br />

On the Move<br />

Eisenberg Wolf<br />

Marc Eisenberg has joined the RTF<br />

Group, Inc., Lake Bluff, IL, as regional<br />

sales manager.<br />

Hamilton, OH, based Kaivac, Inc. has<br />

promoted Tim Wolf to sales director-<br />

U.S. Wolf, a 2004 graduate of Purdue<br />

University, has been with Kaivac for<br />

nearly three years.<br />

Lisa Brewer has joined Breeze Software,<br />

Alpharetta, GA, as vice president of marketing.<br />

Brewer brings 14 years of marketing,<br />

sales, and event-planning experience<br />

to the firm, having served in these capacities<br />

at Procter & Gamble, the Milton J.<br />

Rubenstein Museum of Science and Technology,<br />

and two public school districts.<br />

J&E Sozio, Inc., Edison, NJ, has appointed<br />

Jack Stanaszek Western U.S. sales<br />

director. Based in Chicago, IL, Stanaszek<br />

serves as the director of sales for traditional<br />

fragrance as well as the organiccertified<br />

line of products recently<br />

introduced.<br />

Alwin Manufacturing Co., Inc., <strong>Green</strong><br />

Bay WI, has appointed Douglas C.<br />

Newby sales and marketing manager.<br />

Newby has more than 20 years of domestic<br />

and international sales and marketing<br />

experience, including management positions<br />

based in Asia and Europe.<br />

Boston, MA-based UGL Unicco has<br />

appointed three directors of business<br />

development: Jamie L. Anderson, Jeffrey<br />

A. St. George, and Richard M. Fineo.<br />

Victoria, TX-based Gulf Coast Paper Co.<br />

has hired industry veteran Don Dempski<br />

as director of national accounts. Dempski<br />

was most recently the senior global-<br />

account manager-Central America for<br />

AFFLINK. During his career, he has also<br />

worked for Network Services Co. and<br />

Kimberly-Clark. Dempski has a degree in<br />

business administration and economics<br />

from Westminster College.<br />

Brulin & Co., Inc., Indianapolis, IN, has<br />

promoted George Brodnicki to president.<br />

Brodnicki joined the company in 1987 as a<br />

regional sales manager, later adding<br />

domestic and corporate sales to his areas<br />

of responsibility. Most recently, he was<br />

vice president-sales and marketing.<br />

Growth & Acquisitions<br />

Canton, MA-based Pro-Link has added<br />

four janitorial distributors to its membership:<br />

KIC, Inc., <strong>Green</strong>ville, SC; Superior<br />

Janitorial Sales and Services, Jacksonville,<br />

FL; American Champion Supply,<br />

Asheville, NC; and American Chemical<br />

Co., Charlotte, NC.<br />

Schaumburg, IL-based Network Services<br />

Co. now has a presence in Russia through<br />

its relationship with Clean Master, a leading<br />

distributor of janitorial supplies in<br />

that nation. Clean Master is based in<br />

Moscow, Russia, with branches in St.<br />

Petersburg and Samara. It serves more<br />

than 7,000 customers and has sales of<br />

approximately US$34 million.<br />

Grainger, Inc., Lake Forest, IL, kicked off a<br />

partnership this past January with Mike<br />

Rowe, creator, executive producer, and<br />

host of the Discovery Channel’s Dirty Jobs.<br />

In his role as a Grainger spokesperson,<br />

Rowe will be featured on the cover of the<br />

company’s 2009 catalog and make several<br />

appearances on behalf of the company.<br />

Rowe is also partnering with Grainger in<br />

raising awareness of the importance of<br />

technical education and the growing shortage<br />

of skilled workers.<br />

Haines City, FL-based Stefco Industries,<br />

Inc. has announced the opening of its second<br />

state-of-the-art paper mill at its<br />

Haines City plant. The new mill began<br />

operations on January 12.<br />

The International Executive Housekeepers<br />

Association, Westerville, OH, has<br />

secured an option to buy the popular consumer<br />

Web site The Housekeeping Channel<br />

® (www.housekeepingchannel.com).<br />

The site provides how-to tutorials, news,<br />

and reviews regarding the latest innovations<br />

in the cleaning industry, time-saving<br />

systems and motivation, plus practical<br />

and technical information validated by a<br />

world-class advisory board.<br />

Gary Walker, founder of Magic Touch<br />

<strong>Cleaning</strong>, Lee’s Summit, MO, has<br />

launched Kansas City, MO’s first “green”<br />

radio show on KCXL Radio, 1140-1160<br />

AM, with streaming coverage on<br />

www.kcxl.com. Show topics will cover a<br />

range of green-related issues, from hybrid<br />

technologies and organic food and clothing<br />

to green lawn care. The first show<br />

introduced listeners to the green movement<br />

and the simple steps they can take<br />

to “go green.”<br />

Cutting the ribbon that launched the new headquarters<br />

for Network Services Co. are (left to<br />

right): Meredith Reuben, Eastern Bag & Paper<br />

Co.; Bob Mitchum, Network Services Co.; Nick<br />

Morris, Western Paper Distributors; and Jim<br />

Alexy, Network Services Co.<br />

On January 26, officials of Network Services<br />

Co. held a ribbon-cutting ceremony<br />

at the company’s new headquarters in<br />

Schaumburg, IL. To accommodate the<br />

firm’s growth and global expansion, the<br />

new location has 45 percent more office<br />

space than the previous office in Mt.<br />

Prospect, IL.<br />

Crown Mats and Matting, Fremont, OH,<br />

has introduced two new lines of 100 percent<br />

recycled matting systems: the<br />

EcoPlus TM and EcoStep TM mats. Both systems<br />

are made from post-consumer polyethylene<br />

terephthalate plastic, or PET.<br />

<strong>ISSA</strong> Today 25


MEMBERS MAKING HEADLINES<br />

Awards & Recognitions<br />

<strong>Green</strong> Seal, Inc. has certified select<br />

away-from-home brands and retail<br />

brands of bathroom tissue produced by<br />

Atlas Paper Mills, Miami, FL. The certification<br />

states that Atlas complies with the<br />

environmental and performance requirements<br />

of the <strong>Green</strong> Seal environmental<br />

standard for two-ply, one-ply, and jumbo<br />

rolls of tissue paper (GS-1).<br />

Michael Wilson, associate director of<br />

marketing at AFFLINK, Tuscaloosa, AL,<br />

has achieved the LEED Accredited Professional<br />

designation.<br />

Rochester Midland Corp., Rochester, NY,<br />

has been named the first Affiliate Partner<br />

in the mid-sized manufacturer category<br />

with the Golisano Institute for Sustainability,<br />

Rochester Institute of Technology’s<br />

sustainability initiative.<br />

Based on its recent analysis of the U.S.<br />

protective gloves market, Frost & Sullivan<br />

has presented Kimberly-Clark Professional,<br />

Roswell, GA, with the 2008 North<br />

American Frost & Sullivan Award for<br />

Product Innovation. The award is in<br />

recognition of the company’s proactive<br />

development of new products designed<br />

to meet facility service providers’ needs<br />

and its ability to be a change agent within<br />

the protective-gloves industry.<br />

Keith Schneringer, marketing manager<br />

for San Diego, CA-based Waxie Sanitary<br />

Supply, has been re-elected president of<br />

the U.S. <strong>Green</strong> Building Council-San<br />

Diego chapter for 2009. Schneringer has<br />

served on the board of directors for the<br />

chapter since 2005 and has been instrumental<br />

in helping to grow interest in the<br />

chapter and providing green-building<br />

education to San Diego county.<br />

The Environmental Business Journal has<br />

recognized Sturtevant, WI-based JohnsonDiversey’s<br />

ProSpeed ® floor-finishing<br />

system with a technical-merit award for<br />

waste management and pollution control.<br />

Ecolab, Inc., St. Paul, MN, has earned a<br />

Process Excellence Award for “Best Start<br />

Up Program” at the 10th Annual Lean Six<br />

26 March/April 09<br />

Sigma & Process Improvement Summit,<br />

held in Orlando, FL.<br />

Novozymes A/S, parent company of<br />

Novozymes Biologicals, Inc., Salem, VA,<br />

has been recognized by Forbes magazine<br />

as one of the top 100 companies that will<br />

still be around in the year 2109. The list<br />

was generated by measuring what companies<br />

are doing best in several major<br />

sustainability-related areas, including<br />

human capital, environmental risks, governance,<br />

and more.<br />

For the third year in a row, Rubbermaid<br />

Commercial Products, Winchester, VA,<br />

has won Today’s Facility Manager magazine’s<br />

Readers’ Choice Award as the No.<br />

1 brand in the maintenance/cleaningproducts<br />

category. The annual national<br />

competition, conducted by the publication<br />

and distributed to its 10,000 subscribers,<br />

surveys readers on various<br />

“aided” and “unaided” components.<br />

Readers in turn cast their votes for the<br />

product brand and service providers they<br />

preferred most during 2008.<br />

In February, Patrick Pilola of the National<br />

Aeronautics & Space Administration<br />

(NASA) joined the International Facility<br />

Management Association (IFMA) on a<br />

90-day temporary assignment as part of<br />

the space agency’s executive-development<br />

program. Pilola is currently the<br />

chief of the avionic-systems division at<br />

the Johnson Space Center, Houston, TX,<br />

where he has worked since 1986. Participants<br />

chosen for NASA’s executive-development<br />

program engage in temporary<br />

outside work assignments in order to<br />

broaden their knowledge and increase<br />

their leadership skills. NASA has identified<br />

IFMA as an opportunity for Pilola to<br />

gain insight and new perspectives on how<br />

executives in a non-aerospace, non-governmental<br />

organization implement such<br />

concepts as leading change, leading people,<br />

managing results, building coalitions,<br />

and developing business acumen.<br />

EcoLogo M has announced the certification<br />

of a broad selection of Atlanta, GA-based<br />

Georgia-Pacific Professional’s tissue,<br />

towel, and napkin products. To be award-<br />

ed EcoLogo certification for its products,<br />

Georgia-Pacific Professional had to meet<br />

stringent criteria addressing such environmental<br />

issues as recycled content,<br />

energy consumption, aquatic toxicity,<br />

emissions, and waste.<br />

Paradigm Group, Syosset, NY, has partnered<br />

with the U.S. Environmental Protection<br />

Agency’s voluntary WasteWise<br />

program, which targets the reduction of<br />

municipal solid waste and select industrial<br />

wastes. Said Marcello Sozio, Paradigm’s<br />

vice president of business development:<br />

“Paradigm Group has always<br />

made preservation of the environment a<br />

high priority, by bridging the gap in the<br />

cost to the consumer of environmentally<br />

sensitive and recycled products in our<br />

category. The WasteWise message is an<br />

extension of that philosophy.”<br />

The royal yacht Britannia.<br />

Futures Supplies & Support Services<br />

Ltd., Croydon, Surrey, United Kingdom,<br />

has been presented with a <strong>Green</strong> Heroes<br />

2009 Wall Shield in recognition of its<br />

environmental project, Focusing on the<br />

Future. The trophy was presented by top<br />

botanist and UK TV personality Professor<br />

David Bellamy, OBE, and Warren<br />

Edmondson of Nettoyer Media aboard<br />

Her Majesty’s Yacht Britannia, in Edinburgh,<br />

Scotland, on February 13. The<br />

shields are awarded annually in recognition<br />

of companies, councils, and communities<br />

that carry out environment-enhancing<br />

projects and that wish to share their<br />

experience and knowledge with the<br />

world. Commented the judges: “As a distributor<br />

of cleaning products, Futures<br />

Supplies has taken the decision to be<br />

responsible retailers and supply products<br />

which are effective but safe.”<br />

PRODUCTS & SERVICES<br />

Rather than relying on harsh chemicals to clean,<br />

the Activeion Pro from Activeion <strong>Cleaning</strong><br />

Solutions uses activated-water technology,<br />

making it the safest option for cleaning<br />

professionals, the customers they serve,<br />

and the environment. A revolutionary, in-thebottle<br />

process electrically charges regular tap<br />

water, turning it into a powerful cleaner.<br />

Spartan Chemical Co., Inc. has added<br />

three fresh, contemporary fragrances to<br />

its Airlift ® product line: PearLux ® , Cranberry<br />

Ice, and Citrus, available in convenient-to-use<br />

RTU Handi Spray ®<br />

quarts. Airlift products eradicate foul<br />

odors in a variety of spaces, including<br />

hotel rooms, autos, buses, airplanes, day<br />

care centers, libraries, nursing homes,<br />

and smoking rooms.<br />

The Pulse-Bac ® PB-2150 vacuum from<br />

CDCLarue Industries, Inc. is the first<br />

portable vacuum to use an electronic<br />

sensor that detects when the collection<br />

tank is full and ready to be emptied.<br />

The sensor prevents the vacuum chamber<br />

from overfilling, ensuring that the<br />

dust and debris collected remains<br />

under 40 pounds when emptied and<br />

discarded.<br />

Unger Enterprises’ Neoprene Gloves are an essential<br />

part of any cleaning kit during the cold winter<br />

months. With a neoprene exterior and a foaminsulated<br />

interior, hands stay warm even<br />

when wet. The gloves also feature a textured<br />

palm for a non-slip grip and a<br />

hook and loop strap. The gloves are<br />

available in small, large, and extra large.<br />

The ICS 8900 from Hydro Systems Co. is a battery-powered,<br />

self-contained portable cleaning<br />

system that applies cleaning chemicals via<br />

spray nozzle using low-flow/low-pressure<br />

technology, enabling the chemicals to do the<br />

cleaning while protecting fixtures and grout<br />

from water damage. The unit’s unique lowflow<br />

design uses only a half-gallon of cleaning<br />

solution per minute, eliminating the need for<br />

wet/dry-vac recovery.<br />

The durable and compact DrizAir 1200 from<br />

Dri-Eaz plays a key role in the facility manager’s<br />

emergency kit. The unit’s rotomolded<br />

polyethylene housing is dent resistant, offers<br />

superior durability, and helps to prevent<br />

damage to walls and woodwork when in<br />

use. In addition, the DrizAir 1200 removes<br />

up to 15 gallons per day, has easy-to-use<br />

electronic touch-pad controls, and sports a<br />

built-in duct attachment ring.<br />

Rubbermaid Commercial Products’ line of 12 new vacuums<br />

(seven uprights, three backpacks, and two wet/dry vacs)<br />

are setting a new standard for solving key cleaning challenges.<br />

The company’s flagship upright models—the<br />

PH15 (pictured at right) and PH12—provide dual-motor<br />

strength for one-pass cleaning. Both feature automatic<br />

carpet-height adjustment, which improves worker efficiency<br />

and well being by eliminating the need to manually<br />

adjust. And all these upright and backpack models<br />

are designated by the Carpet and Rug Institute as<br />

<strong>Green</strong> Label certified.<br />

Bridgepoint Systems’ OINK—a multipurpose solvent<br />

formulated for use on carpet and fabric—is<br />

designed to remove ballpoint-pen, stamp-pad,<br />

duplicating, marking, writing, felt-tip, and coloredart<br />

inks. It also works effectively on latex, spray, and<br />

other types of paints. In addition, the solvent can be<br />

used to remove shoe polish, cosmetics, and adhesives.<br />

Specially formulated to be in compliance with<br />

the latest VOC-emission regulations, OINK is both<br />

water and solvent soluble.<br />

Sloan Valve Co.’s SF-Series of electronic, sensor-activated<br />

hand-washing faucets now includes model SF-<br />

2400 (pictured at right), which runs off a 6 VDC plugin<br />

transformer with battery backup, and<br />

battery-powered model SF-2450. Both provide either<br />

tempered or hot/cold water operation and are<br />

ADA compliant. These touch-free faucets<br />

stand 7 inches tall and provide the ultimate in sanitary protection.<br />

The BR 13/1 MW from Tornado Industries ® cleans<br />

both hard-surface floors—including tile and<br />

grout—and carpeting. For hard surfaces, twin,<br />

counter-rotating brushes reach deep into porous<br />

floor areas and grout. For carpets, the machine<br />

uses new encapsulation technology; cylindrical<br />

brushes agitate carpeting, loosening soils and lifting<br />

carpet pile. The cleaning solution crystallizes<br />

and is then vacuumed, removing chemicals and<br />

embedded soils.<br />

<strong>ISSA</strong> Today 27


WELCOME NEW MEMBERS<br />

DISTRIBUTORS<br />

Albert-H. Woppmann<br />

Regensburg, Germany<br />

Andreas Uhlig GmbH & Co. KG<br />

Bremen, Germany<br />

Armin Breuer Reinigungstechnik GmbH<br />

Wadgassen, Germany<br />

Arnsperger Hygiene GmbH<br />

Köln-Marsdorf, Germany<br />

AWA-Reinigungstechnik Lutz Römer<br />

Heilberscheid, Germany<br />

Calnova Service GmbH + Co. KG<br />

Hanau, Germany<br />

Cararo Vertrieb- und Service<br />

Göttingen-Rosdorf, Germany<br />

Endres GmbH + Co. KG<br />

Würzburg, Germany<br />

Erhard Faust Reinigungstechnik &<br />

Reinigungsbedarf e.K.<br />

Garbsen, Germany<br />

FD Friedrich GmbH<br />

Tamm, Germany<br />

Füber Reinigungstechnik und-bedarf<br />

Ballenstedt, Germany<br />

Gottron Reinigungsmittel GmbH<br />

Mainz-Mombach, Germany<br />

Häusser Reinigungstechnik GmbH<br />

Asslar-Werdorf, Germany<br />

Heimann Reinigungstechnik e.K.<br />

Fachhandel für Reinigungsartikel<br />

Gevelsberg, Germany<br />

Heinrich Abken GmbH Fachhandel<br />

für Reinigungsbedarf<br />

Mannheim, Germany<br />

Heinz Erdmann GmbH Fachgrosshandel<br />

für die Sauberkeit<br />

Köln, Germany<br />

Hökenschnieder Reinigungstechnik oHG<br />

Recklinghausen, Germany<br />

Hörmann GmbH & Co. KG<br />

Gachenbach, Germany<br />

KassunDetjens KG<br />

Hamburg-Rahlstedt, Germany<br />

KA-WE GmbH<br />

Schwetzingen, Germany<br />

Klaus Jurek Reinigungstechnik<br />

Berlin, Germany<br />

Kornelia Beckers Fachgross- und<br />

Einzelhandel<br />

Holle OT Grasdorf, Germany<br />

Kruse Reinigungstechnik und-bedarf<br />

Kahla, Germany<br />

Messerle GmbH<br />

Mäder, Austria<br />

Mid-American Wholesale<br />

Enid, OK<br />

Nela Handels GmbH<br />

Wolfern, Austria<br />

Ohio Materials Handling<br />

Macedonia, OH<br />

One Source America, Inc.<br />

Halethorpe, MD<br />

Quattländer Fachgrosshandel<br />

für Reinigungsbedarf<br />

Bräunlingen, Germany<br />

Reinigungsland Strohmann<br />

Bad Düben, Germany<br />

Riehemann Reinigungstechnik OHG<br />

Wallenhorst, Germany<br />

Roman Chemical Corp.<br />

Rome, GA<br />

Schneider Hygienetechnik GmbH<br />

Sommerhausen, Germany<br />

Scholl Reinigungstechnik GmbH<br />

& Co. KG<br />

Kassel, Germany<br />

Steinbrunner Hygienegrosshandel e.K.<br />

Waldshut-Tiengen, Germany<br />

Sued-med Vertriebs-GmbH<br />

Bruckmühl, Germany<br />

TET Vertriebs GmbH & Co. KG<br />

Lüchow, Germany<br />

Theissen Reinigungstechnik GmbH<br />

Bad Liebenzell, Germany<br />

Weiss-Graf GmbH Fachhandel<br />

für Reinigungsbedarf<br />

Marpingen-Alsweiler, Germany<br />

Zwetko GmbH Fachgrosshandel<br />

für Betriebshygiene<br />

München, Germany<br />

MANUFACTURERS<br />

BioLogix Products Group, Inc.<br />

Saint Louis, MO<br />

Flash B.V.<br />

Nuland, Netherlands<br />

Foundations Worldwide, Inc.<br />

Medina, OH<br />

Polymer Products (Phil.) Inc.<br />

Pasig City, Phillipines<br />

Shat-R-Shield, Inc.<br />

Salisbury, NC<br />

Summit Chemical<br />

Baltimore, MD<br />

Unitex International, Inc.<br />

Duluth, GA<br />

Weiman Products, LLC<br />

Gurnee, IL<br />

WerkMaster Sanders & Grinders, Inc.<br />

North Vancouver, BC, Canada<br />

MANUFACTURER<br />

REPRESENTATIVES<br />

The Highlands Group<br />

Atlanta, GA<br />

G.P.L., Inc.<br />

Laval, QC, Canada<br />

ASSOCIATE MANUFACTURERS<br />

Symrise, Inc.<br />

Bath, NY<br />

WHOLESALERS<br />

Jupiter Trading Corp.<br />

Mumbai, Maharashtra, India<br />

ASSOCIATE TRAINING<br />

CONSULTANTS<br />

The Janitorial Store<br />

Brainerd, MN<br />

William H. Fellows III, I.C.E.<br />

Leesburg, VA<br />

BUILDING SERVICE<br />

CONTRACTORS<br />

BriteWorks, Inc.<br />

West Covina, CA<br />

Castle Keepers of Charleston, Inc.<br />

North Charleston, SC<br />

Commercial Care Services, Inc.<br />

Houston, TX<br />

Complete Building Services<br />

San Mateo, CA<br />

M.L. Superior Maintenance, LLC<br />

San Antonio, TX<br />

On Target Maintenance<br />

Haverstraw, NY<br />

Powerlink Facilities Management<br />

Services<br />

Detroit, MI<br />

Spec Clean, LLC<br />

Brookfield, CT<br />

The Furies, Inc.<br />

Wellfleet, MA<br />

Whiteway Building Service, Inc.<br />

Omaha, NE<br />

Xpress Services<br />

Ottawa, ON, Canada<br />

Whiptail Contract Services<br />

Pagosa Springs, CO<br />

IN-HOUSE SERVICE<br />

PROVIDERS<br />

Augsburg College<br />

Minneapolis, MN<br />

Georgia Southern University<br />

Statesboro, GA<br />

Jones Lang LaSalle<br />

Davie, FL<br />

Looking<br />

for a Good<br />

Investment?<br />

King’s Daughters Medical Center<br />

Brookhaven, MS<br />

May we suggest the <strong>ISSA</strong> Foundation?<br />

Each year, the <strong>ISSA</strong><br />

Foundation invests in<br />

our nation’s youth by<br />

distributing more than<br />

50 scholarships to<br />

deserving collegebound<br />

students.<br />

Help us to continue to<br />

invest in our nation’s intellectual capital of<br />

tomorrow by making a contribution to the<br />

<strong>ISSA</strong> Foundation today!<br />

For more information, visit www.issafoundation.org, or call 800-225-<br />

4772 (North America) or 847-982-0800; e-mail, tracy@issa.com<br />

Minneapolis Public Schools<br />

Minneapolis, MN<br />

Thompson School District R2J<br />

Loveland, CO<br />

University of Toronto, Facilities<br />

& Services<br />

Toronto, ON, Canada<br />

Gallaudet University<br />

Washington, DC<br />

Tallahassee Regional Airport<br />

Tallahassee, FL<br />

Loma Linda University Medical<br />

Center - EVS<br />

Loma Linda, CA<br />

Southern Maryland Hospital Center<br />

Clinton, MD<br />

For more detailed information on these new <strong>ISSA</strong><br />

members, visit <strong>ISSA</strong>.com and browse our online<br />

Membership Directory.<br />

28 March/April 09 <strong>ISSA</strong> Today 29


CALENDAR<br />

April 23-24, 2009<br />

Facility Maintenance:<br />

Improve Your Operations ...<br />

Do More With Less<br />

Featuring Steve Spencer<br />

Anaheim, CA, USA<br />

Contact: <strong>ISSA</strong> Customer Service<br />

Department, 800-225-4772<br />

(North America) or 847-982-0800;<br />

e-mail, education@issa.com<br />

April 23, 29, 2009<br />

Regional Meetings:<br />

A World of <strong>Cleaning</strong> Standards<br />

Industry Hills, CA, USA (April 23)<br />

Toronto, ON, Canada—held in conjunction with<br />

Can Clean 2009 (April 29)<br />

Contact: <strong>ISSA</strong> Customer Service<br />

Department, 800-225-4772<br />

(North America) or 847-982-0800;<br />

e-mail, education@issa.com<br />

April 29-30, 2009<br />

Can Clean 2009<br />

The Direct Energy Centre<br />

Toronto, ON, Canada<br />

Contact: Mike Nosko, 905-665-8001;<br />

e-mail, info@cssa.com<br />

May 13-15, 2009†<br />

<strong>ISSA</strong>/INTERCLEAN ®<br />

Central & Eastern Europe 2009<br />

Expo XXI Warsaw International<br />

Expocentre<br />

Warsaw, Poland<br />

June 9-12, 2009<br />

Pulire 2009<br />

Verona Trade Fair Centre<br />

Verona, Italy<br />

Contact: Rosanna Capriati,<br />

312-670-4360;<br />

e-mail, pulireusa@afidampservizi.com<br />

June 25, 2009<br />

CIMS I.C.E. Workshop<br />

Philadelphia, PA, USA<br />

Contact: Annie Balonick, 800-225-4772<br />

(North America) or 847-982-0800;<br />

e-mail, annie@issa.com<br />

October 5-6, 2009<br />

CIMS I.C.E. Workshop<br />

McCormick Place<br />

Chicago, IL, USA—held in conjunction with<br />

<strong>ISSA</strong>/INTERCLEAN ® North America 2009<br />

Contact: Annie Balonick, 800-225-4772<br />

(North America) or 847-982-0800;<br />

e-mail, annie@issa.com<br />

October 6-9, 2009†<br />

<strong>ISSA</strong>/INTERCLEAN ®<br />

North America 2009<br />

McCormick Place<br />

Chicago, IL, USA<br />

October 27-28, 2009<br />

Antimicrobial Workshop<br />

Arlington, VA, USA<br />

Contact: <strong>ISSA</strong> Legislative<br />

Department, 800-225-4772<br />

(North America) or 847-982-0800;<br />

e-mail, tracy@issa.com<br />

April 26-29, 2010†<br />

<strong>ISSA</strong>/INTERCLEAN ®<br />

Amsterdam 2010<br />

Amsterdam RAI Exhibition<br />

and Congress Centre<br />

Amsterdam, Netherlands<br />

May 5,6, 2010<br />

NJSSA Supply Line 2010<br />

Etess Arena<br />

Trump Taj Mahal<br />

Atlantic City, NJ, USA<br />

Contact: Pat Koziol, 973-283-1400;<br />

e-mail, pkoziol@njssa.net<br />

June 9-11, 2010†<br />

<strong>ISSA</strong>/INTERCLEAN ®<br />

Latin America 2010<br />

Cancun Center,<br />

Conventions & Exhibitions<br />

Cancun, Mexico<br />

November 9-12, 2010†<br />

<strong>ISSA</strong>/INTERCLEAN ®<br />

North America 2010<br />

Orange County Convention Center<br />

Orlando, FL, USA<br />

† CONTACTS FOR <strong>ISSA</strong>/INTERCLEAN ® SHOWS<br />

North America: The <strong>ISSA</strong> Sales Department, 800-225-4772 (North America) or 847-982-0800; fax, 847-982-0819; e-mail, carl@issa.com, iris@issa.com, or<br />

leah@issa.com. Asia: Lionel Koh, 65-67538670; fax, 65-67530190; e-mail, lionel@issa.com. Mexico: J. Felix Villaseñor M., 52-55-5536-1418; fax, 52-55-5587-<br />

2012; e-mail, direccion@promex.com.mx. Europe: Mark Armitage, 31-20-549-1440; e-mail, mark@issa.com. For information on <strong>ISSA</strong> events, contact <strong>ISSA</strong>, 800-<br />

225-4772 (North America) or 847-982-0800; fax, 847-982-1012; e-mail, info@issa.com; or vist the <strong>ISSA</strong> Web site, <strong>ISSA</strong>.com.<br />

30 March/April 09<br />

<strong>ISSA</strong>.com puts these<br />

valuable cleaning-industry<br />

resources at your fingertips:<br />

• Daily industry news right on the homepage<br />

• Comprehensive green cleaning resources<br />

• Streaming educational videos in English & Spanish<br />

• Market studies and cleaning-application articles<br />

• Unparalleled directories & easy navigation<br />

2009


<strong>ISSA</strong>Today<br />

7373 N. Lincoln Ave.<br />

Lincolnwood, IL 60712-1799 USA<br />

2009<br />

PRESORT STANDARD<br />

U.S. POSTAGE<br />

PAID<br />

JEFFERSON CITY, MO<br />

PERMIT NO. 210

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