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product news
new look, same great performance
6 intune
appearance updates provide More consistency for acdelco pLug Lines
ACDelco spark plugs are sporting
a new look that gives them
an appearance more consistent
with ACDelco’s wide range of
automotive plugs. The design changes affect
49 different part numbers across select lines,
including Conventional, rAPIDFIrE ® Performance,
and Professional Platinum.
“The spark plugs with the new look are
completely interchangeable with those that
have the previous design,” explains robert
Malone, ACDelco product development manager.
“They also can be mixed and matched in
an engine with no impact on performance.”
In addition to the new look, the name printed
on the box for the rAPIDFIrE Performance line
patented technoLogy heLps reduce noise in new BeLt Line
We’ve all heard it. That
a n noy i ng, h ighpitche
d s q ue a l
that acts like a
siren, alerting you that something’s
not right under the hood.
It’s belt noise. A nd with the
exception of brake squeal, there
are few vehicle problems that irritate
motorists more.
ACDelco is offering a new solution
to the age-old belt noise problem with its
introduction of V-ribbed serpentine belts,
featuring advanced technology that makes
them among the quietest in the aftermarket. In
fact, it’s so advanced it’s patented.
“This is a major improvement in aftermarket
belt construction and technology,” says Chris
now reads rAPIDFIrE Performance Platinum Plug.
“The change positions rAPIDFIrE as a single platinum
performance spark plug in the market,” Malone says.
other changes include:
• ACDelco Conventional spark plugs now have a ceramic
insulator rib configuration of one fat, two skinny to
standardize the appearance.
• ACDelco Professional Platinum and rAPIDFIrE Performance
Platinum spark plugs now feature a ribless
ceramic insulator design to help improve the spark
plug-to-boot contact surface area.
• Select spark plugs now have a longer shell body that
helps give consistent spark plug resistor performance,
while maintaining the overall spark plug length.
• All spark plugs now feature the ACDelco logo. •
ACDelco quiets the competition
Vermette, product specialist, ACDelco belts and hoses.
“With quieter operation and enhanced durability, these new
belts provide superior levels of performance that should
make them appealing to consumers.”
The EPDM construction and gum-backed overcords
are similar to what is used on original equipment
(oE) vehicle belts. They also have a wider temperature
range and less shrink/stretch, so they meet oE
fit and performance criteria as well as length
tolerance capability.
“These characteristics give the new belts better
capability to deal with the more aggressive oE
belt-drive systems,” Vermette says, adding that
part numbers will stay the same as the new belts
are introduced as running changes to ACDelco’s
current line.
Contact your local ACDelco sales representative
or ACDelco WD for more information. •
acdelco.com