ForkliFt-News For europe - CLARK - The Forklift

ForkliFt-News For europe
www.clarkmheu.com info-europe@clarkmheu.com +49 2065-96170 December 2006, No. 2
Editorial
Dear readers,
If two partners want to support each other, they
will both have to act accordingly. With regard to
this, we would like to make a start by telling you
what you may expect from us in 2007, Providing
first-class forklifts is only half of the story.
The other half comprises consolidated partnerships,
customer proximity, innovation, reliability,
and the enormous experience and know-how
of a logistics specialist like CLARK. Both halves
mentioned have to accompany each other, and
that is what they did in 2006 to achieve CLARK’s
success in this eventful year.
In 2006, Clark Europe GmbH experienced
a widely noticed upswing as the company
achieved a growth rate far above average, found
great response with both customers and press,
and appointed a growing number of fully committed
dealers. All this gives rise to prosperous
expectations for 2007 and makes me want to
fully thank all CLARK dealers, CLARK employees
and, last but not least, all CLARK customers for
their verve, energy, and confidence.
In addition, we would like to wish you and your
families Merry Christmas and a Happy New Year
for 2007.
Sincerely yours
looking to the past,
present, and future
Following a profitable 2006
for CLARK in Europe, prospects
for 2007 give rise to
well-founded confidence.
Background report.......Page 2
Egon Strehl
Managing Director
Clark Europe GmbH
MASthEAd
Published by: Clark Europe GmbH
Dr.-Alfred-Herrhausen-Allee 20A • D-47228 Duisburg
Telephone: +49 20 65 - 96 17-0 • Telefax: +49 20 65 - 96 17-17
e-mail: info-europe@clarkmheu.com
V.i.S.d.P.: Clark Europe GmbH
Conception, editors, layout and realisation:
MEDIABRIDGES ® , Agentur für Kommunikation & Markenoptimierung
D-51429 Bergisch Gladbach • Tel.: +49 22 04 - 84 27 80
Customer event the
French way
Informal exchange on the
petanque court. CLARK dealer
Provence Manutention invited
customers to compete
in France’s no. 1 national sport.
Success story ..................... Page 4
Clark europe GmbH co-operates with proGalease
„Clark easy-finance“
Financing, leasing, renting, utilisation,
maintenance, insurance – with “Clark
easy-finance” CLARK offers its dealers
a very flexible and comprehensive
service package
from now on. This is made
possible through the cooperation
with ProGaLease,
a member of the Gallinat
Bank group. The first step
to be taken before offering
the service package to the customer is
an analysis to be carried out jointly with the
customer to find out useful solutions as “Clark
easy-finance” allows to individually configure
contract durations, instalments, types of contracts,
and combined rates. As CLARK’s Managing
Director Egon Strehl points out, “We are
able to react flexibly to changing situations
ClArk activities
for 2007
CLARK’s calendar of events
for 2007 is already full to
the brim: participation in
the IMHX, celebration of its
90-year anniversary, moving
to Mülheim, and more.
Survey ...................... Page 6
From left: Egon Strehl (CLARK), Lutz Voigt (Gallinat-Leasing), Peter Pelinka (Gallinat-Leasing).
during the life of a full service contract and
with regard to procurement up to marketing.
This includes relocations of production sites,
business extensions,
or special
orders of the customer“.
The character
of this approach
is individual but it
offers the classical
advantages of high
flexibility, a constant liquidity scope, and a low
capital lock-up. Lutz Voigt, the Managing Director
of ProGaLease adds, “The combination
of different service modules aims at disburdening
the customer from tasks not directly
linked to his business activities but has an immediate
impact on the functionality and state
of preservation of the forklift.“

What a great result! Clark Europe
GmbH will reach a sales turnover
growth of more than 132 % in
2006 compared with the previous year.
This means another extraordinary growth
rate will be attained in Europe. The success
is based on the results of each individual
sales partner in Europe and shows
that CLARK is strongly represented in the
markets by powerful dealers acting in a
well-functioning network. Once again this
year, CLARK’s premium series GEN2 played
a considerable role with the positive trend
in Europe and CLARK is vigorously determined
to strongly expand its business in
the future, too.
Preview on 2007
In the beginning of 2007, CLARK will present
its new forklift series for the European
market, which will include the 80-Volt electric
forklift to be displayed at the IMHX at
Birmingham in March 2007. Up to June
2007, the product portfolio will be as follows:
• GEN-EX four wheel 80 Volt forklift, 2 to
3 tons cap. with AC technology.
• EPX four wheel 48 Volt forklift, 1.6 to 2.0
tons cap. with AC technology.
• TMX three wheel 48 Volt forklift, 1.5 to
ForkliFt-News For europe
The participation of CLARK at the logistics fair IMHX
in Birmingham (March 13 th to 17 th /booth 20C20)
numbers among the highlight events for 2007.
2.0 tons cap. with AC technology.
• CRX reach truck, 48 Volt,1 to 2.5 tons
cap. with AC technology.
• CGC series: 4 to 7 tons cap. cushion-type
forklift powered by LPG.
• GEN 2 series: 1.5 to 3.2 tons cap. cushion-type
forklift, powered by LPG.
• GEN 2 series: 1.5 to 3.5 tons, cap. Powered
by LPG or diesel.
• New GEN 2 series: 6 to 8 tons cap. Powered
by diesel.
• CMP series: 1.5 to 7.5 tons cap. Powered
by LPG or diesel.
Smooth change from CMP to GEN 2
After the introduction of the new GEN 2
series of 6 to 8 tons in 2007, the CMP60
-75 will cease to be available, as the focus
2
Sound development
Having achieved
excellent growth rates
with the forklift and
spare parts business in
2006, CLARK expects
additional growth
rates in Europe in
2007, too. The future
growth rates may be
somewhat lower but
are anticipated to still
reach a two-figure
percentage. If the
present favourable
trend can be sustained
in 2007, CLARK will
again attain a growth
far above the average
figures of the industrial
sector involved.
Looking to the past, present, and future
will be on fully equipped, high specification
quality machines. One of the many new
features of the Electric-type forklifts will be
the optional battery sidewards removal.
Confidence in the future
The facts show that the CLARK Europe
GmbH has a solid standing in Europe and
is perfectly prepared for the future. In addition,
all current signs indicate further continuation
of the successful course in 2007.
CLARK forecasts another turnover growth
of about 43% with forklifts and of 29%
with spare parts for the whole European
sales market.
More growth – more employees
In order to allow for growth, the management
of the additional work involved, and
for further optimisation of the service activities,
the CLARK organisation in Europe has
grown to comprise 20 employees in 2006.
The expansion of the organisation and the
increased stock of spare parts have led to a
shortage of space at our present company
site in Duisburg. We are therefore delighted
to announce that CLARK Europe GmbH will
be moving to new larger premises in the
beginning of 2007 and will further increase
its number of team members.

Global Meeting in South Korea
Since the end of the “Global Meeting
2006“, the focus has been set on the
“Global Meeting 2007“ which will take
place in Lexington (Kentucky/USA) due
to the celebration of the 90 th anniversary
of CLARK forklifts. On the occasion of the
three-day meeting in the middle of October
2006, 20 CLARK managing directors
from all over the world came to the headquarters
of the parent company YoungAn
in Bucheon, South Korea. Egon Strehl,
Managing Director of Clark Europe GmbH
and Rainer Gläßer, Sales Manager International
were among the participants to discuss
the marketing policy in 2007, product
strategies, and the exchange of experts
with different target markets. The conference
programme also included visits to the
CLARK manufacturing sites at Changwon
(Korea), Qingdao (China), and of Daewoo’s
bus production plant at Ulsan.
News from the industrial sector
The conglomerate Linde at Wiesbaden,
founded in 1879, has sold its forklift section
KION for four billion Euros to financial
investors from the US. With this step, Linde
has almost concluded its reconstruction to
become an enterprise exclusively focused
on industrial gas. The buyer of the forklift
business is a consortium formed by the
enterprises Kohlberg Kravis Roberts (KKR)
and Goldman Sachs Capital Partners.
ForkliFt-News For europe
People and markets
New
CLARK dealers Germany
Ingo Rausch
Oeftinghausen 1a
D-27248 Ehrenburg
ingorausch@t-online.de
Gabelstapler
Meisterbetrieb Heller
Gottlieb-Duttenhöfer-Str. 63
D-67454 Hassloch
www.gabelstapler-heller.de
Holger Ziebell Fördertechnik
Keniastr. 38
D-47269 Duisburg
h-z-f@arcor.de
Staplerservice Jena GmbH
Mühlenstr. 26
D-07745 Jena
www.staplerjena.de
PFK Eickmeier GmbH & Co. KG
Bornaer Str. 205
D-09114 Chemnitz
pfk-eickmeier@t-online.de
Raiffeisen Waren-Zentrale
Rhein-Main eG Staplertechnik
Industriestr. 4
D-64331 Weiterstadt
splettdi@rwz.de
P&H GmbH
Thalheimer Str. 101
D-06766 Wolfen
www.p-h-baumaschinen.de
AGRAVIS Technik
Südhannover/Braunschweig
Am Kalbesbrock 13
D-37154 Northeim
www.agravis-technik-suedhannover.de
Hartmann & Schindler GmbH
Robert-Bosch-Str. 8
D-51674 Wiehl
www.hartmann-schindler.de
Schillmöller HSG
Hydrauliksysteme GmbH
Rienshof 10
D-49439 Mühlen
www.hsg-hydraulik.de
3
New employees
Andreas Wittkamp
(25), Service Engineer.
Scope of duties: technical
support to dealers, preparation
and execution of
service training.
Jasmin Alleblas (27),
Purchaser.
Scope of duties: purchasing,
expediting.
Two-day service training
CLARK intensive seminar near Manchester:
eleven British CLARK dealers and
two colleagues of the
Polish “Elektroprogram“
were invited to participate
in service training
at Stockport in England.
The training was conducted
by Klaus
Krentscher and
Andreas Wittkamp
from the CLARK headquarters at Duisburg
and featured major topics like the
exchange on product characteristics, new
functions & features, specifications of the
GEN2 series and the Clark Parts Pro System.
After the training, the common tenor
was: Let’s do it again.
Sales representatives Europe
Agenda items: products and marketing,
service and strategies for the future.
In October 2006, all four sales representatives
of the CLARK Europe GmbH,
i.e. Rainer Gläßer (G), Albert Agurdo (F),
Jeff Green (UK), and Gian Andrea Galli (I)
met at CLARK’s European headquarters in
Duisburg. Together with Managing Director
Egon Strehl they discussed their future
activities of the European market.

Customer event
the French way
No matter if they called it “boule lyonnaise”,
“jeu provencal”, or “petanque”
– there were customers, subsuppliers,
and employees invited by the French
CLARK dealer Provence Manutention to
indulge in France’s no. 1 sport, petanque.
On August, 15 th , 2006, more than 80 players
did their very best all day long to place
their boule balls closer to the target ball
than their opponents. The winners of the
easy-going competition perfectly directed
by the petanque specialist Gérard Tiers on
this pleasant summer day were awarded
prizes and prize money. The final top act
of the day, however, was the closing ceremony
with a barbeque and a small glass of
Pastis. As Michel Weinfortner, the President
of Provence Manutention, who was visibly
happy about the successful event and the
good atmosphere on the action day pointed
out, “This is a good occasion to thank
our long-time allegiant customers, our
ForkliFt-News For europe
trusting partners
as well as our
employees who
contribute a lot to
our success every
year”. He continued
by saying
that the character
of the event had
been deliberately
planned to offer
an unceremonious
get-together
rather than a professional
meeting
in order to allow
for informal talks
and the establishing of new contacts in a
laid-back atmosphere. Michel Weinfortner
expressively thanked CLARK’s representative
Albert Agurdo, who was on site, for
CLARK’s support by saying, “This is the best
CLARK moves itself and others
Whoever works in the field of Sales
and attends fairs, congresses, and
symposia will surely be able to
appreciate the value of 50 good business
contacts. In any case, the presence of the
Swiss CLARK dealer Manutention & Chariots
SA at the Geneva Fair for Industrial Vehicles
was a profitable investment. Managing
Director Christophe Pradervant, who
has numerous excellent connections in the
field of logistics, welcomed quite a number
of customers on the fair ground located on
Lake Geneva. Being a Geneva-based logistics
specialist (sales, leasing, renting, maintenance)
since 1947, Manutention & Chariots
SA had ordered two new CLARK forklifts
exclusively for this occasion. However, it has
to be pointed out that the “green ones” are
nothing new for the logistics specialists of
Manutention & Chariots SA as they have
already been active as renowned CLARK
specialists for approximately 30 years.
Quite recently, they broadened their portfolio
by adding the business sections of safety
training, industrial cleaning, and others.
In a conversation with CLARK’s sales representative
Albert Agurdo, Christophe Pradervant
showed his utter satisfaction with
At the Geneva Fair of
Industrial Vehicles: CLARK dealer
Manutention & Chariots SA with
its managing director
Christophe Pradervant.
the present business development
by saying, “After
all these ups and downs in
the past, we presently enjoy
a genuine and firm market
revival. It is good to know
that CLARK is continuously
moving on.“
Group picture: the winners of the petanque competition organised by Provence
Manutention with President Michel Weinfortner (second row, left) and CLARK’s
Sales Manager Albert Agurdo (second row, right).
4
way to establish and strengthen ties with
the customers”. He added that even with
the hard everyday business to go on the
next day, our customers always demand
that we do our very best for them.

CLARK-MERGER IN PROFILE
The sheer facts tell it all: starting with
fi ve employees in 2000, TCA (abbreviation
of Technik Center Alpen
GmbH) considerably increased its number
of staff and today comprises of 40
employees including nine apprentices.
The turnover amounting to � 15 Mio.
in 2002 rose to � 28 Mio. in 2006. From
its very start in 1999 until today, TCA
has been a perfect example for unparalleled
success. The company’s motto
is: “Our performance is your profi t.“
Serving the customers all year long
Originally specialising in agricultural technology,
the full-scale supplier TCA located
in the Lower Rhine area has completed its
portfolio by offering construction machines,
products for home and garden, and by adding
CLARK forklifts in March 2006. TCA’s
authorised signatory André Schwarte told
us, “The fi elds of forklifts and construction
machines hold a considerable potential and,
in addition, they complement our existing
offer in a perfect way as agricultural ma-
ForkliFt-News For europe
chines are seasonal business items whereas
forklifts and construction machines are ordered
and employed all year long.“
Using resources the clever way
According to Schwarte, there are also symbiotic
effects created within TCA’s service
team (20 workshop employees and assemblers).
”The technology and the procedures
with maintenance and repair work
on agricultural, and construction machines
and on forklifts are quite similar. That is
another reason why we have chosen this
almost perfect combination.” The planned
expansion of their business with CLARK
forklifts distributed in the Lower Rhine area
by TCA’s partner Agravis (which holds a
45-percent share in TCA) has found strong
support since December 1 st , 2006 when
TCA service technician Dieter Pierkes joined
the sales expert Michael Langgut (Agravis
Technik Ahaus-Borken GmbH) to fully concentrate
on the service activities regarding
“the green ones” manufactured by CLARK.
TCA an ambitious award winner
The new service specialist considerably
strengthens TCA’s strategic efforts regarding
unconditional customer orientation.
The enterprise does not only serve several
regions from the Eifel to the Ems area but,
since 2004, is also holding shares in Czech
and Polish companies. TCA has already received
certifi ed proof of its quality of service:
in the scope of the „Shell-Service-Awards-
2006“, a competition of the top-performing
companies in the fi eld of agricultural
5
Michael Langguth, André Schwarte, Rainer Gläßer (from left to right).
technology, TCA was chosen by the trade
magazine “Agrartechnik“ to be state award
winner of North Rhine-Westphalia.
Sturdy, versatile, advantageous
If Michael Langguth has his way, TCA may
soon also establish a good reputation in
the Material Handling trade located in the
area between the river Rhine and Germany’s
neighbouring countries in the west.
All traffi c lights have turned green
TCA’s authorised signatory André Schwarte
According to him, there are no technical
obstacles whatsoever: “CLARK forklifts are
exactly what the industrial sector needs
– they are sturdy, versatile and fi nancially
advantageous. In addition, I would like to
mention that the co-operation with CLARK,
and in particular with Reiner Gläßer (Sales
Manager – note from the editorial staff), is
exceptionally good.“
Technik Center Alpen GmbH
Weseler Straße 28
D-46519 Alpen
www.technik-center-alpen.de

Attendance at the IMHX 2007
This is the place to be if you are in the
Materials Handling business. By attending
the IMHX 2007 in Birmingham (Great Britain),
CLARK Europe GmbH will fl y its fl ag
in an international setting (Booth 20C20).
The International Materials Handling Exhibition
(March 13 th to 16 th , 2007) takes
place in three-year intervals and focuses
on material handling, logistics, distribution,
conveyors, and storage technology.
In 2004, this top-class trade fair attracted
a total of about 16,000 visitors to the National
Exhibition Centre. The highlight at
the fair in 2007: will be CLARK presenting
its new 80-Volt electric forklift.
Moving to Mülheim
In February 2007, Clark Europe GmbH will
move from Duisburg to Mülheim. meaning
that, CLARK will return to the neighbourhood
of its former headquarters (Clark
Europe GmbH, Neckarstraße 38, D-45478
Mülheim). Once the move is complete,
CLARK will be in a position to present its
new products in the new premises.
ForkliFt-News For europe
ClarK’S aCtiVitiES iN 2007
CLARK forklifts – what else?
Setting a signal: with its new advertising
campaign in 2007, Clark Europe GmbH
places special emphasis on the presentation
of its renowned trade name in
combination with the colour green as a
signalling element. The mechanism chosen
to draw the attention of potential and
existing CLARK customers aims at evoking
their interest and curiosity through the
short and self-confi dent appearance of
the corporate symbol making these customers
strengthen their existing positive
attitude towards CLARK. Among others,
the new symbol will be applied in trade
magazine adverts and at CLARK events.
Treasure chest for CLARK fans
It will be quite hard to abstain from ordering
while surfi ng through CLARK’s new
advertising material shop in the Internet.
The fi rst reason for this is that the shop
opening on January 1 st , 2007 will continuously
offer new CLARK objects ranging
from toy-sized forklifts to stationary products,
surprising sweets, and textiles. Secondly,
the favourable prices will be attractive,
too. And last but not least, customers,
dealers, and Material Handling specialists
have always appreciated CLARK’s merchandising
products as collection items.
Just go online, enter www.clarkmheu.com
and visit CLARK’s great advertising material
shop.
Soon available for
fathers and sons
in a wide choice:
CLARK forklifts in
miniature size – to
be ordered online.
6
CLARK to cele
brate its 90 th
anniversary
CLARK forklifts will soon be 90 years old
– a perfect occasion to be celebrated. In
2007, the happy event will be duly commemorated
in the USA with representatives
coming from all over the world.