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Summit Presentation - New North

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WELCOME<br />

Dee Olsen<br />

Executive Director<br />

Sheboygan Chamber<br />

of Commerce<br />

Michael Grubich<br />

Director of Talent and<br />

Diversity Development<br />

Kohler Company


NATIONAL ANTHEM<br />

Thank You Jenny Thiel


WELCOME<br />

Juan Perez<br />

Mayor – City of Sheboygan


Jerry Murphy Kathi Seifert Bob DeKoch


THANK YOU<br />

Today’s Sponsors


THANK YOU<br />

Support Of This Years <strong>Summit</strong><br />

Sheboygan Chamber<br />

City of Sheboygan<br />

Regional Partners<br />

Blue Harbor Resort<br />

Media


THANK YOU<br />

Organizations Throughout The Region<br />

All <strong>New</strong> <strong>North</strong> Chambers<br />

NEWREP (<strong>North</strong> Eastern Wisconsin<br />

Regional Economic Partnership)<br />

Fox Valley and Bay Area Workforce Boards<br />

NEWERA (<strong>North</strong> Eastern Wisconsin<br />

Education Resource Alliance)


SPECIAL THANK YOU<br />

Resources, Time And Money During 2007<br />

<strong>New</strong> <strong>North</strong> Investors<br />

<strong>New</strong> <strong>North</strong> Board Members<br />

Wisconsin Public Service<br />

Fox Valley Workforce<br />

Development Board<br />

Skyline Technologies<br />

Marketplace Magazine<br />

Green Bay Chamber<br />

UW-Oshkosh


SPECIAL THANKS<br />

The Organizing Committee<br />

Cindy Vana<br />

Dee Olsen<br />

Michael Grubich<br />

Tim Baneck<br />

Cassie Beyer<br />

Estella Caputo<br />

Sachin Chheda<br />

Tammy Dickmann-Flunker<br />

Melissa Fike<br />

Alex Kowalski<br />

Josh Morby<br />

Lisa Piikkila<br />

Kevin Wood


MORNING AGENDA<br />

7:30 AM Networking – Registration<br />

8:30 AM Introductions: Welcome and Thank You<br />

9:00 AM Governor Jim Doyle<br />

9:15 AM <strong>New</strong> <strong>North</strong> Econometrics<br />

9:30 AM Progress During 2007<br />

10:30 AM <strong>Presentation</strong> of Diversity Award<br />

10:45 AM Networking – Break<br />

11:15 AM Edward Gordon – “The 2010 Meltdown”<br />

12:15 PM Call To Action And “Rousing” Finish<br />

12:30 PM Networking – Lunch


AFTERNOON PANEL<br />

1:30 – 3:00 PM “Attract And Retain Talent<br />

In The <strong>New</strong> <strong>North</strong>”<br />

Purpose: Discuss Best Practices In Attracting<br />

And Retaining Talent<br />

Moderator<br />

Roberta Gassman<br />

Secretary – Department of Workforce Development<br />

Panelists<br />

Michael Lanser<br />

President – Lakeshore Technical College<br />

Paul Linzmeyer<br />

President – Bay Towel<br />

Tim Kellner<br />

Vice President of Human Resources<br />

J.L. French<br />

Ed Gordon<br />

Author and National Expert on<br />

Workforce Development<br />

Michael Grubich<br />

Director of Talent and Diversity<br />

Development – Kohler Company


AFTERNOON PANEL<br />

1:30 – 3:00 PM “Bringing Your Ideas To<br />

The Marketplace”<br />

Purpose: Innovation And Technology Transfer<br />

Moderator<br />

Mark Burwell<br />

Executive Director – Urban Hope Entrepreneur Center<br />

Panelists<br />

Tom Still<br />

President – Wisconsin<br />

Technology Council<br />

Kurt Waldheutter<br />

Regional Director – Wisconsin<br />

Entrepreneur Network<br />

Michael Krysiak<br />

President / CEO – ENCAP<br />

Tim Gilbertson<br />

President – Seura


GOVERNOR JIM DOYLE<br />

Welcome<br />

Back !!!


NEW NORTH FACTS<br />

• 18 counties<br />

• 1.2 million people<br />

• Second largest<br />

economic region in<br />

the state


SHARED VISION<br />

To be recognized as nationally<br />

and globally competitive for<br />

job growth while maintaining<br />

a superior quality of life.


MISSION<br />

Harness the region’s resources,<br />

talents, and creativity for the<br />

purpose of sustaining and<br />

growing our regional economy.


DESIRED OUTCOMES<br />

Net Increase In<br />

Higher Paying Jobs<br />

Improved Economic<br />

Well Being


NEW NORTH<br />

ECONOMETRICS<br />

Snapshot Measures<br />

• Per capita income<br />

• Unemployment<br />

• Poverty<br />

• Crime<br />

• Education / talent<br />

• Diversity<br />

• Rankings


PER CAPITA INCOME<br />

$35,000<br />

$34,000<br />

$33,000<br />

$32,000<br />

$31,000<br />

$30,000<br />

$29,000<br />

4.1% change<br />

2004 2005<br />

3.7% change<br />

3.5% change<br />

United States Wisconsin <strong>New</strong> <strong>North</strong>


UNEMPLOYMENT<br />

5.6%<br />

5.2%<br />

4.8%<br />

4.4%<br />

4.0%<br />

United States Wisconsin <strong>New</strong> <strong>North</strong><br />

2004 2005 2006


POVERTY<br />

14.0%<br />

12.0%<br />

10.0%<br />

8.0%<br />

6.0%<br />

4.0%<br />

2.0%<br />

0.0%<br />

1999 2004 2005<br />

United States Wisconsin <strong>New</strong> <strong>North</strong>


VIOLENT CRIME RATES<br />

500<br />

400<br />

300<br />

200<br />

100<br />

0<br />

2004 2005<br />

United States Wisconsin <strong>New</strong> <strong>North</strong><br />

Per population of 100,000


HIGH SCHOOL GRADUATION<br />

95%<br />

90%<br />

85%<br />

80%<br />

2003-04 2004-05 2005-06<br />

Wisconsin <strong>New</strong> <strong>North</strong>


ACT SCORES<br />

23<br />

22<br />

21<br />

20<br />

2003-04 2004-05 2005-06<br />

United States Wisconsin <strong>New</strong> <strong>North</strong>


COLLEGE GRADUATES<br />

Bachelor Degree<br />

30%<br />

25%<br />

20%<br />

15%<br />

10%<br />

5%<br />

0%<br />

2000 2005<br />

United States Wisconsin <strong>New</strong> <strong>North</strong>


TECHNICAL COLLEGE<br />

EDUCATION <strong>New</strong> <strong>North</strong> Region<br />

30,000<br />

25,000<br />

20,000<br />

15,000<br />

10,000<br />

5,000<br />

0<br />

Enrolled<br />

Associate Degree Technical Diploma<br />

2006-07<br />

Workforce<br />

9 th<br />

in the Nation<br />

in Associate<br />

Degrees


DIVERSITY<br />

500%<br />

450%<br />

400%<br />

350%<br />

300%<br />

250%<br />

200%<br />

150%<br />

100%<br />

50%<br />

0%<br />

Hispanic<br />

or Latino<br />

Wisconsin <strong>New</strong> <strong>North</strong><br />

Black American<br />

Indian<br />

Asian Non-<br />

Hispanic<br />

White


ECONOMIC STRENGTHS<br />

363 MSA’s Ranked<br />

50 th Green Bay<br />

109 th Appleton<br />

118 th Sheboygan<br />

131 st Oshkosh - Neenah<br />

209 th Fond du Lac<br />

576 Micropolitans<br />

66 th Manitowoc<br />

147 th Marinette WI-MI


RANKINGS<br />

Facts By Others<br />

• “Top Waterfront Towns” Fond du Lac (National<br />

Geographic-Adventure)<br />

• 17 <strong>New</strong> <strong>North</strong> companies included in (Inc<br />

Magazine’s) 5,000 fastest growing in the US<br />

• <strong>New</strong> <strong>North</strong> hosts 8 of the top 15 largest companies<br />

in the state<br />

• <strong>New</strong> <strong>North</strong> ROCKS (Jerry Murphy)


NET<br />

“It is not the strongest of the<br />

species that survive, nor the<br />

most intelligent, but the ones<br />

most responsive to change”<br />

-Charles Darwin-


CORE VALUE<br />

Collaboration!


Branding<br />

Business<br />

Development<br />

Talent<br />

PROGRESS DURING 2007<br />

• Leverage Regional Brand<br />

• Implement Targeted Growth Opportunities<br />

• Support Entrepreneurial Climate And<br />

Small Business<br />

• Advance Educational Attainment<br />

• Attract and Develop Key Talent<br />

• Embrace And Promote Diverse Talents


Bob DeKoch<br />

Margaret LeBrun<br />

Pamela Pirman<br />

Josh Morby


A GREAT TEAM<br />

Estella Caputo<br />

AT&T<br />

Bob DeKoch - Chair<br />

The Boldt Company<br />

Sandy Duckett<br />

NWTC<br />

Melissa Fike<br />

Coalesce<br />

Margaret LeBrun<br />

Marketplace Magazine<br />

Richard Manwiller<br />

Build My Own Site<br />

Josh Morby<br />

Nation Consulting<br />

Jerry Murphy<br />

<strong>New</strong> <strong>North</strong>, Inc.<br />

Lisa Piikkila<br />

Coalesce<br />

Pamela Pirman<br />

Pam Pirman Communications<br />

Meir Russ<br />

UW-Green Bay<br />

Kathi Seifert<br />

Pinnacle Perspectives<br />

Cindy Vana<br />

Practical Portfolios<br />

Bill Welch<br />

Fox Cities Chamber


Lapel Pin<br />

MARKETING MATERIALS<br />

Collaboration<br />

Piece<br />

Pocket Cards<br />

Co-Branding<br />

Workbook<br />

Fundraising<br />

Hand Book<br />

Attract And Retain Piece<br />

Wind Sector<br />

Built In<br />

<strong>New</strong> <strong>North</strong><br />

Sticker


TRADE PUBLICATION ADS


CO-BRANDING<br />

<strong>New</strong> <strong>North</strong><br />

Co-Branding<br />

Scrapbook<br />

And Database<br />

Co-branding<br />

examples<br />

Document best<br />

practices<br />

Provide recognition<br />

Over 300 businesses now<br />

co-branding <strong>New</strong> <strong>North</strong>


CO-BRANDING EXAMPLES


COMMUNICATION<br />

Reports To Community<br />

Thank You<br />

Marketplace Magazine


COMMUNICATION<br />

<strong>New</strong>s Releases


COMMUNICATION<br />

Daily <strong>New</strong>s Clips


COMMUNICATION<br />

Monthly <strong>New</strong>sletter to 1,300 Business Leaders


WEBSITE<br />

7,500+ hits<br />

per month<br />

www.thenewnorth.com


MEASUREMENTS<br />

• $275,000+ value in advertising space<br />

• Over 300 companies and organizations co-branding<br />

with <strong>New</strong> <strong>North</strong><br />

• 7,500 website hits per month


THANK YOU<br />

• Many positive and<br />

supportive write-in<br />

comments<br />

• There are still<br />

some skeptics<br />

INTERNAL BRAND SURVEY<br />

May 2007 Nov. 2007<br />

# of Respondents 152 120<br />

Have you heard of <strong>New</strong> <strong>North</strong>? 76% 90%<br />

How did you hear?<br />

• Business publication<br />

• <strong>New</strong>spaper<br />

• Event<br />

• Word of Mouth<br />

• Website<br />

•Ad<br />

• Other<br />

Regional vs. Local<br />

• The region should work together collaboratively<br />

• Communities should work individually<br />

•Not Sure<br />

38%<br />

18%<br />

17%<br />

9%<br />

3%<br />

2%<br />

14%<br />

76%<br />

9%<br />

15%<br />

36%<br />

13%<br />

17%<br />

15%<br />

3%<br />

3%<br />

13%<br />

77%<br />

3%<br />

20%


MUSICAL INTERLUDES<br />

2005 Launch<br />

Black Eyed Peas<br />

Groove Hogs<br />

2006<br />

Cell Phone Ring Tone<br />

Musical Surprise<br />

2007


Great<br />

Collaboration<br />

SUCCESS STORIES<br />

• 4 Annual <strong>Summit</strong>s<br />

• China collaboration<br />

– Lawrence University<br />

– Venture Center<br />

–<strong>New</strong> <strong>North</strong><br />

– State of Wisconsin<br />

• Learning to promote our region and tell our story


WORK FOR 2008<br />

• Continue promoting brand awareness<br />

• More brand awareness measurement<br />

• Physical brand visibility throughout the region<br />

• Additional marketing materials<br />

• Marketing outside the state


Branding<br />

Business<br />

Development<br />

Talent<br />

PROGRESS DURING 2007<br />

• Leverage Regional Brand<br />

• Implement Targeted Growth Opportunities<br />

• Support Entrepreneurial Climate And<br />

Small Business<br />

• Advance Educational Attainment<br />

• Attract and Develop Key Talent<br />

• Embrace And Promote Diverse Talents


David Thiel<br />

Wayne Matzke


NORTHEAST WISCONSIN REGIONAL<br />

ECONOMIC PARTNERSHIP - NEWREP<br />

Dave Thiel, President – NEWREP<br />

Executive Director Waupaca Co. EDC<br />

37 economic development professionals in 17 counties<br />

(A Great Delivery System for Technical Support & Service)<br />

• Commercial and Industrial Construction for <strong>New</strong> <strong>North</strong><br />

for 2006 $782 Million<br />

• 87 open RLF Loans at $24 Million<br />

• Tax Increment Financing Districts<br />

• Federal and WI Commerce programming support


TECHNOLOGY ZONE<br />

PROJECT SAMPLES<br />

Wolf River Lumber, Inc.<br />

Wisconsin Fiber Resources, Inc.<br />

Ripon Community Printers<br />

Filter Materials, Inc.


UPDATE<br />

The Regional Business Retention Survey


TARGETS AND CLUSTERS<br />

Wayne Matzke – President (Chair)<br />

Grande Cheese


TASK GROUP MEMBERS<br />

Dan Clarihan<br />

CNZ Solutions<br />

Gary Kilgas<br />

Fox Valley Technical College<br />

Rob Kleman<br />

Oshkosh Area Economic Development<br />

David Lisle<br />

Wausaukee Composites<br />

Don McDonald<br />

Wisconsin Manufacturing Extension Partnership<br />

Dan Pawlitzke<br />

City of Two Rivers<br />

Ted Penn<br />

Wisconsin Public Service<br />

Dennis Russell<br />

Wisconsin Department of Commerce<br />

Tim Schneider<br />

Community Investors Bank<br />

Kurt Waldhuetter<br />

Wisconsin Entrepreneurs Network<br />

Bill Ward<br />

Procter and Gamble<br />

Tracy Williams-Prince<br />

Keller Structures


CURRENT INDUSTRY<br />

CLUSTERS<br />

Advanced Manufacturing<br />

Ted Penn – Wisconsin Public Service<br />

Modernized Agri-Business<br />

Tim Schneider – Community Investors Bank


ADVANCED<br />

MANUFACTURING<br />

Badger Transport<br />

Bassett Mechanical<br />

GDS Associates<br />

Giddings and Lewis<br />

Jeff Dulaune Consultant<br />

Lakeshore Technical College<br />

Target<br />

Wind Energy Supply Chain<br />

Jerry Murphy<br />

Lindquist Machine<br />

Machine Building Specialist<br />

Marine Travelift<br />

Sagrillo Power and Light<br />

Voith<br />

Wisconsin Public Service


ADVANCED<br />

MANUFACTURING<br />

Web Process Target Development<br />

Converting Excellence<br />

Fox Valley Technical College<br />

<strong>New</strong> Target<br />

Bill Ward (Procter and Gamble)<br />

<strong>North</strong>east Wisconsin Technical College<br />

Wisconsin Department of Commerce


Aspin Energy<br />

CNZ Solutions<br />

MODERNIZED<br />

AGRI-BUSINESS<br />

Innovation Edge<br />

<strong>North</strong> Central Regional<br />

Planning Commission<br />

Poyry<br />

Cellulosic Conversions (i.e. Ethanol)<br />

Bob Waldron (Abba, Makolin, Waldron & Associates)<br />

Renewable Resource<br />

Solutions<br />

UW – Green Bay<br />

UW – Madison<br />

Wisconsin Department of<br />

Natural Resources<br />

Wisconsin DATCP


City of Appleton<br />

CNZ Solutions<br />

MODERNIZED<br />

AGRI-BUSINESS<br />

Dr. Roger Mead<br />

Technology Enhanced Dairy Operations<br />

Tim Schneider (Community Investors Bank)<br />

Grande Cheese<br />

Rep. Gary Tauchen<br />

Wisconsin DACP


PROGRESS FROM<br />

PROCESS…<br />

1. Baseline research on advanced manufacturing<br />

cluster – who we are<br />

2. Market research on the wind energy industry and<br />

resident industry – suppliers<br />

3. Recruit and expand advisory group<br />

4. Test – Improve our value proposition<br />

5. Conclude with strong selling proposition<br />

6. Identify market channels; promotions and public<br />

relations<br />

7. Creative design and execution of tactical approach<br />

to market<br />

8. Rinse and repeat


BASELINE….<br />

DEMONSTRATION<br />

• 23% concentration manufacturing labor<br />

• Resident industry production capacities<br />

• Defined logistics network<br />

• Technical college industry training<br />

• Available and improved……<br />

Power / water / sewer / developed industrial parks /<br />

communications systems throughout the region<br />

• Public incentives<br />

• And more…………


HIGH-GROWTH U.S.<br />

WIND SCENARIO


TEST, IMPROVE, PROMOTE<br />

100% of the<br />

components<br />

required can be<br />

manufactured in<br />

the <strong>New</strong> <strong>North</strong><br />

Images courtesy of Bassett Mechanical,<br />

Wausaukee Composites, and Lakeshore<br />

Technical College


MEASUREMENTS<br />

• Attended 2007 American Wind Energy Association<br />

Trade Show<br />

• Completed three proposals for wind turbine or<br />

component companies searching for production<br />

facilities alternatives in the region<br />

• Provided information to six prospect firms in<br />

anticipation of call program<br />

• Recruited companies to participate as <strong>New</strong> <strong>North</strong><br />

supplier firms to this industry<br />

• Celebrate companies who are successfully<br />

competing for components


WORK FOR 2008<br />

• Improve the selling proposition as we sell it<br />

• Build an even stronger cluster of supplier-firms<br />

• NEWREP’s focus on business retention and growth<br />

• Aggressive Public Relations Plan, branding the<br />

region as a supply-chain cluster for the industry<br />

• Wisconsin component supply pavilion at the 2008<br />

AWEA Wind Trade Show<br />

• Direct call program on wind turbine manufacturers


Branding<br />

Business<br />

Development<br />

Talent<br />

PROGRESS DURING 2007<br />

• Leverage Regional Brand<br />

• Implement Targeted Growth Opportunities<br />

• Support Entrepreneurial Climate And<br />

Small Business<br />

• Advance Educational Attainment<br />

• Attract and Develop Key Talent<br />

• Embrace And Promote Diverse Talents


David Yeghiaian<br />

Alex Kowalski


A GREAT TEAM<br />

Executive Subcommittee<br />

Kristin Abell<br />

Lakeshore Technical College<br />

Salman Aziz<br />

Integrated Paper Services<br />

Mark Burwell<br />

Urban Hope Entrepreneur Center<br />

Andrew Clark<br />

<strong>North</strong>west Technical College<br />

Mark Harris<br />

Enzymatic Therapy Inc.<br />

Alan Hathaway<br />

BrownBoots Interactive<br />

Darren Huff<br />

Watters Plumbing, Inc.<br />

John Ingrisano<br />

Customer Communications<br />

Alex Kowalski<br />

Alta Exchange<br />

Andrew Steimle<br />

Whyte, Hirschboeck, Dudek, S.C.<br />

Terry Thiessen<br />

Professional Resources & Events<br />

Christina Trombley<br />

UWGB Small Business Development Center<br />

Gary Vaughan<br />

FVTC – Venture Center<br />

David Yeghiaian - Chair<br />

Unique Business Solutions


A GREAT TEAM<br />

Subcommittee Members<br />

Lura Allen<br />

Total Service Development, LLC<br />

Tracy Buzzell<br />

Catalyst Performance Group, Inc.<br />

Jim Dobinski<br />

Stellar Blue Web Design<br />

Kevin Eismann<br />

Epiphany Law, LLC<br />

Sean Fitzgerald<br />

B2B Magazine<br />

Barb Fleisner<br />

ADVANCE – Green Bay<br />

Chamber Economic Develop.<br />

Mike Hall<br />

Quickstart Business Consultants<br />

Kelly Hoxtell<br />

Calumet County EDC<br />

Imran Manzoor<br />

Ekin Systems<br />

Don McDonald<br />

WMEP<br />

Jeff Mirkes<br />

Downtown Green Bay, Inc.<br />

Jay Moynihan<br />

Shawano County<br />

UW-Extension<br />

AJ Otto<br />

Otto Chiropractic Clinic, S.C.<br />

John Rogers<br />

Sheboygan County Chamber<br />

Elizabeth Runge<br />

Fox Valley Workforce<br />

Development Board<br />

Mark Seifert<br />

GT Management<br />

Steve Sengstock<br />

Shawano County EDC<br />

Jennifer Stephany<br />

Appleton Downtown, Inc.<br />

Carol Van Vreede<br />

Skyline Exhibits<br />

Bob Waldron<br />

Abba, Makolin, Waldron &<br />

Associates, LLC<br />

Duane Weber<br />

Autocomm, Inc.<br />

JoEllen Wollangk<br />

Better Business Bureau<br />

of Wisconsin, Inc.


STRATEGIES<br />

• Develop small business and entrepreneurial agenda<br />

• Assess small business and entrepreneurial<br />

resources inventory<br />

• Initiate web-based outreach and branding


SIGNIFICANT PROGRESS<br />

• Entrepreneurial Networking Series<br />

• $270,000 new equity funding from <strong>New</strong> Capital Fund<br />

– 30+ new jobs at $40,000+ each<br />

– $1.5 million in process<br />

• Online web group (200 members)<br />

• Quarterly best-practice meetings<br />

– Average 35 attendees each<br />

– Open to the public


ENTREPRENEURIAL<br />

NETWORKING SERIES<br />

• Panel discussion with entrepreneurs / service<br />

providers<br />

• Facilitate best practices and information sharing<br />

• Networking opportunities<br />

• Editorial calendar<br />

• Supplement EDC and Chamber sessions


NOTEWORTHY PROGRESS<br />

• Council formed / monthly meetings<br />

– 4 subcommittees formed<br />

• Informational presentation completed (website PDF)<br />

• Web page edited / improved<br />

–29 th out of 100 pages (hits)<br />

• 10 communications / month via online web group


MEASUREMENTS<br />

• Small business and entrepreneurial jobs created:<br />

Approximately 1,000<br />

• 29 service providers are Wisconsin Entrepreneurs’<br />

Network certified in <strong>New</strong> <strong>North</strong><br />

– Council for Innovation (UW-Oshkosh)<br />

• 6 connections via entrepreneur and angel investor events<br />

– Venture Center: 2006<br />

• $12.8 million in revenue<br />

– Business Assistance Center Partners<br />

• 2,292 attended classes/received counseling<br />

• Wisconsin Business Plan Contest<br />

– 150+ business plans in past 2 years<br />

– Entry information: www.thenewnorth.com


COLLABORATION AND<br />

SUCCESS STORIES


WORK FOR 2008<br />

• Entrepreneurial Networking Series launched and<br />

communicated<br />

– 4 - 6 sessions<br />

– Podcasts, Speaker’s Bureau, Panelists<br />

• 20% increase in small businesses advised /<br />

counseled<br />

• Online inventory of SB&E resources (development<br />

of online 1-stop shop)<br />

• Aggregate measure developed


Branding<br />

Business<br />

Development<br />

Talent<br />

PROGRESS DURING 2007<br />

• Leverage Regional Brand<br />

• Implement Targeted Growth Opportunities<br />

• Support Entrepreneurial Climate And<br />

Small Business<br />

• Advance Educational Attainment<br />

• Attract and Develop Key Talent<br />

• Embrace And Promote Diverse Talents


Jeff Rafn<br />

Dan Nerad


A GREAT TEAM<br />

George Arnold<br />

Silver Lake College<br />

Dave Besel<br />

West De Pere High School<br />

Kathy Charles<br />

Concordia University<br />

Carol Conway-Gerhardt<br />

CESA 7<br />

Deby Dehn<br />

WHEDA<br />

Dan Ensalaco<br />

Moraine Park Tech. College<br />

Fritz Erickson<br />

UW – Green Bay<br />

Jim Golembeski<br />

Bay Area Workforce Dev.<br />

Jay Gottleib<br />

Kimberly-Clark<br />

Ben Grigg<br />

Aarrowcast<br />

JoAnn Hall<br />

Moraine Park Tech. College<br />

Margie Harvey<br />

Miles Kimball<br />

Gayle Hytrek<br />

Moraine Park Tech. College<br />

Bob Kellogg<br />

CESA 8<br />

Paul Linzmeyer<br />

Bay Towel<br />

Marie Martin<br />

Fox Valley Tech. College<br />

Jerry Murphy<br />

<strong>New</strong> <strong>North</strong><br />

Dan Nerad (Co-Chair)<br />

Green Bay Area Public<br />

School District<br />

Jim Perry<br />

UW – Fox Valley<br />

Jeff Rafn (Co-Chair)<br />

<strong>North</strong>east Wisconsin<br />

Technical College<br />

Nancy Schopf<br />

Partners in Education<br />

Charles Schrock<br />

Wisconsin Public Service<br />

Thomas Sonnleitner<br />

UW-Oshkosh<br />

Todd Swanson<br />

Ariens Company<br />

Chad Waukechon<br />

College of the Menominee Nation<br />

Rick Wells<br />

UW-Oshkosh<br />

Tom Wiltzius<br />

Right Management


3 MAJOR STRATEGIES<br />

• Ensure students attain a high level of academic<br />

performance<br />

• Provide access to and mobility among all postsecondary<br />

higher education institutions<br />

• Establish strong business / education partnerships


FIVE TASK FORCES<br />

Over 40 Members<br />

• Establishing and attaining<br />

core skills<br />

• Early elimination of<br />

achievement gap<br />

• Ensuring post-secondary<br />

access<br />

• Providing equitable<br />

opportunity for rural and<br />

urban residents<br />

• Developing a business case<br />

for investment in education


Implementation<br />

of the Bachelor<br />

of Applied<br />

Science<br />

“WOW”!!!


Ariens and<br />

Brillion School<br />

set the bar on<br />

business and<br />

education<br />

partnerships!<br />

“WOW”!!!


University of<br />

Wisconsin<br />

Growth Agenda<br />

is passed!<br />

“WOW”!!!<br />

• UW-Green Bay to add 2,100 students by 2013 in<br />

high demand fields<br />

• UW-Oshkosh to add 1,000 students by 2013 in<br />

high demand fields<br />

• UW-Colleges implement the Adult Student<br />

Initiative


Working to<br />

infuse standards<br />

within K-12<br />

curriculum<br />

HIGH ACADEMIC<br />

PERFORMANCE<br />

Adoption of 21 st Century Skills Standards


Pre-engineering<br />

program<br />

instituted by<br />

area high<br />

schools<br />

PROJECT LEAD THE WAY


Tech colleges<br />

and universities<br />

come together to<br />

create new<br />

opportunities


POST-SECONDARY EDUCATION<br />

ACCESS AND MOBILITY<br />

• General Education Transfer Certificate to UWGB and<br />

UWO offered at FVTC, LTC, MPTC, and NWTC<br />

• Concordia University completes development and<br />

revision of transfer agreements with FVTC and NWTC<br />

• <strong>North</strong>east Wisconsin Technical College Manufacturing<br />

Engineering Technology Associate Degree<br />

• UW-Fox Electrical Engineering Degree<br />

• Lakeshore Technical College Wind Energy Degree<br />

• Moraine Park Technical College dual enrollment program<br />

in Business and Marketing with Lakeland College<br />

• Silver Lake College agreement with UW-Manitowoc in<br />

Teacher Education<br />

• Establishment of UW – Learning Center at FVTC


BUSINESS AND EDUCATION<br />

WORKING TOGETHER<br />

• Manufacturing Alliance creates Recruitment and Image<br />

Building Campaign<br />

• Fox Valley Technical College partnering with area call centers<br />

in creating a Call Center Training Certificate<br />

• 11 companies working with the <strong>New</strong> <strong>North</strong> Technical<br />

Colleges receive Worker Assistance Training Grants<br />

– Bay Shipbuilding, ISP Mineral, Palmer Johnson Yachts –<br />

NWTC, Utility Tool & Trailer, Worthington Cylinders, Miles<br />

Kimball, Gulfstream Aerospace Corporation-FVTC, Heiden,<br />

Inc.-LTC, Alto Dairy Cooperative, Grande Cheese Company<br />

and Del Monte Foods-MPTC<br />

• UW-Marinette involvement in the National Shipbuilding<br />

Research Project (NSRP) and the development of a Marine<br />

Design program<br />

• Growth of Youth apprenticeship programs – PIE and<br />

Fond du Lac


MEASUREMENTS<br />

Making the Grade<br />

• Enrollments and transfers in and out of the<br />

General Education Certificate<br />

• Bachelors of Applied Science enrollments<br />

• Enrollments of Associate Degree graduates into<br />

baccalaureate programs<br />

• Reduction in performance gap based on WKCE<br />

test scores<br />

• Enrollment in advanced course work<br />

• Enrollment in youth apprenticeship programs


WORK FOR 2008<br />

• Develop model curriculum for which integrates the<br />

21 st Century Skills<br />

• Devise strategies to overcome the achievement<br />

gap and begin pilot programs<br />

• Establish a baseline for each metric<br />

• Establish plan and timeline for implementation of<br />

engineering programs<br />

• Provide a white paper on the business case for<br />

investment in education


Branding<br />

Business<br />

Development<br />

Talent<br />

PROGRESS DURING 2007<br />

• Leverage Regional Brand<br />

• Implement Targeted Growth Opportunities<br />

• Support Entrepreneurial Climate And<br />

Small Business<br />

• Advance Educational Attainment<br />

• Attract and Develop Key Talent<br />

• Embrace And Promote Diverse Talents


Cheryl Welch<br />

Mike Grubich<br />

Robyn Gruner<br />

Autumn Hill


GREAT TEAMS<br />

Work Teams<br />

Kathi Seifert (Co-Chair)<br />

Pinnacle Perspectives<br />

Work Teams<br />

Understand Workforce Needs<br />

Attract and Retain Talent<br />

Develop and Redeploy<br />

Cheryl Welch (Co-Chair)<br />

Fox Valley WDB, Inc.


UNDERSTAND<br />

WORKFORCE NEEDS<br />

Cory Brumbaugh (Chair)<br />

Miron Construction<br />

Carol Conway-Gerhardt<br />

CESA 7<br />

Margie Harvey<br />

Miles Kimball<br />

Carrie Hobbs<br />

Oshkosh Truck<br />

Marne Keller-Krikava<br />

JJ Keller<br />

Lisa Raab<br />

Right Management<br />

Jessica Thomaschefsky<br />

Miron Construction<br />

Patty Van Ryzin<br />

Bassett-Mechanical


DEVELOP AND REDEPLOY<br />

Ted Balser<br />

UW Oshkosh Alumni Association<br />

Jim Golembeski<br />

Bay Area WDB<br />

Robyn Gruner (Co-Chair)<br />

AT&T<br />

Al Hartman<br />

UW-Oshkosh<br />

Autumn Hill (Co-Chair)<br />

Autumn Hill Creative<br />

Jen Meyer<br />

Fox Valley WDB, Inc.<br />

Linda Mingus<br />

Aurora Health Care<br />

Elizabeth Mitchell-Jones<br />

Lakeland College<br />

Deborah Wetter<br />

Valley Transit


ATTRACT AND<br />

RETAIN TALENT<br />

Meredith Bieri<br />

Meredith’s We Planet, Inc.<br />

Denise Blair<br />

YMCA of the Fox Cities<br />

Bruce Deadman<br />

Virchow, Krause and Co., LLP<br />

Ellen Evensen<br />

Alta Resources<br />

Kip Golden (Co-Chair)<br />

Keller, Inc.<br />

Mike Grubich (Co-Chair)<br />

Kohler Company<br />

Corrie Hearn<br />

Miles Kimball<br />

Nancy Heykes<br />

Goodwill HCW<br />

Sharon Hulce<br />

Employment Resource<br />

Group<br />

Brian Johnson<br />

Green Bay Area Chamber<br />

Kurt Johnson<br />

Right Management<br />

Nicole Lemke<br />

City of Appleton<br />

Holly Lifke<br />

Society Insurance<br />

Trina McCormick<br />

Kimberly-Clark<br />

Ronald Moore<br />

Kimberly-Clark<br />

Christina Moubarak<br />

Fox Cities Chamber<br />

Mike Mueller<br />

Signature Search<br />

Cheryl Perkins<br />

Innovation Edge<br />

Nancy Thompson<br />

The H.S. Group, Inc.<br />

Elizabeth Tischer<br />

MRI Network Mgmt<br />

Recruiters of Appleton<br />

Kathy Voigt<br />

Fox Cities Chamber<br />

Bill Wallingford<br />

Valley Packaging<br />

Industries


UNDERSTAND<br />

WORKFORCE NEEDS<br />

Top regional job openings in next 5 years<br />

• Engineering<br />

• Welding<br />

• Health Care<br />

• Customer Service<br />

• Construction<br />

• Professional


NEW NORTH JOB OPENINGS<br />

2007 – 2012<br />

EMSI Database – 2007<br />

Projected Annual Openings for 18 <strong>New</strong> <strong>North</strong> Counties<br />

Occupations 2007<br />

Openings<br />

Engineers<br />

(Bachelor’s Degree)<br />

2012<br />

Openings<br />

2006<br />

Starting / Low<br />

Salary<br />

2006<br />

Average<br />

Salary<br />

• Mechanical 1,801 1,795 $45,635 $64,792<br />

• Industrial 1,184 1,237 $43,576 $61,464<br />

• Electrical 823 890 $44,720 $65,998<br />

• Civil 1,014 1,125 $41,849 $60,403<br />

• Mechanical Drafter<br />

(Associate Degree)<br />

1,030 1,023 $30,680 $42,786<br />

• Electrical Technician 731 773 $31,616 $44,557<br />

• Industrial Technician 363 369 $31,137 $40,705<br />

Welders<br />

(Technical Training)<br />

609 601 $18,408 $29,203


DEVELOP AND REDEPLOY<br />

Training and<br />

Retraining<br />

Redeploy


DEVELOP AND<br />

REDEPLOY TALENT<br />

• Connect job seekers to resources<br />

• Resource map<br />

• “Occupation Location”<br />

• Six occupational areas<br />

• 24/7, one-stop, convenient access via the<br />

<strong>New</strong> <strong>North</strong> web site<br />

• Inclusive of public and private resources


“OCCUPATION LOCATION”<br />

• Example: Welder<br />

• Career path information<br />

• Public and private resources<br />

• Education<br />

• Funding / financial assistance<br />

• Industry specific resources<br />

• Career resources


ATTRACT AND<br />

RETAIN TALENT<br />

• Survey of businesses<br />

• External recruitment<br />

– Tie to regional branding<br />

– Industry cluster recruitment<br />

– Trailing significant others<br />

• Internal recruitment<br />

– Job fairs<br />

– Career fairs


2007 PROJECTS<br />

Development of regional<br />

approach to recruitment<br />

• Regional Job Fairs<br />

• Manufacturing Job Fair<br />

Detroit, Michigan Worker<br />

Attraction Campaign


SIGNIFICANT PROGRESS<br />

• Quantified priorities of workforce needs by industry<br />

sector<br />

• Developed web-based “One Stop Shop” resource<br />

inventory map of occupation pathways in <strong>New</strong> <strong>North</strong><br />

• Linking K-12 Career Exploration activities in NEW<br />

• HR survey completed to understand recruiting needs<br />

• Developed NEW talent recruitment materials<br />

• Identified opportunity to develop recruitment training for<br />

organizations related to trailing spouses


COLLABORATION AND<br />

SUCCESS STORIES<br />

• 14 Regional job fairs<br />

• Industry alliances<br />

– Manufacturing<br />

• Web Page<br />

• Youth Projects<br />

– Health Care<br />

• Survey Completed<br />

• Increased number of<br />

welding projects


2008 MEASUREMENTS<br />

• Number of hits on Resource Inventory map<br />

• Number of partnerships created (more difficult to<br />

measure)<br />

• Number of actual hires by business utilizing<br />

external marketing resources, e.g. job fairs,<br />

recruiters, etc.<br />

• Number of career exploration activities with K-12


WORK FOR 2008<br />

• Align career kits and other<br />

K-12 activities with regional<br />

career and job openings<br />

• Career and job fairs<br />

(Ongoing)<br />

• Launch recruitment materials<br />

with a focus on Michigan<br />

• Post “<strong>New</strong> <strong>North</strong> Job<br />

Openings” and “Occupation<br />

Location” to <strong>New</strong> <strong>North</strong><br />

website


Branding<br />

Business<br />

Development<br />

Talent<br />

PROGRESS DURING 2007<br />

• Leverage Regional Brand<br />

• Implement Targeted Growth Opportunities<br />

• Support Entrepreneurial Climate And<br />

Small Business<br />

• Advance Educational Attainment<br />

• Attract and Develop Key Talent<br />

• Embrace And Promote Diverse Talents


Estella Caputo<br />

Julia Smith Bahlman<br />

Jay Gottleib


A GREAT TEAM<br />

Dr. Alem Asres<br />

NWTC<br />

Joycelin Berry<br />

St. Norbert College<br />

Denise Blair<br />

YMCA of the Fox Cities<br />

Amy Blasewitz<br />

Miller Electric<br />

Estella Caputo<br />

AT&T<br />

Raymond Carreira<br />

Total Floor Covering<br />

Juliet Cole<br />

UW – Green Bay<br />

Tony Gonzalez<br />

American Red Cross<br />

Kristine Hackbarth-Horn<br />

Goodwill Industries<br />

Pam Her<br />

Bergstrom Honda Toyota Nissan Scion<br />

Ashley Hesse<br />

ARC-Winnebago County Disability<br />

Nancy Heykes<br />

Goodwill Industries<br />

Paul Jadin<br />

GB Chamber of Commerce<br />

Mito Kudaka<br />

Goodwill Industries<br />

Steve Kuper<br />

Innovative Learning Strategies<br />

Bao Lee<br />

Kohler Company<br />

Barbara Lehl<br />

Kimberly-Clark<br />

Nicole Lemke<br />

City of Appleton<br />

Faye Malek<br />

Manitowoc County UW<br />

Extention Family Living<br />

Michelina Manzi<br />

UW – Oshkosh<br />

Heidi Moore<br />

<strong>North</strong>western Mutual<br />

Ronald Moore<br />

Kimberly-Clark<br />

Hung Nguyen<br />

St. Norbert College<br />

Kristin Philliip<br />

GB Chamber of Commerce<br />

Valerie Plasky<br />

Girl Scouts of Lac Baie Council<br />

Sara Saxby<br />

Goodwill Industries<br />

Beth Sigmund<br />

Bay Towel<br />

Kathi Seifert<br />

Pinnacle Perspectives<br />

Anna Steinfest<br />

USBank<br />

Donsia Strong Hill<br />

Tyson Strong Hill, LLC<br />

Michael Troyer<br />

Strategic Mgmt Assoc & Inclusive Solutions<br />

Christian Tscheschlok<br />

Fond du Lac Cty Economic Devel. Corp.<br />

Kathy Voigt<br />

Fox Cities Chamber of Commerce & Industry<br />

Kor Xiong (Chair)<br />

Hmong Wisconsin Radio, LLC


SIGNIFICANT PROGRESS<br />

<strong>New</strong> <strong>North</strong> Diversity Award<br />

Timeline<br />

• Announced award (12/06)<br />

• Documentation prepared for review (2/07)<br />

• Judges chosen (6/07)<br />

• Application deadline (8/07)<br />

• First review completed (9/07)<br />

• Award recipient chosen (11/07)


MEASUREMENTS<br />

Self Assessment of Diversity Performance<br />

• www.thenewnorth.com/resources/nnassessment.pdf<br />

– Acknowledgement and compliance<br />

– Awareness and commitment<br />

– Explicit recognition of value<br />

– Embraced pro-actively<br />

– Leveraged as a key, long-term strategy


WORK FOR 2008<br />

Business Case For Diversity<br />

• Spending power of diverse markets<br />

– AT&T In-language service to customers<br />

• Diversity of workforce will continue to increase<br />

– AT&T “Best Places to Work”


2007 DIVERSITY AWARD<br />

People, Possibilities And<br />

Progress Award<br />

Sponsored by:<br />

Jay Gottleib<br />

Julia Smith Bahlman


COLLABORATION AND<br />

SUCCESS STORIES


2007 AWARD RECIPIENT<br />

CONGRATULATIONS


MORNING AGENDA<br />

7:30 AM Networking – Registration<br />

8:30 AM Introductions: Welcome and Thank You<br />

9:00 AM Governor Jim Doyle<br />

9:15 AM <strong>New</strong> <strong>North</strong> Econometrics<br />

9:30 AM Progress During 2007<br />

10:30 AM <strong>Presentation</strong> of Diversity Award<br />

10:45 AM Networking – Break<br />

11:15 AM Edward Gordon – “The 2010 Meltdown”<br />

12:15 PM Call To Action And “Rousing” Finish<br />

12:30 PM Networking – Lunch


EDWARD GORDON<br />

The 2010 Meltdown:<br />

Solving The<br />

Impending Job Crisis


Call To Action


WHAT CAN YOU DO?<br />

• Live our core value: Collaborate!<br />

• Celebrate diverse thinking<br />

• Break down barriers<br />

• Value total team<br />

• Communicate with one another<br />

• Invest in <strong>New</strong> <strong>North</strong>


FINANCIAL SUPPORT


FINANCIAL SUPPORTERS


FINANCIAL SUPPORTERS<br />

Mechanical<br />

Contractors<br />

Association of<br />

<strong>North</strong> Central<br />

Wisconsin


FINANCIAL SUPPORTERS


FINANCIAL SUPPORTERS


FINANCIAL SUPPORTERS<br />

<strong>North</strong>East Wisconsin<br />

Building and Construction<br />

Trades Council


IN-KIND FINANCIAL<br />

SUPPORTERS


OUR PROMISE TO YOU<br />

• Progress on strategies<br />

• Brand visibility and understanding<br />

• Broad communications<br />

– Website – www.thenewnorth.com<br />

– Email<br />

– Media<br />

– Annual <strong>Summit</strong>s<br />

• Collaboration<br />

• Proactively helping each other succeed


NEW NORTH<br />

NEW NORTH<br />

SHEBOYGAN SOUTH<br />

HIGH SCHOOL


NEW NORTH, NEW NORTH<br />

Just look at us now,<br />

We've got it and how<br />

You all can play a part in it,<br />

<strong>New</strong> <strong>North</strong>, <strong>New</strong> <strong>North</strong><br />

Our lakes and our trees,<br />

And lots of good cheese,<br />

Are what we're known for everywhere<br />

<strong>New</strong> <strong>North</strong>, <strong>New</strong> <strong>North</strong>


NEW NORTH, NEW NORTH<br />

I'm glad I wake up in a town<br />

that is always safe<br />

To find my neighbors are great,<br />

and so is this place<br />

Our pride in this spot,<br />

Is building today,<br />

We're out to tell our story<br />

in the great <strong>New</strong> <strong>North</strong>


NEW NORTH, NEW NORTH<br />

You'll see you can sell it here<br />

Send in your vendors here<br />

You've got to see<br />

<strong>New</strong> <strong>North</strong>, <strong>New</strong> <strong>North</strong>.<br />

Our people say please<br />

We travel with ease<br />

We say with pride, we're part of it<br />

<strong>New</strong> <strong>North</strong>, <strong>New</strong> <strong>North</strong>.


NEW NORTH, NEW NORTH<br />

I'm glad I wake up in a town<br />

that is always safe<br />

To find my neighbors are great,<br />

and so is this place<br />

Our pride in this spot, is building today,<br />

We're out to tell our story in the great <strong>New</strong> <strong>North</strong><br />

You'll see you can make it here<br />

With workers who have pride<br />

You've got to see it,<br />

<strong>New</strong> <strong>North</strong>, <strong>New</strong> <strong>North</strong>


THANK YOU<br />

Today’s Sponsors


SPECIAL THANK YOU<br />

Blue Harbor Resort<br />

Nation Consulting<br />

Sheboygan Student Choir<br />

Lakeshore Technical College<br />

<strong>North</strong>east Wisconsin<br />

Technical College<br />

Sonic Foundry


AFTERNOON LOGISTICS<br />

12:30 – 1:30 PM Networking – Lunch<br />

1:00 – 1:15 PM Great Lakes Aerospace<br />

Science and Education<br />

1:30 – 3:00 PM Panel Discussions<br />

– Technology Transfer<br />

– Attract And Retain Talent<br />

3:00 PM Adjourn From Panels<br />

Fill out the survey for a chance<br />

at the mystery prize


AFTERNOON LOGISTICS<br />

12:30 – 1:30 PM Networking – Lunch<br />

1:00 – 1:15 PM Great Lakes Aerospace<br />

Science and Education<br />

1:30 – 3:00 PM Panel Discussions<br />

– Technology Transfer<br />

– Attract And Retain Talent<br />

3:00 PM Adjourn From Panels<br />

Fill out the survey for a chance<br />

at the mystery prize

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