Leading Excellence: Great People, Passionate Teams - SSP

2011 Leadership Conference
Leading Excellence:
Great People, Passionate Teams
ForT LaudErdaLE, FLorida September 27 - 30, 2010
Sponsorship Opportunities

2 SSP 2011 Leadership Conference | Sponsorship Pack
Background
at SSP america, our vision is based on a true understanding of the traveling
consumer, a passion for great food and absolutely unrivaled expertise. By
leveraging these aspects of our business, we create memorable, unique
dining experiences that exceed consumer expectations and take the
industry to a whole new level.
as part of our strategy to maintain our position as leading experts in
the field of Food Travel Experiences, we are delighted to announce SSP
america’s annual general management conference; 2011 Leadership
Conference, Leading Excellence: Great People, Passionate Teams. This is a
premier annual conference event where senior executives and management
gather from across our american, Canadian and Caribbean divisions to
discuss plans for the future and new innovations. The conference provides a
forum for our international business team to share ideas, network and build
long-lasting partnerships.
The conference will be held at the luxurious Harbor Beach Marriott resort
& Spa in Fort Lauderdale, Florida, September 27 - 30. ideally situated within
close proximity to the airport in the setting of an oceanfront location, the
Harbor Beach Marriott resort & Spa embodies an upscale retreat. The
perfect environment for a premier conference that promises to be an
exceptional networking opportunity for sponsorship participants.
Speakers at this year’s conference include the visionary management team
who have led SSP america’s success and growth as well as guest speakers
who will share their expertise from other aspects of our business.
www.foodtravelexperts.com/america
kEy STaTiSTiCS
5 million+
The number of customers
SSP serve each week

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SSP 2011 Leadership Conference | Sponsorship Pack
Speakers
Les Cappetta
President and CEO
Les Cappetta is President and CEo of SSP
america. under his leadership, SSP america
has established a new culture; leading in
innovation, which has resulted in a high rate of
expansion in North america that has seen an
increase of nearly $100 million in new business.
in addition to achieving such impressive
economic growth, Les has excelled in creating
the optimum structure and team necessary to
guide the organization through the turbulence
of an unprecedented industry downturn,
while remaining steadfast to SSP’s vision
of revolutionizing airport dining through the
introduction of international, first-in-kind and
luxury restaurants.
kEy STaTiSTiCS
www.foodtravelexperts.com/america
Roger Worrell
Chief Financial Officer
roger Worrell is the Chief Financial officer
responsible for over $180 million of revenue
generated across SSP’s american, Canadian
and Caribbean divisions. roger oversees all
the financial operations for SSP america
including finance, accounting and treasury
and has also taken it upon himself to manage
the information technology division, ensuring
well organized support for the organization’s
operations. He boasts over 20 years experience
in managing financial operations and directives
around the world. He joined SSP america in
2008 following 14 years with SSP’s parent uk
operation.
40+
The number of airports
SSP america operates in
Ady Iwano
Director of Human Resources
ady iwano is the director of Human resources
responsible for the successful Hr initiatives
SSP has rolled out across North america.
in parallel with SSP america’s growth in
size and maturity, ady has recruited and
hired the best in professional talent from a
number of disciplines who have helped SSP
america sustain high quality offerings for
successful delivery within the North american
marketplace.
2,150+
The number of units
SSP operates globally
Kevin Callaway
Senior Vice President Operations
kevin Callaway is Senior Vice President
of operations, responsible for the overall
operations of SSP’s 200+ restaurants across
its american, Canadian and Caribbean
divisions. kevin leads the implementation of
operational initiatives and training programs
through which the most effective structures
and experienced teams have emerged to
support and drive SSP’s continued growth and
commitment to consistently improved service
and quality delivery to its guests.
200+
The number of units
SSP america operates

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SSP 2011 Leadership Conference | Sponsorship Pack
Speakers
Todd Kaufman
Director of IT
Todd kaufman is director of iT. He is
responsible for all information Technology
support & projects used throughout the 200+
SSP america restaurants across the american,
Canadian and Caribbean territories as well as
the support center in Lansdowne, Va.
Todd has led the rollout and implementation
of next generation PoS systems, above store
reporting and data normalization projects. He
has also implemented and tested a number
of other solutions including exception-based
reporting and a labor scheduling system,
providing SSP america with the tools to serve
its guests and to meet growing business needs.
Trip Hosley
D&B Professional Development
Trip Hosley is adult Beverage Consultant for
SSP america, playing an active role in training,
menu creation and beverage programming
across the united States. With over 20 years
in the hospitality beverage industry, Trip
www.foodtravelexperts.com/america
Kris Tiarks
Operations Training Manager
kris Tiarks is the operations Training
Manager responsible for overall training
and development of Team Members and
Management throughout the 200+ SSP
america restaurants across the american,
Canadian and Caribbean divisions. kris also
assists with new store openings and rollouts.
With over 20 years in the hospitality industry,
kris has led SSP Team Members and
Management in a baseline orientation, she
has led station training guides and rolled out
FTX Sales & Service programs to ensure great
service in all restaurants, as well as rolling out
retail Eyes in all locations.
has a strong background with a variety of
organizations including the development of
red Bull in america, the creation of drinks and
drink lists used to build the brand in bars and
restaurants throughout the global market.
Christopher P. Gainey
Senior Director of Concepts & Standards
Chris Gainey is Senior director of Concepts
& Standards responsible for Construction
Management, Brand and Concept development
and the management of the SSP alcohol
program throughout the american, Canadian
and Caribbean divisions.
With over 20 years experience within the field
of Casual dining operations, Christopher has
worked with such organizations as Brinker
international, Steak and ale Corporation and
Movie Tavern.
Daniel Mills
L&D Manager London & South
daniel is Learning and development Manager
for SSP uk London and South of England
regions. Having joined SSP in 2008, daniel
has played a vital part in the development
of the SSP academy Framework, just one of
the many training facilities SSP provide to
Lee Sheldon
Head of Learning & Development
Lee Sheldon is Head of Learning and
development, responsible for the SSP uk
division. Lee’s background enabled him to gain
an extensive understanding of what it takes
to become an outstanding team member,
beginning his career as a unit Manager and
progressing his career path right up to regional
management.
This has proven to be invaluable experience
as Lee has a true understanding of the type of
support team members require throughout
their career development both in the roles they
hold and the roles they aspire to hold.
help employees be the best that they can be.
daniel has spent a number of years in the Food
Travel industry, beginning with uk air, where
he supported the opening of approximately 75
new units and brands, including Caviar House &
Prunier, a luxury SSP brand partner.

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SSP 2011 Leadership Conference | Sponsorship Pack
Sponsorship
rates & Packages
bronze Sponsorship $1,500 - $2,999
• your company logo / recognition posted on all
conference signage
• your corporate promotional material x 1 will be
distributed at registration
Silver Sponsorship $3,000 - $4,999
• Exhibition stand in the vendor exhibit hall
• Personal interaction with senior level executives
and management
• recognition / company logo on display screen at
the vendor exhibit hall
• your company logo / recognition posted on all
conference signage
• your corporate promotional material x 1 will be
distributed at registration
www.foodtravelexperts.com/america
Gold Sponsorship $5,000 - $9,999
• invitation to the welcome dinner gala
• Verbal recognition as a Gold Sponsor by the
Senior Vice President of operations
• your company logo will appear on welcome
dinner onsite publicity
• your corporate promotional material x 2 will be
distributed at registration
• Exhibition stand in the vendor exhibit hall
• Personal interaction with senior executives and
management
• recognition / company logo on display screen at
the vendor exhibit hall
• your company logo / recognition posted on all
conference signage
platinum Sponsorship $10,000 +
• Exclusive sponsorship of an international SSP
conference event
• Verbal recognition as a Platinum Sponsor by the
Senior Vice President of operations
• your company logo / recognition posted on all
conference signage
• 1/2 page advertising opportunity in the
conference brochure
• invitation to the welcome dinner gala
• your company logo will appear on welcome
dinner onsite publicity
• Exhibition stand in the vendor exhibit hall
• Personal interaction with senior executives and
management
• recognition / company logo on display screen at
the vendor exhibit hall
• your corporate promotional material x 1 will be
distributed at registration

6 SSP 2011 Leadership Conference | Sponsorship Pack
Contact
Secure your sponsorship place now! For more information on the 2011
Leadership Conference, Leading Excellence: Great People, Passionate
Teams and to discuss in detail which sponsorship level will work best for
you, contact dan Lange by September 1, 2010:
dan Lange
Procurement Manager, SSP America
e dan.Lange@foodtravelexperts.com
p 703 723 7247
www.foodtravelexperts.com/america