WeDo Technologies
WeDo Technologies
WeDo Technologies
You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
<strong>WeDo</strong> <strong>Technologies</strong> © 2012 – strictly confidential information. All rights reserved.<br />
www.wedotechnologies.com<br />
CONTACTS<br />
BEFORE WE START, INTRODUCTIONS…<br />
Luísa Maria Fernandes<br />
Human Resources Manager<br />
E-MAIL Luisa.Fernandes@wedotechnologies.com<br />
MOBILE + 351 93 101 2210<br />
FIXED PHONE + 351 210 111 400<br />
Carlos Manuel Martins<br />
Product User experience Architect<br />
E-MAIL Carlos.MMartins@wedotechnologies.com<br />
MOBILE + 351 939 650 130<br />
FIXED PHONE<br />
+ 351 210 111 400<br />
João Albergaria Resende<br />
Vice President for Product Development<br />
E-MAIL Joao.Resende@wedotechnologies.com<br />
MOBILE + 351 939 650 143<br />
FIXED PHONE + 351 210 111 400
WHAT IS THE<br />
WHITE BOOK?<br />
The goals of this document are to:<br />
� Introducing <strong>WeDo</strong> <strong>Technologies</strong> for the first time<br />
� Presenting <strong>WeDo</strong> <strong>Technologies</strong> goals<br />
� Gathering information on the process and the rules<br />
� Provide all employees with the right information and<br />
tools necessary for the company to operate better<br />
Briefly, with this document we aim at including<br />
the most important information for <strong>WeDo</strong><br />
<strong>Technologies</strong>, in order to have it as a guideline<br />
We also aim at making this book a “live”<br />
document, ie, an updated document<br />
according to the most relevant needs and<br />
facts of <strong>WeDo</strong> <strong>Technologies</strong>.<br />
<strong>WeDo</strong> <strong>Technologies</strong> © 2012 – strictly confidential information. All rights reserved.<br />
www.wedotechnologies.com
WEDO TECHNOLOGIES<br />
DATA SHEET<br />
Inception Date: February 2001<br />
Shareholder: 100% Sonaecom<br />
Revenues in 2011: 46,2M€; USD ~$M61<br />
Employees end 2011: 396<br />
Number of customers: over 152<br />
Number of end customers involved/ subscribers: over<br />
600 millions<br />
Number of countries where we have projects: over 76<br />
Local presence: 15 countries<br />
M&A activities: Tecnológica (Brazil),<br />
Cape <strong>Technologies</strong> (Ireland), Praesidium (UK),<br />
Brainware (Portugal), K2C (Portugal) and Connectiv<br />
(USA)<br />
<strong>WeDo</strong> <strong>Technologies</strong> © 2012 – strictly confidential information. All rights reserved.<br />
www.wedotechnologies.com
THE NEWS<br />
7 out of 10 of the largest Mobile<br />
CSPs are <strong>WeDo</strong> <strong>Technologies</strong>’<br />
Customers<br />
TM Forum’s (Jun.2009)<br />
study revealed mobile<br />
operators lead way in<br />
revenue assurance<br />
mobile operators survey<br />
participants scored 36%<br />
higher than fixed line<br />
operators across all the<br />
measured dimensions<br />
<strong>WeDo</strong> <strong>Technologies</strong> © 2012 – strictly confidential information. All rights reserved.<br />
www.wedotechnologies.com<br />
Rakings Source: 2010 – PRTM (Radical<br />
Change in the Mobile Telecoms Industry)
Albania<br />
Algerie<br />
Andorra<br />
Angola<br />
Argentina<br />
Armenia<br />
Australia<br />
Azerbaijan<br />
Bangladesh<br />
Bosnia<br />
Brazil<br />
British Virgin Isles<br />
Chile<br />
Colombia<br />
Cyprus<br />
Denmark<br />
Ecuador<br />
Egypt<br />
El Salvador<br />
Fiji<br />
France<br />
Gabon<br />
Germany<br />
Ghana<br />
Greece<br />
Guadeloupe<br />
Guatemala<br />
Guyana<br />
Honduras<br />
Hungary<br />
Indonesia<br />
Ireland<br />
Israel<br />
Italy<br />
Ivory Coast<br />
Jamaica<br />
Jordan<br />
Libya<br />
Kazakhstan<br />
Kenya<br />
Kuwait<br />
Malaysia<br />
Malta<br />
Mexico<br />
Netherlands<br />
Nicaragua<br />
Nigeria<br />
Pakistan<br />
Panama<br />
Papua New Guinea<br />
Peru<br />
Poland<br />
Portugal<br />
Qatar<br />
Romania<br />
Russia<br />
Saudi Arabia<br />
Senegal<br />
Sierra Leone<br />
Sir Lanka<br />
Slovakia<br />
South Africa<br />
Spain<br />
Suriname<br />
Sweden<br />
Taiwan<br />
Tanzania<br />
Thailand<br />
Turkey<br />
UAE<br />
Uganda<br />
UK<br />
Ukraine<br />
Uruguay<br />
USA<br />
Uzbekistan<br />
Venezuela
1<br />
BUSINESS<br />
ASSURANCE<br />
Systems, Solutions and Services<br />
Independent and end-to-end Revenue<br />
Assurance, Fraud Management and Business<br />
Control Processes Software<br />
Team of UK based business consultants,<br />
specialized in fraud management, credit<br />
management, revenue & cost assurance, IT and<br />
network security and business continuity.<br />
2<br />
BUSINESS<br />
MANAGEMENT & SUPPORT<br />
Systems, Solutions and Services<br />
The BROKER FAMILY!<br />
Costumer Value MANAGEMENT
BUSINESS ASSURANCE RAID<br />
The complete Product Definition<br />
A centralized software suite that<br />
monitors and controls systems and<br />
processes, supporting operations<br />
assurance and risk management<br />
activities across the organization<br />
thus leveraging operating profit and<br />
overall resources efficiency<br />
Compliance with TMForum’s eTom and KPIs<br />
<strong>WeDo</strong> <strong>Technologies</strong> © 2012 – strictly confidential information. All rights reserved.<br />
www.wedotechnologies.com<br />
What is it?<br />
What is it for?<br />
What is the<br />
underlying<br />
purpose/need<br />
it serves?
On average Telecom Operators lose<br />
between 1 and 6% of their revenue<br />
because of “Assurance” problems:<br />
1% of 1 billion euros of annual<br />
turnover = 10 million euros/year<br />
In 2009 (in Euro millions; Turnover): TMN 1.600;<br />
OPTIMUS: 607<br />
<strong>WeDo</strong> <strong>Technologies</strong> © 2012 – strictly confidential information. All rights reserved.<br />
www.wedotechnologies.com
BUSINESS<br />
ASSURANCE CONCEPT<br />
THE BUSINESS ASSURANCE<br />
VIRTUOUS CIRCLE<br />
CONSULTING SERVICES<br />
<strong>WeDo</strong> <strong>Technologies</strong> © 2012 – strictly confidential information. All rights reserved.<br />
www.wedotechnologies.com<br />
PROFESSIONAL SERVICES<br />
(implementing our own Software)<br />
SOFTWARE
As Empresas Sonae em números<br />
Presença em<br />
5continentes,<br />
43 países<br />
14
ABOUT OUR<br />
SHAREHOLDER<br />
SONAECOM and SONAECOM SSI<br />
<strong>WeDo</strong> <strong>Technologies</strong> © 2012 – strictly confidential information. All rights reserved.<br />
www.wedotechnologies.com<br />
SONAECOM FINANCIALS<br />
� Revenues of 864 Million EUR<br />
� EBITDA of 213 Million EUR<br />
� 3.64 Million customers<br />
� 2.016 employees<br />
� Listed at Euronext Lisbon stock exchange<br />
under SNC symbol<br />
SONAECOM SSI FINANCIALS<br />
� Revenues of 109 Million EUR<br />
� EBITDA of 8,7 Million EUR<br />
� 550 employees<br />
SONAECOM SSI COMPANIES<br />
� Saphety is a supplier of services and solutions in<br />
the area of electronic billing and electronic<br />
purchasing<br />
� Mainroad is a company dedicated to the<br />
management and support of IT infrastructures<br />
with solutions in the area of Business Continuity<br />
and Disaster Recovery and data Centre's<br />
� Biz Direct is focused in the trading of IT<br />
equipments and Software licensing corporate<br />
contracts management
HOW DID WEDO<br />
TECHNOLOGIES START?<br />
<strong>WeDo</strong> Consulting was “born” February 7th 2001<br />
But from 17/8/2000 till that date, the founders<br />
invested most of their time defining, writing<br />
and building all the processes and systems<br />
that would support the company<br />
The first document to be written<br />
was version 1.0 of the White Book<br />
The objective was to<br />
• Have a fully operational company<br />
before going to the market<br />
• Have all processes defined and in<br />
such a way that they were possible to<br />
duplicate worldwide (already thinking<br />
of internationalization)<br />
<strong>WeDo</strong> <strong>Technologies</strong> © 2012 – strictly confidential information. All rights reserved.<br />
www.wedotechnologies.com
18<br />
2000 2001 2002<br />
2005<br />
September 1 st 2000<br />
Beginning of direct<br />
recruitment of <strong>WeDo</strong><br />
Employees<br />
October 15 th 2000<br />
SAP Implementation<br />
November 1 st 2000<br />
Incorporation of<br />
employees from Sidra<br />
Incorporation of<br />
employees from<br />
Optimus Consulting<br />
November 29 th 2000<br />
Soft Launch<br />
February 7 th 2001<br />
Commercial Launch<br />
December 12 th 2001<br />
<strong>WeDo</strong> Brasil was<br />
created<br />
May 24 th 2002<br />
Madrid office<br />
opening<br />
June 26 th 2002<br />
<strong>WeDo</strong> <strong>Technologies</strong> © 2012 – strictly confidential information. All rights reserved.<br />
www.wedotechnologies.com<br />
<strong>WeDo</strong> Brasil<br />
Commercial launch<br />
GLOBAL ORGANIZATION:<br />
MAIN ACTIONS<br />
January 1 st 2005<br />
<strong>WeDo</strong> Care and<br />
Future merged and<br />
<strong>WeDo</strong> Connect was<br />
created.<br />
February 4 th 2005<br />
São Paulo branch<br />
was opened<br />
February 14 th 2005<br />
Virtual office opening<br />
in Germany<br />
(Dusseldorf)<br />
2006<br />
January 1 st 2006<br />
Spanish employees<br />
were recruited<br />
November 30 th 2006<br />
Office opening in<br />
Cairo- Egypt
19<br />
2007<br />
April 27 th 2007<br />
Acquisition of<br />
Tecnológica by<br />
<strong>WeDo</strong> Brasil<br />
June 26 th 2007<br />
Office opening in<br />
Kuala Lumpur-<br />
Malaysia<br />
September 2007<br />
Acquisition of Cape<br />
<strong>Technologies</strong> by<br />
<strong>WeDo</strong> Consulting<br />
October 2007<br />
Acquisition of<br />
Praesidium by <strong>WeDo</strong><br />
Consulting<br />
December 2007<br />
Organization by<br />
Geographic Regions<br />
2008<br />
January 2008<br />
Rebranding <strong>WeDo</strong><br />
<strong>Technologies</strong><br />
September 2008<br />
<strong>WeDo</strong> Mexico<br />
September 2008<br />
<strong>WeDo</strong> Malaysia<br />
November 2008<br />
<strong>WeDo</strong> Egypt 1 st<br />
Egyptian Employee<br />
(Dec)<br />
2009<br />
January 2009<br />
1 st Mexico<br />
Employees<br />
January 2009<br />
Brainware<br />
employees<br />
integration<br />
March 2009<br />
1 st Malaysian<br />
Employee<br />
<strong>WeDo</strong> <strong>Technologies</strong> © 2012 – strictly confidential information. All rights reserved.<br />
www.wedotechnologies.com<br />
GLOBAL ORGANIZATION:<br />
MAIN ACTIONS<br />
2010<br />
January 2010<br />
<strong>WeDo</strong> <strong>Technologies</strong><br />
Singapore Pte.<br />
created<br />
February 2010<br />
<strong>WeDo</strong> <strong>Technologies</strong><br />
Panamá created<br />
April 2010<br />
<strong>WeDo</strong> <strong>Technologies</strong><br />
Chile created<br />
July 2011<br />
May 2012<br />
2011/12<br />
<strong>WeDo</strong> <strong>Technologies</strong><br />
acquired several K2C<br />
assets and integrated<br />
their employees<br />
<strong>WeDo</strong> <strong>Technologies</strong><br />
acquired Connectiv<br />
Solutions in the USA
THE GLOBAL<br />
ORGANIZATION<br />
IN 2012<br />
Sales focus<br />
From 2007 onwards, the organization<br />
was divided by geographies . The<br />
regions have Sales and Delivery<br />
responsibilities.<br />
New Markets Development (nontelco<br />
focused) Marketing & Alliances<br />
Soft (Product Development),<br />
Business Consulting (Praesidium),<br />
Alliances<br />
Finance & Admin (back-office<br />
supporting functions)<br />
are transversal areas.<br />
<strong>WeDo</strong> <strong>Technologies</strong> © 2012 – strictly confidential information. All rights reserved.<br />
www.wedotechnologies.com
Make Money<br />
* and subsequently to our shareholders and to our staff<br />
<strong>WeDo</strong> <strong>Technologies</strong> © 2012 – strictly confidential information. All rights reserved.<br />
www.wedotechnologies.com<br />
Satisfy Customers<br />
Have Fun
Companionship<br />
Proactivity<br />
Honesty<br />
<strong>WeDo</strong> <strong>Technologies</strong> © 2012 – strictly confidential information. All rights reserved.<br />
www.wedotechnologies.com<br />
Frugality<br />
Dedication<br />
Transparency<br />
Responsibility
THE VISION EVOLVED<br />
2001<br />
Within 5 years, become a market reference<br />
in the areas of, E-Business, CRM, Decision<br />
Support, System Integration, Digital<br />
Communication and SW Development,<br />
through a gradual internationalization<br />
strategy, based upon the excellence of<br />
Human Performance<br />
2010<br />
To be world leaders in the Business<br />
Assurance Software by 2015 in the<br />
Telecom, Retail, Energy and Finance<br />
industries<br />
<strong>WeDo</strong> <strong>Technologies</strong> © 2012 – strictly confidential information. All rights reserved.<br />
www.wedotechnologies.com
<strong>WeDo</strong> <strong>Technologies</strong> © 2012 – strictly confidential information. All rights reserved.<br />
www.wedotechnologies.com
TELECOM RETAIL ENERGY<br />
WHY THESE INDUSTRIES?<br />
Knowledge/expertise and experience of the businesses and the technology they use<br />
Very Large quantities of data; Many business systems; Very complex processes<br />
www.wedotechnologi 26<br />
INSURANCE<br />
& BANKING
WHAT WAS MADE IN ORDER TO<br />
MAKE WEDO TECHNOLOGIES<br />
AN INTERNATIONAL BUSINESS?<br />
Networking: huge travel, focus in maintaining and developing<br />
“relations” with customers<br />
Sponsoring and organizing events<br />
Customer Word-of-Mouth<br />
Opening local offices and building up local teams<br />
Some work with partners (although it hasn’t produced the<br />
outcome that we expected)<br />
Offer design and communication (Product Marketing,<br />
Collaterals, relations with analysts, Awards, Papers, Web, etc)<br />
Lot’s of internal marketing: Kick-offs, Anniversaries,<br />
Rentrées, Management meetings, etc<br />
<strong>WeDo</strong> <strong>Technologies</strong> © 2012 – strictly confidential information. All rights reserved.<br />
www.wedotechnologies.com
MERGERS<br />
& ACQUISITIONS HISTORY<br />
2007<br />
Tecnológica in Brazil<br />
April 2007<br />
Brazil customers<br />
Data retention product<br />
Cape <strong>Technologies</strong><br />
in Ireland<br />
September 2007<br />
Becoming a clear global<br />
leader in RA software<br />
Important customer<br />
references<br />
Praesidium in the UK<br />
October 2007<br />
Business consulting<br />
expertise in Fraud<br />
Management and RA<br />
Worldwide customer<br />
references
MERGERS<br />
& ACQUISITIONS HISTORY 2009<br />
Brainware in Portugal<br />
January 2009<br />
Banking & Insurance<br />
know-how<br />
Customer references<br />
2011<br />
K2C in Portugal<br />
July 2011<br />
Mediation product<br />
Strengthen Know-how<br />
on Complex events<br />
processing<br />
2012<br />
Connectiv in USA<br />
May 2012<br />
Managed Services<br />
Strengthen our footprint<br />
in the US market
OFFICES<br />
AND ORGANIZATION<br />
REGIONAL OFFICES<br />
WEDO AUSTRALIA<br />
WEDO BRAZIL<br />
WEDO CHILE<br />
WEDO EGYPT<br />
WEDO FRANCE<br />
WEDO IRELAND<br />
WEDO MALAYSIA<br />
WEDO MEXICO<br />
LISBON<br />
HEADQUARTERS<br />
WEDO PANAMA<br />
WEDO POLAND<br />
WEDO PORTUGAL<br />
WEDO SPAIN<br />
WEDO UK<br />
WEDO USA<br />
WEDO SINGAPORE<br />
<strong>WeDo</strong> <strong>Technologies</strong> © 2012 – strictly confidential information. All rights reserved.<br />
www.wedotechnologies.com<br />
H<br />
SOFTWARE HOUSES<br />
IRELAND (DUBLIN)<br />
PORTUGAL (BRAGA)<br />
POLAND (POZNAN)<br />
15<br />
COUNTRIES<br />
05<br />
CONTINENTS
EVENTS<br />
To promote our products and generate new leads<br />
MORE THAN 40 EVENTS EVERY YEAR IN 5 CONTINENTS<br />
<strong>WeDo</strong> <strong>Technologies</strong> © 2012 – strictly confidential information. All rights reserved.<br />
www.wedotechnologies.com
ALL PROCESSES COMING TOGETHER<br />
Book’s<br />
methodology, etcz<br />
ISO<br />
9001<br />
Certification<br />
Infrastructure<br />
<strong>WeDo</strong> <strong>Technologies</strong> © 2012 – strictly confidential information. All rights reserved.<br />
www.wedotechnologies.com<br />
White Book<br />
SAP: Entreprise<br />
Project<br />
Management<br />
(Microsoft)<br />
Intranet: Several<br />
R&D Software<br />
(Dimensions), etc<br />
Strategic<br />
Planning<br />
Cycle<br />
Project managers certified<br />
Processes and methodologies<br />
standardized Also several<br />
memberships (GSMA, IPMA,<br />
TM Forum, etc)<br />
Project<br />
Management<br />
Marketing and Sales tool<br />
( Microsoft), for tracking<br />
Opportunities and customer<br />
proposals and campaign<br />
management
ALL PROCESSES COMING TOGETHER<br />
ISO<br />
9001<br />
Certification<br />
White Book<br />
Management<br />
White Book SPC ISO 9001<br />
Control<br />
Human<br />
Resources<br />
Infrastructure<br />
<strong>WeDo</strong> University<br />
Infrastructure<br />
Sonaecom Learning Center<br />
<strong>WeDo</strong> <strong>Technologies</strong> © 2012 – strictly confidential information. All rights reserved.<br />
www.wedotechnologies.com<br />
CRM<br />
Certification<br />
Project<br />
Management<br />
Project<br />
Management
REPORTS<br />
Blue<br />
Book<br />
Orange<br />
Book<br />
Green<br />
Book<br />
Pink<br />
Book<br />
Silver<br />
Book<br />
Red<br />
Book<br />
Yellow<br />
Book<br />
PCG<br />
OWNER<br />
Marketing<br />
Marketing<br />
HR<br />
CFO<br />
PCG<br />
Soft<br />
CONTENT<br />
<strong>WeDo</strong> Consulting Global Status<br />
(KPI`s, Financial results,<br />
Headcount, etc)<br />
Marketing area status<br />
(Partnerships, Communication,<br />
Events, Marcom, Offer, etc)<br />
Sales area Status (Order,<br />
Forecast, Funnel, Prospects, etc)<br />
RH Status area (Headcount,<br />
Training, Recruitment, Attrition,<br />
<strong>WeDo</strong> Fun and <strong>WeDo</strong> Citizen<br />
actions)<br />
Follow up on the actions defined in<br />
the previous year PAR`s and<br />
congregate the current year CPE<br />
actions and status<br />
Cash Management status<br />
(invoicing, collections, Free Cash<br />
Flow status and Forecast)<br />
R&D, product management,<br />
professional Services and product<br />
support<br />
Note: Please go to the intranet under the book’s folder to see actual reports<br />
<strong>WeDo</strong> <strong>Technologies</strong> © 2012 – strictly confidential information. All rights reserved.<br />
www.wedotechnologies.com<br />
PERIODICITY<br />
Monthly<br />
Monthly<br />
Monthly<br />
Monthly<br />
Quarterly<br />
Monthly<br />
Every two<br />
months<br />
DISTRIBUTION LIST<br />
Version for Excom Extended<br />
Global <strong>WeDo</strong> Version<br />
Global <strong>WeDo</strong> Version<br />
Categ.> Excom Extended<br />
and CRM Users<br />
Global <strong>WeDo</strong> Version<br />
Version for Excom<br />
Managers Up<br />
Global Managers &<br />
Account Managers
Intellectual Property Rights<br />
Announcement of our first patent in the revenue assurance and fraud<br />
management space in February 2012 at Mobile World Congress
Industry standards, best practices<br />
and contributions<br />
GSM Association<br />
Fraud Forum (Lisbon event in May 2011 organized together<br />
with the 3 Portuguese Mobile Operators)<br />
Security Group (Praesidium)<br />
BARG/TADIG Roaming Groups<br />
TMForum<br />
Raul Azevedo has chaired the Fraud Management<br />
Group within the TMForum since Nov/2011<br />
Regular WHITE-PAPER PRODUCTION - namely by<br />
<strong>WeDo</strong> <strong>Technologies</strong>’ Business Consulting team<br />
We will continue to invest in these<br />
collaborative activities and industry bodies!
STRATEGIC GUIDELINES FOR 2012<br />
Sustain the leadership in the<br />
revenue assurance systems<br />
Telecommunication market for<br />
the future, in all 5 continents<br />
Introduce the Business<br />
Assurance concept in other<br />
sectors<br />
<strong>WeDo</strong> <strong>Technologies</strong> © 2012 – strictly confidential information. All rights reserved.<br />
www.wedotechnologies.com<br />
Deliver a focused Telecom<br />
Business Management and<br />
Support Systems strategy<br />
Strong drive for profitability,<br />
control, efficiency and cash
A very successful project management<br />
track record with a strong focus on<br />
customer satisfaction<br />
450 Employees Worldwide<br />
18 Nationalities<br />
Why the Bamboo?<br />
Fastest growing, able to endure very harsh conditions,<br />
versatile, symbol of longevity and friendship and known for<br />
its use for treating infections and healing<br />
www.wedotechnologi 45
HUMAN RESOURCES - CAREERS PLANS<br />
All <strong>WeDo</strong>’s Job Descriptions have associated Functional<br />
Groups. All Sonaecom’s Employees are mapped within<br />
the Functional Group Structure<br />
The Functional Group concept merges the vectors:<br />
Function: degree of responsibility and complexity,<br />
measured through the Hay evaluation system.<br />
Person: individual competences level (technical and<br />
behavioural) when compared with the competences<br />
profile defined for each functional group<br />
<strong>WeDo</strong> <strong>Technologies</strong> © 2012 – strictly confidential information. All rights reserved.<br />
www.wedotechnologies.com<br />
The Functional groups position<br />
themselves in 3 specific plans<br />
of the organization:<br />
Strategic<br />
Tactical<br />
Operational<br />
G1<br />
G2<br />
G3<br />
G4<br />
G5<br />
G6<br />
G7<br />
G8<br />
G9
queremos conhecer-te…<br />
e queremos que nos conheças.
O Tempo está a contar
Toca o futuro,<br />
agarra a oportunidade.
Change language